How to Achieve Limitless Prosperity in 2022 with Krista Mashore: An EOFire Classic from 2022

0:01Boom! Shake the room, Fire Nation! JLD here and welcome to Entrepreneurs on Fire! brought to you by High Level, the all-in-one sales and marketing platform. On today's classic episode, we'll be breaking down how to achieve limitless prosperity. To drop these value bombs, I brought Krista Mayshore into EO Fire Studios. Krista is in the top 1 % of coaches nationwide. She's the author of four bestselling books focusing on digital marketing. It was named Yahoo Finances, number one digital marketer to watch. And today, Fire Nation, we are talking about how anybody can be successful, just don't give up too soon, how mindset is more important and the skill set, and you are the only one responsible for creating the life you deserve and owe so much more.

0:39And the big thing for sponsoring today's episode goes to Krista and our sponsors. Fire Nation, are you ready to make 2026 your best year yet? I believe it's time to start your transformation by attending the world's highest rated business growth workshop taught personally by Clay Clark and featuring football star and entrepreneur Tim Tebow and President Trump's son, Eric Trump at thrivetimeshow.com slash EOFire. Again, request life-changing tickets today at thrivetimeshow.com slash EO fire. Are you ready for the ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies? Build funnels, automate follow-ups, manage clients, and even white label your own software.

1:20Say hello to our featured partner, High Level, and visit highlevelfire.com to start your free trial today. Krista, say what's up to Fire Nation and share something that you believe about becoming successful that most people disagree with. Hi, everyone. I love this show. I love John. You're such a good person and just so like real. I know John and he's just such a real guy. So it's really cool, even though he's really successful. So I think that one of the things that people think about being successful is I think they think that there are certain types of people that are successful. So maybe it's you were born into it or maybe it's because your personality or, you know, but I think that any anybody can be successful if they just stick to stick to something.

2:07And I think people give up way too soon. Fire Nation, if you're not excited about having this kind of energy for the entire interview, then you might want to flip off this episode because Chris is going to bring the heat. She's going to bring the fire. She's going to bring the energy as we talk about how to achieve limitless prosperity in 2022 and beyond. bonds. And for those of you that are joining us live, hello, we're doing something kind of new and fun here. This is actually live. There's people here that are in the chat, they're hanging out. For those people that are listening to the recording at a later date, you're awesome too.

2:40You get to hit the pause button and you get to skip back if you want to hear something all over again. So you're doing some right things as well. And we're talking about a lot of interesting conversations today with my guest, Krista. And when I first met you, Krista, I'm kind of just thinking back. I mean, I was honestly blown away when you told me that you hadn't actually even lived at home since you were 13 years old. Because when I was 13, I was still trying to figure out how to tie my own shoelaces. So I mean, it just kind of was like, wow. I heard a little bit of the story. I want to hear more of it.

3:16And I think that right now is a great venue for you to go through the process of how you went from there to where you are here today. Okay. So I haven't lived at home since I was 13. There was some physical abuse happening in my home from my mom. And it was obviously a hidden, no one knew about it. And so it was kind of like I lived in two families, if that makes sense, because I had this really loving mom and dad with my two brothers. And we, you know, did vacations together and we went camping all the time. And then there was this like child abuse that was happening that was hidden, you know.

3:53So it was kind of like my mom would sort of have these rages and then she would feel really bad about it. It was like it was I lived that life. Right. So when I was 13, I started running away from home and I ended up living in the streets and living on in like my parents, my friends, friends, parents, RVs and living in abandoned buildings. And every time I would get taken back, I would just run away again. So I did that for about a year until finally I broke the law. I ended up breaking into my eighth grade PE locker room and stealing all the girls clothes. And there were lunch money because we didn't have clothes or lunch money or food.

4:27So we were we stole their clothes. That got me put into juvenile hall. I was in juvenile hall for about three and a half months. And then I went back home and I realized really quickly that I, you know, things hadn't changed. And so I called my probation officer and said, hey, I can't stay here. So he arranged to have me go to a foster home. So I spent the rest of my youth in a foster home. And I remember when I went to leave home, I remember my dad in the driveway just like crying and begging me to stay. But he didn't know what was going on. He was like, we can work this out, Krista. Please, please don't go.

5:02Don't go. And I didn't tell him what was happening. So it was hard. I mean, I remember crying for about six months in the foster home because I really missed my family. It was like I had this, you know, I was lonely and I missed my brothers. And I missed my mom as well, obviously, as my dad. and um but it ended up being okay i just switched it around and i was always a good kid just um couldn't handle the abuse anymore so that that's that's my story well thank you for sharing that i mean i know it's vulnerable it's hard to talk about those type of things you know especially in this public of a format so i really commend you for that i want to honor you for that as well one thing i do want to ask you just out of my own personal curiosity before we move on you know we hear a lot about juvie you know as we grow up and you know it's kind of always like a threat hanging over the heads of kids of like, you're going to go to juvie if you're bad and yada, yada.

5:51So you spent three and a half months there. Was there anything positive that came out of that experience? Well, let me tell you the first week I was there, this wasn't positive, but I remember this girl, I think she must've been about eight feet tall. At least to me, she seemed like that, right? This real big girl. And we were in the bathroom and she grabbed this other girl's hair and her head and started bashing her head into the porcelain toilet and blood is everywhere. And she is just wailing on this girl. And I remember thinking like, oh my gosh, I'm going to die in here. So she ended up getting put in isolation for, you know, maybe about a month.

6:25And then when she got out, I was like, I'm going to make friends with the mean girl because when you're in juvie, you want to make friends with the mean person so they can protect you. So I made friends with her. They ended up making me be her roommate. And she was actually a madam. So she was a madam in San Francisco. And she's like, Krista, I'll take care of you. You can come, you know, stay with me. We get out of here. I'm like, that's okay. I think I got it. Like I made a choice not to become a prostitute at a very young age. So I didn't, didn't take her up on it, but, um, but it was, it was actually scary.

6:54It was scary. Um, yeah. I mean, I don't really know if there's anything good about it other than I learned, um, really early on to make friends with the mean people. Well, Hey, listen, if there's anything positive you can take out, you did not become a prostitute at a very young age. So you made a good decision in juvie. And I want to skip way ahead now. And then we're going to do some backfill throughout the rest of the episode too. But I want to skip way ahead because what really blew me away is that story that you just told. And then of course, seeing you at different events and conferences that we've both spoken at and got to hang out at, you're just very confident, self-assured, very successful.

7:31I mean, you're currently making anywhere from two to$4 million a month, specifically using digital marketing. So this being like an entrepreneurial show, let's break down that process. How are you managing to do those kind of numbers in this kind of environment? I know this sounds like really cliche, but I will tell you that when you go through abuse from a parent, it's very psychologically damaging because your parent are the ones that's supposed to protect you. So I had to really, really work on my mindset. I mean, more than I can tell you. And I've read so many books. I still read so many books on just like the brain and how the brain works and the power of positivity, the power of showing gratitude.

8:15And I just, you know, people think that I have all this energy all the time and I'm always so happy, but I really choose to be like that. Right. And I, I, I know that high energy equals high income. And I cannot tell you how many times I've been told, like, I love your energy. And, you know, we hired you because of your enthusiasm. And I hear that probably almost every day. And so I believe that, you know, we have a choice of how we, how we choose to deal with things. We have a choice on how we show up and we have a choice on how we, we take situations in our life and how we view them and how we think about them.

8:44And so I have just always, I really make it, I'm very mindful of just really concentrating on like being, what am I thinking about? What am I saying to myself? Like, what, how am I perceiving different situations? How am I like, I'll, like, I'll give you a good example, John. So, you know, I call it the day I hired you to help me with this project. And I was just like, freaking out all the time because I'm doing this project and there's, I'm like the, um, we'll call me what's that? I'm like the underdog, right? I'm definitely the underdog in this thing that I'm doing. And there are way more successful people with me that have huge lists of people.

9:20I don't have that, you know, and they have a larger audience. And so all of a sudden I emailed John, I go, I'm freaking out. Like all of a sudden I'm going like, what did I do? And, and he's like, Hey, change your mindset right now. I was like, okay, okay. I just, you're right. And I just like switched it. Like I literally just turned to turn to switch. And, um, John said, well, you are human, Krista, you are human. So what I'll tell you is that when you're going through things or the doubt sets in or the fear or the anxiety, because it happens to all of us. It happens to, you know, to, to, to me, to John, it's just like letting those things be moments and not be, not turned into hours or days or weeks.

9:58And since then I still have, I get the fear sometimes John, because I am totally the underdog in this whole thing. And I keep to myself, you're going to do good. You're going to do good. So it's just a matter of, you know, just what are you saying to yourself? What are you thinking? How are you looking at situations? And just really being mindful of that because you can create anything that you want. I really believe that there's nothing that is past any of us. Another thing is I wet the bed until I was 10 because of the abuse. I couldn't read until I was in fourth grade. I have a central processing disorder.

10:27And so it's been hard, right? But I chose like, this is what I want in life. And this is why I'm just won't stop until I keep going. And I'm not doing$4 million. I had one$4 million a month. We're averaging about like one and a half million a month. Cool. Thanks for clarifying that. I appreciate the authenticity and the transparency. I mean, that's something that I really pride myself on as well. We've been launching or publishing our monthly income reports now for 107 consecutive months. So we love the honesty. We love the transparency. We love when people actually do share numbers. Like you had a high of 4 million, you're doing anywhere from, you know, one to 1.5 every month, which is mind blowing.

11:04And that's insane and fantastic. And I appreciate, again, you sharing that because is for people to see where you've come from, the struggles that you had, wetting your bed till 10, not being able to write until, was it write until fourth grade? Read or write, right? Because you can't read, you can't write. Right, so you can't read or write until you were in the fourth grade. I mean, all the physical abuse that was going on at your household, which you were keeping quiet from your father and other people in your family, of course. I mean, that's just when people can see what you've done from where you've come, they do ask themselves the question, why not me?

11:37as they should be, because that is a question that you, Fire Nation, should be asking yourself. Why not me? In Fire Nation, we'll be going over some really powerful principles as soon as we get back from thanking our sponsors. Fire Nation, are you ready to make 2026 your best year yet? Are you looking to learn the proven processes and success systems that have been used to create thousands of millionaire success stories? See thousands of success stories and testimonials from real people just like you who Clay Clark has mentored and coached into prosperity at thrivetimeshow.com slash EO fire. Clay's proven business coaching program is month to month, and it costs less money than hiring a minimum wage employee.

12:17Yes, it's month to month, and it costs less money than hiring a minimum wage employee. Schedule your free personal 13 point assessment with Clay Clark himself today at thrivetimeshow.com slash EO fire. Because Clay only takes on 160 clients and only allows 300 attendees to each business conference, you will interact with Clay directly. See thousands of real success stories and learn about attending the Thrive Time Show two-day in-person workshop featuring football star and entrepreneur Tim Tebow and President Trump's son, Eric Trump, today at thrivetimeshow.com slash eofire. Become the next success story.

12:49Schedule a free consultation and request tickets to join football star and entrepreneur Tim Tebow and President Trump's son, Eric Trump, at Clay Clark's next business conference today at thrivetimeshow.com slash EO fire. Okay, let's talk about a platform that's completely changing how entrepreneurs are running their business. And they are also our featured partner, High Level. If you're an entrepreneur, coach, agency, or course creator looking to grow faster and smarter, High Level is the all-in-one platform that replaces your entire tech stack. Seriously, think ClickFunnels, Calendly, MailChimp, Kajabi, and even your CRM all rolled up into one powerful white label solution.

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13:59Seriously, every question that pops up, they will have your answer waiting. And if you visit my special partnership link, you'll get a free trial. So visit highlevelfire.com to start your free trial and see why thousands of businesses are switching. That's highlevelfire.com where marketing, sales, and automation finally come together. High level, join the revolution. Now you were crushing it in real estate and you still are in a lot of ways, but specifically with real estate training. And then you decided to shift into mindset, into prosperity, and you're doing training all around those two main topics right now.

14:37So why did you make that decision despite all the success you were having in the real estate training to go into the mindset, prosperity training type of mindset? Because it starts there. You know, you could teach, and I'll tell you how I really learned this, is that I was doing this challenge for about four years now. And in the challenge, we started seeing people get success really, really quickly. And the challenge was all about mindset. It was like discovering, like figuring out what your limiting beliefs are, figuring out about what holds you back, figuring out what you're fearful of, you know, all about mindset, mindset, mindset.

15:12And so people started getting success really quickly during this challenge. And I realized that in my own training that people weren't seeing the successes as quickly because I was like, I don't want to give them all the tactics. I want to make sure I show them how to do all these things. And I was throwing all the stuff at them, right? Like the tactical things, but I skipped the mindset. And so when I redid the training and put mindset for the first month of the training, I noticed a huge shift because mindset is more important than skillset. And you could, like you could Google anything, right?

15:39You can Google anything. As you know, we have one of the same mentors, Russell Brunson, he always says, asks who, not how. And, you know, you can, you can Google anything. But what I have found is that when people get their mind right and they truly are just really cognizant of what they're thinking, what they're saying, what their thoughts are, you know, your thoughts become things, right? Like your philosophies, your beliefs, the things that you focus on, they turn into your actions, your habits, how you implement. Those turn into your life, right? your outcome. And so it all 100 % starts from thoughts.

16:13And if you do research on the brain, your brain is just like, it's this magnificent gift that we have that we take for granted, and we don't realize what it can do. And so I love the mindset aspect of it because I feel like it's not just about money, right? Money's great, but it's about really truly living a happy life. And right now with everything that's going on in the world, I just see how my students are struggling and how people are just so afraid. All you hear about is, you know, you just hear about the negativity. You hear about the inflation. You hear about interest rates. You hear about the war.

16:47You hear about the pandemic. It's all negative. And we have between 12 ,000 and 60 ,000 thoughts a day that come through our mind. And there's so much attention on negativity that that's what people focus on. And when they focus on that, they keep getting more negativity in their life. So I really want to help people right now, especially with what's happening, just like We can get through this, you know, but I think right now more than ever in history, at least as long as I've been alive, it has not been more important than to start focusing on the good stuff. And so we have a challenge that's coming up.

17:18It's called Limitless Prosperity. So you go to LimitlessProsperityChallenge.com and it's a three week training. It's a half an hour a day. when I'm just going to be talking to people about teaching them the strategies that I have learned to really, really be super, really successful in my career. I have two companies that, you know, a million dollar, million dollar month companies and another company that's over a million dollars a year that I just kind of, it's more of a passive company for me. And it all starts from the mindset. So I want to help people with it. And I want to get more to that training, But before we do, let's just give maybe one really practical tip for anybody listening to this right now.

17:59If they are struggling, if they are finding that negative thoughts are encompassing the majority of those 60 ,000 thoughts they're having every single day, what's one practical tip you can give the listeners right now? Something that they could do on a daily basis to really help. I have this, I'm actually writing a book right now. It's called Stop, Snap, and Switch. And it's a strategy that I developed where when you notice, remember, energy goes where focus flows. So when you notice what you're thinking about, right, you stop and recognize it. So you snap a bracelet, so a removable bracelet, a rubber band, a hair tie.

18:35So you stop, snap it, recognize what you're saying, take the bracelet, put it on the other hand, and then restate the negative statement. So stop, snap, and switch. just by doing that, just by being more mindful of what you're thinking about, you would be amazed at how quickly all of a sudden you're just like your mood changes, your what your output changes, your productivity changes so many parts about your life just from recognizing the negativity. And then you start to become happier internally, which also you're happier externally. And so it starts to have like a compound effect on your family, on your friends, on your kids.

19:12So stop, snap and switch. Recognize the thought, turn it around, restate the statement as you're putting the bracelet on the other hand. And then you're going to start to notice at first, like, oh my God, I'm thinking about negative seven. This is negativity with whether it be about your marriage or your body or your business or anything, right? Just recognize. And just by doing that, you'll be amazed at what can happen to your life. I love that. That's very practical. That's something that everybody can do. It's simple, but it's something that can be very effective when done in the manner that you're talking about, because I can definitely see that, you know, where your mind flows, the energy is going and you need to, let's stop that flow.

19:51Let's readjust it just like a river and start going down the right direction. And when it's going in the right direction, you don't want to stop that. So you're not going to switch anything. You're not going to stop anything. And, you know, like you see with water, like, you know, water doesn't jump out of a river and try to make a new river. It pretty much is happy in that riverbed. So as long as you're making sure that your water is flowing in the right direction, you're good to go. And something that I really want to add to this that's really been beneficial for me over the years, it's a gratitude journal.

20:21And don't think that journaling has to be this 20-minute, 30-minute, hour, multi-hour thing. You're going to be sitting down and writing down all your thoughts and all your worries and all your excitement and all this, it can be something as simple. And in fact, I think it's more effective when it's something this simple, which is when you get up in the morning and you go through your morning routine and part of that morning routine includes a gratitude journal where you just write down one unique thing that you're grateful for. And you start doing that every single day, that starts getting your mindset going now towards not what am I scared of, not what am I anxious about, what am I stressed out about?

20:56What am I upset about? It's what am I grateful for? And the important word in that sentence though is unique. What is the unique thing? Because otherwise everybody's like, I'm grateful for my kids. I'm grateful for my kids. I'm grateful for my kids. And we know you are and you should be, but we need to get outside of just one thing and look around. Like I like to, I say, Hey, look around right now and identify one thing in your world right now that you are grateful for, you know, that lamp that's providing light for me right now. Like I'm grateful for that because without that, you know, we wouldn't have good lighting for this video.

21:30But that's just like one small thing that I can be uniquely grateful for that otherwise I don't even think about, but it can start the day off on the right foot. Gratitude. Now I do want to end with a bang here, Chris, and I want to get back to your training that you mentioned. And I want to go into a little more detail about this because I'm going to be taking the training because I'm a big believer in this type of mindset training. I'm going to be a part of it in certain ways as well. We're going to have some fun together because as you mentioned earlier, I am your strategic coach for this really exciting challenge that you're doing, not to mention what's happening with Dean Graciosi and Tony Robbins.

22:05We're going to have a lot of fun working together, combining our forces, so to speak, to really make a massive impact in this world. So that's going to be a lot of fun. So talk to our listeners, everybody that's here live today as well, what exactly is this challenge all about and why should they really make the time to get involved? So especially with everything that's happening, you know how it is, right? Like it's, it is paralyzing to people right now. People are paralyzing and what people do under times of stress is they just stop in many cases. And so it's just going to be to start your day off with some positivity, some enthusiasm, some hope and, and gratitude.

22:43That's one of the strategies that I teach. And it's funny that you said that because there's research about showing gratitude and how long when you are just by showing gratitude, like John said, the effects of showing gratitude last for up to two weeks, two weeks of positive. Yep. Two weeks of positive effects. So we're going to be helping people just start their day off right and become a positive, you know, source of inspiration for their families. My dogs are in case right now. By the way, get a dog if you want some joy in your life because my dog, Gus, brings me so much happiness. I take him on a walk every morning.

23:19He's so happy and excited and every evening. And I'm like, what if life was that simple that I could just be happy just for walking outside, which we all should be. So that was a nice little interlude by your pup. I have two, I have two, and they're going crazy right now. But isn't it crazy how happy dogs get like you leave for a half an hour and they come back and they're like, I've never seen you before. And they're just like so crazy. But that's how, you know, we want to we want to be as much as we can be like like dogs. And we haven't seen him for a while. And it's just it's really that simple.