A proven method to make a habit stick

13 Jan 2026 · 22 min · 7 chapters

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In short

How to start new habits that stick, using Stanford behavior scientist BJ Fogg’s “Tiny Habits Method,” and how to “untangle” bad habits by changing motivation, ability, and prompts.

Guests

BJ Fogg, behavior scientist at Stanford University; founder of Stanford’s Behavior Design Lab; developed the Tiny Habits Method (behavior model: motivation + ability + prompt).

Key claims

Habits are automatic behaviors. To start, set the bar very low (e.g., floss one tooth), anchor the habit to an existing routine (recipe: after brushing, floss one tooth), and self-reinforce with emotion (celebration/success). Repetition isn’t what creates habits—emotion is. Breaking habits differs from starting; no universal method, but removing motivation, ability, or prompts can stop a behavior.

Notable examples

dancing in the dark after drinking water; squats after starting the coffee maker; turning off notifications or changing routes to avoid gas-station snacks; “ick” leading to stopping dried apricots after finding larvae.

Written by AI. May contain mistakes. Listen to the episode to check what was said.

Chapters

Tap a time to open that second in VO

Understanding Habits and the Tiny Habits Method

0:56 to 2:48

Exploring how habits work and an introduction to the Tiny Habits Method.

“I want you to think about your typical day.”

Defining and Designing Habits

5:02 to 10:40

Defining habits and discussing how to design and reinforce them effectively.

“A habit is something you do quite automatically without really thinking or deliberating.”

Breaking Bad Habits vs. Forming New Ones

10:40 to 14:00

Exploring the complexities of breaking bad habits compared to forming new ones.

“we reached out to you asking what it takes to break a bad habit.”

Understanding Habit Formation Components

14:00 to 15:17

Learn about the five components that influence the difficulty of forming or breaking a habit.

“In my work, I have a model for what makes something easier or hard, and it comes down to five components.”

The Role of Prompts in Habit Formation

16:48 to 23:15

Understand how prompts influence habits and how to strategically remove them.

“at great wolf.com one other question i wanted to ask because you had the three parts of the motivation which is what we've been talking about a lot and then there was the ability and then there's the prompt.”

Starting Multiple Habits Effectively

23:15 to 25:06

Learn strategies for starting multiple habits and how they can lead to identity shifts.

“And if you feel successful, like if you're feeling stronger and if you're seeing that, then that increases your motivation.”

New Year's Resolutions and Habit Formation

25:06 to 25:46

Discover how to turn vague resolutions into actionable habits.

“Like, I'm someone who finds time to exercise, or I'm someone who's taking care of my body.”
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Transcript

Automatic transcript. May contain errors.

0:00This message comes from Great Wolf Lodge. There's adventure for the whole family, including an indoor water park that's always 84 degrees, attractions, spacious suites, and more. You're just a short drive away from an unforgettable family getaway. Learn more at greatwolf.com. Hey, it's Marielle. Before we start the show, let's play a little game. What helps you live longer, improves symptoms of depression and anxiety, cuts your risk of chronic illnesses, bolsters your immune system, strengthens your bones, and reduces chronic pain? Strength training. And that's not even a full list of all the benefits.

0:39To help you get started building muscle, we created a newsletter series. No experience necessary to get going. Sign up at npr.org slash stronger or find the link in the episode description. This is NPR's Life Kit. I'm Marielle Segarra. Hey, it's Marielle. I want you to think about your typical day. From the moment you wake up, what actions do you take that are basically automatic? Probably turn off your alarm. And if you're like me, start scrolling on your phone before your eyes are fully open. Don't worry, I'm trying to change that. Then you brush your teeth, drink some water maybe. be, you have a collection of habits, good and bad, and that's just the first few minutes of the day.

1:26The good news is, even though habits are automatic, we can change them. Start new ones, for instance. BJ Fogg is a behavior scientist at Stanford University, and he is starting the habit of dancing in the dark every morning when he wakes up. After I put my feet on the floor in the morning, I say, it's going to be a great day. and then I go out and I drink a big glass of water. And then once I have that big glass of water, that's what prompts me to turn on the music and do this dancing that I do. BJ founded Stanford's Behavior Design Lab and he studies habit formation. He came up with a research-backed approach to starting new habits called the Tiny Habits Method.

2:09One aspect of it is that you set the bar really low. And you do the easiest version of the habit every day, no matter what. You know, turn on some music, dance for 20 or 30 seconds, say, great, I did it, move on. But if you want to do more, you do more. And I can't think of a single time when I've stopped dancing after 20 or 30 seconds. On this episode of Life Kit, how to start a habit, I talk to BJ about what works and how to do this step by step. We also talk about breaking habits, which he says is different and likely requires a different approach, though we don't know everything there is to know about it yet.

2:48He does have some ideas, though. Just a thought here. If you made a big New Year's resolution, like eat healthier or get fit or make more friends, and you're not sure where to start with that, breaking it down into tiny habits could really help.

3:07This message comes from American Home Shield. An AHS home warranty helps protect your major systems and appliances, no matter how old. Do you have an unreliable AC or a leaky water heater? AHS understands the headache and financial burden of surprise breakdowns. With an AHS home warranty, they'll fix a covered item when it breaks, and if they can't repair it, they'll replace it. Plus, as a benefit to select plans, you can even video chat with a repair expert to help troubleshoot home hassles over the phone. American Home Shield. Don't worry, be warranty. Get 20 % off all plans at ahs.com slash NPR and see promo details.

3:47See ahs.com slash contracts for coverage details, including service fees, limitations, and exclusions. Support for NPR and the following message come from Edward Jones. A rich life isn't a straight line to a destination on the horizon. Sometimes it takes an unexpected turn with detours, new possibilities, and even another passenger or three. And with a hundred years of navigating ups and downs, you can count on Edward Jones to help guide you through it all. Because life is a winding path made rich by the people you walk it with. Let's find your rich together. Edward Jones, member SIPC. This message comes from Great Wolf Lodge, where there is adventure for the whole family.

4:32You and your pack can splash away in the indoor water park, where it's always 84 degrees and filled with fun, from water slides to pools, a lazy river, and more. Plus, adventurous attractions, delicious dining, spacious suites, and daily entertainment, all under one roof. With 22 lodges across the country, you're always just a short drive away. So bring your pack together at a lodge near you. Learn more at greatwolf.com. Let's have a definition to start. How do you define a habit? A habit is something you do quite automatically without really thinking or deliberating. And the habit can be daily.

5:16The habit could be weekly. That habit could be once a year. So frequency, in my view, doesn't define habit. It's how automatically you do it, how much you do it without deciding, without choosing, without thinking. How can you decide that you want to start a particular habit? Yeah, the best place to start is staying tuned to what do I want in my life? Do I want more productivity? Do I want to sleep better? Do I want to have more flexibility and mobility? and then designing habits for the things you actually want, not the things you feel like you should do. Well, tell me about the tiny habits method.

5:57Can you break it down for me? Yeah, the tiny habits method is based on a model that I came up with in 2007. I call it the behavior model. And a habit is a type of behavior. A behavior happens when three things come together at the same moment. There's motivation to do the behavior. There's ability to do the behavior. And then there's a prompt. There's something that reminds or cues the behavior. And when those three things come together, the behavior happens. And so as I was looking at my model, what I saw was if a behavior is really, really easy to do, then I don't have to have high levels of motivation.

6:33But if a behavior is hard to do, yes, I have to have high levels of motivation. So what I saw was I pick a habit that's really easy to do, like floss one tooth. then my motivation can be high or low and I'll still do it because it's so easy and notice flossing it's not floss all your teeth it's floss one tooth that's the that's the very low bar and when you want to do more you can but if you only floss one tooth and move on you count it as a success the next part of the method is to design it into your schedule into your existing routine. And what you're looking for is what does it come after naturally?

7:16So you're not using post-its or alarms or just sheer memory to do the new habit. You're using an existing routine you already have. And I call that anchoring, where for flossing, what would be the existing routine to remind you to floss? Well, it's brushing. So then you have this phrase that in tiny habits we call a recipe, after I brush, I will floss one tooth. And if it comes to something like doing squats, it could be after I start the coffee maker, I will do two squats. So that's step two. Step three in the tiny habits method is to self-reinforce. And I've called that celebration. Not everybody likes that word.

8:05But the idea is you allow yourself or you cause yourself to feel successful when you do the new habit. Because it's that emotion, it's that feeling of success that causes the habit to become more automatic. So if I'm flossing one tooth, I can look in the mirror and smile and go, way to go, BJ, right? There's many, many ways to help yourself feel successful, but it's not repetition that creates habits. It's emotion. And the stronger you can feel a positive emotion as you do the habit, the faster the habit wires into your life. Do you keep celebrating forever? What a great question. Self-reinforcement is something you do to help the behavior become automatic.

8:53And then once it's wired in, then you don't have to self-reinforce. Takeaway one. A habit is something you do automatically without really thinking about it, like brushing your teeth. According to BJ's research, if a task is easy, people tend to have higher motivation to do it. So he says, if you want to start a habit, keep the bar low. Say, at a minimum, I want to floss one tooth today, or do one push-up, or walk one block. You can do more, but you don't have to. He also recommends that you design the habit into your existing schedule and pair it with something else that can prompt you. Like, after I brush my teeth, I will floss one tooth.

9:34After I make coffee, I will do two calf raises. And then celebrate your win. And you said that it's not repetition that creates a habit, but emotion. Does that mean just positive emotion? Like what other sort of emotions trigger habits? The way I see it is positive emotions, yes, especially the feeling of success. But also the alleviation of if you go from feeling negative to less negative, that can also weigh in habits. So let's say you are feeling really anxious and then you do something and you feel less anxious right away. whatever you did is going to start becoming a habit. And for some people that might be smoking or going on social media.

10:23And that's why those things weren't as habits because they go from a negative state to something that is less negative or maybe even positive. So the way I see it in general, it is a net gain in positive emotions. That actually brings me to my next question, which is, we reached out to you asking what it takes to break a bad habit. But you said that that's hard to answer. Why is that? Yeah. Creating habits and undoing habits are different processes. I don't claim that much expertise around bad habits. It's a much more complicated landscape. So there's three factors. This kind of person doing this kind of action in this kind of context.

11:07So somebody who smokes occasionally after a party with friends is different than somebody who smokes every morning on their way to work. Yes, the behavior sounds similar smoking, but it's a different context. And one of those habits is going to be much easier to resolve than the other one. Now, we know that a behavior happens when motivation, ability, and prompt come together at the same time. and if you get rid of any one of those three things, the behavior will stop. If you can get rid of motivation, then you won't do the behavior of the habit. If you can get rid of ability or make it super hard to do or impossible, then the habit stops.

11:49If you can remove the prompt, it stops. And yes, it can be done. There are ways to untangle unwanted behaviors, but I just don't want to trivialize how hard that might be in some cases. And in other cases, it might be easier than people think. I remember I used to really love eating apricots, dried apricots. But then I bit into one and there was like a little larva in there. And I was like, oh, my God. And then like it happened again. And then I learned that this is a thing, that there are often larva in apricots and in the dried ones. And that habit changed real fast. I didn't have to try. I was like, I don't eat them anymore.

12:38Like, that's it. I don't want to bite into a larva, even if it's dead. And so I got the ick about apricots. Yeah. Sometimes this happens unintentionally. But I think if it's something that you're like a habit that you're fine to lose or that's not good for you anyway, like, I'm sort of like, roll with it. You know? What a great example. And now disgust is a very fundamental and powerful emotion in humans. And so that's what that example's tapping into. The way I think about it from a behavior model perspective, there's motivation that's pushing you up over the threshold to eat apricots. And then there might be demotivators that say, I really probably shouldn't eat this apricot.

13:21Once you bit in and were disgusted, that force pushing it down became much, much stronger. So you've got motivation that's for any habit or behavior. You have motivation that's pushing you up, something that you hope to achieve through eating apricot or doing other things. And then, especially for habits that people want to stop, you do have demotivators. Like, oh, I really shouldn't be doing this. I'd be healthier if I didn't do this and so on. But there's no magical way to make that vector pushing down stronger. The other lever you have to pull is ability. Can I make this habit harder to do?

14:00In my work, I have a model for what makes something easier or hard, and it comes down to five components. How much time it takes, how much money it takes, how much thinking it takes, how much physical effort, and does it map into your routine? So you have five, I guess, subcategories of ability that if you could make something radically take a lot more time to do, or take a lot more money to do, or you have to use a lot more cognitive effort and so on. That's a way to have some chance of reducing the frequency of the behavior, stopping it entirely. Takeaway two, breaking a habit is different than starting one.

14:41And BJ says that he hasn't come across a validated, research-backed method for breaking them. But he says it could help to find an expert who specializes in your particular bad habit and in working with people like you in situations like yours. They can help you understand what motivates you to do this thing and what complications might come up as you try to break the habit. BJ also made some general suggestions based on his years of research. We know that behaviors start when we have motivation, ability, and a prompt. So if you want to break or untangle a habit, you could try to get rid of at least one of these.

15:17We'll have more on the last one, how to remove a prompt, after the break. This message comes from NPR sponsor, the Capital One VentureX Business Card. Every business owner needs a serious business travel card that can keep up with their needs. With the Capital One VentureX Business Card, you earn unlimited double miles on every purchase, no matter where your business may take you. Plus, big purchasing power means you can spend more and earn more. The Capital One VentureX Business Card. What's in your wallet? Terms apply. See CapitalOne.com for details. Support for NPR and the following message come from Edward Jones.

15:56What does it mean to live a rich life? It means brave first leaps, tearful goodbyes, and everything in between. With over 100 years of experience navigating the ups and downs of the market and of life, your Edward Jones financial advisor will be there to help you move ahead with confidence. because with all you've done to find your rich, they'll do all they can to help you keep enjoying it. Edward Jones, member SIPC. This message comes from Great Wolf Lodge, where there is adventure for the whole family. You and your pack can splash away in the indoor water park, where it's always 84 degrees and filled with fun, from water slides to pools, a lazy river, and more.

16:38Plus, adventurous attractions, delicious dining, spacious suites and daily entertainment all under one roof with 22 lodges across the country you're always just a short drive away so bring your pack together at a lodge near you learn more at great wolf.com one other question i wanted to ask because you had the three parts of the motivation which is what we've been talking about a lot and then there was the ability and then there's the prompt. Can you say more about the prompt? What is that? Yeah, the prompt is anything that reminds you or says, do this behavior now. And the prompts can come from inside you where you just get an urge, like I'm hungry or I'm feeling anxious or, oh yeah, I need to call my mom.

17:27The prompt can come from outside you. Somebody sends you a text message or a reminder pops up or the prompt can be part of your existing routine. And that's the innovation in tiny habits is to use a behavior you already do and have that be a prompt for a new habit that you want. We associate starting the coffee maker with doing squats. You are designing it into your existing routine. You're seeing where does this habit of dancing fit naturally in my life? Where does this habit of having a protein drink fit naturally in my life? What does it come after? So what would removing a prompt look like?

18:14In my own life, one thing I do is I turn off tons of notifications. So I turn off the digital prompts. And another thing, there was a time when I would drive home from Stanford and I would go by a gas station. And that's where I would stop and buy salty snacks because I was done with work. and I was on my way home and I would go by the gas station. And so I would take a different path on my way home. So I wasn't prompted by that gas station. I see. So it's like you still have the ability to do it, but it's not in your face. Yeah. Takeaway three. Prompts are like little reminders in your environment or in your body.

18:58They cue you to do something. So if you want to untangle a habit, you could hide the prompt. Don't keep candy out in a bowl on the counter. Mute or unfollow your ex on social media. Change your ringtone. Move your bed. The change you make is going to depend on what the habit is and what prompts it. Okay, so going back to this idea of starting a habit, how many habits do you think you can be trying to start at a time? Well, certainly more than one. That's one of the false things that people hear over and over that only do one habit at a time. I have people work on three habits at a time. And that surprises people.

19:40But if they're tiny enough and if you actually want to do those habits, you don't have to limit yourself to one at a time if you do it in this way where you make it really tight. First of all, you want to do the habit. You make it really easy. You set the bar low. And you design it into your existing routine. And are these habits related? They can be. I think it would be helpful if you had a domain like you want more flexibility, more mobility. So within that domain, you created multiple habits within that domain. I do think that would work better than three different domains. So like similar to how people have a New Year's resolution, you know, I want to eat healthier this year or be more flexible or get stronger.

20:30And I was just talking to Gretchen Rubin about this, how that is too broad in a lot of ways and you want to be more specific. But it sounds like you could come up with a collection of tiny habits around one of those. Yes. New Year's resolution is usually the starting point. Usually the resolution is not a specific behavior. It's your aspiration. It's the thing that's motivating you. So you still have some work to do. And I don't mean work in a bad sense. You have exploration to do. You have discovery to do. What specific behaviors will help me achieve this New Year's resolution? And one thing people can do is just start making a list.

21:14If I could wave a magic wand and get myself to do any habit, that would lead to better nutrition. What would it be? And be as specific as you can. Imagine you're watching yourself in a movie doing the behavior and say, oh, BJ opens the fridge and takes out a carrot stick. Great. BJ makes his own salad dressing with olive oil for lunch. Great. And I call that the movie test. If you can't see it happening in a movie, like Eat Healthier, then it's not specific enough. But you can see getting a carrot stick out of the fridge. You can see using olive oil and making salad dressing. No question, do I have to eat the carrot stick or do I just get out of the fridge?

22:00Well, that comes back to help yourself do what you already want to do. And if you don't like carrot sticks, pick something else. Takeaway four, you can start multiple habits at a time. It might help if they're all getting you toward the same larger goal, like living healthier or making more friends. If you find yourself with a vague New Year's resolution, you can sharpen it by breaking it down into smaller habits. So when does a tiny habit turn into a mid-sized habit? Like when do you go from the flossing one tooth to two or three? You can do all your teeth on the first day. You can dance for 30 minutes the first morning.

22:41Let's take push-ups as an example. It's not like you limit yourself to one push-up and the next week you do two and the next week you do three. In fact, I think that would be a very bad approach. What you have is a push-up behavior designed into your schedule and you do the minimum. Maybe you say it's one and maybe it's a counter push-up against the bathroom counter. And if you want to do more, you do more. And if you don't, you stop there and you count it as a success. What happens over time is you get more capable of doing those push-ups. So you can do more with the same effort that you had at the very beginning.

23:15And if you feel successful, like if you're feeling stronger and if you're seeing that, then that increases your motivation. And with higher motivation, you can do more. And there's a third factor at play. And I started studying this in about 2014, is there's an identity shift that happens. When you do a behavior within a domain like healthy snacking and you feel successful, your identity starts shifting to I'm the kind of person who eats healthy snacks. Or if you do, you know, push-ups, your identity can shift. I'm the kind of person who does strength training. And then that has a more global effect.

23:55And it doesn't take a lot of time. Well, BJ, thank you so much for this. You're welcome. Okay, it's time for a recap. Takeaway one, a habit is something you do automatically without really thinking about it. According to BJ's research, if you want to start a habit, keep the bar low, design it into your existing schedule, and pair it with something else that can prompt you. Takeaway two, breaking a habit is different than starting one, and there's no one perfect method that works universally. But we know that behaviors start when we have motivation, ability, and a prompt. So if you want to break or untangle a habit, try getting rid of at least one of these.

24:36Takeaway three, if you're trying to do less of something, hide the prompt. Delete the social media app. Put your phone out of your bedroom. Don't even think about bringing those chips in your house. What you do is going to depend on what the habit is and what prompts it. Takeaway four, you can start multiple habits at a time. Though it might help if they're all getting you toward the same larger goal. By the way, BJ has seen people really take to their habits in as little as five days. And when they do, those people tend to feel a positive identity shift. Like, I'm someone who finds time to exercise, or I'm someone who's taking care of my body.

25:13Before we go, what's your New Year's resolution this year? Maybe move more? Maybe get a little stronger? We have a special newsletter series to help you start your own strength training routine. You can sign up at npr.org slash stronger. This episode of Life Kit was produced by Sylvie Douglas. Our visuals editor is Beck Harlan, and our digital editor is Malika Garib. Megan Cain is our Senior Supervising Editor, and Beth Donovan is our Executive Producer. Our production team also includes Andy Tegel, Claire Marie Schneider, Margaret Serino, and Mika Ellison. Engineering support comes from Stacey Abbott.

25:49I'm Mariel Segarra. Thanks for listening.

26:01BJ Fogg:This message comes from American Home Shield. An AHS home warranty helps protect your major home systems and appliances, whether they're brand new or part of your home's history. A home warranty is different than homeowners insurance, which covers things that might happen, like fire, theft, or storm damage. A home warranty covers what will happen, like normal wear and tear on the items you use every day, like your oven, fridge, A.C., and plumbing. American Home Shield will fix a covered item when it breaks down, and if they can't repair it, they'll replace it. American Home Shield. Don't worry.

26:35Be warranty. Get 20 % off all plans at ahs.com slash NPR and see promo details. See ahs.com slash contracts for coverage details, including service fees, limitations, and exclusions.

From the publisher
BJ Fogg, a behavior scientist at Stanford University and author of Tiny Habits, says you’ve got to start small if you want your habit to stick. He shares his research including the important role of positive emotion in habit formation and why you can work on several habits at once.

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