Oasis are back; The AI-generated band with a million listeners; Indies vs Universal Music spat gets grumpy; and who owns your songs if your label goes bust?

9 Jul 2025 · 43 min · 9 chapters

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In short

The episode covers (1) the rise of “The Velvet Sundown,” a fully AI-generated band that reached 1.1M Spotify listeners, and the implications for trust, streaming detection, and music authorship; (2) Oasis’ 16-year reunion tour kickoff in Cardiff, plus VAT and radio airplay figures; (3) the heated Universal Music Group bid to buy independent Downtown Music ($775M) and the regulator/anti-competition debate; (4) Dear Hoof quitting Spotify over CEO Daniel Ek’s €600M investment in German military drone AI firm Helsing; (5) Sabrina Carpenter’s Plus One-linked charity fund and a label-bust question about who owns catalog rights.

Guests

No external guests. Hosts are Steve Blamack and Stuart Dredge; they reference experts Cliff Fleury (music lawyer) and Annabella Coldrick (MF).

Key claims & examples

Velvet Sundown has no online footprint for named members; Deezer and another AI detector flagged it as AI; its bio now says it’s “guided by human creative direction” with AI support. Deezer policy: tag AI-made music and remove from recommendations. Oasis: ~65,000 attendees/night; 20% ticket VAT estimate ~£56M across 1.4M fans; “Don’t Look Back in Anger” most-played. Downtown/Universal: opponents fear data leverage and poaching; Virgin Music Group memo denies wrongdoing. Dear Hoof: “we don’t want our music killing people,” citing Ek’s Helsing board/chair role. Label bust: rights are assets sold by administrators; reversion clauses are possible but uncommon.

Written by AI. May contain mistakes. Listen to the episode to check what was said.

Chapters

Tap a time to open that second in VO

The Rise of AI-Generated Bands

0:45 to 4:40

Discussion on The Velvet Sundown, an AI-generated band with over a million listeners, and its implications for the music industry.

“firm fears and the universal downtown takeover gets increasingly fractious but first first off Stuart is going to do a number on us.”

The Impact of AI on Musicians

4:40 to 9:14

Exploration of the potential consequences of AI-generated music on real bands and the music industry as a whole.

“It started being picked up by broadcast media and their listeners kept growing and growing and now over a million.”

Oasis Tour and Media Coverage

9:14 to 14:03

Hosts discuss the return of Oasis with their new tour and the extensive media coverage surrounding it.

“but hasn't it opened the door though in a way now surely there will be people going why don't you we could probably get away with this.”

Oasis Reunion Tour Highlights

14:03 to 21:40

Discussing the recent Oasis concert in Cardiff and its media coverage.

“The Oasis tour started in Cardiff on Friday, their first dates in 16 years.”

Universal Music's Acquisition of Downtown Music

21:40 to 28:00

Analyzing the implications of Universal Music's potential acquisition of Downtown Music.

“Now, this is proper industry-related, this, and it's something we have covered before.”

Regulation and Trust in Big Acquisitions

28:00 to 29:25

Explore the nuances of trust and regulatory scrutiny in major business acquisitions.

“the the personal hurt here yeah um but i think yeah it's it's it's also about trust like you say I think a lot of the defense of this deal is we won't do those bad things you say we will.”

Dear Hoof's Protest Against Spotify

29:25 to 32:44

Learn about Dear Hoof's decision to quit Spotify in response to their CEO's investments in military technology.

“Our third key story of the week, American band Dear Hoof are quitting Spotify in protest and its CEO leading a 600 million euro funding round for a military drones manufacturer.”

Bankruptcy and Artist Rights

32:44 to 38:48

Understand what happens to music rights when a record label goes bankrupt.

“Oh, you've got, you wanted to mention a Sabrina Carpenter tour, financial tour fact.”

ABBA's Dancing Queen Milestone

38:48 to 41:29

Discuss the significance of ABBA's Dancing Queen reaching one billion views on YouTube.

“That's the first question of our return answered very comprehensively.”
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Transcript

Automatic transcript. May contain errors.

0:07Steve:Hello and welcome to the Price of Music brought to you by Music Ally, the show that's fascinated by the fun and games and finances of the music world as explained each week by me, Steve Blamack and him, Stuart Dredge. And yes, we are back. Apologies that it took us longer than expected, but we've been fine tuning one or two things for our return. Although our mission remains the same to help try and demystify the music industry and bring you some clarity around some of the big trends in music as well as their financial and in some cases moral implications coming up this week oasis tour starts the band deer hoof quit spotify over arms firm fears and the universal downtown takeover gets increasingly fractious but first first off Stuart is going to do a number on us.

0:57Steve:Give us a big number from the past week.

1:00Stuart:Okay, I've got a really big number this time. The number is 1.1 million.

1:05Steve:1.1 million what?

1:08Stuart:1.1 million people on Spotify listening to a band called The Velvet Sundown, which has become the hot music industry story of the last week because The Velvet Sundown are a completely AI-generated band and their music is completely age-generated too. But they've got more than a million listeners on Spotify.

1:28Steve:Do you know what? I read this. Some of our listeners will have already read this as well. I mean, I don't want to over-exaggerate, but this is one of the most frightening AI stories to date, I think, because there were just the implications of this, massive and many. In fact, I mean, there were a couple of stories on this topic in the past week. But Jessica, so give us the bare bones then. So it's an AI band with AI-generated music and photos and biog, everything behind it has been put through the AI mixer.

2:02Stuart:Well, exactly. So this kind of popped up a couple of weeks ago when it was first people on Reddit, the internet community platform, started posting about this band that had appeared in their Discover Weekly playlist. and they thought there might be AI. They were sort of saying, and music sounds like AI, the photos look AI generated. And it started there, but this band already had like 325 ,000 listeners. So that was why it was an interesting band. And it's kind of, I mean, I don't know if you've heard the band, it's kind of 1970s Californian rock, sort of that kind of, you know, that sunkissed 70s rock kind of washes over you.

2:37Stuart:But as a casual listener, it sounds believable. You'd be hard pressed to guess it wasn't a real band of humans. I think it's only if you're a producer or an artist or even someone like you, I think. You listen to a lot of music. I think you might listen to it and smell a rat too. But to a lot of people, it sounds... So anyway, so they had this much. And I started digging. A bunch of other journalists were also digging into this. And basically, the band members had a biography on Spotify and the four named band members had no footprint online whatsoever. No social profiles, no previous bands, no concerts by this band which is again kind of you know quite a big clue and they had a quote from Billboard the industry title in their biography which was there was no record of that ever have been written by Billboard as well so it was quite intriguing and then as the story moved on two companies so Deez of the streaming service and a French company called Urquam Amplify both of them have AI detection tools so they have tools designed to kind of detect AI music and both of them said yes this is AI music and then then it got even better so this account on x formerly twitter popped up that was purportedly to be the velvet sundown and they were having a go at all the journalists saying this isn't ai we're not an ai band you haven't checked your facts you haven't even reached out to us you haven't come and see our concerts you're all lazy journalists it was quite it was very very um sort of fighty yeah and then the guy behind this twitter account gave an interview to rolling stone and he was saying yeah actually it's a bit of an art hoax really and yeah okay maybe it was AI and quite evasive and dancing around some of these aspects of story and then the next day this guy wrote a blog post saying I'm not the spokesperson for the band I've got nothing to do with them I made it all up because I thought it would be good to insert myself into the story and I want to prove that journalists are all lazy so to recap a real human pretended to be a spokesperson for a not real band and got interviewed by Rowling.

4:36Stuart:So, and all the time this is happening, more people are writing stories. It started being picked up by broadcast media and their listeners kept growing and growing and now over a million.

4:46Steve:Over a million listeners. And do we know who is behind it then? Because someone is inputting the, you know, the data, the ideas, the music, potentially, I suppose, some sort of guidelines for lyrics. Someone is behind this AI triumph. Do we know who it is?

5:06Stuart:We don't know who it is yet. They have updated their bio on Spotify. And I should say, it's on all the streaming services. It's not just a Spotify thing. It's on a bunch of them. And now their bio reads, The Velvet Sundance is a synthetic music project guided by human creative direction and composed, voiced and visualized with the support of artificial intelligence. An ongoing artistic provocation designed to challenge the boundaries of authorship, identity and the future of music itself. in the age of AI. So, and which is kind of word soup a little bit, but there is some human creativity behind this of saying, what can we do with this technology and how believable can it be?

5:45Stuart:But they are at least being open about it now, which is because of the beginning. But I mean, I guess there are two things in my head about this that we should talk about. And one is like, this is like the tip of an iceberg. There are more of these artists and actually music business worldwide have been doing investigating to other artists who are AI generated. there's one called event this who got a million listeners there's one called nick hustles who's kind of hip-hop beats r &b he's got 250 000 listeners like i think they tracked about 11 of these artists that have got kind of significant audiences and i was looking at so i was looking at as an example of a human band so fat dog who we have talked about a lot they've got 200 000 listeners on spotify so and i'm not saying this to pick on them but like they're a band you've been championing they've been putting those hard yards in playing around the uk building their fan bass and yet suddenly this band have come along and have five times the audience and I think that's why this is causing quite a lot of soul searching within the industry with the musicians that this is this feels like a sudden thing that's happened and now it's bigger yeah I don't I mean

6:45Steve:I don't know I almost don't know where to start with this but just I mean a couple of thoughts not not in any order this but first obviously it's a trust issue isn't it because now I mean obviously journalists have written about this particular band but there's as you say there's probably hundreds of other fictional artists out there already that we don't know are in fact just AI bots making music or it's music being posted by AI bots so how long is it until we have to fact check every artist that we like on Spotify to make sure that they're actually you know a genuine human group um and as you say Deezer I mean Deezer did put a marker on it didn't they but But will the other, on this saying, basically, we suspect AI is at play here, but will the other streaming companies, will they do similar or is it just too difficult?

7:38Steve:Is it too big a task to point out every artist that's used AI or is mainly AI driven and then point this out to listeners? I guess it would be a mammoth task, but it does leave us having to do all the work ourselves going, well is this is this real and i just have to follow on from that and this is the really dangerous question is anyone going to care i mean we'll care and the artists will care but there will be i'm sure hundreds maybe thousands of spotify listeners who if they like the song it doesn't matter they don't care they don't know neither care that a bot has made this because it's on one of their playlists and you know they might like it or it might just be as in the case of the Velvet Sundown, it may just be inoffensive enough not to bother turning it off.

8:34Steve:And so the streaming figures will continue to rise.

8:38Stuart:I think that is one argument, that the culmination of this culture of things listing in the background means there will be. But I think, so one thing that may be reassuring is, so the figures are very big, like 1.1 million listeners for this one band. But that's not measuring how many people like them right now. it's measuring who's read a story about it and been curious enough to go and listen to a track or two yeah so give it a month or give it two months though those people who came along listened to track or two and then thought no this is not for me they'll be they'll be out of those figures and so if in a month and a half they have like a hundred thousand listeners you'll really you'll yeah you'll realize the scale of it is less yeah than we all think now yeah in in this case yes

9:18Steve:but hasn't it opened the door though in a way now surely there will be people going why don't you we could probably get away with this. I mean, it took a load of journalists to point this out, but if there's not, again, I don't want to over-exaggerate it, but there's just no breaks on AI in music at the moment. There's nothing stopping it. And the more people get to see that, well, we can make some money out of this reasonably easy, then surely it's a phenomenon that can only grow until somebody or we find some way of doing something about it. And, you know, I'd say, you know, people don't care, But obviously the people who do care, care for a reason.

9:57Steve:And there are a bunch of reasons, including the more AI bands are out there taking up the space of real bands, you know, the less chances for real bands. Again, accuse me all you like of going, Steve, this is not going to happen. But it's just the start. And all this is happening so quickly that, you know, we're going to get to the point where there will be no bands playing at your local pub tonight. because all the bands who are popular on the streaming services, which seem to have such a hold over the music industry and their streaming stats, they're not real, the ones who are popular. You'll have to be a Velvet Sundown covers band.

10:34Steve:I mean, if nothing else, sorry, just a final point. If nothing else, what you end up with is a lot of music which is simply aping or remoulding music that's already happened because that's how AI works. and it will be in this, it's a stale way of, you know, treading musical water because it's just rehash after rehash. I know some people also say at this point, yeah, but what did Oasis do? Isn't that what Oasis did? But then, you know, I think even AI would have been hard pressed to create a band like Oasis at the start of the 90s had there been AI back then. Sorry, you wanted to make a point.

11:12Stuart:Well, yeah, no, so I've got two points actually in my head. One is, so I get caught up in this. In theory, there's nothing wrong with someone creating an AI band, creating AI music for them. There is creativity involved in it because you can't just press a button and something good comes out. You do actually have to do quite a lot of work to make it feel cogent. So in theory, this is okay. But, and this is where the music industry is worried about this. In this case, they use Suno to make the music. That's been detected by these systems. And Suno is one of the companies being sued by labels, accusing it of scraping the world's music without permission or licensing.

11:46Stuart:So if you think about that, this band, not only, as you say, could they be taking listeners away and royalties away from human bands, but arguably the music they make has been built on the backs of generations of musicians who haven't been paid. So that's one thing that's being talked about in the industry. And of course, that's a legal case. It may be settled either way, not prejudging it, but that's where people feel unhappy about this. It's not just that it's not a real band. is what the system has been trained on. But also, I think to your point about what happens now, I think this is going to really accelerate pressure on streaming services to decide what they're going to do with this music.

12:24Stuart:And so Deezer, like you said, is a good example. Deezer has said already, we're not going to take this music off.

12:29Steve:We're going to leave it up on our stories.

12:30Stuart:We are going to tag it as saying, made with AI generation tools. And they're also not putting in their recommendations. So if you're on Deezer and you get your personal playlist of what's out this week, it's not going to be in there. Obviously, that depends on them detecting it. You know, stuff may get through, but that's their policy. We're not going to recommend it to you, and we're going to mark it clearly. But there are options. So options include streaming retailers could just leave it there. They could take it out of the recommendations that Deezer has. They could say, we're going to pay it lower royalties or none at all.

12:59Stuart:That's an option. No one's taken that yet. Or they could boot it off entirely and say, actually, if you want to go and listen to AI-driven music, go over to Suno, go over to Udio, where those platforms are like streaming services too, you can find stuff. So I think labels are going to be sort of talking to the big streams and saying, look, what is your policy? And we'd like you to be quite tough on this. But I mean, it's kind of, the other angle to this as well, this is not to do with the Velvet Sundown, but there are questions around how these virtual artists, how AI music, how it gets played on services like Spotify.

13:32Stuart:If they're using anything illegal, like bots, if they're artificially inflating their streams, that's straight streaming fraud and they will be kicked off and their royalties will be paid and there's no evidence of that happening in this example yet but that's the other thing people will be looking at okay if an AI band has suddenly got you know hundreds of thousands of listeners how did they get that many was there anything dodgy going on and if so they will come down

13:56Steve:quite quickly okay uh all right here's our top three stories of the week outside of that one which has had a lot of people talking I just mentioned Oasis you can't not mention Oasis The Oasis tour started in Cardiff on Friday, their first dates in 16 years. A fact that the media never missed a chance of reminding us. It's their first dates in 16. Yeah, we know. 65 ,000 people or thereabouts attended each night in Cardiff. I mean, it's been crazy, hasn't it? Did you watch any of the BBC coverage on Friday evening? Because they had a dedicated live channel. Did you see that?

14:34Stuart:I saw that. I was on the Guardian's live blog as well. I was kind of following it live without... I think there was a guy in the audience who live-streamed the first half an hour, which you're not supposed to do, and he was getting enormous viewing on YouTube, I think, wasn't he?

14:47Steve:Well, the BBC, of course. I mean, they were treating it like a rolling news story without, of course, any rights to show any of the gig itself because the Oasis camp very early on hadn't they had come out and said these gigs will not be televised, although you can tell they are being filmed I imagine for cinema or streaming release by Oasis at some point but that that meant all the BBC ads was people talking about because they were in an OB studio close to the venue this is an entire there's hours of this they started about four hours before the geek started and I only noticed it after I put my daughter to bed came downstairs and they're in the studio just with a succession of guests reliving the night around about 9 30 so right back to the studio where we're joined by Matthew from Dodgy I mean I'm not even joking Dodgy are on the settee talking about they've got a reporter outside the venue two reporters live blogging from inside the venue song by song I mean they really went for it really did it's and it's it's been do you know interesting though that that all the coverage of the actual concert seemed to say it was brilliant i haven't seen anyone saying they were they were crap or

16:04Stuart:they were surly or you know it seems to have been they've knuckled themselves together and put on a

16:07Steve:good show yeah i'm also quite surprised that there haven't been more stories of people being turned away because their tickets um were bought from unofficial resale sites um i think there was somebody told me who was at the gig said that there was a queue of people small queue of people who had been turned away possibly because they'd bought a dud ticket but so far not as many stories about that as as as I thought in fact not many stories really about the finances either which I mean no one's leaking as far as I can tell usually around around now there would be some figures starting to fly around from indiscreet sources.

16:54Steve:But nothing so far really, you know, in terms of, it's all still conjecture about how many millions the Gallagher brothers are getting or, you know, were offered as a minimum fee because they would have been offered. Here's X amount, here's X million pounds. You'll definitely have this. This is your guarantee, whatever happens after this. And that we think is an eight-figure fee. it's obviously you know 10 million upwards or something but we don't know where what the actual figure figure is i imagine that's we there will be more i imagine speculation about that to come though do you think in in the weeks to come i think so i mean i've the most i've seen

17:35Stuart:i mean a lot of people are trying to put numbers out around it they're unofficial um right there was a personal finance company estimating that the economic impact of the whole uk to could be just over 940 million quid um and that was based on what they were spending and interestingly that seems to be a thing now i don't know if you've noticed this it was the same with taylor swift recently that people are trying to calculate what is the economic impact of these enormous concerts on the cities they're hosted in which is kind of adding up not just ticket sales not just merch and stuff but also people going and eating out beforehand the travel and i don't know if it's partly because the music industry is getting more wise to the fact that to tell convince governments to do stuff for you yeah sell your economic impact beyond just we're making

18:17Steve:loads of money yeah i'll tell you some things uh one figure which also relates back to uh government and um and bear in mind uh as many of you probably know i am currently i'm chair of live which is the live music um trade bodies live music industries trade body and this this is one of our bug bears The fact that 20 % of the ticket price is VAT, so 20 % of your ticket price to see Oasis, that's VAT. So the face value, so not including, it's the money you spend on the ticket, not the additional fees. But if you bought, say, a standing ticket for Oasis in Cardiff, which was£150, then 20 % of that was VAT, which will go to the government.

19:03Steve:because we still, we have one of the highest rates of VAT on gig tickets anywhere in Europe. In Germany, by comparison, I think it's 7%, but it's still 20 % here, which, and I did some rough calculations. So say the average ticket price for Cardiff was£200. I mean, I think that's probably quite conservative given some of the box pops where people were saying, I spent£350,£400, whatever. But on the initial sailor tickets, say it's£200, the total audience, well, I mean, the capacity of the Principality Stadium, I mean, it differed depending on which report you read. But let's say it's 65 ,000 people.

19:46Steve:So 20 % of 200 is£40, right? £40 times 65 ,000 people, 2.6 million quid, 2.6 million pounds in VAT just for one gig. And if you want to take that a step further, an estimated 1.4 million fans will see Oasis on their reunion tour. 1.4 million times 200 pounds, take off 20 % in VAT. That is 56 million pounds in VAT for the government. I'll just leave that there.

20:24Stuart:Wow. I want to start doing sums on like how many nurses' salaries that pays for and so on. But I know that's not how VAT works. But maybe that's a good news story. You know, the tax stuff and that money could be used to do good things or it could be wasted on something rubbish.

20:39Steve:But, you know, you've got you've got a good Oasis stat, though, when it comes to radio, which we may as well slip in here. It's not it's not it's not essentially tied to the gigs. But obviously, anyone who's got any Oasis figures at the moment is desperate to stick them in a press release and send them to you.

20:56Stuart:Well, that is the thing. So this is this is from PPL in the UK. so they're collecting society. So apologies to international listeners, this is very much a UK stat. But yeah, apparently, since the beginning of this century, Oasis have racked up over seven years of cumulative airplay on UK radio and TV stations alone. And their songs are played on average 120 times a day on TV and radio. Wow. Which, interestingly, you would have maybe thought Wonderwall was their most played track on radio and TV, but it's not. It's Don't Look Back in Anger.

21:24Steve:Is it?

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21:25Stuart:So yeah, in the chart of Oasis songs on the airwaves, It's very much the early stuff dominates the list.

21:33Steve:As was the set, actually, as it goes, looking at that set list. Right, big story number two. Now, this is proper industry-related, this, and it's something we have covered before. Themes, though, are getting distinctly tetchy in the arguments surrounding whether Universal Music Group should be allowed to buy the independent music company, Downtown Music. can you explain to in layman's terms what's been happening, why it's important and why both sides are getting quite hot under the collar about it now?

22:10Stuart:Yeah, sure. So to recap, I mean, Downtown Music might not be a familiar name to everyone who are just music fans, but it's one of the biggest independent companies out there. It owns a publisher, so it signs songwriters, but it also owns CD Baby, who distribute music. They're one of the things that independent artists use to put the music out. It's got a division called Song Trust that collects royalties for publishers and songwriters. It's got a company called Curve that has software for processing royalties. It's used by a lot of people. So it's got its fingers in a lot of different pies in independent music.

22:39Stuart:And as a marker of how big it is, Universal Music has agreed to buy it for$775 million. And this was announced kind of last year. And what's been happening since it was announced, a lot of independent music bodies and labels have been protesting and saying this would be a really bad idea. It would make Universal Music already the biggest major label. too powerful. And so there's been a succession of open letters and guest columns for media outlets. And essentially, the arguments here are, if you let Universal buy this company, it will be bigger and it can go to streaming services and say, look, we're bigger and we want you to do this and this and that.

23:18Stuart:They have more leverage to kind of push streaming services around in a way that might not benefit independent artists and labels. They also say it has access to lots of data from the independent world. So this is quite important to this. So Downtown Music, like I said, it has a division that deals with royalties, has divisions that collect royalties. It would get a lot of information on how much money independent music is making and how many streams it's getting. And their argument is, well, imagine what you could do with this if you were being a bit nefarious. You could maybe see when an artist was worth poaching because they're doing well, or you could see when a label's doing well and make them an offer to buy them.

23:54Stuart:So a lot of the arguments are, if this deal goes through, Universal Music might do these things that are bad. It's very much kind of ifs and buts.

24:02Steve:Right.

24:03Stuart:And those arguments have been targeted mainly at regulators, so people who have to say, yes, this deal can go through, give it the green light. So that's the European Commission in Europe. And last month, the European Commission said, yes, we are actually going to investigate this deal. We're going to have a look at it. And that's when things have got quite hot under the colour. So, yeah, I think last week the fight back began. There were kind of two things. So a guy called Kenny Gates, do you know Piaz, the independent label group?

24:30Steve:Yes.

24:30Stuart:They were bought by Universal last year. But Kenny Gates, the co-founder, he wrote this column for Music Business by Wild. And he kind of came out swinging and said, look, there is lots of competition still. This isn't going to hurt indies as much as other things are. And he sort of said things like AI and short video isn't making enough money. Big investment companies are buying rights. He said these are the problems to focus on. you shouldn't be thinking about majors versus indies as like that posing thing so he was quite punchy in his view and then virgin music group which again to people like oh yeah it's a label virgin music group is the bit of universal music group that deals with independent artists and labels so it's their kind of division that kind of deals with that side and if it buys downtown music it would be part of virgin music group um and the co-founders came out with this memo they sent internally that was quickly leaked to journalists.

25:21Stuart:And again, they were saying, this is all lies. It's just bad faith. We're not going to use data to do anti-competitive things. It's not too big and powerful. We care about the indie community. And they sort of, you should phrase, juvenile offensive and just falsehoods. So they're really kind of saying, we're really cross about people assuming we're going to do terrible things if we buy this company. So it's got quite heated in public. And it's kind of, yeah, it feels like a big moment because I think we've talked about this, haven't we, in the last year, this idea about there are these arguments about, okay, what's happening with independent music?

25:59Stuart:Companies are getting bought up by majors. Independent music is quite a big business for major labels now. They have these arms that do distribution. And there's a lot of worry. And this is going to be the case that is kind of the moment where people are saying, right, is the regulator going to say, no, you can't do this universal music group? or are they going to wave it through? And so that's what the arguments are preparing for, that decision.

26:22Steve:The people who are opposed to the takeover, who are trying to preserve the status of major independents or independent groups, who's that? I did notice even just before we came to record this episode that there was a joint letter from a collection of people from major independent record labels, including Beggars Group, which obviously includes Rough Trade and 4AD, strictly the American label. People like that are standing fast, though, in defiance of the takeover. Is that right?

27:09Stuart:They are. Actually, Martin Mills, the founder of Beggars Group, he gave this quote a few months ago talking about, I think he was saying they're saying they're going to be really good to independent artists but he was like beware there's a wolf behind that cape and that was quoted in this memo from Virgin Music when they were really cross about this saying we're not wolves I kind of in a way the awkward thing here I think is that the people who work within major labels on the independent side of their business, the people who work with independent labels and artists so people like Virgin Music Group, The Orchard at Sony is another example, it's a famous distributor but no it's those people they see themselves as being part of the independent music industry and they see themselves as working really hard for independent artists and so i do understand actually why they would be upset and feel under attack at kind of being said you're your people major labels and you're going to do bad things and undercut the community so i do get the i do get the kind of the the personal hurt here yeah um but i think yeah it's it's it's also about trust like you say I think a lot of the defense of this deal is we won't do those bad things you say we will.

28:14Stuart:We promise we're not going to do those things. And if you step back from picking a side, that's what regulation of big acquisitions are all about. It's like saying, well, actually, if people don't trust you do that, how can we make sure you stick to your word? Do we need to have certain safeguards in place? One thing in other deals they've done is they've made them sell off bits. So for example, in this thing, they could say to the university, you can buy them downtown music, but you have to sell off this bit that works with independence and that bit to make sure that they still have options and that you're using data.

28:46So I think that's what it's going to come down to is the promises on one side saying, you're saying we're going to do this and that, but we're not.

28:54Stuart:And then the regulators say, okay, well, how can we make sure of that? But it could go any way. it could be blocked, it could be allowed through with certain restrictions or certain divestitures, I think is the word, where you have to sell bits off, or it could be waved through. And whatever happens, based on the last few weeks, it's going to be quite a tense moment because everyone has been so cross about it before the season has been made. So, yeah, when we know what they've decided, the arguments could break out even more.

29:25Steve:Our third key story of the week, American band Dear Hoof are quitting Spotify in protest and its CEO leading a 600 million euro funding round for a military drones manufacturer. Tell us more about this.

29:43Stuart:Yeah, so, I mean, Dear Hoof, I mean, I'm sure you must know them. But they've been around, I think they're about 19 albums in. They're like a very longstanding indie rock band. And, yeah, they came up with this social media, so, yeah, we're leaving Spotify. and the story starts with this company called Helsing, which is a defense technology company based in Germany and they make military drones, they make AI defense software and they've got this policy of they only sell that tech to, and the phrase is sovereign democracies, which basically means we don't sell our stuff to dictators. It's not the get out clause it may seem because sovereign democracies do some bad things with weapons as well.

30:21Stuart:So, you know, it's a bit hedging around the book. But yeah, and Spotify's boss, Daniel Leck, He has an investment fund. And actually, this is not a news story. Back in 2021, he led a funding round for Helsing and he joined its board. So he's been involved with this company for a while. But then recently, he led a new round of€600 million for the company. He became his chairman. And this was reported. And obviously, in the tech and investment perspective, like, wow, Spotify CEO is investing this big round into Helsing. This is an exciting news for the defense industry. But then when the news got back to music, it's obviously caused some different feelings.

30:55Stuart:And yeah, Dooh basically said this post saying, we don't want our music killing people. We don't want our success being tied to AI battle tech. And they went on to give Spotify both powers and say, look, it's an already widely hated data mining scam masquerading as a music company. So there's a bit of bite here. They're not fans. But this is based on the fact that Daniel, like other Spotify execs, he's made a lot of money from selling shares in Spotify that he owned. And what he's doing with that money is investing it. He's got a big investment in a health startup as well. One of the things where you can go and get your body scanned and check for health.

31:27Stuart:And that hasn't really caused a controversy. No one's worried about that. But this company, Helsing, it has made musicians. And the thing here is, I mean, I really like Dear Hoof. I've liked it for a while. They've got less than 110 ,000 listens on Spotify, which kind of cuts both ways. So for them, and they said this, we're not going to lose a lot of money. We make a lot of money from playing live anyway. so it's not going to it's not really a thing that's going to drastically hurt them equally it's not this sudden uppercut to spotify that's going to make it make make him pull out this investment or it change you know it's not yet spread to bigger artists who spotify be more worried about losing but talking to people people said to me watch this story because do you remember last year we talked about music festivals that had sponsorship from companies linked to the arms industry yeah like i think it was south by southwest got some heat um the great escape got some heat like this has proven to be quite a quite a heated issue for the artists feel strongly about and so i do wonder if more are going to see this deer hoof story and be considering their own things or or at least speaking out and saying we don't like this but it's hard to see anything changing because it's his personal investment fund he can invest it where he wants and you know Presumably he will be fronting up to the critics.

32:42Steve:That's your top news stories for this week. Any other business before we go? Oh, you've got, you wanted to mention a Sabrina Carpenter tour, financial tour fact.

32:54Stuart:Yeah, well, also, did you see she got Simon Le Bon out for a concert this weekend in London?

32:59Steve:You make it sound like Simon Le Bon is in a cupboard or in a flight case. She got Simon Le Bon out. She just opened up this. She opened up the flight case and guess who was in there? Simon Le Bon. She got Simon Le Bon out.

33:13Stuart:They did Hungry Like the Wolf, which was released a full 17 years before she was born, which I thought was quite...

33:18Steve:What is going on? You've got Olivia Rodrigo at Glastonbury hauling on Robert Smith to do Cure cover versions. I know. Took Robert Smith out of a box. Come on, Robert.

33:33Stuart:Imagine if you got the Simon Le Bon box, who you thought was that. It was actually the Robert Smith box.

33:39Steve:Yeah, I've got my AC's pop stars mixed up. That's not the stat. What was it? It's a donation from tickets, I think.

33:47Stuart:Yes. So she, a year ago, Sabrina started working with this non-profit organization called Plus One in the States. And it basically, it helps artists raise money for the causes they care about. So in her case, I think it's a dollar from every ticket told to her concerts in the US and Europe was kind of rooted into this fund. and then his fund makes donations to charities in it's three things mental health animal welfare and lgbtq plus rights and this is a trend like um so sabrina carpenter has her fund um actually olivia rodrigo you mentioned she's got a thing called fund for good and she donates to charities for women and girls uh like reproductive health freedom that sort of thing um and the reason i think it's so yeah so sabrina carpenter's fund has raised a million dollars in a year one of the fastest funds of its type to do this.

34:34Stuart:But why I think it's interesting is it's not just like artists doing good work for charity. It's kind of, it's a political statement in a way, especially in the US right now, like raising money and donating to causes around LGBTQ plus rights and reproductive health. Those aren't things necessarily looked upon fondly by the current people in power in the US. So if anyone's ever snobby about these big pop artists, It's something I point to say, look, they're actually sticking their necks out quite a bit here by saying, I care about these causes. I'm going to raise money for them. And they're under attack.

35:08Stuart:And then the other thing this month we've seen is a lot of artists in the US, big pop artists speaking out about immigration policies and raids there. So there's this kind of climate of the artists who almost have most to lose because of the big pop artists playing big, big stadium gigs. They are actually saying, no, we're going to put our money where our mouth is and we're going to support things we care about. So, yeah, good on her.

35:28Steve:Can I just fire you a question which occurred to me the other day? And by the way, listeners, this is where we will be answering your industry questions or inquiries. If you're a musician, maybe looking for advice or anyone who's listening, who's always had a question about how the industry works and never known the answer. If there's anything you'd like us to try and get to grips with, the email address for your questions is coming up. but it's something I, if a record label, right, this came to me because I was actually thinking about football teams going bust, but then it suddenly occurred to me, if a record label goes bankrupt, what happens to the rights of its catalogue?

36:11Steve:So all its back catalogue, all the records it's put out, and it owns the recording rights for all these records. So what, do the rights, do the rights revert to the artist or do they just go down the swanee with the failed label? because if there's no label there to put any of the records out, but they still own it, then the records don't come out. Any ideas what the deal is with this? I do, yeah.

36:37Stuart:I dug into this and I got two experts. I got Cliff Fleury, who's one of the top music lawyers in London, and Annabella Coldrick from the MF, the manager's body, to check my answers, and they both said yes. So, yeah, if a label goes bust, the rights don't get stuck in limbo or float around. They're basically assets of the company, just like the cash in its bank account or the furniture in its office and the computers and everything. Everything is an asset. And so what will happen is an administrator or liquidator will come in and they've got to make as much money as possible to pay off the debts that that label will owe.

37:07Stuart:And the catalogue is usually the most valuable thing they own. Like it's more valuable than the office furniture. So what happened is they'll try and sell that off and they'll either agree a deal with another label or someone who buys music rights or they'll auction off the rights and see who will pay most. So as an artist, essentially, you watch this process and go, right, someone's going to buy my rights, don't know who it will be. You could try and buy the rights yourselves. You could go to the administrator and say, hey, I'm an artist, can I buy these rights back? And if you've got enough money, you can make an offer.

37:40Stuart:But the one thing that there is, is there is this thing that can be in a contract and it's called a reversion clause. And a reversion clause essentially says, right, my contract with this label, if the label goes bust or if they don't pay my royalties or breach my contract, the rights come back to me. Now, Cliff said that's not super common. Like, usually the rights just get sold off. But there is, in theory, this thing you can have in your contract saying, yeah, if bad things happen, the rights come back to me, they don't get sold off. Right. And the other thing I heard is, it's quite bleak for artists, if you're an artist and your label still owes you royalties, you're a creditor of the label yourself.

38:17Stuart:It owes you money. And you have to join the line with all the other creditors, the tax man, everyone who it owes money to. to try and get the royalties that you're owed. If someone buys your catalogue from the label, then they also buy the responsibility to pay you royalties.

38:33Steve:Oh, really? Okay, right.

38:35Stuart:So you will still get paid for your stuff. But to a certain extent, as an artist, if you haven't got lots of money to try and buy them yourself, you just have to wait and see who buys it and hope they're a good owner and someone you can work with.

38:46Steve:Excellent. There you go. Well done. That's the first question of our return answered very comprehensively. anyone by the way if anyone's been through this particular situation uh do drop do drop us a line and as i say uh any questions you have for us uh the address coming up very shortly but finally this week abba's dancing queen has reached a big milestone on youtube it has it's joined what

39:13Stuart:youtube calls its billion views club so the dancing queen music videos and watch more than one billion times. And I've got two questions for you on this.

39:21Steve:Right.

39:22Stuart:So first question, it's the second oldest song to join YouTube's Billions Views Club. And Dancing Queen came out in 1976. So can you guess the oldest song to have reached a billion views on YouTube?

39:33Steve:Oh, I mean, is it one of those, you know, the most popular songs ever? Things like, I don't know, something about Christmas. Is it something by Frank Sinatra? I don't know. Is it something? How old? Is it Elvis Presley? Is it the Beatles?

39:50Stuart:It's 1965. It was a Christmas number one, but it's not a Christmas song. It's Queen's Bohemian Rhapsody.

39:55Steve:Oh, right. Okay. That regionally in the first.

39:58Stuart:And YouTube puts some stats out. Apparently 41 % of Dancing Queen's views in the last year came from people aged 34 and under. So it's not just people who are...

40:06Steve:It's not even their best song, though, is it? Dancing Queen is a rubbish, Abba song, Dancing Queen. I mean, it was... Don't you see? Well, you look like you're about to fight us over this now. I think it's the one people love, isn't it, though?

40:21Stuart:It's the one people like, have so many memories.

40:23Steve:I find out of their catalogue one of the most turgid. I'm not averse to ABBA, but dancing, least favourite. Least favourite. Come on, people.

40:35Stuart:If you want to ask me my second question, I once went at The Great Escape one year, they had an ABBA DJ night. And there were like three hours of deep cuts before they played all the hits. And some of those deep cuts were fantastic. like proper disco bangers. But my second question for you, YouTube has stats on where people listen. So can you guess which city in the world is the biggest one for YouTube views of ABBA's music? And I'll give you a clue. It's not Stockholm and it's not London.

41:00Steve:New York.

41:01Stuart:Nope.

41:08Is it?

41:09Steve:Would it be? I'm trying to think of countries where ABBA might be popular. Australia somewhere. I don't know.

41:16Stuart:I'll put you out of your misery. It's Mexico City.

41:18Steve:Is it?

41:19Stuart:And second is Lima in Peru, and third is Santiago.

41:23Steve:Right.

41:23Stuart:So the three biggest cities for ABBA YouTube viewing are in Latin America, which kind of is partly a function of those cities being massive streaming places, like lots of people. But also, yeah, who knew ABBA? And on Spotify, the biggest city for ABBA listening is Jakarta in Indonesia. So this is the world we're in nowadays.

41:40Steve:Well, now we know where that virtual reality ABBA show, which is running in the east end of London. We know where that's heading next then. He needs to go to Mexico City, yeah. Yeah, go to Mexico City. All right, that's where we'll leave it for this week. Unless you are one of our kindly Patreon subscribers, because if you are, stay listening. We're having a lock-in for you nice people, an extra section of the show where this week we'll be discussing, amongst other things, Stuart's obsession with the Black Crows. And if you'd like to join us for the lock-in and support what we're doing, you can sign up to become a fan or indeed super fan of the show at patreon.com thank you very much to new super fan subscribers this week ian beresford and ian jones thank you very much fellas we'll be giving shout outs to all our new super fans over the coming weeks just head to patreon.com slash the price of music for more details otherwise it would be lovely to hear from any and all of you of course any correspondence then here's the address it's the price of music podcast at gmail.com any questions about the industry you'd like us to try and answer the price of music podcast at gmail.com thank you very much for listening it's lovely to be back cheerio goodbye

43:12you

From the publisher

Steve and Stuart are back in the new and - oh yes - improved The Price of Music!

In this episode:

  • The Velvet Sundown are a fully-AI-generated band that have over a million listeners on Spotify – is this a tipping point – and should human artists worry?

  • Oasis are back – so how much money did each show make (and how much of it is VAT?

  • The band Deerhoof have pulled their music from Spotify in protest at co-founder Daniel Ek's investments into a weapons startup

  • The proposed takeover of indie conglomerate Downtown Music by Universal Music is starting to get tetchy...

  • Steve wonders: who owns your songs if your record label goes bust?

  • and more!

As ever, we welcome your feedback, emails and – in particular – any niggling questions you might have about how the music biz works that Steve and Stuart can answer.

Email us: thepriceofmusicpodcast@gmail.com

Steve and Stuart


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Oasis are back; The AI-generated band with a million listeners; Indies vs Universal Music spat gets grumpy; and who owns your songs if your label goes bust?The Price of Music · 43 min
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