The Greatest Lie Women Were Ever Told About Sex: with Cindy Eckert

22:42Cindy Eckert:I'll tell you what's so funny is like the very first piece of press I did, they came to the office, it was nightline and they're like, but what happens if Channing Tatum walks into the room? That's actually a way better way of asking the question. What happens if Channing Tatum and Idris Elba walk by? Right. What is happening. The truth is no, it's much more subtle than that. It's really like returning back to that normal you once had. And I think that it's about really, you do ignite around partner. It's not hypersexuality. Let me say it a different way. In fact, honestly, in clinical trials, you must measure for that.

23:23Cindy Eckert:You have to make sure that on the scales, you're not pushing people into hypersexuality. And I'll go back to that parallel, even around like, you know, medications that work on anxiety and stuff, or mood, you know, your goal isn't like euphoria, right? You're not walking around euphoric every day, you're just back to that like place where you were doing, you know, your best. And that's, I think that's Addy. And in truth, like, honestly, it's also an important expectation, because if people think they're gonna like take an Addy and swing from the chandelier tonight, I'm going to disappoint you, not because of the drug, if that happens, because it's really just not how it works.

24:05Right. And you said it affects or it works with the dopamine in your brain. Does it affect the dopamine? So if you're taking it consistently, is your body still developing the same amount of dopamine if you stop taking it?

24:21Cindy Eckert:Yeah. It's really sort of that not like Adderall in that way. And I think it's similar to like that. Dopamine is around excitation, like excitatory factors. That's why in mood products, like they're the happy, you know, we all know the dopamine, the dopamine phenomenon. And then like the distinction, I think in Addy's mechanism is it's around inhibition. So typically like why do these mood products like SSRIs as a class of drug cause that? It's caused like sexual libido to drop. it's typically because it causes some inhibition. Yeah. That's interesting. What's a belief about sex that you wish every woman could unlearn today?

25:02Cindy Eckert:The greatest lie you were ever sold is that sex for you is rooted solely in emotion and not biology. That's so relieving. It is so relieving. Actually, when you're really struggling with this, and I will say maybe the best moment for me in any room is when a woman comes over and talks me about this and she has actual relief. Yes. And I think that that's so prototypical for women who struggle with this condition, type A, in charge, succeeding in every aspect of their life. And like the tabs never close for her to really enjoy sex or think about sex. And then she realizes like, oh, but it's brain chemistry.

25:41Yeah.

25:42Cindy Eckert:And then all of those things that she's felt bad about or felt defensive about really slip away. And it's that same grace we give to people who struggle with medical issues when we say, no, no, it's not you, it's your genetics or your biology betraying you. And there are ways that you can do that. And there's a myriad of ways, right? Like it doesn't mean in lieu of lifestyle modifications and some of that work, but to have those tools makes all the difference. Viagra was fast-tracked for approval within six months. and Addy took six years. The irony of the six is just not lost on me. Can you break it down for us?

26:24What did the system teach you about the types of gaps and solutions for women?

26:28Cindy Eckert:It speaks volumes at disparity, doesn't it? That's all I have to say to you is that the blue pill was deemed to meet such an important unmet medical need. It was so important for a man to get an erection, that it received fast-track status through the FDA in just six months. It took us six years, and don't miss this point. We had four times as many patients' worth of data in our clinical trials. Addy's the largest studied drug for sex at the time of approval, male or female. So like you just, I want women to hear that. We have more data on a product for sex for women. And I think that's really like it was so important to see that.

27:13Cindy Eckert:Like I was debating when you said, what's the one other thing you'd want women to relearn about sex? It's really this pleasure principle, isn't it? Because like exactly your experiment on porn is that the construct is pleasure is ours to deliver, not ours to receive. And I think that goes way beyond the bedroom, by the way. Where do you put pleasure with desire? Because I guess my next question for you after hearing that was, why do you think female desire still makes people so uncomfortable? You know, I think that it's just is potentially the most scary thing to all of the cultural norms, a woman who has complete agency over everything, including her own satisfaction.

27:56Cindy Eckert:And I don't mean that to be like independent and needs nobody. Like we all want human connection and, you know, intimacy with a partner and all of that. But like, is that really what is challenged here? This like idea. And when we have to move away from a notion that women are ruled solely by their emotion, it's scary to us. It's so deeply embedded. I mean, for your like healthcare, like healthcare is embedded with this bias. It's embedded in every way. It's not only in the regulatory queue that would impose a radically double standard, for products specifically for women, but it shows up in medical training, in the interaction with medical professionals, in advertising standards.

28:47Cindy Eckert:I've lived every single aspect of that in this journey. Well, you essentially fought the US government over this drug. We're kind of giggling, but it's not funny. You really did. As someone who's gone head to head with an agency like the FDA, what did you learn? That you have humans on the other side of the table that have unbelievable unconscious bias. And that in a way, like those things that we believe sacred are just scientific standards. Look, science is just, you got to prove it, right? You do it with blinded trials. You do it with placebo controls. You have to meet the definitions of success that the FDA themselves set for you.

29:36Cindy Eckert:And yet, right, and yet we were interpreting data through a lens of opinion. I mean, the amount of discussion that happened when we were first approved around how much more sex should she need to have for her to get a drug. What did you ultimately have to prove to get the drug approved? So we proved three things. So in clinical trials, we had to prove not only that we increased women's desire to have sex, but when they had sex, it was more satisfying sex to them. And importantly, don't miss this, that it reduced their distress. Addie's a mood drug. And women who are struggling with this are really struggling with this.

30:14Cindy Eckert:Like we can laugh and I'm, you know, I've been in sex for so long, I tell really great jokes, right? Because that's a way to enter into sometimes these conversations that can be tougher for people to have. And yet, like, they're really struggling with it. So my takeaway from the FDA is FDA is filled with humans. Humans can impose their own bias. And you've got to be relentless in really exposing that bias and getting to the answer. Science had the answer the whole time. It just took us a minute to get out of our own way and listen to it. But about two questions ago, when I asked you about fighting the government or the FDA, you took a big breath before you answered me.

30:59What do you remember about that time personally? It signaled like it was just more difficult than you were even letting on.

31:06Cindy Eckert:Oh, it's, are you joking? It's been so, the trauma in a way to me, like I'm a very optimistic person. I believe if you're faced with the obstacle, you got to find the workaround. you know convicted to the core and yet right like I have moments like I I just had to bury it and move through and bury it and move through and like I'm 10 years out now and I can look back on that I can look back on just the craziest letters that would come in and like I think about my dad and how upset he was right like I'm gonna get upset because like oh my god and he would say to me, Cindy, can you please just work on diabetes?

31:49Cindy Eckert:His reason for that was because when it's sex, everyone has an opinion, but you just stay the course and it tests you to see how much do you really want to see this through? How much does it matter? And I think that's still today, right? I still get these crazy challenges. And it's not just people's opinion. It's just like, how do you dismantle the systemic bias that's holding women back. And like the hill I die on is no more medical gaslighting of women. Are the tears from your dad, your dad's fear, your dad's nerves? Oh, yeah. Or what was that? Yeah. I think it's just like the, you know, everybody who's around me has had to live through this too.

32:32Cindy Eckert:Like I chose it. They didn't. And they had to watch all the arrows being thrown. I mean, it's funny. I have two big brothers. My family stood with me the day at the FDA. They all came, right? And they stood there and waited for this decision. And yet, they had been through their own turmoil. My brother, to this day, when I call him, there is the most hideous photo, illustration of me from one of the articles at the time. And it's still like, he saved it in his phones. Every time I call him, it's what pops up because he thinks it's funny. He likes to show me when we're together. That's a good brother.

33:09Cindy Eckert:No, but I'm like, I'm the devil. I'm painted like the devil in this thing. And it fueled me, but there's no question it came with some cost. I don't allow myself to feel that often, Danielle, but I think when you ask, it's underneath the surface. I could only imagine. I mean, it's sort of, I think, like our version of the Salem witch trials in some ways. Yeah. Do you ever get cynical? What keeps you going? Honest to God, what keeps me going is that women to this day still write me every day. They might send me a DM. They might send me an email. And like, I just got one from a woman literally last night.

33:50Cindy Eckert:And I like said, this brings tears to my eyes, that you would take the time, tell me this story. And like, she said, I've got hope back. And she's like, and I realize that you've actually been doing this for a long time. Like, I'm sure she has fought her own personal battle, right? So like, thanks for continuing the fight. So that's what really keeps me going. I mean, I think we all have our moments of cynicism. But again, like, to me, that's just the challenge and the test of like, how much are you gonna, you know, see this all the way through? And the answer is to the end until we change the conversation forever.

34:27Earlier, you clarified a difference between women being understudied and undervalued. In 2025, how are women still so undervalued from a healthcare perspective?

34:40Cindy Eckert:Oh my God. Women are undervalued for that very premise that is that women are ruled by emotion or psychology and not biology. So long as I can continue to believe that I can continue to dismiss you when you show up with real medical symptoms. And unfortunately, I think this is the thing now we have to be hyperconscious of. So because of that, because we are undervalued, we are understudied. And so what we've found as our medicine has been unproven, often questionable products that aren't studied in our bodies, that have no merit to the claims that they make. and so long as we continue to allow that or be participants in purchasing those things, no one ever gets an incentive to study us.

35:31Cindy Eckert:So we're part of the cycle. I hate to say that. I mean, I say it to all my girlfriends who bring a baggie full of all sorts of things that they take to every lunch table. I'm like, what is that? Who studied it? Where is it monitored? And it's not to say that there aren't products that are wonderful out there that are certainly alternatives to medication. However, if we accept that the gummy is all we got, we're never getting real science. And I think I'm seeing that shift even generationally where they're like, nope, don't sell me the thing with the big promise and the little fine print that says you've never studied it in my body.

36:11Cindy Eckert:There's no merit to those claims. So I think that's where we break under studied when we demand more evidence. I've seen you talk about this topic, but I personally was shocked to learn just a year or two ago that tampons weren't tested with real female blood. And so it was like, yeah, of course they're not working great for all of us. Are we surprised? I know. Right. And that's something that affects 50 % of the population every single month. It's really wild. It's wild. It's wild. There's so many layers. We could have a whole show just on this. How does this begin? When did it begin? How does it get perpetuated?

36:52Cindy Eckert:And now, great, what can I do about it? And I think that what I can do about it is that demand of evidence. I have to give you your flowers because it's rare to see a person do so many things at such a high level. You are not just a scientist, an expert. You're an expert science communicator and you're a bad-ass businesswoman. And I don't use that term. I don't like colloquialisms in that way, but you really embody it. You reacquired Sprout after selling it for a billion dollars with a B. You could have done anything after that. To me, that signal you had unfinished business. Yeah. What shaped your decision to go back?

37:41Cindy Eckert:You know, when a woman sets out to do something, she doesn't stop until it's done. And I did not fight this hard when men had 26 FDA approved products for women to finally have one for the company who purchased it from me to put it on the shelf. Not on my watch. No chance. That was not what we set out to do. And I really tell you, this has never been about a product at all. This has been about something so much bigger, bigger than me, and about changing a conversation. And to me, it was devastating when we finally won and then women couldn't get it. What? All those women that had talked to me and everything else.

38:26Cindy Eckert:And so I think it was just about making right by the mission. Did anyone try to talk you out of it? Oh, yeah. Oh, yeah. I think the sigh of relief after being out of the line of fire. Right. Just the arrows. I always say that I know what's the expression, the pioneers have arrows in their back. I'm always looking around. I think I still have some marks there. You get beyond that and everybody would have assumed, I think, that success for me was defined as that big exit. It is an entrepreneurial dream come true, right? I've created a solution to a big need and that's why. And yet that's not my definition of success.

39:07Cindy Eckert:And so it wasn't done. What is your definition of success now? Impact. Yeah. What's something in business that you have done like a woman and it worked better than the boys? Oh, I love it. Well, I have to story tell this to tell you. So I was in a pitch meeting and I had some of my like now, you know, VC friends, the guys in the blue and gray suits, exactly as you would imagine, who absolutely would have never written me a check at the beginning. But now they think maybe Cindy's on to something. I'm going to come sit in this room. And there was a woman who was pitching a technology to basically help with concussions.

39:49Cindy Eckert:And in the middle of her presentation, she like got very choked up, just like I did with you not that long ago, right? She got choked up and she moved through it, but she had like this box of all her prototypes. And it was like in her grandmother's old Cuban cigar box. I loved it. We left the room and it's funny. The guy sat with me and they were like, I can't believe you didn't say something to her when she broke down. And I said, like, what? And they're like, you know, there's no crying in business. Like the kind of there's no, Cindy, you're her mentor. Like you go tell her that. I said, you guys are such idiots.

40:24Cindy Eckert:The moment that she started to cry was the moment I knew I was investing. That was the moment. Like I knew how much it mattered to her that minute. Like I'm going to cry. Like I feel that of founders, right? Like you're so emotionally invested. Like she's not going to stop until it's done. Like it's the same thing. And like they read it as a sign of weakness. I read it completely differently in that room. Completely different. I'm so grateful you shared that story. I'm a crier. Are you a crier? I'm a total crier. Yes, such a crier. And I have to see. Hi, everybody. Well, you're actually a very pretty crier.

41:06Not so much. I more have the ugly Kim Kardashian crying face, but I've cried at work a few times and I'm always sort of questioning whether that's okay or not. And I'm not sure. And so I think Sometimes I cry out of frustration, sometimes out of passion. And so thank you for sharing that.

41:25Cindy Eckert:Yeah. From your perspective of making a deal, how do you know you're being taken seriously? How do you know when you have the upper hand? I think there's a moment when the room goes silent and you know. Like I think that's the moment where they're just quietly listening. And I think if you don't have that moment, you go silent until they do. I presented at like the biggest healthcare conference. It was like I'd won Willy Wonka's ticket. Like I was like this tiny little, you know, this tiny little private company trying to get this big ambition of this product approved. Forget that I already had a track record having built and sold a company, but like this seemed so far afield, nobody wanted to touch it.

42:14Cindy Eckert:And I remember being invited and you got like six minutes on the clock, eight minutes on the clock. I can't remember. And like your big counter is right in front of you. And I got up to talk about sex and it was a room full of bankers. The giggle that went across the crowd, you cannot believe. It like started and it like went through the whole audience, like the wave. And I remember like looking up because they were so loud. And I'm watching my like minutes disappear. and I fast forwarded my slides as fast as I could to the brain scans and I just went silent and pointed until the whole room went silent.

42:52Cindy Eckert:And I was like, I'm just here to talk about the biology of sex. Can I continue? And like, they didn't make another peep. The rest of them, they like were sitting up. You went full on sixth grade teacher on them. They were like, yes, but it made them conscious of how ridiculous they were. And I think you do you know, like in a moment where you've got the room, like they are listening to you. You hear it, like you hear the lack of like all the chitter chatter. And I would just say like, I think it's one of my negotiation tricks for all ladies. If you're not being taken seriously, just go quiet for a minute.

43:27Which can be a little uncomfortable. So you have to get used to that.

43:30Cindy Eckert:Totally. See, I told you that was the value of my childhood, being comfortable, being uncomfortable. comfortable. Great call to bring it full circle. You had an incubator called the pink ceiling and it gives candid feedback to women entrepreneurs to pitch you. And you have this quote I love. You said, what I fear is that if we do too much cheerleading and not enough straight talk, we're going to set up a lot of young women for failure. They were brave enough to start a business from scratch and we congratulate them for it without telling them candidly that their business plan isn't scalable or sustainable.

44:05Okay, you said you're an optimist. And so I wouldn't be curious about everyone's answer, but I'm curious about your answer to this because how are you balancing being an idealist who can spot a unicorn disruptor company and a realist who knows when something's not going to work?

44:25Cindy Eckert:I speak truth always because I think that's the greatest sign of respect that we can give to each other. But I will always lean toward optimism. And because I think every woman deserves to know that somebody is betting on her. She's not given a lot of that. And so like, if I had to trade one over another, I'll lean toward optimism. But I do think in that quote, and I appreciate you picking that one out, I think candor is compassion. I think saying it straight to each other is the most respectful thing we can do. And the last thing I want when I think of, you know, I'm so lucky, like people with big dreams come and share them with me and I might get to be a participant, you know, in that, like, if I don't say the truth to them, they do have all the chops to go do it.

45:18Cindy Eckert:It's just not this thing. and that's what I want to make sure that I reinforce. It's not them. It just is the idea. People with big dreams come and share them with me is such a beautiful thing to say. Yeah. I love it. What do you think the best way to give negative feedback is? Do you do that compliment sandwich? No, no. I would much rather go straight in. I'm always somebody, hopefully this isn't off-putting to people, but I'm very blunt. And I want to say it with, this may be hard to hear, but I need to tell you this. And then we work through it on the other side of that. But I think you have to just set the stage and I'm going to say it.

46:00Cindy Eckert:I wonder what my team would say. I don't know if I even give them the preamble, this might be hard to hear. I just say it. Well, they know you at this point. Yeah. And we talk about that. I actually talk about that, honestly, even in interviews, Like to be here is to be constructively irreverent. Like that's part of our DNA. And so you got to be able to listen to the thing and process it. And in the end, like we will make a decision together, but we will lock arms and go conquer the world. Like, but we're going to make that decision together in here and we're going to tell each other the truth.

46:33For someone listening who does have an idea, and I will shout out the people that listen to this podcast because they DM me and email me with such awesome ideas and they're really smart people. I always say they're interested and interesting. So I do think there will be a lot of people curious to hear your answer. For someone listening who does have an idea, give us your take on how to build a really amazing pitch that cuts through the noise.

47:01Cindy Eckert:I will tell you, I think this is lost on a great pitch. It's really not about telling me what you're trying to do. It's convincing me why you're the one to do it. That's all I'm listening for. Great ideas don't execute themselves. People execute great ideas. And that's the only thing I'm really figuring out in that interaction with you. Wow. So you are fully of the mindset you're investing in the entrepreneur over the - Absolutely. Yeah. A hundred percent. What do you know about power now that you didn't understand in your twenties? I think, look, power in its most conventional definition, I think when we're in our twenties is that next rung of the ladder.

47:50Cindy Eckert:It might be status, it might be money, it might be celebrity for some people. And I'm very clear that power is impact. And the deep contentment that comes from that. Actually, there's a professional power and professional power to me is really impact. And the personal power is being content in who you are. So doing those things that truly feed you and who you want to be in this world, nothing will make you happier than that. I've been listening to a lot of podcasts lately with people who I think have coined this term post-economic. They've made a ton of money and are sharing a lot of messages about self-work.

48:37And I think sometimes it's hard to ingest because my first instinct is like, yeah, now you have the time to do all that. The caveat and what I know deep down is that my career has only risen to the height of my personal growth. And so I really deeply understand the importance of what you're saying. My question is, what did you do personally to grow and to support your personal growth while you've been on this journey?

49:12Cindy Eckert:I'm insanely curious. I just think that's it. As you describe your listeners, that's why I love you so much too. I love the, I'm endlessly fascinated. And so every day I sit down, whether I'm on an airplane or in my office, I recognize that I have mentors actually sitting to my left and my right. Everyone can teach you something. And I think that is the personal growth. I cannot even imagine waking up tomorrow and be like, I did it. I know it all. How boring would that day actually be. Every day I'm learning. When I built my first company, we had this like little in-office procedure that you did and it was new.

49:54Cindy Eckert:So we filmed like all these experts in the world doing this procedure. And I can remember like the first medical conference, we got up to like train the masses and we showed all these different experts. And I remember looking at the audience and it's an audience of surgeons. Okay. So I'm going to tell you 99 % of the audience had their arms crossed in front of them and they were leaning back in their chair, like modestly, like shaking their head. Like, no, that's not how you do it. No, no, no. Wow. And 1 % of the room was like leaning forward, like, Ooh, I never thought of that. That's so interesting.

50:29Cindy Eckert:Right. Cause not everybody does everything the same way. Who was the 1%, the 1 % in the world who were these, the experts that everybody aspired to be, they were still learning. And the rest of the room was like, that's not how you do it. And I think that was a wonderful lesson for me. And I think, you know, how I try to live every day to continue to personally grow. And again, like find that contentment, even in knowing you don't know everything. Like that's good too. That means there's so much more of the journey left ahead. Yes. I have this quote on my card game that says, Charmed are the curious for they shall have adventure.

51:11Mm-hmm. And I think curiosity is at the center of all the great stuff in life, like of creativity, of relationship. And it sounds so dorky to talk about.

51:24Cindy Eckert:No, it's so spot on, Danielle. That's it. The most successful people, like I feel like I've been so lucky to come across, Like people who've done big things, like, you know, famous things, all of that. And like, if there's one thing, they are insatiably curious. This is their magnificence, is like their curiosity. And so I love that. I'm writing that down right now. I'm writing it. Oh, no, I'll send it. I have to send you the card game anyways. I'm going to put it on my wall behind me next time we get on a... I love that. I love it. You actually just unlocked something for me though, because I saw this great clip of Trevor Noah interviewing Oprah.

52:07And he said, you've interviewed so many successful people. What do they all have in common? And she thought for a second and said, they all know where they're going. and it's a powerful statement, but I did not resonate with it. And listen, I'm not Oprah, but I've interviewed a bunch of people who don't necessarily know where they're going immediately. They kind of feel the next right step. And so for you to say the common thread is curiosity, that is what I have found. That is the truth.

52:41Cindy Eckert:Yeah. I would not say I know exactly where I'm going. No way. I actually don't even want to. I want to have the adventure ahead of learning something new that will inform where I go and make the next step. Being open always to what the world is showing you or teaching you is so important to me. I agree. I really wish I could talk to you for a whole nother hour, but I have some rapid fire questions for you. Okay. Let's go. What is a hill you're willing to die on? Oh, I'm dying on the hill that women will no longer experience medical gaslighting. Nope. What is a question you'd like to be asked, something that you like to talk about but nobody ever brings up?

53:29Cindy Eckert:No one ever asked me about my farm animals, but I have two pigs, six chickens, and two dogs that live at my house, and I like to call it pink acres. And I understand why nobody wants to talk about my pigs, but I would talk about them endlessly. That is so cute. Are you a vegetarian by any chance? Oh, God. Don't tell them. Don't tell them. Me? And we could pretend I didn't ask that question. What is the best piece of advice someone's given you that you've actually applied to your own life and had success with? You will love it more if you earn it. Cindy, you gave me chills when you said it. What is a book that changed your life, something you think everybody should read?

54:14Cindy Eckert:Oh my gosh. I'm such a fan of Pat Lencioni and he wrote a book called The Five Temptations of a CEO. I'm kicking it old school right now. I hope that doesn't hurt his feelings. But he actually talked about hiring, which I think is so crucial, right? Success is not a solo sport. So who you find to around you is so crucial to your journey. And he said there are three characteristics. They need to be hungry, humble, and smart. And I think that has really stayed with me as I've built organizations. So love the book. Such a great read, Five Temptations of the CEO. Thank you for sharing that. What's something every woman should try once?

54:56Cindy Eckert:Every woman should have sex every day for 30 days and see how much it improves her, the quality of her mental, physical health and connection. Wait, this is so fun. I have to tell you, nobody's given me that answer yet. There you go. That is amazing. Let's try it. My last question is from my card game. Oh, I love it. Okay. Because we're virtual, you just have to tell me when you feel like I should stop. Okay. Now. If you could relive one night from the past without changing anything, what night would it be? Oh, I would relive the night before we got the FDA news because we threw a victory party.

55:45Cindy Eckert:And we didn't know whether or not we were getting approved. And I will tell you, the chairman of my board thought I had absolutely lost my mind because I threw a victory party for the team. And I said, look, whatever happens tomorrow, we have done everything we could do inside of our own power. And so we really do enter the arena as champions. Wow. Was your family there? Yes. Oh, you're getting emotional. Yeah. It was such a good – and so many people I love took the time to fly. People who'd been part of my teams in the past that weren't even part of my team that day, like flew in to be with me in the room that day.

56:27Cindy Eckert:Like that was incredible. I'm still emotional about it. Well, you're such an inspiring leader. Like you lead with honesty and compassion. I get why former employees would fly in. I was speaking with my executive coach this morning about beliefs versus expectations. Yeah. And I think that I have been trying to believe things and maybe some manifestations haven't come because it's actually better to expect. She said things happen when you expect. And it's like you expected a victory. Yeah, I did. Yeah. I love that. Yeah. You're one of the most remarkable people I've ever spoken to. Oh, Danielle, thank you.

57:11Cindy Eckert:I've been wanting to do this with you for so long. I'm so glad we did it. Thank you for that.

57:21Okay, you know what time it is. Today's a good day to have a good day. I'll see you next week.

57:42The game's started.

57:43Cindy Eckert:Call your dad. I'm on it, ma. Hola, pa. Hello, hijita. I can't hear you. I'm at the stadium in Monterrey.

58:11And now, another appliance triumph from our friends at Grand Appliance. With three kids, I'm always cramming the washer full. So when we needed a new laundry set, I asked the experts at Grand Appliance for a big capacity washer with a dryer that could keep up. They recommended Electrolux, and we love it. Advanced cleaning features with a massive dryer that gets everything dried the first time? Yes, please! Sounds like another perfect match from the Grand team. Shop GrandAppliance.com This is Tony Ayo from The Real Report with Tony Ayo and Uncle Murda. You ever notice how everything keeps going up?

58:45rent, streaming, even extra salsa at your favorite burrito spot. But with Boost Mobile, you don't have to play the Will It's Go Up Soon game. Boost Mobile offers an unlimited talk, text, and data plan at a price that'll never go up. It's the same price you'll pay for life. Switch now for unlimited wireless at a price that'll never go up, only at Boost Mobile. After 30 gigabytes, customers may experience slower speeds. Customers will pay$25 a month as long as they remain active on the Boost Unlimited plan. Picture this.

59:13Cindy Eckert:You're with your spouse at a seaside botanical garden. The moss hangs low, but your spirits are high and you've never felt more in love. This is when it hits you, that Myrtle moment. It's the second everything clicks. When you realize Myrtle Beach is more than a getaway, it's right where you belong. Don't just daydream about it. Find your own Myrtle Moment at visit MyrtleBeach.com Paramount Plus is now the home of all your BET favorites. What? With all new episodes of Tyler Perry's Divorce Sisters. You've always liked a little drama. Plus a whole new world of movies like Gladiator 2. Now I will control an empire.

59:58Original series like The Chi. Just make sure we protect each other. And live sports like UFC.

1:00:04Cindy Eckert:Welcome to the history books! New home, same family. Your BET favorites are now on Paramount+. Subscribe now. This is an iHeart Podcast. Guaranteed human.