244. JVN on The Financial Wake Up Call That Changed Everything

14 Jul 2025 · 1 h 24 min · 36 chapters

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In short

Jonathan Van Ness (JVN) discusses money avoidance and “money trauma,” moving from impulsive spending to budgeting and financial agency. They connect financial empowerment to queer joy and marginalized communities, and argue that ignoring money increases stress (like driving without gas). They also detour into luxury bag strategy, resale, and “price per wear” for smarter spending.

Guest backgrounds

Jonathan Van Ness is a public queer media personality (e.g., Queer Eye) and a long-running podcast host. They describe a history of impulsivity, luxury bag fixation, and mental-health links to spending.

Key claims

Avoiding money doesn’t reduce stress; it worsens it. Financial healing takes months/years, not quick fixes. Joy and community (friends, gaming, self-care) help people stay engaged with difficult topics. Social media harassment and policy enforcement changes have made online life more toxic.

Notable examples

JVN’s first money memory: $60 from a grandma at Mall of America, immediately spent at Bath & Body Works. They describe learning budgeting/P&Ls after a prior episode, including property maintenance costs. Bag guidance includes The Row’s durability/repair, Hermes as value-holding, and using resale for brands that don’t hold value (e.g., many Bottega/Gucci items).

Written by AI. May contain mistakes. Listen to the episode to check what was said.

Chapters

Tap a time to open that second in VO

The Importance of Queer Joy

1:44 to 2:26

JVN shares insights on the significance of queer joy and its relation to money.

“Maybe you're a business owner, maybe you're a freelancer, and maybe you're someone who just needs a place where all of their work can live, especially when you're applying for jobs or getting new clients.”

The Importance of Queer Joy

2:55 to 3:21

JVN shares insights on the significance of queer joy and its relation to money.

“Tell me why queer joy is so important and how that might relate to money.”

Finding Joy Amidst Challenges

3:21 to 4:04

JVN discusses challenges faced by marginalized groups and the pursuit of joy.

“I think queer joy is so important because we are in a time where we are actively being erased.”

Managing Social Media and Mental Health

4:04 to 4:53

Discussion on how social media affects mental health and the need for boundaries.

“I've been hosting my podcast for almost 10 years and you have literally been one of my most impactful, meaningful, learn the most, impact of my life the most.”

Media Consumption and Mental Wellbeing

4:53 to 5:40

Strategies for managing news consumption to improve mental wellness.

“which is an investment, but it's for my mental health.”

The Role of Media Literacy

5:40 to 7:16

Exploring the importance of media literacy in navigating information.

“Like, do you feel like the hate is worse or better?”

First Money Memories

7:16 to 8:00

JVN shares reflections on his earliest memories related to money.

“But then it's like if you speak out against a certain political thing that you might align with or not align with, they will ban you faster than you can say, wait a minute.”

Exploring Financial Lessons

8:00 to 14:00

A deeper dive into personal financial lessons and experiences.

“Like I'm obsessed with like a little gaming, um, but only Fortnite.”

Understanding Money Stress and Impulsivity

14:00 to 19:25

Learn how stress and impulsivity can affect financial decisions and mental health.

“like what you should be researching and looking for, I think is really, really like above average for like other journalists at the moment.”

Understanding Money Stress and Impulsivity

19:31 to 19:41

Learn how stress and impulsivity can affect financial decisions and mental health.

“Now available in Canada and the UK, too.”
Show all 36 chapters

Financial Growth and Impulsivity Management

20:45 to 23:09

Explore the journey of financial understanding and mitigating impulsive spending.

“So it literally has taken me since I had you on the pod, which I'm pretty sure was like October of 2023.”

Luxury Spending Insights and Resale Market

23:09 to 28:00

Delve into tips on luxury spending, designer bags, and the resale market.

“Like better does not mean you've never spent money because that's a diet.”

Navigating High-End Fashion Purchases

28:00 to 29:05

Learn the nuances of purchasing luxury items, including how to build relationships with sales associates.

“And also if you fuck your stuff up from the row, you can send it back to them and they will like repair your bags.”

The Investment Value of Designer Bags

29:05 to 30:28

Discover which designer bags retain their value and the resale market dynamics.

“I got my bag off of like, I just bought a fragrance and that's how I got my first bag after that.”

Resale Market Insights

30:28 to 31:40

Explore how to find valuable designer pieces in the resale market and the economics behind it.

“Chanel, I don't think it's really the same, but I did resell.”

Quality vs. Fast Fashion

31:40 to 33:44

Understand the long-term benefits of investing in quality pieces versus fast fashion.

“So the resale market really is like, you can get like bags that are like a quarter, a third, because most bags don't hold their value.”

Choosing the Right Retailers

33:44 to 35:21

Learn about alternative retailers that offer quality clothing without breaking the bank.

“Because I think that that was something I learned in my 20s even.”

Resale Market Strategies

36:01 to 36:42

Get tips on leveraging the resale market for high-quality fashion purchases.

“Now, I will tell you how I like about like the lasting thing for like, you know, spending something.”

Mindful Spending and Budgeting

36:42 to 38:06

Learn strategies for mindful spending and budgeting for quality fashion pieces.

“things where I thought I was doing good, but maybe I wasn't.”

Spending Habits Before Fame

38:06 to 39:22

Reflect on personal spending habits and experiences before achieving fame.

“And I also think about like if there was something that I was rougher on, you know, a couple of H &M things in a row, like they're like, that's still like a couple hundred.”

From Small Business to Success

39:22 to 42:05

Hear about the transition from small business ownership to success in the spotlight.

“This is such a great lesson if you're someone who has started making more money and wants to know what pitfalls to avoid.”

Personal Financial Journey and Impulsivity

42:05 to 43:51

Exploring the emotional connection to spending and budgeting through personal anecdotes.

“And then this client like tipped me really good.”

Navigating HIV and Financial Stress

43:51 to 46:01

Discussing the impact of HIV on finances and the importance of accessing necessary healthcare.

“Like at the time, you know, like I, you know, if you make over a certain amount, like you don't qualify, which I really didn't have to worry about because like, I wasn't really even close to that amount.”

Policy Impact on Personal Finances

46:01 to 48:21

Examining how healthcare policies and reproductive rights affect individual financial stability.

“You literally that's like where that whole saying like undetectable equals untransmittable comes from.”

Financial Advice for Unexpected Windfalls

48:21 to 50:36

Providing guidance on managing unexpected financial gains and debt repayment strategies.

“and we can talk about finding bags for cheap and we can talk about all of this.”

Understanding Retirement Accounts

50:36 to 54:35

Clarifying the differences between various retirement accounts and their tax implications.

“puts you in debt it's not a big deal they can pay it off really quick especially if they have that amount of money.”

Hiring Financial Help vs. Managing Money

54:35 to 56:00

Discussing the dilemma of needing financial help and the importance of managing one's own finances.

“And also, if you did sign up for that university, does that mean that you don't need an investment manager?”

Navigating Financial Management

56:00 to 1:02:30

Learn how Jonathan navigated financial challenges and the importance of a business manager.

“Like, I don't know how to manage this money and I'm making more money than I've maybe ever made in my life.”

Overcoming Financial Trauma

1:04:45 to 1:10:00

Explore the challenges of financial trauma and the importance of community support.

“Like when that bankruptcy was happening, like it was in the thick of it.”

Luxury Bags and Financial Choices

1:10:00 to 1:12:06

Explore the balance between luxury spending and informed financial decisions.

“take you out at the knees, weak at the knees.”

Advocacy and Personal Responsibility

1:12:06 to 1:14:38

Discuss the intersection of personal identity and activism within communities.

“joke, like nothing tastes worse than a pina colada on the beach with a side of guilt because Because that's what's happening when you just spend money without knowing if you can afford it.”

Navigating Public Criticism

1:14:38 to 1:17:04

Understanding the impact of public scrutiny on personal authenticity and growth.

“And I think another thing that really helped me is this girl who I've known since I was like 19, I worked at my first salon with her out of hair school.”

Finding Strength in Vulnerability

1:17:04 to 1:21:38

The importance of vulnerability and authenticity in the face of criticism.

“And I know it happens all the time for you.”

Conclusion and Future Endeavors

1:21:38 to 1:24:01

Reflect on the importance of financial discussions and personal transparency.

“I also need take that advice myself, but like, please girl, like you, you turn my fucking Titanic around, girl.”

Conclusion and Future Endeavors

1:25:13 to 1:25:23

Reflect on the importance of financial discussions and personal transparency.

Conclusion and Future Endeavors

1:25:34 to 1:26:59

Reflect on the importance of financial discussions and personal transparency.

“Produced by Kristen Fields and Tamisha Grant.”
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Transcript

Automatic transcript. May contain errors.

0:00Tiffany Aliche:If you're someone who's been ignoring your money and expecting your financial problems to just solve themselves, this episode is for you. We are talking today to the iconic Jonathan Van Ness. Whether I made like$40 ,000 a year or what I've made in these last few years, the impulsivity and like the resistance to budgeting, that was there then and it was there now. We're talking impulse shopping, luxury bags, financial trauma, budgeting breakdowns, and queer joy. And one of the most deeply personal and transparent conversations he's ever given. So like the whole system is really fucked up because the last thing someone should be worrying about is like acquiring their pills.

0:35Tiffany Aliche:Jonathan and I have a refreshingly honest conversation about personal growth, about healing from money trauma and joy as a form of resistance. This is why I'm so passionate about politics and I talk about it so much and living with HIV is like in my 20s, the HIV social safety net like saved my life. From their earliest money memories, and hence, spending all of the money at Bath & Body Works is involved, to navigating financial overwhelm at the height of famous success, JVN opens up about how they went from financial avoidance to agency. I was like eight decisions away from being like episode one in Schitt's Creek, but not tax evasion, just impulse spending.

1:07So like you changed my life.

1:08Tiffany Aliche:They share how my advice, which is kind of fucking insane, changed their entire framework around money and their entire relationship with their personal finances and why it's never too late to get started. Along the way, we're talking luxury bag reselling. We're talking about surviving the chaos of social media and why financial empowerment is crucial for marginalized communities. I'm so grateful to Jonathan for their transparency in this conversation. And when a guest, especially a prominent guest who we all know and love and watch on our televisions, comes on to be transparent about money, it makes all of us a little more willing to be transparent too.

1:39Tiffany Aliche:Let's get into it. But first, a word from our sponsors. I think in the year of our Lord, 2026, everybody needs a website. Maybe you're a business owner, maybe you're a freelancer, and maybe you're someone who just needs a place where all of their work can live, especially when you're applying for jobs or getting new clients. And Squarespace is going to make that really, really easy. You can offer your services on Squarespace. They offer as well cutting edge design tools with like drag and drop. So you don't have to know how to code at all. And you can buy domains on Squarespace, which is what we did.

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2:50Tiffany Aliche:First day fits, handled. Walk out ready for whatever's next. Visit your nearest Croc store today.

3:12Tiffany Aliche:Jonathan, thanks for being on the show. Tell me why queer joy is so important and how that might relate to money. Ah, what a good question. I think queer joy is so important because we are in a time where we are actively being erased. And I think it's so easy to check out and be like just not involved and not just want to withdraw from the world around us. And what I learned from this really fierce queen called Gretchen Rubin is, is that when we're like more withdrawn from joy, then we're more likely to be withdrawn from like making the world better. So we really need to like get our joy on so we can like try to get out of this mess.

3:51Tiffany Aliche:What does that joy look like in practice for you? And I always think about, you know, marginalized groups making money is one of the ways that I get a lot of joy. Like, has that shown up in the same way for you? It has and it hasn't because sometimes I feel like, and you literally taught me this. I've been hosting my podcast for almost 10 years and you have literally been one of my most impactful, meaningful, learn the most, impact of my life the most. I literally think about you on a weekly basis because of everything you taught me. And in fact, I literally just did this other financial podcast where I was like, well, to quote Tori Dunlap, to quote Tori Dunlap.

4:27Like I like no seriously, I the whole I was like, well, most of what I know about financial literacy is from Tori Dunlap. So that's that. And but anyway, for me, the joy looks like my I love my pet so much and just spending I'm kind of a homebody. And this might be like surprising for anyone that like knows me, but I'm a total like introverted extrovert. So I really need to like recharge with my animals, with my husband at home. I love our garden. I'm like obsessed with going outside. I'm newly obsessed with solid core. which is an investment, but it's for my mental health. So I feel like, yes, queen.

5:03And so that's kind of what my joy is looking like at the moment.

5:06Tiffany Aliche:We always joke that I cry at some point during an episode. And I think you might have the record of the soonest years. That was so nice. I really needed it, especially right now. I was actually thinking about this this morning. I think when you're a member of a marginalized group, especially someone who is a public person who has an internet presence, I can't even imagine what your messages and DMs look like, but the incel men have found my account and it's just rough out here. And so one, I really need to hear that. So thank you. But also one of the questions I like weirdly wanted to ask you is, do you feel like it's worse when like Republicans or conservatives are in power versus Biden or Democrats have the presidency?

5:54Tiffany Aliche:Like, do you feel like the hate is worse or better? Hard to say. It's crazy. Cause like, I can't believe that I like was on queer eye and kind of took off in the first Trump administration. And then we had this like reprieve and now we're back and that's like, like disorienting or something. But I will tell you this. I saw you post about that and I, my heart broke for you. I will tell you something that a look told me my, my dear friend, a look. And I know that part, you are like so communicative with your base and that's part of like, what's gotten you here. And I get that. but you may have gotten to a point where you need to like cut those fucking DMS off like, or like, or make some setting where like they have to follow you or something like make it a little harder.

6:35Like you are at a point where you have reached so many people that allowing that much access, especially if you care and you have a heart, like what you do on both of those fronts sometimes like, and that was really hard for me. Cause I was like, what if like something important or what if there's someone who really needs help or whatever, but like you do have to protect yourself when the impact on your mental health is bigger than what you can offer like for your like well-being then you have to limit a little bit of access and so just for whatever that's worth you may just need to like take a look because I mean they're fucking crazy they are I do think as far as like who is in office I think it's been like to varying degrees it's all kind of been a cluster but i do think lately since meta re sorted out their abuse guidelines like their verbal abuse online abuse and harassment guidelines it seems worse and i also think that they always had an uneven way of enforcing those policies and now they just got rid of some of those policies so you just like can misgender people and like be like wildly transphobic and abusive but even when there was when that wasn't the policy they still let that slide all the time.

7:46But then it's like if you speak out against a certain political thing that you might align with or not align with, they will ban you faster than you can say, wait a minute. So that's interest. I do think that social media has become more toxic under the Trump administration for sure.

8:04Tiffany Aliche:Yeah. We were just talking about joy, and I think that one of the one of the things I consider frequently is how do you find joy amidst absolute chaos and especially when voices that feel oppressive or that are oppressive feel so loud you know yes I also forgot one really important thing of how I get joy which is like my friends like yeah hanging out with my friends is really important like facetiming my my friends fortnight like for my long distance friends. Like we all like Fortnite together. Like I'm obsessed with like a little gaming, um, but only Fortnite. Cause the other one stressed me out.

8:43I went through a grand theft auto phase, but it's making me too angry. So we switched over to Fortnite. It's much brighter. So that is a, I think a really important way. And another thing that I learned, I just like, I think it's so important to give credit where it's doing. You learn something from someone, but that Mel Robbins, honey, I saw something on her social where she was like, I'm not reading the news first thing anymore. And then I realized when I, cause I'm like such a news girl. Like I love to read the news. I love reading period, but I always would just like wake up, do my coffee, maybe make a little coffee dance and then read the news.

9:14And then I don't know if any, if anybody knows about this, but I used to do this like a little coffee dance all the time and like 18, 19 and like 20 in the morning. So I just like woke up happy. I was like, I got money. People know me. My life's changed. This is so fucking fun. Then I moved to Texas. Then I was like, dang there's so much queer suffering here there's so much going on like this pandemic's got me down there is so much suffering like and I just became so aware of the suffering and I read the news every morning then I kind of stopped coffee dancing because I was like I don't feel like coffee dancing I'm like sad all the fucking time then when Mel Robbins said that it's like I'm like I stopped reading the news first thing I still read it but I wait until like noon and then I read it for like an hour and then like I'll still interact with it on social media if I see like you know I follow like certain people and reporters on social.

9:57So I'll interact with it there, but not rolling out of bed, making my coffee and then reading the news for 20 minutes is making me way more joyful. And it doesn't mean I'm being ignorant and it doesn't mean I'm disengaging because I am engaged. I'm just not doing it when I open my eyes and I'm so much more likely to want to like do a little dance. I like go to Pilates and I'm like in a good mood. Then I listened to NPR and then I'm like those fuckers. And then I listened to some Ariana right before I go into class. And it's better. But that's like a whole 45 minutes later that I used to engage with it.

10:30And that really has been helpful because I am still engaged, but it's not the very first thing I consume. And you guys, I cannot even tell you, I really do feel better from that switch.

10:40Tiffany Aliche:It was the same for me. I joke that I am seven months sober on news podcasts because at the peak of it, I was listening to like... That almost made me spit out my coffee. I was like 10, 15 hours a week. like every single day. And then I was listening to all of the election coverage and then he got elected again. And I was like, I can't do this for the next four years. Like I can't have this much information coming at me. And so I have severely cut down on that kind of media. And again, doesn't mean I'm opting out. I'm actually opting out of that craziness. I heard it on Glennon Doyle and Abby Wambach's podcast as the MAGA riptide.

11:26Tiffany Aliche:Like I'm out of that. So I can actually opt in on the things that really do need my energy because it was the same thing for me. I was like, Oh God, I'm basically addicted to this thing that I think in my head was keeping me informed, but in actuality was just fully stressing me out. Yeah. And it's like, really, I feel like we've got to pay attention to like voting, like what are like, like what our elected officials are voting on like but I can do that I mean it's not like the votes happen at five in the morning every day like you know there's usually some buildup so it's like I know who to follow I know what news I need to watch it's really legislative I'm not trying to like engage in this like clickbait yeah like stuff that just like makes me feel crazy I do think that that is like so important sidebar Glennon Doyle I just started reading untamed like two weeks ago I'm almost done but me hard you guys untamed honey 2020 I was just too busy falling in love with my husband and like baking banana bread or something.

12:23I don't know what the fuck. Like, I don't know how it took me five years. But goddamn, Glennon Doyle is that fucking girl, honey. I love her.

12:33Tiffany Aliche:I literally read that book. It changed my entire life. I don't think I would be doing this work if I hadn't read that book. And Jonathan, it was a big deal for me. It has not come out yet. Maybe it'll be out by the time this episode comes out. I was invited on her and Abby's show. And that was, we recorded a couple months ago. And that was, I got through the whole thing without crying. And I was so proud of myself. But that was such a big deal for me because Abby's work as well. If you have not read Wolfpack, like both of those women with Amanda, who's Glennon's sister, have been doing such incredible work for so long.

13:06Your energetic podcast, like clearing out, like swapping out like all the news for like these other ones, I just think it's like been really, really good. It's like really good. Although I will say, you know who I can't quit, who I love so much is like, anything Rachel Maddow does. So I do... I can't MSNBC detox myself from her. I'm such a fucking hardcore Rachel Maddow addict. I get it. My Rachel Maddow addiction has affected my life in the following ways. I just love her so much. And not to veer, but I will not veer too hard. Have you listened to Bagman? It's Bagman and Ultra. But Ultra is especially interesting because it is like, it's giving now in some ways.

13:53And I also feel like her ability to like teach media literacy and like help you understand like what you should be researching and looking for, I think is really, really like above average for like other journalists at the moment.

14:09Tiffany Aliche:Well, and that's one of those things that I think goes out the window as soon as people start feeling the panic and the stress is understanding what's true, what's not, what has been tweaked, let's say, or edited or biased in order to further a certain opinion. And I think that that is one of the most powerful tools we're going to need for the next, well, forever, but especially the next four years. Yeah. So one of my favorite questions to ask people generally, but I think is uniquely fun if you're not a financial expert, is your first money memory. Do you remember the first time you remember thinking about money?

14:49You were the first person that ever asked me about this. And I think I said the same story on mine, but I can't remember. But as you ask me now, the first thing that comes to my mind is like our family used to go on like an annual vacation. And we went to Mall of America when I was like seven or something. And I remember my grandma gave all of us like$60. And I was like, oh my god watch out like i'm literally like loaded in a way that you hoes aren't even motherfucking ready for when i hit these stores like you better get out of my face so i separated from my family like against you know like orders like you're supposed to stay together well i had to go to bath and body works because i had 60 and so nothing ever changes and so i i hauled ass to Bath & Body Works.

15:35And while the intercom was like, my nickname growing up was Jack. So the intercom was like, Jack Van Ness, please report to the security, your family. And I was like, I'm buying my peel-off shea butter mask. I'm buying my freesia. I'm buying my juniper breeze. Moonlit pass.

15:50Tiffany Aliche:Yeah. I had to. And I spent like$59 and like 82 cents. I spent like all of the money. And I was so happy with myself. And my mom was like, when I found them, she was like, oh my God, who would let a seven-year-old spend$60 like without their parents there just like who like who like who did this lady think that this cash came from like and I was like and then my mom was just so much she's like you can't do the laser tag with anyone now because you spent all your money I was like I don't like laser tag like I because like we were supposed to like you know take from our money to like do the things like yeah because it was like to teach us about money but I was like I got what I wanted like I'm happy to go sit outside and watch these little kids play laser tag like I have priorities.

16:33But I just feel like some of my earliest memories were with this blinders on focus of this impulsivity. And it's like once I got it in my mind that I wanted to try something or do something, it's just impulsive. And that has just literally bitten me in the ass whether I made$3 a year or lots of dollars a year. I just have this problem where I like to make the money, light the money on fire, throw it out the window. And it really wasn't until you where I was like, wait, I'm having all this like pressure from like saying like from just like too much overhead and like doing too much and spending too much.

17:12And I'm not saving the way that I should. And like, that's stressing me the fuck out because now I understand things better. And I understand the way that like my impulsivity is like folded into my mental health, which I literally didn't know until I fucking met you.

17:25Tiffany Aliche:Yeah. I think that's crazy. That's the thing that people don't understand that you just articulated so well is a lot of people will come to me and they'll be like money stresses me out so I don't look at it and I'm like do you think like that's stressing you out more though like ignoring your money you think is the way right of just I'm gonna keep spending money and the example I like and I'll just make it I'll just replace it somehow right I'm driving a car without knowing how much gas is in it and it's like that's fun until you break down on the side of the road at 2 a.m. without cell service, right?

17:57Tiffany Aliche:And like, I think I wish more people understood that when you put off thinking about your money, to your point, maybe it's just I'll make more or I'll figure it out. You're still going through life actually more stressed because you're ignoring the problem than it would be to just sit down and actually engage with it. When we come back, we're talking more with Jonathan about how they changed their financial story from head in the sand ostrich effect to becoming more involved in their finances. But we also take a detour talking about how to get luxury items like designer bags for a super discounted cost.

18:31Tiffany Aliche:And honestly, I learned a lot about the designer bag and resale market. And we also get into the value-based spending idea from my book. Stay tuned.

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20:45So it literally has taken me since I had you on the pod, which I'm pretty sure was like October of 2023.

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20:50Tiffany Aliche:Yeah. It's taken me almost this whole, like literally you guys in this time, I have gotten a new business managing team. I learned how to budget. I understand what a P and L is. I also, the first thing I did after I had you on, I understood what I spent a month, which when I figured that out, I was like, someone take like someone just, someone take my credit cards for me. No, just take me out. And also that was the other thing I learned about. Cause like I ended up, I bought, I bought like, I bought more than one property. And when I was buying properties, I was like, oh, well, it's like the down payment and it's like the mortgage.

21:22That's what I was thinking in my head. It wasn't until I did the budgeting where I was like, no, girl, it's like the maintenance. It's when someone breaks. It's when something breaks. And that's like all money that you can't invest, you can't save. So then my business manager was like, well, this is how much money it costs you to run that property for a year. And then I was like, oh my God. And in this economy with real estate, honey, like now I just had to like, I learned about it after I interviewed you. It took me like kind of four months to figure all that out. Four months to kind of start saving again.

21:50Four months to like stop the bleeding, like to get it kind of together, figure it out. then like now I got these fucking properties and I'm like, I don't want to do this anymore. This is really stressful, but it's not cute to sell a house right now. So now I've just had to like sit with my impulsivity and just like sit with these decisions and wait for the right time. And I can't do no fun impulse buying, can't buy no cute bags. Although I did relapse at Hermes a few weeks ago. I like, it's fine. Everyone like I was a tiny relapse. I haven't really relapsed since 2024, like on an Hermes moment.

22:22and I know that you don't really act like that and you don't really believe in that, but I'm stupid and I can't help it. And that French craftsmanship.

22:30Tiffany Aliche:That's beautiful. I get it. Well, congratulations. You will see me doing that. Thank you. But no, congratulations for all of it. And I think that one thing that anybody listening can take away is, you know, whether it's discovering my work or, you know, discovering somebody else who's starting to take money seriously, you then think, okay, I'm going to fix it all. And that's going to take two days. And I'm like, it's actually not like, like it's going to take a long time to understand your financial trauma, to understand your triggers, to get your financial house in order to start figuring out how to make proactive decisions.

23:03Tiffany Aliche:And so what I love of what you just said is it's like, it takes months, if not years, it takes a long time. And like, that's not something to beat yourself up over. That's just the natural part of this. and I got I became you know I was saying I became obsessed with solid core or did I tell you that I can't stop talking about it my intention for the last like two weeks in class I've been like when when the teacher's like okay like what's your intention like and then you like said it like quietly in my head I'm like when that voice is like buy it go on re-bag get something resale that's better because it's cheaper than retail and like that's how I can like but the voice tells me all sorts of different ways to like get around my rules to like impulse buy something like even when it's out of my budget or like I you know I wasn't I wasn't like and so like in my solid I'm like when that voice gets intense think of it like this in your solid core and you're not going to do it like we're going to bump up right against that intensity but we're not going to do it because of course it feels intense but we're not going to like do it but um yeah I you know I still do mess up sometimes but I would say I'm like a good 85 percent better yeah well and better Better doesn't mean perfect, right?

24:10Tiffany Aliche:Like better does not mean you've never spent money because that's a diet. We know diets don't work and it's the same thing with spending. Yeah. So it's like you have to have a little flexibility with yourself. Very triggered by the bags. I think it's like sex in the city and being a millennial or something. I don't know. I'm just, I'm very, it's very trigger city for me, a bag. Yeah. Well, you found the thing that you love. And I think we probably talked about this when I came on your show, but it's like value categories, right? You find the three things in your life that you love spending money on.

24:36Tiffany Aliche:And for me, like. Okay, because yours is travel. Right. Yes, you're right. Yeah. Good memory. Yeah. So like, what are you going to get? I tried the designer thing, Jonathan. Like I tried it because I saw all of these people being like, you know, once I started making a little bit of money, I was like, oh, is this what you're supposed to spend your money on when you have some money? And then I would go and I would see, you know, this Gucci bag that I thought was beautiful, but it'd be six thousand dollars. And I was like, nope, that's not for me. Like it doesn't it doesn't tickle anything. But you know what does?

25:06Tiffany Aliche:Yeah. A luxury hotel. Oh, I dream about it for weeks. I like look at all the amenities multiple times. Like I know what the amenities are, but I go to the website and I like look at all of them and I try to do it on like credit card points too. So at least like half the stay is covered. It's getting you so much endorphins. Like you're just getting like fucking endorphin hit after endorphin hit. Well, because I do so much - You're getting the pretty room. Literally. And I do so much taking care of people all of the time. Like I'm an Enneagram too. I take care of our team. I take care of my partner.

25:34Tiffany Aliche:And it's so nice where I'm just like, someone's going to come clean after me, clean up after me like twice a day. I don't have to worry about anything. I don't have to cook. And so that's the thing that I look forward to. But it's like to each their own. Can we take a... Okay, because I just have to tell you, I follow you very closely on the social, okay? That's very nice. I didn't know this. This is so nice. And I saw your thing about you're like, these are the things as a millionaire that may surprise you. And it was like, you're never going to see me like spending the money on the designer bag.

26:02Like I tried a couple of times that it's not for me. Like I literally, like I follow you. Like I'm like obsessed. So then I almost teoned you about it. But then I was like, don't be psychotic. But since you brought it up and let's like talk about it. So can we just take like a three minute bag detour into like bag land? Because I've made so many mistakes. I've learned the bags that don't last. I've learned the bags that do. I've learned how to score them for cheaper. I've learned about resale. I've learned that like how you can resale well if you want to. And I've learned the ones that do hold their value and the ones that do not hold their value.

26:29Part of this is because I also like secretly ghost follow Bethany Frankel. But I don't want her to know. So don't anybody tell her because I'm scared that she's going to review my hair products online. And she's going to be like, I don't like this shit. Even though I do think that she would like it if she did try it. But like, I don't know why I'm just like, I revere her, but I'm also like kind of scared of her. It's like this. Oh, she's terrifying. Yeah, it's like this like multi-pronged ball for me with Bethany Frankel. But I do really like look up to her and Her Bag University. It taught me a lot about my steez as I've been like, you know, understanding like my categories.

26:58And like, because remember how when you were on and I was like, oh my God, of all my impulse buys, there's only like 25 % of them that I love that I would like use again that like I like I love so then I started about like I was like let me get rid of that other 75 because it just brings up like guilt and shame that I like let my impulsivity like win and I don't need them collecting dust and so the ones that like made me sad to get rid of I didn't get rid of but the ones that I was like I literally don't give a shit if I ever wear that again and it's been on a shelf for like literally years those ones I sold so this is what I learned yes please tell us because

27:30Tiffany Aliche:I'm even curious what, because all of it feels to me because it's not something that I love spending my money on a slight waste of money. Now I'm not shaming you. I'm not shaming anybody listening. If you save, if that's the thing that's going to bring you a ton of joy, great. I'm just hard on my shit. Like I'm just, I wear the same bag. These are the bags that you can be hard on. These are the bags that you can be hard on and not, and it will not waste your money. The row, the row bags hold up so well. They have a small cross body. That's incredible that like, it's not for like computers and stuff.

28:00It's just a small crossbody. You can write it so hard. It's like two grand. I've had one for like six years. And also if you fuck your stuff up from the row, you can send it back to them and they will like repair your bags. It's like lifetime bag repair. So they're really good. I'm like obsessed with the row. Now I know that this is a thing and I know that it's annoying. I know that it's annoying, but I did finally get an essay, like a sales associate at Hermes who I did like who I can get like a bag from Hermes now. and I did not have to spend that much money. You really don't have to like go like buy all these other things.

28:31Like that's all you really just have to find an essay that you like that you connect with that like likes you. And and you might have to go to multiple stores to find that person. So my I just bought fragrance. I brought fragrance. I found one and I was like, oh, like I didn't go in for the bag. I was like, I just really want fragrance. And then once you once they're like then and if they ask you what bags you would like, that's how you found your girl. If they don't ask you, you don't ask them and you got a new one.

28:56Tiffany Aliche:but i have to pause you i have to pause you tell me for the civilian what does this mean because a lot of people don't know you can't just walk into hermes and be like that one like what what is happening when you say i have a person now you have you have to get like a sales associate at hermes if you want to score a burkin or kelly there are some bags that you can be like i want that one but there are certain bags that you have to be like offered but there's this like whole like wives tale that you got to like spend a certain amount and that was not my experience Like you just have to find a sales associate that likes you.

29:27I got my bag off of like, I just bought a fragrance and that's how I got my first bag after that. The point of that is resale or mezzes are like really expensive because I like didn't want to wait. And then I was like, oh my God, this is expensive. If you can get it from the store, it's actually like, it's still expensive, but it's nothing like resale. And like, I don't resale my bags because like I'm obsessed with them. But if someone did do that, like you could actually really make money on that. But like, don't ever like tell them that. but I'm like not a resale girly for Hermes because like now that I finally got there, I'm like, I just want my like one seat your bag.

30:00And like, I love it, but they do resale really well. So if you ever did need to get rid of your bags, Hermes is the only bag that actually is an investment where you could buy something and then sell it for what you bought it for or more and actually use it. So I don't do that, but you could do that if you wanted to. And like, they actually like really do hold their value. It's like crazy Chanel. I don't know if they really care about reselling their bags the way that Hermes, because if Hermes finds out that you're reselling a bag, they don't like this. Chanel, I don't think it's really the same, but I did resell.

30:31My Chanel's were some of the ones where I was like, oh, I resold a lot of those suckers. And in my experience with the Chanel's, they keep like half their value. So you buy it, you literally never use it again. You keep it in the box. So that's really not a good investment. I always thought that those were like good investment pieces. They're not. The only one that actually is, in my experience, is Hermes, but they really hold up. You can really use them. The row I feel like holds up really, really good. Bottega holds up really, really good. And actually for the girl who does not want to spend a lot of money on a bag, but wants a designer bag, this is what I would say.

31:03Because this is what I learned. Bottega does not hold their value, but you can beat the shit out of them. So if I was trying to do, like trying to save a little money, but wanted something really gorgeous, and this is someone who's resold like a lot of their Bottegas, because I just like didn't use a lot of them. like there's, but there's bags that cost eight grand like retail that someone lightly uses. Like there's not even a stain. It's just like used and there's not a box, but like it looks very new. You can get it for$1 ,700,$1 ,500. So you can get like one that's got like a little bit of wear and tear for like 800, but it will last you for like 10 ,000 years.

31:38And it's kind of cool when it's like a little bit worn, you know? So the resale market really is like, you can get like bags that are like a quarter, a third, because most bags don't hold their value. So you really like that six grand Gucci bag. You could probably get for like 800 from like rebag.

31:54Tiffany Aliche:I didn't know any of this. Look at this. And the row is, isn't that Mary Kate and Ashley's brand? Yes. Who those fucking girls. Like if I wouldn't just like lay down on train tracks for them, which I would like, I don't know why they're like, actually, this is the row. Let me put you on the row sale. Can I put you on the row sale? You guys type in the row.com and just look in there like once a week. They'd never talk about it. It's very low key. It's very secret. You have to go on there online and then you click on the men and women. And then every once in a while, it'll just say sale. Like this sweater that I'm wearing, you guys, I literally got it for 75 % off.

32:27I think no one liked it because it's got these like insanely long sleeves, but I love like a crazy long sleeve and this like V-neck. So you go on their sale. They really do have steep cuts, but they never advertise because they're like chic ass luxury ladies. So they're not, they're not, they're not advertising their sales. You guys got to sneak in there like a thief in the night on their online. look for the sale and their sale like you can just pillage it i have gotten on their sale stuff it would have cost like twelve thousand dollars at the store for like three thousand for like a bunch of stuff shoes sweaters like like they have good ass sales and their stuff really is made so well it holds up like it really does like beat it up yeah yes well and let's talk about that for a

33:08Tiffany Aliche:second because i think anybody who's listening to this show knows that i will no matter what you want to spend your money on as long as you can afford it and it's a thoughtful purchase, I don't fucking give a shit. I don't care. You can buy your designer stuff. You can buy your Four Seasons Hotel. I do not care. We do not shame people by saying, oh, it costs us much. Like you spend your money on the things that you love. However, what I think you're talking about for somebody who might be going, oh, I can't$3 ,000. That's crazy. Can you maybe talk about spending money on things that hold up or last as opposed to the things that you might get like at H &M.

33:44Tiffany Aliche:Because I think that that was something I learned in my 20s even. Now, I'm still not a shopping designer, but it was like, okay, I'm willing to pay$120 for a pair of jeans that fit me really well, because I know I'm going to have them and wear them for a very long time. So can you talk to me more about that? Yes. So, I mean, I also just would say that like, Like, you know, H &M, like I have H &M pieces that I've had for like 15 years, like 10 years. Like I have some H &M stuff that like, I don't know if it's like from some factory because like some stuff holds up really good from there. And then some it's like, you know, you wear it for a year or two and it's like not happening anymore.

34:22So I don't know. Like you can get like really great stuff from like your H &Ms and from your, you know, like that level of retailer, like chef's kiss. I would also say another retailer that's really good that's like, it's giving like the row, but not those prices, but it's more expensive than H &M is Cause. I really like COS Cause. And also I really like Quince. Quince and Cause are two places where you can get like really good luxury.

34:50Tiffany Aliche:Quince is a sponsor of the show. I'm obsessed with them. Oh man, we love Quince. Even if they weren't sponsoring the show, they're so good. Girl, you know when I discovered them after I met you? Because I was like, I can't be going to the role like this anymore, but I still want some nice cashmere sweaters. Like I still want some like luxurious. And then after Kim K like did all her Kim K stuff, I was like, well, I can't be wearing Skims dresses like that everywhere. So I still wear the old ones because those bitches were expensive, but I don't buy new ones. And they have really cute, like, um, like spaghetti strap, like, you know, just like wear around the house dresses on points that I love.

35:21So I think I'll also turn you on to Spanx.

35:24Tiffany Aliche:Spanx doesn't just make shapewear. So I fuck with all their stuff. I love me some Spanx. Sarah Blakely followed us about three months ago, and I literally cried because I love this woman so much. But I have probably six, five or six of their jumpsuits. They are the most comfortable things. Okay, not an ad, but they are so comfortable. And I literally worn them on like transatlantic 12-hour flights, and they still hold their shape, which I've never found before. If you're wearing something all day, like usually it gets a little stretchy. It stretches out. It did not stretch at all. And I wear these things like a second skin all the time.

36:03I love her. I think she's so brilliant. Now, I will tell you how I like about like the lasting thing for like, you know, spending something. So yeah. So I just cannot emphasize enough. The resale market really is so good. People are reselling stuff that is so not used and like barely used and it just does not hold its value. I'm talking like the web addresses, Bottega dresses. Like if you have not messed with the real, real get into it. Like, I'm sorry, but if that is one of your top three categories, but like you're like, that's too expensive. Get into that resale. I'm getting so many cute pieces like for fractions of the cost.

36:38That's that. Now, I don't know if you'll believe me when I say this, and this might be one of those things where I thought I was doing good, but maybe I wasn't. But this is how I justify my expensive pieces from like, you know, like those more expensive pieces. So I take the price, right? then I think to myself, I'm going to wear this for like 10 events or like eight events. Like I'm going to wear this like this many times this year or like this many times. Like I'm, I'm, I plan it out. Cause usually when I buy stuff like that, it is for work. It's either for like tour or for work. It's like, not for me to like wear out to brunch, but still it's like a cost is a cost.

37:09So I'm not like trying to spend money just, you know, to spend it. So I think about like price per wear. So if I'm like, if I can have this thing for like a couple of years and I can wear it for like three stage shows, a press tour and like another thing, then it's like not really 3000. It's like 400 or 300, like a time. So you could like apply that to whatever your like price range is. And then you just like, and I wear my pieces. I don't like wear it once and then like put it up. I don't like buy one thing and then put it in like some, you know, like fashion rotundo that I don't ever break out again.

37:41Cause ever since I met you, literally I resold all the stuff that I don't repeat that I consider like it was kind of impulsive or it was like trendy or was for like one thing. I literally don't do that anymore. I only buy stuff that I can re-wear for like a long time or that like I am obsessed with. I also buy a bunch of resale stuff now that I didn't used to. So I really have like fundamentally changed my approach to like how I like dress myself for work. I do think about like a price per wear thing. And I also think about like if there was something that I was rougher on, you know, a couple of H &M things in a row, like they're like, that's still like a couple hundred.

38:15And if you just like ruin it or like don't really take care of it, you end up, it kind of reminds me of like cheap shampoo and conditioner versus like better shampoo and conditioner. The better is like more concentrated. It actually lasts longer. And then you have to like buy more of the less good stuff, which is like a little harder on your hair. So it's like at the end of the year, you may be paid like pretty close to the same thing, but the quality of one was way better than the other, which I do feel like that's not blowing smoke. Like I feel like that's real. So that's what I, that's how I do it.

38:42Tiffany Aliche:We're talking about all this stuff of, you know, the lifestyle that both of us have now. But I think a lot about for me, it was, you know, I'm 30. For me, it was my early 20s of trying to navigate just spending money in these really micro moments on the things that I love. And can you take me back before Queer Eye? Because you had just turned 30 when you joined the cast. Like, what was your money or spending like when you were a small business owner just trying to get by? Sorry, I keep jumping right in here when we get to the really good questions. But hey, the sponsors keep this show 100 % free for you.

39:16Tiffany Aliche:So when we come back, we're talking about Jonathan's rise to fame through Queer Eye and everything they wish that they had done differently when they started making more money. This is such a great lesson if you're someone who has started making more money and wants to know what pitfalls to avoid. Plus, I get into a rapid fire breakdown of retirement accounts. We'll be back.

39:34Tiffany Aliche:Everybody needs a website in 2026. I think it's one of the most important tools in your arsenal, but you especially need one that is beautiful and functional and easy to find. Maybe you're a business owner, maybe you're a freelancer, and maybe you're someone who just needs a place where all of their work can live, especially when you're applying for jobs or getting new clients. We did our first ever website with Squarespace, and it is still the platform that we recommend. The best part about Squarespace is you can do a bunch of stuff inside of it. So yeah, it's a website tool, but you can also send emails, you can sell content, You have your analytic tools all in one.

40:07Tiffany Aliche:So you don't have to like pay for a million different platforms. And when my partner needed a website to launch his business, this is where we turned. I literally helped him set up his Squarespace and we had his beautiful website all done in a weekend. Head on over to squarespace.com for a free trial. And when you're ready to launch, use offer code FFpod to save 10 % off your first purchase of a website or domain. I shared this on social media, but my family and I have been going through a rough time. For the past nine months, it's been really, really difficult to just do life. And we got some news that was just really hard.

40:39Tiffany Aliche:I started sending factor meals to my parents. My mom manages her diabetes with diet and exercise, and they have incredible keto meals. And so for the past six months, I have been sending them factor. And they have truly loved it. They are ready in two minutes. There's no prep. There's no cleanup. They are actually fresh. They're not frozen. I look forward to my factor delivery every week because it just makes my life so much much easier. I am like feeling so good because my meals are portioned out. And they were also just so kind after I messaged them and told them, hey, you are helping us get through this hard time as a family.

41:15Tiffany Aliche:They sent me and my mom a year's supply of food. So we appreciate you supporting them because they have supported me and my family in a really sweet way. Let's eat real. Head to factormeals.com slash food50off and use code food50off to get 50 % off and one free breakfast item per box for one year while supplies last until October 31st, 2026. That's code food50off at factormeals.com. See website for more details.

41:47It was obviously really different because I was like, you know,$70 ,000 or like, I mean, I think when I, the first year I did hair like in LA, after I moved back to LA, it was like, it was like 40, 60, 80. And then it like, I think then I like booked queer eye and like the year that I booked queer eye was like the first year that like in the salon, I got to like right around a hundred K, um, like before taxes and like, you know, having to do like all of the things. Cause I was a small business owner, but one thing I've noticed about myself is is that whether I made like 40 ,000 a year or what I've made in these last few years the impulsivity and like the resistance to budgeting and like that was there then and it was there now like now it may have been like a robe bag but I remember so viscerally like going to all things and seeing this like suede boot and it was like 159 dollars and I was like 159 dollars for a fucking boot like god damn like they're trying to rob me blind but that suede is so gorgeous and I'm and I dreamt about it and I thought about it and I was like am I really someone who could just like buy like$160 boots?

42:53Like who do I think I am? And then this client like tipped me really good. And then I was like, I'm fucking buying the boots. I took myself to like third street promenade to that all saints. And I bought those boots and I literally still have them in my closet. Those have not befallen the resale. Cause they're like, so like sentimental to me, even though I don't wear them anymore. And I remember the first apartment that I bought, there was like a one bedroom instead of like a bachelorette. Like I was, I remember like asking all my clients and being like, do you think I can like, is that like, Do you think, and they were like, girl, yes, like you can do it, girl, like get the fucking apartment.

43:25So a lot of anxiety, a lot of like not knowing it. And the reason that I had the anxiety is because like, I didn't want to budget. I didn't want to know how much I was spending. I didn't want to look at some of the behaviors. So I just like ostriched it. And it was literally not until, not to say 18 million times, you know, until like I met you that I stopped doing that. So whether I made a little bit or like a lot of it, a lot of the same behaviors, same approach, And like, so yeah, it just was like a smaller, different scale. I would say that one really intense thing for me at least, and this is why I'm so passionate about politics and I talk about it so much and living with HIV is like in my twenties, like the HIV social safety net, like saved my life.

44:05And so it was really important. Like at the time, you know, like I, you know, if you make over a certain amount, like you don't qualify, which I really didn't have to worry about because like, I wasn't really even close to that amount. But I remember like the first year, it was the year that I booked where I were like took myself off of it. And I remember like going to the office and being like, I'm going to make too much this year. Like I don't need this like assistance. And I was like so proud of myself, but like without that, like, and also like that was so stressful. Cause like, it wasn't like just provided like you, like you're qualifying for like the Medi-Cal and like them helping you with your medicine is like incumbent upon you filing your taxes.

44:42It also like had to, at least when I was doing it, it was like all about your birthday. So it like always renewed on your birthday. So like mine, my birthday is like right before like taxes are due. So like, and as an independent contractor, I was always like shitting my pants and like February and March, cause I would like do it by the month. But you know, it just was so stressful. Cause it's like when you turn everything in, if it doesn't go through or if it's not on time and it's like your medicine and when you achieve and maintain an undetectable viral load, like you're not contagious, but if you get cut off from your medicine, like that's not good.

45:12And so it's really stressful. And like, that wasn't like an easy thing to navigate. It was like the early days of the Affordable Care Act. So I was navigating like the ACA, Medi-Cal, Medicaid, like the subsidies, you know, learning that I had HIV, living with that. And my like, you know, it was like my mid to late 20s that I like, I found out when I was like 25. And then I booked Queer Eye when I was 29. So there was four years of like, just a lot of nail biting and worriedness around like, and then once I did make a little more money, then I was like, oh my God, what if I do make too much? And what if I'm not?

45:41And what if I get cut off? But then what if like I break my wrist or like what if something happens and then I don't make as much money. And so like the whole system is really fucked up because the last thing someone should be worrying about is like acquiring their pills. Like for public safety, once you know you have HIV, if you can like get on your meds and stay on them, you can't. You literally that's like where that whole saying like undetectable equals untransmittable comes from. It's like when you're undetectable, you literally can't pass the virus like sexually. Like for me to give someone HIV, like my liver would have to like lacerate down the middle and like fall in your liver because we like were in a such a like, you know what I mean?

46:18It would be like gruesome blood exchange. Like it'd be like, and we're probably not living through that anyway. But it's just incredible how far we've come and how like not that big of a deal living with HIV needs to be like because it really like, you know, I take a pill once a day, go to the doctor every three months. I feel great. I'm not contagious. like you know but your life expectancy from diagnosis now is 50 to 75 years which is incredible like my goal of living to be 107 is like still attainable because found out when i was 25 like i'm still totally in this um but yeah but it is it becomes a really big fucking deal when you can't get your medicine it goes from being this like treatable disease where it's not really an issue for public safety because like i said you're not you know passing it around but when it when you cut off your medication actually there's a supreme court case going on right now where this you know employer in texas it's called braidwood management versus like something but they're the employer and like they don't want to cover preventative care and i can already feel what you guys are thinking you're like well how does this affect me guess what also is preventative care birth control so these people are trying to say that because of their religious like their faith.

47:29They don't feel that they should have to cover birth control or prep for their employees. And this is going to like directly affect public health. And another thing that makes me so angry is when people would say like, well, you know, family planning and birth control, like isn't economics. Like that's not kitchen table issues. Like when they would say that about Kamala and it's like, what the fuck do you mean? That's not kitchen table issues. Do you know how expensive it is to raise a kid? Like that is the most, like not having reproductive autonomy and reproductive to freedom. Like I learned that from Melinda Gates, not to name drop Melinda French Gates, but her work and her and her research, like took her all over the world to like developing countries.

48:07And they found that when women didn't have access to family planning, that's what like causes the impact to like opportunity issue. Yeah, absolutely.

48:16Tiffany Aliche:Yep. I'm sure you guys already know that, but I learned about it and I was like, my little gay mind was just like, uh, no, but it's, it's what we talk about so much in my work where you and I can talk about budgeting and we can talk about finding bags for cheap and we can talk about all of this. And it's helpful, right? Talking about budgeting, talking about paying off debt, talking about investing, these are all important things. And they're some of the only things we unfortunately as individuals can control about our financial picture because there is so much that is policy-driven or lack of policy-driven that directly affects your money.

48:48Tiffany Aliche:And I think we grow up believing that if we're bowed with money or if we don't have enough money, that it's somehow our fault, that we're not good with it, or it's our identity of just, you know, I don't know math, so I'm not good with money. And it's like, no, there's definitely steps you can take, but it's probably because the minimum wage federally has not been raised in, you know, a couple decades. It's probably because abortion access is continually at threat. It's probably because medication is so fucking expensive. And it's like, these things have a lot more to do with whether you're able to financially survive and thrive, then do you know how to money?

49:27Um, I have a really intense pivot that my ADHD wants me to do, but if it doesn't work, you can just like be like, that doesn't work. You're insane. And then we can just go, but I have a question for you. Talk to me. For me. Okay. So ever since I met you now, like all my girls, cause I talk about it so much. One of my girlfriends like went through this thing where she found out that her mom had had like a life insurance policy that she didn't know about. And then her mom like passed away. And then she came into like almost a hundred grand. She literally hung up on the insurance company three times because she thought it was a joke.

49:57And then like the fourth time they were like, please don't hang up. This is like not a fucking joke. Like we're trying to figure out how to get you this, like very life-changing money. So like her and then my other girlfriend like got like 10 grand. And in both of their cases, their debt was like way less than what they got, whether it was 10 or the hundred. So they were like, well, what should I do? And I was really good with like, figure out your monthly budget first. That's the first thing that you have to do then you're going to pay off the credit cards but you don't want to do it all the way to the zero every month you got to have like a little bit to like figure that out based you know what you want to put on there figure out what your thing are is that not right i you stopped me

50:28Tiffany Aliche:because i opened my mouth really wide we actually want to pay off our credit cards completely that is one of the myths all the way every month all the way every month it's one of the myths that gets perpetuated and it's like oh we'll increase your credit score that way it's like no it just puts you in debt it's not a big deal they can pay it off really quick especially if they have that amount of money. I told her to keep like one 50. I told her to keep like 150 on there a month. Okay, so I have to call her back and tell her that. You can send her my way too. Oh God, Jesus Christ. Okay, so I'll tell her that.

50:55I also actually already did. I told her that she should have been like, I already told her that like 19 million times and she may have done that by now. She's really cute. So, but then this is the part that I get stuck on for independent contractors.

51:06Tiffany Aliche:So like, I do the credit card thing and then it's like the do the three months of your three to six months of your like emergency fund saved up. And then you got to like do your retirement stuff. And then for the independent contractors, I can't explain the difference. And when I read about it online, why is a Roth or not a Roth better? And like, who is that better for again? And like, what's the difference again? I just cannot fucking figure it out. And I want to understand it. No, I love this question. Okay. So let's just talk about Roth versus traditional before we add independent contractor in.

51:34Tiffany Aliche:So whether it's a traditional IRA, a traditional 401k, a Roth IRA, a Roth 401k, it's basically the differences in how they're taxed. So if you have a traditional 401k, that is a 401k offered through your employer. So if you are a 9-to-5 or a W-2 and you get a 401k, you cannot open a separate 401k. That's either a benefit that's offered to you or not. the traditional Roth or 401k means that you are paying the tax when you retire. So the money's getting taken out at that point. A Roth 401k or Roth IRA means that you are paying the tax now. And the IRA and the 401k, again, the 401k is offered through your employer.

52:20Tiffany Aliche:The IRA stands for individual retirement account. So pretty much anybody can open one of those, whether you're self-employed. Even if you have a 401k too, right? Yes, you can open both. Yep. So I think I need to do, I think like that's the next thing I should do. Sidebar. Like I need to get an IRA. I need you in stock market school really, which is my program that teaches you how to invest. Um, and we'll, I'll talk to you later about it. So the IRAs are again, individual retirement accounts. Roth means you pay the tax now. Now, uh, everybody's got to make their own decision. You got to choose the one that's right for you.

52:49Tiffany Aliche:For me, I like Roth options for the average person for two reasons. One, it's like giving 65-year-old me a little gift. It's like, hey, I paid the tax. 30-year-old me paid the tax. Go take your hot Pilates instructor named Luca out for lunch where you drink Sauvignon Blanc in Italy. That's my real-life retirement plan. The second thing is I have no idea what the fuck taxes are going to be. Now, they could be better. It'll probably be Hunger Games. So I would rather just pay the tax now than wait till later. but it gets interesting when you start making more and more money because you then need to go to an accountant and be like which one based on the amount of money I'm making slash the ability you know what money do I have to invest and where should it go so that's where it starts getting slightly more complicated but for the average person listening I don't care what account you contribute to I just care that you're contributing I think a lot of people get hung up on like making the perfect decision.

53:44Tiffany Aliche:And I'm like, honestly, I just need you to pick one and run with it. When you're an independent contractor, you could open up your own 401k. Your business could open up a 401k. It could also open what's called a SEP IRA. It's a self-employed IRA. But you cannot contribute to both of those in a calendar year. It's either 401k or either SEP IRA. But then either of those plus a Roth IRA, for example, you can contribute. So you could do a 401k and a Roth IRA. You could do a SEP IRA and a Roth IRA. In the same year. But again, talk to your accountant. You just can't do a SEP. You just can't do a SEP and a 401k in the same year.

54:22Correct. But you could do a Roth and a... Okay, all right, all right.

54:24Tiffany Aliche:Yeah. It's just the 401k and the SEP IRA have really high maximums that you can contribute. And so they're trying not to, you know, give you the ability to contribute. Give yourself too much of a gift when you're 65. Exactly, exactly, exactly. When's your university? I kind of want to sign up. And also, if you did sign up for that university, does that mean that you don't need an investment manager? Yes. Because you just do your own? Yes, yes. It was actually a question I had for you, and you offered me the perfect segue. But Stock Market School, to not shamelessly plug too hard, because I plugged it on the show before, we literally built not only the ability to teach people how to invest, but the actual technology.

55:01Tiffany Aliche:It's an app that we built. and as of literally like a couple days ago over a hundred million dollars has been invested by the women women plus in that community and 80 of the people who join have never invested before so like we're not just offering education we're like actually bridging wealth gaps and it's my fucking favorite thing but oh my god do you guys hear that on the audio it's it's the hot bitch alarm. It's going off so hard right now again. Girl, that is so cool. It's so it's like my favorite part about my work is like, OK, let's actually get people investing. But one of the things I wanted to talk to you about and again, to whatever like whatever level of vulnerability you want.

55:43Tiffany Aliche:I think that when you booked Queer Eye, when you started making more money, this happens to a lot of people, regardless of whether you were on a Netflix show and you're super famous or not, is if you start making some money, you then think, I don't know how to do this and I need to hand it to somebody else. Like, I don't know how to manage this money and I'm making more money than I've maybe ever made in my life. And I need to hand this to somebody who knows how to money. Unfortunately, well, sometimes it works out. I think unfortunately, sometimes it doesn't. Can you talk to me about your experience of, wow, I'm making really decent money and I don't know what I'm doing.

56:24Tiffany Aliche:So maybe I need to give it to somebody. Yeah. I mean, I had a business manager this whole time because I really didn't know like, I mean, I had an accountant before Queer Eye who I would go to every year for like the health insurance stuff and like, you know, filing my taxes. But then once I booked Queer Eye, I was like doing stand-up comedy in like 30 states and sometimes internationally. So there was like 30 state income tax returns. Like there was like employment stuff. There was like HR stuff. Oh, I'm big fans of accountants. I think accountants are well worth their money. I think. Totally.

56:53Tiffany Aliche:No. Yeah. But, but I'm just saying that like there was, there were things that my old accountant couldn't do once I started doing, you know, stand up in like all these different States and different countries. Like she was licensed in California. She like wasn't licensed. Like she didn't know how to do like some of those like other things. So then I went with like a business manager because I needed someone who could like learn or that could do all of the things and help me like with employment, you know, just anything like, So that's kind of the idea of a business manager is that they do not only your taxes, they should probably help you with your budget.

57:25They usually help you with finding an investment person, but they charge commissions. So they charge like 5 % of everything you make. So that's usually the setup of how that works. So I had like the same one for like years and years and years who I really, really loved. And he didn't like do anything wrong. It's just that like our response to like a budget shortfall or like me being like, wow, I feel like really overextended. And like, you know, I like, oh my God, I'm just like working like so, so, so much. Our answer is just like make more money. Like I needed to like find something else to book, like find something else to do.

58:00And so I just left. I just, and so that was working. and then I but I was just like literally so burnt out like so burnt out sad overwhelmed and then once we had our episode of my bot I was like oh my god like I just don't want to feel like this and I just like brought a lot into focus for me I was like I've never done these exercises I didn't even know anything about this stuff so then that's when I was like I think maybe I need to make a shift so but I didn't do anything reactive I was like let me just start to figure this stuff out then I kind of started to shop around then I found a business manager who took me for like less of a commission, but did more stuff.

58:36And also just like brought me into visibility on more things. Like I never did a profit and loss. I never did a budget. And so I do that, you know, really like in lockstep with this team that I ended up going to. And they've been incredible. You know, I've saved some money because like I said, they charge less. And, you know, could I do it on my own? Like, could me and my like insular team do it on our own? Maybe we could. I'm sure we could. I kind of feel even still like between learning how to write, because I mean, I've written like three books. I'm learning how to write scripted. I'm running a hair care company that's like in seven countries, expanding, trying to turn that bus around because our former parent company filed for bankruptcy in 2023.

59:14So that was a really stressful process and needed to find a new parent company, which we did successfully. And I really liked them. And we've been able to maintain control of our DNA. And oh my God, I have 10 % ownership of my company now, which I never had before. So I actually like have equity in it now, which I never had before, which is really cool. Can I pause you?

59:32Tiffany Aliche:So it has your name, image, and likeness all over it. You didn't own any of it before? Zero percent for the first like three years. Because the company that went bankrupt, they basically were like, we're going to invest like$40 million in this company. You're not investing anything in it. So like you don't get to own any of it, but obviously like no control. You're investing your name and your fucking credibility. But they were like, it wasn't like that. So obviously their business model wasn't great because they went bankrupt. and that was really crazy stressful, you know, and the whole thing because we, my team and our company worked so hard to build ourselves a legacy, not saying that the other companies that were affected by this didn't, but a lot of them don't exist anymore.

1:00:12And a lot of them like didn't find the bandwidth to like, to kind of land on their feet. And that was transitioning from a parent company that goes bankrupt to finding a new parent company. And I'm like really strict about formulas. I'm really strict about packaging. And thank God we found a parent company that was willing to like come in, help resuscitate us, didn't make us change our packaging, didn't make us change our formulas. They've been so supportive. They've invested in us. They gave me 10 % ownership, which is incredible. And also like a vesting schedule to like get more ownership if we meet certain goals.

1:00:42So I'm just so proud of like what we were able to do there. But anyway, the long and short of it is this new business team, like they literally part of their thing was like, you have to have, oh, well, the moral of that other story was like, I just don't want to spend the time and the bandwidth on like learning how to do those things when I'm focusing on other things. But this new team really has been incredible. Like they require that we have a meeting once a week. Like I'm not allowed to skip it. Like, so I have to once a week, we look at income, we are like, we look at cash in, we look at cash out, we look at projections, we look at the whole year.

1:01:13Like I have like a one, three, five year plan. Like we have a savings plan for like what I need to save every month. Like we had to do a little bit of a reorg on like certain things, which kind of, you know, made me lose sleep and made me really sad. Cause like I, I didn't want to really have to do that, but I did have to have some tough conversations because at the bottom line, at the end of the day, I was spending more than I was making and I was not going to reach my goals. So we had to do some reorgs. I'm selling a house, but it hasn't happened yet because I just, you know, patience. So yeah, so that's kind of what it took.

1:01:44It has taken a lot. I'm still sitting with the consequences of some of those impulsive decisions before I knew how to do some of this stuff. But I do really, I, I, and I feel bad because my old business manager really was like so sweet, so nice, but like, that's how a lot of business managers are. They're like, and he wasn't bad. He just wasn't really hands-on. And I will say that these people are women in their like young thirties and they're much more just like, uh, like they don't just really let me coast. They don't do like a yes person thing. They're like, no, no, no. Like we got to talk about this.

1:02:13Cause like we aren't mind readers and like, they just don't let me get away with shit, which I love. And like, I have just learned so much. So maybe someday I could, but right now I really like the support of this team and they help me make sure that like no shit falls through the cracks. I really feel like they're earning their keep because I have so much more security and peace of mind like than I used to.

1:02:29Tiffany Aliche:Yeah. When we come back, we're finishing our conversation with Jonathan, including talking about how she feels on the other side of financial education and how she navigates being an activist and an advocate for queer joy.

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1:04:43Tiffany Aliche:you don't need me to tell you this but like i'm so fucking proud of you and i hope you're really proud of yourself um that's it's just like it's just so cool no i'm getting like i'm unludial i'm about to start my period i'm like teary on a good day but like trying to hold it together today no it's just it's just really great and it's like no girl the universe really is crazy because i interviewed you when that was going on like when the bankruptcy was go i'm no i'm sorry because i like i'm fucking over talking to your own podcast but i just i was so excited to come mom because like the universe literally introduced me to you.

1:05:12Like when that bankruptcy was happening, like it was in the thick of it. And like, I was realizing like my hair care company was like potentially crumbling. Like I didn't know if we were going to find a future or find a home. Like it went from like fastest growing hair care company in the country. I'm not even just saying that. Like we were the fastest growing hair care company in the country. And then the rug just got pulled out from under us to the point where like, I didn't even know. I mean, we were going to become one of those like horror stories. And to be clear, we still could. Like we're not all the way out of the woods, but we have turned such a corner.

1:05:44We have come such a far way. And I am just so proud of our community, of the people that have supported us through this and like our like mega super fans. Cause at the end of the day, I do feel like what did save JV in here is like the quality of our product and then our community. Cause like if our product wasn't good and it wasn't as effective as it is, it wouldn't have lasted this long anyway. but we also couldn't have done it without support and understanding because like our inventory got fucked up our like our like deliveries got messed up because the parent company went bankrupt so like we couldn't pay vendors we could it was like it was a mess and here's a moral story of that for any entrepreneur listening you cannot cherry pick what you want to learn about when you start a business like when i started jv in here i was like i was like oh i only care about formulas and like marketing and like

1:06:33Tiffany Aliche:formulas and like performance but i was like other people to talk about money and numbers yeah you yeah no you can't do that yep yep and not even like if you own it all of it it's just like you have to understand you have to like because it's like there are experiences that you've had and skin that you have in the game that other people by nature just won't and if you don't understand what decisions they're making like there are just like really preventable things that you that i just i i should have known what ebeta was and i didn't but now i do i didn't know about operations and I didn't care.

1:07:03But now I do, especially with tariffs and stuff. Now, Jesus Christ, like the president of the company and I are just like, just together. Like I just learned, she always jokes that JV and hair is like the business degree that I never asked for, but like I have one now, like it's like an unofficial BA. Um, but I am really proud of myself too. Cause so much of me wanted to just like sell everything and go buy like a small cabin on a lake and like grow like tomatoes with my husband and animals and like never come out of a cave. But I'm really proud that 2024 wasn't able to do that to me because it almost did, but it didn't.

1:07:35Tiffany Aliche:Yeah. Well, for anybody listening, I think one of the most impactful things about what we're discussing is I think it's very easy to watch people you admire, people on TV, people who you think are like, oh, they make so much more money than me. They have all of their shit figured out. And I appreciate your vulnerability. And I hope people understand who are listening, like, just because you make a bunch of money, or just because you have a TV show doesn't mean that your financial trauma goes away. It does not mean that like, you suddenly know everything about how to run all of this. And I've been increasingly in rooms with people who I'm like, Oh, actually, there's a lot either I can teach you, or there's a lot that you can learn about money because I want you to have something to show for it.

1:08:26Tiffany Aliche:Like, I want you to have something to show for this moment that's turned into a movement. I want you to have something to show for when you get a raise at work. Like, I want you to not just waste that opportunity because, you know, the financial education piece wasn't there. So I just really appreciate your vulnerability. And I think it's going to be comforting to people, weirdly, to know that like, oh, okay, just because you're, you know, quote unquote, rich and famous does not mean any of these problems go away, you know? They actually get bigger and worse and more severe, higher to fall. Yeah.

1:09:00Yeah.

1:09:00Tiffany Aliche:I've always said like, if you can manage like$300, you can manage 30 ,303 million. Like it's, it's not really that much difference. Now you start getting to have, you know, maybe nicer things. You start getting to hopefully save and invest more money. There are certain strategies to do, you know, to, again, protect your money. But the basics are the same. Understanding budgeting, understanding your impulsivity, understanding your financial trauma, like whether, again, you're making$3 or$30 million, it's actually very similar. Yes. I mean, a part of me does just still fantasize about how irresponsible and impulsive I used to be, but I just did it without like$30 million.

1:09:42But sometimes I just get this fantasy of like if I had$30 million, like, and like, just like an Hermes didn't work how it works. And you could just like, uh, I found this lady on Tik TOK. You guys, I don't know what her, but what she does, what her man does, what her family does. But this Hermes collection on this lady is like, take you out at the knees, weak at the knees. Like I would, the woman who's like,

1:10:05Tiffany Aliche:I'm a trust fund baby with a hundred thousand dollar a week salary. Is that this person? No, this queen is like, she's like in her sixties. She's British. She's so cute. I think she has a house in London and New York and Tokyo. Because she's like, this is my London collection. This is my non-traveling New York collection. This is my non-traveling Tokyo collection. She's got exotics. She's got cuts of Hermes bags I've never even heard of. She taught me about this one called the Lindy, the 21 by 21, the Plume, all these other bags that these undercover non-Birken & Kelly Hermes bags. I'm losing minutes and minutes of my life watching her bag tours.

1:10:42But I'm guessing conservatively that over the years, I would guess that her bag collection costs her, I'm going to guess half a million, 500 ,000. And I would guess that if she were to resale it tomorrow, like on, I bet you it would be worth like 2.5.

1:11:02Tiffany Aliche:Especially if she has like a following too. And they are like rare. Her bags are rare and vintage and cool as fuck, but she doesn't even resell them because she's too classy to and she didn't make stupid mistakes like buying bags she didn't like like whereas like I bought bags I didn't care about thank god I didn't do that with like I really do like my Hermes bags like I joke that I'll just like live in them if I go like broke bankrupt and like end up like houseless like I will literally live in them I'll sew them together and like find like a secluded place in the woods where I don't get like like robbed for my Birkins but yeah um I don't know where that came from I freaked out no it's just I we were talking about the vulnerability of you being open about your money.

1:11:43Tiffany Aliche:And I just really appreciate it. And it's also, again, like, I love that. And again, you don't need my permission, but like, you're allowed to spend money on the things that you love as long as it's an informed choice. Right. Because the last thing I want for you is to spend money on something that you really, really are excited about, but then with a side of guilt, like that's why I say it has to be an informed choice because I joke, like nothing tastes worse than a pina colada on the beach with a side of guilt because Because that's what's happening when you just spend money without knowing if you can afford it.

1:12:14Tiffany Aliche:Is that the very things that you were actually looking forward to or the very things that you were prioritizing then have this massive asterisk on them. And so, yeah, it's like, great. I did that with this house. I did it with this house. Because now it's just this behemoth of this thing. And I was like, oh, that was a mistake. But I still love her. It's just too much. pressure. Well, and you learn, you guys, we're going to land on our feet. We did. Yeah. You learn and you figure it out. Okay. My last question for you, when we're talking about being a member of a minority group, whether that's a woman, a queer person, a person of color, a disabled person, I think you immediately become, or are almost forced to become an activist for that group of people, even if you didn't ask for that, and you've become and are such a huge advocate for the LGBTQ plus community.

1:13:16Tiffany Aliche:How has that evolved for you when you also are trying to prioritize your own safety, your own joy, your own happiness with also knowing, okay, there's something that concrete that I can do to make a change here. Does that question make sense? Yeah. I mean, I think it's kind of like reconciling my public, like my responsibility with like my personal life. And I think at least the way I like approach my platform and like my work life balance is like, I'm just doing the best I can. And I always am kind of doing the best I can. I think if anything, there have been some eras in my career where I could have done more.

1:14:02I feel like I didn't do enough. There's been other times where I feel like I did too much. But what the commonality was is that I've always just been trying to do the best that I can. And I read this really interesting book about yoga and vegetarianism after I read that book, Skinny Bitch, when I was 22. And it turned me into a militant vegan for four years until I walked by a seafood restaurant that had steamed clams. and that I jumped off the vegan wagon and never got back on accidentally, but I still really value their work and the lessons that I learned from them. But this woman who wrote this book called Yoga and Vegetarianism, she was saying people are doing the best they can with what they know.

1:14:37And that always stuck with me. And I think another thing that really helped me is this girl who I've known since I was like 19, I worked at my first salon with her out of hair school. Now she works with us on JVN Hair and I just love her. She told me this quote that like, I don't know if her husband invented it, but it's certainly the first time I've ever heard it. But he said, like, don't attribute to malice what could be attributed to ignorance or fear. And so that made me like way less vitriolic against Republicans because it is like it isn't malice. I do think it's misinformation and fear and like propaganda that they've been exposed to.

1:15:15And so that has helped me feel like a little bit more hopeful and like less angry and like more willing to engage. age so yeah that's kind of where i am i love that you have been first of all so complimentary to me

1:15:27Tiffany Aliche:thank you i promise i love you keep going you know say any of this you guys we didn't pre-pro any of this i just i really love you so much i'm so grateful for your work i just i i'm cheering you on so hard and i just i just love you and just keep it up and just maybe turn off your dms do not let these fucking incel ass shine but you know what's interesting tori i really that's like i I mean, just from like, you can keep this or like kind of not, or it's like whatever you want. But one thing I feel like I really have learned from the last like seven years of being such a public person is like, and I've heard like other like celebrities or like famous public figures, politicians, just people talk about this, that it's like the more public you get, the less of yourself you share because the criticism is so intense.

1:16:11Like just the unsolicited critiques for people are so intense. But I realized what that's done to me is that like I curated and have I have censored myself. Yeah, like for the negative voices, instead of all the positive voices that were supporting me, cheering me on wanting me to be more of me. I've gotten rid of more of my authentic self to to avoid potential criticism from people that were that were never going to like me anyway. They were never going to give me kudos anyway. They were going to shit on me for whatever reason, no matter what. And what that has cost me is growth. Because I see other people that started at a similar time as me that have like continued to go higher.

1:16:51Whereas I kind of have been around the same place and I'm still picking up the pieces of like, betraying my sense of self for negative feedback from people that never gave a fuck in the first place, which how you show up for your causes or your platform or whatever, that's all going to be impacted by how you feel about yourself from this unsolicited feedback so not engaging in that unsolicited feedback and or engaging more in the positive than like the people who are fucking assholes not that you should be above criticism but like because obviously but it's like you're not an idiot and either am I and we are self-aware and when we fuck up we we know that we did and we can explore that without like a fucking internet pylon by people who like do not give a shit about you

1:17:32Tiffany Aliche:and never did yeah you know I think I think for me with the incel and we're talking about a video that I posted last week where, yeah, it was just the cadence because it happens all of the time for me. And I know it happens all the time for you. And I truly am okay. Like, I'm not just saying that, like, does it hurt sometimes? Absolutely. But it hurts more when it's from people who, like, I think I'm largely aligned with. That's the stuff that hurts more when it's from women. The men I don't care about. It was more just the, it was every five seconds. So it felt like I was watching waves come in.

1:18:08Tiffany Aliche:Normally it's just waves. That was a tsunami. That felt like all of a pylon. It was a pylon continues to be. And so for me, what I've realized, so I turned 30 last July and I got a bunch of my friends together and I, I went to dinner and it was so nice. And I was like, this is my gift to you is this really, really nice, like six course dinner and it was so lovely. And one of my friends who had flown out, again, so kind, literally looked at me and she's like, hey, so what is your goal for your 30s? Like, what is your biggest thing? And I was like, my goal for my 30s is being okay being misunderstood.

1:18:45Tiffany Aliche:Like, that's my goal for my 30s is being okay being misunderstood because I know that I'm a good person. I know that I'm a good daughter and a good partner and a good friend and a good leader. And am I going to fuck up? Absolutely, because I am human. But I also don't have to prove myself to you. I don't have to prove myself to someone who I have not built a mutual sense of trust and vulnerability with. But I think with especially a lot of the men you were just saying, like, I was never going to win them over. And I'm like, I'm never going to win them over. And I'm also not going to win over somebody who, quote unquote, used to follow me, but she's changed or like whatever feedback they give me in that way.

1:19:29Tiffany Aliche:I'm like, you don't really know me. I don't really know you. I am okay being misunderstood. And that is my goal is I, I think I've gotten there way more than I was even a couple of years ago, but for throughout the rest of this decade, that is my goal. Three things really fast that just that resonated so hard. I interviewed this incredible queer historian on the pod last summer when I was like really going through it. And he said this thing to me that like really fucking changed my life. And it's kind of what you just said, but he said to me, find the courage to be disliked. And I just started like bawling, like bawling.

1:20:04Cause I was like, Oh my God, like that's really the people pleaser in me.

1:20:07Tiffany Aliche:Like just does not, does not cope with that. And I also, when you were saying it's like the women that like, it hurts worse, the criticism from like the queer community or like the left for me is way more painful than the right. So that also really resonates, but it's actually that was precisely the point that I was trying to get through to you, is do not dim your shine or quiet yourself down or not share about what you were. Don't stop being who you are to curtail yourselves from those ones specifically. Fuck the incels. But it's like I really found myself censoring myself, especially around the election because of criticism from the left about how I had phrased something or how I had spoken to a political issue on TikTok.

1:20:46So I just shut the fuck up. and I was so quiet in 2024 compared to like 2022, 2020, like every midterm, every like presidential election. And I really allowed myself from the criticism to just diminish and become so small. And it really impacted my growth, my business. And I think some of me needed that. Like I needed that experience universally or whatever to like learn the lessons I was supposed to learn. But I don't want you to fall into that trap because like as you, like I have learned so much from you and so many other people have too. and just like, let's not, it's our survival instinct that makes us notice the negative comments because that's the snake and the Serengeti that's going to kill you.

1:21:26The fuzzy positive feedback is the rabbit and like that rabbit's not going to kill you. So our brains haven't evolved to like be threatened by positive feedback. So like, that's why negative feedback, it's more attention, but just do not fall into that because you are literally changing lives. You've changed my life. You're changing other people's lives. So keep being you. I also need take that advice myself, but like, please girl, like you, you turn my fucking Titanic around, girl. You like put in the goddamn, I was like, I was like eight decisions away from being like episode one of Schitt's Creek, but not tax evasion, just impulse spending.

1:21:56So literally like you really did help me. Like you changed my life. So you are that bitch. You will always be that bitch. And will you do everything right? No, but don't let those negative ass fucking Nancy's who are having a bad day that try to shit on you on Instagram. They're probably like anti-vaxxing trad wives. Fuck them.

1:22:14Tiffany Aliche:Yeah. Thank you. And that's how I feel about your work. Every time I listen to your show, I am so inspired by the conversations you have. I am so looking forward to getting to know you better, too, in real life. And I just admire you and your work deeply and your courage because, y 'all, it is not easy to keep showing up when people are mad at you. It is not easy to keep showing up when you feel or are literally being threatened. It is not an easy thing. And one thing that somebody who's not on the internet or is not a public person will never understand is the feeling in your nervous system between somebody standing outside your door with a pitchfork and a torch and somebody screaming at you on the internet, your body does not know the difference.

1:22:59Tiffany Aliche:It is the same feeling. And so I just admire you so deeply. I admire your vulnerability. I admire you showing up and standing up for what you believe. Plug away, my friend. Tell us about where we can find more about you. I just love you so much. Thank you so much for having me on. If you like this, we do Getting Better every Wednesday. That's my pod. You can like watch it on YouTube or listen to it. Wherever you get your podcast, we do our Monday edit, which is like on Mondays, obvs. It's like the behind the scenes. It's me and our senior producer, Chris. And that's giving like a little news coverage, a little BTS, a little like listener questions.

1:23:31It's like a little snack. It's like a little fun snack to like look forward to because everything's so sad. So it's just like queer, like fun-ness on Mondays. So it's kind of the biggest thing that I'm, I'm also on tour at the moment on my, this is my fourth standup tour. It's like, I'm working on a new hour material, which has been really fun. It's kind of about like dealing with like the fallout from the election and like how we're going to get through the next four years. But it's about like safe spaces, queer joy, dealing with men hilariously. Queer Eye is, I think we're coming back for season 10, which I'll be filming again soon, which I'm really excited for.

1:24:02Yeah, season 10. It's like crazy. I've been doing this for a little bit. But I love it so much. That's what's on my agenda.

1:24:10Tiffany Aliche:I love it. Thank you. Thank you for being here. I love you. Thanks for having me. Thank you so much to Jonathan for joining us and for their incredible transparency. I hope this inspires you to talk more about money. We need people talking about money. You need to be talking about money with your friends, with your partner, with your co-workers. and this conversation was one, such a testament to how important our work is. I was so humbled to hear about how much my work and Financial Feminist has impacted Jonathan's journey, but also a commitment or a recommitment for us to take our financial education seriously and to take talking about money seriously too.

1:24:46Tiffany Aliche:You can check out Jonathan's podcast, Getting Better. There's an episode with me on there as well. And you can watch Queer Eye on Netflix. You know where to go. You know where to find the most heartwarming show that's ever been created. and thank you again to Jonathan for joining us. If you love the show, you can subscribe, you can share it with your friends and if you're watching us on YouTube, welcome. I hope you stick around. Thanks for being here. We appreciate you supporting feminist media. Thank you for being here and we'll talk to you soon. Okay, bye. Thank you for listening to Financial Feminist, a Her First 100K podcast.

1:25:17Tiffany Aliche:For more information about Financial Feminist, Her First 100K, our guests and episode show notes, visit financialfeministpodcast.com. If you're confused about your personal finances and you're wondering where to start, go to herfirst100k.com slash quiz for a free personalized money plan. Financial Feminist is hosted by me, Tori Dunlap. Produced by Kristen Fields and Tamisha Grant. Research by Sarah Shortino. Audio and video engineering by Alyssa Midcalf. Marketing and operations by Karina Patel and Amanda LeFew. Special thanks to our team at Her First 100k.

1:26:04Tiffany Aliche:A huge thanks to the entire Her First 100K community for supporting our show.

1:26:19Should she say that about the kisses? Is that weird? She doesn't care. She presses send. This is the love story of real hinge couple Daniel and Roisin, written and read by me, Rufy Thorpe. Listen to the free audiobook now. Fall is the perfect time to refresh and reorganize your space. At the Home Depot, find power tools and tool sets starting at$50 to help tackle DIY projects, home updates, and more. Whether you're drilling brackets to support new shelving or sharpening your hedge trimmer blade with an angle grinder, The Home Depot has the tools you need to check projects off your list. Shop Labor Day savings at The Home Depot and gear up for fall projects with the right tools to keep your projects moving.

From the publisher

What happens when a cultural icon known for spreading joy and glam realness opens up about their most personal financial struggles? In this episode, I sit down with the one and only Jonathan Van Ness aka JVN for a raw, vulnerable, and hilarious conversation about money trauma, impulse spending, and the financial wake-up call that changed everything. From their first money memory at Bath & Body Works to navigating money as a public figure living with HIV, JVN shares how they went from financial avoidance to agency—with a little help from our past conversations. We dive deep into how queer joy is not just resistance, but a vital tool for survival, why financial literacy is crucial for marginalized communities, and what it really takes to heal your relationship with money. Plus, you'll hear Jonathan’s tips for luxury bag resale (you'll want to take notes), the emotional weight of growing up without financial guidance, and how they've transformed their entire financial life, mindset, and self-worth. Tune in!

JVN’s links:

Website: https://jonathanvanness.com/

Hot & Healed tour: https://jonathanvanness.com/tour/   

Book: Let Them Stare: https://www.harpercollins.com/products/let-them-stare-jonathan-van-nessjulie-murphy?

variant=43252198768674

 

To get more resources including any freebies mentioned in this episode, head to https://herfirst100k.com/ffpod
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