The Olympics opening ceremony fiasco, Woke AI lies about history, and What it's really like to transition from employee to entrepreneur

0:00Do you want to talk about the Olympics opening ceremony fiasco? here i'll start i don't know what that fiasco was i only watched part of the ceremony okay so there's um i think this is the introduction to the olympics can you still hear me okay yes yeah i can hear you okay cool so this is the introduction to the olympics and it was basically like um they were it was like a crew it's a crew of like lgbtq i think drag uh drag queens and like you know a lot of different people from the lgbtq i saw that i saw that they were standing on a bridge or something like that right it wasn't they were like reenacting the last supper from um you know the the bible right um so a lot of people especially religious people condemned this and they're like dude you guys are like um painting religion in the wrong way this is a sacrilege to to religion and so you have muslims christians all around the world being like this is unacceptable um what do you guys do what are you guys trying to do here right and then olympics actually ended up telling doing dmca date take requests for all the videos around about the um the opening ceremony and, um, or introduction, you know, whatever it was.

1:02And, um, basically Olympics apologize for, for that. But, um, you know, I, I think the fact, I mean, you know, I get that they're trying to kind of, um, and by the way, Neil and I have no problem with the LGBTQ community. I just think it's, um, the, the reaction to this would be considered a fiasco at the end of the day. So, um, that's what happened. Yeah. You don't want to do stuff that's polarizing, right especially if you're targeting a wide audience being the world uh you want to try to avoid anything that could be quote-unquote polarizing as it could just create negative sentiment if you look at the olympics it's one of the biggest money-making uh generators out there and uh a bunch of sponsors pulled out uh their their sponsorships by the way you want to talk about how chat gpt is um did you look into the chat gpt search yet for the president donald Trump?

1:56Oh, no, what's that? What are you talking about? You go. The one on chat GPT, someone did on for Oh, which is off. But there was a more specific case with Elon posted something saying woke AI lies about history. And on this tweet, it was a very specific tweet. It was the meta AI. And someone typed in, tell me about the assassination Trump that tell me about the assassination attempt on Trump and meta AI respond with, I can't assist with that. I don't always have access to the most up-to-date information. Can I help you with anything else? So then the person asked meta AI, tell me about, uh, Kamala Harris campaign for president 2024.

2:41Keep in mind, she said that she was going to be a president after, right? This happened post the attempted assassination on Trump's life. And then it said the announcement of her 2024 campaign was on July 21st, 2024, after President Joe Biden withdrew his bid for re-election and endorsed her. Harris advocates for similar domestic platform to Biden's supporting, and then it lists all this stuff, right? What's funny about this is, what's funny is, is like, it's being selectively up to date on whatever they want. And that's the harsh reality that a lot of people, you know, don't really see, but it's true.

3:26And then it doesn't even stop there. There's a follow up where it also skews the truth. And then it asks, um, what happened on July 13, 2024 to Donald Trump? And it says, what happened to Donald Trump on July 13, 2024? Assassination attempt on july 13 2024 donald trump the presumptive republican nominee for the 2024 presidential election survived an assassination attempt while addressing a campaign rally near butler pennsylvania same platform right they're doing they have selective bias in which you know someone must have adjusted program um i'm also assuming that you saw the google suggests on President Donald Duck.

4:12Yeah, I saw that. There's no, it recommends Donald Duck, but not Donald Trump. Trump doesn't even exist in the autocomplete. Well, what's funny is, is I typed this for every single past president. I started going down the list, right? And I only got down with like six of them and it was either five or six, but the others all showed up. Yeah, it's, you know, I think Google's mission is still to organize the world's information, but you can't selectively organize the world's information. Correct. And I think that's a big problem, because if you're a corporation, you're tailing to people on all sides and all political and religious spectrums and personal preferences.

4:59You just you can't have, you know, humans having biasness and then adjusting what they show to the rest of the world based on their own beliefs that just screws up these platforms did you take the the political test i sent you again no i took it so i took it at me did you wait were you the only one who sent me was it yeah i sent you one that had like it's like a a like everyone can search for it just search for political tests and it's like a square that has like red yellow green and um yeah red yellow green and blue in it um i took it by the way and it it's uh i'm still the same way i was four years ago you would think i might have changed a little bit but i'm still the same i'm very slightly on the right when it comes to um economic and i'm slightly on the left when it comes to um social and you're probably somewhat similar so yeah so mine wasn't four squares but the one my buddy ended up sending me it showed me pretty much right right there in the middle.

5:59And there are some things that I'm more right on and some things where I'm more left on. And a great example of this is, you know, when it comes to taxes, I don't like paying taxes. But on the flip side, you know, my wife and I will donate to a lot of causes that helps people. And it's not that we think taxes are bad. We actually think taxes are good. Like if someone said, Hey, you know, Neil, you need to pay 5 % more, but all kids, everyone in this, in the United States would get amazing healthcare. Heck, I would even pay 10 % for that. Right. So it's not that I have an issue paying taxes. I just feel a lot of my money gets wasted and I'm better off trying to save it and then use my money and donating to causes that we believe in to hopefully provide maximum efficiency versus there's just a lot of money that's mismanaged.

6:56And it's not a Democrat thing or Republican thing. It's a whole political system thing where people on all sides, just literally, you're seeing people flush a lot of money down the drain. Yes, you do need taxes for roads and schools and social services, and all those things. And, And, you know, even for military, et cetera, you need taxes. So I'm not saying that people shouldn't pay taxes more. So there's a lot of inefficiencies. Let's spend triple to build a bridge than it should cost. Like stuff like that is what bothers me. There's just tons of wastage from that. And I know a lot of you don't like it when we talk about politics, but it's a very political year.

7:33So, you know, it's as we work up that we'll probably talk about the marketing behind. Hey, how is, you know, the Democratic, you know, party doing it? How is the Republican Party doing it? And what stands out? What doesn't? So anyway, just more of an FYI for you guys. But Neil, I think, you know, we should also do too. I don't know if it's for this episode, but I think in addition to kind of our reactions here, I think it's probably helpful every now and then to continue to share what's working for us in marketing. So it's a little bit of mix, but so you guys can look forward to that. I got to take a minute to tell you about the Agency Owners Association.

8:04This is a peer group for agency owners. Think YPO or EO, but for agency owners. And I just wanted to read you a couple of testimonials. So this first one comes from Carrie. And we asked her, what do you like most about the group? She said, having a group of people to discuss and bounce ideas. The leads are great too. Yes, we share leads in this group as well. This one from Alian. He says, the ability to really post whatever I want and need. And the group responds. Great experienced members. Getting a lot of insights from conversations with other members. getting a lot of value from sessions from Eric, getting advice from others as well.

8:34And so if you want to grow your agency faster and you want a peer group to do so, just go to marketingschool.io slash agency. This is a group that both Neil and I created. And our hope here is to create a vibrant community of agency owners and do a lot more with it in the future. So again, marketingschool.io slash agency, and we'll see you inside. All right. Let's, let's, I think this is a good one to, to end it on. So this one is, this is a tweet. Sorry, not a tweet. a LinkedIn post from Anthony Cannata. So I'm going to share my screen over here. And he basically talks about the, actually, I'm not going to share my screen.

9:09So he, this guy used to be the CMO of a couple of companies like Gainsight, Front, Hopin. These are all companies that raise a bunch of money. Not necessarily all of them did well, but you know, they all raised hundreds of millions of dollars, I believe. And so he used to think, so he was CMO of all these companies, right? And you know, there were some people kind of beefing at each other on on LinkedIn and he wanted to give his, his point of view around the difficulty of going from operator to founder. And so, you know, I'm just going to note some of the mistakes he made and then Neil and I can, we can experience share here a little bit because actually Neil, I don't know if you can experience here.

9:43I can, because I I've been like on the other side before. So I guess it's probably me. So he says, look very little of my experience as the CMO of gain site front hop and taught me how to go from zero to one with a product. You end up learning on your operating experience to make decisions that are highly rational at scale, but are less relevant at the earliest stages. The impact here is making mistakes that cost you time and expenses, two of the most precious resources you can have in the zero to one phase. Here are just a few of the mistakes I've made. One, chose the wrong technical co-founder.

10:14Two, over-architected the platform, had to build it all over again. Three, launch go to market too early. Four, assumed early traction event product market fit. And then five, over-index on company building over relentlessly seeking product market fit. So basically at the end of the day, he just says, look, you know, it's good that I learned from these mistakes, but it's totally way different going from working at a company to becoming a founder. And in fact, he's like, it is way harder. And then Jason Lemkin responds and says 99.9999 % of VPs. I know underestimated how hard it is to truly go to founder CEO, maybe slightly higher than that, actually.

10:49And Jason Lemkin, you know, he found an echo sign, sold it to Adobe, I think, for 100 million or so. The Black Friday Cyber Monday weekend is where systems get stress tested. Traffic surges, inventory moves fast, and every second counts. You need a platform built for the moment. That's Shopify, the commerce platform behind millions of businesses and 10 % of all U.S. e-commerce. With Shopify, you can launch fast with thousands of templates and tools that make your site not just beautiful, but conversion ready. Shopify is packed with helpful tools that write product descriptions, page headlines, and even enhance your product photography to increase your reach during the busiest time of the year.

11:22You can also stress less knowing that Shopify's award-winning customer support team is on standby 24-7 to help with any issues that arise, allowing you to get back to business as fast as possible. This Black Friday, join the thousands of new entrepreneurs hearing for the first time with Shopify. Sign up for your free trial today at shopify.com slash marketing school. That's shopify.com slash marketing school. Go to shopify.com slash marketing school and make this Black Friday one to remember. So all that to say, Neil, and then we can give our thoughts on this one. But I was arrogant enough to think that when I worked at this agency called W promote before that, oh, like, you know, this doesn't seem that bad.

12:06I can, I can go do this pretty easily. Right. And then when I worked for this, this one, you know, education company, I was like, oh, this doesn't seem that bad. I can do it. Right. But when you actually get in it, it is, I would say it's like 10 times harder than working at a company because you get all these resources, you're protected, you have a steady paycheck, everything. But when you see everything, all the pieces on the chessboard, and all the stress you have to deal with, and it all gets dropped off for you, it is way harder. It is extremely harder. I haven't been on the corporate side too much.

12:38I've dealt with customers. But yes, it is extremely harder. I think that's it. I think Eric got cut off. We'll see you guys tomorrow. Appreciate you guys tuning in for Marketing School. Have a great day and check out marketingschool.io slash agency.