Ariel Investments' John Rogers on How You Can Still Win With Value Investing

23 Sep 2024 · 42 min

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Episode Title

Ariel Investments' John Rogers on How You Can Still Win With Value Investing

Episode Overview In this episode of Odd Lots, hosts Joe Weisenthal and Tracy Alloway engage in a conversation with John Rogers, founder and co-CEO of Ariel Investments, who specializes in mid-cap and small-cap value investing. The discussion, recorded live at the Future Proof Festival in Huntington Beach, California, centers around the relevance of value investing amidst trends like passive investing and the dominance of major tech stocks (referred to as "Mag 7").

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Key Themes and Discussions

  1. The Current Investment Landscape
  2. Dominance of Passive Investing: The rise of passive investing strategies and their impact on market dynamics.
  3. Focus on Major Tech Stocks: The fascination with the "Mag 7" tech companies and how they dominate current investment conversations.
  1. Value Investing Approach
  2. Security Selection: John Rogers emphasizes the art of finding undervalued stocks, or "diamonds in the rough," that are overlooked by the market.
  3. Historical Context: Rogers draws parallels to past market bubbles and corrections, highlighting the cyclical nature of stock performance.
  1. Why Value Investing is Not Dead
  2. Long Cycles of Outperformance: Rogers argues that the extended period of growth stocks outperforming value stocks is unusual but cyclical.
  3. Current Market Conditions: The valuation gap between large-cap growth and small-cap value stocks is historically significant, suggesting an opportunity for value investors.
  1. Finding Orphan Stocks
  2. Lack of Analyst Coverage: Smaller companies often lack sufficient research coverage, creating inefficiencies that savvy investors can exploit.
  3. Research Strategies: Ariel Investments employs a mix of diligent research, industry analysis, and technology to uncover potential stock picks.
  1. Investment Strategies and Stock Evaluation
  2. Valuation Metrics: Rogers discusses how Ariel evaluates stocks, including using price to earnings and price to EBITDA ratios, as well as discounting future cash flows to determine intrinsic value.
  3. Case Studies: Notable investments mentioned include:
  4. The Sphere in Las Vegas: Rogers discusses their investment in Madison Square Garden Entertainment and the innovative Sphere venue as a unique opportunity.
  5. Taylor Ice Cream Machines: Mention of Middleby Corporation, the maker of equipment used in fast-food chains, underlining the importance of brands with a strong market presence.
  1. Management Relationships and Insights
  2. Engagement with Companies: Rogers highlights the importance of building relationships with management teams, conducting site visits, and understanding company operations in detail.
  3. Long-term Investment Philosophy: Ariel Investments prides itself on being patient investors, often holding stocks for extended periods to realize their full value.
  1. Market Efficiency and Opportunities
  2. Efficient Market Theory: Rogers shares his belief that while markets are generally efficient, opportunities exist during periods of extreme market behavior (euphoria or panic).
  3. Historical Reflection: He recounts experiences during past market crises (2008 and 1987) where investor panic created unique buying opportunities.

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Conclusion The episode concludes with a reflection on the importance of old-school stock-picking in today’s investment climate, emphasizing that while trends may shift, the foundational principles of value investing remain relevant. Rogers’ insights into the mechanisms of identifying and investing in undervalued companies provide a refreshing perspective amidst current market trends dominated by large-cap growth.

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Key Takeaways

  • Value investing is cyclical, and current market conditions indicate potential opportunities in the mid-cap and small-cap sectors.
  • The inefficiencies present in the small-cap market can be exploited through diligent research and a focus on long-term company fundamentals.
  • Building relationships with management teams and understanding market dynamics is crucial for successful investing.

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Transcript

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2:06Hello, and welcome to another episode of the Odd Lots podcast. I'm Joe Weisenthal. And I'm Tracy Alloway. Today, you're going to be listening to a special episode that we did recorded live on the beach in Huntington Beach, California. That's right. We are back at the Future Proof Festival. It is a very special event that gathers a lot of investment professionals to talk about markets and how they're actually investing through these very interesting times. And one of the most interesting investors out there, I think, has to be our guest for this episode. Totally. So, you know, these days I feel like when you talk to investors, when you talk to people about the market, it's very binary.

2:47It's like, what do you think about the Mag7? What's your view on AI? What's your view on CAPEX spending? What's your view on the Fed, and you don't really hear many of those fashions, like good old fashioned stock picking, security selection. And I miss that. I think it was interesting back in the days when the sort of like Buffett and Graham Dodd style of investing were like, here's an interesting company. A lot of people don't know about it, but I found it. I like this stock. I like this company. And I think it's going to grow bigger. You just don't really get much of that discourse these days.

3:23This also dovetails with my favorite ever style of analysis, which is just when an investor or an analyst just goes to one of the companies or locations of the potential investment and just observes how everything is working and talks to potential customers and things like that. I love that style of investment. And we are actually speaking to one of the most famous stock pickers of all time. That's right. You're going to be hearing our interview with John Rogers. He's the founder and co-CEO of Aerial Investment Management. And he's very different. It's truly old school. It's all mid-cap and small cap stocks.

4:00He's been running this mutual fund for decades now. And he's like this old school, classic style stock picker. And you're going to hear our conversation about how he goes out and finds companies and talks to management and tries to uncover these diamonds in the rough, so to speak. So take a listen. As a reminder, this was recorded live on stage at Huntington Beach as part of the Future Proof Conference. You might hear some background noise. It was very windy that day. There was also a drone, which was an interesting experience. But we hope you enjoy it. Here is our conversation with John Rogers.

4:35It's great to be here. Never been to an event like this before. I know. It's such an extraordinary event. I don't even know what would be like an equivalent thing that anyone could have been to before, but very excited to be here. So in investing right now, you know, there's a couple big themes that come up over and over again. There's the rise of passive investing in various flavors of that. There's just the incredible dominance over the last several years of the mag seven and big tech and their momentum and the sector specific stuff. You are a stock picker and you buy, you eschew that. You're not just one of these people riding the mag 7 wave and you buy a lot of mid cap and small cap stocks that are in fields that maybe people don't think about.

5:20What's your pitch? When you've been people look at the rise of the mag 7 or indexing, what's your pitch for security selection in other realms of the market? Well I think it starts with the fact that Ariel investments is almost 42 years old. So we've been through a lot of markets. Of course we've studied market history and read about what happened in all the great bubbles that have happened throughout the world and all the great corrections and all the big booms that happen. And we have these massive ups and downs in the market. But ultimately, it is very cyclical. So I was just reading Chuck Royce, who's been managing small cap stocks for over 50 years, the legendary investor.

6:01He's finally retiring. And he talks about how these waves come and go. And this one in particular reminds him of the nifty 50 when Polaroid and Xerox and Johnson & Johnson and IBM all sold at extraordinary multiples. People thought it was going to last forever. They were called one decision stocks. You'd buy them and you own them. But, of course, that changed. 77, 73, 74, the markets collapsed. And we've all seen the ups and downs. So for us, what we tell people is when you get these extremes and everyone's buying a stock because it's gone up a lot yesterday, it's part of an index. you're getting toward the top.

6:38And the multiples show that the valuation differences between large cap growth and small cap value is one of the largest in history. So we feel highly confident it's going to be a better time for the smaller undervalued securities. You mentioned waves of investments kind of coming and going. I feel like I have to ask the obvious question since we're here with one of the most famous stock pickers of all time, but is value investing dead? You're still here, you're still going, you seem very much alive. Why do people think it's dead? I think they think it's dead because this period of growth stocks, outperforming value stocks, has lasted so much longer than normal history.

7:19But again, if you go and read the famous book by Bert Malkiel, A Random Walk Down Wall Street, he always explains and shows you these bubbles and how they burst. And when you, of course, you study Warren Buffett, and he always reminds you that you want to be greedy when others are fearful and be fearful when others are greedy. He's always so consistent about that because he realizes that things get out of hand. When everyone chases the hot dot of the moment, those securities get overvalued. And the ones that are left over, I call them the orphans, they're selling at very, very cheap prices. And eventually companies are going to sell at the discounted present values of their cash flows.

7:56And if you can get them at bargain prices, it's a really great, great thing. And these cycles always end, and they always end when everyone's convinced that they can't end. You know, you use that word orphans, and I think that actually leads to something that I was thinking about as I was preparing for this interview. You know, like on a day-to-day basis, sometimes you'll see like small caps outperforming, the Russell outperforming, and so forth. But it seems to me that one of the reasons one might go into smaller stocks is not necessarily because they're small, but because they are literally orphaned.

8:29They don't have the analyst coverage. People aren't familiar with the names. People aren't familiar with the industries. If someone is interested in small caps, does it make sense that, like, it really doesn't make sense to do it on an index level, but rather do it on a find those orphan stocks that nobody knows about level? Well, I do believe strongly that the opportunity to take advantage of the very rare inefficiencies in the market are in the small cap sector because there's less well-qualified and thoughtful research being done in the smaller stocks. You know, investment banks can't get paid as much working in the small cap sector.

9:07And so in my 41 years, I've seen the number of small cap analysts decline significantly. The ones that are out there are sort of following lots and lots of companies, sort of a mile wide and inch deep. They don't know their companies in depth. So it creates this opportunity, these orphans, to be able to find some inefficiencies in the marketplace where the research isn't being very well done. And you can just find some magical hidden nuggets out there in the marketplace. And these things happen from time to time. And I do feel we're in a period now where there's a lot of opportunity there. How do you come across those types of orphan stocks?

9:42Because as Joe just mentioned, these are often smaller companies that don't actually have analyst coverage. There are still a lot of them out there. So how do they come across your desk, I guess? Well, it's a couple of ways. Of course, at Ariel now, we have 130 people, a lot of people helping us do the research. And we have the industries that are in our circle of competence that we follow. So we have a lot of people looking and searching for ideas and understanding all the cheapest stocks in their sector, the most expensive stocks in their sector, and becoming true experts over the years in their sectors.

10:17So I think that's first and foremost. We're working to focus on those areas that we know really, really well. So we know where the bargains are. We know where the expensive stocks are. The second thing, though, in case we miss something, we use the computer and screen for cheap stocks. And we think that's really, really important. I noticed the Morningstar banner here. We love to read and study what other small cap value managers own. And as the years go on, you get to know who are the people you respect. As we touched on earlier, there's not as many active small-cap value managers left. But those that are out there, we just love to see their list of top 30 holdings, get their quarterly reports and get all their holdings, and see where there are some creative ideas that maybe you haven't thought about or hadn't thought about in a long time.

11:04And then finally, of course, just reading extensively. You know, reading every publication you can. You know, on the plane here, you know, you're reading Barron's, you're reading Business Week, you're reading Bloomberg. Thank you for the plug. Appreciate that. You know, you're getting the research reports from all the major brokerage firms, just reading and reading and reading and reading, searching for ideas, seeing ideas that you might have missed. I think there's no substitute for doing that work. And what counts as a cheap stock in your book? And has that perhaps changed over time? Is a stock that was considered cheap in the 1980s perhaps different or measured differently to a stock that might be considered cheap nowadays?

11:46I think the basic principles of value investing is still the same. You want to buy stocks that are selling at low multiples. Now, maybe a generation ago, we talked more about price earnings ratios. Now you're looking at price to EBITDA ratios and understanding whether a stock's undervalued. But that's really, really important to look for cheap companies. Second thing you're looking for is we want to make sure the company is selling at a 40 % discount to private market value. So we do the discounted cash flow analysis that they teach you in business school. You get the idea of looking at those future cash flows and discounting them back and finding out the true value of a business.

12:23And that's an inexact science, but we want to buy those stocks at a 40 % or more discount. And that's the way that we define what a bargain is.

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15:17Chase Sapphire Reserve for Business. With over$2 ,500 in annual value, it's the car that gives back all you put in. Learn more at chase.com forward slash reserve business. Chase for business. Make more of what's yours. Accounts subject to credit approval. Restrictions and limitations apply. Cards are issued by JPMorgan Chase Bank and a member FDIC. So anyway, I'm a really big fan of the sphere. I went there. I saw a fan. That's a good word. But it's one of your bigger holdings of your portfolio. And I don't know if a lot of everyone knows that the sphere in Las Vegas, this extraordinary venue is publicly traded.

15:52But just because we're interested in the art of stock picking, can you talk us a little bit about the thinking of how you wind up with a few percent of your portfolio in this sphere? It ended up kind of by accident, I have to say. Okay. You know, we own Madison Square Garden Entertainment, which in the old days was when you own the garden, which is an extraordinary event, you know, extraordinary company, extraordinary event place, of course, the world's greatest arena. And, you know, Warren Buffett always says you want to buy a company where it's hard to replicate it. You know, there's a true moat around it.

16:28Yeah. There's only one garden, you know, it's something really special. And they own the Knicks and they own the Rangers. They owned the Regional Sports Network. They had everything under one roof. Over time, they all split up into separate companies. Sports Company is a separate public company. That's the Knicks and the Rangers. The Garden is separate. They own the Beacon Theater and the Chicago Theater and Radio City Music Hall they control and the Rockettes and the Christmas show. And then they spun off the Sphere. Jim Dolan started the Sphere when it was under the umbrella of Madison Square Garden.

17:04And so we got it in a spinoff. never dreaming we would have assets in one, you know, new business like this. But the stock seemed extremely, extremely cheap. It seemed like it was being given away. As we did our homework, we got quite excited about it. You know, we went out and took the hard hat tour while the sphere was being built. We went to Southern California and outside of L.A. and went to visit in Burbank. We went to see their sort of mini sphere where you could see. I didn't know there was a mini sphere. Yeah, it's a place where they can show you how the sound was going to look, how the visuals are going to look.

17:39Everything was right there at that mini sphere. And it was magical. You walked in there and said, they are transforming the way you're going to be able to experience entertainment. And I was talking to the general counsel of the garden. He remembered sitting down for dinner once with Jim Dolan. And Jim Dolan sort of writing it on a napkin, just drawing the sphere and saying there would be nothing like it in the world. And he's actually accomplished it. You know, it's this huge globe, most of you know, out right in the middle of Las Vegas, not far from the Wynn Theater. And it seats 20 ,000 people.

18:13And it has, it's like virtual reality on steroids, on double steroids. You know, everywhere you look, you see these magical images whenever you're in the sphere. And they have great video. You know, they have right now the postcards from Earth. The rumors are the next big video is going to be The Wizard of Oz using that content in a magical way. And, of course, they have concerts. And U2 is opening night. They got the Eagles coming. They've had the dead there. And people, everywhere you talk to anyone who's gone to one of the concerts, they just say they've never seen anything like it. I can confirm.

18:50I can confirm. Joe went to the Sphere earlier this year and wouldn't stop talking about it. That's right. Okay. But I guess one thing, I'm sorry, jump in. One thing looking forward, you've got to believe that they're going to come up with more interesting and exciting content outside. They'll be able to advertise on the outside of what they call the exosphere. You have to also believe that eventually more countries will want to have their own sphere. You know, South Korea, Middle East, Asia, wherever you think about it, that will be what is the catalyst that can really create a lot of value. So one thing I was curious about, and you kind of touched on this, but one thing about the sphere is it is very unusual, right?

19:31There hasn't been anything like it before. How do you evaluate the comparables for that business model? What are the comps for a giant sphere in Las Vegas? There really is nothing like it in the world. So there really are no comps because it's never been done before. And it's not typically an aerial stock, you know, because we like to find companies that have a long history of success where you can have comparables. It's a really excellent point, but there's just, everything's being done for the first time. And kind of the idea is that as they experiment, the technology will get better, the sound will get better, they'll learn new ways to use the content.

20:12Right now they have a movie playing that is a concert video of YouTube playing there. They don't even know how to describe it because there's never been anything like it. So you've got to believe corporations are using it for the first time for big events. Hewlett Packard used it for a strategy session for all their most important clients and employees. QVCs used it. But it's all new. It's all fresh. You've got to believe in Jim Dolan, who is a very controversial person, that they'll be able to pull this off in a spectacular way. You know, one thing that struck me when you were telling this fear story there is getting to see it with construction and that relationship that you can build with management.

20:53And I have to imagine that, again, when we're talking about opportunities and smaller name stocks, that that can be part of the opportunity to find alpha, can be getting to really know management teams in a way that I imagine is not as easy or is more commodified perhaps with the mega cap companies. Can you talk a little bit more about your communication with companies and getting to really know who's running them as part of your investment process? I think it's a very important point. I think part of the benefit of being around almost 42 years now and having a reputation of being a long-term patient investor, you know, we have a turtle as a logo, and then people can see that we buy stocks while they're out of favor and hold them for the long run.

21:38So you can imagine companies love having us as shareholders. People are going to show up when everybody else is selling. And the fact that there's a group of us, grizzled veterans, I call us, who've been together, most of us, for more than 20 of the 42 years. Been through the financial crisis together, the USA downgrade together, COVID together. I think the management likes talking to experienced analysts, experienced portfolio managers. And so we talk to our companies every single quarter. We're all on the line together. We build those relationships in time. And then we go visit companies. We just were down somewhere not far from here.

22:16We went to visit InVista, which is a large dental company. It's really cheap. They do dental products and helping people with implants and alignment and many, many other products. They're one of three or four major dental products companies in the United States. It's a worldwide company also. But, you know, there's a new CEO. He took his time to be with us today. and he had his top, at least a dozen of his top management there to visit with us. You know, I think that happens because of the reputation that we've built over time. But we like that one-on-one opportunity to look people in the eye and determine whether we believe in them or not.

22:56You know, a couple weeks ago, we were in Florida to visit ADT, the security company. We just think we're going to constantly be in front of these people face-to-face and, of course, invite them to Chicago or to our New York office and visit with them also in those face-to-face opportunities. So you mentioned the long investing time frame that your company has or the patient capital idea. And I guess one question I always have when it comes to value investing is, what is the time frame in which an investment counts as successful? Because if I was being facetious, I could say, well, on a long enough timeline, everyone is a successful value investor.

23:35But when do you decide, OK, this has been really successful for us? Well, for us, if we're buying a stock at a 40 % discount to private market value and low multiples to EBITDA and earnings and cash flow, it's when the stock no longer sells at a discount to private market value. When we think the market is recognizing all the underlying fundamentals of the business, people understand the story. There's a lot of bullish analysts on the company. everyone's sort of piling into the stock you start to realize then that maybe you don't have an insight that the market doesn't have and it's no longer that undiscovered orphan it's a company that's got lots and lots of friends talking it up and enjoying it that's the time we'll start to lighten up on a security when it's on the good news and of course we have to always work like all of us do at getting away from the bad hands when you've made a mistake learning how to sell a company that maybe doesn't have the future that you thought it had.

24:32It's not going to be able to grow the way you thought it had. It's hard to get away from those stocks and inevitably they get to be very, very cheap. But that's something we're constantly working on with our learning about our own behavioral biases, studying behavioral finance, trying to make sure that, again, you don't fall in love on the upside and you have the courage to sell and get away from the company when it's not going to achieve the goals that you originally thought. You know, something that occurred to me, you know, you mentioned a dental company and a security company, and I think I was looking at your portfolio earlier, and there was a manufacturer of equipment for food companies in there, if I recall.

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25:08Do companies that are in industries that aren't hot have a moat by virtue of the fact that they don't have a lot of new upstarts attacking that field? Yes, that's what we're always looking for is that moat. That is probably the most important question we have with management, is constantly pounding away in every way that we can with our questioning to determine whether they have a moat that inhibits new competition from coming in and causing problems and causing trouble. So you mentioned the restaurant equipment company, Middleby. They're one of the largest manufacturers of restaurant equipment in the world.

25:41Really well-known brands. But they bought a company that we used to own years ago when it was an independent company called Specialty Equipment. And it's a good example of a manufacturer with a moat, they make the Taylor ice cream machines that you see in every McDonald's that make the McFlurries and the milkshakes. And you see them in many ice cream company or stores and restaurants all over the world. But they have the preeminent brand. So anytime a new McDonald's gets built, they're going to have a Taylor ice cream machine in there or two or three of them. You're going to have a Taylor clam-shaped grill to cook the hamburgers.

26:18And whenever they come up the new model that can refresh the restaurant. They have to go and get new Taylor grills in every restaurant around the world. That's a great company with a great moat. Plus they provide the service to keep the machines running. You might've read that sometimes these ice cream machines break down. I have heard that. Yeah, so you gotta be in there using their service people to fix those machines. You can't just go anywhere a lot of times. So those are the kinds of things that really we think you can find moats in some of the strangest places. Thank you.

27:19you can put together a multi-asset portfolio for the long haul. Stocks, bonds, options, crypto, it's all there. Plus an industry-leading 3.6 % APY, high-yield cash account. Switch to the platform built for those who take investing seriously. Go to public.com slash market and earn an uncapped 1 % bonus when you transfer your portfolio. That's public.com slash market. Paid for by public investing. All investing involves the risk of loss, including loss of principle. Brokered services for U.S. listed registered securities, options, and bonds in a self-directed account are offered by Public Investing, Inc., member FINRA, and SIPC.

27:54Crypto trading provided by ZeroHash. Complete disclosures available at public.com slash disclosures. When you own your own business, you own every decision. Now own the card that rewards you for it. The Chase Sapphire Reserve for Business card brings the best Sapphire Reserve benefits to business owners who expect hardworking rewards. Designed to meet the needs of business owners at scale, this pay-in-full card elevates your travel experience and offers premium benefits and value toward business services that can take your business to the next level. Sapphire Reserve for Business provides over$2 ,500 in annual value.

28:29Fuel your business and maximize rewards with 8x points on all purchases through Chase Travel, 3x points on social media and search engine advertising, annual partnership credits, and more. Make every journey more rewarding with a$300 annual travel credit and access to a network of airport lounges, whether you're looking for pre-flight productivity or time to rest and recharge. Chase Sapphire Reserve for Business. With over$2 ,500 in annual value, it's the car that gives back all you put in. Learn more at chase.com forward slash reserve business. Chase for Business. Make more of what's yours. Accounts subject to credit approval.

29:05Restrictions and limitations apply. Cards are issued by JPMorgan Chase Bank and a member FDIC. Introducing the all-new Adobe Acrobat Studio, now with AI-powered PDF spaces. Do more with PDFs than you ever thought possible. Need AI to turn 100 pages of market research into five insights with a click? Do that with Acrobat. Need templates for a sales proposal that'll close that deal? Do that with Acrobat. Need an AI specialist to tailor the tone of your market report to sound real smart in real time? Do that with the all new Adobe Acrobat Studio. Learn more at adobe.com slash do that with Acrobat.

29:42So I take the point about moats for certain companies, but a lot of your big investments right now have to do with entertainment. So we talked about the sphere, we talked, or you mentioned Madison Square Gardens. A lot of those feel to me like they are tied to the general consumer outlook, the macro outlook. How are you thinking about that at the moment? I know you're not a macro person, but you did have a call that proved to be correct last year. A lot of people were expecting recession in 2023. You said you thought there wasn't going to be a recession, and ultimately you proved right. So how are you thinking about the connection to the macro environment in terms of your investments?

30:22Well, currently, I mean, we continue to believe that the economy is stronger than most people have anticipated. There are no signs of real recession, broadly speaking. And we're optimistic that the lower interest rates that are coming, the Fed has it about right. We think they will keep us in a good place and have a softer landing. The thing where we see most of the problem and trouble is in the lower socioeconomic part of our economy, where people are struggling with inflation, struggling with some of the unemployment, struggling with certain industries that have had a really difficult time. So you'll see disappointments in companies like Starbucks and McDonald's in the past, where people have struggled to be able to afford to spend as much money in those restaurants as they could have.

31:08Where we have found success is really with the higher-end consumer, people who are making a good income. So, for example, Royal Caribbean, the average income of someone on one of their ships is roughly$150 ,000. People can afford to go on a cruise and enjoy the cruise and get a massage and enjoy the whole experience. We think that's important. We talked about the garden. Those are expensive seats. You have people who can afford those seats. We own Manchester United, the soccer franchise. And again, you know, people have to be wealthier to have season tickets to buy a skybox or what have you, to go to Radio City Music Hall at Christmas time.

31:49So we think that we've been trying to protect ourselves, that if we're wrong and the economy is weaker than we anticipate, it'll hurt the smaller consumer, the less wealthy consumer, much more dramatically than the wealthier consumer. Joe, I was at the cruise terminal at Long Beach on Saturday. Not to go on a cruise, obviously, because I'm here now, but just to look at the very large ships and all the containers. And I can confirm there is still a lot of demand for cruises. Tell us more about the cruise business, Because this was, you know, thinking back to four and a half years ago, this was ground zero.

32:23It was probably the first industry that truly just went to zero overnight, basically, when COVID hit. And then there were all these questions. And then those were some of the first stocks that rocketed back. Tell us about the state of Royal Caribbean and the cruise industry right now. Well, that's really a good example of what Ariel does. Right now, the cruise lines are all doing extraordinarily well. Carnival is doing really well. one spa that does the spa treatments. People are there not only getting massages and manicures and pedicures. Some people are going there and getting Botox and other types of surgeries.

32:59You'd be surprised the amount of money being spent on these ships. So they're all doing extremely well. All the forecasts and the bookings going, looking out are terrific. But it also epitomizes Ariel, though, because we've owned that stock, Royal Caribbean, probably going on definitely more than 15 years. Wow. Closer to 20 years. It's a name we've known really, really well. Ken Kurt, who follows that name for us, is a true expert in the industry. He goes to all the conferences, goes on the cruises to make sure that we are understanding what's going on there. But we bought more of those stocks during 2008 and 2009 in the middle of the financial crisis.

33:39The cruise stocks got quite, quite cheap. And then to what you referred to during the COVID crisis, we didn't wait for the dust to settle. We talked to our management teams. We've been talking to them every quarter for, again, between 15 and 20 years. We could feel their confidence start to rebuild as we started to figure out that COVID crisis. Those first couple of weeks, of course, were no man's land. But eventually, things started to move in the right direction. We could start to feel their confidence build. So we added aggressively in our small cap strategies and our smid cap strategies, companies like One Spa and Royal Caribbean built bigger positions, even though the stocks have been crushed.

34:19Everyone hated them. It was the worst place to be in the middle of a pandemic, owning a cruise stock. We said we want to buy more. And of course, they've come back so remarkably well. They've been our absolute best performers since COVID. Do you worry at all about this idea of pent-up demand. So, okay, demand for cruises went to zero during COVID, but then it has come roaring back. And a lot of people who were stuck at home for a year or so really want to get out and do stuff like go to sports games, buy concert tickets, go on cruises. Some people argue that, like, okay, eventually that pent-up demand is going to slow down a little bit.

34:58Is that something on your radar or something you're seeing? We keep asking the management teams there that over and over again, testing them to see if they're seeing any signs of that. And so far, you know, the cruise lines have been holding up extraordinarily well. Now, you never know. As we know, this is the most humbling business in the world. All of you know that. But we feel highly confident there. But it's interesting, our two, actually, our two of our worst stocks are stocks that did really well coming out of COVID because exactly your reason. Everyone was rushing toward them. And now they got overconfident, thought those cash flows were...

35:31Who are we talking about here? Those two, one was Invista, the dental company. They did really well with pent-up demand for problems with your teeth. Oh, yeah. You know, it's a real issue, a worldwide issue. People could only put it off so long. But they, again, struggled afterwards. They got their expectations way, way ahead. The same thing happened with Leslie's Pools. And after this, I'm going to go visit a Leslie's Pool store. And there's a couple right nearby here. And how many of you guys have pools? Several. Hope you're using Leslie's.

36:08This is really grinding it out, working the pavement, making the sales pitch to the audience. That's a true value message. I respect it. Yeah. So, you know, they compete with Pinch-A-Penny, which is really big in Florida. It's expanding in Texas. But what happened again, everyone was staying home during COVID. New pools were being built. People needed to go to Leslie's and get the chemicals to keep their pools clean for their families. You know, new heater, new whatever. And then all of a sudden, their expectations got high. They got too much inventory. Everyone got too optimistic. Ended up with a cool, colder summer the summer before.

36:46Colder than anticipated. And all of a sudden, their sales blew up. So those are our two that have been the most susceptible phenomenon that you rightly identify. But we think now the worst is behind them. And looking forward, we're quite optimistic. And in both cases now, they have a new CEO where we're getting to know and doing all our homework and channel checks on the quality of the people that have been brought in to get those businesses back on track. You mentioned going to the shops and you're going to check them out while you're out here. Is that something you do regularly? Like, OK, we talked about meeting with the management, but actually just going in to see the consumer facing experience.

37:22Like, do you go to McDonald's and see like, hey, are they keeping up there? Is the McFlurry machine broken again? Yeah, is McFlurry machine broken? Like, is that part of your consistent process across a lot of your companies? Yes, yes. I think it is. I think it's a big part of the process. It's not only going yourself and experiencing the product, but then talking to all your friends and family and any contacts and relationships you have to understand different perspectives, different points of view. So it's just not my perspective or point of view, but you want to get as many candid, independent voices as possible.

37:54and encourage all of our teammates at Ariel to do that, maintain relationships with experts in the field, but also just, you know, again, getting common sense perspectives of whether the sphere is a special experience or not. Yeah. Is the McFlurry really going to work when it came out? You know, you want to do that. And for me, that was an easy one because everyone knows I try to go to McDonald's every day. I love it there. And ultimately, I loved it so much. I talked about it so much. I got to serve on the board for 20 years. Wow, the dream. Wait, I have an important question. Do you order in-store or on the app?

38:31Well, I mostly order in-store, but I've learned how delivery works now. And literally, I can call, and they deliver to my apartment in less than 10 minutes sometimes. I think we should do an episode one day with you in McDonald's, because Tracy and I both are big fans of McDonald's as well. We took a meeting at one several weeks ago. So I think maybe next year, like, let's do one in a McDonald's. And, like, you can just sort of, we can just listen to hear what you observe and what you watch and what trends you see. I think that'd be fun. I would love that. It's my home away from home. So I'd be happy to be there.

39:04You know, it occurs to me experiences, even prior to COVID, was a big thing. People talk about the change in consumption from goods to services or goods to experiences. And that fits with the sphere and kind of Royal Caribbean. And obviously events like this where people are coming from all over the country to hang out on a beach and, you know, talk about markets and finance and investing and stuff. Is that a secular trend that you expect to see continuing? Well, I hope not because we are over-indexed to companies that have experience. I just think the experiences are getting better. And I think Americans are enjoying them.

39:42And it's a worldwide phenomenon. You know, my daughter and I went to the Paris Olympics this summer. She can't wait to go back to Los Angeles. Yeah. We've gone to the Garden to see Billy Joel recently. We went to Radio City Music Hall to see the Rockettes at Christmas. We just love those experiences. And as part, I always say I'm doing my homework. I'm getting, you know, being paid to have these experiences. They're really special. So listening to talk about your overall investment philosophy, A lot of it seems like identifying market mispricing. So things that are underpriced by other investors.

40:19And I guess I'm curious, over the years, do you think markets have gotten more or less efficient? And one of the reasons I ask is because Joe and I have been recording a lot of episodes about the rise of multi-strategy hedge funds, pod shops. And a lot of what they do seems to be also identifying dislocations in the market and then reacting to them very, very quickly. Probably not in the same way that a value investor does, but it seems like the reaction to news has gotten faster and faster. So I wonder how you think about that. Many, some of you know, I played basketball at Princeton and the stock market was my hobby while I was there.

40:57I had a broker across the street from campus. I loved, loved, loved the stock market. That inspired me to become a financial advisor when I first graduated. And then two and a half years later started Ariel. But, you know, when I was at Princeton, Bert Malkiel was the head of the economics department there. And he had just written A Random Walk Down Wall Street. You know, that legendary book that's now over 50 years old and has been reprinted time and time again. And he made such a great case, literally 50 years ago, about how efficient the market is. And then I grew up in Chicago, in Hyde Park, as part of the University of Chicago community.

41:35And I don't know how many people know that, you know, University of Chicago has a kindergarten through high school. And so I went to the University of Chicago high school. And a lot of my friends' parents were doing great work around efficient markets. Fama's daughter was in high school with me. And so I got to study everything that was going on at the University of Chicago, took it very, very seriously, and have been a big believer in efficient markets ever since. So I think that it gets more and more visibility as the years go on. But I would say I don't think there's any big shift in this. I think markets have been efficient for a long, long, long time.

42:11And I think that there are rare opportunities when you can find some inefficiencies. And I think it happens in an industry where the overall markets are in crisis or in euphoria. One or the other. That's when you can do homework and make some market, make some individual decisions in an inefficient market. But those happen very, very, very rarely. And I think it's a really hard game to play. Can you just talk more about this? Because I'm fascinated by this idea because it does seem like generally markets are efficient. Yet you wouldn't be in the business of identifying stocks if markets were fully efficient or always efficient.

42:53Can you talk a little bit more about this sort of, the situations that you've seen that cause efficiency to break down and clear opportunities to emerge? Well, I think the best experience in my career, you know, again, I say you read about some of the craziness in the world and say, that could never happen again. Yeah. And things that have happened over the last several hundred years that are just, you know, mind-boggling, the South Seaport and all the other, you know, 1929 and gold and the late 70s and silver. You know, remember the Hunt brothers being on the cover, I think, Business Week with all the money they were making.

43:29And, you know, so these things sort of come and gone. And I think that what I was going to get to through looking at those past bubbles is that 08 and 09 happened. And I was around in 1987 when the stock market went down 22 % in one day, we were calling all our clients, say, send us more money at the middle of that downdraft in the market. And I remember telling everyone on the phone, this is a once-in-a-lifetime opportunity. This is never going to happen again. And then, of course, 08 and 09 happened, which was much, much, much worse. And at the height of that, stocks that you liked at 30 went to 15 in the fall of 2008, and by March of 2009, those stocks were$4 or$5.

44:11And all the analysts had given up. People who had said buy at$30 were saying sell it at$5. The companies have no future. He said, that can't be. It didn't make sense. And if you looked out over the horizon three to four years down the road, these were companies that had been around for generations, and things would get back to normal. Someday the sun will come out and the storm clouds will go away. But those kind of crazy experiences don't happen very often. But those are just so memorable because everyone gave up right at the bottom of March 9, 2009. And all the clients that called up and fired us and all the analysts and the consultants who gave up right at the time when it was a time to buy.

44:56The guy who covered us in Morningstar was the one person, Michael, who said, these are good companies. I'm looking at the cash flows of the companies, looking at their profitability over the next three years. They're selling at prices that don't make sense. But it's a rare person who could see that and feel comfortable recommending buying the fund that's out of favor at the height of the decline of the bubble. Yeah. What was early August like for you this year? The most recent sell-off? Like, okay, it wasn't as bad as 2008, 2009, obviously, or 87, but there was a pretty substantial drawdown that happened over the course of a couple days.

45:38What happens at aerial investments during a period of that type of volatility? When you get the kind of volatility that we've experienced a lot lately. And even day-to-day volatility is greater than I've ever seen. You know, you just find from the opening to lunchtime to the close. So we are talking to each other throughout the day saying, where's the, what stocks have declined the most? Let's see if there's some opportunities to pick up some of our favorite names at bargain prices. Because sometimes you'll see a stock down 10%, 12 % that doesn't make any sense. Or a company that's had an earnings disappointment after maybe a couple of quarters of earnings disappointment.

46:17And again, everyone gives up after that third or fourth disappointment, and the stock's down 15%, 20%. You do your channel checks as rapidly as possible. You talk to all the experts you can. You talk to the management, of course. You talk to other buy-side owners and sell-side analysts. And then you come together and have emergency meetings ready to go in and buy more most of the time. Sometimes you'll find out something's changed, something's different. But most of the time, again, people panic together after there's been a series of disappointments and you're in an uncomfortable environment.

46:51So we always look at that as opportunity. And that's the way that we think about investing as value investors. John Rogers, this has been such a treat. Really appreciate you joining us and getting the opportunity to do this in front of the Future Proof Conference. So thank you so much. Thank you. This has been really fun. Thank you. Thank you.

47:23But that was a really fun conversation, Joe. I love that. I just, I love how old school it was. I love just talking. When I first got into investing years and years ago, I've mentioned a couple of times, I had this brief stint at a portfolio management company. And that's what we did. We looked through, we looked for cheap stocks and it wasn't just about, are we exposed to a few big names or not? And I really do miss that. So to me, that was a total blast. Also the McFlurry machine as a viable business mode. That was kind of fun. Let's really, we should do that episode with John and a McDonald's.

47:56Yeah, okay. McDonald's, here we come. Shall we leave it there? Let's leave it there. This has been another episode of the All Thoughts Podcast. I'm Tracy Alloway. You can follow me at Tracy Alloway. And I'm Joe Weisenthal. You can follow me at The Stalwart. Follow our producers, Carmen Rodriguez at CarmenArmand, Dashiell Bennett at Dashbot, and Kale Brooks at Kale Brooks. Thank you to our producer, Moses Andam. For more OddLots content, go to Bloomberg.com slash OddLots, where we have transcripts, a blog, and a newsletter. And you can chat about all of these topics, including stock selection, in our Discord, discord.gg slash OddLot.

48:29And if you enjoy OddLots, if you like it when we do these sort of old-fashioned stock-picking type episodes, then please leave us a positive review on your favorite podcast platform. And remember, if you are a Bloomberg subscriber, you can listen to all of our episodes absolutely ad-free. All you need to do is find the Bloomberg channel on Apple Podcasts and then follow the instructions there. Thanks for listening.

49:08Thank you.

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From the publisher

These days if you talk to people about the stock market, they might talk to you about the effect of the Fed. Or they'll talk about the Mag 7 and AI capex spend. Or they'll extoll the virtues of passive, low-cost investing. It seems like you hear less and less about the art of security selection: Finding cheap diamonds in the rough that have been overlooked by other investors. But some people are still keeping that world alive. John Rogers is the founder and co-CEO of Ariel Investments, and in his primary mutual fund he invests only in mid- and small-cap companies. Recorded live on stage at the Future Proof Festival in Huntington Beach, CA, we talk about his approach. He explains why he believes value investing still works, and the process he uses to select individual names. We also discuss what he looks for and how he researches stock picks. Among other things, he tells us why he's invested in The Sphere (yes, that Sphere in Vegas) as well as the company that makes the McFlurry machines for McDonald's.

Read More: Stocks, Bonds Trim Declines After Waller Comments: Markets Wrap

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