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Family Office Podcast: Billionaire & Centimillionaire Interviews & Investor Club Insights

15 Oct 2026 · 1h 25m · 35 chapters

Episode artwork

How to Use AI to Raise Capital, Structure Deals and Outperform 99% of Founders in 2026

In short

Using AI tools and “skills” to improve capital raising, pitch materials, deal structuring, due diligence, and operational execution—aiming to help founders outperform most peers in 2026. The host emphasizes Claude Design for institutional-quality decks, building reusable AI “skills” (e.g., SEO/AEO and AI “whitewash”), and creating niche “super nerd veteran advisor” AI agents trained on high-quality expert sources. He also discusses GrokBot as an agent fleet with shared memory, scheduling, and multi-bot workflows, plus practical token-efficiency tips.

Guest backgrounds

No specific guests are named in the transcript. The episode is presented as a webinar led by Richard C. Wilson.

Key claims

AI can rapidly polish pitch decks to avoid being dismissed by family offices; AI output quality improves when trained on expert-level, curated sources (not generic internet content); “whitewashing” removes AI-sounding phrasing; structured data improves LLM search visibility; agent coordination (e.g., GrokBot + human review + veteran advisor + SEO/AEO) yields more credible, navigable knowledge; AI should never be blindly trusted.

Notable examples

A pitch deck score improved from ~50–60 to 85 after using a “pitch score” tool; a civil engineering content draft was judged “basic” until the agent was trained on higher-quality veteran sources; GrokBot runs 60+ specialized agents with a human “reasonability/accuracy” review step.

Written by AI. May contain mistakes.

Chapters

0:45

Introduction to Family Office Club

Richard shares the history and achievements of the Family Office Club and its community.

“So we'll give you a little bit of context up front just on our company and where we came from, what we do.”
2:33

Upcoming Events and Membership Value

Discussion of upcoming investor summits and the value of membership in the club.

“There's no requirement to report anything to us, right?”
4:08

Leveraging AI for Better Deals

Richard explains how AI can enhance due diligence and deal structuring in investment.

“before I start talking that I introduce myself properly.”
7:13

Using Claude Design Effectively

Richard discusses the benefits of using Claude Design for creating professional marketing materials.

“Obviously, don't copy-paste rip off somebody's design, but say, hey, here are three that I love.”
10:05

Developing AI Skills and SEO

Explains how to build AI skills and optimize websites for SEO and AI search results.

“You can use these within Gemini, Clodd, all the different systems.”
12:51

Creating Authentic AI Content

Richard emphasizes the importance of maintaining an authentic voice in AI-generated content.

“Even if you apply that skill, sometimes AI will write stuff and you'll be like, that's definitely not my voice.”
14:03

Utilizing AI for Content Creation and Expertise

Learn how to use AI to enhance content quality and conduct effective due diligence.

“If there's more questions, feel free to submit them.”
20:12

Creating Custom AI Tools for Personal Use

Discover how to build personalized AI tools to streamline knowledge management.

“I'm sure there's some people here that are not doing it all.”
23:19

Leveraging GrokBot for Enhanced Efficiency

Explore how GrokBot can optimize task management and improve research efficiency.

“But anyways, that's our next event coming up if you want to meet in person and just check out what we're all about.”
28:01

Maximizing Efficiency with AI Bots

Learn how to create and utilize various AI bots for enhanced efficiency.

“experimentation, playing around, seeing what works, seeing what doesn't work, etc.”
Show all 35 chapters
34:40

Ensuring AI Security and Risk Management

Explore strategies to manage risks associated with AI usage.

“I've got more things I can cover, but I want to make sure and get through some of those new ideas as quick as I could.”
36:47

Developing Niche-Specific AI Advisors

Discover how to create specialized AI advisors for different business niches.

“something to be thinking about and concerned about on some level for sure.”
40:57

Building a Personal Brand with AI

Learn effective techniques for raising capital and building a brand using AI.

“Amar is saying, how can I start building my personal brand on social media, targeting real estate funds and trusts for deal acquisitions?”
42:00

Using AI for Capital Raising

Learn how AI tools can assist in fundraising and investment strategies.

“So you could track all new, this is Hansa, you could track all new financial institutions, new private equity firms, ETF shares, private equity using GrockBots.”
44:30

The Importance of Warm Introductions

Understand how personal connections enhance fundraising success.

“Can you say that a different way, Sherry?”
46:20

Integrating AI Tools Efficiently

Explore strategies for using AI tools to improve productivity and outcomes.

“how your family is going to be adjusting to things is important.”
47:40

Prompt and Context Engineering

Discover the nuances of prompt and context engineering for better AI results.

“You can talk for up to 20 minutes and click it again.”
49:30

Role Engineering for Custom AI Solutions

Learn about role engineering and its impact on AI effectiveness in organizations.

“what the deliverables are, what's needed on that investment deal or that investor pitch, whatever you're working on, right?”
51:00

Maximizing ROI with Hyperintelligent Systems

Understand how hyperintelligent systems can drive significant ROI for businesses.

“Context engineering is saying, okay, I can do prompts, but it also needs to know like, what's going on?”
56:00

Introduction to Hyperintelligent AI Implementation

Explains the purpose and process of implementing Hyperintelligent AI in businesses.

“But either way, if you just want to learn more about hyperintelligent, what it's all about, why someone would put this in place, even if you're going to put it in place yourself, just go to hyperintelligent.com.”
58:16

Leveraging AI for Sales and Capital Raising

Discusses how AI can help sales professionals identify potential clients and improve follow-ups.

“I've got a few more things I want to get through.”
1:00:08

Building Custom AI Solutions for Businesses

Details the need for customized AI solutions and how to approach their development.

“It's just not something that I personally do.”
1:02:18

In-Person Events and Their Impact on Business

Highlights the importance of in-person meetings for closing deals and networking.

“Can you clarify which aspect of this is within the membership portal?”
1:04:44

The Spectrum of AI Tools Available

Explains the various AI tools available for founders and investors to enhance their operations.

“We have over 30 investor clubs that speak at our investor clubs events, because then they bring some of their investors to our events.”
1:08:14

Evaluating AI Performance in Business Decisions

Discusses how AI can support decision-making and identify potential red flags in investment opportunities.

“there's people that beat us on a single tool basis because they've put their 3 ,000 hours of time into building one single tool.”
1:10:02

Utilizing AI for Real Estate Due Diligence

Learn how AI tools can enhance real estate due diligence and decision-making.

“Under this occupancy, when does it break the NOI?”
1:11:54

Advanced Deal Structuring Techniques

Discover techniques for structuring deals that can overcome financing challenges.

“Investor Advantage has all of our investor talks on stage transcribed.”
1:13:48

Navigating Wealth Management Challenges

Understand the challenges of wealth management and capital raising in today's market.

“These are just a few examples of things that it cuts out out of the 160 giveaways.”
1:15:45

The Importance of Communication in Business

Learn how effective communication can enhance business opportunities and investor relationships.

“And that happens to me all of the time now.”
1:18:33

Michael Jordan's Work Ethic Quote

Inspiration on how a strong work ethic can eliminate fear and lead to success.

“I saw this quote and I thought it'd be good to end on.”
1:18:52

Engaging with the Family Office Community

Explore opportunities to get involved with the Family Office community and events.

“That's the only way to operate in the world.”
1:19:34

Engaging with the Family Office Community

Explore opportunities to get involved with the Family Office community and events.

“I could be wrong, but I think that nobody else I know says if you join and you come to one mastermind and one investor summit in your first four months, we guarantee you're going to love it.”
1:21:04

Final Thoughts and Closing Remarks

Recap of key points discussed and encouragement to engage with the community.

“you love their events because someone might not love it because they didn't take action.”
1:24:00

Importance of Bringing Minors to Events

Learn why bringing children to industry events can benefit their future.

“in Fort Lauderdale at a beachfront hotel.”
1:24:32

Introduction to Family Office Club Community

Discover the benefits of joining the Family Office Club and its extensive offerings.

“But if you have any questions on any of that, just let us know.”
A man walking through an airport, asking his phone a question

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Transcript

Automatic transcript. May contain errors.

0:00Welcome everybody to the webinar today. Appreciate you joining us here. My name is Richard Wilson. I founded the Family Office Club 19 years ago. We have some visitors in my office today. We have a separate office structure here. So I'm in my wife's office today. A little bit different background setup, but it should work fine. We're going to be covering today AI tools, AI trends. If you've been to many of our webinars, we're also not going to bore you to death. We're going to try to mention very little. of what we've mentioned before. And we're going to start out with fresh content. New things have been learning and sharing along the way.

0:39There's some things here that we've not mentioned anywhere yet and some pretty new, exciting things that we've figured out with AI. So we'll give you a little bit of context up front just on our company and where we came from, what we do. But also, I just wanted to reward those who have taken the time to be here with us today and send you a resource right off the bat as a thank you. And so for being here, I'm going to attach a guide that has some of my best ideas on how you can build your net worth by over$10 million. And so this could be for people who already are worth$100 million or$10 million or$1 million or somebody who's not even worth a million dollars.

1:24This is how I've built my wealth. These are strategies that work. None of this is a guess or philosophy. This is literally what has made me successful. So let me send that over right now. We usually reserve that only for our verified members that pay$10 ,000 or more. We're not sharing it after the webinar. It's just for those on here live. So I hope you can join us live on the next one if you're streaming this. But our Deca Millionaire Trail Guide is in the chat. Let me know if you have any trouble grabbing that. I'm gonna do a little screen share here so I can jump right into the content. And we like to keep things fast moving here at Family Office Club.

2:03So we are one of the largest investor club communities in the world. By some definition, we're by far the largest because we have 17 million registered members in our LinkedIn groups. But we have all different types of LinkedIn groups. We have about 19 million total social media followers. We get a lot of deal flow through there. But more importantly, we've hosted 340 live events. This is our 341st live event over 19 years, and over a billion dollars of transactions have gotten done between our members. And that's just the ones we can easily track and know about. There's no requirement to report anything to us, right?

2:38These are private investors, decamillionaires, centimillionaires, billionaires, publicly traded companies. We have banks and owners of banks who attend. We have people who have raised billions of dollars. We have investment bankers, accountants, founders, family businesses, etc. So our structure is just do 12 in-person family office masterminds a year. We're starting to do some virtual full three to four hour masterminds as well. And then four big investor summits. We call them super summits a year. Our next one's coming up in December, the 15th to 17th in Fort Lauderdale. Would love for you to join us there.

3:15110 speakers on stage over three days. The amount of information and the amount of connections will blow you away. if you just come to that one event, you'll get your annual membership value for sure. If you only use our AI tools, we're going to talk about today, you don't come to any events, you're going to get your membership value for sure. And when you look at learning from the ultra wealthy, so you can be more like them, even if they're your peers, you learn about how to leverage super intelligence and you figure out how to conduct better due diligence, structure your deals better, vet partners more carefully, and move with more conviction by studying the mental models of family offices and make some family office friends along the way.

3:57That's how you win here at Family Office Club. So with that, I'm going to move on to the next couple of slides here and try to get to the meat of value as quickly as possible. It's probably important before I start talking that I introduce myself properly. So Richard C. Wilson, we've done 43 deals off of my own balance sheet. We've also helped structure over 200 deals with our clients. We have closed 19 deals with a publicly traded company that we represent and source deals for. We also helped create family offices. One of my clients bought all of the 600 assets being operated by a publicly traded company, sold it to private equity.

4:35We helped him create his family office. We're helping him run his family office now, for example. So we represent several centimillionaire single family offices as well. And we just try to keep an eye out for our most valuable friends in the industry and try to bring them the most interesting things possible through people we've gotten to know in person at our club. So we've over 10 ,000 registered investors in our club. We have a doctor's investor club. We have the deep due diligence club. We don't have time to go deep into those today, but my cell phone number is right here. If you need to shoot me a text message, My email is richard at family offices dot com.

5:10If you need to shoot me an email and you can just go to family offices dot com to see our event schedule and how to get more involved if you want to. All right. It is a webinar. It's not saying you should go out and do these things and that it'll have zero risk in your industry. So check with your attorney before you do anything wild and crazy. And any AI output from anything should not be blindly trusted. it. You should use it for brainstorming, knowledge, information, and then go to an actual human with 20 years experience who can say, yeah, that doesn't bring up an interesting conversation.

5:42Why don't we look at that? That's the best way to leverage AI. Just some stats here on our social media stuff. I already covered it. All right, let's get right to the content. So if you're not using Cloud Design, you are missing out. It doesn't matter if you have a marketing team. They could use Cloud Design to get more done. If you don't have a marketing team, even more reason to use claw design. We had someone reach out and they used our pitch score tool and their pitch deck got scored. I think it was a 50 to 60 and now it's being scored in 85. And so he was excited about those improvements, but I opened it this morning and it was not institutional quality as it should be.

6:20There was a text sentence with a little hyperlink to the video. There should be a preview of the video with a play symbol and it should be embedded probably on page two of his PowerPoint pitch deck. The pitch deck had lost her just plain text on a white background. Okay, not the end of the world if your idea is life-changing and they trust you and like your idea and sell you add value. Your pitch deck doesn't have to be pretty, but if you have 20 years of experience and you show up to meet with a family office in torn sweatpants and a t-shirt, your ideas better be pretty dang good right off the bat or you're just going to get judged a little bit for wearing stained sweatpants to a family office business meeting, right?

6:56And so you don't want your pitch deck to be not taken seriously because you don't put polish on it, which you can do almost instantly with Claude Design now. So you can prompt things. You can look at a one-pager, a website, a pitch deck, and say, make something that looks just as good as that in my colors, with my brand, etc. Obviously, don't copy-paste rip off somebody's design, but say, hey, here are three that I love. take inspiration from that use a Sora medium font use this color that matches my logo and then get the color codes for it etc and use Claude Design many of you are already using this so I'll move on but make sure you are this is an example of the home page of a website that was designed by Claude Design we've done websites we've done logos we've done one pagers we've done pitch decks we've helped evolve PowerPoint presentations so I'd encourage you to play around with it we also have a PowerPoint generator chat within Claude and that helps me put together presentations such as this and looks at all of my existing PowerPoint presentations and then takes the best slides and ideas that I want to be talking about and helps me organize them.

8:08And one trick that was kind of like a inside trick to using Claude Design, especially if you're new to it, is say make sure it's highly visual, institutional quality and looks like the quality of a billion dollar company or publicly traded company and come up with three designs and create all three designs. And then I'll tell you which one I like best. If I don't like any of them, I'll tell you that as well. And if you like design number two, then you can say, okay, I like to create three more versions of two, slightly different styles, slightly different visuals, but I like the direction you're going in.

8:38And you can just talk to it like it's your designer and it'll evolve things from there. As we go here, feel free to put in chat your questions in the Q and A box or the chat box. and then I'll try to take a look every five or 10 minutes here. If you don't know what a skill is, you need to get good at building your own skills for AI. This is not complex. Anything with AI, you can literally say, I'm confused, break it down like I'm a nine-year-old and explain what a skill is. How do I create a skill? It's very simple. And anytime you're good at doing a task or a process, you can either record your screen, write down the bullet point process, write down your criteria, and then feed it into AI and have it create specialty skills so it can call upon that skill and that little mental model of best practices anytime in business.

9:25That will help you enormously and get way more value out of Claude or GPT or Grok or whatever AI system that you're using. You need to figure out how to develop your own skills. It's really not hard. A lot of you are already doing that. So again, we'll move on pretty quickly from this. but you can call upon it many, many, many times. And there's no reason for your AI to not learn what you have learned the hard way. And maybe other people in your industry haven't figured it out, or it's just the preferred way for you to operate. One other thing that I'll provide here as a bonus for people attending is my SEO and AEO skill.

10:08As an example of a skill that I have developed, we have figured out how to get a website to rank on google through studying seo you know best practices etc but also ways that you can be ranking within ai searches like llms like chat gpt gemini grok search results etc and so i'm going to open up my folder here to share that and I'll also share the skill right now that I'm going to share on the next slide. These are examples of two skills. You can use these within Gemini, Clodd, all the different systems. Every now and then you'll get an error that the YAML front matter needs to be reconfigured for that skill to work.

10:59You just ask AI to do it and then it will work. Very simple. But I'll send over these two skills now. And essentially what it does is structure your data so they can be easily read by LLMs. The more in-depth the data, the more you need to have it structured and it needs to allow for robots to crawl the data, etc. You're not going to come up in recommended answers. So many of you again might have already done stuff like this, but just an example of what a skill is for those that don't know. And what I've emphasized in this particular skill might be good for you to know is that I don't want it rewriting all my content to be like so SEO optimized that now it sounds like non-human.

11:41Like I don't want that. I just want the plumbing to be optimized. You know, I want JSON feeds to be in there. I want like a schema, the site maps and the crawl process to be really simplified and structured so a website can easily tear through and find out what we are, who we are, that we're credible, that we're real, etc. That's really important. The other thing I wanted to cover here, which I'll cover, I guess I'll cover the AI whitewash skill I'll just cover now, even though I think I have a slide on it in a little bit, is I don't want to have content created that sounds like typical AI, like, oh, congratulations on that recent XYZ.

12:25It's so great what you've accomplished in the field. You know, M dash and then something else, right? It's like, it's overly eloquent. It's annoying to read. It stands out as obvious AI. And I built a voice.md file, which I've talked about before in our past webinars and our workshops. We won't go into that today, but essentially the voice empty file can study emails you've sent, how you talk, what you do and don't like rules so that it writes mostly in your words. Even if you apply that skill, sometimes AI will write stuff and you'll be like, that's definitely not my voice. And so you need to call that skill and say, use my voice skill, ensure you do, and help me write this email or create a separate project for email writing and have the number one rule be use your voice skill.

13:13Despite all of that, it still won't be perfect. So we also created a AI whitewashing skill and that allows you to apply it to content you're creating. And it identifies 160 common structures, words, and things like em dashes that the average human now can just say, that sounds like it got written by AI. That doesn't sound natural at all. and it removes those from the content. And so this was something we needed. We were working on a project with over a thousand pages of content and we just felt like some of it read way too much like AI. So even though we had applied our voice skill, it sounded too much like AI.

13:53So now we apply when we work on a website, the SEO AEO universal skill I just shared. We apply my voice skill, but also the AI whitewash skill. So I hope that makes sense. you can use that in cloud design you can use that with a number of you could even apply it to a website that's not being designed by cloud design and say analyze this website help me create content for this page before you send it to whoever's posting the content use the ai whitewash skill etc so that's just something to keep in mind let me see if there's questions before i keep on plowing through ideas just to make sure that everything is cleared everyone on the webinar I see one person's having trouble seeing it but other people are saying thank you for the skills so I think you guys are able to see the link but let me know are you guys able to see the links okay I'm downloading it another person said thank you got a bunch of thumbs up go to the chat box not the Q &A box and you're able to download the skills there All right.

15:02If there's more questions, feel free to submit them. I'm always seeing Q &A. Same thing. Just one person can't see them. Okay. All right. So one thing that is new, we literally started doing this yesterday because I showed a piece of content in the civil engineering space to my friend who is a equity partner in a large civil engineering company and he was like hey this is this is great um but and it's better than i thought it'd be but you know i can still it's still a little bit basic if you're really trying to talk to a veteran in the industry and i was like okay ouch true i can see why that would be true because we wrote it we did the ai whitewash to my voice we had to train on data in the industry but we had to train on data in the industry.

15:51That was my mistake. There's data, there's information, and then there's the highest quality information. That's like why our AI agents do really well, because they're trained on not Wikipedia pages and a podcast by a 15-year-old in Ukraine. They're trained on only what family offices and investors say on stage, what we know works in closing a billion dollars of transactions in our family office club, what family offices want, what our clients want, what I know works, what you have to do to conduct due diligence. And we've codified all the tools based off expert level guidance, not everything in the industry.

16:28And so what we're doing, which was, which we got going on yesterday and we're on version four of it now is we're creating like a super nerd veteran advisor in any niche where we're creating content, sourcing deals, conducting due diligence, going deep, or you want a parallel brain. And no human being has time to read everything ever written on a broad niche, right? But in an hour, or maybe a couple hours at most, you can train an AI agent, whether it's a GrockBot or a Claude Chat, etc., to consume everything available on planet Earth related to a topic. Now, if you do that, you have to make sure that you don't now use somebody else's words and try to sell it commercially and steal someone's idea.

17:19Some content, like a course, is banned for, you can't pay for the course and train your AI tool based on that. In some cases, they explicitly ban that. If they don't explicitly ban it, then maybe ask your attorney what the risk is. I'm sure there's some risk. And for some books, you might have to purchase the ebook or based on your use, you may or may not be able to use certain information. But the whole point is, if you wanted to, and if your attorney gave you the green light, and if your output usage was new emergent content, or not ripping someone off and try to steal their ideas or something silly like that, then in an hour or two, you can have it read everything on planet Earth within that niche, organize it, structure it.

18:02And in our case, we've identified 1 ,200 insights, mental models, and best practices from over a thousand different sources. And the version four of it now is being only trained on 20-year veteran, C-level executive, owners in the industry, or in-depth expert level accounting, how do you bid on projects and civil engineering, et cetera. And the point of explaining it like that is that it doesn't matter what industry you're in. You could do this for multifamily real estate. You could do this for a number of different areas, but all of us probably need to have our own super nerd veteran advisor or two or three or 20.

18:49And if you know how to do that and build that brain, you now can get more done. You can now trust the output a little bit more. You still never blindly trust the output of any AI tool and say, okay, well, let's just automatically do whatever it said, right? Like maybe at some point you'll be able to, but I wouldn't count on that. But that is what we're doing to fix the problem of the AI content's not great, or it's not amazing, or it's not world-class. Like, we want it to be world-class. So how do we get the knowledge that a 20-year veteran has and get a decent percentage of that into a bot on BrockBot, into a Claude thread, and then have it structured so that it can be used and leveraged in a way that can be navigated?

19:34With any AI tool, if you dump 10 ,000 words or 100 ,000 words into a document, anything beyond 20, 30 pages, and it's not structured with headings and subheadings so that you can guide the LLM, you can guide the AI tool to jump down to what's relevant and then read everything in that section and process it the way you want it to, then it's going to lose context and it'll sometimes do great, sometimes not, sometimes horrible, and it'll be frustrating. And no matter how much you work with AI, it'll sometimes be frustrating, but it'll be less frustrating if you structure things well and you know that.

20:09So any questions about this whole topic? Maybe this is like common sense and something some of you have already done. I'm sure there's some people here that are not doing it all. And yeah, Mark, I saw that Custom GPT is being retired. They are allowing us to convert Custom GPTs to plugins. So we're going to take that fun journey and see what goes on with that. But I was thinking through some of that this morning, how to do that, when to do that, et cetera. And we're probably gonna tackle that in November, but for sure I saw that as super interesting. Richard's saying he has a digital twin, trained on experience with clients and education.

20:52Yeah, for sure. Definitely encourage you to create a digital twin of sorts that you share in a way that could be helpful to your clients or those you work with. In my case, what we did was create a Coffee with Richard custom GPT. I guess now I'll be converting into a plugin, I guess they're calling it, a chat GPT. And I'll bring up the link here and just provide the coffee link within the chat. Let me grab that real quick. But the point of sharing that is you are able to then draw upon what would be a 3000 page book. But nobody wants to read my 3000 page book or your 3000 page book. No one has time for that.

21:40Right. So what you have to do is allow people to navigate all of your knowledge in a way that gets to the 0.1 % that they actually care about right now. And I just looked at the stats here, and so far I've had 1 ,144 virtual cups of coffee with people. So if you want to have a virtual cup of coffee with me later today, save that link. You can pin it on the side of your chat GPT. Probably stop working on December 11th or whenever that cutoff date is. but anyway as for now you can chat ask me whatever you'd like there and it's over 3 000 pages of content from our capital raising boot camps from our events etc and the reason we give that away is that our whole theory in doing business is that if you can gain a ton of value from us then you're going to want to go deeper and if out of all of the communities you're part of you see that you're building your ai muscle you're making family office friends you're learning how to structure deals, you're learning how to conduct due diligence sharper, you're learning how to think and act like a decamillionaire or a centimillionaire, and you see that value at every level, then you're going to want to go from just being on this webinar to becoming a member with us and coming to our deal structure masterminds coming out for the week of October 26th.

22:56We're hosting those in New York on the 26th, Fort Lauderdale the 27th, Dallas the 28th, and Los Angeles on the 30th and we're going over advanced deal structures, how to do due diligence and counter due diligence on other parties, some best practices on scaling, and we have some world-class speakers that are going to be on stage at that event. So I will put the link to that in the chat here. But anyways, that's our next event coming up if you want to meet in person and just check out what we're all about. So some examples of a super nerd veteran advisor would be Dewey, Instant Due Diligence Advisor, Clara on capital raising, our deal structured ninja tool.

23:37You want to create versions of those for yourself, for your own life, for your own business. There's no reason not to, because the cost to do so is literally almost zero. Anything that is compiling knowledge, compiling intelligence, using slivers of intelligence, the cost is you being intentful on what you need and being very clear in your vision of where you're trying to go, if you don't know where you're trying to go, then the unlimited intelligence is not going to help you a lot. Like with super intelligence, the lazy will get lazier because now they don't have to think at all. The industrious, creative, and hardworking and ambitious will get light years stronger and faster because they'll put in the work to be very high intent, high focus, and know where they're going and how they need to get there and what they need to get there.

24:23and it will enable both things, extreme laziness and extreme productivity. And developing your own super nerds is one of a hundred mental models you need. If you want to put a saddle on the super intelligence horse and know how to ride it, it's important. Um, what is GrokBot? So GrokBot has been exploding the last four weeks. Um, my use of it has exploded. I run a team of 60 agents on GrokBot, like bots, I guess you'd call them. Some hyper-specific functions, some quality assurance type functions, etc. But here you can see on the visual are some of the differences of what GrokBot does. It shares memory between bots fluidly all the time.

25:15Claude typically locks in and only knows who are you and can access your skills, but is not actively sharing memory, not actively coordinating between your cloud chats very much unless you ask it to. It runs on its own computer, so it can do things while you're sleeping, while you're offline. It can connect to connectors or log into a Gmail or log into a website, whether you're online or not. And one nerd tip here is that if you, like me, run out of GrokBot tokens, which I'm doing quickly all the time, then you can have GrokBot log into your ChatGPT, your Gemini, your Grok, because your Grok usage is different than your GrokBot usage, or your GROQ Grok usage, which is effectively a free model for many types of uses.

26:11And you can have it be so that GrokBot uses its token usage for coordination and handling of tasks and overseeing the bots. but for any heavy research task if you're not using all of your tokens within chat gpt or within cloud or within google ultra gemini then you can have it log in there tap into that and toss over research tasks there as you can burn your gpt tokens you weren't going to be using anyways and maybe use a sonnet model or some sort of light model to do basic research and only use the opus model for more complex thinking tasks, for example, and then now your GrokBot can get way more done and not burn through the token usage during the week.

26:52I predict that XAI and GrokBot are going to release some sort of plan that's above where they are currently, because I think that so many people like me are just running out of the tokens. And on Claude Max, unless you're a hardcore software programmer, most people don't run out of tokens as much as they are in GrokBot. So anyways, I would use GrokBot. I would play around with it and see how it's different. It also is like almost instant in the replies. And you can take skills that you download from our membership portal. We have 10 skills in there and we're developing another 15 for you. And so as those get all released, we should have 25 skills there soon.

27:32You can apply those skills within GrokBot or you can apply them within Claude or GPT. So we're making sure that as we update the number of skills, that they're all structured to be universal. Right now, they pretty much are. Worst case, your AI tool has to rejigger one or two little things and you'll be good to go. But does that make sense in terms of GrokBot? Any questions about that? A lot of the stuff you need to play around with it and then it will make a lot of sense. And that's how we've figured out everything. It's not by, you know, we host workshops on AI, we host webinars like this on AI, but a lot of it is essentially experimentation, playing around, seeing what works, seeing what doesn't work, etc.

28:10David here is saying that he's ran out of a super Grok capacity inside of a single month three times. They had a GrokBot refreshes every week instead of every month, and the amount of tokens you can use in GrokBot is separate from your super Grok, so that's important to know. And this week, my first day when they refreshed, I got to 40 % token usage, even though I was using GPT for some research. And I was like, wow, this is not going to end well at the end of the week. My over is going to be crazy. So I need to get more efficient. So I created an efficiency bot and we found multiple things to make it more efficient.

28:46One thing I learned this morning is that if you have a long conversation with like your chief of staff bot, like your primary bot that oversees the rest, and you have a long conversation with it going, then every time you fire up a message, it's going to look at the whole thread. And if you send it three quick messages, it looks up the whole thread three times. So it's better to have one message versus three and spin up separate bots for what you're doing. A separate bot for email management, a separate bot for efficiency management, a separate bot for due diligence, a separate bot for human auditing, like a human eyes auditor of content, et cetera.

29:25That's, that's important to know. Um, yeah, in terms of what models to use, um, there is a, I forget the name of the exact model on GPT. They called it something light. Um, but Sonnet is used some of the times, Sonnet 5.5, I think it is. We only use Opus for the highly complex tasks. Um, so in GPT, in, in GPT, yeah, the model is called something light. I I just forget what it's called, honestly. For Gemini, it ran out very quickly, and it used the wrong model and just burned through all my Gemini tokens in one research task. And I was like, whoa, dang. And they're like, oh yeah, sorry, that's on me.

30:06I was like, well, it's not really on you because now my tokens are gone and there's no way to get that back, but whatever. So I have to wait till next week to see how we can leverage Gemini. But usually Gemini is very good with their inexpensive models. So I expect to be able to use GPT tokens, Gemini tokens never touch my Cloud tokens because I use Cloud heavily for Cloud design, for tracking retainer clients, for tracking family office clients, for tracking hyper-intelligent rollout systems across our team, for creating lots of stuff we use Cloud and so I don't want to touch those for GrokBot.

30:43I want GrokBot to be taking them from the other platforms and so yeah On Claude, it's Sonnet and only Opus for Complex. On GPT, it's called something light. I forget exactly what the name is, so apologize for that. But it's important that you tell it if it uses Gemini to start with like a lighter weight model and not go using their most advanced model. You just burn through all of your Gemini tokens like in a single task. Let's see what other questions came up here. Compare this Dominique is saying, compared to working directly in Claude, how do you equate robots in your organization? Do you think of it as an executive, a chief of staff, a COO?

31:21I think about it as something that can go and do things for you, research things, get you instant answers. Claude design is better than anything else in the world I've found for design work using AI. I know some people are really into Canva and other specialty tools, but for me, I just love Claude design. I love Claude for tracking and creating dashboards, HTML artifacts within Claude, creating my PowerPoints in Claude. I love running hyper-intelligent system or super intelligence operating system and having intelligence centers, which we'll get to in a few minutes, for each of my team members in Claude.

32:00All of that is a world-class, but GrokBot is different. GrokBot is helping me create new content. It's helping me revise my strategy. It's helping me standardize things quickly. It's helping me create super nerds, veteran advisors for my business, et cetera. And so when I look at the different things that it's doing, like it's helping me track things that would be impossible to track if it was not for AI. And it can do so actively on a schedule almost instantly, and it can talk with each other. So the chief of staff has rules and has trained on me. The human review bot does one thing. The super nerd veteran advisors do different things in their specific areas.

32:45But I have one piece of, I have one Brock bot that creates an enormous amount of content for me. When that gets created, the human eye bot looks at it and reviews it for reasonability, accuracy, completeness, citing sources, et cetera. But then depending on what type of content it is, and then gets looked at by the veteran advisor, right? The super nerd that we've developed on that niche and makes the content better, dials it in, takes out junk, makes sure it's credible, makes sure it's relevant, et cetera. We then can use the AI, the AEO SEO skill to optimize the content. And we can then create a process where we can create a white paper or an article or work on a website or something like that.

33:35And so the different agents work with each other very fluidly. That's one big thing that's different about GrokBot. I don't know if it's better, Ben, than Claude. I would say that if something is very, very important to me, I'll put it in both systems. But GrokBot is faster, that's for sure. It's very fluid, that's for sure as well. Michael's saying the skills have been game-changing. do i need to upload the skills i've previously uploaded in claude to my grok bots so the grok bots have the same skills um or can i connect my grok bots to my claude and have them speak to each other i would take the skills michael and upload them to your grok bot you want them there natively especially the ones you found to be game changing and ones you create for yourself you want in claude and you want in grok bot um that's that's how i'd answer that um but yeah i'm learning a ton about grok bots and i had 10 of them maybe like two weeks ago and now we have 60 of them and it's growing quickly and so as anyone here learns things and want to shoot me a little email or ask me a question happy to be a sounding board um because i see this as like a muscle that we need to build internally for my company um and for us and i'm excited to learn more about it as we go so feel free to step send stuff over as you think about it um all right it's 8 35 let me check the Q &A panel here and see what other questions come up.

35:00I've got more things I can cover, but I want to make sure and get through some of those new ideas as quick as I could. Let's see here. How do you know that AI is not going rogue? Well, Marshall, you never know that the AI is not going rogue. So valid question. I try to have two-factor authentication on everything. I try to have face ID on things. And I don't pretend any of this makes me a hundred percent secure. Um, I try to have SMS, which I know can be hacked by smart hackers, circumvented, et cetera, um, SMS confirmation, et cetera. Um, there's a number of things I try to do to de-risk things.

35:44Um, but if you use Gmail or Outlook, if you use Microsoft, those are three of the 10 or 20 biggest AI companies on planet earth. So if you use a computer, like if you watch TV, the camera's probably taking pictures of you every microsecond to see how you react to scenes on Netflix, right? So like big tech is like in our business, like 24 seven on some level, either way. I'm trying to find ways to leverage it, but definitely comes with risks and added risk, I would say. So there's no way to know for sure. but making a GrokBot to help try to make your life hyper secure against AI hacking you or getting and causing major damage, because there's almost no way you can prevent it from causing some damage.

36:37But should you have a GrokBot that is your security bot? Probably. I don't, right? But probably should. And so it's a great point. something to be thinking about and concerned about on some level for sure.

36:54And I do hope growth hacking. Yeah, thanks, Fonza. Are you saying that the nerd brain tool will be offered in your AI toolbox or we simply need to train it in specific niches? Yeah, great question. So what I'm saying is that you probably need to train super nerds of your own. You know, should we develop a fleet of like super nerd veteran advisors? Honestly, they came up with this idea yesterday while walking with my weighted vest on because my civil engineering friend gave me feedback that was helpful. So I hadn't thought that far ahead, but we probably could, you know, we know that 90 % of our clients are in about 10 different niches.

37:33So could we create a really premium version of a veteran advisor for those 10 different niches? We probably could, and we probably should make that available at least to our verified members. One thing I was looking at is like, I can make it 90 % dialed in without paying any money, or we can pay$3 ,000 to$5 ,000 and literally have it as dialed in as you could be with using every type of resource possible. But it's going to cost$5 ,000 to$10 ,000. And I'm pretty AI nerdy, but if it makes me pause, oh, should I do that? I might develop 20 of these. Do I want to put 100K to 200K into developing these veteran advisors?

38:11Like, I don't know. Is 90 % good enough? And like, it's going to give me a marginal difference. I don't know. But, you know, if it makes a difference of us getting more people to become a verified member and that helps fund making these veteran advisors like Uber super dialed in, then maybe that's something that we should be doing. I'm not sure. I'll think that over, but it's definitely a great question because we could spend the money to do it one time and then share it with everyone in our membership, at least at some certain level. And then it would just be helpful to everyone. Right. So I'll definitely think that over, but the skills are available to everybody in Family Office Club if you're a paid member, then you get the 10 core skills.

38:48And I'll have to remind my team that we need to upload the AI whitewashing skill and the SEO, AEO, LLM optimization skill. I don't think those are in the member portal. I just shared them here in the chat, but they're relatively new in the last week. So I need to get my team to get those up in the member portal. But if anyone needs those, just shoot an email over to me, richard at familyoffices.com or to Jennifer, if you're already connected to her as a member. Um, Hans is saying, Claude's a great detective, but sometimes it researches things and misses out on certain countries or misses things.

39:20Yeah, for sure. Like it's, it's ridiculous what AI can do now that you couldn't ask it to do just two years ago or three years ago, like not even close. Right. But for sure, any complex task, you have to ask it to audit itself three times, read every single word, have a second tool, audit the first tool, have a certain Grok bot. that's your auditor bot that audits the results of all of your other bots potentially. And even after doing all that, it's not going to be perfect, but it will be amazing compared to what we could do two years ago, no doubt. So I think the super intelligence that we have access to is growing exponentially.

39:55And in one year, it's going to look more different than it does today compared to three years ago, if you look back. So the exponential curve is hard to imagine. And honestly, some months there's more progress made than the six months or a year before within certain dimensions. And like Elon said it a certain way, he said, if you look at one type of improvement factor on how efficient our chips are in processing AI, you can show and prove that it's 426 times more effective than our last version of this chip last month, which is like insane, right? But he solving for this one type of efficiency and was able to dial it in, right?

40:37And so that is what's most exciting about learning all of this is right now, this is like the internet in 1994, right? And it's going to change the world more than fire is what some people predict, more than the industrial revolution. So that could be wrong. And there's good and bad that comes with AI, of course, but super interesting times. A Grokbot could be a general secretary or chief of staff. yeah it can be a lot of things it can be dozens of things right so and it's evolving so how i use clod how i use clod design how i use grokbot when i use one versus the other is a moving a moving definition and target i think for everybody but those are the two i'm using all the time i'm only going to gpt right now currently for the custom gpts and the plugins and sometimes my team will use GPT or Gemini for image manipulation, things of that nature.

41:34I think that's pretty strong on. Amar is saying, how can I start building my personal brand on social media, targeting real estate funds and trusts for deal acquisitions? That's a big question. I would just do more video rather than text because there's so much AI text being thrown out on social media. The more video you can do, the better. with a genuine picture, build real relationships, that's going to do more than putting out tons of AI produced content, I think. So you could track all new, this is Hansa, you could track all new financial institutions, new private equity firms, ETF shares, private equity using GrockBots.

42:11Yeah, for sure you could in theory, especially if it's within a certain industry, then you can define the universe and track them in multiple ways. And yeah, it's pretty exciting what you can do with that. How can I raise money with AI? We have got out of our 50 AI custom GPTs and Claude Skills Kareem, I would say 20. Some of them are capital raising related. So the answer to that is if you're not a member of Family Office Club and you're still outside looking in, like just put your toe in the water and go to family offices dot com forward slash virtual and start a virtual membership. and then you can upgrade later today after seeing where the real deal, and it's not fake, it's not something I'm not saying it is, pay the$99, get a virtual membership.

42:59You can do it from anywhere in the world. You can stream 2 ,000 investor talks. You can access our 50 AI tools. Just start out there and put your toe in the water and you're going to be like, oh, this water feels pretty good. Let me get all the way in, you know? And then you're going to say, oh, this is amazing. You get the full value of membership just from the AI tools. And then our events in person are 16 times a year, four massive investor summits, 12 in-person masterminds, and hopefully you come to two to four events a year or four to seven events a year. It'd be awesome. So that is how you can raise money using AI.

43:32And there's so many ways to get an ROI off of it. Two more questions and we're going to jump back into content. How can I get an AI like Grok or Claude to interact directly together without repeating itself or jeopardizing operation? one thing you can do that I've learned Marco is a bridge is they both might be connected to a Slack channel or to email so the most simple is to create a Slack channel called agent coordination a custom Slack channel if you don't use Slack just use email and have it email a report of what it's doing to pass the baton off to Claude and you can set up a routine so that they sync up once a day once a week once a month whatever you want you can also export your full Claude history download it all and upload that into Grok.

44:17Those are different ways you can coordinate and have things get synced up. So hopefully that's helpful to a few people, you know, that are listening here today. Sherry's saying, it would seem like there were more of them than ChatGPT native.

44:36Can you say that a different way, Sherry? Just want to make sure and understand exactly what you're asking. Appreciate that. Is this considered a warm intro? That's all I've heard over years is that I need a warm intro. Yeah. If you meet a family office at one of our events, like we have someone who's raised$7 billion speaking at our events this month at our deal structure masterminds, our advanced deal structure masterminds. We also have the co-founder and head of a$4 billion multifamily office speaking at one of our events. We all We also have people who have had exits. We have a second gen single family office speaking.

45:14If you're able to shake their hand and say hi or just say, hey, I just saw you speak today. This is what I'm doing in cases of interest. And you say your one liner, send them your one minute video. That's definitely a warm intro, right? Sometimes people ask family offices on stage, how do I meet people like you? And he's like, well, you just did kind of right. Like I'm right here. So like they attend the events to meet people and to source things. So that is definitely a warm intro. And that's what works best. Nobody trusts anything from anyone unless they see it in person today. That's just the harsh truth.

45:43So you have to meet in person. All right. And they start going a little bit faster on the ideas. I hope at this point everybody has gotten one thing that they did not know about GrokBot or Claude or how they can talk to each other or skills or got an idea for a skill or a super nerd veteran advisor you could create or something you could do differently with Claude, Claude Design, GrokBot, AI. or some way of thinking about it. One of my favorite quotes with AI is that the world has never moved this slow before, or has never moved this fast before. It's moving faster than ever, and it's never going to move this slow again.

46:19So figuring out how you adjust to things, how your family is going to be adjusting to things is important. So here at Family Office Club, we like to provide you with proximity, super intelligence, scaling strategies. We feel like we can get you an ROI of any type on all three of those areas. you just won massively. If we can get you a solid ROI just off of any one of those, then you're going to want to be a member for a decade to come and tell 10 people about it. And then that's good for us and you, right? And so you become more high velocity when you have proximity, super intelligence, time scaling strategies.

46:53That's pretty much our whole model on how we provide value. And one way that you can be faster and more accurate is using whisper flow i'm not an affiliate i don't get three dollars by you clicking on this link or anything um but i just swear by this tool um it's whisper spelled incorrectly i put the url on the slide there uh flow.ai and the only like nerd trick to know is that you want to program a middle button on your mouse for extended transcription holding down three buttons on your keyboard just makes my fingers instantly cramp and i would not even use this tool if i had to do the way they default program it.

47:31I don't know why they make that the default, but it takes like one minute to program the middle button on your mouse. You just click that once. It starts transcribing. You can talk for up to 20 minutes and click it again. This is critical because with AI, if you just say, like, let's imagine you tell one of your employees, please go buy me a loaf of bread at the store. They're going to come back with some like cancer bleached bread that you do not want to put in your mouth probably, right? So if you tell AI, help me do research on this industry. It's like what doesn't know what you really want, right?

48:02It's the same thing. So the more context, the more prompt engineering you do and say, this is what I want. I do not want this. Here's an example of what is most important. This is what you should ignore. The output should be in the structure. Make sure you keep in mind this context, turn on the skill for due diligence or the pitch skill, whatever skill you wanted to turn on, like the more prompt engineering you give it, the better output you're going to get. And you're going to get the exact type of bread you were looking for or pretty dang close. And so make sure you're using Whisperflow. I type faster than just about anybody I know, but it's only 75 words a minute.

48:38And I speak at between 140 and 200 words a minute. So I can move twice as fast and then I'll get arthritis a year later from my fingers typing too much and I get better prompts than AI. It's just better all around. And get Whisper Flow if you haven't already, because you'll thank me later for doing so. My average words per minute, I guess, is 159 at the point where I created this slide. So I just encourage you to go get it. We also use Fireflies to record our team calls and have them analyzed. And then AI can read what happened on past phone calls. So I can say, prepare for my meeting tomorrow with this sent to millionaire.

49:15there, look at everything I committed to do in our last meeting. Is there anything I haven't done yet? And I should just knock it out real quick before this meeting starts. What's the agenda for the meeting, et cetera. And then you can look up all the past fireflies, all the past emails, past slacks with them if you're in Slack together. And now you've got full context on the client, what the deliverables are, what's needed on that investment deal or that investor pitch, whatever you're working on, right? Super important. And it's crazy to me that just a year ago, So some of the most exciting things we're talking about here, you could not do.

49:45Like these things did not exist. So the rate at which you can learn is faster than ever. Anything you want to learn, you can say, break it down like I'm 10 years old and make it super easy. Here's a screenshot. Where do I click? I have no idea what to do right now, and I'm totally lost. Take a screenshot. It'll tell you what to do. So this is what we're calling hyperintelligent. We used to call it our superintelligence operating system, which was like a name that was a full sentence. So I thought it was horrible eventually. So we're just calling it hyper-intelligent. And essentially, this is the whole premise of it.

50:18If you take one AI tool and you give it to your whole team, it is like telling a plumber, a carpenter, an electrician, here's a toolbox. Use these five tools in the toolbox. Good luck. It's like, you know, the person doing your electrical work needs different tools than somebody doing your flooring, right? And the CEO of a company needs a different AI toolbox and workbench than your head of legal, than your CFO, than your head of operations, than your executive assistant, than your sales professionals. They need different tools, right? And I'll show why almost nobody has this in place. So 88 % of companies use AI in some way.

51:00and what's interesting is that most of them don't have prompt engineering really dialed in the statistics show that only 11 percent of professionals business professionals use prompt engineering know what that is give well-structured prompts and if you have to type it all out it's kind of obnoxious so that's half the reason why even if they know what prompt engineering is right and so prompt engineering is important only 11 percent of people do that so you're massively ahead if you can use Wesperflow and do prompt engineering. Context engineering is saying, okay, I can do prompts, but it also needs to know like, what's going on?

51:37Like, who are you? Who is this client? What do you say via fireflies on those last five phone calls with the client or on this investment deal, et cetera, or what deals have you turned down in the past? And what is your due diligence process? And all that context is context engineering. So it knows you better. And it's just like telling an employee, go get me a loaf of bread. That's riding bareback. That's 88 % of people use AI in some way. 11 % of people detail exactly what type of bread they want, where to get it, where not to get it, how much to pay, how much not to pay, what can be on the ingredient list, all of that and how to get there maybe and how to present the bread back to you, toasted with peanut butter on it, right?

52:15And so context engineering, 4 % of people have context engineering dialed in and it's growing greatly. That's why clods exploded the last nine months, but it's 4 % of business professionals have that dialed in. The last step cannot be provided to you on a silver platter, at least not yet, but it's being done. The final mile basically of role engineering is what less than 1 % of business people have. Role engineering is saying your sales pro needs a custom menu within Claude, pre-built, pre-trained with context on how you sell, why people buy from you, why they invest with you, how you do due diligence, whatever their role is, super dialed in to exactly who they are.

53:02And the results can be amazing if you have this dialed in, but that's called role engineering. So there's prompt, context, and role engineering. Almost nobody has role engineering. That is what hyperintelligent can do for you, is it gets the role engineering in place. And studies from Harvard Business School and BCG show that you can do 25 % faster work, but also 40 % better work, less mistakes, essentially more effective work, right? So other studies have shown that you can do, you can produce 14 to 34 % more output. So let's just take a middle number 20%. If you have a company with 10 employees, and you do role engineering, and you have basic prompt engineering, context and role engineering, and somehow you only get 20 % instead of 34 % gains, well, then your 10-person company can do the work of 12 people.

53:55Or when Sally or John leaves and you go from 10 to 9 people, you can keep your staff the same, not rehire someone and use AI. Or you can double the size of your company and only hire three more people, right? Sometimes you can get things done like writing in 40 % less time. Sometimes it's 95 % less time, as all of you know, right? So we've had cases with, we've gone over many of these case studies in past webinars, so I won't hear today, but we've had many cases where we can point to$25 ,000 and$40 ,000 savings from using hyper-intelligent and using role engineering. And my sales pro Xander, without asking him for feedback, said the first day it went into place, it was like turning on God mode for sales because it was so effective and so helpful.

54:41so to me this is super exciting um it allows you to harness and design like a custom saddle so each role in your company has a custom saddle for how they need to ride the super intelligence horse in general most companies need six to twelve intelligence centers but if you have five or ten employees or more you need to have the role engineering in place um if you want to just be as efficient and lean as possible and you have a three to five person team you need this so there's two ways to get it we have this available within our membership portal all of our memberships include access to it you can download it there's an easy button implementation package you can put it in place dial it in yourself and implement it that way that is freely available it's just one of the benefits of being part of family office club is if all you do is use this and forget about our 50 custom GPTs.

55:36I think you'll get a ROI out of being a member. But for larger companies that do want hands-on help, I'm working with five companies at a time to do this. We're working with three right now under Retainer. And what we do is blend the Retainer exposure of our conferences and my network and who I know with the hyperintelligence implementation. So you get ROI from multiple sources, and that's the second option. But either way, if you just want to learn more about hyperintelligent, what it's all about, why someone would put this in place, even if you're going to put it in place yourself, just go to hyperintelligent.com.

56:13I'll put the link in the chat and you can just see what we're doing and why you would want to put hyperintelligent in place for your company. So hopefully that's clear. If it's not, let me know what was not clear so I can do a better job of being a better communicator next time around. But I hope that's helpful to many of you and just seeing that your property manager needs a custom set of tools. Your sales pro needs different tools to be amazing at sales and augment their intelligence, right? Like one really obvious use case is what investors have you pitched or what clients have you attempted to sell that showed many buying signals, said they're probably going to move forward and then you never followed up one time.

56:55Or they were about to buy and then somehow communication has dropped off. Like look at my last three months of emails and fireflies and tell me who is most qualified and is a whale client or showed strong buying signals and make me a list of 20 people I should call right now today to start my week. Every person on planet earth needs that who's in sales or raising capital or founders trying to drive their business forward. So that is how we are adjusting and pivoting our company in the world of AI. To get this dialed in, what we do is go to each person and we generally know a good amount about what they're doing.

57:33We then ask them questions. What's taking up all your time? What really moves the needle for your position? What's the bottleneck? What's slowing you down? What documents do you deal with? What's your dream AI solution that you wish it could do for you? And we ask it these questions. Am I taking in all that information, then we put out a version one, get feedback, make it better, make it better, etc. So that's kind of our process for putting this in place and someone would recommend for you as well. We have an easy button for this. In one or two places you might see the old super intelligence operating system nomenclature on there, but we're calling it hyper intelligent going forward just so there's no confusion there.

58:14But yeah, that's it for hyper intelligent. I'll stop there for a second. I've got a few more things I want to get through. We'll probably get done about 30 minutes from now, just so everyone knows. But let me stop and see what questions have come up since the last time I stopped here. Let's see here in the Q &A, I see some.

58:37Okay. We've got$10 million worth of genius, massive business intelligence. Yeah, no doubt. But anything that before took lots of time to design, find data on, mentally solve and think through, you can now speed way up. But obviously the nuanced lessons you have learned, you know, are probably not within any AI tool. So you don't want to outsource your thinking to it. Right. Like I watched The Matrix with my three daughters and wife, like for the first time, like three weeks ago. Like, obviously, I've seen it a dozen times like everyone else, but like I showed it to them. And the best line of the movie, I think, is when the agent Smith says, yeah, the downfall happened when you humans started outsourcing all your thinking to AI.

59:24Right. I thought that was like a great line. It's that movie is pretty amazing. Now that you look back and it was like back in that day, no one talked about AI, really. Right. So see what else we got in questions here. Can you do trading and forex stocks with AI? I mean, I think you can. I mean, you better have like some severe limits and not let it take out margin for you and, you know, put on guardrails like crazy and not have it connected to everything if you're going to let it trade with real money, of course. but I see things online of like, you know, whatever some of those like results based betting, gambling sites are the kind of like prediction market type stuff or trading, like creating a trading algorithm within a bot.

1:00:07I see that out there. I know people are doing it. It's just not something that I personally do. All right. Is this a system or a program? Yeah, Cheryl. So this is, we run hyperintelligent within Claude. In theory, you could run it in GPT. You may be able to run it in Gemini if you're nerdy enough to figure that out. I think it might work better. I know it works very well in Claude, and I think it might work better in GPT than it would in Gemini. We have not run it in GrokBot yet for a few reasons. And another way to think about hyper intelligent is a lot of people are saying, great, our company now has access to AI.

1:00:43Here's your GPT login. Here's your Claude login. Don't put anything too crazy in there and good luck, right and make sure a human looks at it before you send something to a client and like that's the extent besides having like a ethic safety protocol and some more clear rules and like simplifying it a little bit but every company i talk to even publicly traded companies they're like here you go here's your login follow these rules and they're not developing the custom work bench for people so what you're going to see is that like sarah on the team is ai super nerd and and she develops her own workbench, and she develops her own skills, and she goes super, super deep.

1:01:20Other people use it in a pretty robust way. Some people are in the middle, and they use it in two ways, and they forget to use it most of the time. And since it's not built out for them, they don't really get the point of it. And they're like, ah, I don't need this stuff. This AI stuff's worthless. It just makes mistakes. It doesn't know me. And then you have some people that hate AI, and they're against using it, and they drag their feet, and they're skeptical. And so that's just what happens. So what I found is that when you make it simple, and you tell an employee, all of your AI work should get done in this intelligence center, that way it knows what you're supposed to be doing it knows your job it knows our company it offers you seven ways to help your day go better if it is worthless tell us it's worthless and why and we'll make it not worthless so that some things that used to be soul-sucking and painful are now faster and easy or easier and that is the whole point so it's basically a clod teams implementation cheat sheet platform for how to roll out clod teams in a way that's hyperproductive, which is why we call it hyperintelligent.

1:02:17So yeah, I hope that's helpful as an answer. Can you clarify which aspect of this is within the membership portal? Yeah, perfect question, because we are on the screen of what is included. So you just get this easy button. It has a template for how I put together my intelligence centers for my company, and then you tell it who you are, what your company is. Show it your pitch deck. Show it your PPM if you want. Tell it your major divisions. Tell it who's on your team. It'll help you brainstorm what intelligence centers you might want to put into place, and it will help you design those intelligence centers.

1:02:50Any member who has a headache getting this in place, just let me know. We'll give you some feedback and give you some guidance. If you're a verified member, you get a direct connection to me on WhatsApp, and you can send me audio notes, and we'll help in a little bit more hands-on way, meaning like put some extra thought into exactly how I'd do it if I was you, and just be a little bit more in-depth and just make sure you get to the finish line on it. But either way, we'll be helpful to you. You just get more direct, more intense access as a verified member. And then if you want it done for you or for your company, then we work directly together on that.

1:03:26And we can only do that with five people at a time. And to do that, just shoot me an email, richard at familyoffices.com and I'll share more details on how that works. But that's what you get with membership and our support on that. Um, so meeting in person, you are 16 times more likely to close somebody. That's a stat from Dr. Robert Cialdini, the godfather of influence and persuasion. And that is for buying anything. If you're going to choose what house you're going to live in or choose your spouse, it's even more important to meet in person, obviously. Right. And this stat came from before AI existed.

1:04:00Nowadays, nobody believes anything unless they see it in person. So it's way more than 16x, right? That's why we host in-person events. This is a picture of an investor summit we hosted. We host them in these four cities almost exclusively LA, Dallas, New York, and Fort Lauderdale. That way anywhere you are in the country you can get to our events without massive pain and suffering and unless you're like me and you live in the middle of the ocean then everywhere is far but for most people it's convenient and we start at 10 a.m. so you can get your workout done, get emails done, play around with your AI stuff and then come into the event at 10 a.m.

1:04:32with kind of a more of a clear focus. So we host world-class investor summits. This is what they look like. We are very fast moving. We do 12 in-person masterminds. We do a little fireside chats like we did with Hubert here, who's head of his own investor club. We have over 30 investor clubs that speak at our investor clubs events, because then they bring some of their investors to our events. And you might meet one person and now get access to their 500 investors or one multifamily office and get access to a billionaire client of theirs. plus a couple of decamillionaires they work with, et cetera.

1:05:04The mastermind's chief goal is to inject mental models, AI best practices, deal structure strategies, how to grow your business. You'll meet a few really powerful speakers on stage, maybe a few interesting people in the room, but it's a 50-person event. It's not a 500-person super summit. The point of the investor summits is you get to learn from 110 speakers on stage over three days, make more connections with investors and peers, is more networking in person at just our annual super summit there's a thousand meetings that happen between people that we know about just through the app and so you will learn a lot here as well but there's also mass connections that get made and we just do those four times a year so make sure you don't miss our one coming up in december um there are three types of ai tools really you can just go to gpt claude grok and just chat with it or you can get a specialized tool.

1:06:00These are like our Dewey Instant Due Diligence Advisor, Clara for Capital Raising Advice, our Deal Structure Ninja tool, etc. Those are specialized tools. Or you can build your own platform like Hyperintelligent. So you want to evolve through that eventually, right? If you get deep enough into one, you start realizing, like there's a famous piece of news that came out this week. And I can't remember what publicly traded company it was. It was one that you would recognize the name of, but essentially they found that they could take a cheap older model, but by dialing in specialized tools and basically documenting their process like crazy and leveraging a hyper intelligent like implementation and creating a super nerd veteran advisor, they would get much better results on a cheap model that costs almost nothing to run, but super dialed in to their process, best practices, skills, knowledge, context, prompts, et cetera, role engineering.

1:06:57And they got amazing results on that versus the most expensive Fable, whatever model that's out at the time and whatever platform they were using. So I was just, I've read that like three times, I've seen that article come up. So I think that's a big trend right now. Eventually you need to move through these levels. If you really want to ride the super intelligence horse and get full value out of that. So in our portal, this is what it looks like. You can go through 2000 videos and search by Centimillionaires, Fireside Chats, Billionaires, AI, webinars, our mini series, discussion panels, real estate content, healthcare, technology, et cetera, all those different things you can search for.

1:07:40We have a bunch of AI tools that we've gone over on all of our other webinars. So I'm not going to go over them today, to be honest. I'll flip through to show you a couple screens, but we have gone over these extensively and I will put people to sleep and they will leave the webinar if I start explaining for the 19th time what Clara and some of our other tools do. But please see our other webinars if you're curious. We have, I'm confident, the most dialed in AI tool set for founders, investors, and capital raisers of anyone in the world. I think there's people that beat us on a single tool basis because they've put their 3 ,000 hours of time into building one single tool.

1:08:21And we've developed 50 tools for this community. But I think the breadth and the depth combined is unmatched by anyone else that we know of. And if someone's beating our pants and we just don't know it, definitely let me know and we'll up our game and make sure we do better and add more value to the community. But we're proud of what we've built here because it's so effective and simple and powerful at the same time. So Clara, your investor pitch architect, is one of the tools. Pitch score has been used a thousand times plus and it scores your pitch 25 ways. Don't take what it says as gospel. Take it as here's a tool that looks at 25 sides of the Rubik's Cube and basically tells you, have you considered images?

1:09:00Do you realize you don't have a one-liner? I do not see a video that's one minute long from your founder in here why do you not have that why does the cover of your pitch deck say Wilson Capital which is a very confusing name and you should also change by the way because we have no idea what you do with that name you do not have the one-liner on the front page your second page is a disclosure your third page is a table of contents and half the people have gotten bored and left looking at your pitch deck before they even know what you do there's 25 ways to analyze it and the most important thing to realize is that you just need to consider the 25 sides of the Rubik's Cube.

1:09:34It's not taking everything it says as pure gospel. It doesn't have your brain, right? So just keep that in mind. Billionaire Collective Intelligence would transcribe the public talks of over a thousand billionaire talks, and you can bounce your ideas off the intelligence of billionaires if you want to for the first time in history. Vetti is Dewey, our instant due diligence analyst, but for real estate. It'll stress test real estate and say, okay, well, under this interest rate, at what point does the NOI go negative? Under this occupancy, when does it break the NOI? What is our valuation under these five scenarios?

1:10:08And it's built specifically for real estate due diligence. Hyperintelligent takes 20 of our tools and allows you to essentially get a vote on what you should probably do with perspectives from all 20 tools, including what GPT would tell you without any tool applied to it. It can just help you make decisions faster. And our due diligence tools can help you spot things that seem out of whack, Like one person came to us and they claimed like an 80 % IRR in this real estate development. I was like, man, that seems high. That's like, that seems really high, especially real estate development right now.

1:10:41And I told him that. And then I was like, huh, maybe I'm, maybe I'm wrong. And then I looked and like, they were at least wrong to promise that because no fund from Blackstone or BlackRock has ever promised or ever delivered 80 % IRR, I think are the stats that AI told me. And yes, for sure, I was right to say that looks very, very aggressive. And they probably should have toned it down and just over delivered if they believed in it. And who knows? I could be wrong. Maybe they went on and delivered 80%, but I don't think so. And so Dewey Instant Due Diligence Advisor can analyze things, come up with seven questions to ask, analyze risk in dozens of ways.

1:11:19It's trained on 150 white papers on all types of due diligence. And you should never use your human brain to start looking into something before you've used Dewey's brain. It's like, why would you, right? This is like the super nerd veteran advisor on due diligence. So if someone can't answer the seven questions from Dewey, you just saved your human brain some time, right? If they answer them horribly, you just save your human brain some time, right? If they take a month with some like half done replies, like, okay, that teaches you something too, right? And so the first or second round, I would for sure use Dewey before you use your human brain because we're all busier than ever.

1:11:53Keep that in mind. Investor Advantage has all of our investor talks on stage transcribed. this helps you vet partners called Instant Partner Insights. Those are just a few of our 50 tools. Like you don't not want me to go through all 50. It'd be exhausting to sit through, but you can go to the artificial intelligence hub within our member portal, access these tools. If you have any trouble with them, we're converting a few of them to different setups within MindStudio and Custom GPT to plug in. So just message me directly in the portal and message Jennifer and we'll get the link to the custom GPT versions which work fluidly quickly and are fully working at this point in time and they'll work up through December and then we'll be converting them to plugins I guess is what GPT is asking us to do.

1:12:39Our cloud skills are within the portals look for this cloud symbol and you can download our what was 10 skills now we have 12 skills in there once my team uploads that and gets that updated I mean with our latest two skills on AI whitewashing and SEO AEO optimization. Deal Structure Ninja is one of our favorite tools, helps you structure deals, and it's related to our mastermind. So the Advanced Deal Structures Mastermind, we're offering it in four different cities, 10 a.m. to 3.30 p.m., with two to three guest speakers in each city. And the skill to be able to fluidly live in a meeting, restructure a deal, save a deal, listen to a worry, add a deal structure component that directly lowers that worry, can make a meeting go extremely well versus be a complete failure.

1:13:26Many times an asset's not even for sale and under the right structure, somebody's open to selling it. It might be way too expensive, but under the right structure, they're open to working with you. It might be impossible to finance, but with seller financing and some seller carry, it might totally be doable at a better rate where it's very, very, very unlikely you get foreclosed on versus a bank, right? So this can, it's life-changing knowledge to know how to structure deals. You should check out Deal structured ninja when you first become a member i think you'll find it really helpful um one of our members in dallas said this is like a tool from the gods it's his favorite tool and he said that both times he came to our last workshops many times the structure of the deal trumps the strategy um and it trumps the mechanics who you do business with matters more than what business you do with them but oftentimes the structure is just as important if not more so than the strategy Oh, this is the AI whitewash slide that somehow got pushed to the back.

1:14:21These are just a few examples of things that it cuts out out of the 160 giveaways. Most people, unless they use AI all the time, only know probably the top five or ten. But this really reduces the chance that anyone's going to think the content was created by AI. One reason we created our club, and I'll get back to questions, and then we'll finish up this webinar 15 minutes or less, is that as you are trying to build your wealth, if your business IQ, your AI IQ, your investment financial IQ are all up and they're above your net worth, then you might be able to notice in the middle of a meeting a 70 mile per hour hockey puck flying by your face and you might be able to move your hand and grab it and grab that business opportunity in real time, grab it without breaking your fingers and toss it in the net and get a win.

1:15:11if your iq is below where your net worth is because you just had an exit and you haven't learned what family offices do you haven't learned how to structure deals you haven't learned how to leverage ai you haven't learned how decamillionaires sent to millionaires and billionaires protect themselves vet partners conduct due diligence all of that then your net worth is going to come right back down to wherever your iq is like the people around you will gladly correct your net worth to wherever your IQ is. The world today is almost like a daily idiot IQ test. And people will say, oh yeah, it's$15 ,000.

1:15:43But you know, you can get it done for$300. And that happens to me all of the time now. And it's becoming more and more like that because sometimes they win the lottery and someone accepts the$15 ,000. Sometimes they negotiate in the middle. And sometimes they just don't even care about actually doing it for the fair price. Right? So you have to be really careful on this and you are a target. The wealthier you are, the more of a target you are. And our industry is under great pressure, right? Banks are lending less money per deal and they're lending to less deals. When they do lend, the cost is higher because interest rates went up.

1:16:16Two and a half times as much capital was raised in 23 versus 2025. I think in 26, it'll be even worse. So not only do you need more, you need to raise more equity than before because you can get less debt on a deal. When you do get the debt, it's more expensive. And when you get the equity, they have more leverage because everyone knows it's harder to raise capital right now. They expect more of a return because they can get a riskless return in their mind for four to 5 % treasuries or first position in real estate for, you know, eight, nine, 10, 11, 12, 13%, maybe a point. Cold email reply rates are going down.

1:16:52They were 8.5%. Last year, they're 1.9%. I bet they'll be under 1 % this year. And at some point they'll go to 0.5 % or 0.1%. Right? So what's the answer to all of this? It just means you need every advantage you can get because the world is a bit more harsh if you're trying to raise capital and get things done. You need more deal structures. You need more face-to-face relationships. You need more trust built. You need family office best practices. You need to know that every investor on stage tells us a thousand times that you need the six things on this slide right here. And almost nobody has them.

1:17:26And people are members in our club for years. They buy plane tickets to fly to our event, book a hotel, go out for dinner, take investors out to dinner, spend money on becoming even sometimes a VIP member. They become a verified member. We help you put this stuff in place. And we actually do the video for you. We do the one-liner for you. And we help make sure you have this in place as a verified member but we even have verified members that join and struggle to put this in place sometimes just because they don't prioritize it um but you need this even more in today's environment because every investor wants you to have these six things and we always talk about these so i'm not going to flog the dead horse here but it's it's basically like you need to be concise focused clear unique effective in your communication adding value first.

1:18:14Those things are more critical than ever. You have to be clear with your own team where you're going, clear with yourself where you're going, clear to investors about exactly what you do and what's different and more valuable. And clarity multiplies action. It multiplies your own action and it multiplies the action of everyone you interact with to get more done. I saw this quote and I thought it'd be good to end on. Michael Jordan said that work ethic eliminates fear. When you can look at the man in the mirror and know you didn't cut corners, you spoke the truth you've done the preparation you've lived in integrity with your chosen values and you're unfazed by anything in the external world because you lived up to your own standard right so some of you might be going through a hard year a lot of our clients are raising a fourth of the money they wanted to their revenue is down 5 10 20 40 percent things are more challenging um but if you are constantly improving yourself improving your use of ai by improving your ability to have extreme focus and building that muscle, then you're on the right track and things are going to come together and things are going to start growing again at some point for you, most likely, right?

1:19:20That's the only way to operate in the world. So I'll go and take questions now. We've got to get 10 minutes for questions. We'll get done at 30 after, but I would encourage you to check out familyoffices.com because you can see our event schedule there. I'd love to meet you in person at our advanced deal structure mastermind coming up. You'll not be disappointed. I could be wrong, but I think that nobody else I know says if you join and you come to one mastermind and one investor summit in your first four months, we guarantee you're going to love it. If you don't, we'll just give your money back.

1:19:54We'll take on all the risk. If you're not sure whether you want to work with us or not, then you have multiple options. one, you can sit and watch our 3 ,000 videos on YouTube and see that they're real and see that we really do have centimillionaires on stage, billionaires on stage, decamillionaires with lots of exits, that I am real. I'm not some AI figure because some of the videos are so low quality. I don't even think you can make them look that low quality from 15 years ago on YouTube. So you'll see it's all real and genuine and authentic there. Go to our YouTube channel, Centimillionaire Strategies, and you can see that we're real.

1:20:23I think that will remove all doubt, but you can also go to forward slash virtual, start your$99 membership, put your toe in the water, see it's all real, use the AI tools, and you're going to want to become a full member and come and meet folks in person at our events. If you want to come to our next event, you go to familyoffices.com forward slash structures. So I'll put the link in there. And if you want to go to our page to see what is included with verified membership, we'll do the background check for you and you get stage exposure and we help do your one minute video for you, et cetera. You just go to familyhouses.com forward slash join.

1:21:01And there's a reason why no one else guarantees you love their events because someone might not love it because they didn't take action. They didn't love it because they thought they'd magically raise$10 million by coming to one event. Like that's not how the world works at anyone's events, right? And it's all about meeting in person, getting smarter in five different ways at once, building your own mental models, figuring out how to leverage AI, being in close proximity, using super intelligence, figuring out how to scale. That is how to go from being a founder to a super founder. And if you build those skills and you know how to work with investors, understand family offices, your value to other people on planet earth is going to go up a lot.

1:21:41Right. And so I've seen that and I think it's going to be true for you as well. So I hope you'll get involved with our club a bit more. I'm going to take questions now, if you have any, before we sign off for today. Yeah, Cheryl, if you want to send an email to us to jenniferatfamilyoffices.com, we do work with a few affiliates and should be happy to share with you our affiliate program if you have referrals for us. Dorothy, yeah, thanks for being here. I hope that for those of you who have been to many of our webinars, see a few familiar names here, I hope you found this one unique from the others Probably there was only seven minutes of me rambling about the custom GPT programs you already knew about that was repetitive.

1:22:28Hopefully the rest was unique. Douglas is saying, our workshop a year ago inspired us to completely rethink our entire business model. We've since built a working AI platform where we're beginning to roll out to our industry in real estate, now looking for strategic partners like private credit groups to lock arms with. That's awesome, Doug. That's amazing. if you want to send me anything on that I might know like I know someone's had a couple exits in credit you know a single family office in the credit space I know an 800 million dollar platform in the credit space we know a billion dollar group in the credit space is coming to our super summit so feel free to shoot me a note on that Doug and happy just to keep you in mind and passing if I can let me see what other questions came up here looks like no more in the chat let me look in the Q &A box.

1:23:21We'll wrap things up real quick. All right, it doesn't look like any big, big, super critical questions. So if you need anything from me, I'll just put my email there as one last message in the chat. Hope everyone got something out of today. The deal structure mastermind will be amazing. Hope we'll see some of you there in two weeks. Make sure you RSVP for that because we are limited to 50 people per event. One of the four events is at 43 people already. The rest are in the 30s as of today. And then our family office super summit is in December, the 15th to the 17th in Fort Lauderdale at a beachfront hotel.

1:24:03If you have children who are minors, they're going to learn more there than they would in school. So bring your children if they're still a minor, and it could open up their eyes to a whole new industry or career path or opportunities for them. And if, yeah, if you can do that, it'll probably make the event more enjoyable for yourself. I'm gonna be bringing my 12-year-old with me, I think for that one. And the kids have to be 17 years or younger to be able to bring them at no cost. But if you have any questions on any of that, just let us know. And hope everyone has a great rest of their week.

1:24:37Thanks for all of your attention and time here today. and thank you for being part of the Family Office Club community. If you are a founder, raising capital, developing real estate, or you're an investor, we'd love for you to get involved in the Family Office Club. I've run this community for 18 years now. We've hosted 300 live events. We have 17 million social media group members and followers. We have the number one YouTube channel on Family Offices. We have the number one most popular podcast on Family Offices. You can learn more about us and our membership options at familyoffices.com. We have 30 in-person events planned in 2026 and another dozen events this year.

1:25:18Please go to familyoffices.com to learn more.

From the publisher

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This is our 341st live event - a Family Office Club webinar hosted by Richard C. Wilson covering the latest AI tools, trends, and strategies for founders, investors, and capital raisers.

00:00:00 Welcome and What’s New Today
00:01:28 Free Resource: Deca Millionaire Trail Guide
00:03:01 Upcoming Events: Deal Structure Mastermind and Super Summit
00:04:07 Richard’s Background and FOC Overview
00:05:51 Claude Design: Pitch Decks, Websites and One-Pagers in Minutes
00:08:43 How to Build Custom AI Skills
00:09:59 The SEO and AEO Optimization Skill
00:12:09 AI Whitewashing: Sound Human, Not Like AI
00:23:25 Dewey, Clara, Deal Structure Ninja and the Full AI Tool Stack
00:24:41 Grokbot: 60 Agents Running While You Sleep
00:44:55 Capital Raising in 2026: Why It’s Harder Than Ever
01:16:25 Q&A and Closing 

Key topics covered: Claude Design for institutional-quality pitch decks and websites. How to build custom AI skills so your tools learn your best practices. The SEO and AEO optimization skill shared live. AI whitewashing - stripping the 160 patterns that make content sound like AI. Overview of 50+ FOC tools including Dewey, Clara, Deal Structure Ninja, PitchScore, Hyperintelligent, and Vettie. Why cold email reply rates dropped from 8.5% to 1.9% and what that means for capital raisers in 2026.

Upcoming: Advanced Deal Structure Mastermind in 4 cities in October. Family Office Super Summit December 15-17 in Fort Lauderdale - 110 speakers, 600+ attendees, 1,000+ meetings over 3 days.

Family Office Club is the largest investor club in the family office space. Founded 19 years ago by Richard C. Wilson, we have hosted 340 live events, built a community of 17.1 million registered members, and facilitated over $1 billion in transactions. Our members get access to 30 live events per year, 2,000+ recorded talks, and 50+ AI tools built specifically for founders, investors, and capital raisers.

Join us at familyoffices.com/join

https://familyoffices.com/

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