In short
How to “finish strong” creatively—recovering fun when a project feels over-plotted or joyless; where book ideas come from; authorship, specificity, and critique; and the role of community in sustaining creative practice.
Guest backgrounds
Sophie Blackall is an Australian-born author-illustrator (now a U.S. citizen) known for award-winning picture books. She’s worked primarily as an illustrator, later expanding into writing; she also collaborates with other creators and runs Milkwood, a children’s book creative retreat in the Catskills.
Key claims
Generic work lacks the “specificity” that makes stories feel true; love and truth in writing (not vague sentiment) break through. Overusing reused art files is a creative tragedy. Authorship grows from critical taste plus fascination, and from not waiting to be given scripts. Surrounding yourself with other creatives reduces procrastination.
Notable examples
Story Rug (written by Blackall, illustrated by Phoebe Wahl); A Wrinkle in Time (love as specific, personal truth); Milkwood studio community and its published books.
Written by AI. May contain mistakes. Listen to the episode to check what was said.
Chapters
Tap a time to open that second in VOExploring Authorship and Illustration
0:00 to 0:24
Sophie discusses her identity as both an illustrator and author.
“Right now, get up to 15 % off select storage solutions.”
Exploring Authorship and Illustration
0:34 to 0:59
Sophie discusses her identity as both an illustrator and author.
“Back to school season can be tough on parents, but choosing a snack you and your kids can both get behind doesn't have to be.”
Exploring Authorship and Illustration
3:10 to 6:00
Sophie discusses her identity as both an illustrator and author.
“On the creative journey, it's easy to get lost, but don't worry, you'll lift off.”
The Process of Writing Story Rug
6:00 to 11:34
Sophie shares insights on writing her book 'Story Rug' and collaboration.
“I'm super pumped to talk to you today because I want to talk to you about authorship.”
Illustration and Storytelling in Picture Books
11:34 to 14:01
Discussion on the integration of text and illustration in picture books.
“And there was none of that mystery and uncertainty and puzzle solving.”
The Power of Specificity in Storytelling
14:01 to 18:10
Explore the importance of specificity in children's books and how it brings characters to life.
“I think I thought exactly the same thing.”
The Journey to Authorship
18:11 to 23:35
Sophie discusses her transition from illustrator to author and the importance of personal storytelling.
“and trying to please everyone and they become a little flat and a little generic.”
Exploring Curiosity Through Writing
23:36 to 28:00
Delve into how curiosity drives writing and the evolution of creative projects.
“Because it is, when we illustrate a book, it's a lot of time.”
Exploring Creative Inspirations
28:00 to 31:40
Learn how personal experiences and observations fuel creative writing.
“brain where you want to do it right now.”
Exploring Creative Inspirations
31:41 to 32:30
Learn how personal experiences and observations fuel creative writing.
“This is why it makes me very, very happy to partner with a healthcare company like Rula that uses technology to pair you with the perfect therapist that's the right fit and takes your insurance.”
Show all 15 chapters
The Importance of Community in Creativity
33:55 to 42:00
Understand how surrounding yourself with other creatives can enhance your work.
“which is really, it's not a lightning round.”
The Birth and Growth of Milkwood
42:00 to 46:00
Learn about the genesis of Milkwood and its impact on the community.
“still expressly for the children's book community.”
The Importance of Connection in Creativity
46:00 to 47:20
Explore the necessity of social interaction for creative work.
“It's just a treat, a privilege to listen to the way somebody else's brain works and how we're all figuring out this sometimes difficult, also incredibly rewarding thing that we do.”
Finding Your Shelf: A Creative Call to Action
47:20 to 50:25
Discover how to identify your creative influences and aspirations.
“You know, we don't want to just leave you pepped up.”
Acknowledgements and Podcast Credits
50:25 to 51:09
Hear the credits and acknowledgements of the episode.
“either way i'm proud of it i hope that it peps you up um and if you make some cool shelves maybe like make a little collage on instagram stories or something like that tag me so i can see it or send it to me.”
Transcript
Automatic transcript. May contain errors.0:00Right now, get up to 15 % off select storage solutions. Put heavy-duty HDX totes to good use, protecting what's important to you. The solid, impact-resistant design prevents cracking, and the clear base and sides make items easy to find even when the totes are stacked. Find select shelving and tote storage up to 15 % off at the Home Depot to organize every room in your home, from your garage to your attic. Visit homedepot.com. How doers get more done. This episode is brought to you by Welch's Fruit Snacks. Back to school season can be tough on parents, but choosing a snack you and your kids can both get behind doesn't have to be.
0:41Stock up on Welch's Fruit Snacks, made with whole fruit, and now made with no artificial dyes. It's a snack kids already love, and one you can feel good about giving them. Go back to school with Welch's Fruit Snacks, now made with no artificial dyes. has finishing the work become a chore for you that happens to me sometimes i i got really into like plotting and planning and that sort of like working backwards from an end that sort of creative energy and unfortunately sometimes that puts me in this place where i can see it so clearly in my head that it just seems unfun to like execute this thing feels like i'm just taking dictation from past me or something.
1:26It doesn't feel like that juicy creative energy that I love. Luckily, today on the show, we have author illustrator, legendary author illustrator, Sophie Blackall, who gives me an incredible solution for this, as well as a whole bunch of other stuff. If you don't know Sophie Blackall, well, guess what? You definitely should. She's won almost every great picture book award under the sun that you can think of. She has so many gorgeous books that she has authored and illustrated. And I just had an absolute blast chatting with her. We talk about how to find that fun again in a project where you've, you've kind of lost it or it's become a chore or it's more predictable in your mind of where it's going to go.
2:07We talk about where book ideas come from, some prompts to kind of figure out where not just book ideas, but like authored ideas, like coming up with a creative project from scratch, like what kinds of creative projects you should think about exploring for yourself. We talk about the creative energy of critique and how that can be a prompt. All kinds of really, really good stuff in this episode. It's jam-packed. If you are someone who maybe is used to waiting for projects to come your way, this is a great episode to get you motivated and unlocked to start your own things and then control your creative destiny ultimately.
2:45Stick around to the end. I'm going to come back with a CTA. It's a call to you adventure something you can do with this episode. It's called find your shelf, find your shelf. And it's inspired by the last thing that Sophie says in this episode, the thing that she said has most positively contributed to her creative journey more than anything else. And it's gonna be juicy. So wait for that. But for now, here's my chat with Sophie Blackall. On the creative journey, it's easy to get lost, but don't worry, you'll lift off. Sometimes you just need a creative pep talk.
3:32This episode is sponsored by Squarespace. I freaking love having Squarespace as a sponsor because it's easy to sell it when you love something this much. I'm a big fan. Squarespace is an all-in-one website platform designed to help you succeed online. Here's what I love about Squarespace. Their intuitive and super versatile drag-and-drop tools mean you can make a custom website without knowledge of code that makes people say, whoa, who made that for you? Looks like you built that from scratch. People have really said stuff like that to me about my site, and I built it myself quite easily with Squarespace.
4:07You can check it out at AndyJPizza.com if you wanna check that out, what I did with it. It doesn't look templaty and it screams my creative brand. I also love that I have all of my domains through Squarespace now, which makes it seamless and easy to manage. I know the first thing as creative folks do when we get an idea is to grab that URL. Now you can keep track of all your websites and your domains in one place that's super intuitive and easy to manage. Head to squarespace.com slash peptalk for a free trial. And when you're ready to launch, use promo code peptalk, all one word, to save 10 % off your first purchase of a website or domain.
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6:00I'm super pumped to talk to you today because I want to talk to you about authorship. Now I'm right in thinking that you were an illustrator first before you started writing. Is that correct, right? Yes, that is correct. And do you think of yourself more as an illustrator or have you now been like, okay, I've written a bunch of things. I'm kind of both of these things. I am both of these things and And it's such a complicated thing and it really shouldn't be saying how to identify ourselves. And I share a studio with other children's book authors and illustrators. And I think some of us feel similarly.
6:42As an illustrator doing school visits, if there was a welcome sign, it would invariably say, welcome author Sophie Blackall. and in the Q &A with kids, they would inevitably say, where did you get the ideas for your book? And so there would be, as most illustrators have, this constant, oh, well, I didn't write the book and oh, I'm the illustrator. And then sometimes we might say, oh, I'm just the illustrator. You know, and that word just, that kind of qualifying, demeaning word, just. so I've been really trying to change all of those things and I love it when there's a bookstore and they alphabetize their picture books by illustrator for instance we do that at Milkwood our picture books are all alphabetized by illustrator and I'm so pro illustration And yet sometimes I find myself saying when somebody says, what do you do?
7:49And they don't know our world at all. I'll say, I write children's books because it's a shortcut. And Ed, my husband, has called me out on it a few times. He's like, what are you doing? What are you saying? But I think in my defense, it's also because I have only fairly recently really thought of myself as an author. um for some reason it felt I just had felt like an imposter for so long uh as a writer so um but I have written a dozen books or so now so I'm thinking I think it you know at this point I'm just going to embrace it yeah yeah that's great that's great and you know coming from illustration first and then getting into writing later I am always curious when I see a book I really enjoyed your new book story rug i have an early copy here hooray thank you and uh and i'm always curious what what the circumstances are to where you end up writing a book that you don't illustrate so i don't know if you could kind of explain yourself there it's really it's a really cool collaboration and i love um i love phoebe wall's work too um so it's really cool to see that but it's it's kind of an unusual thing is this the first time you've done that is this the first time and it is so exciting and so much fun.
9:09And funnily enough, in a studio, one of my studio mates is Brian Flocker. And at exactly the same time when I was thinking about this story, and I will tell you about it in a second, he was also thinking about writing for someone else. And he wrote a story for Sidney Smith to illustrate, which is called Island Storm. And that came out last year. And so we both had this fascinating experience of being primarily illustrators and then writing something and handing it over to someone else. And for me, it came about because I had written this story called Story Rug. It's about kids in second grade who are obsessed with braiding, as my kids were obsessed with various things over the years of their school life.
9:56I was going to say, this is something that happens to a class like they all totally something and then something they're all and I remember it from when I was a kid and and I wanted to do this story about uh rag rugs I love the I love them visually I love the way that they incorporate old fabric from clothing and each one has the story of the person who wore it woven into into this collaborative thing and the idea that the fabric would come from these different kids and that it would all take place in a classroom and that it would build to something and that it would not only weave their own stories but the stories that they were listening to while they were braiding so that the teacher is telling them stories and then they start reading each other's stories.
10:43And it took me a while to write it and I'd been thinking about it for a long time. And a little bit what we were talking, hearkening back to what we were talking about before in that whole arc of process of making a book from the first courtship, our sweet little idea, to the messy, difficult stuff of wishing we could be more experimental and then having to knuckle down and do the thing that we can do. Somewhere in that process, I love the uncertainty of it. I love the mystery of it. I love trying to solve the puzzle of what that book is going to be, to not be able to see around the corner, to set out on this unknown, uncertain path and the thrill of ending up somewhere unexpected.
11:29But for whatever reason, I could see the path clearly for this book. I could see exactly how I was going to make these drawings. And I felt like I'd already done it. And there was none of that mystery and uncertainty and puzzle solving. And I wrestled with that for a little while. And then I said to my editor, Susan Rich, how would it be if someone else were to illustrate this? And she was so excited, almost to the point where she's been waiting for me to illustrate all of these. Yeah, I know. I was like, wait a minute. She said, I've been waiting for this day. And then we had the very exciting thing of talking about illustrators.
12:11and I'm such a fan of illustration and I have such a long list of people I admire whose work I love and Phoebe Wall was was for both of us was was right up there so and she said yes so it was it was just so exciting and then this experience that other authors have told me about and I've been on the other side of it of of seeing your story come to life through someone else's drawings. Oh, so much fun. Very, very cool. And it's an interesting sort of takeaway for me where when I get into that place with a project where I have over plotted that a possible way to shake it up is to be like, well, could you just bring someone in with a different vision and it'll, it'll kind of change how you think it could come together.
13:01That's really cool. I love that. One of my favorite little bits was this moment that feels like, oh, this is written by an illustrator because it really creates a space for the illustrator and i don't look i mean it's a picture book so i feel like it's okay to spoil it a little bit it's the yeah yeah you know uh but i really like this part at the end where the text just says that class 201 and class 202 which are the other classes are silent and at first you're like okay i don't know what that means and then you go look in and you're like oh the braiding has been contagious and now the other classes are to be into it.
13:39And so I love that moment where, you know, the pictures and the words have to come together and it feels like, oh, this is someone who thinks, thinks like an illustrator. Yeah. Real to you. Totally. And, and it was so great that, that Phoebe just got it immediately and has done things with this book. I love the specificity of her work. Me too. I think I thought exactly the same thing. And I always do with her work. I always think, man, there's so much of like this family you're showing feels like families I know. This family you're showing, and I don't naturally gravitate towards that because I think a little bit more, I'm a little bit more in like an aesthetic style approach.
14:27And sometimes that gets in the way of being specific. So I'm really glad you said that. Yeah. As you said, you can look at this family and they feel real. They feel true. And you look at the stuff that's on their breakfast table, Noah and his dad and his little sister at the table. And the little sister in the high chair has got half-eaten stuff everywhere and her foot is hooked under the tablecloth. And it's just they're alive. They're so alive. In the classroom, you could just spend, you know, so long or repeat readings looking at those pictures and the details of the crafts made out of toilet roll holders.
15:10And it's toilet paper rolls. Yeah. You know what I'm trying to say. Yeah. It's brilliant. I love it so much. And I, you know, hadn't fully been conscious of this. I knew I loved the specificity and I knew that she was better at that than me and that I sometimes avoid that because I want the style to kind of feel the same-ish or something. But it's challenged me. And I – but I didn't think about how much it's a great example of how that makes them come alive to where the dad that's only in one frame, you're like, I know this guy. I've got a heart for this guy. Like, you know what I mean? And I just really, it does really make you feel like, oh, I know these kids and they are real.
15:53It's really cool. One of the things that I think is what makes a book good is this specificity. I was thinking recently about how so many of us are thinking about AI and how it affects children's books and the future of all creative endeavors. And I think this is key. This what Phoebe is doing and what we should all aspire to, this careful observation of human life, of social interactions, of how kids play, how they move through space, how they interact with each other and the world around them in really specific, personal, hilarious, funny, fallible ways is what is going to save us. and I was thinking about, did you ever read as a kid A Wrinkle in Time?
16:50Do you know that book? I read it as an adult, actually. Yeah. Oh, then you probably remember it more vividly than I do because it's been decades since I read it. Well, I read it to my kids, I guess, so not decades, but the end of that that is deeply ingrained in my brain and I would be so interested to go back, I will go back and read it because I think it now resonates so much with what we're talking about now with AI and everything, is at the end where Meg and her little brother Charles Wallace and Calvin, they're in the whatever that weird places where Charles Wallace has been hypnotized, right?
17:31And he's under the spell of the brain, the disembodied brain called it and the red-eyed man. and they're trying to break through and Meg can't. She tries all the different things and then ultimately it's love that breaks her through. But it's not just, oh, love, a big red heart and a cheesy kind of, you know, love will save us all. It's really specific what she thinks about her little brother and how she loves him. And it's genius and it's the same thing. It works because it's true. And that is what I think makes a good book. And so often I think we see books that are trying to be everything and trying to please everyone and they become a little flat and a little generic.
18:21And then the thing that breaks my heart is seeing an illustrator who's really talented, who can make beautiful compositions and do lovely, gorgeous work, will reuse a file. from one page to the next. They'll maybe flip it or maybe change the colour on something. And I just think, why? Why? You have this opportunity to do these drawings, and it's not really that many drawings. It's maybe 40 pages, 32, 40, 48. It's going to be around for a long time. Hopefully thousands of kids are going to pour over this night after night at bedtime. do another drawing you can do it you've done it on all these other pages it just I don't understand it I just don't understand it and it breaks my heart I completely agree and I and I thought I loved where you went with that and because I forgot that part but I thought you're going to go to um there's a point where Meg is given a gift she doesn't know what it is and when she ends up needing it it's her faults that she's yes i thought that's also just really speaks to that idea of like what not just i i get tired of us saying what ai can't do it's not about what it can and can't do it's that we don't care that it can do that we i don't care i care yeah i care so much more when you've done it and it's yours because of the you know your limitations and your mistakes and all of that as well.
20:00But I love how you brought up about that specificity. I think it's totally accurate. And it's also really at the heart of what I wanted to ask you about, which is like authorship and really like in the AI conversation, when you hear tech bros talking about what it's going to take to make art in the future when you don't have to do it. And you, you know, I love the conversation. I loved the conversation around taste. It's something I've thought about a lot. But for me, taste is so much ingrained in the process because you're tasting as you go, you're tasting as you're making, you're listening to your body as you're creating stuff, you know?
20:34But they talk about it like, yeah, you got to have the great ideas and the great taste and all that. I'm like, and it's, and then you're combined, and then they think of creativity as purely just combining what already exists, which is a part of it, but it's missing this huge part of specificity of your lived experience. What I wanted to ask you about was authorship because I remember telling somebody recently, yeah, and then I really had to like, got really serious about learning to write. And they were like, why did you do that? And I, as an illustrator, I was like, oh, it's because I didn't want to wait for people.
21:09I wanted to be able to like kind of generate things on my own without people handing them to me. So I got really interested in authorship. How do you have your own, create your own directions? And I think what you're getting at is really connected to that of like getting into your specifics, getting into your experiences. Did you, was that a big hurdle for you to move into like writing and authorship and not waiting? Cause illustrators are like actors in that they're often like waiting for someone to give them the script and then do the thing, you know? Right. I was being sent lots of manuscripts that I didn't think were all that good.
21:52That's interesting. Yeah. Yeah. And it was so surprising to me because they'd been acquired and I thought, how? Like, what? And they were fine, but they just lacked that little thing. And I thought I would have to do so much of the heavy lifting to make this interesting. Going back to what you said, they lacked that, what makes a book good for you. Yeah. Yeah. And that sounds incredibly, you know, arrogant in one way. And I'm sure the books were made and somebody else illustrated them. And that was exactly how it should be. But they didn't work for me. And I realized I could be writing my own.
22:41and I had an editor called Nancy Paulson who said that to me one day. She said, why aren't you writing your own? And I sort of mumbled something about feeling like an imposter. And she said, would you like to? Oh, yeah, I'd like to, but I don't know if I'm any good. And she said she gave me this fantastic gift. She said, let's put a lunch date in the calendar. How long would you like, a month from now, two months, and bring me two stories. Better still, bring me three stories. So we made right then and there, made the lunch date and I wrote three stories and she bought two of them. And it was, I feel, you know, grateful to her in so many ways, because that was such a gift, such a vote of confidence.
23:29Like you can, you can, you can do this. Why not? You want to do it? Just do it. And it was also realizing I can pursue something that I'm curious about, something that fascinates me, something, a world that I want to spend time in. Because it is, when we illustrate a book, it's a lot of time. We immerse ourselves in that world and it can be a year, it can be three years. And then once the book is out, we live with it for a lot longer. So we should feel passionate about it. We should want to immerse ourselves in that world. Which is not to say I don't still love collaborating, because there is the things that we talked about before, there is something liberating about having restrictions, as contradictory as that sounds.
24:17And there's also that surprise element of working with somebody who has a different brain. And the people I love collaborating with, Annie Barrows and Kate DiCamillo, you know, I will want to make books with them for the rest of my life. Yeah. Should I be so lucky? You touch on two things that I think are really powerful when it comes to trying to figure out what ideas you can author yourself. The first one was, I think the critical impulse, it's not about, it's a subjective thing. It's not about these are good or bad. It's about what's good and bad to you. It's about what does it for you and what doesn't.
24:57So that critical impulse, I think is such a huge part of authorship. It's literally being like, there's something, I don't like what, and for me, I don't know if this is true for everybody, but for me, that critical impulse didn't happen until I was much further in my, like, I still had taste, but I was much more enamored with other illustrators for a long time in my journey where I was like, oh, just like, oh man, this is so cool. So cool. And then eventually you get to a point where like, I love this, but I don't like that. Or I would have done that differently. And that critical impulse is telling you something about what you can bring to the table or what would more suit your tastes.
25:37And then the flip of what you don't like is the second thing you spoke about, which is the, what fascinates you, what's, what, what you're curious about and letting yourself pull on that. And that being what kind of drives what you write about. How, how did that work out in these first stories? The push and pull of that. Yeah. Just, and also just like, how did you, this is where it gets kind of obsessive and granular for me, but I, I like listening to people kind of like do this. So I'll, I'll push you on that. Like the three that you brought to her. Yeah. How did that like curiosity turn into writing something?
26:19Right. Uh, Uh, you know, in the end, those two books were, were anomalous in terms of the books that I've written. Uh, one of them was the baby tree and that was a book about where babies come from. And it was, uh, my kids were fairly small. I felt like there was a gap to be filled that a book that was factual, that was funny, and that was hopefully beautiful to have the trifecta. There were funny ones, there were dry factual ones, and then there were sort of very lyrical ones that didn't really tell you the nuts and bolts of it. Yeah, I wanted to try and do all three. And we got there, but I hadn't written it yet.
27:13And it was so long ago. I don't remember. I remember it being fairly, a fairly smooth process writing that one. And I'm proud of that book. It's in, I think, 16 different languages and it's still in print. And it's amazing. It's a, it's a lovely, lovely thing. It's been banned in a few schools because not schools, districts, whatever, because there are questions in the back of, you know, what if I have two moms and, and things like that. And these times. But then, then, then the second book, I, I, it was so long between doing it and between selling it and then doing it that I lost enthusiasm for it.
27:59I lost steam and it was a little bit like we were talking about that ADHD brain where you want to do it right now. And it felt like I'd ordered something off the menu that had become a little congealed and yeah so then it became a different book altogether and it became negative cat yeah yeah yeah yeah uh so it all worked out but it was just a different yeah they were they were sort of funny slightly different processes for writing those but as you move through doing this now it often takes the form of finding fascination in something and then using writing to kind of explore it. Is that what you're saying?
28:37I think it is that there are those ones that I have this deep abiding curiosity, like how do lighthouses work? What would it be like to live in one? I need to write a book so I can fully explore that obsession and, and, and fascination. And this, in that category, I would also put farmhouse and the house that I'm, the book that I'm working on right now, another house book, which is called House on Wheels, which is about a cross-country trip with a trailer. But then there are these other books that maybe are a little bit more like what you're talking about, where my stepson, Jack, when we were in Iceland, was asleep in the back of the car, woke up, looked out the window, saw the Icelandic ponies and said in a dreamy sort of way if I was a horse I would gallop all day and I wrote that down and it took 10 years before it became a book but that became a book and seeing a bunch of kids in the park and all on leashes you know like like um daycare and then a dog walker with a bunch of dogs and realizing, oh, these kids and dogs have a lot in common.
29:56And that led to if we were dogs and then, oh, can I show you something? This is a visual thing on a podcast. We're on YouTube too. So if they want to check it out, they can see it is this little wooden guy. Yeah. So sometimes it's for me, it's a visual thing and it is really an excuse to indulge my passion for flea markets and yard sales and antique shops and things. I have to go and look at them because there might be an idea for a book. But this little wooden guy jumped out at me and I bought him because I knew he had a story. And I've written this book about this guy, which Doug Salati is going to illustrate.
30:47Oh, cool. when he gets to it it'll be congealed by the time he gets to it cold and congealed because it's a couple of years away but he will make it so beautiful and i'm so excited i like the way go ahead sorry yes no no well in that case i kind of the whole time i was writing it i kept seeing his drawings so it was a little bit different than the than the story rug um yeah sorry go ahead no i was just gonna say i like the way that you you said it almost like i was your family you're like that's why i have to go to the flea market okay it's for work who knows this could be enough this could be college money you know well you don't know
Read the full transcript
31:43starting out i wish that i had had affordable access to therapy i think it would have actually help me get in touch with my inner creative voice quicker, but mostly because life is just so tricky to navigate and even more so when you're trying to be yourself professionally as a creative person. This is why it makes me very, very happy to partner with a healthcare company like Rula that uses technology to pair you with the perfect therapist that's the right fit and takes your insurance. The average copay for Rula patients is$15. Like that is amazing. They have a network of over 15 ,000 therapists with an easy to use searchable database.
32:27Go browse and see who's available to you. Go to Rula.com slash Pep Talk to get started today. That's R-U-L-A.com slash Pep Talk for quality therapy that's covered by insurance. This episode is sponsored by Squarespace. I freaking love having Squarespace as a sponsor because it's easy to sell it when you love something this much. I'm a big fan. Squarespace is an all-in-one website platform designed to help you succeed online. Here's what I love about Squarespace. They're intuitive and super versatile drag-and-drop tools. I mean, you can make a custom website without knowledge of code that makes people say, whoa, who made that for you?
33:10Looks like you built that from scratch. People have really said stuff like that to me about my site, and I built it myself quite easily with Squarespace. You can check it out at AndyJPizza.com if you want to check that out, what I did with it. It doesn't look template-y, and it screams my creative brand. I also love that I have all of my domains through Squarespace now, which makes it seamless and easy to manage. I know the first thing as creative folks do when we get an idea is to grab that URL. Now you can keep track of all your websites and your domains in one place that's super intuitive and easy to manage.
33:41Head to squarespace.com slash peptalk for a free trial. And when you're ready to launch, use promo code peptalk, all one word, to save 10 % off your first purchase of a website or domain. I wanted to move on to the ADHD round, which is really, it's not a lightning round. It doesn't have to be fast. It's just random. It's just a bunch of stuff I wanted to ask you that I couldn't find a through line through to connect to what we were going to talk about. So this kind of connected to what we were talking about because I was thinking about the origin of your book that I love, If You Come to Earth.
34:17That was an inspiration for Invisible Things, and we had a few different books like that. One of the breakthroughs from making that book was realizing, oh, this is that kind of book where you're going to introduce the world to kids, but instead of like a lot of these other books, It's really only the invisible part of the universe that we're talking about. But that was, I love your book. And I was wondering if that was connected to, I know you do a lot of stuff about home, but I wondered if it was connected to being technically a resident alien in America, this idea of like introducing the world through that perspective.
34:56Did you feel like there was any connection there? Well, first of all, Andy, I have to say I'm a citizen of this country now. Oh, you are? Last time I heard, you were not. I'm Australian and I'm a citizen. No, I think once an immigrant, always an immigrant. And I think it does being displaced and anybody can be displaced, you know, going to a different block, walking down a different street. It's one of the greatest things you can do for creativity and anything else is to get out of your track. and as an immigrant then it's on a larger scale and you're seeing everything differently. And there are, of course, so many ways of doing this.
35:45Having kids or spending time with kids is another way to do that. Or older people or any people who have a different viewpoint to your own, seeing things through another lens. but yes that was definitely something but probably even more than that was the work I get to do with UNICEF and Save the Children going to various countries and meeting kids around the world and having this extraordinary kind of revelation that is so obvious but how similar we are in spite of all the seeming superficial differences that human beings have far more in common than we have the things that separate us. I completely agree.
36:37I lived in England for five years and the first part is feeling like overwhelmed by how different we are even though we speak the same language. You're like, what is happening? I was just so overwhelmed by it and then once you get past that surface, then you're like, oh, we're all the same. We're very, very similar. And that, that kind of thought helps when I go talk to a school that, you know, if I go to talk to a college that's really intimidating or, you know, a company or something, I always think like, yeah, it doesn't matter how fancy pants these people are, that underneath they have very similar kind of desires and that sort of thing.
37:13Yeah. Two, two other quick things on that. One is I am very lucky that I have been to the Bologna Book Festival, Bologna Children's Book Fair several years now. Oh, it is extraordinary. And one of the greatest things for me is this reminder of how big the world is, how many people are making beautiful work from all over the world and how I think we just become very wrapped up in ourselves and very American-centric in the children's book industry here. And it's just this big reminder of, oh, this is how they're making books in Pakistan or Argentina or wherever in the world. And it's amazing. It's incredibly inspiring.
38:07And then the other thing is you don't have to leave home, but on YouTube or Instagram, whatever, I have a friend who sends me things from other parts of the world. And it is this just incredible lens of he sent me one where it was a high school gym and there was a bodybuilding person in a green satin bikini on a unicycle lifting like a 12-foot long wooden table, inverting it, holding it on top of their head on their unicycle and then riding into the crowd. And the crowd would part and go screaming and then they'd come back again. And it was just, I was just like slack-jawed watching this. This is what's happening in other parts of the world.
39:03I think it was in Bangladesh, this particular scene in the high school gym. But it's, God love them. You know, there's a big old world out there with all kinds of things going on. Yeah, that's incredible. Another thing I wanted to ask you about was, so I'm very, very aware of the luck and privilege that it is to make art for a living and tell stories and do all that. Of course, I have so much experience with that. But I also, because it's Creative Pep Talk, I always try to highlight things that you do have in your power to do, even if they're small things, to help you increase your chances of having positive outcomes.
39:49And so I'm wondering if you have so many incredible achievements that all of us would love to experience and you've done so much incredible work. I'm curious if there are things that you feel like, or a thing, that you feel like, this is one thing that I have done or continue to do that has kind of helped my creative practice in terms of going to these interesting places. I would say it is surrounding myself with other creative people. I think... You do seem good at that. Yeah. It's very, it's very selfish. But it took me a while to realize I was just working on my own. I was so isolated. I was a single mother.
40:42I had my kids at home. I would work in the hours that they were at school or asleep. And I just worked all the time. And it was moving into the studio with, with Johnny Marciano, Brian Floca, Sergio Ruzier. At the time it was John Rocco. Over the years, it's changed a little bit. There are six of us now, Brian Flocker, Johnny Martiano, Robert Watkins, Doug Salati, and Dasha Tolstakoba. And we all make books for children. Some of us write and illustrate. Some of us just write. And seeing their work, I'm not there every day anymore because I run Milkwood with my husband from May through October, but in the winter months, I'm there.
41:27and just seeing their work from the beginning of an idea through to a finished book and being surrounded by other people's work practices and not only feeling inspired by them but just being compelled to keep working because there's somebody across the room from you scratching away and getting it done and it's a great antidote to procrastination. And then Milkwood came out of that, Milkwood, the creative retreat that we run in the Catskill Mountains in upstate New York, which is right now still expressly for the children's book community. We might broaden it one day, but for now, there seems to be a great, we have a long wait list.
42:12So until we've exhausted that, we'll just keep doing it for children's book people. But I'm going off now on a long-winded tangent, Andy, but I was going to, you just went exactly where I was going to go next. Well, it's just, it was an idea and it turned into this thing that has this life of its own. We're about to open for our fifth season. And at this point, over 500 people have come through and the books that they conceived at Milkwood that were the spark of an idea and now are published uh proudly in our library and it's it's just the most remarkable thing and we feel like we we've we're part of this incredibly inspiring community that um that has just gone off you know we we built the place and put food on the table and got people together and then they do the rest themselves.
43:18And it has resonated long after we sat around the table eating and drinking and talking. They've gone out into the world and dispersed, but they've stayed in touch with their particular groups and we hear from people that they have critique groups, that they have monthly drawing sessions, that they go on field trips to the Society of Illustrators or to the Kansas City rabbit hole or wherever they go. And it just makes me unbelievably happy. Was that, because I've talked about this a little bit on the show. I feel like since the pandemic started, I have gone increasingly isolated in my work. And I've made a lot of effort to kind of break that.
44:03But I felt that kind of pain of like, this is not good for my psyche. This is not good for the work. Like I need more, more external input and connection and social and need to just remember how to talk to people again sometimes because you just get to, you know, making a book mode. And so was this something that like the studio and then Milkwood, were these things that luckily happened or were that, was it like a breaking point where like, oh, that's what I need. I need to go do this. Yeah, it was the idea for Milkwood came out of the studio and the studio came out of being isolated, being in a group exhibition at the Brooklyn Public Library that John Belmoreans Marciano curated.
44:51And then about five or six of us saying, hey, do you also feel this way? Maybe we could look at finding a place together. So these things all kind of happened and led to one another. It was a whole domino thing. but having the studio and realizing how profoundly it changed my life and I think I don't want to speak for everybody else but I think it was for all of us that we we did not expect to become so deeply invested in each other's work and lives and that we would become this kind of family and others have visited us and have said I couldn't this wouldn't work for me all the time but I would love to dip into it.
45:35So that was the idea for Milkwood. How could I make a place that people could dip into? And it was just putting one foot in front of the other. I didn't ever imagine it would be as big as Milkwood. I thought it would be a little pop-up thing we'd do a couple of times a year in a shed. And these things have a way of growing a life of their own. well i love that i think we'll we'll end there i like how i kind of went into this thinking about how you find your solo idea or vision or authorship and we went to how other people are so essential to bringing that out whether it's collaborators or studio mates or what have you so this was and it's a blast go go ahead what were you saying well i was just gonna say it's it's what you're doing right here andy it's what you're doing it's it's it helps me a lot actually It's these conversations and it helps all, I mean, I listen to them when I'm on my way walking to the studio or anything else.
46:36It's just a treat, a privilege to listen to the way somebody else's brain works and how we're all figuring out this sometimes difficult, also incredibly rewarding thing that we do. Thank you, Sophie. Thanks for taking the time. And where's the best place that people can check out StoryRug? oh i it will come out in july of 2026 and it will be at all good independent bookstores awesome fantastic well i'm so glad we finally got to have you on the show i hope you come back sometime me too thank you so much andy it was lovely talking to you
47:22i'm back with our creative call to adventure it's called find your shelf which i just like the name of it first of all i gotta say thanks to sophie for coming on the show and chatting i hope she gets to come back she's just super super inspiring all the things that she's done and is doing um it's just it was a pleasure to have you on the show i'm here with the creative call to adventure. You know, we don't want to just leave you pepped up. We want to give you some homework, something you can do with this to actually take action with these ideas. And this one is called Find Your Shelf. And what it means is I was really inspired by this idea of Sophie creating this studio with these other picture book author illustrators or illustrators and authors and and also what she does with her retreat with Milkwood.
48:10And I just started thinking about like how could you find some of who you are as a person and the kind of books that you want to make or the kind of projects you want to make or albums you want to make or whatever kind of thing you want to make how could you find something out about that by thinking about who you want to be on the shelf next to as a book or who you want your vinyl to be next to on the shelf? Like what kind of sounds and people do you wish were in your imaginary studio? And so maybe just pick five other creators that you're like this, if my work was on a shelf and it was on the same shelf as these people, that would be brilliant.
48:53That's step one. That alone can help you unlock some stuff about the kind of thing you want to make. I mentioned in this episode, That was a huge breakthrough for Sophie and I, Sophie Miller, my wife and I, when we were working on the Invisible Things book, books like Sophie Blackhall's book, If You Come to Earth, and Oliver Jeffers has a book that is also about kind of introducing kids to the planet. And that's kind of a genre. And once we realize like, oh, that's where it exists in the bookstore, like that's the kind of thing it is, that just unlocks so much. So what is the shelf? What is the genre?
49:33What is the collection? Maybe there's like a window display of these sorts of projects. What are the projects? Who are the people that are in that space? That's the first thing. That can unlock some stuff. But secondly, you could think about how do I actually get on that shelf? How do I get into those rooms? Maybe it is, like Sophie said, through podcasts like that. This is a little bit how I get my social time and my connection with other creatives. But then also conferences, also interviews. You know, you could interview them on your sub stack or your newsletter. How can you just get some space, some face-to-face space with those people?
50:09How can you get on that shelf with those people? That has been a complete game changer for me. totally agree with sophie there so there it is i like that one i feel like you know what that's not a bad cta andy good job i like that one find your shelf okay i mean maybe it's good because i'm just you know riffing on something really good that sophie blackhall said there but either way i'm proud of it i hope that it peps you up um and if you make some cool shelves maybe like make a little collage on instagram stories or something like that tag me so i can see it or send it to me. That'd be, that'd be nifty.
50:44Thank you for listening. Thanks to Sophie Miller. Thanks to Sophie Blackhall too, for being on the show. So thanks to Sophie Miller for being constant support, being an editor and producer on the show. Thanks to Connor Jones of Pending Beautiful and, uh, and for audio edits, video edits, animation, and sound design. Thanks to Yoni Wolf of the band Y for the theme music and the soundtrack. And thanks to all of you for listening until we speak again. Stay pepped up.
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From the publisher
This episode is for you if:
1 - You are struggling to finish creative projects.
2 - You don’t know where to find ideas.
3 - You are sick of waiting for opportunities to come your way.
4 - You need a fun actionable prompt to define your influences in a new way.
This is a chat with legendary author illustrator Sophie Blackall! Sophie is a 2 time Caldecott Medalist and makes super gorgeous books!
SHOW NOTES:
Sophie Blackallhttps://www.sophieblackall.com
Story Rughttps://www.hachettebookgroup.com/titles/sophie-blackall/story-rug/9780316535380/?lens=little-brown-books-for-young-readers
Producer / Editor: Sophie Miller http://sophiemiller.coAudio Editing / Sound Design: Conner Jones http://pendingbeautiful.coSoundtrack / Theme Song: Yoni Wolf / WHY? http://whywithaquestionmark.comSpotify Playlist of WHY? Songs Used on This Podcast: https://open.spotify.com/playlist/4ZIE7PHG5I1Ddg1BuVGRzj?si=4x_BzDZjQgqSpoaLXdVACg&pi=h4HsIKG0SP6Kg
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