Financial Data Shows Business AI Usage is Way Up

14 Aug 2024 · 15 min

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Summary of The AI Daily Brief Episode: Financial Data Shows Business AI Usage is Way Up

Episode Overview In this episode of The AI Daily Brief, host NLW discusses a recent study by Ramp that highlights the increasing use of artificial intelligence (AI) in business settings. The episode also touches upon the latest developments regarding ChatGPT, including a new model release.

Key Topics Discussed

ChatGPT’s New Model Release

  • Announcement Details:
  • OpenAI confirmed the release of a new GPT-4.0 model in ChatGPT.
  • Initial user feedback suggests improvements, though not universally celebrated.
  • Community Feedback:
  • Mixed reactions; some users report enhanced outputs, while others highlight ongoing limitations.
  • Concerns over the lack of detailed release notes, raising issues of transparency and reproducibility in AI usage.

AI Usage in Enterprises

Insights from Ramp

  • Study Findings:
  • Ramp's 2024 Business Spending Benchmark Summer Report shows a significant uptick in AI adoption among businesses.
  • Key findings include:
  • AI as the Fastest Growing Expense: Companies are increasingly investing in AI tools for efficiency.
  • Long-term Investments: Mean accounts payable (AP) spend for AI vendors rose 375% year-over-year.
  • Customer Retention: 70.4% of customers who began spending on AI vendors in 2023 continued a year later.
  • Specific Software Purchases:
  • Companies are favoring foundational AI models, with OpenAI and Anthropic leading in first-time software purchases.
  • AI tools for creative functions (e.g., MidJourney, Grammarly) are gaining traction.
  • Supplementing Workforce:
  • There’s a trend of using independent contractors alongside AI to enhance productivity without increasing full-time staff.

Noteworthy AI Developments

  • AI Health Diagnostics:
  • A new AI model claims the ability to diagnose diseases with 98% accuracy by analyzing the human tongue, based on traditional Chinese medicine techniques.
  • AI in Scientific Research:
  • Sakana AI and the University of Oxford introduced an AI system capable of fully automating scientific research processes, sparking both excitement and safety concerns about rapid AI advances.
  • AI in Disaster Response:
  • Tokyo Metropolitan Government launched an AI system utilizing high-altitude cameras for real-time disaster detection, particularly relevant given earthquake risks in the region.

Conclusion The episode highlights a pivotal moment in AI adoption, showcasing tangible data from Ramp that suggests businesses are moving past initial experimentation and committing more resources to AI technologies. This shift reflects a broader confidence in the value of AI across various sectors.

Key Takeaways

  • Increased AI Spending: Businesses are making substantial long-term investments in AI tools.
  • Retention and Commitment: Higher retention rates among AI tool users indicate growing trust in these technologies.
  • Diverse Applications: From health diagnostics to research automation, AI's impact is diversifying.
  • Transparency Issues: Ongoing concerns about model changes and lack of documentation highlight the need for clearer communication from AI developers.

Additional Resources

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  • Subscribe to the Newsletter: [AI Daily Brief Newsletter](https://aidailybrief.beehiiv.com/)

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Transcript

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0:00Today on the AI Daily Brief, financial data shows that AI usage in business is way, way, way up. Before that in the headlines, we have a new model in ChatGPT. The AI Daily Brief is a daily podcast and video about the most important news and discussions in AI. To join the conversation, follow the Discord link in our show notes.

0:23Welcome back to the AI Daily Brief Headlines Edition, all the daily AI news you need in around five minutes. As you have heard over the last week or so from my show, there's been a lot of speculation about a potential new model release. It turns out that at least as of the time of recording, which to be sure is before when some leakers had suggested that a bigger new model would be announced, OpenAI has confirmed that something new has been going on. Yesterday evening they tweeted there's a new GPT-4.0 model out in chat GPT since last week. Hope you're all enjoying it and check it out if you haven't.

0:55We think you'll like it. Now, I had mentioned that some people had suggested that based on their anecdotal evidence, their personal experience, there did seem to be something improved. HyperRite CEO Matt Schumer, for example, wrote, something might be going on with GPT-40. For the first time in a long time, it provided better vibes on an output than 3.5 Sonnet. Really surprised. We'll keep using it today to see if it continues. Others pointed out that GPT-40 seemed to be able to actually beat certain tests that it had struggled with in the past, such as answering which number is greater, 9.11 or 9.9.

1:28Yet interestingly, not everyone was all that enthused with this announcement. And it wasn't just because of some potential disappointment that it wasn't a bigger release, although there was certainly a bit of that as well. Some people shared examples of answers where it still struggled, at least one of which the official ChatGPT Twitter account responded to, saying lots of work left to do, we're on it. But there was some consternation about the nature of the release in general. Professor Ethan Mollick writes, another release without release notes. I get the point also made by Google about their mysterious new model that it is hard to write release notes for LLMs, but I would love to see some attempt to explain what changed.

2:02People actually use ChatGPT for real tasks and need guidance. Gradio founder Abubakar Abid gave an example of a context where this is a real problem. They quote tweeted the ChatGPT announcement and said, This is why academic research should never use LLMs via APIs. You have no idea what model and surrounding software you are interacting with and it can be changed at any time without notice. Might as well throw reproducibility out the window. Accelerate Harder writes, Actually annoyed by this. Due to randomness and confirmation bias, people always try to claim ChatGPT changed when it hasn't. But now they are actually updating it without telling anyone, so these speculations will never end.

2:35Now, for my part, I am always open to and excited about a new model. I haven't had a chance to dig in too much to see if I've noticed improved performance. Although I was impressed with ChatGPT's ability to design a custom Magic the Gathering set based on HP Lovecraft over the weekend. So maybe that was the new model in action. but I still do also think it's fascinating that we really continue to be just making these tiny incremental updates. As I've said before on the show, this is either because those are the only updates that are available right now, or because there's a larger sea change lurking, and because of the competitive landscape, OpenAI doesn't yet feel the need to jump all the way to those increased capacities.

3:09There could also be safety issues, etc. But in either case, for now, these sort of incremental upgrades seem to be all that we're going to get. For completeness, we should mentioned, speaking of incremental upgrades, that over the last couple days, Google has been making moves as well. They announced a Gemini 1.5 Flash upgrade that not only promised improved output, but did so at 70 % reduced prices. They also rolled out fine-tuning to all developers and added support for 100-plus new languages in the API. Now, when it comes to new models that are exciting people, there have been a bunch of announcements.

3:39One announcement that's getting some attention is this one about an AI model that has the ability to detect diabetes, stroke, COVID and other diseases with 98 % accuracy by studying a human's tongue. The new system in question was developed by researchers at Middle Technical University and the University of South Australia in Australia and claims to have the ability to diagnose a wide array of conditions. Said senior study author Ali Al-Najji, typically people with diabetes have a yellow tongue, cancer patients a purple tongue with a thick, greasy coating, and acute stroke patients present with an unusually shaped red tongue.

4:09Key features of this evaluation include the color of the tongue, shade of the coating, form of the tongue, depth of the coating, oral moisture, tongue crevices, contusions, red spots, and tooth impressions. Now interestingly, this particular model was designed by replicating a 2 ,000-year-old technique from traditional Chinese medicine. Speaking of AI and scientific research, there is a ton of buzz on X right now about Sakana AI. As summarized by Grock, Sakana AI, in collaboration with the University of Oxford, has unveiled the AI Scientist, an advanced AI system engineered to fully automate scientific research.

4:41The system is capable of generating research ideas, writing code, conducting experiments, summarizing results, and even writing and peer-reviewing entire scientific papers. Operating at a cost of about$15 per paper, the AI scientist aims to accelerate scientific discovery, potentially reducing the need for large human research teams, and exploring a wider range of hypotheses. This innovation marks a significant step towards integrating AI and advanced scientific knowledge, possibly leading to breakthroughs in AGI. Now the responses to this are really a Rorschach test for how people think about AI safety right now.

5:11Many people are incredibly excited about what they see as the potential for a new era of scientific discovery. Others are a little bit more nervous that this could lead to a so-called fast takeoff, where AI starts improving self-recursively in a way that we can no longer control. Lastly today, AI continues to find its way into the real world, with the Tokyo Metropolitan Government launching an AI system that uses high-altitude cameras to detect fires and building collapses in real time to accelerate disaster response during earthquakes. Given that experts believe there is a 70 % chance of a significant earthquake occurring directly beneath Tokyo within the next 30 years, this particular use of the technology is highly non-theoretical.

5:47That, however, is going to do it for today's AI Daily Brief Headlines edition. Next up, the main episode. Today's episode is brought to you by Venice. The leading AI companies store your entire conversation history and attach it to your identity forever. That's every question you ask, every answer you receive, every image you generate, every thought you share with the machine, it's all being spied on. If you trust all the company's hackers and NSA board members that will ever have access to your AI conversations, then rejoice, for you are well served. For the rest of us, Venice is an alternative.

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7:22Check out useplum.com, that's Plum with a B, for early access to the future of workflow automation. Today's episode is brought to you by Superintelligent, the platform that helps teams maximize AI. Super is, of course, the platform that we've been building that pairs fun, fast, practical video tutorials with step-by-step instructions to get you actually using AI. And from there, unlocks information about hundreds of use cases that show you how people are actually getting value out of AI right now. Now, we have just launched Super for Teams. This is a new add-on experience that allows teams to share more information about what AI they're using, how it's working, and how to get more value out of it.

8:02Whether your company is 25 or 2 ,500, Super Intelligent is going to be the best platform for unlocking information about how to get the most out of AI right now. If you'd like to learn more about the Super Intelligent Teams offering, go to besuper.ai slash partner and send us a note so that our team can get right back to you. Once again, that's bsuper.ai slash partner. Welcome back to the AI Daily Brief. One of the big discussions on this show is, of course, the discussion of how much AI is actually being adopted. You will frequently hear me quote skeptical op-eds and then refute them with the evidence that we have based on our experience with super intelligent.

8:41But anecdotes versus anecdotes is always a hard argument to sort through. And so I'm always thrilled when we get some actual factual data. The data that we have today comes from Ramp. Ramp calls themselves the ultimate platform for modern finance teams. And basically, it's a company that helps other companies with their team spending. They have corporate credit cards, spending limits, approval flows, a vendor payment system, and more. In other words, for the purposes of this conversation, they have a lot of data about how companies are spending and on what. And as you'll see, information on how companies are spending on AI.

9:13Yesterday, they published their 2024 Business Spending Benchmark Summer Report, and one of the areas they focused was on artificial intelligence. The company writes, Ramp processes billions of dollars each month, giving us a front-row seat for spotting new tools that companies are testing as well as vendors that are becoming mainstream. We've grown our database of AI vendors to over 1 ,500 vendors, including longtime tools that may not have started as AI-focused but have since incorporated cutting-edge AI capabilities. Our latest analysis of Ramp customers aggregated and anonymized transactions shows AI was the fastest growing expense of Q2 as more companies lean on the technology to unlock efficiency gains in new product capabilities.

9:49So let's discuss some of their key findings. One, they write, companies are making bigger and longer term AI investments. Longer duration and prepaid services, they write, tend to go on AP. And in Q2, mean AP spend for AI vendors rose 375 % year over year. Also, it seems that retention is up. With Ramp writing, customers are staying with top AI vendors. 70.4 % of customers who started spending with these vendors in 2023 continued to spend after 12 months. Second key finding. Foundation AI models top the list of first-time software purchases. OpenAI leads the list of software vendors that companies purchased for the first time in the first half of 2024, followed closely by Anthropic, suggesting companies are actively tailoring models for internal operations and customer-facing capabilities.

10:32Third, companies are purchasing software to scale creative functions. Tools for generating images, audio, text, and video they write are gaining traction. Grammarly, MidJourney, and Eleven Labs all rank high on the list of top AI vendors. And finally, while this isn't exactly related to AI, it does tell a story that includes AI. Key finding four, businesses are supplementing their workforce with independent contractors. Despite a job market favoring employers, businesses of all size boosted spending on flexible labor solutions like Upwork. Combining these purchases with AI spending, companies are taking advantage of options to boost productivity without hiring new staff.

11:04So let's come back and look at a few of the key nuggets of information or insight derived from this. As part of the release of this report, they put together a blog post called Companies Go All-In on AI, Five Charts Show How. Chart one relates to AI vendor stickiness. Ramp writes, last year, AI was still an experimental area for many organizations. Very few companies spent on a recurring basis with vendors we categorize as AI. The amount they spent with these vendors on ramp cards and ramp bill pay was also nominal. Now they say businesses are going all in. Our data show customers who started spending with top AI vendors in 2023 are likelier to stick with these vendors than those who started spending in 2022 or 2021, a signal that companies are increasingly convinced of AI's value.

11:43And here's the comparison. Of businesses that started spending with top AI vendors in 2022, just 42 % were still spending with them a year later, whereas those who started with AI vendors last year, 70 % are still spending with the same vendors 12 months later. What's more, these companies are spending more. The mean accounts payable spend with AI vendors has nearly tripled since the start of the year. The trend of longer-duration AI engagements is also evident if we look at AP spending trends for AI vendors. In Q2, mean AP spend with AI vendors rose 375 % year-over-year. The number was at around$20k in Q2 2023, getting all the way up to almost$100k in Q2 2024.

12:21There was a huge jump between quarter 4, 2023 and quarter 1, 2024, going from around$35k to around$90k. They also said that these AP expenditures were dominated by OpenAI, with companies spending $181 ,000 on average. Even as certain solutions become more locked in, however, it also appears that there's a lot more experimentation. The third chart that they share is that card spend with AI vendors doubled year over year, which they call a sign of further experimentation. Quote, If AP spend represents companies making significant vendor commitments, then card spend indicates companies' willingness to explore different vendors or increase usage of less expensive tools.

12:57Typically, companies pay for new tools month-to-month via credit whenever possible and only shift to AP for annual subscriptions. Mean card spend with AI vendors increased 104 % year-over-year, suggesting companies continue to experiment even as they start to lock in their favorite tools. In quarter two of last year, the mean card spend with AI vendors was around$1 ,000, which has gone up to a little over$2 ,000 in quarter two of this year. In terms of specific companies, Anthropic is apparently doing really well. Right now, they say machine learning operations and platforms are the clear winners of the AI category, with nearly 80 % of customers that are using AI transacting in that category.

13:31Anthropic, they say, is seeing particularly rapid adoption when we look at the percentage of businesses purchasing AI models on ramp cards. Anthropic's market share was around 4 % at the start of this year, but jumped to 17 % in quarter two. In July alone, they say, the number of transacting businesses soared 22 % month over month, and total card spend nearly doubled. This is some of the first data evidence that we've seen that the introduction of Claude 3.5 Sonnet, as well as new product features like artifacts, are clearly manifesting themselves in Anthropics performance. The last chart that they share is the fastest growing AI vendors by customer count.

14:04They sum up by saying AI productivity tools and open AI alternatives are growing fast. Part of what this chart shows, they say, is more evidence of Anthropics growth. But they also write that vendors that offer novel approaches to everyday work are becoming commonplace, as companies turn to AI to boost employee productivity. Suno AI, for instance, lets anyone generate music using simple text prompts. Limitless runs in the background to capture your audio and screen automatically so you can generate meeting summaries, emails, and more at a later time. Instantly offers AI for sales engagement and lead intelligence.

14:31Cursor makes an AI code editor. And you can see all of these tools showing up in the top 10 of fastest-growing AI vendors by customer count. And that's across small, large, and mid-market businesses. Ramp co-founder Eric Lehman really sums this up when he tweets, AI is no longer a toy. This really is some of the best evidence that we have so far of just how much adoption is increasing. This is not survey data. This is not self-reporting. This is actual factual spend and it is increasing with speed. Really interesting stuff. Great job to ramp on publishing this. I would love to see this from other companies like Mercury and Brex as well to help fill out the picture of just how AI is getting adopted by businesses.

15:09For now though, that is going to do it for today's AI Daily Brief. Until next time, peace.

From the publisher

NLW covers a recent study from Ramp that uses proprietary card spend data to show how usage of AI is growing in the enterprise. Plus the latest on ChatGPT's latest model.

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