In short
Podcast Episode Summary: Do This, NOT That: Marketing Tips with Jay Schwedelson
Overview
In the episode titled "SPECIAL SERIES ==> I DON'T Love My Job!✖️❤️ <== | BATHROOM Break #43", hosts Jay Schwedelson and Daniel Murray discuss popular business sayings and challenge their validity based on their experiences in marketing. The conversation also touches on pop culture, including current movies and apps for film enthusiasts.
Key Themes and Discussions
Introduction
- The episode opens with a casual tone, setting the stage for a light-hearted yet insightful discussion about common phrases in the business world.
Debating Popular Sayings
- "Love what you do, and you'll never work a day in your life."
- Daniel's Take: He argues that it's unrealistic to expect oneself to love every aspect of their job. Instead, focusing on skills where one can excel is more beneficial.
- Jay's Take: He believes this saying misleads young professionals into thinking they should love their jobs. Acknowledges that while passion is important, not loving one’s job is okay.
- "Don't overthink things."
- Daniel's Perspective: While acknowledging that overthinking can lead to inaction, he suggests that some level of overthinking is natural and can lead to good ideas.
- Jay's Agreement: He concurs that while execution is crucial in marketing, overthinking can lead to missed opportunities for creative campaigns.
- "Never admit you don't know the answer."
- Daniel's View: Admitting ignorance can build trust, as it displays a willingness to learn and find the right answers.
- Jay's Support: He emphasizes that asking questions is vital in marketing, where every situation can be different.
- "If it doesn't scale, don't do it."
- Jay's Argument: He counters that many initial marketing efforts are unscalable but essential for long-term growth and brand building.
- Daniel's Insight: He agrees that starting with unscalable efforts can lead to scalable successes later on.
Pop Culture Interlude
- The hosts briefly discuss current movies, including their thoughts on the latest Captain America film and the Oscars. They express disappointment in the recent quality of Marvel films and debate the merits of various Oscar-nominated movies.
Introduction of Movie App
Letterboxd
- Daniel introduces Letterboxd, an app for movie enthusiasts to track films they've watched, curate watchlists, and engage with community reviews.
Key Takeaways
- Passion in work is important but not a prerequisite for job satisfaction.
- Overthinking can hinder marketing execution, but some reflection is necessary for generating the best ideas.
- Admitting ignorance can foster greater trust and stronger connections in professional settings.
- Initial unscalable marketing efforts can lay the groundwork for future growth.
- Engagement with popular culture, such as movies, can provide a refreshing break in professional discussions.
Call to Action
- Listeners are encouraged to join the Do This, Not That podcast for more marketing insights and tips, as well as to check out The Marketing Millennials podcast for broader marketing discussions.
Events and Sponsorship
- The episode mentions free virtual events hosted on platforms like Eventastic, GuruConference, and DeliveredConference.
- Acknowledgment of the sponsor Marigold, promoting their 2025 Consumer Trends Index, which offers insights into consumer behavior and preferences.
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This summary encapsulates the essence of the podcast episode while highlighting the duo's engaging conversation on marketing, career insights, and pop culture.
Written by AI. May contain mistakes. Listen to the episode to check what was said.
Transcript
Automatic transcript. May contain errors.0:28Welcome to a new special series called The Bathroom Break. Thanks for checking it out.
0:34We are back for bathroom break. This is Jay Schwedelson from the Do This, Not That podcast. I'm here with Daniel Murray from the Marketing Millennials podcast. And today we're going to be talking about stupid things that people say, which ironically is the majority of things that we talk about on this podcast. What an opening that is. Terrible. All right. I want to get right into it. I'm not going to ask you what you ate for dinner last night or something ridiculous like that. I want to get right into it. So I'm going to start out with the first one. I want to get your reaction. And I really don't know what your vibe is on this.
1:07All right, stupid things that people say about careers and business and life. And here's the first one. Love what you do and you'll never work a day in your life. What is the Daniel Murray take on that? my take on that statement is that you're never gonna 100 % love what anything you do and I think you should double down on things that you're good at instead of stuff that you love that you do because you'll do way better in your career doubling down on a skill you can be the best at than doing things something that you love if that skill is something that you're you'd love to maybe, but you still feel like at some point at work once you've done that.
1:51But what's your take on that? I think this is one of the worst things that people say, because it takes young people down a horrible path where they think that if they don't love what they're doing, that they're not in the right job for themselves. Listen, you can't hate what you do. You can't be torture. But if you're passionate about what you do, it doesn't mean you have to love it. I don't love what I do. I mean, work's a four-letter word. It is. I love meeting cool people. I love being passionate about it. I love the life that it gives me, but I don't love what I do. And that's fine. I think it's garbage and it makes people stress out that they're on the wrong path.
2:27And you're not. 1 % of people love what they do. Good for you. You're a ballet dancer. You're a florist. You love it. Have a great time. All right. That's my hot take. All right. Next one. I got another one for you. Ready? Don't overthink things. is overthinking bad or good it can go both ways i think um and what but i think everybody overthinks so i think that's ridiculous and in general but i do think that marketers in general overthink everything and that leads to not executing i rather just someone execute than overthink because everything in marketing to me is a test everything um you don't know what's going to flop.
3:11You don't know what's going to work. Most marketers, I know me and Jay are always trying things and we don't know what to be doing half the time. So like right now, exactly. So I mean, overthinking is going to happen, but in marketing, it leads to dangerous behavior when you are spending too much time. You know, it's funny when you said it, when you started talking, I started to agree with what you were thinking. That's not originally what I thought. So you You're right. We overthink and then we don't execute. And execution is everything in marketing. I guess when I was thinking about overthinking, I was like, you know, sometimes I'll be in the middle of the night and I'll pop up and somebody pop my brain about whatever's going on at work.
3:53And I'll be like, oh my God, that's perfect. And I'll put a note in my phone. That's because I'm overthinking. I won't stop thinking about it. And sometimes my best ideas come at the worst possible times. And I'm against this idea of you shouldn't overthink. But to your point, you can't overthink to the point where you're not executing so i subscribe to what you just said i think that makes a lot of sense yeah i just i've just seen so many marketing campaigns take months and months because people overthink every detail i think what you're like i think your brain's never going to stop thinking of ideas and the best ideas don't happen in front of a laptop um they happen of the weirdest times.
4:29But I do think that overthinking leads to campaigns not being in the world. And the market is the best test for marketing. All right. Another hot take, weird thing that people say is never admit you don't know the answer. It's like saying, I don't know is bad. That's the dumbest take ever, because I think Thank you. There's never a dumb question. And the best markers are always asking why to everything. And especially in our profession where it depends is the number one answer because every situation, every industry, every persona, every audience is different. Asking questions will help you get to the answer faster.
5:17and you also have so many tools now that you can ask questions too so just ask those questions please yeah and you know i think when you when somebody asks me something or i ask somebody something and they say you know i don't know but let me find out i trust that person so much more than somebody asked a question to and then they give me an answer and i know that they're full of it and they're just like spewing out nonsense so it's almost like i don't know is a confidence builder to me that the person's confident enough to be able to like, you know what? I don't know. I'll find out. It's totally fine.
5:49Getting confident enough to say, I don't know, is like a secret sauce way to build a strong connection with somebody else, ironically. So I think if you're early in your career or you want to, managers are looking for that. They don't care if you actually know the answer to everything. They just care that you are taking the time to find out the right thing to do. So they don't really care. So, all right, one more. If it doesn't scale, don't do it. Well, you know me, I love organic social. And organic social at the beginning is one of the most unscalable things. I think most marketing at the beginning is unscalable until it scales.
6:31So I think that's ridiculous because you will spend time on actions that will get answers now. You won't do things that are long-term like building brand, SEO, organic, social, which will actually keep your brand existing for a long time. If you're trying to keep your brand only a year or two, then do only things that maybe will scale, like paid ads. But you need to do the other things to scale. Yeah, and I think doing unscalable things leads to scalable things, right? You start doing stuff, all right, cool, this is working. Let me figure out actually how to build this into something, some way I can keep doing this.
7:14Even this episode, this podcast, The Bathroom Break, you know, when Daniel and I said, hey, why don't we do a couple episodes released on each other's podcast? Neither one of us, frankly, like, how do we carve out time to do this every single week? I don't know. And here we are. We're like 40 episodes deep. And, you know, you just do it. You keep on going. You figure it out. At least that's my vibe. That's what I think. All right. Let me ask you a ridiculous question. um the top movie right now there is captain america i think this looks like garbage i have no interest in seeing it are you going to see captain america do you care about this i'll watch it because to give it a shot because i do like marvel but i do think for some reason the last like six marvel movies have just been abysmal and having not having the the og Captain America in the movie is actually harsh to me.
8:09So it's kind of hurts my soul, but Marvel movies have just gone downhill in the last four to five to six movies. And it's just, they're losing the plot. So I'm sad about it. Are you, so speaking of that, with the Oscars coming up, are you like one of these people like, Oh my God, I got to watch all the Oscar movies. Are you going to sit back and watch like the substance with Demi Moore and all these other movies? Are you like, I don't even care. actually I want to know your take on it because some of the best movies of the year aren't even getting nominations and stuff like that which is kind of crazy I mean no hate on like Amelia Perez but I didn't know that was even a movie until like the Oscar came out like I didn't know that was a movie no hate on that movie I think I'll watch it to give it its flowers but um how did it get 13 nominations over some of the best movies that were out this year which is oh yeah there was a movie called anna which is nominated whatever it's about like this like russian mobster dude whatever and so al is like we should let's watch it it's nominated so we watched it it has to be one of the biggest pieces of garbage of all time i was like i was like can I have this two hours back in my life.
9:23This is horrendous. So yeah, I don't know. I just like, so when they get nominated, I'm like, oh my God, it's that movie I saw, but I actually don't care. Do you have the app Letterboxd? No, what's Letterboxd? It's basically an app where you can pick movies that are and have a watch list of movies and there's ridiculous comments of people, what they, it's kind of funny, the comments of every movie and it's like live ranking a movie, but you have your letterbox and say top Grammy nominated movies or something. And you can star, which ones you want to see. And they have lists of different types of genres.
10:00You want it? So it's a cool app to try out if you're a movie buff. I will check that out. Although there's too much going on right now. There's the bachelor love is blind and white Lotus. So I'm very busy. So I want to see, I'm waiting to watch that with Ari white Lotus. So yeah, it just came out. All right. Well, we've, once again, we've covered a lot of ground on this show. Everybody go and listen full-time, subscribe, follow the Marking Millennials podcast. It is the absolute best thing on earth. And appreciate you being here for bathroom break. And listen, we're going to see you at the next one, right?
10:33Yeah. Later.
10:38Daniel, come on, man. I got to get back to work. Get out of there. All right. While he's still in there, this is Jay. Check out my podcast, Do This, Not That for marketers. Each week we share really quick tips on stuff that can improve your marketing and hope you give it a try oh here's daniel he's finally out back from my bathroom break this is daniel go follow the mark in the podcast but also tune into this series it's once a week the bathroom break we talk about marking tips that we just spew out and it could be anything from email subject line to any marking tips in the world we'll talk about it just give us a shout on linkedin and tell us what you want to hear.
11:16Peace out. Later.
From the publisher
In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson tackle popular business and marketing sayings, challenging their validity and sharing perspectives from their experiences in the field. They also sprinkle in a bit of pop culture talk, discussing current movies and apps for film fans.
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Best Moments:
(01:12) “Love what you do, and you'll never work a day in your life” – Is this true?
(02:35) The pros and cons of overthinking in marketing
(04:40) The importance of admitting when you don’t know something
(06:15) “If it doesn’t scale, don’t do it” – Debunking this myth
(07:37) Brief discussion on current movies and the Oscars
(09:32) Introduction to the Letterboxd app for movie enthusiasts
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