The Best AI Apps for Business in 2025

0:00One thing I found looking at, I use my podcast app I use called Snipt, S-N-I-P-D. and I look at our episodes. I looked at our episodes from last year. You know what episodes tend to do the best? So when we talk about tools, everyone likes a tool. So we'll do a tool episode for you guys right now. So these are the best AI app for business in 2025. I'll go first. So Granola, have you heard of Granola? No. Okay, so Granola is great. Granola, when I log into a Zoom, I have all these call recorders, right? But Granola, when I log into a Zoom, The notes are better than anything I've ever had before.

0:36So you can take notes in there and it'll add on to your notes. But it's really clean. There's like a free, I think there's like a free trial for it, but I heard about it on Twitter. And the cool thing is when I share the notes, I can share it in Slack. I can share an email. I can share a link. And everyone's like, oh, this is really cool. So I'm happy with Granola. That's the first one. The second thing I would pick for app, and we talked a little about this, but I don't think most people use this, is Hey Jen. and the reason I want to pick on Hey Jen is if you're a business or you're an influencer or content creator, you're usually creating content in one language.

1:12What's made Mr. Beast extremely popular is he has a page for Portuguese Brazil. He has a page for India. India has more YouTube users than the United States. So if you can go and use Hey Jen and then create channels and content for all the regions out there, you will do much better. Now I know YouTube is introducing features where you can publish your content in multiple languages using their AI. But if you look at their algorithm and what they're ranking, they tend to rank pages that specialize in a language within that country versus a generic page that is translating and transcribing their content through YouTube's AI.

1:47Now that may change in the future, but that's at least how it currently stands. And I think that's a great way to not get double the views, but triple, quadruple the views over time. Cool. And similar to HeyGen, I think if you're going to use HeyGen, you should probably be looking at 11 Labs too. So 11 Labs will help you from, it'll take your voice and then it'll basically help you. I'll use that example. The example I gave earlier where that guy took his avatar and then got 7 million views in a week and gained 90 ,000 followers. So his stack is uses Hey Jen, that's one to make the avatar. And then 11 Labs for the voice.

2:20And then he uses, I'll give a bonus here. He uses Runway for text to image. So you can use runway for image to video, sorry, and then ideogram for images. And that's what makes his B-roll when his avatar is speaking and there's B-roll. My next recommendation is pay the few hundred dollars a month for OpenAI's premium features. And the reason being is if you want a lot of backlinks in SEO, we use it specifically for data crunching and analysis. It's great for that. It's great for that. produces amazing results. And what we found is that has helped us get a lot more B2B leads. But to do that manually and to pay someone costs way more than a few hundred bucks a month.

3:04Wait, how do you use it to get B2B leads? Well, we're publishing the data. Oh, wait. Publishing the data around like data crunching. Like, okay, you're taking like raw data that you have and having it crunch it. So taking the data from Ubersuggest and answer the public. Yes. Having it crunch it. Yes. We're creating beautiful charts from it. Yep. Publishing that data on the social web. So good, yeah. It can create a lot of backlinks when you put it in blog posts. We're finding it to rank well and we're generating great leads from it. And that's cheaper than paying someone - An analyst. Exactly, to crunch the data or data scientist.

3:36Oh my God, way cheaper. Uh-huh. You know what's crazy? And most people don't do it. They're like, oh, I'm using the premium feature of chat GPT so I can ask all these questions. I'm like, huh. You can actually use it for a link building army. and what we do is we feed in tons of data and have it crunch it. And what you can do, and we've seen a few companies do this because we have our own data, not everyone does. They scour the web, they gather other people's data, they cite the sources, crunch it, create unique pieces from it. As Brad said, there's nothing wrong with taking other people's data if you can make it better and create more insights from it than they can.

4:11Of course, you want to cite them for it. And we found that it generates a lot of backlinks and rankings and leads over. That's so good. That's a really good one. Everyone should take that one. It's interesting. I was chatting with my CTO conversation yesterday. And he was like, dude, look, if we get this product over here and we add this one over here, I'm like, what is it going to do? He's like, I'm going to add, that will give us the productivity of 10 engineers just by adding two products. And so I'm like, are you serious? 10 engineers. And this guy's like, he's seasoned, right? He's like, yeah, 10 engineers.

4:45I think it's kind of similar to what you're doing right now. This is the productivity of five, ten content writers, analysts. What do you think it is? Ten? That's a lot. That's insane. And what are the savings there? A lot. Hundreds of thousands, if not over a million, right? That's a lot. It's like if you don't use it to become efficient, you're just missing out. It's like, for example, when we do the data crunching, the hardest part is actually not just the data crunching. someone will have to go and try to figure out what data is insightful and try to find it. And that's what you're spending money on.

5:20It's like, this is a pain in the butt. Just have AA do it. Yep, yep. Whisperflow would be my last one over here. Have you heard of Whisperflow? No. W-I-S-P-R. So what you do, and I'm still getting used to it, but you type fast, right? Yes. Okay, I type fast too. So we're used to having a keyboard. I think what's going to happen is, and you've actually said this in a video. I was re-watching our This Is Marketing talk. Kids probably aren't going to type that much in the future, right? They're just going to use voice. Now, Whisperflow, if you just hit your keyboard, you just dictate. You dictate everything.

5:50And it'll start to format things for you to understand your tone and everything. You can also start speaking Chinese to it as well. And Spanish. It actually takes in those languages too. So sometimes I'll switch and try to throw it off and start speaking Chinese. And it works. So Whisperflow, check that one out. Do you have anything else you want to add to this? One tool I recommend all content marketers is to check out Quillbot. Quobot has an AI detector for content writing. The reason I say this is if you're doing marketing online, it's not that AI content sucks. It just doesn't do as well. And if you're paying a lot of writers and people to help you out, a lot of them will use AI copy and pose it as human-written copy.

6:30And Quobot, it's not perfect. They have this AI detector that is pretty decent and can help you spot a lot of this. Because you don't want to be paying people being like, yeah, here's$500 for this article. And then they just wrote it with AI. Yep. All right. But so I want to, let's move to this Mr. Beast one, then to your Cristiano Ronaldo one, because they're both related to YouTube. And I know Mr. Beast and Ronaldo did a collab. I don't know if you saw that. Yeah. Yeah. Okay. So we should talk about what we think, what Mr. Beast being the number one Amazon Prime show means. So he's like the number one, like non-rehearsed show or something like that, that launched.

7:07And first, I think it's probably helpful for us to talk about the marketing a little bit. So what I'll say, I don't know what you saw, but when he was launching the show, what I found fascinating was anytime Netflix posted about Squid Games coming out, he would post, and it's like, Squid Games is coming out tomorrow. And so is Beast Games, right? He was just latching on every time and getting like free impressions that way. So I thought that was a nice little way of barnacle marketing. The other thing is Amazon helped him with this, but I ordered Amazon fresh like maybe a couple of weeks ago and I saw like Beast Games on it.

7:40It was like all over the place, right? And they're helping with the advertising quite a bit. But I like what he did with the very first like pre-episode. It came out on YouTube first. So he had 2 ,000 contestants. He's like, we're going to eliminate the first 1 ,000 on his YouTube channel first. So it was almost like a webinar that was leading to Beast Games, right? And then I think he also, once the first episode came out, he released that full episode onto YouTube to continue to drive, try to funnel that traffic or bring more awareness to the Amazon Prime show. I wonder how much he got paid by Amazon.

8:12Good question. Do you think he cares? Contract, I think he does. Amazon Prime. Let's see. $200 million deal with Amazon. Yeah. I mean, you are right. He cares in the sense that he needs to spend that money. He likes spending that money to make a better show. Yeah. So, but I think this is interesting. My personal opinion is I think this is interesting because he's paving the way for creators to come out of the YouTube show. You don't have to just be a YouTuber. You can go beyond that, right? I think Logan Paul's done a good job of that as well. And so, I mean, at the end of the day, he's done well with Prime.

8:49These people are entertainers, right? And I think that's good. They've done a good job and it should give more confidence to more creators around the world. Yeah. And this is a chance to double down on personal branding. Similarly enough, Cristiano Ronaldo launched a YouTube channel and he did it with Dentsu Creative. I don't know if you saw that. And they're just like, yeah, we got the record. I didn't even think he needed Dentsu. That's what I'm saying. That's why I actually put it in the spreadsheet. They're like 1 million followers within 90 minutes. Shut up, Dentsu. He didn't need you. You're just riding his coattails.

9:19Yes. And it's like me saying, hey, dude, I helped Kim Kardashian launch a successful business. Now, I did not work with Kim Kardashian, but hypothetically, I didn't do crap. Kim Kardashian just has to put out a tweet or she just has to put out an Instagram post and she'll generate 100 million in revenue for whatever product she launches in the first year. It's that simple. Assuming the product is halfway legitimate and people actually want it. Yeah. I mean, he's got a lot of YouTube subscribers now. What, 40 million, 50 million? I believe last time I checked it, it was over 50 YouTube. And he's still very much learning.

9:51He's got a team around him and everything. I remember he did - 72 million now. That's a lot. So I remember he did the collab with Mr. Beast. The Mr. Beast version, because they did videos respectively for each channel. The Mr. Beast videos were way better, but obviously because Mr. Beast is a YouTuber, right? The Ronaldo one was not as interesting. It was about him trying to hit goals. And I'm like, it's kind of boring. But people will watch him. Yeah, because he's Ronaldo. I believe he's the most followed person on social media. Yeah. So that's it. You don't want to know. Here, you can answer this one.

10:24Let's answer this one. Why do you think Tesla doesn't have a marketing department?

10:31I think they have a marketing department that's not called marketing. That's my opinion. Because if you look, they hire the person from Apple who created the Apple stores and help launch their products into the real world. Because when Tesla was first coming off, they needed to figure out a way to showcase and explain how their product worked because it was different and novel. To me, that is marketing, but they probably don't consider that marketing. I think that's a fair point. They do marketing the way that, I mean, so Elon has said this. He's like, look, the car should speak for itself. ultimately at the end of the day.

11:02The car should be, because the car's so advanced that it should be its own marketing. And I do believe that if your product is so far in advance, like that is a form of marketing because you're ultimately just trying to get attention at the end of the day. And then when you do the, when you do like, we have the Century City Mall over here, the Tesla in there, it like, in the beginning, it was fairly novel, right? Like not many people could just have like an Apple store-like experience. And now you have other like Rivian or Lucid. And then no one goes to Lucid. I bought the Tesla from the Century City store.

11:29Oh, you did? Yeah, I test drove it right there and then I bought it right on the spot. And it's like an Apple experience, right? Like you can test drive it in there, but you just kind of walk and you talk to like an Apple genius almost. They don't get commission or anything. They just help me out. And they're like, yeah, you don't have to buy it through me. So I just went online and I clicked in, I purchased it. But I test drove it right there at Century City. I test drove the Model 3, which is their highest selling car by far. Model 3 and Model, I think it's Y, right? Is it the Y that's the smallest SUV?

11:57Yeah, the Y is the smallest SUV. Yeah, but the small ones make up the majority of the sales because Tesla spoke about their earnings recently or how many cars that they delivered in 2024. It was all the cheaper versions versus the expensive ones. And the experience was amazing and it caused me to buy the Model 3. I bought it. I drove less than 100 miles and I got rid of it. Yeah, because it wasn't a fit for you. It wasn't fit for me. I will tell you this, the experience of purchase is amazing. The delivery is very terrible. So for example, when I bought the car, I bought mats. They mail you the mats.

12:34You go pick up the car. I had to put in my own mats and do all this stuff. Like if you go and buy a Mercedes, I get it costs more. They just do everything for you. The service just feels better. And you can say, hey, Neil, you bought a Model 3, but I bought an expensive Model 3 because I paid for the self-driving, which I didn't know you can pay monthly for. So I just purchased it. And in total, I don't know how much I spent on the Model 3, but call it$60 ,000,$70 ,000 if I had to guess. And I believe when you're spending that much on a car, it should be more white glove. Dude, I have a Honda Odyssey.

13:08When I bought the Honda Odyssey, the dealership for a$30 ,000-something car, they delivered it to my home with papers and I just had a sign and it was really easy. I didn't have to go anywhere to pick it up. Tesla was being a real pain in the butt about whose license you showed and who picks it up and all this kind of stuff. Yeah, but I don't think Elon's known for customer service. No. So, but okay, let's move to this one over here. Like, remember I sent you that piece on the site that reveals all microplastics and foods we eat? Yes. Do you see that? So, by the way, the guy that funded all this research, he's a billionaire.

13:50He didn't need to do this, right? And so, this is the saddest part. How often do you eat sweet green? Do you eat sweet green? Not that often. Not often at all. But Chipotle? Not often at all. Do I buy from Whole Foods? Sometimes Whole Foods, sometimes from Bristol Farms. My bigger problem is people talk about microplastics like bottled water. Well, people then go buy all this food that's stored in a plastic container. So I try to avoid that too when I'm purchasing. So here's the thing. I eat Sweetgreen a lot. In fact, I ate Sweetgreen today. I ate it yesterday too. And so, because my office is right across the street from Sweetgreen.

14:26So this site reveals, like I look at Sweetgreen, it's all red. It's like a lot of like, you know, other chemicals and things. I'm like, how are all these like microplastics in Sweetgreens? Also, by the way, the mountain spring water, the green one, you know what I'm talking about? The glass water? That has a lot of plastics in it too. Aquapana's good though. Aquapana wasn't recorded in there. So if it's not recorded in there, it's probably okay. But the point is, I think this site got a lot of attention and a lot of those food companies are reaching out to this site. because they want to know how to improve, right?

14:58I think you have to have a topic that's trending. Like, you know, you have the Brian Johnson's of the world. All these people are talking about microplastics all the time. They want to eat healthier and everything. So you have a topic that's trending and then you have a gap in the data, like trying to really understand our food. And this is just a solution that's been missing, right? And that's why this thing blew up, I think in a good way. So point is, this actually syncs in well with, Neil publishes a lot of data, a lot of graphs and things like that. The reason I really like those and the reason I think those drive leads is because it's interesting.

15:26There's a gap missing in a lot of that. Like people like to see the data at the end of the day. Yes, but it doesn't drive volume. No. Like talking about, here's why you're not going to do well in 2025 unless you fix this one thing. Yeah. Like, okay. Yeah. Which I will talk about. What is the one thing? When I first started my business, the overwhelm was real. I didn't have the tools to help me scale. If only I had Shopify from the start to handle all the behind the scenes work. Shopify is the platform behind millions of businesses globally from huge names like Mattel and Gymshark to the smallest brands just getting started.

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18:18I know, I know, I know. Before you do any of this, it's funny. Because my CTO yesterday was like, did you need an interventionist? I'm like, oh, yeah, good point, good point. Okay, guys. So guys, I spoke to an interventionist because I wanted to talk to this person to help someone else that I love, right? And you do this for a friend. Like if I'm like not in a good place, like you do anything you can, I think you would, to help, right? So anyway, so I spoke to a professional, interventionist for a friend. And I was just talking to him and I was like, hey, like you've done like thousands of these to help these patients that are in dire need to turn their lives around.

18:55What's the one thing that they all have in common? I was like, are they like, are they lawyers? Are they like, you know, sex workers? Like, what are they? He's like, no, like they run the gamut. There are CEOs, there's lawyers, there's sex workers, everything run the gamut. I was like, okay, so what is it? He's like, the one thing that makes these people all miserable is that they're extremely entitled. I was like, what do you mean? He's like, because they expect luxury, they expect the five-star things, they expect everything to be handed to them on a silver platter. And that reminds me of what Jensen Huang said from NVIDIA.

19:23He's like, people with super high expectations have very low resilience. And I told this to one of my friends and he's like, dude, I'm like, what? He's like, this is why you have to do hard things. If you don't do hard things, then your resilience gets lower and lower and lower. And then you become super entitled and And you become miserable like this. This is why a lot, by the way, a lot of rich kids, they end up being entitled, right? I know this one firsthand. Yeah, see? So you can't hand everything on a silver platter. So that's the lesson I got from it. I think there is a business lesson here to keep doing the hard things.

19:57My wife and I did something really interesting with our children this Christmas. We gave them each a piggy bank. And we said, we're not buying you any toys anymore. You can do chores. Wait, how are they? Three and five. You can do chores and help around the house. You can earn coins or dollar bills. And once you save up enough, you can buy stuff. You can use it for food, like you want ice cream as a treat. Now, we will buy like Yasso bars in the house, which are like healthier versions of ice cream. But like if they want to go and, you know, the latest thing they want is a trampoline. Cool, you want a trampoline?

20:31No problem. You can save up enough for chores and you can go buy it yourself. And when I say buy it yourself, go to the actual store, show the money, and spend it. At the same time, they're a little bit too young. In a few years, we decided that we're going to introduce taxes so they understand that when you make money, you have to pay taxes on it. And we're also going to introduce rent. Now, rent may only be$1,$5, or$10 a month. Pick an arbitrary number, right? Based on also what they're earning. And it just helps them understand the value of money. and just because you earn money, it doesn't mean you got to keep it all, even if you want to.

21:10And it'll also teach them over time that they need to save for other things. Like, oh, I had to save for rent, right? And we're not going to teach them at this age that, oh, you need to save for rainy days. It's too much to introduce. The first part is to get them used to doing chores and helping around the house. Son is okay doing it. Daughter struggles a little bit more, but then she sees her brother getting money and not her. so she is willing to adapt and change slowly. It has been more of a struggle, but she will come around because she'll eventually see how she's not getting stuff and he is because he's collecting more money.

21:46You know, there's a lot of parents that actually, so I love what you're doing and I also think, I've heard of a lot of parents that they start adding in investing too and they start to see it compound, right? So this is a perfect thing for you to dump into ChatGPT01 Pro and workshop it and it'll give you the entire plan. That's what I think you should do. I don't think we need to do any of that. They'll give you the exact numbers, all the things you need to do. And also, maybe I'll probably point out the flaws in what you have too. Yes, but they're so young. I just need them to do household chores.