Entrepreneur Confidential: Alli Webb Sold Drybar for $255 MILLION! | KMP Ep.43

9 Jun 2026 · 54 min · 24 chapters

Ask about this episode

Ask anything about it. ChatGPT or Claude reads this page and answers with the times it was said.

Connect VO and ask about every podcast you hear, including the moments you saved. Add to ChatGPT · Add to Claude

In short

Alli Webb, founder of Drybar (founded 2010), discusses building a blowout-only brand to 150+ locations, why she sold it (burnout and losing the “mom-and-pop” nimbleness), and how private equity/scale can change quality and brand soul. She contrasts Drybar’s perfectionism with her newer brand, Messy, which embraces natural texture (waves/curls) and confidence.

Guest backgrounds

Alli Webb is a longtime hairstylist (beauty school; worked in LA and New York), grew up in Boca Raton/Fort Lauderdale, founded Drybar at 35, and later launched Messy (plus a book, The Messy Truth).

Key claims

Blowout profitability requires high volume (she cites 60–100 blowouts/day per shop). After selling, Drybar quality declined; stylists weren’t as tightly controlled, harming consistency and reputation. She argues private equity isn’t universally “bad,” but can lead to changes that dilute essence; she’s seen this in other brands too. TikTok/Instagram amplify impossible beauty standards.

Notable examples

“Drybar roulette” TikTok trend (same location can be amazing or terrible); board dispute about approving stylists to work on the floor (120 vs 150/day). She dislikes slicked-back buns/ponytails and “diffused scrunchy curls,” and promotes techniques like rough-drying, product, twisting, and pinned tutorials.

Written by AI. May contain mistakes. Listen to the episode to check what was said.

Chapters

Tap a time to open that second in VO

The Debate on Private Equity

0:00 to 0:42

Discussion on the impact of private equity on brands like Drybar.

“Do you think there's a demonization of private equity that's warranted?”

Controversial Hair Opinions

0:42 to 1:22

A light-hearted exchange on personal hair preferences and trends.

“What's your most controversial hair opinion?”

Alli Webb's Journey to Drybar

1:49 to 4:23

Alli shares her background and the inspiration behind founding Drybar.

“Obviously, you can see I don't have a blowout today.”

From Mobile to Brick-and-Mortar

4:23 to 6:32

Alli discusses the transition from mobile blowouts to opening a salon.

“And so I decided, you know, to get back out there.”

The Blowout Business Model

6:32 to 7:45

Exploration of what makes a blow-dry business profitable and competitive.

“And there was like the discount chains and like the places you hated going to or your cut and color salon where they were charging you a ton and the experience was kind of off.”

Quality Control in Hair Services

7:45 to 9:09

Discussion on maintaining quality and consistency in blowouts over time.

“So I feel like our competition didn't totally get that and there was a lot of opportunistic.”

Alli's Reflection on Blowouts

9:09 to 11:12

Alli reflects on the impact of blowouts on hair health and her new brand philosophy.

“I mean, when I was doing the math, which isn't my strong suit, but in the early days, I thought we had to do 30 to 40 blowouts a day in that first salon in Brentwood, and that would be a good business.”

Raising a Daughter in a Beauty Culture

11:12 to 14:00

Discussion on the challenges of instilling positive body image in daughters.

“And I just think that, you know, largely what my new brand messy stands for is this like kind of going away from the perfectionism in hair in life and embracing your true texture.”

Embracing Natural Hair and Personal Growth

14:00 to 19:40

Learn about the journey of embracing natural hair and the importance of self-acceptance.

“I mean even like, you know, I guess it was a couple years ago now that I remember like the very first like public facing thing I went to was like speaking at an event.”

The Transition from Drybar Owner to New Ventures

19:40 to 22:20

Explore why Alli Webb decided to sell Drybar and the challenges she faced.

“Well, you know, it got to the point where, you know, it just, it was so much to run it.”
Show all 24 chapters

Balancing Work, Family, and Personal Life

22:20 to 23:50

Discover the complexities of balancing a demanding career and family responsibilities.

“And I had very frank and open conversations with my kids.”

Reflections on Marriage and Personal Evolution

23:50 to 27:50

Delve into the impact of business on personal relationships and self-discovery.

“just don't go into labor right now although that would be kind of exciting that would be great um both of my kids were like a month early so um I have a baby in my rib cage yeah it's like Something's happening.”

Advice for Aspiring Female Entrepreneurs

27:50 to 28:00

Gain insights on entrepreneurship and finding purpose in business.

“But also I look at like Poppy recently just sold and immediately their product changed.”

Private Equity and Drybar: A Founder’s Insight

28:00 to 29:15

Explore the impact of private equity on Drybar and individual experiences with partnerships.

“I think she's done what you did, which is like take the full step back.”

The Soul of a Brand: Maintaining Integrity

29:15 to 31:03

Discuss the balance between business changes and brand integrity, especially in the beauty industry.

“And it was painful to unravel it and whatever.”

The Influence of Social Media on Beauty Standards

31:03 to 33:55

Understand how platforms like TikTok and Instagram set beauty standards and impact self-image.

“And by the way, that was also the biggest rub between me and our board was because we could be doing 150 blood today, but we're only doing 120 because Ali won't approve stylists to go on the floor.”

Embracing Natural Hair: Trends and Personal Preferences

33:55 to 36:34

Learn about the shift towards embracing natural hair textures and personal hair preferences.

“Like, it's very important to me that this is authentic, that we're using their true texture and showing, you know, how we do it.”

The Birth of Messy: A New Hair Concept

36:34 to 41:45

Discover the motivation behind starting Messy and the vision for a new hair styling approach.

“But I feel like, you know, I mentioned, oh, you know, I changed that.”

Would You Rather: Fun Hair Dilemmas

41:45 to 42:00

Engage in playful hair-related dilemmas and preferences in the beauty world.

“In every episode, we play the game of would you rather.”

Hair Care Conversations

42:00 to 44:22

Engaging discussions around hair care, styling preferences, and funny scenarios.

“Yeah, because I have actually done that when I was, I'm very overdue for color now.”

Conspiracy Theories and News Consumption

44:22 to 47:56

A lively discussion about conspiracy theories and personal news consumption habits.

“cut your own hair without a mirror or let one of your kids give you highlights?”

Daily Routines and Social Media Influence

47:56 to 49:54

Exploring daily routines, social media influence, and personal shopping habits.

“years and then it lands and so it's a conspiracy in and of like what where did the plane go but the plane was just in the air and like time jumped.”

Hair Care Products and Preferences

49:54 to 51:48

Insights on hair care products, their effects, and personal preferences.

“but I promise you if you just do this and rub it in, it'll rub.”

Dinner Party Dream Guests

51:48 to 53:48

Imagining a dinner party with influential figures and favorite meals.

“But a hairspray is like a hard no for me.”
Hear the part that matters, and keep it.Open this episode in VO. Double tap your headphones to save a moment as you listen.
Get VO free

Transcript

Automatic transcript. May contain errors.

0:00Katie Miller:Do you think there's a demonization of private equity that's warranted? Like, I don't want to say it's ruined the dry bar brand because it hasn't, but also I look at like Poppy recently just sold and immediately their product changed. That was also the biggest rub between me and our board was because we could be doing 150 bloods a day, but we're only doing 120 because Alli won't approve stylists to go on the floor. And they were all like, but we could be making more money. I'm like, but we will get a terrible reputation and we have to make sure the stylists are where they need to be. And I was like, not that I didn't care about making money, but I was like, this is my reputation online.

0:32This is like, I want women to come in with so much confidence that no matter whose chair they sit in, it's going to be a great blowout. My guess is nobody is like ringing that bell anymore to be like, no, no, no, no, no. We can't just let anybody on the floor.

0:42Katie Miller:What's your most controversial hair opinion? I don't love a slick back bun or a slick back pony. I feel like that's a very, been a very big trend and everybody loves it. And listen, like, I think it looks really cool on like the Kardashians and Kylie Jenner. I was actually thinking about Kourtney Kardashian, like how she said she lost all of her hair when she like slicked it back. Oh, that's interesting. I didn't even think about that. I just don't, it's not for me. My hair is very much my frame and like my maybe even security blanket. I just, I see these girls do these really beautiful like slicked back looks and I'm like, that's just a no for me.

1:22Katie Miller:hi everyone and welcome to this week's episode of the katie miller podcast we're in nashville tennessee today our first time filming here with the one and only ali webb oh first time i'm honored so you founded dry bar in 2010 after being a hairstylist in new york and la yes why Why? Well, I mean, it's ironic now, especially telling that story present day, just because so much has changed for me. Obviously, you can see I don't have a blowout today. I am embracing my true texture. And so that's a whole other story. But back then and really going back to as early as when I was a kid, I grew up in South Florida where it was very humid.

2:02Katie Miller:Where in South Florida? In Boca Raton. My parents live there. I grew up in Fort Lauderdale. Of course they do. Everybody's parents live there. I went to Spanish River High you probably have heard of that I went to Cypress Bay yeah yeah okay I know a lot of people in Fort Lauderdale but anyways you know it just as like a you know a teenager or whatever I just I didn't I hated my curly hair and it was frizzy and humid and I didn't know what to do with it and I couldn't master a blowout back then so I always feel like the seed was planted very early for me I was just kind of fascinated by my own hair by other women's hair like I didn't understand why some women's hair grew out of their head straight and some women didn't like me and just kind of you know a passion and that you know would eventually turn into me deciding to go to beauty school and my parents were entrepreneurs so I was you know it's funny too because I have a 21 year old son and a 19 year old son and they're very much in the throes of like figuring out what they're going to do with their lives and I just remember it so well when I was 19 and I think I was about 21 when I decided to go to beauty school and just kind of like, this is just really what I want to do.

3:09And, you know, so to answer your question, I mean, Drybar came, you know, much later in life. I was 35 when I started Drybar and, um, that, that was after, you know, going to beauty school, working at salons in LA and New York and really just, you know, going back to my roots, no pun intended, of wanting a great blowout, you know, and while I was doing hair in salons, it was cutting hair and whatever. I always loved getting through a haircut to do the blowout. And I just, cause I felt like that was when I really, you know, saw and felt like a woman like really come to life and her confidence really come through because she loved the way her hair looked, you know?

3:48And so the blowout was just always a thing for me. And so when I, you know, fast forward to living, moving to LA with my then husband and having babies very much where you are. Um, And I was a stay-at-home mom and really thought that that's what I was going to do because I loved, I could not wait to have babies back then. And the idea of being able to be a stay-at-home mom was really appealing to me. And, you know, we don't know what we want until we're in it or what we have. And after five years of being a stay-at-home mom, as much as I love my children, I mean, that is the hardest job that there is.

4:22And I, you know, I just, I kind of missed doing something for myself and having my own career. And so I decided, you know, to get back out there. And I was living in L.A. at the time, very immersed in, like, the mommy community there. And it was great. And I loved it. But, you know, I decided to, like, post on, like, it was like a Yahoo group called Peach Head. And it's like nobody would know what it is now. And this was, like, 16, 17 years ago that I'm a longtime hairstylist. I'm thinking about starting a mobile blowout business where I come over and blow out your hair while your baby's sleeping.

4:56You know? Yeah. Super simple. no cuts, no collar, just blowouts. And I was like, I think I'll charge like 40 bucks. Cause I was like two twenties seems reasonable. And at that time, well really even now, I mean, you know, probably someone coming to your house for a blowout is like at least a hundred bucks. At least, at least, if not like 200, it's expensive. And I think that I, I was like, it was less about making money for me. It was more just about like getting out of the house, getting away from the kids for a couple hours, doing something I really enjoyed. And it was what I didn't realize it was a great way to meet other women, networking and all of that.

5:28Cause I was blow drying, like some very like interesting, you know, successful women in LA. And so I was networking at the same time, didn't even realize it. But anyway, so I was doing that for about a year and just realized that like at this price point, I was just getting calls left and right. And I'm, was pretty good at hair. So that's when like kind of the light bulb went off for me. And I was like, maybe I should turn this mobile business into a brick and mortar. And that's when I went to my brother who's bald and has like no business in the hair industry and said, Hey, I think I should turn what was called straight at home into, you know, like a, like a blowout only salon.

6:06And, you know, he, he, he had the same opinion. A lot of people did, which was like, how do you make that business work? And, and I really wanted it to also be inexpensive. So it was like this affordable luxury. And, you know, and I got my brother on board and my brother had worked for Yahoo and its heyday and made some money. And so he was able to kind of fund it. And And, you know, that was the first time I had a conversation about sweat equity, which I had no idea what that was. And so that's really how it started. And I, you know, to answer your why, I think I just, I felt like there were enough women out there like me who were figuring out how to get a blowout, a good blowout, you know.

6:41And there was like the discount chains and like the places you hated going to or your cut and color salon where they were charging you a ton and the experience was kind of off.

6:50Katie Miller:And sometimes they're not really even good at blowing hair. Yeah, oftentimes. times. I mean, the amount of stylists, I mean, so in the whole dry bar era for 10 years, I was, you know, we had every stylist from like stylists coming out of beauty school to stylists who've been in the industry 20 years. And I will tell you that a lot of the stylists that came to me who had been in the industry for a very long time, just were not very good at blowouts, which, which you would expect the opposite because they had so much experience. But yeah, I mean, they were, they just, it was an almost an afterthought, you know?

7:19And so I feel like we kind of trained an industry of like you've got to be great at blowouts when dry bar was founded and i don't

7:26Katie Miller:want to say in this heyday because there's still dry bars everywhere yeah totally um but there were i would say it was there was dry bars or blowout blow bars or blow dry places every corner in every city right that was similar in my mind to like the cupcake craze right but it not until we started right you guys were the pioneers for sure yeah but then all of a sudden it became a cottage industry of like here you can go get your hair blown out and now I feel like it's completely faded and dry bar is kind of the last man standing yes well that's very true and and I when we were opening and we were opening very fast and furious we had a lot of copycats on our tail which which back then made me very nervous and kind of angry and I was like everyone's copying us but I kind of evolved and thinking like you know what's the expression I always get it wrong like high tides ship all ships rise you know that expression basically like the more awareness that there is in the marketplace about blowouts the better and that really was true what I think the competition often if not always lacked was you know I'm a long time hairstylist I've been doing hair for 30 years and so I'm very everything that's that was done in dry bar came from a very particular you know intentionality it was not just like we were like hey let's you know hire some stylists and put some mirrors.

8:49Everything was very, very intentional. So I feel like our competition didn't totally get that and there was a lot of opportunistic.

8:55Katie Miller:Do you think the blow-dry craze is dying out or is it just that people found it to not be a profitable business? I mean, you have to do a lot of blowouts for it to be a profitable business. And that's kind of what we learned very early on. I mean, when I was doing the math, which isn't my strong suit, but in the early days, I thought we had to do 30 to 40 blowouts a day in that first salon in Brentwood, and that would be a good business. I was totally wrong. And what we ended up doing, thank God, was like 60 to 100 a day per shop. So if you do the math on that, but the 150 locations, it's a lot of blowouts.

9:36I mean, at one point we were doing over a million blowouts a year. It was a lot. It was a lot, and it's a lot of hot air. I haven't made that joke in a long time. But, you know, it is, you know, again, there's so many puns in this. Volume is the name of the game in a blow-dry bar because you have to be doing, if you're doing it at the price point that makes people want to come in regularly, you have to do it at a low enough price point. So you have to have the numbers.

10:01Katie Miller:Do you think it's still a low enough price point? Well, I mean, I think dry bar, and again, I have, well, I don't know if I told you this, but I have no association with dry bar anymore. I completely sold it, so I don't, I haven't stepped foot in a dry bar in many years. but I have yeah and I'm glad and I have no ill will at all and even starting messy which is kind of the opposite of dry bar I like I still blow up my hair sometimes not very much but I still do it and so I don't know if it's interesting I don't think I don't think the trend the fade the fad whatever will ever go away right um you know I have to say as much as I'm proud of dry bar and I'm really glad that they're still going and and I know people and women still love it I do feel like it didn't do a it did a little bit of a number on my hair you know it was like I I for someone who likes you know blonde hair and I'm a natural bluette bluette brunette um you know I like I like coloring my hair but the lots of color and lots of blowouts you know my hair didn't grow past like my chin for many years and I wore extensions forever and and once I stopped blow drying my hair to that extent my hair grew and got healthy and I was like there's something here and And I just think that, you know, largely what my new brand messy stands for is this like kind of going away from the perfectionism in hair in life and embracing your true texture.

11:24But in a way that still looks good. It's not like I don't.

11:27Katie Miller:I'm utterly fascinated by this conversation because here's the thing is I do now blow up my hair twice a week. My hair actually lasts for a long period of time. Yeah. I'm exhausted when I do my own hair. Yeah. Probably because I'm like pregnant, but like I'm exhausted. But it's still. So I like look for just a quick blow dry near me normally when I wake up in the morning and see who has an appointment. What I found is similar to what you're saying is most salons, the hairstylist is awful at blow drying my hair. It's really a crapshoot. I know. And I would say this is I was going to kind of more eloquently walk into this, but you grew Drybar to over 150 locations and then sold it.

12:00Katie Miller:I do want to know why you sold it. Yeah. But I would say that Drybar didn't maintain the same quality as it did when you owned it. You can definitely tell it is not like loved by a single person anymore. Because it's like there's a joke and they exist on TikTok. I don't know if you've ever seen them where it's like it's you play Russian roulette when you walk in. I'm on my way to go get what is my third blowout at this dry bar location. Give you a little backstory. The first one was good. Second one, not good. So here's number three. Welcome to dry bar roulette. Are we going to love or are we going to hate our blowout?

12:35Katie Miller:It's you can get like the most amazing hairstylist. I've often had my best blow dry ever, like recently at a dry bar and also my worst one ever at the same location. Yeah. And that's funny. I didn't know that was a thing. Oh, yeah. There's a whole TikTok like trend on this. And it's like girls walking into dry bar to see if they can like what they're going to get. Win the lottery. Right. Because some hairstylists are amazing. That makes me sad. Yeah. And some are like not great. And I've had both experiences like in the last month. Yeah. But, you know, truth be told is I'm also raising a five-year-old daughter.

13:07Katie Miller:Yeah. And this is exactly what you're saying with Messi. Yes. Is we had done family pictures this week, again, nine months pregnant. And so you do family photos. I had someone come over to do my hair and my makeup. And my daughter just comes downstairs, like pounding down the stairs, like, Mommy, I want to get my hair and makeup done. And I was like, no, no, she has beautiful natural curls. Are you naturally curly? No. So she does not have my hair type at all. and all she wants to do is look like her mom. And I'm sitting there explaining to her, like, no, no, we're not going to run curling iron through your hair, sweet girl.

13:38Katie Miller:We're not going to blow dry it. We're going to put some product in to make your curls bounce. And yet she's sitting there watching her mom get her hair done. Because my hair is way more similar to yours, naturally. Yeah. Oh, it is. Yeah. My hair is, I would call it wavy, not curly. Hers are tight ringlets. Oh, that's so cute. Beautiful ringlets. Yeah, yeah. And so I wish more people honored their natural hair. I know I'm certainly not going to start tomorrow. Fair. I don't have it in me emotionally. It's like a very hard thing. But that's so funny. It's like I didn't think I did either. I mean even like, you know, I guess it was a couple years ago now that I remember like the very first like public facing thing I went to was like speaking at an event.

14:19And I wore my hair curly. And I remember people being like, wow, like your hair looks amazing but so different, you know. And I'm like, yeah, you know, I'm really trying to embrace this. And the daughter's thing is really interesting. And I've heard that from so many women. The exact story you just explained, you know, where they were like, I'm showing my daughter this, like, version of myself that doesn't feel, like, good in her own, you know, or I love how you said it, honoring her natural hair. And it's interesting. It's tricky because especially, like, and I don't think this is so much so for us when we were growing up or me.

14:56I don't. You're probably a lot younger than me. but where you know you we it's inevitable that young girls are looking elsewhere to their moms and to models and actors and whatever to like for trends and we're all going to do it to the end of time so that's why like for me like I love when like Nicole Kidman wears her hair curly because it looks really beautiful and and the thing and the thing about messy and and you know it's like I didn't just wash my hair and brush it I I styled it this morning I have a whole technique of twisting it in the product and it's not just like I walk out the door and I let my hair dry because that would be my hair would be like this yeah mine would too if you saw my hair I mean what I did this morning was like rough dry it put our cream in it twist it let it set and then fluff it out I mean it's still a process it's just not nearly as like labor intensive as a blowout but I you know and to your point like I want I want girls to embrace that and feel good in it and feel like confident And like you said, you're feeling like emotionally you're not there yet.

15:56That's how I was for a long time, too. And then I started to really embrace it. I started to get a lot of compliments on it. And people were like, you know, and I think people are just hungry for something different. And, you know, it's like also and for me, this is that going to like the natural trend as well.

16:12Katie Miller:Like, are you just I'm just curious, like, do you eat whole foods? Do you not eat like processed sugar? Are you like a, no, I don't like it. I was going to say 80, 20, but honestly, probably more like 60, 40. You know, it's like I did have a green juice on the way over here. But like, you know, I will I had in and out burger yesterday, you know, so it's like I'm not I'm I'm aware of that stuff. And I take, you know, I also like, you know, take charcoal pills every morning. I mean, so I'm like I run the gamut all the way and I still blow out my hair. And actually, when I blow out my hair, I use, you know, the Dry Bar, that blow dry brush.

16:50Katie Miller:That has a very specific scent. Did you create the scent? Yeah. Yeah. For Dry Bar? Yeah. Because, like, you know I can tell any woman now if they've ever gone to Dry Bar. I know. I smell that a mile away. I know. It's so crazy. A mile away. It's so crazy. Well, I'll be curious to see what you think of the messy scent. It's not like Dry Bar, but I feel like there's a little bit of a nod to it. I mean, more just because I like what I like. And obviously, I'm making products that I, you know, make scents that I like. but I use the dry bar kind of blow dry brush which is amazing which makes blow drying your hair very easy when I do blow out my hair which you know the mood strikes sometimes and I just I'm like I'd like I'd like to have a blowout today you know it's it's rare but but yeah you know and I think it's just that's I think that's more what I'm trying to do is like of course like I I have so much love and affection for what I built I'm so proud of it and and I've evolved and I've like embraced my natural texture.

17:45And now it's more of a fun challenge. Like I think most, I don't even think I've ever thought about this, but I think most of my life truly was like, how do I get my hair to look soft and silky and bouncy and beautiful and shiny? Now I'm like, how do I get my curls to look cool? You know, like I really love experimenting with this hair.

18:02Katie Miller:But I feel like that's where the movement's going. That's why I asked about the health thing is that everything's kind of gone back to like, what is natural without chemicals, without preservatives, right? Like what is the most natural thing you can do? And I said, I have similar hair to yours, but like no one ever taught me growing up how to like do it, how to do it. All I knew was like, I have a straightening iron and that's not hard to run like a hot tool through your hair. I can't use a round brush to save my life. But like, I can certainly run a straightener through my hair. And like, I was 30 years old when I taught myself to use a curling iron.

18:31Katie Miller:Yeah, I get it. Like that's crazy. Yeah, no, I get it though. I mean, it's hard. I feel like I went to beauty school to learn how to do all of that, you know? and now it's like if you have a second you know on my instagram or messy's instagram we have so many different tutorials like and i have them pinned to show women how i do it which it's really easy it's just like rough drying putting products and like doing a couple of twists in your hair and that's it or if you want to be really lazy and easy about it like i'll rough dry my hair and then just put it in two braids and then the the wave i get from is so pretty you know yeah the thing about it is like i know that's something you believe in those hair ties where like the women put them up in those like silk curler things you know i'm talking about yeah i've tried it's just not my thing i want it to be and i've tried it a couple times it just doesn't like one of my friends tried it didn't work for her and i was like i don't know it's like for me i just i rough dry my hair that's the thing it's like you can't put your hair in braids when it's super wet because it'll it will never dry you know it's like it's got to be like 50 dry then you just like put it in braids and then once it's dry then you just tousle it out and it's great so you so Drybar grew to over 150 stores while you were the owner.

19:38Katie Miller:Why did you eventually decide to sell? Well, you know, it got to the point where, you know, it just, it was so much to run it. We had brought on, we had raised 75 million. We had hired a really amazing executive team. And, you know, it was, it was somewhat like rinse and repeat. I mean, there were certainly, you know, I was constantly creating new products, which I really loved. Um, but it was, you know, I think I just, I kind of reached the point after 10 years where I was like, I think I'm ready for something new. Um, you know, burnout was certainly a thing. Um, and I just, I think it got so big that, you know, the, the, the mom and pop part of it that I really loved and being able to very quickly affect change and be nimble and just that kind of went away and I and I just you know I think I I felt a little swallowed up by it and I just was ready for my next thing my next challenge and wanted to just you know venture out I felt like and you know and it's always hard for me to hear and I hear it a lot what you said is like it's not the same it doesn't have the same like it was so hard and so much work and not that I'm you know afraid of work although it was like 10 years into it I'm 51 years old like I was just ready I was tired you know.

21:00Katie Miller:You also had two boys at the time right who you said you started this when they were five. Three and five yeah. So do you feel like you missed out on some of raising them or did you how'd you find that balance while you were doing Dry Bar? I mean yes and no I mean mostly no like you know my my mom who unfortunately passed away almost 10 years ago when I started Dry Bar. She was very, very helpful and very, you know, with my kids all the time. And we had nannies and all of that. And, and I, you know, of course I had, there is of course guilt. Sure. Everyone has it. Everyone has it. And you know, my, my book, The Messy Truth, right.

21:35You know, I have a whole chapter called Balance is Bullshit and it's, it's cause it's not real. And we, if you're, you know, it's like some days you get it. Some days you like you make the thing for the kid and you and you get the job done it's like it's rare though you know and it's like you have to I think be willing to like let something not be perfect and you miss something on either the work side or the home side but but I think overall especially now that my kids are older you know my my kids are very naturally driven and I don't know you know it's like I'm sure you've had this conversation of nature versus nurture you know it's like is it what we did or is it who they are?

22:15I more believe it's who they are, but I do think that like watching their mom work so hard. And I had very frank and open conversations with my kids. Like, and I, you know, back when they were little, I would say, you know how you love to go play football or soccer or you like hang out at your friend's house or do whatever it is that you love. Like I, mommy loves to work and to build something. And that's really gratifying and satisfying to me. And I want, I'm just cause I'm your mom doesn't mean I'm not like, you know, a human who needs purpose and drive and momentum in her life. And, and I always kind of had those conversations with my kids, you know, and they, from a very young age, probably arguably too young, but I wanted them to grow up knowing that like hard work is okay.

23:00And, and I would also have very, you know, open conversations, like what is important for you that I, that I'm there for? and what can I miss? And my kids would really say, I don't really care if you're at this thing, but I really want you at this thing. So I would move heaven and earth to be at that thing.

23:13Katie Miller:And then how did your marriage work during this time? Well, I mean, that's a whole other story. I actually think probably working together kept us married for longer because it was so exciting building this thing because Drybar became like our third child. Truly, as you know, it's like when you're building a business, especially one that took off the way ours did it was it was very intoxicating and amazing and um but you know I got married when I was 27 you know and I don't know how old you are I'm 34 34 oh you're so young um that's why you have so many children or having so many children just don't go into labor right now although that would be kind of exciting that would be great um both of my kids were like a month early so um I have a baby in my rib cage yeah it's like Something's happening.

24:06So I got married so young, and I now know, looking back, because I'm 51, I've been through a lot of life, it's like you change a lot from your 20s to 30s, and certainly your 30s to 40s, and by the way, your 40s to 50s. We're kind of always evolving and changing, I've learned now. And I think what I wanted and what I thought I wanted at 27 really changed. I started Drybar at 35, and I was just a completely different person. And so my marriage, you know, what I thought I wanted was very different than what I now know I wanted. And so it just, you know, it just imploded. And really, like, I'm so grateful we got married and we built Drybar and we have amazing kids.

Read the full transcript

24:50But, you know, I think it was probably not the right thing in the first place, you know, if I'm being really honest.

24:57Katie Miller:What advice would you give to other women who are looking to start a business? You know, obviously some will never be as successful as you were. But women who are, you know, entrepreneurs who are saying, I also want to do something outside of the home. And how do you keep it all together? Because that is something that I think about a lot, right? Like whether or not, you know, like a podcast for me is a business. My daughter last night turned to me and she goes, Mommy, when I grow up, I want to interview and I want to be a mom. And I was like, that's so cute. But like, what is interviewing? Like, what even is that?

25:28Katie Miller:No, it's awesome. And so, you know, where I go with this is, like, how do you, obviously my husband and I work very hard to stay connected and have that time with two different demanding jobs. Yeah. But I'd be curious as to, like, what your advice would be to other women trying to do the same. Well, I mean, you know, it's interesting. I probably have a different answer today than I would have five or ten years ago. I mean, but I think, you know, at the end of the day, like, you know, probably along the lines of, like, why I decided to start my mobile business all those years ago. Like, I really believe in, like, finding your purpose.

26:05And what's interesting about my life right now is that, like, after selling Drybar, a lot of people are like, why don't you just, you know, chill out and, you know, go to the beach and vacation, whatever. I'm like, that's just very unfulfilling for me. Like, I'm a builder. I like to build things. And so, you know, I think it's like, you know, paying very close attention to like that inner voice of what makes you, you know, feel really good. You know, I think there's this interesting, like, I feel like I see this a lot and maybe it's just I'm getting fed this because I am interested in it. That, you know, this like overworking ourselves and working ourselves to the ground.

26:46And like there's some sort of trophy for that. Like, I don't, and I think I did subscribe to that at some point. I don't think I do now, you know.

26:54Katie Miller:That's like, be the best. You have to like out-compete somebody else. Yeah, or like you have to like work like a 12 or 14 hour day. Like, I am much more of the camp now. And, you know, and it's hard to say because maybe because I'm on the other side and I've grown a business and I have a little bit of a cushion, you know, but not even like, I still feel like I have like an ax to grind. I still feel like I want to make more money. I still feel like I want to do more things, you know. And I think that that drive is very important, but I also like that it's equally matched with I love building stuff.

27:26I love growing stuff. I love having a positive effect on women and the world. That is just my passion. So whatever that looks like, and from an advice standpoint, it's like keep that in mind where I feel like a lot of people get kind of waylaid on this. Like I just want to get really rich and make a lot of money.

27:44Katie Miller:Do you think there's a demonization of private equity that's warranted? Like, you know, it kind of, I don't want to say it's ruined the dry bar brand because it hasn't. But also I look at like Poppy recently just sold and immediately their product changed. Did it? Yeah. They immediately changed some of like the healthier stuff in it to something unhealthy. Yeah. And so. Is Allison still running it? I don't think so. Yeah. I think she's done what you did, which is like take the full step back. Yeah. Which to me, your stories are very similar. She's just doing it more recently. And she sold for$2 billion.

28:16Katie Miller:She did very well for herself, which I think, though, is today's market share for most things. It's crazy. It's like overinflated market shares for most companies. Yeah, it's insane. Do you think it's right that private equity has that kind of demonization given what it's doing to these brands? You know, I can make the argument on both sides. I've seen it both ways. You know, I don't think that private equity ruined Drybar. You know, I think, and I don't think Drybar is ruined, but I changed Drybar, I guess is a better way to put it. And I can only, of course, speak to my experience with private equity.

28:49And we were very, here's the word again, discerning on who we partnered with. And we almost did a deal before we did the deal with Castaneda, which is now Stride, which I don't know if you know, those guys are out of Boston. But we almost did a deal with another company, another private equity company that was like at the 11th hour we pulled out because there was some red flags and we were like, oh, shit, we got to get out of this. And it was painful to unravel it and whatever. But my experience with private equity and the people we chose to work with was was really positive. And what we looked for in a private equity group was like people who were going to like be in lockstep with us, not try to change everything.

29:32And really, Kastanea and Rourke, who was our other big private equity partner, you know, we worked alongside them and they were incredibly helpful to us. So my experience was good. That being said, not mentioning any names, I have other friends who are big founders who've had terrible experiences with private equity where they've not made a great deal. And there are changes that are being made. And then you see, you know, I didn't know about that with Poppy, but I've seen it with other brands, you know, where private equity comes in. And I mean, I was actually I just watched a reel this morning on Candace Nelson, who's a good friend of mine.

30:06And, you know, she sold private equity there. They were there. They closed the Sprinkles door. And, you know, and I'm sure you follow Cody Sanchez, who I also adore. And, you know, she talks about it all the time. It's like a lot of times private equity does come in by it. And, you know, you kind of lose the soul of the company. You make changes that, you know, seem more economical. and then you lose the essence of what it is, which, you know, I think to some degree that has happened with Drybar. Like I hate speaking ill of Drybar because it is my legacy. And, you know, I'm also not involved in Drybar anymore.

30:45That doesn't mean I wasn't willing. I won't go too into the weeds with that. But it's like, I do feel like when I hear stories like that, I'm like, God, I could come and fix that thing so fast. You could do it so quickly. I could do it so quickly. You know exactly what to do. Because when you say things like that, I'm like, even the story you told me about the stylist and the TikTok thing, I'm like, oh, I know why that's not working. You know, it's like I was very, very particular and, you know, about who went on the floor and when. And by the way, that was also the biggest rub between me and our board was because we could be doing 150 blood today, but we're only doing 120 because Ali won't approve stylists to go on the floor.

31:21And they were all like, but we could be making more money. I'm like, but we will get a terrible reputation and we have to make sure the stylists are where they need to be. And I was like, not that I didn't care about making money, but I was like, this is my reputation online. This is like, I want women to come in with so much confidence that no matter whose chair they sit in, it's going to be a great blowout. My guess is nobody is like ringing that bell anymore to be like, no, no, no, no, no. We can't just let anybody on the floor. Yeah.

31:45Katie Miller:Do you think that TikTok today has set, and I would say Instagram as well, has set these impossible beauty standards for girls that maybe weren't in existence when Drybar was started? 100%. I mean, girls were posting on Twitter, TwitPix or whatever they were called back then. I mean, Instagram actually started in 2010, too. That's when Drybar started. But Twitter was much more popular as like a sharing tool, which was so funny. But yeah, I do think that's true. I mean, and I personally work very hard to show, I mean, listen, I'm, I couldn't say, you know, I, do I put a filtered, like, great picture on my, of myself on Instagram?

32:25Yes. Who doesn't? Who doesn't? I also do like to show the not so pretty and not so filtered. And I really try to kind of straddle the fence on that. I do think that there is an impossible standard that we are trying to meet. I feel it too. I see these girls and I'm like, huh, how do I look like that? And even like I was just asked for a quote on, I didn't even really know this show, although I think maybe I need to watch it. It's on campus, off campus. What's that show? I don't know. It's like some show that's blowing up and there's two young actresses on it. They must be in their early 20s, Ella Bright, I think, and Mika, whatever.

33:07But the magazine asked me to comment on their hair. And they're wearing very like, they're just like no muss, no fuss, like very, because I was doing my research and looking at their hair and seeing how they wear it. And they're wearing it very like wavy, messy. And I was like, oh, it's like speaking to my soul because, and I was so, these are younger girls who are certainly influencing the younger girls. And they're not having this ideal of perfectionism. They're, you know.

33:34Katie Miller:Not the sorority recruitment girls. They're just not. they're like they're they're beautiful but they're just more themselves and i and my hope and again part of my you know hope with messy is like the pendulum swings back a little bit to like less over filtered less perfect more like listen i want to be the best version of myself of course always we all do and should right but like it doesn't have to be this ideal of perfectionism which you know i feel like i contributed to with with dry bar you know but i'll tell you it's what it's interesting too I mean you know because you go to dry bar all the time like the Mai Tai which is like the messy beachy look it's kind of ironic that that if you were to look at like all the data the Mai Tai is the number one encrusted style at dry bar which was a messy beachy look did you come up with all the styles I did which one so Mai Tai is your favorite well probably you know because yeah I mean that was what I did all the time because I can't tell you how many women would come into dry bar and be like I don't want my hair to look like I just had a blowout you know it's like sometimes you do and sometimes you want the like very perfect I feel like now they have to do with hot tools I've never gotten away now with someone just doing it with a round brush yeah it's it's harder you know as a stylist to do it and I mean like I can do it but sometimes you still touch it up with a hot tool but for me it's like what's more interesting to me is using someone's natural texture versus like yeah you know I just literally came back from LA yesterday and had a shoot with messy and you know I had a couple hairstylists helping me and I was like Like, listen, we're not going to do, like, a blowout and then curl her hair to look messy.

35:04Like, it's very important to me that this is authentic, that we're using their true texture and showing, you know, how we do it. You know, do I touch up with a curling iron? I didn't today, but sometimes I do, you know. And so it's like there's no, like, nothing off limits, you know. But I just, it's like being the best version of yourself.

35:21Katie Miller:What's your most controversial hair opinion? Huh. That's such a good question. I don't love a slicked back bun or a slicked back pony. I feel like that's been a very big trend and everybody loves it. And listen, I think it looks really cool on the Kardashians and Kylie Jenner. I was actually thinking about Kourtney Kardashian, like how she said she lost all of her hair when she slicked it back. Oh, that's interesting. I didn't even think about that. I just don't, it's not for me. I don't like the way I look. And maybe it's just because I have such a relationship with my hair. I like my hair big.

35:54I like my hair on my face. Like my hair is very much my frame and like my maybe even security blanket. I just, I see these girls do these really beautiful like slick back looks and I'm like, that's just a no for me. If you could permanently retire one hairstyle forever, which one would it be? Gosh, that's such a hard question. I mean, the first thing that came to mind was like really short bangs. But like some girls. Can pull it off. Some girls can pull it off. Where are you on the bob? I love a bob. I love a bob. I wish that I could I could invent or somebody could figure out how to like make your hair grow in like 10 days like a chia pet right yeah like I wish because I want a bob all the time but I would only do it for like 5 days and then give it back right I'm like can I cut my hair into a bob and then in even a month's time have my long hair back because I love a bob what celebrity hair era lives rent free in your mind

36:47Katie Miller:oh probably like which celebrity like what the hair era like when everyone was doing like the same thing Probably like the Cindy Crawford, you know, Christy Brinkley, big bouncy waves. Like I do love that hair. But I feel like, you know, I mentioned, oh, you know, I changed that. Mary-Kate and Ashley Olsen. The amount of time I think about their hair, four years. And I always wanted that hair. And, you know, I know a lot of... I think all girls wanted the Mary-Kate and Ashley Olsen look. I mean, it's funny because I don't know what your age demo is, but some people might be like, who the hell are they?

37:21No, I'm still re-watching those movies now with my daughter. Yeah, but their hair. They're iconic. And I know a lot of, I know, like, I think Mark Townsend does their hair a lot. He's a big, you know, famous, like, LA hair stylist. And he's like, they don't like a blowout. They don't like sitting for a blowout. They have this, like, effortlessly, like, wavy, messy hair. And I swear it was, like, one of my biggest inspirations in starting messy. It was like, I just, and my hair is much, seemingly much curlier than there. But, like, the longer my hair gets, the more I get that look. So, yeah, I think about them a lot.

37:51So why did you? Why'd you start messy? Well, you know, I think, like I was saying before, I think I just got so tired of, like, the over styling, the breakage, the damage, and the, like, perfectionism I was trying to get with my own hair. And really wanted, like you were saying before, like, to learn how to, like, embrace my waves and not fight them so much. And, like, is there a way? and it was really during COVID when everyone kind of stopped blow drying their hair and you weren't leaving the house and whatever, that I wanted to find a way to embrace my texture, my curls, my waves, whatever, and like tame the frizz.

38:29And it wasn't just a, it's interesting now because there's the air dry trend, which works.

38:34Katie Miller:They say that's super bad for your hair. Really? Why? Yeah. I don't know. They said that that's not good to have like wet hair at your roots, that you need to blow dry them at your roots. That is an odd. Okay. You think that's fake? I think that's fake. Okay. I don't know why. Now I get like paranoid. I get out of the shower and I like paranoid, like blow dry my roots. I don't know. Someone said that to me and I believed them. I can't. So now I can't go to bed with a wet head. Now I need to like feel like I need to research that. I can't think of a good reason that that would be a thing. I can't go to bed with a wet head.

38:59That is so interesting. No, I don't think that's true. But going to bed with wet hair is probably not ideal for a bunch of reasons, you know? Why? Because first of all, like your hair will dry funky. Sure. for starters. And you don't, you know, there's so much friction on your hair, I feel like. I'm sure you sleep on a silk pillowcase.

39:21Katie Miller:Bamboo. Okay. I think, I don't know. I got to look at it. It's like cotton, organic cotton. Yeah, I think you need silk. Because silk, cotton roughs up the hair cuticle and it's not good for your skin either. Well, I know those with babies, by the way. Like, when you have a newborn who has hair, on these, like, on their crib sheets that are, like, organic cotton because everyone buys the organic cotton crib sheets now, the ones that have, like no plastics no dyes but i keep going that all you find the baby's hair on the crib sheets because of them rubbing it so like i think it was like my son all of his hair had fallen out in the back of his head no it does i'm like the crib sheet i don't know i can't comment to baby hair yeah loss but i was a real thing i didn't know that was a thing but but i'm telling you sleeping on a silk pillowcase which i have i have very strong feelings about like i feel like what are you doing if you're not like it is really yes because cotton will the you will get a lot of even if it's organic you'll get a lot of like friction on your hair and it's not great for your skin like i was just talking to my you know i might have a plastic surgeon does it apply by the way to silk hair ties like does it apply way way better for your hair than like the plastic or the really strong alaska ones a hundred percent anything silk you want silk okay silk on your hair silk on your face you know okay but but to answer your question i mean so with with why i started messy you know I just I feel like you know it just it felt like the right time to like let's let's figure out a way to embrace our true texture and and have our daughters embrace it and not you know and it's not to say like I'm forever evolving when it comes to hair I love change I love trying new things and I the amount of time and talk about living rent free in my head it's like the amount of time I think about hair or see someone's hair and be like huh how did they do that how can I do that what can I mean I and I'm like if you ever see someone's hair and you're like that's awful yeah or I'm like sometimes I just want to go up and be like can I just do something can I just I can help you so much you know I started carrying around like messy samples I give to women because I'm like not that I would ever go up to a woman and be like you need to fix your hair but also like the back of people's hair I'm like you got to remember the back you know it's like I put the twist in when now I'm like wait how's the back of my hair look um you know but yeah I mean I I just I think about hair so much and I just want I wanted to give women at like another alternative to the blowout, you know?

41:37It's like, or, you know, or it's like a blowout or a bun. Like there's got to be something in the middle. And I really think that's where messy comes in.

41:45Katie Miller:In every episode, we play the game of would you rather. Oh, that's fun. Would you rather use drugstore box hair dye the day of a black tie event or never be able to use dry shampoo again? Oh my God, definitely store bought. Box hair dye. Yeah, thanks. Or box hair dye. Yeah, because I have actually done that when I was, I'm very overdue for color now. I hope you can't see it. I've been traveling a ton and I'm getting my color done next week. Anyways, but I would, when my hair was a little bit darker, I would just buy it. So I'm not opposed to that. I'm also a hairstylist, so I'm not scared of that.

42:18Katie Miller:But the box hair dye, I feel like it's similar to what... Yeah, like L 'Oreal makes a really easy to use, like light gray coverage. It's like, you know, I mean, if you have blonde hair, don't put like brown on your hair. Right. But, you know. Would you rather accidentally use Gorilla Glue as hairspray or Nair as shampoo? Oh, God. That's terrible.

42:43I don't, I can't, I'd say neither. I just can't. I can't admit to any of those.

42:51Katie Miller:Would you rather spend six hours trying to get gum out of a client's hair or try to fix the bangs they cut themselves at 1 a.m. after a breakup? up? I'd probably rather fix the bangs. Is there a way to fix bangs? Well, yes, you can like, I like a challenge like that. Like you could, you can bring it down more hair. Like, yeah. I mean, don't, don't cut your own bangs is the moral of the story. But if you do, like, I feel like I can, you can change a part. Like there's more things you can do. Like getting gum out of someone's hair just doesn't sound fun. Would you rather have to wear 2007 era bangs side bangs forever or bring back crunchy mousse curls oh god no crunchy mousse curls which is exactly like what i don't like i'm that's the only thing i know how to do it's so well i'm pretty like anti-diffuser like i'm like even though like and that's that's kind of the thing with messy it's like i'm like embrace your texture your curls but like please don't use and i feel like i talk about controversy i'll probably get in trouble for saying this but like the diffused curls i mean some girls like it so I don't you know it's like do what you like I don't like those diffused scrunchy curls and that like just made me think of that like and maybe it's because like that's all I knew how to do when I was a kid is either scrunch them and that's like what my hairstylist told me to do get a diffuser and then I'd have these curls I don't like curls like that like I like loose wavy curls but my hair if I was using diffuser and I scrunched my hair it would it's very curly I know how to stretch it out now no thanks on diffused curls would you rather cut your own hair without a mirror or let one of your kids give you highlights?

44:26I'd rather cut my own hair without a mirror. Oh my god. My son, my younger son, he was born with like, he was like a toe head, very blonde. And from the time he was probably like six until he was 12, he would, I used to do it for him. Like we'd get hair color and it'd be pink one week and blue the next and then he just started doing it himself. It was so fun. It was a form of expression that I completely embraced.

44:49Katie Miller:What's a conspiracy theory that you believe in? God, I don't, that's a good question. It's so funny because my, speaking of my son, he's, he's been very into conspiracy theories forever, but I don't know. I don't go down the road at all. What's his favorite? Well, like he just sent me something like two days ago that was like, you know, all this alien stuff that, the UFOs, I mean the UFO stuff that's like been uncovered. He's, he's like, I told you, you know we get a lot of that like I told you that they were real and that did we go to the moon well I mean I know this this is like there's just so much crazy shit out there now I and I'm a big like I believe where there's smoke there's fire so I don't know I don't know where do you get your news?

45:37I don't watch the news. I rarely watch TV. I mean, I watch shows. I'm like a streamer. Like I love, you know, Netflix and that kind of stuff, but I don't, it's funny cause I grew up, you probably did too, like with the TV was just on and like news was always on. In the background.

45:53Katie Miller:Yeah. Yeah. It's just so toxic and negative that I'm just not a news girl. Um, I mean, I probably get my news from like Instagram and like, you know, my boyfriend is always like, he has I have like Apple News on my phone I don't really love the news I'm like a little bit more ignorance is bliss and like you know somebody will tell me something I really need to know if it's really important yeah um what's the first app you open in the morning probably I mean does does messaging messaging yeah yeah I mean I think I always because I don't live in the same city as my kids anymore I I usually like will text check text my check my Oh, my God.

46:35My text messages to make sure my kids are good. And then probably Insight Timer because they have this thing on your phone where you can have a little square and you can, like, set your intention for the day.

46:45Katie Miller:Oh, that's cool. Yeah. What shows are you watching right now? What did I just watch? I just plowed through something. God, I can never remember when someone asked me. Oh, Imperfect Women. Have you seen that? No. It's pretty good. I'm rewatching Manifest right now. There's a show called Manifest? Yes. Oh my gosh, wait. So I'm really into conspiracy theories. That's like my thing. That's why you asked that. Yes, my thing. Yeah, what's yours? Well, I have a lot of them. I believe every conspiracy theory is true. You would have a great time with my son. But my latest one is I'm back on the MH370. Like what happened to the plane, the Malaysian airline plane.

47:25Oh, I remember hearing that.

47:26Katie Miller:I'm back on that one, which is like it disappeared. It's completely off radar. I think I saw that. Why? Like where did it go? did it time jump like where why did they only find certain parts it's the most expensive aviation search in history yet they can't find a lot of the parts to the plane like that just it doesn't vibe check for me yeah and so I was watching a different documentary about a different conspiracy theory about the missing nuclear scientists which led me back to MH370 which led me to re-watching manifest because that's a plane that time jumps five years it's missing for five years and then it lands and so it's a conspiracy in and of like what where did the plane go but the plane was just in the air and like time jumped.

48:09Oh now I want to watch that.

48:10Katie Miller:It's on Netflix. Okay. Very fascinating. Good to know. Huh. What's the last thing you were influenced to buy? What's the last thing I was influenced to buy? Probably cowboy boots. I do live in Nashville now. But what like where like what from where from probably I have a I have a new like music girl crush on Ella Langley It was Taylor Swift for a very long time But now it's all Ella and I'm like I love okay like I'm yeah I mean I just I do on Instagram is like influenced to buy something I know I know but I mean it's like there's always so I actually literally as I was getting dressed today I was like I need new clothes like any new tops like I need I need to infuse some newness It's that time of year.

48:53Yeah. And it's warm. Yeah.

48:56Katie Miller:What do you always keep in your purse?

49:01Dry shampoo and lipstick.

49:04Katie Miller:I've never used dry shampoo. Ever? Ever. I don't understand. Ever. I don't understand. Ever. I think it makes my hair either white or greasy or something because I have super black hair. Will you please try the one I gave you, dry shampoo? Yeah, I've never used it. It's called Silky Dry Shampoo. It has vegan silk in it. So it's like, as opposed to like, I still can't understand that sentence, but the detox dry shampoo that we did for Dry Bar, which was amazing, but very strong. I have a lot of dry shampoo. I've never sprayed it into my head. So don't start with the detox because it's very white and it's very, very, very concentrated with powder, which all dry shampoos are.

49:41So when we were deciding to make a dry shampoo for Messy, I was like, it can't be, like, I don't really want to do a dry shampoo because it can't be, it's just drying and not good for your scalp. This one is incredibly good for your scalp. I know your hair is dark, and it will come out light, but I promise you if you just do this and rub it in, it'll rub. I just use a little bit. I really want to be the first now. And it's silky. You'll love it. But you will see it. You just got to use your fingertips to run it in. And, like, lift and spray. That is shocking to me, by the way, that most women, I even saw a girl posted how much she loved our dry shampoo today, but she just sprayed it on her scalp.

50:15I'm like, no, no, no, no. You have to, like, lift and spray. but yeah and then you just rub it in well the new trend is actually like heavy maybe you haven't

50:23Katie Miller:seen this maybe i'm just too much on tiktok but like again these women dump their hair over into a sink just wash right here instead of doing dry shampoo like you're not washing this yeah you're just washing this i buy that because that's really chances are you don't need to wash your hair you need to wash your hairline yeah which is like i used to when i would blow dry my hair a lot i I used to do that. I would just wet the front pieces of my hair and re-blow them, and then it makes the whole thing look fresh. Do you think there's something with the fact that, like, if you don't wash your hair as many days of the week, it gets less greasy?

50:56Well, it depends on if you're putting dry shampoo in it. I think, I do think, no, I think it gets more greasy the longer you go without washing it.

51:03Katie Miller:Okay. Because, like, your natural oils start to come in, but I think that's actually really good for your hair. You know, you don't want to be washing. You said you wash your hair twice a week? Yeah. That's good. My hair doesn't get oily. It doesn't? No. Ever? It just gets gross. Like, eventually, I'm like, that smells. Like, dry? It just gets, like, it just kind of, like, at a certain point during the week, because I do so much TV or something, there's too much hairspray and stuff that I'm like, ugh. Then it's just, like, product heavy. Yeah, I've got to, like, wash it out. Yeah. And I'm doing, like, five washes to get, like, the layers of hairspray out.

51:32Yeah, you use hairspray, huh?

51:33Katie Miller:Well, the people who do my hair at night, yeah, do. If I do ever get a blowout and someone is doing my hair, I'm like, no hairspray. I don't like hairspray. I don't like, like, why? Why use hairspray? Also, why the mousse when you begin? Well, that's to like build texture and body. I get that. Okay. But a hairspray is like a hard no for me. Really? I really don't like hairspray. That's controversial. Yes. I just, I feel like, maybe it's just like because I grew up in the Aquanet era, like hairspray very hard. Yeah. All right. Last question of the pod always is, if you could host a dinner party with three people dead or alive, who's sitting at the table and what are you eating?

52:08Well, definitely Jesus. Okay. Big Jesus guy. Yeah.

52:13Katie Miller:Big Jesus girl. Big Jesus guy. Well, I just want to have a conversation. I really want to, I have so many questions, you know. Maybe Maya Angelou. That's fascinating. Yeah. I feel like I'd love to like, I don't know if I want to say this. God, it's such a good question. I mean, it's a toss up between like Oprah, because I'm like a big, I grew up with Oprah and just love her. can you imagine the conversation with like Jesus and Oprah and I get a third maybe like JFK JFK I just am fascinated I'm a little fascinated by the Kennedys in general speaking of like a series like the love story you know like I was always very into that them that whole the CIA was involved in his murder no you think they were yes I'm telling you every conspiracy theory I come back to.

53:11I never even didn't even know that was a thing.

53:14Katie Miller:Yeah. Wow. That's interesting. I also lived in New York City when they were there. So it was like, you know. Yeah. What are you eating? Probably steak. I'm a big like steak and fries. Maybe a little caviar and sushi. Those are like my favorites. Yeah. Yeah. Thank you for doing this. Yeah. Thanks for coming here. That was so nice. when they told me you were flying in, I was like, she's just flying in for this? Yeah. That's so nice. Thank you so much for watching this episode of the Katie Miller Podcast. We're live every Tuesday night at 6 p.m. everywhere you get your podcasts. We'll see you next week.

From the publisher

Drybar & Messy founder Alli Webb joins the pod to reveal how she built a hair empire from a single blowout idea and sold it for $255 million. She opens up about crushing copycats, navigating private equity, launching her new brand Messy, and balancing it all as a busy mom.


Don’t miss it!

More from The Katie Miller Podcast

All 59 episodes
Entrepreneur Confidential: Alli Webb Sold Drybar for $255 MILLION!The Katie Miller Podcast · 54 min
Listen in VO