The Practical Approach to AI

23 Jan 2026 · 1 h 5 min · 32 chapters

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In short

The GaryVee Audio Experience: The Practical Approach to AI

Episode Overview In this episode, Gary Vaynerchuk discusses the need for a practical approach to AI and technology, emphasizing the importance of using AI as a tool for success while highlighting the role of parenting in shaping attitudes towards technology and social media. He addresses issues such as insecurity rooted in parenting, accountability in personal development, and the impact of social media algorithms on individual experiences.

Key Themes and Discussions

  1. Embracing AI as a Tool
  2. Understanding AI: Gary explains that AI is a transformative technology that will affect various aspects of life and business. Learning to leverage AI effectively can lead to new opportunities.
  3. Historical Parallels: Comparisons are drawn to past technological advancements (like electricity) that were initially feared but ultimately became essential.
  1. The Role of Parenting
  2. Impact on Mindset: Gary argues that insecurities and materialism often stem from inadequate parenting. Emphasizing the importance of optimism and accountability in raising children.
  3. Parenting Strategies: He advocates for a balanced approach (referred to as “purple”) that combines love with discipline, rather than overly permissive or punitive parenting styles.
  1. Social Media Accountability
  2. Personal Responsibility: Individuals must take responsibility for their social media algorithms and content consumption. Gary asserts that the content one sees reflects their own interests and choices.
  3. Doom Scrolling: The discussion includes overcoming negative habits like "doom scrolling" and the necessity of conscious content curation on social media platforms.
  1. The Nature of Change
  2. Uncertainty and Insecurity: Gary addresses why many people fear the future, attributing this to insecurity often rooted in childhood experiences and poor parenting.
  3. Evolution of Society: He emphasizes that societal norms and technologies evolve, and individuals must adapt rather than resist these changes.
  1. Accountability and Personal Growth
  2. Growth Mindset: He promotes the belief that individuals can change their circumstances and improve themselves through accountability and self-awareness.
  3. Candor in Relationships: Gary shares his difficulties with being candid in personal and professional relationships and highlights the importance of honesty for growth and improvement.

Key Takeaways

  • AI is a Tool, Not a Threat: Embrace AI to enhance personal and professional capabilities.
  • Parental Influence: Parenting styles significantly affect children’s attitudes towards success and technology.
  • Social Media is Reflective: Your social media experience is a direct reflection of your interests and choices—take control of it.
  • Adaptability is Key: Change is inevitable; personal adaptation is crucial for future success.
  • Self-Accountability: Personal growth hinges on acknowledging one’s role in their circumstances and taking proactive steps toward improvement.

Conclusion Gary Vaynerchuk emphasizes the importance of a practical and positive approach to AI while urging listeners to take accountability for their lives. He encourages a shift in mindset—from fear and insecurity to opportunity and growth—underlining the vital role of parenting and individual responsibility in navigating modern challenges.

For further insights, listeners are invited to explore past episodes of The GaryVee Audio Experience.

Written by AI. May contain mistakes. Listen to the episode to check what was said.

Chapters

Tap a time to open that second in VO

The Historical Context of Fear around Technology

0:38 to 1:56

Discussion on society's historical fear of new technologies and how AI fits into that narrative.

“There's a lot of electricity in this room.”

Embracing AI: Opportunities and Practical Applications

1:56 to 4:24

Gary discusses the positive applications of AI and how individuals can leverage it for success.

“There will be AI influencers that are not real people that are owned by entrepreneurs that are going to get brand deals that a lot of people that are listening right now make their money that way and that's real life.”

The Philosophical Perspective on Life and AI

4:24 to 5:18

Gary shares his philosophy on life, technology, and the inevitability of change.

“Like the computer, like the internet, like social media.”

Parenting and Its Impact on Perspective

5:18 to 7:18

A conversation on parenting styles and their influence on optimism and insecurity.

“And you can sit there and be crippled right now listening to the world and saying like, robots are gonna kill me.”

The Role of DNA and Personal Growth

7:18 to 9:28

Gary reflects on how genetics and personal effort shape one's mindset and habits.

“with my children while understanding their circumstances are very different than mine.”

Health, Discipline, and Personal Accountability

9:28 to 12:00

Discussion on health, discipline in eating habits, and the significance of personal accountability.

“not one person listening nor in this room right now that is confused by the concept of like why why it's more productive to focus on positive versus negative.”

The Power of Change and Positivity

12:00 to 14:00

Gary emphasizes the potential for change in individuals and the benefits of a positive mindset.

“Forget about the vanity of your physical, how you feel.”

Personal Growth and Change

14:00 to 14:44

Exploring the ability to change and personal growth through self-awareness.

“We think we talked about that on the last time.”

The Power of Change

14:44 to 14:56

Gary emphasizes that people's capacity to change is the core of his content.

Gratitude and Humility

14:56 to 15:30

Discussing the importance of humility and recognizing influences in life.

“Do you know what it feels like every time I see you?”
Show all 32 chapters

Impact of Content

15:30 to 16:16

Reflecting on feedback from followers regarding overcoming personal struggles.

“is in my brain and my soul, it's like, Gary, you're the best, and I'm like, Tamara, you're the best.”

Materialism vs. Fulfillment

16:16 to 17:52

Analyzing the societal obsession with material possessions and the lack of true fulfillment.

“and so many derivatives of what happened, most are different than me.”

Cultural Observations

17:52 to 19:38

Discussing the differences in concerns between developed and developing nations.

“You know, like I'm on the board of Pencils of Promise and Charity Water.”

Employee Management Insights

19:38 to 22:18

Gary shares his strategies for managing employees and creating a positive work environment.

“And again, I love when people appreciate things.”

The Importance of Candor

22:18 to 24:52

Emphasizing the need for honesty and transparency in personal and professional relationships.

“that I think is so attractive is that you're so comfortable with your energy and yourself.”

Understanding Family Dynamics

24:52 to 27:34

Exploring family influences and the impact of generational behavior on personal development.

“candor and being able to tell people what you really think yeah which is bananas because as a public figure it's my ultimate strength because when I'm on this podcast, I'm talking to 8.3 billion people.”

Breaking Generational Cycles

28:00 to 29:59

Explore how generational trauma affects relationships and the importance of forgiveness.

“are struggling because you're mad at one of your parents.”

Self-Awareness as a Superpower

30:00 to 31:59

Discuss the role of self-awareness in personal growth and impact.

“You didn't know great grandma, great grandma Gertrude, but she was the worst of the bunch.”

Understanding Misunderstandings

32:00 to 35:18

Learn about the importance of understanding yourself and others in overcoming initial judgments.

“Many people listening right now, when they first came across me, did not like me.”

The Roots of Feeling Rotten

35:19 to 37:48

Discuss how negative self-perception can stem from parental influence and how to overcome it.

“because I don't understand how this happened but however it happened, someone ousts.”

Entitlement and Accountability

37:49 to 39:48

Analyze the concepts of entitlement across generations and the decline of personal accountability.

“I'm sorry to interrupt, but I just want to make this point.”

Consequences in Parenting

39:49 to 42:00

Examine the significance of consequences and discipline in modern parenting.

“And like my mom pointed to it and said, my mom, like literally I've been smacked, I've been spanked, grounded.”

The Importance of Consequences

42:00 to 43:32

Learn why Gary believes that facing consequences is crucial for personal growth.

“ramifications it's good like I love when people get punched in the face I mean it like you know run your mouth and disrespect and get punched in the face that's good I like it.”

The Impact of Over-Coddling

43:32 to 45:22

Explore the effects of over-coddling on young adults and their self-esteem.

“Where did this, like I never, I literally don't even know how to start a sentence of you should.”

Taking Responsibility for Your Life

45:22 to 47:08

Understand the importance of personal responsibility and overcoming a victim mentality.

“So it's a dog whistle from the parent saying that you're not capable and that's the self-esteem.”

Navigating Workplace Dynamics

47:08 to 49:19

Learn how Gary addresses entitlement and performance issues with employees.

“Literally everything that's wrong in my life is my fault.”

The Power of Intuition

49:19 to 51:03

Discover why Gary believes intuition should guide decision-making over logic.

“You're not really living it and so I don't think we're there yet.”

Social Media Reflection

51:03 to 56:00

Find out how your social media feed reflects your personal interests and mindset.

“But he's saying the first indicator of whether something's off or on or good or bad.”

Understanding Social Media Algorithms

56:00 to 57:00

Learn how your social media feed reflects your interests and choices.

“I'm telling you, within 30 seconds, like tomorrow, if you really do 15 minutes of what I just said, you will, and close your phone, tomorrow morning your feed's different.”

Accountability in Personal Growth

57:00 to 59:00

Explore the importance of personal accountability in shaping your life.

“Adam, the head of Instagram, and he was talking about this, and he said, the algorithm is an interest-based algorithm.”

Empowerment and Individual Capability

59:00 to 1:00:20

Discover how individuals can take charge of their own happiness and success.

“Like accountability is the most addicting word to me.”

Innovative Use of AI in Entertainment

1:02:00 to 1:04:00

Find out how AI can enhance creative storytelling and character development.

“Some of the stuff we talk, like when you watch the cartoon, it's a little bit like, yeah, I'm like, eighth place trophies lead to suicidal thoughts.”
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Transcript

Automatic transcript. May contain errors.

0:00There will be AI influencers that are not real people that are owned by entrepreneurs that are going to get brand deals that a lot of people that are listening right now make their money that way that's real life. But there was also almost 100 ,000 people that sold advertising in the yellow pages before Google put them out of business. Like things are always happening in our society and I think it's the same thing as always. There will be people that will learn how to use AI and that will be good and many great things will happen with AI. God forbid someone you too love has a disease that a normal human being doctor could not figure out that AI will figure out and you will be very happy in 17 years that AI was invented.

0:37This is the Gary Vee Audio Experience. So we have you in the hot seat today. Is this the hot seat? Yeah. Okay. We're just getting hot in the studio. I think we just hop right into it. First I have to say congratulations. Thank you. Marriage, Mona. Yes. Love Mona. I know. She loves you too. What's your right to it? AI. Yes. Everyone's freaking out about it. I like your positive spin on it. What's your positive spin? My positive spin is practical. I don't know if it's so positive. I think it's, this is actually nice. There's a lot of electricity in this room. Very good lighting. Do you know that when electricity was invented and like kind of like available that most people would not bring it into their home even though they could afford it and could because they demonized it because the word on the street was if you brought electricity into your home, it would bring demons.

1:27This is literally like five minutes ago. This is like the literally early 1900s. You know, like humans are scared of everything. It's what we do. Hey everybody, I hope you're enjoying the podcast right now. Make sure you follow the podcast. That's why I'm interrupting. Let's keep going on this show, but follow the podcast. It'll make my mom super happy. Do you remember when MySpace came out and they said don't go on it because you're going to get kidnapped at the mall? Like we demonize everything. Now look, this is a profound technology. There will be AI influencers that are not real people that are owned by entrepreneurs that are going to get brand deals that a lot of people that are listening right now make their money that way and that's real life.

2:08But there was also almost 100 ,000 people that sold advertising in the yellow pages before Google put them out of business. Like things are always happening in our society and I think it's the same thing as always. There will be people that will learn how to use AI and that will be good and many great things will happen with AI. God forbid someone you too love has a disease that a normal human being doctor could not figure out, that AI will figure out, and you will be very happy in 17 years that AI was invented. There will be things that people don't like, right? I'm very empathetic to people like, the robots and like this and like a police state or, you know, I'm an influencer, I make my money like this or something like, I don't know if people understand, like you two are building a podcast network.

2:58That is taking money away from people that work at radio stations. Right. This is called life. There's yin and yang to everything. And more importantly, and I need everyone to hear this, it's not gonna not happen. Like this is not a strategy for life. Right. Like AI's coming. And everyone who's listening has a couple of decisions. Like, okay, let's go back to the influencer because I think it's contextual to this. You're listening right now and you're like, fuck. like you know Gary V's been right a lot so he's probably right like I'm I'm in trouble you're you might not be in trouble you might be a fitness influencer who happens to be attractive who has 500 ,000 followers and has you know built this micro business but if you're listening to me maybe you decide to spend 30 40 hours 100 hours getting educated on how to create AI influencers and you might create your AI puppy, Roof Roof, and start integrating Roof Roof, the AI dog, into your content and Roof Roof might go crazy and you might make a million dollars a year from pet brands because of Roof Roof instead of$80 ,000 a year from supplements.

4:14It sounds like the ones that are gonna win are the ones that use it as a tool to enhance what they're already doing. Yes. Yes. And also it sounds like. Yes. Like the computer, like the internet, like social media. I think it sounds great, honestly. It sounds like you're. It's like a hundred assistants. It's not gonna stop or slow down. So you might as well just. Honestly, that's my big thing. It's kind of like life. Like, I don't know if you guys know this, like everybody in the room, all six of us, we're gonna die. I don't know if you know this, but we're gonna die. Good morning, Gary. Good morning.

4:46We are gonna die at some point. Yes, it's stunning. my big thing is if you know that why not like try to like live a joyful life and like can we get out of all this materialistic and keeping up with the joke like you're gonna be 90 and I promise you how many likes and how many verified accounts and how many zeros in your bank account and how many watches and like how many sneakers and handbags you have it's not gonna be it and so like for me and you guys have known me a long time at this point I've always been uncomfortably detached from all of the Gary V of it and the success, like, I just want to live a happy life and like be nice and enjoy it and like watch my Jets lose and, you know, hang out with friends and just like that philosophical point of view on life is kind of how I'm trying to get everybody to understand AI.

5:32This is gonna happen. It's happened. And you can sit there and be crippled right now listening to the world and saying like, robots are gonna kill me. I'm gonna lose my job. Or something I believe in, which is that bothers people. I believe that someone in this room's grandchildren are gonna marry an AI human. Really? Yeah. I think that lovely baby you just had the other day likely could marry an AI robot. I feel like I would sabotage that. I think you try until you realize the robot was way more powerful than you. Maybe I'll have a second hat. It could be. What I'm saying is the world is gonna change.

6:10But I will say this. If your great-great-grandmother, miraculously, if AI created a potion that you could put into graves and people start popping out of them and they're alive and your great, great grandmother, you were like very excited about this. I'm like, here it is, this new invention in 20 years. If she popped up and looked around, she'd be like, what the fuck is going on? Right? Like the world changes. Like cavemen lived once. Like we used to not have planes. No one had a television just 150 years ago. Like it's like, I don't know how people don't understand evolution and like technology.

6:41Like what do you think? Just because you're alive right now and listening to this podcast, the world stops during your life, shit's gonna change. The rules constantly get rewritten because of technology and here the fuck we are. Why do you think people are so afraid of uncertainty? Because most people are insecure. Why? Because most people are not parented well. You think that's the root of it? I do. I think parenting is uncomfortably important. How do you think about parenting? By trying to realize I was remarkably parented around optimism but accountability. and I try to reenact those kind of behaviors with my children while understanding their circumstances are very different than mine.

7:23Right? My kids live a very different life than I did. You know, forget about the wealth and the technology and just like the parenting, like every dynamic is different. Like, you know, the sibling count. How many cousins, I have no cousins. They have unlimited cousins. Like, you know, they have a dad who is like publicly known. My son thinks it's cool. My daughter hates it. like life like you know like I don't know like but what I focus on is definitely what my mom did well which was unconditional love but not this fucking delusion shit like parents overreact like your parents your kids can't do everything telling a child you could do anything you could be anything actually makes them not believe you eventually Michael can't be a basketball pick nor can I.

8:14But he could be a male model. Look at this fucking face. Look at this motherfucker's face. You know I find your husband very attractive. He's a good looking dude. What do you want from me? He's a good looking dude. And by the way, a lot of other people can't be a male model. And other people can be an Olympian or a cook. Anyway, parenting has overcorrected. Most parents, listen, the world is at its best. Companies are are at their best, relationships are at their best. The world is at its best when it's purple. And the world has gotten remarkably good in being an extremely red and extremely blue.

8:53And that is why shit's fucked up. I wanted to talk, like you said, we've known you a long time now and you know this, we've admired you for our entire careers and just love everything you've been out there. But one of the things that we admire most, and I almost don't even need these note cards, is you have always had a perspective of focusing on the positive. even when a lot of the world and a lot of what's online focuses on the negative to your point red and blue and I would love for you to share how you came to that perspective is that a parenting thing and also why you think it's so so much more productive to think that way even though so many people are drawn to focus on that shit um and so it's funny how I'm like smiling there's not one person listening nor in this room right now that is confused by the concept of like why why it's more productive to focus on positive versus negative.

9:41Like when you're laying in your bed, doom scrolling, and like tearing up and being scared, like you think you're doing anything? Like what good is coming of that? Yes, it's fully parenting and the luck of DNA. Like my sister's only three and a half years younger than me. My mom parented, I watched my mom parent both of us. I'm much more positive than my sister. So what do you think is that three and a half year different? I think that's just DNA. like I think my sister has a little bit more of my father and my grandma in her and I have more of my mother in me so like DNA is real like DNA is real like it's part of it now what I don't like is when people use the excuse of DNA to not work on making it better in my DNA I had from both of my parents and everyone in my family the complete lack of interest of working out in any shape or form my family I never saw anyone in my family in my life, yes, go to the gym.

10:37I at 38 and a half, I love that I always say half. It's like I'm six and a half. At 38 and a half, I just had an epiphany of like, oh fuck, if I don't address this, I will not live to 100. I still might not. I love when people are like, well, a tree can fall on your head. Yes, a tree can fall on your head. But what is guaranteed is if you eat like shit and never go to the gym and never build up muscle, that bad shit will happen. And I took it on me to some, brother, I missed my workout this morning. Literally texted Mike at 6.30. I was like, I'm gonna sleep in because I felt like I needed sleep, but that's my excuse.

11:14That's how much I hate the gym. Even though I've been crushing it lately, I'm pretty happy. And I'm a seven days, because if I miss a day like I did today, now tomorrow's gonna be harder. So you don't want to schedule three days, miss a day, and then you're like, yeah. I do that too. I schedule seven days, because then if you miss a day, then you have a little bit. I'm seven. I'm seven. But I'm not, for all the health and wellness nerds, It's like, you know, one day's a stretch day. Like I'm doing like, you know, fascia work. Like it's not seven days of weights because your body can break down.

11:41You're just doing something active. Yes. But I, even though my DNA, like this morning, it wants to be a puss when it comes to going to the gym. I've worked hard for 12 years and now it's a real part of my life and I've massively felt the benefits of it. I am so thrilled that I did this. Forget about the vanity of your physical, how you feel. Just like, I'm so much healthier. I have QL issues. My blood pressure. And now with Mona, completely changing. I don't eat like Mona. Mona is the most disciplined eater on earth. On earth? On earth. On earth. Actually, I've met a lot of disciplined eaters.

12:22She's the most disciplined. No, no, you don't understand the things we do. No, I can imagine. Tell us some things that you do. We go two hours out of our way on the way to the airport and have to wake up at five instead of seven to get like parsnip-based cream cheese in some random neighborhood where some like psycho like hippie lady makes it and you have to show up at like six. Like our life revolves around Mona's access to clean. But she also I think too, and I think you've talked about this before, doesn't she like turn your Wi-Fi off at night now? Oh yeah, clean. Like the deodorant I'm wearing right now has no scent.

12:59Yeah. Like when I travel right now to a hotel and have the shampoo that's in there, now it smells like insane to me before it wasn't even on my mind. That's crazy. That happened to me too. Because when you clean up the environment, you start to notice how many toxins there are. The craziest is getting in Ubers. Out of all the people in the world to have this happen to them, it is so fucking funny that it's happened to you because she cleaned up your entire environment and now you're sensitive to shampoos in a hotel. Yeah, but I'm also not as disciplined as her. Like, I happily ate every little appetizer that was given to me last night at this bougie private equity event I went to.

13:42And like, all of it would make Mona's head spin of like anger. Like, meaning like, I'm so much better. But anyway, long-winded way to say, my DNA is my DNA, but I've put in real work on the things that have not come natural to me. Eating discipline, gym, candor. like I've talked a lot about that. We think we talked about that on the last time. Like I can now be candorous with my employees in a world where I used to hate that. It doesn't come natural to me to tell people what they're not good at. I try to go around it and make it better. So like I'm now in a place in my life where I've won over things that don't come natural to me which then makes me passionate to go on podcasts like this and put out content saying you can change.

14:22Like if you're laying right now and you're cynical and negative, if you recalibrate what you listen to, who you hang out with, what you do, over a course of a year, five years, ten years, you can change. People change. If people didn't change, I would not make content. Oh, actually, I've never said that before. That was, that actually just, I felt, that was cool. That's right. If people did not have the ability to change, I would not be known in any shape or form because I would not be intoxicated like I am to say something that can change the course of someone's life. Do you know what it feels like every time I see you?

15:00It's probably cool because I literally started this blog reading your book. I know that. It's emotional to me. For us on our side, maybe in a different way. Correct. In the way that I feel about my mom when I see her, which is like, you are the architect of all of this. I get all the flowers, but the reason I'm completely detached from Gary V or that I use humility as my superpower is because I actually don't believe I'm anything other than what my mom created. Like, one of the reasons I like getting flowers is in my brain and my soul, it's like, Gary, you're the best, and I'm like, Tamara, you're the best.

15:36Like, you know? I think it's probably cool, too, to see people who have applied your formula and the formula works. That's probably the coolest. Well, let's get into the real stuff. What about, on a weekly basis, people that are telling me about how deep they were into drug abuse, alcohol abuse, suicidal thoughts. Do you know how many men over the last 10 years have told me they've stopped physically abusing their woman because of my content? Do you know what that feels like? You guys know me. I have no interest in the Rolex, in the Lambo, in the private jet. Like as the entrepreneurs go and as one of the OGs of them all and so many derivatives of what happened, most are different than me.

16:24Most want the stuff. Most need the stuff. I don't judge, by the way. God bless. I'm pumped for people that get off on having a Porsche or a Lambo. I always tell those friends, why do you want it? Which, by the way - You know, like, are you using it because you're insecure with girls and you think you need it to get them? Are you insecure with the world and you want to show the world, fuck you, I made it? Or do you just genuinely like the horsepower of your Porsche and that's your toy the same way I like Jets jerseys. Like, I don't know. But I wonder why. As a man, you are one of the people that got me as a young guy to stop thinking about that kind of stuff in that kind of way.

16:59For sure. That is true. 100%. That is true. That is true. Thank God. No, no. I mean, listen. You didn't have a midlife crisis yet. I had a quarterlife crisis. And I had to go through it and you did help him through it. No, but I think a lot of guys, especially men, you get enticed by the thing because you think it's a flex that is then going to help you get the girl or the accolades or the attention or whatever it is. That's right. So you chase those things and you quickly realize that there's no fulfillment in those things. It's short. It's short. It's short and it's a vulnerability. And to me, I want to get to the crux, which is it's a pattern you'll keep repeating unless you understand what's really in there.

17:35And the answer is it's insecurity. And I do think it's parenting. I do think it's societal. Like, you know, America, for example, is a very mature empire. You know, mature empires get vulnerable because we start worrying about dumb shit because we're not worried about basic shit. When you're a third world country, you're worried about food. You know, like I'm on the board of Pencils of Promise and Charity Water. Those are my two foundational nonprofits. You just drank that Saratoga. There's 880 million people. I really need everyone to like really lock in here if you're on the podcast, like slow down your treadmill.

18:08There's 880 million people on earth that do not have access to clean water. There's 10 % of the humans that walk earth right now cannot get to clean water within four hours. Literally as we sit here right now, there is a woman, a 60-year-old woman, with a fucking ceramic pot. Do you know how heavy a ceramic pot is? On her head, walking for four miles in the heat to get clean water because she has a 13-year-old daughter who's gonna have her period and she needs clean water so she doesn't fucking die. And we're worried about what milk went into our fucking Starbucks or how many followers we got this week.

18:44This is how I'm structured. Like, I cannot complain if my, if the algorithm, like, in our world, like, Gary, like, the algorithm's fucking, I'm shadow banned. I'm not getting as many views. You're not shadow banned. Your content is tired and stale and you fucking suck at social right now and you once were good at it. No one's shadow banned. It's that you are not interesting to people right now and that's okay. I've gone through that. I've gone through, like, I laugh, like, do you know how much I laugh when people come up, like strangers will walk up to me at the airport and be like, I'm 80, I'm still young.

19:19Like I've made my points on a lot of stuff. I appreciate the people that skipped this podcast, your podcast, your fans, when they see my name on here because they're like, well I've heard the other two and like I've seen his, like I don't need to listen to it. That doesn't bother me, right? Like it's not how I think about things. It's not outside validation. It's not these vanity metrics. we become incredibly materialistic. And again, I love when people appreciate things. Like, I really love my baseball cards, right? Like, I love them. I know them. Fashion, right? Like, Mona, like, well, look at shit.

19:57She's fascinated by the craftsmanship or, like, what it would look like. That's fine. But needing a fucking Prada bag to make people think you're that person, that's what I'm worried about. It's the thinking that the thing is going to convince people that you are a value of that thing. Yes. And that your value is tied to whatever material thing. Everyone's stuck in middle school. Yeah. Forever. Everyone's stuck in fucking middle school. Like, who gives a fuck if someone doesn't like you? That means, now, a couple things. Let me break that down. Who gives a fuck if someone doesn't like you? If you know you're a good person and many others like you, then you're good.

20:39Now, if no one likes you, you've got a problem. It means you're bad. It means you're insecure. It's not the world's fault. I said something yesterday that made me laugh. I was like, if you've been fired four times in a row now, you're the problem. Because people love a good blaming the boss. I've had people literally steal from me. And then all the employees just think I was bad for firing them because they made up some bullshit story and I didn't want to put their fucking stealing on blast. How do you deal with managing all those employees? You have a lot of employees. I talked to you about this off air.

21:16What's the strategy? Intent? Yeah. Is a big one for me. Like my intent is to build a good, healthy organization that rewards people that are excelling in effort or output. I also have a lot of grace. Like I'm very anti-firing. I'm into fixing. But I've gotten better at being okay with firing. that was my weakness in my 20s and 30s. You know, everything was family. Now I call it family dot dot dot business. Not like a family business because at the end of the day, I don't fire my sister. So just all these things I've learned along the way but trying to build demand and top line revenue, trying to build systems of accountability but creating a culture of kind candor.

22:04I want people to feel safe at Vayner. I love making people feel safe. I have to be careful because my big vulnerability is superhero syndrome, where I'm just gonna take care of everything. So that's something I try to watch out for. One of the things that I love most about you that I think is so attractive is that you're so comfortable with your energy and yourself. How would you tell people to get to that place? Listen, this has been the theme of this talk. This is why it's fun to continue to show up to places that are home, so it's nice to be with you guys. You never know where the convo will actually go.

22:41This is the theme of today. I don't know how to break through to all of you that are listening, but I desperately ask you, deeply, I pray on you, deeply I ask you, you've got to understand that everybody else sucks too.

22:58Yes, that's the answer. What do you mean? Meaning like, why are you nitpicking? Why am I comfortable with myself? Because I like myself. and I'm very accountable that I have very many shortcomings because I don't know, I'm a human. Like all of you have many shortcomings. Many. And she reminds you of all of yours constantly. I don't even have to tell myself. Yeah, you just get told. And I promise all of you, everyone is short, whoever you admire the most. My sister definitely put me on an uncomfortably big pedestal. I was a, I'm very, I'm knocking on wood. I don't know why, I'm so grateful. I was a very good big brother.

23:37I think that happens with, my other sister's three years younger. I think that happens. Yeah, especially if you're a good person and like you really, I really did write by my sister and we have like 13 of those classic stories of like things that I'm very proud of but like I'm like, I got happy in the last 10 years where my sister started to like see me for having some shortcomings. That was like good for me. Like I was happy for her. Like because I don't, I think the most unhappy people, and not that my sister was so unhappy, but I know her unhappiness was grounded in her putting me and my mom on a pedestal that was too high.

24:15And I ask all of you to put no one on a pedestal, even if, listen, I put people on pedestals, but not too high. Like, you know this, I've talked about my, I've already done it multiple times. I think my mom is like the single best mother of all time. And yet I'm very aware of her shortcomings. many she passed on to me DNA wise and so why am I comfortable it's because I know everyone else has shortcomings too and I also know I have no negative intent towards others what are your shortcomings candor candor has been the kryptonite of my life what do you mean candor and being able to tell people what you really think yeah which is bananas because as a public figure it's my ultimate strength because when I'm on this podcast, I'm talking to 8.3 billion people.

25:01Okay. That's our list of people.

25:07Even you guys have now crossed over into a friendship place where it would be harder for me to tell you something real. Uh-oh, because I need to pick your brain after this. Don't say pick your brain. I hate when people say that. Don't say that. That's not the word. Pick your mind. No, no, no, no. Say pick your brain. Her, she says dumb shit too.

25:30Yeah, you're like, uh-oh, don't build him up too. I know her so well. She's like, don't do it, Gary. Don't do it. Candor crushed me. Everything bad in my life, in my life, personally and professionally, was because I was not able to tell someone I cared for what I actually thought. And I tried to get around it, and I tried to figure it out and put it all on me without realizing resentment was being built. And my issues in my life, you know, have been around that. And then, you know, about five, six, seven, eight, maybe eight years ago, it started to really come to a head in both my professional and personal life.

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26:12I realized my company had become entitled. I want to talk to you about that. I realized some of my relationships were not where they needed to be. And, you know, at 42, 43, I was like, uh-oh. It was actually great. This is why I wish on everyone. I wish everyone can face their truth. And so candor has been massive. I use kryptonite because I do think I was uncomfortably blessed with DNA and parenting and circumstance. Not only did I have the greatest mother who gave me all of her great traits and I took my dad's best traits. This is a big joke in my family that I was first and I just kind of rolled up on my mom and dad and just took all their best shit because I was first.

26:55And like really, I really am, it's really wild. I speak about this like detached from it, but it is very clear if you knew everything about me. Like if we hang out in heaven where you can get every answer, if there was some AI graph up there that was like, what did Gary take from his parents? His parents have good and bad attributes. What did he take? It's like 98 % good. Like I took all the good shit from both. And my dad has a ton of bad shit. And I love him. but he has a lot of shortcomings and by the way, I'm not mad at him because I knew my grandma real well and she parented him and she had those same things and you want to hear something even crazier because everybody in Russia had kids at 20?

27:33I knew my great grandma well and she gave it to my grandma. So I always say this, my favorite keynote speech moment maybe of my career was at VCon 2 or 3, 2 and my opening line to the keynote, like 10 ,000 people in the crowd, I'm like, I just want to start with fuck your grandparents. And like the crowd was like shook. Everyone in the crowd was like what the fuck is going on? And my point was a lot of you right now in the crowd are struggling because you're mad at one of your parents. And you don't have the grace or empathy or compassion to your parent to realize one of their parents did it to them.

28:11This is my favorite topic in the world. I actually have a meditation that I do about this every day. It's just having grace and forgiveness for the fact that you're right. that there probably is something that the grandparent or the great-grandmother. Not probably. There is. What your parent did to you is what one of their, and you know what pisses me off is like, you're like, oh, grandma, because grandma now is on the, by the way, a lot of times grandma is sweet to you because she's still fucking up her daughter. Or she feels guilty about. Correct, it's one of the two. It's either they're like, fuck, they're trying to make amends with you, the grandchild, or believe it or not, they're still in it and they want you to side with, but this is fucked up, but it's real.

28:51They want granddaughter to side with grandma on this fucking 40 year debate. So they're sweet to you. So you're like, grandma, you're the sweetest and she's giving you cookies and five bucks and she's the fucking best. Meanwhile, everything you're mad at in life is based on this thing you're mad at your mom for and your poor mom got fucked by this grandma.

29:12But by the way, by the way, it's why I love, it's so true, right? And you know why I'm happy right now is I know someone's in a car driving and this might be the first, this is why I'm motivated to do what I do. I know someone's driving right now, had never heard this concept and literally just had a bananas aha and it's the seed that's gonna lead to them calling their mom in six months because it's gonna fester. You know, not everything's right away and they haven't talked to her for four years and it's gonna allow them to have amends and enjoy each other's company they'll be rocky roads, you know, when you have a tough relationship, you know, but right now they're completely zero and they didn't realize what grandma did.

29:57And then you're gonna be like, fuck grandma, and then I'm gonna be like, no, no, no, great grandma. You didn't know great grandma, great grandma Gertrude, but she was the worst of the bunch. It's about being aware. Correct. When you're aware of that, you can understand it. Being aware and awake to everything is good. Being aware is realizing if you're highly political, both sides are doing the same thing. That's being aware. They're both scaring you and telling you you're not capable and they're gonna take care of you. Both of them. They're just scaring you on different issues. I think, you know, when I think about you and like one of the themes of your life, I just think that like extreme self-awareness is at the top of the heap with your qualities.

30:42I mean, there's a million great qualities, but I think like you're just, you have an honest assessment about yourself and the world and I think that's a superpower for you. It allows you to grow and make impact. You guys know this, including the three wonderful people off the camera know this. When you start to get known, people have opinions of you. There are people who have full-formed opinions of me who've never met me and I understand. if you grew up in a household where over the topness and cursing were demonized, how could you possibly like me at first? If your parents taught you that self-promotion and be quiet, like you don't have to put yourself out there, which is a beautiful, like I'm literally getting goosebumps.

31:27I think it's beautiful to say like your work should speak for itself and you don't have to be out. I think it's a beautiful virtue. You know, speaking in a respectful manner. I think these are nice things. I am not that. I am very out there. I'm very Jersey potty mouth. But it's me. And I'm okay with people misunderstanding me at first. In a world where everyone wants to be understood immediately. I do not have the audacity to think that people should understand me right away. I actually enjoy the process. Many people listening right now, when they first came across me, did not like me. And now really like me.

32:06That's my favorite thing ever is when you judge a book by its cover and then you get to know the person and it's an onion. Correct. People are complex. What happens to you two? All the time. It's my favorite thing ever. Of course. I let him go down the rabbit hole and see me with blonde hair and big fake tits and let them judge that. That's right. I'm actually fine with it. I think a little bit of part of me gets off on it. Yeah, of course, because I think you know who you are inside. Yes. Again, but this is an important thing. There's a lot of people listening right now who think they're rotten inside and I tell everyone to listen to me.

32:38You are not rotten. If your voice tells you that you are bad, someone put that voice in you. That is not your voice. Right? I said something yesterday I'd never said out loud before and I'm excited to repeat it. I literally believe there's no losers in life. I really believe that. I just believe there are people that are currently losing. Right? It's like sports. Like sometimes you're losing 13 to nothing but I don't know if you've ever watched sports. like sometimes you come back and win like like no matter where you're at right now alcoholism fired four times 150 000 in debt like it's this is what's amazing about life like you actually can get out of it and then what's crazy like if you show me someone like if someone emails me that heard this podcast ever right now when you launch it or in 10 years if you're a person that emails me and says i was 150 000 that i battled alcoholism i spent six months in jail i like Like all these things.

33:33And now I'm here, that's the person I most admire on earth. The people I most admire are the ones that really get out of the muck. Not the people that kind of, like me? Like it's kind of always been chill. Meaning like my adversity was my youth. Fights all the time because I grew up in bad neighborhoods, bad grades, every adult said you were gonna be a garbage man loser, which was funny because garbage men make a lot of money, more than teachers, all this other crazy stuff. But by the time I got to 18, I was so beat up by every grown up, I was like, I like losing. So my life from after like regular school life, childhood life, and don't forget inside my house, I had nothing but love.

34:16And then selling and all the business stuff was showing me I wasn't a loser. But, you know, for me, I've kind of just like cruised along like success on success on success, happiness and joy. Like, yes, I think I'm, for some people, it might be like, oh, I want to achieve that. But I personally am more impressed with someone who's in a real fucked up spot right now and gets to some sort of basic tangible place than I am with what I've done. And I'm not kidding. If you woke up tomorrow and you felt rotten inside, what would you do? What's your self-talk? If me, myself, with the things I know, I would immediately say that it's not true.

35:00and that somebody, especially if it's me, some evil demon lord was able to manipulate my brain somehow. It must be some weird Emperor Darth Vader-like character was able to penetrate my brain or somebody slipped me some weird version of an AI roofie that remixed my brain because I don't understand how this happened but however it happened, someone ousts. I, Gary, do not think I'm rotten. someone tricked me into thinking I'm rotten. So if someone's listening and they feel rotten, you would tell them to understand? That their mother or father likely told them they were rotten. So how did they get out of it?

35:40By realizing their mother and father was broken and they can start the process of getting out. They have to not believe them. When your mother, there are people, maybe even in this room, just six of us, and definitely people listening, there are people who have parents that tell them you'll never be anything. Do you know how fucking sad that is? But I, again, do not get mad at that scene right now. I don't look at that woman or man. I feel bad for them. They are so broke. To be a parent that says that to your own child, do you know how fucking broken that person is? This is why I love negative comments in social.

36:18Do you know that most people don't post because they're scared of negative comments and I secretly love them? Why do you secretly love negative comments? Because it gives me an opportunity to DM some of them and try to help them. What do you DM them? Like, hey man, I saw what you just wrote. Like, first, sorry that you think I'm a scam artist, but on some real shit, like, if you're taking time to write that, like, you're clearly not in good places. Is there anything I can do for you? Literally six out of 10 people are like, whoa, and like pumped. And four out of 10 people double down, like, fuck you, Gary, you're not gonna fucking pull your shit on me.

36:48Like, my shit is compassion. Like, I'm right here when you're ready. I like doing that. And you've always done that. I want to talk to you a little bit about entitlement. That was a great segue. And you've always done that. Now let's talk about that. You're getting good at this. You're welcome. It's only taking a thousand. No, but there's all these articles now about Gen Z. And I hate to pick on young people because I know a lot of people in that generation that are really hardworking and do very well. I would actually argue to your point to double down just to jump in. It's actually a very wildly mixed generation because Gen Z has so many options.

37:24Gen Z is the most millionaires of a generation under 20 in the history of time because of technology. There's people working their faces off. I actually think they're just very split. Not a lot of in between. You have these gangster 19 year olds who are streaming for 19 hours a day every day of their life or building AI businesses and then you have the ones that are like, well, the boomers fucked it up for us. Hey, politicians, take care of me. Yeah, well, and then I think, you know. All generations blaming each other. Doing what we'll. I'm sorry to interrupt, but I just want to make this point.

37:53As if we didn't have enough things that we don't like each other about. Gender wars, race, religion. This is how fucked up things are. I do not believe that people are conscious to what's happening. There are many people on earth that try to make us not like each other for their self-interest. Literally as if we didn't have enough things to not like each other about. This is the first era. When I was growing up, guys, I didn't even know I was in Gen X and I never heard the term boomer. I didn't know what that was. Right? now you literally have Gen Z being like, you boomers fucked it up. And they're like pointing at some poor 71 year old lady who's just minding her own business.

38:29She's just going to the store to buy a banana. She's like, what do you mean I ruined it? But I wanted, so to your point, I think there's just entitlement across all sorts of different demos. Correct. And I think within that, I don't want to blame social media because I don't think, I think that's a cop out, but I think people see people with things or maybe that are further along and they say, hey, they have it. Why shouldn't I? Yeah, but the rise of socialism and Marxism and communism, like the 40s, the 60s, the 20s, had these same dynamics. Friends, actually, here's a good one. Please, this will really make your life a lot better.

39:05You need to stop blaming social media. It's an empty pipe. You need to start blaming yourself. Like, people are like, it's never been worse. I'm like, the Holocaust was pretty bad. Like, Hitler didn't have Twitter. I don't understand why people don't understand what's actually happening, which is we have become incredibly non-accountable. We have become wildly judgmental. And this is not a social media issue, this is modern parenting issue. Consequences matter.

39:40Literally, in five minutes, we went from parents actively smacking and spanking. I had a belt hanging in my apartment when I first came to America as a kid. And like my mom pointed to it and said, my mom, like literally I've been smacked, I've been spanked, grounded. Do you know this phenomenon? You guys are young, modern parents. People don't ground. I ground. We ground. I ground. How? I ground, I say. You know, I wanna know what the. No, no, no, that's threatening.

40:21She was misbehaving. She kept playing Mario Kart on the Wii. I said, if you keep doing that, it's gone for a week. That's good. She comes to me two days later, she goes, where's the thing? Big eyes, tears in them. Very cute. For a week, you have five more days. By the way, if you do another, it's another week. But 30, 40 years ago, it was not just the Wii. it was no phone, no friends, no TV, no like, like, like, like, it was real. She's like, thanks dad, you took away the Wii. Yeah, she wanted the next day. Now she's doing 1 ,700 other things. She's watching Rugrats. Correct. It's true, it's not Rugrats.

40:58No, no, I'm talking about when we really grounded in the 70s and 80s, 60s, like, you were going to jail. God forbid you heard, I'm gonna go get your father. Scared the fuck out. I was scared of my dad as if he was like an assassin. from like, no, no, we don't have, kids grow up, and this is why people talk so much shit. I grew up in neighborhoods where if you like said one thing to someone, like it was after school, punch, blood, fight, like people are saying all sorts of shit in the comment section because there's no ramifications. So what's your vibe on gentle parenting? Can't wait. I love the idea of being friendly and warm.

41:33Like I had a gentle parent who would smack the fuck out of me when I did something wrong. I believe that we need purple. I think that we this concept of like when parents are like I want to be friends with my child they're hurting them you want to be friendly but you need to be their father or mother and I'm telling you the biggest issue in the world right now is lack of consequences what keeps humans in a very nice place is consequences ramifications it's good like I love when people get punched in the face I mean it like you know run your mouth and disrespect and get punched in the face that's good I like it.

42:11I know that people are like, whoa, whoa, what? I need to dissect it. We as humans need consequences. It's why I love sports and business. There's consequences. Like if you don't play well, if you make a bad pass, if you don't train hard, you lose. You lost. This is why eighth place trophies destroyed society.

42:33When your kids get older, when they become 22, or 18, depending on how you see this, or somewhere in that range. If you guys, because of the empire you build, are giving money to your 25-year-old child, it will be bad. Well, we've seen that. We've seen it happen. We've seen what happens when you do that. And it is bad. That's right. And that's what's happening. You have people literally blaming boomers on TikTok whose parents are paying their rent. It's funny because one of the best things Right, right. Like it's like, I don't. Yeah. Not funny. Yeah. It's your book. Yeah. Isn't that funny? It's humbling and funny and awesome and like it's how I see the world.

43:17Like it's just very easy to see what's going on right now. Like we are soft. We are over coddled. We've become addicted to this. People love this. You're ugly. You're stupid. Well you should, my favorite, you should pay more taxes. Like okay. Like what about you? Where did this, like I never, I literally don't even know how to start a sentence of you should. Never in my brain do I look at someone and say you should other than the framework of kindness and humanity. It would be great, not this you, and you suck and you think you're so hot, back to the fake tits and blah, whose business are your tits?

44:06yeah you're maybe in the mix a little bit maybe a little bit in the mix depends on what era we're in i'm totally pulling that clip out of context go ahead you know like whose business is it how you know and by the way this is why i don't tell people how to raise their child i talk about parenting as a macro theme as someone who's receiving 10 to 50 000 dms a month from people that are struggling who are saying the same themes, which is mommy and daddy are over coddling me. It's all the same theme. So the kid is DMing you? Oh, you want the weirdest one? Yeah. One of the biggest breakthroughs of my life was when I started really talking about this six, seven years ago, I was getting DMs from rich kids blaming their parents for paying for their life.

44:50And I was like, yes. And I was like, my first reply ever, literally I didn't understand. They're like, Gary, I'm super depressed. You know, I read my DMs. super depressed. Let me tell you about me. My parents pay for everything. I'm 25. I live in LA. I remember like yesterday. They just bought me a brand new BMW and I'm deeply depressed. And it keeps going and I don't remember the rest but it ends with and all of this just shows me that they don't think I'm capable. They think I'm a loser. So it's a dog whistle from the parent saying that you're not capable and that's the self-esteem. That's interesting to me.

45:30To me too. It blew me away. Then the next part was funny. I said, I literally read this thing and I kind of like am shook because I'd never heard it. I didn't know what rich kids were dealing with kind of. And I replied, I think I can help. And this person replies, oh my God, please Gary, what should I do? And I replied, stop taking the money.

45:59And that's when the convo got interesting. This was like a fucking two hour DM back and forth. One of the few times I've ever done this. And literally for an hour and a half over fucking Indiana and Michigan and on my way home from the west coast. I convinced this person to call their father and give back everything. But most kids want to shit on their parents and do nothing about it. and I think it's you know on this show I've talked about this where I actually have a little bit of empathy and sympathy for people that are rich kids that are put in that situation because they don't actively make that choice their parent does for them yeah but when you're when you're 7 and 9 and 13 you're right but when you're 22 friends everybody who's listening if you're in a great situation financially where your parents have this situation if it's bothering you, you do have control.

46:56And I agree with you. I understand that you're conditioned to fucking have caviar on Sunday brunch. But you don't need caviar. Unless you're Russian like me, you do need caviar. The victim mentality. That's it. Why is it everyone's fault by yours? Literally everything that's wrong in my life is my fault. And it makes me happy as fuck. Well because then you can do something about it. Yes. Because then it powers with you. Correct. It's always somebody else's fault that puts you in a couple of positions. This is why everyone's so upset right now they think a politician's in charge. Like I don't get this everyone's wah-wah.

47:34Everyone's wah-wah. You know we moved from California to Texas and it's not. That's right. We just said okay. Oh and people had all sorts of judgment on you guys early on because you were a little early and then everyone's like you're pioneers. You went from shit faces to pioneers. And by the way and then it goes back and forth. Correct. And by the way And by the way, you may go back to California. Probably not, but I like being closer here. No, no, you'll appreciate what I'm about to say. Probably not because you're viewing it what it is today. What if the state of California changes three policies in the next 18 years that you like?

48:06And you might be like, wait a minute. By the way, on the record, LA has many things better than Austin. Oh, yeah. And if three or four things that matter to you change, maybe you will. We're gonna move next door to you with Mona. Well, that'd be lovely. And New York. New York City's the best. Better than... New York has better things than everything. New York's the fucking best city in the world. Let there be no confusion. I've been slowly moving more. Okay, so let me go back to what I was asking you. When somebody comes to you, you manage a lot of people, and their output is not matching what they actually are going to then, but they're entitled, and they say, Gary, I'm working with you.

48:43I've been here for a year or two. I tell them that, unfortunately, I'm making a subjective opinion. You might be right. This is very powerful. This has really worked for me because I actually believe this. This may really help a lot of bosses. I say, let's just have the convo. Hey, unfortunately, brother, I have to make a subjective choice here because it's my company. And subjectively, I don't agree with you. And not because I want to suppress you and not make money. You can go talk to other employees who've gotten raises. Just subjectively, I don't think you're up to snuff. Like, your content doesn't get views.

49:14Like, you come in at 9.13 when everyone's here at 9. Like, you kind of mope around when, like, someone else does well on a post. and your post doesn't. You're not really living it and so I don't think we're there yet. But good news, you know me, I'm Gary, I'm a good dude. Maybe this isn't the right spot and I will try to help you get a spot that's better for you or you can subjectively agree with me now because you can tell that you're not tricking me because I just gave you three examples. And let's maybe work on it together and see if we can rectify this in the next six months and if not, let's figure out a great spot for you.

49:47It's interesting to me how much you're paying attention. When you say you get here at 913 and you have 8 million employees, that's interesting to me. People think you're not paying attention because you're so busy and you've got so much going on. I wish you could interview all my employees. It literally freaks some, like some of my employees literally think I have a spy network. I'm very intuitive. Like my intuition is my great gift. Actually, let's speak about that. This would be really good. I know a lot of ladies listening to this are gonna really find this interesting. Ladies, you know how like in the last decade we've really started talking about gut health?

50:25Really big topic, thank God. And men too, I mean many, but like gut health has become a big conversation. We're starting to get more educated on gut health as like a primary driver of your overall health. I have a wild one that I really hope I live to watch this clip because the world figured it out. I'm completely commenced intuitively that your intuition in your gut is your primary brain and your brain is your secondary brain. And I don't think the world knows that. And I think there's something big, big there. And I wish it was a fucking - Intuition is coming from your gut, which is actually guiding you, not your brain.

51:03That's right. But he's saying the first indicator of whether something's off or on or good or bad. What did I get called the other day on the podcast, Michael, Gary might be it too. What did I get called? I mean, you called him. No, the pro-lific. Oh, no, no, no, no. She keeps trying, you're not a prophet. No, what is it called? She is. No, she wants to be a prophet. What's it called? Prophetic? Prophetic. Yeah, you both have that. Yeah, intuition. And I think the people that are willing to lean into it, I think a lot of people listening have talked themselves out of it. And you know what sucks is when you go against your intuition and it doesn't work out, it hurts triple.

51:35Because you're near. Yeah, and so for me, and for me. Wow, say that again. Uh-huh. The number one thing that really fucks with people is where they used someone else's opinion that they trust or logic to make a decision versus their intuition that was really going off. So then when it fails, you're like devastated because you're really mad at yourself for not listening, which is why I only listen to my intuition. Oftentimes it's not worked out, but it feels nice because I died on my own sword. It's much more fun to die on your own sword than someone else's sword. And a lot of the times it does work out and your intuition, spidery, senses, antenna is 100 % right.

52:15Most of the time. I'm just saying a lot of times it didn't because there's something you didn't see, you're on Twitter, like something else was a variable. You might have actually been right but it ended up being wrong. Like things happen but, uh-huh. One of my favorite things that you've ever talked about and I forgot where it was, I think on Instagram, but you said that when people say social media is negative, open up your feed, open up your content page and look at your content, you have created that. and I'm not saying it as eloquent as you said it. Can you talk to our audience about that?

52:48Every one of you that thinks social media is bad or that the algorithms are manipulating you, I want you to open your phone and go to TikTok or Instagram right now and go to search. Go to the search function. In search, I want you to do this. Literally pause the podcast right now. Get yourself situated. Yeah, do this. This is fun. This is nice. Do it. Friends, feel free to jump in. So go to search. So I go here. Yep. You're on search? Yeah. I really want you to do this. This is really important. Thank you, everyone. I want you to search. You're in search? Yep. Type in kittens. Okay? Got it? Okay.

53:22I need you to like four posts. Right now. I mean it. Please. Like four posts. You know, when Ozzy Osbourne passed away, I was watching like a million things because I love Black Sabbath. Yeah. My whole feed for works was Black Sabbath. Please help me here. Four posts. Brother. I don't care. I need... You're changing my algorithm. So cute. All right, now back out. Okay. I want you to type in love. Everybody who's listening to this podcast, I need you to do this. This is real. If you really believe that social media is the devil or the algorithm's against you or things are bad, I really need you to like, this one's important.

54:01Are you typing in love? Yeah, Michael's faking it. I can see he's faking it. I did it. All right, I need you to like, please everyone, follow this. I need you to like three posts and I know this one will hurt a lot of you. I know this will hurt a lot of you but I need you to follow one of those accounts in the love read. I know a lot of people are very precious about who they follow. This is gonna fuck people up but I need you to do it. Please just pick one. Michael, go follow Louise Hay affirmation. Oh, I don't know if I wanna follow that one that popped up at the top. What? It was Diddy though.

54:32Yeah. Yeah, it happens. It happens. Listen, he might be like, you know, learning a lot of things in his new sitch. Michael, follow Louise Hay affirmation. All right, back out everyone. Back out. This is very important. This is actually profound. This might be, Lauren, I really mean this. This might be the thing that we're most stopped in public about this segment right now. Now I need you to put sunshine. Okay. Sun shine. Sunshine. Okay. It is nice. Five likes. I need it. I need click into the grid. Pick which ones you like. Like it. Like it. All right, I don't want to eat up the entire podcast, but 15 minutes of this.

55:16Actually, let's do the last one. This is probably the most important one you'll ever do in your life. Ready? Need everybody to type in Gary Vee. I need you to like four posts. My friends. By the way, you're all over my algorithm, so that's good. Because it's all positive. So friends, this is super important. I believe a lot of you have done this just now. I really think a lot of people did it. I think a lot of you will continue and put, you know, hiking and things you like cooking. You know, Mona has really, in the last couple years, realized how much joy she gets from cooking. So like cooking, like, you know, sports highlights.

55:59Now we can go a little bit less deep. You can add sports highlights, fashion. I'm telling you, within 30 seconds, like tomorrow, if you really do 15 minutes of what I just said, you will, and close your phone, tomorrow morning your feed's different. Your feed is not changing you. The platforms are not manipulating you. They're exposing who you are. Your feed is a reflection of who you are. Our producer Taylor's feed is all buttholes. Buttholes? It's all buttholes. It's all big booty. And this is how I knew your theory was right because I asked him to go on his feed. He said show us your algorithm.

56:34I was complaining about social media and I said pull it up and all of it was twerking battle. And I'm like, well, this is a reflection. Sounds like he should be loving social media. Why is he upset? No, he loves no kids. Ariel, wait until you see his feed. Everything he said was gonna be great. We just did this dinner. He's like, he likes big butts. And he can't lie. He can't. Yeah. The algorithm doesn't let you lie. Gotta make that song. Go ahead. Adam, the head of Instagram, and he was talking about this, and he said, the algorithm is an interest-based algorithm. It follows your personal interest.

57:10Friends, social media doesn't exist anymore. I've been saying this for a couple months now. We are in the ear of interest media. You're not getting content from who you follow. You're getting content of the things you like. And remember when I said you were in control? People were like, Gary, you don't get it, though. It's addicting. Endorphins, they fucking got the system. I'm like, motherfucker, I just told you how to fix it in three minutes. What are you fucking talking about? We've given up our control completely to the algorithm, to Instagram, to TikTok. The fuck are you guys talking about?

57:41Bunch of fucking crying, wah-wah bitches who don't want to take accountability for their actual life. Don't blame people. You're the one that likes buttholes. I'm gonna pull that whole clip in just one segment. That's gonna be the opener of this. Brother, that's it, man. I don't understand. Can this podcast please, for thousands of you, be the moment where you realize it's two thumbs in? It's fucking two thumbs in, it's you. Okay, you don't get it, my boyfriend. Break up. If your boyfriend's a fucking delusionally negative fucking loser, break up.

58:25up or if like if you like if you like hooking up with him so much because he's the most handsome dude then realize you're choosing dick over happiness I don't know and by the way you're allowed for a couple of months but just get out of there eventually like I don't know like no judgment but like don't blame and don't choose dick over happiness is it's not worth it? Get a five-year. This was not on my note card. Or choose it for like one week. Yeah. Like again. Right? Yeah. Yeah. Yeah. Yeah. Life is not like locked in forever. And like I don't know. Like accountability is the most addicting word to me.

59:08I'm obsessed with accountability. I would inject accountability into my lips. No, I mean like I said, What we appreciate for such a long time about you is, and whether the message when you hear it sometimes for the first time might be like, whoa, whoa, it's like a cold splash of water in your face. But what you're saying is basically like, you have as an individual the power to dictate the outcome of your life. End of story. I watch politicians right now say, you're not capable, you're not capable. You need to be scared of this, you need to be scared of this. You're not capable, you need to be scared of this.

59:43You're not capable, you need to be scared of this. and I can help you. I live a life of here is all this good information. Here's how you make money. Here's how you get happy. Here's how you make money. Here's how you can make happiness. Happiness, money. Happiness, money. Happiness, money. And then I finish with saying I can't help you. You can help you. The end. That right there is what's going on. And by the way, I'm not special. There are other people like me. and I implore people that are listening right now to find those people and stop consuming the other people. Mic drop, Gary Vee. Third time on the show.

1:00:26Always a charm. This one was a lot of range, Gary. Yes, we definitely, you know. It's a lot of range. Yeah, yes, that was butthole, dick, tits. Like we definitely, it was a little bit of a sixth grade show. I don't know if you're promoting anything right now but I'm gonna call you out and say that I actually read your book to my kids. And they love it. Meet me in the middle. Yes, and there's two different sides. Yes. And I love how it switches over. Yeah, I think for all the moms, if you go to veefriends.com slash cartoons, this whole theme, you know, I can sit and talk about it or I can do something about it.

1:01:03Four years ago, I decided that I was not only the byproduct of a great mom, Jersey, immigration, entrepreneurship, the American dream, but I was also the byproduct of kids' television that was pushing good agenda. I used to watch He-Man and it was super cool and at the end, all 80s boys stand up on this one. Remember this? You'd watch He-Man, it was cool. It wasn't virtue signaling. Like it was like, beat the Skeletor and like cool shit. and then at the end, He-Man would show up on the screen at the end of the cartoon as Adam, which is who he was before He-Man and be like, hey kids, don't forget, be nice to your sister.

1:01:45I was like, oh fuck, He-Man told me to be nice to my sister. I'm like, Liz, get over here. You're the best. So five years ago, I started VFriends. We have 20 cartoons right now on YouTube Kids. If you have kids between three and eight, I could not recommend it more. VeeFriends.com slash cartoons. Please put it on, guys. and by the way I've really built this IP so it's 250 characters it's my Pokemon meets Marvel meets Sesame Street but you'll like this I really made two of the girl characters like the alphas of the whole world the fearless fairy and the ambitious angel are two of like the five most important characters but also the competitive clown so like my cartoons and parents please watch the cartoons you're gonna laugh the cartoons for the kids but it's also poking at you guys.

1:02:35Some of the stuff we talk, like when you watch the cartoon, it's a little bit like, yeah, I'm like, eighth place trophies lead to suicidal thoughts. Not really. But it's like, I'm really poking at it. I'm like really poking at it. So I think it's fun for parents to watch. I did, you know what's funny? I didn't, but AI, Sora 2, I don't know if you guys know what Sora 2 is. So everybody needs to download Sora 2. It's open AI's TikTok where all the content is AI. Watch this. So you'll love this. Eight, eight.

1:03:10You think ice will ever slow me down? You don't know your boy. So literally I just typed. That's not you. This one's even better. The sun feels like it's trying to cook. Everything in you wants to run for the nearest iceberg. But if you only play in the cold, you never build the tolerance for the heat that's coming anyway. When you charge streams. This is me. I literally, oh they see it. The sun feels like it's trying to cook. No, no, they know. Like, it's early, but the fact that it's already that good, where's it gonna be in two years? That was me typing, Gary Vee motivating penguins to not be scared of the sun.

1:03:42Enter. And that was made. With Sora. With Sora 2. So you used your voice from Sora for the cartoon? So where I was going is, there's a character in Vee Friends called Gary Vee. Okay. B-E-E. And I'm gonna be the voice of him. Is it a bee? It's a bee. Yes. That's genius that you have a cartoon. I think that's so smart. You ever need some cameo voices? Yeah, can I do a cameo? Yeah, for sure. Can I be like, like, ambitious angel or one of the characters that's alpha? Yes, you can. Can I actually? Yes. I will do it for free. You will do it for free. No, you're not, not we. She's in. You need to, you need to audition.

1:04:23I want to be, I know, I want to be, I want to be, what's the character I want? Humble hedgehog. No. No, no, no. No? What about Helpful Hippo? I'll be Helpful Hippo. Helpful Hippo. I'll be Helpful Hippo. All right, Jerry. Anyway, love you guys. I gotta run. Thank you so much. Everybody, if you enjoyed this podcast, please go back and look at the prior episodes. They're loaded. I appreciate your attention and thanks for being part of this journey. See you later.

From the publisher

In this episode, I talk about the need for a practical approach to AI and technology. I encourage you to learn how to use AI as a tool to win and embrace the constant evolution of the world. I also discuss the uncomfortably important role of parenting and why you are ultimately responsible for your social media algorithm.


You’ll learn about:

  1. How to approach AI and the evolving world as an opportunity

  2. Why insecurity and materialism are often rooted in poor parenting

  3. The importance of accountability and "purple" in your parenting strategy

  4. Overcoming negative habits like "doom scrolling" to change your mindset

  5. The double-edged sword of candor in business and personal life

  6. Why your social media algorithm is actually your fault

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