Investing in the Chaos: Macro Signals in a Bot-Filled World | Le Shrub

14 Jul 2025 · 50 min · 19 chapters

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In short

The episode argues that Western society is unraveling due to AI/social-media-driven information chaos, bot-flooded narratives, and attention-seeking politics. It links this “hall of mirrors” to market volatility and to long-run risks for education, work, and democratic stability. It also discusses Trump’s tariff moves (Brazil, copper) and how headline-driven policy can rapidly flip long-term theses.

Guest

Le Shrub (author of The Shrub Stack on Substack). Background: previously part of a famous 2008 Great Financial Crisis team known for “The Big Short.”

Key claims

(1) Long-term investment/political narratives can change “in one tweet.” (2) Bots and zero-marginal-cost AI content degrade signal (e.g., X/Twitter becoming unusable; Substack as a “safe house”). (3) AI may depress students and undermine purpose/skills, making education reform urgent. (4) Trump’s style is attention-maximizing and increasingly chaotic, with “taco trade” market absorption of bad news.

Notable examples

Trump 50% tariffs on Brazil and copper; Epstein list suppression debate; Grok/“Nazi” claims; Monica Lewinsky/Wag the Dog analogy; AI writing books on Amazon; professor roundtable reporting student depression.

Written by AI. May contain mistakes. Listen to the episode to check what was said.

Chapters

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Themes of Technology and Society

0:45 to 2:52

Discussion on the effects of rapid technological changes on society.

“technological changes, in particular changes driven by social media and artificial intelligence, are having and will continue to have on the evolution of human societies, culture, politics, and the economy.”

Introduction of Le Shrub

2:52 to 4:14

Demetri welcomes Le Shrub back and discusses their shared experiences.

“This is your third time back on the podcast.”

Investment in a Chaotic Market

4:14 to 5:36

Le Shrub shares insights on trading in a chaotic market influenced by social media.

“discussing markets, your investment process, and what you've been focused on.”

The Impact of Political Decisions

5:36 to 9:48

Le Shrub discusses the unpredictable nature of political decisions and their market implications.

“So, for example, you know, the Brazil tariffs didn't need to happen or, you know, President Trump put 50 % tariffs on copper, for example, kind of didn't need to happen.”

Crisis of Information and Media

9:48 to 13:20

Discussion on the chaotic media landscape and the challenges of finding credible information.

“And unlike the dominant legacy forms of media, which were characterized by gatekeeping, whereby the most important acts of disinformation were largely acts of omission, simply preventing someone from having a voice.”

Historical Parallels in Politics

13:20 to 14:00

Le Shrub draws parallels between historical events and current political situations.

“So, you know, these things have happened through the ages.”

The Implications of Chaos in Governance

14:00 to 17:44

Explore how current chaotic governance affects political strategy and market behavior.

“And then Bill obliged because he's like, well, now I can speak to my wife.”

Market Dynamics and the 'Taco Trade'

17:44 to 22:44

Understand the 'taco trade' and how market reactions are influenced by Trump's unpredictability.

“And this thing with the Jeffrey Epstein files is, I think, a much bigger story.”

The Role of AI and Identity in Society

22:44 to 28:00

Discuss the dangers of losing identity in the age of AI and media influence on our narratives.

“Maybe I haven't been following that whole storyline enough to have drawn that conclusion.”

The Impact of AI on Social Interaction

28:00 to 29:50

Explore how AI is changing interactions on platforms like Twitter, leading to a decline in meaningful human engagement.

“And we are the stories that we were told by our parents and the stories were told by the grandparents and the history we carry.”
Show all 19 chapters

The Noise of AI-Generated Content

29:50 to 31:30

Discuss the challenges posed by AI-generated content saturation and its effects on information value and clarity.

“So again, for him, the marginal cost of writing an extra book is zero because it's AI driven.”

AI's Effect on Student Mental Health

31:30 to 33:25

Analyze the impact of AI on student confidence and mental health, highlighting concerns for future generations.

“And we've always come up with ways of managing every new expression of it.”

Adapting Education for an AI Future

33:25 to 36:15

Consider how educational systems must evolve in response to AI advancements and the skills necessary for future jobs.

“And that's something that is really on my mind.”

Philosophy and History: Keys to Future Learning

36:15 to 38:01

Discover the importance of philosophy and history in education to foster critical thinking and effective use of AI tools.

“But it's certainly like the most interesting thing I'm thinking about right now.”

The Challenges of Workforce Displacement

38:01 to 40:06

Examine the potential displacement of workers due to AI, along with societal and political implications.

“And were you at our dinner in Buenos Aires?”

The Cycle of Political Reactions to Economic Grift

40:06 to 42:01

Discuss the cyclical nature of politics and the potential for social unrest in response to economic disparities exacerbated by AI.

“And then they eventually built themselves up to get to where you are.”

The Golden Age of Grift and Its Consequences

42:01 to 48:06

Explore the implications of societal grift on lower classes and potential political upheaval.

“And the way I'm thinking about it is this.”

Challenges in Political Consensus and Governance

48:06 to 48:31

Discuss the difficulties in achieving political consensus amidst societal issues.

Preview of the Premium Content

48:31 to 49:12

Get a glimpse into the investment insights and trades to be discussed in the second hour.

“something that we'll have a chance to explore even more in the second hour, where I really want to focus in on your investment process, what you've been looking at recently, some of the trades you've been putting on.”
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Transcript

Automatic transcript. May contain errors.

0:00Demetri Kofinas:What's up, everybody? My name is Demetri Kofinas, and you're listening to Hidden Forces, a podcast that inspires investors, entrepreneurs, and everyday citizens to challenge consensus narratives and learn how to think critically about the systems of power shaping our world. My guest in this episode of Hidden Forces is Le Shrub, the author of The Shrub Stack, Substack, who in his previous life was part of a famous team known for putting on the big short during the 2008 Great Financial Crisis. This recording is the result of a phone call I made to La Shrub to catch up on markets and life after returning from a recent trip to Italy, where I spent time with some guests of the podcast discussing the effect that rapid technological changes, in particular changes driven by social media and artificial intelligence, are having and will continue to have on the evolution of human societies, culture, politics, and the economy.

0:58Demetri Kofinas:We spend the first hour exploring some of these themes, as well as the collective sense among those of us living in Western societies, that our governing systems, societal norms, and democratic institutions are unraveling at a quickening pace, hurtling us towards some inexorable economic and political reset. We shift our focus in the second hour toward the markets, as Le Shrub educates us on his investment process and how it has fared in this increasingly chaotic information landscape, where signal is often drowned by a cacophony of bad information spread by malicious actors, uninformed clout chasers, and bots.

1:36Demetri Kofinas:This includes a discussion about how LaShrub has sought to monetize the second order effects of the most recent Trump tariffs on copper and the Brazilian economy. If you want access to all of this conversation, go to hiddenforces.io slash and join our premium feed, which you can listen to on your mobile device using your favorite podcast app, just like you're listening to this episode right now. If you want to join in on the conversation and become a member of the Hidden Forces Genius Community, which includes Q &A calls with guests, access to special research and analysis, in-person events, and dinners, you could also do that on our subscriber page.

2:17Demetri Kofinas:And if you still have questions, feel free to send an email to info at hiddenforces.io and I or someone from our team will get right back to you. Lastly, because this conversation deals with investing, nothing we say on this podcast can or should be viewed as financial advice. All opinions expressed by me and my guests are solely our own opinions and should not be relied upon as the basis for financial decisions. And with that, please enjoy this wide ranging and thoughtful conversation with my guest, LeShrub.

2:57Demetri Kofinas:LeShrub, welcome back to Hidden Forces. Hey, Dimitri. Thanks for having me. This is your third time back on the podcast. You were first on the show three years ago from a studio in Athens. I think we did that in August or maybe very early September. and then you came on again about a year later with Paolo Macro. And this is the third time having you on. And I was telling you how much I love actually having people on the podcast that I've spent a lot of time with both on and offline. And of course, you and I have spent quite a bit of time offline between Hidden Forces dinners, between other opportunities to meet.

3:35Demetri Kofinas:And we were just on a phone call literally a few minutes ago. And I said to you, you know what, why don't we just make this a recording? Because I just got back from a trip to Italy yesterday, which again, this was part of what our conversation was about. And so I didn't have a guest scheduled this week to record with. So we're going to release this right away for Monday. And much of what I spoke about with a small gathering in Tuscany over the weekend, themes related to AI, the workforce, the economy, politics is I think what we're going to spend at least some of our conversation today about.

4:08Demetri Kofinas:And I don't know how long it's going to take to find our footing in the first hour, but I can promise listeners that we will spend the second hour discussing markets, your investment process, and what you've been focused on. But just to start off, tell me what's been on your mind lately? Well, look, as a trader, it should be a great market because it's just very headline driven. There's a lot of things happening. But having said that, even as a trader, it's so chaotic right now that it's actually tough to keep a track of what's happening. And, you know, long-term theses can change in one tweet.

4:41And that is the summary of the whole situation. Like you have a long-term thesis that you're building up and then, you know, one tweet can change it. You know, just a simple example. You know, imagine like I'm quite bullish on Brazil. And then, you know, out of a sudden, President Trump tweets out that he's going to put 50 % tariffs on Brazil because, you know, he doesn't like Lula. Not that anyone does, to be honest. But, you know, the fact that he imposes tariffs on just on that whim, it tells you that things change very, very quickly in today's world, in a Trump driven world. This is just one example.

5:17But, you know, it's a fast driven world because policy is a big driver right now. And, you know, you have to be flexible, but also you also have to, you know, you know, my favorite saying is once you realize it's all nonsense, it starts to make sense. And, you know, I really take it to heart in this environment because it's actually tough sometimes to actually make sense of why certain things happen. So, for example, you know, the Brazil tariffs didn't need to happen or, you know, President Trump put 50 % tariffs on copper, for example, kind of didn't need to happen. Like if you think about the grand scheme of things, the ultimate goal is to bring manufacturing back in the U.S.

5:51So why would you increase raw material costs for the manufacturers you want to attract? So imagine like there's someone that makes, you know, batteries and batteries. Copper is a big component of batteries. It's a big input. So how can you actually incentivize manufacturing if you increase the raw material costs? So, you know, you scratch your head and you're thinking, you know, why is this happening? And then if you just sit back and says, well, it's actually kind of nonsense, then well, it starts to make sense.

6:20Demetri Kofinas:You know, politically, I've been saying this for a while, that the number one objective of this president is to generate attention and to make season two of the Donald Trump presidency action-packed. And I feel like that is always the dominant thing. So maybe this decision to put these 50 % tariffs on Brazil was just to kind of move attention away from whatever was going on earlier, which is the Epstein list. And I don't know how closely you're following this. I'm curious, are you aware of just how big a deal the Epstein story is in right-wing media and the implications of Trump's decision to effectively squash the story and move on?

7:03Demetri Kofinas:What's your interpretation of what's going on? And feel free, by the way, to summarize to our listeners who aren't up to speed on this. Look, I just watch it from the outside because it actually really disgusts me. I don't have conviction about a lot of things right now, But one thing I do have conviction is that we live in the golden age of grift, which I just call gag for short because I use the phrase all the time. You know, and frankly, you know, the whole thing feels like animal farm. I mean, I'm sure you've read animal farm, but this is, you know, this is where the animals rebelled against the humans.

7:35And then once the pigs took control of the farm, well, they started acting like the humans. So this whole thing feels like the animal farm. You know, you start with, we're going to release the Epstein list. And then you get into power. And then you just say, well, there is no Epstein list. This is like 19. So it's like Animal Farm plus 1984 at the same time. To me, this is just completely disgusting. And to be honest, this is one thing that Elon Musk has been, you know, I'm going to give him credit because he has highlighted the horrible cases in the UK, in Rochdale, whatever it's called. the gangs in Rojjela took advantage of girls.

8:13And, you know, Elon Musk was actually very good. And I praise him for it, that he was highlighting that. And then the Epstein list is kind of the same way, but for rich people. So in the UK, it was, you know, no offense. It was like the Uber drivers of the region doing it. Whereas in the US, it's the billionaires of the region doing it. But ultimately, it's the same thing. You know, underage people got taken advantage of and no one's doing anything about it. I think it's disgusting, to be honest. And I actually think the fact that they're suppressing it, it could backfire at some point. But just to throw another book reference while we're at it, my biggest fear about today's world is that we're not living in 1984, but that we're living in the Brave New World of Aldous Huxley.

8:55that's actually my biggest concern and that's a very big difference you know and the difference is brave new world was such a shocking book because people just stopped caring they become desensitized so i think this is if people don't go after things like the epstein list and they don't care that someone took advantage of you know underage kids then we're going to be heading into a brave new world and that's the real dystopia for me because that's when you lose sense of your humanity in a way. In 1984, there's all the occasional rebel that remembered his humanity, but in Brave New World, they're kind of all in it.

9:34So, I mean, feel free to expand on the Epstein list because it's something that, it's almost like a conspiracy theory that's going to stay with us. And the fact that they even said there is no list makes it just so much worse. You know what I mean?

9:49Demetri Kofinas:The whole thing is so confusing because, first of all, we've all been informed about this story from a cacophony of sources, each with very limited information, speculating, because we also live in a world where there's a lot of independent media. And unlike the dominant legacy forms of media, which were characterized by gatekeeping, whereby the most important acts of disinformation were largely acts of omission, simply preventing someone from having a voice. Today, we have an abundance of voices, and each of them requiring needing, in order to survive, the ability to generate a sufficient amount of attention in order to monetize and generate money from advertising to feed themselves and their families.

10:36Demetri Kofinas:And that means constantly opining on anything, whether you have an opinion or not. Of course, cable news, I think, moved the needle on this from the days of network television where you had more sources, Fox News especially, by taking all these radio hosts who needed to fill airtime. But we just moved to a point now where it's so chaotic. And first of all, I don't even know what the story is in general. I'm constantly discovering new things. The latest thing is a friend of mine, mutual acquaintance, and someone who's been on the podcast before sent me a link to a CNBC article about the head of Twitter, the head of X who Elon Musk fired.

11:10Demetri Kofinas:What's her name? Linda something, I think. Again, the classic example of how we actually encounter information, ephemerally. What's her name? Linda, I saw something blank, blank. It was on my text message. I kind of took it in, but not fully. And he said something like, I guess she's the one that's responsible for turning Grok into a Nazi. And I'm like, I don't know what you're talking about, but I'm too busy. I have a gazillion other messages coming at me. I don't know. And then later I realized, oh, apparently Grok said something about Hitler being a solution for something. And I just think that in and of itself is fascinating, which is how incomplete all of our interpretations of the narrative structure at any given time are.

11:52Demetri Kofinas:That's one thing. The second thing is how quickly those narrative arcs change. You think you're just beginning to try to understand what the hell people are talking about, about Grok being a Nazi. And the next thing you know, we're bombing Iran. And the next thing you know, we're slapping 50 % tariffs on copper. And the next thing you know, Trump is saying, there's nothing to see here. There's no Epstein list. And it's like, how on earth can I, let alone an entire society, function and a democracy function? And so you're talking about your concerns about the brave new world and that people become addicted to dopamine hits and kind of plodding along and content in their capture.

12:33Demetri Kofinas:That's definitely something I'm concerned about. Another thing that I'm concerned about is that there's no one flying the plane. There's no one in the pilot seat. I don't know what movie I'm remembering, but I feel like I remember a movie where maybe it was like a Twilight episode or something where they went up to the cockpit and there was no one there. And I just feel like that's what we're living through in America today. and I didn't always feel this way. And I've been pretty positive for a long time. And I felt that a lot of people have been quite negative on America and sort of cheerleading the bricks or whatever you want to call it, whatever sort of antipole there is to American power.

13:11Demetri Kofinas:But at this point, I'm just like, what the hell are we doing? And it really feels like we're unraveling. That's sort of my perspective. Yeah. Can I just add one little story there? Please. So, you know, these things have happened through the ages. It's just we didn't have the right information at the time or the right attention. So the one story that I'm going to bring up to show that things haven't changed that much to a degree, although they are exacerbated now for sure. It's the story when the Monica Lewinsky Clinton scandal. So, you know, Hillary wasn't speaking to Bill. But then at some point, I can't remember how it turned out, but she called him and told him, you have to bomb this third world country, which I forget which one it was at the time.

13:56Demetri Kofinas:Are you talking about the intervention in Kosovo? I can't remember which one it was. Yeah, maybe it was. Yeah. And then Bill obliged because he's like, well, now I can speak to my wife. You know, it's the first time she called him was to tell him to bomb. It was like in one of these biographies and it was like, oh, she called him up for that. so he obliged. And I'm like, oh, okay. Well, I guess they just bombed a few thousand people, just so Bill and Hillary would talk to each other again. You know, there's a movie that starred Dustin Hoffman called Wag the Dog. Are you familiar with this movie?

14:30Yeah. Yeah.

14:30Demetri Kofinas:I feel like it came out in 1997 or 1998 after the first American intervention in Yugoslavia against Bosnian Serb forces, though the US and NATO intervened again with their very controversial bombing campaign during the war in Kosovo in 1999. And that movie was about how the machine, the PR machine of government and the executive branch were able to work with the media, manufacture a fake war in order to divert the country's attention away from whatever sort of policy challenges the president was dealing with at that time. And as immoral as that is, and as much as it undermines reality as we understand it, it existed within a paradigm that made sense.

15:19Demetri Kofinas:You had power structures, they create a fake narrative, they try to convince people in order to get public opinion on board, in order to make the machine work. What we're dealing with now is just chaos. And I feel like so often many people, well-intentioned or not well-intentioned. I'm not going to judge any individual's sort of position on it, but people are trying to, and I find myself often doing this, trying to find a silver lining. Maybe this is some kind of logic. There's some logic here that the president is attempting to create a kind of environment of chaos in order to push through some larger strategy.

15:56Demetri Kofinas:But I genuinely don't believe that. I think that this is how Donald Trump operates. And he has operated to some degree successfully, to some degree not successfully like this in the private sector. And I bet if you sat down to think about, and if you understood the real differences between running a country, because you're not running it like a corporation, you're the president, you have a bully pulpit, you can use executive orders, but they don't have the same effect as legislation. That sort of operational model, where you also need to have a decentralized form of communication where you're trying to inspire people, number one.

16:34Demetri Kofinas:Number two, you're trying to communicate with them through intermediaries, through the press, but they need to be able to intuit what your policy objectives are and implement that in a decentralized way. That's very different than running Trump Corporation with a brand label and you're trying to sort of accrue IP revenue streams from giving your brand because you're on You're on television all the time, and generating attention actually does help your bottom line. And I just think we're at a point, I genuinely believe this. I believe that we're at a point of diminishing returns with the president's style, that it was effective in the first four years because he could effectively govern like an opposition party.

17:18Demetri Kofinas:Even though he was in office, he had the ability to govern like he was an opposition party. He was able to still focus on the, quote, deep state, the Hillary Clinton machine. He was able to spend his entire time fighting them and generating public support from that framing. I think that becomes harder in the second term because more of the attention is on him. What is he accomplishing? What is he not accomplishing? And he has to have ownership over his failures. And this thing with the Jeffrey Epstein files is, I think, a much bigger story. Again, I was speaking with another guest of the podcast who's been on before, a very astute political analyst, and he didn't agree with me.

17:55He felt like this was not an important story.

17:58Demetri Kofinas:He knows a lot more than I do, but he may also have a legacy perspective and not really appreciate that when Tucker Carlson and who else? A bunch of other right-wing voices and Elon Musk, obviously, all these people are talking about this story and how it's a betrayal of the president's platform. I think it's a big deal. And what I genuinely worry about now, you and I are recording this on Thursday, July 10th. So it is February, March, April, May, June, July. That's six months. We're only six months into this administration. Think of all the chaos that has ensued. I don't believe we're going to get out of this administration without something really bad happening.

18:39Yeah. So just to link it to the markets, which is the one thing that I do know much of, what's the most consensus thing right now in wall street the taco trade what's the taco trade trump always chickens out so here's the risk about this whole thing so they know that trump because trump flip-flopped after liberation day on the terrace because he saw the market crash he realized that you know the whole global trading system would be appended by his decision so you know, he caved in to a degree, thus was born the taco trade. So right now, every time that something bad happens, the whole market says, oh, there's going to be a taco.

19:23So Trump is going to chicken out. But what you said earlier is very important because Trump's modus operandi is he wants to be chaotic. He wants to be unpredictable. He's like that poker player, at three in the morning that it's just aggressive, loose aggressive, and everyone's like, oh, this guy's crazy. But actually, he might have his own plan behind it, or he might want people to feel crazy. So the problem with the marketplace right now, because the market has created its own reality in a way, anything that happens gets absorbed. Any bad news gets absorbed as the taco trade. So for example, the Brazil news got absorbed because Trump is going to flip, or the copper trades got absorbed because Trump is going to flip.

20:06And then if Trump sees all these things, you know, you're kind of playing with his own psychology at some point. And there was something interesting that happened yesterday. There was a, you remember in the past, he said that he himself said that Putin would never have invaded Ukraine if he was president at the time. He said, because I had a conversation with him and I can't say what I said. You know, I can't tell you what I said in that conversation. So he said that like five times. and then yesterday there was a recording that came out from a private meeting he had maybe in mar-a-lago with some sponsors i don't know and he said that oh you know what i told putin in that meeting i told him that if he does something you know i'm gonna bomb moscow and putin was like no you wouldn't do that i said yeah way there's no way you're gonna do that putin said and trump said no way and he said look as long as he believes there's a 10 chance of me doing it i'm okay with it even five percent chance and he said i said the same thing in chi or he said i implied the same thing to chi i'll bomb beijing 10 chance so so he wants to create that uncertainty but the problem is the more people don't believe that uncertainty the more likely is that he will at some point do something along these lines so i think we're in a very interesting situation not only in the markets but also in the real world because you know the two things do get disconnected sometimes, but I think this time it applies to both sides.

21:32And, you know, one conspiracy theory that I have is, what did Trump really want to achieve? He really wanted to achieve the big, beautiful bill. That was his, the thing he really wanted. So, what happened now that he got it? He got it now. He's like that teenage boy that, you know, got his first kiss that he wanted to, you know, he wanted to kiss the girl, fine. And, you know, now what kind of thing?

21:53Demetri Kofinas:Well, there's lots more that comes out. Yeah, dude, I'm just trying to be, you know, outrageous. Not a great... But I'm just saying, I'm just trying to just say like he got the bill and now what? So right now, because he got what he wanted, he can't afford to be more aggressive with everything else. So when did the copper news come out? After the beautiful bill passed. Brazil. The news came out after the beautiful bill passed. So right now, I just feel that he got what he wanted and he can afford to be a little bit crazier. He's going to be like Zorba the Greek to just put a reference from our favorite Greek film.

22:32So he can be like, you know, you got to live a little, you know, just a little bit of crazy. So I think he can afford to do that. And that's why I'm actually a bit worried of what could happen in the next few months. But, you know, to be seen, to be seen.

22:46Demetri Kofinas:That's interesting. Maybe I haven't been following that whole storyline enough to have drawn that conclusion. My sense is that he is just invested in creating chaos because that's the best way to generate attention and attention is his God. Attention is the thing that he is most focused on achieving. With every day that this administration passes, I have less faith in there being a larger strategy behind it. I feel like when I watch Marco Rubio, he's going to be immortalized as the cabinet member who had the most ridiculous facial expressions during the course of this entire administration, sitting like some kind of lobotomized hostage in the middle of meetings while Trump and some of his other cabinet members say the most ridiculous things.

23:38Demetri Kofinas:I don't know if you saw one of these recent clips that's gone viral of a cabinet meeting open to the press where Trump interrupts his attorney general, Pat Bondi, who had been claiming up until just recently that she had the entire, quote, Epstein list to review on her desk. And of course, this was before the administration decided that there's actually nothing to see here, folks. Everyone should just go home. And even this concept of a, quote, Epstein list is itself something of a fabrication. It's just a stand-in for something else. There's no actual list, right? It's not like they found a little black book of all the names of all the people who have been on Epstein Island or on the Lolita Express to Palm Beach in some back corner of Jeffrey Epstein's Manhattan apartment.

24:22So what do we even mean when we talk about these things? And that's another thing

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24:29Demetri Kofinas:that's just so fascinating to me, man. And just to zoom out here and hopefully we don't lose people in the course of these digressions and also just given the fact that they're political and people get hyper-triggered. But I do feel like one of the things that is most frightening, one of the most frightening facts of our times, and also as an investor, I think it's important to understand. And I think it informs some of what I've talked about with financial nihilism. And this is that we live in a hall of mirrors where people feel increasingly unmoored from objective reality. And this has colossal ramifications across the board in every single domain, whether we're talking about economic policymaking decisions, the protocols governing nuclear deterrence, how we govern our cities, manage our water treatment facilities, control the air traffic over our airports.

25:21Demetri Kofinas:It all feels like it's coming unglued because on some level, we are less connected to the physical world. And this is what prompted our conversation today, by the way, for listeners, because you and I were on a call. This is one of the benefits of having a show like this. You get to meet really smart people, become friends with some of them, and then just get to hop on a call whenever you want to pick their brains or just catch up on life. And you brought up something that was on my mind, and that was a theme of this past weekend that I spent in Tuscany at this private gathering, which included some people that our audience will already know from the podcast, including John Borthwick, who's a good friend, and Ian McGilchrist, the famous author of The Master and His Emissary, a book about the divided brain and how the left and right hemispheres interpret and experience reality.

26:08Demetri Kofinas:And I don't want to get into all the details of what we discussed because it was a private gathering, but one topic of discussion had to do with advancements in digital technology and more specifically artificial intelligence and how these advancements are occurring in the context of us having lost a sense of who we are. And what's particularly dangerous in my view about this is that when you don't know who you are, someone else is in a position to tell you. Now, whether that's AI telling us who we are, or whether that's a demagogue telling us who we are, may not matter all that much. But I think it's important to understand and meditate on this vulnerability that exists in our societies today, to understand why it exists and what we might be able to do to address it.

26:58Demetri Kofinas:which is especially consequential for Western capitalist democracies, which are dependent on the informed participation of independently minded citizens in order to function. Something that I've banged the drum on, on this podcast for many years now. So I feel like because we're increasingly out of touch with who we are, we don't know who we're building our economy for. Are we building it to satisfy the parameters of some kind of techno-feudal model, some sort of idealized structure of productivity growth? Or are we building it to improve the wellbeing of ourselves and our families? Yeah. So look, that's a great point about if we don't know who we are, then they, in quotation marks, can make us into something.

27:51So I actually think about it this way as well, that Mrs. Shrub actually pointed me to this direction. She said, what we are is our stories as well. So we are our history. And we are the stories that we were told by our parents and the stories were told by the grandparents and the history we carry. So the risk with AI is that they're rewriting those stories. And that's a very big risk that models reality in some way. but also to your point about what are we building things for let's just take one example that is close to my heart that i live through every day twitter called now x so x until a year ago or two years ago you would go on x and you and i would interact and we would interact with many friends that we know like paolo etc so you know we would interact with all the friends that we made along the way on Twitter.

28:47And I met a lot of friends with Twitter. And right now, when I post something on Twitter, whereas before I would get 100 replies from humans, now I'm going to get 100 replies from bots. And I'm going to get 10 replies from humans. And that's actually a generous ratio that I'm saying right now. And then when I search a topic that interests me, so for example, I want to search a ticker of a stock. Before I would get 100 humans, now I'm going to get 100 bots and again, less than 10 % humans. So the problem is, to your question, what are we building our capitalist society for? Let's just take the one thing that I work with every day, Twitter.

29:30Twitter right now, it has become corrupted with bots. It's like a parasite that AI has just taken over Twitter to a degree that it's become unusable for a lot of people. I mean, I'm still addicted to it, but I can see that interest and that interaction with humans actually waning in Twitter. Whereas I see, for example, on Substack, where I have the Shrubstack, where there's no bots, it feels like a safe house where I can just interact with humans and zero bots for now, thank god because i hope that never changes but i think this is a really big risk that we're facing whereby bots are going to be writing stories and who's going to be reading them like other bots like what's the point of this you see all these bots posting things and you know the problem is that the marginal cost of for them doing it is zero there is no cost in doing them so in reality they can just flood the market with with stupid tweets like and i was reading an example of one guy who uses AI to write books.

30:33So again, for him, the marginal cost of writing an extra book is zero because it's AI driven. So he writes like, you know, 10 books using AI and puts them on Amazon and just hopes that someone clicks and buys it. So again, this flooding of information, flooding of tweets, flooding of articles, it just degrades the whole thing. And it's actually going to make it more difficult for people to identify value. I mean, value will eventually surface, this, but this noise just makes it difficult to find sense in things or to find clarity in things. And our conversation started on education, but I just want to hear your view on this, and then we can move on to the education actually.

31:12Demetri Kofinas:I'm hopeful that the problem of noise and AI generated content, whether we're talking about autonomous bots or people using chat GPT to write their books, that the same suite of technologies that are making this problem worse will ultimately be used to help solve it. Because spam in one form or another has always been with us in both the digital and analog worlds. And we've always come up with ways of managing every new expression of it. So that's kind of my view on that. But you said you have a question about education you want to bring up? Yeah. So this is actually how our discussion started when we had a call earlier today.

31:48So I told you that I had a round table, informal roundtable with some professors, university. And, you know, the discussion drifted, it was a very small group, and the discussion drifted to AI, because one of the professors was a teacher of how AI will impact the business world. And so she was very honest in saying that it's a very new field, and that they're kind of writing the book as they're going and writing the coursework as they're going. But I've asked her one question that really struck me. I've asked her, how are your students getting impacted by AI? So how have you seen them change because of AI?

32:29And her answer was, you know, she stood back and, you know, she said, that's a great question because I see that my students are actually more depressed than ever. So she says, she says, I've never seen this before. Like so many students are getting depressed about it. And I've seen their confidence in some cases shattered. with one student of hers saying, look, AI can do this better than me. So that's a very concerning thing because, you know, as a father of two kids, you're thinking, well, if the university students are feeling like that, with AI still in kind of its infancy, how are our kids going to be like in 10 years, 15 years?

33:12Like if the 20-year-olds of today cannot find the purpose or the drive to actually beat AI or work with AI, then it could become scary for our kids. And that's something that is really on my mind. And I actually think this is going to be the most important question we should be asking because it will affect not only millions of jobs, but it could affect our trajectory as humanity in a way. I think people are not really thinking about it that much. And I mean, I'll give you another example from a personal life. So, you know, when I had analysts working for me, you know, the interns, you would take interns as kind of a favor to train them and hopefully become, you know, analysts.

34:01And then you would still keep working with analysts for two years in the hope that they would become good associates or good VPs to actually produce some real work. But in reality, the first couple of years, it's kind of like grunt work and they're kind of shaping them up in reality. So you're investing a lot of time and a lot of effort. And, you know, we're all busy people, but you end up spending, you know, sometimes a disproportional amount of time if you're a good leader on the young people. So, you know, right now I've been using, you know, ChatGPT or Grog. Well, it's been a year now. So, you know, I'd say like one year ago, ChatGPT felt like a first year intern.

34:38And then it became like a few months ago, it felt like a first year analyst. And now you can probably get like associate level work. out of it. So again, to how this conversation started, it's getting better. I mean, you know, I don't like to rely on it because I have a different view of how I should be working, but it's getting better to the degree that there is a concern about how they train young people going forward and how much effort they can put in it. So for example, why would I bother, as a small business, why would I bother to hire three young kids and train them and put so much effort into it until they reach a point where they're going to be producing in five years like grog right so it's a real existential question and it's something that people have to uh i think people have to be creative about it so you know if i was going to teach my kid one thing is because i'm thinking a lot about this i just keep telling him like you have to use logic and you have to think outside the box and you have to think about common sense so you know you can Memorize all you want, but actually common sense is what you have to be focused on.

35:47And then you also have to be thinking a bit outside of the box because creativity, although we see AI being creative in a way, human creativity will always have an edge, probably because of that madness of people like Zorba the Greek or Trump, to be honest, because that's kind of unpredictable. You kind of don't expect that. So there is that kind of element to the whole thing that makes me interested. That's why I kind of use like Zorba the Greek for that dash of madness, dose of madness, because it kind of makes sense. But it's certainly like the most interesting thing I'm thinking about right now.

36:24Demetri Kofinas:So I think about this a lot. And to be quite honest, I'm excited by the prospect that our educational system could change radically and it will need to change. And I get emailed all the time, and I think about this as a parent, but I also get emailed all the time by high schoolers or kids in college who are either looking for advice on what to study or are in college and are looking for advice on where to shift their attention. And I always tell people that if I were a student today, I would get a dual major in philosophy and history. And in terms of history, you find some particular vein of history that you're interested in.

37:08Demetri Kofinas:But the reason that I recommend those two is that, along with a classics education, which in some ways straddles both history and philosophy. And the reason I recommend those is because philosophy teaches you how to think. And history gives you a corpus of knowledge from which to begin to interrogate, to find the truth. And what I have found in the course of using large language models is that the most effective way to actually use them is to be very good at what's known as prompt engineering, which is basically strategically asking questions in order to get to whatever it is that you're looking for, whether that's some sort of deeper measure of the truth or whether that's some kind of inspiration.

37:53Demetri Kofinas:Because oftentimes I find that as interlocutors and thought partners, they're very helpful. I will often get ideas from actually talking with these systems. And were you at our dinner in Buenos Aires? I can't remember. No, I couldn't make that one. I think Paolo was. Okay. Right. He was. And I had talked then about how I'd used Chachipiti for one of my interviews about Argentina with Federico Sturzenegger because there were no good books in English on the Argentine economy, hardly any. And all the great ones were in Spanish. So I got them translated and then I sat down and I started talking to the LLM about these books.

38:36Demetri Kofinas:And it was amazing, man. And I can say I've done this now often a number of times on my episodes where let's say I've already read a book, but then I sit down and I talk to the LLM about that book or about a bunch of other books. And I do think that they are very valuable if you already have knowledge and you already know how to think. Where I think it's very dangerous is going to be for the vast majority of people who don't already have those skills and are tempted by the immediacy of just going to the LLM and asking it for answers. And that's sort of, I think, the big opportunity for us. And again, these are society-wide challenges that require a serious country with a serious political system, which we don't have right now.

39:28Demetri Kofinas:But in an ideal setting, I would try as a policymaker to tackle the problem of education. I think it's right up there along with the problem of social media and information. And I would try to help build some foundations into the K through 12 educational pipeline to give people the skills to be able to actually do this. Because I think to your point about the workforce, the danger is that these systems become increasingly good at doing the things that you used to hire people to do who you wouldn't otherwise hire. And what they got out of that was not a lot of money, but they did get the work experience.

40:09Demetri Kofinas:And then they eventually built themselves up to get to where you are. And when I see guys like Mandani, the recent self-proclaimed socialist who is likely to become mayor of New York because he's gotten the Democratic nomination and New York is a heavily Democratic city, it seems to me that the economics of the country are amenable to the rise of a socialist. Guys like him, I have not deeply investigated his agenda, but I've seen reports just like everyone else about publicly operated and funded grocery markets that have subsidized food prices, rent control on like 2 million apartments or something.

40:49Demetri Kofinas:Some of these ideas are clearly not going to work. Rent control doesn't work. If you want to solve the problem of housing affordability, figure out a different way to do it. That's not the way to do it. But I worry that we are set up right now, dude, for even more political crises. And there's a situation where I definitely see the left having its own death and resurrection like the right did, and that we get a much more socialist left-wing candidate to address what may be a giant wave of joblessness that's coming our way, not just for young people, but for the white color workforce. And I'm curious how you think about that specific vector through which this might emerge, which is the unemployment of lots and lots of young people and people who previously weren't displaced during the wave of losses that happened to the blue collar workforce in the 80s and 90s.

41:37Absolutely. Look, unfortunately, politics is a cycle. And if there's one country where we experience these cycles in their extremes, it's Greece that I've lived through. So we always shift from a very left-wing to a right-wing melee style. Well, not as much as melee, but right-wing capitalist system. But we go to the extremes because we tend to be more passionate. So I just keep that in mind when I think about what's happening in the US right now. And the way I'm thinking about it is this. There was always grift. And now we're in the golden age of grift. There's a lot of special things happening.

42:14And my biggest concern is that if we think about cycles, what comes after grift is a rebellion of the lower middle classes. Because the grift benefits the top layer. I mean, even if you see the big, beautiful bill, you know, all the benefits are going to the top. The bottom guys are going to suffer through like they are. so couple that with our discussion on ai where people might actually suffer to find a purpose along with a you know social decline in moral standards you know with the rise in so many girls being in only fans for their pocket money right now so put all that together and there is a risk of that happening i don't know if it's going to be in the next five years or 10 years.

43:03But the biggest risk is that after the end of the golden age of grift, we have a rise of the left. And this guy, the New York guy, Madani is going to be a very interesting case to follow. And I actually hope that he gets elected and that he fails miserably. That's the best thing that can happen to the US. You want this guy who's coming, you know, he comes from a well of family, right? So you want that guy, but he comes from a well family but his agenda is like so empty it's just listening to the old greek politicians who were a complete failure blew up their country so you listen to the guy and you're like you actually hope that you get elected and that you destroy the place so that everyone else just looks at you as an example to avoid and they just have a wake-up call quickly instead of the him spreading to other places because i gotta tell you like i was in the uk um a couple of times the last month and I went to a place called Birmingham.

43:59I went to Birmingham to see the final show of Black Sabbath. Otherwise, I would have never gone there. But, you know, you see a place like Birmingham and like, why would you go to Birmingham, right? But you see like a place like Birmingham. It's the second biggest city of the UK. And man, the place is like, I haven't felt as bad about a town as the last time I was in like Sao Paulo in 25 years ago when it was actually a really dangerous place. But that's how bad it was. like I was in a place where in Aston where the locals told me I was going to walk back from the stadium to the hotel and the locals told me no no you shouldn't do that because you have the wrong skin color it's like what I'm green it's like no no you're white I'm just joking but you know point is the whole place just feels dilapidated you know they have a leftist socialist agenda to it I mean London as well went through the whole thing to a degree because of Brexit but you know You can feel these bad things happening, but I just feel like places like Birmingham is almost too late for them.

45:02So that's why I'm just bringing Birmingham to the equation just to compare with New York. I mean, New York is a great city. It's kind of tough for it to dissolve into chaos and not be reversible, but you kind of want people to feel like a wake-up call in the rest of the US.

45:21Demetri Kofinas:Yeah. Well, cities are very resilient. You know, there are cities on the planet that have been around for more than 10 ,000 years, but they can go through very difficult times. And you know, it's funny that you brought up New York and your experience going to Birmingham, because we just got back from a trip to Italy, as I mentioned. And my wife commented on this. We were in the car and there was crazy traffic. We landed basically at rush hour. And the driver took us through some local traffic through Queens to get out of the JFK area towards where we live. And man, dude. Actually, it isn't just, this started, quite frankly, when we got to JFK.

46:01Demetri Kofinas:You're always struck by this when you go to a country like Argentina, where my wife is from, where we were in Italy, same thing with Italy. In these other countries, first of all, they're much more kid-friendly. If you're traveling with kids, they actually let you get ahead of the line. They try to make your life easier. People smile at kids. That's just one thing you notice right away when you come back to New York. Another thing is just the sort of oppression of the police state in America, and also the way in which people live. It's hard. And I know that this is something that we get used to.

46:28Demetri Kofinas:I mean, I get used to this as well in America. For a lot of people who live in Europe and other parts of the world, when they come here, they're shocked because they're like, this is supposed to be the richest country in the world. But it seems like you guys, so many people here live in squalor. And I think that it's hard to appreciate for those of us who have been lucky in life, especially, just how much tinder, how much dry wood there is that could go up in flames very quickly. And I don't know that the election of Mandani would actually, even if it went really badly, that people would draw that causal line of connection.

47:07Demetri Kofinas:Because I think part of the problem is that we've hollowed out, we've done things to lower the quality, the mental and cultural quality of the electoral base. So we're actually living with people who are less capable of appreciating or valuing the country, understandably in some cases. And this is, again, this is something I've brought up maybe on the show, maybe in other places, but the founders of this country, people like Thomas Jefferson, for example, and he's actually a great example of it because he was also ambassador to France. Jefferson was especially concerned about rebellion and revolution in this country, driven by people who felt they had no stake in the country, which is one of the reasons that he advocated for property rights as being a prerequisite for voting.

47:52Demetri Kofinas:He didn't want what happened in France to happen here. Mobs of people basically overthrowing the government with no clear direction. And this is something that I think is very much a concern, but the question is at what point and what would be required to get a working consensus in political power that is able to thread this needle between the elites in society who have effectively captured policymaking and are constantly kicking the can down the road, not to address the larger social problems because there are too many benefits to being able to continue the system as it is, and actually addressing the problems.

48:30Demetri Kofinas:I think this is something that we'll have a chance to explore even more in the second hour, where I really want to focus in on your investment process, what you've been looking at recently, some of the trades you've been putting on. I know rare earths will factor into this conversation. As I imagine, though I'm going to ask you about it, Trump's recent 50 % tariffs on Brazil and on copper will factor in as well. For anyone new to the program, Hidden Forces is listener supported. We don't accept advertisers or commercial sponsors. The entire show is funded from top to bottom by listeners like you.

49:09Demetri Kofinas:If you want access to the second hour of today's conversation with LaShrub, head over to hiddenforces.io slash subscribe and sign up to one of our three content tiers. All subscribers gain access to our premium feed, which you can use to listen to the rest of today's conversation on your mobile device using your favorite podcast app, just like you're listening to this episode right now. LaShrub, stick around. We're going to move the rest of our conversation onto the premium feed. If you want to listen in on the rest of today's conversation, head over to hiddenforces.io slash subscribe and join our premium feed.

49:45Demetri Kofinas:If you want to join in on the conversation and become a member of the Hidden Forces Genius community, you can also do that through our subscriber page. Today's episode was produced by me and edited by Stylianos Nicolaou. For more episodes, you can check out our website at hiddenforces.io. You can follow me on Twitter at Kofinas, and you can email me at info at hiddenforces.io. As always, thanks for listening. We'll see you next time.

From the publisher

In Episode 427 of Hidden Forces, Demetri Kofinas speaks with Le Shrub, the author of the Shrubstack Substack who in his previous life was part of a famous team known for putting on "The Big Short" during the 2008 Great Financial Crisis.

This recording is the result of a phone call Demetri made to Le Shrub to catch up on markets and life after returning from a recent trip to Italy where he spent time with some guests of the podcast discussing the effect that rapid technological changes are having on the evolution of human societies, culture, politics, and the economy.

Le Shrub and Kofinas spend the first hour exploring some of these themes and the collective sense in Western countries that our governing systems, societal norms, and democratic institutions are unraveling at a quickening pace, hurdling us toward some inexorable economic and political reset.

They shift their focus in the second hour toward the markets as Le Shrub educates listeners on his investment process and how it has fared in this increasingly chaotic information landscape where signal is often drowned by a cacophony of bad information spread by malicious actors, uninformed clout chasers, and bots. This includes a discussion about how Le Shrub has sought to monetize the second order effects of the most recent Trump tariffs on copper and the Brazilian economy.

Subscribe to our premium content—including our premium feed, episode transcripts, and Intelligence Reports—by visiting HiddenForces.io/subscribe.

If you'd like to join the conversation and become a member of the Hidden Forces Genius community—with benefits like Q&A calls with guests, exclusive research and analysis, in-person events, and dinners—you can also sign up on our subscriber page at HiddenForces.io/subscribe.

If you enjoyed today's episode of Hidden Forces, please support the show by:

Producer & Host: Demetri Kofinas
Editor & Engineer: Stylianos Nicolaou

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Episode Recorded on 07/10/2025

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