In short
Podcast Episode Summary: Eye On A.I. - Episode #307
Episode Title
Steven Brightfield: How Neuromorphic Computing Cuts Inference Power by 10x
Host
Craig S. Smith
Guest
Steven Brightfield, Chief Marketing Officer at BrainChip
---
Episode Overview In this episode, Craig S. Smith explores the potential of neuromorphic computing with Steven Brightfield. The discussion centers on how brain-inspired architectures can transform edge AI applications by drastically improving inference efficiency and power consumption.
Key Topics Discussed
- Introduction to Neuromorphic Computing
- Neuromorphic computing mimics the biological neural networks of the human brain.
- Biological neurons communicate through spikes, which can trigger downstream neurons based on input intensity.
- Comparison with Traditional AI Systems
- Traditional AI relies on GPU-based systems and brute-force computations, leading to high power consumption.
- In contrast, neuromorphic systems use event-driven, spiking neural networks that are more power-efficient and capable of on-device inference.
- Implications for Edge AI
- Running AI locally reduces latency, enhances data privacy, and lowers costs.
- Neuromorphic computing can expand the capabilities of devices like wearables, sensors, and robotics.
- Real-World Applications
- Examples include smart glasses, medical monitoring devices, and autonomous systems that process sensor data efficiently.
- Neuromorphic chips offer substantial power savings, leading to extended battery life in consumer devices.
- Transitioning to Neuromorphic Architecture
- Developers are encouraged to shift from conventional AI models to neuromorphic architectures.
- Heterogeneous computing plays a role in combining different processing units (CPUs, GPUs, and neuromorphic chips) for optimal performance.
- Future of AI in Everyday Devices
- Predictions suggest that a significant portion of consumer products will incorporate AI within the next few years.
- The episode underscores the idea that AI will become increasingly embedded in everyday technology.
Key Takeaways
- Efficiency of Neuromorphic Systems: Neuromorphic computing is designed to be power-efficient, making it suitable for edge devices where battery life and data privacy are critical.
- Real-World Impact: Applications in healthcare, wearables, and autonomous vehicles showcase the technology’s transformative potential.
- Shift in Development Paradigms: The transition to neuromorphic computing represents a significant shift in how AI systems are designed and implemented.
- Industry Adoption Timeline: The guest projects that within the next four to five years, a substantial increase in AI adoption at the edge will occur, facilitated by advancements in neuromorphic technologies.
Conclusion This episode highlights the significance of neuromorphic computing in revolutionizing how AI can be integrated into everyday devices. By making AI more efficient and capable of operating independently of cloud infrastructure, neuromorphic technology stands to change the landscape of artificial intelligence dramatically.
---
Additional Resources
- BrainChip Website: [brainchip.com](https://www.brainchip.com)
- Developer Hub: [developer.brainchip.com](https://developer.brainchip.com)
Stay Connected
- Craig S. Smith on X: [@craigss](https://x.com/craigss)
- Eye on A.I. on X: [@EyeOn_AI](https://x.com/EyeOn_AI)
---
This summary encapsulates the essence of the podcast episode, focusing on the key concepts, implications, and future perspectives discussed by Craig S. Smith and Steven Brightfield.
Written by AI. May contain mistakes. Listen to the episode to check what was said.
Transcript
Automatic transcript. May contain errors.0:00So neuromorphics is really how our biology does computations in our brain. So we don't have circuits, we have neurons, biological neurons, and they're highly connected to other neurons, and they communicate to each other with pulses. We might call them spikes. So you see a spike of signal go from one neuron to the next, and if that spike is strong enough with other spikes coming into that same neuron, that triggers that neuron to spike downstream. So it's a sequence of each neuron is getting spikes inputs and deciding whether it spikes the output. So it's a kind of simple concept, but you put a billion of those together and connect them all together and you have really what the brain is.
0:43We're augmenting our business model so our customers can see the value of our IP before they make the risky decision to go and integrate it into a chip development that might cost them tens of millions of dollars. Build the future of multi-agent software with Agency. That's A-G-N-T-C-Y. Now an open source Linux Foundation project, Agency is building the Internet of Agents, a collaborative layer where AI agents can discover, connect, and work across any framework. All the pieces engineers need to deploy multi-agent systems now belong to everyone who builds on agency, including robust identity and access management that ensures every agent is authenticated and trusted before interacting.
1:39Agency also provides open, standardized tools for agent discovery, seamless protocols for agent-to-agent communication, and modular components for scalable workflows. collaborate with developers from cisco dell technologies google cloud oracle red hat and more than 75 other supporting companies to build next generation ai infrastructure together agency is dropping code specs and services no strings attached visit agency.org to contribute that's A-G-N-T-C-Y dot O-R-G. Hi, I'm Steve Brightfield. I'm the Chief Marketing Officer of BrainChip, and my background has been in the semiconductor business for three decades plus now.
2:38I was trained as an electrical engineer, Midwest, Purdue, and I went off and was focused by the first two-thirds of my career on designing digital signal processors into semiconductors and solving use case problems from consumer to military use cases with digital signal processors. I worked at a lot of large, some of the other companies, but my longest stint was at Qualcomm. And at Qualcomm, I worked to launch their first smartphone chip. And it's always interesting, I was in product management at the time, is that you never know what product is going to be successful in the future. And there was a lot of debate and arguments about why would we want to build a smartphone chip?
3:27Because nobody's going to want to watch videos on their phone. And, you know, my phone makes good calls right now. So we fought with the management and we launched that product. And of course, you know, everyone's got one in their pocket today. And I think if I look forward to brain chip, everybody was going to have a brain chip in their pocket or their lapel or their hat in the future. And they're thinking right now, why would I want that? Right. So it's it's it's been an exciting journey for me seeing, you know, products that I worked on that used to consume a large, you know, refrigerator, then go to a box, then go to a board, then go to a chip and then go to a little tiny piece of IP that's inside of a chip.
4:09That was my journey when I started working on GPS back at the very beginning when it was literally the size of a printer was your GPS receiver. And then we worked on making it smaller and smaller. Now it's in practically everything. And you would never imagine that. Right. And I think that's what's going to happen with AI. You know, we see AI today as these big data centers, supercomputers with nuclear power plants next to them. But really what's happening in the industry is AI is dropping into all these everyday products that we have today. Your Fitbit, your smartwatch, your mobile phone, every consumer product you're touching is going to have a little bit in it.
4:49And I think that's what I'm excited about Brainship because Brainship is focused on those small consumer devices that put AI in there to help the individual that's wearing it. not these big, you know, AI data centers that are gobbling people's information up and using them to, you know, sell advertising. Let's put it that way. Brain chip neuromorphic from the start. And let's define neuromorphic for listeners who aren't familiar with it. Sure. Well, let's talk about what neuromorphics is first, and then it'll be easier to explain brain chip because neuromorphics is really a study of the brain.
5:26It really is. And it means a lot to different things to people. And it's kind of good to baseline that. So neuromorphics is really how our biology does computations in our brain. So we don't have circuits, we have neurons, biological neurons, and they're highly connected to other neurons. And they communicate to each other with pulses. We might call them spikes. So So you see a spike of signal go from one neuron to the next. And if that spike is strong enough with other spikes coming into that same neuron, that triggers that neuron to spike downstream. So it's a sequence of each neuron is getting spikes inputs and deciding whether it spikes the output.
6:12So it's a kind of simple concept, but you put a billion of those together and connect them all together and you have really what the brain is. And it's really it's been an evolution of millions of years to come up with this architecture. Right. And the key metric of it, it's super efficient. And it had to be because if you look at evolution, evolution was about survival of the fittest. So the animal that could think better was survived better. The challenge was he had to have low enough power so he could cool it off. Right. And he could power with by eating. and so forth. So, you know, I think, you know, your brain is about a 25 watt light bulb.
6:56If you think about that, that's the power of computing, right? So how do you kind of take those advantages that the brain has and put it into the chip business, right? And that's where brain chip really came from. It was designed by a guy, Peter Manumet, one of our founders, who was the brain of the company, and he was studying the biology of the brain and the spiking networks. And then we had a Neil Mandar. He is the chip guy who worked in Silicon Valley here for many years building modems and other chips. And together they basically form brain chip to emulate or inspired by the brain's architecture, they created a digital architecture of a computer architecture.
7:39And what we do is we take the spikes and we convert those into digital signals, really. And can I just, for people that don't know, the neural networks that dominate AI today, when one layer or one node of the network passes information to the next node, that information goes through a computation and is passed on regardless of how important it is to the output. But in neuromorphic, each node has to sort of gather inputs till it reaches a threshold before it passes information along. Is that a fair? I couldn't have said it better, Craig. You understand this. I'm glad that we've been talking about this.
8:34So, yeah, I think people, you know, when people think about AI, they think about data centers. And then the next thing they think about is NVIDIA. And if you got to look back how NVIDIA got here today, they didn't create this to build AI. They had a graphics processor that they had to compute every pixel. So they couldn't do that with a conventional processor. So they designed this graphics processor that you could have lots of processors in parallel doing the pixel computations. Now, what happened was Jensen Wang learned that the scientific community was using his GPUs to do scientific computations.
9:14They were using it to do physics problems, do math problems. And those math problems were matrix multiplies, could be paralyzed very well on the GPU. So he decided to invest heavily in making him better at doing linear algebra or matrix multiplication math. And I think it was prescient of him to find out that when in, you know, the 2012 to 2014, when the great inventions of deep learning happened, they had used the same matrix multiplies. So he had a ready-made platform for them. The problem is, is that a matrix multiply, like you said, every data in the matrix has to be multiplied by every single data in the matrix by the way they're architected.
10:01And the problem is, is that if half of the values are zeros, it doesn't matter. You're multiplying zero times something and you're going to, you know, you're going to get zero, but they do it anyway. Because it's just a brute force way you do algebra, right?
10:18And to create brain chip, we just could not follow that path. So what we did was we create more of like a data flow processor where the data flows in. it charges up these neurons and if they fire, then it goes to the next level and computes it. But if it doesn't fire, the next 10 layers of that computations, they're not computed at all. So that's essentially the secret sauce of neuromorphics versus the traditional AI. And I like to call it, you know, traditionally, I is brute force math. And neuromorphics is brain inspired, elegant computing, right? It's very elegant how it works, right? And it took millions of years of evolution to get there.
11:05Yeah, I had on the program maybe a year or two ago a guy from Australia at Western – geez, I can't remember the name of the university. They're doing a brain-scale neuromorphic computer that will have as many connections as the brain. who knows what good it'll be but it'll uh it'll be an interesting exercise for first studying the brain or first studying neuromorphic computing but but what brain chip is doing because the intel has a neuromorphic chip and i think intel does ibm certainly does north star right Right. And but those are largely research. Products, isn't that right? Or are they putting them into commercial products?
12:02Intel has what's called a low high chip and that low high chip is neuromorphic computing chip. And IBM has True North. It's also neuromorphic computing chip. And both of those guys had big research organizations and they kind of funded that. Right. Brain chip actually didn't have a product or a chip for the for the first half of its existence. It was, you know, it was incubated in 20 2009 and I think 2011. He started, you know, opened his garage up and started earnestly building on it. Peter Vandenberg. And it wasn't until 2014 that he brought on Anil, the chip guy. And it still took him three to five years of research before they said, OK, we got something.
12:42we want to make a product. And then the last six years have been productizing that architecture and getting it designed into some very interesting use cases. I'm sorry, that's the Akita processor. That's correct. Akita is Greek for spiking. So that's spiking network that we talked about, right? So the difference between what Intel and IBM are doing is, is that since they kind of had that research, they never committed to a product with it. But they did manufacture some chips. And a lot of researchers have done a lot of work on those with very interesting and promising results. And I think you'll see that even IBM is scaling up and building a very large neuromorphic computer with their chips.
13:27But it's a government, it's another government research program. The primary difference between brain chip and the Intel and the IBM solutions was they were analog. So they truly tried to match the analog waveforms of the brain, whereas the brain chip made a digital equivalent of the analog waveform. So now you could easily manufacture a computer, digital computer chip using the approach. The chips that you, the analog chips that are made today for neuromorphics, they're notorious for, you know, you have to have them biased and temperature stabilized. And there's all the problems with analog, which is the reason we don't have a lot of analog computers today, are the problems that they're faced with with their neuromorphic chips.
14:16So one of the major innovations is changing it from an analog spike to a digital event. So we call it event-based computing in a way to differentiate it from a pure play analog neuromorphic computing technique. Yeah. And you can, by putting these on the edge, you can move inference to the edge. Is that right? Are they? Absolutely. So most of the training is still done brute force with the matrix multiplications, right? So that's where NVIDIA is selling a lot of these big brute force boxes to train on massive amounts of data. But once you train the model, now you can put that in a tiny device on the edge and do what you said was inferencing, which is actually, you know, trying to infer, you know, what you're looking at or what you're hearing or what you're, you know, sensing.
15:09Right. So that inferencing is done constantly on the edge and it makes a lot of sense to do the computations at the edge. So you have to send the data from the edge all the way to the cloud, compute it and then send it all the way back. And one is latency. It's a round trip. Two is cost. It costs money to go run on that server and bring it back. And the third is privacy. That data goes someplace and you don't know where it goes. And I think we've seen a lot of cases where large companies doing this, they're not respecting the data, the privacy rights. And this is still, I think, one of the most interesting surveys I saw about AI was 70 % of the people think AI is good and it's going to help them do things better and easier.
15:58And then the same population of 72 % said they're fearful for their privacy of their data using the AI. So it's like a double-edged sword. You know it's going to help you, but you also know it's exposing you at the same time. When you compute at the edge and you're not sending your data out, it kind of helps solve the other side of that problem. So, I mean, you do see the whole industry moving to the edge. It just takes longer because when you have it at a data center, you don't have to plan anything. It's like an ocean of computing. But if you have a bathtub of computing at the edge, you got to make sure you can fit your problem into it, right?
16:34So it's fitting the inference problem into the amount of compute you have. And you were saying that someday everybody will have a brain chip in their pocket. It's computing. The data that it's computing on is from sensors at the edge, right? It could be vision or audio or heat or pressure or anything. Is that right? What are some of the use cases that you guys see? Yeah, we can support any sensor data. So anywhere from vibrations to microphones to cameras to radar, LIDAR, ultrasound, even chemicals. We actually had a demo where we could do smell detection with our AI, and we could detect what kind of beer it was by tasting the beer and looking at the chemical sampling of it.
17:31So what really happens in the when we say the edge, sometimes we say on device. So it's right on the device that you have in your hand. It's not going off the device. The other term that's popular now is called physical AI. That means that this is AI that's interacting with the physical world. It's not in some tower someplace with a bunch of data computing away. It's actually grabbing data continuously from a sensor and computing it right there on the fly. And we call that streaming data. And when you have data streaming in, it's going to demand you do something with it because you have only two choices.
18:10You either compute it or you store it. Or I guess three. Or you transmit it to someplace else to compute it and store it. So it's a lot cheaper just to compute it right there at the edge. Are there things that you can't do, computations that are just too heavy? That's correct. Yes, that's correct. We designed our architecture, so really focusing on the detection and the classification using the neuromorphic principles. If you go to LLMs and these other algorithms that are getting really popular in generative AI, they're not necessarily a great target for that because they have a different computational profile, right?
18:56And they actually deploy those matrix multiplies effectively. We do have technology at Brainship that we think is a different technology, which is a different neural network architecture than transformers. Transformers is the foundation of large language models and generative AI today. But we've adapted what's called state space models, which is actually an innovation of transformers that's more computationally efficient. Yeah. And it's kind of the leading edge right now. A lot of people are shifting to state space because it has better memory and recall and all of those things. It's got less computations, too.
19:43Yeah. One of the things that I think people need to understand the edge is that just because you have a microphone there or a camera attached to your computer, right, sometimes nothing's happening, right? There's no audio or there's audio, but it's just noise. There's not anybody speaking or anything. And a camera, the camera could be staring at a blank white screen waiting for something to fly through it. But, you know, the level of activity in the camera is quite, you know, a lot lower than the amount of data coming out of a camera. So this, how much information is in the data stream is what we exploit with neuromorphic computing.
20:27The analogy I always like to give is if you're staring at a blank screen, your computer isn't working overtime calculating every pixel. Your brain would overheat, right? But when things move in that screen, you can detect it and process it and classify it instantaneously, right? Now, cameras today were designed like television sets. Every 30th of a second, they put a new picture up and they fake your brain out into thinking it's moving, right? So when we do inferencing, people put cameras hooked up to AI and they did the same thing. Every 30th of a second, they'd give a whole frame of data and they'd say, go compute it all.
21:07And if nothing happened in that 30th of a second, it would still compute every pixel as if it was gold and then come back and say, well, we didn't see anything. Neuromorphics is saying, compute the changes in the scene. So if you see a change, you generate a spike. So that blank screen is going to consume almost no power in the AI processing because there's no spikes going into the processor. As soon as spikes come in, it lights up the network and it starts generating spikes and pulses. And how those propagate through the network is how you recognize what that is being seen in that scene. Same thing in a microphone.
21:47Last time we spoke, you gave a very good explanation or example of doorbell cameras and how they just have to process this continual stream of data, even if there is no movement outside. Is that one of the use cases? That is, actually. You know, originally when those cameras came out, they would stream the data continuously from the Wi-Fi over your Internet connection to Amazon or somebody. And then it realized we're not making any money at this. It's costing us more to compute it than it is that we can charge the customer. Right. And the customer, they didn't want to pay one hundred dollars a month to stream the data just in case somebody walked by.
22:38So they've got intelligent. They're still using like this brute force technique, but they have a little detection that says, wait until we see something move, then we'll start crunching on it. But even then, you can miss things and you're still looking every 30th of a second. So it isn't like the brain where the brain can instantaneously detect something rather than waiting for that next frame to show up. So what we're seeing is they've made a lot of innovations to do a lot of local processing in a blink camera and everything. But the problem is this, even with all those optimizations, you got to go change the battery of that thing every month or so.
23:18And if it's hung up on a wall and it needs a ladder, it doesn't get changed or it costs you to do that. So you get another 10x reduction in the power with neuromorphics to do it where it's always on. and that can translate to 10 times longer battery life. Instead of every month, every year you change the battery. Now that's a game changer from the consumer, right? Just think if your smartwatch lasted a week instead of nine and a half hours, right? At the end of the day, my smartwatches ran out of energy before I did. And I'm like, hold on. Yeah. So extending the... Yeah? I was just going to say, I have an Oura ring and I've got a like, you know, one of those rings that reads whatever.
24:06But it keeps running out of battery. I don't imagine they were using neuromorphic. No, they're not. But I can't really disclose. But those are exactly the targets that Brainship has in a wearable. So wearables is a huge focus for us because if you wear something, you don't want to take it off all the time. You don't want to have to charge it all the time. but you want it to work all the time. And if you look at an Oura Ring now, it's got a microprocessor in it that it's constantly calculating all the time just in case something happens, right? And that just sucks the power. If you have something neuromorphic in there, it'll wake up when some data happens, right?
24:47And it's going to reduce the computational power. So we think wearables It extends into medical, industrial, defense, as well as all these consumer products where you have eyeglasses that'll have computations in them. Your earbuds will now become medically certified hearing aids just off the shelf with AI in them. The ring that you've got now, instead of having to send all that data to the cloud or process it, it'll process it on the ring. and it might light up a LED that says, hey, you need to drink hydration or you need to exercise or you need to do this without having an$800 smartphone in your pocket and an account to a cloud service that you pay$20 a month for it just so that it can grab the data off your ring and give you results, right?
25:38So those are great products and they built them quickly because they could leverage all that infrastructure, But the consumer would be great if I could use this without some of the limitations it has. Yeah. How are, I mean, you know, autonomous vehicles is another obvious application. Are they using Neuromorphic now? How are they processing LIDAR and image data? They can't be sending it to the cloud, obviously. No, it's computing. In fact, I think early in the days of autonomy, you open the trunk of your car, it was a supercomputer hidden in there, right? So it kind of significantly took away your baggage and so much power.
26:27You know, I think in the early days with cameras driving the vehicles, they were collecting a terabyte of data a day per car. And it was so much data that they basically had to have these huge magnetic tapes that they would pull out of the back of the trunks every day. and loaded to the data center for training. Now, one of the great advantages of neuromorphics is that it's dynamic. It's not waiting for every 30th of a second picture. It can, 1 ,000th of a second, it can detect a change in the signal, right? That means you can do lower latency detection, which is really critical in autonomy, right?
27:09And you can identify an object in less than a millisecond rather than 16.6 milliseconds, which is the dwell time you're waiting for that camera frame to show up. The other is it can be lower power. Are you guys selling the IP or are you designing chips? We're doing both. And part of the reason is that people need to see the proof points of the neuromorphics. If we had just IP, it'd be too hard for them to go, how do I solve my problem with this and try it out before I commit to it in my product, right? So we just announced this week we're going into volume production on a neuromorphic chip from BrainChip, and we're entering the volume semiconductor business.
28:01Not so much because we're changing business models. We're augmenting our business models. So our customers can see the value of our IP before they make the risky decision to go and integrate it into a chip development that might cost them tens of millions of dollars. So, for example, we have a customer right now using that chip in a wearable device where they have it in smart glasses and they can detect from your brain waves activities, whether it be migraine. In this case, they're detecting epileptic seizures. before they happen. So it's a very therapeutic kind of product, but it's really enabled because you got to do that computations all the time with the person.
28:46You can't sample the data, send it to the data center, and then come back and say, oh, you might have already had an event, right? You want to detect before the heart attack happens, not after it happens. I just want to confirm that you had what you think you had, right? And on the other side of spectrum we found people in the in the communications business and the defense and radios where they're looking for signals and neuromorphics is perfect for that because it can find these the signals in a lot of noise and it can pull them out with very efficient power we had a customer swapping out an nvidia jetson chip and putting our chips in there and he got like a tenfold improvement in his power efficiency.
29:34And for him, that was the key metric that he had to accomplish because he had a mobile platform. So when you, let me round that back to your question, autonomous, autonomous vehicles. It's not autonomous vehicles. It's everything that's autonomous, whether it be a robot, a car, a ship, a plane, a drone, anything that's moving, any machine that's moving constitutes a collision risk with a human. So how do you do that? you have to really have this solved and and who's uh who's uh manufacturing the chips for you we're getting a manufacturer here in the united states by global foundries uh they have a a foundry up in uh upstate new york it's a 22 nanometer chip yeah yeah i think that was the ibm's facility up there at a time, right?
Read the full transcript
30:28Fishkill. And the beauty of that product is it's a silicon on sapphire semiconductor. So that means two things. We get low leakage. So we don't have a lot of wasted current for these very low power. And the other is you can do radiation hardening. So one of our customers is doing space missions. They're creating the first rad hard AI chip that's going to go into satellites, manned vehicles, and even anything that goes into the space. Yeah, where power obviously is an issue, power consumption. And then you're also partnering with other chip designers, ARM and Intel. Correct. Yeah. So we have an ecosystem of partners.
31:22Intel is a partner of ours. We've worked with Red Ass Us, which is a Japanese semiconductor manufacturer. They're a licensee of Akita. A U.S. company, Front Grade Geisler. They're the one doing the radiation hardened chips for space. Okay. So you guys are the first commercial producer of neuromorphic IP and soon chips themselves. How long do you think before this will be taken up by industry? Because they're still operating on supercomputers in the trunk of the car, so to speak. There are new companies that do have, we were, that's correct. We were the first commercial provider of neuromorphic IP and chips.
32:15We've had chips for like five years, but we use those as a development platform. And what the customer said, look, I can't wait to do a custom chip. Can I just buy this chip and do my first generation product with the chips? And we argued with them for a little bit. And we said, yeah, I think we can do that for you. There are other companies that are producing analog neuromorphic chips, but they're kind of dedicated for a specific market segment, like speech wake up, right? Or a biologic wake up. So they're like function specific neuromorphic chips. We have a very digital programmable chip that can use any kind of sensor.
32:52So we're kind of unique in that aspect. Build the future of multi-agent software with Agency. That's A-G-N-T-C-Y. Now an open source Linux Foundation project, Agency is building the Internet of Agents, a collaborative layer where AI agents can discover, connect, and work across any framework. All the pieces engineers need to deploy multi-agent systems now belong to everyone who builds on agency, including robust identity and access management that ensures every agent is authenticated and trusted before interacting. Agency also provides open, standardized tools for agent discovery, seamless protocols for agent-to-agent communication, and modular components for scalable workflows.
33:51collaborate with developers from cisco dell technologies google cloud oracle red hat and more than 75 other supporting companies to build next generation ai infrastructure together agency is dropping code specs and services no strings attached visit agency.org to contribute that's That's A-G-N-T-C-Y dot O-R-G. Yeah. But do you see, I mean, you know, there's this big move to the on-device computing or to the edge. This is a solution that solves the power problem. and the form factor, and it's a much smaller system, and the transmission systems and all those different things. But it's not in my house right now.
35:00You know, I have a thermostat, a smart thermostat. I have, you know, a smartphone. I have hearing aids. but when when do you and I want to talk about hearing aids when do you see this really entering the computing infrastructure around us well I think I think we're seeing rapid adoption now one of the challenges was is that since we weren't doing conventional networks that there was a programming barrier right it was adoption right AI was really here's all this open source code, it works, you push the button and you brute force compute it. And wow, you got a good answer. It's kind of like chat GPT today.
35:44No effort. It's all off the shelf. You type into it, out comes the answer. It's still really expensive for them to do. And they're spending venture capitalist money to give you a free taste of this before they get you signed up, right? That's what's going on. But to your question, I think we're trying to ride the neuromorphic computing and BrainChip in particular is trying to ride the coattails of the overall market moving to the edge. And when we look at market research reports from companies, they're saying about 10 % of these edge products, embedded devices are running some AI software on them.
36:22But within the next four years, four to five years, 30 to 35 % of those products will have AI on. And I think if we look out the next five years, 90 % of them will have it all embedded in it. And there will be a neuromorphic computing in probably half of those devices because it's going to be more generally available. It's going to be more understood. And, you know, you needed a product out there for people to just quickly grab off the shelf and adopt. And they couldn't kind of make a calculated investment in it. We're changing that by going and offering chips as well as the IP. Yeah. You know, one of the things that gave nvidia a lock on the gpu market was its cuda programming language that people became uh very familiar with uh and you know i've spoken to cerebrus and and sambanova some of the other uh new gpu manufacturers or or inference chip manufacturers and that's a a barrier for them because people don't want to learn a new programming language.
37:37And as a matter of fact, Cerebrus in particular has just shifted to putting its chips in the cloud and offering inference services. Do you face that same hurdle? Yeah, I think the whole industry does. It's that ease of use. It's that push button capability that allows a large number of engineers easily adopted. You know, CUDA wasn't developed for AI. It was developed for those scientific computational guys that were trying to forecast the weather and design weapons and, you know, analyze the structural integrity of a building. Right. And those scientific computations was where CUDA was born. Right.
38:24And it just happened to be, you know, convenient. that the main operator in AI is described in the CUDA language. So, and it is, you know, it is one of the things that we see in our industry as getting people interested in normorphics is how can they go from a CUDA programming environment to an Akita programming environment, right? And the answer is they're not going to make that step easily. They've got a lot of investment in code that runs on CUDA. So one of the things that industry, I think, is doing, and I think NVIDIA is supporting this, is making CUDA-like software APIs at the edge. So that I can take some of my code and I can use those CUDA primitives, but I can have them run not on an NVIDIA GPU, but they can run on an edge device.
39:17Whether it be a brain chip device or another manufacturer of an edge AI device. And I think that's going to actually accelerate the edge adoption, too, because it's going to create a bunch of new capabilities that are transferred from the big box NVIDIA environment to this ultra low power edge environment. And it's actually good for NVIDIA to do this because they keep everybody on CUDA and they actually make sure it's going to dominate the data center space because now they've got the edge rooting for them, too, and leveraging. and they had nvidia had to make a choice are we going to do edge are we going to do cloud and i think they said well we're going to do cloud and we're going to allow that fragmented edge market to to uh be serviced by others well explain how that happens so you you have a brain chip in your device and you want to put a model on it or have it compute a model that is also on device, I guess, either on the chip or in memory or something.
40:31uh so and in order to do that you need to use your proprietary programming language for akita right so explain how nvidia is supporting that with cuda they're not but what they're doing is is they're enabling people to write, take code that was written in CUDA and in areas where NVIDIA isn't interested, that they can run it on different kinds of hardware. Now, you ask a previous question is, you know, what are limitations of neuromorphic computing in Akita? And there are, you know, we can't do all the different kind of operators, right? That was the beauty of what NVIDIA does is they could, Whatever the math operator was, it was supported in CUDA, right?
41:23So what we've done is we've combined our Akita with a host CPU, and we can run some functions on Akita, but if it doesn't run on us, it just passes the CPU and it runs it. And actually, this is what NVIDIA does too. Everything doesn't run on the GPU in NVIDIA. It runs on ARM CPUs that are embedded into their devices, right? So this is called heterogeneous computing. So it means that like every processor element isn't perfect for every use, but if you have different types of computing elements in your chip, you just hand that task to the element that's most effective at it. So for example, you know, we're working, I'm at the RISC-V conference in Santa Clara today, and I'm partnered with Andes, which licenses a RISC-V course.
42:15And we can go to a customer and we can combine a RISC-V core with conventional accelerators and Akita into an overall platform and provide a programming interface for them that can stub out some of the code and then replace it with Akita and others we just have it run on the CPU. So, I mean, this wasn't invented by us. This is an industry trend. And if I date back to my mobile phone days, the way that all worked is we had a heterogeneous computing platform. If you look at Qualcomm, they talk about their AI today. It runs on the CPU, it runs on the GPU, and it runs on their NPU. And I worked on the NPU when I was there.
42:57Now, if we look at today, we work with and is with CPUs and we can offload to a GPU and we can offload even to another AI accelerator sitting next to Akita. Now, if the data isn't sparse at the edge, maybe Akita isn't the right accelerator for it. So you just send it to the unit next to it. Right. But we can balance out a system. So you you can you can get a lot of complex models, but they're optimally executed. What what's the application? Well, let's talk about hearing aids. Explain how how earbuds could become hearing aids with with norm or. Well, one of the things that we've done is created a wake up so we can wake it up easily, like a wake up words, just like, you know, you say hello, Google or hello, Siri, right?
43:55They have a special circuits in those mobile phones to pick up that at low power. So it's on all the time. But the power is much lower in the hearing aid. So you're going to have that technology. We've also created, you know, these state space models. we've created denoising algorithms that dramatically can reduce the noise. In fact, when we were at CES last year, we did a demonstrator, our denoising where you could listen to the, you know, talking in the noisy environment and you put these on and you pass it through the AI algorithm and you're like, wow, I just really can hear it well. A lot of hearing aids, it's about selectively producing the right information to the human ear.
44:38And I think these denoising algorithms are one. The other is, is that people don't understand is that LLMs can actually be used in some of these processes. Because if the LLM knows what's being said, it can kind of predict, is he going to say this word? And even if it's noisy, go, oh, yeah, that was that word. And then I can reproduce that even cleaner. So this is a trend in the industry is people are replacing digital signal processing algorithms with machine learning and AI algorithms for these signals. And hearing aid is an obvious solution there because currently you had a digital signal processor doing filtering to try to prove it.
45:20And they would like, let's tune the filter so it matches upright and customizes it. With AI ML, you kind of, you don't need to do that and you actually get better results. In fact, one of my friends is starting a company doing exactly this, who came out of the work we did on doing it on the mobile phones. I imagine there's a lot of, I mean, translation is improving the speed of translation. There's a lot of excitement about simultaneous translation. I would guess this would be an application for something for neuromorphic where you have it in a listening device, whether it's a headphone or earbud or hearing aid.
46:11And could it handle that kind of a load? We're using neuromorphics for the input signaling because of the advantages of the sparse data. But when we get to some of the large language models, we don't use neuromorphic algorithms. we use a state space model. And we're looking at combining those two into a single, you know, platform so that you get the enhancement of the signal going into the speech recognition. The speech recognition with the LM can predict what next word is being said and improve the accuracy of the recognition. And then you can have a local large language model in your earpiece that could have maybe a very limited set of information in it, but it's what you need, right?
46:56One of the interesting use cases is a memory LLM for an old person. And, you know, it would say, oh, your granddaughter's name is Shelly, and she's four years old. And so that when you can, if you forget this stuff, boom, you have it, right? And you just need some cues sometime to get your memory back. And this is one of those interesting things that we're, like the National Institute of Health says, this could be really good because that helps solve a lot of these issues with, if you can't hear well, you start having dementia and you start having, you know, problems, cognition problems, right?
47:39It's very important to have hearing in sight to keep your brain healthy because your brain, that's what it's doing. It's constantly processing those signals. When it doesn't have those signals, it starts hallucinating just like an LLM. That's right. Yeah. And so you've got these partners that are using the IP in their chips. You're starting to produce your own chips. and I would imagine research is ongoing. What's around the corner or over the horizon? One of the things that was interesting is we got a contract with Air Force Research Laboratories to work on radar using these algorithms, right?
48:27And the results actually surprised us and they surprised the contracting agency. And now we're expanding that and we think that we can, you know, add capabilities to radar that weren't there before. Like, for example, radar can detect things, right? But it can't tell you what it is. Well, we can classify objects now with radar in addition to detecting them. We can improve the tracking and the latency of these radars, but we can also make them a lot smaller, right? So it's that size, weight and power, can I put a radar in a robot? So when its hand has got a radar signal in it, and it can basically navigate, you can paint the scene without a camera.
49:14You can use it like a camera to paint the scene and recognize and grasp things that. A drone, you can fly inside tunnels or buildings indoors, you can map out where you're going. We see this shrinking of the conventional radar technologies to really go into anything moving because it's all weather, it works in the dark. And if it can replicate some of the things in vision, then, you know, you don't have to worry about rain and fog and snow and all the issues that visual, you know, control of robots. Yeah. Yeah. And are you working with robotic companies or is this still in the research room. It's still in the research.
49:59We're working with companies that are creating components or solutions that go to the robotics companies. We are in active conversations with robotic companies today, and they're in evaluation of this, right? But what we decided was, is to create reference platforms that demonstrate these more wholly, rather than having, you know, here's the algorithm, go figure it out. We'll build a little prototype. So we're doing reference designs and radar. We're also going to do this in these wearables. And this is a quite interesting approach. You know the air tag, right? Yep. What about having a brain tag?
50:35It's a smart air tag, right? It's got inferencing on it. Say you set it down, it can continuously manage it, but there's a microphone in it and it can say, oh, I can hear the dog, you know, the baby crying or the dog barking or my husband walked in or whatever you can do all this stuff but you can do it on the size of an air tag right and it can quietly sit there and the battery will last a long time it'll wake up it'll bluetooth you know to send the signal that says hey somebody just came in the door you don't need a big fancy you know blink hammer sitting there you can just have a brain tag and you can just you know use it you know in in a bunch of different use cases like that so So this is one of the ways that we can easily demonstrate to a consumer, hey, this is actually a change in the capabilities, right?
51:29And then we talked about large language models and voice. Oh, and one of the other things we're doing is building reference platforms for these voice chats, you know, or what we call voice assistants, right? And the difference between a voice assistant that you get from Apple or for Google and with the one we're talking about is a private voice assistant. So your voice doesn't leave the device. You do the denoising, the voice recognition, the large language model, and output a text-to-speech in the natural language. It goes back into your hearsay. And we see these use cases for, say, somebody in an industrial site.
52:08They're out working and they need safety instructions. don't touch this or do this in the sequence or this is how you disassemble the the cooker assembly and the in the foundry or the you know some kind of energy plant or a defense application you've got somebody out in the field and they're in a situation they don't know it detects their their their blood pressure their temperature and it says hey you need to relax you need to do this and you move to this location, talk them through things. So they got somebody helping them solve problems that they've never seen before, and there's nobody there to help them.
52:45So this has got both these defense applications, but in enterprise, it's everywhere where you have an employee. What's the company policy when I do this? What's the procedure when I do that? You know, when do I get my training? Your training is in your ear. It's ready to go every instance that you're out there working, and it makes you very effective, right? And so we see the use of what I call enterprise class voice assistants that have proprietary knowledge of the enterprise that they don't want to share with the cloud provider because it's their secret sauce. You know, you know, this is how we build the special food that you're eating or this is how we build the special product.
53:24You don't want to put that into a public chat bot. Right. Because that's going to be trained on that data and it's going to teach your competitor how to do what you're doing. So how do you protect your company secrets? You keep them inside. And if you can create a captive LLM that your employees can use to rely on for the company manual and for the guides to do this and guides and what not to do, you know, it's going to improve the productivity of a human. and consumers are going to want to use this to plan their schedules and what they're doing without having to, you know, type it into a screen and hope the cloud connection, hope AWS doesn't crash and all these type of things to make sure it works.
54:12I mean, I was working, I think, yesterday and AWS crashed and suddenly half the things I was using didn't work. And I was like, ah, that's the cloud. AWS is so reliable that you're not used to it. But when it happens, you're like, okay, that's the gotcha there, right? Yeah. So neuromorphic computing has been around for a while. Why has it taken such a long time to find commercial applications? Well, if you look in the scientific journals, there's lots of reports demonstrating and studies and research efforts reporting the benefits, right? It was always, how do I put it into an everyday product?
54:53And there wasn't a way to do that. And one of the things is you need a chip to do it. And you needed a software tool that could easily take the processes that are used to and then convert it to that. So one of the key things we did was we created a tool that converts a conventional CNN or convolutional network to a spiking neural network, our digital version of it, right? That tool has been crucial for us, and we're coming out with new tools next month that'll take any model from a format called Onyx, which is used by the whole industry, and push button and convert it to a spiky network. This is huge advance for us, and people get too focused on the hardware, the neuromorphic chip, but the question is the software.
55:46NVIDIA told everybody that's how it works. We know that's what's done. So we've set up a new website called the developer hub for brain chip or developer.brainchip.com. And it's all for the engineers. Here's the source code. Here's the tools. Here is a training modules. And here's a forum to meet other people doing this kind of work. We got a university program that university students can get a discount on our boards and get free software. In fact, we've just signed with a major manufacturer, a defense manufacturer, for a university contest where they're going to fly drones against each other over an obstacle course and use the brain chip for the guidance for that.
56:32And I'd love to tell you more about that when we were able to go public with that. But it shows you that we've got to seed the market with programmers that know how to use our technologies and provide them the right tools to convert it from the classical formats into the neuromorphic formats. Right. And this tool, I mean, you've got temporal event-based neural networks. That's the models that work on brain chip, right? And then you've got tools to convert other models into temporal event-based neural networks. Is that right? And are those tools, I'm just looking at some notes, meta-TF tool chain?
57:23Is that what you're talking about? Yeah, well, there's that entirely accurate. The MetaTF tools take the conventional CNNs and convert them to spiking neural networks. So that was the invention of brain chip. Since then, our temporal event networks are actually separate from the neuromorphics, And they're the state space innovations where we were actually, it's an algorithm advance where we change the basis functions that we use for the state space models so that it works really well on this time series data. So we can put a streaming time series data in there and get state-of-the-art accuracy with a tenth of the computational power.
58:14So we're actually looking to open source some of our advanced neural network models based on TENS so that the industry can go, oh, I see how this is really powerful and we get adoption. So we're going to put some open source out there and we're going to also make a demonstrator that you can see these models working on a mobile phone. So you can like download a Google app and you're going, wow, I can run this language model on my phone or I can do this denoising on my phone. I'm interested in putting in my end product. So it's awareness and it's also education. So that's why we went back to this development network and the university program to educate people on the algorithms.
58:58If people want to explore this further, what's the URL that they should go to? Well, for basically a non-technical person, just Brainship.com. And we have use case tabs. And you can click on there and see videos of eye tracking, people detection, radar, medical, all kinds of these different types of ways that you can use it. And if you're a technical person, you go to developer.brainship.com and you can look at the source code of what we're doing. and you can download the tools for free. And we even have a store where for a few hundred bucks, you can buy your own neuromorphic board and put it in a Raspberry Pi or a PC and run the programs and hook a camera up to it and away you go.
59:50So the whole idea is to simplify for people to take a look at it and understand the benefits of it.
From the publisher
This episode is sponsored by AGNTCY. Unlock agents at scale with an open Internet of Agents.
Visit https://agntcy.org/ and add your support.
Why is AI so powerful in the cloud but still so limited inside everyday devices, and what would it take to run intelligent systems locally without draining battery or sacrificing privacy?
In this episode of Eye on AI, host Craig Smith speaks with Steve Brightfield, Chief Marketing Officer at BrainChip, about neuromorphic computing and why brain inspired architectures may be the key to the future of edge AI.
We explore how neuromorphic systems differ from traditional GPU based AI, why event driven and spiking neural networks are dramatically more power efficient, and how on device inference enables faster response times, lower costs, and stronger data privacy. Steve explains why brute force computation works in data centers but breaks down at the edge, and how edge AI is reshaping wearables, sensors, robotics, hearing aids, and autonomous systems.
You will also hear real world examples of neuromorphic AI in action, from smart glasses and medical monitoring to radar, defense, and space applications. The conversation covers how developers can transition from conventional models to neuromorphic architectures, what role heterogeneous computing plays alongside CPUs and GPUs, and why the next wave of AI adoption will happen quietly inside the devices we use every day.
Stay Updated:
Craig Smith on X: https://x.com/craigss
Eye on A.I. on X: https://x.com/EyeOn_AI




