SPECIAL SERIES ==>🚪 The 100th Episode Got Weird <== | BATHROOM Break #100 COLLAB: The Marketing Millennials + Do This, Not That

0:07Jay Schwedelson:Welcome to a new special series called The Bathroom Break.

0:11Daniel Murray:That extra 10 minutes, you either have to listen to marketing tips or use the bathroom or both. But I don't recommend both, but that's your choice. This collab is going to be super fun. We have Daniel Murray from the Marketing Millennials and me, Jay Schwedelson, from the Do This Not That podcast and subjectline.com. Each episode in the series, we are going to go over quick tips about different marketing topics. And if you want to be in the bathroom, fine. Just don't tell us about it. Thanks for checking it out.

0:39Jay Schwedelson:We are back and this is the 100th episode of The Bathroom Break. Surprised we made it this far, to be honest. It was a little joke of an idea that turned into a joke of a podcast. and now we're going to have the 100th episode and I'm here with the Jay Schwetlson of Do This Not That podcast and I said it right the first time. But I want to kick this off and ask you something very important which is what is your most embarrassing story in your career?

1:16Daniel Murray:Oh, that's nice. Yeah, for the 100th episode I'm glad we're doing special stuff because I genuinely didn't think we'd make it past episode two with this literal nonsense trash. And then I want to know your most embarrassing one on the back end of all this stuff we're going to talk about today. But I had one experience in my career that really was really the end of me. So what happened was I was at a conference and I was at the conference hotel. And you know the conference hotel, everybody stays in the conference hotel, like every single person. Well, I lied to like 10 different people and they said, you want to go out for dinner tonight?

1:48Daniel Murray:You want to make plans? I said, no, I got plans with other people, but it was a lie. I didn't want to go out with them. I said I had other plans. So what I did was I went in my own room and I was watching House Hunters. I'll never forget. I love that show. And I ordered a cheeseburger and then like a disgusting fat slob, the food came and then I was eating it in only my Tommy John boxers, like no shirt, which is gross. You don't want to eat a cheeseburger with no shirt on, nothing else. And then I'll never forget. I finished the burger. Okay. And then it was one of the, you know, still the old school trays, right?

2:23Daniel Murray:And I wheel it out into the hallway. And then all of a sudden they hear, and the door shuts behind me. And I did the dumbest thing a human being has ever done is I knocked on the door, which I still don't understand exactly why I was doing that. Cause I was the only one in the room. Yeah. I was back on the door. I was like, I'm so screwed. I was just my boxers. And I'm like, Oh my God, what are we going to do? And I go, that's it. I just got to go. And I thought there'd be like a phone by the elevator that they used to have that. There was no phone at the elevator. I got in the elevator and then there were people in the elevator because I was like, I got to go to the front desk.

2:58Daniel Murray:And there was, by the way, there was a mirror in the elevator. You do not want to see yourself with no shirt on, with other people in the elevator having just eating the cheeseburger. It was a horrible moment. Get off the elevator and everyone from the conference is like there with their badges on. People are like, hey, hey, they're giving me a weird look. And I get to the front desk. I'll never forget. The guy at the front desk goes, how can I help you? I'm like, dude, I'm naked. I need to get into my room. He goes, do you have ID? I go, no, I don't have ID, clown. And it was a horrible moment.

3:32Daniel Murray:So that's my story.

3:33Jay Schwedelson:I don't think I can even top that with a more embarrassing story than that. I have not had that of an embarrassing story.

3:43Daniel Murray:I hope nobody's. All right, we're going to get to your story at the end, but I want to do this special episode, something we've never done, which is mildly embarrassing, which is I'm going to ask you a series of never have I evers, and then we're both going to answer them because we're cheesy and this episode's cheesy. What do you think about that? Yep, let's go. Our 100th episode. All right, here we go. Have you ever sent out a promotion? Never have I ever used last chance in a promotion when it was actually not last chance on the promotion?

4:11Jay Schwedelson:oh i've definitely put last chance promotion who hasn't done that right like seven last chances yeah and get emails back i thought the the last email was the last chance

4:28Daniel Murray:you always text me too i said not like last chance to register and then you know it's not

4:32Jay Schwedelson:you're like this is not last chance jay will say there's 700 spots left for a for a virtual event and it's free. There's no 700 spots left.

4:45Daniel Murray:There's a store near where I live and like once a month it has a giant thing that says store closing but they're like only closing for that day. It's amazing.

4:55Jay Schwedelson:That's great.

4:56Daniel Murray:It's amazing.

4:57Jay Schwedelson:I also think it's good to have like beside like sold out like instead of closed like sold outside halfway through the day instead of saying they just go home and they just put sold out.

5:09Daniel Murray:I think it's smart. All right. Never have I ever deleted a post because it flopped. Oh, once a week.

5:18Jay Schwedelson:Once a week. I think people shouldn't be afraid of doing that. I think you can delete posts. It's not a bad thing to delete posts. I don't care.

5:31Daniel Murray:Well, you know all about it better than I do on the algorithms, like Instagram or LinkedIn. If you delete a post, does that hurt your algorithm or your whatever?

5:39Jay Schwedelson:No, but I think if you delete a post and repost something pretty similar, I think that it's not proven, but I think I've seen negative net results of reposting the same post on the same day because I messed up. All right.

5:56Daniel Murray:Never have I ever used the RE colon in a subject line that was not actually a reply email.

6:03Jay Schwedelson:Oh, that was probably like 12 years ago. on a like you know the sales emails we're used to the sales email yeah that's a horrible tactic by the way i i feel like a terrible of a marketer to do that yeah no i i i'm so against that tactic

6:21Daniel Murray:i don't care if it works i just think it's total absolute garbage all right never have i ever

6:27Jay Schwedelson:laughed at a joke that i didn't actually understand oh who doesn't do that i mean i feel like you just laugh at some things just to like give comical relief to things uh i think everything's funny

6:44Daniel Murray:all right i got another wait you didn't answer the question why am i answering the questions you don't know i know i always laugh at everything that's 100 true all right this one i'll answer also never have i ever pretended i didn't see someone to avoid talking to them oh like a week

6:59Jay Schwedelson:ago i've done that do that daily i i yeah like i i saw someone i knew at costco and i'm like i ducked i ducked and at conferences i i purposely duck like i don't want to get into conversation

7:12Daniel Murray:you're like six five you ducking doesn't really yeah well it's even more embarrassing if you try ducking and they see you that's embarrassing like you start trying like ducking and then they see you ducking you just have to come back from that no why are you talking all right when since this is the 100th episode of the bathroom break never have i ever used a port-o-potty i mean i've done it a bunch of times i mean i mean have you right by the way is there anything more disgusting like when you really think about what a port-o-potty is everything more disgusting on earth

7:51Jay Schwedelson:than a porta potty like but how did that get approved but i also think the worst type of porta parties are at like festivals when it's a hundred plus degrees outside and you're hot in the porta potty and it's a hundred degrees and you're sweating in there and you and it's smelling and you all you want to do is get out but you need to go so badly yeah people are gonna love

8:16Daniel Murray:hearing this they should be like illegal i mean they just really should be yeah but where are people are going to go just on the ground at the festival all right before we run out of time this thing i want to know your embarrassing story you already heard mine i don't have one that's so

8:31Jay Schwedelson:embarrassing i mean i've done embarrassing like things i regret in marketing but this is probably relatable but i i got super embarrassed that it happened as and jay does it probably doesn't know about the story but me and jay were on stage at inbound um and five minutes before i start sweating and having the biggest panic attack. It was a panel that you were going to be on. Yeah, a panel that I was moderating this panel with my wife, Ari, Jay, some other two. And granted, they brought someone on the panel, and I kept saying in the panel, this guy, because I didn't remember his name on the panel.

9:07Jay Schwedelson:So I was just going to say, and to you, and this guy. But that's another story. That was really embarrassing for me. I said everybody else's name, but I did forget the guy's name. I was like, this guy? so I'm having a panic attack and I'm sweating. And I said to Ari, I'm like, I'm not going on stage. I'm not going on stage. I'm going to walk out right now. I'm going to walk out this thing, sweating. And then one minute before stage, they're like, oh, we're going on stage. And I'm like, Ari, I'm leaving. And she's like, okay, fine. I'll moderate. So Ari had to take the whole thing and moderate.

9:41Jay Schwedelson:And I'm sitting there, get on stage. And the first thing I do when I get on stage is like, hi. And I started waving at everybody because I was so shy. I was in such a panic. I swear my heart was racing out of my – but I was sweating. It was super embarrassing. It's not embarrassing.

9:59Daniel Murray:When I see you on stage, you seem so chill. You don't seem like you're – No, inside of me.

10:05Jay Schwedelson:Inside of me, to my core, it's bad.

10:09Daniel Murray:But, you know, it's good for everyone to hear that because anybody who says – I've done a zillion speeches. just anyone doesn't says you don't get a little bit anxiety or whatever it is very normal to have nerves and anxiety and feel weird about talking in front of big groups small groups or whatever it's called being a human uh i don't care what anybody if you look at jay before going on stage

10:30Jay Schwedelson:this guy is chugging celsius's that's true and like walking around like smiling at people and then gets on stage i'm yeah i'm like could i get a beta blocker please uh can i get a beta blocker before I get on stage, please. Does anybody have a beta blocker?

10:47Daniel Murray:I need it. Right. Well, we did it. 100th episode. Daniel, what is your prediction? How many episodes will this thing continue on for before everyone's like, this is ridiculous? 101. Yeah.

11:03Jay Schwedelson:After this episode, when we talk about party parties and how embarrassing Jay eating a hamburger without a shirt on. Naked. Right. Yeah. I just couldn't imagine. I heard Ed Sheeran did that once, but he was actually sleepwalking and he was actually naked. And he had to pay the hotel to get rid of the footage.

11:26Daniel Murray:Oh, I should have done that. Lucky, this was probably not where