Dr. Noam Sobel: How Smells Influence Our Hormones, Health & Behavior

1 May 2023 · 3 h 10 min

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In short

Huberman Lab Podcast Episode: Dr. Noam Sobel

Podcast Title: Huberman Lab Host: Andrew Huberman, Ph.D.

Guest

Dr. Noam Sobel, Professor of Neurobiology at the Weizmann Institute of Science Episode Title: Dr. Noam Sobel: How Smells Influence Our Hormones, Health & Behavior

Episode Overview

In this episode, Dr. Noam Sobel discusses his laboratory's research on the biological mechanisms of smell (olfaction) and how odors impact human behavior, cognition, social connections, and hormones. Key topics include the concept of "social sensing," the influence of smell on emotions and memories, the connection between smell and autonomic homeostasis, and the emerging technology for digitizing smell.

Key Topics and Concepts

Olfactory System and Mechanisms

  • Olfaction Circuits: Understanding how humans possess a remarkable sense of smell and can track odors similar to dogs.
  • Nasal Cycle: The alternating nasal cycle reflects the autonomic nervous system's balance, influencing breathing and alertness.
  • Impact on Behavior: Smelling plays a role in social interactions, such as handshakes being a form of subtle chemical exchange.

Smell and Human Interaction

  • Chemosensation and Social Sensing: Humans constantly sense their environment and each other through smell, impacting feelings of attraction, stress levels, and social bonds.
  • Friendship and Romantic Attraction: Smell can influence the formation of friendships and romantic bonds, with certain odors increasing attractiveness and compatibility.

Smell and Health

  • Disease Diagnosis: Smell-based screening tests can indicate neurodegenerative diseases, as olfactory loss is an early sign of conditions like Parkinson's and Alzheimer's.
  • Menstrual Cycle Synchronization: The hypothesis and debate surrounding the synchronization of menstrual cycles among women who cohabitate or are in close proximity.

Technological Advances

  • Digitizing Smell: The potential future for online communication to include the transfer of odors, creating a new dimension for digital interaction.
  • Medical Diagnostics: Olfactory digitization could lead to non-invasive diagnostic tools for various diseases.

Research Highlights

  • Human Odor Tracking: Experiments show humans can improve their ability to track scents with practice.
  • Olfactory Loss and Regeneration: Studies on how olfactory neurons regenerate and the potential for recovery in olfactory function.
  • Impact of Odors on Hormones: Research on how tears and other bodily odors can impact hormone levels, such as testosterone, influencing emotions and behavior.

Notable Research Studies

  • The Bruce Effect: In mice, exposure to the scent of a non-stud male can cause miscarriage, highlighting strong olfactory influences on reproductive behavior.
  • Emotional Tears and Aggression: Female tears have been shown to reduce aggression in men, indicating a complex interplay between smell and social behavior.

Future Directions

  • Ongoing Research: Dr. Sobel's lab continues to explore the intricate ways olfaction influences human behavior and the potential for digitizing smell.
  • Applications and Implications: The research has broad implications for understanding human interactions, improving mental health therapies, and developing new technologies.

Conclusion

Dr. Noam Sobel's work illuminates the profound impact of olfaction on human life. Through innovative research, his lab uncovers the roles of smell in social connectivity, health, and technology, paving the way for future exploration and applications in neuroscience and beyond.

Additional Resources

For more information, visit [hubermanlab.com](https://hubermanlab.com) and access detailed show notes and related content.

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Transcript

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0:00Welcome to the Huberman Lab podcast where we discuss science and science -based tools for everyday life. I'm Andrew Huberman and I'm a professor of neurobiology and Ophthalmology at Stanford School of Medicine. Today my guest is Dr. Noam Sobel. Dr. Noam Sobel is a professor of neurobiology in the Department of Brain Sciences at the Weisman Institute of Science. His laboratory studies olfaction and chemosensation. Olfaction is of course our sense of smell. Chemosensation is our ability to respond to chemicals in our environment. Today, you are going to learn some absolutely incredible facts about how you interact with the world and other people around you.

0:39For instance, you will learn that humans can smell things around them as well as dogs can. In fact, humans are incredibly good at sensing the chemical world around them. You also learn for instance that every time you meet somebody, you are taking chemicals from that person, either from the chemical cloud that surrounds them or directly from the surface of their body, and you are actually applying it to your own body and you are processing information about that person's chemicals to determine many things about them, including how stressed they are, their hormone levels, things that operate at a subconscious level on your brain and nervous system, and that impact your emotions, your decision making, and who you choose to relate to or not to relate to.

1:23You will also learn that tears, yes, the tears of others are impacting your hormone levels in powerful ways. You will also learn that every so often, actually on a regular schedule, there is an alternation of ease through which you can breathe through one nostril or the other, and that alternation reflects an underlying dynamic of your nervous system and has a lot to do with how alert or sleepy you happen to be. The list of things that Dr. Nome Sobel's laboratory has discovered that relate to everyday life and that are going to make you say, wow, I can't believe that happens, but then go out into the real world and actually observe that that happens in ways that are incredibly interesting, just goes on and on.

2:06In fact, his laboratory discovered that we are always sensing our own odors. That's right, even though you might not notice your own smell, you are always sensing your own odor cloud, and throughout the day you periodically smell yourself deliberately, even though you might not realize it, in order to change your cognition and behavior. I first learned of Dr. Sobel's laboratory through a rather odd observance. That observance took place when I was a graduate student many years ago at UC Berkeley. At the time, Nome Sobel was a professor at UC Berkeley, as I mentioned before, he has since moved to the Weissman.

2:40Well, I was walking through the Berkeley campus and I saw people on their hands and knees, but with their head very close to the ground and their eyes were covered, their hands were covered, their mouths were covered, and only their nose was exposed. And what I was observing was an experiment being conducted by the Sobel laboratory in which humans were following a scent trail. That scent trail was actually buried some depth underneath the earth, and yet they could follow that scent trail with a high degree of fidelity. It was from that experiment and other experiments done in Dr. Sobel's laboratory at Berkeley and at the Weissman, involving neuroimaging and a number of other tools and techniques that revealed the incredible power of human olfaction and human's ability to follow scent trails if they need to.

3:24And that, of course, led to many other important discoveries, some of which I alluded to a few moments ago, but you are going to learn about many, many other important discoveries in the realm of olfaction and chemosensation that have been carried out by Dr. Sobel's laboratory through the course of today's episode. And by the end of today's episode, I assure you that you will never look at or smell the world around you the same way again. Before we begin, I'd like to emphasize that this podcast is separate from my teaching and research rules at Stanford. It is, however, part of my desire and effort to bring zero cost to consumer information about science and science -related tools to the general public.

3:59In keeping with that theme, I'd like to thank the sponsors of today's podcast. Our first sponsor is Element. Element is an electrolyte drink that has everything you need, but nothing you don't. That means the electrolytes, sodium, magnesium, and potassium, all in the correct ratios, but no sugar. Proper hydration is critical for optimal brain and body function. Even a slight degree of dehydration can diminish cognitive and physical performance. It's also important that you get adequate electrolytes. The electrolytes, sodium, magnesium, and potassium are vital for the functioning of all the cells in your body, especially your neurons or your nerve cells.

4:32Drinking Element dissolved in water makes it extremely easy to ensure that you're getting adequate hydration and adequate electrolytes. To make sure that I'm getting proper amounts of hydration and electrolytes, I dissolve one packet of Element in about 16 to 32 ounces of water when I wake up in the morning and I drink that basically first thing in the morning. I also drink Element dissolved in water, drink any kind of physical exercise that I'm doing. They have a bunch of different great -tasting flavors of Element. They have watermelon, citrus, etc. Frankly, I love them all. If you'd like to try Element, you can go to drinkelement .com slash Huberman Lab to claim a free Element sample pack with the purchase of any Element drink mix.

5:08Again, that's drinkelement .com slash Huberman Lab to claim a free sample pack. Today's episode is also brought to us by Waking Up. Waking Up is a meditation app that includes hundreds of meditation programs, mindfulness trainings, yoga knee durations, and NSDR non -sleep -depressed protocols. I started using the Waking Up app a few years ago because even though I've been doing regular meditation since my teens, and I started doing yoga knee dro, about a decade ago, my dad mentioned to me that he had found an app, turned out to be the Waking Up app, which could teach you meditations of different durations, and that had a lot of different types of meditations to place the brain and body into different states.

5:47And that he liked it very much. So, I gave the Waking Up app a try, and I too found it to be extremely useful because sometimes I only have a few minutes to meditate other times I've longer to meditate. And indeed, I love the fact that I can explore different types of meditation to bring about different levels of understanding about consciousness, but also to place my brain and body into lots of different kinds of states, depending on which meditation I do. I also love that the Waking Up app has lots of different types of yoga knee durations. Those of you don't know, yoga knee durations is a process of lying very still, but keeping an active mind.

6:19It's very different than most meditations. And there's excellent scientific data to show that yoga knee, and something similar to it called non -sleep deep rest or NSDR can greatly restore levels of cognitive and physical energy, even with just a short 10 minute session. If you'd like to try the Waking Up app, you can go to wakingup .com slash huberman and access a free 30 day trial. Again, that's wakingup .com slash huberman to access a free 30 day trial. And now for my discussion with Dr. Nome Sobel. Dr. Sobel, known welcome. Thank you. I must say I am extremely excited for this conversation.

6:55I've been a huge fan of your work for more than a decade or two. Yes, kind of frightening. Yeah, but we overlapped at UC Berkeley some time ago, although we did not meet. And we lived in the same apartment and we just learned that the amazing apartment that you moved out of was the apartment that my girlfriend and I at the time moved into in 2006, I believe. So we've shared quite a few things. And today I'd love for you to share with us all about the amazing landscape of chemo sensation in particular, or old -faction or sense of smell and some related perceptual abilities or subconscious abilities, including pheromones, et cetera.

7:41To get everybody on the same page, I'd like to just start off by asking, what are the major components of our ability to smell? Obviously, where I like to think it involves the nose at some level. It does. To what extent is that mixed in with other senses like taste? And perhaps more importantly, what about the chemicals that we are sensing through this thing and for those of you listening and not watching? I'm tapping my nose that we are not aware of. You know, the chemicals that are that we're inhaling and making sense of without our awareness. If you could just give us the top contour or even deep contour of you like of the parts list and the various roles they play.

8:27So you've asked a lot of questions at once. I'll start with a little comment on the way you said smelling through our nose, which we indeed do, but we also smell through our mouth actually. There's a process referred to as retronazole faction where odorants come up through our back of our throat and out of our nose the reverse way. And we smell things that way as well. And in fact, a big part of the contribution of all faction to food and taste comes from that from retronazole faction. But primary olfaction is referred to as ortho nasal faction that is through our nose. We sniff and sniffing is a big thing.

9:08I have a sense we might talk about that a lot today in all sorts of contexts. So we sniff in through our news and to answer your general question of the organization of the system. So molecules airborne molecules travel up our nose a distance in the human of about six or seven centimeters to about here where they interact with our mouth. I will you use the word sheet of receptors, but she is a bit misleading here. It's not a sheet. It's very convoluted. We have about seven million such receptors lining a structure known as the olfactory epithelium. This is the sensory surface of the olfactory system.

9:48The olfactory epithelium again about probably about six or seven million receptors in the human in the human probably of about 350 different kinds. So that's amazing. That means a meaningful percentage of your genome is devoted just to this, just to the kinds of olfactory receptor subtypes you have in your nose. By the way, I can share an amusing story. I would imagine amusing stories are good for podcasts. So that number of six or seven million receptors is probably not very well grounded. It's hard to count, but it's reasonably grounded. And there was this thing roaming around in the literature about bloodhounds having a billion receptors in their nose, which is why they're so amazing.

10:34And this number was, you know, it sort of propagated through the literature. And our lab has written over the years a few review chapters. And we were repeatedly writing the olfaction chapter for a very large, one of these large textbooks, the Gazanica, handbook of cognitive neuroscience. I think it's called. And we had that in there as well somewhere. And one time when we were renewing the chapter for a new version of the book, I told the graduates who was leading that at the time, Araya Shurun, she's now a professor at Tel Aviv University. I told her, check that, check that reference out, where in the world did that come from?

11:13And we started going back and back and back. And it turns out it comes from a textbook, an Australian textbook. And we found the author of the textbook and we wrote her and I said, look, there's this thing in the literature of a billion receptors in the bloodhound. Where did that come from? And surprisingly, she answered me. And, you know, I was hoping to get a reference, right? But it wasn't reference. And this is where it really becomes funny for us because she said, I was once at a lecture of an old -faction geneticists, geneticist by the name of Doron Lancet. And he said that in the lecture.

11:53Now, this is really funny because she's in Australia. This is all over the world, this number. And I'm writing her from Israel. And Doron Lancet is in the building next to me. Okay. He's in white spot incidents genetics. I mean, he used to be, he's retired now. And he had meaningful contributions in the history of old -faction. So I picked up the internal phone and I said, hey, Doron, you know, did you say that there's a billion receptors in the bloodhound news? And he said, what's a bloodhound? So this was totally made up, right? It totally made up and it propagated. I mean, you can probably go into Google and type like a billion receptors in the bloodhound.

12:31And you'll get a lot of hits. But there was absolutely no evidence for that. Amazing. And not just amazing in light of what it tells us about an old -faction in bloodhounds or otherwise. But amazing because it sheds light on just how much of what is in textbooks, scientific and medical is absolutely wrong. Things propagate and you know, you cite yourself. And right. So we fix that in that version of the, and so to finish the line. So that so, so Doron's interact with these receptors here in Arachithelium. Where they undergo what is referred to as transduction, that is the orderance. Our doc at a receptor and turn into a neural signal or enforce the receptor to respond in a neural signal.

13:15And this neural signal, in fact, action potential is not gradient potentials of any kind. Propagates via the olfactory nerve. Now this is a nerve that goes from our epithelium right here behind the forehead. No, it's well, yeah, yeah, here. Through the thinnest part of our skull, an area where it was the crib reform plate, which is preferated. It has a lot of holes. The nerve goes through those holes and synapses at the first target in the brain, which is the olfactory ball. And humans that forms an interesting point of sensitivity because a lot of people lose their sense of smell due to trauma because of that structure.

14:01Yeah, head type trauma. Well, yes, although you denoted hitting on the front of the head, which is where all this real estate is, but actually the more common cause for losing your sense of smell for trauma is the back of the head. Because of what's referred to as a country quenery. So as your listener is probably know, our brain is floating in liquid and CSF and cerebral spinal fluid inside our skull. And when we get in the back of the head, the brain has this forward and backward movement in the liquid in the skull. It sort of crashes can crash against the front of the skull, which is why you also have an a contract winery.

14:38You also often have frontal damage. But what happens is that this generates a shearing motion on the crib reform plate. And the olfactory nerve is severed. And if it's completely severed, it's lost forever because my understanding is that the olfactory sensory neurons are among the few central nervous system neurons in adult humans that can regenerate. So replenish themselves. So I'll again, there are a few questions. So first of all, we will spend many plates simultaneously. If it's completely severed completely, then yes, you're lost forever. Yeah, if it's completely severed because even if you'll have regeneration at the basal cell level at the pithelium, they won't manage to find their way back to the bulb.

15:25If you have partial or something left or something shows up in a short while after the injury, then you have a good chance of recovery. Because they grow along the trajectory of the other axles or pioneering the way for them, assuming. And so basically, and basically the timeframe and you know, it's funny. I get a lot of emails on this, although I'm not a medical doctor, but I get a lot of emails from people who have lost their sense of smell because it's very distressing. And now more people know this because of COVID that it's very distressing. And basically the rule of thumb is that if you don't get it back within a year to year and a half, you'll never get it back.

16:06My understanding of the statistics on olfactory loss in COVID and other viral type infections is that, first of all, I had experienced that when I got COVID, including total announcement. But for one day and not total, it was just there was a remnant of an ability to smell or perceive the smell of a lemon and I was huffing as hard as I possibly could. I actually, there's an over the counter remedy and this is not pseudoscience because there's a number of papers published about this on PubMed that alpha -lipobic acid can accelerate the recovery of smell. Yeah. And so that's something that it worked successfully for me.

16:45I'm not saying that that's the only or. You don't know if it works successfully for you or if you would have recovered anyway, I mean, you didn't do a control. True, but I was not willing to do the control experiment. So yeah, let me say two things on this front. First, the dean on the alpha -lipobic acid is. Yeah, it's not overwhelming. Yeah. But losing your sense of smell is overwhelming. No, no, no, no, I know. And so I think people feel desperate. When we're about the smelling the lemon and this is I'll take that opportunity to share more information. When we smell things, it's the result of more sensory subsystems than the olfactory system alone.

17:21So you have several chemocensory sensitive nerves in your nose. A primary one beyond the olfactory nerve is the trigeminal nerve, the fifth cranial nerve. So the trigeminal nerve has sensory endings in your nose and your throat and in your eye. It has three branches. That's why an onion has a smell and burns your eyes and burns in your throat. Is that what? It's trigeminal. Yeah. The tearing of cutting an onion is trigeminal. It's a trigeminal reflex. Amazing. We talked about trigeminal in the context of headache during a headache episode. It's a trigeminal reflex. So the lemon you were smelling may have been a trigeminal sensation.

17:58So smelling the lemon with my eyes is what you're saying. No, with your nose, but with your trigeminal receptors and not your olfactory receptors. So within all -faction researcher, Dargon, there's what we refer to as pure olfactants. These are orders that will stimulate your olfactory nerve alone. They won't influence your trigeminal nerve at all. And an example just to get a sense of what that might be would be the coffee right here. Is a pure olfactant of vanilla is a known pure olfactant. These things have no trigeminal activation. As long as we're on this topic, and we'll weave back and forth, but I'm glad we are on this topic because a tremendous number of people wrote to me during the pandemic and continue to about olfactory loss.

18:44Is the, I've heard of this olfactory training whereby if you have a partial or even complete loss of a primary olfaction, that one is encouraged to smell a number of different smells, I grew up studying activity dependent wiring of the nervous system. It makes total sense to me why keeping neurons active keeps them alive. So this is not fire together, wired together type thing. By the way, that's a quote from Carla Shatz, not Donald head folks or me. But this is about keeping neurons electrically active, in this case olfactory neurons, in order to maintain their connections because otherwise they will die.

19:22Well, olfaction is a definite use it or lose it system. And so that makes total sense. And indeed there's very strong evidence for success of the training programs, more than the alpha -apoeic acid. Right. And so that's a real thing. And what's cool about that is that you don't need to go out and buy expensive things. Although you can't, of course there are people who are capitalizing on this commercially already. But you can just take things from your refrigerator or your make up cabinet or whatever and smell them, you know, intentionally and constantly and sniff them. And that exposure will help you recover.

20:00There is good data on that by now. You made that point in passing about regeneration in the olfactory system. And neither one of the cool things, so in olfaction you can study many things through olfaction. And indeed one of them is newer regeneration because the olfactory neurons are really the only neurons that do that systematically in the adult mammalian brain. And whether the human olfactory system shows the same level of regeneration as it does in other mammals is and was somewhat questionable. And I'm just bringing that up to share a really cool study that was published in neuron. I think somewhere around 2014 where to address this question, I just really like the idea of doing that.

20:48What the authors did was look at in post -mortem, they looked at levels of C14 in adults who were exposed to atomic bomb experiments. So you can actually look at these neurons and time them based on exposure to radiation. And that paper suggested that there's not as much tremor in the human olfactory bulb as there is in other mammals. Other lines of data suggest otherwise. So this is kind of a debated question as to what extent of neurodegeneration you have in the human olfactory system as opposed to other mammals. But that was just really cool paper I think of doing that. Fascinating. Should I finish the path?

21:44So we said so information then synapses at the olfactory bulb from the olfactory epithelium. And the pattern of that synapsing follows what's referred to as the most extreme case of convergence in the mammalian nervous system. More specifically what happens is that all the receptors of a given subtype and remember humans we said we have about 350 in the mouse we have about a thousand to hundred probably. So all the receptors of one subtype converge to one location in the bulb. And this location is referred to as a glomerulus or an implorical ameryly. And that may be a slight oversimplification.

22:28It's in fact to glomeruli there's a mirror sort of a mirror cut line. And so all the receptors of one subtype will converge to two mirror glomeruli on the olfactory bulb. So you end up having two glomeruli that reflect that one receptor subtype. And so if, and this is as far as I'm giving you now the textbook view of how the system works. But then I can I'll happily share with you things that pose a problem for the textbook view of how things work. But the text review of how things work is that every such receptor subtype is responsive to a small subset of different molecular shapes what sometimes refer to as auto to the molecular aspects of the other.

23:12So each receptor is responsive to a different subset of auto tops let's say ten. And each auto tops will activate a different subset of receptors. So potentially you have this insane common entorics of this potentially 350 dimensional space in the human potentially. But then because of this convergence you end up having on the bulb in a way a map reflecting receptor identity. So let's say this coffee activates receptors of type one three and seven. So the glomeruli of receptors one three and seven will light up quote unquote when I smell a coffee. And if you can take a snapshot of that theoretically you would have the map of coffee and so on and so forth.

23:56This this is sort of the textbook view of how the system works. And then information goes from the bulb to several targets in the brain. I mean what is referred to as primary factory cortex is peripheral cortex and an entorional cortex. This is on the ventral surface of the brain the lower portion of our temporal lobe. And information goes there directly but it also goes directly to the amygdala. It probably goes directly to the hypothalamus. It may go directly to the cerebellum. It goes all over the brain. So so information projects widely from there. And as far as people understand the map that may exist on the bulb doesn't exist in the rest of the brain.

24:38And the understanding of how coding occurs in the rest of the brain is murky. Commonly one hears that the memories that we have of odors are somehow more robust than the memories of other perceptual events in our life. I don't know if this is true or not but people will say for instance I can still remember the smell of my grandmother's hands or the smell of cookies in her kitchen. At a minimum it points to the fact that smell and memory are closely linked. And you just mentioned a direct multi station but nonetheless somewhat direct path from the nostrils to the hippocampus. One of the primary encoding centers of memory.

25:21Which is a remarkably short pathway considering that for instance just by example because some of our listeners won't be familiar with this but some will that sound waves that you know are transduced into neural signals at the level of the inner ear. Go through many stations before they arrive at the location in the brain where we make sense of those sound waves as voices or music etc. Whereas old faction is more of a direct route to the memory centers. Is there any just so story or real objective truth to the idea that all factory memories are formed more easily or maintained longer or more robustly than other sorts of memories.

26:01So yes. But first I should I should say that I'm not an authority on all factory memory. It's sort of it. It's a huge field of research and somehow our lab has never really gone much into that. Although again the same student I happen to talk about before your eye Sheroen who's again now a faculty at Tel Aviv. I'm ran a study a paper we I think we published in current biology biology called the privilege representation of early olfactory associations. Basically there's something about the first time you experience a smell that generates a particularly robust representation more than other sensory stimuli and that's what she in fact compared.

26:46So there's something about the first exposure to a smell in terms of the brain encoding that that etches it into our being. And this is an effect that has you know it has echoes of course in literature. I mean you know the the biggest cliche and this is to bring up the proust effect right so the proust effect is when you eat the Madeline and immediately the taste and smell immediately reminded him of an event in his childhood where we're the same Madeline.

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27:22I'm sure there's a lot of research in our work so I'm I'm not an authority. But it does sound like there's something special about olfactory and that doesn't mean that there isn't something special about vision or audition. Each one has its own unique... I'm the last one. How do you say there's something special about all kinds of things? My students make fun of me because they say and there's some truth to that that I try to explain everything through the olfactory system. I mean, for me, everything is olfactory. So, yes, through the lens of the nose, I'd like to take a quick break and acknowledge one of our sponsors, Athletic Greens.

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29:10When I was at Berkeley, I was walking across campus one day and I saw, I think, students, but I saw people on their hands and knees with goggles on gloves on. And I think their mouths were covered too. Everything was covered. Was covered. And they were walking, well, they were crawling along the ground. And I thought this was peculiar, but then again, it's UC Berkeley. And the joke is if it to get noticed on the UC Berkeley campus, you have to be naked and on fire. One or the other would not be sufficient. Please don't run this experiment. But that kind of place. But nonetheless, a paper came out a few years later describing the results of what turned out to be your experiment that your laboratory was running, which was having people follow an odor trail with their nose.

30:03And my understanding is that people can improve their ability to track sense quite robustly, especially if we deprive them of vision and some out of sensation that is touching some other sensations. Maybe you could just tell us a little bit about that study. And for I think in our audience, I'm suspecting that many people have a keen, keen sense of smell. I have a family member who just like detect any negative, you know, put your odor in the environment, but also good odors. Exquisitely well, and I have other family members who sense of smell is quite poor. I'd love for all of those people to learn a bit about what is possible in terms of training up or improving our ability to smell and perhaps in the context of that study, if you will.

30:54Yeah. So first, before I've been talking about improving, just off the bat, humans have a remarkable sense of smell. And this is something, again, in our lab, we already said, you know, yeah, we know this, this is all news. But to people who come from different worlds, we have to reiterate this. Sometimes when I give public lectures to a non -alphaction audience, as I reiterate, this humans have an utterly remarkable sense of smell. To put that a bit into sort of, you know, things that you could, that are tangible. So for example, um, more captains, which are added to cooking gas so that we smell it, because otherwise it wouldn't have a smell.

31:33So that the smell of gas, it's not the smell of gas of propane, it's an additive. Which, which, yeah, it's more captain. This is all for like smell. So, so, our detection threshold, that is the level at which we can detect it, is 0 .2 parts per billion. Okay, there's no machine that can really do that that effectively, no gas chromatograph nothing. Now to give you another sense of, of, of making this again, really tangible, we're working with a no -dirt in our lab called estrateratric enol, that our participants can detect when we have it mixed at 10 to the negative 12 molar in the liquid phase.

32:15To give you a real sense of that, we did the math. If you would take two Olympic -sized swimming pools and you would pipe it one ML, one drop into one pool versus the other, you could smell the difference between the pools. Incredible. That's the detection threshold that you have with your nose. People have an utterly amazing nose. Okay, so, so that's just in terms of its detection abilities, which are just, you know, remarkable really up there in the mammalian world, we're not a bad mammal at all faction.

32:49And, and beyond that, we can, we can improve. Okay, and, and the example you're talking about actually started off as a lab bet. Okay, we were having a lab picnic. So I guess I should hear Philin because I'm your guest from the Weissman Institute of Science in Israel, but before going back to my home in Israel, I was a faculty at UC Berkeley and the Helen Wills Neuroscience Institute. And this study was done during that time. And we were on a lab picnic and we were having indeed one of these sort of lab discussions arguments on what humans can and can do with their sense of smell. And I said that humans could truly even track odor like a dog and people there said no way.

33:32And we ran this quick experiment, which I have video of. But I don't think we'll show it here. But I actually have a original, the picnic video, we have it. And a graduate student by the name of Christina Zalano, a brilliant graduate student at that time, who's now, she's now a professor at Northwestern. And she's really leading the field of, of all faction imaging today. But she was the volunteer and we dragged a chocolate bar across the grass and blindfolded her. And checked if she could track the track we made with the chocolate, which she did very effectively, right? Did you start at the starting point of the line?

34:11Or I think we did. I don't exactly remember what we did on that sort of picnic try out. But, you know, I assume she never practiced that in her life before, right? And yet, you know, she did it really, really well. And then this went on as a lab bed in a way that I said to my students, like, we have to make this into an experiment, put in an experimental setting and quantify what's going on. And they all said that it would be uninteresting. That was the bed. And I told them it would be in nature, which is a bed I won in this case. Nature of question being one of the eight, three apex journal. So it was nature neuroscience to prepare.

34:51But so then we turned it into an experiment. And what the experiment was is that we brought in participants, naive participants, not not graduates from our lab, completely deprived them of any other sensory input. So we blocked their eyes. We blocked their ears. We blocked everything. We blocked with a we're wearing heavy gloves, you know, they they can sense anything. And we generated a consistent order path in the grass, which is what you saw. We did that by burying twine under the grass and ordering pregulated twine. So that way we could generate a consistent order trail every time. Was it at the base of the grass or in the dirt?

35:33It was buried. It was buried under the grass. Really? Yeah. Yeah. Wow. And I did not know that. It was buried under the grass. And we conducted aerial photography. And participants also had this sensor pack that they were wearing, where we measured nasal airflow in each nostril in real time. And they all we also use something called RTK GPS, which is a way to lay radio frequency grid over the GPS grid so that you have millimeter resolution and space, basically. It's used by surveyors mostly so that we could track behavior. And we found a few things doing this. One is that people could just do this right off the bat.

36:18The second thing we found that is when we trained them up, then within average of four days, the rate limiting factor became the speed at which they could crawl. So as fast as you could crawl, you could send track. Of course, you can't crawl as fast as a dog can run, but as fast as you can crawl, you can send track. And then to sort of add what made it really interesting from a system as neuroscience perspective is that we asked whether having two nostrils contributes to this. So we built, we constructed a nasal prosthesis, if you will, that had two versions. One is that it combined both nostrils into one big nostril centered and the other is that it maintained two separated nostrils.

37:14And we compared performance under these two conditions. And people performed better with two nostrils over one centralized nostril, although the flow remained the same. So you're taking advantage of the information that comes from you are two separate, totally separate nostrils. By the way, the system I described before of your epithelium involved in connection to cortex, you have two of those, right? It's completely unilateral. Well, almost completely unilateral system. There are some very small exceptions to that. But so a representation on both sides of the brain, much in the same way we have two eyes, we're not a cyclops.

37:52We can gain depth perception information. We can perceive motion better as a consequence and a number of a depth, especially stereopsis. And we can locate sound because of the difference between our ears and how it blocks them between and amazing. Another question about the mechanics and strategies that you observed, because I think there's information about the system, the brain as a consequence, were you in a position to measure sniffing frequency and the specific question I have is were people doing something along the lines of a quick sniffing or a like a long withdrawal in, so we did. So we yes, we were measuring sniffing and recording it and we have all the data.

38:40There was nothing very remarkable in that data in that study, although it may reflect that we didn't analyze it carefully enough as well. I mean, it was it wasn't a major component of our analysis. So though we did look at it to some extent again, you're asking me about a paper from quite a few years ago, so I may be forgetting parts of it as well. But I'm sure if it was a major component of it, it would have risen to the top. It definitely wasn't a major finding of the sniffing behavior in the paper. Although again, we, you know, a sniffing behavior is a huge portion of our life and lab and it's taking us to places and it's re -emerging now in our work.

39:25We're doing tons of sniffing work. I can share with you something that I think will interest your listeners and viewers as well. And we think is really one of the most overlooked things in neuroscience. I'll invite you to do the following experiments. So we'll include one nostril by pressing on it from the side and sniffing and then include the other and sniffing. Do you sense a difference in flow? Yes. Okay, do you know why that is? No, and it was the next question on my list. Don't feel badly about not knowing why that is. Most people don't. But that is a reflection of something referred to as the nasal cycle.

40:08So in fact, if you were to do that repeatedly, you would find that there are high flow, nostril and low flow, nostril alternate every two and a half hours on average. In an absolute way, or is it kind of like a sine wave, like gradual shift to the one and then gradual shift back? It can vary. It can vary and we don't yet know the rules, all the rules. But you have this constant shift from side to side. The shift becomes incredibly pronounced in sleep. So we can measure the power of the difference. And in sleep, you have this phase shift of power. You have a huge, like one closes and one opens totally.

40:46And it turns out that this is linked to balance in the autonomic nervous system. So as you're in your list, there's no, we have an autonomic nervous system that has a sympathetic and parasympathetic component to it. And there in balance or imbalance in many diseases, for example. And this interplay between the sympathetic and parasympathetic nervous system drives the switch from left to right nostril. Just to remind people, sympathetic nervous system has nothing to do with sympathy. Has everything to do with generating patterns of alertness. It's sometimes called the fight or flight system. But any pattern of arousal positive or negative.

41:25And then it's balanced in a coordinated way or at least in parallel with the parasympathetic nervous system, which is sometimes called the rest and digest system. But as a associate with all sorts of things, the sexual arousal response and a number of other aspects of our physiology. So think of it like a seesaw of alertness and calm. Perfect. So now imagine, right? Imagine you would walk around living your life, right? Half of the time with one eye closed like this. And the other half with one eye closed like this. And you had this eye cycle, right? And that was linked to autonomic arousal. I assure you you would go to PubMed.

41:58There would be five million papers on the eye cycle, right? And the eye cycle and every disease you can name and what it denotes and what it tells us and what we can do with it. You have exactly this marker. You're walking around with a marker on balance in your autonomic nervous system. And we do nothing with it. So we're in fact now doing a lot with it. Okay, so we built a wearable device that is pasted to your body and measures airflow in each nostril separately and logs it for 24 hours. And we're collecting these 24 hour recordings. We're calling it the nasal halter. So we measure with the nasal halter.

42:38And we're finding it as a disease marker. I can give you a nasal halter measurement as an adult. And I can say this is worked by Tim Nasirokha, graduate soon in our lab now. I can so we can tell the difference between ADHD and non -ADHD adults. And we can tell just from the recording, we can tell if the adults are in riddlein or not. So I can measure your nasal airflow and say if you are or are not with ADHD and if you are or not on riddlein. Incredible. I have a couple of questions about this. Is it the case that airflow through one nostril is reflective of a sympathetic nervous system dominance versus parasympathetic?

43:23Or is it simply the case that this alternating left right nostril periodicity, which you said I think is on the order of about every two hours? Two and a half to and a half. It switches to a maximal on one side versus the other. Is that simply reflective of an overall balancing? Maybe is it the hinge in the seesaw or is it the tilt of the seesaw? So I don't have a good answer. I don't have a good answer. I mean, I could give you sort of a, I could say that to some extent, right nostril more open is more sympathetic and left nostril more open is more parasympathetic. But that wouldn't be very correct.

44:02I mean, you know, the yogis are going to be all over this. So wait, because I have to describe, my lab does do some stuff on breathing and the yogis are always saying, okay, you know, because there's this thing, I don't do yoga anymore. I'm not for any particular. I am. But where they'll have you breath through one nostril or the other. And I've probably been asked this question on social media 10 ,000 times. Oh, wait, I'm going to become public enemy number one of the yogis right now. So Liz, they'll come at you with yoga mats, which are not very dangerous. We really, so since we're so interested in this mechanism, one of the things we'd really like to know how to do is to gain control of it somehow.

44:41And there's this world out there of yoga who claims to have control over this. So we said, okay, let's bring like really serious yoga practitioners and see if they can shift their nasal cycle from left to right by will alone, right now by manipulating them somehow. And if yes, you know, we'll learn from them how they do this. And then we might, you know, use this to cure ADHD or whatnot, right? So, so we posted like on all the lists of like the yoga teachers and had this parade of yoga teachers walking into our lab. This was one of the strangest. A lot of people would odors and bare feet. Like, like, clothing and so on.

45:22And so we study, I actually know we studied 14 yoga teachers. All 14 by, you know, by the conditions of enlistment for this came in saying that they can control shifting from left to right nostril without plugging in an osteo - Yeah, yeah, by the power of thought. And you know how many of 14 succeeded? Zero. Including, including one, you know, there was extreme one was we had this guy who, who, you know, and we're recording. And we know how to record this really well, right? And he's sitting there saying, yeah, I'm switching now. And I'm switching. And you know, you're looking at the monitor and no, it's not switching.

46:03And so no yoga teacher that we found could willfully switch between left and right nostril flow. And yet they are convinced that they are. And I have to imagine they're not trying to, you know, there's no incentive for them to lie, right? Yeah, no. Even the opposite, I mean, you know, this puts them in an awkward position once. Yeah, I don't know what the deal is, but, but none of them can do it. Given that the alternating flow through one or the other nostril is reflective of the autonomic nervous system has this 2 .5 hour periodicity, if I suddenly enter a bout of stress, for instance, does it switch because that's reflective of the autonomic nervous system?

46:42Yes. The reason I'm asking this question is not because I think that's necessarily important as it relates to stress, but I'm trying to understand the direction of causality. In other words, is the, as our unilateral smelling through or unilateral nostril smelling periodicity that when we named it something, I could think of the wrong thing, I'm sure, is that driving the shift in the autonomic nervous system or is it merely reflective of the shift? So you've, you've very concisely now worded aim to of a grant that was probably just rejected, but basically we're trying to answer exactly that question, and we're currently running experiments on that line.

47:19So we have one experiment where we're looking, so we're exposing participants to pain. We're using cold water and exposure. It's a really cool paradigm because there's huge individual differences. We just started this. We built the setup just now, and you have a lot of meat to work with there because there's a lot of individual differences. It's capped at three minutes, so for safety reasons, because you have participants putting their hand in two degrees Celsius water, but there'll be participants who will pull it out at like 10 seconds, 9 seconds, and then you'll have three minutes as well. So there's lots of, lots of, and, and already, and so now I'm sharing pilot data with you, so you know, to, to, this might, you know, when it, when this ends up being published, it might be the opposite, but so far it seems that that the exposure to cold generates a shift in the nasal foot and nasal balance.

48:16So autonomic arousal can drive the shift potentially. Earlier, you were describing the architecture of these smelling systems, and you mentioned these glomerular eye where the olfactory receptors converge in the bulb, and then later you mentioned that the system is unilateral, but with a mirror representation on both sides of the brain. So for those who don't think in terms of neuroanatomy, what no one was describing is the fact that, of course, there are two nostrils, and then the bunch of receptors, they converge in these glomerular eye, but you have a mirror representation of that on both sides of the brain, and that most of that information is kept on one side of the brain or the other.

48:53There isn't a lot of extensive intermixing at the first order of processing. So the question I have is whether or not you believe, I'm not asking for data, first, I just want to know what you believe, that this alternating nostril airflow phenomenon has anything to do with preferential processing of olfactory information in terms of right brain, left brain, with the caveat that anytime we hear right brain, left brain, we've covered this in a previous episode. Most of what people hear out there about right brain, left brain, emotionality, logical stuff is completely wrong, completely wrong. It doesn't exist.

49:28It's a total fabrication, and we'd like to abolish that myth. But with that aside, or set aside rather, what are your thoughts on why the information would switch from one side of the brain to the other at all? Yeah, I don't think, I don't think that the nasal cycle is an olfaction story. So I do think that this was shaped by the olfactory system, nor do I think this has major impact on olfaction. I think the nasal cycle story is a different story about brain function. So we have this sort of pet theory where calling out the sniffing brain approach where we think that nasal inhalation is timing and driving a lot of aspects and patterns of neural activity and cognitive processing.

50:35And this theory is olfaction inspired in its beginning. That is, if you think of the mammalian brain, which evolved from olfaction, it's sitting there and in olfaction because olfaction depends on sniffing. You have this situation where you have a sniff, you have information, and then flat, nothing. And then you have information, and then nothing. So information processing is one -to -one linked to nasal inhalation. And we think that this property evolved to be meaningful in brain processing in general, not only of olfactory information, but of any type of information, because the brain evolved in this way, in this way that it processes information on inhalation onset.

51:27So a study led by Ofer Peryl from our lab two, three years ago, we looked at something completely non -alfactory. We looked at visual spatial processing, and we compared visual spatial processing on inhalation versus exhalation. And the brain does this completely different on inhalation versus exhalation. You're in that particular task, people performed significantly better on inhalation versus exhalation. What was the task? Was it an olfactory task? No, no, it's a visual spatial task. So this is a task where the specifics of the task were that you see a shape, and you have to determine if it's a shape that can or cannot exist in the real world.

52:12So some of them were these like usher shapes like where one facet doesn't reach the other facet. The impossible figure. Yeah, but structural shapes. So a pure visual spatial task, we intentionally went for a task that is not considered a ventral temporal task, an olfactory cortex task in any way. And people performed much better on inhalation versus exhalation at doing this task. Was there a both nostrils -ocluded version where people were forced to mouth -breathe? Yes. And in this particular task, they also did better on mouth inhalation versus mouth -exhalation. But the difference wasn't as pronounced as it was with nasal inhalation versus exhalation.

53:01So I'm a big proponent of nasal -not -mouth breathing whenever possible. For sure. For many health -related reasons, I'm a big fan of the book, JAWS, a hidden epidemic written by colleagues of mine at Stanford. You're familiar with it. Yeah. And this idea that people who mouth breathe experience more colds, more infections, of various kinds, it's not good aesthetically or for the denture, I never know. The teeth, the gums, it's stuff. Yeah. Sorry, my dentist is going to come after me. Need to go to the dentist anyway. The nose breathing is great for your health relative to mouth so I think it's also good for your cognition, not only for your dental health.

53:42I think that the nose breathing shapes cognition. And there are other labs who are finding the same. Again, Christina Zalano is doing work on this line. She had major contributions here. Yuan Lunstrom is doing work on this line. There's lots of studies suggesting that nasal inhalation is timing cognitive processing and modulating it. Incredible. Perhaps not surprising, given what you've taught us about the olfactory system. I mean, these two holes in the front of our face, these nostrils, I mean, I pathway to the brain. I love to tell people because I work on the visual system in my lab that, your eyes are two pieces of brain extruded from the cranial vault, which they are, the retinus anyhow.

54:35And then you never look at anyone the same way again. But the olfactory sensory neurons are right there at the top. So those caverns that we call nostrils and they are brain. Yeah, definitely. It's the only place where your brain meets the outside world because in your retina, they're protected by alens. And here you have neurons in contact with the world. This actually has been the source for some theories on a potential route for neurodegenerative mechanisms. So as you may know, loss of the sense of smell is one of the, if not the earliest, kind of neurodegenerative disease. So for example, in Parkinson's disease, there's loss in the sense of smell probably 10 years before any other symptom.

55:29But people have failed to make this a diagnostic tool because it's non -specific. So it's not as if you could come to your doctor and say, I'm losing my sense of smell and they'll say, oh, early sign of Parkinson's because you can have many reasons to lose your sense of smell and so on.

55:49But, but olfactory loss, again, is an early sign of neurodegeneration. And there's at least one theory, particularly about Alzheimer's disease, suggesting that Alzheimer's may be the result of a pathogen that enters the brain through the olfactory system. Oh, interesting. It's not, of course, a mainstream or widely accepted theory of any type, but it just highlights this notion that the nose is a path to our brain. I think these non -invasive readouts of potential neurodegeneration, such as visual tests, because of the fact that the retinas are part of the brain and loss of neurons and the retina is often associated with other forms of central degeneration, Alzheimer's, Parkinson's, et cetera.

56:40It's a little more invasive than what you're describing. I'm beginning to wonder why we don't have an olfactory task every time we go to the doctor that would allow tracking over time. Because, of course, as you mentioned, someone can lose their sense of smell. Does that mean they're getting Alzheimer's not necessarily? But if their sense of smell was terrific the year before and it's 50 % worse, the next year. That's a really bad sign. That's a bad sign. What we're talking about is something completely non -invasive and could be relatively pleasant to the innocuous depending on the odors used.

57:11So, yeah. So first, I can answer that. In the reason that that's not happened, and that may be changing right now, but the reason that has not happened is because olfaction has not been effectively digitized. So if you need to generate really precise visual information, you can buy a monitor for 100 bucks that is at the resolution of the visual system basically. And if you want to generate auditory stimuli really precisely, then you can buy an amplifier for maybe a bit more than 100 bucks, but not that much more. And you'll be at the resolution of the auditory system. In our lab, we build devices that generate odors.

57:51We call them olfactometers, which is a misnomer because they don't measure anything, but that's what they've always been called. So we call them olfactometers as well. And we've already built at least one olfactometer, they cost a quarter of a million euro. And it's pathetic, right? So it's pathetic. It's slow, it's contaminated. It's nowhere near the resolution of your system. So one of the reasons that's not happened is just the utterly poor control of the stimulus. Mind you, to some extent, it has happened in that there are standard clinical tests of olfaction, basically two that sort of control the world in this respect.

58:32The older one is a test called the UPSIT, which stands for the University of Pennsylvania Smell Identification Test. It was developed by Richard Dodie in Penn. And it's a test where you scratch and sniff. And it's a four alternative force choice test with 40 older. And so you have these 40 pages that you page through and you sniff and smell and it's been normed on gazillions of tests. I'm always amused by it because so Richard Dodie made a ton of money on the UPSIT, but he needed it because he has a habit. He has a NASCAR. So every time we buy UPSIT in the live, I say there's another gallon of gas into Richard Dodie.

59:15He races NASCAR. Not like NASCAR, but like when lower than that, I didn't know like some sort of formula A or formula for it or he races a car. And so that's where all the UPSITs went. So I always feel good about buying UPSITs because I know they're going to that good cause, but keeping him in the fast lane. But so that's one test that's out there and indeed, you know, has been shown as a, you know, so there's reduced UPSIT and Alzheimer's and Parkinson's and in a host of other diseases. And there's a European version called sniffing sticks that Thomas Humele has developed. And it's basically the same sort of concept of that one isn't scratch and sniff.

59:58It's like these pens that you open up and sniff. But there's exist, but they're not as convenient as delivering stimuli and vision and audition. And that's why you don't have what you've just suggested. Interesting. You know, another thing, another place where you don't have it, which I think is even more, would have been even more meaningful is, you don't, oh, actually it's not tested in newborns, right? Where vision and audition is, you know, there's this thing called congenital and osmia, right? Which is being without the sense of smell from birth, supposedly congenital, which is half a percent of the population.

1:00:37It's not a trivial number, not totally, yeah. But nobody knows if that really is true, because here's an amazing factoid. Guess the average age at which congenital and osmia is diagnosed. And this is a horrible statistic for me for the way I see the world. But what do you think the average age of diagnosis is for congenital and osmia? Five years of age. Fourteen. Incredible. Fourteen. So most people who are one half of a one percent of the human population, presumably, yeah, is without the sense of smell and doesn't realize that until they're 14 years old. Well, I don't know when they realized it first, but it's formally diagnosed at 14 on average, which means some of them even later, right?

1:01:24And, and, uh, right, the distribution, what do they suffer? Yes. So, so first of all, they suffer socially. And there's a host of deleterious life events associated with congenital and osmia. Um, the, the die younger. Um, the, so it's, it's, it's, uh, it's, this is work out of, uh, Ilona Kroy in Germany. Um, and, you know, amongst the various things that are predicted by an osmia is shorter lifespan. Uh, but things like, you know, reduced, uh, social contacts, uh, reduced, um, romantic social contacts. Um, it's not a good thing. Um, and, and, and do they lack olfactory bulbs? I'm assuming they have noses and nostrils.

1:02:19There is a condition I'm aware of where, where our children are born without noses and nostrils. Very rare. Yeah. Very rare. We'll focus on that because it's exceedingly rare. Um, but they're born with noses and nostrils. And here's the thing, right? We don't know if they're born with olfactory bulbs. Um, most of them, although not all of them, but most of them don't have olfactory bulbs in adulthood. Or, or I should rephrase that, have remnants of olfactory bulbs really shriveled olfactory bulbs. But, you know, nobody can say the cause and effect here. Before we talk about the role of the, the, uh, requirement for olfactory bulbs for olfaction, a very interesting topic in its own right, I, I'm curious as to whether or not their endocrine system is altered because, as we'll soon talk about, there's a lot of signaling through the nose from between individuals that triggers things, everything from the onset of puberty to feelings of romantic attraction, attachment, these sorts of things.

1:03:17Um, is it known whether or not, and I should say, excuse me for interrupting myself, but as long as I'm interrupting you every five months, I might as well interrupt myself too, that, um, we are well aware of the proximity of the olfactory system to some of the hypothalamic systems that regulate the release of gonadotropins, which control testosterone, an estrogen production, et cetera. So, um, are they, uh, hormonally normal? So some are and some aren't, and I'll, I'll be specific. So, um, there is a condition known as calm uns syndrome, which is hypergonetic, uh, development, um, in, in men.

1:03:54And in calm uns syndrome, uh, they're practically all anosmic. So, so to answer your question, yes, there's a direct link and, and it materializes in calm uns syndrome. That said, not all congenitally anosmic, uh, individuals have calm uns syndrome, and not all, but almost all people who have calm uns syndrome are anosmic. So, so calm, calm uns syndrome, uh, goes with, uh, an osmia. I think, so, so there's a female equivalent of calm uns or I don't remember its name. Uh, it's not turn, it's not a, in the turner syndrome family. I'm not sure. Okay. And I think it's also associated with anosmia, but I'm not confident of that.

1:04:39But calm uns is associated with anosmia. Uh, so, so the answer is, is yes. And, and you know, we can maybe, you know, all, all of action and reproduction are, are tightly linked. And, and they're tightly linked in all mammals, and we are big terrestrial mammals, and all -faction reproduction are linked in humans as well. Um, yeah, we will definitely get into that. I have a story slash question that I'd like to, um, tell you ask you as a segue to that. Noting, of course, the, we'll get back to the, the requirement for olfactory bulbs, yes or no, for olfaction. Uh, and, um, this is really so when I was growing up, I grew up at the, uh, end of a street with a lot of boys of my age, who, just by coincidence, had a lot of older sisters, they were my sister, my older sister's age.

1:05:32It was fortunate, so I had a lot of kids to play with. We would hang out at each other's houses, bike, build jumps and do all those things like kid stuff, fort stuff, get into trouble or whatnot. And oftentimes we would end up leaving our articles of clothing at each other's houses all the time, like t -shirts and jackets. And so my mom was constantly coming in and saying, there's all, there's this clothes, like someone left this here. I don't know who it was. We were all more or less the same size. And from the, as far back as I could remember, six, seven years old and onward, I could pick up a shirt or a jacket, smell it and say, oh, well, that's Eric Eisenhart's shirt, a friend of mine, there I just gave his name, or, oh, that's Scott Madsen shirt.

1:06:18I could just smell the shirt and in a conscious way know who it belonged to. Having never, I promise, not that I would pretend if I had, if I had, um, pretend I hadn't if I had, but having never actually done the exercise of going and taking, uh, and smelling my friend intentionally, okay? In fact, if anything, I had all the reasons in the world to avoid smelling the other young boys in my neighborhood. Okay, so, um, that raises a question of whether or not we are consciously and or subconsciously coding identification of people that we interact with frequently or infrequently in terms of their smell and or some other aspect of their, um, chemistry.

1:06:59Yeah. So yes, um, we're doing that all the time in my view and a lot of this processing, almost all of it, uh, is subconscious. And I don't know why already already put that out there, right? I have no idea why, why, uh, human nature has has, uh, or nature or culture or whatnot has, has, has pushed this into the realm of subconscious and something we're unaware of. Um, but we do it all the time and, um, in our lab has lots of studies on this front. Um, one of them, you may be familiar with it that had gained some notoriety because it's amusing. Um, so, so we, we look at human behavior a lot. We try to look at it through our news and in the way we look at what people are doing.

1:07:58You know, we try to think, you know, if I was a dog, what, what would I think of this? And, and, you know, if you look at dogs, right, they've, you know, when they interact, they visibly sniff each other. It's very obvious. They walk up to each other and they sniff each other. Um, and yet humans don't typically walk up to a stranger and carefully sniff them, right? I mean, it's, we're sort of obliged to sniff our, our babies that's considered almost something you're supposed to do. Um, and it's not culturally taboo to sniff our loved ones. It sort of doesn't seem like an odd thing to do. But we don't sniff strangers, right?

1:08:38Well, or do we? So we're finding more and more mechanisms where we do this. And the one I'm referring to now for one example is we started looking at hand -shaking. Hand -shaking is this really odd behavior. And it's not only in the West, by the way, some people think it's only a Western thing. It's not. It's almost everywhere. And, and there's really poor understanding of how this behavior evolved. Like, where did this thing come from? So if you, you know, if you look for the Wikipedia version, right, then they'll tell you that it's to show that you're not holding a weapon in your hand. But there's really no good evidence for that.

1:09:16It's a bit like the Trillion Bloodhound Receptor story, right? I mean, we tried to find it, you know, why do people say that? And they just do. And we started looking at people hand -shaking and, and we noticed, or it seemed to us that we're noticing that, you know, people will shake hands and then we'll go like this and like, those of you listening to him, you know, it was taking his hand and wiping it on his face. Yeah, rolling his nose or touching my inside of the team. Yeah, these things, these things that we'd wall the time after a handshake. Well, so first of all, we do them all the time, just period, right?

1:09:48The baseline here is really high and we'll get to that in a second. But, but these behaviors that, you know, you could easily not notice, right? And so we, we asked whether that's a real thing. And this was a study led by Don Frumine in our lab at the time. And what we did first, and if you want, we can link so, so this was published in E -Life, and one of the nice things about E -Life is that it has a very effective way to embed videos in the publication. So if you want, we can link this to your system later on. The E -Life and the we brought in participants to our lab. And we sat them in the room, experiment room, and told them the experiment would start soon and they should wait for us there.

1:10:40They didn't know what they were coming from. Unbeknownst to them, they were already being videoed. Of course, later on, they had the opportunity to not agree to saving the video in which case we would delete it immediately or letting us use it for science or some letting us use it for more than science for the video that's now on E -Life. And we'd walk into the room and say, okay, just wait here. I will be right back with you to set up our experiment. And they would sit there for three minutes. And during those three minutes, we could later quantify how much, indeed, they just by baseline, how much they touch their nose or their forehead or their chin or how many times their hand reaches their face.

1:11:21And by the way, that baseline is not low. Okay. And then three minutes later, an experiment would walk into the room and would share a consistent text. It would be, you know, we're still sending up our equipment in the other room. And so just wait here and we'll be right back with you. But in the meantime, just wait here. And the experiment went through this like 20 second fixed text. And in half of the cases, it included a hand shake. This was a new experimenter. Not the one who put them in the room. So that's the first time they met. So it'd be a low -eye, you know, so and so they would put out their hand and shake their hand or not.

1:11:54Okay. And we did all possible interactions in terms of gender. So we matched male participants with male and female experimenters and female participants with female and male experimenters. And so you had hand shake and no hand shake conditions. And then you can quantify that behavior of the hand going to the nose after hand shake. And there was a remarkable increase in the hand going to the nose after hand shake. And this is one of the nice cases. We the paper includes statistics, but you don't need statistics here. Just look at the video. It's on, it's unreal. The video is unreal. So interesting.

1:12:28So the hand goes to the nose. Now we did a few controls here to verify that this is an off -actory behavior. One is unbeknownst to participants. We measured nasal airflow and and people not only bring their hand to their nose, they sniff it. So in this is perfectly time. They go like this. Okay. So they're sniffing their hands. And in an additional control study, we manipulated it. So we built this little James Bond thing of a watch on the experimenter's hand. They could emit an odor. And the experimenter didn't know what odor they were emitting. And they could emit either a pleasant or an unpleasant odor.

1:12:59And we could drive the self sampling afterwards up or down. So this was an off -actory behavior. No doubt about it. I mean, we're quite confident. So people in that case, people must have been sensing the odor on their own hand because they shook the hand of the of the experimenter, pleasant odor, and they're more frequently bringing that hand to their nose versus unpleasant odor that had been introduced to their own hand by the experimenter. But I think they were sensing the ambient odor that came in with the hand that shook. And then that either drove them to sniff their hands more or less. The odor cloud of the experimenter.

1:13:34Yeah. And there's an interesting thing going on here too because people didn't only smell the hand that shook. They also smelled the other hand. And we think that there's something going on here comparing self to other. And we think a lot of self sampling might reflect that. There's on the same line and again to link to your childhood story of identifying your friends by smell. A study we published just last year by Inbal Rob Rebion in our lab, where Inbal came with this basic interest in this phenomenon that's loosely referred to as click friendships. So people you meet and you click right away, right?

1:14:21You immediately become close friends. And this is a phenomenon that is poorly described or is poorly described in literature as an entity. And yet anybody will tell you they know what you're talking about. If you tell somebody you click with right away, you become intimate within five minutes. Everybody experienced this in their life to some extent. And the question is what was there? What was it? Was it because you looked the same, could it be? Was it because you know you have the same sports team that you liked or is there something deeper here? And in Buzz3 was that that similarity in body order may contribute to this that people who smell the same will click in some way.

1:15:11And so to address that, she actually recruited click friends from all over Israel. She posted all over social media to identify pairs of friends. So these are our same sex non -romantic diets. So these are friends, men and women whose friendship started as a click. Where here this becomes sensitive because it has to be a mutual click, right? Later on we discovered there could be one -sided clicks. So somebody is sure they clicked with somebody else, but that other person. There's a name for that in neurology that our common friend, the late Ben Barris taught me, which is there's a phrase that neurologists use.

1:15:47Okay. Called sticky. These are people that come up to you and start asking questions and then won't leave you alone. They're so -called sticky people. And if you ask these sticky people, sticky and air quotes because they're not physically sticky. They maybe. What they could be. What do you think of this person? They'll say, oh, they're great. We're really good friends. And so they've made a unilateral click friendship. And yes, neurologists are talking about you. If you're one of these people, neurologists are talking about you. There's an informal diagnostic code. Sticky. So she recruited click friends.

1:16:30And then she sampled their body order. And we have a protocol for this. So they're given, you know, a odorless shampoo and soap to use for three weeks or something. And then they sleep two nights in this t -shirt where they have to sleep alone. And then we extract the body order from the t -shirt. And so we have a way to extract a method to extract body order. And then she first asked whether indeed click friends are more similar in their body order than you would expect by chance. And she first tested this with the device. A machine we call an electronic nose. So an electronic nose is sort of a very poor effort to mimic what the mammalian nose does.

1:17:13Basically, it's a bunch of sensors that respond to airborne molecules. In this case, sensors refer to as moxors as a metal oxide covered sensors. And so she used an electronic nose to sample these body orders. And she found that click friends are indeed more similar to each other than you would expect by chance by random diets. And this was a significant difference. And after she found that a device could do this, she had other participants do this. So she had people smelling the click friends versus non -click friends. And they judged them as being more similar to each other than not. Now, again, you might wonder is this causal or not, right?

1:17:55Because maybe click friends go to the same restaurant together all the time or whatever live in the same neighborhood. And that's why they they they smell the same. So to address causality, she recruited total strangers. And first smell them with the electronic nose. And then engage them in a social interaction. Something called the mirror game. So in the mirror game, one person moves their hands and the other person is really close to them like right here. So they can smell each other. And has to move their hands with the other person. And one one prediction there, hand out, but another didn't the one that didn't so she predicted that people would smell more similar to each other would be better at the mirror game.

1:18:37That is they would follow each other better. That did not pan out. However, she then also had the interaction was completely nonverbal. They were not allowed to speak with each other. And she did an entire round robin. So everybody played with everybody else. This was an insane experiment to run. And she then at the end of the experiment, each person rated each other person as to how much they think they would want to be their friends. And also on a bunch of ratings, how nice they think they are, how affectionate they think a bunch of ratings. Okay. All of this was predicted by the electronic news.

1:19:10So people who smell more similar to each other think that the other person is more likely to be their friend is more likely to be an ice person etc. etc. So we could actually predict friendship using the electronic news. So this is not a result of friendship. It plays into the causal elements of building friendship. So this is to relate to your childhood story. There's something going on here where we're constantly smelling ourselves constantly. This constantly, I mean, if you want to leak, I'm not the reason I'm smiling. I mean, and your viewers are listening, those will understand why I'm smiling.

1:19:47I'll send you a video to link in the in your podcast here. We thought of calling the fact that people constantly sniff themselves. We thought of calling this the low effect and low. So in America, this won't pass that effectively, but in the rest of the normal world, Yohim Low is the soccer, the national soccer coach of the German soccer team. So I mean, I don't know who to be a very famous coach here, but Steve Kerr. I mean, this is the you know, this is a super, super famous name all around the world where soccer is the primary sport that people watch. And once people will see this video, they'll understand why we thought of calling this the low effect.

1:20:33It's a very graphic, but but people are constantly smelling themselves. They're smelling themselves with their hands. They're smelling themselves explicitly. People are constantly smelling themselves, constantly smelling others. I find this topic so interesting. And first of all, confession, I definitely smell myself multiple times per day. And everybody does. Okay, good. Yeah. And I would do it anyway. I think I like most people. I either find my own smell to be neutral to pleasant. I occasionally, well, I need to take a shower as long as we're talking about smelling oneself and friendship, kinship, and its relationship to smell.

1:21:16We have to talk about the relationship between smell and romantic attraction and bond. So my understanding is that if, for instance, a mouse is given the option to mate with any number of other different mice, they will bias their choice toward the mouse the immune composition, the so -called MHC major histochematability complex, which reflects immune diversity, the immune system that is most distant from theirs at the evolutionary argument being that were they to produce offspring, that the array of immune genes would be much broader than if they were to select an animal very close to them. And in addition to that, that one of the most strongly selected against behaviors, not just culturally, but at the level of eliciting a sense of disgust, maybe even from the activity of the hypothalamus is mating with very close kin, aka incest, because that can potentially, we know, produces a higher rate of mutations.

1:22:16In other words, whereas you describe the relationship between smell and choice of friends as you choose people who smell more like you, my understanding is that in the context of choosing romantic partners or sexual partners or both, that you choose the person who's older and therefore immune composition is most different. Right. So the way you describe the animal literature is correct, and there's evidence to similar mechanisms in humans. Our lab has not worked directly on this issue of romantic selection based on odor. There's a bunch of papers, Wedkin, Ed Allen, and the Wedkin lab, and also Porter, I'll email these you later on, that have done a lot of this work and find exactly, as you say, that romantic odor preferences in humans are influenced by body order, and that this is linked to MHC, histocomatobility complex makeup of the portion of our genome that shapes our immune system to some extent.

1:23:30So this effect has been studied and reported on, again, extensively in mice, and also in humans, not work that we've done. The one sort of tangent work we've done, and I'd like to maybe tell you about, it relates to an effect that is one of the most remarkable effects in mammalian social chemo signaling. So, and also related to, so it's not related to romanticism in any way, but it's related to reproduction. And indeed, in our lab, we've not looked at romanticism, we have looked at, or are looking at reproduction. They're not always the same.

1:24:22Certainly. Animal mammalian or terrestrial mammalian reproductive behavior is dominated by by the sense of smell in mammals. And here, remember, initially, when you started off, I noted that there are several subsystems in our nose that transducer orderance, and so primarily the main olfactory system, which is cranial nerve number one, and the trigeminal nerve, which is cranial number five, most terrestrial mammals have another subsystem referred to as the secondary olfactory system that has a separate sense organ in the nose. This organ is known as the volmurnazal organ. It's a small pit in the nasal passage of most terrestrial mammals.

1:25:06Sometimes it's described as a communicating pit, because sometimes it connects the nasal passage to the roof of the mouth. Sometimes it connects both. And so there's this sense organ with its specific receptor subtypes, VNRs, volmurnazal receptors. And this is linked to a sort of separate portion of the olfactory bulb, not really the main olfactory bulb, but it's referred to as the accessory olfactory bulb. And from there directly to the limbic system, to the portions of the brain that control reproductive behavior and aggressive behavior. And in most terrestrial mammals, this subsystem processes odorance that are sometimes referred to as pheromones, although that's in many ways a problematic term, but odorance that are referred to as pheromones, namely odorance that are emitted by another member of the species to influence that member of the species in alter behavior or hormonal state.

1:26:12And some of these hormonal effects are utterly remarkable. And in my view, the most remarkable of all is an effect known as the Bruce Effect. This was an effect discovered by Margaret Bruce in 1959. She was a British scientist. And in the Bruce Effect, when you expose a pregnant mouse at an early critical stage of the pregnancy, I think up to about day three, if you expose the pregnant mouse to the odor of what is referred to in technical terms is the non -stud male. That is a male who did not father the pregnancy. She will miscarry the pregnancy. She will abort it. Now that's an insane decision made by the female here, right?

1:27:00Because she's invested quite a lot in this, right? In biological terms and forming this pregnancy and maintaining it. And yet she drops it on the basis of an odor. And this effect is remarkably robust. And what do I mean by a remarkably robust? So this will occur on about 80 % of exposures. Now as you know, 80 % is 100 % in biology, right? I mean, there's nothing that happens. It's more than 80%. So it's a remarkably robust effect. This, this dropping of the pregnancy. And we know it's mediated by chemosensation through the offshore and we know in the following way. So first, it's enough to just bring the odor of the non -stud male.

1:27:45You don't have to bring the male himself, right? So you just can bring bedding from a non -stud male and that will induce the Bruce Effect. But of course, the most telling set of experiments is that if in the female mouse you ablate the vomeronase organ, you just burn this tiny structure in the nose, then the effect disappears. So the effect is completely dependent on the vomeronaseal organ. And I find the subtleria remarkable effect, right? I mean, because again, because of the the extent of cost that the female takes on here based on this information in smell. Now, humans, the sort of the going notion in all faction is that humans don't have a functional of vomeronaseal organ.

1:28:34So we don't have that functional organ in our nose. Now, I'll point out, we actually do have the pit. So the the structure or the outlining structure is there. But the pit that we have is considered vestigial and non -functional. And what about this thing learned about at Berkeley in integrative biology class that we have something called Jacobson's organ? This is the same organ. So Jacobson's organ is the vomeronaseal organ. It's also called Jacobson because I think Jacobson was a military physician in like the 1800s in Holland or something. And he found it in in in the soldier who was operating on or something like that.

1:29:23But the story comes from something like that. But but that Jacobson organ is another name for the vomeronaseal organ. These are one and the same, the sensory organ of the accessory olfactory system. And again, the going notion is that the human Jacobson organ or vomeronaseal organ is vestigial. It's non -functional. Does that necessarily mean that we don't have these pheromone effects? No, it does not. So first of all, we know that lots of what are considered pheromonal effects, namely social chemo -sigolian burdens are mediated by the main olfactory system. We know that for sure. There are several examples for this in mice and rats and rabbits and so on and so forth.

1:30:00So so a these can be mediated by the main olfactory system. And and I'll I'll come back to that in a second. But first to finish the Bruce effect.

1:30:12And second and and I'm going out on a limb here. But I'm willing to take that that risk. I'm for me the jury is still out on human vomeronaseal organ. The the decision or the the notion that it's non -functional relies on about one and a half papers. Push Mortem looking for the nerve that connects this thing to the brain and failing to find it using staining and so on and so forth. But staining post mortem studies in humans are notoriously complicated. Basically, you know, for many reasons one of them is that the material is just always has gone through, you know, it's it's not ideally set as it is when you sacrifice an animal and and and study its its tissue.

1:31:06So so based on really really a positive studies that fail to find this nerve, the notion is that the structure is vestigial in humans. I don't have any evidence that it's functional mind you, but but I'm just not sure that it's not. But what we do have a suspicion is that humans may experience something similar to Bruce effect. So first of all, humans have an enormous number or ratio of of spontaneous miscarriage. Are they occurring more often in the first trimester because you mentioned that in the Bruce effect in the mice is in the first three days or so fall in pregnancy, which in the mouse gestation as I recall is about 21 days in the mouse, you're talking about one seventh of total gestation.

1:32:01So I'm not quick enough to to nor is it important to translate, but this would be first trimester yes, which is indeed really first when most miscarriage occurs. Now humans have again a huge number of miscarriages and and the numbers I'll assume share them with you. They they sound odd and the reason they sound odd is because if if you have what's sometimes simply referred to as failed implantation, right, this can occur, you know, in days one to nobody ever knows, okay. So so some papers talk about 90 % of all human pregnancies and in miscarriage. This is counting a failed implantation in day one, two, et cetera.

1:32:40More conservative studies talk about 50%. Nobody will argue 30%. Okay, so a huge number, a huge number of of human pregnancies and in miscarriage. Now out of these, there's a portion that are unexplained, right. So nobody knows why. I mean, there are portions that are explained, but all sorts of genetic factors, developmental factors, and so on and so forth. But there's also a proportion that are unexplained. And and so all I'm saying is that there's there's a statistical backdrop or setting, if you will, for something like a remnant Bruce effect in humans. Now with that in mind, we approach the group of we enlisted a group of of they're not really patients and participants in a study of people who or couples who are experiencing what is referred to as is unexplained repeated pregnancy loss.

1:33:38So formally, if you have two consecutive unexplained miscarriages, then that that is sufficient for the diagnosis of unexplained repeated pregnancy loss. However, in our cohort of 30, we had couples who experienced 12 consecutive unexplained repeated pregnancy losses. So so the two, the two is just the formal. All of our cohort was like 12, 5, you know, so so this is an emotional difficult place to be. And and these are couples who are losing their pregnancy for no apparent reason. So they've gone through all the tests that you can imagine of, you know, genetic incompatibilities and all sorts of issues clotting all the all the the known suspects for for pregnancy loss.

1:34:26And the medical establishment remains totally at a loss as to why these pregnancies aren't holding. And so we hypothesized that that perhaps here, there's something akin to to a Bruce type effect. Obviously, it's not going to be the same as in mice, but but something like a Bruce effect. Now, of course, at that stage, we could not do anything causal to test this, right? But what we could do is to see, you know, to seek circumstantial evidence to see if if where there's fire, maybe there's smoke. And what we did was we tested all faction and more specifically the response to to male body order in in the the couples experiencing repeated pregnancy loss.

1:35:16And we found a few things. First of all, if you think of the mechanism as behind the Bruce effect, the Bruce effect implies that the female has to have a very clear memory of the fathering male. Because if she's going to miscarry in response to the nonfather, she has to know father and on father. I mean, that means that there is a pronounced or factory memory at the moment of mating. Okay. And in mice, this has been very well characterized and attributed to the anterior olfactory nucleus structure in the brain. Um, but you'd have to have this memory in order to make that decision. Now, so to address that and here you're going to see that you and your childhood story from before stand out a bit as as a skillful is that the first thing we did was just behaviorally test whether these women and control women could identify the smell of their spouse.

1:36:26And you might be disappointed or you know, we would all are probably a bit disappointed to learn that control women are very poor at this. So, so you would think that that women would be good at identifying the body order of their spouse. They're not. They're not far from chance. However, the women who experience repeated pregnancy loss are more than their their double at their performance level. So, this is not a nuanced effect. Women who experience repeated pregnancy loss can identify their husbands or their spouses by their body order with much greater acuity than the typical person. Double.

1:37:15A bit more than double and way above chance. Yeah, no, I sorry, I posed as a question, but I meant yes, with much greater acuity and double is is a significant improvement. Are they much better at detecting any odor? No, they're not. We did the controls and they're not. And then we also measured using FMRI we measured their their brain response to a stranger male body order. And there and and and this was quite remarkable because you know, we approached so this was a full brain analysis. So without a region of interest analysis. So it's not as if you're tweaking your statistics to look at one part of the brain.

1:37:58You're just looking at the entire brain in the response to male body order and asking, they know, voice, there are difference between these two groups of participants. And there was one huge difference and it was in the hypothalamus. And so there was a difference in response to stranger male body order between the two groups. So so all faction is altered in spontaneous repeated spontaneous pregnancy loss. We don't know this is causal, right? But but that was enough for us to approach the ethics committee to run a causal experiment. And we're at the beginning of that now. Incredible. I can't wait to hear the results of the it's going to take it.

1:38:42It'll probably take years a few because because the these are slow experiments to run. Recruitment is complicated. But basically we're blocking we're blocking smell in in couples who are trying to maintain a pregnancy. I want to touch on some other so -called pheromone effects. And one thing I heard you say during a talk, which I think really captures this whole issue of are there pheromone effects in humans very nicely. As you said, you know, whether or not it's a classic pheromone effect or whether or not it's olfaction or something else, this is chemo sensory signaling between individuals. The reason this is important to me is a few years ago, I did a social media post about pheromone effects in animals and some potential pheromone effects in humans and a couple of the human olfactionistas more from the actually who work on animal models really came after me with you know intense sniffing saying, you know, there is no evidence for human pheromone effects, human pheromone organs.

1:39:49And I think today you've beautifully illustrated how regardless of the answer to that, humans are contained and are emitting chemical signals that influence each other's physiology and behavior. For sure. For sure. And the term pheromone is a problematic term in any case. I mean, the term was put forth to describe insect behavior. So, you know, if you were given a hard time by the mouse people, you could have given them an equally hard time if you were an insect person, right? Because really the place the term is accurate. So the first pheromone that was discovered was Bambecal, which is the pheromone that has the male moth follow the scent trail of the female moth.

1:40:32Bambecal is a pheromone. Insect pheromone people will argue that this stuff that people talk about in mice and rats is not pheromones. And it all becomes semantics, right? Sort of like nerdy inside ball. It's all semantics. So I don't I in our publications, we don't use the term pheromone, you know, because it would not help me and it would probably only hurt us. And so, you know, we talk about chemosignals and humans definitely emit chemosignals from their body. And these chemosignals influence other humans and influence their behavior, you know, and and there are several examples of this. One of them I'll point out first, which is sort of the most widely studied and not mostly for our lab actually.

1:41:20I mean, the flavor of the month for the past 10 years in this field is what's referred to as the smell of fear, right? So this is probably true of many mammals and humans. It's true of we emit a specific body order when we're in the state of fear. This was first discovered in humans by Denise Chen out of, I think brown, not true. I think that's right. Yeah, humans emit a particular body order when they're in a state of fear. And this body order influences other humans in effect, increasing their autonomic arousal, their sympathetic state. So in effect, you could say that fear is contagious a bit.

1:42:06So the smell of fear is contagious. By the way, culturally, we know for ages that dogs can smell fear in humans, but actually that was only really shown about a year and a half ago in a study. So it was always said, but it wasn't really shown effectively. It was shown about a year and a half ago in a study. The dogs indeed can smell human fear and humans can smell human fear. So several labs starting from Denise Chen and Havel and Jones and then in our lab and in other labs, if you collect body order from people in a state of fear and collect body order from the same people when they're not in state of fear, other people can determine which is the state of fear or not and this influences their behavior.

1:42:50What about the smell of safety or is that simply the absence of the odor corresponding to fear? And the reason I ask this is somewhat woven into our prior discussion about mate choice. Again, I'll ask the question in a form of brief anecdotes. I'll use the I had a friend who approach here. But well, one phenomenon that has nothing to do with me in particular, I think this is a common phenomenon is romantic partners leaving articles of clothing at each other's homes. Now, this could have other purposes to mark territory, but visually marking territory, but also I'm sent marking territory is very common in the animal kingdom.

1:43:29It's not uncommon for romantic partners when one is traveling or away for the other partner to smell their article of clothing in order to bring about positive connotations of the other partner, very common behavior. If you're doing this folks, other people are doing this too. Yeah. It raises questions, for instance, about whether or not the morning period part post -breakup, whether by decision by death or by some other phenomenon that's forced the breakup, whether or not that morning period has something to do with an olfactory unlearning of and mates like and on and on and on. With all these insights, I would offer you to be a postdoc.

1:44:07Well, I was going to say, listen, I have a sabbatical coming up, so I would love to do a sabbatical. But it's going to kill me. Exactly. You don't want me to work for you. We talked about this. That's what I'm saying. That's what I'm saying. There's a story that what known as referring to, I'll just tell people, inside jokes on a podcast, didn't don't really work. Earlier, I was I was afraid in fact that I've had three incredible scientific mentors, undergraduate graduate and postdoc, but for reasons that are unclear to me, the first one died of suicide, the second one cancer at 50 and the third one, pancreatic cancer in early 60s.

1:44:41And the last one before he died was an MD in a common front of gnomes and I turned to me and said, you know, you're the common denominator. So, you know, the joke. I prefer joke to my businesses. You don't want me to work for you. So nonetheless, I would love to do a sabbatical in your life. So when I was trying to say in that round about ways that those are all really keen observations and good ideas for fur and they just highlight again, you know, that we're incredibly all factory animals. And you're even talking about the nuance. We're very all factory even not in the nuance. I mean, I have this, when people tell me that we don't use our sense of smell and we don't need it and all that and I have to deal with this a lot, right?

1:45:22I have to deal a lot. You study vision. Nobody will tell you that vision is unimportant, right? I have to visually dependant. I don't need a dog to take over my olfactory system if I lose olfaction, but I'll tell you from having lost my sense of smell for one day, right? I was in intense fear. I bid into a blue, I love blueberries. I'm like a drive by blueberry eater. They're there. I just kind of picked them up like a gursly bear in a framer in my mouth. So keep them away from me if you don't want them eating. But I can't, I almost can't help myself. I bid into a blueberry or a handful of blueberries and they just, it was the sensation of little bags of water and I immediately felt like tremendous, tremendous grief.

1:45:59I'll tell you as sort of a throw away line that I use in this one when I talk with people, you know, I mean, I mean, you know, take the two most basic behaviors that sustain us, right? Let's say I give you a choice between a beautiful looking layer cake with with strawberries and blueberries and and with cream, but that smells of sewage versus some gray brown mix that smells of cinnamon. Which do you eat? Oh, simple. The latter. You eat the latter, right? Now, imagine I offer you a mate. Choose the the gender of your liking, right? It looks like a Greek god or goddess, right? But smells of sewage or an ordinary looking individual that smells of sin itself.

1:46:53Who do you choose? The latter. Right. So in the two most basic behaviors we have, we follow our nose, not our eyes, right? Definitely not always in predictable ways because you offered an extreme example, which is the best example. But I, for instance, for reasons I don't know, I've never liked the smell of perfume ever. In fact, I find it aversive. But I do, I confess, I do like the smell of certain body odors very much. And I'm very particular about that. And I know within an instant. And so this is a problem for any romantic partner who likes perfume for me, but I know many people like perfumes and colognes and things that I like.

1:47:39And in fairness, I've also been told that by someone that they couldn't spend time with me because they do not like my smell. In fact, they dislike it. And I, unfortunately, for me, there's at least one person on the planet who said, so I completely agree with what you're saying. I can also say that I imprinted on the smell of I had a bulldog mastiff when I raised from the time he was a puppy. And I imprinted on I imprinted on his smell immediately. And even though to other people, it was a bulldog mastiff after all, his smell was rather aversive. To me, he, he smelled delicious, right? And it made me smell like home.

1:48:20And he was my best animal friend for a long time. So in on and on and on. Right. The smell of children, as you said, the back, we had a guest on this podcast who I'm sure you're from a Charles Zucker, a professor at Columbia has done incredible work in vision and old fashioned. They're sensing it. And he, and I talked a little bit about this that there's something in the breath of romantic partners that's hopefully a petitive, not aversive, as well as in children, he was talking about the smell of his grandchild, the bat, the nape of their, under the back of their neck, and how he misses that smell because when he thinks about missing his grandchild or children, it's that smell that that that's associated with that ceiling.

1:49:02Hexadecanael. Hexadecanael? Yes. Is it Charles? Okay. Your grandchild and smell like Hexadecanael. Yes. He's going to be after me now. And so this, this is a study ran by Iva Mishor, who was a graduate student in our lab. And, and Iva was interested in aggression. She was really into aggression. And actually when she started, and so when she started off, we said, okay, let's do chemo signaling of aggression. She actually was going to like MMA clubs and collecting body odors. And we, we had all sorts of ideas going and she worked on that for quite a bit. It never went anywhere really. And then at the same time, we had a colleague of ours from Germany.

1:49:54I mean, when I say colleague, primarily a friend or acquaintance, I made a conferences Heinz Breer. And, and he was studying in his lab, a molecule, Hexadecanael, that was a chemo signaling mice, where in mice, it was described as a chemo signal that promotes social buffering. Where social buffering, as far as I understand, it's not my field, but as far as I understand, it's basically a feel good together thing. So when lots of mice start together, they feel good about it being in a group. And that's social buffering. And it's promoted by Hexadecanael, which they emit in their feces mice. And in his work on Hexadecanael, and so, so Breer and his colleague, Storzman, they, they discovered the receptor for this.

1:50:50And then they went and discovered that the receptor is very highly conserved throughout mammalian evolution. And therefore, they hypothesized that maybe this is a universal mammalian signal. Now, which is unusual because in chemo signaling, typically you tend to think of things as being very species specific. But here they hypothesized that maybe Hexadecanael, which promotes social buffering in mice, may do something in all mammals. Again, because this receptor is very highly conserved, or 37B, I think. So they, so he approached us and said, look, you've got to study this stuff in humans, right?

1:51:30Because he knows us as the human people, right? I mean, we go to these all -faction conferences where, where lots of people study mice and zebrafish and whatnot, and we're the human group. So, and eventually he just FedEx does Hexadecanael. And so we had this thing sitting around, and Eva was not going anywhere with her aggression studies with sweat from human participants. And yet she built the entire paradigm to study human aggression. So they're standard paradigms. This is a paradigm known as the tap, the Tyler aggression paradigm. I'll soon describe it. And so we said, okay, we have this Hexadecanael stuff here, and it promotes social buffering.

1:52:14Social buffering sounds like it would make you less aggressive. Why don't you run your tap experiment using Hexadecanael? What's the tap experiment? So basically what you do is you bring in a participant to lab, and you have them thinking that they're going to be playing against another person in this game. And you can you can do something like have another person walk into the other room playing online, so so connected. So you can fool them into being quite convinced that this is what's happening. And they go around, they're provided with a sum of money. And this is real money that they'll receive at the end of the experiment.

1:53:00And by turn, each one of them decides how to divide the money up between the two. So they're playing against another person, they think, but that's actually a computer algorithm that they're playing against. And the computer algorithm is programmed to be an inside -today for terminology a jerk. So like let's say they have to divvy up 100 check -all, which is the Israeli currency. So the other player would say, okay, I'll keep 96 and you get four. And then you can either accept it or not accept it and then neither of you get anything. So basically, you're being shafted by the other side all the time.

1:53:41And this is called the provocation phase. You're really getting angry at this person because they're really not nice right there. They're shafting you on every trial or almost. And you play this game and it goes to its end. And then you play a second game as far as you know against the same participant. And the second game is a reaction time game. So a target shows up and the first to press it wins. And on every trial where you win, if you want, you can blast the other participant with a loud noise. And it's a really loud noise. So you're also wearing earphones. It's 90 dB. And it's a screeching horrible sound.

1:54:19It's the most punishment that an IRB committee will let you endure on a participant's experiment. Unless you're in stand for 70 years ago or whatever that was. No, it's referring to the classic prisoner experiment, which should have placed in the building door to where I went. So you can blast the other participant with varying levels of sound. And you have a selection box from something very low to something very high. And what's nice about this is that it then allows you to quantify aggression because the more volume you're blasting the opponent with the more aggressive you are towards your opponent.

1:54:52And so you have a measure of aggression. Again, the Tyler aggression paradigm, obviously invented by Tyler. Very well validated, studied all over a very standard protocol. So we brought in participants and had them play the Tyler of the tap, either under exposure to hexadecaneal or control. Now, hexadecaneal doesn't, it's incredibly difficult even to detect hexadecaneal. But just in case because it's not very, it's considered a semi volatile. It doesn't have a strong smell. But we buried both the control and the hexadecaneal in a control order that hit them in a mask. And she ran lots and lots and lots and lots of participants, men and women.

1:55:39And I'll first tell you the result with men, which is that hexadecaneal consistently reduced aggression. People were less aggressive under hexadecaneal. The effect size was quite meaningful. And later on, we learned because I'm no specialist in the world of aggression. But compared to the effects seen in the aggression world in research, really, really strong effects. So unusually strong. So hexadecaneal lowered aggression in men. And we were like, cool, this is sort of what we were hoping to see consistent with hypothesis and consistent with it seems to do in mice. But then we looked at data from women.

1:56:22And hexadecaneal increased aggression, equally significantly. Is this thought to be something related to maternal protective? We're getting there. So you got there really fast. It took me a year. But and and I've got to it really. I'll tell you because remember, we're reaching the back of the head of your who was it? grandchildren? Charles the Grinchel. The Charles the Grinchel. One of the kingpins of the New York neuroscience mafia.

1:56:51So this was really odd to me at that time. So I didn't have the intuition you just had. And I was like, about this, there was some bug here. I mean, this, this, it makes no sense to me. You know, why would something increase aggression in women and decrease aggression in men? This is really, really strange. And I said, okay, I want to see this happen again before, you know, we go ahead with this. So she went and did the entire experiment again. And this time, she did it within the FMRI magnet so that we can also track brain activity while this was happening. And first of all, it replicated again.

1:57:28So once again, hexadecane element made men less aggressive and women more aggressive. And and the extent of more than the effect alone, the dissociation was remarkable. This has the, it's almost like a chromosomal test. I mean, you, you look at the data on the unit, unit slope line and all, all the men are above, a below and all the women are above. There's this figure in the paper. Then she also looked at the brain data. And this is, you know, although our lab does a ton of FMRI, it's one of the major tools we use to measure brain activity. I'm, I'm quite cognizant of the limitations of FMRI.

1:58:07And, and this is, I think, sadly, I think the only study in my career, at least, where, where I actually managed to also get a mechanism out of FMRI, not only an area that's involved in activity. And, and so here's what we saw that, that hexadecane element increased activity, white pronounced in an area of the brain known as the left angular gyrus. Now, this is an area involved in what's referred to as social appraisal. So that was kind of cool in that a social order activated the social brain, not the olfactory system per se, and, and very pronounced. So on one hand, that was cool, but then what was uncool was that it did the same in men and women.

1:58:51And this was in contrast to behavior, which you don't like seeing, right? I mean, because you would expect brain activity to reflect behavior. And it increased activity in the left angular gyrus in both, both men and women. But then she did a follow -up analysis, which was, look at what's referred to as functional connectivity. That is, how does this region of the brain talk with the entire brain as it were under hexadecaneal versus control? And here, the dissociation re -emerged powerfully, whereby the connectivity from the angular gyrus was mostly to the classic neural substrates of aggression, so they are migdala and the temporal pole.

1:59:33And the connectivity went in opposite directions in men and women. So hexadecaneal increased functional connectivity in men and decreased it in women. So in a way, this is almost saying that the default brain reaction is aggression, right? The default is to aggressive. And in men, hexadecaneal increases the control that the left angular gyrus is holding over your aggression and keeping you back. And in women, it let it roam free and became more aggressive. But I was still puzzled. So I was convinced this happened twice. The MRD data provided not only a pattern, but a mechanism, which is unusual.

2:00:14And yet I was telling you, if I know, but this makes no sense to me. And then her insight, which of course afterwards is like, duh, is no, there's a place where this makes perfect sense. And that is if you're a mammalian off -spring, because paternal aggression is often directed at you. There is infanticide all over and sadly, there's male aggression towards human children as well. And maternal aggression is often protective. So if you are an offspring, if you have a molecule that will make your mother more aggressive in your daddy, less aggressive, both of those are good for you. So you're winning.

2:00:53So we remember to recently published paper from a group in Japan that looked at the odors emanating from baby heads. We now come full circle to circus grandchildren. They used a method known as GCMS, gas chromatography, mass spectrometry to measure the volatiles from baby heads, because baby head odor is a cultural thing across cultures, even in Japan. And so we quickly went to that paper and to see if one of the molecules that report is hexadecanal and we were very disappointed that it wasn't one of the molecules that reported in the paper. And so we wrote to the authors who are since then our co -authors.

2:01:37And we said, look, we're studying this molecule, hexadecanal, and we don't see any results. And we were wondering maybe you had some results that you didn't publish or some supplementary intials or whatever. And this lab, which is a hardcore GC lab said, no, no, hexadecanal is a semi volatile, which we knew. And our previous paper was not directed to the semi volatile range, but we can now do use what's called GCX GC double GC that is directed at semi -volatiles. And we can do this again. We just studied 11 babies. And we can we can see if this is an issue. So we said, yeah, please do. The bottom line of all this is that hexadecanal is the most abundant semi -volatile in baby hits.

2:02:19It's tons of it coming out of baby hits. So babies, again, speaking about if humans do or don't keep a single babies are conducting chemical warfare, right? They're they're, you know, reducing aggression in their fathers or males around them and increasing aggression in their mothers or females around them. And both of those things are good for them. Incredible. This is somewhat different than what we're talking about. And yet similar in other ways, because it's built off of anecdotal evidence, but it's anecdotal evidence that you hear all the time. And yet when you look in the scientific literature, at least by my read, the data are not clear, maybe even contradictory.

2:03:05And that relates to the coordination of menstrual cycles among co -housed women or women who are friends. The many women listening to this, and maybe some men who are aware of this effect will say, oh yeah, absolutely. When I spend time with my friends or go away camping or even spend a day with them, our menstrual cycles become coordinated. However, my understanding is that the early literature, Barbara McClendot, correct, discovered this phenomenon published a paper in science as an undergraduate. 1971 Nature. Amazing. Nature, paper. Again, one of the three apex journals and as an undergraduate, fantastic.

2:03:41So discover this, describe this and probably women all over the world who became aware of this one way or another probably probably said, yes, absolutely. This gives validation to what we've observed over and over. And yet, as subsequent papers have been published, this result has been called into question. Is there any final word on whether or not menstrual cycles become coordinated among women who spend time together? And if so, is there any role of olfaction in this or chemo sensing through the nostrils or endormouth to support this idea? So yeah. So I'll start off, indeed, to echo the background is that this study was conducted by Martha McClendot when she was graduated Wesleyan College.

2:04:27And she noticed that she thought her menstrual cycle and her co -inhabitants in her dorm room were coordinated in time. And I should say that this comes on the basis of similar or related type effects in rodents. Now, rodents don't have a menstrual cycle like humans do, but there's an effect in ruins, referred to as the witton effect, which resembles this type of effect. And she published, indeed, that papers and undergraduate in nature in 1971. And to answer your question, she published a follow -up in 1998 also in nature with then her graduate student Chicago Stern. So this is Stern and McClendot 1998.

2:05:17And here's what they did. They collected sweat from donor women and deposited it on the upper lip of recipient women. So this would be a fun experiment for you at least weeks ago. You said you like body orders, but for many others, perhaps it would be daunting. Well, I like certain body orders from certain individuals. I don't think I uniformly like all body orders. Although I do seem to uniformly not like the smell of perfume, although I should just declare why because I put this out there and I learned the hard way in the comment section on YouTube. Some of those perfumes I find downright aversive.

2:05:54I think the great Marcus Meister who, the great norbile just once said, there's basically three responses to either young yuck or meh. So some of our true and young never heard that one. Like that one right in terms of the animal behavior, human behavior, where either a move forward or back or a stopboard pause. So some are truly a yuck. Some many are meh, zero to date or yum for me. Now body orders, the distribution is shifted. It could be any one of those three, yum yuck or meh. So just to be clear, but the yum category is definitely included. Thank you for allowing me to do that. So she did this study.

2:06:41So because in the original McLean Talk study, you might suspect other drivers of the effect. Let's see, you accept the effect, but still there might be other social drivers of the effect. There are not body orders. There might be some dominant woman who's dominant in some other way. And this might be driving the coordination. So here there was no direct link between these women other than body orders. So if the effect re -emerged, it would definitely be an olfactory effect. And what she found is that if she took sweat from the follicular or the ovulatory phase of the donors, one extended the cycle in recipients and one shortened the cycle in recipients.

2:07:20I don't remember which was which, but but basically definitely denoting a chemo signaling effect with opposing effects on duration based on the time it was collected from again published in nature in 1998. That said, there's a quotation. I think this is from from from from I'm not sure, but you know that if something is published in nature or science, that doesn't necessarily mean it's not true. So with that in mind, the findings were since called into question widely. One reason is just statistics of cyclic events are surprisingly complicated. So so it's tricky. It's once you have a cyclic event statistics become tricky.

2:08:21And and so show Martha took a lot of heat on the statistics of of claiming an effect. And I think there was at least one effort of replication that didn't really work out. If you asked me, I'm on the fence. So I'm and but I'm maybe in a minority in my field. I think a majority in the field is currently negative. I'm not. And I've said in lab that we should do a planned replication. We will. It's just again, it's a horrible study to run. It's tons of work and you and you have to run it for really long time. And so it's it's just completely non trivial. But we have graduates who now and lab interested in these exact things, a road, vice -growth, and she's doing similar stuff.

2:09:22And I hope we'll do that. I hope we'll try to replicate this. Very interesting result. And I think interesting because of its real world, meaning outside the laboratory, of course, our experiment analog, but also because fair amount of effects and all factory effects in humans seem unique among neurobiological slash endocrine phenomena because there seems to be so many stories that we all have of the smell of our grandmother's hands or the recognizing the scent of somebody. Or I knew from the moment that I smelled their breath or you know, or I just liked their smell kind of thing. These kind of things that inform the deep potential for a real biological phenomenon.

2:10:15As opposed to the kind of thing like, oh, you know, you just throw something out there. Oxytocin is bonding and all of a sudden, you know, the general public, not to no fault of their own, comes to think that every aspect of bonding is oxytocin and every defect in bonding is lack of oxytocin. But the general public provides a sort of a rich, it's fodder for exploring all these things. And in a lot of times, they turn out to be true, right? In the context of old action. Yeah, it's a very primal system, you know. So it's linked to the most you know, limbic primal mechanisms in our brain. And it drives primal behavior.

2:10:54It's an incredible system. I have a question about a particular study, but I'm just going to queue it up and you'll know immediately what I'm queuing up. And that is what is the relationship between odors and hormones and in particular, crying? As I pointed out previously, the sort of flavor of the month in human social, key muscling research is the smell of fear. And the media of the month is sweat, right? So the few maybe tens of labs in the world that study human social, chemo signaling, all collect sweat. And that's the media they look at. Is it always from the armpit or is there are there meaningful differences in terms of the sweat emitted from different locations on the body?

2:11:42I already know the answer to that as I ask it, but let's just stay above the waistline. Oh, no, no, yeah, more below the waistline. I mean, we're biologists after all. We just, yeah, so it's funny. We have, we're working on a paper on that right now on the smell of fear. So we have a nice paradigm for generating fear. We throw people out of airplanes. It's a very effective way to generate fear to come to your lab. So like the greatest lab in the world, we didn't invent that by the way. The first to do that was and I hope I'm pronouncing her name correctly. I think it's Mujika Perudi. But that's our paradigm for generating fear.

2:12:20And we started that on our own, but we've since entered into collaboration with the Israeli Paratroopers Brigade. And we now collect body order from every first time jumper. So we went that path because we like everybody else in this field. You know, the holy grail there is finding the molecules, right? I mean, if you'll have the fear molecules, that's a banana, right? Because I mean, you know, you could think of many reasons why it would be a banana, but for me, you know, if you find the molecules, you can then try and find the receptors. And when you find the cognitive receptors, you can then develop blockers.

2:12:56And you can imagine, you know, what's the term I'm looking for? I'm switching into Hebrew. It's about midnight now, right? I'm sorry. Oh, yeah, you're doing incredibly well considering that inversion. We would never know. No travel in today from Israel. So he's a circadian inverted, as we say, anxiety. So you can imagine developing like a nasal spray against anxiety, right? Where you would quell those receptors and kill the fear response, right? Which rather than going the caran path, which is through neurotransmitters that then have effect all over the place, you would be getting fear at its source, right?

2:13:41So that would be why I would want that. And we figured out that doing that, you know, collecting fear from like three, four or five people in an experiment, you'll never be able to do analytical chemistry on that. So we now have, we have a setting we call fear bank, which now has more than 1000 samples in it. So we're trying to do analytics on that. But in doing that, we've joined the crowd, everybody's doing fear and everybody's doing sweat. And in one of our discussions in lab, we're saying, well, there's got to be, you know, or their potentially definitely could be additional bodily media that are playing to social chemo signaling.

2:14:25Now many of these, you know, you can't really study, right? I mean, so, you know, just to throw, right, most terrestrial mammals communicate social information through urine. But, you know, starting doing experiments with humans with smelling urine, it would be difficult, you know, both in IRB and in agreement. And, you know, and then we, we, you know, this is a rare case where we actually hypothesized what we said to do. And you know, and then only claim in retrospect that it was hypothesis is, is tears. We started thinking about tears and looking into tears because tears are a bodily liquid, emotional tears, that we emit in emotional situations where, where these are situations where nonverbal communication is critical and key.

2:15:15And, and tears are a liquid that, that is puzzling beyond ocular maintenance, right? And so, so, you know, the most influential text I think till this day in emotion research is Darwin's book, the showing of the emotions in man and animals, I think is the following of the book. And an entire chapter, chapter six, is devoted to tears, an entire chapter of this book. Why? With no conclusion. Why? Because the book revolves around describing the functional antecedents of emotional expressions. So, for example, showing of the teeth as a sign of aggression, right? So, so animals first bit with their teeth and Darwin argued that through evolution, just showing the teeth alone became an aggressive sign because it started from biting.

2:16:15Or what I find is a beautiful example and this is work partly done by Adam Anderson now at Cornell, is, is the emotional expression of disgust. So, disgust, which comes from one dysguzia, distaste, right? Is spinning something out of your mouth. Now, what what Adam showed is, is that the musculature patterns of activation and the temporal sequence of activation, when you experience moral disgust are the same as when you spit a bitters taste out of your mouth, right? So, again, so there's a functional antecedent, spinning something out. And through evolution, the argument was that it became an expression of emotion and you expressed disgust just as if you're spinning something out of your mouth, even though they're, you know, in the case of moral disgust, there's nothing you're spinning out of your mouth.

2:17:06So, so Darwin systematically went through the expressions of emotions and for each one went to their functional antecedent and explained everything very nicely. And then he got stuck with tears, right? Because tears aren't obviously some emotional expression and he could not find a functional antecedent. So, he ended up saying, this is an epic phenomenon, basically. Right, I don't know what all scientists do when they don't have a good explanation. And I'm blaming on nature. Right, right. So, so, but he bothered to write this entire chapter on on the ocular sort of maintenance function of tears and so on and so forth, but nothing emotional.

2:17:43So, he thought, well, maybe the function is a chemical signal. And, and you know, so with that in mind, we harvested emotional tears, which was also an amusing event on its own, right? Because we, we posted messages on all sorts of boards that that we're seeking experiment participants who cry with ease. Now, this generated an unfortunate gender bias in our study, right? Because we received about 100 women volunteers and about one man. And, you know, I think this is not a problem only in in Macho, Israel, right? Probably anywhere in the west. This would be, I mean, definitely in America would be the same.

2:18:30I guess is that they're probably men out there who cry easily emotional tears. Oh, I'm sure. But they're just going to show up. Yeah, that's what I'm saying. That's a cultural thing. It's not, you know, you're not going to come to a lab and say, you know, I cry all the time. It's just not going to happen. And then we, what we did is for each one of these participants, you know, we would ask them, you know, is there a particular film event that, you know, that, you know, a scene that makes you cry. And interestingly in these effective priors, there's, oh, yes, you know, the scene and so and so I always cry profusely from that.

2:19:05You know, they have the main example of one of the more commonly seen. Yeah, with these, um, the movie The Champ. The champ dies. He's a boxer. And he dies. And literally in the hands of his about eight year old son. And his son is standing next to his bed. And, you know, saying champ, champ. And, and he dies. Right. It's a winner. Okay. And waterfall. Yeah. Got it. So, you know, we're probably the neurobiology lab with most sad movie films on those shelves in the world. Right. We have a whole huge collection. There is anything as tears of joy. By the way, it's so new. No. Well, we're going ahead of ourselves.

2:19:53But I'd say we tried to collect them and failed. Um, even people who think they shed tears of joy and laughter, their eyes water a bit, but it's not the same thing. In, in, in the effective priors, we end up screening. So, you know, we collect a full ML of tears, a full ML of tears in about 15 minutes. So, so that's pouring, right. And that doesn't happen from laughter that we've never seen that. We've never seen that happen from laughter. We tried. Um, so, so, um, so we have, we have all these sad films. And by the way, one of the amusing things is when we ultimately published this paper in, in science, we were forced in retrospect to go out and actually buy the films.

2:20:41Right. I mean, you know, originally we like downloading them. We're there, but you can't because you're, you'd be violating, uh, you know, copyright laws. Right. So we had to buy, like purchase all these films that the parts. And so we, so we actually have these in live, like DVDs, you know, that we actually purchased. Um, but so, so, um, coverage of potential legal fallout. No, no, no, we did. No, I believe it was that. So, uh, and, yeah, and, and, and well, we can touch on that later, but, but up. So, um, we, so most of these, uh, volunteers who, who come saying they can cry with ease actually don't meet the bill.

2:21:27Um, and so out of the about 100, at least more women that we screened, we ended up with about six who, who could really come to lab week after week and port years. There's a name for this in psychiatry. They call it, um, a narrative distancing. Some people when they watch a film where someone's getting hit, they, they, they, they flinch quite a lot. They, it's almost as if they're experiencing it. But it works in the opposite direction too. I know someone like this, um, where if they watch a film that someone's experiencing something even mildly positive, they're mood elevate. So they, they can quickly bridge.

2:22:04Yeah. Um, and it's not always adaptive as you can imagine. So there's lack of narrative distancing. Right. Yeah. What, one, you know, issue you can bring up with this entire line of studies in a lab is, is I don't know if there's something very unique about the donors, right? I mean, we're assuming these are tears. And this is pretty common. I think that the numbers I saw out there about five to eight percent. That's exactly what we got about right. So, so we collected, um, um, tears and, and we exposed participants, um, to these tears. And, and we found a few things. At first of all, the tears are completely odorless.

2:22:45You cannot detect them at all, completely odorless. Um, and yet when you sniff them, you have a pronounced, uh, reduction in testosterone, uh, within about 20 minutes, half an hour. This is men and women smelling women's tears. Just men smelling women's tears, but not perceiving any odor. Nothing. Just sniffing them. And you have, uh, about, uh, 14 % drop in free testosterone free. Okay. So this is testosterone that's already been liberated from the testes. Free testosterone. We've done a few hormonidates, uh, either bound or unbound, uh, is unbound. Excuse me, from sex hormone, running, glogular, et cetera.

2:23:30And it's the active form. So it's, uh, it's, subject to very short time scale changes. Yeah. And, and this is, you know, people who, who studied testosterone, which is not me, but they tell me this is a really strong effect. Like, it's, it's hard to even pharmacologically get an effect like that, that fast, and, yeah, no infarmicology. Yeah. Years ago, I spent time studying endocrine effects of this sort. Um, and that's a, a tremendous, precise effect. So, and so here I'll point out in passing, uh, that, one of the concerns we had because of the, uh, effort to run this study is that nobody would ever try to replicate it.

2:24:11And to our joy about two years later, an independent group from, uh, South Korea, uh, OIT AL, who I don't know at all, uh, replicated the testosterone effect to a T. I mean, like, same numbers. So, so, um, it lowers testosterone. And, and, and we then also looked, using MR at the, at the, um, effect on brain activity and saw pronounced, uh, if, effect on activity, adampening, a lowering of activity, uh, under, under, uh, an arousing state, a lowering of activity, um, both in the hypothalamus, um, and in the fuser form gyros for whatever reason, I don't know. They shrank in the scenario amongst other things, yes.

2:25:01Um, and we don't know why, um, but pronounced. Um, and currently, um, Shenier -Groen in our lab is replicating this again. And this time, uh, with a stronger behavioral component, um, and I can share with you, uh, unpublished, uh, data now under review, um, that's, as you'd expect, given the effect on testosterone, perhaps, uh, sniffing tears, lowers aggression in men, uh, using again, the tap, the same experiment used by Yvine in the, uh, hexadecannot experiment. I'm going to, the, the tap, I'm going to think of that as the, the, the, satis, the, the titration, the satis titration, the satis titration, the, yeah, the, the, the, the aggression paradigm.

2:25:44So not unlike the milkroom experiments of the, of the 1950s, which post, um, this was looking at sort of, uh, post holocaust behavior. You know, people, basically, in American laboratories, thinking they were torturing other people, yeah, simply because they were told to, and a lot of people did that, even though most people would report that they would never torture something. Yeah, I know. Humans are not a wonderful species. Or, as we could say, I think it was the, the, the great Carl Jung that said, um, we have all things inside of us. But, um, uh, the, the goal is not to experience them all, certainly.

2:26:19Um, it's an incredible study, and it points again to the, the, the power of, of, um, these chemo sensory systems and pathways, and, uh, obviously, there's so much here. Um, I don't know if you want me to tell about this, or not, and I guess you can edit it out. Please don't, but, uh, please, this is just, you know, sharing stories about the politics of science and, and, so, whereas the effect on testosterone was, was replicated by, by an independent group, um, in the original study in, in science, where we had, we had, it had three components. One was the effect on testosterone, which was robust, the second, which was brain activity, which was robust.

2:27:02And there was a significant, but weaker effect on behavior. And I don't think we studied the right behavior and retrospect. What we looked at then was, uh, ratings of a rousal associated with pictures. And there, there was an effect, it was significant, but it was, it was not what carried the story. Um, now there's a lab in Holland, um, of a guy by the name of, Vinc, I'm probably mispronouncing this, but I think it's Vingruhots for the non -dutch. Yeah, Dutch names are always a little bit of a challenge, but, and, uh, I shouldn't say that it being in Australia, I shouldn't go too much on that line, but, but, uh, that lab really didn't like our original tier story.

2:27:54And the reason they didn't like it is because they've, they've, they've built a career, uh, on this notion, um, including a book with this title that emotional tears are uniquely human. Now, here I should, well, I should share. So one of the things we really liked about the, the, the, uh, tier result is that partially before we did our work, but more afterwards, and, and we liked that because usually things, so usually in our chemo signaling work, like what I told you before about the Bruce effect, we look at what happens in ruins and we see if the same thing is happening in humans. This was a rare case where after we did this work, um, more or less identical effects were discovered in ruins.

2:28:40So, uh, a paper published in Nature 2 years later found that mouse tears, uh, mouse pup tears, lower aggression in, in, uh, male adult mice towards them in a, in a smell dependent way. Yeah, yeah. So, and, and, and they also actually found the actual component in tears that, so the tier pharomone that lower is aggression. Right? So, so, you know, this has us thinking of a threat. It's tears is, is, is, you can think of tears as like a chemical blanket in a way that, that you're covering yourself up again with, you know, to protect against aggression, right? And, and so our finding, you know, which to me, I mean, this is consistent with how I think about behavior and general, I, you know, I don't think, you know, beyond language, there are very few things, definitely sensory things that are uniquely human, you know, I, I'd be hard pressed.

2:29:32But, so, so, you know, our finding went against, you know, against their, their story, right? Because, you know, here we're saying, you know, tears are this chemo -singling mechanism like all animals. And by the way, I, you know, just after this entire debate about six months ago, there was a paper in current biology that dogs emit emotional tears. And, and it was the dogs emit emotional tears when they reunite with their owners. And you were talking before about, about, um, oxytocin. So, I think what they showed there is that not only that, but that the, the view of seeing the tears and the dog influences oxytocin in the humans.

2:30:14I absolutely hope I'm getting this right. No, I absolutely believe this. I mean, from the, from the time I brought Costello home at eight weeks old, because that was your dog. He was my dog in four years. Yeah. He had a long time. Actually, the only time I can recall crying, I listen, I've certainly cried before many times in my life, many, many times. The only time I ever recall crying to the point where I wasn't sure that I could keep producing two years, but somehow it is when I had to put him down, right? Is this like, you know, and if I talk about too long now, I'll start trying to, you know, it's one of those things.

2:30:48Yeah. I think it's a healthy emotional state. Yeah. Yeah. For sure. But I recall when he was a puppy, thinking this oxytocin thing must be real because I can recall being in faculty meetings, which, you know, very fairly state or not always that interesting, but they could be pretty interesting. And someone presenting data at my mind, thinking, I hope Costello is okay. What's he doing down in my office? This is when he was very little. And also not needing to eat, not being able to focus on anything else except my attachment to him for about the first two or three weeks that I had him. Then it was easy.

2:31:21Then I could focus off on other things. And I think I think that dogs, perhaps through oxytocin, hijacked the circuitry that's intended for child rear. Yeah. I really do. Otherwise, why would people be so ridiculously attached to their dogs? I mean, hence all the posts of everyone thinks their dog is the cutest dog. The same way everyone thinks their children are the cutest children. Yeah. Costello, by the way, was a very advanced bulldog. So, so, so, so, so again, so there, so even, you know, to put another nail in that story of, of tears are uniquely human. So, they're not dogs shed emotional tears.

2:31:57And, and so that could really didn't like this. And they went ahead and tried to replicate. And through your listeners, I'm showing double quotations on the replicate. Only the behavioral part, the ratings of arousal in women of women and failed to replicate that, I say. Now, this was, you know, just sharing on how science works and it doesn't work in my in my notion in this case. So, at the time, after they got this accepted in some journal, not a field journal, in the journal of memory of something, they contacted me for a response. And I wrote to the author, and I said, look, you know, this is very odd to me.

2:32:53Why don't you come, you know, why don't we replicate this again together and see if it doesn't work, if it doesn't work, I'll publish it with you that it doesn't work, but, you know, and so I said, why don't you send over a graduate student or the lead author and we'll do it here and we'll show them how it's done because they they did it very wrongly in the paper and so they replied that no, they don't have money to send over a graduate student to do it. So, I replied saying, okay, I'll fund the graduate student coming over and I'll fund the entire study and their stain and so on and so forth.

2:33:25Then let's do this together and they replied, no, they're not willing to do that, which I don't think is the way things should work. And they published this sort of failed behavioral effect in that paper. So I'm just sharing this, you know, that it's not only there was that successful replication with the effect on testosterone, but there was supposedly this failed replication on the effect in behavior. And then I published a rebuttal on that, which I don't know if I should have done, but I did. Well, I think it's interesting. I mean, I think provided studies are done correctly. I mean, the positive result almost always trumps the negative result.

2:34:07And yet I think replication is key. The problem as you point out is that replication is rarely pure replication of the study. This one is not even wrongly, but I published the detail. So actually they hid something in their data that did partially rip. So I asked for their data and I reanalyzed it and that's what I published in the rebuttal. But you know, this is just sharing on how science works. I took advice. So it's not that that I'm friends with him, but at that time I was communicating a bit because we're on some board with Daniel Conman, who's Nobel laureate of Fast and Slow. And so I asked him, how should I deal with this?

2:34:45You know, give me some advice here. I was really, you know, it was an emotionally not fun to be in that position. And he said, don't never publish a rebuttal. Don't do anything. I was, you know, how can I, you know, I have to do something. He said, no, don't because once you do that, then, you know, people don't go into the details. They won't read the details of your rebuttal. They'll be like, well, there's a group that says this and there's a group that says that. So it's unclear. Well, and, you know, I mean, I appreciate that you're bringing it up today. And I do appreciate that you publish the rebuttal and that you offered in a very magnanimous way to do a collaboration.

2:35:21That's what he then said. That's it. So comments advice after that was that, well, if you insist, then just publish, right, a response that you offered them to come and do it together. They refused. And there's nothing you can do about that. It's a lot like fight sports, right? People talk a lot of trash. Although in science, you know, I will say this, you know, as well as we're on the sociology of science, science is very different than podcasting or social media or other fields of being science. People generally are very kind to your face. And then they, you get it in the, you get it in the neck on grant reviews or anonymous reviews.

2:36:00I was on a grants review panel this morning. I'm a nice reviewer, meaning I judge things objectively. But I try to always think from the perspective of the graduate student or author of the proposal. Listen, I think that science is a game of people who most of them are seeking facts. However, the ego is strongly woven into it like anything else. So I think it was very magnanimous of you to offer the collaboration. So I'm going to tell this lab whose name I can't pronounce. Please accept the collaboration. Then we can invite everyone on here for a round table. I appreciate that you shared that story.

2:36:36And I know a number of other people will for a number of reasons. I have a couple of more questions. And I realize and thank you by the way for your, for your willingness and stamina because it is probably 1 a .m. Israel time now. And you just arrived. But you're doing it terrifically well. So I, if you'll indulge us just a touch further, there are two topics that I want to touch on. And if you want to cover those in shorter thrift, that's fine. Although don't feel any obligation to. The first one is I think most people are familiar with the scent of food or foods as a signal of the nutrient contents of those foods.

2:37:15You know, an orange that smells great or that smell of something baking, you know, it didn't, it suggests something about the contents and quality of that food. After all, you and I both separately lived in the same apartment in Berkeley above the cheese board, which the smell of is wafting up through the cheese board is something I will never forget and the breads never forget it. Amazing bread. I mean, I don't know if you conveyed that clearly enough to listeners or watchers. The probability is really just discovered that we lived in the same, we never met. I mean, a fit like this before. And we lived in the same apartment.

2:37:51Are we click friends? What? In a lingering way, I guess. Absolutely. Through the through the, through the floorboards. It had a great floor of that place. I had a great wooden floor. It was an amazing place. I lived there with my girlfriend for a year and a half and then it was an amazing place. We won't give it out at the address for out of respect for the people that live there now. But do check out the cheese board if you ever in Berkeley. They're ours are weird, but so you have to look online, but they're it's a unique place with great bread and cheese and some good flavors of pizza. In any case, I'm wondering whether or not smell can signal things about the nutrient contents of foods in a way that's divorced from the smell that we are perceiving.

2:38:38So for instance, I could imagine based on what you said to us about smell today, that, you know, I, I don't know, I smell a piece of meat cooking and it smells great to me. And I think of it as how that's so savory and my mouth is watering and I love the smell of this. And I'm thinking, okay, this is protein and fat and I love the taste of steak and a little bit of char, but that nature has co -opted that to get in sure or I should say increase the likelihood that I will ingest some other thing that's in stake for that has no odor, but whose nutrient content is very important to me. For instance, amino acids, right?

2:39:21I mean, amino acids are essential to life. And yet we don't go around sniffing for amino acids. We go around sniffing for savouriness, umami type tastes and things of that sort. So I could imagine a million different examples of this in the same way I could imagine that the scent of somebody that we fall in love with or become romantically attached to or, you know, sexually attracted to is signaling all sorts of things about sure the potential for offspring of a particular immune status. That's a long term game, but also something about pleasure and safety of a potential interaction. So what I'm asking here is about whether or not there are subconscious signals that the Ulfactory system has learned to seek but learned to seek through more overt signals, sort of the tip of the iceberg from what I'm going to do.

2:40:14So, you know, I don't have a good answer for you, although I think it's a really good question or a good idea, in fact. So whether there's, you know, order cues on nutrient value is a really good idea. Moreover, it's probably good to the extent that somebody probably did it and I should know and don't. We haven't done anything on that line. So I don't know, I don't know if if the nutrient value of food is systematically encoded in order. If that's not been done and I will check after our meeting today, then it should be. That's a really good idea. I mean, one of the reasons I asked this is because, you know, the obesity crisis in the US is a huge issue and elsewhere and highly processed foods, you know, have a lot of things that are problematic, but one of the things that they don't have often is a direct relationship between the scent, the taste and the nutrient content.

2:41:24And I don't mean macronutrient sugar fat, I excuse me, carbohydrates, fats and proteins, but the vitamins and micronutrients things that support the microbiome, whereas foods that are not highly processed, for instance meat or a piece of fruit, contain many micronutrients that are vital to aspects of our biology. We don't go around sniffing for probiotics. I'll tell you one sort of backtoid that may support your hypothesis here. And that is that there appears to be potential, all factory perceptual similarity in metabolic products. So something that's metabolized from something else has perceptual similarity across those two things.

2:42:12So metabolic cascades plane to the coding of olfactory space. And that is consistent with the direction you're implying. But again, I don't know of a direct test of nutritional value in smell. Again, the fact that I don't know doesn't mean, of course, that it doesn't exist. And in this case, I would suspect that it should exist in scientific press. And if not there, then with the companies that have vested interest in this, which are many. Briefly, just an amusing anecdote to share with you is that we've received two independent companies who have turned to our lab recently asking for help to bring odor to engineered meat.

2:43:11That's a growing thing. And all these meats that are going to be very polarized along the lines of engineered meat. You're not promoting it. Oh, no, no, no, I am agnostic. But we've had two companies turn to us and say, look, we have this great product, but it just doesn't smell like meat. So help us make it smell like meat. Interesting. The reason it's so polarizing is that anything related to nutrition on social media is a total barbed wire topic. We've had experts on nutrition come on here. We'll have more. But I'm just saying, don't you say no, don't worry. No, it's not promoting, as he hasn't even said, whether or not he's going to help them out.

2:43:56We're not actually not because yeah, it didn't happen. No, the whether or not those engineered meats are yum, yuck, or met is a personal issue to people in terms of taste. Whether or not they are better for neutral or worse for you and the planet than given the ingredients that are required. That's a whole world will avoid now. But you know, I'll take that opportunity to highlight something related maybe because on what were you saying on the scale, you know, there's this, you know, I'll take the opportunity to dispel another misconception about all faction. Right. There's this common notion that our sense of smell is incredibly subjective.

2:44:44Right. And that what you might like in a smell, I will not like in a smell and that we all have our own, you know, totally subjective world of all faction. I think I know this study you're going to tell there are many the cross cultural similar. There are many that that is utterly untrue. Many, not only from my lab, there are many from many labs. Please clarify for those that follow this literature. So yeah, so so humans are incredibly similar to one another in their all factory perception. And this is in contrast to what most people think. So why why is there this misconception? The misconception is there are two reasons.

2:45:24First of all, or for several reasons, but two are stand out. First of all, we're attracted by outliers because, you know, I'll tell somebody look, you know, for example, a factory pleasantness is highly correlated amongst humans. And let's first put this in numbers, you'll take a bunch of humans and a bunch of odorants and have them rate pleasantness. The correlation across the humans will be about point eight. That's incredibly hot, incredibly high. What do you think is pleasant, I think is. Yeah. Yeah. Now why is that go against what culturally people think for two reasons? First of all, we're we're attracted or biased by outliers, but that's particularly that shows, in fact, the result.

2:46:10What do I mean? So you'll tell somebody, look, people are very similar in their pleasantness estimates. And the cell, you know, that can't be I love cilantro. And you know, I go from hates the smell of cilantro, right? Or and there are a few classic examples there, Guiava, right? You know, is another polarizing order. So there are a few polarizing orders, right? And that's true. So that's true that, you know, half of the population loves the smell of cilantro and half hates it, half loves Guiava, half hates it. That's microwave popcorn. However, I assure you that, you know, you can come to our lab, we have about a thousand odorants in our lab.

2:46:46Okay, we won't smell the thousand, right? But I assure you, you know, take a hundred odorants, okay, from our mixtures and labs, right? And we'll smell them, right? And out of the hundred odors, 90 will totally agree on, right? And including you know, I mean, you know, nobody else say they like the smell of feces or fecal smells. And everybody will say they like the smell of rose and flowery smells. There will be rare rare exceptions. Again, the correlation is about 0 .8 across individuals. So on 90 of 100 will be highly agreement. Then five odorants will be in sort of intermediate agreement. And yes, there'll be the five odorants that were in total disagreement on.

2:47:30But I ask you, you know, if we agree on 95 and disagree on five, are we the same? Or are we different? We're the same. They're just outliers to this, to this rule. And, and, and so one reason is this issue of outliers attract how we think about things, but no, we're actually much more similar than than what we think. And the second thing that, that drives this cultural effect is the law is our poor application of language tool faction. Right? So, so in other sensory systems, we grow up with, we're, we're, we're, we develop with anchors, right? So since you're a little kid, you know, your mother shows you a cow and says, what does a cow do?

2:48:08Moo, right? And we all know Moo Moo. And what color is this? It's, well, this is kind of an odd black, but it's black, right? Or what color is that? It's red, right? So you have these anchors, but as you all know, you know, the red that I'm seeing is not necessarily the red that you're seeing, we just both know to call that red. And since you say red, and I say red, I think why we're seeing the same thing, but no, we're not seeing the same thing, right? And in, in order, we don't have those anchors, right? We, we don't from childhood, you know, our mom doesn't tell us, so what's this smell and what's that smell?

2:48:36Right? And so we don't have these language anchors that make us think that we're perceiving the same thing. Now, how can you quantify that? The most important term in measuring sensory systems is similarity, right? That's the measure, right? So what can you, let's say we take 10 odorants and I have you rate all the pairwise similarities, right? So you end up with 45 numbers, right? So, you know, how similar is 1 to 2, 1 to 3, 1 to 4, and then 2, and all the possible pairwise similarities, let's say you rate similarity from 1, which is totally dissimilar to 100 exactly the same, right? So now I have a similarity matrix that describes Andrew's perception of smell, right?

2:49:19I have, you know, based on these 10 odorants that I selected. Now I can run my similarity matrix, and then I can see if the similarity matrix are correlated, right? And then we've gotten rid of the issue of names and orders, right? It doesn't matter if I'll call this lemon in this orange, and you call this sweet potato in this marshmallow, right? It doesn't matter. If I think that these two are highly similar, and you agree, and I think that these two are very different, and you agree, right? We perceive the world in the same way. If our similarity matrices are aligned, right? And what's nice about that is that then you can do that for vision audition and all faction in a common group, and you can see where we're more alike each other or not.

2:50:01And we've done that for color vision, all faction in tonal audition, okay? And we are most dissimilar in color vision, okay? We're in color vision, the variance is about 100%. Amazing. It's quite different. And there's tons of literature on this, tons of it, tons of it, right? And in all faction in audition, they're about the same. So we're not different, we're very similar. We're just very poor at appreciating this. And mind you, not that there's not variability, there is variability. And of course, the system is malleable as all sensory systems are. So you can learn to like an order, and that will change you, and learn to this like an order, right?

2:50:42But just the way you can learn to like a sound or just like a sound. So you know, this doesn't take away from the hard -wired link of a structure to its perception that you can, that they're malleable. And we're not very variable. We're actually kind of similar. That's a perfect segue to the question I have next, which is if in general people perceive certain odors similarly, you could imagine that odors could be manufactured, co -opted, etc. in order to elicit richer sensory experiences and drive choice making. That's obvious at the level of the smell of a hot dog stand or freshly baked bread, etc.

2:51:28But what I'm talking about here, and I'd like to ask you about is doing this at scale and scientists geeks like to say in silico in through computers. So for a long time now, there's been this idea that there will soon be Google smell, not to call out Google is the only search engine, but duck, duck, go smell for those of you that don't hear smell. Chat GPD, chat GPD, and on and on. In other words, you know, vision visual key information is sent through computer interfaces as is auditory information, not so much haptic somatosensory, although it can, you know, we are lab uses VR. It can be done, but it hasn't really taken hold.

2:52:09However, smell being such a rich source of behavioral and hormonal and other sorts of deep, deep information that can drive people into yum yak or meh type decision making. It seems like an amazing candidate. So what is your experience with generating smells in silico in computers? And here folks, if for those of you that aren't catching on to this, and I don't expect that everyone would because what we're really alluding to here is the idea that you'll look at, you'll put into a search engine, blueberry pancakes recipe, and that not only will you get photos of those blueberry pancakes and a recipe, but you will get the hopefully validated odor of those pancakes and that recipe coming at you in real time through the computer.

2:53:03So I'll start off answering from the name you threw out there, Google. So about probably about five years ago, Google had an iphone full spoof. All right. And they put out this video of Google smell. Okay. And it had all these like classic like sales images of holding up your phone to a rose and generating rose and all these things. So Google is now trying to do that. And they just published, I mean, I know they've been trying to do it for a while. They visited our lab, but they just sort of went public with this that really just like about a month ago or something, that they have this offshoot startup.

2:53:58I think it's called Osmo or something like that that started off with a ridiculous sum of money for a startup. Like, yeah, I don't know. Tons of money. There's a lot of money in that world. Yeah. In Google. Yeah. To, you know, to digitize smell. And, and and there are other companies that are trying to do this as well. And we've been talking now for quite a while about our labs, chemosigling work, but actually half of our lab is devoted to this question of ultimately digitizing smell. And so this is a very, very active field of research. And, and I'll say one thing that that dovetails with what you were talking about before in many ways COVID is going to be one of the best things that ever happened to a faction research.

2:54:56Because suddenly all the world is all the world. Lots of people are are very cognizant of the importance of smell. And the smell is like way up there and people's awareness because of COVID. And this is driving a renaissance of of all faction research and in awareness to all faction. There's something that's worth paying attention to. And, and our lab has been involved in this way in this effort for a long time where where the initial part of this effort is in fact to develop a set of rules that link order structure to order perception. That is, the going saying was that that until recently, at least there was no scientist or performer for that matter who could look at the structure of a novel, molecular mixture, and predict for you how it will smell or smell something and tell you what a molecular structure could or should be.

2:55:54So in contrast, let's say, the trivial like color vision, let's say. So if you know what the wavelength of the light is, you more or less know what perceived color is going to be. Of course, there are exceptions to that and all sorts of issues. But as a rule, you would know or the other way around, you can generate a wavelength and you would know what color light is going to be perceived. So that's an example of where the rules linking structure, in this case, measured by wavelength and perception, in this case, experienced this color, the rules are well known. And all faction we didn't have that until recently.

2:56:30But over the past two years, a bunch of labs have really pushed this forward. There's a bunch of out of Leslie Vashhall's lab at Rockefeller and Andreas Keller working with Leslie, who've done a lot of work on this front. Also worked from Joel Mainland's lab at Monel and Fair Discovery Joel was a graduate student in our lab. And recently in our lab, we've had, and I hope this doesn't come across as overly arrogant, but we've had a sort of mini breakthrough on this front. To call something a mini breakthrough as far from American. And this is a paper led by Armravia from our lab. And Kobe Snitz also, a major contributor there, a paper published in Nature about a year and a half ago in the height of a COVID pandemic.

2:57:25So nobody really, or I won't see nobody, but it wasn't noticed in the way otherwise would have been. It was published in nature really on like a week where the whole world was like going berserk over COVID. And in this paper, we develop an algorithmic framework where we can predict the perceptual similarity of any two molecular mixtures with very, very high accuracy. So if you give me two molecular mixtures, I can predict how similar you will smell them to be. Now, not only could we predict that, but we could design it so we can generate mixtures with no similarities. And the result was highlighted and you'll appreciate this coming from vision is that using our algorithmic solution, we generated all factory metamarras.

2:58:22So we measured mixtures completely non -overlapping in their molecular structure, but they smell exactly the same. Okay, now if you would come to a classic perfumer or most classic perfumers and tell them that you can generate two mixtures with zero molecules in common, but smell exactly the same, they would tell you no. And yet we did and anybody can recreate them. This is simple actually. And in the paper, we do a few things, we generate a metamarr for Chanel number five. So you don't like perfumes, but we generate a Chanel number five with no component from Chanel number five in it. Okay, and we actually have a publicly available website.

2:59:09I'll give it to you for your links. If you want that anybody can do this, we built an engine that you can generate these metamarras. Now, once we did that, in a way, we've generated the infrastructure for digitizing smell because what again, what we, what our algorithm predicts our framework predicts is similarity, but in a way that's enough for you. Why is that enough? We have a map of 4 ,000 molecules for each one we know they're perceived smell. Now you can make up any mixture you want from me. I can project it into that map and measure its pairwise distance from all the points in the map. If it falls on lemon, then what you generated smells like lemon.

2:59:58And if it falls on tomato, then what you generated smells like tomato. So we now solve that problem. We can predict the order of any molecular mixture. We can say how it's going to smell. What we can do is then find a set of components, which we call odor primaries, that can be used to mix any odor that you can perceive. And that's what we're working on now. And about a month ago, so this is in collaboration with a lab of Jonathan Williams and Max Plank Munich. Jonathan Williams is an atmospheric chemist, but he's really good at using GCMS, these tools that measure molecules. So Jonathan Williams measured odorants in Germany, transmitted the information to us over IP.

3:00:50We fed that into our algorithmic framework and recreated it from a device that mixes primaries. And we tried to do four different odorants in our proof of concept test. One of them was rows, and we failed at recreating rows. We in fact recreated something that had a percept, but most people perceived it as bubble gum. The second one we tried to do was a niece, and we failed at recreating a niece. And most people said it was cherry, which is not very far, but it failed. The third was gasoline. And we were slightly but significantly better than chance at recreating gasoline. And the fourth was violence, and 15 of 16 people and violence.

3:01:42So the first odor ever transmitted over IP is violence, and we did that last month. Of course, this is not anything near a practical solution. The device that Jonathan was using to measure is a $1 .5 million dollar device bigger than this table. That's right. I remember when VCRs have the audience won't even know what that is. VCRs were like this big. So we're all good. I'm all good with the prediction that they will come down in size and cost. I was just saying, don't hold your breath for this to be on your table tomorrow. And again, even all we have in hand is this very initial proof of concept.

3:02:27It's not even close to being a paper we are submitting because there's still lots of work to be done. But we're on the path. We're on the path. Google will probably beat us to it. They got a lot of money. You seem pretty dogged in there. Yeah, but they have so much more resources that at this stage, and they've already published two papers from that effort that are good. They definitely have a lot of dollars and a lot of people, a lot of good neuroscience and other biology engineering graduate students and post -docs go there. The real question is, are they getting the best people? Because as you and I both know in science, oftentimes it's small groups of the very best and most creative people that can outrun and outgun large groups.

3:03:20And here I don't know anything against Google. Yeah, I know. I use it all the time. I'm not a betting man, but I would put my money on Google on this race. But I'll try and give them a run for their money. There you go. That was what seems like most of you just want to see the problem solved regardless of who gets their first, what I'll say is you better get going, Google, because no one's being he's humble and he's dogged. Better get cracking. There we just cost the weekends and broke up the relationships of a bunch of scientists. I remember when I was a grad student at Berkeley, I remember hearing there was a guy in our common friend Irving Zucker's lab that worked 100 hours a week.

3:03:57So I was like, oh, I'll work 102 hours a week, which was not a good choice. In any case, it's abundantly clear that you're making progress here. And I go to some of the earlier discussions we had. And I think we're not just talking about transferring recipes and smells of food, gasoline from people watching the F1 race or something, but thinking dating apps, thinking nowadays everyone knows that when you travel and you want to see your family, your grandkids or kids, you better to get on FaceTime and see them or zoom than to just hear their voice. We're all starting about being able to smell them.

3:04:34I'll tell you more than that. I'll tell you more than that. I mean, we're talking now of trying to achieve the olfactory equivalent of circa 1956 black and white TV, okay? Basically, right? I mean, you know, I'm not dreaming, let's say, of being able to transmit to you the difference between a cabernet or a marlowe, right? But if I can generate something that's vaguely wine, that will be an amazing success from my perspective, right? But jump ahead in your imagination to 4K order transmission, then medical diagnostics is what you want to be talking about. Because this is over extension, but you can almost say that every disease will have an odor.

3:05:21I mean, every disease is a specific metabolic process. Metabolic process have metabolites, metabolites have a smell. Olfaction, once it's digitized and high resolution, which again, in our hands, it's not going to be, I mean, we're talking, you know, in my retirement, maybe I'll read about this one day if I'll still have vision. I mean, this is not close. But when olfaction digitization is brought to the equivalent of 4K vision and audition that you have now, then it will be in medical diagnosis. You'll have, excuse me for the imagery, but you will have an electronic nose in your bathroom. Each one of us will have in the toilet.

3:06:06And it will be doing diagnostics all the time. And that's where it's going to go. But again, not anywhere in the very close future. Well, it's certainly an exciting proposition. And I'm delighted that you and other groups who are so strong are working on it. I have really am. No, Mike, I want to say thank you for your time today. First of all, this was a tremendously interesting conversation. I mean, we touched on so many things, hormones, smells, the architecture, the olfactory system. I know that people listening to this are realizing, but I'm going to say it anyway, what an incredible gift you've given us as a expert in this field, giving us this tour of the work that you and others who you credit so generously have done to elucidate this incredible system that we call olfaction and chemo sensation.

3:07:05Also just for the incredibly pioneering work that you've done, I don't have many heroes in science. I have heroes outside of science and a few inscience, but I'm going to I'm going to purposely embarrass myself a little bit by saying that from the time I was at Berkeley, and I then saw that experiment being done of people foraging, falling sent trails. And then when I was a junior, until I was a junior professor, I used that in my teaching slides in a class that I taught that was sort of the early origins of this podcast in many way. And over and over again, when you laboratory publishes papers, I find like, this is super interesting, super cool.

3:07:43And I find myself telling everybody about it. And that's really what I do for for a living is I learn and then I blab about it to to the world. So thank you so much for the work that you've done and the spirit that you bring to it. Whatever drives that spirit, as the great late Ben Barris used to say, keep going because we are all benefiting tremendously. And I also just want to say that, you know, for people listening to this, the spirit of science is one of, as you mentioned, there's complex politics and all these things, but it's absolutely clear that you delight in the work you do. And so I delight in it.

3:08:18I'm grateful for it. I'm grateful for your time today. And so on behalf of me and many, many people listening to this, I just want to extend a huge debt of gratitude. Thank you so much. So I'm blushing. I don't know if this doesn't come across on the radio podcast, but thank you so much for very warm words. I mean, you know, when you work in your lab, you don't, there's these moments where you suddenly discover that somebody is like, cares a bit about it. And those are always very rewarding moments because usually you function without that. I mean, I guess that's one of the things you need to be a scientist is to have the, you know, the drive to work without that because it comes only rarely.

3:09:06There's immense gratitude and appreciation for you and what you do from me. And now I know from a large segment of the world as well. So my only request is that you come back and tell us about the next results. Sometimes not too long now. Yeah. Well, I'm going to catch you live now, although you have the power to edit this. I guess that's not fair. But first you come visit us in Israel and tell us both about the science and the public science work you're doing. And then I'll come again. I did a good bargain and I exiled delighted. Thank you so much. Yeah, pleasure. Thank you for joining me for today's discussion about olfaction and chemosensation with Dr.

3:09:45Noam Sobel. If you'd like to learn more about the work in the Sobel Laboratory, or read some of the papers described during today's episode, as well as learn about the current and future projects in the Sobel Laboratory, please go to the link provided in the show note caption. If you're learning from Endora and enjoying this podcast, please subscribe to our YouTube channel. That's a terrific zero -cost way to support us. In addition, please subscribe to the podcast on both Spotify and Apple. And on both Spotify and Apple, you can leave us up to a five -star review. If you have questions for me or comments about the podcast or guests or topics that you'd like me to include in future Hubert Minlab podcasts, please put those in the comment section on YouTube.

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3:11:32To sign up, you simply go to Hubert Minlab .com, go to the menu, and click on newsletter and provide your email. And I want to be clear that not only is the Neural Network Newsletter zero -cost, we also do not share your email with anybody. Once again, I'd like to thank you for joining me for today's discussion about olfaction and chemosensation with Dr. Nome Sobel. And last but certainly not least, thank you for your interest in science.

From the publisher

In this episode, my guest is Noam Sobel, PhD, professor of neurobiology in the department of brain sciences at the Weizmann Institute of Science. Dr. Sobel explains his lab’s research on the biological mechanisms of smell (“olfaction”) and how sensing odorants and chemicals in our environment impacts human behavior, cognition, social connections, and hormones. He explains how smell is a crucial component of “social sensing” and how we use olfaction when meeting new people to determine things about their physiology and psychology, and he explains how this impacts friendships and romantic partners. He explains how smell influences emotions, hormone levels, memories and the relationship between breathing and autonomic homeostasis. He describes how smell-based screening tests can aid disease diagnosis and explains his lab’s work on digitization of smell — which may soon allow online communication to include “sending of odors” via the internet. Dr. Sobel’s work illustrates how sensitive human olfaction is and how it drives much of our biology and behavior.
For the full show notes, visit hubermanlab.com.
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Timestamps
(00:00:00) Dr. Noam Sobel
(00:04:03) Sponsors: LMNT & Waking Up
(00:06:46) Olfaction Circuits (Smell)
(00:14:49) Loss & Regeneration of Smell, Illness
(00:21:39) Brain Processing of Smell
(00:24:40) Smell & Memories
(00:25:11) Sponsor: AG1
(00:29:07) Humans & Odor Tracking
(00:39:25) The Alternating Nasal Cycle & Autonomic Nervous System
(00:48:18) Cognitive Processing & Breathing
(00:54:47) Neurodegenerative Diseases & Olfaction
(01:00:12) Congenital Anosmia
(01:06:19) Handshaking, Sharing Chemicals & Social Sensing
(01:15:07) Smelling Ourselves & Smelling Others
(01:22:02) Odors & Romantic Attraction
(01:24:58) Vomeronasal Organ, “Bruce Effect” & Miscarriage
(01:40:20) Social Chemo-Signals, Fear
(01:50:26) Chemo-Signaling, Aggression & Offspring
(02:03:57) Menstrual Cycle Synchronization
(02:12:11) Sweat, Tears, Emotions & Testosterone
(02:27:46) Science Politics
(02:37:54) Food Odors & Nutritional Value
(02:45:34) Human Perception & Odorant Similarity
(02:52:12) Digitizing Smell, COVID-19 & Smell
(03:05:50) Medical Diagnostic Future & Olfaction Digitization
(03:10:55) Zero-Cost Support, YouTube Feedback, Spotify & Apple Reviews, Sponsors, Momentous, Social Media, Neural Network Newsletter
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