In short
How Middle East conflict and rising oil/gas prices (U.S. near $4/gal; “$100 to fill your average car”) are changing consumer and government behavior, boosting interest in EVs, solar, and heat pumps, and reshaping energy policy.
Guests
Todd Woody and Akshat Rathi, Bloomberg reporters tracking oil/gas market shocks and their effects on consumers worldwide. Episode host: Sarah Holder.
Key claims
EV search interest spiked after Feb. 28; EV sales can rise if high prices persist. Used EV supply and prior tax-credit history helped after the 2022 Ukraine shock (about 66% U.S. EV sales spike). Solar/heat-pump interest rose ~30% in the UK/Germany, but installer shortages and education remain. Governments may accelerate renewables (Europe: ~40% solar deployment spike in 2023; Pakistan solar then batteries) yet adaptations can plateau or cause grid issues.
Notable examples
Europe reducing Russian fossil dependence; India/China shifting toward coal when alternatives exist; U.S. using short-term measures (Strategic Petroleum Reserve, easing sanctions) to tame prices.
Written by AI. May contain mistakes. Listen to the episode to check what was said.
Chapters
Tap a time to open that second in VOGlobal Responses to Gas Price Surge
2:04 to 4:25
Understand how different regions are affected by rising gas prices.
“and Israel attacked Iran in late February, the average cost of a gallon of gas in the U.S.”
Consumer Shift Towards Electric Vehicles
4:25 to 7:20
Examine the increased consumer interest in electric vehicles due to high gas prices.
“could mean for the future of renewable energy.”
Alternative Energy Adoption Trends
7:20 to 10:02
Analyze consumer interest in alternative energy solutions like solar and heat pumps.
“How big of an opportunity then does this moment represent for these businesses?”
Government Energy Policy Responses
10:02 to 14:06
Investigate how governments are responding to rising energy prices and seeking alternatives.
“So there is still a public education that needs to happen.”
Government Responses to Energy Crises
14:06 to 15:44
Learn how different countries are reacting to high gas prices and energy shortages.
“But Akshat, how do you see governments thinking about this moment as it relates to energy policy?”
The Transition to Renewable Energy
15:44 to 17:29
Explore the rapid growth of renewable energy following the Ukraine crisis.
“And they had really three options in front of them.”
Challenges of Rapid Energy Adaptation
17:29 to 19:30
Understand the complications that arise from rapid adoption of clean energy solutions.
“So there are all these reasons governments could be moving towards clean energy right now.”
Economic vs. Environmental Drivers of Clean Energy
19:30 to 20:21
Discuss how economic factors are now leading the push for clean energy over environmental ones.
“And that strikes me as a big shift from the conversation even a few years ago.”
Transcript
Automatic transcript. May contain errors.0:00So there's a lot of noise about AI, but time's too tight for more promises. So let's talk about results. At IBM, we work with our employees to integrate technology right into the systems they need. Now, a global workforce of 300 ,000 can use AI to fill their HR questions, resolving 94 % of common questions. Not noise. Proof of how we can help companies get smarter by putting AI where it actually pays off, deep in the work that moves the business. Let's create smarter business. If you follow markets, you know the value of long-term thinking. You plan, you diversify, you prepare for volatility. But even the best strategies can't prevent every bad day.
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2:03California has some of the most expensive gas in the country. But since the U.S. and Israel attacked Iran in late February, the average cost of a gallon of gas in the U.S. has steadily climbed. It's now nearly$4 a gallon, up from a five-year low. As oil and gas supplies are disrupted and conflict continues in the Middle East, Bloomberg reporters Todd Woody and Akshat Rathi are tracking how consumers around the world are starting to feel the effects. The European gas prices have gone up 30, 60, even 100 percent, depending on where it's being consumed in Europe. The worst hit, I will say, are Asian economies.
2:44Places like Pakistan, which depend a lot on LNG coming from Qatar, Bangladesh, Japan, South Korea, even China to some extent. President Donald Trump has been sending mixed signals about whether the war with Iran is going to drag on or nearing its end. We have a very serious chance of making a deal. That doesn't guarantee anything. I'm not guaranteeing anything. On Monday morning, Trump posted that the U.S. has been having, quote, very good and productive conversations with Iran about a resolution to the war, and that he had instructed the Department of Defense to postpone strikes on Iranian power plants and energy infrastructure for the next five days.
3:26The price of oil dropped on that news. Then Iranian media reported that there are no talks between Tehran and Washington. Oil prices climbed a bit. The turbulence in the oil and gas market and uncertainty over how high prices may climb has gotten some people thinking about energy alternatives. I think one thing it's hard to really quantify is what is the psychological effect of these wars and the general instability and chaos over the last couple of years. Regardless of whether they see really high gas prices at the moment, they think, I really should get ready for the future. and I really shouldn't be so dependent on energy systems that could really drive up my bills.
4:13I'm Sarah Holder and this is The Big Take from Bloomberg News. Today on the show, how shocks to the oil and gas market are driving interest in electric vehicles and solar panels and what prolonged conflict in the Middle East could mean for the future of renewable energy.
4:38Akshay, Todd, you've both written about how people are responding to these higher oil and gas prices and these shocking headlines about the potential for them to get even higher. Some of these people are taking it as a sign to think about weaning off gas and go out and get an electric vehicle. Todd, what has your reporting found about the spike in interest in EVs and where is it showing up? There's definitely been a big spike in searches for EVs and hybrid cars since February 28th. We don't have sales data yet, no, that's translating. Anecdotally, more people are showing up at dealerships to check out the cars.
5:16But economists I've spoken to say that people tend to really pay attention to the gas prices around the time they're thinking about buying a car. So that could change if these prices become sustained over a period of months. Then you might get people thinking, oh, maybe I should switch to an EV versus having that as an option at the time they need to replace their car. The story, I think, is more attractive for Asian drivers because regardless of the price of oil, uptake of EVs has been higher in many Asian countries than even European or American markets. And I think that is likely to accelerate.
5:56We've had reporting from our colleagues in Asia showing that, yes, again, number of people showing up to showrooms has gone up. But actually, some of the early sales figures that we're getting from anecdotes are showing that numbers of cars, electric cars being sold has doubled or even tripled in some markets. One of the things that could shape our understanding of how this oil price hike might affect the EV market is looking back to history. Right after Russia invaded Ukraine, for example, oil prices spiked. Were more people looking to buy EVs in the U.S., and did they? There was about a 66 percent spike in sales in 2022.
6:32I think it was probably a bigger shock also because gas prices had been low before that time. And so when they really shot up in 2022, people really switched to EVs. And at the time, there was a$7 ,500 federal tax credit for the cars. I think one factor that's different this time around is that there's an increasing supply of used EVs, which are quite cheap because EVs have a huge depreciation loss after they're sold. So it's quite possible to buy a used EV for like$30 ,000 that's two or three years old. I think that's probably going to drive sales as well. This new consumer interest in EVs is coming at a rough moment for the EV industry.
7:15The Trump administration let the EV tax credit expire. We've seen some auto companies walk back their plans for EV investment as sales were lagging. How big of an opportunity then does this moment represent for these businesses? I mean,
7:39it was sustained for a much longer period of time, but they've just taken huge charges against their EV businesses to discontinue some models and reconfigure factories. So I don't believe they're going to turn on a dime. They say there's sufficient supply of BBs right now. So it doesn't seem to be an issue. And I don't think you're going to see them. U.S. manufacturers at least change their plans immediately. What about in markets like in Asia, Akshay, where there's a different story playing out? How might this change longer term plans for those companies? So we are already seeing one of our colleagues went to a car dealership saying that our waiting list is growing.
8:19And our biggest challenge now is ensuring that we get enough supply. Now, that anecdote also is reflected in stock prices. We've seen Asian electric car stock prices really rise over the last month. So there is clearly a growth story for Asian electric car makers that I suspect the European automakers, if not the American ones, will be looking at. And they might factor that into their longer term decisions because we are seeing the Asian automakers start to take on parts of the market that used to belong to the Japanese, to the European, to the American auto companies. Well, I also want to talk about some of the other ways consumers might be shifting their habits or thinking about shifting their habits to adapt to rising energy costs.
9:09Are you seeing people look into alternative ways to heat, cool and power their homes? To some extent. So we have reporting here in the UK and in Germany, again, two places that have in recent years seen power prices spike because of gas prices spiking. And there has been more awareness among the people that there are alternatives available in heat pumps, in rooftop solar. And so we've seen something like a 30 % increase in interest among buyers for these products. But there is still a challenge that there are not enough installers. People are still not aware of the quirks of moving from a boiler to a heat pump.
9:51They don't know whether they'll be able to get repairs done as easily as when the boiler breaks down, because there are more boiler engineers available to fix things. So there is still a public education that needs to happen. But power prices do factor in to their decisions. And again, like in the EV story, if you're about to replace your gas boiler because it's old now, this would be the moment to speed up that decision. Todd, how might people's calculus around buying an EV or installing a solar panel change the longer this conflict goes on? There will be knock-on effects. So right now, no one's going to go spend$50 ,000 on a solar array on their house, even if they're sort of nervous about the future.
10:37However, if people start to buy more EVs, what tends to happen is they charge at home, discover the electricity bill has gone up 30%. That's when they get solar. So the solar installers I talk to expect that to happen, as it happens in the past when people buy cars. then once they put on the solar panels, then they go, oh, I should get a heat pump, because I'm basically powering everything from the sun. So if prices stay high for months on end, and there's definitely a spike in EV sales, you'll probably see down their line a spike in solar installations and heat pumps and other electrical devices as they replace natural gas appliances.
11:17Coming up, as the price of oil surges, the math on renewable energy is changing for governments around the world.
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14:05We've talked about how consumers and companies are responding to the high price of gas right now and these energy price spikes. But Akshat, how do you see governments thinking about this moment as it relates to energy policy? At a high level, are we at the point yet where leaders are looking to shore up alternative energy infrastructure, or are they more focused on finding other ways to bring gas prices down? It really does depend on country to country. If you're a country that is immensely dependent on importing almost all of your fossil fuels, then yes, you are looking for alternatives. In other countries, like in India and China, for example, where there is an alternative available to gas in coal, you will see increase in coal burn.
14:50We saw that during the last gas price crisis after Russia attacked Ukraine, that coal burn went up in India, it went up in China. But it's only available to the countries that have coal in their mix. And so we are going to start to see governments make those choices. Now, do they make policies that last long and do they make policies that would sustain the momentum for these clean energy products? That remains to be seen. Did we see this dynamic after Russia invaded Ukraine in 2022? And how long did the interest in alternative energies last at the consumer level? At a country level, we can see the data and it's actually quite clear because what happened in Europe specifically is that there was a concerted understanding among governments that they want to get rid of their dependence on Russian fossil fuels.
15:44And they had really three options in front of them. Try and get fossil fuel from other places like the US, which would come in the form of liquefied natural gas, which is more expensive. And so they did and they paid a lot of money for that. cut the use of gas, which also they did. Some of the industries shut down, but really households also reduced their gas use. But it's really, this is the first type of energy crisis where there's this third option of going to clean energy. And Europe really did manage to pull off an accelerated deployment of renewables in that time. So Bloomberg NEF data that we've looked at showed something like a 40 % spike in solar panel deployment the year after the Ukraine crisis, so in 2023.
16:28And it's not a story that just remained in Europe. We also saw this happen in developing countries. So Pakistan has had some of the most spectacular growth in solar, and then a year later in batteries, purely driven by a gas price spike. What does history tell us about how long or how quickly these energy adaptations can happen and how long they can help countries be resilient? So one of the things that analysts always complain about is that countries tend to forget the lessons of a crisis. So solar installations in Europe have largely plateaued from the time when they spiked after Russia attacked Ukraine.
17:12we also know for example in Pakistan despite this amazing rollout of solar and batteries it's actually causing all sorts of problems on the grid because suddenly people are producing so much of their own power that they're consuming less from the utility and the utility has all these fixed assets in the grid in power plants that it's built that it needs to find ways to pay for and it currently doesn't so now the utility is looking to lobby the government to slow down this rollout of solar that is happening in the country, which is essentially a chaotic transition rather than a much more planned one.
17:49So there are all these reasons governments could be moving towards clean energy right now. The U.S., though, appears to be doubling down on oil. The Trump administration temporarily lifted sanctions on Russian oil already in transit. It's releasing more petroleum from the strategic reserve. What could the longer-term effects of these kinds of moves be? Does it further solidify the U.S.'s reliance on fossil fuels even in the midst of these energy price shocks? So these are short-term measures to try and tame the price of oil. When the Strait of Hormuz has been closed for three weeks, something like 8 million barrels a day of oil supply is not available.
18:31That is about 8 % of global oil supply. We know prices are rising as a result. So what can you do in the short term? Well, you can try and inject some of that available oil outside of the Strait of Hormuz into the system. So taking off sanctions from Russian oil allows for that. The Strategic Petroleum Reserve, which exists now in many countries because the International Energy Agency was created after an oil crisis, specifically with the goal of having this reserve to avoid dealing with these kinds of crises is being tapped, but it is also still very limited. It might provide maybe 200 days worth of oil supply.
19:11If everything is tapped, that's covering you for a few months. There's also some conversation now to try and remove sanctions on Iranian oil. That again will help you tame some of it for some time. Those are all short-term fixes that will run out eventually. I just want to pause and reflect for a second that we've been talking almost exclusively about the economic motivations driving the adoption of renewable energy, not the environmental benefits. And that strikes me as a big shift from the conversation even a few years ago. 100 percent, because in the initial parts of trying to build the energy transition and clean energy products, solar and wind power and batteries and electric cars were just a lot more expensive than the alternative.
19:59And so governments had to find ways to subsidize it, force either states or their own grids to become cleaner. And those were just expensive ways of trying to get to a place where we are now, where these clean energy products are cheap and are affordable and are even the economic option for you. And so we are seeing an adoption at a level that is driven by economics first and climate second that we hadn't seen in the past.
20:34This is The Big Take from Bloomberg News. I'm Sarah Holder. To get more from The Big Take and unlimited access to all of Bloomberg.com, subscribe today at Bloomberg.com slash podcast offer. If you like this episode, make sure to subscribe and review The Big Take wherever you listen to podcasts. It helps people find the show. Thanks for listening. We'll be back tomorrow.
21:04If you follow markets, you know the value of long-term thinking. You plan, you diversify, you prepare for volatility. But even the best strategies can't prevent every bad day. For more than 75 years, Cincinnati Insurance has helped individuals and businesses navigate tough moments with expertise, personal attention, and independent agents who focus on relationships, not transactions. The Cincinnati Insurance Companies. Let them make your bad day better. Find an agent at c-i-n-f-i-n dot com. Hello, gorgeous. It's Lala Kent, host of Untraditionally Lala. My days of filling up cups at Sur may be over, but I'm still loving life in the valley.
21:49Life on the other side of the hill is giving grown-up vibes, but over here on my podcast, Untraditionally Lala, I'm still that Lala you either love or love to hate. It's unruly, it's unafraid, it's Untraditionally Lala. Listen to Untraditionally Lala on the iHeartRadio app, Apple Podcasts, or wherever you get your podcasts.
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From the publisher
As the war with Iran drags out and oil prices remain turbulent, it raises the question of whether — and how — prolonged conflict in the Middle East might impact global fossil fuel dependence and the future of renewable energy.
On today’s Big Take podcast, Bloomberg reporter Todd Woody and Zero podcast host Akshat Rathi join Sarah Holder to discuss early signs that the high cost of oil is reigniting consumer interest in electronic vehicles and other clean energy technologies, and how companies and countries are beginning to respond.
Read more: Surging Gas Prices Reignite EV Interest
Listen more:
- What a $100-Per-Barrel Oil Spike Does to the Global Economy
- Zero Podcast: War with Iran is a nightmare for oil and gas. What does it mean for clean energy?
Hosted by Sarah Holder; Produced by Julia Press; Reported by Todd Woody and Akshat Rathi; Edited by Tracey Samuelson.
Fact-checking by Eleanor Harrison-Dengate; Engineering by Alex Sugiura.
Senior Producer: Naomi Shavin; Deputy Executive Producer: Julia Weaver. Executive Producer: Nicole Beemsterboer.
See omnystudio.com/listener for privacy information.




