#578 How to overcome your distraction downfall

23 Jul 2026 · 9 min · 4 chapters

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In short

A short recap of Nia Eyal’s “Indistractable” advice on overcoming distraction by identifying your “distraction downfall,” then changing what drives it: avoidance, environment, or poor planning.

Key claims

Distraction isn’t random; you’re “attracted” to it for a reason. Once you know your downfall and why you’re drawn to it, you can act differently.

Notable examples

Email, phone notifications, social media, and even “cheese” as a distraction trigger. Practical fixes: If avoidance is the issue, use “not yet” (delay checking your phone, then extend the delay). If environment is the issue, use “not here” (move to a better place, like a walk/coffee shop). If planning is the issue, do high-focus work during your best times (e.g., Helen’s Monday/Tuesday mornings vs Friday 4pm).

Guests

Nia Eyal (author of Indistractable) is referenced from earlier episode #253; no new guest appears in this episode.

Written by AI. May contain mistakes. Listen to the episode to check what was said.

Chapters

Tap a time to open that second in VO

Introduction to Today's Topic

1:06 to 1:40

Helen introduces the topic of distractions and past insights from an expert.

“But for now, let's get on with today's episode.”

Identifying Your Distraction Downfall

1:40 to 3:32

Understanding what distraction downfalls are and how to identify them.

“And there was a little bit of that conversation that has stuck with me, like years on from the conversation, because I think it is really useful if you find yourself struggling with distractions.”

Reasons Behind Distractions

3:32 to 5:56

Exploring three reasons for attraction to distractions: avoidance, environment, and poor planning.

“So the reason why you are attracted to distraction is because you are using it as an avoidance tactic.”

Strategies to Combat Distractions

5:56 to 8:21

Practical advice on how to overcome distractions based on identified issues.

“So here are the what to do differently's.”
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Transcript

Automatic transcript. May contain errors.

0:00Hi everybody, it's Helen from the Squiggly Careers podcast and before today's episode starts I wanted to let you know about something that Sarah and I have created for the summer. We are going to be launching a series all about a career well spent. We're going to release four episodes, one every Tuesday and it's going to be us in conversation with an expert who can give us a different perspective on what it means to have a career well spent. we'll talk about longevity we'll talk about relationships we'll talk about time we'll talk about making a difference we wanted this to be a community learning moment too so on Thursdays we're going to have a LinkedIn live where you can bring your questions you can bring your reflections and we'll discuss the episodes together as a community all the links you need are going to be in the squiggly careers newsletter so if this sounds like something you want to get involved in and we really, really hope you do, it's all free and it'll be a great learning moment, then all you need to do is sign up for the newsletter.

0:58Just go to squigglynewsletter.com. That's squigglynewsletter.com and we will send you everything you need to know to get involved. But for now, let's get on with today's episode. Hi, I'm Helen from the Squiggly Careers podcast and you are listening to another one of our Squiggly shortcuts. These are weekly episodes which we make deliberately short so that you can fit them into your week. And today I'm going to talk about the topic of distractions. I'm actually going to talk about an idea that was in an earlier episode, like hundreds of episodes ago, episode 253. We're over 500 episodes now, so you might have missed it.

1:36But it was one of our Ask the Expert episodes that we did with Nia Eyal, who wrote the book Indistractable. And there was a little bit of that conversation that has stuck with me, like years on from the conversation, because I think it is really useful if you find yourself struggling with distractions. So that's what I'm going to focus on in this shortcut today. So I'm going to imagine if you are still listening that you are somebody who perhaps struggles with distractions because most of us do. And what Nia's advice was, if you are somebody who wants to become more indistractable, first of all, you have to identify your distraction downfall.

2:14Now, I've asked loads of people about what their distraction downfalls are. And you get some really, I guess, obvious answers. So people will tell me email is a distraction downfall for them. You know, they're trying to do something. I don't know. They're trying to do some of the exercises that we give them on the Squiggly Careers podcast. And as soon as they sit down, they get some emails and that distracts them. So people have said that to me. They said just their phone, like the notifications on your phone. People have said social media to me. I've had some random ones as well. somebody once said cheese, like just cheese.

2:47Like as soon as I try and concentrate on something, I just think I really want to eat some cheese. So there are lots of different distraction downfalls. But if you want to become indistractable, you have to start this process by understanding what your distraction downfall is. Then you need to think about why. Why am I attracted to this distraction. And what Nia said was there are three reasons why you are attracted to distraction. And you have to kind of work out what your why is, because once you know what your downfall is, and you know why you are attracted to that distraction, that's when you can do something different.

3:27That's when you become become indistractable. So here are the three reasons why that he shared with me. The first was avoidance. So the reason why you are attracted to distraction is because you are using it as an avoidance tactic. The thing you are doing feels hard or slow or not particularly rewarding or difficult, whatever it is, but you are using your particular distraction downfall as an avoidance tactic because it's easier to send an email. It's easier to scroll through Instagram or whatever app you're using. It's easier to go and eat some cheese if that's what your downfall is. But the reason you're doing that is because you are avoiding the thing that feels hard or difficult or slow to do.

4:14So maybe that's your reason why you're attracted to distraction. It's most of the time that's mine. the second reason is your environment like the place you are trying to do this work in whether it's something on a project or something you need to read or whatever it is but the place you are trying to be indistractable in is not designed for that there are you know your phone is on your desk or you're doing it in the office when everybody comes to your desk or you're doing it at home where people come and talk to you all the time your environment is not conducive to your attention So maybe that's your issue.

4:52And the third one was about poor planning. So what Nia said is there are times in our week where we are all better able to manage our attention. We are just more likely to be indistractable. So for example, for me, early in the morning and definitely earlier in the week, so like a Monday or Tuesday morning, I have a much higher level of, I guess, work willpower and attention. That is the time in my week for me to do some really high quality work. Whereas four o 'clock on a Friday, I am very distractible. You could send me a message and I'll go down a rabbit hole and do something entirely different to the thing that I'm trying to do because my brain is not great for being indistractable at that time.

5:36And what Nia says is often we're trying to do high quality work or high attention work at the wrong time of the day for our brain. and that that is different for everybody. So you've got to know what your downfall is and then you've got to know why am I attracted to this distraction? Avoidance, environment, or just poor planning. Once you've worked that out, then you can do something different. So here are the what to do differently's. So if like me, you think I am totally using my distraction downfall as an avoidance technique or an avoidance strategy or an avoidance issue, whatever it is, You need to train your brain to say not yet.

6:16So let's say your downfall is your phone and you're sitting down to do some work and you feel the pull, you feel the pull to pick up your phone. You need to recognise that that is happening and respond by saying, well, I will pick up my phone, but just not yet. and it doesn't matter if not yet is in two minutes it doesn't have to be a particularly long period of time but what it is is a decision to be distracted by your phone rather than a default and if you can start making it a decision well I'll pick it up but in two minutes time then you can start extending that time so it becomes five minutes and 10 minutes and then 30 minutes and that you have a longer period of time when you are indistractable.

7:00So if avoidance is your issue, then not yet is your response. If your environment is your issue, then not here is your response. You need to work out where are the worst places for you to do the kind of work that requires you to be indistractable. And you need to think, well, then where? Where is a better place? Maybe it's a different room in your house or for me often it's going for a walk. I find that I can sit with my thoughts for a lot longer if I'm doing that and perhaps it's in a coffee shop but you need to think about your environments. Where are the worst places and where are the best places and make sure you're doing this high attention work in the best places for your brain.

7:40And last but not least if planning is your issue, if you recognize that your attention is quite variable in a working week, you need to know when are your not then moments? When are the moments where you just don't have a high level of attention? You have very little willpower for your work, like, you know, my four o 'clock on a Friday, what's the equivalent for you? And then you need to think about, well, when are the best times for my brain? When am I much more likely to be indistractable? Maybe you're a night owl, or maybe like me, you're an early morning person, but you want to protect those times in your week and design this kind of indistractable work into those times.

8:20So I hope that has been a useful recap of just one of the bits of that conversation that has really stuck with me over time. If you do want to listen to all of it, it's episode 253 of the Squiggly Careers podcast. You can search for it on our website. Just go to amazingif.com and search for Nia Eyal, but we'll also put the link to that episode in the show notes for you. Thank you so much for listening and we'll be back with you again very soon

From the publisher

Do you find yourself constantly checking your phone or email instead of focusing on your most important work? In this squiggly shortcut, Helen shares practical ways to beat distraction and reclaim your attention.

Drawing on Nir Eyal's research on becoming indistractable, they explore what it really means to develop this skill, and what your default response to it reveals about you.

🎯 What You'll Learn
– Identify your personal distraction downfall
– Understand why you are attracted to distractions
– Learn why avoidance triggers procrastination
– Audit your environment for high-attention work
– Master the "not yet" rule to build focus
– Find the best timing for your deep work

For questions about Squiggly Careers or to share feedback, please email: helenandsarah@squigglycareers.com

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