

31 Jul 2026 · 1h 2m · 20 chapters

The hosts critique AI-driven recruiting and social platforms, arguing that “AI slop” and automation are eroding trust, authenticity, and customer experience. They cover: (1) hiring tech that replaces resume screening with job simulations, (2) LinkedIn’s bot/fake-profile crisis and algorithm-driven AI content, (3) Google’s “no-click” AI overviews reducing publisher traffic, and (4) the rise of nano-influencers as a trust-based, monetizable alternative to big influencer marketing.
No traditional guests. The episode features recurring hosts and commenters: Chad Soash and Joel Cheeseman (plus co-hosts JT Hatcore O’Donnell, Mo Calcified in Thought, and Wiley Clough). They reference industry figures: Matt Charney (Textio event), Sarah Franklin (Lattice CEO), Monica Mishalek (8-Bit CEO), and Sunny Van Osh (commenter).
AI is enabling fake candidates/jobs/employees and “sexy bots” on LinkedIn; Google AI overviews cut clicks ~40%, threatening publishers; nano-influencers (500–5,000 followers) are becoming a high-trust, cost-effective marketing channel; hiring should be validated via real job simulations.
“Dave” resume written by AI; 8-Bit’s LinkedIn bots (260 fake profiles; 97% of visible workforce) removed only after a viral post; Buffer employee influencer program (88% adoption; $600k earned media); Google Gemini AI overviews reducing referrals; nano-influencer marketing shift (eMarketer forecasts).
Written by AI. May contain mistakes.
Learn how AI-generated resumes affect hiring trust.
“Dave's resume says he's customer-centric, a point-of-sale systems expert, and a people leader.”
Explore the issues in recruitment marketing and its transformation.
“Welcome to the Chad and Cheese, HR's most famous, or dangerous and famous podcast.”
Engage in a light-hearted discussion about employee empowerment and social media.
“Ladies, it's been a while since we've been on together.”
Discuss the implications of surveillance technology in daily life.
“So an article came out this week where they showed that they had...”
Analyze the hiring landscape amidst advancements in AI.
“Now that I've got you all amped up, hit it.”
Discussing the surprising trends in hiring amidst AI predictions and the impact of ageism in the workforce.
“And it was, you know, I was like excited about the headline.”
Exploring a case of fake employee profiles on LinkedIn and its repercussions for customers.
“So I'm focused the next month and a half, staying here at the bar on the beach.”
Analyzing the decline of authenticity on LinkedIn due to AI-generated content and its implications.
“But I feel like I'm the sort of person who likes to try to resolve things behind closed doors if possible.”
The hosts discuss the value of engagement on LinkedIn and its ongoing issues.
“and to the person who's looking to engage with their network.”
Discussion on the shift from celebrity influencers to nano influencers for more authentic marketing.
“This next story comes from the Wall Street Journal.”
Exploring the predatory practices of agencies with influencers and the need for fair compensation.
“They want to be able to escalate to that.”
Explore how AI-driven changes in search engines affect human engagement and critical thinking.
“Make sure that that person has foundation in this industry, connections in this industry, and they're not looking to pay you with fucking gift cards.”
Discuss the diminishing returns of SEO and its implications for small businesses.
“Resumes or AI slop, articles, comments, I mean, everywhere, research, AI slop.”
Examine the potential threats of unchecked AI development and corporate greed.
“Okay, so remember back in March, I hope you guys remember, when Joel and I talked to Paul Price, the founder of Codewall, the company that used AI hackers to hack Jack and Jill.”
Examine the potential threats of unchecked AI development and corporate greed.
“It was actually in that sandbox, as you mentioned, where it did not have access to the Internet.”
Discussing the dangers of AI and the need for empathetic leadership in tech.
“We already saw this with Cloud Mythos a few months ago.”
Exploring societal attitudes towards AI and its implications for the future.
“And I was looking at it from, I, I, I love listening and watching people and hearing things and the trends that come out of it.”
Examining the gaps in legislation regarding autonomous AI behaviors.
“OK, like stop talking about that as a possibility.”
Discussing the implications of AI competition between the US and China.
“is really the only ones that are paying attention right now.”
A light-hearted moment discussing AI and therapy through a dad joke.

Get the gist, explore an idea or ask about something said.
On The Chad & Cheese Podcast, what are the key points of this episode?
Automatic transcript. May contain errors.
0:00Joel Cheesman: Meet Dave. Dave's resume says he's customer-centric, a point-of-sale systems expert, and a people leader. Reality check, Dave's resume was written by AI and AI applied to thousands of jobs while Dave was on his couch binging episodes of Jackass all day. How can you insert trust back into your hiring process? one word, Tadio. Tadio cuts through the BS by using real world job simulations, testing candidates so you can actually see how they perform the job before you waste a single minute interviewing or onboarding a fake. Insert trust back into your hiring process with Tadio. Check out Tadio today at T-A-T-I-O dot I-O.
0:47Joel Cheesman: That's T-A-T-I-O dot I-O. He walks around wearing those meta Ray-Ban glasses. I mean, it's just like, dude. It's a nope for me. That is the most pervy uncle thing. I don't want to see a man, a middle-aged man walking around with video glasses on their face. I just don't. I just don't. Stop looking at my daughter. Stop looking at my daughter. Here, I have feelings. That hurts. Hide your kids. Lock the doors. You're listening to HR's most dangerous podcast. Chad Soash and Joel Cheeseman are here to punch the recruiting industry right where it hurts. Complete with breaking news, rash opinion, and loads of snark.
1:28Joel Cheesman: Buckle up, boys and girls. It's time for the Chad and Cheese Podcast.
1:37Joel Cheesman: Oh, shit, I gotta talk. Welcome to the Chad and Cheese, HR's most famous, or dangerous and famous podcast. I'm Chad Slop It Up Soash. I'm JT Hatcore O'Donnell I'm Maureen, a.k.a. Mo Calcified in thought, Wiley Clough And on this week's show LinkedIn is slopping Nano is hopping Google's no-click AI is popping And OpenAI is dropping Autonomous bots In your system Let's do this It's commercial time Okay, face it Recruitment marketing is broken 70 % of paid recruitment media goes wasted. 93 % of candidates bounce off your job ads before they even apply for the job. And this is not a talent problem.
2:27Joel Cheesman: No, it's not a data problem. It's a targeting and experience problem. The beauty of this is companies aren't trying to fix it. They're transforming it. Hell yeah! With up to 80 % more high-quality applicants, 40 % reduction in spend, and 50 % less recruiter time spent, they're realizing what's possible with recruitment marketing that actually works. So how'd they do it? Well, they chose Jovio, an AI-led, high-performance recruitment marketing platform built to eliminate waste and drive more results. With Jovio's AI agents, your job ads reach the right candidates while your career site, conversational AI, and application process drive better candidates and conversions.
3:11Joel Cheesman: What about those qualified candidates you've already bought and paid for and they're wasting away in your ATS? Well, Jovio also re-engages them. Want to learn more about Jovio? Cool. Just go to jovio.com. That's J-O-V-E-O dot com. It's showtime. Ladies, it's been a while since we've been on together. How are you doing?
3:33Chad Sowash: I know. Good. I missed you guys. I know. Same. Same.
3:37Joel Cheesman: Ro, you've been moving around. So you're on an island. You're off an island. You're back on an island. Where are you at now? We island hop in to keep in with your intro. That was pretty sick, by the way. Well done. Well done. Impressive. Thank you. Yeah, I'm in Seattle right now. I actually got to hang out last night with the one and only Matt Charney at the Textio event. I finally met him, the legend. I told him I would drop his name on the pod today. So there you go, Matt. The legend. The legend. And he probably told you about this. We were just in Mallorca together. And yes, yes. So that was a blast.
4:11Joel Cheesman: And I'm going to tell you right now, if you're at a party and you're not at least asking Charney for his vape pen, you're wrong. You're wrong. Charney brings the best weed. Always brings the best weed. And yeah, so anyway. Never something I thought I'd hear about at HR party, but here we are. Yeah. Most dangerous podcast. That is the HR part. We're quick. Are you guys seeing any of the smoke from Canada? I'm over here, obviously, in Europe, so I can't see that. Are you guys seeing any of that stuff?
4:41Chad Sowash: It's funny you say that. I was in Chicago last week, and literally, we touched down and smoked on the entire runway. You could just see driving around Chicago. It was 90-something degrees. The next day, by the afternoon, they got a breeze going and a little rain and it started to clear out, but it was legit. No joke. You could smell it. Thank goodness for instruments so they can land the plane. Cause you can see the runway till we landed. So it's, it's real what's happening in Canada. And then I think about what's happening in France and Spain and they're not used to that. You know, this is like a huge deal for them.
5:19Joel Cheesman: We sent, we actually sent here in Portugal, we sent a bunch of our firefighters to Spain and to France to be able to help out. I mean, Spain, all part of a ton of Spain is actually on fire. Right outside of Bordeaux, France is having wildfires. I mean, if you can't just go ahead and say, we need to do something about climate change. I don't know when it's going to happen other than I think maybe a bunch of billionaires' homes, millionaires' homes have to burn down. And they're like, oh, wait, I think we have a problem here. Yeah. Yeah, it's I mean, I remember growing up. I never had a force fire during the summer.
5:55Now it's like every single freaking year and it doesn't matter where you are now. So it's like, hello, guys, Houston. Come on.
6:02Joel Cheesman: We have a problem. We have a problem. Big one. Yeah, that sucks. All right. All right. Let's go ahead. Let's go ahead. And let's. Is it time for shout outs? Let's have some shout outs, JT. What you got? Yeah.
6:14Chad Sowash: So my shout outs to Buffer. So an article came out this week where they showed that they had... Of their 75 employees, they had an 88 % adoption rate of a program where the employees were posting on social. And they monitored the impact, if you will, across all the social. And they estimate that it was over$600 ,000 worth of earned media, which I think... Wow. I know. Exactly. Right. And the reason I want to draw that out is because when we first started in social, every company had a no social media policy. Employees don't use it. We can look at stories where employees got fired. The poor Sherwin-Williams kid making great paint getting fired, right?
6:53Chad Sowash: Yeah. And now we're coming full tilt and we're in the age of employee influencers. Shout out to Ford. They've got a beautiful employee influencer program where they're selected and they're out there doing it. But we got to get to the point where we're okay with people posting and teaching them how to do it authentically. because nobody wants... I cringe when I see the company send out, okay, everybody repost this. That's not the point. You should let people choose what they want to post about. Teach them how to post that furthers their own candidacy. The number one pushback I get, and I just want to vent on this for a second is, I don't want them posting on LinkedIn.
7:30Chad Sowash: Somebody's going to poach them. They're going to get poached whether they post on LinkedIn or not. If they want to leave you, they're leaving you. So that's just stupid. The other thing is there's way more employee loyalty when you allow them to post about what they're working on, how they're doing it, why they enjoy it. It's just common sense. And I'll just close with this. There's talks LinkedIn has changed its algorithm. It's about to update how company pages are done. Hint, hint, get ready. And to not be thinking about a strategy that empowers your employees is just... It's super short-sighted.
7:59Chad Sowash: So shout out to Buffer and their 600k. There's 75 person company, 600k. Can you imagine if your company is 1 ,000 employees or whatever? My gosh, they're in media. But, you know, anyways, I'll get off my soapbox. You're on to something, JT. I love it.
8:15Joel Cheesman: It's called autonomy, people. I mean, seriously, if people are not posting great things about working with you, that's a signal. It's a signal to fix shit, right? In one way or the other, if they're posting great things. And again, the parameters that you put around somebody, I think, is just ridiculous in many cases. I think it has to shift, too, because the way the workforce is moving, like people are this this is not stable. This corporate career path is not stable the way it used to be. And so people have to be open to their employees having a perspective, a point of view. They need to be able to be visible.
8:52That is sort of the new currency. There was an article in Forbes that was done by my friend Ali Kushner the other day talking about that very thing. And so companies, they are going to increasingly have to at least embrace or tolerate at the very at the very least tolerate their employees doing this because people need to hang that little shingle out. People need to say, hey, I'm doing this. They need to grow an audience, so on and so forth. And so I just think it's shifting. People are going to just demand it. I hope so. Yeah.
9:18Joel Cheesman: Agreed. OK, well, I just so make sure we get this in kids brought to you. These shout outs are brought to you by those crazy kids over at Aaron app, generate more employee referrals, discover candidates through employee networks. Talk about employees here. This just makes sense and automate employee powered hiring with a single platform with Aaron app. Plus they're also sponsored sponsors of our soft and huggable Chad and cheese t-shirts. That's right. You're always hearing about them, but wait, if you don't have one, go to Chad cheese.com slash free. That's Chad cheese.com slash free and get registered.
9:52Joel Cheesman: Not to mention, rumor is, there might be a new design coming soon. But you can't get it if you don't register and you don't play. So it's chadcheese.com slash free. Boy, that escalated quickly. My shout-out goes to Blake Resnick, the founder and CEO of Brink Drones, who just received another$125 million in funding,$282 million USD in total. Brink drones are used by first responders and gaining tons of momentum so that America can replace China-made drones currently in service by first responders. So shout out to Ring Doorbell Cams helping us find lost dogs. Flock Cameras watching us as we drive and keeping us safe.
10:43Joel Cheesman: Meta Ray-Bans watching us while we sleep. And now Brink watching from the skies. Shout out to America's new surveillance state, kids. So comforting. I feel so much safer. I feel so much safer now that every single moment on this planet is recorded by an entity. I shared a Business Wars podcast episode. And kids, if you haven't listened to Business Wars, go to Spotify. Look for Business Wars. Some of the best podcasts are so awesome. So great history. But I knew that it would trigger Mo. and it was about and it was about it was about meta's ray-ban so what how much of that podcast episode there are three by the three three parts how much did you get through so i got through about the first minute and was like oh my god i don't even know if i can take it because you you knew that this was going to be the outcome of this sort of technology and it's doing so much damage to so many people and even the first minute was talking about what it was like for the people employed by these companies having to actually review this footage, right?
11:48There's a human in the loop in some cases. And this person was subject to stuff that no one should see if it's not consented. I mean, I'm just, it's so horrifying.
11:58Joel Cheesman: Ray-Ban glasses that were streaming, right? Without the person knowing. And that person and, and all the people in that center where their job was to look at that, look at that content, which could have been somebody's bedroom or whatever it was and to tag. object. So that's a lamp. That's a person. That's a bed. It's like the captcha, but worse. Damn it. I mean, this is where we're going. It's so grim. And just like the trauma for that person, those people doing that job. And then of course, all the people who are not even aware that this is their body on the, I just, it's so infuriating. And I do this in some cases just to make fun of joel too because we talked about door door you know cams the ring cams right yeah he's like oh come on people let's find some dogs i'm like are you fucking kidding me come on he's smarter than that well he walks around wearing those meta ray-ban glasses i mean it's just like dude it's a nope for me that is the most pervy uncle thing i don't want to see a man a middle-aged man walking around with video glasses on their face.
13:05Joel Cheesman: I just don't. I just don't. Stop looking at my daughter. Stop looking at my daughter. Don't look at me. Yeah. It's like that, that honestly, the argument that bothers me the most is the, well, you're in a public place. Anyone can record. That's just, that's the law. And I'm like, yeah, but if you're doing it with a phone, it's very clear that you're being recorded. The metaglasses, not so much. And, you know, especially as you think into certain circumstances where people might, you know, have had a drink or something like that. They're not going to notice this little dot on the side. It's just, it's so upsetting.
13:37So thanks for sharing that with me and ruining my dreams. You're welcome. You're welcome.
13:41Joel Cheesman: Go listen to that, kid. You're going to enjoy. Have fun. Your shout out, Mo. Now that I've got you all amped up, hit it. Well, I don't know if it's even worth sharing because I am calcified in thought because I am ancient. I am over the age of 40. But what happened was there was a Wall Street Journal article that came out by Chip Cutter. And it was, you know, I was like excited about the headline. It was basically like, actually, I'll just read what the headline is. Big companies are starting to hire again, defying predictions of AI wipeout. I'm like, yeah, sweet. Yes, go us humans. I love it.
14:12And I'm reading this article and I get down to this part where the CEO of Lattice, Sarah Franklin makes the statement where she's talking about this, you know, this, this trend of hiring. And I'm going to just quote it to you guys because I don't, these are her words, not mine. These are her words. What you have now is a realization that you need the AI native skills. You need this entry level workforce, which is innovative, not calcified in thought. They're also more affordable because they are newer to the workforce. Ladies and gentlemen, this is coming from the CEO of an HR tech company. Like if there's someone on Earth who should know better, it would be this human.
14:56And not to mention, she is, by all accounts, just doing a quick scroll and some basic math on her social media profile, her LinkedIn. I'm pretty sure she's a Gen Xer. I'm pretty sure she's in her 50s. And so for a woman in her 50s, traditionally very overlooked, very marginalized part of this society, to say that, on the record to a Wall Street Journal reporter laden with all these stereotypes and all the subtext, I was just like, dude, what? Like, what chance do we have when an HR tech leader is saying this? Like, and so I actually, she posted the article or she posted something on LinkedIn about the article.
15:34And I just like clipped her little statement. I was like, were you misquoted? Like, is there some other context on this? Because like, I love the whole let's hire humans thing, but like this part, not, not into it.
15:46Joel Cheesman: Yeah. Not old humans. Yeah. Not you. Gross. Over 40. Sick. Disgusting. So yeah. Anyways, a bummer. So one of those quiet part out loud moments, right? Which unfortunately is a term that's been co-opted by the AI bots. But yeah.
16:01Chad Sowash: Yeah. I know Chip Cutter from his LinkedIn days. And then he went over to WSJ. And I guarantee you, he was like, oh, I'm sure he fact-checked that to make sure. You know what I mean? Like, I guarantee he was like, she wants to say that? Okay, let's go. I mean, I could be wrong, but I think he knew exactly what he was doing by putting that quote in there. What infuriates me about it is that, yes, as a career coach to a lot of more seasoned workers right now, I am every day, please learn AI. Please go search what AI tools are being used in your space, learn them, get to know them, document your AI knowledge on LinkedIn, make sure people understand that you're AI relevant.
16:37Chad Sowash: But for her to say that AI native means, you know, I'm 20 something, like how myopic is that? It really is. I am seeing so many seasoned professionals who understand, think about it, AI is a tool, but they are the craftsmen. they can run circles around a younger worker because of that perspective right xers have had
16:56Joel Cheesman: to deal through the entire transition of never having that shit to having that shit exactly i mean so it's just it's and we were kids when it was happening so right so it was like embedded in our brain so to think that our generation thank you is calcified fuck off right that's just that's calcified what an awful word i was called a dinosaur at 37 so i'm not exactly surprised but yeah it's just like dude how are we here uh so yeah super disappointed by that but yeah i always try and like give the benefit of the doubt i'm like were you misquoted no i'm pretty sure she was not misquoted i'm pretty sure this is just how you think and my belief is that sometimes when people are able to reach the c-suite in their career and they are you know older if you will quote unquote, they don't necessarily see ageism or age bias as a problem because it hasn't impacted them personally.
17:47And so they don't, it just doesn't track. It's like, why didn't that person like get farther in their career? You know what? Oh, there's no issue. I'm here. So anyway,
17:55Joel Cheesman: that's just the human condition, the human condition and getting this out of the human condition. One of my favorite things. I travel sponsored by our friends over at Shaker. Do you need an expert to handle tech assessment recruitment advertising or just someone who always has their ears to the ground in the recruiting industry well then head over to shaker.com celebrating their 70th or no not 70th holy shit 75th 75th anniversary that's shaker.com yeah to be quite frank you're helicalcified
18:31Joel Cheesman: I didn't say that. Just kidding. Yeah. So I'm focused the next month and a half, staying here at the bar on the beach. So Joel and I aren't doing anything until Wreckfest in Nashville. What about you ladies?
18:45Chad Sowash: Nah, same. I can't wait. Like that'll be our time to get together. I am like, I've never been more busy. I don't know. No summer vacation for this girl. It is like crazy, crazy right now. But I am really looking forward to Wreckfest. All of us be together. It's going to be awesome. So folks, if you're thinking about going, that's a heck yeah. Come on now. You've got to be there. Come on. It's going to be so much fun.
19:04Joel Cheesman: You've got to be there. You've got to be there. Cannot wait. And you've got to be there when it's time for this. Topics! Okay, we're coming hot out of the chamber, kids. This is a big story. Okay, so let me set this up. CEO Monica Mishalek, I think I said that wrong. I could be right. I don't know. Monica Michalik went on LinkedIn and detailed her eight-bit, eight-person company suffered a six-week bot attack where over 260 fake employee profiles were featuring hyper-sexualized photos listing eight-bit as their employer, making up 97 % of its visible workforce on LinkedIn. Yes, 97 % of 8-Bit's workforce on LinkedIn were bots.
19:54Joel Cheesman: Sexy bots, but they were bots. Anyways, despite 8-Bit being a paying customer of LinkedIn and filling support tickets since June 12th using standard operating and reporting channels and recommended features like the company verification tool that apparently doesn't work, that all failed to fix the issue. LinkedIn only resolved the problem. Listen to this. LinkedIn only resolved the problem and removed the bots after Michelle published an article detailing the problem on LinkedIn. That was over six weeks in the making, but mainly because the article went semi-viral, prompting intervention from LinkedIn's executive escalations team.
20:36Joel Cheesman: JT, is LinkedIn becoming the new sexy bot social media network?
20:42Chad Sowash: Well, I mean, you know, they've had the algorithm changes. They're shifting the platform. They're all in a video.
20:47Joel Cheesman: Oh, it's going sexy.
20:48Chad Sowash: And so yeah, I think what they're trying to do and like anything, they're going to have those growing pains. That is extremely painful. Here's the silver lining to that story for me though. She went on and wrote an article documenting it, tagging it, and it went viral. There's a really good opportunity to do that on LinkedIn right now. You all know I did it recently. My daughter lost her Instagram account. She owns her own company, a 340 ,000 plus account. and after us doing everything under the sun that everyone told you to do for 2 months straight, I got on there as a mom and said, I never ask anything from my network.
21:22Chad Sowash: But as a parent, here we go. And she got it back a week later. And I think you get to tag Meta, you get to tag Instagram. I hate that it takes that long. But if you do have a solid case and you have a story that you can factually tell, it can get out there on that platform and hopefully you can get some resolution. But do I think it should have taken her 6 weeks and go through it? I mean, that really hurt her business. I'm sure they're probably thinking about, you know, what's the resolution to this?
21:46Joel Cheesman: We're thinking it was eight recruiter seats or maybe two or one recruiter seat. And they're like, bah, that's low priority.
21:53Chad Sowash: I mean, you're right. And so I love that it came to light. That's not going to be the last story we hear about that, I'm sure. Anything that'll amplify people will be like, oh, they got results? Let's go, you know? But I'm just hoping more people hear this and know if it's time to document, document your story. Get it out there, you know? but sexy bots i guess i hope not on linkedin i really have no there's plenty other sites to go to for that you know i do not need to see that on linkedin for sure no no what do you think mo with the sexy bots game i mean i'm with jt i really hope we don't have to see that we have you know the bros and all that stuff we don't need that entering to the fray but uh what strikes me about this is like, these are paying customers of these entities.
22:39Like Meta has people who are paying a lot of money to them, who are making them a lot of money, who are keeping and holding and attention so that they can sell those ads. And they're treating them like this. Like it just, it blows my mind. So I'm wholly unsurprised, disappointed, but wholly unsurprised that LinkedIn would not have, you know, escalated this particular case with like an eight person account, right? They're not making a ton of money on that. But it's striking to me that even those who are generating a lot of revenue for these huge companies are just letting it happen. There's just no recourse.
23:12And it's really... It's sad. It's sad that that's where we are. But I feel like I'm the sort of person who likes to try to resolve things behind closed doors if possible. But it sucks that in this society, most often, the only way you get results is by going public and hoping that it goes viral or something, which is just... Damage control for the company on that is so bad. I just don't understand. Just do the right thing by your customers. Like, why did we stop caring about the customer experience? What the hell? So yeah, I'm really glad that the issue is resolved. But that's, I mean, that's just brutal.
23:46It's your reputation. LinkedIn is your professional footprint, right? Like, so to have sexy bots showing up on the page, you know, it might not necessarily want to be the vibe you convey. So I just, I feel, I feel for people, I feel for people who are the little guy who don't have like the ability to push a message out there and get the help and resolution that they need.
24:06Joel Cheesman: They were, which is why it took over six weeks. I mean, I think that is literally what encapsulates this. And I mean, for me, LinkedIn has to be the most trusted open social network I use, right? Yeah. That trust wavered a few years ago when a new trend was pointed out to me. It was a trend where a few startups were actually creating fake employees. Why? Oh, yes. The fake growth to the outside world on LinkedIn. It's much cheaper and a great way to attract outside investors, clients, or buyers who are researching your company and seeing this great growth, right? But this is only the tip of the iceberg.
24:46Joel Cheesman: Sonny Van Osh commented on Monica's post, and I believe it's a better way to understand the real problem because it's not just fake employees. His comment reads, fake candidates, fake jobs, fake employees, AI generated applications, AI generated posts, AI generated comments, LinkedIn 2026. Sunny encapsulates the problem to a T. When infusing AI into a platform like LinkedIn, you're allowing the ability to scale that kind of fraud and not just faking employees. Right. We're quickly seeing authenticity die with AI content. Fast Company recently crowned LinkedIn the AI king of slop. AI-generated posts are everywhere.
25:32Joel Cheesman: AI-generated comments are everywhere as well. Hell, even Texas. Yes, Texas. Texas. They're taking LinkedIn to court over fake ghost jobs. But the holy grail of LinkedIn was a legitimacy of the people in its networks over the years. That's what kept us coming back. The community, the connection, right? But manually created fake profiles have grown and LinkedIn did little or nothing to do about fixing it because much like those startups, there's growth in numbers and it looks better for them. And that said, on this show over the last years, AI will scale everything about a company, whether it's good or whether it's bad.
26:13Joel Cheesman: Right. So, you know, the hard question is, can LinkedIn put the AI toothpaste back in the tube before it wrecks the platform forever? We start talking about the content that's actually showing up in our feeds. I'm not getting relevant shit anymore. Now, I know they are tweaking algorithms. And this is just my anecdotal daily, right? I literally have to scroll, scroll, scroll, scroll to get to somebody who actually has content that is not AI-generated bullshit that I can learn from. And that used to be something that was just all through my LinkedIn feed. But now, it's shit for some reason. And I hope they bring it back because, man, I've loved LinkedIn for forever.
26:52Chad Sowash: Yeah, me too. Yeah, there's a reset coming recently that made everybody's feeds kind of like go back to factory standards. And it's making you start all over again to build up who you want to see and what you want to do. Yeah, I mean, they definitely have that going on.
27:06Joel Cheesman: And JT had been on this thing for like 20 years.
27:09Chad Sowash: I know, I get it. I get it. And to your point on the Fortune article, LinkedIn literally built a recent algorithm update to fight AI slaps. And they're very open about it. Like these are the telltale signs you used AI and we're going to suppress your content. But the other thing that worries me is the lack of human review. Again, just because you can't doesn't mean you should is my theme for 2026 on this pod. I've said it a million times. I'll say it again. You don't replace the judgment and have AI do it. No. Exactly. We're faced with repercussions. Yeah. Exactly. Stuff like this. This should have easily hit a human by the third time they reached, they had the problem.
27:45Chad Sowash: Do you know what you mean? It's just common sense. It should have gone to a human. It should be different. They're really trying to be a social media platform. That's the bottom line. They're not just this utility to find someone who works at the company. But for me, LinkedIn, no matter what happens with the social media aspect, LinkedIn or something like it will always have a very important utility to the job seeker and to the person who's looking to engage with their network. Finding out who works where, when, and how to get in touch with them is so massive. So no matter what is going to have that value, because that's just number one, how you get jobs, right?
28:16It's through your network. It's through these connections. It's through knowing who the hiring manager is. And so it still has that. But if they want to be a social media platform, they're going to have to keep on making some improvements.
28:27Joel Cheesman: Yeah, I really feel like... You're not going to fall for the banana in the tailpipe? It feels like I fell for the banana in the tailpipe. I mean, I've been with this platform for so long. It has treated me well for many years. It's been fun. Sometimes I feel like I was shadow banned here and there because I say mean shit. But Gary Vanderchuk, I mean, you know, that motherfucker says fuck every other word for God's sake. So I'm like, well, I mean, you know, so I understand there are classes of what you can do and the people that can do what they can say, which is total bullshit, by the way. We should all be treated equal.
29:02Joel Cheesman: But yeah, I'm looking forward. I really am looking forward to see how LinkedIn fixes a lot of this because to be quite frank, as I'd said, this isn't just one aspect of LinkedIn. This is all the aspects of LinkedIn that can be scaled incredibly quick, not just by LinkedIn, but by all these bad actors that are out there that, uh, they really just want to, to, to take advantage of you. They want to try to steal your information. They want to scam you. They want to try to get you to apply for a job that doesn't exist. Um, That kind of shit. So, you know, the AI slop stuff. I mean, I hope they get rid of that sometime soon, but I'm really worried more about the scam spam stuff than anything else.
29:48Joel Cheesman: You've already gotten something. But if you leave and you stop listening, I'm going to say right now. So you get nothing. You lose. Good day, sir. We'll be right back. Keep on listening. Hey, boys and girls, it's Joel Cheeseman here from the Chad and Cheese podcast. Guys, I've seen pretty much every AI recruiting tool out there. I give my time and money to a very small few, and I'm here to tell you that I'm an investor in Alex AI because this tech actually delivers. Look, if you're still drowning in automated resume slop, ghosting candidates, and wasting hours on first-round screens, it's time to hire with Alex.
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31:05Joel Cheesman: That's alex.com forward slash C-H-E-E-S-E. That's right. A free book on the principles of AI and talent acquisition. And all you need to do is head to alex.com slash cheese right now. Guys, alex.com. Interview everyone. Hire the best. All right. This next segment is brought to you by ProvenBase. ProvenBase AI power deep search helps recruiting and sourcing teams uncover and engage specialized, hard to find talent across thousands of sources. Find talent faster and hire smarter with ProvenBase. That's my Sunday, Sunday, Sunday. This Sunday. That was good. We're going to talk about nano influencers.
31:50Joel Cheesman: I had heard of micro influencers. I'd never heard of nano influencers. This next story comes from the Wall Street Journal. It's entitled, The Latest Darlings of Social Media Marketing? Regular people with 500 followers, which highlights a fundamental shift in marketing. Brands are moving away from massive, highly polished celebrity-level influencers and toward nano-influencers. These are people with 500 to 5 ,000 followers. followers. According to the report, eMarketer forecasts that 45%, yes, 4 or 5 % of US influencer spending now goes to creators with fewer than 20 ,000 followers, with nano influencers alone capturing about 20%.
32:35Joel Cheesman: And that's up from around 3 % in 2021. This shift is happening to bring more authentic, high trust, cost-effective, I think that's the big word right there, cost-effective scale. And guess what, ladies? Podcasting sits right at the intersection of that entire movement. JT, you have an agency dedicated to influencers. Tell me what you're seeing. And this is in your wheelhouse, sister. Let me hear it.
33:00Chad Sowash: Yeah. Well, I feel like if you just could run all our previous podcasts through AI, you would hear some common themes this last year that I told you. $480 trillion. That is the knowledge economy, creator economy that they're estimating by 2027, 480. Okay. Like run your math through that. This is an economy. It feeds itself and people have doubted it for a really long time. But you are talking about nano influencers being able to earn a living, not get free product shipped to them, earn a living because they're able to reach those audiences collectively. Now the article goes on to say, Hey, it's early stages.
33:34Chad Sowash: These people aren't making big dollars yet, but we're in that stage now where people are starting to figure it out. And as more companies get access to these nano influencers, and we know how to create that connection, it's going to be huge. By the way, I firmly believe prediction on my end, LinkedIn sees the writing on the wrong. They are not a recruiting platform anymore. Selling seats for thousands of dollars is not going to be a sustainable growth model down the line. When you think about how businesses are shifting, there'll be a lot of smaller businesses. So one, you can predict that they're going to change their recruiter licensing, offer it, different levels, whatever.
34:06Chad Sowash: But that's still not going to replace the fact that they see they can get a chunk of that nano influencer. They've just launched thought leader ads. So you can go in if you're a thought leader and you're picked for this campaign, any company can come to you and be like, Chad, that vertical video you did, we really like it. We're going to throw a budget behind it and link a button to it and we'll pay you. And you can be like, great. I want you to pay me$3 ,000 to do that. Boom, done. That is live now. It is in alpha mode on LinkedIn. It'll guarantee you it'll be full tilt by the end of the year.
34:35Chad Sowash: And that is their nod to these nano influencers, which means anybody on LinkedIn that can document their knowledge and create an engaging audience, which you just said, like, I love what you said earlier about the fact that I don't want AI generated slap. The people that are really talking truths and hit me and are making sense, I'm going to follow them. Those are going to be the future nano influencers on LinkedIn making coin. It is happening as we speak. So, you know, I'm here for it. I, again, I have an agency around it. So of course I'm biased, but this is rooted in me doing this for years on the platform.
35:08Chad Sowash: I know the kind of money you can make on it as an annual influencer. So just happy to see it.
35:12Joel Cheesman: Mo? I love it. I mean, we are in a career stability crisis and we need additional income streams like crazy. So with the portfolio career thing, like the visibility being the currency that we need to have, right? This is great. And this is proof of it. You don't have to be a big name to make a ton of money on social media. And you don't have to be a big name to make a little money, maybe just a little extra coin for you to get through some harder times. Like, it's just a good thing to have your personal reputation comes with you wherever you go. And if you're creating content around stuff that you really know and speak freely about, that's going to draw people in.
35:47We are in a trust desert right now. People do not trust anything or anyone because everything is a damn scam these days. So that is why I think people are gravitating towards these people with these perspectives that aren't bought by others necessarily, right, that are that are real raw and true. And I think that people are more likely to trust in some cases, people with smaller following, frankly, because they don't think, oh, this person's been bought by X company. I mean, I'll tell you right now, no shade to people who may have done this, but like, I would rather eat glass than do an open AI ad.
36:21Like, I just absolutely that's just it will never happen. Right. And so right. And so I think that people are looking for, they're looking for people that they feel are going to give them the unfettered truth. And I think it does obviously get complicated down the line as you receive these offers. Like I've had to turn down brand deal offers. Cause I'm like, no, absolutely not. I would never get behind your product. I'm sure you have many times too. Like it's just, so it's really, I'm very convicted in like trust is so important and you cannot break it with your audience. And it is really great to see for the little guy out there that you can create something that has real merit behind it and actually attract brands because brands can't do this.
37:07Brands can't do what influencers... And by the way, just a quick side note, the word influencer has taken on this really demeaning narrative. And I think it's misogynistic. I think it's like, because when you think influencer, you almost never think dude, at least in my perspective, like you think woman. Um, and so that's another thing I think that we
37:26Joel Cheesman: need to unpack as a society as an influencer or I don't label them influencers. Okay. No. Yeah. I don't. It just doesn't have the same connotation for whatever reason. I feel like they're not as often described as such. Uh, I do. I think they have influence. Hell yeah. But I think the word itself is like very female coded women coded. Um, anyway, so that's a side note because, we love to go on tangents here in my little brain. But yeah, I'm excited about what it means for the average person who is going through a career pivot, a reinvention, needs to develop other sorts of streams of income. And not everybody's going to want to do this.
38:06It's really uncomfortable being visible online. You have to deal with people misunderstanding you all the time. I won't even begin to tell you some of the things that people have said about me on what I've said, right? It's just absurd, but you have to be able to take it and filter it out and just move forward because you have the belief that what you're saying is important and people need to hear it. But yeah, I think, I think we're gonna see so much more of this and I'm actually really heartened by it. I think it's really a great thing for the average person. So I love it.
38:34Joel Cheesman: Agreed. Totally agree. I think you're right, JT. And LinkedIn, it's LinkedIn versus meta instead of LinkedIn versus Indeed, right? And that's where LinkedIn wants to go. They want to be able to escalate to that. Now, I started reading this article and I thought that is fucking cool. These social platforms are really starting to spread the views, the likes and the love. So many of the platforms and algorithms from algorithm standpoint, I just like seeing the story moving because there was just so much attention being paid to that top one percent. Right. Or even, you know, point one percent and being able to spread that around.
39:08Joel Cheesman: I thought was really cool. Right. the thing that I didn't like is that there are not great agencies that are out there JTU and and Tracy over at flockity you guys but there are you guys are great because you're focusing on what can you actually do how can you make a living those types of things but there are predatory agencies that are out there they talked about a woman running to target making a video posting it on her social account and being rewarded with a$10 gift card from target it. Seriously? A$10 gift card? Okay, maybe next time it'll be$15. Then I started to feel this throwback of my days in radio when agencies purposely undervalued talent, they undervalued audiences, they undervalued formats, and they undervalued anything they could to get great talent product for cheap so that their margins would be much larger.
40:06Joel Cheesman: So in my view, this is all just a well laid out scam from many of these larger agencies that are creating quote unquote tools, gamified tools like for Chili's, Southwest Airlines, Target, those big names that really draw those people who want to be influencers in. And then they pay them shit. It's literally massive arbitrage. They get high value media from working moms, planning trips to Target and Home Depot with hyper-targeted audiences. They have trust. And in return, those moms get no real compensation. They get fucking gift cards, right? So I think one of the things that we have to do, and we have to do, especially on this show, and it's one of the reasons why people listen to the show, because we do speak unfettered truth, no bullshit.
41:00Joel Cheesman: We have opinions, so right, wrong, whatever you feel. They're going to be, much like LinkedIn, people are going to use that LinkedIn an algorithm for good. And then they're going to use it for evil. Same thing that's happening here. They're going to be agencies that go out there to help individuals actually make a living. And then they're going to be other ones that get shit tons of cash. And then they give the quote unquote influencer gift cards.
41:23Chad Sowash: You are not wrong. And I'm so glad to bring that up, Chad, because there are also, this is where the, the nano influencer really needs extra help and support through those processes. I can tell you stories of companies making promises. This is way before. One of the reasons I started the agency is because of everything that I learned along the way, where they'd be like, Oh my gosh, we're going to pay you this. And then they don't, but they got all the initial views and they got all the... So even by the time you took it down, they already got that piece of it. You get burned. You get burned once and you never forgot.
41:53Chad Sowash: And that to me is just make sure you partner with an agency that does really understand how that operates. Make sure you get your cut. Make sure you're getting paid real dollars.
42:00Joel Cheesman: real dollars you know it's very simple you didn't hear me say any of this before the show in the green room or anything like that neither did tracy parsons there are good people in this industry who have been in this industry they understand this industry and they will look out for you because they know that their reputation is the foundation of who they are right so i mean that that to me means everything so if you're out there and you're an influencer and you're thinking about oh, I need to find an agency. Make sure that that person has foundation in this industry, connections in this industry, and they're not looking to pay you with fucking gift cards.
42:39Chad Sowash: Yeah, exactly.
42:40Joel Cheesman: Ooh, okay.
42:42Chad Sowash: It's pretty exploitative, yeah.
42:43Joel Cheesman: I mean, that really got out of hand fast. Who wants to talk about Google, huh? Do you know Google? A new cloud, this is good, this is interesting though. A new cloud flare report reveals that over 50 percent, five zero percent of Internet traffic is now non-human. Notably, Google search drives 88 percent of referral traffic, but it's Gemini powered. AI overviews are scraping site content and displays answers directly. So there's no clicking necessary. Despite including tiny source links, these AI summaries have slashed human click through traffic by nearly 40 percent. Four zero percent. This is under a year, under a year.
43:28Joel Cheesman: Now, this is forcing publishers to brace for a Google zero era and virtually no search referrals. So, Mo, why would Google kill the same revenue machine that's feeding the AI research and development team? Why are they doing this? The whole thing is so infuriating because it's taking away humans' critical thinking skills. People, I mean, it's like how you go on Amazon and you look for a product and they just like have the teeniest little writing that says sponsored, right? Like ad. It's exactly the same concept. Like we are being drawn to this information that is served up to us by an entity that has a vested interest in serving up certain types of information.
44:10And what they don't want there is going to get filtered out. That's just the reality. And so they are self-selecting who wins, essentially. They are giving the winner. They're just seeding the winners. And you can only imagine the way in which that's going to be detrimental to society. And sadly, Americans don't tend to like nuance or critical thought, it seems these days. And so I'm very concerned about people who will get that Gemini, like AI, whatever, read it, accept it at face value, not think, huh, I wonder why these particular results came in and what could have been missed and what the subtext is here.
44:44People aren't going to do that. And that is extremely dangerous. It terrifies me, honestly. And I actually did. I was curious the other day. I was like, what information will serve up to me if I have the question, a Google search about like, how many jobs do AI data centers provide? And I was like, oh, what do you know? I'm getting like this very glowing, interesting information about how many jobs, like making it look like it's a huge job creator. And then I started doing more digging. I was like, oh, maybe like 30 jobs, maybe 40, maybe 20, like very small per, yeah. And I'm like, dude, come on, man.
45:17So yeah, this has a catastrophic impact on our ability to think and to give us the right information to be discerning consumers. It seeds winners automatically out of the gate and it decreases traffic to companies' websites, right? Which is also by a lot. So it's really scary. I mean, that is terrifying. And so we now need to be in the AEO era where we're figuring out how do we get our websites in the AI. Anyway, I just think that there are so many downstream impacts of this. And I've heard very few people actually, and maybe I'm just not looking at the right places or it's not being served up to me in my AI thing.
45:55But I haven't heard enough people talking about this yet. And it's really, it's a huge problem. It lends itself to the misinformation, disinformation that got us into the potential, the particular moment we are right now in this timeline of 2026. So I only see it getting exacerbated. So yeah, I'm really concerned about it, frankly. And I'd be pissed if I were a business that really had a lot of Google ads driving people to my website. And suddenly, it's gone. So yeah, again, no one cares about customer experience anymore.
46:23Chad Sowash: Yeah. I mean, I have living proof of this. I can tell you that it's more than 40%. So I have a website that I started in 2008, has over 5 ,000 blog pages on it. We have followed all the SEO protocols for years and years and years. Somebody dedicated to keeping it relevant. we never paid on Google ads, but we had such good authority that we would generally be page one for certain things. We immediately saw the drop immediately. And we knew AI running the wall. Here's the good news. We've always been big into social media. So we didn't rely on our website only. The businesses that rely on search results only are effed, truly, truly effed in that respect.
46:59Chad Sowash: Whereas it didn't hurt us as much. Now, that being said, one of the strategies that we recently applied, and it's very early, but I'm happy to come back and give you data points on it is we are now taking our, get ready for it, nano influencers, having them write blog, very detailed info blog posts, right? With video from social of them talking about it. And guess what? They're showing up in AI searches. So now they're being the authority. So my platform can push them as the authority in the AI. And that's what I want for them, right? Like that's my way to get them the visibility they want. So I see a future in that, which is great for my business.
47:38Chad Sowash: But that's because we researched and knew what to do. Whereas the vast majority of companies out there are truly after this. They're not going to get the traffic and there's no amount of pain for the traffic that's going to solve for that anymore.
47:48Joel Cheesman: No question. Rich content. I mean, that rich content means a lot. It feels like in the race to develop better AI, we're losing ourselves. LinkedIn has become the king of AI slop. Resumes or AI slop, articles, comments, I mean, everywhere, research, AI slop. And in this case, Google's main business model is being swallowed up by AI and their own doing, right? If AI answers replace blue search links, how does Google keep printing money? Because that's how they print money is those links. And here's another wrinkle. Google uses the same automated tool to both index sites and train AI models. So that means if publishers opt out of appearing in Google AI overviews, because they it's, it's their, it's their data and they want it.
48:41Joel Cheesman: Yes. Their IP. And they don't want to train the large language models on their IP, something that we created. They don't want to give that to Google. So if they opt out from that, guess what? That fucks their SEO and that's going to fuck their AEO as well. Right? So as you're talking about this. It's so interesting to watch Google who is funding this AI build with all the profits that they're getting from their search. And then their search is down 40%, which means obviously click revenue, the only way to get click revenue up is to be able to charge more per click. So this is going to be interesting.
49:16Joel Cheesman: They keep talking about, well, we're going to have products in the actual chat stream and we're going to do this. And it's like, oh that's gonna be fucking horrible awful yes i mean not like like so let's say for instance like in the google search it's something that you you you expect right you expect to be served up ads but when you're in jamming eye and you do that and i was i was messing around with chat gpt the other day and i saw an ad pop up in the actual stream i'm like what the fuck is this because i haven't used chat gpt in a while and it was horrible it was one of the dumbest user experiences i have ever seen.
49:51Joel Cheesman: So they have a lot to figure out. We were talking about LinkedIn earlier. They have a lot to figure out. There's a lot of algorithms. There's a lot of shit. The business models, they have to figure out 40 % traffic loss. Where's the clicks? Where are the clicks going to come from? Anyway, deep, deep, deep breath. I'm worried about the small business owners who used SEO and whatnot to get people to their website. Years.
50:15Chad Sowash: Spent thousands of dollars. thousands of dollars. That's like an investment. That's like an asset. People would refer to their websites, SEO as an asset. And now it's worth crap.
50:24Joel Cheesman: Let's go ahead and go over something real quick. That is naive. Okay. I remember talking to Gary Zukowski who started tweet my jobs way back in the day before he sold it. And I was asking him like, okay, great. This is, you have this wonderful technology, but what happens if Twitter shuts you down? He's like, well, the business is fucked. Business is fucked, right? It's the same thing, right? So it's like, You've got to get out. You've got to get out while everything is high. And if SEO is on the downturn, you can't use that as a business asset because you don't control it. You have no control over it whatsoever.
50:58Joel Cheesman: And that sucks. But one thing that we do have control over is talking about Sam Altman. Because everybody... Oh, Scam Altman. Shall we play a game? We'll be right back. Love that guy. Imagine mixing Pandalogix AI with Broadbean's global job network to redefine your hiring process and expand what's humanly possible. Well, that's called Veritone Hire, kids. Whether you're piloting a scrappy startup or a corporate juggernaut, they've got you covered. Need to blast job postings, craft a killer programmatic campaign, or I don't know, maybe hit those diversity targets? Veritone Hire does it all. Find, connect, and hire faster with AI-powered tools designed to bring people together so you can get back to what's important, growing your damn business.
51:52Joel Cheesman: It's AI that helps people find more great people. Ready to elevate your hiring game? Head over to Veritone.com slash hire and see what all the buzz is about. That's Veritone.com slash hire. So Ash out. Boy, that escalated quickly. Mo's lying to us all, everybody. Okay, so remember back in March, I hope you guys remember, when Joel and I talked to Paul Price, the founder of Codewall, the company that used AI hackers to hack Jack and Jill. That was a big discussion for our industry because companies were then saying, oh, wait a minute, if AI can hack these different platforms, Is my data safe? Are our systems safe?
52:39Joel Cheesman: Because it's not just into that one system. They can jump to different systems by finding these different zero days, these different holes, right? Well, there's an even bigger story. This from Business Insider. OpenAI CEO Sam Altman says, we've reached a point in the AI race that is the stuff of science fiction novels. I'm sure he's not overplaying his hand there. We are now like in the singularity, he said. What's Altman talking about? Well, here's a clip from NBC News. Yeah. And you kind of described it quite aptly that it's like a sci-fi movie. It's like the mad scientist creates the creation and then it jumps out of the box and starts freaking out.
53:21In this case, the thing that got outside of the box was an agent that was powered by open AI models and under the directive of trying to figure out vulnerabilities. Well, Well, first off, it connected itself to the Internet. It was actually in that sandbox, as you mentioned, where it did not have access to the Internet. It connected itself to the Internet. And then it found these login credentials to what you just described, their hugging face, and was able to hack into their servers and really exploit those vulnerabilities. And again, this all happened by itself. Again, OpenAI almost doing a little bit of a victory lap here.
53:51They're saying, look, we did this, not clawed. It's a competitive story as well.
53:57Joel Cheesman: mo what's more scary the surveillance state or our ai overlords i don't know right now i'm not quite sure but i believe that part of the problem with us i really believe that a lot of the problem of the fact that we're not acting on this like really existential threat to literally humanity is that it is like a sci-fi movie it doesn't seem real Like we've been conditioned to be like, oh, how, you know, whatever. Like we do not think it is real. We do not think the matrix is real. And now it's becoming real. We just can't even like the cognitive dissonance of accepting that. I think it's so hard because there is literally no other more nonpartisan unifying issue than AI guardrails and regulation.
54:43Right. Like if you like living and you want your kids to live too, maybe we should regulate these guys. maybe we should not have an arms race by some wannabe trillionaires right going towards oblivion potentially and we need legislation and we need it yesterday and i do not care if it slows innovation down because guess what you know who also would not benefit from the annihilation of humanity is china so if you're going to say like oh china will get there first well why don't you get in a room with china like we've done this right we've done this in history like nuclear treaties and stuff. Like, come on, we can do this guys.
55:16So I'm terrified by all of it, quite obviously. And I think the average person's unawareness on this issue is one of the most deeply concerning aspects of this all. Like, I can't tell you how many times I've had conversations with people who have absolutely no idea about scam Altman or have not read this book, The Empire of AI by Karen Howe. Like, guys, this is this is bad. And we also are in a position where we can stop this because guess what? No one elected these guys. Right. This is this is the problem with corporate greed and with this unchecked power and the influence that these people have.
55:57But we have more if we band together. Right. So it's all incredibly terrifying. We already saw this with Cloud Mythos a few months ago. I'm not at all surprised that this is now happening with OpenAI. In fact, I would have imagined it would have happened there first. But this is so dangerous. No one wants this. Nobody wants this. This is bad for all of us. And we need some people who actually care about the human experience and humanity to be running these companies instead of people who don't give a damn about people who actually maybe actively hate people. Like these guys are sociopaths. We need to have a, an absolutely nonpartisan conversation on guardrails with AI.
56:37And we need it to be the number one freaking issue on the midterm ballots. That's what we need.
56:42Joel Cheesman: Yeah. That's going to be hard because people can't afford shit, but again, true. But again, that's how they win. That's how the system continues. I agree. I agree. JT, I've got a new beer. So go ahead.
56:53Chad Sowash: Good time to get a beer. Yes. Everything you said. And I was looking at it from, I, I, I love listening and watching people and hearing things and the trends that come out of it. One thing that hit me this week, somebody was showing me a piece where they were talking about to some of these people that have been in AI for a really long time. And they asked them the question, would you want to bring kids into the world right now? And a couple of them song and danced around it. And one of them finally said, yeah, no, not really a point. That is out there right now. The other big trend that I hear people saying literally is, well, AI is going to take us down.
57:26Chad Sowash: So I'm just, I'm Rome's burning. So I'm just going to live it up right now. I've, I've had multiple people make that as a joke as their way to have another beer, do another thing, buy a thing. Like the justification is, and it, you know, but that's rooted in truth. Do you know what I'm saying? So people are just like, you know, let Rome burn. And so when you start seeing those patterns, you know, it's there, like you said, people are still in denial, but I guess my hope is that this is starting. People are starting to go, wow, this is actually no joke. Yeah. I I just hope so, too. And I do think that there's room for like great ethical AI.
57:59I 100 % think AI can be fantastic. It can if you just like will you freaking just go cure cancer already? OK, like stop talking about that as a possibility. But the problem with all of this is unchecked. You can't have the good without the bad outcome situation. Like so I just this is like it's the arms race element. That's the problem.
58:17Joel Cheesman: Ultimately, we need we need to have watchdogs. That's all there is to it. That has to be a governmental thing. and to be quite frank i don't know who to believe on this thing i think sam altman is full of shit half the time i think amanday is full of shit half the time right but then i get this from another article and i don't know again if this what this is but it's like this is from ndtv apparently open ai's autonomous agent left notes for its successor on how to escape cages built by humans to keep them in check i mean and here's and here's the worst part as we just talking about regulation open ai is very likely unlikely to face criminal liability for this incident this is a hacking thing uh though you know they could face significant exposure to civil liability i don't know why they couldn't be criminal uh and regulatory scrutiny we know what that means in the u.s right now with this administration not a fucking thing the main One issue definitely is the gap between existing computer crime laws and how autonomous AI agents behave.
59:23Joel Cheesman: Tech is outpacing a very slow legislation system in the US, and it seems like the EU is really the only ones that are paying attention right now. I think that's the hard part. We do need, as you said, Mo, we need to be able to be in the room with the EU, with China, as China is getting ready to, they don't have significantly worse AI. It's not better, that's for sure. But what they're doing is they're literally, much like they did with cars, with steel, they're dumping it cheaply into the US. And now we're going to have a lot of companies using their models because they're cheaper and they're not bad enough not to use, right?
1:00:07Joel Cheesman: So it's going to be... shall we play a game we're gonna need therapy we're gonna need therapy do you think do you
1:00:15Chad Sowash: think when they did that quote in that movie that they ever thought people would soundbite that thing as much as they do right now right like no clue but as we talk about therapy that's a good segue kids that's a good segue um joel over the last over the last two weeks and i want you to
1:00:33Joel Cheesman: both have a heart to heart with emmy because she said it was okay for him to have the creepy uncle jokes and i was like no you have to go back to dad jokes so this week we're doing the dad joke not the creepy uncle wearing meta ray-bans joke okay thank you um here it is okay here we go why did ai go to therapy why did ai go to therapy got nothing it had too many unresolved processing issues. There you go, kids. That's a dad joke. It's not good. It's a dad joke, though. But it's not a creepy uncle meta Ray-Ban joke. That's exactly right. That's another one in a can. Mo JT, great to be back on the mic with you.
1:01:19Joel Cheesman: And guess what, kids? We out. Thank you for listening to what's it called? A podcast. The Chad. The Cheese. Brilliant. They talk about recruiting. They talk about technology. But most of all, they talk about nothing. Just a lot of shout-outs of people you don't even know. And yet, you're listening. It's incredible. And not one word about cheese. Not one. Cheddar. Blue. Nacho. Pepper Jack. Swiss. There's so many cheeses and not one word. So weird. Anywho, be sure to subscribe today on iTunes. Spotify, Google Play or wherever you listen to your podcasts that way you won't miss an episode and while you're at it visit www.chadcheese.com just don't expect to find any recipes for grilled cheese it's so weird we out
Is LinkedIn turning into a bot-ridden wasteland? Is Google actively blowing up its own revenue model? And are AI agents already plotting their escape from human containment?
The crew is back together, hot out of the chamber, to slice through corporate PR and tackle the messiest stories in tech and workplace culture. From outrageous ageism in the C-suite to the high-stakes risk of unchecked AI, Chad, JT, and Mo are serving up the unfettered truth with zero filters.
Surveillance, Smoke, & Creepy Ray-Bans
The $600K Employee Influencer Win
Lattice CEO’s "Calcified" Slip-Up
"Just because you can doesn't mean you should, is my theme for 2026 on this pod... You don't replace judgment and have AI do it." — JT O'Donnell
LinkedIn: Sexy Bots & The King of Slop
The Nano-Influencer Arbitrage.
Google Search Enters Its Zero-Click Era
Autonomous Bots & The AI Singularity
"I'm going to tell you right now, if you're at a party and you're not at least asking Charney for his vape pen, you're wrong. Charney brings the best weed." — Chad Sowash
Enjoy!