How CC and Amber Sabathia Built Their Family Into A Baseball Powerhouse | Out of Office

18 Oct 2023 · 33 min

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Podcast Episode Summary: How CC and Amber Sabathia Built Their Family Into A Baseball Powerhouse | Out of Office

Overview In this episode of Boardroom with Rich Kleiman, host Rich Kleiman interviews CC Sabathia, a former MLB pitcher for the New York Yankees, and his wife Amber Sabathia, a CAA Baseball Agent. The discussion revolves around their family dynamics, the evolving landscape of baseball, and their aspirations for the future, including the prospect of owning an MLB franchise.

Key Themes and Discussions

The First Couple of Baseball

  • Title Recognition:
  • CC and Amber react to the title "First Couple of Baseball," expressing both pride and discomfort. They acknowledge the achievements of those who paved the way for them but embrace the recognition.
  • Impact on Baseball:
  • CC feels a responsibility to the game and reflects on the importance of mentorship and representation in baseball.

Family Dynamics and Career Transitions

  • Raising a Baseball Family:
  • Discussion on raising their son, who is playing at a collegiate level, and how the Sabathia family identity is intertwined with baseball.
  • Amber became an agent, motivated by her desire to help younger athletes succeed both on and off the field.

Balancing Personal and Professional Life

  • Marriage Insights:
  • Both CC and Amber share insights into their marriage, emphasizing communication and mutual respect. They discuss how their life experiences have shaped their partnership.
  • Separating Work from Home:
  • CC talks about his ability to leave baseball frustrations behind when he comes home, attributing this to having a supportive family.

Changes in the Game of Baseball

  • Evolving Athlete Experience:
  • Amber discusses how the pathway for young players has shifted, highlighting the challenges faced by athletes today, including the influence of social media.
  • Market Conditions:
  • CC discusses how breaking into major markets can be difficult for young players and the role money plays in the talent pool.

Issues Facing Baseball

  • Diversity in Baseball:
  • There is concern over the declining number of Black players in MLB and the barriers that youth from underserved communities face in accessing the sport.
  • Future of the Game:
  • CC talks about the need for more athleticism in baseball, the importance of creating equitable opportunities for young players, and the responsibility of the league to foster this growth.

Aspirations for Ownership

  • Future Goals:
  • Both express interest in potentially owning an MLB franchise in the future, but currently focus on their impactful roles in advocacy and representation within the sport.

Notable Quotes

  • Amber on her career: "When it's your passion and your purpose and you're good at it, that I knew that this is what our purpose was."
  • CC on family: "I'm a baseball lifer. It's in my blood. I love being around the stadium."

Conclusion The episode highlights the Sabathia family's profound connection to baseball while discussing the challenges and responsibilities that come with being prominent figures in the sport. Their insights into family, career transitions, and the state of baseball today provide valuable perspectives for both fans and aspiring athletes.

Key Takeaways

  • The importance of mentorship and representation in sports.
  • The evolving dynamics of family life for professional athletes.
  • The challenges young players face in accessing opportunities in baseball today.
  • A commitment to improving the game and fostering diversity within it.

Call to Action Listeners are encouraged to subscribe and follow the podcast for more in-depth discussions with influential figures in sports and entertainment.

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Transcript

Automatic transcript. May contain errors.

0:00You were reluctant to go to New York. I never wanted to come here. I tried everything I could to not come. I was calling all around trying not to come to New York. I felt like you don't get any grace with the media. And then, you know, Gene A-Rod had their thing going on in the clubhouse. I was like, I don't want to be no part of that. It ended up being the best decision we made 15 years later.

0:30what's up everybody and welcome to another boardroom out of office my first out of office on the roof of our building in chelsea new york city and today i have two very special guests and two very good friends of mine a lot of people refer to them as the first couple of baseball i'm rocking with it. I think it's an incredible title. Please welcome to the show, Cece and Amber Sabathia. Guys, thank you so much for joining me. Thank you for having us. We're excited to be here. Do you get interviewed a lot together? Not as much. It's one or the other. I don't, yeah, I don't know when the last time we got interviewed together.

1:05Yeah, it's been a long time. Like, it's usually the family. It's never just us doing like a, yeah. All right, well, it's a little couples therapy. I appreciate you putting my name first, because it's always Amber and Cece and not Cece and Amber. So ladies and gentlemen, Amber and CeCe Sabathia. We are one. It doesn't even matter. We are one. Yeah. So when you hear like jokes aside the first couple of baseball, because I actually, when we reached out to you guys, I was like, just came to me that it obviously is what people see you as. I think, especially in America, do you feel pride in hearing something like that?

1:39Is it weird for you guys? Super weird. Super weird. I hate it. But I love that you see us like that. I think there's so many people in the game that came before us that paved the way of why we're here today and can kind of rock with that title. But there's so many people in the game that kind of have helped us get to where we are. So I don't want to take any shine from anybody else. Yeah. And for me, I look at couples like, you know, Billy and Hank Aaron and, you know, Jackie and Rachel Robinson. And then those who we try to model our relationship and our business in baseball after. So, yeah, we love, I mean, it's a great compliment, but it is super weird for us to hear that because there are so many different, you know, bigger couples that, you know, came before us.

2:25But, I mean, you know, we'll take it. I see it as this thing where in a lot of ways it's like it's not up to anybody, including you guys, and I'll explain to almost say that it's almost like the game is saying that the sport is saying that a bit because I didn't even know Hank Aaron's wife's name you know I'm saying and I didn't know Jackie Robinson's wife's name obviously what they did for the game and what they did for society is well documented but I think there is something magical about the two of you and it's something that I think because people do love baseball right like if someone said to me MLB is going away I'd be like, what are you talking?

3:03Hell no. But I don't watch games. Right. So it's like we still hold the sport in this special place. And I think that's why people have kind of looked to you guys as like, all right, well, we know Amber and Cece, right? Because like the familiarity with players across the board is not that great. And you've been out of the game for a while. You're working as an agent and so many other things. But people still see you guys in a lot of ways as the face of baseball. Do you see that as some of your responsibility when you first retired? Did you think about how people see you and how important the game was to so many people for you to try to carry that on?

3:40You know, honestly, I didn't. And I didn't know what I was going to do in retirement. You know, I knew I still wanted to be around the game. I didn't know how important the game was to me. You know what I mean? Like, I didn't know how much I loved the game. I knew that she wanted to become an agent. I knew my son was going to be on this journey. But I thought like once I retired, like I'm done with baseball. Like I lived that life. But no, I'm a baseball lifer. Like it's in my blood. Like I love being around the stadium. I love working at Central Baseball and having a hand in what goes on kind of day to day with the league.

4:11Like we're a baseball family. And for the longest time, I think I tried to fight that. But now just getting into the second half of my life, it kind of is who we are. Yeah, I mean, I feel the whole reason I became an agent isn't because, I mean, we were blessed with his career that financially I didn't have to work, right? So that's the number one question I get all the time. Why are you an agent? You don't have to be. Well, Beyonce doesn't have to go on tour, but yet she does, right? Like when it's your passion and your purpose and you're good at it, and I'm really good at what I do, that I knew that this is what our purpose was.

4:46So for CeCe mentoring the next generation and helping them on the field, for me, I love mentoring and helping them off the field. And together is a dynamic duo. Did you have this plan for yourself throughout his time in the league and through your relationship that post-career this was something you could do? Or did you know you were good from the role you played in CeCe's life? Yeah. And actually, CeCe's the one who brought it up to me. I really wanted to work in philanthropy and help athletes with their nonprofits and how to not start a 501c3 because not every athlete is equipped to start a 501c3.

5:24But how so many want to go back to their hometowns and give back. And I told Cece I'm going to start before he even retired. I started working with Aaron Judge and DeeDee and Aaron Hicks and, you know, working with other athletes and helping there with with their philanthropic endeavors. And I told Cece that and he goes, you know what? Like, you rocked with me definitely towards the end of my career. He's like, you would be an amazing agent. He was like, and of course, I was like, no one's gonna, like, you're CeCe's wife. And I just started looking into it and I realized, yes, I could be really good at this.

5:57And he's really the one who put the battery in my back and pushed me to do it. You know, I actually refer to him as Amber's husband. A lot of people do that. I do that now. So you talk about, like, the why. So the why was building up for you. Are you guys, and I know the answer to this, but how different do you guys feel like you are now from when you first met and started dating in high school? Oh, we grew up together. So we're totally different than when we first met in high school. Yeah. But together we were able to grow up. So we were able to go through so many different things, especially in his career, because the game is a roller coaster.

6:33It's so many ups and downs on the field and personally. and we were able to get through that together and grow up together. So I think where we are now are two totally different people, but we respect each other enough to continue in our lives together. Yeah. I have a question. It's personal. I hope you guys are okay answering. I've been married for 20 years this November 1st, and it's just tough. It's the hardest thing I've ever done. Do you think it's like something that goes too much without being said, how tough that balance is as a professional athlete and having a relationship that's endured.

7:06And obviously, like every relationship, you go through ups and downs. Was it actually just super hard being that you were a professional athlete and on the road? Did it make it so much more difficult? No, the road didn't make it difficult. No, I think just marriage is hard in general. You know what I mean? I don't think the road made it harder than it would have been if I was home all the time. I don't think the career makes marriage hard. I think it's the person. It's the respect you have for each other. It's getting through things with each other and supporting each other to get through those things I mean, I just like we pretty but we argue all the time like It's a daily thing where we're like Bickering back and forth, but we are best friends.

7:46We're like we laugh really hard together every day, too You know I'm saying so it's a it's a good balance of you know being able to live with my best friend She is the only person knows she knows me like that. I can be around for like A week? A week straight and not get tired up. Like, you know, I can't go on a trip with Peckons for more than three days. You know what I'm saying? Like, something about like, All his close friends. She's the only person I can be with, like, every single day and not get tired up. That's amazing. That might, yeah. And I know that too. Did you take the game home? Were you one of those athletes?

8:19No, I wasn't. I wasn't. Once it was done, because I had kids so early and so young in my life that once the game was over, once we crossed the bridge, it was over for me. So like I came out of the game, my kids didn't care if I threw a no hitter, but I gave up seven runs like his dad's home and it's time to hang out. So that was always a great balance for me. If I didn't have my family the way I competed, it would have been too much for me, especially with the drinking and everything. Like I would have been taking everything home a lot more than I did. But I mean, we get in the car, I'll be pissed.

8:49And then soon as we cross the bridge, it's like I got to let it go. And you started your career started pre social media, which is big because I was watching that show Winning Time. They canceled it. And there was a scene where like the Lakers had just gone down 3-1 to the Celtics and they were having like a family dinner. And the father was like, you know what it is. Now you're home. It's family time. Don't worry about your work. And I was like, I wonder if that was like the expectation in yesteryear, back in the day. To being able to separate it. To really separate it. Whereas now like, you know, it's pretty much impossible.

9:20And I'm sure you see it with your young athletes. It's like it's probably way harder to not take the game home unless you don't have your phone in your head. Unless you don't have social media because somebody's going to tweet at you. Somebody's going to you post a picture. You're going to dinner after a bad game. Somebody's going to say you should have made this shot. You should have hit. You got this hit or made this pitch. So, yeah, I mean, I would imagine it has to be harder to be an athlete now because everybody's, you know, in your face. and wants to know what you're doing behind the scenes and, you know, want to know what you're eating for dinner after a game.

9:52Like, where when I was a kid, I mean, I didn't care what Michael Jordan was eating. You know what I mean? Like, I got to see him on NBC or maybe, you know, inside basketball with Amal Rashad, and that was it. Like, there was nothing else. Like, I didn't know he played golf or any of these things. Like, now you know so much about your favorite player that, you know, it makes it hard to kind of separate work from, you know, your personal life. So your son is like a prospect, is somebody that is attacking the game, has a special gift. Does the title you think of first family of baseball, whether it's like real or not, help him?

10:29Does it hurt him? Does it worry you guys? It's just all part of being a Sabathia. And I think he's extremely humble. He takes it. He knows he has to make a name for himself. He strives. I mean, he's a hitter. He's not a pitcher for that purpose. He didn't want to always be compared to his dad. And I do think it's harder for him. But I also think it's going to help him a lot as well in his career, having that legacy of the Sabathia name. So, you know, it's turned into truly like a family business for us. You know what I mean? Like baseball is our business. Whether it's CeCe, me, our son, our youngest son that's coming up young, it's our business.

11:05And I think all our kids know that, and they wear it on their sleeve. Like they're proud of it, but they're also very humbled by it. Do your girls like this for it and play softball? No. No? They don't. They love to travel and like the lifestyle of the big leagues, but they didn't really like it. Yeah, no, they're dancers, musical theater. Our oldest daughter's a senior this year. She's going to college. She's looking at NYU and Emerson. And so they all have their own path, for sure. But like they couldn't even tell you like what team plays in Detroit. You know what I mean? Like my girls, they just like, it's not that serious for them.

11:37Do you have a hard time speaking to him as parents and separating it from an agent and, you know, a future Hall of Famer? Not me. Me and him have a great relationship. And it's because I never coached him. So I never, like, was, I mean, I'm invested, super invested, because he's my kid, and, you know, I want him to do great, and I think he's going to do great. But I'm not, like, analyzing his swing or breaking down different things. Like, so it's more of, like, a conversation we get to have about baseball. And now that he's older, it's, like, great conversation. It's like a conversation I would have with like some of my teammates now.

12:11You know what I mean? Like talking about the game or talking about his at-bats. Like we got a chance to go to Martin's Vineyard this summer and be with him and actually watch him play. And like after every game I'm sitting down with him, you know, breaking down at-bats and just getting a chance to really talk about the game. Because we didn't have that time because when he was growing up, I was out playing, you know. So I didn't get a chance to really break down the game with him. So now it's like having like a little buddy to talk to the game about. So it's fun. That's probably like your last few years in the league, the young guys in the locker room and the clubhouse giving you that energy.

12:41Yeah, for sure. And I think like for him, he'll be closer to Aaron Judge or Aaron Hicks, you know, because he grew up coming in clubhouse when those guys were young. So by the time he gets to the big leagues, he'll have those relationships with those guys. What's the process and trajectory for a young baseball player now? Is it the same blueprint? Do you have to go through the system? You can get drafted at a high score. Has it changed a bit? Oh, it's changed. There's many different paths you can take, but the end goal is always MLB and it's hard to explain to these younger guys when you ask the relationship him and I have it's more advisor and mom and I can never take the mom away I mean mom's always gonna be there but there's NIL deals now and it's me calling him and you know saying you should really do this NIL deal and he's like I don't want to do it you know and having to divide okay as a mom you don't want to do it but as your advisor I'm telling you should you need to do it and yeah you could now get drafted out of high school, you can get drafted out of college.

13:35You could be third year eligible, two year eligible. There's so many different paths that you could take. You can go to a JC and just go for one year and then re-enter the draft. But the end game for all these guys is MLB. Yeah. And do you have to go through like because I always felt like in terms of young people wanting to play the game, it's still one of the first sports that young people are put in front of them. Soccer, baseball. And then it seems like at least in New York, these kids, the good athletes end up like slowly transitioning and phasing out and then one of the things i've heard is just like the allure of being in the nba or the allure of being in the nfl and how big it feels and how instant it feels whereas like in baseball you take these years before you make money is that been something you think that's hurt like young people's connection with the game yeah i think so i think this generation um because of like the instant gratification of like when you get drafted you know in the NBA out of high school when it was out of high school you're going to the NBA I got drafted out you know I'm saying like I drafted out of high school when I went to Burlington North Carolina like nobody saw me for two years so yes it's different when um you know when you don't go instantly to the NFL or to you know the big TV I think you know just understanding now like us getting older understanding the path that I took out of high school is a lot harder than I actually realized coming out of high school.

14:59I think for me and getting a chance to see my son's path, I think for me, going to college is the best way. Being able to mature, get older, come out and be ready as physically and mentally to play baseball because baseball is based on failure. If you succeed three out of ten times, you're a Hall of Famer. So it's all about failure. So you have to learn how to lose. And I think the older you get, you can accept that a little better and it's easier to be a professional. And was minor league life beneficial to the growth? Like, it feels very antiquated. Yeah, it's tough, man. I mean, you lived a minor league life.

15:36It's a tough life. And you got to develop, and you got to realize these major league teams have players, and they're not just, you know, they're coming from different other countries now that you're competing with. So these young college kids have to know how hard it is to actually get there and just, you know, and stay focused. I think I got lucky because I was in the Cleveland organization where they didn't have a lot of pitching. And I kind of like developed, you know, a little faster than they thought. And they were just kind of moving me up the line. So I think, you know, a year and a half after a year, I got drafted after a year and a half, I was in the big leagues.

16:06But that's not a normal path. It was just something that, you know, it kind of worked out for me. I read something that like you read Hunter Green of the Reds. And I read a conversation or something that was had between the two of you about the value potentially of playing in a smaller market. as like you look at your whole career. Did you see that firsthand with your guys' experience in Cleveland and CeCe in Cleveland? Everything I tell my guys that I rep, like, I'm not going to tell you how to pitch, and I'm not going to tell you, you know, what we could do on your fastball, but I could tell you from my experience of things that I've done that I lived through that I know.

16:40And, you know, a lot of the guys are like, look, like, look at CeCe. You know, why not? You got the playbook. You know, so they're like, you know, they take my advice and they really take it to heart. and Hunter felt like that was great advice that I gave him. You know, starting in a small market, proving yourself, growing with that team, and, you know, you become a free agent and we see where you go from there. But it's hard to develop as a young player in these markets. Like, think about the young players that came here and, like, did great. Derek Jeter, you know what I'm saying? Like, it's so – because the Yankees – Name another one.

17:12That's what I'm saying. You know what I'm saying? Like, it's their 20-year – it's a 20-year gap in between young players that can develop here in New York in any sport. Like, look at what Daniel Jones is going through right now. Like, you have to win here. So, and if you ain't putting up Zach Wilson, you know what I'm saying? Like, if he was in a different market, maybe he had a chance to, like, develop and actually, I mean, you never, you know what I'm saying? You never know. Like, when you come here, you have to win. And when you're young and you're trying to find your footing in the league, it's really hard, man, if you don't have a good team around you or, you know, you're not in a good organization.

17:44So, I felt like, you know, starting in a smaller market for me, letting you make mistakes, figure out, you know, how to grow up and be a professional, all these different things. And then coming to a place like here, Boston, Philly, L.A. was a better path for somebody like me. You were reluctant to go to New York. I never wanted to come here. That blew my mind. Nah, I tried everything I could to not come. I was calling all around trying not to come to New York. So Cashman shows up on your couch at your house. Yeah, it was just a bunch of, you know, you know, coming here to New York, like I said, like, you have to win right away.

18:15I felt like you don't get any grace with the media. And then, you know, Jeet and A-Rod had their thing going on in the clubhouse. I was like, I don't want to be no part of that. And then Cash came to our house during free agency and kind of convinced us and was like, you know, I'm so convinced that you guys would like it here that we'll give you an opt-out after three years. And I was like, you know, we can do three years in New York. And it ended up being the best decision we made 15 years later. Did you want New York at the time? I wanted to go wherever he wanted to go, but I wasn't scared of New York.

18:47And the one thing I said to him is I said, you want to go play for a team that wants you and New York wants you. Yeah, she was the one that convinced me to cut because I was like, I still wasn't convinced. And she was like, you got to go somewhere where they want you. Like the Yankees want you. I know you don't want to go there, but they want you. So they'll make it work. It's so wild because like somebody when we were prepping for this interview was like, they're from New York, right? And I was like, God, they're from the West Coast. But by the way, I say all the time, like we were born in California and Vallejo raised us, but New York made us.

19:16Yeah. And I feel like New York had a huge part of why we're sitting here today. Do the years in Cleveland still hold this incredible weight for you in terms of your career and both of your guys' time there? Yeah, three of our children were born there. It was where we really grew up together and built a family and had ups, had downs. And then when we came to New York, of course, I mean, there's still ups and downs, but we were a unit by the time we got here. Yeah, I feel like I grew from a boy to a man in Cleveland. You know, like I got there at 17, left at 28, and, you know, three kids and one a Cy Young.

19:51Only thing I didn't do there that I wanted to accomplish was win the World Series. And it was my fault. Like, it was on me. Like, I had a chance to do that and couldn't get it done. But, like, no, I mean, I still hold incredible weight. Like, I mean, we go back there and still do stuff in the community. And, you know, that's that's like home for us. What do you see for yourself in building your career right now? Because I know you work with AJ Andrews, female softball player, and that comes with a whole other other set of challenges as, you know, we invest in support women's sports and try to figure out ways to level the playing field a bit.

20:24It's a long game, though. And sadly, some of the players of today won't even benefit from some of the kind of platforms that they're creating to speak about it. And then on baseball, obviously, you have this like proprietary information that you can offer kids and you see the game from your eyes working in the league and from your own experience and you know what the game needs. So what is your goal for yourself in this role? My goal is to the clients that I have and the clients that I get in the future to help them as much as I can to be successful on and off the field. Now, I can't go on the field and do the work for them, but what I know and what I've been through in CeCe's career and in this game and the relationships that I've built, I feel like I have a level up that I could really support players.

21:11And I said to one of my guys, you know, 19 years from now, if I'm still sitting here, then I know I did my job. You know, and I was like, because once when CeCe's 19-year career and he retired and, you know, I was like, I felt like, OK, I can now move on. And Cece made the comment to somebody, I'm going to share her now. And so he's sharing me with, you know, with other clients and going back to AJ, you know, helping her just build her career outside of softball because this professional softball salary is not going to cut it. And she's such a talent that I feel like she has so much more that she can offer.

21:47So I'm excited to be part of her journey and helping her. And then same with my guys, you know, helping them off field in their career and giving them as much advice and, you know, connections and things that I've learned in the game is 20 years from now, I've done my job. Are you guys worried about the sport? In regards to just being black in baseball is also like one of the things that, you know, CeCe's very hands-on with. But in terms of the overall growth, the perception of the sport, the young kids from America, young black kids from America, and how little of them are focusing and going after baseball as a sport, I mean, if you kept this trajectory, where do you see the game in 10 years?

22:29Yeah, I mean, well, kept this trajectory after, I mean, before we made these changes to the game now where we got the pitch clock, we got the shift that's opened up the field. You know, I think this year, not I think, I know this year, we had 70 million fans come to the ballparks this year, which is the most since 2016. So, you know, the attendance is up 11%. The game's in a good spot. Like people were watching the game as far as us playing the game. That's something that's going to be a lifelong mission, I think, for me, because the way that the game is today, it's a country club sport. So somebody like me that grew up in Vallejo in the inner city, I wouldn't have had a chance to play in this field.

23:08I wouldn't have had a chance to make it in the way it is now with the perfect games and all these different things that you have to pay to get seen and pay to play. There was no way somebody like me would have been able to. I didn't even understand that. Well, because I didn't have enough money to go play in these big tournaments to get seen. And that's how it is now? Yeah, because… Yeah, everything's rankings, right? Everything is rankings. And so these big tournaments, whether it's Perfect Game or PBR, they make it easy for scouts. So they have this big tournament down in Atlanta, and all the best kids are coming there, so all the scouts will go there.

23:37So if I can't fly down from California to go to Atlanta to that tournament, I'm not getting seen. So the scouts aren't coming to those little pockets anymore to go see the players. They're just going to see the top 300 players at this tournament down here. Yeah, if you can't afford the plane ticket, the hotel, the food, and by the way, you can't pay for these kids to do it. So it's hard for them. They can't get like, you know, scholarship in and, you know, like in other sports. So it's hard for, you know, for them to get down there. So there's not going to be seen. Yeah. So, I mean, I think with the mission of the Players Alliance is to, you know, make these avenues, you know, and open these avenues back up for, you know, more players of Brown and Black descent to be able to play baseball.

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24:17So I think growing up when I was watching the game, when we was watching the game in the 80s and 90s, it was so many different players I could look to, whether it was Ken Griffey Jr. or Dave Stewart or Dave Parker or Ellis Burks. It was so many different guys in the league. And I think now the black guys that you see in the league are all superstars. Like if you ain't an all-star, you're not in the league. So I think that needs to change. It's wild that like with all the access and all the connection now that there's less exposure for kids from underserved communities in America. That's wild. Whereas in the 80s with no social media, someone would find you.

24:53And AAU basketball, if some kid can play, it doesn't matter. They're going to find a way. They're going to find it. Yeah. No, it's completely different now. And all the scouts just come to converge on one spot instead of trying to go out and look for kids. And a lot of teams have really cut their scouting department out because they pay for analytics and different data. So they don't even scout anymore because they can just go to these tournaments and see the top 300 kids. That's crazy. Yeah. But I think that's going to change with the rule changes. So I think you're going to need more athletes now.

25:24Like you can't just put a big guy at second base that can hit, that can't cover the field. Because now you need athletes to be able to range to be able to catch ground balls and catch fly balls and stuff. So it changes who you draft, so it changes the way you scout. When I asked the question, you went into like straight commissioner voice, bro. Right? You really did. You like turning. I love baseball, man. You really do. I do. I do. And I didn't think I did that much. I do, though. And I heard, like, someone that you work with talked about how you're in the office like the commissioner. Like, you're in every morning.

26:01Well, no, I don't know. I'm not in the office every morning. I'm there a lot. Enough. Enough. But I do have an office, and I'm there. But like I said, I just love the game, and I love being around, and I love trying to understand who's making decisions and how decisions get made. And, you know, I want to be a part of that because I don't feel like there's been a lot of players in those rooms. And I think we can change that. You know, you look at, like, what Rich Paul has been able to do in the sport of basketball and on behalf of players, And not just Rich Paul, I think there's an entire group of agents and agencies that have really like started to be player first and have a more holistic view on building an athlete's career and life.

26:45Like what you do with Kevin. Yeah. Yeah. Yeah. I mean, I was going to say my brother. But I think you can do that. Like, do you feel like that's something I keep referencing things like I really prepped for that long, but I also read that someone said that you were like the queen of cool. And you are. You're flawlessly cool. And I think that for young athletes, that's an important thing to see from their people now. To see from their team. Do you think that's a big part of how you can impact? Yeah, can I tell you, like, I read something about you. Oh, shit. Where you said, you know, how you guys call yourselves partners.

27:17And I feel like with my athletes, with my guys, like, we're partners in this. Like, you know, you don't have to listen to what I say. And I want to hear all your ideas. And I want you to bounce your ideas. So my clients, I feel like we're going into this together. and whether it's branding, marketing, on field, off field, all these different entities, we're partners. And so I want to help them. So yeah, we do, you know, we do some fun, cool stuff. We do some, you know, like you're at the MLB office with marketing and we're doing the rooftop shots and all those kinds of fun things. But any ideas, whether it's giving back or, you know, throwing a surprise party for their mom, you know, I just want to be there to support them.

27:56But I think she understands too, that like you can't build a brand unless you build yourself on the field like you can build you can do all this stuff off the field all that and when the times come when it comes down time to pitch you better be able to deliver you know what i mean so i think and i was always like i didn't want to do anything unless i'm pitching well or if i'm playing well so i think like she understands the good balance of you know yeah maybe you need to push and do this or maybe you need to hold off you know so i think she has a good feel on that i always felt like especially guys in my generation and felt like baseball players, we are marketable.

28:30You know, so, like, why even worry about that? You know, like, I really do feel like that. Like, a bunch of the players are just like, you know, we get paid so much and it's guaranteed and we get paid more than any other sport at the time. It's not that way anymore that, you know, we never even really worried about marketing. So I think the agents just didn't even – because nobody was pushing for that. You know, if you think about, like, the biggest baseball player was Ken Gersby Jr. And like he had his Nike shoe, but it wasn't like he should have been on like every single commercial back in the 90s You know what I mean?

29:00And you know, he had the video game But it wasn't as big as like he was the Michael Jordan of baseball and and it was just you know baseball It's a new way generation These players want that so it's my obligation and as an agent to do that But think about that like what we remember about Griffey is the swag is the hat backwards and he built that persona for himself, or maybe his agency did, Nike helped out, but that ultimately will grow the game. Michael Jordan grew the game for what he did on and off the court. You know, LeBron has grown the game for what he's done on and off the court. And I do think that, you know, when you have an Otani or an Aaron Judge, there's an opportunity now to, you know, on their back as much as they want to grow the game.

29:45Jeter didn't want to do everything, but still knew how to carry the game on his back. That's like Mike Trout, same way. You know, when he's the biggest game, the biggest star in the game, didn't want to be out there necessarily as much, but does different things to put the game on his back. But I think you're right. Like Aaron Judge, Otani, like these different guys, they they want to be the face of baseball and want to carry, especially a lot of these Latin guys. Julio Rodriguez. There's a bunch of guys that can be that next guy. Yeah. Francisco Lindor, too. Well, the one thing it isn't is when people think the league needs to do more.

30:18I always think that's a cop out. Like the league needs to push these guys more because it doesn't work as simple as that and people don't buy always what the big Corporation is gonna sell you it's not gonna be about like how many times Oh Tommy's on a Commercial during a baseball game. It's more than that. You know what I mean to grow the game Well before I let you guys go. It's first of all crystal clear that you are Whether you like it or not the first couple of things because Because it's like we're talking about baseball, but we're really talking about like this sport, like you said, that's a family business and is like the backdrop to your guys entire life.

30:56Yeah. And I think it's incredible because I do think if people like yourselves moved on, which you could have, you put a long ass time and you put a long ass time. Right. You could have just kicked back and moved on because you do like the golf. Yes. Right. I do. Yes. But it's cool to see that you feel this responsibility. I would imagine that there's other dreams. I see like the Oakland A's moving to Vegas and I just like think to myself like this is somebody who's probably like talking to Amber at home about how we want to own a piece of the Oakland A's. I got a player on the A's so he's excited with that.

31:33Yeah, yeah. Do you have like beyond growing the game, do you see you guys ever wanting to own a team and like locking in in that way? So you had talked about ownership And never say never, but I think right now where we are in both of our careers, we're very impactful in our position, but we really enjoy it because it's for us both. I think it's more about mentorship for CeCe with the players and being in the different clubhouses as opposed to just being in one clubhouse right now. Yeah, I think for me right now, I'm not ready to be singly focused on the A's winning one game in September. You know what I mean?

32:11I'm more focused on the whole growing the sport of the game from the league office right now. So maybe in five, ten years, I'll be back in that competitive mode where I want to see my team win every single day. But right now, I'm less about my team winning that one game and growing the whole sport and trying to figure out how we can surpass 75 million fans next year. Amber, Cece, thank you guys so much. I think it's clear you truly are. Like I said, the first family of baseball. And I appreciate you guys joining the show. Please download, subscribe, log on www.boardroom.tv. Thank you, guys. See you on the other side.

32:53Thank you for having us. Yo, Lillard to the Bucs. Shut up. It happened? Lillard to the Bucs. Woo-hoo-hoo. Lillard to the Bucs. Damn, damn, damn.

33:10Thank you.

From the publisher

In the latest Boardroom Cover Story, Rich Kleiman sits down with Yankees legend CC Sabathia and his wife, CAA Baseball Agent Amber. In this conversation, the trio discuss the responsibility they have to the game of baseball and its players, raising a son who is playing at a high, collegiate level, and the difficulty of breaking into large markets as a young player. Later, they'll discuss how much the trajectory of young players has changed to reward the wealthy, where Amber's career is headed next and whether or not they'll ever own their own MLB franchise.

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