Beauty Math 101: Shop Smarter, Not Harder – How-to Get Real Value from Your Beauty Buys 🎯💄With Investment Banker Turned Beauty Creator Rachel Wiseman

25:35So I felt like that was a better measurement of, you know, what is kind of the going rate for something. And that's really what the anchor price is, if you think about it as the going rate in terms of the price per unit of measurement for a certain product. I feel like that was kind of technical. If you think about, I don't know, we're in Manhattan, like price per square foot of your apartment or something. And you go look at an apartment in Chelsea and it's more expensive than the average or like going rate per square foot. You're going to expect that apartment to have luxury finishes, a doorman, a pool, you know, these things that are contributing to a higher price per square foot.

26:07And if it's not, you probably wouldn't rent the apartment. unless you didn't know. And so that's kind of the anchor price is that you know that this is sort of the going rate for a lipstick or a lip gloss. And then if it's more than that, it kind of allows you to have a frame of reference to ask yourself, why is it more? And is it giving me enough value to justify it being more? Not to say that you shouldn't buy it. Like, you know, there's always a reason to buy a luxury apartment if like those extra things are important to you. It's the same kind of parallel in beauty, it just gives you a starting point to then think about, do I want to pay more or less?

26:42And why not? So the anchor price is the median price in that category. Yes. Yeah. Okay, great. Okay. We're learning the lingo. We're going to be, you know, holidays already on the shelf for a lot of retailers. So we're holiday shopping, you know, already. And many people will be looking for deals around this time of year, whether it's for themselves or for someone Black Friday. Yeah. Oh my gosh, yeah. And I know in the past that you have flagged price gouging from certain big retailers. For instance, what they will do is they will inflate a price, say an item's like$20 normally. They'll maybe sneakily put it up to$25.

27:21And then for the sale, they'll make it$19.50. So it's still, it's on sale, but it's not actually a deal is where I'm going with this. So are they allowed to do this? it's interesting because it's kind of a gray area okay technically retailers you know set their prices and i don't know the intricacies of you know with their brands or how that relationship exactly works but technically they they can yeah what the fdc looks for is called i think false price referencing so if the you know base price is twenty dollars of something and then i don't know, maybe the hour later it goes on sale from 25 to 20 or from, you know, 30 to 25, you're not referencing the genuine original price.

28:10But I feel like what we see happen in beauty a lot is, you know, before the Sephora sale, things will go up one, two, three dollars. And I feel like brands somewhat time their annual price increases like with, you know, pre-Sephora sales events. And that's, it's kind of in a gray area where they're technically moving up the price and they have every right to do that. And so then the sale is referencing that price that has been like genuinely moved up. So it's fine. Oh, interesting. So you're saying that they're going to do a price increase anyway, but they have timed it to a sale and maybe that's to buffer so that people don't get pissed they're like i'm gonna save some money yeah i've seen that happen in the past like but then after the sale it that price is going to be higher yeah yeah it's not so it's not a false price reference in that sense that's what illegal is illegal if it's like something that's going on sale and then it would go i don't know back down to 20 or something after the sale yeah so like price increase in and of itself isn't right oh interesting I feel like that's more happening now in the last couple of years.

29:20Yeah. But I do think them putting the price up and then putting it back down to the original price. That was happening. Is this what they call sneakflation or is sneakflation another thing? There's, I love the terms. I feel like everyone in economics and finance just makes acronyms for things. That's what I always told my friends when I was in banking. I was like, it's not hard. There's just acronyms. And once you learn them, it's easy. But there's sneakflation and then there's shrinkflation, which are related but a little different. Sneakflation is when the product itself kind of changes and the price point doesn't change.

29:56So in beauty, it would be like a formula change. And then shrinkflation is specifically about like the product size decreasing and the price either doesn't decrease or, you know, stays the same or it maybe increases. but I feel like we don't really see sneakflation in beauty that much because there's such an obvious difference when a formula changes. For example, like, you know, the Givenchy Prismay Libre reformulation. They would not have gone away with that. Yeah. Or the powder. Like, it was an uproar. And they take the talc out. It's an entirely different product. But I think it does happen in skincare.

30:33Oh, it does. Yeah. I've definitely seen, like, little asterisks on websites where it's like these ingredients may change from time to time I think and also they're just like as we discover new things or like availability of ingredients or whatever but that is a kind of a safety disclaimer now where they could at any time swap out this for that because it is cheaper and it's so hard as a consumer to track that I agree I've seen it in skincare versus like not color cosmetics. Cause I think the formula of a color cosmetic is it's a little bit more obvious when something like that changes. I mean, I'm not like a product development expert, but especially with like amount of actives in certain skincare, cause I feel like you can somewhat keep the essence and the feel of it while like kind of manipulating it.

31:27Yeah, but it's, I mean, I'm trying to think of the serum that it happened to, but it felt the same. And then I was trying to like look into it, but it's really hard to access like that detail of information. So it just kind of sucks for the consumer. Yeah, I mean, there could be whole reformulations that even are announced as reformulations, but they're kind of coded as being for this new and improved. But in fact, it could be due to price issues. Or like a certain retailer is making everybody be vegan all of a sudden, or what have you. It could be a lot of different reasons. But it could be for cost reasons.

31:59Sure, yeah. I think primarily, yeah, if you're looking at a bottom line, absolutely. And Rachel, frankly, how you came on my radar was back in March of 2023 when you were the first person to call out Milk Makeup's shrinkflation. So guys, this was when Milk Makeup had their blush sticks that used to be like the size of a deodorant for a lack of a better descriptor. And then so they were one full ounce and then they went down to 0.21 ounces. So they were a fifth of the size of the original and they charged the same, I think. I think it was the same. Yeah. Or maybe... No, I think it was actually the exact same.

32:36Yeah. So my question for you, are you still on the milk PR? I'm joking. But I honestly was like shocked with how they just slid that in. I know. I was too. I actually did go to their office after that. Oh, you did? So I just don't have fun. Yeah, but it was fascinating to me because the Jumbo before was just an insane amount of product. Yeah. Nobody was ever getting through it. It was too much. Yeah. It was obviously like there's tons of people online being like my jumbo stick from 2015 and years later because it's never rot. And so like the expiry date and that's kind of the way that I explained it.

33:15And I feel like the reason why they probably kick me off the RLS and they're fine with me is because that was I was like, what is the point of you having access to an ounce of product if you're not going to use it? If you're getting the same amount of usable product. Yeah. Does it really matter? And then that's sort of a mental framework of you just wanting to feel like you have more. But at the end of the day, it's the same amount of utility. So I was kind of like, when you think about it in terms of how much use you can actually get out of it, it's not changing. There's just a shock factor of this thing is tiny.

33:48Yeah. And this thing is massive. Yeah. And also, like, I think your headline was like, these contour sticks got five times smaller and no cheaper. Yeah. So I have, yeah, I think that's problematic where, you know, you're charging the same and just hope that nobody notices. Yeah. I do think the price point was interesting to me. Like now it's so long ago that people are just used to it and I have a feeling that's probably what they expected would happen. Like if I were them and from a business standpoint, I'm sure they could have decreased the prices a little bit. Yeah. That was probably a choice that they made to just kind of keep it moving.

34:23Keep it moving. Yeah, exactly. Yeah. But at the end of the day, like it's still a great product. It's still, I haven't even, on the small one that I've had for, you know, the last year, I'm still not even through it. So there is the argument that, yes, you're paying the amount, the same amount for the same amount of utility. But if they were producing the one ounce at that price for so long, like, and making certain margins, I can't imagine that they were just bleeding money on the one ounce. So it's a fair call out. Yeah. Now, I actually am a really big fan of the little milk makeup sticks. I really like them.

34:55I love the cool shades. I also love the holographic stick. I don't know if you've tried it. Oh, yeah. It's pretty much the same thing, but it's a clear tube. And it's absolutely a dupe for Chanel Balm Essential. Yeah. It's much less expensive. It's the closest dupe that I have noticed. Yeah. And again, a lot less expensive. However, I was on TikTok, good old TikTok, the TikToks the other day. And I noticed, I don't know if you saw this, but there was a creator who had the Chanel bomb essential multi-use glow stick is officially what it's called by the way it's it's like 50 bucks in the U.S. yeah 65 in Canada yeah and she had pushed it all the way to the top the stick and it looked like what was at the top was actually about the same size as the milk makeup because the milk's in that little teeny tiny tube and so that's what you're getting she chopped it off though she took the sticker off the bottom and took like a pencil or something, she pushed it up.

35:58And what was in the hidden black tube was like three inches more of product. When it was originally pushed up, it was like two inches. So it was actually more product than what was what, you know, normally you would think you have. Yeah. And it's interesting because, you know, I think for a long time, makeup artists have used like lipstick brushes and stuff, knowing that you can continue to use. But I don't think we would imagine that much product. Yeah. I think I know what video you're talking about. Yeah. It's kind of at least I think maybe a couple people did videos like that eventually. But I think one of my friends, Tara or Tara, did a video and it was shocking to me.

36:41I had never seen that before because, again, I'm not, you know, like a product developer. Yeah, exactly. You just don't know what you don't know in that sense. And I was shocked. Well, it was interesting because there were people jumping into the comments and I think some people clearly were in the industry and said, yes, they have to do that because if they didn't have that kind of balance of weight, it would just fly off. Like you kind of need that stability. And when you think about it and you think about the milk makeup, it is very tiny. There's no bottom. It's this twist step, but it also is problematic.

37:15Like you take the cap off, your finger inevitably goes into it, you know? So if you want this other type of more like a lipstick, then you're going to have some of that quote unquote waste. Yeah.

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39:19Are there a few brands that you just know are always thinking about value? yeah I think there are some in both areas of I feel like beauty all around in terms of skincare and makeup for makeup what comes to mind for me I think Tower 28 has always been great um they are they're a really accessible price point like they're I think it's their one liner the I think that's what they call their lip liner specifically is great value one of my favorite products also the formulas are good like you're not getting yeah bad quality you're getting just as good quality is, you know, other things on the market.

39:54So I love them. Multi-use liner. Yes. You can use it on eyes. Exactly, which is great. And then like that's a hard thing to quantify, but you also have more utility in that sense of the product, which is awesome. I also love Say Beauty. I think they do a really good job as well. They're a little bit more expensive, but again, they have a lot of multi-use products. Like I love the glowy, I always forget the name. They're like glowy. Yeah, crazy long name. But I love that. It doubles as a highlighter for me because I'm not a huge like glitter highlighter person. I like a more natural glow. And then on the skincare side, I love the Inkey List.

40:29I think it's really good value. I really like their cleansing balm right now. I think even more drugstore brands like CeraVe, kind of the classics are kind of tried and true for a reason. But you know, I also in the same vein, I love a brand like Caudalie. So I'm willing to splurge where I feel like it's worth it. And I mean, Caudalie is expensive, but Caudalie is one where you can get around it if you ever go to Europe. Yeah. It's better over there. It's the French pharmacy brand in France. And you can save like 40%. Oh, yeah. Oh, didn't know that. Yeah. Oh, interesting. It's on the shelf beside like a Roche-Posay.

41:05Yeah. I just didn't realize it was priced that much less there. And I definitely want to touch on The Ordinary because they've always been transparent about their no-frills pricing. And I remember when they came on the scene with the$9 serum and it blew everything apart. Right. And earlier this year in March, they had their store in Manhattan where they were selling a carton of eggs a dozen for three dollars and like twenty seven cents or something to point out like how inflation is just getting out of hand. Yeah. Which were normally as much as like eight dollars and seven eight seventeen a dozen.

41:40And they were selling it for three thirty seven. Excuse me. So some people called it a marketing stunt. But I mean, I think that their point was well made, you know, and they're kind of about standing for keeping things no frills, keeping things affordable for people. Although I do remember last year because I reposted this or I said something about it. They posted on Instagram and said, we will be raising our prices by this amount due to tariffs or what have you. Yeah. And I was like, honestly, respect. I think that they are they have positioned themselves as being a value brand. they're so cost focused that they always do have these prices like yeah 337 you know it's very right like specific so they're not even rounding up but i appreciate the fact that they were transparent about it instead of just sliding it in like oh people aren't going to notice that everything's 30 percent more now and you know i think that transparency is so key and they even do like in november they do not do any black friday deals they have a whole month where it's like a certain percentage off.

42:42So yeah, I think they really like stand behind that value proposition and have. And I know that Elf issued a statement in August saying that they were going to raise their prices by one dollar across the board. And again, I think when they when they're dealing with such small margins, it's like at some point something's going to shift. And yeah, you know, that I think that's to be expected, but kudos for declaring it, I think. Yeah, and they said 75 % of the e.l.f. products are still$10 or less. Yeah. So, which is incredible. And the comments are like, yo, but you still had money to buy road? They can't win.

43:23They can't win. Unfortunately, those pools of capital are entirely separate. Yeah. Buying road is not. Yes. It's not everything to do with their pricing. See, this is where we need your expertise. You need to weigh in on those little spicy comments. Well, I couldn't before, but now I can. Yeah, totally. It's interesting to see how cosmetic brands are dealing with the tariffs. Like I know that a lot of Canadian beauty brands have had to shift like warehouse products in the U.S. so that they can more easily ship directly from here. And I know that Renee Rouleau, she's an esthetician who's been on our show and I love her skincare products.

44:00and I'm on her mailing list and she had sent out a mailer to all of the their customers saying that they were actually going to discontinue seven of their SKUs that are the least popular they're going to focus on the ones that they know just do the most sales yeah and so with that I think it's because insider baseball a little bit, but if you're like, there are price breaks depending on how many units you're manufacturing. Yes. So you can have those margins if you're at this certain level. So I think it's like, if they're not doing enough sales, they're just point blank, like eliminating these seven SKUs.

44:43So they were kind of like, get them while they're hot. But it also helps to them to be able to stand firm on their pricing and not have to raise prices. Yeah. Which, yeah. So it's, you know, it's interesting, again, the transparency and to try to help the consumers out. Yeah. And I think that's a smart tactic because rather than raising the price of people's favorites, you let them know, hey, we're taking away these ones that maybe you don't love. Yeah. But that's so that we can still deliver the same value at the same price on the things you do. Exactly. And that's fair because the reality is that this is something that businesses have to deal with.

45:19And so I kind of, to play devil's advocate for the brands, like when they try to do something and then they get backlash for it, I'm kind of like, they have to do something because there's this huge looming issue that, okay, if they don't do anything, maybe you're happy, they'll go bankrupt. so like they have to respond in some way the question is what is the best way to do that exactly and I think things like that are great or you know even if they're raising prices being transparent about it but also educating people because I think like you give people a context and then they're not going to be jumping for joy about it but at least there's an understanding of of where they're coming from so and they still I would say across the board beauty we have not seen a price increase that's parallel to like what we've seen in groceries.

46:08Yeah. Or even fashion. Yeah. I saw someone talking about a cost sweater, a cashmere sweater that I think it was really cute video. Honestly, she's like, I buy myself one every year. Oh my God. I was like, that's kind of she said it went to like, I think from 200 to 400. So I think the beauty community, which is great, is very passionate and very outspoken. And so when you're getting even maybe a$5 price increase, people are freaking out about it. Whereas cost is doubling their prices. And there was one video. If that was a beauty brand, it would have just been like taken over the entire beauty side of TikTok for days.

46:47What do you make of the whole refill revolution that we've had in the past, you know, five years? And so many brands, especially in skincare, moved to these refills and, you know, like the Dyson has for their hair products. So many of them have it. My beef is that I feel like the savings is like$8 on a hundred dollar product. And I'm kind of like, is that really all that the original packaging is worth? I mean, I think we all know by now that what's inside costs about$8 to produce. So are you really passing that savings onto the customer. It's like they're really leaning on the customer's ethical, moral, that this is going to be more recyclable and less waste.

47:34And it's just like, but are you really meeting us halfway? And I'm curious what, I know you don't work in the industry in terms of manufacturing and like to see really how much this is saving in terms of waste, but from a cost benefit analysis. What's your take? I completely agree. I kind of think that the refill for majority of the brands is kind of BS and they're, to your point, preying on people's ethical, like wanting to be better for the environment, et cetera. But yeah, the reality is that for them to fully end to end produce the full product and then to only give you an 8 % discount to buy what's inside, you know, the packaging costs more than 8 % of the product.

48:22So it's like you're technically paying more for the refill than the full size product. And that sucks. Yeah. This is like our, I wonder, and people who are in the industry can jump in, are there brands who are like making bank from their refills because their margins are like that much higher? I mean, that's a great question. And there probably are because all they have to do is just produce the inside and it doesn't have to be in a cute packaging because you know that's not what they're selling it to you for I think if I try to think of an example of where I actually do buy the refills the only one where I bought the refills has been with Caudalie and because I think I found again I really only purchased Caudalie in the EU so it's a different calculus on buying it but I think their cream like my mom loves this cream their premier crew oh yeah purple yeah and I think their refills are 20 % cheaper than the full product.

49:21And so I feel like that's kind of where I will lean towards making the decision. If it's like a 20 % discount, more is better, obviously. But that's where I'll kind of be like, okay, you know, I'll buy the refill. And Caudalie's packaging is beautiful and it's very luxe. And so I also kind of feel bad throwing it away. I'm like, I might as well go get the refill and then I can keep this like nice glass packaging. So to me, that is worth it. If I'm A, getting a discount that feels good enough, and then B, the packaging is something that is durable. Because also if you're refilling the product, you could hypothetically keep that same packaging for five years.

49:58And so if it's not really sturdy, I'd be like, okay, I'll just go buy the new one because if the pump is broken or whatever. so if the packaging is durable enough and nice enough that I feel like it will withstand the test of time and then I'm also getting a discount that's where I'll purchase it but really aside from quality I can't think of a brand that I've consistently purchased a refill for intentionally I wish we were seeing more of like the olden days I forget which French fragrance brand it was but like you could go to the counter and get a refill on your like angel like just do that I thought it Yeah, they do.

50:32Yeah, yeah. It's like, you know, where you can actually bring your bottle, you know. Perfume is one. Yeah. Yeah. Those bottles are gorgeous. Yeah. Just pour it in for me, you know. And there's got to be ways that they can keep it, you know, from turning just by, you know, keeping it out of light and all of keeping the air out. But yeah, I wish we were seeing more of that. Yeah. Because fragrance is one where those packages are stunning. And if they could offer a meaningful discount on the like$200 perfume, they're so expensive. If it was, you know,$150,$200 perfume and the refill was$100, I would totally go.

51:09And you can like, you could even go higher with the bottle if it was something you were meant to keep for a decade. Yeah, right. That's true. Like the Lisa Eldridge, which I won't shut up about, but the refillable lipstick there to buy the original with the refillable case and the lipstick,$60. the lipstick refill is 30 so it is half see okay that makes sense yeah actual like this is what we want to see yeah okay yeah exactly that's US dollars by the way yeah so it's probably cheaper in pounds this is what it should be I think you're gonna right yeah if you're gonna do if you're gonna go there I love it like Louis Vuitton$165 lipstick that shit better be refillable I love my name on it it better be leather like look like an lb trunk those were crazy you know but are they refillable they probably are i think they are but if you look at the doesn't look like revolutionary to me it's not like i think jivanshi has those beautiful cases where you can get them engraved yeah or sorry yes yes yeah so something like that that was 160 and then the refill of the lipstick was even 40 or 50, but you have this beautiful like case that you can engrave or something like that.

52:23But Louis Vuitton ones, maybe the bullet pops out. I think it probably does, but it just looks like a silver lipstick. Yeah. And frankly, like it's Pat McGrath. Yeah, that's right. I love her. Yeah. And she's incredible. But if like buy a Pat McGrath lipstick. Do you think that this is just stuff? It is refillable. The Louis Vuitton is refillable. Okay, great. Now, how much is the refill? is what I want to know. Let's look this up right now. Yeah, everything's sold out. Do you think that this is just stunt marketing or they're actually like... Ooh, ooh, ooh. Okay. The lipstick refill is$69, guys.

53:03Okay, wow. Which is a fraction of the$160. They're not doing a good job about talking about that. That's true. Yeah. But it's still expensive. Oh, yeah. See, look at how we've skewed. We've skewed our perspective. we're like that's a deal start the car yeah 69 for the refill yeah it's crazy but that's still expensive that's more than i think like tom ford lipsticks are 60 hermes or 80 yeah which is crazy when i saw that i was like hermes lipstick yeah being half the price of yours is why yes yeah it is crazy and dior seems like a steal now i was yeah dior by itself chanel actually came out with a refillable lipstick that was i think it was 150 oh the yeah the one in the silver case yeah i think that's who louis vuitton was sort of inspired by yeah the la rouge it's the refill is 90 oh my gosh so you're still looking at a massive price yeah yeah how much is the original i think the original is like 150 yeah yeah yeah but they obviously do their market research they know that people there's a market out there for this so they wouldn't create it well if you're paying to if you're paying ten thousand dollars for a bag what is it's 195 dollars for chanel la rouge canadian canadian and the refill what did we say it was no 90 90 it's actually even more that does come with a little white leather case than louis vuitton yeah is it leather or is it pleather i don't know.

54:40Anyways, so Louis Vuitton was like, hey, look, we're coming in under Chanel. Yeah. Because that's probably how they price their bags, right? They're probably like this, we're this much less than Chanel. So this is what we're going to do with this lipstick. Yeah. Anyway, we digress. Guys, our last question for you, the holidays are coming. Are you a fan of advent calendars or is there another hot tip that you want to leave the people with. Yeah. So I hate advent calendars. They're fun. And I mean, for content, they're super fun. And but like, I literally think that and this is like not truthful in any way in the sense of I have no idea if it's true, but it feels like they just put their leftover minis in the calendar.

55:26So it's not only random, but it's things that you don't really want. It's like a random collection of these things that like you just, you open the advent calendar and I put it all on my bed and I was like, I will maybe use one or two of these. Right. The only advent calendar that I've actually used everything from was La Mer. And that's because it was La Mer. Yeah. And like they're giving travel size of their moisturizer and they don't have any like products really in my opinion that would be bad in that sense. They also didn't make candles. A lot of them throw candles in there where these beauty brands all of a sudden have candles.

56:00Right. Good point. Or some of them put dice in there or matches or I don't know what it was. Just random. I think the shallow Tilbury one is usually pretty good though. Yes. That one is like all minis of like legit things you got. That's true. I think the one that I'm indexed on was the Dior one was crazy, especially for the price. They had like five candles in there, but it's always kind of been like that. And so you get it knowing that it's not going to be like the most useful thing for your mom. For a good holiday. Or your friend. If you are frugal, we know you're logging this in your fun spreadsheet.

56:34I'm a big value gift set. I think the advent calendars aren't really the greatest gift. They're more fun. If you know somebody is going to love the process of that, I think it can be a good gift. But if I'm wanting to give somebody a really good value item, I love the gift and value sets and you can find some really good deals. But the trick with it is making sure that it's something that you're going to use again because if you have you know the full size cleanser of something and then they gave you this travel size serum where technically together it's good value but you know you're never going to use the serum then don't do that but if you're getting you know the full size and the travel size of one of your favorite products for the same price as the full size that's great because then now you have something to travel with and I think one of my favorite ones last year was Makeup Forever did their like artist pencils and they had like six minis yeah we talked about that and it was great value it was so that's something that is awesome because also those pencils i don't think i've ever gone all the way down and why they last forever so i don't even mind having the mini because again it's like i'm getting the same utility probably as the full size i love that you're kind of like cost per wear like the way that you are with clothing it's all about utility yeah yeah yeah and that's kind of the way that i quantify it in beauty because it's a little bit different from fashion where, you know, one wear is one wear.

57:58And that's standard for everyone. Like I put on my shirt, I walk out the door, that is one wear of the product. Whereas if, you know, you like a ton of blush, I don't like as much blush, I could get less wear out of it. So you have to know what your like personal usage is. And any final tips or tricks, is there anything that you just by principle will not buy because you think it's such a waste of money in beauty? That is a great question. I honestly think that for me, fancy sunscreen is a no. I love Beauty of Jozen. I think it's really well-priced. And I think you can get, what's that retailer called?

58:37The... Dalvana? Yes. You can get all the access to like K-beauty brands that you need and they're extremely well-priced. And so if there's like a$60, $50 fancy like SPF serum I never really go for that even if it's infused in your skin tint or your foundation or whatever I think you should always just use a good proper SPF no matter what and so that's kind of one thing where I can't be strayed to buy the$50$60 one because the value is so effective and they're so good and the Caudalie one you can buy in the French pharmacy is really good yeah yeah I bought their stick it was crazy the little stick was like eight euros there, whereas it's things like$30 over here.

59:16Yeah. Well, we know what you, like, you probably bring an empty carry-on when you go to Europe. I do. The girl math is you need a trip to Paris so that you can save all the money on the cosmetics. That's girl math. Thank you so much for joining us today and enlightening us with all of your insights and your strategies for shopping. We love it. Thank you so much for having me. Thanks for listening. You can find details on every product mentioned in today's episode, along with our exclusive promo codes on our blog at breakingbeautypodcast.com. While you're there, be sure to sign up for our newsletter.

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1:00:46Please note that this episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct or indirect financial interest in products or services referred to in this episode.