In short
Bryce Adams (OnlyFans creator) discusses how she and her partner Brian built multiple businesses—starting with e-commerce sporting goods—then pivoted into OnlyFans, plus her fitness/diet routine and her “design” renovations of a large property used for content.
Guest backgrounds
Bryce says she briefly attended Wentworth in Boston for architecture (about six weeks) but dropped out due to mismatch with her interests (residential architecture) and missing Brian. She and Brian started a sporting goods business buying baseball bats from mom-and-pop stores and reselling online, including niche premiums for older/“illegal” bats that some South Korean buyers sought for nostalgia and different rules.
Key claims
They scaled by systematizing, trimming staff (from ~26 to ~8–9 employees), and shifting to production/social media. Bryce claims OnlyFans success came from authentic, “home video” style content and rapid R&D, not from pre-existing fame (she had no large social following). She argues fans are often seeking trust, comfort, and advice—not just explicit content.
Notable examples
She describes starting OnlyFans after selling $62 in hours with fitness progress photos, then moving to nude photos within 1–2 weeks and videos within 2–3 weeks. She cites community stories: fans asking for dating/relationship advice, couples seeking ideas, and one fan crediting her for losing 100 pounds. She also details her property upgrades (guest house conversion, gym build, and removing a 1,000-gallon fish tank after a leak).
Written by AI. May contain mistakes. Listen to the episode to check what was said.
Chapters
Tap a time to open that second in VOBryce Adams' Path to Success on OnlyFans
0:34 to 2:43
Bryce discusses his journey to becoming a top creator on OnlyFans.
“It can help you with practically anything on the web, like restoring a vintage motorcycle from a 50-page restoration block, or finally break down that long article you've had open for weeks.”
The Decision to Leave College
2:43 to 5:26
Bryce shares the experiences and thoughts behind dropping out of college.
“It's not even the parking lot because they were everywhere.”
Family Dynamics and Entrepreneurial Choices
5:26 to 8:00
Discussion about Bryce's relationship with his family amid his choices.
“I had been nannying and babysitting since I was like 12.”
Building a Business from Scratch
8:00 to 11:40
Bryce describes how he and Brian built their sporting goods business.
“So I think I needed like that independence and space.”
Navigating Success and Parental Approval
11:40 to 14:00
Bryce reflects on gaining success and his parents' eventual acceptance.
“So it was a two person operation for the longest time.”
Exploring Architectural Interests
14:00 to 16:45
Bryce discusses his passion for architecture and design, reminiscing about his childhood experiences.
Home Renovations and Aesthetic Improvements
16:45 to 19:02
Bryce shares his extensive renovations on his property, highlighting key design changes and additions.
“So I probably will get a smaller one at some point.”
Transitioning from Sporting Goods to OnlyFans
19:02 to 23:50
Bryce explains the evolution of his business journey, transitioning from a sporting goods store to exploring OnlyFans.
“because you're working here in addition to living here.”
Fitness Journey and Dietary Habits
23:50 to 26:04
Bryce dives into his fitness journey, discussing training methods and dietary choices that support his lifestyle.
“And you work out how often and for how long?”
Business Ventures and Learning Experiences
26:04 to 28:00
Bryce reflects on various business attempts and lessons learned, leading to the establishment of their current ventures.
“What were the life goals and freedom at that point?”
Show all 50 chapters
Dividing Responsibilities in Business
28:00 to 29:10
Learn how Bryce and Brian effectively share responsibilities in their ventures.
“And by the way, how would you and Brian kind of divvy up responsibilities?”
Navigating Business Challenges and Solutions
29:10 to 30:55
Explore the challenges they faced in their businesses and the systematic improvements they made.
“It was also like we don't had, we didn't have great systems or things documented.”
The Birth of an OnlyFans Idea
30:55 to 32:43
Discover how Bryce's initial idea for an OnlyFans account came about and its early success.
“Like, 2020 was a huge rise because of COVID and everything.”
Assessing the OnlyFans Market Landscape
32:43 to 34:24
Gain insights into Bryce and Brian's research on the OnlyFans market and their initial investments.
“And then what are the life implications of it?”
Life Implications of Joining OnlyFans
34:41 to 36:41
Delve into the conversations and considerations about the implications of joining OnlyFans.
“Are you okay with, because this is, we talk about like one-way doors and two-way doors.”
Researching and Establishing Their Online Persona
36:41 to 38:14
Learn about the process of scoping out their OnlyFans page and defining their online identities.
“But there are, I mean, you could argue there's a lot to be lost.”
Transforming Content from Safe for Work to Adult
38:14 to 40:25
Understand the transition from safe content to adult content and Bryce's comfort with it.
“So we had never, you know, filmed anything.”
Building a Supportive Community on OnlyFans
40:25 to 42:01
Explore the significance of the community Bryce built on OnlyFans and their interactions.
“The world started to get a little bit bigger when we're like opening up, trying to talk to more people, you know, like met a swinger couple in Tennessee and it was like, they're really cool.”
Building Community on OnlyFans
42:01 to 44:46
Learn how Bryce Adams fosters a supportive community on OnlyFans.
“you know, you would take people through.”
Understanding Audience Engagement
44:47 to 47:26
Discover how audience interaction influences content choices on platforms.
“What do you think the majority of the people come for?”
Scaling Success and Motivation
47:27 to 50:18
Explore how Bryce Adams scaled his success and maintained motivation.
“But it was just cool because we were trying to see, like, what actually happened.”
Innovations in Content Delivery
50:19 to 55:47
Find out about innovative strategies for content delivery and management.
“Okay, so the grind though entailed what from a time investment perspective?”
Experimenting with Support Staff
55:48 to 56:01
Examine the challenges and learnings from employing support staff for fan engagement.
“By the way, this is, you know, this is Callie.”
Transitioning from Previous Strategies
56:01 to 57:17
Bryce explains the decision to move away from a previous interaction model.
“Okay, but explain why you did away with it.”
Advertising Strategies and Spending
57:18 to 59:52
Bryce discusses the substantial advertising budget and its management.
“A million, million and a half, something like that.”
Content Creation and Production
59:53 to 1:02:02
Bryce shares insights into her weekly schedule and content focus.
“I can't imagine decades from now when Bryce is older, she's going to want to be creating new porn videos.”
Financial Management and Investment
1:02:03 to 1:04:41
Discussion on financial management approaches and reinvestment strategies.
“And the benefit you found it having to the operation.”
Coming Out to Family About Career
1:04:42 to 1:07:24
Bryce recounts her experience of telling family about her OnlyFans work.
“So we're like, we're just going to keep doing that.”
Relationship Dynamics with Brian
1:07:25 to 1:10:02
Bryce reflects on her long-term relationship with Brian and their partnership.
“My mom avoids it by not having socials, but that's just her.”
Navigating a Long-Term Relationship
1:10:02 to 1:11:25
Explore the intricacies of a long-term partnership and the blend of personal and professional lives.
“I know people get sick of their partners a lot and they have to spend certain time apart.”
Lessons from an Open Relationship
1:11:26 to 1:13:25
Learn about personal growth, challenges, and insights gained from an open relationship.
“And is there an actual reason behind it?”
Jealousy and Independence in Love
1:13:26 to 1:17:13
Discuss the complexities of jealousy and the need for independence in a relationship.
“He had said in the open relationship he often dated other people, but he really didn't.”
Navigating New Relationship Dynamics
1:17:14 to 1:18:38
Understand the adjustments required when partners explore new relationships.
Challenges of Managing Multiple Relationships
1:18:39 to 1:20:25
Examine the emotional complexities of balancing multiple relationships and the resulting tensions.
“So like, is there a way to figure this out?”
Challenges of Managing Multiple Relationships
1:20:36 to 1:21:00
Examine the emotional complexities of balancing multiple relationships and the resulting tensions.
“Hey, it's Bill from the Bill Simmons Podcast.”
Ending a Relationship Amicably
1:21:07 to 1:24:01
Learn about the process and feelings involved in amicably ending a long-term relationship.
“How about a creamy mocha frappuccino drink or a sweet vanilla?”
Navigating Relationship Challenges
1:24:01 to 1:25:15
Explore the complexities of relationship pressures and decision-making.
“What would you say was the single lowest point and how you got through it?”
The Low Point and Life Changes
1:25:15 to 1:27:31
Bryce reflects on the low points in his relationship and upcoming changes.
“I am a habitual mumbler, by the way, no one can hear me.”
Amicable Separation and Business Ties
1:27:31 to 1:29:23
Bryce discusses amicable separation and how they manage shared business.
“Anyways, so yeah, probably a couple of weeks ago would be the, probably the lowest, just cause it's such a drastic life change.”
Professional Impacts of Personal Changes
1:29:23 to 1:32:23
How personal relationships affect professional productivity and creativity.
“Likelihood you guys one day get back together?”
Dating Dynamics Post-Breakup
1:32:23 to 1:35:25
Bryce shares thoughts on dating and interactions following his breakup.
“And, I mean, you're seeing somebody on staff, but that's an open?”
Future Relationships and Parenthood
1:36:48 to 1:38:05
Discussing future relationships and the considerations of parenthood.
“I think it'll automatically filter out a lot of people probably because they're probably like, well, I'm not cool with that or I don't want to be, you know, I don't want my, you know, spouse to do that.”
Navigating Parenthood Conversations
1:38:05 to 1:39:10
Learn how to approach the conversation about adult content with future children.
Insights into the Adult Industry
1:39:11 to 1:41:05
Explore the differences and challenges in the adult content creation industry.
“I want to ask you a little bit about just the industry in in general but specific to momentarily the like porn industry like how do you view that?”
Safety Protocols in Adult Content
1:41:06 to 1:42:57
Understand the safety measures and testing protocols for adult content creators.
“Are there like parameters that you guys put in place where you require like?”
Collaboration and Growth Among Creators
1:42:58 to 1:45:22
Discover how collaboration can help creators grow their audience and revenue.
“Most of the time it's like just shared ownership of the content.”
Engagement with OnlyFans Management
1:45:23 to 1:48:05
Learn about the relationship between content creators and OnlyFans management.
“And they've also tried to stress that the platform's not just for adult creators.”
Content Moderation Challenges
1:48:06 to 1:50:18
Delve into the challenges of content moderation on platforms like OnlyFans.
“So it was like putting out cages and it's just like the feral cats, people that see like them in like dumpsters, stuff like that.”
Philanthropy in Adult Content
1:50:19 to 1:52:01
Understand how adult creators can engage in charitable giving and community support.
“Take me through that So I don't know anybody else that's on this So we decided again.”
Reflections on Animal Advocacy
1:52:01 to 1:52:25
Learn about personal experiences and commitments to animal advocacy.
“I'm definitely the crazy lady who stops traffic to get the turtle across the road.”
Transcript
Automatic transcript. May contain errors.0:00Are all batteries the same? That's like asking if all soccer players are the same. Take Messi, the most decorated player ever. Is there any other player who has achieved that? No, just him. Now take Duracell. Is there any other battery with Power Boost ingredients inside? No, just Duracell. Remember, goats only trust goats because they're built different. And Messi only trusts Duracell.
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1:02most money you've ever made in a year 13 14 million i was bored and i was like a friend had mentioned only fans i was like i'll make one if you make one the grind though yeah entailed what 80 90 100 hour weeks how do we scale it okay how do we get more eyeballs. Do people advertise on here? Like, how does this work? The one thing I had been hot with was, how do I tell my family? And then it was Father's Day, and we went to brunch. I know. And why would you tell your dad on Father's Day? I don't know. I never thought that it would be this. I'm the most followed creator on the platform. Is there a point where even you start to get creeped out?
1:55They're still getting set up. How many employees do you have now? We've trimmed. Right. I want to say like... Because at the peak, it was like... It was like 26 or something. But it's like a third of that or something, right? Yeah, I want to say like eight or nine. And you guys have found you're doing just as well. We're doing better. Right. So we cut team costs and we're selling more. And why do you think that is? I think we figured out a lot of like our systems and figured out ways that we were just being redundant. Yeah. And things that could do with less errors with computers and systems and software as opposed to human.
2:33Right. And then also we've shifted now to much more production and social media content. So it's like just a different thing as opposed to working on like just OnlyFans and doing that. Yeah. So that was a big shift. I'm glad we did it though. It's like way before. It's a lot of people to be. Yeah. It's not even the parking lot because they were everywhere. Right. I mean, you probably would have had to put in another parking lot. I was going to put in a whole other building at some point, but now we all fit upstairs and it's nice. Yeah. You guys good? We're good. Okay. So I wanted to actually start by talking about design.
3:05Where did you go to school in Boston and for what? Okay. I went to Wentworth, but I only went for six weeks, so I don't know if they'll even count me. Yeah. I did get accepted everywhere for architecture because I've always kind of drafted me. and drawn but I and where's everywhere oh my god I don't even remember okay it was a while ago and you're as I understand from talking to your mom she was uh less than thrilled when uh your parents found out after a month and a half that was not a fun conversation like what from the conversation do you remember so as any you know fresh 18 year old who's about to go up to college like do I want to do this and I was like maybe maybe not and Brian and I had already kind of started our sporting his company so it was like do I stay here and go do that with him or do I go off and do like the only the parent path like they wanted me to you know go out of state go to college and like you know and being like the oldest child they hadn't had any experience with that so it was like I'm setting the groundwork for like my sibling and I was like I'm not sure I want to go and it was like panic so I did end up going and then when I got there I was I tried but I was completely miserable.
4:15I love Boston, by the way. Family friends are there and everything, but just like the schooling was not there for me. Like I really like residential architecture and they're like, we're going to do skyscrapers and, you know, hospitals. And I'm like, I'm not really interested in that. I want to do just houses. I'm like, do you guys have a program for just that? And they were like, no. And I was like, hmm. So between that and then just being like missing Brian a whole bunch and knew that he was, I was still helping him just from afar. I was like, pretty sure I'm going to leave. So I went and talked to like the, you know, the loan officer at the college and I was like I think I'm gonna go and they're like well you're on the hook for this loan I was like that's fine I'll pay for that so uh I think what I ended up doing was I squared that up I gave my parents like my entire bank account and I had Brian swing up there and pick me up and I mapped out a whole trip so he bought product all the way up when he got to me bought product for the sporting yeah yeah so by the time he got to me um there was no room in the car except for just me yeah so I left all of my stuff in boxes in the dorm and we ended up having to ship that home a couple weeks later but yeah so we just we ended up buying more products shipping at home we took like two weeks and zipped all the way around the East Coast so what did your parents they're freaking out cuz they were like you remember telling them and how they responded yeah there was multiple phone calls it was they were very upset cuz they were just like afraid and they're they don't have like an entrepreneurial background or anything like that so they were very like didn't know and when you're 18 you know I don't know either but you have like this blind ambition like I can I can do anything kind of thing um and I had really good faith in like that Brian and I would be able to figure it out did you yeah I don't know why I don't think I had great data to tell you other than like him and I had always even growing up independently we had always worked really hard he had done a ton of odd jobs.
6:02I had been nannying and babysitting since I was like 12. So I knew that I would go to work. I'm not like going to just sit on the couch and not do anything. Like I knew I needed to get things done. And I don't know, it's like an internal drive that you can't really teach, either kind of have it or you don't. And you knew you weren't going to go to another school. You just, you were done. I was done. Yeah, I was, I was all in on trying to make our sporting goods company work. You remember, your mom was telling me high school was probably the toughest time for you and your sister, that relationship.
6:33And you guys are, what, like a year and a half apart? Yeah, exactly. You remember what she said or any conversations with her? I remember distinctly when I was talking to her, she was like, what am I going to tell my friends? I was like, I don't know that I left college. I'm like, why is this a concern? But I think it's just, you know, when you're growing up, all you have is your peer group and what they think of you. And you kind of learn that as you get older, that probably that doesn't matter. Those people don't matter if they're judging you for those types of things. So that was a distinct thing.
7:01So we, we didn't get along a ton growing up. I think. Different today or? Different today. We get along fine. Yeah. She's, um, she's a mom. She's got three kids. A few hours. It was a few hours from here. Other family. Yeah. You're nearby. Exactly. So, um, you know, she, she ended up going the, the standard path that my parents wanted me to like going to college, getting the dog, getting the house, like, and then the kids and the marriage. So she went more of the conventional path. I went completely unconventional with being an entrepreneur. and dropping out of college and all that. And caveat, they're very happy with everything we've accomplished now.
7:36And it was cool, though. I think even though we went through a tough two to three month period after I dropped out of college. And what was tough about it? I didn't talk to my parents for two months. Oh, you didn't? I came back here and I think I moved out within seven days. Why'd you move out? Because they were upset. I wanted the freedom. Because I think they were like, what are you going to do with your life? Big questions. I didn't really have answers to. So I think I needed like that independence and space. So yeah, so I moved out at 18, left in my entire bank account and went to live with Brian.
8:08So I don't remember how long we lived there. We lived at Patty's house for probably a year, I'd say. And we just - And Patty is - Brian's mom. Brian's mom. Yes. And so that was nice. I'm glad you let me come live there. But we got right to work. We didn't work like, you know, half days or anything like that. We worked full-time on that business and I think I went back to nannying and I had a Fitness center job at a country club So I go to work during the day and then at night We would do other things and we were just hammering it out and we would put all of our money in and go to zero And then sell stuff and then do it again on repeat And on that front because you were talking about him or Brian going to pick you up Yeah college and he was buying stuff all the way up and the car was full explain like what he was buying Okay, so we started it with buying and selling baseball bats on eBay.
8:59And the idea for this came about how? So random. So he played baseball since he was five. So like in high school, I played tennis, he played baseball, and I would go watch all of his games. As any 17 year old, he was upgrading his car stereo because why not, right? And the right next door to that is a sporting goods store that he would go to. And we just kind of meandered in there. And they had this rack of baseball bats. And they were like on clearance. And just for whatever reason, we're like, they probably sell for more online. And I think George Steinbrenner had just died and I sold his autographed baseball brines on eBay because I was always doing things I was using your mom's eBay account yeah because you know it can't have an eBay account when you're 15 16 17 so I would buy and sell my clothes on there and just rotate so I knew how to work it really well I was like I'm sure I can sell these bats on there so he used all of his money bought those bats and I sold them on eBay and we made like 600 bucks.
9:52So I think we spent 200 spent and made 600. We're like, oh, that was cool. Just randomly. And I think one of his friends was like, you know, they have other sporting goods stores. You guys could probably go do that again. We're like, you know what? That sounds like a good idea. And so we just started doing that. And then I started researching the state of Florida and I found all the little mom and pop sporting goods stores. And that was kind of what started it. And then we were like, well, we need to go out of state. And then, so Brian would start taking these bat trips. So I I would map everything out, get all the store times, call ahead of time.
10:20Do you sell baseball bats? And so eventually we would start traveling the country. So what I did for when he came to pick me up was I mapped out from Florida all the way to Boston all of the stops that he was going to make. And so he was just buying baseball bats from all of these mom and pop sporting goods stores because they were really bad at inventory and they didn't know the Internet that well. So, you know, they're dealing with like a local market where we're dealing with like global. So we could typically find a huge knowledge gap. and we would just try and empty out like their old baseball stock.
10:49And it was the old ones that performed the best. Yeah, they had like some rule changes go on. So like they were actually like illegal bats. So people couldn't play with them in games. And a lot of our clients were South Korean and they don't have the same rules and regulations. And you guys would be able to get a huge premium. Sometimes. There's a couple. I don't know if it's South Korea or Japan or something. Mostly South Korea. Okay, got it. So there'd be like nostalgia. Kind of like baseball players are very superstitious. So it's like this bat. This is like my childhood batter. This one performs.
11:20They call it hot. So sometimes if you could find that specific one like in the wrapper, if you know 500, 800 bucks sometimes, and it was like we paid 50. And it may be six years old, but it's still in the wrapper. So someone's like they're willing to pay for it. So we had this like kind of really unique, like almost like treasure hunting. So anyway, so yeah, by the time we got to Boston, The Honda Civic that we had at the time was geared down and hundreds of pounds of baseball bats just lined in every little corner. So it was a two person operation for the longest time. For a really long time.
11:53Yeah, we did every single job possible. I remember building pallets in Patty's driveway with baseball bats that we were shipping to Korea. And we'd have like a semi truck pull up to this house and we'd load a pallet. But yeah, I think Brian's mom started helping us a little bit with like making like shipping boxes for us. And just I think all of our first hires were his baseball friends. And what was the moment you knew on that front, on that business front, stuff was going to be okay? Hmm. I think once we realized that we could kind of rinse and repeat and go to like the next door and the next door and the next door, I just I don't know if it was like a conscious moment it was more of like it kind of just gradually like this is what we're doing and then okay well we want to have our own independence and be completely financially independent on our own you know not living under somebody else's house so how do we get there well this is you know we're making money here so we're learning a skill we're learning how to run a business and I think we were just so excited at that point that we had like purpose and skills and it was a challenge that was what was cool is like we like figuring these things out.
12:59I don't know. How long did it take for the parents to come around? My parents, I think once we moved out and had like our own place, I think they felt like, like their nerves probably settled a little bit. Like, okay, this isn't like a flash in the pan thing. Like they're serious about their, their accomplishing things. So probably a year, year and a half. Um, and then I think once we kind of, we would rent houses cause we could get nicer houses for renting than we could for buying, especially being self-employed. And you know, when you're like 20 and you're like I would like to buy a house they're like okay easy there um I think once we started to do that and then we made more money I think that my parents were making I think they were like okay this is different than we were thinking like they are going to accomplish and do more to to what extent did kind of the success you were starting to have their impact your interest in what you had started going to school for design yeah um I always kind would draft a little bit here and there like I would just like floor plans yeah I love floor plans and just like drawing like the exteriors of houses um like like what will you draw I like modern architecture a lot so like anything is like you know some very I've heard a farmhouse modern is the term that was used yeah but I I'm still like super like if you give me concrete and glass and like some metal I'm like I love it so I have a little preference towards that but I try and push myself to kind of do the things that I don't know how to do well obviously because then I can get better at it but mainly the floor plans is where I just I like laying things out for whatever reason and as a child like my dad and I would take bike rides on the weekend and we'd go walk through like houses that were under construction so I think that fed a little bit of that and that's like some of my fond memories is doing that with him but all that was always like figuring out where things were going to be and why and you know figuring out oh that was a cool idea that was dumb why would they put that here so um so it took a back burner when we were like focused on the business but I would still just dabble here and there but I never I never went as far as to like to be an architect you have to have a college degree and you have to have certain certifications so it was never like a thing that I could just spin up and do um so I never like took it to any kind of serious level like even right now I haven't I haven't done anything with it what do you do with it now I mean I renovate everything around here so I come up with that so that's I guess it's more of like a designer type of aspect and does that interest you more now than the I still think my ultimate goal is to build like my own house top to bottom design the whole thing that's still like my end goal I don't know if I would do it though as a profession like doing it for other people I probably would probably pass on that I just I like doing what I'm doing here and then just like taking things and making it slightly better or cooler or more efficient or making it a great set for our content.
15:51And explain what you've kind of done here with design. We've done a lot here. So the guest house that you drove by up front. Wait, real fast, by the way, there was a fish tank sitting right here? There was a 1 ,000-gallon fish tank about 10 feet that way when we bought the house, which was sensational. I miss it, actually. We had a leaking issue where they couldn't fix it. So one day we came home and there was 700 gallons of salt water everywhere. Because we had 1 ,000 gallons in reserve tanks. So when it gets low, it just pumps more in. But yeah, it ended up all over the floor. So that was kind of like our final straw.
16:27Because we're like, if we're not here, we were gone for like three hours. So if we're not here for a couple of days and that happened, that would be a mess. So called it on that, took it all out. But there was a whole separate engine room. Like in the garage, there's like a 10 by 8 room where all the pipes were there and all the automation was there. I mean, it was like a serious tank. which I do adore. So I probably will get a smaller one at some point. But yeah, so other than taking that out, I've added things to this property. So we did all of the paving, all of the asphalt. We did the hot tub, the fire pit, the grill.
16:57The guest house that's up front, it was actually a six stall horse barn, open air. And now it's a full two tube kitchen. Like I tried to leave it. There's like aspects from the horse stall. Like I left the original doors and the struts are all original. And I just try to make it just fun and authentic. but useful to your mom had horses growing up she mentioned you guys did not but outdoors were kind of a big thing we always did a lot of stuff outdoors i mean pre-cell phone so it was like you just went outside and you played and we did a lot of sports we did like a lot of like tennis and we were always kind of out in the yard so i spent a lot of time outside now between the garden and just like trying to enjoy the property we have almost 60 acres like i want to enjoy the space so yeah I interrupted you when you were explaining kind of what you've done here we also put in a shooting berm which I'm happy to show you got a trampoline garden and then the back building where the office is that was a I think more like pole barn like the doors were like sliding barn doors like not air sealed like wide open so that we've put so much effort into that it's like fully the AC, the glass doors, metal, solar, like rearranged the whole conference room, added two bathrooms.
18:08Like it's a serious spot now. And I'm proud of how it looks aesthetically because it was like this weird gray, gray blue two-tone thing. And now I feel like it looks modern and sleek. How long did that take? That's been a course over the like the last two and a half years. Yeah, because I would do little things and I would heck up with a new idea. And the big bay doors were like my last, my last shining accomplishment. And then I did, I painted the house white and put the same door on this garage. And then when we acquired the five acres over there, I redid that whole storage building to match the gym too.
18:40So I don't know. I'm just, I'm doing things, but I like, I like and I want it to look really, really good because it's in all of our content all the time. We're always all over the property. So it's like, if this can look like a great backdrop and we can maximize, you know, setting up a cool set, everybody wins. So I like it, I enjoy it, I can look at it and then our content maximizes. And probably a decent amount of it's a tax write-off too because you're working here in addition to living here. It's an environment for the business, which is true. So like the gym, we made it look like a commercial gym so that people are always in the comments like, wait, where is this gym?
19:14Can I sign up for this gym? So kind of in the same way you were trying stuff out in the sporting goods business, seems like how you started out in OnlyFans as well. Explain that. So we did this boarding goods business for like six, seven years. And then Brian and I like soft retired. We got to a point where we were financially comfortable. And we had kind of accomplished like, okay, we have nice cars, we have a nice house. And we can eat steak whenever we want. Those were kind of like our baselines. And then we kind of were like, well, what do we want to do now? But why not just blow that out and make it bigger and bigger?
19:49A little bit of a big fish, small pond. There's only so many like mom and pop's boarding goods stores. So we actually ended up like talking to all of them throughout the whole country. There's like a thousand of them. so we had kind of pushed that and we were in the high 90 percent of like efficiency and without and what does that mean like we would have to start putting out way more effort for a very small return time and attention and we were like we we like that business it's nostalgic for us but like that's not what we wanted to do forever um so we systematized it trimmed down so right now it runs with like two and a half people and I don't spend any time on it so we kind of just took that and then we're like well what do we want to do so we took a couple years to come and explore various different projects we were super impatient because that business we had traction right away and so that was a thing we learned going through these other projects of like trying to build a product or trying to build a service business so we did like a little health service business where you like dexa scans like body scans I don't know if you've ever done that tells your body fat number of pounds of muscle lean mass you have it's really cool okay that is kind of when we started like our fitness journey because we were like well now we have some time let's focus on it so that's when he started his journey you always called yourself fat skinny I was skinny fat yeah or skinny fat sorry yeah so I've always been like lean but I didn't have much muscle at all so that yeah it was gonna be a problem if I didn't catch it then we were gonna we're gonna fall down there I'm so glad I did because I feel much more like capable and strong now and the momentary detour but what have you done on that front uh years of training and it's impressive like how much you can like you think you're training hard and you're not because I definitely was sandbagging it for a couple years like I definitely when you go from doing nothing to something obviously you'll see a nice change but to get where I am now I had to do like three four years of intense learning how to track my food what foods do I eat and really most of it was like switching to a higher protein diet that made a huge difference for me we take everything in like data log like we would rack up like all of our weights all of our sets all of our reps and track and see if we're making progress like week over week and that really just held us to be like accountable to ourselves and then it helped us actually measure if we're making progress and you still do it to this day I actually have stopped because I've gotten pretty good of like I know what I'm eating I know what to do in the gym at this point so I think Brian still logs all his stuff his food he's still logging his food but um I've gotten to the point where it's so routine for me I know what choices I can make and I've also gotten to the point where I feel pretty happy and accomplished with my body other than like I'm trying to like still grow my glutes because why not but like I'm happy with like the aesthetics that they have and I'm just like cool what skills can I learn so I'm taking like gymnastics and practicing that because I'm like I want to be able to do other cool things that are a different kind of strength for me and do you still feel like you're having gains in the way you want or is it now you're just the goal is to kind of maintain it's definitely maintaining with like I can't get too much leaner I can't add too much more muscle mass and I'm all natural too so I've never taken anything I'm gonna take creatine but everyone knows you can take creatine um so I've just like pushed my natural limits and I'm a pretty good responder my upper body so I hardly do any upper body thing which is kind of unfortunate guys are always like can i have those genetics like yeah please give me your leg genetics that would be great um but yeah so i don't know i just i do i know what i need to do so i'll go in the gym which is what i just work out legs and glutes at this point my gymnastics takes care of my upper body so i just do like four or five different exercises of hard sets three sets i'll vary i try not to get bored because that's a big thing too with the gym is if you do like the same workout you'll get pretty bored and you kind of fall off.
23:33You want to have a routine or a gym buddy or something, some sort of accountability to keep you there. And I think for me too, some of it is like my job is based on like some of my aesthetics and being capable in the gym. So it's like, that's a little self-motivating for me of like, I need to make sure that I look and feel the best for my own self, but also for like our business and our content. And you work out how often and for how long? Four or five days a week, 30, 40 minutes at this point. It's very maintenance, maintenance-esque for me. Like, I can get away with not doing a ton at this point.
24:03And the diet entails what? 23, 2400 calories, which is high for a girl who weighs like 114 pounds. But I still maintain eating high protein foods. Now that we've known that, we've set our environment. So the snack options and the meal options that we have naturally have a lot of protein. But take me through a typical day of what you eat. Okay, so I have a lot of coffee. Okay. I just enjoy it. You caffeinated? Oh, yeah. Yeah, but I could drink a full stack of coffee at 10 p.m. and go pass out. I'm fine. I really just like the taste of it. So I do a lot of coffee. Lunchtime, I'll have a 400-ish calorie meal, usually 20 to 30 grams of protein.
24:45Could be a Chick-fil-A salad. Could be mac and cheese, protein mac and cheese. We'll put chicken in it or something like that. And then in the afternoons, I'll have a snack or two with protein chips. And then I'll typically save most of my calories for like a bigger, bolder like dinner. And that'll be probably 40 to 60 grams of protein, depending on what we'd end up doing there. And we usually would have like a nightcap, we call it like dessert. But it's also, again, it's like a protein cereal with like, you know, a protein milk or something like that. For me, it tastes like the same. Like I don't feel like I'm missing out on something.
25:19And I'll totally dabble. Like if we have, you know, somebody has a birthday or we're having dinner with somebody, like I'll just get something that sounds nice to me because I know that I'm going to, I'm having enough protein. I'm totally fine. Yeah. Cheap meals ever. I mean, like, would, would you go eat a full pizza? Oh, yeah. Totally. So like when we go to New York and we hit up like the best pizza place, I'm like, yeah, give it to me. And are you still sticking within your calorie limit or will you allow yourself to go crazy? my my metabolism is very uh forgiving of me so i can have a i could have a crazy day and as long as i come back to my routine i'm totally fine because that's the big thing is a lot of people will fall off and then they're just like that's it they give up when it's like you can you can mess up you can have a cheat day or a fun time or enjoy a weekend as long as you come back to your routine and like reset then you're probably gonna be all right okay so those two years between the you know kind of setting and forgetting the sporting good business and figuring out what you were going to do next it entailed what in terms of other things you guys were trying what you were talking about etc so let's see we tried to build an automatic charger for teslas at one point we had this like cool like a little snake robot idea that you would park and it would plug it in again the patients got the best of us on that so we had like some cool 3d printed prototypes but we were just like we're not getting traction fast enough and i think we researched a couple the things and then we ended up doing a like small business which was the the dexa lab so you were just we had a dexa machine you would lay down and you would scan people's body fatter so it was helping a lot of people who were like starting like a weight loss journey or just wanted to measure their progress in the gym so we partnered with one of our local friends he owns the gym and we still have that machine actually it's in his gym so we still pop in there and like measure ourselves so we did that for probably like a year and a half service-based business So it was totally different from our sporting goods because sporting is like inventory and e-commerce And this was like an in-person like I have to make an appointment.
27:16I have to sit with you So it was a cool skill but also realize that unless we took that model and like franchised it and scaled it all out like the amount of labor and Time of like being tied to one location and having to like locally advertise that was probably not gonna get us like Life goals and freedom that we wanted out of it. What were the life goals and freedom at that point? more financial freedom, more being able to do whatever we want, whenever we want. And it's like, well, if I have a schedule and I have to meet certain people at certain times, I can't really go wherever I want, whenever I want.
27:44And we had kind of gotten used to that with like the sporting goods business. Cause I was like, Oh, you, we can go to South Carolina. Yeah. Okay. Let's go. You know, like we can map a trip and we'll make it make sense. We can't really do that if you have two o 'clock with, you know, Susan. So, um, so we kind of wound that down a little bit, integrated the machine to our buddy's gym, and then he just used it for his gym clients. So So we're like, okay, cool. And then... And by the way, how would you and Brian kind of divvy up responsibilities? Like, is there a certain lane that you would always have and a certain lane that he would always have?
28:17So we worked, we do now and we did then. Like, we've always kind of worked really, really well together because we have skills that mesh. So he's really good at figuring things out, having great ideas, brainstorming, doing like the data and the math and the backend. and I'm really good at researching things and then going and executing on them. Like if I need to figure something out, I will just sit there and figure it, like I will hammer at it for like five, six hours. He would get frustrated and I would be like, I'll figure it out. So it would be good because we could divide and conquer on so many different things where he would figure out like an actual path for the business and what's the sales structure going to be like.
28:52And I'd be like, okay, well here I just coded the, you know, the DEXA body report. Here's how it looks. What do you think? And then we would make tweaks and I would go do it. so forever kind of like in all of our businesses we've always been able to get a lot done because it's not like we were both trying to do the same job we knew how to competitively like work together and play complementary skills so we can get as far as we could as as fast as possible so yeah so sporting is business we did that the decks of business we did that and only fans we did that so um going back to your original question with the whole like kind of what did we do even though we were dabbling with these other projects we hadn't quite finished getting this boarding as business like super dialed in so it was like we would see the sales kind of go down and then we would kind of come back for like two three weeks make some tweaks and we go back up and then as we would go dabble on something else we'd see it come back down and what were the tweaks you'd make it's hard it's hard sometimes like if you're the owner you just kind of you have a different level of care and you know exactly what you need to do and it's hard to instill that in other people if they don't feel the same way about it.
29:55So it was that. It was also like we don't had, we didn't have great systems or things documented. So we'd be like, you got this. And then, you know, we'd go disappear for three weeks and work on something else. And it's like, oh, actually he doesn't got it. And that's okay, but that's probably my fault. So it was just years of that, of like going through every single step. Is it documented? Is this the most efficient way possible? Do we even need this thing to be done? Like, so we ended up doing that over years of kind of coming back and forth and being like this step is irrelevant we should get rid of it or we should recode the software to do this other thing or you know print the stickers in alphabetical order actually so then it goes in the order of the rack okay so they're not like skipping you know like little things like that you wouldn't think would be like a thing to solve but we did solve it and it just made everything run super smooth so we got more efficient with listing product selling product people's times um so yeah so over the years we would kind of like double these other things and pop back in and it wasn't until I think one night so uh I was bored and I was like a friend had mentioned OnlyFans and I was like I'll make one if you make one which he never did but it was a joke and so it's kind of like lingering in my head and I was like I'll just make one for fun right and I think I had sold like 62 dollars in like like the first like couple hours and I think I put fitness progress photos on there like sports bra thong like totally clothed and it was just like here's before my fitness journey here's what I am now type of thing because I didn't have any content it's not like I didn't have um I didn't have socials I didn't have any kind of like presence or so I think a lot of people end up having like you know an Instagram account with 500 ,000 people on it and then they go and they create an account and convert it and it's like I didn't have any of that at all I no one knew me at all and this is 2021 so this This isn't that long ago.
31:43No, and it's actually the year after. Like, 2020 was a huge rise because of COVID and everything. So, like, a lot of people started on OnlyFans. So, I missed that whole year. So, yeah, I showed it to Brian. I was like, I just, I got, he's like, what did you, what did you sell? And I was like, these photos, he's like, these photos. He's like, we got to go for a walk. Because it was, Sundays have always been, like, our date days. So, like, we would go for a lot of walks, cheat days type of food. And we would just kind of catch up and brainstorm and plan for weeks. So I took him for a walk. We started looking up OnlyFans market cap.
32:14And he was like,$2 million. He's like, okay, that's not a small pond thing. This is much bigger than we thought it was going to be. And so then we spent, I think,$400 or$500 on other people's content. I remember who I bought it from. I remember what we saw, and we were not impressed. Okay, what? I mean, lay it out there. It was very lackluster. because it's supposed to be this like place where you can connect with somebody and kind of see stuff that you can't normally see or get actually get a chance to talk to them um like my example is always like you can send like a hail mary dm on instagram but you're probably not going to get a response where it's like if they have this then you're supposed to be able to like oh i actually can talk to her type of thing anyway so the content we bought it was always like it was very misleading it was like very short clips it was like three second clips and like a quick little bundle they're all blurry the lighting is terrible and it's like she was like jumping on a couch or something i'm like this doesn't even remotely match what the title says this wasn't even porn no no like fully like fully closed so we're looking at it and we're like hmm well we could probably do that way better having zero camera experience zero production experience but just the fact that we were like there seems to be a lot of demand the product quality seems pretty low and we have a lot of time on our hands and this sounds interesting and we already have traction again coming back to the like we got traction instantly so I was like okay cool what do we need to do now so it was kind of funny we're like in our sporting store and working on this stuff and we haven't told anybody else it's just Brian and I doing it so like all of a sudden our time shifted like that week to how do we do this do more research how do we scale it okay how do we get more eyeballs do people advertise on here like how does this work so it was a lot of like R &D for the first couple of months and and having some conversations within the first three weeks of like, okay, are we going to do this?
34:06And then what are the life implications of it? Because obviously there's a lot. What did those conversations entail? It was like... Do you hear that? Sounds like breakfast is ready. Because Quaker's coming in hot with morning nutrition, 100 % whole grain oats, and a good source of fiber to fuel the rhythm of your morning and kickstart your day. And that sounds absolutely delicious. Fuel to start whatever's next. Quaker, official sponsor of FIFA World Cup 26. I, oh, let's go.
34:46Are you okay with, because this is, we talk about like one-way doors and two-way doors. You know, sometimes you can try something out and turn back around and come back. once you kind of have put your face or your body out there you can't really come back from that and to each their own like I understand like some people may not want to associate with other people like that and then so like I had to know that that like okay my family will find out or potentially any other like business opportunity that we kind of want to do in the future or if this doesn't work out and I have to go find a real job I was never concerned about that okay really no okay Yeah, I think maybe a little blind ambition, but I just always like, we always believed in our skills and in each other and ourselves that like we could figure that out.
35:33Like people could have taken away the sporting goods business and we would have had something back in like no time. Like I feel like, I feel pretty confident about that. So that part we weren't concerned about was more like if we went to build something new or work or partner with somebody, if they were going to hold that against us. And so those were kind of like the conversations and considerations that we had. And we were like, if they're going to hold that against us, they're probably not going to be the right fit for us anyways. And we'd like to do what we'd like to do and be free and have fun.
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36:00So we were fine with it. And I. Was there a point that you almost went the other direction and decided against it? Not really. Okay. It was just more like having all the conversations kind of before you get into it. as much as you can think of obviously there's a lot of tons of considerations you won't think of in real time but um no i don't i don't think it was never like maybe not there wasn't much hesitation it was just like we're looking for something new this is a huge challenge that seemingly has a great upside let's try it out kind of thing i don't think i didn't have much to lose so um yeah i mean that's not true because once you put that out there if it doesn't work out But there are, I mean, you could argue there's a lot to be lost.
36:48You could argue it. Maybe I didn't, it didn't matter to me. Maybe that's a better way of saying it. Because factually, I think you're right. I think for me, I was okay with it. Like, I didn't feel like it would be a big loss for me. I think the one thing I haven't haught with was, how do I tell my family? So that was a mistake on my part, actually. I did not tell my family for like a year and a half. Okay, your mom said two years. It probably was. Okay, she probably marked it again. Yeah, I waited far too long. Okay, we can come back to that, though. So the two or three weeks you're doing R &D, that's entailing what?
37:25So a lot of scoping out other people's pages, formulating our page. Who am I? Who am I going to be? And we were like, well, the easiest thing is to just be myself. I'm totally cool with girls having, like, an alter ego, and this is like a cool outlet for them. But we're like, well, we kind of have a unique story in that like we have a gym in our warehouse. Cool, I'm going to work out anyways. I, you know, I'll just be myself and talk about, hey, I have an open relationship. Hey, I work out. Hey, I, you know, these are my things that I'm doing right now. And that was kind of what we rolled with.
38:03So then we started to research more about the platform and how we'd want to grow on it. And how do I get more people to see me? And then what do we offer? And what did you figure out on those latter two fronts? So we had never, you know, filmed anything. So we were like, we'll just try and make home videos. So we'd just plop a phone or do a selfie. And we were like, we're really bad at this. But this is what people want. They want like an authentic, like real experience and not, you know, a gigantic production with a set and everything. I've always kept in the, you know, I trip over the rug or the light goes out or, you know, something weird happens and I giggle.
38:43Like, I leave all that in because that's what makes it just, like, feel that real and raw. And we just did that from the get-go. So, actually, I think Brian and I did, like, a year's worth of, we did a video a day for, like, a year just trying to, like, practice. Like, how do we film this and how do we capture it? And then we had, we started to build up more content that we could then send out on OnlyFans to the people who eventually came. What was the moment you made the switch from kind of the, as you guys call it, safe for work content to porn? Yeah, probably, I think I ended up sending a couple nude photos within like the first week or two.
39:18And then I think the videos came like within two or three weeks after that. And was that comfortable for you? Oh, I was great. I was totally fine. Yeah. I've always been very body comfortable, like totally fine. And I'm sure Patty will tell you, when I moved in, I just walked around the house naked. I'm like, hello, you know, whatever. I'm going in the pool. And she was like, are you okay? I'm like, yeah, I'm great. So I've just always been very like, no problems. So I think it was just an easy fit. I don't know, it just never bothered me. Which I understand is not typical for everybody. Why do you think that is for you?
39:51No idea. I don't know. Just have always been kind of like, I feel good. So Brian, I was reading some story where he said Bryce is, quote, an amalgam of all of us here. It's not actually her. Yeah. So obviously it's my face and me. And then what we tried to do was include, like, all of, like, the best characteristics that we've had of everybody on the team, if that makes sense. So I was always honest about myself and super transparent and, like, all my experiences were real. I would try and do things that would push my comfort zone if we thought it would be a cool experience or a fun story and like what hmm well like I hadn't had too many experiences like because obviously I was in a relationship for a really long time with him and but you were in an open relationship yeah but still like you don't I don't know it's different like we didn't we don't drink so we're not like frequently going to the bar and like meeting people so it was just like a very like small thing.
40:53The world started to get a little bit bigger when we're like opening up, trying to talk to more people, you know, like met a swinger couple in Tennessee and it was like, they're really cool. Like we just happened to be there and through a friend, like that's how that worked. But like that was a cool experience. Like I probably, in my head, I was like, hmm, I don't know how this will go, but I think it'll be a cool experience. And at least then I can share this story and then talk to people about like how it went and what my thoughts were. and then what I think afterwards. So things like that. And so before this started, I'm gathering maybe you didn't have a lot of sexual partners.
41:32Not a time. And then that all started to change through this. Yeah, so like first time I kissed a girl was like for a little OF shoot, like her and I had just kind of, we just sat down and we had like a couple of pictures and it's the cutest thing in the world because we're like all giddy and nervous about it. All of like my firsts, I would document them all and share that. And then obviously being in the chats and in the messages, I could like talk to people about it and they'd ask cool questions. They'd give me ideas, tons of ideas. Okay, you don't have to be too graphic, but like give examples of stuff that, you know, you would take people through.
42:07I mean, they'd be like, well, how did you meet this person? Or what were they like? Or what was like, what did they do? Did you like that? You know, like, did they try something new that you've never seen before? So a lot of just intriguing questions, I guess you would say. And mainly with sexual stuff. Mainly that, but also like for as much adult content OnlyFans is, a lot of people are there to have like comfort and like a friend and somebody who they feel like they can trust. Because a lot of times people don't feel like they can talk to even the people that they're closest to and feel heard.
42:40Or maybe they're afraid that the thing that they like is so weird that like they can't really say anything. So it's been neat because, like, the community that I've built, like, it's a safe place. Like, I've been able to be vulnerable about, like, hey, you know what? I actually kind of like this thing. And I kind of encourage other people to, like, you know, as long as you're safe, legal, and healthy, like, have at it. Try it out. And so a lot of those experiences, like, fueled my own personal growth. And I feel so thankful that I did all of that because I feel, like, much better about myself and more confident.
43:13Okay, explain that. I think for his body positive or fine as I was, I think mentally I got a lot stronger and a lot more positive about myself, my capabilities, whether that's not just sexually, but also as a person. I feel more confident and more independent and more accomplished and secure with who I am and being okay with that and being different than somebody else or not chasing. Okay, but what created that for you? I think it was talking to all of these different people on OnlyFans actually. Getting to know other people and getting to know their vulnerabilities, sharing mine. It's not one-dimensional.
43:51I think that's the biggest misnomer. And that's what always frustrates me is people think the fans are weird or they're these creeps. And it's like, no, these are normal people. These are human beings that have real lives and real feelings. And they're sometimes just looking for a friend and to just hang out and have a good time. I've gotten people who are going off to college and they're going on their first date and they want advice or they're freshly broken up or they're widowed or I've had couples come on they're like hey we're looking to spice things up what ideas you got I've had people write me and they're like hey I know you don't do fitness programs or anything like that but you inspired me so wanted to let you know for the last six months I've been hitting my fitness journey I lost 100 pounds here's pictures and I'm like whoa and like dozens of times that's happened so it's just like cool like for for being like you know an adult creator on the on a platform it's like It's so much more than that, which I love to tell people about because everyone thinks it's just this.
44:44And it's like, that's a part of it, but not the end all be all. What do you think the majority of the people come for? Like, is it more that stuff? Or, I mean, I would assume the majority of your sales are for the graphic content, right? But as far as like chat wise, it's probably fairly split by maybe even like a 70-30 type of thing. Like that's an aspect of it, but it's not like there's obviously you're gonna have people come on like that's the only thing that they do Because I'm just curious like what do those conversations go like? It's full gamut because it's like they have very preference I'm like they only want to see like a solo video of me Or they'd like to see like the most extreme thing I've done with you know three other people and they want to see that Or a lot of people have you know preferences or kinks of things that they like so you know they'll be like, hey, can I get a photo of this?
45:34And I'm like, I do have that. Is there a point where even you start to get creeped out? Not really. Again, I stick to like, hey, is it legal? Is it consenting? Are we breaking any terms of service? No. Then you're golden. Or maybe, hey, if that's your thing, good for you. Not really my thing. But that's the route I'll take. I'm not going to judge somebody for their thing. I would like to not be judged and be left alone with the things that I like. So I'd like to try and reciprocate the same thing. So I wouldn't say I ever creeped out like that. So your vision for the channel was what then as you were kind of figuring it out?
46:07And what about today? I never thought that it would be this. This meaning what? The scale that we have. Which is? I'm the most followed creator on the platform. So I have like 1.8 million active people just on OnlyFans. Which that number on any kind of platform is an astounding number. but to have that many on this platform is a lot. And it's just like I never expected to have that kind of audience or that kind of reach. And it was definitely over the years that we hit different benchmarks and we would try and come up with things to do. So going back, the first year we found there was a site that logged how many likes that you have.
46:52Just people like your posts and stuff, and they have a little tracker at the top. And we're like, oh, that's kind of a cool stat. We're like, well, let's see. I wonder how, I wonder if we could get to be like the most liked creator. That'd be kind of fun. And so being data business people, we figured out a system. And we were like, we incentivized our fans to go like all of our stuff. And we would give them something. What did you give them? I think we rotated it because we would do like sends. And I would do like a new picture bundle or a tape or something like that. And it would be like, go like all my posts.
47:20I'll send you this video. And we had software so we could check and see how many they actually liked. We still gave everybody everything, whether they liked two posts or 300. But it was just cool because we were trying to see, like, what actually happened. Again, data testing and then, like, refining our processes. So I think it was something crazy. Like, from when we started the page to, like, eight or nine months in, we went from no likes to the most liked page. So in under a year, we had the most liked page on the entire platform. So it gave us, like, that was a cool mental accomplishment just for us that we wanted to do.
47:50And then that helped us a little bit with, like, getting a little bit of notoriety. And they were like, how did you guys do that? Like, you don't have socials. I didn't have social media for like the first two years. So like not even an Instagram account. We kind of focused on just advertising within the community. We figured if I pay other girls to advertise us, they already have fans on the platform. The resistance is a lot lower. They just have to move from their page to mine as opposed to like going out into the world and trying to find people. So I forget where you initially asked. Oh, you just visioned for the channel then and now.
48:21Okay. So I think Vision, we were just kind of like, how big can we make this? You know, how far can this go? Brian can probably tell you. He had a saved note and it said like, hey, if we do$550 ,000 a month, like that's enough for like complete freedom for us. Like imagine if we could get there. And then we did by the end of the year. And it was like, oh, well now what? So we went from zero sales to like 500 plus K and, you know, for the last month. And it was just like, huh, well, now what? Now what do we do? And we're like, well, we can do this better. We have so much more that like it's not refined and we don't sell this, you know, our content's still not the greatest.
49:06Our, you know, our services still could be better. How do you, and I'm sure you were doing fine in your sporting goods business. You said you were doing better than your parents. But the difference between that and pulling in half a million bucks a month, how do you avoid letting that dampen the motivation to kind of continue the grind to build it when all of a sudden you could be doing whatever you want with that sort of thing? So very quickly, the sporting goods business went on the back burner. We were like, oh, we have this other opportunity. Obviously going from like a physical goods business to a digital inventory, night and day, huge.
49:43And then obviously much more cash flow. Um, so it was, we hit our kind of like our financial goals, but in a way it was just, it was so rewarding for us figuring things out that we're motivated to do more. You're just very self self-motivating to us of like, we're still not the best at this. I think we can be better. We can be the best at this particular thing. So it was this like mental challenge that Brian and I had of like, well, here's our gigantic to-do list of things that we think we could still vastly improve upon. We're not going to stop. We're going to keep going. and like, hey, we're hanging out with our friends, making cool stuff and going different places and we're getting paid for it.
50:18This feels good. Maybe we should keep doing that. Okay, so the grind though entailed what from a time investment perspective? 80, 90, 100 hour weeks. We didn't care. It was like a lot of like building out the things that we have really dialed in now of like, okay, well, when do I do the custom videos? What's my time block for responding to the messages? What's my live show thing gonna be? okay are we going to offer this or not are we testing this are we you know um we have the the like we call it like campaigns to get to the most like page it was like that was like a project that spanned many months and it was like once we accomplished that was going to be the next kind of like mini project within the business okay so you mentioned live videos or live shows custom videos like what are the features that you found most successful for you guys so for years we would sell building up our video inventory was like our big thing i ended up having like i have like 550 like different videos so kind of like once you have that anybody who's new all of that is new to them so it's nice and that you don't have to keep making a ton of new stuff and brian was telling me yesterday he's like bryce maybe does 32 hours a year now of actual uh you know porn and everything else is kind of the safe for work type content.
51:37And you was talking about just how that number is reducing or lessening because you have this catalog now. Exactly. So like front-ended the catalog building for like the first two and a half years. And now it's like, cool, we can focus on bringing in more people. So that's now where my time and attention is much more like that kind of production. But it's still like my face, my body, my presence. So it's like there are certain things that only I can do. So we can automate and systematize as much as possible to give me as much freedom to do the things that only I can do. So live streaming was kind of like the next kind of couple of years.
52:13It was like one of our projects, too. We built custom software for that. So I have three pages and I would want to go live on all of them at the same time and talk to everybody. So we had software that aggregated all the comments, aggregated all the tips. We had commands. So it was like if a certain thing like hit a goal, like confetti would go up and just like cool interactive things. basic things for like twitch streaming but like only fans didn't have that so we made all of that and how did you do that we had at one point i think we had like five developers on staff okay still have one um and then we have like a we've outsourced to like a team that of developers that still make a bunch of our software so but we did that we started building like a crm internally just for us and our page so we could have real-time data so we have we have data log i have every single piece of data you can only imagine.
52:59Like? Chat history, sales history, you know, we track all of our fans, where they come in from, like what platform, what advertiser, what they do. So what their spend arc is, what their lifetime value is. So then they move to pages. Which one do they move from? How? Why? Okay. And then we're able to like make all these small little tweaks of like, okay, well, I want to move them to the VIP page. Which pitch do I use? Do I redo that video? Like, is the caption great? Like every little detail that you could possibly think of about the customer's experience We would test and get the data and then ask for feedback from the fans Which I think is why we ended up doing so well as we Cared enough to make the experience the best possible experience for the fans and make it the safest environment for them And then I'm being myself on top of it all so then they're like, okay, she's real She's delivering on the promises that she's made and the contents really good like of course.
53:50I'm gonna stay so that's kind of been our whole thing what's the tool the tool okay so that was like a fun little software name don't ask me why that's a name but that's the name so I have a cat named kitty kitty I guess we're not great at naming things so so that was like our hub so that's where a lot of our software for the live streaming would live we have queuing software so like I have a whole inventory for the 550 videos, the price, sales pitch. And I do, we call them video descriptions. It's a selfie video that I do that is unlocked and free whenever we send it out. And it describes what goes on in the video.
54:27So I rattle on for like two, three minutes telling people what to expect in the video. And I did that for all of them. And I don't think anybody else has ever done that, but all of that's preloaded into the tool. So then when we go to like schedule them out as mass messages, it's ready to go. Instead of having to like scroll through like this gigantic vault and find the video and put a title in so just efficiency purposes that isn't that and then on the back end we collect all the data and then the girlfriend's uh messaging yeah that was fun we tried that out for a time period so to try and get back to as many people as possible we hired on a team of girlfriends and they all worked up in the loft in the gym but but not anymore not anymore okay no i tried it out and they were never um like sales girls they would just talk to people and answer them because we wanted them to feel heard and it also differentiated us from other people um so i wanted to try that out and then i would just chat on just the vip page for the most part um because especially then it was like i was doing live streams i was still making a ton of content so my time was really limited on the messaging so now it's like i'm I spend as much time as I can on that, but especially then it was cool because I had like eight of them.
55:42And they would use their names, they would tell people, they'd be like, oh, Bryce is only chatting on our VIP page, but I'm more than happy to get you what you're looking for. By the way, this is, you know, this is Callie. How can I help you? And then it was cool because then like the fans would see them in my content and know who they were and then also get to talk to them and get to know them too. Okay, but explain why you did away with it. So it was operationally... Not winning, I guess you would say. It was a great experience, but it wasn't a net benefit on the fans and the business. Some of the fans felt heard, but overall, they still wanted to hear from me.
56:27We did our best with that. Again, they weren't salespeople, so it's not like they were like, oh, we're making a lot of action. No, I was just paying for them to be there. and because we would pull stats and like i mean like someone would sell like a 32 video in like eight hours and you're like i didn't even pay for their time kind of thing um and then a lot of them wanted to go do other things so kind of just like naturally kind of worked that way that i was just going to shift to like hey i'm just going to probably chat only on the vip page at that time yeah and it just worked it worked out kind of naturally it was a cool experiment we ran it for a long time, but again, trying to make it the best possible experience.
57:06People were like, this is cool, but I still want to talk to Bryce. You mentioned earlier the kind of marketing yourself and you guys have a pretty substantial advertising budget, right? Yeah. Like what do you think you spend in a year on advertising? A million, million and a half, something like that. I have a lot of stuff in the bank, if you will. So the on-platform advertising I do with all the other creators, I probably have like 700 grand in ads that I have paid for that I'm waiting to be fulfilled. So that's like, I paid, you know, all these different creators and they send fans to us, but.
57:43Okay. And explain how that works. So other girls have socials. So like they have 10 ,000 fans on their page and they want to make a little extra money. So, cause fans come and go, you know, Like it's, you know, there's a time for them and some of them just fall off and aren't as interested. So then the girls are like, well, if they're not going to stick around for me, maybe I can at least give them somebody else and make a little money from it. Cool. Most people do that. They'll like pay two or three girls. I have like 350 active right now. I maxed out at like 650, like actively, like pushing things to us.
58:16So it's a very unique market in that we pay in full. There's no guarantee that they're going to fulfill it. and usually it's in a non-refundable format so you're like all right please uh please do it you wouldn't have hundreds of thousands of dollars just outstanding there right now if you weren't confident it would get fulfilled i would i would venture probably 15 of it i'll never see maybe 20 but it's kind of like this like little bit of rotating inventory over there and i'm always trying to do what i can to like you know help with their fulfillment fresh content stuff like that but so is most of the million or ish or plus dollars a year you spend on advertising that sort of advertising most of it's that okay occasionally we'll dabble in like you know pushing out some some Instagram ads or something there's a couple sites that are kind of like they have like SEO search and it's like people will find models that way so there's a couple there that I spend a pretty penny with that just trying just trying again there they have other third-party sites so it's just pushing out to a different audience than what I'm hitting naturally to just get more people in so how long do you want to do this for people ask me that I have no I don't have like a for as long as they're around I mean I don't have plans to go anywhere I'm very thankful to have the platform the opportunity and it's like I've done so much effort putting into it like I have a good system and a good team and I want you know them to be happy and fulfilled so But as long as I can and as long as it makes sense to, I guess.
59:48I mean, because we have a group research call that we were having yesterday and somebody made a comment on the call saying, I can't imagine decades from now when Bryce is older, she's going to want to be creating new porn videos. I was talking to Brian yesterday and he's like, well, there's a market for MILFs. Yeah. But I mean, is that could you see yourself doing that? Maybe. I truly like everyone's always like, what's your five year plan? I'm like, I'm not there yet. You know, I'm still figuring out plans for, you know, the next month or two type of thing. I'm just trying to have as much fun as I can, learn as much as I can, hang out with like the people I love.
1:00:32Like that's like it. What's a typical weekly schedule entail for you today? So, work out every day. We do production probably five days a week. Usually short form content, you know, YouTube shorts, reels, stuff like that. That's primarily where a lot of our content is. The safe for work content. All safe for work, yeah. Why is that kind of the majority of the content creation now? Going back to the on-platform advertising with all the girls, I kind of reached a cap of that market. Like, we had maximized reaching out to everybody we could possibly reach. And we're like, well, we still want to get more people.
1:01:07And going back to like, well, what can we do to have fun, build some more skills, and what are we bad at? And I was like, well, we don't know socials. And everybody on this platform has socials. Let's try that. So now that's become like my primary focus of like, how can I get better at content, make cool things that are engaging that, you know, people like and watch. And how can I be better talent? Like, how can I be better on camera? Do I have a cool skill? That's why I'm doing gymnastics. Because it's like, I can do that anywhere. where I don't have to have like a physical, you know, object to do a skill.
1:01:39So, and it's fun. It's like I get to hang out with my friends and goof off in the gym, and we get paid to just say whatever and do whatever, and it's like, oh, that didn't go according to plan, but we all had fun, and it worked, you know, so. And you would test stuff out on the Safer Work platforms in the same way you would anything else? Yeah, we collect data on all of that. We watch what happens, then we'll redo stuff and make little tweaks. I mean, I'm not... And the benefit you found it having to the operation. Huge, yeah. It's just driving a whole other set of different traffic to our OnlyFans page.
1:02:19Now, that isn't currently the only product I have for sale. I don't have a, quote, safe for work product. It's not like I sell a gym line of clothing or a protein powder or a shirt line or anything. I just don't have any of that. So it's like, if people want to support me and they like me or they want to get to know me more, because I think the socials content is like, they see a glimpse of me or my friend group, and it's like, they want to see more of it. And OnlyFans is kind of the way to, like kind of peeking behind the curtain. So we'll post BTS stuff on there and just everything that you can probably, you know, imagine is on there.
1:02:55Most money you've ever made in a year? Probably this year. I think we're on track for like 13 14 million in sales and off that you guys would net what eight something like that and how does this split work with you and Brian partners okay yeah 50 50 yeah how do you manage the money I manage it okay yeah um I think going back to like being 17 and like doing the sporting goods I always did our books like I did QuickBooks for years and uh did our taxes so like I handle that I have an accountant and they do our payroll but like I'm kind of like the front end of like making sure all of that is you know how it is it's part of like my morning routine like I'll log in to OnlyFans I'll look at our sales I'll do the I'll request payouts from them and just from there it's just like okay cool dump that in the savings pay off the credit card oh we booked a trip cool all right like do you invest it or invest back in the company okay so it goes into ads or it goes in the team or you know hey we're building a server all right we're gonna get these cool things because that's gonna make our team much more efficient or um hey we're gonna go on this trip we're gonna go to vermont we're gonna snowboarding here's the content we're gonna shoot here's the team that's going like all of that and then into the property obviously as well to make it like the badass property that it is i mean stocks mutual funds, anything like that?
1:04:18Yeah, not a ton. So we've always, people were always like, why don't you have like a Roth IRA? Or why don't you have, you know, all this in stocks? And it's like, because every single time that we've ever put money back into ourselves, we've been able to make like way more back from it. So I think that's just like the philosophy that Brian and I have, which is probably not like the safest bet compared to other people, but it's worked for 15 years for us. So we're like, we're just going to keep doing that. Okay, I mentioned that, come back to the telling the parents part later. Okay. Why hold off on telling them?
1:04:50I'm an idiot. I should not have. I mean, this is like a personal thing. I was so afraid to do it that I made it in a much bigger deal for myself and probably everybody. Because I think it was like a year, Brian was like, just talk to them. Just tell them. Just tell them. And I was like, I'll do it, I'll do it. And then it was Father's Day, and we went to brunch. I know. And why would you tell your dad on Father's Day. I don't know. I don't know. We had a great brunch. Hey dad, by the way, I'm putting sex videos on the internet. Well, because we moved here and they're like, okay, how's the new business?
1:05:25I'm like, it's great. But like, I wouldn't say anything else. And yeah, so after we left, I was like, I should have done it. So then I just called them and I put them on speaker. I was like, all right, I'm going to tell you something. So do you guys know what OnlyFans is? And they're like, no, no. I was like, okay, so I had to explain what the platform was. And then I remember being like, okay, so I have subscribers and they follow me and they want to get to know me. And I was like, and I do adult, like I have adult videos and I tell them, they're like, okay. And like, same tone, like the whole time.
1:05:54And I was like, and I think I reiterated it one time because I was like, maybe I broke up and they didn't hear me. You know, because I was expecting a more bold reaction. And they're like, no, okay. All right, cool. As long as you do what you want and you're safe and happy. And I was like, okay, cool, thanks. Talk to you later. And they're like, yeah, see ya. And I was like, all right, that was it. And I called my sister, pretty much did the same thing. She responded differently, right? I think she was like a little bit more conservative about it. Just a little more hesitation. And we still don't talk much about it.
1:06:25I think she doesn't want to know like details. Even you and your sister did or did not? Don't, no. Because even talking to your mom yesterday, she was like, look, I mean, if I'm being honest, it wouldn't be my first choice. for a career path. But what sorts of conversations will you have with the family about it? Or is it just kind of a topic you stay away from? No, well, we're pretty, like, at this point, I think everything's, like, pretty out in the open. It's not like this, like, small secret thing where it's like, oh, I have, like, 500 people and nobody's going to talk about it. No, I mean, it's like, Washington Post was here.
1:06:56You're here. You know, like, things go on. It's like, you can't really, like, hide that kind of thing. So, but, like, when I do live shows and it's like something funny happens or we hit a new record, Like when we have family like get together, she'll be like, oh, this cool thing happened. And we tell them the whole story or we'll tell them about how one friend did this goofy thing. And then, you know, whatever, whatever kind of goes on. It's just like, cause this is our life. And to us, it's like kind of normal that all these things happen. And like, how does family avoid stumbling across your content?
1:07:24Oh, I don't think they do. My mom avoids it by not having socials, but that's just her. She's just like, not, you know, my dad has a Facebook and a couple of times he's like, your Facebook reel came up. The one with like, where you were doing a lap pole and don't have a shirt on, he's like, Brian's reaction was great. You know, so like, he'll just say things like that. I think it's, I think we pop, because we post so much and we are all over the place. I think it's almost impossible at this point for people not to see it. So you can't see the, the not safe for work stuff unless they join OnlyFans.
1:07:55So it's like, if I can post it on YouTube, it's safe. You know what I mean? So it's like, everybody thinks it's amusing or fun or, you know, entertaining to say. Although we don't, in fairness, subscribe to OnlyFans. And as we were researching you, stuff pops up and leaks on Google. Yeah. And so, you know, sometimes you just. Yeah, right. I have a DMCA company and they're always fighting that. And that is an unfortunate side effect. Again, the whole one-way door of like, you can't take that back. Like someone's always going to be taking something and putting it there. So how did you and Brian meet?
1:08:26Okay. So we met in career class at our very small high school. it was a class that met for one hour once a week and we sat one chair apart from each other there was this random kid named Jake in between us and I thought he was really funny so I made Jake move so I swapped seats with him and I did a lot of Brian's homework for whatever reason so oh did you yeah I would do mine then I would do his and then I would like share it with him were you a better student arguably yes but he didn't have to try in school and he kind of just took like honors and regular classes and he cruised he just cared about baseball I took like AP classes and all that he did do we both do enrolled so we were taking college classes like our senior years um but uh I think I I think I was trying really hard and he was kind of like whatever so but um Yeah, so we went in high school.
1:09:21And we were friends for like the first six months. And he kindly pointed out to me that my boyfriend at the time was not great. What did he say? I was like, you know what? He is not great. So I left him and went out with Brian, which was the right call by far. Yeah, I'm very thankful to have met him because I definitely would not be who I am or where I am without him. We very much have grown up together and built a lot of these things and these skills together. So I'm very happy that I did that. Why do you think the relationship worked so well for so long? I think we very quickly were like glue.
1:10:02I know people get sick of their partners a lot and they have to spend certain time apart. We would spend days, endless days together. And I think we just found I wanted to support him in whatever he wanted to do. and almost to like a fault where I was just like I'll just I just want help like this sounds cool this sounds fun like I guess I've kind of always been that way and that like um like I will work hard and then I want to make sure that we're both accomplishing the things that we want to accomplish if you're not or you need more support or there's something I can do like let me know because it feels fulfilling to me to like help so I think right away we kind of knew how we could work together even just personally and and then eventually professionally of like how we can kind of compliment each other and have a good time and have fun and i think that's all we did is we tried to find ways to have fun like even in the sporting business like it was like it was fun for us going and finding the bats and like working and building our business yeah and you were having your personal lives are intertwined your professional lives are intertwined how how many years were you guys together for like 15 and a half years 15 and a half yeah okay Like half my life.
1:11:10So looking back now, was an open relationship the right call? I think ultimately, yeah. It made me learn a lot more about life and people and myself. How so? Just like it pushed me to feel uncomfortable and question things of like, why do I want things to be a certain way? And is there an actual reason behind it? Or is it just some sort of emotion because I feel uncomfortable? And can I get through that? I'm actually gonna be a stronger person or more independent if I like challenge myself and like is this conventional thought applicable to me or not and maybe it is maybe it's not but maybe I should at least like think through it as opposed to just Reacting and being like nope, you know like not and it let me end up like growing and like Experiencing other people and having these cool moments that I can now reflect on and be like I learned something new that I like So now that was something that, you know, I would take back and be like, hey, Brian, this cool thing I learned.
1:12:06Like, watch this. You know, like, it was just fun. It was like another way for us to keep more excitement, I guess you'd say, and more things to talk about and just, you know, be closer, I guess, because it's like we're both experiencing something that's a little bit different than what most people would experience. I Zoomed with both of you guys, maybe it was a few months ago. And, you know, Brian made the comment, actually, it's been recently because, you know, we both develop feelings for colleagues, but we're kind of getting through to the other side of that now. Where did, where was stuff then?
1:12:41And explain how that compares to today because it took a turn. Yeah. So we've had the open relationship for like years. And by the way, initially I was like very resistant, but I was also like 19. and like my boyfriend, you know, like I don't know anything else. It's hard because it's like you're doing something that's like so intimate, so close with people, and it can be fun. And as long as you have like the red head space, that's cool. But it definitely puts a mental, like it's a challenge to not feel like I feel connected to this person in more ways than one. So we kind of independently, like we worked through different challenges.
1:13:18I definitely had inklings of jealousy over the last few years where I had to work through that and not feel certain way. Brian was like, he felt totally fine. He's like right away. Never had that. He had said in the open relationship he often dated other people, but he really didn't. That was it. Yeah. So for many years, that was kind of like that dynamic. And I think that was me being a little like closed-minded, a little like, well, you can do your thing. I won't. I'm just going to be here. and I think there was just more of like I was a little afraid of my like of like doing anything so I was just like okay explain that I think it was just like I wanted to work and then I wanted to like have him and I felt fulfilled enough at that time with that and busy enough that I was like I can't fathom having another complication of anything going on and I think I was just scared too truthfully like you you wanted to see other people too or or you really didn't but didn't want to tell him I don't know I think I didn't and I think I told him like I'm good but you can and did you really want that or you just no no I think I just felt scared to like even like try like that would be like a comfort thing I mean were you genuinely okay with him seeing other people or did you really not want him to but you were just too self-conscious to tell him not to It was a mix, definitely, depending on who it was and what things were going on.
1:14:40Yeah. But I tried really hard to be supportive. He told me I would give a lot to reverse course and go back and do things differently. Yeah, it was tough. Explain that. You learn having gone through things and anything. You would look back and be like, I would do that differently. Or not make that decision, but make this one. so just times like that where it was like
1:15:13he should have been home earlier or something or you know had a better plan you know like hey I'm gonna hang out with this person until this time and then we're gonna come home we're gonna do this thing and I'd be like okay cool and sometimes like we'd lay out a plan but that wouldn't happen or I would you know I would feel bad or and he wouldn't take care of it as he should have or something so like now that we've gone through those experiences and we've recapped them like we as adults have gone back through them like oh that was a bad decision or hey I should have been more supportive for you or hey you should have been more supportive for me in these in these ways and it's like you can't do you can plan as much as you want ahead of time but it's really hard to know where you're going to make the mistakes obviously and so it's like we made a lot of mistakes so like I would do a lot of things differently and I'm sure he would what would you do differently um I probably would have asked for him to do less than he did I probably meaning what like if he had let's say like three or four other relationships over the course of years I probably would have said like hey not that one like let's skip that one or hey we're you know I'd rather spend more time together like just I think I would have set stronger lines for myself and or waited to, until I was a stronger person to kind of be able to support him.
1:16:30I think I was like trying to support, but I was still too weak to do it. And he said, um, because basically you allowed that then when, um, it's been your turn more recently, he didn't want to say you can't. Yeah, exactly. This is an interesting term of events. Cause it's not like something you plan you're not like you know what i'm gonna like this person you know so i that was being like kind of like my first dish time i think it was different for him because he was so used to me just being like i'm good i'm gonna be here which i was consistently for you know 12 something years at the time and then it's like i think i will dabble you know that's a big adjustment for somebody who's used to like their partner being like just sitting on the sidelines kind of thing um so yeah i think i think he went through some of those things of like trying to figure out how to navigate that and how to how does he now be supportive because it was not it was kind of like a thing like we talked about he said he would do but then it was like well now is the time we actually have to do it we have to like figure out what this means and like okay well now how do we what's our schedule like and like will i see you for dinner okay cool or hey designated dates like it's a whole adding that in is like a whole different dynamic for sure and a lot to figure out and i can see why some people struggle with it and there was a point where he said like i i no longer want to do yeah the open relationship thing yeah you said you still did yeah um why i think one of those things is like once you've once you kind of like have seen something it's hard to you can't like unsee it so for me I was like well I want to try and figure this out and I want you to be happy and I want me to be happy and I want us to do what will make us happy ultimately now we can't like self-sacrifice for each other either so and we're where's the line for like what's you know stressful or not where's you know how can we both win here so So that's kind of where it came down to is like, well, I don't want to make myself unhappy to make you happy.
1:18:38And I don't want you to be unhappy to make me happy. So like, is there a way to figure this out? Is there a compromise of sorts or is there a trade off that we can make? So just tried to dabble through all that.
1:18:50And the context here is basically is which you guys kind of initially alluded to. And then, you know, Brian shared more with me yesterday that you each develop feelings for somebody on staff. Yeah. Brian let go of the person that he had developed feelings for. Yeah. But you didn't want to let go of the person that you developed feelings for. It made sense and was the right call, I think, for him to do that. And I didn't ask him to do that either. Like, he did it, I think, for me. And I appreciated that. and I said as much and I always was supportive of him and his other relationships. I don't think I ever said like no or anything like that.
1:19:33So I think it came to this and I was like, I'd like the same kind of treatment, if you will. Like I would prefer not to give this up. Like I enjoy it. I have a good time. And I've always been supportive of you. So like, you know, some reciprocation kind of thing. And I should also point out that as I understand it, they're you know because of what goes on here there are contracts signed by employees from the outset that yes permits this behavior because it's also documented on the internet etc live stream so yeah it's very layered but but I understand at one point when he did let go of the person you were having the relationship with.
1:20:16It did not go well. No. It did not go well. How did that get navigated? Emotions are complicated. It's hard when you love somebody who's your partner for so long and still do.
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1:21:27sometimes you're gonna have to do things for yourself so I chose to do the harder path for me which was separating myself from Brian in our relationship at this point. We're still really good friends. We're still going to run the businesses together, like stuff like that. He's still my best friend. Um, but instead of trying to do things that I think are not me, cause I think we want different things ultimately at this point. How so? Um, I think he may be at the point where he's like over the open relationship part. And I'm like, kind of started that journey. And it's like, I can't unlike somebody and somebody is important to me, and it's like, I also would like to be able to just feel freedom, and feel supported, and independent, and know that I can do things myself, because in a lot of ways, I haven't adulted by myself, you know, it's always been the two of us, which, you know, benefits and not, in that, like, always, you know, all reliable there, and we have each other, but yeah, I think, I think forcing people to do things that they don't want to do is not going to work.
1:22:43So me forcing anything on Brian, it's not going to work and it's not going to make him happy. And it seems like, I mean, there's still some, you know, negative feelings. Or when we were talking yesterday on the phone, he said, uh, I don't recognize her totally delusional and lost and tearing her life down to make sure a 23 year old kid likes her. Nah, not true. How, how do you, um, you know, because the, like yeah for personal and professional lives or yeah so intertwined like how do you figure figure that out yeah like how are brian and i figuring out we're really amicable i think but but and i get that but i mean even if you are there's still clearly there's a lot to be like underlying tension there i mean i was talking to hannah yesterday and she was like Like, you know, I shoot content and, you know, when I'm shooting with Bryce and Brian, it's just, you know, I'm putting words in her mouth right now.
1:23:51But it's just not fun because the tensions, they're there and good moves where if I'm shooting with other talent, it's, you know, the exact opposite. I think because we were trying to figure it out there, we probably didn't do the best job that we could have, putting on the best professional faces. So that's like, that's our fault. What would you say was the single lowest point and how you got through it?
1:24:19It's hard to pick like a low point because it's kind of like, now that I've made the decision that I made, it's like, kind of that's like the lowest point. because it's like very challenging to try and now separate from, you know, your life partner. What was the moment where that decision was made? Probably a few weeks back. We were just having like a conversation of like, okay, well, do we try? And, you know, had like a list of like a couple things we were going to try and do differently. Google Docs. Yeah, lots of Google Docs. A couple hours a day spent on it. it's it's a good way to like brainstorm and like comment back and forth without like having to have like a conversation because you end up having side tangents and you worry about tones and like you know or you think somebody's not hearing you but if you put it in ink it's like easier to converse and you get people's points better but to lowest point yeah a few weeks back probably because it's like all this pressure like so take if you don't mind take me to that moment and like what you recall?
1:25:21For a couple days I was thinking about it because we were like trying to figure out all right well here's a here's like our new work structure here's how we think we can try some things like what make you happy what make you happy okay all right so like these are the things I would need okay these are things I've changed vice versa so we like bullet pointed this whole thing out and I was just like do I do that because obviously any relationship, you have like ebbs and flows. And over the years, obviously different challenges, the open relationship, different business things, or like, you know, in anything, like your partner, you, you ask for certain things and certain things frustrate you and, you know, vice versa.
1:25:58I am a habitual mumbler, by the way, no one can hear me. So, uh, it's been a big complaint of a lot of people that are like, I never can hear you. So, um, I have plenty of things I need to get better at. And I realized that probably the harder thing for me would be to saying no, to keep going. That would be a harder, it would be easier to say yes and keep doing the things that I'm comfortable with. Kind of like, I know how to fight with Brian. I know how to talk to Brian. I know how to do those things. I don't know how to do stuff on my own. I don't know how to make some of these, you know, things that we would make decisions on together by myself and I wonder if I need some of that so there was kind of like this like low point of feeling kind of like I'm gonna make myself alone and I have a real chance of like blowing a lot of this up which is bad for for everyone for me for Brian for our team and I care about them a lot and so I was like really worried about that for a while because I don't want to affect them, but it's hard because it's like our business is my life, and they're so integrated into it, and I just care about making sure that they're okay, and they're a bunch of sweeties, so they're like, no, no, as long as you're okay, we're okay, so,
1:27:18um, so yeah, it's probably, it's that, it's like this weird, um, am I going to be okay? I think I will be, and to be fair, um, by the time people see this, I will have told the world, I have I scheduled a live show on OnlyFans to tell my fans like a big life update and yeah so I'm gonna tell everybody because it's authentic to me in our life of keeping them in the loop of what's going on I'm not gonna have like a thing about like oh everything's fine no like they deserve to know and support me so yeah thank you yeah sorry All right.
1:28:02Anyways, so yeah, probably a couple of weeks ago would be the, probably the lowest, just cause it's such a drastic life change. How's it been since? Well, we're all good. It's a lot to figure out when you're dividing everything up and deciding who's gonna be where and why and what stuff. And cause we've always had everything together. all of our accounts the houses the cars but never married never married yeah so we're getting a divorce without the official paper of divorce but no we've been like really amicable we're both like very straightforward put it on a sheet what's the values what's what how do we split it okay cool what documents do we need to change we're not like I'm never gonna be like you know that guy is horrible like no like we're we're all right we're good so and uh i think he he's excited because he's moving to vegas so he's gonna have time of his life and correct me if i'm wrong still has uh 50 percent of the the the company and you know we're still gonna see each other probably like six eight weeks or so because we're gonna get together between like him coming here um us traveling stuff like that like we already have plans to go out there in october for some content in any way so he'll participate in that too what did it entail kind of working out the yeah divorce um kind of transaction lawyer we're like okay hey we made this decision we are super amicable i made a sheet actually like all of our assets all the values um and then we kind of went through it and we're like well what do you want what do i want okay cool you know you get the cybertruck i'll buy the t-rex like you know it's just like just there's not that much to like fight about so what about on the business front business we decided to keep the same because that works that was there ever any doubt in your mind that you'd want to keep it that way not not really um we built it together even if i wanted to entertain that thought it's like how do you value you know the Bryce brand and then what I'm gonna how do I how do I value that and then how do I buy him out of that you know it's kind of it's like an extremely I wouldn't even know how to value it and or how to pay for that and or you know like it wouldn't make sense plus he still has good value for the company and it's like okay I could use the contributions and like he also wants to still benefit and he wants to see us and he's super supportive so he's like I want you to make great content I want you to go you know garden have fun with your friends and like go explore and do the things that you want to do like I fully support and endorse it so any concerns about having him less involved no i feel pretty good so like i'm handling all the the day-to-day operations here which i've done periodically before because he's gone like down rabbit holes of different projects and stuff so like i'm more than capable of doing that and he's just a phone call away in case i need like a consult or something so i feel i feel totally good uh i mentioned this to him and then also to your mom and it seemed like the reaction was never say never.
1:31:16Likelihood you guys one day get back together? I have no idea. I'm barely thinking about next week right now. I don't know. I, I, yeah, I guess you could say never say never, but, and I don't know who I'm going to be in years. Oh, I have no idea. I have no idea. Um, you know, when you're going through a breakup, even when the person isn't connected to your business. Inevitably, it impacts your professional life. I'd imagine even more so when professional and personal life are intertwined. He was saying yesterday, he feels like because you guys have been kind of battling, that you guys are probably a year behind business-wise, where you would otherwise have been if stuff was going well between the two of you yeah we've had we've had similar conversations just because because the personal overlaps so much with the business it's like well if we're having a squabble then all of a sudden that may derail a production shoot which then you know just trickles into like well that's less content we make that's less like it's posted less people see us so it makes sense for us while we were figuring out a lot of these things and these hardships that like we were not as productive as we could have been we were not optimized at doing our roles in the the business so probably and I'm kind of excited now because it's like if we don't have that in the way here we can now accelerate and you know go full speed at the things that we want to go accomplish in the company so on the personal life now are you like are you in okay I wasn't I wasn't sure if you're in an exclusive relationship with I'm all fine and single right now so that'll I've never said that before.
1:33:02God, it's so weird. And, I mean, you're seeing somebody on staff, but that's an open? It's like a casual thing. Okay, got it. I'm just like, I don't know. I put no thought into that stuff right now. Do you think you ever are in an exclusive monogamous relationship? Like going forward? Uh-huh. I could see it. Time, place, people. I don't know. Right now, I'm trying to be as relaxed, calm, open as I can be about things. I'm trying to have the least amount of stress. I'm already just trying to dial in some of these separating all the things and the legal documents. Moving him out of state is a big thing in general.
1:33:52And just adjusting our business and what my responsibilities are going to be. So my headspace is there. When does that happen? He's moving. What day? Thursday? in like five days. Okay. Which is crazy. We shipped out the Cybertruck and his stuff a couple days ago. But him and a couple, me, him, and a couple of our team members are flying out all together Monday. Going to get him set. We're going to do a day of content in Vegas, and then me and the team are flying back. So... What do you think single life's going to be like? Oh, God. I started to think about this, and I'm like, it's going to be interesting.
1:34:27um since I took my ring off I already had like way more people talking to me which I was like wait and explain the ring okay so I have a ring that Brian gave me 10 days after we started dating it's an I love you ring it's really really it's one of my prized possessions and still will be um and I've wanted to give it to me actually so but I always had it on this hand so people would assume I'm married and stuff like that and I didn't realize what a deterrent that could be until I like I think it was gardening so I took it off because I was not trying to have dirt and I went to like, I went to like Academy Sports or something.
1:34:58And I got to talk to you like a bunch. I was like, this is weird. And I was like, oh, I wonder if it's that. So it's just like little things like that are just like changing and like me going out by myself, which is slightly scary. It's like, I don't know. I have to, I need to be careful. And I'm still trying to figure all of that out. And there's this different layer too, where people know who I am from OnlyFans, but in in a way, they wouldn't come up to me or say something, because then they have to say or be wherever they are and be like, I know you from OnlyFans. So most people don't like to bring that up at their dinner table.
1:35:34But now that we have socials, and it's like, well, they could have seen me on YouTube or Instagram. So now they have a reason to come up to me. So I'm hitting the single mark with this also accelerating, so there's more reasons for people to come up to me. And so I have this other layer of like, does this person, like I'm thinking about this, I'm like, does this person know me from my content? and they're just, and like, and or they've talked to me online and now they're kind of going to circle around. Like, this is weird little mind thing. Like, what do I do? I get why famous people date famous people.
1:36:02Like, it makes more sense. It's safe. So given that you're completely out there because of OnlyFans, like, what do you think about dating now post that? This is the first time I'm thinking about this, so. Pays Checkout is offered by your banks and credit unions. So when you shop online at participating merchants, your cards appear in one place, ready to use and kept up to date. And the best part, your actual card number isn't shared when you check out because boundaries are healthy, like no work emails after six. One small step for boundaries, one big leap for checkout. Pays, it checks out. Activation required.
1:36:47See Pays.com to learn more. Terms and conditions apply. I think it'll automatically filter out a lot of people probably because they're probably like, well, I'm not cool with that or I don't want to be, you know, I don't want my, you know, spouse to do that. But it's also like if that's a thing that I'm currently doing or building, then theoretically anybody who I will engage with would want to support the things that I'm doing on or we would have to have a lot of commonalities in that way. So I think that kind of like self-selection um i mean could you ever see not doing the the porn work if the person you're seeing isn't cool with it maybe i mean i have enough of a catalog yeah um i also could see like you know trimming things down so it's like well you know i don't have to do a crazy video but if i'm doing a you know a solo video or doing a live stream with just my fans and it's just me like that I feel like is you know compromise if you will yeah but um it'll be an interesting an interesting time okay so what do you what do you look for in a dude oh god we're going there I have no clue at this point like what am I going to describe like I don't know I just I don't know I'm right now I'm gonna just focus on myself and like being happy uh kids I would like kids um I don't have a timetable on that I feel like I'm young enough like people are having kids in their 40s so I'm like I feel good I feel good I have I have plenty of time okay here's one that we had how do you operating under the assumption you one day to have kids I'm sure this has crossed your mind before how do you have that conversation when yeah you know little Johnny comes home from elementary school one day and heard something from a buddy your middle school yeah I feel like that you just kind of have to have like an age-appropriate conversation you know i'm not going to try and lie or deceive or twist things i would just try to have like a mature conversation that is you know age-appropriate and setting expectations and stuff like that um i think the world's changing a lot too like the amount of people that you know accept people as creators now than they did even four years ago when i started is drastically different so i think even by that time period it might be a totally different thing or a little bit more like loose and like it's okay you know like kind of a little bit more talked about really.
1:39:11I want to ask you a little bit about just the industry in in general but specific to momentarily the like porn industry like how do you view that? It's weird because it's like technically a new adult content but it's so vastly different from mainstream, like porn and companies there with sets and scripts and agencies like, it's hard because there's definitely like an overlap there, but we're so vastly different. How do you view that side of it? I'm really not that well educated in it because it's not like I've dipped my toe into it. I know a couple people that are more mainstream and everyone's been super nice.
1:39:53I've heard you know great stories bad stories and I think like what are the bad sorts of just like mistreatment from agencies or you know royalty splits being or you know they get no rights to a video and they thought they did or just like you know being on set for 12 hours doing a very labor-intensive thing and it's like oh and then it never gets edited and they didn't get paid so I for as much as I'm in the space I'm so not educated on that side of things I'm very very hesitant even giving like a formulated opinion because I don't have great data. And to be fair to me, like we were so heads down on the stuff that we're doing that I just kind of blocked it all out.
1:40:31How do you practice like safe sex in the industry to like avoid diseases? Oh yeah, no, it's actually super, super important. There are designated testing centers that have databases and you go in and you have to be tested a certain window before you're going to do a shoot. They also have an online database so that, you know, if I'm collaborating with somebody and I want to look up and see when their last test date was, I can look it up. I can see the results, see they were all clear, look like through like their history. So it's very, it's very like open, very communicative and everyone's very safe about all that.
1:41:05And even here, we're going to do things. Are there like parameters that you guys put in place where you require like? Yeah, I would have to, it's been a minute since I've done all of that. So, but there were certain timeframes, like people had preferences, but it was like, a lot of times it was like the day before you would go get a test. Cause they would expedite the turnaround times and it'd be like within four hours you had a result. And I think that's just the safest thing for everybody anyways, but everyone's very considerate. Like even when we would work with people, we would have, even if we weren't collaborating and we had like, or just our friend group was just kind of, you know, like we do a live stream and us, me and the girls or something.
1:41:38And it's like, well, just in case we're all going to, we would do like a monthly test for everybody here and everyone would have the results. And like if somebody happened to do a hookup with somebody, they kind of like took themselves out of the game, would go, you know, get their own independent test clear. And then we would do another round like a month later and they'd be clear. Like, OK, cool. You're back in the live show group, you know, like that kind of thing. So I don't know. It was always really great. How many creators, because I understand from kind of reading a bit about you, there's these collaboration type things.
1:42:08How many creators careers have you guys launched?
1:42:17I mean a lot of my friends that worked here all kind of started a page like gifting a curse because it's like I want you to work for me but here's here's a new job that you're gonna go make you know 50x what I can pay you and explain how that works like what a collaboration is yeah collaboration so like it could be created a creator so like they have their own page I have my page and it's like we would get together and we would do a socials collab so we would try and send fans to each other or we would do a post on OnlyFans or we would do a not safe for work video and we both would launch it simultaneously.
1:42:47And again, it's just like, okay, I have a piece of content now we both can sell. And also like my fans will see you and your fans will see me. We can, you know, share fans. And is there the exchange of money in that? In that instance? Or is it just everybody takes whatever they can make off of? Most of the time it's like just shared ownership of the content. But what about with somebody new and starting out? Then that would be different because it's like we had so many fans that almost like anytime somebody launched you know a post on my page they would get thousands of people so it's like the best form of advertising like hot leads right away um so a lot of my friends that ended up making their pages like i would integrate them into the page into the live shows into the videos and it's like they didn't need to do any other advertising like we were their advertising so then we would just take a like portion of their sales and what sort of cut do you guys it would We did a range between like 25 to 30-ish percent, depending on the size of them, how active they were, what was going on.
1:43:42We tried a bunch of different agreements over the years. Which, anybody in their right mind, if they want to get in the industry and don't have any following and here the most liked person or followed person is going to do it. What's a quarter of your business for that kind of following? What's the most, do you know what the most financial success one of the creators have had that you've launched? I think she's probably going to do a little over a million this year. And she's on like year three, I think. And very casual. Like none of them took it as serious as us. I'm talking like they post like two or three reels a week.
1:44:19They might take a couple new photos a week. Like they're very casual. They don't do like any other advertising. This is like the thing that they do. then they kind of dabble on other things so not bad for a casual job um my one friend she's really cool she did it um managed everything like she kept it very small like a very tight paid page a couple hundred people she did it through college she just graduated and she said i'm done i'm good and she paid for all of her college she racked up a couple hundred grand saved it and she's like I'm gonna go do uh go do new things now and I was just like it was cool like she had fun she ran a business she grew from the experience she paid for her college now she's gonna go do the next thing and I was like all right sweet you'll talk occasionally I think to the c-suite at OnlyFans what do those conversations entail they're really awesome honestly I I have nothing but great things to say about the the c-suite over there and ownership I've talked to all of them and they've always treated me exceptionally well.
1:45:19They care immensely about the fans and the creators. They're huge on like safeties for the creators themselves and making sure that the fan environment is right. And they've also tried to stress that the platform's not just for adult creators. They support, obviously, but they rolled out something called OFTV, which is kind of like YouTube, but their version of it. And they have their own shows and then they support creators like myself to have our own channels to create long form content and put it out there. So you don't have to be an adult creator to be a creator on OnlyFans, but it's also they've given us another way to get more traffic to our pages.
1:45:52So honestly they they've been they're like hey what bugs have you found, what things can we do better, you know, hey we're rolling out this new safety thing just so you guys know do you have any feedback for us, you know, hey we're doing this PR thing would you like to comment, like just overall really cool and they're really great with their merchandise, they're they're so generous to us. Oh how so? Yeah they they always support the creators so like they'll mail you like a goodie box of like their latest thing like a summer line it's like oh cool hats and bikinis and it's crunchies and just just nice fun stuff any thoughts on i mean they've gotten kind of rightly criticized before for content moderation for stuff that's slipped through the cracks that's you know been awful and should you know never be allowed but um you know they have tens of millions of pieces of content they did upload a month so i'd imagine that's a a problem but any thoughts on just how they handle content moderation they've done from everything i've seen they are all over it like they try exceedingly hard to like to become a creator you have to do this like kyc and you have to have proof of identity and they're constantly like rerunning like as a creator like i've gotten paying a couple different times like hey we want to re-verify your identity please submit these documents and i'm happy to like what happens in those situations just you're verifying that you are who you say you are you are who is appearing the content they have a bunch of things on the back end i think a lot of it's obviously software and ai at this point but like every single piece of content that you upload you have to tag who's in it and they have to be you know above age registered like everything has to be like i have documents for every single person who's ever been on any of my content i have release forms for all of it it's all on file with them um and then like it's immediate like they will pull content from your vault and be like hey someone's not tagged here so it's gone like until you can tell us who's in here, it's not going to be published.
1:47:41So like they've really like over the years, they've really optimized a lot of that. And because the criticism of them has been, they've been too lenient on top earners, but from your experience, you don't see that. No. And especially with my friends having the smaller pages, I've literally watched like the same system on my pages and on theirs. And so it's like, it's universal. So I don't know about the lenient. I think they care. The problem is they can't have anything be a problem. Like they're, they're too big to have like they're not going to give exceptions like this is a this is a safety issue that they care immensely about so like they take it they take it seriously because the success of their business depends on their ability to effectively police the content absolutely um any changes you would like to see made to the platform um i wanted some more live streaming features so but which would be working on that um some of the stuff that we built i think would be really cool to integrate like like being able to stream to like multiple of my pages in one spot at a single time would probably be quite helpful and with a lot of people would the goal be to try and sell that technology or license that technology to them or they can figure it out and they just need to do we're all right we got our teams you know so so like i'm and then and they said as long as you know we're doing the things that we're doing and sticking to all of our terms like we're good to go so i think we can all win so we make money they make money and everyone's happy all right so i want to wrap talking about charity.
1:49:03How many cats have you rescued? I think a hundred or something. And how many does that work? So I did a lot of trap new to return. So it was like putting out cages and it's just like the feral cats, people that see like them in like dumpsters, stuff like that. They're not friendly. And then that's where like you have like a ton of just reproductive and there's kitten colonies everywhere. So I would trap them at a sporting goods warehouse, got them all fixed and I re-released them and ended up having like little feeding stations. I have cameras so I can like see them all. But then I at least know that like they're happy.
1:49:35They're living a calm life and there's not gonna be more kittens born. So it's fulfilling for me. Didn't you have a like clothing business? Oh yeah. Okay. So briefly, okay. It's cat clothing. That's not clothes for cats. It was like shirts for, for cat people. I was just trying to help do more trap new to return. And, but at the time we kind of had the sporting is business. Only fans had just started. And again, a little bit of impatience. I'm sure I could have figured it out, but like it was taking a lot of time and it was like my attention should have probably been elsewhere So I was like, okay, I'm gonna sell this off to a cute little lady in New York who was doing the same thing and Hopefully she's doing all right, but other charity we like raised and donated like 150 grand through life's hands Right.
1:50:18Yeah. Through live streams. Yeah. Take me through that So I don't know anybody else that's on this So we decided again. It was just like one of those like like underlying projects And I watched an interview you gave where you kind of got choked up talking about it. Like, why? It meant a lot. It breaks the stereotypical, like, well, you're just an OnlyFans creator. You're not doing any good. It's only adult content. And it's like, no, we chose to try and break the mold a little bit and make people think and break kind of like their, I don't know, preconceived notions. So it's like I would live stream in the gym or do something like that, and we would pick a charity and it would mean something to a fan, one of my friends, you know, like I have like, or to me, it would have personal meaning to like, hey, today we're going to, you know, it's Veterans Day.
1:51:03So we're going to do, you know, the canines for warriors. And it's like, cool. Everything, every single tip that people send on this live stream, I'm going to go donate. And even though we'd lose like the only fans fees, I would cover that. But then I would then go take however much that was, you know, the two or three grand from that live stream, go donate it. And then I'd post a receipt right on the wall. So it's like, again, just reiterating the same core principles that we have for the whole page of like what we were doing what we're saying we're going to do we're actually making a difference and like we did this with the fans so like the fans got to feel involved they got value and like the charity won and then it gave us something cool to also tell other people and like challenge their mindsets of like oh wait she did donate to charity that's okay cool maybe i shouldn't be so judgmental i imagine you want to keep doing the same sort of stuff on the philanthropic front yeah i i enjoy it i like it i like giving back and Brian and I have always jokingly called, we have this vision of doing 100 acres of a giant dog rescue or something, calling it Happy Land.
1:52:00Just trying to make a bigger difference. I just adore animals. I'm definitely the crazy lady who stops traffic to get the turtle across the road. So, fair warning. But yeah, I'm definitely going to keep doing that. Fascinating business and conversation. And obviously so much to this. Yeah. Congrats on all your success. Appreciate it. Thanks for doing this. This was lovely. Thank you. Thanks for listening to this week's podcast. Don't forget to leave a rating and review. And for more in-depth interviews, visit GrahamBenzinger.com.
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From the publisher
One of OnlyFans' most-followed models, Bryce Adams, joins Graham to discuss her rise from selling sporting goods to becoming a fitness influencer - to eventually launching her adult content channel that brings in upwards of $14M a year. Adams details her creative process, how she navigates personal boundaries and the safety precautions she's put in place. She also addresses the recent breakup with her longtime boyfriend and business partner, Brian.




