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Open Book with Anthony Scaramucci - Episode Summary
Podcast Overview Host: Anthony Scaramucci Guest: Lionel Barber (former Editor-in-Chief of the Financial Times) Episode Title: Putin, Trump & The Secrets of the World’s Most Powerful Editor
In this episode, Anthony Scaramucci engages in a deep conversation with Lionel Barber, exploring his career as the Editor of the Financial Times (FT), his insights into journalism, and discussions about significant figures like Masayoshi Son and Vladimir Putin.
Key Themes and Discussions
- Introduction to Lionel Barber
- Background: Served as Editor-in-Chief of the FT from 2005 to January 2020.
- Achievements: Credited with transforming the FT into a multi-channel global news organization, reaching one million paying readers and winning numerous awards.
- Early Career and Influences
- Initial Steps: Barber began at the Scotsman after struggling to find a job in journalism.
- Journalistic Calling: Influenced by his father's passion for reading and journalism, Barber views journalism as a vocation rather than a profession.
- The Nature of Journalism
- Journalistic Passion: Barber emphasizes the necessity of passion in journalism, citing that it should not primarily be a money-making endeavor.
- Ethics and Integrity: Discussion on the importance of truth and factual reporting, especially in today's media landscape.
- Masayoshi Son: A Case Study
- Impactful Investor: Barber's biography on Masayoshi Son highlights him as a significant, yet underappreciated figure in global investing.
- Resilience: Son's story reflects determination, having faced significant financial loss yet continuing to pursue his ventures.
- Editorial Decisions at the FT
- Brexit and Capitalism: Barber reflects on the editorial decisions made during major events such as Brexit and the global financial crisis, conceding some misjudgments but stressing the importance of not losing faith in capitalism.
- Technological Advancements: Barber is praised for leading the FT towards digital transformation, keeping it relevant in a rapidly changing media environment.
- Interviews with World Leaders
- Preparation and Strategy: Barber shares insights from his interviews with notable leaders including Vladimir Putin, emphasizing the importance of being well-prepared and confident in such interactions.
- Humanizing Leaders: The necessity of viewing leaders as complex individuals rather than merely political figures.
- Insights on Current Media Landscape
- Hope in Journalism: Despite challenges such as fake news and tribalism, Barber expresses optimism about the future of serious journalism.
- Trustworthy Information: Advocacy for the importance of reliable journalism in maintaining informed public discourse.
Key Takeaways
- Resilience and Grit: The importance of resilience in both journalism and entrepreneurship, exemplified through stories of figures like Masayoshi Son.
- Integrity in Reporting: Journalism should strive for truth and factual representation, with a strong ethical foundation.
- Evolving Media Environment: Adaptation to technological advancements is crucial for the survival of traditional media outlets.
Conclusion Anthony Scaramucci and Lionel Barber's discussion encapsulates the complexities of journalism and the influential figures within it. Barber's experiences and reflections provide valuable insights into the responsibilities of journalists and the evolving nature of media in the digital age.
Call to Action Listeners are encouraged to follow the podcast and leave feedback, as Scaramucci invites open communication about the show's content and future improvements.
Additional Information
- Books Discussed:
- *The Powerful and the Damned: Private Diaries in Turbulent Times*
- *Gambling Man: The Wild Ride of Japan's Masayoshi Son*
Social Media: Connect with Anthony Scaramucci on X (formerly Twitter) or Instagram for more discussions.
Written by AI. May contain mistakes. Listen to the episode to check what was said.
Transcript
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1:23Hello, I'm Anthony Scaramucci, and this is Open Book, where I talk to some of the brightest minds about everything surrounding the written word. That's everything. That's from authors and historians to figures in entertainment, political activists, and of course, Wall Street. Before we dive in, make sure to follow or subscribe wherever you get your podcasts. And don't forget to leave a review. Good or bad, I want to hear from you. I want to hear whether you're enjoying it or where we can improve. And I can take the hits. So let me know. If you don't like something, say it straight. Now let's get into it.
2:07Okay, welcome to Open Book. I am your host, Anthony Scaramucci. Joining us now is Lionel Barber. Lionel was the former editor-in-chief of the Financial Times. He wrote two extraordinary books. I want to hold this one up. It's in that pink salmon color, The Powerful and the Damned, Private Diaries and Turbulent Times, an awesome book, and a newer book, Gambling Man, The Wild Ride of Japan's Masayoshi-san. And so we're going to do a two-for-one special here, Mr. Barber. Very grateful for you joining us. We're sort of having a home and away. I did your podcast in London a few weeks ago, which I greatly enjoyed.
2:46And one of the promises I make to our authors, I read these books so that I can ask the questions from a reader's perspective, not just from somebody that gets like a briefing. So I want to go to your career, by the way, which I found to be remarkable as I traced it back. Let's go back to 1978. And of course, there was an article in the Financial Times this weekend, okay, when you were working for the Scotsman. Okay. And so let's go to 1978. How do we go from the Scotsman to becoming editor in chief of a century and a half old news organization, the Financial Times? oh Anthony a confession to straight up it was the only job I was offered in journalism all the other people turned me down so I thought well I'm going to take the Scotsman I've not never been to Scotland and it wasn't that easy in England to be an Englishman in Scotland because they had a referendum just to have their own parliament back in 79 and so I arrived and I had a lot to learn.
3:58Well, then I got lucky because a series of articles I wrote actually, I went to Poland and the uprising and the fall of the government was one of the first cracks in the communism. And I got the Young Journalist of the Year in Britain in 1981. So So the Sunday Times, Rupert Murdoch's paper, he just bought those papers. They gave me a job as a business correspondent. And I think that was probably the beginnings of a career. But I did have to get knocked into shape. Let's talk about journalism for a second. You know, I find journalists, for me, it's sort of a calling. If you haven't figured me out yet, Lionel, I'm a closet journalist.
4:43You know, I read everything. I I've got subscriptions to every newspaper and every news magazine, and I follow journalism with great detail. I got in trouble with Donald Trump for writing a an op ed that the free press is not the enemy of the people. So I'm I'm a closet journalist, but I my passion is more for money management. But you, based on this book, The Powerful of the Damned, are a real journalist. So talk about the passion and the calling to becoming a journalist. Well, I got it from my father, who left school at 15. I'm not going to say I came from a poor background, but I came from a modest background.
5:24And my father came from the north of England. He didn't go to college. And so he taught us, Anthony, to read books and newspapers. and you're a great reader. I had to learn how to be a big reader from my father. And I thought, I'm pretty good at storytelling and I admire him. I don't think I'm ever going to be as good as my father who went on to work at the BBC. But he always made the point that journalism is not a profession. It's a vocation. And he always said to me, if you want to earn money, you're in the wrong job it's a vocation you've really got to be passionate about it and and so so so very true so so this book this is a 35 year book i guess this is no uh actually anthony it's just the time i was edited no no no no i see that no i know i know it's 2005 to 2020 but to me oh i see there's 35 years of experience in this book.
6:31I know it's a diary for those 15 years, but I find that the Masa Yossi-san book is a different book. I feel like this is somebody, by your own words in the book, is not well known. I think you described him in the book as probably the most consequential investor that people know the least about. And I'll just tell my own personal story. I was with him at a New York Mets Chicago Cubs game 25 years ago in the Tokyo Dome. And I had gotten invited by Mark Schwartz, who was running Goldman Sachs' Tokyo division. He was the CEO of Goldman Tokyo. And I was a guest because I was friends with Bobby Valentine.
7:12Sitting next to me was a guy named Masayoshi-san. I had no idea. I had no idea who he was. It's probably embarrassing to admit that to you because at that time he was internet famous as you point out in the book is his rise and he was just a very humble very soft-spoken felt like he's just like a diligent guy and so why don't people know who he is here is this consequential investor with hundreds of billions of dollars of scale well he's from japan and although he speaks through in english because he did go to college at Berkeley and spent six years. He left Japan age 15, very unusually, and he's to learn English and to get that American experience.
8:02But he's also somebody who's under the radar. I mean, we can talk about why he's suddenly been big in the limelight with Donald Trump recently with his AI investments. But back then, he was soft spoken, he was under the radar and he he was probably even more soft-spoken when he spoke to you in the stadium because in 2000 he just lost 97 of his paper fortune because he was on the way down so it was just to set the scene for you sir it was march of 2020 and it was right before the implosion of the nasdaq bubble uh which which which as you point out in the book would have destroyed most people, but he stayed on message.
8:47So where does he get this grit from? I think it's because he's an outsider in Japan. He's Korean Japanese. And if you're Korean Japanese in Japan, you're not going to go to become a school teacher or a banker or politician. You're basically a nobody. You're discriminated against. And remember, Anthony, he had to live under an alias like most Korean Japanese, his name was Yasumoto because the family didn't want to show that they were actually Korean. So I think being an outsider, watching his father, who was into pachinko slot machines, he had before been a loan shark and he was selling moonshine as a kid, but his father got rich on slot machine gambling called pachinko.
9:39And in pachinko, You can make a lot of money and you can lose a lot of money. I think he learned the hustle from his dad. I've had my share of pachinko losings while I've been in Tokyo, so I have great sympathy for that. For me, there's one exchange in this. I don't want to give the whole book away, but I just think it's a phenomenal book about understanding entrepreneurship, Asian-based entrepreneurship. You know, I think you delved into this, frankly, because you were an Englishman as an outsider in Scotland. Here is a Korean in Japan as an outsider taking risks. I want all that 35, 40 years of journalism into the following question.
10:25Ready? what was the most powerful exchange between the two you had access to him and you had several interviews with him what was the one interview where the uh the the apple hit you on the side of the head and said whoa this guy's a different beast than the other guys well it was the first interview i'd gone to tokyo uh the first time and he said he was too busy i think he was actually not that well. It was just after COVID. And he's a very elusive man. And I finally had gone out to see his home. And I went into this meeting and I'd done my homework. And I asked him what it was like growing up as a kid.
11:08And he said he described how he'd grown up on the edge of this shanty town and being with his grandmother, and there were just pigs around the grandmother's house. And he told me with tears in his eyes that as a kid, he had constant nightmares. And even as a young man, the stench of the pig feces, the excrement in his nostrils, that was a recurring memory nightmare of where he came from and which he can never forget. And I have to say, that was a very powerful moment. You couldn't make that up. Well, I, I, I love that story. I think there was something about it. And when I, when I closed that book before I started about, I read that one first, by the way, when I closed that book, uh, I always try to take one or two things away from a book that I'm reading.
11:59When I closed that book, uh, uh, you know, to me, it was his resilience. And I think that would mark his resilience is that he really doesn't doesn't care. Meaning that, uh, I'm going to lose 90 % of my money, 97 % of my money. No problem. I'm getting up tomorrow. Let's, let's go at it again. And I think he has built a reputation institutionally. I think you interviewed one of my friends, Marcello Clark for the book. Yes. Uh, and I had dinner once with Marcello who said to me, uh, the one thing about Masayoshi, he does not stop. And I've got a lot of young people that listen to this podcast and it's a big lesson for people.
12:41You can get knocked down as he did in March of 2020 into June of 2020 and look at where he is today. And I think that's a big lesson for people that there are second, third, possibly fourth acts in your life, just keep moving. All right, so I'm gonna switch abruptly now to this one. And this one really touched me, sir, because I've recommended this now to several of my journalist friends. You should read Lionel's book because you went through Brexit, the tech boom, the global financial crisis, and the rise of fake news. That was your tenure, basically, at the FT from those years. Looking back, I have a guess for myself, but what is the toughest editorial call that you had to make in the 15 years?
13:35Oh, God, you know, there were quite a few. One strategic call was to say, even though we've had the shock of the global financial crisis, we should not write off capitalism. It may need we may need some changes, but what we must not do is lose all faith in capitalism. And I have to say my predecessor made that mistake after the dotcom boom because I wouldn't have got the job if I was in New York and they decided to make a change in the editorship. And that's how I got that job. And I think I had that in mind. And I think on Brexit, hands up, Anthony, we got that wrong. I made the call that based on rational economic argument, the Brits would vote for Brexit.
14:37I didn't let that colour the news reporting, but I kept in the back of my mind thinking, I'm worried that the whole paper is so pro-Remain that Britain should remain in the European Union, we may be missing something. So I would say that was a tough call, and I don't think I got it completely right. What do you think? What do you think? It's interesting because I really thought the digital advancement, I felt you got that right. Meaning you pushed the FT in your tenure to switch it up. I mean, you were, frankly, in my mind, ahead of the New York Times in terms of you went full hog into digital advancement.
15:22I can remember late 2005 subscribing to FT Digital, and it was incredibly robust. And I think that that's something that you're not giving yourself enough credit for because it sustained the FT in a way that it may not have been sustained just from the broad sheet paper. So I give you a lot of, that was bold. I guess the one thing I would tease you about is there's one section in the book where you're not upgrading the hard top computers in your New York office. Okay. I caught that. I was like, whoa, that's impressive because I'm always so anxious about that. I'm talking to you from a brand new laptop, Lionel Barber.
16:04I just want to make sure you know that because I'm always nervous that I'm going to miss something or something will glitch on me. But also your insight. I really feel you've got very good insight. You have a wide aperture into human beings. So what writings, what experiences have you, do you draw from your insight into Blair, your, your discussion of Putin when you met him in the embassy? Um, and of course various assortment, other people, uh, you know, you, you've gone from, uh, Riyadh and the Royal palace to Trump tower, uh, to the Kremlin and back. So what, what do you, what are you drawing on when you, when you make these, uh, judgments slash, uh, I feel like I got a very good scouting report on a lot of people in this book.
16:52Yeah, I would single out the Putin interview with Vladimir Putin in 2019 in June, because, you know, it took five years. I wasn't begging for it. They offered several times to have an interview with somebody else or they wanted to do it one way. And I said, no, it should be just the FT, me leading. I'll take the correspondent, obviously. But I waited more than five years for that. And, you know, the most important thing is to do your preparation. This podcast is not where you take shots at other people, but I would just say that I don't think Tucker Carlson in his interview did enough preparation.
17:35He was very focused on a very small audience in America, and Putin slapped him around, if you remember, and said, you know, I thought you were going to do a serious interview, but you're just some kind of talk show host. And he didn't do that with me because I, I took advice. I did my preparation and treated. I think not to interrupt you, but I think the difference between you and him is you weren't intimidated. Well, you know, I think, I think Tucker, I mean, again, I'm not, I know Tucker a long time working with him at Fox news. Yeah. I think he was intimidated. You could see that he was back here.
18:10You could. You're, You're working for the FT and you're carrying the august institution of the FT on your back into the interview. So you have a responsibility to be more discerning with somebody like President Putin. But very important to do that, have that combination when you're talking. And this book is, you know, I do drop a lot of names. I interviewed a lot of world leaders and people, top people on Wall Street, like, you know, Jamie Dimon a number of times and Lloyd Blankfein, your old colleagues at Goldman. I mean, you can't you shouldn't be arrogant. You've got to be respectful, but you cannot afford to be intimidated because Trump, Putin, they smell weakness and they take advantage of it.
18:57No, no, no question. I mean, that's something I've always I've had these conversations with my friend Mark Carney, who's now the prime minister of Canada, about this, particularly with with President Trump. I I I love that. I love this book. It was raw. It was immediate. There were fresh accounts, but it made me question something that I was dying to ask you, which is what entries did not make a book? Is there something you could share with us? Say, whoa, a little bit too much. Maybe I got to leave it out of this beautiful book. Well, an awful lot went in. I think there were one or two exchanges.
19:37And I do need to tread here a little bit because I wasn't spending all my time with the intelligence community. But, you know, occasionally once a year or so, you go for lunch at MI6 and talk to the spy master. And those conversations I did not report in the book because I think they were so, you know, they were off totally off the record. And I don't think they were that revealing compared to others. But I that didn't make it. I think what would be other things, maybe one or two conversations with the proprietor. And certainly, Anthony, I did not dump on my colleagues. you know you you there were some interchanges obviously where there were difficult conversations where you have to make a big decision about somebody that didn't go in the book no no that wasn't this book this this book was uh here are my observations uh as a global traveler and as a journalist someone that has great insatiable intellectual curiosity here are my observations of what went on during my tenure and also decisions and i think you were very fair in the book of decisions that you made right and some things you could have done better or differently, which is every business executive.
20:54There's no executive, whether it's Warren Buffett, Jamie Dimon, Lloyd Klankfein, who's a close friend of mine. Nobody can be perfect with their decisions. And by the way, you wouldn't have time, Lionel Barber, for all the bad mistakes I've made. I've got phone books of mistakes about my life. But one last question that I want to turn to my favorite part of our podcast where I list out five words. I get my author to respond to the five words, but this is more of an existential question. I found the book to be hopeful. I found the book to be, I think we're in a media morass right now. We've got tribalism.
21:35We have ethnic distinctions and stereotyping that's going on. Tribalism and polarity in the United Kingdom. That would be true here in the U.S. and probably most of the Western world has some elements of this. But I found the book to be hopeful because I found that most of the people that you're writing about, whatever their flaws are, at least Western leaders and Western business executives are generally well-intentioned. Do I have that wrong or is that something I shouldn't be taking away from this book? No, I'm going to butter your biscuits here, Anthony. You're dead right. I'm so glad you noticed that.
22:12I think with experience and some maturity, you become a little bit more understanding that maybe people aren't always totally cynical. They are trying to do the right thing, but they're human beings and they make mistakes. I'm hopeful because I genuinely believe there is room for serious journalism and for reliable, trustworthy information. And I think, And I say this in the book. There are such things as facts. They're very important. I should have said the toughest call I made was on the Wirecard investigation, that huge German fraud as big as Enron. I mean, I lived that story for a year and we got them in the end.
22:55They were fraudsters. fraudsters. And we showed them importance of that story, Anthony, for all people in finance and business was there was a fraud, a newspaper exposed it. Facts are facts. No question. I appreciate that. But I found the book to be remarkably uplifting. And I admire you a great deal for writing it. So we're down to the five words. So how this goes down with my other authors is, uh, I'm going to say the word, you give me a sentence or two. Okay. And so I'm going to start with the word power. I say power. You say what? I say palace. I, I look at the room where the person of power is.
23:43And I study everything in that room to try because power reflects character then the second point would be it's changed hasn't it there are people there are new always new sources of power uh people that you've never thought of like elon musk who's suddenly the most powerful person in the world in terms of money so defining power and the relationship that an editor has with power i'm giving you far too long an answer no no it's It's good. But I also I'll be so unpredictable, though, by the way. Very predictable. I don't think any of us, myself included, you know who didn't predict Donald Trump's first electoral victory.
24:29That would be Donald Trump. I was with him the evening of the he was like, what are you doing tomorrow? He was heading to Scotland to go play golf. That's that was his plans on November the 9th. And it got detoured by his electoral success. So power sometimes can also be unpredictable. ball. If I say the word journalism, sir, what do you say? The truth, the search for the truth based on facts. Well said. Which is why I'm intrigued by journalists. Masayoshi's son. Man of mystery, outsider, massive gambler who's just more resilient than a gummy ball. Yeah, interesting. Yeah, I got that from him.
25:13And that was a big part of that book. I'm like, got to stay in things no matter what's happening around you. If I say the FT, the Financial Times.
25:24The Pink Palace. The world's leading business newspaper. Yeah. With great reference, deference to the journal. But, you know, based in the city of London, a vital part of public discourse and a source of trustworthy journalism has now been going more than 130 years under new ownership with the Japanese hasn't changed. Well, you mentioned the intelligence services. When I got my first presidential daily brief, I asked the analyst where he felt, where he was reading. I said to the CIA, so a lot of the information is coming in very tribal and very slanted. and he said, and I'll just share this with you, he said he reads the English version of the Lamont, which is the Parisian paper, because he says, Anthony, they don't care about us.
26:21So they report politics pretty objectively. And he read the FT for an overall survey of the business landscape in the world, because he felt that that was the most impartial of the papers out there that were covering that. So I share that with you. Bob Ribbon said the same thing. last last word and i'll give you i'll give you the last word lionel barber i say the word lionel barber the two words and you say what there's life after the ft yeah it's been good for you right you've been enjoying it i've been enjoying it i have you know family and my two kids are in the states um i think of my first name franklin my father named me after franklin roosevelt I wish I could have kept that name, but people kept calling me Frankie.
27:12So that's why it's Lionel Barber. All right. Well, there you go. I love it. Thank you so much for joining us on Open Book. There are two books here. The first one is Gambling Man, about the life of Masayoshi-san. And the second book is The Powerful and the Damned, which is a diary. It's a private diaries in turbulent times of the Financial Times 2005 to 2020. Mr. Lionel Barber thank you so much for joining us on Open Book It's been a huge pleasure Anthony I've really enjoyed the conversation thank you I am Anthony Scaramucci and that was Open Book thank you so much for listening if you like what you hear tell your friends and make sure you hit follow or subscribe wherever you listen to your podcast while you're there please leave us a rating or review if you want to connect with me or chat more about the discussions, it's at Scaramucci on X or Instagram.
28:09I'd love to hear from you. I'll see you back here next week.
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From the publisher
This week on Open Book, Anthony sits down with Lionel Barber.
Lionel Barber was the Editor of the Financial Times from 2005 until January 2020, widely credited with transforming the FT from a newspaper publisher into a multi-channel global news organization. During his editorship, the FT passed the milestone of one million paying readers, winning many international awards and accolades for its journalism. He is also the Co-host of the Media Confidential podcast
About The Host:
Anthony Scaramucci is the founder and managing partner of SkyBridge, a global alternative investment firm, and founder and chairman of SALT, a global thought leadership forum and venture studio. He is the host of the podcast Open Book with Anthony Scaramucci. A graduate of Tufts University and Harvard Law School, he lives in Manhasset, Long Island.
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