How We Filmed Our Work Lives for 1 Year!

32:24There were times where I would be like, oh, Rich, did we have something from this? And he would have to like unplug one drive to plug another one in. the amount of just random bays of storage next to Rich's desk for this. Okay wait I have like a crazy Rich pull story so when we're in like November or December we're sending cuts for people for like final notes. Tim leaves a really good note where he's like we've shown like struggles with the merch and then all of a sudden the merch is ready for the merch shoot in this cut like we need a version of the cut where we see like a triumphant moment with the merch before they go into shooting all of like the photos yeah and i was like that's so true and i was like rich do we have the coverage and so rich goes and he takes every single merch meeting that we have because we have them all labeled post them into a timeline it's a three and a half hour long timeline and he and and this is before final cut had transcripts so he just goes through and he listens to the whole timeline on 2x speed and he finds a 15 second clip of them saying this looks really good oh it was like brandon on zoom yeah yeah yeah and oh and the audio was messed up at that time we like we um for for a month and a half out of the year right before roof is joined we we got lucky on this actually um we hadn't checked the footage we were just filming and there was something wrong with the xlr cable that plugged the microphone into the camera yeah and so for a month and a half we had pretty much no workable audio and we just had to figure out how to edit around it and then like between audio team and like just like creative editing most I haven't seen a single comment but yeah brutal all right are you all going to make your guess I feel like Rich is going to have photographic memory of 2025 just while you guys guess I just want to say one more thing about audio because it's not that interesting is we did a fader mix on this so we watched through with faders and just just did it all live it was really really fun can I say something since you make it sound like we're not talking about audio anymore even though i'm sure we will talk about audio later when we were watching there's a moment where rich is hiding from miles oh in the dark and you do the like uh reverb this this yeah claire just goes that was awesome and i was like i was like if ellis saw if like ellis or rufus saw claire who's like just watches our stuff every once in a while is not an audio movie nerd at all like understand how triumphant a like audio clip was in that i was like they would be so you know what's funny rufus did that as a joke oh really he threw it in the slack and then we watched a cut and and it didn't make it into the cut and i was like bro that has to get added back that's funny yeah she loved she thought it was so funny like it added to that scene it was really good yeah rufus mariah and Harper are like definitely the three people who are not in this room who deserve so many flowers yeah like those were definitely the three people that helped really accelerate it from like the Rich and Eric manic power hour into like this is a part of the company culture and we're all like really deeply into it alright let's do numbers I just saw Eric's number and mine so much different oh no no no Andrew Oh, Marquez is pretty close.

35:47I figure a terabyte a week. What did you put, Marquez? I have written 28 terabytes. Okay, and Eric, you have? I have a terabyte a week. So 52 terabytes. I put 8.1. The correct answer, the whole project is 37.57 terabytes. Damn. Because I think my context for that was, Rich, you were like, all right, I think I asked you, how much storage do we need to make sure we have to make Yidl 2, like, you don't have to think about, like, not having enough storage. And I think the tiers were 32, 64, 96. And you were like, yeah, as long as we have over 50, we're good. And I was like, all right, okay, all right.

36:33Okay. And this is where the price is exponential after 30 years. Yeah, price goes up. But yeah, I was like, okay, that is a lot. It's going to help so, like, you know, rich you can talk about this more but like a big lesson that we had was um we were there came a point where we were physically moving server arrays between my desk and rich's desk we were back and forth we could share a cable but then mariah would be doing a cut and we'd so then we'd have to pass a separate server to mariah so rich and i could work on it while mariah like cuts up something and then eventually rufus had to work on something and so we'd have to pick up the server take it to his desk plug it in plug it into his computer and then he would have to go and proxy all the footage so he'd take all the footage that made it into the cut and then re-render it in like 720p or 1080 proxies and then he could edit locally on his computer and so eventually when we don't have to do that days will be saved yeah that is the plan i mean we want to have this be as now that we've done our first ever version of it there are so many things that we've learned about the the production about what we do shoot and what we might already know we don't have to shoot and then how we put this together.

37:41Also, storylines and arcs are going to be different too. The first one's always the first one. You're introducing characters. We're introducing the flow of the year and how things normally go. In the second one, you can, correct me if I'm wrong, you can kind of assume that people are familiar with the characters now, that people understand the arc of the season now and maybe there are more interesting, different dynamics for part two. We will see. That just made it into the cut. I don't want to. that just made it that just made it into the cut of your microphone yeah that just made it into the cut yeah no i mean we've already started doing our interviews for 2026 and the interview question that um we've asked everyone we've pulled in so far is what is the greatest sequel of all time in your opinion we've gotten some uh some some good takes there my personal favorite take is is shrek 2 um but i'm like my yeah my vision for 2026 is i want to treat it like the bear season 2 where the bear season 1 is about the action and the plot of running the day-to-day life in this restaurant and the bear season 2 is much more about the people behind the restaurant where you focus uh a lot on individuals going through their own kind of lives and you get to live with people a little bit more, um, instead of like just the ensemble as a whole.

39:04So yeah, we're definitely thinking through like what the structure is going to look like. And the answer is probably going to steal a lot from like 20 minute episodic television more than, more than anything. Yeah. I'm excited. Commercials. Um, if you or someone that you know would like to sponsor you're in the life too, Please reach out to Jono. He'll probably tell you no. Thank God we didn't have an ad read. We had a sponsor who was interested, and then through back and forth or whatever, it was like, okay, this just isn't going to work. Oh, my. Could you imagine halfway through just being like, thank you to Bombas?

39:44I think that's probably ideal. I don't know why, but I feel like, well, I guess I do know why. There are certain videos that feel like they have to be just in a flow state. Yeah. and some things can interrupt that flow state and Yiddle is one of those things where you want to stay in it this is the only video I've ever seen where the retention goes up over time yeah maybe like one or two videos on MKBHD in the last year that do that where the graph is actually increasing and like way above the normal line and that's really satisfying I'm saying like every day like the average number of people who finish the video goes up that's sick by like thousands yeah I do remember seeing because we did this as a collab on YouTube a lot of people you know we have to be very careful about using these tools, but we launched it as a collab, no regrets about that.

40:26So we can see the analytics and it's like, if you sort comments by newest, you can kind of get a sense of the like flow of, you know, there was the day one viewers, obviously, people who are watching right away. Yeah, they're like, hell yeah, cool. We're very excited, super jazzed about it, great. Then you get the day two, day three viewers. Now we're at like the one week later, it's someone who like saved it and bookmarked it and was gonna watch it and forgot about it and came back and like much more casual viewer. And those comments are starting to flow in and I'm reading those. And all of them are uniquely interesting and positive, whether it's like, here's a timestamp of something I really enjoyed, I thought it was hilarious, or here's six paragraphs of, I never comment on the videos, but I had to comment on this one.

41:03Here's a whole bunch of stuff. A lot of really fun stuff there. Comments on this are fun because, one, they just keep coming in. Normally, 24 hours later, comments die pretty hard. These are still flowing. But because the video is so long, it's so hard for someone to comment about a very specific spot. and I think also because it's so long, so many more people are watching it on TV. So generally, they're more comments of the vibe of the whole thing. One, they're the most positive comments I've ever seen. Two, everyone loves Ellis. It's just, Ellis for I show. It's just like, man, they are the best.

41:38But then I do really love when there is, if there's a timestamp and I watch them like, this person liked this part enough to pause this hour and 30 long minutes video to specifically point to a very specific part and like finding those have been really fun. And then I feel like I go back and then relive that scene because it still is our life. The most insane and crazy and weird thing about this is somebody decided to add Year in the Life to Letterboxd, which is, that's like, that's where you can log the movies you watch and review them. I'm curious, since it now is like a 90 minute video and we all have our favorite parts, what is everyone's favorite?

42:17It can be a quote or a moment. Nintendo shit my pants. That was my favorite too. Everyone's second favorite quote from or moment from The Year in the Life. Mine is Eric's where he's like talking about you playing golf and he was like, Marquez doesn't feel it like an artist. He feels it like an athlete. And I remember watching that because I had seen multiple cuts and none of my cuts had that line in it. And when I heard that line, I was like, that's how it happens. I got a couple notes that are like, the golf thing just isn't working. the audience doesn't care about golf and i'm like no no no like there's a bigger story like yeah yeah like we have to figure out a way to like communicate why this beat matters we got comments too that were like we got to cut the snoop dog bottle of wine because we only had two clips of it rule of threes you need a setup a reminder and a payoff um and so we had to do a setup with the with like the slack graphic later and so yeah there were a couple beats there i have i have one but I want Rich to go first.

43:15I have two and they're both Andrew related. The first one is when Google came to our offices in... I don't think people understand that part of the clip but can you explain it? So I remember I was right by Alex's desk and then everyone was as in Andrew, Marquez, David and all the Google people were at our lunch table and I'm like Alex go ahead and pull up the Verge article on the Pixel or whatever right yeah the leaks yes yes and i'm like and then i shoot that and i just pan over it and andrew just deadpans the camera and he's just like that was so funny they're showing us the phone so everyone online only knows the leaks and i see you guys across the room doing exactly and i immediately catch it and i just stare and you turn the camera at me and all the google people are talking and right through them i'm just pointing at you guys like i see what you're doing i only yeah i saw that on second watch i thought that was amazing my other one is when we're doing the iPhone air, um, intro and then it's you on the small HD and you're doing like this cause they're a ghost cause we had, we had to do, um, kind of a, uh, uh, an opacity thing so that we could see the iPhone air.

44:22It's a very small moment. I think you have to be really paying attention to see that, but yeah, it's a fun little kind of Easter egg. I think my, one of my favorite parts was our first live stream, which is kind of this really funny thing of us, us not expecting what's going on and then some technical difficulties which it doesn't capture in there but like Rufus finds the one problem that we had and kind of saves everything but like the two moments of that is everyone guessing how many people and guessing really far down but when Ellis gets asked he's just like I don't know like you can just tell he's cooked at that moment already just like we're already exhausted it hasn't even started I haven't even shot yet.

45:07I already fried. What's going to happen? Ellis knew that that was like for Yiddos. So he like starts the clip like very like serious. Like, oh, I'm going to give an answer. And you can just see him break in that scene. I see the breakup. You can see his soul leave his body. And then right after, it's just so funny, the clip and the really awesome graphics around it of like, we're like, we're live. No, we're not live. And we're all we are live and we just don't know it. And then it's like, no, no, we're live, but they can't see us. And it's just Marquez on the live stream. and I'm like, I think they can see us.

45:36I'm on the thing right now. So I thought that was fun. I remember that happening too.

45:49My favorite moment was not a moment, but a sequence that takes place from about 55 minutes till about one hour, 12 minutes that internally we called Club Apple. Oh my God. We haven't even talked about the Apple event yet. Yeah. So I don't know if you guys noticed on your watch through, but all the music between flying to Apple and finishing the iPhone Air intro is all dance music. Exactly. And we spent a lot of time trying to figure out like, how do we make this sequence that's actually takes place over the course of like almost two weeks in real life feel like one continuous like onslaught of work?

46:40and we it started off as me putting the track in the actual Apple event thing the sort of like like UK style base garage stuff and being like hey Rufus look how funny this is like it's Apple Park but it's like club music and he was like wait a second this really works yeah I just thought that was so much fun to put together and it's so much fun to watch like the relentless club music there's like a few cuts where like the music cuts out for Tim and then we go right back to Marquez and it's like the the um the comp that i was using as i was cutting that sequence is the pit the tv show the pit it's about um an er and an entire season takes place over the course of a 12-hour shift in an er so every episode is one hour in real time and so you're switching from one patient to the other patient to the other patient to the other patient and it's one of those things where like you know every time that you think it will relent like every time someone goes to take a break they're just like nope someone's about to die and then they like run back and i was watching the pit and i was like it's like us but we're dumb it's like us but we're silly and so and i feel like the club music like perfectly encapsulated that i grew up with an uncle in the music industry he's a composer for film and tv the whole reason that i'm here and I do this is because I got to see Uncle Carlos doing his work every day.

48:07And as somebody who would sit and watch him score for hours and hours and hours, it was so familiar and satisfying and fun to see Alison Rufus cook on music and make that a part of like a core part of the story. The fact that You're in the Life has a theme, like a little like a little theme song from like beginning middle and end is just like such a cool joy i'm so proud of the music on this i definitely want to do a limited release merch drop where we sell a cd oh let's not do that are we going to do the cargo room i'm the only person in here that owns a cd player it's a vial it's final it's got to be vinyl then oh vinyl all the way or cassette i'm the only one in here that owns a cassette cassette player.

48:57Ellis, just buy the whole limited drop. I know how much you make. But we should, are we going to make the cargo room shirt? Because that was like half the comments. It was a pretty spiked moment in the video. People really liked the shirt. I was surprised it didn't make the cut on the initial batch. Really quick TLDR is like, we wanted to make like the core shirts for each one and that didn't feel like the core core of Autofocus. Because every shirt they showed us was a banger. We could have released every single one. It just would have been too many and a lot of work to do that. That merch meeting was like an hour long, right?

49:32It was a really long merch meeting. And that was one of seven, probably. Three minutes of selects, baby. That's how we edit. I would say very good representative selects of the beats and the arc of the meeting. It was very well done. We figured that one out. Can I throw? I don't want to just do a million things of what my favorite was. But there's one other thing that I don't think anyone recognized, which was during Apple event. There is the point where Marquez and David are at the event. So Ellis, Adam, and I are in a room watching all of it, and Eric comes in with the camera, and it looks like we're talking about something super important.

50:06But if you really, really listen, it's Ellis and I talking about how the opening to Hire by Creed sounds just like Sugar We're Going Down by Panic at the Fisco. Sorry, sorry, sorry. Follow-up boys. As well as a Paramore song. Yeah. Yeah. It's like us arguing about. Yeah. So if you really listen to that, because I was just like, Hey, at the camera and Ellis and I are like almost shouting at each other. It's not so much more like Creed. I feel like that's come up before. I have not seen. We've talked about it. We've talked about it. But I didn't see a single comment about that probably because it's too specific, but there are so many little parts where if you lived it, you're like, people aren't going to understand that.

50:47Or like, it's too short of a clip of it. Yeah. Also, then immediately after Adam going, welcome to Apple or whatever, that Tim good morning is fake. And I just got lucky that he says good morning the exact same way every single time. He hit us with a triple good morning this year. Oh. Yeah. It was huge. Good morning. Has anyone not said their favorite part? You did? I have a favorite. Adam, have you given one? My favorite part? Or any stick standout moments? I think my favorite part, like rewatching it back and like as a viewer, because I specifically made I intentionally for the last like two weeks of you guys editing, like did not look at it.

51:26I was like, I'm making it a point to not even look to leave notes. That's the way to do it. Nothing. I just want to. I'm actually going to do that next year. So, yeah, you should do that. Highly recommend it. I'm not. I'm just going to edit it with my eyes. But the day before. No, when you guys were uploading that day, Alex and I were doing one final watch through. and just making sure that like nothing, like no company credit cards were out or something like that. So we were watching it at his desk and there was a point where Rufus is explaining how he scored the iPhone intro and holy crap, the before and after on that, like it gave me chills.

52:03I was like, that was beautiful. The sound stuff was really cool. I think the sound files next to the OnePlus 13S intro, seeing that, I think people know our intros are crazy I think seeing that extra level in the tracks was like a I think it clicked for people that was only like two thirds of the tracks too the rest of them didn't even sit on the screen I do have a favorite moment I've watched it with people I remember it's when Eric and Ellis were trying to get through the airport at the last at the last second boarding was closing in like 8 minutes and they were just getting through security and the bag was getting checked and at that moment I was like 99.9 % of people put the camera down and just like we have to make this flight but not eric and not ellis dude first of all the dj osmo is so much fun to shoot yeah yeah and second out the entire time i was just like yes content this is going to cook in the intro I was like the second we were off the escalator I was already yelling like move move move like you can see like me like picking up pace but I'm like I'm yelling as much as I can because I knew I was like this is gonna be selects yes this is I was I was watching it on the tiny DJI Osmo screen on the airplane I watched it like three times and I was just like in my head there was never any shot that you guys are gonna miss the flight but there was like we gotta get the bag on the flight, please have room for the bag and we got the bag on.

53:38What did you say exactly? There's something Ellis has in line. He goes, David, take this bag. No, no, before that, it was like... He said, we've never gotten this close to missing a flight. But it seems pretty possible. It's perfect. Can we talk a little bit about the James Cameron interview? Because that was something that in the post-production audio room we had like 50 million conversations about because actually the James Cameron interview, we talked about it is like the most profound part of the movie and also the silliest part of the movie. And Marquez, I don't mean to throw you under the bus.

54:19I haven't seen it, but Marquez, you don't, you don't watch a lot of movies. I haven't seen it. Right. We're short on this. Marquez, there's 13 James Cameron movies. And so, and so, and so there's something really funny about like, what we were talking about in the room is that the you know James Cameron says this thing to you Marquez where he talks about the cinematographer the film becoming the star and their perspectives becoming the narrative which we thought was a hilarious thing for James Cameron to say to you because that's your whole thing your perspectives on tech are the narratives you are the filmmaker you are the star He clearly had no idea who you are or what you do.

55:05It was really interesting. Meanwhile, you're sitting there having never seen a single one of his movies, not knowing anything that he does. And somehow you both arrive at this like ultra philosophical, poetic thing about the future of media and the convergence of cinema and YouTube. And like, we were like, how on earth do we communicate how profound and stupid this conversation is? And then meanwhile, Boz is just sitting there in some like outfit he obviously didn't pick himself. He's just like, yeah, yeah, totally. Like think people are going to buy metaglasses? It's just like that whole scene is like - That's too funny.

55:44You couldn't have like, yeah. I remember in the moment thinking, so I had two like visuals of that conversation. One was in the moment, I was like, I'm asking James Cameron, like someone who's clearly super visionary about what he thinks about the future of filmmaking and hearing his answer, I was like, I was first expecting something like that. I'd probably never heard before. And then I'm hearing him describe something that almost like resembles new world, like media, like creators being part of their creations. And I was like, oh, that's interesting. I guess he's probably saying that because it's me.

56:17And then after I'm like thinking back about what he said and I'm like, that actually felt like a very organic, like new thought for him, which is good because it, it organically arrived at the thing that I would have described as a future also, which is the thing that we're already doing. So I thought that was actually interestingly profound, and it worked out to be great. James Cameron is somewhere in his submarine watching this, and he's just smiling. He's just like, ooh, Marquez, do you want to come on my submarine? We had like 50 million different pieces of music under that before we finally decided on the sort of fill-up glass, minimalist classical music.

56:54That was a good one, too. Alright, I want to share my favorite beat because I thought it was also quite profound even though it's like not actually profound but I found it profound so the whole reason I'm here right now is because Miles Somerville decided to make a lot of really good YouTube videos while we were living in Chicago and I knew how to use a gimbal and we were friends so I'd hold the gimbals while he made the videos and then Marquez recruited Miles and then Miles was like you should talk to Eric and then I went into a zoom with Marquez and I was like hey you're in the life mate

57:36anyways um so like miles is the whole reason I'm here and he came up with me in a group of six other kids um I tomorrow fly to Mexico City to go hang out with these six guys we were all groomsmen in one of uh one of our weddings um we're like very very close friends we all still work in the creator economy or tech were like we were nerds when we were 14 making YouTube videos and we're still nerds now. And so it was really important to me to try to find a way to tell Miles's story and how many ways it intersects with here. Because Miles only found me because I made a YouTube video when I was 13 called MKBHD is Spider-Man.

58:19And then Miles for literal decades would hear MKBHD in his comments because people would compare them. And then as he came here, we made a video. I sat down and I interviewed Miles. And I'll give you guys this clip. I sat down and interviewed Miles the hour before he came and he started here. And the clip opens with him being like, everyone wanted to compare me to Marquez, but I guess - By technicality, I am MKBHD. And so there's all these sort of bizarre things. And so it's really interesting to sit down with Miles and get to have a conversation with him where so much of his brand curation and thinking about how to position himself and thinking about where the cars come from comes from like I can lean into a sense of humor that is inherently not Marquez -ish.

59:08And I think that there's almost this there's this joy in this tragedy and how much of his Internet identity has been informed by this place. and so i think one of the open threads that we opened at the end was this conversation with miles where he talks about his relationship to journalism and how he doesn't consider himself a traditional journalist and even though youtube has opened all these doors and gotten him at the table because of the sense of humor that differentiates him in the digital world it also bars him from this traditional class this this sort of elite class whatever you might want to call it.

59:49And I think at the end of the day, the thing that I'm most proud of with this piece is that hopefully in 10, 15 years, when the creator economy just is the economy, when new media is just the standard for media, we can look back at this time where we were still the upstarts, but very clearly positioned to become the next elite, the next big ones. And we can see the the conflicts and the back and forth and have a really crystal clear understanding for what was going through the minds of the people who were living through that changing of the guard. We are at the biggest transition point in the history of media, and it causes a lot of issues for a lot of people.

1:00:34And I hope that this piece can help start to outline the templates for what being the responsible upstanding and better form of new media can be in the next five or ten years i i hope that what we do will be remembered as as quite important because it's certainly important to people like me and miles yeah i think there's been a a lot of i almost wish we had a year in the life of so many of the years that we've had here uh because 2017 would just be like you and me sitting there. Like I used to, 2017, I used to not leave until you were done, which meant the last four hours of most of my days was just watching you edit.

1:01:20So like things have changed a lot. But yeah, they might've been a little more boring back then. Yeah. But I do, I do have memories of like, if you all the way back to 2017, like being the only YouTuber at the tech event. Like I have a lot of those memories and then being one of three YouTubers at the tech event and then being like, oh your first tech oh and then then there's seven of us and then there was 12 and then then it was half and then suddenly that you know they are setting up camera like lights and like stuff for it to be like suitable for videos and suddenly they're thinking a lot more about it and it's become really really interesting to follow all that over the years to get to the point where we are now where it feels like you know we have we have like electric cars and we have gas cars we have hybrids if you want to make the car analogy yeah we're kind of like hybrids now we're like getting to this next stage where EVs are everywhere.

1:02:07And it's clearly still in the future, but we're clearly moving in a direction. And it's cool to be able to now have this landmark, this snapshot of time where we can see where we're at. And Yiddle 2040 is going to be crazy compared to this one because we just know that a lot of change is coming. Once we hired James Cameron to make it in 2040, cyborg James Cameron is like, Yiddle that. Can I throw something on top of that that I think you should be, that I think about, I was thinking about this recently and it stems imperfectly here that I think you should be pretty proud of is you talk about how you slowly watch this, the YouTube media make it into like the journalist invites.

1:02:47and we're getting further and further in that. You've created not just a team, but a group of channels to the point where I'm seeing now, you've mentioned this before, like you think Waveform is now a top 10 tech channel just on its own. Like I think everything under our, like I think studio is probably in there. I think autofocus is, like I think this little empire that's been created here is, it's stemmed out and each channel lives on its own so well that we're going to events now and at an Apple event, I'm hearing a PR person being like, why, we need Ellis on the sound thing of this. Like they're picking people from this team that they need to be inviting to this thing.

1:03:26That's not just you anymore. That's just like this team has - We're building companies. The stuff that we've created here is big enough in this new media world. Like, again, like Miles, I think all of us here go to a place and don't consider ourselves journalists in the sense of journalists who went to journalism school and follow those standards. It's a different type. and we do it very differently, but it's still an important thing. You've built a place for us all to come here and everyone here is crazy important in this world right now. And it's kind of wild to think about that individuals of us are getting...

1:04:03I got invited to fashion week. I don't know why. I don't think that's that important. But we're at the senior level. Obviously. obviously why is that surprising Andrew I'm surprised it's the first one I shouldn't be laughing again we're all funny here it's a podcast people in this office now are getting invited to different things because of the stuff we all create and that's kind of wild we've seen a lot of channels come and kind of die off and you didn't just keep going you built a surrounding cast that they are all part of the ethos now It's kind of why. The thought that I had right after watching it when it was live that I put into Slack was basically, damn, I got lucky.

1:04:48I got a lot of talented people. And everyone who's here has kind of gotten here in a different way. Like you've told your story and Miles has his story and Andrew has his story and Rich has his story. Everyone has a different way that whether it was like I saw Vin and Brandon's work or I put out a Google form and people submitted or I just like had just random recruiters reach out to me with people like there's so much luck that has somehow turned into this incredible group of people. I feel very lucky for it. I kind of have no choice but to like make the most of it and hopefully do a lot more of this stuff.

1:05:22That's why we're going to do Yiddle till we die baby. Exactly. Yiddle 2 Yiddle Furious. The greatest sequel of all time. I'm excited for it. Well that feels like a good place to cap it off. Do you have anything else you think you're excited to share that maybe we missed anyone here. I mean, like I once again want to say the amount of work that went into this, there's no words to really talk about how much it went in. I hope everybody is like insanely proud of it. And I think there's lots of ways we can make it all to better on all fronts for everybody. Yeah. Um, but thank, thank you. It's one of the coolest things I've ever watched and being able to, we get to like show our families in the future of this.

1:06:07And it's like, I'm thinking of it now as do you know how people on TikTok are finding the like handy cam footage from high school 2003 that they're posting? Like we get a 4K version of that. I mean, our kids will be like, 4K, what is this garbage? But that's pretty wild. Yeah. Olivia, Harper, Mariah, Rich, Rufus, Alice. and Andrew showed up too and Marquez signs the tracks he signs the checks Tim did a great thumbnail Tim's thumbnail was fantastic and Brandon gave creative direction and Vin everyone contributed we don't make things on the studio channel every single person touches every single studio video and honestly the reason we do it is because strategically when we do, the videos are better and they do better but this one was definitely just like yeah it was just so cool to see everyone rally behind it and we make good work proud of what we do go watch here in the life if you somehow watch this entire podcast episode about it without having seen it spoilers clearly yeah go watch our labor of love back to our regularly scheduled programming of course on Friday but we'll see you over on the studio channel peace bye

1:07:32I could keep Marquez's camera wide open and he would still be in focus throughout the whole podcast. I think Marquez is at like 2.8 and David and I are at like 5.6 and we're still out of focus all over time.