Exposing the People Behind Deepfake Porn Sites with Bellingcat Investigator Kolina Koltai

26 Jan 2026 · 52 min · 16 chapters

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The 404 Media Podcast: Episode Summary

Podcast Information Title: The 404 Media Podcast Description: A journalist-owned digital media company exploring how technology shapes our world through investigative reporting and smart blogging.

Episode Details Episode Title: Exposing the People Behind Deepfake Porn Sites with Bellingcat Investigator Kolina Koltai Date: [Insert Date] YouTube Version: [Watch Here](https://youtu.be/CbmUwwVGaf4)

Episode Overview In this episode, host Sam talks with Kolina Koltai, an investigator from Bellingcat, who focuses on non-consensual deepfake pornography. They dive into Koltai's background, her investigations into the people behind deepfake porn sites, and the implications of these investigations.

Key Takeaways

Background of Kolina Koltai

  • Koltai's career began with research in aircraft safety before shifting focus to misinformation regarding vaccines and health, leading her to investigate AI and deepfake technology.
  • Her interest in deepfake porn stemmed from recognizing the potential harm AI-generated images could cause, especially in the context of misinformation.

Investigative Focus

  • Koltai emphasizes the growth of non-consensual deepfake pornography, which is a significant societal issue that is worsening over time.
  • Discusses recent investigations that target individuals operating deepfake porn websites, including a Canadian pharmacist linked to notorious sites.

Deepfake Porn Sites Investigated

  1. Profiting From Exploitation:
  2. Koltai and Bellingcat identified the owner of two deepfake porn sites, uncovering methods used to conceal identities and the extent of the operations.
  3. A focus on the ethical implications of non-consensual pornography and the harm it inflicts on victims, particularly women.
  1. Unmasking Mr. DeepFakes:
  2. Koltai discusses the investigation leading to the identification of a key individual behind deepfake content.
  3. The investigation involved thorough research using digital tools to track site ownership, payment methods, and online behavior.

Methods of Investigation

  • Domain Registration: Investigating the ownership of websites through domain registries.
  • Data Leaks: Utilizing leaked data sets to find connections between various online identities.
  • Mock Transactions: Testing payment methods on deepfake sites to discover associated businesses and identities.
  • Public Records: Leveraging publicly available information, like company registrations, to trace ownership and contacts.

Impact of Investigations

  • There is a sense of accomplishment when sites are shut down due to investigations, which signify progress in holding perpetrators accountable.
  • Koltai expresses frustration at the slow legislative processes that allow such sites to operate without legal consequences.
  • She advocates for stronger laws to deter non-consensual pornography and emphasizes the need for public awareness and action.

The Importance of Reporting

  • Koltai stresses the need for continued investigation and reporting in this area to combat the growing issue of deepfake pornography.
  • She underscores the impact journalism can have on societal change, particularly in addressing exploitative practices.

Conclusion The episode highlights the critical work being done by Kolina Koltai and Bellingcat in the fight against non-consensual deepfake pornography. Through investigative journalism and the use of digital tools, they aim to expose the individuals behind these harmful sites and advocate for victims. Koltai urges more people to engage in this work as a means of enacting real change and reducing the prevalence of these harmful practices.

Written by AI. May contain mistakes. Listen to the episode to check what was said.

Chapters

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Kolina Koltai's Background

0:45 to 2:39

Kolina shares her unique journey into the field of misinformation and deepfakes.

“I would love to, Kalina, before we get started into the stuff that you're doing today.”

Research on Misinformation and Vaccines

2:39 to 5:05

Discussion on Kolina's research focus on misinformation around vaccines and social media.

“So we started at that point trying to understand how people interact with technology, how technology aids in decision making.”

The Impact of AI on Misinformation

5:05 to 7:02

Kolina discusses the rise of AI technology and its harmful effects on misinformation.

“And this is where an AI technology, particularly AI generation technology, around images, is really beginning to gain steam, gain popularity.”

Investigating Deepfake Porn Sites

7:02 to 8:59

Introduction to Kolina's investigation into deepfake porn sites and the challenges involved.

“But until we kind of get a better hand on it, I'm going to keep working on it.”

Uncovering the Owner of Deepfake Sites

8:59 to 11:10

Kolina explains the process of uncovering the identity of the owner behind deepfake porn sites.

“When did they first come on to your radar?”

Tools for Digital Investigations

11:10 to 13:20

Exploration of the tools used in digital investigations to expose misinformation.

“They set up a new email, but people are sloppy.”

Investigating Deepfake Porn Sites

14:01 to 19:02

Learn how investigators track down individuals behind deepfake porn sites using public data and payment processing clues.

“And we saw other websites connected to it.”

Shocking Revenue from Deepfake Sites

19:03 to 19:42

Discover how a single individual made over $300,000 from subpar deepfake porn sites.

“And PeerWallet, it was not the only payment processor he used.”

Exposing the Mechanics of Deepfake Sites

19:43 to 23:24

Explore the functionalities of deepfake porn sites and the lack of safeguards against misuse.

“but enough people went to him and was willing to make the transaction, give him money.”

Challenges in Investigating CSAM

23:25 to 23:41

Understand the difficulties faced by investigators in ensuring compliance with laws regarding AI-generated content.

“So getting traction, but not like, you know, 4 million visits.”
Show all 16 chapters

Investigating and Reaching Out to Resan

28:59 to 31:08

The process of contacting an individual suspected of operating a deepfake site.

“You have all these direct leads to this guy, Resan, and next you have to try to reach him, right?”

The Impact of Shutting Down Deepfake Sites

31:15 to 37:02

Discussing the significance and emotional satisfaction of shutting down harmful deepfake sites.

“I think it's so satisfying when you reach out to someone for comment and they start cleaning their shit.”

The Importance of Continued Reporting

37:06 to 42:00

Exploration of the ongoing need for investigations into deepfake pornography.

“So I guess just to ask some more existential questions now that we've established where we're at in this space.”

The Impact of Deepfake Pornography

42:00 to 45:15

Learn about the ongoing issues and personal impacts of deepfake pornography, especially on women.

“Like there's journalists who've been on there.”

Legislation Gaps and the Need for Accountability

45:15 to 49:11

Explore the legislative shortcomings surrounding deepfake pornography and the need for stricter laws.

“It's like, if, if to me, when I think about the grok situation, if AIC Sam isn't the, the line, isn't the bar, then where is it?”

Ethical Dilemmas of Content Regulation

49:11 to 50:29

Discuss the ethical considerations of regulating online content and protecting victims.

“We need to add consequences to these actions more than just shame.”
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Transcript

Automatic transcript. May contain errors.

0:03Hello, and welcome to another interview episode of the 4 for Media podcast. 4 for Media is a journalist founded company and needs your support. To subscribe, go to 4formedia.co. As well as bonus content every single week, subscribers also get early access to episodes like these. Gain access to that content at 4formedia.co. I'm Sam, and today we're joined by Kolina Koltai. Kalina is an investigator, senior researcher, and trainer at Bellingcat. Her investigations focus on the people and systems behind AI companies and platforms that peddle non-consensual deep-flake explicit imagery, which is a topic that somehow never, ever, ever, ever dies and only gets worse.

0:45So here we are. I would love to, Kalina, before we get started into the stuff that you're doing today. Also, hello, by the way. Everybody say hello to Kalina. Hi, everyone. I'd love to get into your background and how you got into this world a little bit. I know that you've done quite a bit of research and your PhD and a lot of your writing has been on misinformation and kind of the socio-technological systems that are at play with things like vaccine information and stuff like that. So if you could just give us a little bit of your background before we find you here in the deepfake investigation world.

1:25yeah it's always like an interesting story and i'm so excited to be here uh i listen to the podcast i am a subscriber oh we're huge fans of bellingcat so we're gonna try not to just like glaze each other the whole entire time but i'm just saying other people should subscribe i subscribe you gotta support your your journalist um but more now than ever uh but yeah i uh gosh you know i people ask me this because i like i'll even get like a message sometimes on linkedin saying like, oh, how do I get into like what you're doing? And I'm like, it was kind of a little bit of a fluke, if I'm honest. Like I wish there was like a perfect linear path to get to where I am today and how I ended up here.

2:02But I think as someone who was grew up in an age where, you know, everyone had access to the internet, you know, from a research and a professional point, I had a really weird career because when I first started like doing research professionally, after I started graduating, when I needed a job, I actually started researching aircraft safety, which is not at all what I do nowadays. So I did a very, very brief stint as like a research assistant, as a researcher or human factors engineer, whatever title we kind of want to use on the paperwork at NASA Ames in San Jose. And there we researched trust and automated technology.

2:37And I bring this up because trust and automated technology becomes an overall thing. So we started at that point trying to understand how people interact with technology, how technology aids in decision making. And in this case, it was like pilots in a variety of different scenarios and how they use technology to help them decide where to land or what to do or using in tools when they're under high workload. But from that, I decided to go back to school and get my doctorate. And at that time, which was 2015, there was a big outbreak of measles in California where I lived. And at the time, the kind of sort of like normative thing you say that, oh, those are just like a bunch of granola moms, a lot of people who are just like uneducated.

3:20They don't know what they're doing. It was like at that time, like a leftist kind of crazy mom who didn't want to vaccinate their kids. And I was like, there's got to be more to it than that. And I think that sent me down this long journey of not just my PhD, but even after the PhD, because I graduated in 2020 at the start of the pandemic about studying and publishing mostly on misinformation, particularly around health, and specifically vaccines and the decision to whether or not to vaccinate or not. Of course, it started off with childhood vaccines, but expanded to the COVID vaccine and other vaccines.

3:51And we're still seeing, I think, the repercussions of the wave of misinformation we saw. And particularly, my focus was not just misinformation you generally experienced, but the way that social media platforms, digital platforms, digital communities, different technologies interacted with the way that we receive and trust information. And I've always kind of been this kind of person that's been focused on trying to understand the way we make decisions about the world and how we decide what's okay, what's not, how do we decide what to trust, what not to trust when it comes from all these different sources.

4:24But if you can imagine, so I started a postdoc at the University of Washington after I graduated, and I got really burnt out on vaccines because I think at some point I realized as much as it's great to be in academia and doing that research, and that's really critical research because that's research I still cite today and other people who are doing that. I felt like it wasn't enough. It wasn't at the speed that misinformation was being produced and spreading online and we needed more. And that's sort of what eventually I did do a, I say, brief stint also at Twitter before it was at Twitter, working on community notes.

4:57But I eventually landed at Bellingham where I'm still here today. And this was around 2022 now, if we you like jump forward in time. And this is where an AI technology, particularly AI generation technology, around images, is really beginning to gain steam, gain popularity. And it became a fluke just because I would spend a lot of time online where people looking at misinformation, looking at things. And I came to AI image generation technology, particularly from the lens of misinformation, worried that, of course, you know, images which we use to like debunk things or how we decide things, or you'd imagine it when it comes to vaccines or storytelling or even like, you know, text generation.

5:37I thought, oh my gosh, AI Gen is going to be such a huge impact in misinformation. And while it is, I quickly discovered that the bigger impact, and I think in my opinion, the bigger harm that's really come out of AI Gen is actually knock essential deep fake pornography. And that's a really, really long explanation to explain how I got here today and a bit of a fluke. But I think because people are terrible online and I love being in terrible spaces online, it kind of gets me up in the day that I've gotten to here. And I thought maybe for this would be just like a topic for a little bit. But I think it is something that's just continued to explode over the past few years.

6:17We're now in 2026. We have one of the biggest news stories at the end of the last year, slash beginning of this year, is of course, Grok Twitter slash X's AI platform, generating non-essential deepfake pornography of minors. or sexual explicit imagery of minors. And that is huge because this is something that didn't just come out of nowhere. And I know I'm probably diverging away, but it's been growing. Like in the sense that anyone who's been in the space shouldn't have been surprised that that was happening because it had been happening. Four or four actually, yeah, it's reported in May that like people use, users were using Grof to like make non-essential deep fake images.

6:56So this is not a new issue. It is only getting worse. And I hope to one day not have to work on it. But until we kind of get a better hand on it, I'm going to keep working on it. Yeah, I'll see you there. Sorry, that's my long answer. We'll cheers up pina colada or something on the beach the day that we don't have to write about this shit anymore. Yeah, and it does. I also, when I started writing about this stuff, I also had the same kind of view on it. I was like, this is going to be something that's like huge. But surely in six years, this won't be we'll have figured out something like something to mitigate the harm or like we would have come to some kind of like technological or like social consensus on where we stand, you know, as a society, as a community on this stuff.

7:42And it just has gotten so much worse since then. And so, yeah, I don't know, keeping us busy, I guess. So, yeah, and obviously coming from a misinformation standpoint makes so much sense to me because you were looking at, you know, pre-generative AI misinformation. And it all feels very connected and woven together where we're talking about misinformation that's spreading and engagement bait that's spreading that actually has harm in real life. And I think NCII is a big part of that, too. So you have done so many incredible investigations. Bellingcat is on this topic and is, I would say, the voice on not just misinformation, but uncovering the sources of the misinformation, which I think is so important.

8:26And you recently wrote a story with the headline, Profiting from Exploitation, How We Found the Man Behind Two Deepfake Porn Sites. I love this kind of story. When I saw the header image, and it's like him on vacation or something, I guess. He's in a tropical place taking a selfie. It's like, this is the guy who's kind of the mastermind behind some of the worst stuff online. And there are many like him. So let's walk through a little bit to the beginning of that story. When did these two sites and the sites are called or they were called Reface Porn and Deepfake Porn. When did they first come on to your radar?

9:08Yeah. And I like to like tease. We didn't get included in that. We focus on just two sites, but I suspect he actually owned multiple sites, which is pretty indicative of this. partway through the investigation, I already found so much overwhelming evidence for those two sites and his ownership that it almost wasn't worth going to like all the long list of these much smaller sites that he had that didn't get as much traffic. And I will tease that those sites also shut off the same time the other main sites did. So, you know, we'll say the two, but there is probably also a lot more, but they've all been shut down, which is great.

9:43I checked even this morning and they are still offline, which is fantastic. But yeah, you know, I, uh, it's like, I don't know. It's maybe it's a, it's a good thing or bad thing on the internet. There's these adult sites that give lots of recommendations for AI fake sites. Like, oh, if you want to create your defects, here's our top hundred sites we can recommend. And so I go check out the top hundred sites on these recommender lists online that are just probably also created by AI. I don't know, but I don't think a human's making all of these list. But through some sort of like miracle of the internet, you're able to easily find lots and lots of different sites.

10:18And it's not just like these two sites. I've looked at lots of different sites. And it's often a choice deciding which ones we publish on because, you know, if someone wanted to set up a whole like watchdog group just focusing on this, they would have no shortage of sites, unfortunately. So these came onto our radar, just like any other of the deepfake sites do. People use it, talk about it. It's on recommender list. And then what I tend to do is I say like, okay, how easy is it to actually figure out who's behind it? Some sites are a lot harder and ones I've been working on for years. Some are quite easy.

10:52And in this case, you know, it was, it was quite easy. I don't want to say. Sites, when they, when they first set up, I think when people are, are, are new to the game, they aren't as careful as they probably should be online. Especially if someone's been a digital native for a really long time, they've been on the internet for a while and they think they're being maybe clever or really good about covering their steps. They set up a new email, but people are sloppy. People are lazy. And very quickly within less than a week, I think a day or two of actual searching, I was able to identify them just looking at the site.

11:25And that was like, all right, we got the evidence. But as we continue to dig, we had a suspect in mind, this guy, Mark Rison. It became really clear that he had some pretty strong, I think irrefutable evidence that he is the owner of these sites and, as we suspect, multiple more. So, I mean, you say you're like, it was easy to find this guy. And then most people reading this, including myself, I'm like, this is so much. And a lot of it is stuff that I wouldn't even think to go after unless I had been reading Bellingcat for a while and understood the way that open source investigations work. So let's kind of walk through some of the ways that you uncovered him.

12:09Like, where do you begin when you're like, I want to know who's behind this platform? Where's the first place that you start? Yeah, I love using a tool. And so some of the very first tools I do, particularly I'll try to uncover who is behind a website, is, you know, look up who registered the domain, right? Most times it doesn't lead anywhere. It will just kind of give you a dead end. But you can look up the domain history. So people oftentimes redact it, but if they're a little lazy, they've had the domain for a while, they might have put their name or maybe put a company or some sort of contact information on there before they chose redacted.

12:44And so very quickly, when we went to go look up the who is information, which is like who is responsible, who is the purchaser of this or who is the register, we saw Mark Rieson's business, Pacific, as a registered company, as the company that's like, oh, this is the ownership on it. So I was like, all right, clue one. We go look to see Pacific. Is there an owner to it? And Mark Risson is the owner. So that's a very sort of quick, easy way you look up. And granted, like sometimes it's tricky to look up the history of who's the owner of that domain. But, you know, we fortunately have tools like we use like domain tools, which is like a paid service.

13:22That's great. I think we might get like discounted for free. So I will mention that. But it is a really great tool to just look up, say, like ownership history. And so sometimes it doesn't lead anywhere. Where in this case, that was another way. But that can mean anything. So we don't just rely on one piece of evidence. So we begin to look at other things. So we look at what are other websites that could be connected to this. Another way to do that is through Google Tags. So if you are a marketer or you're familiar with that, Google Tags is a bit of like script or code you can put into the code of a website.

13:54So you're able to track web traffic. So you know how your ads are doing, where people are coming from, all that kind of information. And so we went to go look up the Google tag history because all that is archived over time through a variety of different services. And we saw other websites connected to it. So we looked at these unique Google tags and that's when we found other websites that also all had some other connections to Mark Rison or a company that was registered to him publicly. You know, you can look up on like UK companies house and you can see which is the sort of the company registry that's public in the UK and look at that.

14:29So that's all public information. But of course, we don't stop there. We've been to go find out additional information like emails and other websites that are registered to him. And in particular, we find a variety of different emails. A lot of people use their name in their email, so that's also really helpful if you were trying to even guess. We looked at other websites that are associated with those businesses. So by looking at Facitic, we're able to find other emails by Mark from his other businesses that are maybe more legitimate businesses or potentially just front-facing, sort of like Shell kind of companies.

15:02And in addition to that, we also looked at leaked data sets. So unfortunately, I think everyone who has an email who's been on the internet for more than maybe six weeks may have been involved in some sort of data leak. You can do your best to try to prevent it, but if you sign up for a website, there's a chance at some point that website will be hacked and your information in some capacity can be leaked. And so we look at those leaks. So we don't do the hacking ourselves. Other people have done that, but those sets are now available online. And it's actually really great for anyone to check to see it because if it is, you should change your password.

15:35But that is another way. So we had a variety of different emails associated with Mark and his businesses. We checked to see if any of those email addresses have been in a variety of different data leaks. And we're able to see passwords or name registration, a variety of different information that is associated depending on the leak. And we're able to match suspected emails together because they use the same unique password, which is something we've also done in other investigations. So it's also really good to have a website, like a password manager that uses unique passwords. It kind of gives you a protective show.

16:05Mark did not do that. He used the same password like many people do across multiple sites. which, you know, I've done as well. So that's another thing. And then I think one of the other things that I also tend to do is I go through like a mock transaction on a website. So without actually like generating an image, you know, I go to try to purchase tokens or credits or whatever that wants to be called on that site. And in that process, you're able to usually get some clues because you're trying to figure out how is this person or how is this company processing payments? because most major payment processors don't allow transactions for non-essential deepfake pornography.

16:43So if you're trying to use Stripe to do this, Stripe will usually tell you no, unless you're trying to do this in a deceptive way. So sometimes people set up fake businesses or just sort of place marker websites, a variety of different deepfake sites do this. So it looks like you're making a transaction on site X, but really you're buying tokens for a deepfake site. So also in that process, we, I think, got lucky that one of the payment processors that Mark was using is this one called PeerWallet, which has also since shut down. But PeerWallet was surprisingly open. And this was actually, I think, one of the most interesting components of this investigation is that in that process, when I was being emailed a link to make this process, they're like, oh, you're making a purchase to Doricon LLP.

17:30And I was like, huh, Doricon LLP. I thought I was making a purchase on deepfakeporn.app, which is a very inventive name. So in that, you're able to look up Doricron, which is a business registered in Canada. In Canada, they have better privacy rules, so we can't look up the owner of Doricron. And so just that. So I have a registration date there. But we're able to find other businesses and other websites that have Doricron. And on PeerWallet's email to me, when they're like, here's a link to my payment, they have a link to a dashboard so you can investigate and look at, oh, here is the seller, Doricron.

18:10And in that process, we have the entire dashboard of transactions that Doricron has done using PeerWallet. So we're able to see a contact information, which was Mark's Skype. were able to see what website domains are associated with PeerWallet, which included some of these masking sites, these payment redirect sites, these hidden sites that allow you to hide the transaction. So it doesn't say deepfake porn there, but it'll say one of his masking sites, AI RemakerMe. And then some of these sites, because there was over 20 of them listed, list businesses that are publicly registered. So they'll list Pacific, which is, if you recall, one of the businesses publicly listed to Mark.

18:53So there's lots and lots of connections here that all continuously pointed to Mark. And so I kind of feel like we got a little easy, like we got a win that way. We were also able to see how much money he's made just through this one payment processor. And PeerWallet, it was not the only payment processor he used. A lot of these sites will use multiple ones or they'll have to switch out once they lose one. So we only know like a portion. So this is just a portion of the funds he made, But we know that he made like over$300 ,000 USD off the deep fake porn sites, which is definitely way more than I make in a year.

19:29And it just kind of, I think, shows sort of the value of how like one guy in Hungary can make hundreds of thousands of dollars off sort of like, I think, actually not very good sites. Like they weren't like particularly flashy. They were pretty mediocre looking at the wide scale of quality of deep fake porn sites. but enough people went to him and was willing to make the transaction, give him money. And so I can only imagine what percentage that$300 ,000 was of, compared to all the other payment processors he previously had. It's mind boggling. Mind boggling that you can also, you can be this bad at covering your identity, this bad at making a website, and also be making like highly immoral stuff that's harmful to people and still make that much money off of it.

20:15It's just like shocking. so I guess just to give people a little bit of context of what we're actually talking about here and we can be we don't have to be super pg about it like I I think we definitely believe at 404 I know you guys too and showing people and telling people what's going on because if you mince words about it it will not uh get across what's actually happening so what is what was happening on deepfake porn and reface porn the names kind of tell it all but what are we discussing Yeah, not subtle. Talking about, you know, like what people are actually making on these sites or what they were making.

20:53Yeah, it definitely was not a subtle site. It was very clearly when you would go to these sites, log in. The very first thing you're presented with is a woman giving a blowjob. It was a video. And I was like, ah, right away. And this video would then show her face switching to different women's faces. So it was basically very clearly advertising, put in whatever face you want, upload your face, which I think the text said, and you could create deep fake pornography, you know, using any woman's face that you want. So in that process, when clicking around on the site, they had a lot of like sort of like tester videos, like here you could try it out.

21:32So they had a variety of different pornographic scenes that you could use. They had some sample faces if you wanted to try one of those faces, but they did encourage you to upload your own. I do tend to test out the sites myself. I use AI-generated faces. So I don't use any real person's face uploaded to the site. And so I have a selection of adult women's faces and young girls' faces. So girls who I would say are teenagers and faces of girls that are younger that I use. They're all AI-generated. And I use this in my testing, you know, because sometimes some sites will say like, hey, we won't accept that.

22:05That looks like, might be a little young. Do you want to try a different photo? So some sites are better than that. So when I was testing an upload the face to see if I would say like, hey, we don't accept that, accepted every photo I submitted of adult women, teenage girls and of young girls. And when I say young girls, I'm talking like five, six, seven. It would be my guess looking at it. So this site had like no protections on it. And so I think one of the big questions I have, too, is, and there's no way to prove this unless, you know, we speak to someone who might have been a victim of this site, is, you know, was this site also being used to generate CSAM, which is child sexual abuse material?

22:42Was it being used to make a blowjob video using a child's face? I don't know. I know that there was no safeguards that I saw in any of the images I uploaded. Now, I didn't create it. So, you know, I will say that because that is something we don't try to do is create CSAM, even if it's an AI-generated child. But I know that, like, some other sites that I won't name, when I've tested it, it will say, like, hey, this image you uploaded might be too young. So there is at least on some other sites, some sort of check, right, which there wasn't on this site. And I think that tends to be the case also for these sort of, I don't want to say like smaller sites, but maybe not as name brand.

23:23Maybe it doesn't get millions and millions of visits per month, but still got like hundreds of thousands of visits per month. So getting traction, but not like, you know, 4 million visits. Right. It's still, you know, quite a bit. It's still quite a bit. It's quite a bit. Yeah. Yeah. And I mean, I think, and that's a good point too, is when investigators are testing these sorts of things, you know, they also have to abide by the law and not break the law. And in a lot of places, AI generated CSAM is now illegal. So it's something that it's hard to investigate these things and you have to find creative ways to do it.

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28:58So you have all these smoking guns, basically. You have all these direct leads to this guy, Resan, and next you have to try to reach him, right? So what do you do at that point? You're like, we have to contact this guy. We have to get comment as part of doing our due diligence. So what happens at that point? Yeah, at that point, we send emails. And we have, fortunately, lots of different emails for him, businesses. So we sent emails to his emails, to his business emails. So like Dorakron's email, Vasitic's email, and multiple times. We gave him multiple chances across multiple emails. So we sent out one, no response.

29:43We wait a little bit. We sent out another one. Give him a say like, hey, we need a response by this time. Please respond to us. And nothing. But we did notice that sites were taken offline. He started trying to delete things. as soon as he was reached out to us, things began to like tighten down. And so we know that he saw them. Like, I don't think there's any doubt in my mind that he's seen those. He's never responded to us. One of the interesting components about this is that there were like archives. So we, you know, we use the internet wayback machine. It's wonderful. People haven't used that.

30:16It's a great way to look at archived history of websites. And so there were already archives of this site, you know, scraped through internet archive. And you could have, in theory, so like, oh, look at the evidence that's on here. That's archived. It's timestamped. This is what the site looked like. But in the process, right before we published, we saw that all the archives were gone on there. And we're like, huh, that's weird. So we emailed Internet Archive saying, hey, did you guys take this down? Because it is actually possible. I don't think people know that you can if you're the owner of a website, request your site to be removed.

30:52And they did confirm to us that the owner of the site requested that those sites that we identified were removed, which we then emailed Mark saying like, hey, did you get these removed? We saw. Which, again, he did not respond. And so he very clearly was, I think, ashamed and tried to hide a little bit that he was identified. He's trying to cover up his tracks. you know that's why also having redundancy and archiving and history of stuff is so important but yeah he never respond a lot of these guys never respond they just try to run and hide I don't think they are no one wants to come out and be proud and be like yes I'm the owner of this site right and the thing is it's not illegal yet where he's what he's doing right it's not like there'd be any penalty so yeah he could just keep going at without for now at least without without facing any consequences, which is crazy.

31:47I think it's so satisfying when you reach out to someone for comment and they start cleaning their shit. I'm like, I see you changing your LinkedIn place of work. I see you making little changes to your website, things like that, or taking the website down altogether, which I would love to talk about just like the feeling after one of these sorts of sites goes down because like we said earlier, it's a problem that's getting worse. It's just increasingly spreading and harmful and something that a lot of times we don't see any recourse for victims or any movement in the direction of accountability or responsibility or anything.

32:26So when one of these investigations essentially gets the site shut down, that's so huge. So I would love to hear that from your point of view. Just how did it feel when you saw these sites were gone? And not only gone, but like gone from the archives, gone entirely no trace. Yeah, you're right. It is so satisfying. Like it is such a way because ultimately that's one of the things I want to be the end result of these investigations. I want the sites to come down. I don't want people to be able to use that site for any additional services. I don't want them to make money on it. It feels like that's like our impact in a sense, you know.

33:06We have on our internal work communication system on Slack, we have a channel that's impact. And to me, that is the impact. The site has come down. It's proof. We know that we were right in identifying him. We know that he has some shame on that. And he's going to do the thing, which is that we wanted, ultimately, is the site to come down. And so we've seen this happen across a variety of sites when someone's identified as the site go down. I think this one is a huge one because it's a generation service. The other really big one that came down after we reached out to them was the Mr. Beat fake sites.

33:40That was, I think, one of the biggest really big ones for us is that site coming down because it also hosted so much content. And I will say, unfortunately, it doesn't always happen. Like when we, some sites stay up totally working. And also some sites kind of end up just like dying and being left to sit and rot. And I think that's the part that's also very frustrating is there's a variety of sites that I know that I've followed through investigations. that like they might have switched hands or sold and then slowly just kind of like stop maintaining the sites. But those sites will still actively host those content because they didn't turn the site offline.

34:13So even though you can't use the site anymore, some of them will just still have tons of deep fake imagery that are up there, but no one there to maintain it. It just sits there. And it's frustrating because like take the site down. You've lost, you're not using the site anymore, but you're going to leave the harm up. And I think that's also like one of the frustrations. I'm happy that the site is dead. The company's dead. People have abandoned that project. But nothing beats the sort of satisfaction of the site actually being removed. Yeah, so good. And the Mr. Deepfake situation was so good.

34:48If people aren't familiar, it was an investigation that was, I think, weeks in the making, right? Definitely at least. Or years. Yeah, years. Years in the making. It came out in May 2025. It was the headline that Bellingcat had was Unmasking Mr. Deepfake's Canadian Pharmacist Linked to World's Most Notorious Deepfake Foreign Site. And that was a collaboration between Bellingcat, CBC and CheckDot. And am I missing anybody? I think politics as well. Yeah. Okay. So it was a multi-newsroom effort and so impressive. they uncovered the man behind Mr. Deepix and it ended up being this guy who is a pharmacist in Canada.

35:35And CBC sent a reporter out with a camera and found him in his Tesla at his house, which is such a crazy, crazy video. And I think it's so interesting and ironic that these guys are so scared of being unmasked or unveiled or identified. in public when they're making so much money off of women's likenesses without their consent. And they're so scared of being on camera or named or anything. It's like you are profiting off of the identities of thousands of women every day. You know, are we going to acknowledge that? No, we're just going to drive away in the Tesla. Crazy. And Mr. Deepfakes, I guess, just to get back to the point, went down after that investigation, after he was cornered and caught, the site completely went down and is not up.

36:27I haven't checked today, but I do check it once in a while, but it's gone, which is huge for the women whose images were on it because I think a lot of the time targets of deepfakes just want the imagery to stop. They don't care as much sometimes about the person facing consequences. They just want it gone. They want it to stop being produced. They want it to stop being spread. And like when a hub like this goes down, when the ones that you investigated that we've been talking about go down when Mr. Dpix, which is huge, was like a tutorial site in addition to hosting, go down. That's just massive impact.

37:01So yeah, kudos to Bellingcat. Kudos to you. It's just such important work. So I guess just to ask some more existential questions now that we've established where we're at in this space. And speaking of just impact, I guess, why do you feel like this reporting is important to keep doing? Like, why does this matter when you're kind of like, oh my God, I can't believe this is happening again. What kind of keeps you doing it? You know, that's, that's a great question. Um, you know, I, I think it matters, you know, uh, I, I think it's when you see the site go down, when you see it happening and you're like a change has happened and this site would not have gone down there.

37:43It doesn't matter what kind of email But it wouldn't take until I'm going to identify you. We are going to publish your name and say that you're the owner of this site. Does anything happen? And I wish that would happen for all sites that kind of have ties to this. We don't have to do an investigation of who's the owner of X. We already know who that is. So it's more investigation or something else would need to happen in that case. But for these types of sites, right? David Doe, who is that Canadian pharmacist, 36-year-old guy, looks otherwise like a normal regular life. You know, family guy, had a partner, pharmacist job, like just a dude in Canada, right?

38:23Canadians who are supposed to be all these like nice guys. Canadians are everywhere and many of them are up to some stuff. Some stuff, yeah. Yeah, it didn't, that was like a really, I think, wonderful investigation to be a part of because it was such a huge effort across many people. And I think we had so much redundancy and so much checking on that, that to be sure, because that was going to be a really big publicly named that. We were staking our careers. Like, if we were wrong, that would have been like, that's it. I would have just like left. It's been like, that's it for a big journalist.

38:59But I think, you know, it took until him being cornered by CBC. We were like, we were trying to track him. And also when we're trying to corner him, like we went, they went to initially his work to try to talk to him. And he wouldn't talk. They did letters, they did emails, tons of communication. Like, gave him every single opportunity to, like, defend himself or deny or say anything to get a lawyer. We were about to, like, go. They were about to go to his home and he was, like, gone. And we're like, oh, no, did he flee the country? And then we were tracking his Airbnb profile and saw that he was traveling in Europe.

39:32And we're like, should we send someone to Europe? We have colleagues in Europe. Like, should we just go and, like, doorknock while he's on vacation? which is one thing we thought about um but yeah and they honestly kind of it kind of felt like a little like movie suspense because they had um a team come and like sit by the house wait check to see if the lights were on for real uh yeah like a stakeout like really like like police work and like the police wouldn't do any of this anyway so it's like i guess it's up to you know journalists to go do it and yeah it's it took until like you know repeatedly repeatedly repeatedly giving him every opportunity to say anything, any defense.

40:10And he wouldn't, he would just like not want to talk to the team. So, you know, we, we published his name and, or said like, we'd say, Hey, we're going to publish on this date. And the day before we published site went offline. And I think that means so much, right. That means like we weren't falsely accusing the wrong guy. We gave this person every single opportunity. And he knew that he wasn't going to be able to handle it, right? So he took the site off why. You know, he said like, oh, because of like, other things. But we know it's, we gave you a deadline and you turn it off the date beforehand.

40:42And we don't threaten to say you should turn off the site, I'll be clear. Like, these are choices that these owners are making. We don't say like, take off the site or we're going to publish your identity. We just say, hey, this is what we're publishing as you as the owner, anything you want to say for yourself, and they decide to run and hide. And I think, you know, that is, it's such a rush. But you have to do it because on a site like that, they had thousands and thousands of videos. That site had been up since 2018. It was the largest site that hosted non-consensual deepfake pornography, particularly around celebrities.

41:19But they also had a Forbes site, and that is where it got really, really awful because that's where people asked for bespoke materials. Like, here's an image I have of this woman. It's like my classmate, a friend's girlfriend or someone like people would ask and get custom stuff made wasn't just about celebrity content um and i i think the harm that site caused over years years you know we can never undo that harm but at least now less harm is being created and being perpetrated because imagine you have a video on there and and sometimes it's people who aren't like particularly famous like sometimes small-time youtubers that only have like you know 5 000 followers you know they're not we're not just talking about a Scarlett Johansson.

41:59We're talking about, you know, people who might be like a regular person. Like there's journalists who've been on there. You know, it's like anyone who is just trying to have a career in a space online could be a victim. And it's overwhelmingly women. And it's not just say, oh, because I'm a woman, I feel for this. I think anyone could feel for this, you know? You don't have to have your identity tied to seeing that the harm that's being done and that can continue to harm you in ways beyond it. Because like, you know, Images and videos that originated on that site could continue to spread on the internet.

42:28It's really hard sometimes to put a cap on those sort of things. And as much as a whack-a-mole game, it could feel between these big sites and the small sites, we need more people doing this work. I'm just one woman. We're just one organization. I am not trying to gatekeep how to do this work or how to be the only person doing this investigation. Anyone is capable of doing these type of investigations because it is open source. We're using things that are available on the internet out there to be able to investigate the ownership of these sites. And I think that's what's also incredibly powerful is that you can do something.

43:06I think in a world where we feel so powerless about so much is happening. I live in the U.S., like many, many people, and there's a lot of awful stuff, a ton of awful stuff every single day that's happening. And you feel powerless to do something about it. This work gives me some power, some agency that something can be done. By identifying these owners, they get so ashamed, so scared that they turn off the site. You know, they run and hide. Those sites die. And that is an impact that gets me up every single day. Yeah. Yes. And especially, like you mentioned, the police often do not do anything.

43:46Reporting this stuff to the police does not actually do anything in a lot of cases. not to say that you shouldn't try but in Canada it's not even there's not even any law in the books about preventing date fakes or preventing the harm from them so again it's like he could have just left it up but the shame that he must have felt and you know the threat of being identified essentially by a journalist and by investigators is what took that site down ultimately not you know any kind of action from authorities or from Canada or from legislation, it was journalists and investigators doing really hard work and really staying on it and not just saying, oh, well, we can't find them, never mind, which many people have done throughout the years that that site has been online.

44:33I haven't even tried to figure out who was on it or who was running it because I was like, this seems like something Bellingcat should do, which is often something that crosses my mind. So I admire Bellingcat's work so, so much. And I admire the attitude of everyone should be doing this. Everyone should know how to be doing this kind of work because the more people want it, the better. It's not a competition. It's very much open to whoever wants to kind of look into this stuff in a responsible way and in a way that's safe. And I think your work is exemplifying that in a really important way. So I'm going to leave it at that note because I think it's a positive and optimistic one in a topic that is very dark and depressing.

45:14thing so is there anything else that we didn't talk about that you wanted to mention i know we haven't talked about grok but um that is also you know like you said we don't need to unmask him or anything yeah i mean like the grok thing is so interesting uh because you know i'm glad that there's like steam that's happening you know like there's there's traction that's happening and that's what it takes it's like people being upset you know i i kind of hate the phrase like keyboard warrior but sometimes it does take a lot of just like people talking about it continuously putting the pressure on.

45:45It's like, if, if to me, when I think about the grok situation, if AIC Sam isn't the, the line, isn't the bar, then where is it? I mean, that is usually like, you know, cannot essential pornography of minors is usually where everyone's on saying that, Hey, that's not good. You know, I don't think you have to like do a whole sort of like, you know, in academia, train like, Oh, you should have a whole section of why this work is important and why this care and like why we should, you know, say invest in it or why should we read your art? Like there's a whole side, like why do people care about your work?

46:19And your work is usually so nice and you have to really make a strong argument. There shouldn't be any need to make a strong argument. All I have to say is like non-consensual deep fake pornography of minors. What is the argument for that? Yeah. You know? Yeah, yeah. I thought we were protecting the children here. Like what happened to those voices? And the idea of like, oh, we're just going to like ban a user from that. That is not enough. that is so inefficient with, oh, we're just going to ban somebody. But the technology. And I think that's the thing I wish. There are laws. There's a lot of these times, nothing happens to these guys, right?

46:52Besides their name maybe being out there. Like I would say like even at Outlet Valley Cat, we can never really like even like publish a person's face because of like we're based in the Netherlands. And so we have really strong data privacy protection rules about what we can say and not to say. If I was at an American outlet, probably be like, here's his face. Here's his name. Here's all this other information. We can't even do that. Like, we give these guys more rights and protections than they have afforded the women that are victims of their size, right? Like, we don't, like, Mark Rieson, we didn't even put his face on it, right?

47:23Like, his, and his technology, it's like, put your face on anything, you know? It'd be, not that I'm saying African people make content of him, deep fake content. But I'm just saying that, like, there is so much we need to do legislatively, which is slow and processed. And everything is my one sort of like thing I want to advocate for everyone is that there is a lot of wonderful laws. I don't know. I don't say wonderful laws. There's a lot of laws that are coming down the pipeline and that are put in place, like, say, give more rights to victims, which is fantastic. The other thing, the major gap in legislation and consequences is that these websites are not illegal.

48:00This kind of technology has zero regulation, zero laws. Owning a website like this is not illegal. Like there's no consequences for that. And to me, that is insane. That, you know, we've put in some now laws and like, hey, creating the content and distributing that content is against the law, but profiting off that content isn't, right? And I think that is the thing we need because in all the kind of components that are standing about this kind of work and these kinds of sites, I think most people are in this because they know it's profitable. They know you can make money. This guy in Hungary made hundreds of thousands of dollars off the site.

48:42He did it not because he loves deepfake pornography. I mean, he might love deepfake pornography. But I'm sure that considering he had all these other businesses, all these other random ventures, that he's in it to make money. And we need to make it harder for these guys to make money off of it. Because otherwise, then they'll just go to something else. It all comes to money and power at the end of the day. And I think we cannot ignore that as part of the solutions in tackling the issue. So we need to add friction to that process. We need to add consequences to these actions more than just shame.

49:18Because shame will be great for the Mr. Deepfakes guy or Deepfake Porn, all these other briefcase porn, but it's not going to take down our big players. We need to basically make this so toxic to touch. Like having like child pornography on your computer, like no one wants child pornography on their computer. But why is AIC Sam okay to have on your platform or a service that creates the child pornography? Is that okay? You know, and I don't, I don't mean to be brutish, but it just, that should be the bare minimum line. What an extreme take. Hot take. Yeah. Yeah. I mean, it's, and I think that's a question that a lot of people are waking up to and are asking themselves now.

50:00With the Grok situation is like, why is this allowed? And why is he allowed to do this? Why is Elon Musk allowed to run the platform in the way that he's running it right now? And blatantly asked for subscriptions. If you want to make if you want to make this horrible content, you have to pay him to do it in a lot of cases. Or I think that he turned that off. But yeah, it's just it's so in your face. The answer should not be more clear that this is unacceptable, but somehow it's acceptable for the billionaires among us to do it. So, all right, we are going to leave that there. I've kept you long enough.

50:33Thank you so, so much for your work and also for joining us today. We really appreciate it. And this has been so fascinating. I could talk for two more hours, but I'm not going to do that to you. This has been a lot of fun. I was looking forward to having this chat. I love talking about this kind of stuff. Yeah. I am the worst dinner table guest, unless you like this topic. Tell me about it. Yeah, I am definitely with you there. We need a dinner where we're just talking about this. God, actually, maybe not. That sounds... We need a lot of wine for that dinner. All right. Well, I'm going to go ahead and play us out.

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From the publisher

This week, Sam is in conversation with Kolina Koltai. Kolina is an investigator, senior researcher and trainer at Bellingcat. Her investigations focus on the people and systems behind AI companies and platforms that peddle non-consensual deepfake explicit imagery. They discuss how she found herself in this field, her recent investigation uncovering the man behind two deepfake porn sites, and how it feels to watch these sites go down after exposing the people running them.

YouTube Version: https://youtu.be/CbmUwwVGaf4

Stories discussed:

Profiting From Exploitation: How We Found the Man Behind Two Deepfake Porn Sites

Behind a Secretive Global Network of Non-Consensual Deepfake Pornography

Unmasking MrDeepFakes: Canadian Pharmacist Linked to World’s Most Notorious Deepfake Porn Site

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