800 Heather Morgan: CEO of Neurobiologix

13 Feb 2026 · 31 min · 15 chapters

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The Kara Goldin Show - Episode 800 Summary

Episode Overview Guest: Heather Morgan, CEO of Neurobiologix Podcast Title: The Kara Goldin Show Episode Title: 800 Heather Morgan: CEO of Neurobiologix Description: In this episode, Heather Morgan discusses Neurobiologix, a wellness company that uses nutrigenomics to create personalized supplements based on genetic testing. Morgan shares insights about the importance of customization in wellness, the science behind their approach, and the future of personalized health.

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Key Concepts

Neurobiologix's Philosophy

  • Personalized Wellness: Neurobiologix emphasizes a shift from generic supplements to personalized solutions based on individual genetic profiles.
  • Nutrigenomics: The field focuses on how nutrients affect gene expression and overall health. It involves analyzing DNA to tailor supplement regimens for individuals.

The Importance of Genetic Testing

  • Understanding Health Needs: Genetic testing can reveal how an individual processes vitamins and minerals. For instance, variations in the MTHFR gene impact folic acid absorption.
  • Root-Cause Focus: The company aims to address the underlying health issues rather than just treating symptoms, promoting a more effective approach to wellness.

The Process

  1. Testing: Patients receive a cheek swab kit ordered by their healthcare provider, which is sent to a lab for processing.
  2. Results: Genetic results are sent back to the provider, who then interprets them and develops a personalized care plan.

Foundational Products

  • Foundational Five Supplements:
  • Multivitamins: High-quality, bioavailable multivitamins that include anti-aging components.
  • Vitamin D: Formulated with K1 and K2 for optimal absorption.
  • Magnesium: Designed for brain and cellular health.
  • Berberine: Supports blood sugar regulation.
  • Probiotics: Enhances gut health and supports the gut-brain axis.

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Insights from Heather Morgan

Challenges in Scaling a Science-Driven Company

  • Focus and Prioritization: The challenge lies in filtering out distractions and determining which opportunities to pursue. Morgan emphasizes the need for a clear focus amidst a fast-paced industry rife with possibilities.
  • Education for Practitioners: Training healthcare providers to effectively leverage genetic insights and communicate them to patients is pivotal.

Future Directions

  • Partnerships: Morgan highlights the importance of aligning with like-minded companies to foster growth and innovation.
  • Expansion of Services: The company is focusing on fertility and early-life genetic testing, aiming to create comprehensive preventative strategies for health.

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Key Takeaways

  • Personalization is Key: The supplement industry is shifting towards personalized health solutions that are grounded in genetics.
  • Empowerment Through Knowledge: Genetic testing empowers individuals to make informed health decisions based on their unique biological makeup.
  • Holistic and Proactive Care: The approach advocated by Neurobiologix promotes a proactive strategy to health and wellness, aligning with modern healthcare trends that value preventative care.

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Conclusion This episode of The Kara Goldin Show with Heather Morgan offers a comprehensive look at how Neurobiologix is redefining the wellness industry through science-driven, personalized health solutions. As the demand for tailored health interventions grows, companies like Neurobiologix are at the forefront of integrating advanced genetics into everyday health practices.

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Additional Resources

  • Neurobiologix Website: [neurobiologix.com](https://www.neurobiologix.com/)
  • Kara Goldin on Social Media: Find @KaraGoldin on all platforms.

Sponsorship Information

  • Chime: Fee-free banking solutions [Chime.com/KARAGOLDIN](https://chime.com/KARAGOLDIN).
  • Function Health: Personalized health analysis [FunctionHealth.com/KARA](https://www.functionhealth.com/KARA).

For more insights and episodes, visit [The Kara Goldin Show Website](https://karagoldin.com/podcast/800).

Written by AI. May contain mistakes. Listen to the episode to check what was said.

Chapters

Tap a time to open that second in VO

Embracing Resilience

0:00 to 0:19

Learn about the importance of resilience and focus on controllables.

“I am unwilling to give up, but I will start over from scratch as many times as it takes to get where I want to be.”

Navigating the Noise in Wellness

8:30 to 14:01

Discuss the challenges and misinformation in the wellness industry.

“So with, unfortunately, a lot of misinformation too.”

Understanding Neurobiologics

16:37 to 17:28

Heather explains Neurobiologics and its focus on personalized health solutions.

“So what is Neurobiologics and how do you describe the brand and what problem the company is solving?”

The Importance of Heart Health Awareness

19:20 to 21:09

Kara discusses critical heart health markers often overlooked in standard tests.

“Most people think their heart health is fine because their cholesterol looks normal, but critical markers like lipoproteins are rarely tested unless you specifically ask.”

Personalized Nutrition Through DNA Testing

21:26 to 28:00

Heather elaborates on the role of DNA in determining nutritional needs.

“Chime offers fee-free, smarter banking designed for how people actually live, not old school banks that depend on overdraft fees, monthly charges, and confusing fine print.”

Understanding Neurobiologics Genetic Testing

28:00 to 29:50

Learn how Neurobiologics genetic testing works and its relevance in health.

“And then the end result can be mood, anxiety, those types of things.”

The Impact of SNPs on Health

29:50 to 31:10

Explore how specific genetic variations influence health and wellness.

“So I had the SNPs, I was homozygous on both, you know, from both of my parents, not to absorb vitamin E very well.”

CEO Insights on Neurobiologics Journey

31:10 to 33:40

Discover the journey of Neurobiologics and insights from its CEO.

“And the saliva test versus like a blood test, is there one that is better?”

Neurobiology's Role in Health Across Lifespan

33:40 to 36:00

Understand the neurobiological impacts on health from childhood to later life.

“Kendall Stewart, the primary, he was creating the interventions or the supplements based on the common genetic variants and the genetic patterns he was seeing in clinical practice.”

Preventative Approaches in Health

36:00 to 37:30

Learn about proactive health strategies and the relevance of genetic insights.

“And so I would say, you know, getting this information young.”
Show all 15 chapters

Partnering with Practitioners for Effective Care

37:30 to 40:10

Explore how Neurobiologics collaborates with health practitioners for patient care.

“a plan if, you know, to support their needs through college, which we know, you know, maybe they're not sleeping as well, or maybe the anxiety's up, all those things.”

Foundational Five System Explained

40:10 to 42:01

Discover the foundational supplements recommended for overall health.

“I think it's really refreshing to see that doctors today are really open and receptive and actually looking for ways to be more preventative with their care models.”

Foundational Supplements for Wellness

42:01 to 44:00

Discover essential supplements for optimal health, including vitamin D, magnesium, and berberine.

“It's been extremely well received and popular in the marketplace.”

Challenges in Scaling a Wellness Company

44:01 to 46:34

Learn about the obstacles and strategies of scaling a science-driven wellness company.

“I don't know if you've ever taken berberine, but that product is really beautifully formulated to support blood sugar regulation.”

Excitement for Future Partnerships

46:35 to 48:58

Explore the potential of partnerships and innovation in the personalized wellness industry.

“Yeah, I, you know, I would say it's just, it's really filtering out, right?”
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Transcript

Automatic transcript. May contain errors.

0:00Kara Goldin:I am unwilling to give up, but I will start over from scratch as many times as it takes to get where I want to be. You just want to make sure you will get knocked down, but just make sure you don't get knocked out. So your only choice should be, go focus on what you can control. Hi everyone and welcome to the Kara Goldin show. Join me each week for inspiring conversations with some of the world's greatest leaders. We'll talk with founders, entrepreneurs, CEOs, and really some of the most interesting people of our time. Can't wait to get started. Let's go. It's 2026. And honestly, meetings shouldn't feel like a race just to keep up with your notes.

0:49Kara Goldin:That's why I love Circleback. It gives you your brain back. Circleback is an AI-powered note-taker that joins your Zoom, Microsoft Teams, or Google Meet calls, and it even works for in-person meetings. It listens, transcribes, and creates high-quality summaries with clear follow-up tasks. It's like having a personal assistant in every single meeting. What really stands out is how searchable everything is. You can instantly search your full meeting history. And when you connect your email, all your conversations live in one place. So nothing gets lost. As a founder, my light bulb moment was realizing I could finally stay present in conversations instead of worrying about capturing every single detail.

1:41Kara Goldin:After one meeting, I had organized notes, action items, and total clarity on next steps. That alone saves hours and a ton of mental energy every week. If you're spending a big part of your day in meetings, Circle Back helps you focus on what actually matters. Decisions, relationships, and execution. Not just the note-taking. If you want meetings to feel productive again, check out Circleback and see how much time and brain space you can get back. Go to circleback.ai and use code CARA for one month free. That's C-I-R-C-L-E-B-A-C-K dot A-I code CARA. Circleback. Never miss a detail. Most people think their heart health is fine because their cholesterol looks normal, but critical markers like lipoproteins are rarely tested unless you specifically ask.

2:46Kara Goldin:But you can't manage your heart health if you're missing half the information. Standard tests check the basics, but they skip over key markers that could change everything. What surprised me most is that some of the biggest heart risk factors are genetic and invisible and most aren't included in a standard physical. It's National Heart Month and I've been thinking a lot about my own heart health. When I actually saw my lab results, I realized how much I didn't know. That's what I like about function. It doesn't tell you what to worry about. It shows you what's really happening inside your body.

3:28Kara Goldin:Function was designed by world-class physicians and is trusted by hundreds of thousands of members. Health leaders like Dr. Mark Hyman, Dr. Andrew Huberman, and Dr. Jeremy Lunden support it for a reason. Because once you understand your health, everything changes. You stop guessing, you stop being reactive, and you start making decisions based on real insight. I trust function because it gives me ownership over my health and real peace of mind. Own your health and start with your heart. Function gives you access to 160 plus lab tests each year, including advanced markers for heart health, inflammation, stress, hormones, and toxins for$365 a year.

4:19Kara Goldin:That's a dollar a day. Learn more and join using my link. Visit functionhealth.com slash Kara and use gift code Kara25 for a$25 credit towards your membership. It's 2026 and honestly, banking shouldn't be this complicated anymore. That's what I love about Chime. Chime offers fee-free, smarter banking designed for how people actually live, not old school banks that depend on overdraft fees, monthly charges, and confusing fine print. Chime is built for you, not the 1%. What makes Chime different is that it actually helps your money work harder with features like getting paid up to two days early with direct deposit and MyPay, which gives you access to up to$500 of your paycheck when you need it.

5:17Kara Goldin:Chime puts you in control of your cash flow. That's something a lot of traditional banks still don't offer. And forget overdraft fees, minimum balances, and monthly fees. Chime keeps banking simple and transparent while helping you make real financial progress. You can earn up to 3.5 % APY on savings. That's up to seven times higher than a traditional bank. And get overdraft coverage you can count on. Chime also makes it easier to build credit history in a safer, stress-free way using your own money. No annual fees, no interest, no strings attached. And when you get qualifying direct deposits, you can earn 1.5 % cash back on eligible Chime card purchases, combining everyday spending with real rewards and credit building in one place.

6:11Kara Goldin:Add to that five-star customer service from Real Humans, available 24-7, and it's easy to see why Chime feels like the new way to bank. If you're ready for banking that actually works for your life, check out Chime and start making your everyday money work smarter. Chime is not just smarter banking. It is the most rewarding way to bank. Join the millions who are already banking fee-free today. It just takes a few minutes to sign up. Head to Chime.com slash Kara Golden. That is Chime.com slash Kara Golden. Chime is a financial technology company, not a bank. Banking services, a secured Chime Visa credit card, and MyPay line of credit provided by the Bancor Bank N.A.

6:51or Stride Bank N.A. MyPay eligibility requirements apply, and credit limit ranges$20 to$500. Optional services and products may have fees or charges. See Chime.com slash fees info. Advertised annual percentage yield with Chime Plus status only. Otherwise, 1.00 % APY applies. No min balance required. Chime card on-time payment history may have a positive impact on your credit score. Results may vary. See Chime.com for details and applicable term.

7:07Kara Goldin:Hi, everyone, and welcome back to The Kira Golden Show. Today, I am so excited to be joined by an incredible individual that I've known for some time now, but also who happens to be the CEO of a great company called Neurobiologics. And if you have not heard about Neurobiologics, or maybe you are familiar with the brand, maybe you just don't know much about the backstory or exactly what they're up to these days. But Heather Morgan is the CEO and at the forefront of where science, personalization and wellness intersect. And Neurobiologics is taking a very different approach to health. Instead of guessing and following trends or one-size-fits-all supplements, the company uses Neutrogenomics, your DNA, to help practitioners and individuals understand what what their body actually needs.

8:09Kara Goldin:It's precision wellness built around root cause, not reaction. So I'm so excited to dig into this space with Heather and hear all she's doing and helping reshape the supplement and wellness space in a crazy, crazy, noisy, and often misunderstood industry. So with, unfortunately, a lot of misinformation too. So Heather, welcome to the Kara Golden Show. So excited to see you. Thank you, Kara. I'm so excited. I always enjoy our talks and really looking forward today to spending some time and yeah, just talking a little bit about personalized wellness. It's 2026. And honestly, meetings shouldn't feel like a race just to keep up with your notes.

8:56Kara Goldin:That's why I love Circleback. It gives you your brain back. Circleback is an AI-powered note-taker that joins your Zoom, Microsoft Teams, or Google Meet calls, and it even works for in-person meetings. It listens, transcribes, and creates high-quality summaries with clear follow-up tasks. It's like having a personal assistant in every single meeting. What really stands out is how searchable everything is. You can instantly search your full meeting history, and when you connect your email, all your conversations live in one place, so nothing gets lost. As a founder, my lightbulb moment was realizing I could finally stay present in conversations instead of worrying about capturing every single detail.

9:48Kara Goldin:After one meeting, I had organized notes, action items, and total clarity on next steps. That alone saves hours and a ton of mental energy every week. If you're spending a big part of your day in meetings, Circle Back helps you focus on what actually matters. Decisions, relationships, and execution. Not just the note-taking. If you want meetings to feel productive again, check out Circleback and see how much time and brain space you can get back. Go to circleback.ai and use code CARA for one month free. That's C-I-R-C-L-E-B-A-C-K dot A-I code CARA. Circleback. Never miss a detail. Most people think their heart health is fine because their cholesterol looks normal, but critical markers like lipoproteins are rarely tested unless you specifically ask.

10:54Kara Goldin:But you can't manage your heart health if you're missing half the information. Standard tests check the basics, but they skip over key markers that could change everything. What surprised me most is that some of the biggest heart risk factors are genetic and invisible and most aren't included in a standard physical. It's National Heart Month and I've been thinking a lot about my own heart health. When I actually saw my lab results, I realized how much I didn't know. That's what I like about function. It doesn't tell you what to worry about. It shows you what's really happening inside your body.

11:35Kara Goldin:Function was designed by world-class physicians and is trusted by hundreds of thousands of members. Health leaders like Dr. Mark Hyman, Dr. Andrew Huberman, and Dr. Jeremy London support it for a reason. Because once you understand your health, everything changes. You stop guessing, you stop being reactive, and you start making decisions based on real insight. I trust function because it gives me ownership over my health and real peace of mind. Own your health and start with your heart. Function gives you access to 160 plus lab tests each year, including advanced markers for heart health, inflammation, stress, hormones, and toxins for$365 a year.

12:26Kara Goldin:That's a dollar a day. Learn more and join using my link. Visit functionhealth.com slash Kara and use gift code Kara25 for a$25 credit towards your membership. It's 2026 and honestly, banking shouldn't be this complicated anymore. That's what I love about Chime. Chime offers fee-free, smarter banking designed for how people actually live, not old school banks that depend on overdraft fees, monthly charges, and confusing fine print. Chime is built for you, not the 1%. What makes Chime different is that it actually helps your money work harder with features like getting paid up to two days early with direct deposit and MyPay, which gives you access to up to$500 of your paycheck when you need it.

13:24Kara Goldin:Chime puts you in control of your cash flow. That's something a lot of traditional banks still don't offer. And forget overdraft fees, minimum balances, and monthly fees. Chime keeps banking simple and transparent while helping you make real financial progress. You can earn up to 3.5 % APY on savings. That's up to seven times higher than a traditional bank. And get overdraft coverage you can count on. Chime also makes it easier to build credit history in a safer, stress-free way using your own money. No annual fees, no interest, no strings attached. And when you get qualifying direct deposits, you can earn 1.5 % cash back on eligible Chime card purchases, combining everyday spending with real rewards and credit building in one place.

14:18Kara Goldin:Add to that five-star customer service from Real Humans, available 24-7, and it's easy to see why Chime feels like the new way to bank. If you're ready for banking that actually works for your life, check out Chime and start making your everyday money work smarter. Chime is not just smarter banking. It is the most rewarding way to bank. Join the millions who are already banking fee-free today. It just takes a few minutes to sign up. Head to Chime.com slash Kara Golden. That is Chime.com slash Kara Golden. Chime is a financial technology company, not a bank. Banking services, a secured Chime Visa credit card, and MyPay line of credit provided by the Bancor Bank NA or Stride Bank NA.

14:59MyPay eligibility requirements apply, and credit limit ranges$20 to$500. Optional services and products may have fees or charges. See Chime.com slash fees info. Advertised annual percentage yield with Chime Plus status only. Otherwise, 1.00 % APY applies. No min balance required. Chime card on-time payment history may have a positive impact on your credit score. Results may vary. See Chime.com for details and applicable terms.

15:14Kara Goldin:Super excited. And as you and I were talking about, this is episode 800. So I'm so excited to have you be the 800th episode. So a big milestone. When you told me that, I was like, did she really do 800 or does she give a number to every other one? Or like literally you did 800 episodes, right? 800 episodes, yeah. And I have to figure out the actual amount of time it took, but I'd have to guess seven years now that it's taken that long to get here. Amazing. Crazy. I've been listening for seven years, so I've probably heard most of them. They're always so fun and informative. And yeah, I'm so glad to sit down and maybe even do a little backstory with you because I know you and I have talked about health for many years.

16:11You know, we've talked about health and business and lots of really great things along the way. So I'm very excited. Definitely.

16:18Kara Goldin:And Heather and I met actually through her spouse and EA, who is also amazing and in the health space too. So please say hello to him too, as well. So very excited. Very excited. So, okay. So what is Neurobiologics and how do you describe the brand and what problem the company is solving? Yeah, so Neurobiologics is a wellness solutions company rooted in genomics. So we focus on health and wellness from the perspective of personalization. And we do that through genetics by looking at your genetics and helping to break down the complicated subject of genetics to make it very personalized to you.

17:11And we also do this for professionals. So we partner with doctors in the same regard, right? So we help give them the tools, we help give them the training and the understanding to be able to approach care through personalization and someone's DNA.

17:28Kara Goldin:It's 2026 and honestly, meetings shouldn't feel like a race just to keep up with your notes. That's why I love Circleback. It gives you your brain back. Circleback is an AI-powered note taker that joins your Zoom, Microsoft Teams, or Google Meet calls and it even works for in-person meetings. It listens, transcribes, and creates high-quality summaries with clear follow-up tasks. It's like having a personal assistant in every single meeting. What really stands out is how searchable everything is. You can instantly search your full meeting history. And when you connect your email, all your conversations live in one place.

18:14Kara Goldin:So nothing gets lost. As a founder, my lightbulb moment was realizing I could finally stay present in conversations instead of worrying about capturing every single detail. After one meeting, I had organized notes, action items, and total clarity on next steps. That alone saves hours and a ton of mental energy every week. If you're spending a big part of your day in meetings, Circle Back helps you focus on what actually matters, decisions, relationships, and execution, not just the note-taking. If you want meetings to feel productive again, check out Circleback and see how much time and brain space you can get back.

19:01Kara Goldin:Go to circleback.ai and use code CARA for one month free. That's C-I-R-C-L-E-B-A-C-K dot A-I code CARA. Circleback. Never miss a detail. Most people think their heart health is fine because their cholesterol looks normal, but critical markers like lipoproteins are rarely tested unless you specifically ask. But you can't manage your heart health if you're missing half the information. Standard tests check the basics, but they skip over key markers that could change everything. What surprised me most is that some of the biggest heart risk factors are genetic and invisible and most aren't included in a standard physical.

19:56Kara Goldin:It's National Heart Month and I've been thinking a lot about my own heart health. When I actually saw my lab results, I realized how much I didn't know. That's what I like about function. It doesn't tell you what to worry about. It shows you what's really happening inside your body. Function was designed by world-class physicians and is trusted by hundreds of thousands of members. Health leaders like Dr. Mark Hyman, Dr. Andrew Huberman, and Dr. Jeremy Lunden support it for a reason. Because once you understand your health, everything changes. You stop guessing, you stop being reactive, and you start making decisions based on real insight.

20:41Kara Goldin:I trust function because it gives me ownership over my health and real peace of mind. Own your health and start with your heart. Function gives you access to 160 plus lab tests each year, including advanced markers for heart health, inflammation, stress, hormones, and toxins for$365 a year. That's a dollar a day. Learn more and join using my link. Visit functionhealth.com slash Kara and use gift code Kara25 for a$25 credit towards your membership. It's 2026 and honestly, banking shouldn't be this complicated anymore. That's what I love about Chime. Chime offers fee-free, smarter banking designed for how people actually live, not old school banks that depend on overdraft fees, monthly charges, and confusing fine print.

21:45Kara Goldin:Chime is built for you, not the 1%. What makes Chime different is that it actually helps your money work harder with features like getting paid up to two days early with direct deposit and MyPay, which gives you access to up to$500 of your paycheck when you need it. Chime puts you in control of your cash flow. That's something a lot of traditional banks still don't offer. And forget overdraft fees, minimum balances, and monthly fees. Chime keeps banking simple and transparent while helping you make real financial progress. You can earn up to 3.5 % APY on savings. That's up to seven times higher than a traditional bank.

22:31Kara Goldin:And get overdraft coverage you can count on. QIIME also makes it easier to build credit history in a safer, stress-free way using your own money. No annual fees, no interest, no strings attached. And when you get qualifying direct deposits, you can earn 1.5 % cash back on eligible QIIME card purchases, combining everyday spending with real rewards and credit building in one place. Add to that five-star customer service from Real Humans available 24-7, and it's easy to see why Chime feels like the new way to bank. If you're ready for banking that actually works for your life, check out Chime and start making your everyday money work smarter.

23:16Kara Goldin:Chime is not just smarter banking. It is the most rewarding way to bank. Join the millions who are already banking fee-free today. It just takes a few minutes to sign up. Head to chime.com slash Kara Golden. That is chime.com slash Kara Golden.

23:51on your credit score. Results may vary. See chime.com for details and applicable term.

23:54Kara Goldin:Let's start with the basics. So everyone has DNA, and we keep hearing that you need magnesium and B12 and all of these different ingredients. But once you actually have the DNA, that actually can really tell the real story, right? And like, I'd love to hear the example that you would give. Yeah. So I think you just nailed it. Because, you know, essentially, I think, you know, the supplement industry today is we know is massive, right? And people are on board with being well and taking supplements and doing things that would help make them better. However, you know, I don't think people really realize that maybe not all those supplements are right for them.

24:47So when people take supplementation without that personalized side, when they don't really know what their genes need, oftentimes they're, quite frankly, wasting their money or, you know, and even taking things that aren't necessarily so good for them. So what we know now is through our DNA, we can actually look through nutrigenomics, as you mentioned, We can actually look at how your DNA affects how your body reacts to the nutrients that you take in. So we can look at your DNA and understand by looking at SNPs or single nucleotide polymorphisms that within your DNA, and those are just variations or mutations, if you will, within your DNA, that impact how you absorb nutrients and how you process it.

25:39and utilize them. And we know today that through some of those SNPs, when people have these SNPs, that it can impact how they think, feel, function, and thrive, right? So a lot of that impacts our neurobiology. So again, your focus, you know, how you, you know, your anxiety levels, your mood, All of those things can be impacted if you're not absorbing, say, B nutrients in the right way or the right forms. So that's really what we can do nowadays is basically take your nutrition to a much higher level and be able to say, these are the foods that work for me. These are the foods that don't necessarily work for me based on my DNA.

26:26And these are the nutrients that I should be focusing on and maybe the nutrients that aren't so good for me. I can just give you an example. That would be the MTHFR gene, which is one of the SNPs that we test for. It's kind of one of the more, I guess, recognized SNPs that are out there. And there's more than one, but that basically can look at how you absorb and process folic acid, B vitamins. And we can, you know, basically look at, you know, today there's many people that have issues, you know, either children with focus and or learning, thinking, cognitive issues, and think about, well, if we don't absorb, you know, if, for example, we don't process synthetic folic acid very well.

27:16We'll just use that as the example. And, you know, synthetic folic acid is now in many of the foods, it's enriched in many of the foods today. As of, I think, the late 90s, we were mandated to enrich foods with certain nutrients, including synthetic folic acid. But what we know is that many of the people and people that have this MTHFR gene, they don't process it well at all. They may have a 30 to 70 percent chance of not being able to process it. So what happens is, you know, people are eating and absorbing these foods in high levels because it's in many, many of the things, certainly the processed foods.

27:59And then it's something that their body doesn't do well on. And then the end result can be mood, anxiety, those types of things. So it's a very interesting way to approach health and it's becoming more and more, I guess, recognized and utilized by practitioners today.

28:18Kara Goldin:And so how does the neurobiologics genetic testing actually work? Yeah, so it's a pretty simple test. Your provider would order it for you and the test comes to your door. It gets shipped. The provider orders it. It gets shipped right from our warehouse, goes right to the door and you do a simple cheek swab and you send that into the lab. You do your registration, send it into the lab and then it takes a few weeks with the lab to process your DNA and then it gets sent back to you. The results get sent through our platform So you get a nice report that explains, you know, what we love about it.

28:58And we really do say that it's sort of a less is more approach because, as you know, genes and genetics can be a very complex, very complex. And there's just so much to understand and learn about it. But what we've done is really distilled down the most kind of relevant SNPs that would be linked to how you think, function, and feel and thrive and clinically relevant, right? So we've worked with many practitioners, many doctors over the past 15 years to get the right SNPs in the test that really is sort of a less or more concept. So we've got SNPs that have a big impact that might, you know, work together in sort of a polygenic way, creating patterns that we know are very common with people who have anxiety, for example, mood, you know, issues, detoxification issues.

Read the full transcript

29:54detoxification is a very big part of what we help people to do in terms of understanding how their their body is functioning in that regard so with these snips we have a about 120 snips and then we through those snips it basically can tell a story your personal story that yields more genetic insights is what you what we would call it just insights about your health that allows you to move forward in your life, choosing the, you know, the right foods, the right dietary choices, focusing more on foods that, you know, like, for example, I did my test and I did not realize that vitamin E is an issue for me, right?

30:38So I had the SNPs, I was homozygous on both, you know, from both of my parents, not to absorb vitamin E very well. Never would have thought that in my life. So I started supplementing, you know, in the right way. And just also for my own genes, I also learned that I'm homozygous for MTHFR, which is that pretty important, impactful one that I was talking about earlier that talks about how you do absorb folic acid. And, you know, and I'm looking at many of the things that I was consuming and thinking about. I was like, wow, there's so much in there and it can just explain so much right if you're not sleeping well and so you just make these tiny shifts within your diet and you start to really kind of fine-tune your choices based on what your DNA is telling you you need and all of a sudden you're like wow I just I went a whole day and didn't get tired or you know I just slept so much better through the night And you just start to realize that when you live your life purposefully focusing on what your genetics say you need, then you have a much better, I don't know, you feel a lot better for sure.

31:50Kara Goldin:Yeah, absolutely. And the saliva test versus like a blood test, is there one that is better? Or I mean, is it just as good to do the saliva test? Yeah, the saliva test for nutrigenomics is gold standard. It's really what's out there. And a lot of it, you know, comes down to also the way the sequencing, right? So we do NGS sequencing versus PCR, for example. And that's just, that's just going to tell you more information and more relevant information. So I would say it's just really important if you are looking for a lab to just understand that the lab, you know, their quality, right? So you want to make sure they're CLIA certified and that the labs are, yeah, doing the most relevant type of sequencing and processing.

32:42But overall, from a person's standpoint, we want it to be simple. And the cheek swab gives us everything we need and allows us to have a really good look at where people are coming from, from a nutrient perspective.

32:55Kara Goldin:That's awesome. So Neurobiologics has been around for a while. You came in as the CEO just over a year ago, right? Yeah, that's correct. It's been a year and a half, and it's just been an amazing journey for me, certainly, because I've had a history in the nutraceutical space and the health and wellness space. And I kind of had my eyes on this company for a little while. I thought this was a very interesting company. I loved what they were doing from the personalized space. And I loved, you know, there's a lot of companies that are doing genetic testing, but what I really loved about this company was the fact that the doctors who led this company did it through their own clinical experience and they were developing and researching as they went and creating, and Dr.

33:47Kendall Stewart, the primary, he was creating the interventions or the supplements based on the common genetic variants and the genetic patterns he was seeing in clinical practice. practice. You know, he worked with, you know, a lot of children with autism and a lot of neurodevelopmental people with neurodevelopmental issues, mental health issues. And that goes, you know, from early life, midlife, all the way through to late life. You see that when people have these polymorphisms that they actually express very similarly throughout the lifespan. And, you know, in younger kids, it can look like ADHD.

34:26It can look like focus issues, learning issues. It can potentially be a profile that you would see of a child who's on autism, who has autism spectrum. So, you know, it, it, again, when we talk about, you know, what these patterns, how they manifest, you know, and how they impact people, it's typically through their neurobiology is, is where we see that manifestation. And then as, you know, people get older who have, many of these genetic patterns, you may see some mental health challenges like anxiety and focus issues and sleep issues as they get older. And then as you get into later life, you may see some more neural sort of kind of degenerative type situations, right?

35:13Because if people aren't detoxifying well, that may impact their nervous system down the road. So it's kind of a I think approaching health through the neurobiology lens is really, really important today when we know that we're in a world that is just so high-paced, high-stressed, as well as highly toxic. So you have people that are just burning it on both ends. They're exposed to toxins in front of computers all day. You name it. It's not the healthiest lifestyle today. But if we really, you know, we do have an advantage to be able to really look at our DNA and our genes and to be able to be proactive and have a preventative approach to health and wellness, because there's a huge component to this that's longevity.

36:01And so I would say, you know, getting this information young. I mean, right now we're actually focusing on fertility and right pre pre pregnancy because we can have husbands and wives kind of looking at their genes and really understanding and preparing themselves because there's so much that you can do right from a preventative side. So it's really, so one of the things that's become, yeah, big for us right now is just people requesting and the doctors and the professionals that we work with protocols and support for supporting fertility, as well as then, you know, after children are born, getting them tested right away to really understand their unique genetic profile and to understand what their dietary needs might be and are there issues with their detoxification.

36:52because if there are issues with their detoxification through maybe that MTHFR gene that we talked about, they may be more likely to not process toxins well. And so, you know, there's parents that come and they say, we want to slow down our vaccine schedule so that it's like not hitting, you know, these children who don't detoxify very well as quickly. And so there's just a lot of good preventative things that can be done. And I mean, we have a lot of college, you know, college kids and college parents and families and doctors who work with youth that are, you know, supporting kids this way as well, because they're able to kind of give them a plan if, you know, to support their needs through college, which we know, you know, maybe they're not sleeping as well, or maybe the anxiety's up, all those things.

37:41So yeah, it's a game changer, honestly. It's a game changer in terms of just wellness overall, but for the professionals who we work with to be able to approach their care. And then just the average consumer out there that's just saying, I want to understand my health and wellness better.

38:01Kara Goldin:Absolutely. So you mentioned this, but you work very closely with partnering with practitioners. So how does that work? When somebody gets their results, what do they do? What happens at that point? Yeah. So we work with practitioners in an interesting way because we provide education, first of all. So we really want to train genetic experts, right? We want the pros, the doctors to be able to have this discussion with their patients. And there's a lot. So we train the practitioners. We do offer courses so the practitioners can learn about genetics and about how to read the reports, how to educate their patients on the reports.

38:49And then the doctor will then give the patient the test and the patient does the test as we talked about earlier. And then the results come back through to the doctor and the doctor shares the results with the patients and then they can create a care plan from there.

39:04Kara Goldin:And is there additional charges for the practitioners that you're meeting with or how does the business model kind of work for you all? Yeah, so the business model would really be between the practitioner and their patient, and they all have a different business model. So I know for us in working with practitioners, we work with them directly, supporting them with education. They can order tests through us. They can order supplements through us, and just as a wholesale type model. But overall, I guess the business model thinking from the consumer perspective would be whatever the practitioner is doing.

39:41Kara Goldin:So these aren't doctors that are working for you all for NutraBiologics. They are. Right. These are doctors all across the country, actually globally. We're expanding. And these are doctors that want to bring personalized wellness into their toolkit because there really is this push for personalized care, you know, versus sort of, you know, reactive care, which we've seen for so many years where, you know, it's more someone has symptoms. They go to the doctor. They try to figure out what it is. They treat the symptoms. systems. I think it's really refreshing to see that doctors today are really open and receptive and actually looking for ways to be more preventative with their care models.

40:26And that's what we're doing is we're really providing the tools for the doctors to be able to do that. And then, of course, the tools for them to help support the patients.

40:35Kara Goldin:Yeah, definitely. So the foundational five system, that's one thing that I've heard the company talk about. Can you talk a little bit more about that and why, I guess, targeted supplements instead of more products makes more sense? Yeah. So, I mean, in addition to testing, we also have amazing professional-grade nutraceuticals. And we just, you know, we know that there are some core supplements that most people take that are recommended from their doctors. And even if they're not doing a genetics test, they can certainly, you know, take the basics, the foundational. So we call it the foundational five because it involves, you know, a multivitamin, which is our longevity multi.

41:25It's a fantastic, just, yeah, I would say best in class multivitamin that has all the most bioavailable forms and it has a nice stack in there for anti-aging. So it has, you know, nicotinamide riboside and some other anti-aging resveratrol and some really nice anti-aging support in there. But it also has great, you know, chelated minerals and, you know, minerals that are just the most bioavailable form as well as the B vitamins. So everything that's in there is just, is the most bioavailable form, really high end. And people love it. It's been extremely well received and popular in the marketplace.

42:07And then we have a vitamin D, which is wonderful. And that is, you know, 5000 IU. And it's with D, you know, it's a D3 with K1 and K2, which is the way the body wants to receive it. And it's actually in a liquid capsule. So it's in olive oil because we know that it's fat soluble. And so we put it in an olive oil filled capsule. So it's very, very nicely delivered and more bioavailable. And then the same thing with our magnesium. You know, we have the good quality magnesium there and we have a brain magnesium that's really, really good for the brain as well that crosses the blood brain barrier and just really kind of down regulates that, you know, central nervous system.

42:58So it's kind of, you know, bringing the anxiety down a notch, but then it also has a form of magnesium in there that supports cellular energy. So it's kind of adaptogenic in a way. It's bringing down the nervous system, but it's also giving you energy through the cells, which is where you want it, right? You want energy coming from the cells. We don't want to have speedy energy coming from caffeine. but so it's a really nice magnesium product that and that's called MindMag and it has two forms that cross the blood-brain barrier one that's bound to taurine which is very calming the other one is there to support energy within the cells so just a lot of those good foundational products as you know I think that most people need whether or not you take a genetic test many of our supplements are designed just to create optimal wellness.

43:51Kara Goldin:So I think that's three of them, right? So there's the multi, there's the D, and then there's the magnesium. And then we have a four and five. Yeah. So we have a great berberine product. I don't know if you've ever taken berberine, but that product is really beautifully formulated to support blood sugar regulation. So we know today, you know, blood sugar regulation is a problem for people. And so there's a lot of, yeah, just a lot of need and almost as a foundational, right, as a staple. And so I think that's really key and important today that people are supporting their blood sugar. And whether or not, you know, know, there's a lot of people on GLP-1s.

44:40There's a lot of people that are just, you know, trying to maintain their weight and other people that just really have to do it clinically. So having that blood sugar support is really important. And then the fourth one, I'm just, I'm trying to think. You have so many amazing ones, but it's, yeah, not to stump you on this. Yeah, no, like, I mean, our gut products, we have a new really good probiotic product. I think that's another part of the foundation that, you know, we want to make sure people have is just, you know, gut is really important as well. So we have a really excellent new probiotic that it's been incredibly well received by the market.

45:21Again, it has, it has key components in it that are supporting the gut brain axis. So supporting, you know, that enteric nervous system that the gut that, you know, connects in with the brain from the gut. So that's a really interesting probiotic that we encourage people to have as a foundation as well.

45:40Kara Goldin:So what's been the hardest part of joining and scaling a science-driven wellness company? I know you've been in the space for a while, but what would you say to someone out there who is, you know, thinking about going into a similar space. But because I feel like there's just a ton of education, right? And it's not just about, you know, there's a lot of stuff that goes on behind the scenes that I think is really key. And you're not just B2C, like you're also B2B. I mean, you're serving a lot of doctors. You have a lot of different hats to wear, I guess, so to speak. But what's been the most challenging part of scaling a science-driven wellness company?

46:39Yeah, I, you know, I would say it's just, it's really filtering out, right? The most important what to focus on and just staying very, very focused on the most important things. And I'm sure you, you know, this as a CEO, especially as a visionary, there are many opportunities out there, especially in our industry. I mean, our industry, I always say is like, you know, jumping and on the freeway going 100. There's just so much going on and there's so many opportunities. And so I would think for me, the hardest part has just been, you know, saying no and just putting things, you know, in the right compartment and saying we're going to focus here and these other amazing opportunities.

47:21If they're going to be here next year, then that's where we'll focus. So I would say that there's just, there's a lot of amazing opportunities right now And, you know, we're a small team. We're doing a lot of great things. I do believe that, you know, just sort of challenging and staying really focused, staying in the lane that we need to be in and, you know, trusting that, you know, all the right decisions are being made.

47:51Kara Goldin:Yeah, for sure. So last question, what excites you most about the future for neurobiologics? It's you, you're doing, you're cutting edge company doing amazing, amazing work. But what is it that excites you most in your, in your role and, and, and what the company is doing? Yeah. So, gosh, what excites me most? I would say the partnerships. We have some very, very good partnerships that we're aligning with and we're collaborating with some wonderful companies. I always love that aspect of the business because it really, that's where you can grow and thrive and shine. And it's mutually beneficial when you're working with another company in a like-minded way.

48:43So what excites me most is the partnerships, but also So too, just overall, being in this industry at this place and time in the personalized wellness space in itself is extremely exciting. But yeah, just kind of aligning with other great like-minded companies and making some really cool things happen.

49:05Kara Goldin:That's awesome. Well, Heather, thank you so much for joining today. I'm so excited about everything that you're doing. And thank you for sharing all about neurobiologics and your company, your role. It really is incredible work that you all are doing and really shows how thoughtful and precise and personalization is really having impact in an industry that I think everyone cares about. Everyone should care about health and wellness. So thank you so much. And thank you, everyone, for listening. Goodbye for now. And until next time. Sounds great. Thank you. Thanks for having me. Thanks again for listening to The Kara Golden Show.

49:54Kara Goldin:If you would, please give us a review and feel free to share this podcast with others who would benefit. And of course, feel free to subscribe so you don't miss a single episode of our podcast. Just a reminder that I can be found on all platforms at Kara Golden. I would love to hear from you too. So feel free to DM me. And if you want to hear more about my journey, I hope you will have a listen or pick up a copy of my Wall Street Journal bestselling book Undaunted, where I share more about my journey, including founding and building Hint. We are here every Monday, Wednesday and Friday. Thanks for listening and goodbye for now.

From the publisher

On today’s episode, we welcome Heather Morgan, CEO of Neurobiologix — the science-driven wellness company using nutrigenomics to personalize supplements and help people get to the root cause of their health challenges.
Neurobiologix is redefining how we think about supplementation. Instead of generic, one-size-fits-all products, the company pairs advanced genetic testing with practitioner-grade formulas designed to support immune, cognitive, and neurological health based on an individual’s DNA. Neurobiologix represents an evolution toward precision, personalization, and evidence-based care.
In this episode, Heather shares how Neurobiologix blends genetics, technology, and clinical expertise to deliver smarter wellness solutions, why personalization is critical in an industry full of noise, and how partnering with healthcare providers helps build real trust and long-term impact. We dive into nutrigenomics, root-cause health, leadership lessons from scaling a science-backed company, and where precision wellness is headed next. This is a thoughtful conversation for founders, operators, and anyone interested in the future of personalized health.

 

Are you interested in sponsoring and advertising on The Kara Goldin Show, which is now in the Top 1% of Entrepreneur podcasts in the world? Let me know by contacting me at karagoldin@gmail.com. You can also find me @‌KaraGoldin on all networks.

 

To learn more about Heather Morgan and Neurobiologix:
https://www.neurobiologix.com/
https://www.linkedin.com/in/meetheathermorgan/
https://www.linkedin.com/company/neurobiologix/

 

Sponsored By:

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Check out our website to view this episode’s show notes: https://karagoldin.com/podcast/800

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