In short
Rule Breaker Investing episode blending Wimbledon champion Sam Verbeek’s tennis journey with investing lessons, plus a brief sponsor pitch about scam prevention (CoverOn).
Guests
Sam Verbeek (Dutch ATP doubles player; left-handed; two-hand backhand; highest ATP doubles ranking #29; lives in Amsterdam; Wimbledon mixed doubles champion; ATP business school graduate; coach Jacob Meyer; played Australian Open doubles semifinal; won ATP title in Newport in 2024 with Andre Goronsson). Host: David Gardner (Motley Fool co-founder).
Key claims
Wimbledon success came from long-game planning (four-year then another four-year pro plan), urgency when nearing a “stop tennis” threshold, and mindset shifts (knowing his tennis is good enough; keeping fun/lighthearted with partners). Investing lessons: consistent messaging helped him avoid panic in 2022; dollar-cost averaging; “pay yourself first”; resilience (“keep swimming/swinging”); investing doesn’t have to be zero-sum.
Notable examples
Miami Open 2024 alternate story—made it to match with ~20 seconds to spare; mixed doubles partner Katarina Shinjakova—met via a commentator in Australia, signed last-minute at Wimbledon; won final after serving at 6-3 in the tiebreak; serve hadn’t been broken until the final.
Written by AI. May contain mistakes. Listen to the episode to check what was said.
Chapters
Tap a time to open that second in VOSam's Journey to Wimbledon
1:38 to 3:08
Explore Sam's background, tennis career, and recent achievements.
“It's the Rule Breaker Investing Podcast with Motley Fool co-founder David Gardner.”
The Road to Success: 2024
3:08 to 5:12
Sam discusses his strategic planning and determination leading up to Wimbledon.
“He's still with the same coach, which shows he's playing the long game, Jacob Meyer, and he's a graduate of the ATP business school program, which I didn't even know was a thing.”
Breaking Through at 30
5:12 to 9:38
Sam shares the urgency and changes that led to his breakthrough in 2024.
“It's a pleasure to finally meet you in person.”
A Fortuitous Turn of Events
9:38 to 14:00
Listen to Sam recount the unexpected events that led to his success in Miami.
“And before we go to 2025, Sam, let's stay with 2024 a little bit.”
Sam's Professional Journey
14:00 to 15:51
Learn about Sam's recent matches and milestones in his tennis career.
“Then later in that summer, we won our first ATP title together in Newport.”
Investing Mindset and Background
15:51 to 16:49
Sam shares insights about his investing journey during challenging market times.
“your mindset, what you were dreaming about, what the possibilities are.”
The Early Days of Investing
16:49 to 19:19
Discover how Sam got started with investing amidst market volatility.
“Yeah, so it was actually, like you said, it was during COVID where I had the time and the resources to start learning more.”
Long-Term Investing Strategies
19:19 to 21:14
Explore the importance of a long-term mindset in investing and finance.
“cost average into the market in whatever way you choose yeah fantastic exactly um and you know until it was really not until last year where my tennis career as a company was starting to make some money.”
Wimbledon Preparation
21:14 to 21:42
Sam discusses his mindset and preparation leading up to Wimbledon.
“But I think it's such a capital F foolish thought.”
Expectations for Wimbledon
21:42 to 24:28
Sam reflects on his expectations and improvements as he approaches Wimbledon.
“Yeah, so I knew that I was going to be playing Wimbledon kind of after the Australian Open run that my doubles partner and I made.”
Show all 22 chapters
Mixed Doubles Journey
24:28 to 28:00
Hear the story of how Sam partnered with Katarina and their journey in mixed doubles.
“A big difference for me now at this age or at this stage of my career compared to 2022 or even a year after that is my mindset of knowing that my tennis is good enough.”
Journey to the Wimbledon Final
28:00 to 35:34
Learn about the challenges and experiences leading to the mixed doubles final at Wimbledon.
“And then we were just hoping it was going to click in that first round match.”
Lessons from Tennis and Investing
35:34 to 42:00
Discover insights on character, resilience, and teamwork from the intersection of sports and investing.
“And maybe, if you'll be generous here, we can extract a few lessons from you, Sam, in terms of how Rule Breaker thinking might aid you in both of these disciplines.”
Investing Mindset and Long-Term Commitment
42:00 to 43:48
Learn the importance of staying committed to investing for the long haul.
“And so I think those off years, which keep happening, they're going to keep happening the rest of our lives.”
Data and Technology in Sports Performance
43:48 to 45:05
Understand how technology and data analytics can enhance athletic performance.
“So I was thinking about just rule breaker DNA.”
Leveraging Analytics for Competitive Advantage
45:05 to 47:22
Discover how understanding analytics can provide insights into your game strategy.
“And that's just a matter of trial and error, especially with AI going into tennis now as well.”
Portfolio Construction and Tournament Scheduling
47:22 to 51:07
Explore the parallels between investment strategies and scheduling tournaments.
“Are you conscious that across the net there are opponents being driven by that themselves?”
Team Dynamics in Decision Making
51:07 to 55:40
Gain insights into how collaboration impacts decision-making in sports.
“So you can look at past cutoffs in tournaments to see if you have a reasonable good shot of getting into that tournament.”
Tournament Entry and Timing Decisions
55:40 to 56:00
Learn about the timing and strategy behind entering tennis tournaments.
“And sometimes it's difficult for us as tennis players when you're in the rhythm of tournaments to realize that because you just want to win more matches.”
Sam's Travel Schedule and Upcoming Tournaments
56:00 to 57:20
Discover Sam's travel plans for the summer tennis circuit.
“And so obviously you are coachable and you appreciate coaching.”
Neurology Training in Professional Sports
57:20 to 1:00:18
Learn about the role of neurology training in enhancing athletic performance.
“And I have my third rule breakery question for you, but I find myself still fascinated by where we are right now.”
Buy, Sell, or Hold: A Game of Opinions
1:00:18 to 1:06:56
Join Sam as he plays a game discussing various topics related to tennis and culture.
“Yes, Emberbeek has graciously consented to play our game of buy, sell, or hold.”
Transcript
Automatic transcript. May contain errors.0:00We spend a lot of time thinking about how to grow and protect our money. But one convincing text, email, or fake website can put all of that at risk. Today's scams can look completely legitimate, even like your bank. And by the time an alert arrives, the money may already be gone. CoverOn is built for what happens before and after a scam. It monitors for exposed personal information, suspicious account activity, and changes to your credit. And when prevention isn't enough, CoverOn adds expert recovery support and financial protection for eligible losses. Instead of juggling separate privacy, identity, and security tools, you get a more complete layer of protection in one place.
0:49One scam can cost you everything. Protect yourself now. The first 100 users get 20 % off with code RULE20. That's RULE20 at coveron.com slash RULE20. A rule breaker just hoisted the Wimbledon trophy, and he happens to be our old friend. Three years after his first visit, Sam Verbeek returns fresh from winning mixed doubles on center court at Wimbledon. What was life like before the fortnight? How did the run really feel point by point? And what money and mindset lessons can investors steal from a brand new Grand Slam champion? Let's serve it up only on this week's Rule Breaker Investing. It's the Rule Breaker Investing Podcast with Motley Fool co-founder David Gardner.
1:46Welcome back to Rule Breaker Investing. A delight to have you join me. You know, in preparation for this week's podcast, I went back and listened to my first conversation right about an hour's length with Sam Verbeek, our Dutch tennis player slash Wimbledon champion slash friend of the fool. And I really love that conversation. So we're not going to necessarily cover the same tracks there, but if you'd like to hear Sam's early life, the family that he came from, how he came from Amsterdam, where he was born, to the United States, where he went to both high school and college, why he speaks, in part, such excellent English, arguably better than anybody else in our studios today, and a lot of his thinking about tennis and investing.
2:27I know we'll do some of that today, but I highly recommend October 2022 for anybody who wants to Google Rule Breaker Investing Sam Verbeek. Especially if you're a tennis player, weekend warrior i totally recommend that conversation sam verbeek is a dutch tennis player he is number 29 in the world that's his highest atp ranking as a doubles player he is now a wimbledon champion yes we'll be talking about that he actually made a semi-final run at the australian open with his doubles partner this year as well his biggest atp title was in munich earlier this year sam still lives in amsterdam he's now three years older which by my math means he's 31.
3:08He's still with the same coach, which shows he's playing the long game, Jacob Meyer, and he's a graduate of the ATP business school program, which I didn't even know was a thing. So for tennis fans, side note, you may want to know he plays left-handed and with a two-hand backhand. Even more to the point of this podcast, I'm excited because Sam is in our studios here in Alexandria, Virginia today, and Sam's a fellow fool. He follows and exemplifies many of the concepts floated here on the Rule Breaker Investing podcast over the years, and of course, from TheMotleyFool at fool.com. Now, just before we get started, as I shared at the start of this year, my 2025 book, Rule Breaker Investing, is available for pre-order now.
3:48After 30 years of stock picking, this is my magnum opus, a lifetime of lessons distilled into one definitive guide. And each week, until the book launches, oh my gosh, it's inside two months now, I'm sharing a random excerpt. We're going to break open the book to a random page, and I read a few sentences, so let's do it. Here's this week's page breaker preview as we start to near book's end, and I quote, Thomas Paine, 1737 to 1809, was the American Revolutionary War pamphleteer and author of Common Sense, who brought tremendous eloquence to the cause for American freedom, despite himself being born British.
4:29His famous and most timeless line speaks to you and me at every dark turn. These are the times that try men's souls. End quote. That's this week's Page Breaker preview to pre-order my final word on stock picking shaped by three decades of market-crushing success. Just type Rule Breaker Investing into Amazon.com, BarnesandNoble.com, or wherever you shop for fine books. And to everyone who's already pre-ordered, I want you to know I just recorded the audiobook three days straight, straight reading 230 pages last week. I'm very excited about that. That's also available for your pre-order as well.
5:08And if you already have, thanks. That means a lot to me. And now I get to welcome back to Rule Breaker Vesting, Sam Verbeek. Sam, welcome back. Thank you. Thank you. It's a pleasure to finally meet you in person. It is. I mean, here we are. We've, I mean, we zoomed it out and I think you were in France or Paris last time. France, correct. We talked, and I know you travel a lot, and that's part of being an entrepreneur, which I've learned from you, Sam, is really what tennis players at a high level are. You are very much self-driven entrepreneurs who are making your schedule, trying to figure out where to be next.
5:41Not everyone can afford easy flights who's even playing at a high level, and so there's a lot of financial decision-making that goes on all part of this. That's why I'm also interested in hearing about the ATP Business School. But let's back up, first of all, because just a few weeks ago, Sam, you were a newly crowned Wimbledon champion, which, am I right? Is that a dream come true? That is a boyhood dream come true. Yeah. For a tennis player, there aren't many, if any, bigger courts than center court at Wimbledon. So to hoist a trophy there is something I'll remember for the rest of my life. And I remember from our conversation a few years ago that you didn't start playing tennis at the age of three or five or seven.
6:22You started around 10. So somewhere around 10 or 11, you began to dream of what you might one day achieve. And 20 years later, you did. Yeah. Yeah. It's funny that you mentioned that because the way it worked in my journey is that I really didn't have any professional ambitions until my junior and senior year of college. Was never a highly talented junior. I was never up in the rankings or anything like that. I think right now I can say that it was a blessing not to be the most talented because I think it instilled a kind of work ethic in me that was needed to keep progressing. And some people have said that that's a talent and maybe I'm blessed with that.
7:03But it's really that work and that work ethic that has brought me and the others that I shared this with here. So that was really cool. That's fantastic. And I want to start this conversation by thinking about some combination of the weeks leading up to your Wimbledon experience a few weeks ago. The weeks leading up, but also a few years leading up because you and I haven't talked since October of 2022. We may have traded a text or something on Twitter X, but really, I would love to hear what's happened in your life since 2022, Sam. And then leading up, how are you feeling going to Wimbledon? Yeah, just looking back, three years feels short and long at the same time.
7:45But no, it was right after college. So if I back up just a little bit, right after college, I made a four-year plan with my university coach, my parents, to say, how can we make these four years work? Because I really enjoyed my transformation as a freshman in college to a senior in college. I think I developed a lot, not only as a tennis player, but just as a human. And I wanted to apply that same transformation as a professional tennis player. So from 2017 to 2020, well, really 2020, but then COVID happened. So we extended it by one year. So at the end of 2021, my goal was to either be top 100 in singles or in doubles.
8:27And I ended up being 103 in doubles. So not quite exactly what I wanted. But at the end of the four years, so in 2021, I sat down again with my parents and my coach and myself to say, are we still on the trajectory that we like? Are we still progressing? What can we change? What else do we need to do? And we decided to do four more years. And so in 2022, I was in my second year of that second four-year plan. And thankfully, we stuck it out because, yeah, 2024 especially was a great year for me professionally. Things happened very quickly. a little bit kind of similar to the market and investing.
9:12Sometimes it can feel like years where nothing happens. And then in months or in weeks, it can all kind of come together and click and things happen exponentially, which is thankfully for me that happened in a positive way in 2024, which really laid the foundation for the first half of this year where my Swedish doubles partner and I, Andre Goronsson, have done well enough to be in the position that we are in now. And that's fantastic. And before we go to 2025, Sam, let's stay with 2024 a little bit. So could you paint the picture of what waiting some years for something to happen, then stuff happening good fast looked like for you in 2024?
9:51Yeah, definitely. So I had always had it in my mind where if in the year that I turn 30 years old, if I'm still not breaking through, if I'm not playing the tournaments that I want to, and if it's not financially viable for me to keep playing tennis, then I have enough ambition and enough other goals in life to say goodbye to tennis and move on to other things in my life. And it really wasn't until the second week of the season of 2024 where things kind of looked like they were going to go in a similar fashion two years prior. So having to find different doubles partners to get into different tournaments, playing the smaller events, the lead up events, not quite getting to play the Grand Slams and things like that.
10:37And then there was the, in that week of 2024, I think something clicked for me where there was a sense of urgency where I said to myself, Sam, you know, if things don't change, this is going to be the last year that you play tennis. And that kind of brought me back to my junior year in college where I was out for the season. Yeah, you were injured. It was your hip, right? You had a whole surgery. Yep. And that's when I sat down with my college coach and that same conversation happened where we said, hey, if you don't decide to keep playing professionally, this next year is going to be your last year of playing tennis.
11:11And that unlocked a sense of urgency in my senior year in college. But that same lesson was applied in 2024. So then I started getting some better results. And then by a miracle of how it happened in the Miami Open in 2024. What month? March. March. Because you're about to turn 30, I think, on April 12th of last year. So talk about urgency leading up to the age of 30. You're 29, a month ahead in Miami. Yeah. And yeah, we were an alternate in that tournament, so we didn't get accepted right away. And we were waiting a few days. Nobody pulled out of the tournament for us to take their spot. So I was in Miami, but my coach lives in Jacksonville.
11:54And we had gone back to Jacksonville because we were going to be only the third alternate for the next day, which means two teams were ahead of us. My partner that I was signing in with, he was staying in Miami and he was going to sign us as an alternate that day anyway. But Miami to Jacksonville, if you drive normally, is quite a long drive. But until that morning, by some stroke of luck, one team forgot to sign in and one team didn't know the rules well enough. So they signed up for another tournament, which you weren't allowed to, which meant that my doubles partner and I were now the first alternate team.
12:27Amazing. And at that time, I still hadn't unpacked from the night before, thankfully. And we still had the rental car that we drove into Jacksonville with. So I said to my coach, I'm just going to get on the road. So I'm a little bit on the road in case I get a call that we might get to play. And then we get the call. I think this was at 1030 AM. I'm going to get very specific, but it all matters. I love this story. Please do. and I got the call saying hey you guys are in one team pulled out so you play not before 2 p.m and it was 10 30 a.m again if you drive the speed limit that is not a drive you get to make but I was this was the opportunity of a lifetime so I may have broken not a few rule breaker laws but actual loss.
13:22And yeah, I made it to the tournament with quite literally 20 seconds to spare before I was going to get defaulted from the match. When you get defaulted from a match, you have not only no opportunity to play, but you also get fined for it. So I was in my normal clothes. I had packed my tennis bag from the night before still. This is unbelievable. 20 seconds until I was going to get defaulted. so the way it works in Miami is that you get brought to the match court in a golf cart so I my my engine from the rental car was still running at the parking lot I grabbed my bag I screamed I'm here I'm here I'm here I made it and then I changed into my tennis clothes on the golf cart not having warmed up just driven four and a half hours um so we go and play a match we win that match um and then yeah we won end up winning another match uh the next day and that was really the the propulsion that i needed up the rankings to start thinking about playing grand slams and things like that and you know by some miracle and a stroke of luck it happened um thankfully i was prepared for that moment of luck um and that really laid the foundation for more and more thankful success and getting to play grand slams in 2024 to get a taste of hey this is really where i want to be this is where i want to develop into um and then yeah i think another key moment from 2024 was getting to get set with a regular doubles partner um if you have someone that you work with on a regular basis as a partner you can really build a lot more than if you play with someone randomly week by week and just hope it clicks for that one week.
15:06So that was a big moment for us. Then later in that summer, we won our first ATP title together in Newport. It was actually this week last year. Okay. Newport, Rhode Island. Yep. Where the Tennis Hall of Fame was. So it was a really cool week. Wow. And yeah, that propelled us even more up in the rankings. And we were really excited for this year because we get a full year of playing together. You know, last year we played starting in April and May. And those first three months can make a big difference in development. And yeah, thankfully we made a really good run at the Australian Open. And yeah, now we're here.
15:44Well, thank you for painting the picture of the last year or so of your professional career. We're about to head toward the weeks now just leading up to Wimbledon. your mindset, what you were dreaming about, what the possibilities are. I certainly want to hear some about what it's like to be. I've never been to Wimbledon myself, and I've certainly never been behind the scenes at Wimbledon connected with the players. So I know I'm not the only one who'd like to hear a little bit about what it's like just to be there. But even before we get there, Sam, you and I were talking a few years ago. You had just started investing a year or so before you realized the importance of finance.
16:20You come from a family that's very financially savvy, to wonderful parents, loving parents who understood money and set you up in a lot of ways with a mindset that will propel you forward the rest of your life. So I remember that. But I also remember the stock market was horrendously bad in 2022. My own personal portfolio was cut in half that year. And it felt like I couldn't do anything right. And you were just starting investing then. Could you catch us up a little bit on just your investing journey or mindset of the last few years? Yeah, absolutely. It was not a great introduction to the markets for me, That's for sure.
16:53Yeah, so it was actually, like you said, it was during COVID where I had the time and the resources to start learning more. And as I mentioned in our, I think it was actually my email to the mailbag. To our mailbag on this podcast. Absolutely, where you introduced yourself for the first time. I got to share that via the mailbag. And then I was like, we need to have Sam on the show as a guest, which happens subsequent. But you're right. I also remember that you really started investing in 2021 one, when the market went skyrocketing for a while and you felt like you couldn't do anything wrong. Right.
17:25So my very first introduction to the markets were that whole meme stock crazy saga. So I remember signing up for an app in the Netherlands. Once you signed up, you get a share of a random stock just as an incentive for you to get investing. And I remember that very first share that I had was BlackBerry. And for people that don't remember, BlackBerry in 2021 was one of those companies where it was going up and down like crazy, just like GameStop or any of those kind of companies. And like you said, whatever I did, I was making money. And it's not like I was investing a lot of money. It was just to get started.
18:08But I felt so confident. I was like, oh, this is easy. What is everybody talking about? You don't need to wait decades. You know, all of this happens in weeks and months. And then 2022 was a very harsh reminder of, okay, this is not how it usually goes. But actually, you know, I was lucky enough that even though a meme stock was my first introduction to the stock market, the Motley Fool was really my second resource. So I had been hearing kind of the same consistent message for about a year. And I think that has really helped. I think especially now in the age of Twitter or X or any sort of social media where anybody can give their advice or opinion, especially for something as sensitive as financial information or stock picking help or something like that.
18:54It's very easy to get caught up in, oh, but this person says this and this person says that and screenshots and all of that. So I was very fortunate to have you and everybody else at The Motley Fool just share that consistent message. so 2022 happened thankfully i i didn't panic um great didn't sell anything great um so uh definitely you know reaping the benefits from that right now you've continued to save and invest and dollar cost average into the market in whatever way you choose yeah fantastic exactly um and you know until it was really not until last year where my tennis career as a company was starting to make some money.
19:39So I had to be very careful of not putting too much in because, you know, 100 % of what I was making was going right back into my tennis. But I think the educational part of getting to invest early really also helped me in my tennis mindset. So whenever I could, whenever I had a good tournament or a good week, you know, they always say, try to say, pay yourself first. and I think that was a good lesson for me that I kept up for these last few years and hopefully I can increase it a bit more now that tennis is going well but yeah and then also this year in March when all of that happened and in April More volatility, you were ready though Yeah I was ready, more years of a consistent message helped even more but yeah it's been a fun ride but like you said, in years of doing your podcast, if you can focus on the businesses behind everything else, it makes things much more smoother than if you just look at the stock or the prices or anything like that.
20:43Appreciate that, Sam. And I'll also add that, and you're already doing this now, in addition to being invested in the businesses, being invested your whole life long. I think a lot of people don't start with that mentality, but last time you and I talked quite a bit about the long game and playing the long game And so, truly, the younger you get started in your 20s, great. Investing and starting that compounding clock, the better off you are. And keeping that going your whole life long is, I think, for a lot of people, a new thought. But I think it's such a capital F foolish thought. But it's funny, reflecting on 2021, you're saying that wasn't normal.
21:20Nor was 2022, by the way. I mean, normally the market goes up over time, and it's not crazy volatile. 2022 was highly abnormal itself, as were March and April of this year. But you're already figuring out that that's how it is sometimes. All right, let's get into a Wimbledon mindset. So when did you know you were going to be playing Wimbledon? And when did you and your partner, your mixed doubles partner, Katerina, come together? Yeah, so I knew that I was going to be playing Wimbledon kind of after the Australian Open run that my doubles partner and I made. It got us to a ranking where we were confident that until Wimbledon, we were going to get to play the tournaments that we wanted to play.
22:02So it wasn't that big of a deal in parentheses. It's obviously a big deal to get to play Wimbledon, but it wasn't a surprise in the sense that we had to wait until the entry list came out or something like that. So you didn't have to drive, I don't know, from Scotland down to London all of a sudden to make Wimbledon in the hours leading up? No, thankfully not. Thankfully not. So the way it works in tennis, in doubles at least, is that two weeks prior to the tournament, the entry cutoff is. And then you get to know the next day if you made it into the teams that get accepted. Again, it wasn't a surprise for us that we did.
22:39But even two weeks beforehand, we knew that we were going to get to play. so the the grass season on the ATP tour is is quite short there are only a few lead-up events going to Wimbledon so we we try to play as many grass tournaments as possible just to get used to playing on grass and preparing for our Wimbledon and the mindset leading into it was different especially to last year so last year similar to the Miami Open I was an alternate with a different doubles partner and we didn't know basically until the same day that we were getting to play. Wow. And so this year was a lot different because you know you have a different same doubles partner, you get to prepare with a few tournaments beforehand and the mindset going into it was a bit different because we had that run at the Australian Open, we had our biggest title a few months later, so we were coming into it with expectations for ourselves, maybe not from the outside, but expectations that we wanted to win a few matches, definitely.
23:46A Grand Slam takes two weeks to complete. And our goal was, let's make the second week, which means winning three matches. And if you had told me that last year, I would have gone crazy. But I think with the way this year has gone, we felt like that was a very realistic goal for us. You know, it's funny, Sam, because I'm thinking about you now at the age of 31, you're getting better at tennis. I mean, very evidently, whether it's your ranking or your achievement, somewhere starting late 29s into now 31, you are actually, I mean, of course, you're practicing every day. You have a coach that you've had for years, but you are literally getting better.
24:27Yeah. Yeah. A big difference for me now at this age or at this stage of my career compared to 2022 or even a year after that is my mindset of knowing that my tennis is good enough. It's always been very difficult for me to look at myself objectively and look at my tennis. I find it much easier to look at other people's tennis and say, oh, this is very good. This may need some improvement. But when it comes to myself, sometimes my insecurities take over and I don't give myself enough credit maybe sometimes for the work that we're putting in. and getting the validation, I think also through the results, have made it clear to me like, okay, my tennis is really good enough and now I've just got to allow myself to play my best tennis.
25:16So that was also a big difference for this year's Wimbledon is knowing from Australia where we beat the number one team in the world, on our best day, we can literally beat anybody in the world. That's quite an intimidating statement for me still. And it's tricky for me to accept that as truth. But at the same time, I think it's necessary also to produce your best tennis for sure. And forgive me because I was traveling, so I didn't really watch Wimbledon this year. I follow you on social media, so I know things were going well. But explain this to me a little bit. Because Sam, of course, your emergence last year or two with your male partner, Andre Gorenson.
25:59This is really your partner and where you're playing regularly and getting better all the time. But you won the Mixed Doubles Championship. When did you first meet Katarina Shinjakova? And how did that happen? Yeah, that's a very funny story. So the way it works for Mixed Doubles is that the Wednesday of the first week of a Grand Slam is when you can sign in with your partner. And you don't know until Wednesday afternoon if you get in. So similar to other tournaments, but very much last minute. when we were in Australia a commentator that I know a little bit I was hanging out with and she said wait you have to stay here I want you to meet Katarina because I want you guys to play mixed doubles every maybe sometime and I was thinking she's number one in the world fun you know it's always good to meet people but I never really had any expectations of oh I'm going to play mixed doubles with her so she actually comes over with Katarina and we chat for about 30 seconds And so she goes, oh, yeah, maybe text me at some other Grand Slam to play mixed doubles because mixed doubles is only played in the Grand Slams.
27:03So then at Wimbledon, I think it was on Sunday night or so, I get her number. I didn't even have her number to text her or anything. So I get her number and I say, hey, you know, this friend would kill me if I don't at least send you a text, you know. So I wasn't even expecting a response because, you know, she probably has other things to do. but she was very nice and responding and said, hey, I'm not so sure if I'm going to play mixed doubles yet because she's also playing in the singles draw and in the doubles draw. So I'm going to decide after my match on Monday. As it does in England, it rains a lot.
27:40So she started her match on Monday, couldn't finish it. So then played on Tuesday morning. And on Tuesday night, I had to text her again. And I said, this is probably the last thing you want to think about right now. but is there any chance you still want to play mixed doubles or not and you know she was again very honest and sincere and said hey if i do well if i keep doing well in singles because she ended up winning her first round match then i might have to pull out of the draw and if that's too big of a risk for you then maybe you should find someone else so i said if you make the fourth round of wimbledon i'm not going to be difficult and say hey you signed up with me to play mixed doubles what are you doing and so I said no worries and then she goes okay let's let's sign in then and then unfortunately for her in the singles she lost her next match on Wednesday but for me it got to mean at least okay I get to play I get to play in mixed doubles and then we were right away drawn against the number one seeds in the mixed doubles draw and mind you up until this time we never played tennis together incredible we didn't really meet so it was kind of until the warm-up for that match, we were strangers.
28:52And then we were just hoping it was going to click in that first round match. I thought this should never work. That's why it's good to have Andre Gorenson as your regular partner and learn how to play. Having a pickup partner at Wimbledon, this can't possibly work. Yeah, well, thankfully it did. Thankfully it did. Again, you know, a stroke of luck. And yeah, maybe it meant that we were prepared for that stroke of luck again, just like in Miami or in years prior. But it clicked really well between us. I think she, I mean, she's obviously a great tennis player. And I got to know her a little bit over the week that we played together.
29:27And just a very kind-hearted, sweet human. But with a killer instinct. Because you don't get to be as successful as she is without having a little bit of a killer instinct. And yeah, I mean, we won that first round match against two very good players. and then we just kept going match by match until suddenly we're on center court on the Thursday of the second week and playing the final. And for as successful as she is in women's doubles, this was actually her first time playing a mixed doubles final as well. Incredible. So, you know, I think she was, maybe she was nervous, maybe she was not, but I was definitely nervous.
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30:07But yeah, we ended up winning that match and yeah, it's a Thursday. I will remember for a lot of different reasons. And it was dramatic, that win. Yeah, definitely. So I knew beforehand a little bit of what was on the line, at least for Dutch tennis. I was vying to be the first Dutch male to win mixed doubles at Wimbledon. Thankfully, my coach kept that kind of away from me because I think if you get to know a little bit of those things beforehand, it can play into your mentality going into the match. And I knew for her that that would be her first mixed doubles Grand Slam. And then to top it off, we were playing a Brit.
30:48And obviously, if you play in London against the Brits, you know that the crowd is not going to be rooting that hard for you. 7-6, 7-6. Yeah, it was very high level. From the moment we started, everybody was playing very good tennis. It was really neck and neck, basically throughout, especially the first set. We ended up playing a really good tie break. And then it was a remarkable statistic for us is that our serve hadn't gone broken in the whole tournament so far. Incredible. And we ended up leading by a break in the second set. So if we kept that statistic, then we were going to win in straight sets.
31:33We ended up getting broken once, unfortunately. But again, really high level, got some tough moments. until that very last serve where I got to serve at 6-3 in the tiebreak. And yeah, I will remember that point for the rest of my life for sure. Katarina said it's very special. It means a lot. We had a lot of fun on the court. That's something you and I talked about, the importance of having fun playing tennis, which is not always easy, especially if you're doing something for a living. But she said we had a lot of fun on the court. I really enjoyed it. Thank you for playing with me, Sam. Yeah, again, she's such a nice human.
32:09I'm really glad I got to know her. But going back to your point about having fun, in 2022, that was true for me. And in 2025, it's still true for me. I know that when I get to enjoy where I'm playing and I enjoy doing it with someone that is not only a good tennis player, but just a good human, that's when I produce my best tennis. And especially in doubles, when you're together, whether it's mixed doubles or women's or men's, you know, you also have a little bit of a responsibility towards your partner. And I knew that she could be quite tough on herself just from knowing a little bit about her.
32:50So I think it was also a good strategy for me to try to keep things as lighthearted as possible. Right. And yeah, it worked out. If the combination of me producing my best tennis and her getting to relax a bit more produces a Wimbledon title, then I think it underlines the importance of having fun in what you do, especially as the years go by. You have to find that enjoyment, that fulfillment in what you're doing in any business, whether it's in tennis or for you here at The Motley Fool. It wouldn't be, it's now 31 years. So it wouldn't be 31 years if you didn't have fun doing what you're doing, but also with the people that you're doing it with.
33:34And I think that principle holds not only in tennis or for me playing doubles, the first who then what principle. I think it's so important to find the right people around you that can not only bring out the best in you, but at the same time have the balance of keeping it fun, making it enjoyable. Because you go through rough times, as your company is so tied to the market and the market volatility, as the market goes down it's also tough for everyone around here to keep their spirits up and you know in tennis when you're when you're not playing well or the results are not coming for a little bit you have to know that you still trust your doubles partner you still trust your coach and you can you can zoom out a little bit behind the tennis and and on the side of it so that you can still enjoy that balance and that all came together for me at Wilmothen especially in the final my my whole family was there um which was made it even more special um especially on that day for my dad um but success is so much better when you can share it with people around you um and same is true in in investing i think one of the lessons that i learned uh from these wimbledons tennis is a zero-sum game you have a winner and you have a loser unfortunately and And at the end of the day, the winner is going to share their wins with their team.
34:58And the losers, unfortunately, is also going to have to share their losses with their team. But investing doesn't have to be a zero-sum game. You know, you don't have to have better returns than this person. Or you don't have to have a better portfolio or whatever it is. Everybody can share in the success of a company or the success of a stock. And I think that's so cool and unique about the endeavor of investing in the stock market. All right, for now, we're going to turn the page of the Wimbledon chapter, and I'd like to look at how Rule Breaker DNA can exist both in an investor and a professional athlete.
35:34And maybe, if you'll be generous here, we can extract a few lessons from you, Sam, in terms of how Rule Breaker thinking might aid you in both of these disciplines. So I have three things queued up, and then we're going to play buy, sell, or hold, because you've generously consented to play our game with us. So that's sort of where we're headed. Yeah, I mean, if you don't mind, I'm in a very unique position as a fan and as a listener of your podcast to maybe ask you some questions as well. Okay, we'll make this the halftime, just like in football, the halftime entertainment. What do you got? Yeah, as I shared a little bit earlier, my sense of belonging at the level where I'm at became greater, let's say this year and last year.
36:16As someone with an English background and not a financial background, how did you manage that position for you, especially as The Motley Fool got more successful and as you got more successful in investing in general? How did you kind of beat that maybe imposter syndrome that I felt in tennis? I really appreciate that. I would say, for me, my first answer to that is, it goes back to having a good team around you. One of my favorite lines learned from Fred Singer, a former Motley Fool board member back in the 1990s, Fred said, there are no perfect people, only perfect teams. And so, in a lot of ways, yes, my brother Tom and I and our pal Eric Rideholm co-founding the company together, we were all English majors, and nobody had an MBA.
37:01And certainly, we had never been formally trained in the stock market, but we had had an excellent education. We had all gone to great schools with supportive families. And so, I think in a lot of ways, as we started a business, we started to realize we need to add some more people here. We can't keep this thing going on our own. And we need somebody who's going to account for what we're doing. It also would be good to have a lawyer, somebody who knows legal, can set up our company. Also, we need people answering questions right out there on America Online, which is really where The Motley Fool launched.
37:31I'm not even sure that's a brand, Sam, that you would know or remember here in 2025. Not anymore, no. So, but for older hands listening to me right now, you remember there was a time when AOL was on top of the online world. And we had a very substantial presence. And we realized the importance of community. And so, we had a lot of people who volunteered and just answered each other's questions on our discussion boards about investing or the stock market or a given technology or company. And so, it was assembling a group of people and building that over time that is the only way that English majors with no previous background, we weren't even the people who, like in grade school, were trying to sell stuff to our friends.
38:09We were not that business-motivated the threesome that founded The Motley Fool. Yeah, that's important, I think, for everybody also to know that you don't have, that's not so much about how you started, but it's about how you keep developing as a human and as an entrepreneur. So my second question is, as you were assembling that team and those people around you, I know you're famous for your rule breaker, investing stocks and the traits that you look for in companies. What are maybe some of the traits that you look for in people that you want to have around you, maybe personally and professionally?
38:46Well, I think first of all, character matters most to me. And one thing I really appreciate about you is I know I'm talking to a person of character, somebody who was raised in a family that understood that, and both for your older sister and for you, and no doubt for what you do as a leader, because part of what you've done is you've actually gone on to graduate the business program at the Association of Tennis professionals, ATP, which is above and beyond. And you've also represented your players to the ATP and said, can we make it better, especially for people who are not as successful as some of us, who can keep their professional career going with the ATP without overspending what they're making.
39:25So I just want to call you out as somebody whose character I admire. And I do think I'm a good judge of character. And no one's perfect, by the way. I'm aware of a lot of my own flaws, and sometimes I can see flaws in other people, but I would say that it starts there with people who you can trust. I think trust is the coin of the realm globally, and always has been and always will be. And so, I think building trust with people of great character, obviously, you also want to make sure that you have people who are doing the things that you're not good at. And any team of three co-founders, there are going to be a bunch of things that we're not that good at that we need to look for.
40:01So there's some combination of just who you would hire anyway. Sometimes in American sports, we say, who's the next draft pick? Best available athlete. Doesn't matter what position they play or what their role is. But then other people are saying, we specifically need this type of player in this type of context. So I think there's a balance there. But what I really mean to say is you want both. You want both people of character and people who fit gaps or fill gaps for whatever the organization is you're building. Yeah, and if I can finish with maybe one last question. Thanks. You know, in tennis, you go through ups and downs results wise.
40:37You're going to have a few losses in a row. Most of the weeks that I play, I lose. You don't win a title every week. As we relate that to the market volatility and, you know, in 31 years, you've had a lot of ups and downs. And I think you know now and your credo is the market goes up more than it goes down. And what were those early years for you like? How did you handle the down periods when you didn't have the experience of three decades of investing? And how did you still keep true to your another credo is just keep swimming? How did that happen in the early years? Thank you. In fact, that was our theme in 2022 for this podcast.
41:15And I remember our conversation. I went back there again and I said, along with Dory from the movie Finding Nemo, through all markets, but especially ones that hurt to be part of. And 2022 was one such, just keep swimming. And I think we updated the phrase because you're a tennis player to just keep swinging. So yeah, I obviously think resilience is such an important human trait. I think we have to learn as many good lessons from when things work as looking for lessons when things don't work. I think obviously when things aren't working, you can take solace in the notion that, well, I either win or I learn.
41:53And I think that's a good attitude. The good news is the reality is the stock market goes up more often than it goes down. It rises two years in every three. And so I think those off years, which keep happening, they're going to keep happening the rest of our lives. You just have to realize the full context of it. And especially if you have made that whole life commitment to your financial future and to those around you, your family that one day we all hope to have or we're part of, and the legacy that we hope to leave, I think it's so important to just be in it the whole time. So, I never counsel Motley Fool members or listeners to jump in and then jump back out of the market and come back.
42:32Buy low, sell high is a phrase I hate because it says sell, and it has everybody thinking they should be jumping out. What's my target price? So, Sam, I would say, as an early entrepreneur, as an early stock picker, I certainly made some bad stock picks, but the good news is, my good ones just wipe them all out. And I couldn't have understood that in full at the time until you start seeing the math of losing to win. And the reality is, like venture capitalists who typically, at their most successful, have a lot of losers, but their winners wipe all their losers out. That's why venture capital works in this country and in the world at large.
43:06I think it's true of our stock market investing as well. So, I don't know if I gave a good answer to that, but But those are some – you're catching me off guard a little bit. I love that you're asking me questions. I'm supposed to be asking you questions. I'm going to go back to that now. But I really appreciate that opportunity. And I also want to call out how much fun it is to be in studio with you. I'm so glad you're here in Washington, D.C. this week. I know you're playing in a tournament. I hope you do very well this week. But that really is the reason we're getting to share this together.
43:32I didn't know you were going to start surprising me with questions on my podcast. Well, after years of listening and interacting on Twitter, I know there are so many fans of yours and Motley Fool members, hopefully, that would vie for this opportunity that I have right now. So on their behalf, thank you for answering some questions. Well, thank you. And that's so gracious. And now I have a few more for you. So I was thinking about just rule breaker DNA. And DNA, I guess, is not a biological term here. It's more about a mindset and how you have benefited from both being an investor playing the long game and also somebody who's at the forefront now of a sport that many people love.
44:10But even if it weren't just tennis, just any sport, I love when breaking rules works. So I wanted to ask you a few questions about that. And I have three. The first one is, I wanted to talk about data and technology now, Sam, because I would say investors love a good moat, a good sustainable advantage. And increasingly, we find that it's when a company has a technological advantage over its peers, or sometimes even from a David position, much smaller than Goliath, but it has a better trick up its sleeve in some way, shape, or form. So I'm wondering, with that rule breaker mentality, do you care about and note things like analytics in and around your performance, wearables?
44:52Somebody said Hawkeye, AI scouting. How technologically helped or focused are you or not at this stage of your career? We definitely try to look at it as much as we can. I think another parallel with the information age of the markets and investing is that you have to tune out the noise to look at the data that really matters. And that's just a matter of trial and error, especially with AI going into tennis now as well. You can go into data that is so granular based on every point and court position and scoreline and all of that. so you can make it as I don't want to say convoluted but you can make it as precise as you want but the trick really is to find those data points that matter to your game and that matter to the game of tennis at large as well but that's going to be unique to everybody just as everybody can get kind of analysis paralysis when trying to figure out when to buy or when to sell or whatnot I think if you focus on the few things that produce so many of your results, I think you should definitely take advantage of that in sports as well.
46:05Love it. And I've always loved going back to baseball and Bill James back in the day. I've always loved analytics around sports. I think they do provide such powerful insights. We also are living in a world of infinite data. And I could imagine somebody could just get buried in their own data and unable to lift their tennis racket because they're so overwhelmed by all the things they could be thinking about when they're actually trying to play a point of tennis. By the way, one thing I remember from you when you last visited is a tip that you gave to all of us as doubles players is when you're at the net, keep your racket up.
46:35And you even said, I need to remind myself of that. Does that continue to be important? Yeah, absolutely. Yeah, some habits are hard to break for sure. I guess there's probably analytics that would show you what happens when you're not keeping your racket up. And that's why you say keep your racket up at the net all weekend warriors when you're playing doubles. Yep, absolutely. no I think again I'm a big fan of if I pronounce it correctly the Pareto principle where 20 % of the things that you have or are available produce around 80 % of the results and I think that's so important in tennis as well you've got to find the tactics or the patterns or the strokes that really work for yourself and work for your game and build off of those and I think analytics are definitely a tool you can use to help with that.
47:23Are you conscious that across the net there are opponents being driven by that themselves? Is that pretty much de rigueur today? Is that how things work or is it still edgy and you're not really sure who's really looking at what data? Yeah, one thing about maybe the world of tennis or athletics in general that I'm not a big fan of is that when people find something that works, they tend to try to keep it a secret. They don't want to share those principles or the methods or whatever i try to make it a point for myself at least to to share those things that that do work for me um as you so eloquently put on your podcast you know when you light your own candle you don't have to burn someone else's if that makes sense um so yeah i'm not so sure exactly everybody has a unique approach to it um it does feel like the more successful athletes and teams or people are using technology and analytics to their advantage.
48:24And before we move to my number two rule-breakery question, Sam, what is an example for you of an insight that you've gotten from data or analytics that has changed how you play? Yeah, it's really the serve patterns for myself, especially on, let's say, the pressure point. You can see exactly the tendency that you have of, okay, I'm going to serve this serve at wide or at their body or down the tee. And that has really provided a pattern for me in over the years to say, oh, when things feel like they're tight or when there's a little pressure, I tend to go here. Sometimes that can be an advantage for me because I know that may be my best serve, but sometimes it's also good to know that, hey, they have that information available as well.
49:07So maybe we try to break the rules a little bit and go the opposite direction. But I think that has really helped me know exactly what my tendencies are. That is so cool. Thank you for answering question number one. Question number two, rule breakery. I'm going to try to make a really lame analogy here and just work with me, work with me, which I know you will because you do it so well. Whatever is hit your way, you're ready with Rack It Up. So I'm going to try to compare portfolio construction for investors to tournament scheduling. All right. So this is something that you would understand much better than I, but choosing which events to enter feels like in some ways asset allocation for athletes.
49:48So could you make us a little smarter about your mindset, both as an investor constructing a portfolio and then an entrepreneur literally deciding for himself and his organization, his team, those around him, what he should do next and what he shouldn't do next? Yeah, absolutely. So the way it works on the tennis tour is that the different level of tournaments give you an amount of ranking points based on how well you do so it goes from the atp 250 level gives you 250 points if you win the tournament 500 500 the thousands etc grand slam will give you 2000 points the different services in tennis are hard court grass and clay court so throughout the year you have the option of choosing what surface you want to play on depending on the calendar.
50:33So I think that is definitely a big part of how I schedule my tournaments is what surface is it on. And if I can relate that to portfolio construction is invest in what you know and what you know you're good at. Love it. So maybe there's something to be said to try to break a certain rhythm or something, but we tend to stick to what we know we can produce our best tennis at. And I think that's a good investor lesson, number one. The lesson number two is a little bit out of our control is because we sign up for a tournament with our ranking and that ranking has to be good enough in order to get into the tournament.
51:12So you can look at past cutoffs in tournaments to see if you have a reasonable good shot of getting into that tournament. And as one of the rule breaker traits is you want good price appreciation in the past. Yes. And so you can look at data from previous tournaments to see, are we going to get into that tournament? Or do we need to look at other tournaments to make sure that we get to play a tournament like that? And then third, it really depends on where we are in the season and how many tournaments we've played in the weeks or months prior. So as a tennis player, especially as a doubles player, you have full control over your calendar.
51:56so you can play as much as you want to. But the way it works for your ranking is that your best 18 results count for the points on the ranking. So even if you play 35 weeks in a year, your best 18 counts. I like that. Yeah, I think it's a good system. So what we have to be mindful of is, okay, how many results do we already have that will count towards our ranking? Do we need a certain amount of points to make the cutoff for this tournament? And also, how much time do we have at home with family or do we get to schedule a training block and things like that? So if I can relate it back to portfolio allocation, let's say Andre and I in Australia had a really good result.
52:39So let's say that's a stock that has gone up a lot in quite a short amount of time. For some, if it's above their sleep number, it might be a good idea to trim back a little bit. And for us, trimming back means taking some time to recharge maybe working on our game not in a tournament setting but that to then take one or two weeks and then go back with a fresh mindset into the next few tournaments because it's very easy to to want to try to keep writing high if you're if you're playing well but one thing that has over the years definitely not worked for me is trying to write that momentum. I think once you've made a plan with your partner or your coach and you like that plan, sure, you have to be a little bit flexible.
53:25As Morgan Housel always says, the only thing you should plan for is your plan not going according to plan. Both positively and sometimes negatively. But stick to that schedule. Dollar cast average if you want to. Set a regular interval and don't try to chase momentum just because you feel like, I'm playing well now, so I have to keep playing. And then when things don't go so well, you panic because I'm not playing well. Should I take more time off? Should I keep playing even more? But set to the schedule that you intended to beforehand and let the results speak for themselves. Well said. So it wasn't that bad a metaphor.
54:03No, it was great. I know you have a longtime coach, Jacob Meyer. I always think of coaches as giving us pointers about our serve or our backhand. Are you making the calls when it comes to your decision about how to allocate where to be? Is it in partnership with Jacob or with your father, who's a very wise and smart person, or your partner? Who actually makes the call in terms of where you're going to be next? I assume it's you. How much do you feel like it's on you versus the team making a decision? In the end, the responsibility ends with me and my doubles partner. But we will never make decisions without consulting whoever is part of the team.
54:42I think it's, like you said, in answering my questions, it's so important to know maybe what your blind spots are and to have people fill those gaps. Because, again, as you said, nobody's perfect. I can get insecure. I can get overhyped. I can get in all sorts of emotional states that may cloud my judgment a little bit. And then one of the things that Jacob is particularly good at, I found, is looking farther into the future than I can. Brilliant. Sometimes as a tennis player, you're very much looking at this week or the next month. He's been brilliant at looking at months later and even years later.
55:23So both, he keeps us grounded, but he also has good insight into, you know, what if you do well here or we should take maybe this tournament off. Because winning one more match in a later round of a Grand Slam means much more than winning a match, let's say, at a 250 tournament. And that's what he's very good at. And sometimes it's difficult for us as tennis players when you're in the rhythm of tournaments to realize that because you just want to win more matches. What a fine coach and therefore what a good long-term partnership. By the way, shout out to coach Ryan Redondo, who you mentioned three years ago.
55:58Such an important relationship for you. You're a college coach at University of the Pacific. And so obviously you are coachable and you appreciate coaching. How many days a year do you spend in your native city of Amsterdam? Wow, good question. Not a whole lot. I would say maybe a month out of the year in total, a month and a half, depending on how well we do. And when did you know you were going to be playing in Washington, D.C. in the tournament this week, speaking of asset allocation? So, again, just like any other tournament, the cutoff for the entry list was about two weeks ago. so I knew that during Wimbledon that we got into the tournament and then as Wimbledon in the mixed doubles went better and better I had a conversation with my doubles partner Andre and said hey what is your perspective because unfortunately he was not there in the second week of Wimbledon anymore I knew that I was not going to be playing the week after Wimbledon so if we had not played Washington that would mean we are three weeks apart from each other and not playing together.
57:04So that's a conversation that he and I have. What does this result mean for me, but also for you and for our partnership? So it was the day after the Wimbledon final where we called and we committed to playing this tournament. So about a few weeks ago. And I have my third rule breakery question for you, but I find myself still fascinated by where we are right now. So in brief, Sam, could you describe your travel schedule for any Motley Fool fans who might want to catch you because you're not just playing in Washington, D.C. on this side of the pond this summer. It's tripped off a whole, well, trip for you.
57:38Give us some dates and places. Yep. So this week, like you said, I'm going to be in Washington, D.C., hopefully as long as possible. And then my next tournament is going to be in Toronto. That's going to be next week and the week after that. Then from Toronto, we go to Cincinnati, which also lasts hopefully two weeks. And then from Cincinnati, we go to Winston-Salem. And that's the last tournament before we go up to New York, where the U.S. Open is at the end of August. So you were here for an extended period of time in the United States, a place you're very comfortable. It's sort of a second home for you, this country.
58:10Yep, absolutely. I'm extremely grateful for the lessons that it's taught me, the people that it's allowed me to meet and helping develop me into the tennis player and human that I am today. Fantastic. All right, my third and final rule breakery question, Sam. I'm thinking about your training and or your strategy as a tennis professional. I think the Rule Breaker Investing podcast audience loves when somebody finds an edge that others overlook or sees something that other people aren't seeing. So how about something that you do that breaks the rules a little bit, goes against conventional wisdom or what maybe you were initially told as somebody who's training or with your strategy in the game of tennis?
58:53Yeah, and as I alluded to earlier, I don't like keeping secrets. So for anybody who wants to copy this, please feel free. Love it. No, so I was in Atlanta a few days before here in Washington. And the reason I was there is because I go to a neurology clinic over there in Atlanta. It's called the Georgia Chiropractic Neurology Clinic. Wow. And I've been going there for a few years now to not only do brain training, but just get my body right as well. And I think neurology training and brain rehab is such an overlooked part of professional sports in general. You know, we do all of this physical work, mental work, emotional work, tactical work.
59:40And what we noticed, and this is a big compliment to Jacob Meyer as well, who said a lot of movement patterns and a lot of reflexes and habits are formed in your brain. and the better your brain can function, the better athlete you're going to be. And yeah, it's been an amazing, I think I would say six years that I've been going there. Wow. And yeah, that's definitely an edge that I found works. There are amazing people over there. So a big shout out to them as well. And I look forward to continuing my partnership with them for years. All right, our final section. Yes, Emberbeek has graciously consented to play our game of buy, sell, or hold.
1:00:25So, Sam, I'm going to be asking you about things in and around your world and our world, too, and ask you, these are not stocks, but if they were stocks, would you be buying right now, selling, or holding? And a few sentences as to why. You ready? I'm ready. Excellent. Buy, sell, or hold Wimbledon's all-white dress code. Strong buy. Why? Strong buy. I think the tradition and the classiness it represents is something unique to that tournament. And I think it helps the tournament stand out from the whole tennis calendar. It definitely does. Plus, white looks really good on green as a backdrop. Yeah, exactly.
1:01:03I think they chose the right color to have it all represented on court. Yeah, so strong buy. All right. Number two, I don't even know if this is a thing. AI coaches in pro tennis. So we talked some about real-time analytics, pattern recognition. Can you ever imagine having an AI coach, literally coach AI, rivaling the wisdom of old school human coaches? oh i'm gonna say jacob is listening probably i'm gonna say hold i'm gonna say hold um i don't see um ai replacing coaches altogether but i do definitely see ai becoming a tool that all coaches will at one point and in different capacities use in coaching absolutely next one up number three he's dutch he was born in amsterdam dutch directness buy sell or hold culturally efficient and honest, or could it use a bit more topspin?
1:01:58Buy, sell, or hold Dutch directness? Dutchman? Another hold for me. I am not very good at being direct, so it's something that I'd like to add to my toolbox when it is appropriate. But it's been definitely, the Dutch are blunt, for sure, for good or for bad. So something I'd like a little bit more of in my own character, but I think a hold for now. Very good. So we're holding so far. That might continue. We're about to find out now. Three years ago, we were joined by George Haloff, who I know is listening this week, our director, our executive director of the Motley Fool Foundation, George himself, a very talented tennis player and lifelong fan and coach and father and all the rest.
1:02:44and George would probably want me to ask about pickleball. So Sam Verbeek, buy, sell, or hold the pickleball takeover. As a tennis player, sell, as someone who is an advocate for sports, big buy, for sure. Yeah, I mean, I like my tennis, but I realize it's a great avenue for people to be active, to be outside, to be part of a community. So if they take the spots of tennis courts, it's a sell for me. but if they can have their own space, I think it's a great way to stay active. So that would be a buy for me. Very nice. And I like how you're of both minds about that. And I really have noticed about you, Sam, that you're very well integrated with your thinking.
1:03:25I feel as if I'm talking to somebody who can see both sides of things, and that might come down to some brain training and six years in Atlanta, or just being really raised as a good kid and a smart guy growing up. But thank you very much. I appreciate that. Let's go to number five. Just two more here for you. Number five, we're going to go with orange as a power color. So from the Dutch flag to Rafa's clay court kits, can you really not feel faster in orange? Buy, sell, or hold orange as a power color? Really strong buy. And that is just purely based on my patronism for my country. Now, as someone who grew up a lifelong football or soccer fan, the orange kits have always meant a lot to me, especially during Euro Cup or World Cup times that everybody in the Netherlands starts wearing orange.
1:04:17And hopefully I'll be representing my country in tennis in orange soon. So no, orange has a special place for me. I bet it does. And that was kind of a softball, but we're having fun here. I do remember from our conversation a few years ago, how meaningful it was for you to be able to hold the hand of one of your football heroes in your native city of Amsterdam as a kid and how that inspired you. Yeah, definitely. I mean, to come so close to such a great footballing legend, really, was, like you said, inspiring. And for young, young Sam, that was a dream come true. Yeah. So that was very cool.
1:04:53And who was that star? His name is Wesley Snyder. Yeah, Wesley Snyder. That's right. And I remember as the camera panned past the whole full lineup of the players holding a kid's hand, you were a little taller than Wesley. Sorry, Wesley. Sorry. All right, Sam, last one for you. We've gone from the sublime to the ridiculous. Let's go with Olympic eSports in 2025 and beyond. So a legitimate medal event or flashy sideshow next to something like tennis or the 100-meter dash? Buy, sell, or hold Olympic eSports. I would say buy. I would say buy. I mean, what those people are doing is considered talent in my book um they may not have the the physical prowess as the the olympic athletes in not esports but in regular sports do but i think talent should be celebrated no matter where it is um and as someone who is invested in the gaming industry i would very much like to see that um but no i i like i said i don't think we have to compare medals or or accomplishment of it in that way but I think if you can showcase that kind of video game talent on a global stage, then strong buy for me.
1:06:06Thank you. And as a lifelong video gamer myself, not so good at tennis myself, I appreciate that answer. I'm sure many others do. And Sam Verbeek, I appreciate your presence, both the physical presence we're enjoying today in Washington, D.C., Alexandria, Virginia, Full HQ Studios, but Sam is on Twitter X, among other places. And, of course, you can sometimes watch him on TV these days, depending on which tennis match might be on this week. I am delighted to have had this time with you, and I wish you the very best and look forward to your next visit. Thank you. Yeah, it's been a pleasure coming here.
1:06:38You have been an inspiration of mine for years now. And even though they say never meet your heroes, I'm very, very glad. And it's been a pleasure to finally meet you in person. Fool on. Fool on. As always, people on this program may have interest in the stocks they talk about. And The Motley Fool may have formal recommendations for or against. So don't buy or sell stocks based solely on what you hear. Learn more about Rule Breaker Investing at rbi.fool.com.
From the publisher
Fresh off of his mixed doubles title at Wimbledon, Sem Verbeek sits back down with David (three years later) to share his journey from professional tennis player, facing a career crossroads, to becoming a Wimbledon champion. He compares the similarities in mindset between tennis and financial strategies, and even turns the tables by becoming the interviewer, asking David some thought-provokingquestions of his own. Sem Verbeek, a man of many talents, on and off the court.
Host: David Gardner
Guest: Sem Verbeek
Producer: Bart Shannon
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