Earn More with LinkedIn Sales Navigator with Julbert Abraham: An EOFire Classic from 2022

0:28Boom! Shake the room, Fire Nation. so the platform can help people. And before you do anything, develop a plan first because it will help simplify the whole process and oh so much more. And a big thank you for sponsoring today's episode goes to Jubert and our sponsors. Franocity has helped hundreds of people leave unfulfilling jobs, invest in recession-resilient businesses, and create legacy income for their families through franchising. Get started today with Franocity's Franchise Funding Guide, packed with real-world strategies to launch your business without draining your savings. Visit franocity.com.

1:02That's F-R-A-N-O-C-I-T-Y dot com. Fire Nation, are you ready to launch your own sports betting platform? Odds Jam's real-time API is trusted by companies big and small, from lean startups to major players like Stats Perform and sportsbet.io. Visit oddsjam.com slash odds-api to learn more and talk with our team today. Mention promo Fire Nation to receive an exclusive discount. Are you ready for the ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies? Build funnels, automate follow-ups, manage clients, and even white-label your own software. Say hello to our featured partner, High Level, and visit highlevelfire.com to start your free trial today.

1:52Jewel Bear, say what's up to Fire Nation and share something that you believe about becoming successful that most people disagree with. Hello, Fire Nation. I'm excited. Wow, something that most people disagree with, working smarter and working less. I realized when I work less, I've accomplished more than I work longer. So I try to work less and be more strategic in anything that I do. I'm a big believer that tasks will expand to the time allotted. That is a Parkinson's law theory. And Fire Nation, when you give yourself a certain amount of time to do something, you'll probably get it done in that certain amount of time.

2:35And if you give yourself all day to do something, it's probably going to take all day to do that thing because we as humans love procrastination. We love to expand to fill those spaces. Don't make it happen. Now, as I mentioned, Jewel Bear, we're talking about earning more with LinkedIn Sales Navigator. Fire Nation learned a little bit about you in the introduction. They know what we're talking about here today. So I want to start off with the obvious. What the heck is LinkedIn Sales Navigator? Great question, John. So here's what's happening, right? We all have a LinkedIn account. It's a free account.

3:10We can do whatever we want with it, post content and so forth. The other piece is there is a paid LinkedIn account. You have the LinkedIn Business Plus, then you have what's called LinkedIn Sales Navigator. And what that allows you to do is tap into the LinkedIn network a little bit deeper because you get data points that you would not get access to on the regular LinkedIn account, such as the last 30 days, how many people have posted and what they have posted, How many people got funding in their companies within the past 12 months? And a lot of other data points that you'll never think about that you get access to through LinkedIn Sales Navigator.

3:47And that's what makes it an extremely powerful tool. Now, I want to talk specifically about who. Who should think about using LinkedIn Sales Navigator? I mean, we have our listeners, Fire Nation. They're entrepreneurs. They're small business owners. But they're busy. And they're being assailed by all sides. They're like, oh, TikTok's the next big thing. You should be on Clubhouse. You should be on Twitter Spaces. You should be doing Facebook and Instagram Lives every single day. Everybody can't do everything. We've got to choose our lane. So who really makes sense as a person that should and can be using LinkedIn Sales Navigator?

4:22Another good one. So a couple of things. First thing you got to look at is if you have a sales team, right? The sales manager, the account executive, the SDRs, these guys should be on Sales Navigator because they'll be able to not only keep tab of your current customers, but potential clients you want to work with. Now, if you're a small business, you know, two, three men show, you can take care of it. If you're an entrepreneur and business owner or you're a coach or consultant, definitely jump on Sales Navigator. If you want to keep tab of your clients and potential clients, especially when there's a shift in different organizations, that's a great tool to help you capture those opportunities.

4:59And Fire Nation, we're actually going to be talking about a couple of success stories who Jewel Bear's either coached or seen in the space that make a lot of sense. But this can't be free. I mean, LinkedIn, it really does a good job about cutting the wheat from the chaff. So you're not just gonna have a lot of spammers in their LinkedIn inbox. You are knowing that you're getting some quality people coming at you because LinkedIn does a better job, in my opinion, and I'd love to hear yours, Jewel Bear, about making sure that the people that are on the platform are real people. They're business owners.

5:33They are looking to conduct real business transactions and real networking and real relationship building. So what's the cost of Sales Navigator and why is it worth it? You have two options here. One, you can do the annual plan, which is about$79.99 a month. So you get a discount about$9.59-ish for the annual plan. Or if you want to just kind of taste the waters a little bit, you will start at$99 a month. So you could do month to month plan. And I think that's a great opportunity because if you want to level up and take your business to a new level, you got to invest in it. And the way I see Sales Navigator, it's an investment to help you take your business to a new level.

6:14So kind of talk about what I was just sharing a second ago, as far as LinkedIn being maybe a better platform, at least in my opinion, than other social media platforms like a Facebook, Instagram, TikTok of really validating and verifying the people who are using the platform. Can you talk a little bit about that in your thoughts? Yeah, absolutely. I mean, you're looking at anybody that go on LinkedIn versus first party data and they're looking at not just, you know, you put your name and email, but you got to really put real information. You know, what kind of company you have? How big is the company?

6:47Give the website of the company. So all this stuff of getting verified to make sure that you have a legit business and that you're able to help real people. And one thing about the LinkedIn profile itself, not only you have to have all your contact information, but they also have a section for recommendation. So not only you saying you're great at what you do, but other people are able to say that they've worked with you, they've experienced what you have to offer. So all these little data points come together, allow LinkedIn to be a real platform with real people. Because you go to a different platform, the person will use a nickname on LinkedIn.

7:25then they'll use their real first name and last name and their company name because it's a mindset of I'm going to be doing business on this platform. So I want people to know exactly who I am. Now let's go back in your LinkedIn journey a little bit because I'm just kind of curious, like when did you start first using LinkedIn? What year was that about? Now you're taking me way back, back in 2008. Oh, wow. Started using LinkedIn in 2008. I just graduated college. And like any college student back then, jump on LinkedIn. But it wasn't explained to us, right? So I just started using it then I created an account and so forth.

8:03And I found a couple of great people on LinkedIn that I started to follow and learn from them, learn from their journey. And that has helped me grow my business to where it is today because of the mentorship and the teaching that I've learned from back then. So over the years, what have been a couple things that you really feel like LinkedIn's done right? I mean, obviously, Sales Navigator is one of them. What are a couple other things that you think LinkedIn has done to really stay relevant in this world? When you're looking at, back in the days, a lot of people just saw LinkedIn as a job tool, right?

8:37Like you have your resume, you're looking for a job, you just go on LinkedIn. But over the years, they've really turned it around, they turn it into, hey, this is a thought leadership platform where now only you can get a job, that's great, but you can also build relationship and connect with business owners. So some of the things that I think you've done awesome with is, for example, in your LinkedIn profile, the spotlight section. I think that's a great way to share value add, how you're able to do what you do, how you're able to help others. The creator mode that they just came out with recently, I really love that.

9:10LinkedIn advertising is another amazing tool because it allows you to reach a lot of different people, different niches. So these little things that help LinkedIn really stand out and help LinkedIn stay in the race. I mean, the company has been around for more than 15 plus years. So being able to have access to not only the database of quality of people, but being able to communicate with them, such as the voice messages you can send when you speak to someone instead of just sending them a text message or the video message you can do when it's someone's birthday. all these little tips are awesome.

9:47That's what make LinkedIn LinkedIn. Fire Nation, if you think we're even close to being done dropping value bombs, you've got another think coming. We're gonna be talking about the number one hack that you need to know when it comes to LinkedIn Sales Navigator, some success stories and so much more when we get back from thanking our sponsors. Starting your own business can feel intimidating. Where do you start? How do you grow? So when will you start generating revenue? All valid questions. If you love the idea of creating wealth and freedom, but you're not sure if starting from scratch is the way to go, then I'm excited to tell you about Franocity.

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13:57Let's dig a little deeper here. I want you guys to think about this. If you have a business, you're looking to grow, you might want to build relationship with potential clients. Right. One thing that we found working with our clients, when you deal with LinkedIn Sales Navigator, I can keep tab on some of the decision makers that I want to work with. I'll give you an example. A couple of a few months ago, there was a client of ours now when there weren't a client back then, but we wanted to work with them. So what happened is I start keeping tab of the VP of sales on LinkedIn. Anytime he posts something, I'll like it, I'll comment on it.

14:33Then he changed jobs. Once that happened, I get a notification from sales navigators, such and such have just changed jobs. I was like, oh my God, this is an awesome opportunity. So I jumped on it right away. I reached out to him, congratulate him with a video message. Then the next few minutes, he reached back out and said, hey, I meant to reach out to you. I haven't had a chance to. Boom, we started doing business. So Sales Navigator is worth the investment because of the type of information that you're getting from your potential clients or partners that allows you to make better decisions.

15:09So now you know when to reach out to that person. You know the exact time that makes sense to start following up with them or engage with their content so that you can drive the deal to the finish line. Fire Nation, I hope you're really understanding what Jule Bear is saying here, how these opportunities can come by you planting the right seeds over time using the right tools. And as I mentioned, pre-break, we love hacks, Jule Bear. We love hacks. So what's one hack that everybody listening, all of Fire Nation needs to know when it comes to Sales Navigator? A big one here, guys. Get ready. Grab your pen and paper.

15:48Similar companies. A lot of people are not using that tool enough. So you can go on LinkedIn Sales Navigator, do a search for a company you want to work with, right? And then once you do that search, you press enter. You see the company profile page pop up. You see connections, common connections. Then the last button on the far right corner is going to say view similar companies. Once you click on view similar companies, LinkedIn, artificial intelligence tool will find other companies that are very similar to that main core company. So all of a sudden you have 49 other companies that are super similar.

16:27Now, why is that important? Think about your clients. the best clients you want to work with, or maybe the ideal clients you want to work with, and being able to use that tool to find other companies that are super similar to them. You already know what kind of challenges those companies have. And now you're able to find another 40 plus companies. That's amazing. Imagine being able to tap into that. And now you could 10X your business because you found other companies that are ideal to your ideal client. I mean, Fire Nation, if that's not a hack that you're going to employ immediately, what are you listening for?

17:05I mean, check your pulse. This is exciting stuff that you can use, you can implement. You can take this information right now and create opportunities for yourself, make your business better, make yourself as an entrepreneur better, make this happen. And as I teased a little bit earlier, Jewel Bear, you have a couple success stories because I love when we get to share case studies, success stories, because then my listeners can put themselves in the shoes of these individuals and say, you know what, that would make sense for me as well for these specific reasons. What are those success stories?

17:37Oh, I'm excited to share those. So I'm going to give you a couple. The first one is one of our clients. He owns a mobile oil change company. So he literally goes to different people, home and offices and change their oil. So we had a chance to work with him. And when we first started, he said, you know, I want to be able to scale my business. I want to be able to work with fleets. So I don't have to go from one place to another, to another where I can do many cars at the same place. So we said, okay, why don't we use LinkedIn Sales Navigator to find fleet managers? Then we start building out a plan for him, start developing his target list on Sales Navigator, start identifying and nurturing opportunities.

18:19Boom, he got the largest client he ever had, Verizon, where he helped them with their fleets. So I want you to think about that. That's using LinkedIn, Sales Navigator, he was one connection away to finding his largest client. and going through our plan and following our strategies, he got them as a client. So that's just one success story. Are you ready for me to give a second one? Break it down, brother. Awesome. I'm going to give you another one. One of our other clients, she owns a senior care franchise out in New Jersey. She came to us when she first started out and she said, Hey, listen, I work with seniors.

18:56I'm not sure how I can even use LinkedIn to get to them. I'm like, okay, we don't have to get to your direct clients. We can find referral partners that can refer business to you consistently. And she's like, oh, that's an interesting strategy. Then think about that. So same process, develop a plan, develop a strategy, start using Sales Navigator, and we start targeting social workers, geriatric care managers, and hospitals. And guess what? She was able to get three hospitals to refer business to her consistently. She went from having one franchise territory to having three franchise territory.

19:33So she literally blew out the water with the business. So think about how you can not only use LinkedIn if you don't find your ideal perfect client, but find the partners that work with similar clients as you do and be able to target and build relationship with them. and Sales Navigator can help you keep tab on what changes is happening in their industry, what changes happening in their company, and be able to reach out to that group. So she definitely grew her business through using that same process. I mean, Fire Nation, one thing that I want you to take away from this is you might and likely are just one connection away from some amazing opportunity, some amazing connection, some amazing relationship network, whatever it might be.

20:19you're just one connection away. So Jewel Bear, you've dropped so many value bombs today. What's the one key takeaway that you really want to make sure Fire Nation gets from everything that we talked about here today? Then share how we can connect with you, any giveaway or call to action you have for our listeners, and then we'll say goodbye. Absolutely. I know all of us get super excited when we hear these nuggets about LinkedIn and we're like, oh my God, I got to go try this right away. before you do anything first develop a plan i cannot say this enough develop your plan don't just go on linkedin and try to figure it out and clicking buttons create a plan for yourself on how you're going to go after this who you're going after how you can add value to them really sit down and write these things out because once you do that it simplify the whole process and create clarity and once you have clarity there's nothing you can't accomplish fire nation clarity Clarity equals success.

21:17It starts with clarity, and then it's a step-by-step process. Jule Bear, any call to action you have for us? How can we connect with you? Absolutely. Guys, you can connect with me on LinkedIn. Just shoot me a quick DM. Say, hey, you heard me from the Fire Nation's podcast. I'm excited about that. And also, we do have a program called LinkedIn Accelerator. So if you go to abrahamslobal.com forward slash fire, I create the package just for our Fire Nation group here. so definitely guys check it out abrahamglobal.com forward slash fire fire nation you're the average of the five people you spend the most time with you've been hanging out with ja and jld today so keep up the heat and head over to eofire.com type jewel bear that's j-u-l-b-e-r-t in the search bar and the show notes page will pop right up and one more time jewel bear what was that call to action URL.

22:10Go to abrahamglobal.com forward slash fire. Jewel Bear, thank you for sharing your truth, your knowledge, your value with Fire Nation today. For that, we salute you and we'll catch you on the flip side. Hey, Fire Nation, today's value bomb content was brought to you by Jewel Bear and Fire Nation's successful entrepreneurs accomplish big goals. That's why I created the Freedom Journal to guide you in accomplishing your number one goal in 100 days. and we're talking step-by-step. So visit thefreedomjournal.com and I'll catch you there or I'll catch you on the flip side. Franocity has helped hundreds of people leave unfulfilling jobs, invest in recession-resilient businesses and create legacy income for their families through franchising.

22:55Get started today with Franocity's Franchise Funding Guide packed with real-world strategies to launch your business without draining your savings. Visit franocity.com. That's F-R-A-N-O-C-I-T-Y dot com. Fire Nation, are you ready to launch your own sports betting platform? Odds Jam's real-time API is trusted by companies big and small, from lean startups to major players like Stats Perform and SportsBet.io. Visit oddsjam.com slash odds-api to learn more and talk with our team today. Mention promo Fire Nation to receive an exclusive discount. Are you ready for the ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies?

23:40Build funnels, automate follow-ups, manage clients, and even white-label your own software. Say hello to our featured partner, High Level, and visit highlevelfire.com to start your free trial today.