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Morning Brew Daily - Episode 164 Summary
Episode Title: Elon Musk Keeps Getting Sued & How Shrek's Music Can Make You $$$ Air Date: October 6, 2023 Hosts: Neal Freyman & Toby Howell
Episode Overview In this episode of Morning Brew Daily, hosts Neal Freyman and Toby Howell cover a range of current business and economic news, including the latest lawsuits involving Elon Musk, a significant auto recall, a unique Alaskan oil dividend, and an innovative investment opportunity involving the Shrek soundtrack.
Key Topics Discussed
- Elon Musk's Legal Troubles
- Ongoing Lawsuits: Musk is currently facing multiple lawsuits:
- SEC Probe: The SEC has requested a court order to compel Musk to testify regarding his past disclosures during the Twitter acquisition.
- Trademark Issues: A lawsuit from a legal marketing company over the rebranding of Twitter to "X".
- Severance Payments: Allegations regarding refusal to pay severance for laid-off employees from Twitter.
- Parental Rights Suit: A lawsuit from his former partner, Grimes, about establishing parental relationships for their children.
- Musk's Public Disclosures: The SEC is scrutinizing his public statements made on Twitter, which may have misled investors.
- Controversial Changes on X: Musk has removed headlines from articles shared on X, creating confusion about content shared on the platform.
- Major Auto Recall
- ARC Auto Supplier's Refusal: The National Highway Traffic Safety Administration (NHTSA) is attempting to recall 52 million vehicles due to dangerous airbag components. ARC, the supplier, claims there are no safety defects.
- Legal Complications: NHTSA is navigating legal challenges to enforce the recall, highlighting the complexity of auto supplier dynamics compared to conventional recalls.
- Alaskan Oil Dividend
- Permanent Fund Dividend: Nearly every Alaskan will receive a check of $1,312 from the state’s oil fund. This practice has been in place since 1982.
- Economic Impact and Debate: While the payout is seen as beneficial for residents, critics argue it detracts from funding vital state programs and promotes dependency.
- Political Tool: The dividend influences political campaigns, with candidates promising increased payouts during elections.
- Investment Opportunity in Music Rights
- Shrek Soundtrack Investment: A unique opportunity to invest in the rights to the Shrek soundtrack, allowing investors to receive portions of quarterly royalty payments.
- Royalty Potential: Despite missing two iconic songs, the investment offers an annualized dividend yield above 8% based on historical performance.
- Market Context: The hosts discuss the fluctuating nature of music royalty investments and current market conditions impacting returns.
- Michelin's Expansion into Hotel Rankings
- Michelin Guide's New Focus: The Michelin Guide is branching out to rank hotels, introducing a new rating system using keys instead of stars.
- Financial Strategy: This expansion aims to drive traffic to its recently acquired booking service, Tablet Hotels, as travel continues to grow as an industry.
- Powerball Jackpot Insights
- Current Jackpot: The upcoming Powerball drawing features a $1.4 billion jackpot, one of the largest in history.
- Market Factors: Changes in lottery ticket structures and rising interest rates are influencing the perceived value of jackpots, making them less exciting to the public.
Stock & Dog of the Week
- Stock of the Week: The rights to the Shrek soundtrack, seen as a novel investment opportunity.
- Dog of the Week: Clorox, facing significant revenue declines following a cyber attack that impacted its operations.
Conclusion The episode explores diverse topics surrounding business news, providing listeners with insightful analysis on legal issues, economic trends, and investment opportunities. Listeners are encouraged to engage with the hosts and share their thoughts on the discussed topics.
Additional Links
- [Listen to Morning Brew Daily](https://link.chtbl.com/MBD)
- [Watch Morning Brew Daily on YouTube](https://www.youtube.com/@MorningBrewDailyShow)
Written by AI. May contain mistakes. Listen to the episode to check what was said.
Transcript
Automatic transcript. May contain errors.0:00Does it ever feel like you're a marketing professional just speaking into the void? But with LinkedIn ads, you can know you're reaching the right decision makers, a network of 130 million of them, in fact. You can even target buyers by job title, industry, company, seniority, skills, and did I say job title? See how you can avoid the void and reach the right buyers with LinkedIn ads. Spend$250 on your first campaign and get a free$250 credit for the next one. Get started at linkedin.com slash campaign. Terms and conditions apply. Good morning, Brew Daily Show. I'm Neil Freiman. And I'm Toby Howell.
0:34On today's pod, Elon Musk's legal woes are piling up as anyone with a pulse is suing him right now. Then anyone who lives in Alaska is probably refreshing their bank accounts right now, waiting for a payout from the state's oil fund to hit. We'll tell you why the heck Alaskans get a payment at all in just a minute. It's Friday, October 6th. Let's ride.
0:58This morning, the Nobel Prizes handed out its prestigious Nobel Peace Prize to Iranian activist Nargis Mohammadi for her fight against women's oppression in Iran, which has been the site of mass protests for women's rights over the past year following the death of a 22-year-old in police custody. Mohammadi has been imprisoned 13 times, convicted five times, and has been sentenced to 31 years in prison, where she is now. The field of possible winners was huge this year. With 351 candidates, it was the second highest number ever. There was a lot of speculation about whether Ukrainian President Vladimir Zelensky would win it or Russian dissident Alexei Navalny, but the committee ended up choosing Mohamedy for a leadership role in these historic protests.
1:41The Nobel Prizes, they're coming to an end. We just went through kind of the gauntlet of them, saw the Peace Prize in Medicine that we talked about on the show, and then also the prizes wrap up on Monday. Economics tops it all off. Neil, do you think our names made it into the mix this year? Of course. I like your enthusiasm. Before we jump into the news, Neil, we do have a word from our sponsor, Yahoo Finance. Neil, Yahoo Finance came in extremely clutch last night because, as longtime listeners of the pod know, Friday is when we do our Stock of the Week, Dog of the Week segment. I won't spoil which companies we chose this week, but know that I was cruising Yahoo Finance to get my news and my financial data all in one place.
2:19Yes, I was also scrolling through Yahoo Finance last night as well, but mostly to see whether the market will ever turn green again. It's in a bad place. I'll tell you what, Yahoo Finance is a great place to spend a couple of minutes before bed, way better than TikTok, to get up to speed with everything that happened in the market that day. So check out finance.yahoo.com if you have trouble sleeping. Or if you need to research a segment for a daily podcast. Correct. That's finance.yahoo.com. Tonight on NBC, Jimmy Fallon and Bozema St. John host the highly anticipated new competition show. I hired 10 creatives from all walks of life.
2:56They will be battling it out to see who can impress the world's biggest brands. This is a huge opportunity. This is the battle for the next big idea. This is not play-play. We're spending millions of dollars. I'm so excited to embark on this adventure with all of you. Make the best idea win! On Brand with Jimmy Fallon, series premiere tonight on NBC. Let's get into our first story of the day, Neil, where our friendly neighborhood billionaire Elon Musk is collecting lawsuits like their Infinity Stones. Up first, the SEC applied for a court order to force Elon to testify as part of an ongoing probe around his acquisition of Twitter.
3:33The main thing the SEC is concerned with were Elon's public disclosures, aka his tweets, as he was buying up Twitter stock when it was still a public company. But this latest dispute specifically focuses on the fact that Elon doesn't want to testify again after already speaking to the agency twice about his Twitter acquisition. I actually think Elon's lawyers have a bit of a point here, Neil. I'd be mad if the SEC just kept making me testify. Yeah, but you don't know the particulars of this case. I think they sent in a bunch of documents, and the SEC wanted to talk to Elon Musk about what those documents contained.
4:07This is just a rare thing for the SEC to have to go to a judge and ask the judge to get somebody to talk to it. This is not a normal thing. Elon Musk appears to have been dodging all of these requests to testify. I know he testified back in 2022. The issue here, the bigger issue, is that the SEC and Elon Musk are not friends. This spat dates back to 2018 when Elon Musk wrote that he had funding secured to take Tesla private, when in fact it appears he did not have funding secured. And the SEC hit him with some major penalties. And the conflict between these two has been brewing over the past few years to the point where Elon Musk basically wants the SEC disbanded.
4:49Also, one interesting wrinkle was Elon Musk's lawyer claimed that the recent release of Walter Isaacson's biography on Musk would interfere because it contains new information. And so he basically wanted to let both sides take time to digest the information that came out in that book. So it was interesting to see how they kind of pointed to this biography as a potential legal wrinkle. That sounds spurious. The actual particulars of the case are interesting because they kind of show how finance and hedge funds and big investors work. Because if you take more than 5 percent of a company's stake or buy up more than 5 percent of its shares, you have to disclose that to the public within 10 days after you do that.
5:29Because, you know, you want to know who's now a serious owner of the particular company. Elon Musk let those 10 days expire without informing everyone that he had bought, I think it was 9 % of Twitter initially. And that purchase sparked this whole saga last year where Musk was also about to go to trial because he wanted to back out of the deal to buy Twitter. You have to remember, Elon Musk wanted to buy Twitter, but then he tried as hard as he could to back out until the courts forced him to do it. So here we are with more legal battles that Elon Musk is facing. Yeah, speaking of more legal battles, just a rapid-fire rundown of all the legal issues Musk is facing.
6:08He's still involved in a lawsuit from a legal marketing company that claims the rebrand of Twitter infringes on its trademark incorporating the letter X. And X has also been fighting a suit since July, accusing it of refusing to pay at least$500 million in severance to thousands of former employees that were laid off once Elon acquired the company. Then last week, his former partner Grimes sued him to, quote, establish parental relationships with the three kids the pair have together. But apparently Elon had also sued her earlier in September for the essentially the same thing. Elon is also getting sued for libel for accusing a 22 year old of having neo-Nazi links several different times on Twitter.
6:47And then finally, on the Tesla front, the automaker is currently on trial defending itself against allegations that its autopilot feature led to a death after a Tesla Model 3 veered off a highway near LA. Neil, I don't know what the critical mass is for legal disputes, but whatever it is, Elon is facing it. That is a lot. Finally, before we move off of Elon Musk, we have to talk about the biggest change he's made to X in a long time, which is he's removed headlines from sharing news articles. So when we post a Morning Brew article on X, or any publisher posts any one of their articles on X now, you do not see the headline for the article that it does not automatically populate like it used to.
7:27So all you see is the picture that's associated with that article. So this is objective. I know, you know, our listeners probably think I hate on Elon Musk a lot, but objectively, this makes X very, very confusing to use because you just see a picture. You don't know whether it's a picture or a news article or a link to a news article. So users on Twitter X have been abusing this and making fun of it all day yesterday by putting random headlines in the captions that have nothing to do with the actual news article and turning it into a bit of a farce. It also just hurts the company's bottom line because a lot of people use X in Twitter for the relevant and engaging news articles that they can read on there.
8:11So now Musk is making it harder to find relevant news. So it's part of his long quest to keep people on Twitter rather than linking off to other places. But yeah, it is a bit of a head scratch. I think he's tanking like Sam Hinckley era. Oh, my God. He's trying to get the first pick and next draft because that's the only reasonable explanation for a lot of these changes that makes no sense. He said it was for aesthetic reasons. So, yeah, Neil isn't buying it. He's tanking. OK, this next story is one I've been wanting to talk about for months. And today we're finally going to dive in. It's about a massive auto recall that's devolved into a spat between federal safety regulators and a Tennessee auto supplier called ARC.
8:50As far back as the spring, the National Highway Traffic Safety Administration has been aiming to recall 52 million vehicles that it says have dangerous components in their airbags that can explode during a collision and spew shrapnel. It's gnarly stuff, and the NHTSA has said two people have been killed and several others injured due to these defects. With tens of millions of Americans driving cars that contain faulty airbags, the agency asked ARC to issue a recall to get them fixed. But unusually, ARC refused, saying that there's no safety defects and the agency has no authority to make it do a recall.
9:25Now the NHTSA has to play bad cop, jumping through several legal hoops to make this recall happen. Yesterday, it held a public hearing on the issue, which it is required to do to get a court to sign off on a recall. And even if it is approved, ARC could appeal the ruling. So here we are. Tens of millions of Americans could be driving cars with airbags that potentially spray shrapnel. But this one auto supplier is standing firm. Yeah, it is a bad look for everyone involved because it's a bad look for the NHTSC because they are. I don't know if I got that right. Hey, you were so close. NSA, thank you for that.
10:01Because here they are trying to enforce something. And while a supplier is saying, like, no, we're not playing ball with you. And then it's obviously a bad look for ARK as well because you never want to be on the hook or be on the other side of someone saying, no, we need to make the roadways safer. So just a bad look for everyone involved. They do say that only one out of every 370 ,000 airbag inflators will maybe have this defect, which ARK says is within the bounds of what they think is safe. But the NHTSA doesn't see it that way as well. But I also went back to there's another similar dispute from another airbag manufacturer called Takata, which had to recall up to 67 million airbags following similar explosions and only six of them.
10:46And it shows how difficult it is to kind of fully address these issues because some of the recalls involved older cars and then cars that have changed models several times. So this is not a cut and dry thing of let's just get all those cars back and fix defects. The way this is different than a normal recall is a normal recall happens when an auto manufacturer happens on the side of the automaker where they identify our problem and they say and they have to notify regulators because they will get fined if they don't. But this is different because it's a component supplier. And so it affects many different models.
11:20I think this one affects 15 different models. So it's way more complex. I'm sure a lot of people remember that Takata recall because that was the largest auto safety campaign in U.S. history. It affected so many vehicles. I think more than 70 million vehicles had to be recalled. Takata, it sent Takata into bankruptcy. So they would, and Honda had to set aside$5 billion. So you can imagine why ARC is holding firm here, because this could be costly for automakers, especially as they're going through the, especially as the big three Detroit ones are also going through this strike right now. Right.
11:51And it actually is GM who probably has the most ARC airbags within its cars. Up to 20 million GM vehicles may have these airbags. So again, they're getting hit on all sides from the auto strike as well as the airbag problem as well. All right, Neil, the next story is something that I had never heard of, but I'm so glad I know about now. And it has to do with a weird wrinkle in the Alaskan state economy. Starting this week, nearly every Alaskan will get a$1 ,312 check from the state government. It's a dividend check that comes out of the state's oil fund. residents have received this check known as the permanent fund dividend since 1982 which was around the same time they set up the fund to preserve oil wealth for future generations a stimulus check for every citizen sounds amazing right but the check is actually deeply divisive in the state because critics say it takes away from other important programs like school funding or child care and some politicians argue that if Alaska invested more research resources on building a robust economy with better job opportunities, you wouldn't need a check in the first place.
12:58So Neil, the more I read about this check and how big a role it plays, both in the economy and its politics, the more intrigued I became. Absolutely fascinating. Alaska certainly has the weirdest state economy that I've read about. I mean, you think Delaware was weird, but Alaska is even weirder because of its reliance on oil ever since they discovered it in 1969. That runs everything. The state revenues are 80 percent 85 percent accounted for by oil there are and because the the those oil that oil money has come in so fast and so plentiful they have no taxes uh no well not no taxes but there's no state income taxes there's no state sales tax and then they hand out this check every year to citizens that has become this but part of the culture as soon as late as 2015 they had advert they broadcast this on live TV because it is just such a big deal for some people to use it on vacations, but other people just to use on basic needs and necessities.
13:57Right. And it's so interesting to how it's fit into other pieces of the economic puzzle as well, because brands are now running sales that coincide with the check disbursements. So like you have Lazy Boy, Alaska Airlines running sales as soon as those checks hit the bank accounts. And then it's also such It's a political tool because, just for instance, in the 2018 governor campaign, one of the candidates said he promised every resident, I'm going to bump up the check to$6 ,700. It was one of those campaign promises that never really got any details around it, but he ended up winning in a landslide.
14:31So you can see how it's used as during election years that you can flex the check up and down depending on what you want to get out of a political cycle. and last year the check was$3 ,284. That did come because oil prices jumped because of the Ukraine war. That's the problem. Oil prices are so fluctuating and you can't really depend on them. If there's a period of depressed oil prices, then this check is going to be low and also the government revenues are going to be lower and you can't pay for the basic services like health and school. So that's why a lot of critics say this fund is about to be depleted.
15:06We can't just hand out checks anymore. We have to invest in longer term infrastructure. Right. It is an interesting case, too. The universal basic income is a word that has been thrown around a few times, which is we talked about it during the pandemic when everyone got those stimulus checks. Alaska has been basically running a universal basic income experiment for the last couple of decades. So, so many interesting layers, so many political, macroeconomic, microeconomic angles to it all. So, it was very interesting to read about this story. but we got to take a quick break, Neil. Don't go anywhere because we have Stock of the Week, Dog of the Week coming up right after this.
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16:24From afternoon coffee runs to stocking office supplies and even team dinners, you can earn miles on all your business expenses. Plus, you can earn 125 ,000 bonus miles for a limited time through October 29th. The Delta SkyMiles Reserve Business Card. If you travel, you know. Minimum spending requirements and terms apply. Offer ends October 29th, 2025. As Toby so artfully teased, let's head to our Stock of the Week, Dog of the Week, the Friday segment where we share one stock that made their parents proud and another that was sent to their room without dinner. Toby, you won the pre-show staring contest, so you can go first.
16:59As always, Neil, we are not financial advisors. We are just humble podcasters. So please do not take any of this as financial advice. But my stock of the week is the soundtrack to the major motion picture, Shrek. Neil, it's one of your most quotable movies of all time. And now it is also one of the most investable. The trading platform Public is offering customers the chance to buy shares in the rights of the soundtrack of Shrek and receive part of the quarterly royalty payments that come along with it. The 768 track catalog earns money anytime the Shrek movies are streamed or aired on TV, or even when the music plays on a theme park ride.
17:36Even though royalty payments fluctuate depending on how much Shrek content people are consuming from quarter to quarter, according to Public, the composition rights have generated an annualized dividend yield above 8 % in 2022 and 2021. Neil, I'd be all in on this, say, for one key detail. The rights don't include the two most famous Shrek songs, All Star by Smash Mouth and Hallelujah as well. It's the score. It's the score of Shrek. So I don't remember the score at all. But yeah, these big songs that everyone remembers from Shrek aren't included. And still, I think this is a very interesting investment because music royalties I'm kind of bullish on.
18:18as we've talked about so many times with streaming and TikTok, the playing of older music has become so much more popular over the past few years. And new music has kind of gotten sidelined as people like we just talked about Mean Girls going on TikTok. That's a movie that came out 20 years ago. And there's just been this move to listen to movies and music that came out a long time ago. So every time this is played, you know, that it makes money. So that's kind of interesting. I would be with you, except for the fact that right now investors can get a guaranteed 5 % return on relatively risk-free cash investments like treasury bonds.
18:55So this 8 % from the soundtrack that fluctuates up and down may not be as appealing as it would in a lower interest rate environment. And so there are other investment vehicles that do this. There's one London-based one that has thousands of songs written by Shakira, Red Hot Chili Peppers. That fund is down 11 % this year and about 40 % below its 2021 record. So maybe it's not the perfect time for this to come out, but it is cool to see investors get access to this asset class. It's part of a wave of startups and fintech startups offering alternative investment opportunities to regular folks like us.
19:31I know there are other platforms where you can invest in sports memorabilia or old cars. The problem is there's not a lot of liquidity here, so you can't really grab your money anytime you want. like you would on any normal stock trading platform. I'm gonna go watch Shrek though. Dang, that just made me wanna do it. All right, my dog of the week is Clorox because in August, it got hit with a massive cyber attack. And yesterday, it said that the cyber attack was pretty bad for its business. Clorox stock hit a five-year low after it warned that quarterly revenue would decline as much as 26%. And while it was expecting to post a$150 million profit, it would now end up losing money.
20:07Clorox was, of course, a huge winner during the pandemic, when we thought wiping down our groceries was the way to kill the virus, and its stock hit a peak of$237 per share in August 2020. But recently, it's been on a steady decline, closing at$125 per share yesterday, a nearly 50 % drop from its all-time high. One thing to note, if this cyber attack happened just a few months earlier, we wouldn't have heard a peep from Clorox. But a new SEC rule went into effect on September 5th that requires companies to report the potential impacts of significant cyber attacks. So we're seeing this new law in action.
20:42But I've got to be honest, the most interesting thing about this story to me is that I found out that Clorox makes Hidden Valley Ranch dressing. I had that written down as well because I literally had the line. I could not believe that I read it. They just slid it into the article. Clorox has struggled to resock its good with alongside its namesake Bleach brand include Glad Trashbacks and Hidden Valley Ranch dressings. I could not believe that. How many decades ago? I don't know. There's a lot of things we don't know. We're supposed to know this deal. Yeah. I was cracking up, though. Yeah. They apparently bought this ranch dressing for eight million dollars a couple of decades ago.
21:18It's a deal. It's a deal and a half. Yeah. And then it is interesting to back to the story. Back to the back to the real story. The SEC ruling, they are the first company, but they are certainly not the last. Think about how many times we've talked on the show about the prevalence of cyber attacks. And now that it's going to become part of financial disclosures, we're only going to be talking more about this because it's just such a big problem. Yeah. Last night, actually, MGM Resorts in Las Vegas, which had that major cyber attack, just reported through this same filing process that it lost$100 million from the attack that it suffered.
21:53A ranch in casinos. They're getting hacked right now. For our next story, I want to talk about the Michelin Guide. Yes, the world-famous restaurant guide that's been ranking places to eat for 123 years is finally diving into another industry, podcast rankings. Just kidding. It's hotels. Yesterday, the brand announced that it would start designating the, quote, most exceptional hotels across the world. But instead of using stars like they do for restaurants, hotels will earn Michelin keys. This decision didn't just come out of the blue. There's a sneaky financial angle to it as well. Michelin quietly acquired a company called Tablet Hotels five years ago, which is a booking website for luxury hotels.
22:36So you can bet that they're looking to drive traffic to Tablet as part of their push into this new rankings. Neil, it feels like a logical enough expansion for Michelin. Yeah, it totally feels logical. They're just betting on the travel industry to keep growing. And it does appear that way. By 2033, there are estimates that travel will become a$15.5 trillion industry and account for almost 12 % of the global economy, which is insane. So Michelin's like, all right, well, we do food. Let's also do hotels. And we can also make money off of commissions there. So it's just expanding its reach. I think this is obviously a logical move.
23:12I do want to talk about the history of the Michelin Guide, though. Do you know why Michelin is the company that ranks buyer? I have a feeling I do, but I'm not going to steal your thunder. Oh, thank you for that. A lot of people don't actually make the connection that the Michelin in Michelin Guide actually refers to the tire company. And the company started releasing guides way back in 1900 as a way to encourage drivers to take more road trips. So one star means it's a very good restaurant. Two stars means it's worth a detour. And three stars are worth an exceptional journey. So the whole idea was to encourage drivers to drive, wear out their tires, and now suddenly it is the foremost worldwide authority on ranking restaurants and now hotels.
23:55Have you been to a Michelin star restaurant? Randomly enough, I went to an Asian restaurant in D.C., and afterwards I walked out and I saw it had two Michelin stars, which at the time I was just like, oh, I thought it was just a normal place. So I've been to one, but kind of on accident, honestly. Interesting. What about you? No, I've not been to any. I know. We've got to make a bucket list item. I've not been to any, but I do want to point out that Michelin tries to distinguish itself because they don't take any compensation. They don't take any free meals. Their guides kind of go secretly around and just pay for everything, whereas other reviewers kind of accept complimentary meals and gifts and things like that.
24:33So they say we have the utmost integrity. But there was this new investigative New York Times report that came out a few weeks ago that said that local tourism boards were paying Michelin to review restaurants in their particular area. So you get this kind of pay to play situation that has raised a little ethical issues among the Michelin. So the big distinction is that you can bring the Raiders to your area, but the individual restaurants cannot pay to play. So that's where Michelin is trying to, yeah, it is a bit of a gray area because even though they may get compensated to come review, say, like Miami, Florida, for instance, the individual restaurants themselves can't buy stars.
25:11And then Fort Lauderdale's left out in the lurch when Miami Tourism Board pays them. Okay, for our final story before the weekend, it's kind of gone under the radar, but there's a$1.4 billion Powerball jackpot that will be drawn on Saturday night. It's the world's seventh largest lottery prize in history. So why has it gone under the radar? Well, a combination of factors has made billion-dollar jackpots just not that rare or exciting anymore. This is the eighth billion-dollar jackpot this year alone. In 2017, lottery operators added more number combinations to make it harder for people to win the jackpot.
Read the full transcript
25:44Consider that for Monday's drawing, people in the U.S. had chosen about 20 % of the possible combinations, meaning nearly 80 % of the possible combinations were not selected, so it's not a surprise there was no winner. There are other forces driving jackpots higher, too, like higher ticket prices due to inflation. And here's the real X factor, interest rate hikes. The total jackpot is calculated by taking the cash value of the prize now and estimating how much it would be worth 30 years from now if it was invested in a portfolio of bonds with bond yields so high right now, as we've talked about, because of those interest rate increases.
26:21That's caused jackpots to just, quote unquote, be inflated. I know. The headlines we were reading are hilarious. It's like a billion dollar jackpot doesn't get you what it used to. And a lot of people actually don't end up caring because whether it's$700 million or$500 million, at a certain point, it doesn't matter. Like it is multi-million dollars. But it was so interesting to see how the bond market that we talked about this week is affecting the lottery market as well. And I also just, the sneaky rule change that happened back in 20 or whatever year it was. 2017. 2017 was so sneaky because what they did was increase the amount of white balls and decrease the amount of red balls.
26:58So technically the amount of total balls stayed the same, but it's really the white balls that affect the odds much, much more. And it ended up almost doubling the odds to make it worse and help the lottery in its favor and make it worse for the people trying to win the lottery. So it was that sneaky, sneaky thing that has led to, because it's in the best interest of the lottery to have those big headline numbers, because then more people buy tickets. So I don't know, just tough to win these days. Tough to win because it's a one in$292 million odds, which means you are more likely to die from a meteorite strike or go to the ER because of a pogo stick injury than win the Powerball.
27:36I'm sure still many of you are about to go buy a Powerball ticket after listening. I'm about to go buy a pogo stick. All right, that is a wrap on our shows for the week. Quick housekeeping note, we are not doing a live show on Monday because it is Indigenous People's Day, but we did tape a show this week where Toby and I debated a variety of hot topics. That's coming out on Monday, and we definitely encourage you all to listen on your day off. It was a lot of fun. As always, feel free to write us at Morning Brew Daily at MorningBrew.com. Let's roll the credits. Emily Milliron is our editor and producer.
28:07Samantha Veles and Raymond Liu are our associate producers. Yuchenawa Ogu is our technical director. Billy Menino is on audio. Hair and makeup is still waiting on that Michelin star. Devin Emery is our chief content officer, and our show is a production of Morning Brew. Great show today, Neil. I wish you all well.
From the publisher
Episode 164: Toby and Neal explain the lawsuits that Elon Musk has found himself in this week, including ones about his Twitter acquisition and a self-driving car incident. Plus, why almost 20 million cars are being recalled and nearly every Alaskan is getting a $1300 check for oil. The guys also share their stock and dog of the week and Michelin will now be ranking hotels. And finally why this billion $$$ Powerball prize isn't as much as you think.
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