Margot Henderson, Rochelle Canteen: Successful Female Chefs in a World of Blokedom, The Hidden Genius of Fergus Henderson and St. John, Forging Her Own Path, Gentle Hospitality, The Art of Drinking a Negroni

15 Jul 2024 · 1 h 51 min

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Podcast Episode Notes: Margot Henderson, Rochelle Canteen

Episode Overview In this episode of HUNGRY, host Daniel Pope interviews Margot Henderson, co-founder of Rochelle Canteen and wife of renowned chef Fergus Henderson. The discussion explores the profound impact that both Margot and Fergus have had on the British culinary landscape, highlighting themes of female empowerment in the kitchen, the evolution of British food, and the significance of gentle hospitality.

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Key Themes and Discussions

  1. Empowerment of Female Chefs
  2. Margot’s Journey: Surviving and thriving in a male-dominated culinary world, referred to as "blokedom."
  3. Encouraging Women in the Kitchen: Margot emphasizes the importance of female presence in the culinary industry and aims to inspire others.
  1. The Hendersons' Influence on British Gastronomy
  2. Fergus Henderson: Founder of St. John, known for pioneering nose-to-tail cooking and changing perceptions of British cuisine.
  3. Margot's Rochelle Canteen: A unique dining experience rooted in simplicity and seasonal produce, providing a contrasting yet complementary perspective to Fergus's style.
  1. Hospitality Philosophy
  2. Gentle Hospitality: Margot speaks of cooking with empathy and simplicity, drawing on the historical roles of men and women in culinary traditions (male hunters vs. female gatherers).
  3. Staff Empowerment: Margot allows her chefs creative freedom while maintaining a sense of unity in the restaurant's identity.
  1. Evolving Food Culture
  2. The Shift from French to British Cuisine: A discussion on the rising prominence of English food, questioning why it has traditionally been undervalued compared to French cuisine.
  3. Cultural Appreciation: The importance of acknowledging diverse culinary influences and not just touching on cultures superficially.
  1. Challenges in the Culinary World
  2. The Dark Days: Margot reflects on the struggles faced in the restaurant industry, including staff turnover and maintaining morale.
  3. Resilience and Growth: Emphasizes the power of love and teamwork in overcoming challenges and fostering a supportive environment.
  1. The Art of Dining
  2. Negroni and Culinary Craft: Margot discusses the subtle nuances of making a perfect Negroni and the importance of balance in food and drink.
  3. Art and Food: Connections between culinary arts and visual arts, highlighting the friendships and collaborations developed over the years.
  1. Personal Stories
  2. Family and Tradition: Insights into how Fergus's health conditions have influenced their personal and professional lives, but also how their love for food and dining remains a central part of their relationship.

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Key Takeaways

  • Margot and Fergus have made significant contributions to changing the narrative around British cuisine, encouraging inclusivity and creativity.
  • The essence of hospitality lies in understanding and empathizing with both staff and guests.
  • The culinary world requires resilience, creativity, and a willingness to adapt in the face of challenges.
  • The artistry of cooking is not just about the final dish, but the journey, relationships, and stories behind them.

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Conclusion This conversation with Margot Henderson provides invaluable insights into the culinary world, emphasizing the importance of empathy, creativity, and resilience. Margot’s approach to cooking and hospitality serves as an inspiring model for both current and aspiring chefs, encouraging a culture that values innovation, community, and the unique experiences that food can offer.

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Additional Resources

  • Rochelle Canteen: A visit to this restaurant is highly recommended to experience Margot's philosophy firsthand.
  • Explore St. John for an authentic taste of Fergus's nose-to-tail dining concept.

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Thank you for tuning into this episode of HUNGRY. If you enjoyed the discussion, consider subscribing and sharing it with fellow food enthusiasts!

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Transcript

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2:13This is with Margot Henderson who is, well, what she's done for British food and female chefs is just incomparable and with her husband Fergus Henderson so Fergus is the founder of basically one of the best restaurants in the world which basically changed British cookery, St John knows to tell cooking, Margot's forged her own path with Rochelle Canteen, they've really inspired tons and tons and tons and tons of chefs but there's loads in this, there's loads about marketing, hustle grit graft um we talk about how margot survived uh as a female chef in a world of blokedom which back in the day you know chefs it was just full of blokes there's a gorgeous difference between male hunter versus female gatherer cooking empathy being gentle her leadership style is really unique it's very yeah gentle and and um just just delicate uh we talk about how saint john did things differently and ultimately fergus was an architect and that gave him a different input versus every other restaurant at the time and he was so set on what he was trying to build that is just super inspiring if you're like trying to create something different like listening to this is super powerful um you're going to absolutely love it rochelle cantina food is fucking banging um yeah i've wanted to do this podcast ever since i started so i'm so happy we can we can do it um yeah i'd be really grateful like honestly if you'd like this please give us a review ideally five stars of um it all just helps grow the podcast share it on whatsapp linkedin anything um yeah i'm so grateful and i hope you enjoy this as much as i did recording it margot thank you so much um for doing this and thank you for allowing me to be so persistent I appreciate you putting up with that.

4:06As I say, super excited to chat to you today. I've kind of revered everything you've done for very many, many, many years, especially what you've done with kind of with inspiring females to go into this kind of, I think you said once, this bloke-dom world. and that's what I'd love to start with I listened to a talk you did in um I think it was about eight years ago it's called the passion the probe and the problem I thought was really really good and I thought it was really good in that you talked about and there's something I'd never I always try and pull up like new ideas I've never heard before and you talked about there's this big difference between kind of male uh uh male hospitality and and female hospitality male cooking and female cooking and i think i don't my mayor got this wrong so please forgive me but i think you talked almost about this hunt hunter and gatherer kind of cooking styles i don't even remember us talking about this but i'd love to know like could you describe the difference between kind of female gatherer cookery and hunter male cookery?

5:19I think that could be an interesting place for us to start. Oh, okay. Well, thanks for having me. Let's dive right in. I suppose I was talking about how women can be very instinctive cooks. They are often, well I mean in history we've always women have been traditionally the cooks of the family and they if you look at Italian cooking all sorts of cooking the women have been the great cooks haven't they and we have followed them and I find that lovely gentle way that women cook at home something that I've always tried to bring into the restaurant which is not so easy and I think men have traditionally been more of the chefs in a kitchen, and that has a lot to do with, you know, it's a hard job and women are often at home looking after the men and the children, so men have got more time to go off.

6:21But this is all a generalisation and we, you know, women have a great place in restaurants and they cook brilliantly as men do in all different ways. But sometimes, you know, now we have the probe and we've got all these techniques. And I mean, when everyone started putting food into a water bath, I think it was back to that, really. And people are doing that a lot less now. So that talk was quite a while ago that I said that talk, did that talk. It was at MADD. And we, you know, people were telling us put everything in a water bath. And I just don't even like it. I think meat that cooks too slowly is blibbery.

7:03And it's this sort of, what are you looking for? Are you looking for texture or just the soft pap? And it's sad to think that we don't follow the old ways of, you know, when you're told that to confere duck leg in water is just the same as cooking in duck fat. I mean, that makes me want to weep. It's so depressing. But how do you think we got to that place where it's almost this... Fran. Yeah, Adrian. Yeah, yeah. It's just like this move towards... No, he's a genius. I love all that too, yeah. But how do you think we got to the place where... I interviewed Rick Stein's son, Jack Stein, the other week down in Cornwall.

7:48And he was talking about this 1 % improvement thing, right? So you constantly try and he was talking about... Rick had this vanilla bass dish, I think, which had been in the restaurant for years and years and years. And then obviously he went away, did just sort of filming and stuff. And with getting more and more chefs, new chefs in, who were trying to make everything slightly 1 % better, is that they actually stood back one day and were like, oh, we've deviated from what we actually wanted to create in the first place. And I think there's a kind of a hidden, not danger, but there's a hidden yeah potentially danger to the one percent better thing where it's like you you keep doing something keep doing getting better and better and before you know it to create like you could just as you say confit a duck in in in uh in fat versus using a water bath like how do you think we've moved away from kind of potentially some of the the i think you've you said it's so beautifully gentle like hospitality how have we moved there well I think we've been through so many times I mean you know the 70s and 80s there was incredible cooking but there was also the dark times where you know it was everything was boned out and you got a chicken breast and a piece of sliced orange and parsley on your plate and and we forgot about the food that women cooked at home with bones and stocks and just you know So food, also food of people without so much means.

9:21So a simple cooking of, old-fashioned cooking of peasants, food of Lancashire even. So you haven't got much time. You've got to put your knuckles and your bones and vegetables in the pot, in the stove. You go out, you work all day and you come home and that's what you eat. Because, I mean, now we, I mean, but in restaurants, I feel it's magnificent what's happening at the moment. There's such a desire to look at different cultures, to look at the food of what people, what women, what everyone's cooking, and then bring it into a more restaurant way. I mean, I was at Paradise last night, and they're cooking Sri Lankan food, but they've refined it.

10:04It's quite fancy. But I felt it had the flavours and texture. It was really great. It was exciting. But for me also, I could have much more plain food. but I love it that it was fancy and glamorous and it's in a small space and now looking at how they pay their rents and, you know, all these things. There's so much that comes into what a dish is going to be and people nowadays, they like your fancy, you know, and what's one of the favourite lines? People always say, oh, I could do that at home. Well, go and do it. Get a good line. I mean, do it. Don't come out and complain to me and do it every day.

10:45And, you know, what the chefs are doing, they're in the kitchen every day cooking these dishes over and over again. And to sustain that energy and love for what you're doing is difficult as well. And, well, our kitchen's very hot. We don't care. Yeah, so that's an interesting point. So how have you, because you've been in business, I think people have such admiration for people who are in business for a long time. And you've been doing this for a long time. How have you kept the joy day to day kind of alive? As you said, it's kind of changed so much. It's been up, down, dark days, light days. How have you kind of thread through that, like consistent keeping the joy alive?

11:30Well, I love Rochelle Kentine. I used to have a catering business with Melanie Arnold, my partner as well. And we love that as well, but we don't do that anymore. and it is wonderful not carting things around and just that whole side of the business, working for very demanding people. Fair enough, they're paying a lot of money, but we've focused, we're really looking at Rochelle now and we're really excited about it. I think, you know, the season changing, I know that's what everyone says, but, you know, we're so excited about the produce now that's coming in, always trying to work at how we can be better.

12:07Our chefs, you know, I'm not the head chef, So am I always excited about who is the head chef at the time? There's always stuff to be working on, making better. Everything's, you know, it's just the dramas of every day. Building your customers, you know, the front of house, all those things. And I love business. I love plotting, trying to work out how we can make this better, even on a tarsier floor with the rain coming in, thinking, oh, my God, these poor people. but um yeah it's it's dynamic it's you know we're inspired all the time by new books um that come out you know reading instagram i even find quite inspiring i love foodie instagram oh it's so good well i was speaking to a designer the other week on the podcast and he was i was like it was easier to be creative um almost before the smartphone because there's less distractions, I like WhatsApp and stuff.

13:08It was like, fuck, man. Like, now I go on Instagram and I can get ideas from literally everywhere and touch my thing. We almost take it for granted how... You have a cooking lesson while you're watching. Yeah, I know. Well, the worst is when I sometimes watch a cookery programme on TV, but then I'm on my phone and watch it, it's like I need to chill out. Yeah, I need to. I'm a bit of an addict. Yeah, I love it. Yeah, just once I get into the wormhole, though, I can't... You can't stop. I can't stop. It is terrible. And they're also managing us, these people who own it. I mean, you know when you say, I mean, bones, I'm sure I couldn't get a whole lot of something on.

13:44But I don't like it how they're organising it and managing it. The other week I was in Lisbon in my mates. I went to work for Lisbon for like three weeks. Oh, yeah. I love Lisbon. We were there recently. Yeah, we'll talk about that, actually. But I, yeah, a mate, unbelievable city. So good. So cheap as well. I was mad. Six pound for an Uber from the airport. And beautiful food. Oh, the food's insane. But to your point is they were talking about, I went into my mate's, didn't even talk about it, into my mate's bathroom. And one of the sprays they had in there came up on my Instagram feed. I was like, that's, we hadn't even talked about it.

14:24Do you know what I mean? I was kind of like, is there something in the Lisbon air here? That's scary. It's absolutely mad. but um yeah talk to me about lisbon because um yeah i've been there i was actually thinking of potentially living out there just because it's so there's loads of freelancers there basically but talk to me about your time there like what what we just went out for um pick pick you pick anyway i can't pronounce anything don't worry i uh anyway it's a brilliant restaurant out there they only do um pig and small i mean one of my favorite things they did was a roast potato with fermented um with a pork stock which said reduced down but not till it was jam so it was you know it was it was gentle and then they had a fermented pepper um sort of liquor going through it as well and i mean it was you know you can't get simpler than that and it was beautiful but we they asked um Fergus and I out for a pig culling and we saw this lovely 10 kilo pig who'd been living on this lovely farm um she was slaughtered very beautifully I must say under a tree on the grass and then um the butcher he gutted her and we then ate and not her but um because they needed to hang it.

15:55But all these chefs came together. We made faggots, of course. And they were very, very awfully. And then this little girl came up and said, oh, can I have one of your faggots? And I was like, no, you won't like this because they're quite awfully. She ate it in five seconds, I tell you. They love, the Portuguese love, they're awful. We have blood soup, which I have to say, maybe I needed to work on a field that day. you needed a fork to eat it with it was so it was so rich i had it's coming oh in fact if i bring that push that um uh paul sorry my fault yep it's a ward you yeah um yeah that's crazy so so were you so you because was hector out there your son was he was he out there with you yeah and was it like um just loads of chefs came together for this one old restaurant we're all cooking um in this incredible farm it's quite you know they leave lots of it to wilding I suppose you'd say um I mean I don't know the actual technique it started raining when we were going to do the tour but um they have they have very a few animals as little as they can they kill few now I mean it's very nice if you can afford that isn't it I mean a lot of farmers wouldn't be able to afford that but still it's a beautiful thing and they have this huge room big hall where they do a lot of dinners and ask our chefs and things.

17:20The whole environment was amazing and a lot of winemakers came. And I do think Portuguese wine is where it's so delicious and it's really happening. And now we're looking to places like Portugal where we're saying, look at their food, look how exciting it is. And it's not just this layer. It's like let's look at it deeply and understand their culture through the food, through what the women even cook, that's coming into the restaurants. It's not some idea of, I mean, they've got fine dining, but it's Portuguese and it makes sense, doesn't it? It's not just French, though I love French food. Yeah, yeah, yeah.

18:01And all that sale with her, and I am worried for France because I think they're losing their food culture. It's, I mean, there's so much to pull out. So I think it was in Bourdain, and we'll talk about Bourdain at one point as well, he was a huge inspiration for me, but I think it's whether it either goes to Porto or Lisbon. and this is like 10 years ago now and he goes why is portugal not and i think it's definitely moved there since that episode it's like why is portugal not on the same stratosphere as france as spain and they and he goes and there's a long way to go together i think it's it's definitely definitely getting there what did you when you think um and we'll get on to why france is potentially i know you love it but it's losing is it's kind of je ne sais quoi as you said they say but like what what firstly going into like the roots and the deep cultures of Portugal like how do how do you kind of not you specifically but how do we go in there and how does that culture and that food begin to become more yeah like not ubiquitous but more known do you know I mean because I can't I can't think of many restaurants Portuguese restaurants in London unless you go to like near Stockwell do you know what I mean that's where I live in Stockwell oh you buy a A little Portugal.

19:10Well, right there. And I have to say, there's a brilliant fish shop there, actually. And they have a restaurant out the back, but they won't let me in. Really? I'm like, I'm a chef. Why won't they let you in? That's jokes. I think because I'm, you know, I'm not Portuguese. Ah, okay. I think they keep, but they, on a Saturday, they get massive tuna in. They also get an incredible fish. I don't know if it's that right onto eat it but it's like an eel it's black covered and it's a very deep deep sea fish and they get that and they chop it all up into pieces they say it's one of their biggest delicacies I've never heard of it or seen it I mean that's just we touch on cultures so lightly don't we and there's so much I mean I love a sardine but there's so much more than the sardine and the custard tart I think in Portuguese eating and the more it's celebrated by the people of the country which is happening in Lisbon there's all sorts of great things going on um one of our chefs he's out there cooking away um but they're bringing you know so they're bringing it to the tourists then we know about it and then more happens and that I think that's exciting in our industry to be celebrating all of this hey guys thank you so much for watching this video honestly means the absolute world to me um i'd be so grateful for a small fame please it is so hard on the youtube channel it's so bloody hard um if you please enjoy these videos just click the subscribe button um more subscribers equals bigger guests bigger guests equals better conversations and hopefully you can learn more as you build your food drink brand thank you so so much then also i think the point about you saying of like if if one of your chefs goes and then a chef from another restaurant London goes then they begin to get these ideas and it comes back and they begin to kind of infiltrate these pockets it's like this um Conor Regal speaking to it's like these these little nudging things that happen oh but you do it over a long enough time and suddenly like well as it is kind of happening now from that episode with Bourdain 10 15 years ago whatever it was to now it's like way more I think also we're all quite slow and it's probably been happening deeply but we just didn't pick up on it so where else did you go in um did you go anywhere else in lisbon were you just on the farm then we were just on the farm yeah yeah but i really i mean i have been to lisbon it was a while ago and i can't remember any of the restaurant's names but i could i was trying to say something i think we'll say it's quite tricky the actual language it's so complex it sounds more like when you hear it it doesn't it sounds more kind of um eastern european but the actual the the sound of the accent is less we went to one of the brilliant seafood places but i love it how they pile the plates up and as you make your mess they take them away it's not like you're putting it in there till it's a massive pile it just they keep clearing and also they just keep bringing you the bread with the butter i don't know if you get you know the fresh bread rolls and the butter just like keep and also a Custard tart there is a different thing.

22:17It really is. I mean, it's not the same, is it? There's one place I actually remember, it's called Belém, B-E-L-E-M, which is, I think, a bit further out of the city, near where my mate was, and those custard tarts were like... We went to the place where they originally say that the custard tart was invented. Oh, yeah. A cafe right down by the sea, and that was enormous. Hundreds of people in there. Yeah, yeah, yeah. But it's still, it's got great style. You know, naturally, there's a great beauty and simplicity to the whole city. It's amazing. It's exciting. And it is, we can afford it. I couldn't believe it.

23:00I mean, yeah. I got back to London and it was 77 quid to get a cabinry. But they're saying the tourists are ruining the city. The people who live there, they are a bit tired of the tourists. Well, because also there's some, my friend lives in Qashqai, which is like the beach town nearby. And he was saying that the, and even I saw this on the flight over there, it's like four stag dudes. It's like a stag city. It's becoming like that. And I'm thinking if you're, you'd be so fucked off if that was. Yeah, I'd be pouring paint over their heads. Yeah, exactly. Get out. Yeah, get the fuck out of here, mate.

23:31There was a guy wearing a. That's what they were doing in Spain. They were pouring in Barcelona, but they would pour paint over touristy. Yeah, I rate that. I like that defensive get out of town what um so talk to me about like France and um because I'm interviewing a guy next week called Henry Dimbleby who did he did really yeah amazing guy and he actually said uh in I think it was in his no it wasn't his book it was on a podcast I was literally listening to this morning he was like I believe London has kind of supplanted France right now like not historically but in terms of the restaurants and the quality of food he thinks kind of his exact words were france rested on their laurels what would you you kind of alluded margot earlier to uh france not being what it was what let's try and kind of unpack that i blame i blame michelin star really yep i think michelin star has a lot to answer for and um setting out first of all to get your stars you have to do certain things so you need your moose bouche and you need years ago you needed carpet in the loo I mean really you know and who are these people to say to put these rules down and then so everyone's trying to build to get the star because if you haven't got a star who are you and so all the lovely local restaurants in the countryside like the places where Elizabeth David would have gone you know you stumbled upon she talks about an an omelette and a glass of wine, they have disappeared.

25:05I think it's also to do with the hard work in restaurants and what you get out of it. So there's that sort of thing involved in it as well. And now in the countryside, this is not so much in Paris because Paris, there is actually a lot going on and it's a lot to do with the people who, Asian kids who grew up in Paris with parents running little restaurants. So there is culturally a lot of really exciting things happening in Paris. But in the countryside, it seems that it's either a big chateau, and there are also places we might stay in the most beautiful town, or there was pizzas, which were bought in, or bags of food that they buy in from great big huge factories.

25:52It's all, and then you put it in your sous vide and you heat up some stew. They're not even making the food. I think probably at home the French are eating well. The markets are good, so they're shopping well. They've got amazing produce. They know what they're doing. But they're losing. If they're not careful, they will lose their own. They need to let more simple cooking happen. I mean, where would you go and have cassoulet in France now? I mean, in winter. I mean, you know, some of the older restaurants. I mean, there are places, of course. but it's not as easy to find. I mean, when you go to Italy, you stumble across a pretty good restaurant quite easily.

26:34Whereas France, I think it's much more difficult. That is what I'm trying to say. And now in Britain, you can sometimes stumble across pubs all over the countryside. We're trying to build that here now, I think. Yeah, I think you kind of teed me up perfectly, Margot, because I want to go back to kind of the 90s. And talk about you and Fergus meeting and the genesis of nose to tail cookery. Because obviously now it's, you know, kind of everyone's doing a similar version of that. But back then you guys were complete kind of pioneers of what you were doing. And I interviewed a guy called Jeremy Tors who did Union Coffee.

27:24And he brought coffee to the UK. And I was like, I want to almost go back to the 1990s, mate, and kind of paint the picture of what London, and actually the UK was like, he was like, if you wanted a coffee back then, you'd have to go to either a hotel or like an Italian restaurant. And then he kind of came into the UK, Seattle Coffee Company. Then that led to Starbucks and it begins. It was kind of a similar time to you guys. I'd love to know if you could paint a picture. Illy might say they were around. yeah exactly yeah yeah yeah yeah i'm not saying it's the best coffee but illy has been around a while yeah yeah yeah illy has been around a while and i think he yeah let me let me caveat that he was saying craft kind of yeah yeah craft coffee movement what was what was the restaurant if we were to walk down i don't know say where we are maybe not shoreditch but like through so what was the what was the feeling of like trying to pick a good restaurant when when you guys brilliant It was the best.

28:23I think, you know, Soho is quite a good example, actually, because, well, you had Alistair Little. You had, there were quite a few small restaurants in the 90s. You make it sound like it was hundreds of years ago, actually. I mean, there are more restaurants in Soho now, but there are no butchers anymore. There are no fish shops anymore in Soho. So Patisserie Valerie was the most beautiful place you could imagine. And the waitresses had been there forever. And there was vinyl tables and they'd have bowls of croissants, the best croissants. I mean, look at it now. Because of rollout and money and chains, there has been a death as well of a lot of vibrant small businesses.

29:09But, you know, there was also the Italian, you know, the crazy Italian restaurants. My father-in-law absolutely loved them, and a lot of people had their favourite Italian restaurant. The waiters were a bit bored and tired. But if you tip them well, they were your best friends. The food was a bit like, oh, well, they're English, they don't know. I'm sure they were all eating the best Italian food at home. But the food was average, but everyone's in white jackets. It looks good. There's a style that is good. I mean, we had places like the Ivy, the Caprice, you know, so that's very strong. Jeremy and Chris had really built that sort of, what is it, it's sort of glamorous, the whole of North London's coming down to the Caprice every day.

30:01You know, there was really, there was good stuff going on, 192 and Notting Hill. There was family, there were restaurants like that, but I feel that the chefs, the cooking has got better, you know. And now Soho has changed a lot. And we're not having, I mean, there was good things, but a lot of crap. There was a lot of shit. So would you, yeah, what would you talk about? Because obviously. I don't want to just slam it all. You know, you would have gone to that fish restaurant in, oh, it was in Old Compton Street, famous one. And I mean, you would have eaten not well. It wouldn't have been good.

30:42You know, we wouldn't go there. There was white sauces being poured over beautiful fish. Fish would be frozen. You know, the bucket of flat-leaf parsley, that was the sprig that you were going to put on it, the side of everything. So everything was boned out. I think nowadays people would like a bit of boned out fish. They're sick of getting their fish on the bottom. Yeah, yeah, yeah. I think there was something we're turning it back to a bit. But I think there was also a sort of naffness to food. It was a bit naff. That's what I'm trying to get to. I remember everyone around the world would say, oh, don't go to the UK for food.

31:22Yeah, but people would still say that. Roast beef. Yeah, yeah. You say you're a chef in England. They say, oh, what do you cook? Roast beef? You can say, well, occasionally, yeah. Yeah, yeah, yeah. You know, there is a perception still that British food, I mean, London is now so varied and exciting that it's come up. And Mr. Dimbleby is right. But, you know, I think it's about our food culture as well here. What is British culture? What is our food culture? And, you know, it is what Fergus brought. Fergus changed a lot, and it was really good timing. We were ready for a change. Chefs were sick to death of jus.

32:05I mean, I tell you what, the jus, that's all I knew. I knew how to make a jus, the sticky mass of stuff, and I'm very good at that action. Whether it's a chicken breast, a piece of rubber, a calf's liver, you put the same jus over everything. We weren't thinking. We were going down one. We weren't thinking enough about actually what we're doing. And Fergus, I think, being untrained, well, trained as an architect, he had a fresh eye. I mean, I'm not traditionally trained, but, you know, I think sometimes all that training that people did in French and hotels and things like that made a sort of culture that was sort of going down one way.

32:52And then he had a style. So Fergus brought a style and an ethos which came from his own, he's an artist, so it came from his architecture, it came from where he'd eaten. You know, he loves the classic, but he also saw beauty in just the simple cooking. And when he said, you know, I know you've probably heard of, but I was about to bone out the quails and stuff them. because that's all I'd thought of doing. He said, no, we're going to roast them whole or we're going to cook a ham slowly. And thinking about traditional British ways, which is a beautiful thing, the food of the north of England, that sort of style and eating the whole animal.

33:40So that all came in. Not that we weren't eating calf's liver. We did have offal back then, brains. And people had them even in their families back then. In some ways, I think we eat less awful now, just at home. But, yeah, so that changed, and it was the right timing. And the book was sort of, it changed the way that people thought. It was a dynamic moment in thinking, oh, we don't just have to do that. We can do, and we can look at our own cultures and get that out. So I think that has been an inspiration to a lot of people. What you said about the, it's almost you need to, you're going down this one route with this kind of traditional training, which was going to be going, as you say, just kind of sick of making other Jews and putting Juju over everything.

34:32And you almost need a completely fresh perspective. So Fergus being kind of architect and then that allows you just to see things differently. And as you said, the book kind of was the seminal moment and the seminal book where it kind of did change the trajectory of things. I read somewhere that there was a kind of a bit of pushback initially I don't know if this could be wrong in my research in terms of people like it took a while for them to get their heads round what you guys were trying to do when St John opened yeah about that it was more about when St John opened this big white building which is everything Fergus had ever You know, I mean, it is his complete vision of what a restaurant should look like, St.

35:19John. And all the journalists are writing awfully good. And it was a very hot year and they had no air con. I was like, Fergus, just put some pasta on. Put a pasta dish on. Get some people. And he stuck to his guns and he knew exactly what he was doing. And he just, he said, it will be OK. we just have to sit this out. And literally a year and a half, I mean, restaurants don't, I mean, they do now, but they can happen in a moment. But, you know, it takes time for people to understand something like that. And it was a slow build, but then it happened. And it's been very, I mean, it was very busy in the beginning because all the friends and family and all that.

36:08And then it sort of dipped and it was quite scary. we were all about like but I think it was a struggle for the awful thing was people were freaking out about that but there's fish and you know great fish there's all set but that's what journalists wanted to write about because that's a different thing they always wanted I suppose they want whether it's good or bad or ugly they want something to write about that's going to get them clicks nowadays right I read somewhere and again you said Fergus he is no longer the outspoken gunslinging chef who shook London cooking from his fine dining obsessions and you said Fergus has been the most opinionated person you'd ever meet and he said he had something to say and I'd love to know like I love people who are staunch on their opinions and back them a bit like what you were saying about putting the aircon in or doing a pasta dish what do you think are some other opinions both you guys held that kind of most people would would have disagreed with you back then and that's forged this I'm trying to get to like how we went through this period of thinking differently than actually sticking to that because a lot of people would would potentially not stick to their guns and I think people should stick to their guns but I mean his menu is pretty hardcore yeah yeah hard to the line to start the way it looks.

37:36I mean, look how many restaurants do that now. The simplicity of how it's written. He never says with. There's always, it's like mentions three things and there's an and, there's no word with. He never names it's Herefordshire. I mean, he might say the type of meat, but he'll never be saying it's Lindley Farm vegetables, blah, blah, blah, because as it should, this is the stance, it should be good. He's never put salmon on the menu. or ever because it's farmed. He's never used farm fish ever but never talks about it. No pictures on the wall. So that's shocking for people but people are the sort of decoration, the music is the voices, the build-up.

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38:22That's all part of the theatre of the restaurant. So when you arrive at 12, it's quiet. It's just the finishing touches of the waiters doing their things and then there's the build-up and the excitement as guests arrive, lunch happens. If Fergus orders a half a bottle of champagne, the whole room's having half a bottle of champagne. I like that, pal. Yeah, yeah, yeah, yeah. And it's just, it's about the simplicity, but there's great beauty in that as well. And letting things, letting the customers interact as much as, you know, if you had music or paintings, The customers are very much part of all that as well.

39:06Yeah, there's a kind of a brutal beauty in the simplicity of the whole thing. But the uniforms, when we were at the French house, I argued against having uniforms and he stuck to his gun. So the jackets that they were at St. John, we had them at the French and he was adamant. I said, oh, it's a bit stiff. So what were you pushing for? Like, I don't know, T-shirts. Yeah, yeah, yeah, yeah. Something a bit crap. But the jackets made it and it was so brilliant, this tiny little place and everyone had their uniforms and that lovely, that classic restaurant feel is very much part. But also just the cooking with fish on the bone, meat on the bone, that was all, you know, that was different and had a strength to it too.

39:57I read somewhere that you said, I think you said, Fergus is the artist and I'm the craftsperson. I don't know if you remember, I've gone back deep into the research weeds, but I think it's interesting. So we talked about kind of Fergus is the artist, the architect with St. John being incredibly stubborn, brightly so with the vision, the brutal beauty of simplicity. I'd love to, so maybe let's say that's the artist. I'd love to explore, Margot, with you, like the difference with the craftsperson and kind of how you've made your own mark differently with Rochelle in this wonderful restaurant? I mean, I suppose an artist is always giving you the meaning why.

40:40And I never know what the meaning why is. That's why I married her. Yeah, yeah, yeah. He can do the art. He can do that. I like, you know, like a craft is more, you know, we're talking about skill. Not that focus doesn't have skill, but, you know, sometimes people say chefs are artists, I mean I'm like I don't know, sometimes they can be if they have a big floss, a big idea, but I'm about the craft of a restaurant, I love the ins and outs of a I'm obsessed with restaurants, I love them I always have done it's the gathering of all those things, the staff the food, the produce, the guests all coming together I like all the ins and outs of the business you know side of it what do you like about the business side of it well not so much the actual XLS sheets I get so confused in those things the planning how are we going to make this work you know are we are we going to be full and if we're not what is the problem what do we need to do making energising it for the staff staff making them because it's all about the staff really and whether they're enjoying their jobs how how active are they because if they're responding well to it well then the customers will respond well how do you make it how again that's i think a lot of people listen we have a lot of people listening to this who own restaurants and or food brands and it kind of and i think what you said there, Margot, about being all about the staff.

42:22Like, how do you actually do that? How do you make people, when they come here to this part of Shoreditch, feel something and then that transfers to the... Well, I let my chefs do almost anything they want. No, it has to have a sense of what Rochelle is. Right. So, you know, you can't go off piece, but there is sort of quite a wide area to cook in, to be yourself in but put your own ideas in. For people to have their own ideas is great. Is there an example of that where it's like... So the menu changes every day, the chefs are writing the menu. I mean, obviously it repeats itself and there's a flow to it.

43:04I mean, how many different green sauces in one restaurant do. I mean, it's sort of, I like it that it's not exacting. I always think, oh, my God, we should be more exacting, we should be more of this. But I like that sort of it's a neighbourhood restaurant that people come from far and wide to. But there's also, we have a beautiful garden. It's a lovely place to come to work. We are good to our staff. We hope they have a love of food. They eat well here. We give them good perks. I mean, you know, it's just about trying to be a family and understanding everyone's lives as well, isn't it? I love that, understanding everyone's lives.

43:46That's, again, simple. What you've said there is so simple but so profound because it's like when you can understand what someone's feeling and going through, there's just kind of this beautiful empathy runs through it. And actually, we were talking about kind of the right beginning, the kind of hunter cookery versus gatherer cookery. or restaurants, there's a light kind of, someone wrote this, like feminine touch when you're here. And I think it is that kind of what you've said there, that understanding everyone's lives. And there's kind of an, empathy is the word I felt. Empathy is the word.

44:19I can't, I don't know if you can put that in a plate of food. I don't know if you can. Maybe that's me being the wanky artist here. But like there does feel that kind of. The food's a bit rough. I mean, Hector's not, the chefs are not as rough as me. I'm quite a rough sort of chef. and I don't want it to look too exacting, but then at the same time, that's quite hard to teach sometimes because you say, oh, you've been too precise there. I don't know. I mean, you know, they can be really, and that's a bit up your bum to me, and I want it to be more like, ooh, and that's very difficult. Suddenly they're putting great big blobs on there.

44:57Really heavy. You're like, no, I didn't say that. How you get what is in here to there? Fergus always says, tell them the reason why. But I try that. I mean, you know, we're constantly in a restaurant. It's about small details that you're repeating all the time and you've been doing for years and it can be very frustrating. Yeah. And it's all about cleaning, really. I mean, we've just got to keep on cleaning, cleaning and cleaning. But at the same time, we have these joyous moments where we cook lovely food and we have great produce coming in and that's happening. That's an exciting thing that's happening in Britain now.

45:35We are, you know, we're getting meat straight from farms, you know, rather than middlemen so much now. We're getting fish from dayboats that are coming directly to restaurants instead of going to the, I mean, I don't want the big markets to go because they're a sort of beautiful thing as well. But there is a lot more of direct going on. Like we get vegetables from wonderful farms like Lindley. And, you know, that's a very exciting thing. On a Wednesday, we have the most massive vegetable delivery you've ever seen. And vegetables in this country have been a bit boring. And they pick the, you know, they dig the potatoes and they put them in a coal store for a year and then we get them.

46:16And it's like, come on, can we get something a bit younger and fresher? I mean, obviously the French understand that. They love a young vegetable. But we've taken longer. I think we were going for weight. It's all that. And now, you know, but it's expensive. Yeah, I'd love, so I think what you've said there is that I love the kind of the subtle art of imperfection in terms of, you know, what pulls you to, Fergus said, tell them why, like tell them really the reason why. Like, what is the reason why you kind of like this? I think you went like that, that. What is that? I think just aesthetically, I like the look of it.

46:55But I think, I mean, I love precise food as well, but it's not in, I think it's about personality as well. You know, and your personality definitely comes out in your food. I'm not going to be, I had to cook with Italian, skinny Italian chef, you know, three mission stars once. And we were doing his salad and I had to put three of this herb into that leaf, three of that one, four. And then it comes around to like five minutes. But with the tweezers, I use the tweezers. I mean, he is incredible, but it's just not in my personality. And I suppose, and we can't all be the same, can we? Yeah. Oh, no, we all want to be different.

47:47And a lot of people don't want to cook like we cook. But I think they're also, there's a lot we all get from each other. so sometimes we're looking at the more precise fine dining and trying to take some of that into our world not that you probably noticed but we are we're looking at everything and everyone is you know i think people are responding to i also think i think empathy when we talk about empathy is understanding people's i don't i'm probably giving the wanky why reason here but from what i from what i understood in terms of when i came here with my friends and now I'm being forgetful of what we had.

48:24We had the Sutton Woo Pie, which was delicious. We had like a, I think it might have been a panko, like a panko crusted, it's escaping me. The food was delicious. Cookie dough ice, chocolate ice cream. It was just all simple, so simple. But I was like, well, empathy is understanding people's imperfections. And I think there's a feeling of empathy when I come here. And then the imperfections on the plate are kind of like, Well, that's kind of life. Do you know what I mean? Maybe Instagram makes everyone feel like their life is tweezer poked and it all looks like a perfect velouté of life. You want it to be delicious.

49:01Yeah, yeah. And also I think there's different ways we like to eat. Sometimes, you know, we want to eat at the clove club, but that might not be very often. Well, we'd like to, but we can't afford it. Yeah, yeah, yeah, yeah, yeah. You know, sometimes we just want to go out for a meal and have delicious food that is simply cooked and be more about, you know, with our friends. And, you know, a restaurant to me is the food. I mean, can a waiter save a meal or can a chef save a meal? Or what, you know, say it's all going down. I think a waiter can save a meal. Front of house, it's amazing the power of front of house.

49:41You know, it's in, I mean, obviously not if you're paying£300 for a meal. and you want it all. Yeah, yeah, yeah. You want the whole thing. You want the full shebang. Yeah, and I love the full shebang. I like waiters all around me, all that sort of thing. It's a theatre. It's, you know, I've been to Noma. It's like going to the opera and it's a different thing and the way they pace it and, you know, they've thought about every detail. But this is a very different way of cooking and eating and the menu's changing and flowing. It's just, it's all, yeah. And imperfection is one of the things that we like to express with love.

50:23Yeah, yeah, yeah, yeah. Well, I kind of have the same approach with this podcast. People say I don't really, I very rarely edit it unless someone says something they want out. Because some podcasts are like, you end up sounding like a fucking robot like that. Do you know what I mean? Life is kind of the imperfection. That speaks to me deeply. In terms of, so what I find interesting. So you've got Fergus here, kind of artist, staunchly kind of on his beliefs. Margot, kind of imperfection, empathy, gentle cookery, craftsmanship and or craft. Yeah, craft. Fergus taught me the gentle cooking. OK, OK, OK.

51:03He taught me that. OK, yeah, yeah. So you got rid of the jus. So how are you guys? He taught me lots because I didn't really know what. I've just cooked in lots of restaurants and followed chefs. And it was starting. I knew that I wanted to cook simply. I knew that. What made you know that? Like, was that just... I just think instinctively, I got my first head chef job and I was writing the menu and I was looking to Elizabeth David, Simon Hopkinson. You know, Simon Hopkinson was my completely, you know, I was in love with him. I still am. He's the best. And then I went and worked for Charles Fontaine and he was doing...

51:42I mean, it just felt at that time, he had this dish on, which was sliced tomatoes in a row with anchovies going down it with a vinaigrette poured over it. It just seemed like so simple. And Fergus had done pigeon and peas. And I was like, oh, my God, I've gone to a pop-up. We didn't call them pop-ups then, but he did this pop-up for a week. And he did pigeon and peas. And I just thought that was outrageously exciting because it was so simple. but he um we still going yeah i'm just checking there um i can't remember what we're talking about god yeah the simplicity yeah yeah but he taught me that as well i mean we came together you know i was 27 years old it was very exciting we got each other we were having we were cooking a japanese meal together at home and everyone was going to make their own sort of wraps and We could have bought one packet of nori, but we bought six.

52:41I thought, I love this guy. I just knew it then. That's what I wanted to do, but I was always nervous because everyone said, oh, that's too much. But we bought, and we both knew that we thought six was perfect. It wasn't that we would use it all or not, but we wanted that feeling of generosity. And then we spent years having people to our restaurants and our home for meals. so we have cooked together so much and I am his biggest fan and I think he's a fan of mine so it's a coming together and we both bring a lot of each other of ourselves to each other and then so this and then so this gentle kind of generosity is how you're similar how would you say you're different because you both forge different paths and then where I want to go next is we'll talk about Hector and what the influences he's picked from each of them Fergus is much more strict.

53:37Well, I'm from New Zealand. You know, I can have a bit of this and a bit of that. Yeah, yeah, yeah. I mean, well, it's New Zealand food culture. It's coming now. But, you know, we don't really come from anything. We've got Hokey Pokey ice cream. What's Hokey Pokey ice cream? It's vanilla ice cream with, you know, honeycomb in it. Honey, you'd call it honeycomb. Okay, yeah, yeah. You'd call it Hokey Pokey. But it's like, it's on every ice cream parlor, you get Hokey Pokey ice cream. Yeah, yeah, yeah, yeah, yeah. It's not just in fancy restaurants. Yeah, yeah, yeah. But that probably came from Scotland.

54:07And, you know, all our food comes, and there's Maori food, but that was the hungi. I mean, you can't cook a hungi. But now, through amazing fine dining chefs like Ben Shuri and people like him, he's in Melbourne, you know, they've brought some of the great food, I mean, you know, that great culture of Maori food onto a fine dining plate. And he's done things like that. He's very much about Aboriginal food. So, you know, that is all going. But I am more a sap, I suppose. I'll take it. You know, I've taken, I'll take all sorts of cultures. Oh, but there's a quote of someone who said to me, it's like all great artists steal.

54:52And David Bowie's got a quote, which is, this is it, the only art I'll ever study is the art I can steal off. You know, he's the most pioneering. Yeah, I'm a thief, but then you have to make it your own. yes you have to make you have to try and make it your own is there an example of that because that's what i think originality is i don't think anything's truly original i think you're you're basically being like a this is what laura said to me laura from um laura and chris from canada said to me um we're like a magpie so we go to a restaurant we'll go to we'll take my friend works for them on the uh kind of the grocery retail side my friend jess she's like she was like we'll literally go to manchester and we will look at what what this will be like a magpie and take little bits of these different restaurants and then we'll come back and we'll sit down and say how do we want to do this at caravan what's your is there an example of like fergus wouldn't do that okay interesting he wouldn't do that what how where does he get his ideas from then he he from from his well from his family from himself from his history from him from him whereas i'm a bit more of a magpie yeah yeah yeah i don't focus i mean he's he's always thinking about food and what it is that he loves and he really responds to other people's cooking and loves it but it's not like he would that's what is so brilliant about saint john it's so sure so timeless as well and it's so sure of itself and what it is whereas sometimes i can be all over the place it's beautiful there's no right there's no right or wrong in any of this the But I think there's a real lovely feeling of empathy when you come here and kind of the imperfection.

56:30I have a lot of imperfections and a bit of, like, you know, a few things that when I come here it kind of feels like, you know, everything's going to be sweet. It's nice and relaxed. Also, I think the fact that it's in this... In fact, you've got a garden or courtyard, I think the fact you've got to press the buzzer, there's a genius magic to that. What was the why behind that? Well, we can open the door. Okay. It just is. it's not like some plan it just is people say so how did you come to this it's just the whole restaurant has evolved Melanie and I opened, James who owns the building said do you want to open a restaurant here, we said yes then we found a table in the building we put that there Giles Deacon was making clothes here so he came in that day and then the doorbells started buzzing but I think to that point it does feel like even today when i'm pressed as i've called podcasts today but but like it feels like there's something but we had catering as well yes so we did two things multitasking i'm always into the multitask if you're going to be slow i've always thought if we're slow we can just sell duck-laking carrots yeah you know you need to be thinking of different things am i going to put something in a jar or you know we can't sit on our laurels and think oh we're just going to be slow yeah yeah yeah but so we had two but now we have one we're not multitasking so much that's interesting we're going to get on to that so i'm loving understanding the way both this whole thing kind of operates and this is kind of zuzu is just perfect but then you said fergus gets his ideas because i always like um finding discovering new things when i do these conversations and one of the common themes is this magpie effect i've never really heard it if someone goes, they actually look back in their history, is I think what you said, Margot.

58:26Where do you think he gets, what is his history? When he was an architect, he started an architectural movement called ArchiCulture with his partner and Jack Burnett Stewart. And it was, all his drawings for architecture were about eating halls. One was a whale with a great eating hall in it. One was, I mean, they went for Hastings Pier to do the pier that came second, but you had to take your shoes off and walk down the wooden floor. I mean, it's almost like something you would find now and then there'd be a sushi bar at the end. But it was all about food, and he was definitely, and he, but it was, yeah, it was a food that his mother had cooked, so she was from Lancashire.

59:17Whereabouts in Lancashire? Bolton. Oh, okay, yeah, yeah, yeah. From Bolton. But really good food. But there was a time where they had, Machala Hazan had just brought Italian food to Britain. So they had great cookbooks then, and they were reading them. Not like now. Are we reading anything? Now they're just for like a display thing, aren't they? Now we've just got this. Yeah, yeah, yeah. But they were reading books and getting their food culture from books. And there was a great food culture in Britain in middle-class people's homes. You know, they were learning about pasta and olive oil. I mean, one of the first dinners I cooked at Fergus's parents' house, it was for about 40 people.

1:00:00And we started with brandard, salt cod, and toast. And everyone had that as a starter. Oh, no, we had artichoke vinaigrette. Everyone had an artichoke. Piles and piles of leaves. And then we had the brandard. And then I think a dessert. But that was it. I thought, God, these guys are cool. Yeah, yeah, yeah. I mean, whoa. I mean, that's quite simple. And they had tripe and things. I mean, you know, but they'd gone to Paris, had travelled a lot. His parents are architects. Architects, I think, are the best eaters. Oh, go on, tell me about that. They're always hungry. Yeah, yeah, yeah, yeah. I've gone to a lot of dinners, big dinners for people.

1:00:40Artists, well, they love their food too. Yeah. But I think architects, you need a lot of food for architects. Yeah, yeah, yeah. I mean, they eat a lot, and if they've been given it, it's all gone. Yeah, yeah, yeah, yeah. That's so interesting. It is. I really think they're pretty good eaters. I mean, in the amounts. Yeah, yeah, yeah. But the art world, they love their food. What? These are generalisations. Oh, no, of course. Yeah, of course. So then how would you say, what would you say, it's just interesting seeing Fergus, Margot, then Hector's now, he's head chef here now, isn't he? He's head chef.

1:01:18How is he similar and different? How is he kind of taken from the mix of you guys? Well, he's battling, isn't he? He's down there battling.

1:01:29Well, you know, he's 30 and he's... So he ages me, actually. Yeah, and I think, you know, he's getting going. I mean, he's really into Trinidadian food. He worked in Australia for the Trinidadian chef there. They're doing a dinner this week at Crivatus, which is Trini food, which he's doing with his friend Celeste. But, you know, he's very much about British food, produce. He's doing a great job here. But I can see there is a difference. He's really into the whole bringing the butchery. He learned about butchery in Italy. doing butchery there. So he's bringing in the things that he's learnt along the way.

1:02:14And I think he respects his parents. And their ideas. That's hilarious. But he likes, he also likes like really good, like that sort of quite macho meat, sauces, you know, in a burger. You know, he likes all that stuff too. He's quite, he's got, yeah, he's got a lot of, he's got different things yes it's interesting seeing almost I suppose I like things a bit plainer yes yes he likes to sauce it up sauce it up maybe which is quite a thing now isn't it you know I'm not I'm not talking about the jus I'm talking about you know your different mayonaises your different chilli sauces your different this you know and there is fun it's fun yeah yeah it's like plain food it's it's still in there just Yeah, yeah, yeah, yeah.

1:03:07It's interesting. I just find it crazy how everything evolves so, so quickly. One thing I've got to go back to just out of sheer curiosity is you talked about Maori cuisine. Yeah. Never heard of that before. Well, it's not. What kind of food is that? Well, it's the foliage. I mean, leaves and things like that. It would have been birds back in the day because it was only birds there and they had proper bird houses to hang all the birds. I mean, but we're not allowed to. They don't eat pigeon or anything in New Zealand. It's all protected. And a pigeon is also a sacred bird in New Zealand. So I did once say to a few old Maori guys, don't you ever wish you could eat a pigeon you know where I live we eat them all the time it's crazy why is it protected this isn't like just the native birds they're very beautiful they looked after it this bird thing is a bit of a problem I think now yeah woodcock what do you mean by that as in eating woodcock I feel a bit bad now I think it's my age as you head towards death I should have saved those little woodcock birds I do love a woodcock they're very yummy

1:04:54Oh my god, I am so, so, so excited. is longer than the river nile but they also share risk and invest in brands that they really believe are a force for good that brands that they believe are going to be the next big thing like how the snack that gives back but even more exciting news big fish want to speak to the next wave of small challenger food and drink brothers that are destined for big things the raconteurs the movers shakers buccaneering visionaries so look if you want to speak to big fish and just have a chat get your brand in front of them then drop me a message my mate louis from local beer amazing beer was in their office aka la fishbowl uh last week chatting to perry freddie and the big fish crew so drop me a message if you would like to speak to them bohemi our beloved sponsor are helping build the fastest growing challenger food and drink brands look if you're a small brand just starting out and need your first indie stockist your first 100 stockists to wholesale boemi are the platform to categorically speed that up but if you're a big brand wanting to get bigger boemi are also insane they make field sales marble smooth silky slick they're just epic ollie's ollie's been on this podcast twice actually they saw a 29 uplift in sales when using boemi to check major malt listings availability insane 29 uplift by downloading an insane lucky saying my boy aaron duff is coming to podcast in a couple of week weeks he uses it to manage a team of 30 people and they've lucky to have unlocked 500 draft listings by using bowie me look you've got to get involved with this stuff it's absolutely insane and it will categorically change your life it's just the sickest platform i use it all the time islands um but you know it's more about you know it's all food is looking at what you what what fish you have what what you respond to right here and now isn't it yeah it's a little bit harder in london but you know in a place like new zealand it's looking at buying you know getting your fish that is locally your vegetables but native things as well so there's a lot of people learning about native please i don't know anything about it but i've been to restaurants there and they really are going deep into what they what is growing wild they're foraging you know they're doing all that and it's exciting and that is because of I suppose Instagram, you know people taking ideas and you can see that they've been influenced but they're doing their own food and it's you know because they have the most amazing oysters, all sorts of things which maybe in the past we didn't cook so well not oysters but you can't there's power crayfish all sorts of things but you also you can't take much of it it's very protective lots of things are protected i suppose one of the beauties of instagram is it is much easier for that as as a cuisine as an idea to spread now like albeit not because you can't be active to the animals the um i want to talk about bourdain and um he i've like i'm obsessed with him like as soon as i read kind of one of the big inspirations for doing this podcast was when i read kitchen confidential um i think he's just a fucking legend an all-time legend i know you guys i think he said saint john was his favorite restaurant in the world that's fucking fuck off fucking restaurant i remember i remember watching i think it was on youtube like 2001 uh ball day when he came to he did he was did he do it twice with saint john i think yeah yeah but one of the old school when He was like literally was on TV, but I was smoking a ciggy.

1:08:34Like, yeah, he's earring in like much younger. And then I think he did one slightly old, like later on with Jay Rayner. Talk to me about like the first day you met him. Like what, where was that? What did that feel like? If you can remember. I can't remember. But he was Fergus's great friend. They got on so well. They were very connected. They just got it straight off. They were like, he's a very warm, funny, clever, brilliant guy. Very nervous as well. Really? Yeah, very nervous. We did a dinner at the Groucho once and he would be asked a question and he could take it and go, but at the same time his hands were shaking under the table.

1:09:16Really? He was quite shy. Interesting. He was a very sensitive, lovely person. We adored him and he adored. I mean, we went to New York and visited him when he was still cooking in his restaurant. We were all smoking like crazy. And then they brought in the no smoking law and we're all still smoking. He's taking the fines. Yeah, yeah, yeah, yeah. And then it came that you couldn't smoke anymore. It was over. Yeah. But we did all fight it a little bit in the beginning. Bit stupid. Yeah, yeah, yeah. But, you know, change is always difficult. Yeah, yeah. Well, especially with his cigarettes. I remember when I went to New York, I went to light up a cigarette because you're not allowed to smoke on the rooftops and you're not allowed to drink outside.

1:09:59So I was expecting to go out for a pint in the cig. and I was like well mate you can't do this there's not many people smoking you in America versus here I don't think which is probably a good thing but not as fun the so when you said him and Fergus and you guys you just got it what was what do you think it was because I yeah I think it's just about an energy and also it's about restaurants you know you speak the same language you love the same things It's, you know, it's not complicated. I think it's quite base. Like a drink or two, maybe. Yeah, yeah, yeah, yeah, yeah. Maybe that's got something to do with it.

1:10:39Love a long lunch. A long lunch. You know, he liked a long lunch. Do you think, what do you think is better, lunch or dinner? Lunch. Yeah, same. Yeah. Well, it's, you've got more possibilities. I'm generally hungrier and it can go on. It can go on. Yeah, long. Harder when you get older. Yeah, yeah, long lunch. That's a long lunch. Everything's better. Yeah. What is it, the first bottle of wine's expensive? I said there's a quote, I think, the first bottle of wine's expensive, but not as much as the second, something like that. But the, that's, so, and then what do you think, you said he's nervous, what other sides to him do you think people didn't really see versus, you know, what was in the book, what was on Hearts Unknown, what was on the layover, like, what was the other side?

1:11:20I mean, I didn't know him really personally. You didn't know him personally, it was more Fergus. Yeah, but it was more, I mean, he was a clever, sensitive, beautiful man that we all loved and we would enjoy his company immensely. And, you know, he was just fantastic. He's just great company and we would talk about restaurants, you know, and food and, you know, and then, I mean, he then obviously skyrocketed out of this world. But we met on the day, he interviewed me here on the day that Brexit, we voted for Brexit, and I was, because I used to drive a black cab, and I'd gone to sleep early and I didn't know what had happened, and I wound down and asked the passing person, so what happened?

1:12:11And he said, we voted for Brexit. I could not believe it. And then I saw Anthony that day, and I told him I was going to this restaurant and I had to get a train at 12. I'd even got, not one, I'd even got a motorbike to pick me up. And they're like, oh, Antti won't get up at that time. I said, well, tell him. I can't believe I said that. I should have put all the stops out. Anyway, he was a darling as always. He's just sort of had it, didn't he? He's so gifted and gorgeous. He just had the ability to just. And a brilliant writer. Such a good writer. Effortless writer. I think he talks about a pie in Sydney, and he talks about it being this volcano, and it's like the gravies of the lava, and it's just the most, it's like literally three, four sentences, but it's just so articulate and beautiful, and you look at this pie he's eating in Sydney, you're like, fuck, now that's just so good.

1:13:09What would you, maybe this is a hard question, so we don't have to go here, you're in the driving seat, but what would you, if you were to see him today, or like if he was to come here today, like what would you maybe say to him or like what would you, yeah, what would you say to him, do you think? Let's have lunch. Yeah. Fancy some lunch. Yeah. What would you cook for him, do you think? About what I cook for him? I think maybe give him a pie. You know, something soothing and loving. He needs lots of love. He does, yeah. Yeah, he needed lots of love. the um so i listened to a thing about um i don't know whether it was i don't know that was bourdain or was action bronson but it was saying fergus um speaks chef and in terms of like in the kitchen he can speak chef and like people understand him not through like necessarily verbally what would you what do you think it means to speak chef i think it was action bronson who said this and I thought it was really interesting and then the more I've been thinking about it uh is is like there is in terms of humans communicating is it's not always verbal like you can there's a lot of non-verbal I think most of communication is non-verbal and I just thought that again I always like try to explore things I've never explored before I said that's really interesting what do you think it means to speak chef without literally speaking I just thing is strength of his idea and that you don't question it you just do you I think yeah there's no wishy-washy way he speaks about food or the restaurant it it is and you go with it and you don't you don't sort of question it maybe is what he's talking about but yes a strength and a great love of food I mean he gets the guy no he gets food and what is good and what is bad you know and um he's yeah he's the best person to go out to dinner with or lunch yeah yeah yeah long lunches yeah it's just you know what Fergus did as well he taught us um you know how you know how to drink you know I was a bit like oh but it's always about what drink do you have for a different time of the day so talk me about how what is the right way because i'm well i mean it depends on you know how much you've got in your wallet but if you're you know it could be a bicicletta in the morning or a perno in the morning then you might move on to wine or you know learning about light great wines that slip down at lunchtime and then afterwards we can't fear prune calvados that sort of thing.

1:15:55Black Velvet was a great, you know, if you go to Sweetings and Black Velvet, but I didn't know about those things. And that was quite a new introduction into the Negroni. Fergus, I mean, I didn't know about Negronis till I met Fergus. We would have a party at our Christmas party at our house every year. I would spend hours on the telephone calling people up, inviting them. And then hundreds of people coming to our flat and Covent Garden. I'd be on the door, Fergus would be making jugs of Negroni out the back and then there would be the Negroni roar. The Negroni roar. Amazing, yeah, yeah. Yes, everyone is shouting.

1:16:33Yeah, yeah, yeah. And we'd get rid of the kids for the night. We'll not get rid of them. Yeah, see you later, mate. Negroni's a kind of town. And one year, a friend who was having a bit of a breakdown or something, he got stuck in the bathroom and then broke a hole in the bathroom. I think he'd had a Negroni and maybe he shouldn't have. And the kids came in the next day and they said, must have been a good party. Yes. That's amazing. But they were great parties and these jugs. And so Fergus is Puntimes, Campari and gin, equal parts. It's quite a strong one. But it's the ice. It's so important about the ice.

1:17:16Why is the ice so important? Because then you get a little bit dilution. I love it. I like it when it melts all the way down and you're just, it's all quite watery. The different stages of it, of a Negroni. Oh my God. I didn't even thought of that. I love all the different stages. I, sometimes you can, it can last quite a long time. If you've got that. It's like you want, you want it when you've had a stressful day, like you want it, you want that strong hit to sort of give you, it's almost like a sloppy kiss to say, look, it's going to chill the fuck out. But then as you get onto your second one, you want it to be a bit diluted because you're feeling, I'm feeling a bit wavy now.

1:17:48Yeah, yeah, yeah, yeah. I'm like, well, yeah, but I hadn't even thought of that. The ice kind of, the ice is in... That's what's great about those blocks as well. The big ones, yeah, yeah, yeah. We don't have them, but it's that sort of, as it melts and all sorts of things happen, the magic of a Negroni. Yeah, there really is a magic to it. Yeah, I hadn't even... Yeah, I was smashing them in Lisbon, but you know you've done like eight days on the beer, I've been drinking for like eight days straight, so my tolerance was to the roof, but I was just like, it was sort of going back like cowpole. mean but then i was making up the next day going a watery gin and tonic is not a great thing no it's the opposite a watery non-groni if you started with it strong is actually quite an interesting flavorsome thing it kind of flows in with you it moves with you it's like dancing like it's like dancing with with your with your mood you in terms of like what um you said fergus and you you both kind of uh go out to restaurants all the time like what is your that isn't your own like what are some of the restaurants that you just love just absolutely yeah love like what what is about them that's so lovable do you mean well ikeda is japanese which we absolutely love and we've been going all our lives with our kids um kiln we love absolutely love um what do you love about those like what is it because there's again there's a gazillion well a cader a cader is family-run restaurant it's always the same the chefs have been there for the last few years the guy who makes the sushi he has been there since in 30 years yeah that's crazy and he's there every time we go in we will say hello back yeah yeah yeah we're going for my daughter's birthday this week.

1:19:40There's a great beauty to it. It's really clean. It's amazing fish. The temperature of the rice, the temperature of the fish, the way they meet. There's gentleness. It's a really great restaurant. I love the way it looks as well. It's quite sort of you're in a sort of, it's not groovy. Yeah, yeah, yeah. It's lovely. It's really beautiful. The bar, the chefs are there. Their pots are all beautifully clean. I wish I cooked like them. Yeah, yeah, yeah. They're amazing and great sake. And Ken is lovely. His dad had been the sushi chef but he made sushi. He had died many years ago and then his mother ran it and now he runs it.

1:20:26It's been there a long time. It's got that history. Where else is it? In Brook Street along from Claridge's. So you can pop into Claridge's for a glass. Or an agronie. And then you can go into Akeda for really, you know, it's unexpected as well. It's interesting to have places like that still in London. I love the feeling of history in it as well. Where else do we go? Royal China. I've always gone to Royal China. I love the Royal China. I love its chaos and I love Chinese food, Cantonese food. we have got a new Sichuan restaurant in Camberwell. It's called, what is it called? South Lambeth Sichuan.

1:21:13That's what it says in the tin. Yeah, I love those places, yeah. And it's really good. Don't have the dumplings. They're not so great. But all the brothy things, and it's spicy, but I'm not that great at really strong spice. It's really good. I think it feels real. It feels quite traditional. I love that word, feels real. My mate, like, out in Bankstead, which is towards Epsom, he went to a curry house the other day. So it was like, it's one of the best curries he's had in a long time. You know, that's proper old toys. So I was like, what's it called? He goes, curry centre. And I just love that.

1:21:45You know, it's just like, this is the curry centre. You come here. We always have white bait when we, not white bait, jellyfish when we go to a Chinese restaurant. Just to show them that, you know, we're real. We know what we're doing. Really? I've never had jellyfish. It's good. jellyfish is great really it's yummy good texture really generally cold with a chili cucumber sauce yeah yeah yeah maybe i'm trying to put a sesame in it you can buy jellyfish in the asian supermarkets yeah yeah yeah that's where it's good really that's it's just like we know what we're doing they always look at you like no we know what are the um so so we've talked about gentle hospitality and i'd love to kind of go through i was listening to um uh an interview with robert downey jr you know the actor who's in um he's also later one of the questions was like what are the different types of director you work with yeah he went through a few and he thought i thought that was a really interesting uh kind of lens and i want to kind of talk to you about this margot in terms of i think we talked about like gentle gentle hospitality is one one way of one strain of hospitality.

1:22:57Yeah. What are the sort of the other types you think that are kind of yeah. It's hard because you know I mean there's obviously fine dining isn't it and they are I mean it's just incredible what they do. I mean there's all sorts of different ways of you know running businesses I mean I suppose rollouts is a different type for hospitality isn't it chains what are your thoughts on that chains i mean you know i would you know i mean there's there's a place for it it's called money you know yeah yeah it's obvious um but you know it's hard for them to maintain the magic the magic scale kills magic yeah someone said that to me and i and i and what is a chain it's how many links you've got yeah yeah Is it linking up?

1:23:54Also, is it a chain to the magic? Is it something that literally chains to your ankle? That's a bit airy-fairy, sorry. Is it something that changes you from, you may get size, but you may change your magic and shackles your magic, potentially? There's a lot in London. Yeah. And most are not great. I mean, but some are good. But it's tricky as well in terms of... I mean, look at Gales. That's pretty amazing. Oh, God, yeah. I mean, they've got 100. Yeah. I mean, they've opened Southland, but I was like, I'm going to Gales. But I go in there. The staff are incredible. Amazing. They've got it all trimmed down.

1:24:31They know exactly what they're doing. It's not too airy-fairy-like. It doesn't have that feeling like we're just pleasing the masses. It's distinctive. Great coffee. I do a bit of consultancy work for a chocolate brand called... I don't even have ever heard of Island's Chocolate. So we are their hot chocolate in Gales. I'll send you some. It's absolutely delicious. But their head of, what I love about Gales is each one is so unique. So the one in Peckham is like all pink, like neon fucking lights. It's super quirky. But then the one in, I don't know, like there's one in Isha, which is just completely, the complete anethesis to this, but they're still the same business.

1:25:15They all feel very different. Caravan has that. Oh, yeah. Caravan has that feeling of, you know, you're going into an individual restaurant. But say St John rolled out, you wouldn't be able to do that. There would be a distinctive feeling, wouldn't it? They couldn't change it to pink to there. Yeah, yeah, yeah. Because how many sites is St John right now? They've got three. Three. Marlebone, Farringdon, Spitalfields. Yeah, yeah, yeah. And the bakery. And they have the bakery. Ah, okay, yeah. And the wine. Yeah, okay. Yeah, yeah, yeah. The one thing I want to ask you about is kind of a palate. This is a bit of a random one.

1:25:59Okay. Sorry, Margot. I just have a lot of, I'm so curious. My palate. No, no, no, not your palate specifically, but like a lot of people say they've got a rip, someone's got a very good palate or like has the ability to like... Taste all sorts of different things. Yeah, but like put a vegetable in their mouth and like understand how they're going to make something out of it. Like how much of that can be learned versus like intuition? So like say X number of vegetables come in today, right? And we're trying to cook something. Like what is the, I'm trying to understand the process of how you like use your palate.

1:26:40Maybe start with this. I'm much more instinctive. I'm more instinctive in the way it looks. I can tell if something's going to be tasty sometimes by the way it looks. Interesting. But, you know, especially with vegetables. Vegetables are quite easy. You want freshness. You want, I mean, my palate is average, really is, because I've smoked too much, you know. That's what I'm saying, is it? But I do know what is good and what is not good. But also, like, we went to Paradise yesterday, they had all sorts of different flavour things going on and we could sense them and love them. And the room was quite dark and the noise was really noisy.

1:27:24But it was interesting. I felt like you were in a bit of a hole with your food. You know, you sort of really, the food was really exciting and amazing. But it's, you want to know, so you have a courgette and you're looking at the... I find creative process as a, whether it's Bourdain writing a piece whether I always think why did maybe Bourdain in terms of film and TV is a good example it's like sometimes I think it's the one when in the episode in Lisbon when they're stalking the pig and he has that really melodic kind of intense almost like opera music because oh that's I'm like why has he picked that do you know what I mean I'm trying to suppose is when you get when you create a plate of food is that how does your brain work in terms of okay this is why this is a Rochelle dish sometimes it's because of what's there yeah yeah yeah yeah i'm not i mean you're planning the menu and you're thinking what you want in it but we you know we're often um just using up things that we've got so we've got all these vegetables come and we're deciding what will go well with this we're we're more instinctive intuitive but then you will have something fermented or there'll be some chili or different vinegars that we're using obviously seasoning with our food because it's so simple it's crucial so you're always trying to get everyone you know seasoning just how we use salt i mean that's a major thing what did most people get kind of wrong with with with the seasoning side of things not enough not enough not enough yeah interesting not too much actually because chefs used to traditionally always be putting too much in.

1:29:08You know, there was a real, because they say they get used to the salt, so they add more and more. But I'd say with us, it can be too little. Interesting. But we always have salt and pepper on the table as well. So that's... Gentle empathy. Yeah, because, I mean, it's great not to have salt and pepper, but I was in a restaurant a while ago, and there was no salt and pepper on the table, and it really, really needed it. and you're like, I'm sorry, guys, you haven't quite got this right. Yeah, yeah, yeah. I mean, it would have problem solved if we'd just gone like that. Yeah. But, you know, our service is very hard and, you know, there's two people doing it.

1:29:50Sometimes, you know, people forget. Yeah, yeah. But the salt and pepper's on the table. Yeah, yeah, yeah. But, yeah, I mean, we're looking at more, you know, we're pickling more, we're fermenting more, we're doing more of that sort of thing. So, you know, we're trying to get different depths of flavours and things in there. Are you looking to turbocharge your brand? Take it to another level. Save money, save energy, save stress, save time. Well, I've got the perfect thing for you. I am delighted to announce that HC Brands, formerly HC Consulting, my boy Harry Clark has just launched a commercial growth accelerator programme designed specifically for challenger food and drink brands.

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1:31:30But then it creates something totally unique. But we wouldn't want music anyway. Yeah. It just would be wrong. Yeah. I think we have music in the pub, so I've got a pub with Three Horseshoes in Somerset now and it's really exciting, but it can be quite quiet and people are whispering. What kind of music do you play? Like what would you... David Bowie. Yes. I love that. You know, Joan Armatrading. She's lovely in the background. Yeah, yeah. We're jazz, we're playing, you know, classics. You know, I feel older music works better, but, you know, I'm not there all the time. But, yeah, it's just, it fills a gap.

1:32:16Fergus is still against it, but I said it makes people stay a bit longer. Especially if you're having a boozy lunch. or they've come in for a pint and there's five other people there and it's quite quiet sometimes the quietness can feel a bit oppressive I find it so fascinating where it's quiet at St John is nothing, it's not quiet it's just not quiet it's not that sort of oppressive quietness and sometimes that can be a bit like and everyone's whispering there's a raucous roar when you walk into St John I think even when there's no one there yeah yeah yeah whereas here it's feel like feels like serenity like in a really yeah it's just like much more serene it's just like a wall yeah yeah super serene but then when you've got your your pub now what so how's that like how have you found that running this and the pub down in uh in in Somerset like how I'm not running it they're running it they're all amazing the guys there are brilliant really good team nice Smith is the head chef.

1:33:18He's brilliant. He worked at St. John at the hotel and Moro and Koya. He actually was at Koya when Hector started there. Hector was making dashi in the basement at Koya. It was his first cooking job. I don't think he was very happy. He said, one day Hector, this will be your greatest moment. Yeah, yeah, yeah, yeah. That's hilarious. Anyway, Nye is a very beautiful chef. He's just incredible and he's he just he suits it all we're getting um you know we're a five minute walk from Westcombe no actually 15 minute walk from Westcombe Dairy you know the whole area Somerset they're all producing great product I mean meat veg cheese the whole place is you just wouldn't be able to know all the suppliers down there it really is incredible and um Josh is the general manager he's great it's great it's just it's quiet sometimes in the beginning of the week you know you don't you drive him down the lanes you don't pass anyone at the weekends it's packed yeah yeah I can imagine yeah but it's great we're really loving it changing menu lot of classic you know British cooking lot of influence of Fergus and me it's great we're really enjoying it there's a few more things I want to explore you Mo I'm absolutely loving this it's just so I just love being able to see the kind of all the texture behind the scenes of, you know, I had a meal here, but it's understanding everything.

1:34:51Yeah. Yeah. The, yeah, what I want to talk about is you talked about at the beginning there's some dark days and I think a lot of people who listen to these podcasts message me saying, look, I heard from X that they went through some hard times and it made, it just made everything so much, made that day lighter. Right. and I think as you said you've had this long beautiful career both you and you and Ferguson and now Hector which is amazing but I'd love to know what have been some of the heart really hard dark days when chefs hand their notice let's talk about that when James Ferguson handed his notice and I literally had a breakdown no I used to have it was so upsetting you so much of team together and then somebody hands their notes in um and you just think how am I going to get out of this what's going to happen how am I going to because because it's not rigid like here's a recipe cook it it's hard to teach people what you're doing how to make it work and also you've I've cooked we've had so many great chefs here I mean really amazing people Anna Tobias um And she just was so fantastic.

1:36:11I loved her food. And then you're going to miss their food as well. And they make you look so good. And you think, how am I going to get back to this? But you do. And I'm better about it now, actually. I think at my old age I'm getting better about it. How do you get it back? Time, time, you know, talking, sitting down. I mean, sometimes it's better to hire within. So they've already got, we've had quite a few chefs who've come from St John, which is helpful. I mean, also, we don't generally get chefs that don't like the food or what we're trying to do. Yeah, otherwise fuck off me. Imagine that, yeah, yeah.

1:37:00I mean, it would be crazy if you wanted to come in. But there has to be a sense of what they want to bring and what we do because people will leave. And so we need to have continuum and we need to be going. Dark times is when you're quiet. You're like, oh, what are we going to do? So I viewed the, I don't think you've ever had a Black Bear burger, really good burgers. No, I love it. Oh, my God. This will change your life, Margot. Like, I think that they did, I remember getting it in Brixton. they've so they've got one they started in broadway market yeah they've now got one in exmouth market right by caravan one in brixton oh i'll go to the one in brixton uh i could do with the burger now i'm gonna smash some food after this honestly i'm gonna be turning to a i might see this table downstairs i'm gonna smash smash out a load of munch but the um but he was basically saying she was saying to me he goes once he goes you know that you know the graft of the street food is just a schlog um he goes we'd set everything up it was pissing down with rain and we're just thinking why why are we why are we doing this we can't get punters through the door there will be people listening to that who are going through going through that moment right now they've got a restaurant or they've got a brand or they've got and no one's coming no one's coming i don't mean that interrogatory i hate walking past restaurants when there's not many people i feel for them my whole body yes empathy yes i feel for you But what would you say to people who were going through that?

1:38:36And then first question. And second question, was there ever a moment in time where, like this was quiet anyway, how did you drum up people to ring the buzzer? Yeah, no, I mean, Rush Isle has definitely been quiet and we've built it up over the years. In the winter, it could be really quiet because we didn't have the tent or that sort of thing. But we were always trying to drum up. I mean, that's back to multitasking, trying to do different things. We would also bring a lot of friends, you know. Friends are supportive and then they go and talk about it. So we've been, we've probably given away, we've given away a lot.

1:39:17I mean, in the early days of St. John, our friends were incredibly supportive and we have friends in the art world that have always supported us and had big parties. So buyouts are great. you know that they can really help with your takes in a month um so you may need a bit of both but you need to not have too many of them because then you're not open enough also i never mind people calling you know we're in a service industry so i don't mind friends calling saying can you get me i think all that sort of thing you're always trying to help um the staff you just want bums on seats sometimes you know if you're quiet you want bums on seats because you want trying to create an atmosphere aren't you and that atmosphere can bring people like when we're struggling to get chefs as we are at the moment and especially in Somerset I just feel you should we need to be doing anything somehow it's a bit like noise and maybe there'll be some little filter it's a bit like you're being in the bathroom the other day and then it was on but you're trying somehow to get some word out and we're here and what we're doing.

1:40:27I always love, you know, giving lots of love to your food, to your... Everything helps people come. Oh, that's such a... That's such a beautiful... Like, what you've said there is actually so profound in terms of... Yeah, when you give a lot of love... Maybe you'll get it back. Well, you're trying to, you know. Yeah, no, no, but I think people can make it to, like, you know, let's go and stand... I'm not saying you have to do this here, but say it is a burger restaurant or a street food restaurant it's like let's go and give out some flyers to the nearest office and it's like you know it's like quite tactical shit which is fine which probably does work but like actually I'm not saying you'd never have to do this for here I'm just more kind of being empathetic towards people listening yeah it's actually it's like if you put more love into it it can go back don't paint it black yeah unless that's the Rolling Stones song which is an absolute banging oh right I really don't like black restaurants.

1:41:23A whole of Old Compton Street is just all these black restaurants. Why do you think? It's like a dark hole. Yeah, yeah, yeah. Can't we just come up? It's like you're in a nightclub. I don't know. They're all sort of badly. I mean, Old Compton Street is particularly dire at the moment. And it's just, I just, it's sort of weird restaurants with black tablecloths. You know, a back tablecloth is a no-no for me. What's your... Do you like Indian food? What's some of the best Indian restaurants you've been to in London? Gunpowder. Is that Indian? Gunpowder. Sri Lankan. Yeah, well, that's because Paradise is Sri Lankan, isn't it?

1:42:08Yeah. I love Indian food. I just can't think of one right now. Oh, God, yeah. But, yeah, we have, I love, I mean, I don't, it's no food I don't like. Yeah, yeah, yeah, yeah. One thing I want to ask you, and I try and push myself to ask some hard questions, but, like, you're completely in the driving seat, so tell me to fuck off, I happily will. But I'd love to know, so Fergus got diagnosed with Parkinson's in, I think it was, like, the late 90s. Like, how's that affected your relationship and affected you? So again, I think people would, everyone's got hard things they have to go through. And I think, yeah, you don't have to talk about it.

1:42:48It's up to you. Well, Parkinson's is, you know, it's bad luck. You know, we've been through a lot. He had an amazing operation where he has wires in his brain. It's called DBS, deep brain stimulation, which changed our life actually because he was moving nonstop and he's really thin. But anyway, he got these wires and it really calmed him down. So that changed that. Now, as he's got older, his speech is really bad. He can't speak. But, you know, he's very much still there. I miss him. I miss, you know, because Fergus would wake up in the morning and say, what are we doing for lunch? And he doesn't quite think like that anymore.

1:43:28So it's been, you know, it's a struggle. It's definitely a struggle. And he's not getting better. but you know love is better love love is an incredible thing because we love each other and so we're very you know we're there you know we're we're we're with each other um I just wish we could do more together because um but we have to go calmly but that's probably quite a good thing for me as well yeah otherwise I sometimes think if he was really well my god Marco what would you be like when you when you first met met back in the 90s was he sort of like bang out of bed like trying to do a gazillion things at once and you were trying to you were kind of what was no he just you know he's always got an opinion and he's he's thinking first thing was what's for lunch every day he's just thinking what's for lunch um whether we're cooking it or you know we're going out for lunch um so he's he's he's not there's he's a bit weaker these days he's definitely weaker he's had parkinson's for a long time and it's a debilitating boring disease but you don't die from that well not at the moment so you know we're blessed we're lucky as well and not i'm not complaining but it is boring well yeah boring for him you seem so but i love your positivity because i think everyone uh everyone listening to this will be going through some thing and it can be you can either uh complain about not saying it is he's never complained once yeah exactly he doesn't complain interesting I can't I can have a win yeah I can definitely have a good old win I'm not going to do it right here yeah um yeah yeah he um never complains he's he's he's strong he's strong as an ox that guy yeah yeah and he I don't think he knows how to complain but I once you know I was complaining he said well think he did once say to me well think how it feels for me darling he is it's hard and you know because we all want to be strong when we're old and he is definitely weaker but you know he still he loves this restaurant he doesn't work there um at all really um but he talks to his chefs and he has relationships with them and he um you know he and he loves it you know it's his baby it's you know it's his life's work St John and you know So we were, I mean, not that I did anything to do with it, but I was very much supportive with our friendships.

1:45:57You know, all the people we met throughout the art world, all the things that happened with St. John, it wasn't just a restaurant. It's, you know, it's our life. It's our, you know, well, our children grew up in there, running around every weekend as we're all trying, having big messy lunches. My proudest day of my children, with my children, when they're all sitting in front of me, sucking the head of a longer steam. I'm like, yes, darling. I mean, I should, but now they like eating too much, probably. Oh, no, but it's... Who was it? I interviewed a guy called Rory Sutherland. His name's Rory Sutherland.

1:46:34He's like a big advertising executive guy, Ogilvy, but we get on because we both just love talking about restaurants and food, but he's a really interesting guy. But he was saying that he once did best thing he's ever eaten of all time was St. John did he had a Guinness and a like a no no no like a sorry my mind's going we'll wrap up in a sec the the like what they called when the the names escaped me but it's like a scratching a goose scratching is what he says ooh that's good yeah so that was it a goose scratching and he said that that that was that um but yeah i think the final thing we'll touch upon then let's wrap this up is it's just this art thing because again there's synonymous i think was at your time at um in all your restaurants like there's been like a link to art like what are some of the most interesting artists you've ever kind of met and what have they they and tour you?

1:47:39Oh, well, great artists. Sarah Lucas, Gary Hume, Matthew Barney, Kai Altoff. I mean, lots of great artists, great friends, built great friendships. They love going out. They love eating. Generous of spirit. And also, I think the art world let us be ourselves and understood it. They always understood St John, where sometimes, like you said, what was, you know, St John was a bit tricky, or that's hard to the, you know, that writing, the simplicity of it, whereas the art world just got it. They had no problem. Yeah, and we all sort of grew up together with that group back then in the 90s. And we had some wild times.

1:48:39A lot of feasting and eating, because also the art world is always, they're always celebrating another exhibition. So Sadie Cole's gallery would have a lot of events with us, with catering as well as in St John and at Rochelle, because they're always celebrating another artist's show. So there's a lot going on. I think what you said there about, They just got it and accepted it straight away? Because I think you were doing something so unique from such a new angle, both of you guys. And they weren't scared of it. They weren't scared. Because they're all so confident. Why do you think artists are so confident?

1:49:15Because they've had to spend all this time thinking about the reason why, or what the idea is. They make some squiggle, and they have to have a sense of what that is. They're probably like their best salesman in the world. And generally, they're all pretty clever, the successful ones. They're pretty smart people. Well, they are really smart. They're brilliant. I mean, I love artists. They're just such great. They're about the world and all the people that flow with it as well. I mean, artists, they're ones that do it. Then the people who build the galleries, people who run, you know, the Tate, all these places, they're all looking at our culture and who we are and what we're doing.

1:49:52and places like St John and Rochelle have been, you know, cultural institutions within Britain and, you know, that's what they're always looking at, aren't they? They are looking at what is culture for us here now and they're generous-spirited, fun-loving people. Let's wrap that up there because I think it ties in perfectly but I've absolutely loved it. Thank you so much for being so generous. You're very sweet. I think it's just this, yeah, I've just added a lot more texture to two restaurants I've revered for so long. And I think many people have revered. It's just good to understand the depth behind it.

1:50:39I hope it's okay. Oh, it's brilliant. Let's wrap that up.

1:50:45Thank you so, so much for listening to the podcast. I really, really do appreciate it. if you liked that episode, only if you liked it please do give it 5 stars subscribe, tell all your friends families, foes, next door but one cat, dog, whatever, please tell everyone about this podcast, it means the world to me and I really want to understand what your pain points are as the new wave of challenger food and drink brands please do hit me up on LinkedIn, search Dan Pope and hopefully we can together create a more meaningful and powerful podcast for the next wave of challenger food and drink brands Thank you so much.

From the publisher

Margot and Fergus Henderson, are, in my opinion, THE most important couple i Food and Drink.

Together, they changed the British gastronomic landscape from meek, tepid swamp of meh to global powerhouse it is today.

Fergus created the institution St. John and Nose-To-Tail Cooking, inspiring so many chefs.

Margot forged her own path with Rochelle Canteen, inspiring female chefs to enter the kitchen or as Margot says a world of “Blokedom”.

Rochelle Canteen is a little oasis, springing and blossoming out Shoreditch streets.

A light escape from heavy monotony.

White and Spacious, always capacious as the seasons capriciously flow:

WI.NT.e.r - SpRiIIINg - Suuu mmm -eerr - A..u..t..t…umN

Margot’s food is wonderfully imperfect. Like humans, it’s craggly, squirly, yummy and not-too-perfect

My goal was to really dig deep into how Margot and Fergus changed British food, their similarities and differences, Rochelle Canteen’s uniqueness, St. Johns genius.

Hopefully (fingers, eyes, toes crossed) we did that.

Full episode live on Monday.

ON THE MENU:

  1. How Margot Survived and Others Female Chefs Can Thrive in a Chef World of Blokedom
  2. The Difference in (Male) Hunter vs. (Female) Gatherer Cooking: Empathy + Be gentle + simple
  3. How to be in Business for 25 years - embrace the dramas of every day keep the joy alive keeps the business alive and making it better (that is THE fun)
  4. Why English Food is Taking OVerFrench Food as the Best in the World: “Why do we touch on cultures so lightly?
  5. The Genius of St. John and Fergus Henderson: Fergus trained as an architect = Different Input = Different Output.
  6. The Subtle Art of Drinking a Negroni: It’s More Complicated Than You THink
  7. Why Margot is the “Craftsperson” and Fergus is the “Artist”
  8. How To Survive When your Business is Going wrong….”you have to give it more love”
  9. Why Margot let's their Chefs “do what they want” + the simple truth is to “Understand everyone's lives truly”
  10. Why St. John Stuck to its guns + Slow build then it just happened
  11. 3 Fergus Henderson Leadership Lessons: “tell them the reason WHY” + “Never Feel Sorry for yourself” + “Be Opinionated and stick to them”


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