In short
Episode topic: Alfie Best Jr interviews a 28-year-old “revert” to Islam (converted in 2018/2022) and discusses why he chose Islam, what he agrees/disagrees with, and how he views radical Islam and “Islamic grooming gangs.” They also cover the revert’s travelling-community upbringing, personal discipline, and Alfie’s business/boxing background.
Guest backgrounds
The guest grew up in a travelling community around London, worked from age 12, had a short temper and frequent scrapes, and faced social exclusion at school. He runs a door firm and later built a business empire (mobile home parks, property/airbnb, watch business, WhatsApp community).
Key claims
He says Islam improved his character and discipline; he supports Islam’s prohibitions on alcohol, interest, sex before marriage, and gambling. He condemns underage marriage and says the age of consent should be 18, while still calling Muhammad “perfect.” He rejects violence by “radicals,” condemns Charlie Hebdo and Lee Rigby killers, and says he would report grooming gangs to police.
Notable examples
Charlie Hebdo cartoon attack; Lee Rigby beheading; MI5 terror watchlist figure (40,000 Islamists mentioned); Halloween 2013 traveller event leading to a nightclub shutdown.
Written by AI. May contain mistakes. Listen to the episode to check what was said.
Chapters
Tap a time to open that second in VOExploring Personal Beliefs
0:28 to 1:50
Discussing the balance between personal beliefs and societal expectations.
“I'm participating in US Talkable locations for a limited time and while supplies last.”
Introducing Alfie Best Jr
2:41 to 3:10
Alfie Best Jr. joins to discuss his journey to Islam.
The Journey to Islam
3:10 to 4:30
Alfie shares his reasons for converting to Islam and the impact of the Quran.
“I was very compatible and it gave me a discipline, which I was a very disciplined person anyway.”
Cultural Influences on Beliefs
4:30 to 6:20
Discussing the cultural context of Alfie's conversion and influences from friends.
“And again, for some people, they find it controversial.”
Family Dynamics Around Conversion
6:20 to 8:00
Alfie discusses his family's reaction to his conversion to Islam.
“Why not Christianity and the Ten commandments.”
Balancing Faith and Family
8:00 to 9:40
Exploring the relationship between faith and familial bonds in Islam.
“And then he supported me the whole way, as he would with pretty much anything I would do in my life, what would be for good.”
Controversial Aspects of Islam
9:40 to 11:40
Discussing controversial topics such as underage marriage and personal beliefs.
“So, you know, I would like to say I would like to put them on a level and that would be the right thing to say for me.”
Debating the Prophet's Actions
11:40 to 14:03
Alfie shares his views on the Prophet Muhammad's actions and their implications.
“Listen, I understand where you're going with this.”
Exploring Views on the Prophet Muhammad
14:03 to 21:54
Discussing the belief in the perfection of Prophet Muhammad and personal views on related topics.
“And also, like I say, it's just I believe the age of consent should be 18.”
Islam and Radicalism: A Personal Perspective
21:54 to 24:18
Examining the perception of radical Islam and the contrast with personal beliefs.
“Listen, I would sit here all day, brother.”
Show all 25 chapters
Life Journey and Cultural Background
24:18 to 28:00
Sharing insights on upbringing in a traveling community and the evolution of personal beliefs.
“And from being a Muslim, from going to a mosque and being a revert, well, I wouldn't associate myself with such a kind of person regardless.”
Personal Growth and Reflection
28:00 to 29:00
Explore the speaker's journey and insights on personal growth and mistakes.
“I haven't really had to let go of anything.”
Daily Life of a Traveller
29:00 to 31:00
Learn about the typical day-to-day life and community values of travelling families.
“To some people that's 10, 12, 16 and 18 would be very old.”
Feuds and Rivalries in Travelling Communities
31:00 to 35:00
Discuss tensions and rivalries among travelling families and their impact.
“So you've always kept away from all the family travelling feuds?”
Islamic Perspectives and Personal Beliefs
35:00 to 40:00
Understand the speaker's views on Islam and its compatibility with previous beliefs.
“They don't want a radical leg into their country.”
Entrepreneurial Journey and Success
40:00 to 42:03
Hear about the speaker's entrepreneurial journey from childhood to building an empire.
“So what we do is we go, whatever jobs we do, we set up businesses.”
Building an Empire Without Investment
42:09 to 45:00
Alfie Best Jr discusses how he started his business empire without any financial help.
“So initially, did you need investment to springboard your empire?”
The Challenges of Running a Nightclub
45:01 to 48:48
Alfie shares his experiences and the chaos he faced while managing a nightclub, especially during travellers' events.
“Outside, unfortunately, I couldn't get them in.”
Reflections on Fighting and Self-Defense
48:49 to 52:48
Discussion on Alfie's views about fighting, self-defense, and his experiences in boxing.
“but we're not going to get involved in a physicality.”
Overcoming Psychological Battles
52:49 to 55:26
Alfie reflects on personal challenges, honesty in self-assessment, and the importance of discipline in various life aspects.
“And that's always one of my go-to questions.”
The Importance of Self-Reflection in Business
56:00 to 58:35
Explore the significance of internal conversations in shaping one's business mindset.
“and tough conversation with yourself in other arenas of your life?”
Lessons from Family and Business Advice
58:35 to 1:01:22
Learn valuable business lessons and advice from personal experiences and family influences.
“So for me to write, for me to read Harry Potter from start to finish, I would never understand what's going on.”
Creating a Networking Group for Entrepreneurs
1:01:22 to 1:03:46
Discover the concept behind starting a networking group to connect aspiring entrepreneurs.
“and it was actually at the tip of my tongue to say it and I didn't.”
The Role of Social Media in Business
1:04:40 to 1:10:03
Analyze the use of social media, especially Instagram, as a business networking tool.
“I'll put your social media links in the description, but just verbalize it anyway.”
Alfie Best Jr.'s Journey and Aspirations
1:10:03 to 1:12:32
Discover Alfie Best Jr.'s background, ambitions, and personal philosophy.
“And you've got goals and you've set them out and you've made it clear where you want to be.”
Transcript
Automatic transcript. May contain errors.0:00And we're back. Streaming on Peacock. May I present to you the award-winning staff of the Toledo Truth Teller. Slap me. Let's jar something loose. Ay, yes! I like that. The certified fresh series returns. Your boss. You always like this? Or is this just an act? Oh no, this is mad. Oysters, everybody! Has it happened? There's a certain satisfaction when you work with someone. Maybe we could be a family. You sadistic pig! The Paper. New season streaming September 9th, only on Peacock. This show gives me a reason to laugh.
0:58I'm participating in US Talkable locations for a limited time and while supplies last. Who now comes first in your life, Allah or your dad? Why I done it. The million dollar question. What the fuck were you thinking? If that's how you think, then you will never know and I'm not even going to try and explain. Was there anything in the Quran that you didn't like that wasn't compatible? For women to cover themselves from head to toe, that is just so much easier, you know, listen. Would you want your wife coming out in a mini skirt and high heels for every man to look at? They are fighting for their life.
1:25We're not arguers. We're not fighters. We will not take no shit. We don't give no shit. We just want our own money. Now you do that, you get hurt. People don't need to lose their life. It's a very precious thing. Yes, I do believe Prophet Muhammad is the perfect person. Would you try and emulate the Prophet? In what sense? When you're 53, would you consider marrying a six-year-old?
1:50For the last year, I've been working with Ryan from Change, and now they're sponsoring our channel so we can keep bringing you these conversations. Change are the number one mentoring program that teaches you e-commerce step-by-step where no previous experience is necessary. Whilst working with Change, I've seen life-changing money be made and community members free up more time to spend with their families. a successful business is not built overnight and you would need to put in the work before reaping the rewards the more you put in the more you get out the community are full of like-minded people all striving for success and all willing to help each other change off a one-on-one training online courses and group seminars so you get all the support you need to succeed if you're looking for an opportunity get in touch with ryan via instagram at ryan jb and he'll take you through all the steps to building your own successful business
2:40Alfie Liam Thank you for coming on Thank you for having me on I've been waiting for a long long time To get a revert on If anyone doesn't know what a revert is That is a man that converts to Islam Later on in life And they call it reverting I've had ex-Muslims on I've had an imam on But I've never had a revert on So you're 28 And you reverted to Islam in 2018 2022? That's correct. Million dollar question. Why did you do that? Because I read the Quran. I was very compatible and it gave me a discipline, which I was a very disciplined person anyway. But I tried to stop drinking, just wanting to stop for the sakes of wanting to stop because I believed it would benefit me wasn't enough.
3:29I read the Quran. There's a story that I'm sure everybody's heard before now, which is never going to change. And I read a Quran and believed that I was very, very, very compatible with it. And I really agreed with the stuff that it promotes. How did you get into a position to read the Quran, first of all? Through friends, through who I was hanging around with. To be honest with you, I actually had a friend that become a Muslim. And at first I was like, why have you done this? which intrigued me even more because my friend was the furthest thing I would believe to becoming a Muslim. I never understood it, never took any notice to it, maybe knew very, very, very, very little about it.
4:16And from then, I wanted to find out more. And that's what intrigued me. And I thought, I've got to read this to understand because what he's telling me, I'm thinking, this can't be right, what he's telling me. And then I read it and then the more you read it, the more I understood it. But let me give you a couple of examples. And again, for some people, they find it controversial. To me, it's not. It's 100%. In my life, the biggest mistakes I've ever made have been through drinking alcohol. We'll find out about them down the line. No problem, no problem. Number two, interests, which in the Quran, it's Haram.
4:52For any interest, whether you're borrowing or borrowed, like if I borrow someone money or if I am borrowing someone money and adding interest to it, it's a down downhill slope from there, which is another great reason, I believe, which interested me because I'm like, yeah, people do get in a lot of trouble via interest. However, I do have mortgages, which I had before I was a Muslim, which there's nothing I can do. And I believe I probably will still have mortgages. Sex before marriage, another great one. And as a traveller, because I come from a travelling community, there's so many children out there without dads due to one night stands so if there was no sex before marriage that would eliminate that and a lot of these mums can't cope and full credit for the ones that do and they try but it's a very very hard life and there's no it's hard to say something we don't care we do better without men we don't need men but realistically children it's better upbringing for them to be brought up in a family do you agree yes so for me that's another reason what attracted me.
5:55Another reason would be gambling. How many ghost stories or horror stories do we hear about gambling? Another thing that's haram. And these are all the things that attracted me. And I thought to myself, yeah, this is a better way of life and a better way to discipline me. And I read it twice. I've never, ever read a book from start to finish in my life, in my life, apart from Biff and Chip. Do you remember what Biff and Chip are from primary school? Coloured books, but you know, they're that thick. Why not Christianity and the Ten commandments. Why Islam? Do you know what? The truth of the matter is I've read parts of the Bible and I've got nothing against Christianity.
6:29I believe any religion is good, really. I was just so much more compatible and I went the way of Islam because of what it promotes. Before we get under the bonnet of Islam, I just want to find out what parts of it you do and don't agree with and the bits that you are and aren't compatible with because I'm almost certain there's parts that you're not compatible with, but we'll come with a lot of travellers. I've always got on very, very well with the travelling community. I run a door firm. And so for years I've worked a door and you need the travellers on side. So I learnt their language and I got a lot of respect for them.
7:06And I know that people look down their nose on people like me and your community, the traveller community. They do. And I have these chats with the lads and the travellers that I'm friends with and I say, do you know what, the people that look down their nose on us lot, I said, if there was a civil war, which is possible stroke probable, we'd be the first people that they'd call upon. We wouldn't be so lambasted and outcast then. So I know the travelling community is strong. It's the strongest community I know. So how did your dad react when you told him that you're going to become a Muslim? Did you become a Muslim first?
7:43Did you get his consent? How did it all work? I tell my dad absolutely everything. I'm a man. Now I'm not a child. And I wouldn't say he was shocked. He just maybe cross-examined me and asked me, do you think this is the right thing? Do you definitely want to do this? Have you thought about it? And then he supported me the whole way, as he would with pretty much anything I would do in my life, what would be for good. Did he have any objections at all? Did he try talking you around? Questions, not objections. Questions, not objections. You and him have got a very lovely relationship, though, because I'm doing my due diligence.
8:17I watched you and him together. It's very admirable. In the Quran, it promotes that underneath God, your parents are the next best thing. You don't never disrespect them. You don't do anything. If they talk down to you, that's it. You just take it on the chin, which I've grew up my whole life understanding this and doing this. There's nobody really in front of my mum and my dad. That's a question then. So who now comes first in your life, Allah or your dad? Well, the difference is God created my dad and my dad created me. So in the Quran, it's promoted that God comes before because he's the creator, he created everything.
8:54So without him, I would have no dad. So there's the argument. But what's the answer, not the argument? Do you put Allah first? Well, you'd have to because he's the creator. What does your dad think of that? Well... Does he know that you put Allah before him? Again, it would be an argument, wouldn't it? And I don't mean a horrible argument, a debate more than anything, because the debate is I love my dad more than anything in the world. But without God, we wouldn't have a world, we wouldn't have a life, and for people that don't believe in God would argue that point. So that would be my answer, how without God, I have no dad.
9:40So, you know, I would like to say I would like to put them on a level and that would be the right thing to say for me. Now, naturally saying that would be the right thing to say, but really without God, I don't have a dad. And in the Quran, it advises that God comes before anything. See, as a non-religious man, that fucking blows my mind. But I respect it. Horses for courses, different strokes, different blokes. What about any of your cousins? I don't have any first cousins. I only have second cousins who I'm very close to. Any other family members or any traveller friends that sort of said to you, are you sure this is the right way you want to go?
10:17Yeah. What sort of backlash did you get from your own community? That's the best question. I wasn't happy with it. Obviously, travellers are Catholic and Christian. I got a lot more, why have you done this? And it wasn't that I couldn't give answers. I just didn't want to explain myself. Listen, if there's something that makes you 1 % better, Me as a person, 1 % better. Why not do it? And that would be my answer to everybody. I don't need to answer that this is right, that's right. I don't want to get in arguments about whose religion's better. This was what's best for me. And if you was to ask me what I think would be best for everybody else, I would say Islam.
10:51But I don't want to force that on anybody because that's their life. They live it however they want. It's not down to me. I live my life and I don't live my life to please anybody. I live my life to make my dad proud because as a son, that's all I've grew up to want to do is to get that pat on the back from my dad to say, well done, son. And from a man of his calibre, that means a lot. Even me mum. I live me life to make my mum proud and my family proud and be a provider like my dad has. But the backlash, I don't live my life to please anybody apart from my family. And I don't think that that would be enough.
11:25Like I say, that they would understand that if you do something to make yourself better and live a better lifestyle, why not? Was there anything in the Quran that you didn't like that wasn't compatible? any of the Prophet Muhammad's stunts, for example? Listen, I understand where you're going with this. And no, I do not agree with underage marriage. However, it was 1400 years ago, prehistoric. No one mentions it about the English kings. And the thing is, me talking like this is me trying to justify it. And I'm not. I believe the age of consent should be 18, if you want the truth. That's what I believe personally.
12:06But like I say, it was 1400 years ago and you can go back and forth, back and forth about this. And it was 1400 years ago, but no one mentions about the English kings had done it. But again, I'm not making it right. I disagree with whoever done it. See, that's the difference. These are the kind of questions that I wanted to ask somebody that hasn't been brought up reading the Koran. Because I feel like, well, you've got a more balanced view on the world. You weren't indoctrinated from birth. And I'm sure that you'd agree that a 53-year-old man marrying a six-year-old is fucking outrageous. And then to consummate the marriage when she was nine is, it's just unexcusable.
12:46Although if you ask someone that's been going to the mosque for their entire life, you will never really get a straight answer. I had an imam in front of me and we was back and forth and back and forth. And he said to me, you know, if it was 1400 years ago, you would have done the same thing. And I said, no, no, no, for me, a 56-year-old and a nine-year-old, the gap in between has always been the same. Doesn't matter if it's 14 years ago, 14 ,000 years ago, you know, and Mohammed had many a wife. He didn't need a new one, especially not a six-year-old. So is it fair to say that you would condemn a 53-year-old marrying a six-year-old?
13:19I don't agree with it. I don't agree with it, but it is what it is. and like I say, I can't go back 1400 years and a scholar and an imam can explain to me exactly why it happened but I would still come to the same conclusion and the Prophet Muhammad, peace be upon him, is our Prophet and we think the world of him and if you didn't, then I believe that you shouldn't become a Muslim but I do think the world of him and I would have to say, because it would be hypocritical of me to say that he wasn't a good man and wasn't a good person, which he was, for God to reach out to him and give him all the verses of the Quran, to write, to give us this guidance in life.
14:03And also, like I say, it's just I believe the age of consent should be 18. You know, young girls, I don't agree with it, but like I say, no one can see back 1 ,400 years and I don't actually have an answer for it and I've been told a million times what I actually feel is right, it's incorrect, isn't it? So that's the answer. A lot of Muslims, well, I think every Muslim is supposed to consider the Prophet Muhammad as the perfect person and emulate him. Do you think the Prophet Muhammad was the perfect person? I have to. I have to. Because like I just said before in my last sentence, if you didn't, then there's no point in becoming a Muslim because then you don't believe.
14:46and the Prophet Muhammad, peace be upon him, is the last Prophet and there is no more after him. And that's what you say in your shahada as you're taking it. And like I say, it is difficult and it's a horrible question to answer. But yes, I do believe Prophet Muhammad is the perfect person. This is the kind of question that every Muslim would be asked. It's not like I'm trying to bust your balls, but just want to get an idea of just how far into Islam you've gone. So would you try and emulate the Prophet? In what sense? For example, when you're 53, would you consider marrying a six-year-old? No, I would not.
15:22Do you feel like you have to say he's the perfect person because you're under duress, because you keep saying, I have to, rather than I actually do? No. Do you feel like Islam pressure you to think he's the perfect person? It doesn't pressure me into doing anything. As far as that's where, like I say, I'm the wrong person to be answering that question because there's a hundred answers to go round in circles and I actually don't have the answer and I have been told it. But really, no, I don't agree with a man marrying a six-year-old. I don't agree with it. But they don't pressure me into doing or saying anything and I wouldn't be pressured into doing or saying anything.
16:02I'm my own man and I will always be my own man. A couple more bits on Islam and then we'll move over to you being your own man because I don't want to bust your balls but I'm fascinated that a traveller has converted to Islam. Absolutely. You can imagine my fascination over that. So the Charlie Hebdo massacre, for example. I don't know who that is. Okay, they're a media outlet that depicted the Prophet Muhammad in a cartoon format and they ridiculed him. I believe no one's above ridicule. If you look at what Monty Python done with the life of Brian, they ridiculed Jesus and the entirety of Christianity and it was done in humour.
16:40So Charlie Hebdo, the publishing firm that painted the Prophet Muhammad as a cartoon, a group of Islamists stormed the building and massacred multiple people, killed them at point-blank range, mowed them down with AK-47s, and they shouted Allah Akbar, which is... God is the greatest. God is the greatest. So as someone that's converted, what was you before Muslim? I would have been a Christian, but I was never christened. Okay, so as someone that's recently converted to Islam and you believe that God is the greatest or Arab is the greatest, how do you perceive people murdering people but then shouting Allah Akbar as they're doing it?
17:22I mean, that's pretty fucking mental. Absolutely. So in the Quran, there's a verse that states, to take the life of one is as bad as taking the life of all. I don't agree with killing for any reason. And it doesn't matter what religion or culture you're from. For me, I disagree with that. And do I give them a pass because they're a Muslim? No, I don't. Do I give them a pass because they shout Al-Akbar? No, I don't. What that does is give Muslims a bad name because I've never been pushed or promoted in any which way, shape or form to do any harm. I've only been pushed to promote peace. If there's anything that I have been, as you would say, pushed towards is peace.
18:01not violence. And also the Lee Rigby killers. Okay. When they got convicted in court and sentenced to life in jail after nearly beheading one of our British soldiers, in the dock they again shouted, Allah Akbar. Would you condemn those Muslims? Absolutely. I don't agree with what they've done. Absolutely not. There's no reason behind it one bit whatsoever. In a war, it's very different. you're employed to do a job and it is what it is everybody knows what they're getting into but our cold blood killing I don't care where you come from or what you do again I don't agree with it it's wrong however that is not what it promotes but you know to the tabloid media and newspapers it would come across that way because that's what they promote and it sells headlines there's and again I'm not going back and forth about oh well this Christian done that or this Christian done that.
18:59Unfortunately, that wouldn't make headlines in newspapers. So for me, I don't agree with it. Would I be friends with them guys if they was out walking the streets today? No, I would look at them like scum. And so groups like Al-Qaeda, Hezbollah, ISIS, all of them Muslim, radical Muslim. Is there a distinction between your beliefs? So is there a moderate side to Islam? Because a lot of moderates, they won't condemn radicals. A lot of them just stay silent. I don't look into ISIS. I don't look into Al-Qaeda. I know what they are. And I have a rough idea of what they are, of what I've been told and what I have read.
19:45The people I hang around with are peaceful. They want to live a better life. They want to be charitable. And they want people around them to live a better life. So I don't understand that, nor do I want to. And if you bear in mind that there's over 40 ,000 Islamists on the MI5 terror watch list, would you say with that information that there is a problem within Islam? I don't know. It's, again, I don't know the numbers. Again, I feel like I'm being backed into a corner to answer it with, well, how many Christians are on there? Do you know the answer to that question? But I don't want to say that because I'm not proving which is right and which is wrong.
20:28I know it's best for me and all the people I hang around with that are Muslims, are good people, peaceful people that promote peace and charity and live in a better lifestyle. Is it the perfect religion? Is it a perfect ideology? Absolutely. Absolutely. Even considering you get Islamists stem from it? We're all human beings at the end of the day and nobody gets a pass just for being a human. You don't stand in a court dock for committing a murder and say, well, I'm human at the end of the day. You don't get any time knocked off for that. You get chucked in jail. So for me, good and bad come from all races, all religions.
21:04Do I agree with it because they're a Muslim? No, I don't. How it happens, I don't know. Final question, Islam related. We know we've got a big, big problem with Islamic grooming gangs in the UK. as we do independent middle-aged white paedophiles. I'll tear them a fucking new arsehole. I'll put my own father in jail because of it. No one's safe with me. So we can safely say that there is a problem within the UK that consists of grooming gangs of Muslim men. I think that's well documented now. If you had a grooming gang, grooming, if you had a rape gang of Islamic men that lived near you and you knew that they were doing that, would you report them to the police and would you stand in the dock and testify against them?
21:52Absolutely. Okay. We will now move on from Islam. Listen, I would sit here all day, brother. I'll answer the questions the best I can. And like I say, for some people, I wouldn't be the best person to answer these questions because I'm very new to Islam. And three years and I've learned an awful lot and I can answer an awful lot of questions, but there is also some that I can't. But one thing I can answer is it's enhanced me as a person. My dad said that in another podcast, and I thought you're 100 % right. I thought that is the best way to explain it because I wasn't a bad person. I wasn't a bad person.
22:24I wasn't up and down doing anything wrong. I was making money as I do now. But as a person, it's enhanced me and made me conscious to do better. Do you think maybe down the line the more you dig into Islam, or let's just say if you was to dig so far into Islam, you found something that you didn't like, is there a chance that you could come back to Christianity? You're Islam for life. I'm Islam for life, that's right. I've never looked back, ever. Not once have I ever even cross-questioned myself. I didn't like, as we spoke about the backlash, that wasn't nice. That wouldn't be nice for anybody getting questioned whether what you've done is right or wrong.
23:01And you know that, listen, again, we are only human beings and, you know, that's so many people because I probably knew more Christians than I did Muslims then. Probably still do. However, I've never looked back and never thought if I made a mistake. It's never made me want to do bad. All the stuff you've mentioned before, I don't know where that comes from. I don't know how it happens. It's in the Quran. But where? You'll have to tell me. I've not read it. Well, I can tell you. So again, talking about prehistoric times, and I know exactly what verse you're talking about. You're talking about the verse where it says, kill them wherever they stand, right?
23:37Well, we're talking about prehistoric times, about people coming and raiding their village and taking what's theirs. And again, everywhere all over the world done the exact same thing. Would you defend your home? Yeah. Exactly. But I wouldn't kill a non-believer where he stood just because he didn't believe. I don't believe that it says that. And I don't believe that's what it meant. Throughout the whole Quran, it promotes peace. We're talking about people that are non-believers that come and take what's theirs because they was Muslim. Here's a question then. And this will be the final question on this one because I still want to find out about you and your background and your life and your business and your boxing and your fighting and your family and your culture and your ups and your downs.
24:12But if Islam is such a peaceful religion, why are there so many Islamists, radical Muslims that kill at will for political gain? I just said the same question. I can't answer that question. And from being a Muslim, from going to a mosque and being a revert, well, I wouldn't associate myself with such a kind of person regardless. And I have never witnessed anybody come from any of the mosques that I go to that would even talk about or understand. And that's why I don't know. And I don't know why that whatever race, colour or religion you are, it's wrong. You're still on a journey, isn't you? In what sense?
24:51You haven't really explored it to its maximum depth yet. That's a hard question to answer, but I would say I've read the Quran back to front. I haven't read every single hadith, but I do know, for me, it's right. And it's for good. 100%. And we're back. Streaming on Peacock. May I present to you the award-winning staff of the Toledo Truth Teller. Slap me. Let's jar something loose. Ay, yes! I like that. The Certified Fresh Series returns. Your boss, you always like this, or is this just an act, oh no, this is mad. Oysters, everybody! Has it happened? There's a certain satisfaction when you work with someone.
25:30Maybe we could be a family. You sadistic pig! The Paper. New season streaming September 9th, only on Peacock. This show gives me a reason to laugh. From athletic stuff like a full-court pickup game, swish, to athletic-ish stuff like a half-mile stroll. Get those steps in! Head to Sierra or Sierra.com for the brands you want at the prices that let you do it all. From athletic to athletic-ish, Sierra's got it. Well, I respect your decision, even though I've questioned it, but I've been desperate to have a revert on, and you're probably the most famous revert in the country, and the fact you come from a travelling background.
26:05Tell me about your upbringing, your background, and the community that you grew up in. So, obviously, I grew up in a travelling community, lived a relatively normal life, lived in and around London my whole life, into an entrepreneurial family. Dad has been very, very, very successful, and the good thing is about my dad's journey is he wasn't rich when I was born. I wasn't born into wealth. I watched him grow. And when I come to about 16, 17, then I started to grow with him. So it was, like I said, a very, very normal life. Now it wouldn't seem normal from the outside, but we're just normal people that get up every day and go to work and try and make money.
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26:47Did you grow up on an estate or a caravan park? No, I did not. Actually, we did live on a caravan park, but it wasn't a traveller's caravan park. It was a mobile home park that my dad bought, which we moved on to so he could manage and run it. Right. Travellers are renowned for being very, very tough men, fighting men. Was you fighting from a youngster? Outside or inside the ring? Oh, outside the ring. Listen, I got in plenty of scrapes and scraps. You know, in school I was always an outcast from wherever I went for being a traveller. There was a lot of times, you know, parents, mums didn't like, you know, if there was a house party or something going on, I was the only person that wasn't allowed to go because they got wind that we was gypsies and people didn't really, people are very scared of what they don't know and what they don't understand.
27:35And I used to get into several fights growing up as you do. And I just think it's our culture. And I had a short temper. I just wouldn't take no shit. And that's how I've been brought up. I've been brought up and as I'd say 99 % of travellers, if someone hits you, you hit them back. Tell me things about the travelling community and the culture that you love and still cling on to, or maybe miss if you've had to let go of it. I haven't really had to let go of anything. I probably, there's a lot of people that disagree with the decision I've made and probably treat me a little bit different, which why I don't know because I'm the same person, just living in a different way.
28:18and there's nothing really I've had to let go of. I've always got up every morning, gone to work from a very young age from being 12, and that's what keeps us going, right? We've got to have something to do. I believe that the minute you stop chasing is actually when you'll die. When the engine stops running, it's like having an old classic Ferrari. It's okay leaving it parked in the garage, but the problem is, and not using it, but the problem is things break. When you go out, it's like, how's that broke? I've only just left it there. I think that's the same with our body. But there's nothing really that's changed.
28:52I've just grown. And as you said before, which I think is a different kind of journey, I think we're all on a journey and I'm on the journey of life. And I'm still, I'm 28 years old, which to some people would be very young. To some people that's 10, 12, 16 and 18 would be very old. But I'm at a very good stage in my life now where I've made a lot of mistakes, which I've obviously learned from. If you don't learn from them, then it was a waste of time and probably money because the mistakes that I made during my business career, which is still very much ongoing, was always costly. So there's nothing really that's changed and I look forward to what else is to come.
29:33And what's a typical day as a traveller? What's their community spirit? I know they've got very, very strong family values and you don't normally get outsiders coming in. I mean, if they do, they better fucking behave themselves or they're banging trouble, aren't they? So the typical day for a travelling man would be he gets up, he goes to work, provides for his family. The women, they stay at home, cook clean, look after the children. Maybe now it's becoming a little bit more common for maybe them to go to work also. But I'd still say it's a little bit rare. Of a weekend, they will go somewhere nice, maybe out for food or out with the family.
30:10If they've got no kids, just with their wife. And then Christmas, Easter, they will all go somewhere, whether that may be to Orton Towers. Christmas, they go to London. It's actually really sad. All the young travelling boys that are not married, that are out looking for girlfriends, they all go to Winter Wonderland. There's a lot of places they can't get in. They're not allowed as a big group. And that's actually how I've become successful, which I've mentioned so many times. And the thing is, with these podcasts, my story's never going to change. So it's going to be the same. That's why I don't want to copy and paste questions other people have asked you.
30:41Otherwise, hey, it's boring for you. The audience have heard it before, and I won't learn anything new because I've done my research on you. I found you very, very likeable, and I find you extremely fascinating as well, might I add. What about other travelling families? Have you ever had any feuds, disputes, any violent clashes? We're businessmen. We're not arguers. We're not fighters. We will not take no shit. We don't give no shit. We just want our own money. So you've always kept away from all the family travelling feuds? Yeah, absolutely. Absolutely. Thankfully that my friends and cousins and the people that I surround myself with are not interested.
31:18The Joyce's and Docky's, are they rivals? Yeah, so there's been a couple of internet clashes, what I've seen, you know, via social media. But for me, it is what it is. You know, I actually quite enjoy watching them back and forth, back and forth, and it's very entertaining. I do. I enjoy it. I think Paddy's a great character. I like him. I loved him on Big Brother, but their feuds are their feuds, and I understand and I respect their fight for their argument, their fight for who's right, because I think that's what it boils down to. I don't really know the ins and outs of it, and do I make anybody right?
31:55Do I make any wrong? I can't because I don't know. But no one's ever come gunning for you and your dad? Not as far as I'm aware, no. And how big are your family, the best? Very small. That's probably why you've kept out of disputes, I suppose, Because obviously the bigger the family, the harder it is to control. Well, with travellers, you stick with your family, whether they're right, whether they're wrong. Same as my dad would stick with me, whether I was right, or he might get me by myself once and say you're wrong. But, you know, like you say, if the bigger the family, the more opportunities there are for arguments to come along.
32:26Was there anything you didn't like about the travelling community? Was there any identity crisis that you had? I'm still trying to work out why you reverted. In what sense, in an identity crisis? Was there anything you didn't like about you or your community growing up that would have assisted your direction towards Islam? Do you know what? And again, some people would disagree and would want to disagree. But it's a fact. There's a lot in the Quran, which is very compatible with what I believed in before, which is no sex before marriage. For travellers, that is like a very taboo subject. That shouldn't happen.
33:01Now it's becoming very more common, which is not nice. I really hope that the children that have find a man, get married, and move on the right way in the path of righteousness, I would call it. And that's just one example. And for women to cover themselves from head to toe, that is just so much easier. Listen, we've all got an eye. I'd like to say I haven't got a wandering eye, but we all look, and it causes problems, doesn't it? because someone looks at my woman, you're going to have something to say or do you walk past like a pussy? So if they're covered from head to toe, I just think it eliminates all these problems.
33:43Do you not think that's a suppressive way to treat a female? What do you mean? You're kind of suppressing her as a person. You cover up in case he looks at you rather than sort of it's your free will to wear what you like. Well, the free will to wear what they like, a lot of them are wearing pretty much nothing. No, I'm talking about like Muslim women. Yeah, I understand that. And I'm saying when they're left with their free will, that's what they do unless they're... But, you know, would you want your wife coming out in a miniskirt and high heels for every man to look at? Or would you prefer her to cover it?
34:11And again, do I find it a little bit excessive that it's from head to toe and face? Maybe. It's a bit strong. But maybe. It must be uncomfortable for them Muslim women at the beach. Maybe. But again, I don't know because I'm not a woman nor do I live in an Islamic country, but I'm very, very confident I'm going to move and I'm going to go to Dubai. And if you want the truth, it looks like they live a very happy life and a very peaceful life from the countries in Dubai because everywhere, right, the same as the questions you've asked, you've pulled out the bad. If we were to talk about Dubai or Saudi Arabia, everything seems to be going very peaceful there.
34:47Yeah, well, they... And every Christian seems to want to go there. I think because Dubai understand the ins and outs of Islam, they know that there's certain parts of Islam they don't want in Dubai. They don't want a radical leg into their country. They don't want, but listen what they don't want, they don't want bad people regardless what religion they are. They don't get a pass in Dubai. If you're a bad person, you're going to prison. If you break the law, it's their way or the highway and it ain't even a highway. It's a highway straight to prison. And the thing is, you can walk around in Dubai and not worry about getting mugged.
35:20You can leave your phone, your wallet, your watch everything on a table and live safely with a family there, which is an Islamic country. What about Syria or Iran or Sudan? I don't know because I have never been there and why would you want to go there? I wouldn't just go there because it's an Islamic country. You want to go somewhere where it's safe just because it's I can be a Muslim here in England. Yeah, let's go back to you. We've covered Islam. Any scrapes you got into, any trouble with the law, any criminality, did you ever veer off track? Absolutely not. Absolutely not. Did you say it's because you've got a strong dad?
35:54No, I wouldn't say that at all. Like I say, I'm a businessman. We go and earn money, lawfully and legally that's exactly what we do um i'm sure again you're referring to once again in 2020 i think it could have been 2023 where i had 100 000 pounds seized by a financial investigator which was no more than just for sloppy paperwork i'd never had all my paperwork in a row and i never had serial numbers to watches which i had to prove what i sold which was all there which again I didn't know. I just never done my Jujillians. Did you feel pressured as a young man to follow in your dad's footsteps or inspired?
36:31Pressured or inspired? Both. Both. I always went out doing my dad, looking up. The thing is, what he has showed is what can be achieved and that it can be done, which that makes it not difficult, but if I can do it, why can't you? Well, I've heard your dad say that you're further ahead of him at your age than he was at his age and you work harder and I've heard you say that you want to overtake him. So the fact that you want to overtake him and you've got his unwavering support, it's a very beautiful relationship to be quite envious of. I admire it greatly. So what have you achieved? Tell me what you've achieved in your 28 years.
37:20Because you owned a club at 17. 16. 16. So I actually owned three, but not all at the same time. It wasn't an industry that I'd like to get involved in, you know, late nights. And it ended up being that I promoted travellers events, which is how I got into it in the first place. And that's how I earned a lot of my money to begin with. And then from that, I earned enough money to get a deposit for a mobile home park, which my dad advised me to do because that was the industry. and it wasn't an industry I actually wanted to get in. Being a young age, we've all got dreams and ambitions and owning a mobile home park didn't quite fit into my dreams and ambitions because it wasn't cool.
37:56Owning a nightclub was cool. I wanted to be the man. But when you're there and you're in the middle of it and it's not making money, it's not cool. So what year would this have been? Because I'm thinking, see, back when I was... 2013. Yeah, by that stage, it was a much tougher game than it was sort of 80s and 90s. 80s and 90s, just money coming in left, right and centre. Absolutely. 2000 and 2013 it was. And it was a very difficult job because the thing is, I actually believe I probably would do better at it now. And I wouldn't. But I wouldn't even get in the industry anymore because the job's not for me.
38:29I can do other stuff, better stuff. And the problem is, you know, unless you own the freehold of a building of a nightclub, rent, rates, staff bills, and the bills are astronomical, if you're not doing well, you're hemorrhaging money. For me, I would say the quickest way that you could lose thousands and thousands and thousands of pounds. You know, if you ain't got people coming in there and spending money, you're losing money. But however, to go back to the story of the journey, I bought my first mobile home park two years later than that. I bought another mobile home park and then I bought a flat in Knightsbridge, which I Airbnb.
39:02I've also got another couple of properties over the country, because I have a format, which I've watched my dad do. We go to work every day, whatever that may be. So my job was buying and selling watches and I also own a WhatsApp community. which was a great idea and it's doing extremely well. What's that for watches or just business in general? No, no, no, no, no. I'll come back to it afterwards. I'll come back and touch base, but I'll get to where I was going. So I explained the format. It's actually a very simple and straightforward format because, again, I'm not academically clever. I'm not the cleverest person in the world.
39:33Very decent at maths. I read and write. I learned to read and write through social media. So before Facebook come along, I couldn't really read. Teachers were struggling with me and I never got branded with dyslexic. It was more of a lack of concentration that I didn't want to do that. And I think it was more of a fact that I knew that what I was learning in school wasn't going to help me in the outside world. So I kind of just switched off. And then when I left school, then I realised I do need to read and write because otherwise I can't participate in social media, which was Facebook at the time.
40:04So what we do is we go, whatever jobs we do, we set up businesses. And a lot of businesses that you have to run as a person is not a way really for me, I believe, to get rich because all the time you have to run it and you have to manage it, it's like a baby. You need something that brings in a passive income that you can leave and it makes money, i.e. property. So what we do is, or my formula to making money, which I've watched my dad do, is we make enough money to get a deposit, borrow some money from the bank, put it into a property, either rent it out, Airbnb or a property that brings in a passive income and then do the same cycle over again.
40:44And then obviously, whilst I'm going to work running the businesses I run, that property is earning money, building up another small amount of money. And you know, it's not quick. It probably gets about 10 % a year. So if you get a million pounds, you might get maybe less, £100 ,000 a year back. So it'll take you 10 years to get your money back. However, your money is building up money this side. You're going out and earning money this side. and then it will accumulate and accumulate and accumulate. And we're back. Streaming on Peacock. May I present to you the award-winning staff of the Toledo Truth Teller.
41:17Slightly, let's jar something loose. Ay, yes! I like that. The Certified Fresh Series returns. Your boss. You always like this or is this just an act? Oh no, this is mad. Oysters, everybody! There's a certain satisfaction when you work with someone. Maybe we could be a family. You sadistic pig! The Paper. New season streaming September 9th, only on Peacock. This show gives me a reason to laugh. Sierra has all the best active and outdoor brands for the super athletic stuff. Like running gear for cruising up the trail. Woo! And the super athletic-ish stuff. Like fishing gear for chilling by the creek.
41:53Nice cast. Fitness apparel to push for higher reps. You got this! And golf balls priced so you can afford to lose one. Or a few. Head to Sierra or Sierra.com for the brands you want at the prices that let you do it all. From athletic to athletic-ish, Sierra's got it. So initially, did you need investment to springboard your empire? Because it's an empire. You're worth north of 10 M's. 12. There you go. Fucking, I'll tip my hat to you. So did you need an initial investment to springboard your way into that empire? No. My dad's never given me a pound. So you invested your own money? My own money.
42:30I started working when I was 12. I bought and sold sweets in school, always worked, always tried to earn as much money as possible. And I bought and sold sweets in school, which is very simple. And it wasn't my idea. I see somebody else doing it and I thought, I can do that. And then I come out of school, bought a van, started going cold calling industrial estates, offering them work gloves, high visibility vests, dusk masks. And then I bought the nightclub. I bought a lease to a nightclub and I actually took it over off of a failing nightclub. And that was my answer. and what I wanted to do was that the club was failing and I thought, I want to be a club owner and this is a really good idea.
43:07I went and consulted my dad about it because I had promoted travellers parties before, which was completely different. For me, travellers parties to promote was pretty easy because if I could guarantee them getting in, they would basically guarantee that they're going to come. Do you understand where I'm coming from? So it was very, very niche and it was like a formula that was always going to work. Like, never did it not. There was once that it fouled where I'd done a boat party on the River Thames for travellers and for some reason it never did work. But the problem was finding the venue, promoting it and packing it was no issue because there was a couple of other people that done it, but they were up different parts of the country.
43:43In London, I was probably the only person to do it at this time. But when I took over the club, I realised that a club attached, a stigma attached to a nightclub with travellers that go there, it was never going to work. And unfortunately, travellers, not that they don't go out every weekend, but they go out an event, as I explained to you before, they go out in an event like Halloween. They will all go out together. Christmas, they will all go out together, but they won't go out every Friday and every Saturday or week. But there's not enough travellers to fill a club every single weekend. But to have a club which had a stigma attached to it to travellers, normal people, i.e.
44:22gorges, were not going to go there because they would think, oh, it's going to be packed to travellers. If there's too many travellers in there, there's going to be a fight. you know, mums and dads, you know, still mums and dads have a lot of authority over 17, 18, 19 year olds. I know you're not going there. I know you're not going there. At 12, you think to yourself, I'm going to be a man time I'm 18. You don't realise how much of a child you are until you're 30. No. You actually are 45. Yeah. You still think you're a child at 28, right? I've not heard gorgeous for years. I've not heard that term for years and years.
44:50What chaos come with running a club full of travels? Oh, listen. There must be massive headaches. It pretty much put a stop to me doing it. I nearly lost it. So I had a licence to run a nightclub and I nearly lost it. How come? Due to a traveller's party. Did it kick off? It did. Outside, unfortunately, I couldn't get them in. But believe it or not, the actual story was my door staff come late, right, because I'll tell you the exact story. This was Halloween 2013. My normal opening times for the club was 10 o 'clock because this was a traveller's event. I knew that I could open the doors at 8 or half past 7 or whatever time it was.
45:25the door staff thought, and maybe it was my own fault, my door staff never turned, oh, they never, well, wasn't on their way, because they thought they was getting there at 10 o 'clock, so now I've got massive travellers accumulating outside, and I can't get them in, and they're all crunched up at the door, which just, this was, this was never going to end well, the amount of people there was there, was always going to be someone that didn't like somebody, and then it just kind of erupted, and we managed to move it over. Door staff got there. We were slowly getting them in, like one at a time, and that was it.
46:00We actually got shut down at 12, which was a shame. Licensing come in and said enough. Policemen come in and said that there was, I think it was over capacity. I don't think we was. I mean, when travellers kick off, they kick off, don't they? Yeah, it was an eruption. And I moved on from there and I'd done some other travellers' parties. But the thing is, I was young and I was trying to, again, you don't know how to control that situation until you've been in it, until you know how to understand it and what to do and how to, you know, separate this corner over here, separate that corner over there, that do better, you know, get some out of the fire exit, get some out of the entrance because you try and push them all out the entrance and the two that are killing each other are both out the entrance and it's going to get even worse.
46:41But when you understand it a little bit better, you know, you do better. With experience, and I had another one which they all run smoothly because I never bought a club after that. I actually bought the lease to this club, which was actually Faces in Hoddiston, and I called it Alfie's, and then there was another nightclub in Romford because after that I sold it. And how I actually got into it was I was promoting travellers' events there before, before I owned the club. And I knew that it would work. The formula definitely worked, but I didn't want to run it as travellers only because there's only five events of the year, max five.
47:20Valentine's, Easter, Christmas, New Year's and Halloween. See, I know this first, Dan, because my background, so I run a door firm and I used to work the doors years ago and so I know that when travellers kick off, it's in a royal fashion and, you know, you're going to have to have a real, real strong door team. Nowadays, they wouldn't last two seconds but one thing I started to do, we'd get hotels ring us up. Now, I'd always get on with all the travellers so for me, if I was working the manager of the club was very happy because if the travellers were coming in I'd go up to the top boy and say mate do me a favour please keep your light under manners because you'll walk right through us I'd fucking just please I'd ask the travellers to show us some mercy but I'd give them immediate respect I'd get it back we always had a nice relationship but the one thing I did learn which is why I know the community is so strong when hotels would ring us up and say right we've got a traveller wedding we need two doormen for 300 guests.
48:18It's like, well, you can have two doormen, but if anything kicks off, they're not getting involved. Well, that's what you're paid to do. It's like two versus 300 travellers is never going to work. We'll walk, my guys will walk and talk, but we're not getting involved physically because I've seen this time and time again. You've got two travelling families against each other, outsiders, door staff, try and intervene. Both families turn on the door staff because they're outsiders. so I always used to say, no. We'll walk, we'll talk, we'll try and settle things with our voice but we're not going to get involved in a physicality.
48:54Two normal men versus 300 travellers is never, ever, ever going to work. Absolutely. Listen. And they stick together. When outsiders come in, all of a sudden they sort of join together and they've got a mutual enemy now, haven't they? Yeah. I actually don't know what's worse, whether they're arguing with somebody else or if they're arguing amongst one another. I don't know. I think it's six and two threes to be honest. But, you know, a lot of them use fists, which is a good thing. Yes. If I had a pound for every time, when I see these zombie-wielding fucking arseholes, if I say, if only they were to do it like the travellers.
49:25If you've got a problem, fucking put your fists up. Afterwards, walk away pulling out great big knives and chopping each other up and stabbing people for clout. The best thing is that, you know, they have a fight and they're in the pub drinking. I love that. You know, win, lose or draw, regardless. they have a fight, settle their differences, and they're in the pub drinking. And I think it's the best way things to get settled. Listen, people don't need to lose their life. It's a very precious thing. Yeah, so what about your fighting career? Because you've probably done a bit of fighting on the streets.
49:53Yeah, listen. And in the ring. I would defend myself on the streets, as I still would to this day, and I think you have to as a man, and especially growing up. And I'll tell you why more so growing up, because when you become a husband, you have to defend your family no matter what. Your life is nothing compared to your family. You put your life on the line no matter what, no matter what the circumstances. That's what I believe. So it's very good practice, should I say, that you defend yourself. And it's just right. I believe it's right. It's morally correct that you defend yourself. I hate bullies.
50:28I hate people that lean on people and start arguments for nothing, but I do strongly believe in defending yourself, and I would tell my children the same thing. Defend yourself at all costs. I used to get in several fights outside, used to try and avoid it because there's no good that comes from it for me, you know. And I used to box, and a lot of people that box don't want to get punched in the face. They get punched in the face from Monday to Friday, and they know how it feels, and they don't want to do it. They don't want to get punched in the face outside when nothing comes from it. When you're doing it from Monday to Friday, a lot of the people that get fighting outside are the people that can't fight.
51:03I boxed from being 10 to 15. I ended up giving up at 15 because the pressure just genuinely become too much. And it wasn't the pressure of the boxing. That's not an issue. The pressure was going to work every single day, then coming back and then trying to get in the gym. Like some of these people that do it as a professional, I just have to take my hat off to them. And what I mean is when they're going to work all through the week, training of the nighttime or running in the morning, working through the day, training of the nighttime, and then either boxing of a weekend or doing a full camp doing that.
51:29And I had two fights as a professional. And after my second one, I just realized I wasn't good enough. You turned pro? I turned pro, yes, I had two. Won both of them, but there's levels to it. And I would have been decent, and I would have definitely probably, leading up to title fights, would have won pretty much all of them. But then when it started stepping up to, you know, the English-British title level, there's potential you could get hurt. These people have got nothing, or the people that do very well have nothing. You know, I have to credit the people that, like, you're like Sakonabin, you have to credit him.
52:02They had no reason to do it. Chris Eubanks Jr. You have to credit him. He didn't have to do it. And all the people that didn't have to do it, because some of these people, like the Mexicans, why are they so hard? Why are they knocking out all our English? Because they are fighting for their life. I wasn't fighting for my life. I was fighting for ego and something to do as a hobby. Now, you do that, you get hurt. And I was happy to do it. I could hold my hands up. I could hold my hands up anywhere, whether I'd win, whether I'd get knocked out, whether I'd knock them out. I can do it. And I'm game and I know what it's like to get punched in the face.
52:35Do I want to get punched in the face? No, but again, I can defend myself. And I enjoy boxing. I loved it. But there come to a point where you have to stop and think to yourself, it's taken up a lot of my time. Am I going to become rich from boxing? No. I'm potentially going to become brain damaged. I've just interviewed a heavyweight BKB fighter. And that's always one of my go-to questions. Like, what stage are you going to say enough? Because, you know, you're just one shot away from brain damage. I know you are with a glove, but it's far more likely without a glove. Did you ever flirt with the idea of doing bare knuckles?
53:05To be honest, I talk about it very open. No, absolutely not. I wouldn't do it. It doesn't interest me at all. I actually don't mind watching it, and I think it's really good, and I'm interested in it. But when I quit as a pro, I didn't quit because of the reasons I just told you. I look back on it now, and that is the full reason that I never pursued it. I actually got a knee injury when I was sparring, and it just never come back round. I went and had MRI scans. I couldn't really tell me what the problem was. give it a couple of weeks, went back and it was just weak. And I thought, you know, this is not for me.
53:36It doesn't surprise me you turn pro, by the way, because you've got laser focus, isn't you? I'm a doer, if that makes sense. I'd do it. Yeah, 100%. What's the biggest battle you've ever overcome? Because you're quite a cool character. It's as if nothing really bothers you or phases you. There must be a battle that you've overcome. There's nothing I have never overcome and there's nothing that I ever will overcome. I'm sure that, God forbid, you know, when I have close family or relatives die, which I've had great grandparents die, thankfully I've got all my grandparents at the moment. I suppose that was a difficult time.
54:09There's no one that can say anything or do anything to make things any better. It is what it is. The actual only thing that helps is religion, to believe that they're going to a better place. But as far as I'm aware now, I was very, very close to my great grandparents. I only had two of them that I actually met, which was a difficult time. and I'm sure that that would be anybody's most difficult times. And, you know, I don't want to think or focus about it now because I'd be worrying about it twice and, you know, it's going to happen. And I'm sure it will be very difficult and we'll see how that plans out when it comes to it.
54:43But then I found it a little bit difficult and you just have to move forward, keep yourself busy and keep yourself active. But that's the only time I could. And, you know, again, coming back to the boxing, that was a little bit difficult. again I never got beat I had two fights as a professional I won them both you know as an amateur when I used to get beat that was all very difficult I never liked losing but when I had to tell myself that you know my body ain't up to it I'm not good enough that was that was difficult but again we overcome that and I'm like I'll be better at other stuff and I will move forward like for me my purpose in this life is to provide and try and out achieve my dad and be a good person and make as many people happy around me as possible and be remembered for being a good person.
55:26You know, that moment, that was interesting. You say that, that you won both your pro fights, then you had to be honest with yourself that it isn't for you for whatever reason. So that's like a, that's a psychological inner battle because you was doing it for ego, like a lot of people do. And probably everyone's, every young man's dream is to be a pro boxer if they're into boxing. So to sort of know when to fold them, know when to put the brakes on. That's admirable. And have you ever had to implement that level of discipline and tough conversation with yourself in other arenas of your life? Relationships, business maybe, friendships?
56:08Absolutely. I'm a deep person that spends a lot, not a lot of time on my own, you know, because I haven't got any friends. Due to choice, due to work, due to travelling, you sit, you think to yourself regardless what's good what's bad you know sometimes if something hasn't gone your way business wise and you know you cross question yourself whether you're doing it right or whether you're not doing it right and could I be doing it better and like I say I think about this all the time you've just got to be very strong-minded some days are better than others and you feel on top of the world and sometimes you don't feel quite as good and it kind of gets the better of you.
56:42And through what I've been through in my life, which isn't a hardship, what isn't a hard life, you know, it could be harder than some, could be a lot easier than most. But through boxing, through the things that I've encountered and done business-wise, you learn to become strong-minded. And, you know, I think the main thing is, and some people would disagree, is putting on the front that you're okay. Because you have to be a strong person in business. People don't want to deal with weak people. People don't want weak people running their business. People don't want weak people in charge of their money.
57:19Yeah, putting on a brave face even when you're not feeling particularly brave that day. We are all human. Exactly. And to answer your question, yes, I have these conversations in my own head, regular, regardless of what it may be. Business is the most difficult thing in the world for anybody I believe, but to become successful, you may be successful for a small period of time. So you're the CEO of all of your businesses. Absolutely. So you've got no one to really fall back on. No, people look up and say, oh, it's okay for you. You know that you've got your dad there. And for me, it is easy because I will always be fed.
57:56I will always have a roof over my head because if I was to lose everything, I would always have a place at home. But that's not the point. to go back home with your towel in between your legs. I'd rather sleep on the bus stop and tell everybody I'm okay. Everything's going well, you know, before I'd go back and say, I've lost everything. I took a gamble and it didn't pay off. I wouldn't want to do that. Yeah, I get that. You don't strike me as a gambling man. I'm not a gambler. I don't gamble, no. No, you seem like you think things out thoroughly before you make your move. You read the Quran twice.
58:25Twice, that's right. That's right. That's right. Again, you know, there's things you could miss and I struggle to, like, my literature isn't good. So for me to write, for me to read Harry Potter from start to finish, I would never understand what's going on. Or even attempt it. Well, even small books, you know. Like, it's, there's one thing reading words and understanding what they mean, but there's another thing reading a page and then moving on to the next page and imagining in your head what's actually going on and then moving on to the next page again. And unless you're a good reader, you can't do that.
59:03You can't read and enjoy a book. So that's why I had to read it twice. But the Quran is in sections and stories, and then you move on to the next chapter. What's the biggest and best lesson you've learned from your dad? The biggest and best lesson I learned is it can be done. Nothing is impossible. Number two is, again, and I say this to everybody, if I was to give anybody advice, is how far dedication and persistence can take you. because they was the attributes that he had, getting up 6 o 'clock in the morning, coming home at 10 o 'clock at night. That's just what he just outworked everybody.
59:39And to see, and I believe that if you do that, you will go far. What business advice would you give any young, upcoming entrepreneur? And they just don't know where to start. They know that they're built for something better. Because I used to think that when I was young, I used to think I'm not built for taking orders. I'm built for something else. but I just didn't know. I had no one to advise me. I didn't know any business people. I tried my hand at a load of things, failed at a lot of things. I wish I'd have had someone like Alfie Best Jr. that could have said, Liam, these are the first steps you need to take to become your own boss.
1:00:16What would your advice be to them youngsters now? What would I say to them? Apart from going to the mosque. That'd be the first thing I'd say. No. Listen, we're talking about business now. Yeah. And I try not to get the two confused, right? Business will always be business. Religion will be religion. And I actually keep religion very personal, really. I talk about it, but, you know, on a day-to-day basis, you would never know. You knew I was going to ask you some of these questions. Brother, I know. I'm here on a podcast. This is what we do. People don't want to sit and hear the boring ins and outs of a duck's ass.
1:00:51You know, they want to hear the controversial stuff and how my brain works and why I done it. That is the million-dollar question to everybody. What the fuck were you thinking? That's what people ask. And for me, the people that ask that question, I look back at them and think, you may well never know. If that's how you think, then you will never know, and I'm not even going to try and explain. However, going back to business, I would tell everybody now, and this was also something that my dad taught me, and it was actually at the tip of my tongue to say it and I didn't. But what my dad taught me, which was very, very, very, very, very important and a lot of people could come back and say, yeah, but we don't know a lot.
1:01:35We haven't been brought up to a lot and then that's difficult. But stick to what you know because I never wanted to do mobile park homes. I never wanted to do mobile park homes. That weren't for me. That weren't cool. That's not what the girls loved. They never loved the mobile park homeowner. They loved the supercar dealer and the guy that owned the nightclub. That's what they liked and that's what I wanted to do. And again, for ego reasons, not for reasons of making money and becoming wealthy, but my dad had lived and breathed and done it and knows the insides and outsides of the business. Why do I want to venture off from that?
1:02:05I'm three quarters of the way there because I've got all the information that I need and that I know. But I understand for some people that are sat in the park don't have that because maybe their mums and dad's never done a lot. Maybe they don't understand a lot. But what I would tell them is, and I would love to have them, I would love to try and help people where this is concerned. And I have because I've started the Alphabes Junior WhatsApp group, which is a networking group for entrepreneurs, because a lot of people don't know where to start. People are like, how do I connect with people? That's what I'm saying.
1:02:35How do I find a good network? And I thought, you know, because I used to sit on podcasts and preach it. You need a good network. You need to surround yourself with good people. And I'm like, people are like, well, how do you do that? I'm like, how do you do that? You know, for me, it's been a little bit more difficult. got to have money. People come to me with opportunities to try and invest in whatever they have going on, which is a lot easier when you're in that position. So I thought, how do you do that? And then bang, it dawned on me one day. I thought, right, I'm going to start a networking group where I'm going to connect these people that are a little bit lost from the richest of the men inside the group.
1:03:06I got asked this question the other day, how much would the whole group be worth if we had all their net worth combined? And it comes to something like three billion, including my dad's net worth, because obviously my dad's inside the group, which is a great contact to have, which is not free. And the reason it's not free is because I have to pay for marketing to try and find people that want to join the group. And for people that don't know where to look and don't know where to start, there's people in there to give you advice, people that's offering investment opportunities. For people, you've got the person that's building an opportunity and someone that's just looking for an opportunity.
1:03:37Bang, there's your connection. You both work together. Do you understand where I'm coming from? And we're back. Streaming on Peacock. May I present to you the award-winning staff of the Toledo Truth Teller. Slap me. Let's jar something loose. Ay, yes! I like that. The certified fresh series returns. Your boss. You always like this? Or is this just an act? Oh no, this is mad. Oysters, everybody! Has it happened? There's a certain satisfaction when you work with someone. Maybe we could be a family. You sadistic pig! The Paper. New season streaming September 9th, only on Peacock. This show gives me a reason to laugh.
1:04:12Sierra has all the best active and outdoor brands for the super athletic stuff. Like running gear for cruising up the trail. Woo! And the super athlete-ish stuff. Like fishing gear for chilling by the creek. Nice cast. Fitness apparel to push for higher reps. You got this. And golf balls priced so you can afford to lose one. Or a few. Head to Sierra or Sierra.com for the brands you want at the prices that let you do it all. From athletic to athletic-ish, Sierra's got it. I'll put your social media links in the description, but just verbalize it anyway. So like your Instagram, X, whatever platforms you use them, like what name you go under?
1:04:51Alfie underscore best. Alfie underscore best. And what's your name? Is it Instagram? Instagram. I use Instagram. That's your main platform. Great platform. Instagram for me is a networking tool for business purposes only. Nothing personal goes on there. Everything on there is fake. You know, they're staged. You could call me Steven Spielberg. Everything's posed, fake. Nothing is legitimate. What, on your Instagram? On my Instagram, it's correct. Everything's staged. Fucking hell, I'll tell you what. It's all for content. You wouldn't hear many people say that, would you? It's the truth. You wouldn't hear anybody say, like, newsflash, my Instagram's fake.
1:05:22Listen, I wouldn't say that it's fake. It's me, and I'm taking the photos, but they're all posed. But staged, yeah. Staged. There, put myself in that position because I believe, right, yeah, that's a good photo. That's going to gain content. And very few are actual natural, or I stop and think, yeah, that's a good one. I post that. Yeah, yeah. To engage at attraction, to promote my business and promote other people's businesses and to promote what I do. but again, we've gone around in a big circle. But if I was to look up and tell him what I'd say, just do it. You've got to get on and do it. You know, I can't because, I can't because, I can't because it should be.
1:05:55I can because and I will because, I can because and I will because, and I'm going to. Oh, there's a problem. Okay, I'm going to overcome it this way. Always come to yourself. And this is a way I overcome my own mental battles because we all have them. I wish I was, I wish I knew this when I was a little bit younger. and actually when you're younger I believe you're more game in taking chances because when you're younger I had a conversation with someone once I was like snooker players I was like it's not too taxing on your body outcomes when they get to 50 and 60 they're not the best because hold on they've had all the experience in the world why are they not the best why do they get better they lose the nerve to take the shot and I got told that I'm not going to say what snooker players told me he told me that out of his own mouth he said they lose the nerve to take the shot.
1:06:43He said the younger ones are game and they go for it. And that's the difference. Yeah, their courage. They just lose the nerve. Whittles away as they get older. As they get older. And I think that's the same. Self-doubt probably. Exactly, exactly that. Yeah, more knocks and more blows and more rejections. It all compounds, doesn't it? Absolutely. Because how? How do they get worse? When they're over a snooker table, it's not taxing, they haven't got to run. You know, it's a very, very simple action. I'm not saying it's an easy sport by no means. but it's a very simple action, isn't it, which is repetitive, repetitive, repetitive.
1:07:14Yes, a very good point. That's interesting. How do you stay so disciplined? Religion helps now and before that, I wouldn't say I wasn't disciplined because I was but the bigger picture and what I want to achieve, I know if I don't stay disciplined, I'm not going to achieve it. There's hundreds of millions of people out there like me that set up businesses and start and are good, are very good. But that can be the difference between making it and not making it. Every day off I have for a year or a week. Do you feel guilty? Not that I feel guilty, but it's 52 days that year I've had off. You do that over 10 years, that's 500 years I've had off.
1:07:57And there could be a guy that's in the same industry as me that didn't have that day off. And I'm not saying you don't need some wind down time because, of course, we all do. I think it's very necessary. But doing that little bit extra and especially where I lack on education, you have to make up for it in other ways. And what are your future ambitions? Apart from moving to Dubai, and I know that you want to overtake your dad. I actually want to move to the USA on top of, really. I believe there's more opportunity. Whatever I could do here, I believe there's 50 states out there, which most of them are all as big as the UK.
1:08:38And I believe if you've done well here, I believe you could do well in the USA. It's been a dream of mine to go to the USA. And I believe everybody that becomes a millionaire there stays there. And I believe I could take a lot to the USA. And I love the dynamics and their infrastructure. I think it's great. I really do. And what will you take there? The mentoring program, the watches, the properties? No, I would leave everything that's running here and I would start over there. Again, it's a very, very, very, very, very big move and they don't just let anybody in. But again, I would like to take my time and I would like to take something over there.
1:09:08So I'm an asset over there also. And the good thing about America is from what I believe, if you want to come and live in our country, you must bring something to the table. If you don't, you can't come. Come on your holiday visa, spend your money, go home. Amen to that, mate. And I agree with that. Final question. unless there's anything off your own back you want to say. I know the first half hour, half hour, it probably felt like a bit of a grilling, but it was just intrigue. Brother, it's a different of opinions. I would not try and force what I think on you and I'm sure you wouldn't do the same to me.
1:09:42And it's more of to try and get an understanding and for your audience to get an understanding. Some will, some won't. I'd like you to come back in a couple of years and just see where you're at. I'm sure you'll be far wealthier. I can see you all the way through. I can see you've got the eye of the tiger, haven't you? The eye of the tiger, brother. You've got laser focus and the eye of the tiger. Yeah. And you've got goals and you've set them out and you've made it clear where you want to be. I believe, well, I put my mortgage on it that whatever you want to achieve, you will do. I will try, brother.
1:10:12If I don't, there's no more I could have done. You're going to give it your best shot. If I don't, which I very much doubt that will be the case, there will be me, there will not be, I wish I would have done this. I wish I would have done that. Those I wish I would have done that moments in my life have been and gone. Final question then. In this moment here and now, who is Alfie Best Jr.? He's an English and proud from a travelling community, Reva businessman that's looking to expand his network, make his father extremely proud, do as much as he possibly can for his family and help as many people on my way up as possible.
1:10:58Good people that deserve help and that want help. And there is a criteria. Which is? Good people that have good morals. I could go on, but I won't. I think we've had a good stint and I'd like you to come back. So any questions I've got now, I'd like to do it. Save them. I'll save them for next time. But I'm willing to answer any questions. Well, do you know what? If I feel like I've gone heavier than usual, because this isn't Piers Morgan, I'm not here to challenge people and have debates. I just want to find out as much as I can. And sometimes you've got to ask some awkward questions. But if I do do that, I always say, is there anything you'd want to ask me?
1:11:37Just to even it out a little bit. There is not, brother. I'm on your podcast. I've come here to come on your podcast. And that's all right. If you was on my podcast, I possibly would do the same. Luckily, I've given up going on people's podcasts as guests. I've got to focus on my lane now. Too much grilling, yeah? Mate, I've got to catch you up. If you're worth 12 M's, fuck me, I'm a long way behind. But, mate, that is outrageously impressive. I've had a lot of good opportunities put my way. And, again, like I said, I could have had it a lot easier than most. And I've had the blueprint set out in front.
1:12:06Listen, me and my dad, we walk the same path in different shoes. That's the best way for me to put it. And the blueprint has been there laid out for me. And I've got someone to go back to for advice, which is worth more than money. Not many. I'll drink to that. But you won't because it's her arm. I love a glass of water, brother, for sure. It's been a joy. You're an interesting guy. And I wish you nothing but the best. Thank you very much. And I'll see you in a couple of years when you come back. 100%. Cheers, brother. Cheers,
1:12:37brother. And we're back. Streaming on Peacock. May I present to you the award-winning staff of the Toledo Truth Teller. Slapp me. Let's jar something loose. Ay, yes! I like that. The Certified Fresh Series returns. You're a boss. You always like this. Sores is just an act. Oh no, this is mad. Oysters, everybody! There's a certain satisfaction when you work with someone. Maybe we could be a family. You sadistic pig! The Paper. New season streaming September 9th, only on Peacock. This show gives me a reason to live. For a limited time, you can get a Big Mac meal for just$8. That's a burger, fries, and a drink.
1:13:14They don't call it an extra value meal for nothing. Get a Big Mac meal only at McDonald's. Price and participation may vary. Promotion pricing may be lower than real pricing.
From the publisher
Worth millions in his own right, and son of the travelling community's first billionaire, muslim gypsy businessman Alfie Best Jr's story is certainly a unique one.
Proudly sponsored by Change - the number 1 online business and e-commerce mentoring program. Find Ryan on Instagram to start your journey to financial freedom: https://www.instagram.com/ryanjb/
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✅ About Liam Tuffs.The Dozen with Liam Tuffs is a no holds barred podcast channel, where True Crime, Celebrity, Politics, Current Affairs, Combat Sports & Comedy are amongst the topics discussed! I sit down with some of the most fascinating and controversial characters including ex-gangsters, comedians, bare knuckle fighters, boxers, celebrities, and politicians to bring you raw & unfiltered conversations.
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