Johnny Reynolds on Jobs of the Future: Skills, Scale-Ups, Net Zero and AI

22 Jul 2026 · 57 min · 23 chapters

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In short

Johnny Reynolds discusses “jobs of the future” through the lens of UK industrial change: net zero, AI, skills shortages, scaling up businesses, and how government can manage workforce transitions. He also reflects on his business-policy approach from his time as Shadow Business/City roles and as an MP, plus regional economic strengths in the North East and Manchester.

Guest backgrounds

Johnny Reynolds is a UK Labour politician; he previously served as Shadow City Minister and Shadow Business Secretary, later becoming Chief Whip, and is described as returning to run the Department for Business, Trade and Technology. He trained as a solicitor with law firm Wragge Lawrence Graham & Co (Wragge Giddens/Watts? mentioned as “Wattleshall Goddard”), and was a local councillor before becoming MP in 2010. He grew up in Sunderland (coal-mining/shipbuilding background) and represents parts of Greater Manchester/Tameside.

Key claims

Government must help people manage change (not deny it), especially for net zero and EV transition. Businesses need stability, skills, and faster planning/grid connections to invest. The apprenticeship levy should become more flexible (“skills levy”), and shortage occupation lists should be more dynamic. Remote work trends are overstated; premium workplaces still matter. UK strengths should be better marketed in trade deals and inward investment.

Notable examples

Visits to Football Manager developer Miles Jacobson’s company; Nissan car factory in Sunderland; a Scottish “Pecora” factory; Manchester regeneration (Circle Square, Spinningfields, BBC relocation to Salford Quays); eco insulation program ending in under a year; automotive transition to electric vehicles; “green steel” as a future opportunity; training via YouTube/Google-style learning; devolution of FE skills in Greater Manchester requiring transport access.

Written by AI. May contain mistakes. Listen to the episode to check what was said.

Chapters

Tap a time to open that second in VO

Johnny Reynolds Discusses Football Manager Visit

0:04 to 0:51

Johnny Reynolds shares insights from his visit to Football Manager and its impact on the gaming industry.

“It can help you with practically anything on the web, like restoring a vintage motorcycle from a 50-page restoration block, or finally break down that long article you've had open for weeks.”

Johnny Reynolds Discusses Football Manager Visit

2:16 to 3:00

Johnny Reynolds shares insights from his visit to Football Manager and its impact on the gaming industry.

“with Heathrow this week, which was a fascinating insight into how an airport works.”

Experiences with Various Businesses

3:00 to 4:58

Reynolds reflects on his visits to different businesses and the lessons learned from them.

“What were your impressions of that company?”

The North East's Economic Landscape

4:58 to 6:50

A discussion on the economic factors and job creation in the North East of England.

“in the ones i've done in this job i always reminds me of a story of robbie keen telling rafa benitez that he was glad he got the monkey off his back with his goal scoring and Rafa Benitez has been incredibly good.”

The Role of Government in Economic Change

6:50 to 9:04

Exploration of how government can assist in managing economic change and supporting industries.

“Perhaps it likes that a little bit sometimes.”

Current Economic Sectors in the North East

9:04 to 11:20

Reynolds discusses current sectors in the North East and their contributions to the economy.

“How are we going to move from a position where often the coverage of the UK steel industry isn't positive.”

Engagement between Government and Businesses

11:20 to 14:01

An insight into how businesses engage with the government and the importance of these interactions.

“It's often covered in the press here in terms of sort of a trade deal where we looked at in terms of are we getting more than the country we're doing that deal with?”

The Future of Work and Employee Flexibility

14:01 to 18:10

Learn about the changing expectations of the workforce post-pandemic and how businesses can adapt.

“And actually, there's a lot to be gained to the business from doing that.”

Manchester's Economic Regeneration

18:11 to 21:40

Discover the factors contributing to Manchester's economic revival and its thriving creative sector.

“And I do think the levelling up agenda is interesting.”

Challenges in the Financial Sector Post-Brexit

21:41 to 28:00

Explore the concerns surrounding London's financial services post-Brexit and investor sentiments.

“You've got to go along and say, because of this, and I know how good we can be, I am inspired to make sure the whole of the economy is aspiring to live up to this ideal.”
Show all 23 chapters

Navigating Post-Brexit Relationships and Net Zero Challenges

28:00 to 29:10

Discussion on the importance of stable government-business relationships post-Brexit and challenges in achieving net zero initiatives.

“wages, and that's why there's a bit of industrial action.”

Addressing Business Concerns for UK Investment

29:10 to 31:35

Analysis of key concerns businesses have regarding political stability, skills shortages, and planning regulations affecting investment.

“And what are the sort of the three things that get brought up most by business?”

The Urgent Need for Skills in the Workforce

31:35 to 33:55

Exploration of current skills shortages across sectors and the importance of responsive immigration policies to fill these gaps.

“And when it comes to skills, let's just dive into that for a bit.”

Innovative Training Solutions for Skill Development

33:55 to 35:55

Discussion on how businesses can enhance skills training through flexible apprenticeship levies and innovative training programs.

“Or how could some of the basis of that be done?”

Personal Journey: From Law to Politics

35:55 to 38:28

Johnny Reynolds shares his career path from law to becoming an MP and the challenges faced along the way.

“And the MBAC thing that he's looking at, you know, I think is quite interesting in terms of like, well, Manchester is specific.”

Changes in Politics Over the Last Decade

38:28 to 40:08

Insights into the evolving landscape of politics, public perception, and the impact of technology on communication.

“I was there being a young councillor, you know.”

Changing Nature of Parliamentary Work

42:00 to 43:08

Learn how the pandemic has transformed communication methods for MPs.

“You can fill your diary with all sorts, but is it really delivering on what you want to deliver in this role?”

Personal Background and Family Influence

43:08 to 44:36

Discover how personal upbringing and family professions shape perspectives.

“I think he got quite a few letters from Brian Clough complaining about immigration.”

The Role of Work in Community Life

44:36 to 46:28

Explore the significance of work in shaping working-class community life.

“I mean, we would go on, you know, we have Christmas parties that were run by the fire brigade's union.”

Impact of AI on Work and Society

46:28 to 49:09

Understand the profound implications of AI on jobs and industries.

“which I was not expecting when I sort of started out on it.”

Entrepreneurship and Risk Taking

49:09 to 51:26

Examine the challenges of entrepreneurship and the role of background in risk-taking.

“And they said, to be honest, the only reason we're not using even more of it, because we're talking about people, a job that once took three months is now being able to be done in a few days.”

Dream Careers and Future Aspirations

51:26 to 54:11

Reflect on personal dreams and the intersection of sport and economics.

“Some people doing it either a stage in their life, obviously, they've got a family background that allows them to do that.”

Favorite Books and Podcasts

54:11 to 56:00

Get recommendations for insightful books and engaging podcasts.

“What's your favourite book or podcast or something you've listened to lately?”
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Transcript

Automatic transcript. May contain errors.

0:01This episode is brought to you by Google Chrome. You think you know a browser, but Gemini and Chrome, that's new. It can help you with practically anything on the web, like restoring a vintage motorcycle from a 50-page restoration block, or finally break down that long article you've had open for weeks. Gemini and Chrome is here for it. Ready to make anything online make sense? There's no place like Chrome. Check responses set up required, compatibility and availability varies 18+. When you need to build up your team to handle the growing chaos at work, use Indeed Sponsored Jobs. It gives your job post the boost it needs to be seen and helps reach people with the right skills, certifications and more.

0:38Spend less time searching and more time actually interviewing candidates who check all your boxes. Listeners of this show will get a$75 sponsored job credit at Indeed.com slash podcast. That's Indeed.com slash podcast. Terms and conditions apply. Need a hiring hero? This is a job for Indeed Sponsored Jobs. Hello, it has been a seismic few days for the UK government. We have a new prime minister in Andy Burnham, and he has changed quite a lot of the machinery of government. He has scrapped the Department of Science, Innovation and Technology and has merged part of it in with DCMS and also brought some of it over to the Department for Business and Trade.

1:18Also, AI is going to be moving to the Cabinet Office, which is going to be run by our former guest, Kanishka Narayan, from the start of the year. But today we wanted to put out the episode that we recorded a couple of years ago with Johnny Reynolds, who is the man who is going to go back to run the department for business. He did hold the job initially under Keir Starmer before going to be chief whip. So he's going back to the business department and he actually becomes the 10th appointment to the business department in the last eight years. It's quite extraordinary. But we thought we would play this episode from 2023 when we sat down with him in his portcullis office when he was the shadow at the time.

2:04So it's a really interesting insight. I think both of us would admit that our views and interview styles have changed a bit over the years, but it was really interesting listening back to it. Thanks very much for listening. I hope you enjoyed checking out our episode with Heathrow this week, which was a fascinating insight into how an airport works. If you're going abroad this summer and flying through an airport, it's a great insight into all the different jobs that go on behind the scenes there. It is the biggest single site employer in the UK. So really hope you enjoy that episode and also this episode with Johnny Reynolds, the new Secretary of State for Business, Trade and Technology.

2:46Johnny, welcome to Jimmy's Jobs of the Future. Thank you. Really pleased to be here. Now, we have an interesting guest alumni of Jimmy's Jobs in Common. You went round to see Myles Jacobson at Football Manager the week after we interviewed him. What were your impressions of that company? Well, it was tremendous. Like many people, I'm sure, listening to this, there's a personal connection to that. I mean, I remember, I'm going to feel old now, the first edition of what I think was Championship Manager 95. And I thought, this is the most revolutionary thing I'd ever seen. I love football, obviously.

3:24But I thought, this is like a game where, you know, the human isn't really required, right? It's like a world that they have created. So there's a sort of personal interest in that. But to see also what Miles was talking about in terms of what that company has done, how they have you know created a product with this incredible following but also i mean specific to what we're talking about today the skill side most passion for that i mean i would have enjoyed the visit i think in any circumstances i think that maybe they were taken away by some of the particularly detailed questions about the game world that they created how can we model inflation better in football managers probably not the kind of question that they're that they're used to uh in the main but i mean brilliant and i must be a serious part of that is you know i think you would much agree with this that to take something like that that is surely a great way we could educate people inspire people yeah about the kind of careers that are available and how the entry points into those careers can actually be you know quite open there are people passionate about about passing on that expertise and knowledge and of course ultimately it's just an absolutely world-class product that is known around the world and i mean some of the stories i will give away the identities but um i'd never realized some professional footballers who come to the uk use football manager to learn english to learn the kind of idioms around football language because if you think about it you can put it in your own language change it recognize what's happening things like that i mean that's an aside but i mean a brilliant visit i'm definitely in my top three in the ones i've done in this job i always reminds me of a story of robbie keen telling rafa benitez that he was glad he got the monkey off his back with his goal scoring and Rafa Benitez has been incredibly good.

5:09It's fine. But yeah, you can see why the sort of the colloquial language around it would be interesting. What are the other sort of memorable visits you've had to businesses? I mean, I always say I, in a job like this, you can visit pretty much any business. You can actually, any business around the world. Now, nobody in politics wants to be the opposition, but if you can't make the most of an opportunity like that, If you cannot, you know, use that to learn things, but also to develop good policy, you know, you'd be missing a huge opportunity. So the ones that are particularly special, I mean, I've lived my adult life, very proud to represent part of the east side of Manchester and Tameside.

5:49But I grew up in Sunderland, so the Nissan car factory, one of my early visits. I mean, I have friends from school who still work there. Again, the senior management there are people who started in the main as apprentices. I mean, what an amazing story. It's an amazing story about British exports and expertise and engineering know-how as well. So that is always a special one. I quite recently went to Scotland's biggest Pecora factory. Again, I love to learn about how things are made, about the story, how businesses have grown. Why do people choose to do that? How do they come together? And I think it's a bit like being an MP generally, really.

6:26If you're genuinely interested in people and you want to learn and you're quite passionate about it, I find that people are incredibly welcoming, whatever their own politics or how they see the situation in the UK right now. They really do respond well to if you're coming at it with some passion. And I find that bit of the joke great. What else strikes you about the Northeast and the kind of jobs that are being created up there? Because it does perhaps sort of, it is a bit underestimated perhaps in the UK. Perhaps it likes that a little bit sometimes. But what have your reflections been on that?

6:58You're obviously born in Sunderland. Yeah, I mean, I think the North East is a very distinct part of the country. There's some very specific house prices that's likely, you know, even lower than the Northwest, in the Northeast, and therefore you've got to carry on a different... How the economy works is very different. You know, we've seen age become quite a significant factor in voting intention. You've got a lot of people that have a percentage who will pay off their mortgage earlier because house prices are less. And, you know, the, the big thing I take from, from my experiences is, I mean, I, so I was born in 1980 in the, in the kind of the coal mining side of Sunderland, Cluster County, Durham, traditional story, traditional labor story, you know, all the family were miners and my granddad was the winding engine man who controlled the lift shaft, you know, all of that stuff.

7:44And I, well, really big thing for me is because I grew up at that time, it was quite a time of significant change. I mean, shipbuilding and mining were the core industries, you know, blah. of industrial action, the politics of the miners strike and so forth. And very significant Northeast shipbuilders, I think, employed 13 ,000 people even by the end of its time in the late 1980s. So I am one of those people who is, I'm not nostalgic for the past. You know, I think there's far too much nostalgia in British politics. It's very powerful, emotional too. But I do think the job of government of the state is to help people manage change.

8:19It's not to pretend that change isn't going to happen and you can somehow insulate yourself from it. no one should believe that's possible or even desirable actually but i do think how we are and we'll see this challenge now particularly around net zero you know going to make sure we get the maximum benefits about we're not just going to let people sink or swim around that and you know specific role for the state i look now automotive obviously has to transition to in the main electric vehicle production that's going to require a partnership some welcome news recently but it's been quite a worrying picture we've also got things obviously like brexit effect The automotive sector very much.

8:55If you think about the steel industry, again, it's maybe not thought it was an industry of the future in some quarters, but that's not a sunset industry. I mean, steel is integral to a modern economy. How are we going to move from a position where often the coverage of the UK steel industry isn't positive. It's a sort of talk of how we're going to get through the next year. but actually with a partnership with the government and the kind of public-private arrangements that other countries have done, it would be a massive future for green steel. So really a lot of how I am approaching this job as well as maybe the specific parts of individual policies, that's the kind of big thing that drives me.

9:33I do think that's important. And what does the North East specialise in now when it comes to the economy, right? Because a lot of people do still sort of associate it with coal mining, shipbuilding, et cetera. of what are the sectors that you see up there now well i mean i think people maybe think a bit less about things like uh ship building now but i i think the nissan car factories has become the iconic certainly for the for the weir side side of the region the iconic um uh image of it i mean a lot of people don't know that despite the the wider sort of economic position of the northeast it is the only region of england outside the southeast that has a net export you know balance of trade, which is astonishing, but mainly that is the automotive sector.

10:13You know, there are things now around, whether it is game production or the creative industries in particular, which have absolutely soared, or on the back of good connections to higher education in the North East, which are really important. Professional services like every part of the country, particularly around Newcastle, is a really big part of that. One of my feelings is, I don't know whether some people may agree with this, they may not, but I think sometimes as a country, we're not as aware as we need to be of what we actually do do well. I'll go around my own constituency. Some of the things we've got going on in the industrial estates are absolutely amazing, but they're out of sight.

10:51You don't really go to an industrial estate unless you've got a reason to visit somewhere or have some business to conduct. And so, of course, it's not the days when you had a pre-air like Staley Bridge and Hyde that I live and represent in. You literally had big mills dominating the landscape, clocking off time, everyone leaving and coming at the same time. That's a very visible sign of how your economy works. I actually think we need to tell maybe a better story about what we're good at. I think particularly if we look at the politics in the future of things like trade deals, you've got to base that on how can you maximise your strengths, your competitive advantages.

11:24It's often covered in the press here in terms of sort of a trade deal where we looked at in terms of are we getting more than the country we're doing that deal with? Well, actually, it's more about your internal economic picture, isn't it? So it's what sectors are we willing to take a bit more competition in to gain more trade access for because we think we're particularly good at it and know we could gain something from there. And maybe that needs to catch up a little bit. What companies have kind of impressed you that you've been on sort of your travels and you meet with lots of people who have kind of impressed you?

11:53Because I'm always struck by, you know, quite often businesses don't necessarily engage with government. And if they're B2B businesses, well, they don't necessarily get profiled in the media either, right? So actually, there's lots of these stories that just aren't really told, aren't really covered. So it'd be quite interesting which ones you sort of thought first. I think that's true. I mean, I'm often surprised by how... I mean, some businesses are brilliant at their engagement, not in terms of they're asking for things, they're just telling you what they're doing, what that means, what the competitive position around the world is, and that is genuinely useful.

12:22There are also, I would say, businesses that have a situation where they're incredibly, I wouldn't say exposed, but their business relates quite a lot to the public policy environment and the wider state of the economy. So you'd think they would be more engaged in terms of what they are, just putting through to parliamentarians, not even front benches, but parliament as a whole to make sure that policy's good, basically, that it's effective and it does the thing. So, I mean, it was difficult to single people out, but I try and avoid something which I think maybe people who I've seen do the job of business secretary fall into, which is to sort of say, these are the people I like.

13:09And I think some of the debate is completely false. I mean, you even get people, should the UK focus on services or manufacturing? I mean, of course you should have a good policy platform for both. No one chooses those things. Or, you know, the worst one is when, you know, we should like small businesses, not big businesses. Well, I mean, what does that? You want successful businesses to grow to employ more people. Some of the best employment in the UK is in larger businesses. You know, again, we all want competitive markets where new entrants, smaller businesses can compete. But they've got to do that on quality and, you know, how that works.

13:44And obviously, you've got to make sure there's a fair, you know, things like late payment for small businesses. That's a genuine problem in the UK and does need specific policy focus. But, I mean, I can honestly say I'm impressed and enthusiastic about almost anyone I go see. Sometimes there are conversations that are tougher. You know, I mean, there are, you know, I absolutely believe, for instance, every business in the country should be comfortable about letting its workforce join a trade union and collectively organize if that's what that workforce choose to do. And actually, there's a lot to be gained to the business from doing that.

14:16I think most people accept that. if they don't I would have that conversation with them but I can honestly say I enjoy almost every visit I go on how do you think the future of work is changing because there's there's a lot in that isn't there post the pandemic people wanting flexibility working from home etc I mean the Labour Party was literally founded off jobs and uh and that kind of like collective bargaining and so forth how do you think the future looks when it comes to that yeah I mean there's there's there's a set of trends that I would say have been accelerated by the pandemic, but still, I think some of the media company can be overdone.

14:50So, I mean, I think back to when I was a trainee solicitor and there was part of that job, which was a lot of processing, you know, go through these leases, you know, and actually a world where you could have some flexibility and do that as part of your week, but maybe do it from home. Yeah. Would have been absolutely brilliant. And obviously a big part of a job like that is learning from people who've got more experience than you. So, you know, you do need to be in the office to get that. You need to be part and observe and be able to ask people the kind of critical questions that will develop your own career.

15:21And so actually, I talk to most businesses and I don't see them going completely one way or the other. The state of the labor market and how tight it is means that people do have certain expectations and they will ask for certain flexibilities. But I think that can work for the employer. But the idea that we're all going to work from home and there's going to be no commercial property anymore and the tax base is going to collapse. Or that, you know, on the other extreme, some of the government secretaries of state are shadowed. One in particular, Jacob Rees-Mogg, I think went around putting notes on civil servants' desks telling them, you know, they had to get back to work and probably didn't do very much for recruitment.

15:55Morale, I'd imagine, for the people who were on the receiving end of that. I mean, that's too much on the other extreme. I think businesses can work this out with their own workforce for themselves. But expectations have changed around that because obviously living in Greater Manchester and the strength of Manchester City Centre in particular is a great regeneration story led by local Labour politicians now for many years. I do ask people, if you think about the Circle Square developed in Manchester, which is where the BBC needs to be, are you worried about how the trend has changed? But actually they say people will still, even if they're not going to be in every day, they want a premium workplace to come into you know they want that environment and on manchester kind of specifically because it's a great case study of how a city has kind of come sort of walling back has got kind of lots of creative industries and so on what do you put that down to you've been the mp since 2010 what is that sort of why is manchester booming so much well i mean first of all you've got to credit some of the people who began that process that's howard bernstein who was the chief executive for a long time and richard leases as leader and actually graham stringer before that i mean i i was once at the royal exchange uh in manchester which is um it's the old cotton exchange for you who don't know and it still has the kind of prices up and wonderful theater to visit but i was sitting next to graham's by coincidence and i said um he must have been the leader when when this work began and he said you know people said leader after you know five o 'clock no one is going to want to come into a northern british city center and and now you not only do they want to, they live there.

17:32And so, you know, it's not, first of all, it's not short-term initiatives. It's a long-term planning. It is a commitment to place making. I mean, when I was a trainee in the legal sector in Manchester, spinning fields was just starting to get up and going now again, a hugely thriving sector. They've really gone for the big, big decisions, bold decisions, but also, you know, they have based it on not just, you know, say, jobs alone. It's about people living there as well. And actually, the creative sector is clearly very strong. And the anchor for that has been the relocation of the BBC. And that's actually in Salford Quays, but has a huge effect on the city centre as well.

18:10But they have linked those initiatives consistently over time. And I do think the levelling up agenda is interesting. The White Paper is interesting that the government did, but the kind of commitment and resources and long term commitment you need to that is what will ultimately do it. And of course, once you get that, you get this incredibly benign and positive reinforcing set of relationships, which is more people want to live there. Yeah. That talent base of young, you know, well-educated, committed people. Of course, you will want to base your business there if you get access to that talent pool.

18:43I mean, more than anything else, because I'm always asking businesses, what will make you invest more in the UK? What decisions are borderline that, you know, what policy environment could I provide that would bring you over the line to do it? And at the top of everything is going to be, is there a committed, skilled workforce? And on the inward investment side as well, like, you know, to flip to the other end of the country now, London and the Stock Exchange, there's some big challenges around that at the moment. And you talk there about like, you know, momentum carrying a city one way or the other.

19:10Like London's got some challenges at the moment. What are you hearing when you're speaking to the international investors side? Yeah, so I mean this is the position, you know, around financial services and the post-Brexit picture for the city has obviously been a really strong topic of conversation politically. And it's never, I think, been the worry that it would have, the Brexit would have created some kind of exodus of all the jobs. I mean, this isn't how it's going to be. But I think what worries people is, and the language they will use is this little puncture so over time, your competitiveness is moving up to that glomerative effect of having so many thriving sectors that makes this the number one financial center as we would want it to be.

19:52It is the worry. And specifically, I mean, I think the bit we've all got to be aware of, particularly the concerns around, you know, the desirability or otherwise of listing in the UK. we have such a thriving fintech sector in particular and we've got innovation we've got great universities but if it's getting to a point where you know at a certain point of success people just don't want to then take the next step in the UK that that is a problem yeah and I think the reason I mean we've got things like the Edinburgh reforms the government have done which are you know a set of kind of regulatory changes to increase the desirability they're of interest but the thing that worries me the most is when people say to me that culturally they feel the u.s values particularly technology companies better and they're more patient for longer term returns a longer term growth essentially over shorter term yeah returns now when people are assigned to you a cultural problem and there's no obvious regulatory lever to pull to do that, that's got to be a concern.

20:56I think there's a lot of activity around this. It's broad. I mean, people may know of the things like the financial services and markets bill this government did was broadly supported by the labor opposition here. I mean, we, we back the secondary objective in terms of competitiveness for the regulators. So there is a pretty healthy cross-party conversation going on about this, but you know, I think we've got to, we've all got to be alert to these concerns because there's some brilliant things here. I always say that the big picture has got to be a recognition that there are some brilliant sectors, brilliant firms, things in this country that every other country is envious of and would like.

21:33But you shouldn't, as a cabinet minister, as a business secretary in particular, just go, look, I can go along to a world-class place. There's nothing to see here. You've got to go along and say, because of this, and I know how good we can be, I am inspired to make sure the whole of the economy is aspiring to live up to this ideal. And there are some policy challenges, particularly around what you've just said. And how do we encourage people to be more ambitious with their businesses and to grow and to scale more? Because that's one of the big challenges, right, is we need more scale. We've got quite a lot of startups, actually, but how do you get people scaling?

22:05Yeah, I mean, we did a piece of work, which I think is very important, which is our startup scale of repair that Jim O 'Neill did for us. And I mean, because of the different shadow jobs I've done, it's a question I've thought about quite a lot. But the first thing to say is there are businesses who just don't want to go beyond a certain point. They are happy with the income return that they are getting. They're worried about loss of control around that. And I understand that. There is still not as much as there was. For a while, there was a real hangover from the financial crisis. And what had to happen is banks tightened up their balance sheets.

22:38And unfortunately, some actually outright illegal behavior, which became some of the scandals at the time. And the compensation that had to come from that. So there is that part of the question. I do think there's a set of things in terms of, again, you're always looking for, we all cease to analyze the problem, but we're going to make a real difference. So that report in particular talks about how we could evolve the British Business Bank into build on some of the good work it's done, give it some real strength, institutional independence around how it deploys capital and the programs that it runs, really tailoring those specific regions and parts of the country, as they've started to do, to be fair.

23:12And, you know, I think that is an interesting bit how, you know, some of the, um, uh, investment release, like enterprise investment allowance, yeah, steam, how can that work better? How can we perhaps give some more confidence and longevity to some of those programs? So we are looking around this, but we culturally, we have to value people who do that. I do think that has changed in the, in the UK in the last few years. I think the, I suppose in many ways that when I talk to some tech companies or people who call themselves or rightly call themselves tech entrepreneurs really they're creating content and tech is the is the is the means by which they are marketing that and so i think one interesting thing that that has done i remember talking to some brilliant group of it was a specific group of female tech entrepreneurs in bonded warehouse in manchester which is one of our facilities you know great place to network and be part of and grow your business and i was thinking that you know there are people here telling me because of technology they can be self-employed they can be innovators, they can create products and be entrepreneurial because that path existed.

24:12It didn't mean 20 or 30 years ago, there simply wouldn't have been a way to break off on your own and do that. So we've got to, we've got to harness that energy and that potential. Tell people it's possible. Now the best way to do that, I think is obviously peer to peer support. I mean, like, you know, a cabinet minister telling you, you should do this. That's never, that's never one. We're hearts and minds in quite the same way. But if you meet someone who has a similar background to you, who's interested in the same thing as you may telling you their story, which is really what a lot of those kind of mentorships and peer programs do.

24:41I think that, yeah. Do you think we could have a bit more kind of coverage in the media and culturally as well? I mean, there's things like The Apprentice and Dragon's Den. Are there things like that that could be out there that could encourage British business a bit more? I think the impact of high-profile role models and particularly in podcasts like this, there's an enormous growing sector as well. I think that helps. I think it really does. I think you, we need also, you know, this could be quite rightly, I think there is a recognition that, you know, not everyone has to become a national, you know, media personality.

25:18Success has many forms around it. But I do think when we're talking about how work has changed as well, in terms of the autonomy and, you know, maybe more control over people's working lives that a lot of people are seeking. It fits very well with the kind of, you know, lifestyle. I mean, it's to be clear, it's very hard work and a lot of people will end up with at times a lot of personal pressure, sleepless nights as they're developing and taking personal risk around that. It's not an easy life, but I think it can be a very rewarding one. They can match what people are looking for. And how do you sort of like when you became Shadow Business Secretary, how did you kind of approach the job?

25:56Because you were the Shadow City Minister under Jeremy Corbyn. which is not an easy job in some ways, given what Jeremy Corbyn had kind of said about the financial services and so on. But actually, you were quite well-liked by the city and so on. You know, City AM described you as being well-liked at home and abroad. How do you approach a new job when you get it? What's the Johnny Reynolds working methods? Yeah, absolutely. So, I mean, I remember taking on the shadow city job and thinking, because obviously it was the time of the Brexit negotiations, Parliament was completely in paralysis, couldn't, couldn't vote for any, even its preferred option, everything, you know, failed at that hurdle.

26:33So it was a really challenging time. And I thought that I, people may know, you know, politically, I wouldn't be associated with that side of the party with Jeremy. So it was quite a big decision to, to be part of it. But I, I do believe in public service. I do believe you're coming here to parliament. Obviously your top job is represent your constituents, but this was a time where, you know, first of all, the opposition did need to understand financial services and did need to have good dialogue with them. And, and ideally, you know, the trade and corporation agreement that was signed, it wasn't a hugely favorable one for the financial sector.

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27:02It needed, people need to understand that and the potential consequences of that. I often think, first of all, you've got to decide what is the strategic thing you're trying to do? I mean, of course, you're going to cover debate, so you're going to respond when the minister responds. What are you trying to do? So that was the challenge around that job. With having had that experience in particular, you know, I wanted essentially the business job because I wanted the overview on the labor side of the entire business engagement and relationship that we had. And so I think, first of all, there was an overwhelming need to build our relationships with the business community better, to engage in all sectors, to make sure not just the business team were doing that, but the whole of the party, the front bench, was the common script and messages that we were doing and getting out there.

27:46But also, if you look at the big challenges, anyone who wins the next election, what are the big challenges they will face? Well, look, the fact is since the financial crisis, this country's economic performance has not been what it needs to be. You know, that's an objective statement in terms of growth, productivity in particular, wages, and that's why there's a bit of industrial action. It comes down to that and the cost of living. We clearly have to, you know, get that post-Brexit relationship and future right in terms of relationships around the world and our relationship with the EU. Net zero is coming to the crunch point.

28:18Yeah. What we've done so far has not been easy, but it is the easier bits, things like industrial decarbonisation, a lot harder. And of course, then we've seen this massive change in the global picture, the inflation reduction act, the investment that's gone to the US as a result of that. So I would say not only does an opposition and incoming government always need a good relationship with business, I would say you can't tackle any of those challenges. You genuinely can't, unless you're building that up. And I suppose ultimately, I believe we're getting towards a place, and this is my objective, where any business looking at the prospect of a general election next year will say, well, not only is there no risk premium associated with the Labour government taking over, we're more excited about Labour's plans than we are of a fifth term of Conservative government.

29:02So that is what we're trying to do. The response from businesses, again, I think if you come up with that genuine enthusiasm, that's all that they want. But I do think on particularly industrial strategy, on making Brexit work, and our plans to change the apprenticeship levy and the planning system and the regulation on national grid connections, I do think all of these things are reflecting the genuine things that are currently barriers to investment in the UK. And what are the sort of the three things that get brought up most by business? I mean, I know you've talked a bit about kind of political instability being the number one, which I think everyone can see that over the last year.

29:37But what are the other things that sort of businesses say actually be really helpful to get government's support on this? So stability is what they raise, first of all. And that's obviously a reflection of we had a year with three prime ministers. I mean, it's a reasonable complaint about the political system if that is where it is. But they also mean in terms of the investment periods for some of those net zero questions, the incentives and the relative trade-offs of making those investments in the UK, they do need reassurance that you will not see policy change in response to short-term political pressure.

30:10So I always remember being the shadow energy minister in 2015. The eco program is a big home insulation program. It lasted less than a calendar year. it is reasonable for businesses to complain if the political system is not giving them the time frames that they need. That is always the first one. Skills will be the next one. And obviously we have plans to change the apprenticeship levy, give businesses more controlled, more flexibility really over how they spend that. But also it's often a question of, okay, they want that resource. They really like that policy. Will the quality be there? Will it be available in which to use that?

30:43You know, very hard time for FE. And if I was saying the third one it would either be planning uh or it would be things like national breed and the inability to get connections to become a huge issue in terms of again delaying those investments large and small from pubs to to gigafactories that's coming through there so you know there's a little bit of commentary now in the in the in the media which is there was a change of government it's not gonna be a lot of money to spend because things are tight what can change well actually i would say on things like negotiating a better brexit agreement the planning system allowing people to make those investments, changing business rates is a big one of our policies, how the apprenticeship levy functions.

31:20Actually, you know, there are things you can do. Let's not get into a, you know, we do have a commitment to greater public investment around leveraging in private investment around net zero. But let's be clear, there are some big things that can be done that I think would improve the UK's relative position quite a lot. And when it comes to skills, let's just dive into that for a bit. What are the skills that people are short of? What do you think are sort of the challenges in the next 20, 30 years? I mean, in terms of how daunting some of the challenges are, this is one of the biggest, because I think the UK has simultaneously got skill shortages, it's got labour shortages, which is a distinct but related issue, and it's got net immigration at record levels.

31:59Now that's in political terms, that is a challenge for businesses. That is a challenge in terms of getting that. But I, I mean, in any sector I talk to, from hospitality to manufacturing and engineering, they're talking about skills shortages. I think, first of all, aside from questions about numbers in terms of immigration, the system has to work better in terms of how fast and responsive it is. We have something called the shortage occupation list. There are roles on there that have been on for over a decade, you know, the sense that it's not dynamic and respect and need. And of course, because some of the things haven't changed, with genuine shortages, I mean, one of the big losses from the end of freedom of movement has been that more kind of technical shop floor role in Eastern Europe.

32:41Yeah. A lot of people coming to the UK, I mean, about one in 10 at one time of the manufacturing workforce would have come from there. Obviously, some of that has been closed off. We've got very high immigration from, say, Nigeria or India, maybe more on the social care side. And so this is the challenge, immigration hybrid. but it's not replacing. It's a different cohort. Very welcome, very good, but still, you know, it's a different question, therefore. And I do think there's ways the system can work better. I do think fundamentally for my constituents, they do know and they do celebrate that immigration will always play a role in filling some of those shortages.

33:18All they want to know is it's not going to be the only way to do that. And the reason we've got that policy around flexibility in the apprenticeship levy, which will become a skills levy, is that, look, at the minute, if you're spending 100 % of your levy on apprenticeships, brilliant, you won't be affected. By giving you the right to spend up to half a bit on other forms of training, which would be approved forms of training, but that could be the more, well, it could be anything, but it could be the shorter forms of access to particular skills and training, which actually, I'm always amazed how quickly businesses themselves can get people up to speed.

33:51Yeah, yeah. It's very dynamic. Do you think we can all of that, more businesses sort of? I think how, if you look at some of the major tech companies, they have in-house skills and training programs that they pitched ideas to me and to Bridget Phillips in our education shadow around, you know, how could that be made perhaps more available? How could some of that be joined up? Or how could some of the basis of that be done? Now, you've got to get that right because they've got business needs and some of them have put huge resources into developing that. But I do think you've got to ask it, if you need to know something, is this a job around the house, what would you do?

34:24probably Google it, wouldn't it? As the starting point. I mean, I, yeah, I was just thinking that. I asked in YouTube stuff. I looked at a video how to change a particular type of toilet seat on YouTube. It's the go-to way to go. And the fact that there are ways to deliver training to people in a much more, I suppose, available way, that's got to be something that we think is a good thing. So the whole range of skills that people need, there's different ways to get that. I mean, with skills now sitting, thing, unlike the Labour government skills, which sits in the education department rather than me, don't quite get to lead on that in the same way, but the business voice and relationship into that has got to be key.

35:02The other thing I'd say is, I think having those national changes to the apprenticeship level, you're completely consistent with devolving some of the control over that to parts of the country. So in Greater Manchester, we've already got the devolution of skills in FE. You know, what Andy Burnham as mayor is looking at is how could you specialise some of our FE colleges? Yeah. The key thing there is a transport system that lets young people go. Exactly. By heart. So local control of, say, the bus routes was an essential part of that, a pass for young people to access in a reasonable way. Public transport to do that had to be sorted out first.

35:40But actually, what I'd say you'd want in a city like Greater Manchester is not 10 places trying to do exactly the same. It's going to be some commonality. But, you know, the way we could link in the business community to specialize some of those places to do that, which is what Andy's talking about. I think that would really improve the product that could be available. Yeah. And the MBAC thing that he's looking at, you know, I think is quite interesting in terms of like, well, Manchester is specific. We need these specific skills and people take a bit more ownership of it. I want to talk about your career and so on.

36:10So you mentioned a couple of times you were a trainee solicitor, trainee in the legal sector. Why did you choose that? Well, I was, I think I always wanted a sort of clear profession, you know, not just a job, a profession. And my route into law, a little bit complicated. I mean, I, so I left the Northeast. I went to Manchester University, left Manchester. Great time, you know, first class degree, elected to the student union, all of those classic, you know, university things. Light change of plan. My eldest son was born just after I graduated. So what's quite the case of being able to go straight to law school, I had to wait a few years and make sure the family situation was able to do that.

36:52So when I went, I really had to wait and think about it. And I loved every minute of it because the pressure was on you when you're going to go back into education and you've got children already. It's much more serious. I mean, how you maybe approached your undergraduate years, it's not the same. But I got my training contract with Vattleshall Goddard. You're one of the most famous firms in Manchester, really, in the legal sector. So it was, you know, and the chance to, it was a job where, first of all, it's, I mean, it's not quite as diverse and different as being an MP where things can change every day, but again, you're dealing with a whole range of businesses.

37:31Um, you know, I remember, you know, some of those clients, you also have the, ones like the cooperative group, um, they were doing a big acquisition at the time. But, you know, I think the first deal I was ever kind of really allowed to take a lead on was a telecoms acquisition deal. And you learned all about those different sectors. And I actually, I was a local councillor in my area at the same time as I was doing that. So I was, you know, I saw that in ways, you know, strength and weaknesses of both public sector and private sector. And I think in politics, we can do with maybe a bit more people who appreciate the strength and weaknesses of both worlds.

38:07It just doesn't tend to work out that way for most people. For obvious reasons, your career goes in a direction. But I really enjoyed it. I probably would have, you know, almost certainly stayed with Alashaw, hopefully got a job in the corporate team on M &A and things like that. But I became into people by accident, really, in the 2010 election. My own constituency had a vacancy, very, you know, short notice. I was there being a young councillor, you know. Yeah, yeah. The choice of really my friends in the local area. And very few people, if I'm being honest, get to be the MP for the areas they already live.

38:41I think a lot of people don't quite appreciate this, but you would usually choose to want to do it. You wouldn't find somewhere that needs a candidate. You either have to inherit it from someone who's retiring or beat an opponent to do it. When you get a chance, and it's where you live, where your friends are, I mean, it's an amazing opportunity. So I never regretted it, but I would have been, you know, I'm still very much involved and connected to my friends who are my fellow trainees. They're all partners now in law firms. and so they're doing very well. Because you were 29 when you were elected, right?

39:08Yeah, so I mean there was a lot of change in 2010. It was after the expenses crisis. A lot of people had stood down for various reasons, but we certainly hadn't expected my MP at the time to stand down, so it really was a short notice thing. So, you know, there were people coming. The youngest MP at the time was Pam Nash, I think it was maybe 21 or 22. Relatively younger, but we had this kind of developed family situation and things at the time. But I would have been really happy to stay with that. What changes have you noticed in politics and in the job of an MP over the last 14 years or so? Yes, some real significant ones.

39:46I mean, the hardest bit has been the general kind of trust and I think esteem at which politicians I've held in has declined. I mean, let's be realistic. It's never, you know. Yeah. Politics is always going to be... I always kind of say people know, if you're a politician, you've got to accept people probably don't like you. as a default position until you meet them and hopefully you'll give a more positive impression of what the whole thing is like. But, you know, that has been a factor. And obviously, I mean, we've seen Boris Johnson's Prime Minister's specific things like standards and ethics in public life.

40:17So that bit has been hard. The big impact has been technology on the job. I mean, I remember once I was talking, I think it was Ken Clark, and I said, you know, what was it like when you started? I was in the 1970s when Ken was elected. And he said, oh, you should get like seven or eight letters a week. no one expected you to even reply to them you know he said someone said you know even his own party tried to stop him off from the constituency office to try and speak to his own his own you know electorate so in these days that the stuff coming in in a good way is is i mean in a week i think we'd be looking at a couple of thousand communications um emails tweets letters again i mean i remember i think i read something from roy hattersley um in 2010 when i was elected saying you know he remembers when he was first elected if you wanted to kind of contact your constituency you practically had to walk out of parliament and go to a phone box on parliament now for a private conversation because he used to share offices now i can i can pull out my phone facebook live not just my constituents but anyone who follows me and tells what i'm doing as well so that bit is great but it has come at a at a cost the other side of that is you know there's a lot more online abuse.

41:27I think female politicians get it much worse than the male. Um, there's a resilience that is required there. I mean, my, my wife does a lot of political training. She, uh, she's the director of something called Labour Women's Network, which runs, you know, one of our kind of premium training programs for female candidates. And I'm just really struck by how much of their work is about, you know, I remember political training 20 or 30 years ago as hell. This is how you write a press release, you know, so you get the attention of your local paper. now be much more about how will you manage your time, your personal resilience in the face of some of these pressures?

41:59How will you make sure that you are not mistaking activity for outcomes? You can fill your diary with all sorts, but is it really delivering on what you want to deliver in this role? So it's changed a lot in that. Parliament's hours have changed quite a bit. I mean, there were 10 o 'clock finishes on Monday and Tuesday when I started. Now only Monday has that because people know it starts at the half two, so everyone from get to Parliament for every part of the country. So actually the time-wise side of that has changed quite a bit. The big thing since the pandemic, because of the, you know, complete take up of platforms like Zoom and Teams has been, sometimes if constituents want to see you, they're really happy to do it, not just on a Friday or Thursday night when you're home.

42:41They can, you know, do it. I mean, I talked to a local group in my constituency yesterday because they wanted to do it via Zoom so I could do it on a Wednesday. That's a real bonus. Yeah, yeah. It's a real change. I mean, it's never going to replace your classic Friday surgery, visits to schools and all that kind of stuff. But yeah, it's easy to communicate as an MP. I think that's got to be a plus. Just on the Ken Clarke stuff, if you ever get him talking about letters being sent, I think he got quite a few letters from Brian Clough complaining about immigration. Picking up on one of your earlier points of not being able to sign letters for Nottingham Forest.

43:17You should get him to tell you those stories if you can. What did your parents do? So my dad was a fireman. Yeah. And my mum did various jobs in the main, you know, raised us as children, really around the shift patterns of the five brigade. But she worked for Provident, the Lowell School. It was my first economic knowledges. Come from, you know, the experience of seeing how that business worked and what that meant. She was also a dinner lady for a bit. And I actually met the two of them when they were, I think, 16-year-olds at National Savings in Durham, which is a big office, was based there at the time before my dad decided to become a fireman, so a firefighter, we should say.

44:02Yeah. And, yeah, as that's changed a lot in recent years. And, yeah, I mean, so it was, I often say, you mentioned the Northeastern growing up there. I mean, I often say where I come from is the classic, you know, working-class labour communities where it's not, people talk about old and new labor, but actually people got to understand when I'm talking about classic labor, I'm talking about work being the absolute center of working class life, you know, whether that was shipbuilding and mining or public sector jobs like being in the fire brigade, but the whole of family life. I mean, we would go on, you know, we have Christmas parties that were run by the fire brigade's union.

44:40We would go sometimes on holiday with fire brigade families like that. That really did shape it. And I remember, I said this to some people yesterday, a really powerful memory is obviously by brigade, day shifts, night shifts, days off. So that actually means, you know, dad was around, you know, home a lot, you know, cooking and things like that. There was no kind of, you know, some sort of old-fashioned, you know, masculine division of labor, you know, really good role model for your dad, seeing him do that. I always remember, because what you never would want in a job like that is he didn't want your dad to be on day shift on Christmas Day.

45:16Yeah. And they, I think they still do it now, firefighters, the older people with grown-up children would volunteer to take the shifts so people with young families could be home, you know, again, it's a classic, everything in your family life is based around that. And it's, I mean, it's, I read over the summer, most of my, like, leisure reading is actually economic and history and political books, but sometimes it's too much. And I love football, obviously, I have a football manager anecdote. So I read Sir Alex Ferguson's, biography and he's got this great line in there where he says he always was amused and people would usually write things like you know huxburg has done so well for a guy in the shipbuilding part of governing he sort of thinks to himself he says you know actually how i do the job is because i can i can relate to people it doesn't matter if you're managing a pub as a professional footballer or a you know at the end of his career some of the biggest names in world football you know it it's not in spite it's because of that background and i you know that is in many ways how i feel about doing the job as an MP, but also a shadow business secretary.

46:16Yeah. His book with Michael Moritz leading is particularly good to that business and thing. He makes a very interesting argument in there about footballers not being paid enough, which is he actually makes very well, which I was not expecting when I sort of started out on it. What do you think the impact of AI will be on work and business? Have you played with it much yourself, ChatGPT? Yeah. I mean, it's, it is so significant in some ways you almost feel you have to ask, what will it not do? You know, is there anywhere it will not affect? I mean, first of all, yeah. I mean, I, I, if you ask, you know, chat GPT, write me a 500 word blog on Labour's economic policies.

47:03It's astoundingly good. I mean, it's better than some of the blogs you might read, that people have done. If you, I think I one by asking, could you write me a poem about my constituency? Could I represent five towns, Stillybridge, Hyde, Mosley, London, Dillon, and Duck and Field? It was brilliant. It was extraordinary. And obviously, we're still at the early stage. For me, all this, by the way, I stopped in the optimistic position. I mean, I talked about the mills and the history of my constituency. You know, Ludism, essentially, in a way, response to some of that smashing the looms. I mean, look, history always tells us that we're quite right to fear disruption.

47:40How we manage that has to be carefully considered. But ultimately, there's always new forms of employment that actually can be even more fulfilling and successful and innovative because we've embraced that change. And so I think we've got to see it in that way. We're right to be worried about, you know, if we got it wrong, what might it mean? I mean, it is now a situation where you can canvas people in your own constituency who've seen an image that's been manipulated and they believe it's real. Yeah. You've got to talk to them about that. It's clearly a world where you could watch a video of someone and it's not really them.

48:13Yeah. There's going to be a sort of, for politics alone, a regulatory role there and how the Electoral Commission will do that. It goes back as well to that point around, you know, ultimately, why do you want good dialogue with businesses whether you're the government or the opposition? Well, could you fix a problem like this without that genuine good faith dialogue and relationship? Could you get that right? You obviously want the UK to be a magnet for investment and a place to come and develop these ideas. But you've also got to make sure, you know, I think a well-regulated environment is attractive.

48:46It's not a burden if you get it right. It's an attractive reason to come here and do it. But I would say, try and summarise an incredibly fast-moving position. I think people here in parliament, government, first of all, they're catching up a little bit with how quickly and rapid this has been. I was talking to someone in media recently, and they're talking about video editing and how so much of it can now be done through artificial intelligence and keywords. And they said, to be honest, the only reason we're not using even more of it, because we're talking about people, a job that once took three months is now being able to be done in a few days.

49:20The only reason we're not doing more of it is we still need the senior people to ultimately review the product and they won't become senior and experienced, you know, unless they're doing some of it, you know, without the aid of that kind of technology. So it is going to be profound. But again, I always remember at university someone telling me they were going to set up a firm and go into what we would now know as search engine optimization and online advertising. And I remember thinking, all right, maybe, you know, I mean, that could decide. Even most politicians in our election will spend more online advertising than in the traditional leaflet and election address through the door.

49:57I mean, you never know. And if you approach it with optimism, acknowledge the problems, but make sure we are trying to do this in a way which recognizes that change and innovation is always the basis of progress. That's how we'll try and get it right. Have you ever had a business idea on that? many times because I get to see so many you know incredible people with their own history of business and maybe found and exited or if they have um you know currently they're talking about the stages of development they're going through you are a little bit inspired to think I you know I've got some ideas and I would like not saying we're stealing anyone's ideas by the way if we come around you're not going to see me resign from parliament to then set up in opposition to that But yeah, I mean, I think because especially I didn't plan to become an MP in 2020, maybe longer term was interested in it.

50:49But I, you know, then been almost a journey as the Labour Party has, frankly, sorted itself out in many ways and come back to be, I think, in a position to challenge for the next election. Obviously, I feel very much part of that story. In fact, coming back after the summer, some people hear someone said to me, it's like the season finale almost as we approach the end of this parliament. What's the outcome going to be? but I would like a part of my life where maybe I get a chance to try things that are a bit different you know it's a pure honour to be absolutely honour to be a member of Parliament in any circumstances but these days we do live in a world where you can think about different careers and parts of it so yeah I keep a little set of ideas that I think the world might be different in 10 years time if I was in that position then to do it but yeah I mean I admire people who take the personal risk of developing some of those ideas I think Sometimes we need to acknowledge that's, you know, it's harder to do that if you've got nothing to fall back on.

51:42Some people doing it either a stage in their life, obviously, they've got a family background that allows them to do that. So it's, you know, going back to that story about going back to law school, I mean, I had no margin for error. Yeah, yeah, right. I admire people who take that risk, but in that situation, it wouldn't have been the reasonable thing for my family. That's why at that time that was so important to go in to get that training contract and do that. if you're in a position later on in your life where you could do that i do have a bit of theory actually like a lot of entrepreneurs either come from the kind of upper classes so they can kind of like afford to take the time and the risk to do it or they come from the working classes where they have got much less to sort of lose anyway so actually you have this sort of dearth of middle class entrepreneurship but um what um what would be your um what would be your sort of dream job i'm not talking politics sometimes when i ask politicians this they get very sort of right as if I'm going to lead you into a coup on your leadership, but not doing that.

52:34But it's like, what would be your sort of dream job? Deep sea scuba diver? Yeah, I sometimes say that I used to dream of, you know, being a professional footballer and playing for Sunderland. Now I dream of being like a non-exec director of the club. Sporting physique changes over time. But I mean, I'm fascinated by the relationship between economics and sport. And Sunderland have a model at the minute where we're developing younger players and selling them on. And I think that is, you know, it's the intersection of quite a few different things, which is quite interesting. I'm also really interested in, I mean, if you look at one of the things that really changed the world.

53:10I mean, obviously, governments, politicians, there are international roles as well that have a role in that. But I also think, especially having been the Shadow City Minister for so long, you know, people who are in charge of how capital is allocated, who have a say in that, whether that's in the energy sector or fintech or whatever. That's, you know, asset management, that's a huge part of it. It's not as glamorous as, you know, sport or whatever, but that does, that is a big part of the story. I think, again, we've got to maybe tell the public more of a story about how the interplay of some of that works because the fact is, it's in a really positive way compared to 20, 30 years ago, there are a lot more countries around the world where, you know, a business might be thinking of investing capital, or make us, you know.

53:54I mean, think back to even the end of the 70s and the early 80s. I mean, you've still got the division of Europe. You've got, you know, nothing like the kind of competition from the East. That has changed a lot. So we've got to understand that. We've got to be competitive as a country in this. Completely. What's your favourite book or podcast or something you've listened to lately? So in podcast terms, I love the rest is history. yeah I have my degree was in history it was always a passion of mine I think how they how they do that and that's the output of them yeah that's a high productivity podcast uh Tom and Dominic there they deserve uh uh some productivity credit for that on books I mean I I love um political biographies um again they're dealing with similar things I mean I um probably most recent one I read was how the new one Howard Wilson that my colleague Nick Thomas Simmons oh Yeah.

54:49Wrote, I think it's, it's, it's, it's, it's not just a kind of, you know, he did this, he did that. It's a, it's a different take on what that government meant responding to those very significant challenges of, of the, of the 1970s. I just read Ed Conway's book, Material World. Again, great way to explain to people about some of the, you know, some of the processes and, you know, supply chain issues they might not have been, um, familiar with. And I also just read a book I've been meaning to read for years, which is the almost perfect people. It's a book on Scandinavia and, you know, the kind of, the perception that often exists that everything is perfect in Sweden and Norway and Denmark.

55:29And, you know, it's South Finland's education system. Everything will be fine. And it's, you know, it's a book. Someone's passion is the Scandinavian culture and, you know, the country. But you're a bit more skeptical on some of that. So, yeah, I'm always... there's so much work things you have to read but i i do obviously i have to travel between greater manchester and every week so you get some time to do some of that as well so try and there's always a few emails to reply to but try and use that time for that and actually as a discipline that's quite good yeah joey thanks so much coming on jimmy's jobs of the future it's a great pleasure

From the publisher

Johnny Reynolds on Jobs of the Future: Skills, Scale-Ups, Net Zero and AI

This is a replayed 2023 interview with Johnny Reynolds, now returning to run the Department for Business amid major UK government reshuffles under new Prime Minister Andy Burnham, including moving AI to the Cabinet Office.

Jimmy and Johnny discuss visiting businesses such as Football Manager’s studio and Nissan’s Sunderland plant, arguing the state should help people manage economic change, especially through net zero, automotive transition and opportunities like green steel.

00:00 UK Government Shakeup
00:32 Why Replay This Interview
01:54 Football Manager Visit
04:19 Factory Tours and Learning
05:47 North East and Change
08:38 Future Sectors and Trade
13:27 Workplace Flex and Hybrid
15:41 Manchester Boom Story
18:00 City and Listing Concerns
20:57 Scaling Up UK Startups
24:52 How Reynolds Works
28:29 What Business Wants Most
30:12 Policy Levers for Growth
30:39 Skills Shortages and Immigration
32:25 Reforming the Apprenticeship Levy
34:06 Devolution and Local Skills Planning
35:12 From Law to Parliament
38:42 How the MP Job Changed
42:24 Working-Class Roots and Values
45:36 AI Disruption and Regulation
49:18 Entrepreneurship and Risk
51:25 Dream Jobs and Capital Allocation
53:15 Books Podcasts and Wrap-Up
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