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Coaching for Leaders

27 Jul 2026 · 38m · 18 chapters

Episode artwork

793: How to Finish What You Start, with Chris Bailey

In short

How to finish what you start by reducing procrastination and aversion through intentional goal framing, understanding desire vs. aversion, and practical tactics (gamification, deadlines/pace charts, learning goals, involving others, and pairing aversive tasks with positive activities).

Guest

Chris Bailey, author/lecturer on productivity and intentional living; bestselling author of The Productivity Project, Hyperfocus, and How to Calm Your Mind; newest book Intentional: How to Finish What You Start.

Key claims

Procrastination is driven by emotion (aversion), not logic; intention strength equals desire minus aversion. Aversion rises when tasks are boring, frustrating, unpleasant, far in the future, unstructured, or meaningless. Activating logical thinking and reframing goals as learning goals reduces frustration. Involving others and aligning tasks with values increases follow-through.

Notable examples

learning Spanish trip timeline; gamified family $1,000 savings tile board; writing a book with a printed “pace” chart; marathon framed as learning (pacing/techniques) vs performance.

Written by AI. May contain mistakes.

Chapters

0:45

Introduction of Chris Bailey

Dave introduces Chris Bailey, highlighting his expertise and new book.

“There's always things we're trying to get better at.”
1:22

The Challenge of Finishing

Chris discusses the difficulty many face in completing tasks despite initial enthusiasm.

“Chris is an author and lecturer who explores the science behind living a more productive and intentional life.”
2:10

Understanding Desire and Aversion

Exploration of how desire and aversion affect our ability to finish tasks.

“It's kind of like that saying that, and I find intentionality, honestly, one of the most beautiful topics in the world.”
3:36

The Dynamics of Goal Attainment

Chris explains how desire fluctuates over the timeline of goal achievement.

“The strength of an intention is a function of our desire minus our aversion.”
4:50

The Role of Aversion in Procrastination

Discussion of how aversion influences procrastination and strategies to overcome it.

“work based on attributes that they can have.”
6:10

Triggers of Task Aversion

Chris identifies six triggers that lead to aversion in tasks and how they can be addressed.

“So it's this ugly feeling that we experience.”
7:52

Reducing Task Aversion Through Gamification

Exploring how gamification and reframing tasks can enhance motivation and engagement.

“So yeah, there's these 12 fundamental human values that we all have in different amounts from From self-direction to pleasure to security to universalism, you know, protecting people and nature.”
9:08

Family Involvement in Goal Setting

Dave shares a personal story about involving his family in goal setting and budgeting.

“wonderful invitations you make on just the tactical ways to approach this in the book.”
10:46

The Importance of Involving Others

Discussion on how involving others in goals enhances motivation and makes tasks more enjoyable.

“So we think, okay, doing our taxes is always this slog.”
12:39

Aligning Goals with Values

Chris emphasizes the importance of aligning tasks with personal values to reduce aversion.

“And yet by, by framing it as a game and making it visual, it's changed the dynamic of, of the conversation in our house.”
Show all 18 chapters
14:00

The Emotional Nature of Procrastination

Learn how procrastination is driven by emotional responses and how to counteract it.

“feeling secure with other people, right?”
15:10

Framing Goals for Motivation

Understand the difference between performance and learning goals and their impact on motivation.

“it's I want to read more because I want to be a better mentor.”
19:20

Overcoming Frustration through Learning

Explore strategies to turn frustration into learning opportunities to enhance productivity.

“emotion and logic, they go to war with one another and eventually one side wins out.”
24:10

Defining Target Pace to Combat Procrastination

Discover how setting a target pace can help in managing long-term goals and maintaining motivation.

“work that they do at the same time and likely while performing at the same level, if not higher.”
28:00

The Impact of Self-Talk on Productivity

Learn how negative self-talk affects productivity and ways to mitigate it.

“the hospital, but in the recovery period after that, I could still be on pace.”
29:15

Personal Productivity Tactics

Discover how productivity tactics can enhance motivation in personal life.

“I love getting a lot accomplished throughout the day and stuff like that.”
30:08

Pairing Fun with Tasks

Explore strategies to make unpleasant tasks more enjoyable through pairing.

“And so there's the stuff that we have to do in our home life that it's a law called Parkinson's Law in action, which says that our work tends to expand to fit how much time we have available for its completion.”
31:32

Reevaluating Values in Productivity

Understand the importance of values in shaping intentions and actions.

“Like think about what you could donate and what's something here that would be really useful to someone.”
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Transcript

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0:00Starting is often a lot easier than finishing. Our mindsets and our tactics can make a big difference in how far we really go. In this episode, the best ways to finish what we begin. This is Coaching for Leaders, Episode 793. Produced by Innovate Learning. Maximizing Human Potential.

0:26Greetings to you from Orange County, California. This is Coaching for Leaders, and I'm your host, Dave Stachowiak. Leaders aren't born, they're made. And this weekly show helps leaders thrive at key inflection points. The reality of leadership is that it is broad. What that means is, for a lot of us, is there's always things we're working on. There's always things we're trying to get better at. There are always things we're trying to move on. Some of those things we get started on and we're super excited about and we keep going indefinitely. And there's also a lot of things that even though we know it's good for us, even though we see the benefits, even though we've got the plan intellectually, once we start, it's sometimes hard to keep going.

1:10Today, a conversation on how we can finish what we start by being a bit more intentional and using some really helpful tactics that are practical in a way that keep us moving, not only for ourselves, but for our teams. I'm super excited to welcome Chris Bailey to the show. Chris is an author and lecturer who explores the science behind living a more productive and intentional life. He has written hundreds of articles on the subject and is the bestselling author of The Productivity Project, Hyperfocus, and How to Calm Your Mind. His newest book is Intentional, How to Finish What You Start. Chris, a pleasure.

1:45Welcome to the show. Dave, my Polish friend, how are you? I am lovely. I am lovely. My fellow Polish friend. My fellow Polish friend. Nice to chat with you. Here we are. Yeah, nice to chat with you. I loved the book and thinking about this finishing what we start because we are so good at starting things, aren't we? Most of us. And yet it's the finishing thing that we get in trouble with a lot, isn't it? Mm-hmm. Mm-hmm. It's kind of like that saying that, and I find intentionality, honestly, one of the most beautiful topics in the world. I think it's what makes us human on a lot of different levels.

2:22But then we have these sayings that the road to hell is paved with good intentions and stuff like that. And so it makes you question, really, what gives? We have these intentions that, like you're saying, we follow through with. And then we have the others that just they get swept away because we're in the fray of our daily life or they're ugly things that we just have to do that we kind of kick down the street like it's a tin can to another day. And so that becomes the art of productivity is it's easy to accomplish things that we have a deadline for. Deadlines are an incredible way to add structure and a framework to the things that we want to accomplish.

3:06It's easy to accomplish the things that we care about. There's a lot of books on habits too. People don't need help making habits like eating a chocolate bar every day or something, or watching more TV, but they need habits for the ugly stuff, and intentionality can help us get there too. So it's really this fascinating topic, because intention is always what's behind what we follow through with, but we don't always follow through with every intention. You write on this, The strength of an intention is a function of our desire minus our aversion. Every single task has an amount of both. Tell me more about that.

3:47Well, they fluctuate over time too, don't they? And it is an interesting thing with every task, every project, every commitment that we have. There are these two ingredients that attract us to something and repel us away from that same thing, desire and aversion. So you think about any, in the book I call it, our timeline of goal attainment. So across our timeline of goal attainment for any goal that we want to achieve, our desire is often way higher at the beginning than it is closer to the end of us doing. If you're going on a trip to Spain and one of your lifelong ambitions has been to learn Spanish and you've kicked it down the street to a later day constantly throughout your life, probably right after you book the tickets, your desire is going to be through the roof, right?

4:39Oh, yeah. set that goal again, when you set that resolution again, but then it fades. It tapers down into this aversion, which is just this ugly feeling that we have when it comes to doing certain tasks in our work based on attributes that they can have. So it's this interesting kind of calculus where it's desire minus aversion that creates our overall will to want to do something at any moment over that timeline of a goal. But the desire is usually high right at the beginning, and then it just often plummets, like with the Spanish example. Yeah. Yeah. I recall when BJ Fogg was on the show years ago, he had this great point of that we overestimate our future motivation, almost all of us.

5:28We think, okay, I'm going to start on this, and I'm going to keep that motivation level high throughout the length of the goal, the task, whatever it is that we're doing. And it's just almost never true to your point that getting comfortable with the reality that you're going to start something and you're going to be really excited about it for four days or a week or two or whatever it is. And there's going to be that inevitable dip. And I think the key question is like, all right, when you get to that, what do you do? Right? Like that's really kind of the hack on this. Yeah, exactly. I think you start by dissecting just why is something so aversive?

6:04So this was the interesting thing in digging into the science behind just how aversion works and what is it even. So it's this ugly feeling that we experience. But the fascinating thing to me is it's possible to dissect it a little bit somewhat where there's certain triggers that a task can have that make it more aversive to us. And every single one of us, our relationship is different for every single task, right? You might love doing your taxes. I don't know you that intimately, Dave, but maybe you do. Let's say no. Some people get pleasure from pain, I suppose. So we all relate differently.

6:46But there's certain triggers that a task can have that make us more averse to it and make us more likely to procrastinate on it, which is when something's boring. So let's carry on with the doing our taxes example. So it's boring, right? The process is boring. The second trigger of the six is when something's frustrating. So the process of doing is just tedious. It's painful. We hit all these little blocks and stuff along the way. The third is whether it's unpleasant. So whether we appraise a task to be unpleasant. Fourth is when something is far away in the future. So yeah, I think a lot more people will agree to run a marathon two years from now versus six months from now, even though the training timeline might be comparable, six months ahead of time.

7:33Unstructured is one, you touched on it a little bit, but when there's no clear path to doing something, that makes something far more aversive. And that's a nice one when something's unstructured and we find we put it off because of that. It's much easier to tinker with that one a little bit. And the last trigger is when something's meaningless. And so that means it's misaligned to what we value. So yeah, there's these 12 fundamental human values that we all have in different amounts from From self-direction to pleasure to security to universalism, you know, protecting people and nature. And the more misaligned something is with what we actually deeply care about on that fundamental human level, the more likely we are to put it off.

8:20So boring, frustrating, unpleasant, far away, unstructured, and meaningless. like our taxes. You can go down the list and see that most of these are true for them or bookkeeping. Pick your example, that closet that you'd need to clean up or reno in the basement, whatever. And you can cross-reference the things that you're putting off in your life, in your work, the projects that are ugliest for you. And you'll see that most of them have the, well, all of them, when you find them aversive on some level, have some combination of these six triggers in different amounts. You write, the more we activate the logical centers in our brain as we pursue our goals, the less aversive we find them, which makes us less likely to procrastinate on them.

9:05And I was thinking about that in the context of what you just said, that there's some really wonderful invitations you make on just the tactical ways to approach this in the book. You started hitting on a couple of them already, and I was thinking about that first characteristic you mentioned things that are boring. And there's some really fun ways that we can actually reframe just how we're thinking about it through gamification, through creating deadlines and timers and all kinds of stuff. Tell me a little more. And when you see people do that well and kind of trick themselves a little bit into making something way more interesting, what does that look like?

9:45Yeah, well, I think so often our work isn't fun enough. And this is, it seems like weird productivity advice to give, but if you find something isn't fun in your day, do something about it. Can you do some taxes or something over a glass of wine or two and double check your work the next day. Could you go to a coffee shop and have a wonderful, well, my biggest thing is food, as you can probably tell. Could you put a dollar in a frivolous spending account for every minute you spend doing something that you find just so ugly, but that you've wanted to do for a long time? Make it fun for yourself, whether it's through a bribe or by making it more pleasurable in the moment.

10:37And it seems so simple, the advice, but I don't think we invest in self-kindness enough with productivity. So we think, okay, doing our taxes is always this slog. And so I'm just going to have to get through it. But do they have to be a slog? Could you find some way to gamify it for yourself? So the boredom trigger I find really interesting. Just because you find something boring doesn't mean that it has to be that way. Yeah, there's almost always a way to make something more interesting and fun. And as you were saying that, I was thinking, Bonnie and I have been working a little project with our kids this summer.

11:17We're taking a trip toward the end of the summer. And both because we're working on just some good goal-setting financial habits with the kids, but also our budget's a little tighter this year than it was in past years, we decided to, hey, we're going to save$1 ,000 toward this trip at the end of the summer. And we set up a little tracking sheet in the kitchen, and there's a little tile, like$25 increments of tiles. And we've gotten all of us involved, like, hey, if we choose to not go out for dinner, or if we choose to not go to the movies, or if we choose to do something that we would normally do, or the kid's doing a project around the house that isn't part of their normal responsibilities.

11:58Everyone can contribute to getting a tile on that board. And it has been really fun to see the dynamic change around the house just in the last few weeks of our son deciding like, hey, let's actually, his idea, let's not go see the movie we were planning to go see. Let's stay home and stream it because it just came out on streaming and let's save that money and get a tile on our board. And it's really interesting how both of our kids have said, hey, this is actually pretty easy. Like when you break it down and it's actually fun and something that normally is just awful. When you think about like, Oh, I'm trying to like budget better.

12:36It just does not sound fun to anyone. And yet by, by framing it as a game and making it visual, it's changed the dynamic of, of the conversation in our house. And it's actually been really, really fun. And isn't it interesting? Just like how a small change like that one it's a Chris, it's a silly eight and a half by 11 sheet that I chat. GPT make and do the graphics on. It took 10 minutes. But how much that changed the dynamic of everything. Yeah. And that maps on top of the research too, where one of the best ways to make a goal less ugly, less aversive is to make it about other people, involve other people too.

13:15So I'm sure if you just had your own spreadsheet or you and your wife had one and you're like, okay, how do we save? Scrimp and save? What do we cancel? What do we do here? to get to the grand, that's way less fun. It's way less involved. It's way less engaging than being with other people and doing a goal alongside other people. And that maps on top of the meaning component of it all too, where we talk about the 12 values. Six of those 12 values are centered around other people. And values are this driving, they sound like a mushy topic a lot of the time, I'm going to be honest with you, but there is research behind the values that we all share.

13:53And it shows that half of what motivates us, which is our values, involve other people. There are things like serving other people through benevolence or universalism is one I mentioned, feeling secure with other people, right? And so it becomes this beautiful expression of what truly motivates us, which is these values through our everyday actions when we make them about other people. So it's a wonderful shortcut. And we chatted about how procrastination is this purely emotional, visceral reaction to something that we don't want to do. And so firing up the logical part of our brain can be a wonderful strategy.

14:30Yeah. So on that, I think it's really interesting thinking about it being about others. And I think there's an example you talk about in the book of a lot of times we set a goal or habit of like, hey, I want to read more. I want to read 10 pages a day or whatever. And there's a lot of folks in our community. In fact, a lot of the leaders who come into our academy say, hey, I actually want to read and consume more information because I know there's tons of material out there that I should be getting into and I've got the stacks of books and all that. And one really, I think, neat example of this is just how you think about what you're doing and making it about others.

15:08So rather than just saying, hey, I want to read more, it's I want to read more because I want to be a better mentor. I want to be a better leader for my employees. It's not that you're tactically changing what you're doing, you're still setting a goal to read, but you're actually framing it around a value, around something that's helpful for others. And there's just something really powerful about framing it that way, isn't it? Oh, yeah, it's so true. And it's interesting the extent to which the frame of a goal affects our motivation and our drive to follow through with something. So I'm sure a lot of people listening to this are familiar with the whole growth mindset, seeing these obstacles, these challenges as not really roadblocks and things that we need to get angry about, but almost things that can be teachers for us and that we can learn from.

16:01And that goes to the frustration component of procrastination, where one of the most helpful strategies for overcoming the frustration we have to certain things is seeing things as a learning goal rather than a performance goal. And so to use the marathon example, the performance goal would be, okay, I want to run this marathon in this amount of time, where as a learning goal might be, okay, I want to learn about advanced running and pacing techniques so that I can lower my time overall. So, you know, one is a performance-based goal, which is it's this pass or fail, essentially, when it comes to a goal that we have.

16:40And the other is this learning goal, where it's, okay, I want to devour everything I can about this topic so I can learn and I can integrate those things into this goal that I'm pursuing. And the interesting thing is the actions that you take under both goals, they might be basically the exact same. You might end up going into those pacing techniques with a performance goal anyway. But a learning goal, just like a growth mindset, it's a growth mindset, the opposite side of the same coin, it absorbs the frustration that we have to following through a certain thing. So if you find that frustration is something that comes up with your list of things that you're procrastinating on, that is something that can be incredibly helpful.

17:27And another tactic to pair that with is is making a list of everything that you're procrastinating on in your life, in your work. And so list every possible thing that you can think of. If there's an email that's like three weeks old at the bottom of your inbox that just makes you tense up, right? Email apnea is a real phenomenon. Sometimes our breathing changes when we just get exposed to certain messages from certain people. But if you make a list of everything from that one email to that massive project that you keep putting off or that difficult conversation that you really ought to be having, or that basement closet that you want to clean, and then list the costs of putting these various things off.

18:16Because that's the fascinating thing that we're just chatting about. This procrastination phenomenon is purely emotional. It's purely visceral. There's no logic embedded within the phenomenon of procrastination whatsoever. It's purely emotional. But by listing the costs of doing something and logically going through your work, your life to make this procrastination list, you actually fire up the logical part of your brain, which can overcome that emotional response in your brain. Because when we consider putting something off to go into the neuroscience on it a little bit. Essentially, the logical regions of our brain, the activation in them go way down when we consider procrastinating, and the emotional regions go way up.

19:04And so they almost go to war with one another, and eventually one of them wins out. And this happens constantly, not just for the things that we're procrastinating on, but for decisions that we're making too. So it could be that ugly project that you don't want to do, procrastination and emotion and logic, they go to war with one another and eventually one side wins out. But it could be something as simple as somebody brings in that tray of donuts and you have to have this internal battle of, okay, do I want one of these things? Do I give in to feel good? As another Canadian procrastination researcher, Tim Pitchell puts it, he defines procrastination as giving in to feel good, actually.

19:48You know, giving in with your logic, with your goals to feel good about something, which can be nice sometimes, but we all have goals that are short-term and long-term, right? Enjoying our life to getting that fitness goal accomplished. But it's interesting just the extent to which activating the logical centers of our mind can overpower the emotional centers. And an incredible way to do that is with that listing, the cost, listing the things that you're putting off and seeing the things to go to the frustration element. See them as things that you're learning rather than performances that you have.

20:28It can really diffuse a lot of the pressure we have around some of these things on our list. I'm thinking about the distinction you made between a learning goal and a performance goal. And I think there's a real clear leadership aspect to this too, because you point out that a lot of us tend to have a preference one way or the other for just how we tend to approach things. And again, to your point, it's not a lot of times the actions are the same. It's just how we're framing it. And it's interesting you brought up running as an example. I have a friend who we've run two or three half marathons in the last few years.

21:03And for both of us, we tend to frame it as like a learning goal, I think, if I'm understanding correctly, in that we could really care less about the event itself or how fast we go. The entire reason we'll do it is we'll register for a half marathon three, four months out. And the whole point of doing that is to keep active and keep running in that time leading up to the race. And in fact, we've both had times, I think, where we didn't even go to the race the day of because that was not the point. The point of doing it was, yeah, pay the registration fee, but to actually work toward the goal of having an event.

21:49And I think that that's, in my mind, really helpful from thinking about this from a learning goal. But the reason I'm thinking about it from a leadership context is if you're working with peers, you're working with your team, working with employees. If you have someone who's like a performance goal person, great, like all in on that, right? But also there are learning goal people too. And thinking about how you frame what you're learning, what you're doing, what you're coaching on in that context could totally change how someone approaches that and really change their motivation level for it too.

22:18Yeah. And that's something that comes up again and again and again in productivity research is if you want people to be less connected outside of work hours, one of the best things you can do as a manager is send fewer emails yourself across those hours. Because people look to you as this role model figure, and they look at the behaviors, the norms that essentially you're setting for the group. So if you're a performance goal person, or if you're a learning goal person, know that people will be coming at it from the other side. And if you have somebody who seems frustrated by something like that.

22:57That's really the trigger, the tripwire, I would say even, to get you reflecting, okay, why are they so frustrated by this thing that they're trying to accomplish? And maybe they are seeing it as a performance goal because they're in that kind of environment. You're probably leading a high-performing team, something along those lines. But what's beautiful about this learning mindset, this growth mindset, is we view challenges that we face across this timeline of goal attainment as opportunities for growth, right? There are opportunities to learn more about the thing that we're endeavoring to accomplish, rather than these threats to how well we end up performing.

23:43And so that's the main reason. That's the main reason from the research that the learning goals absorb the frustration of these things. So if you're a performance goal person, know that people will have an overall lower level of frustration with the work that they do with a learning goal. And because frustration has that procrastination connection and that aversion connection, people will feel better about the work that they do at the same time and likely while performing at the same level, if not higher. Now, that said, there are some goals that are better suited to that performance goal, right?

24:24If you've trained for the marathon, then it's time to run. Maybe that's the point, you know, at the day of the run to set an intention that looks like a performance goal. But before that, you want to absorb frustration. If you want to learn, if you want to feel better along the way, if you want something to be more fun, setting that learning goal can be really helpful. Agreed. There's two other tactics you talk about that I think are really nice and also things that are easy to do. And I think people have even heard some of them before, and we've all done them before, but we don't think often to do it in the things where we're getting aversion around.

25:02And one of them is defining a target pace. Tell me about that. Yeah. So this is kind of like, it reminds me a little bit of your printed paper for the trip savings goal. Because whenever I write a book, and I've done this from the very first book through to book number four. I don't know if you count Audible Originals as a book, but let's say four and a half books. Let's count that as half of a book. I do this for every single essentially cumulative goal that I have because it's wonderful. So essentially, you make a spreadsheet, and then you look at the timeline of the goal that you have, the deadline that you have to hand in your manuscript if you're writing a book, or whatever it is, a savings goal, if you have a savings goal that you're accumulating over time.

25:49So you have a linear line on this sheet that you print off, and that's your pace. So if you are writing a book over 52 weeks and the book is going to be 52 ,000 words, the line will go up at a linear pace of 1 ,000 words a week. And it's quite nice because then you can chart your own rate of progress against that idealized pace of goal attainment. So you think, okay, am I ahead of schedule? Can I do a bit more research into the book right now? Or am I behind schedule? So I just need to clear my week or clear a day or two this week to hunker down on this big project. And it's wonderful because a lot of the goals that far off in the future trigger of aversion of procrastination, it's tough to bring something closer to you in time sometimes.

26:39And there are ways of doing this. You can set milestone goals for along the way. You can have an accountability partner. So accountability is basically staring you in the face once, twice a week, every day even. But this pace of goal attainment, if you have this high level of self-accountability, can be a wonderful strategy for actually charting that pace. I remember writing my very first book. I was doing this. I was charting my progress relative to the pace. And I was in Ireland, and I broke my leg and needed reconstructive surgery on my leg in Ireland. I was held up in a hospital for a week or two.

27:16I had to fly back. It was actually, well, I won't say nice, but it was nice that I got a free first class ticket back home because I needed to keep my leg elevated. So that was a nice part of the experience back then. That's a very positive way to frame that. I guess so. Maybe I'm an optimist at heart. But I remember at the time with very little energy, but I looked at that sheet that I had and I saw that I was so far ahead of schedule. I was a month or two ahead of schedule. And seeing that just put me totally at ease. I could feel like all this weight evaporate off of my shoulders because I knew I was so far ahead.

27:57And so I could see that even though I was writing fewer words, especially in the hospital, I wasn't writing in the hospital, but in the recovery period after that, I could still be on pace. And so it's this nice strategy to lower that level of negative self-talk too, which can often get in the way of productivity. It most definitely increases around procrastination, this negative self-talk, because we have more noise in our head about whether we should eat the donut or write the book. Yeah. And thanks for sharing that example. And it's interesting how we almost always think to do that in our projects, in our teams and organizations.

28:38So like Will said, we've got the gone charts and everything and the project plan, and we know exactly if we're on track. And how often we don't ever do that for our own personal goals, habits, except very rarely do we think like, okay, I've got this thing I want to get better at. I'm going to work on it for the next 90 days. Let me actually spend five minutes to make a chart, to make a little thing, whatever. Like it doesn't have to be anything fancy. It's probably better if it's not. It's just something really simple, but boy, it can change motivation in such a substantial way. It's really powerful.

29:12Yeah, yeah, it is quite nice. And I do understand it on some level where I love being productive at work. I love getting a lot accomplished throughout the day and stuff like that. But when I'm off the clock, I just want to do nothing. I don't want to do much. And so using productivity tactics like that in your home life, it's often like, oh, isn't that going to make it less fun? But it actually does make it more fun because you see that the level of self-talk that you have goes down, especially around those ugly things that you're putting off. There's always the things that we have to do. And this is where I think productivity comes in.

29:50I'm fundamentally, to use this podcast as a confessional, I suppose, I'm fundamentally a lazy person. So my view for productivity advice is it exists to allow us to accomplish the things that we have to do in a smaller amount of time so we have more time to do whatever the heck we want to do throughout the day, throughout our lives. And so there's the stuff that we have to do in our home life that it's a law called Parkinson's Law in action, which says that our work tends to expand to fit how much time we have available for its completion. If you have to reno that basement closet and you're going to do it on Saturday, and then Saturday the clock is ticking, you wake up, so I'll do it a bit later.

30:37No worries. And then the afternoon comes, and then the level of negative self-talk goes up even more. And then, okay, then you delay it to Sunday. And that's not a pleasant experience. That's not a pleasant an experience. The more pleasant thing would be just get it done right away. Tame these characteristics of aversion, make it a bit more interesting for yourself, perhaps. Maybe involve other people, whatever it might be. Make it closer in the future. And then you can have time to relax and enjoy life. That's why I think productivity exists for our home life, is for more meaning in that context, not only for more accomplishment.

31:17it. Yeah. And more fun too. And the last tactic I was thinking about that you talked about, I mean, it pairs right with that is thinking about like the proverbial, like, all right, I got to clean out the closet. Pair it with something fun, like put on your favorite music, put on your favorite podcast, get a family member to like do something fun with it. Like think about what you could donate and what's something here that would be really useful to someone. Like there's just so many ways that if you just put in one element of pairing something positive with something that's like we've got a big aversion to can just get you started.

31:50And if you get started, then it's easy after that. At least easier. Yeah. Okay. Chris, I think we've had on five pages of the book. There's so much in the book around intentionality. There's so many wonderful invitations you have for us on just moving forward. You mentioned values and tension stack, and there's wonderful model. So I know a lot of folks in our listening audience are always thinking about how do I move a little bit better, a little bit more consistently. So this is a great way to get started on that. And Chris, I've got one last question for you. As you have put together this book, this is your fourth one.

32:23You've done a ton of thinking on this. You've done a ton of research. You've helped people do this way better. What have you changed your mind on in the recent past and just thinking about finishing things and being more productive. There's so many things. I would say values is something I've changed my mind on. So whenever I've heard the term values or anything like that, something similar to anything along those lines, my eyes have glazed over and I've thought, okay, another consultant who has come up with their own list of a hundred values that they gift to everybody they consult with. And I became almost cynical about them.

33:03And so I got curious when writing a book about intention, values can be considered our ultimate intentions across a lot of different levels. I got curious, I'll just go to Google Scholar and type in values. And I was blown away by the research behind them. And especially Shalom Schwartz's theory of human values, which says that there are 12 values every single person in the world has to some extent. And once you see the values, you start to see them everywhere. And by the way, if somebody wants to see them, you don't have to buy the book. You can just Google Chris Bailey 12 values, and I have a few articles about them.

33:47But you look at the tensions in the world, and you see behind the tensions to how many of them are this conflict between self-direction and security or self-direction and humility and power. You see behind the motivations of other people. And so I find that quite beautiful to kind of peek behind the so-called matrix of human motivation to see the values that underlie them. And once you start seeing them in yourself and other people, you see them everywhere in what other people are motivated to do by default and deliberately. And I think the world becomes a bit more easy to understand and in some ways beautiful as well.

34:34So I've changed my mind on values. I used to think they were BS. Now I see them everywhere I go. Chris Bailey is the author of intentional, how to finish what you start. Chris, thank you so much for your work and your wisdom. Appreciate it. Thank you, Dave. Awesome to chat with you.

34:58If this conversation was helpful for you, three other episodes I'd recommend. One of them is episode 376, how to become the person you want to be. James Clear was my guest on that episode, Author of the bestselling book, Atomic Habits, James and I talked about the importance of identity, bringing identity into the things we're trying to get better at. Not just setting a goal and checking it off the list, but actually taking on a new identity. It's an inspiration behind much of the work behind our commitments in our academy. Episode 376 for that. Also recommended episode 507, how to change your behavior.

35:34BJ Fogg and I had a conversation about how to start small, the power of tiny steps, and being able to do that consistently in order to really make meaningful shifts. Episode 507, some great inspiration from him. And then finally, speaking of how to finish what you start, having a better task list is a good starting point for that. And episode 785, the recent conversation with Leanne Davey, is a great starting point for that. Make your task list work for you. Leanne and I talked about not just having one task list, but actually divided into three separate areas to be a lot more intentional about how you're using your time, how you're interacting with colleagues, and how you're handling the administrative stuff that comes up every single day and how we can get better at that just by taking a tiny tweak to the structure of most of our task lists.

36:24Episode 785 for that. All those episodes you can find on the coachingforleaders.com website, where if you set up your free membership at coachingforleaders.com, you'll be able to access the entire library by topic. One of the big topic areas we've had database for many years is productivity. Lots of conversations over the years on this topic and so many others. Go ahead and set up your free membership at coachingforleaders.com. You'll be able to access the entire episode library on that and dozens and dozens of other topics. plus access to my interview and book notes. I have written up notes for my conversation today with Chris on the things we talked about, some of the things we didn't have a chance to talk about in the conversation, and also the highlights from his book that I found most helpful.

37:08I do that for almost every interview, make it available to you afterwards. It's part of access of your free membership is all those interview and book notes plus tons of other resources inside the free membership. You can get access to all of it just by going over to coachingforleaders.com. Coaching for Leaders is edited by Andrew Kroger. Next Monday, I'm glad to welcome Xia Jiang to the show. We are going to be talking about how to build the resilience that you need to match the ambition you already have. It's a great follow-up to this conversation. Join me for that wisdom from Xia. Have a great week and see you back on Monday.

From the publisher

Chris Bailey: Intentional
Chris Bailey is an author and lecturer who explores the science behind living a more productive and intentional life. He has written hundreds of articles on the subject and is the bestselling author of The Productivity Project, Hyperfocus, and How to Calm Your Mind. His newest book is Intentional: How to Finish What You Start (Amazon, Bookshop)*.

Starting is often a lot easier than finishing. Our mindsets and our tactics can make a big difference in how far we really go. In this conversation, Chris and I discuss the best ways to finish what we begin.
Key Points

Procrastination is triggered by six characteristics of aversion: boring, unpleasant, frustrating, far off in the future, unstructured, and/or meaningless.
The more we activate the logical centers in our brain, the less aversion we run into.
Almost everything can be more fun if we put the right structure around it. Gamification, countdown timers, and artificial deadlines can drive our behaviors in substantial ways.
Make goals about others. Rather than simply “reading 10 pages,” shift to “reading ten pages to be a better mentor.”
Most of us have a preference for either performance goals or learning goals. Identify which works better for you and for the people you lead.
Define a target pace and map your progress against it. We often do this with organizational projects, but rarely for our own goals.
Pair joyful tasks together with the ones that don’t bring joy as a means to keep you moving.

Resources Mentioned

Intentional: How to Finish What You Start by Chris Bailey (Amazon, Bookshop)*

Interview Notes
Download my interview notes in PDF format (free membership required).
Related Episodes

How to Become the Person You Want to Be, with James Clear (episode 376)
How to Change Your Behavior, with BJ Fogg (episode 507)
Make Your Task List Work for You, with Liane Davey (episode 785)

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