#724 - 1.5M Q&A - Joe Dispenza, Daily Routine & Online Negativity

25:55And if you put me in the right, broy sort of gym, like five guys will come up to me on a busy Saturday and say, hey man, I love the show. And that's great. Like that's the perfect optimal amount of fame. The difference from Chris five years ago was so much. I mean, confidence, self -belief, the feeling that I deserve success, like an endless litany of things. And it'll be interesting to see where I'm at any years time, because it feels like there's been quite a big change internally over the last 12 months. Some UL Quinn, two, three, two, one. Would you ever consider being more disagreeable with your guests?

26:33That's fair question. I find it tough to really lean in to the disagreeability thing, like the destiny, Douglas Murray style, Michael Malice, real finger push -in stuff. That's not my nature. And kind of in the same way as if you saw some guy that used to weigh, you know, 55 kilos, and now is deadlifting, like, £150, and you'd be like, well, £150 isn't that much. Like, yeah, but look, it already started. The times that I manage to really push the guests on something with a disagreeable tone takes them off a lot for me to get over. And that's part of my nature, and it's something that I'm aware of, and it's something that I'm working on as well, to stopping such a people -pleaser even on the show.

27:23So yes, it's something I'm actively working on. And for next year, we'll be one of the key areas of rhetoric that I think I'd try and bring into the show more. That being said, in my experience, if you give people enough rope, they will end up hanging themselves in any case. And being just sitting back and giving people room to speak often allows them to, like, did all their own philosophy more effectively than you would be able to. But I also don't agree, don't disagree, sorry. I would say, yeah, that's something I'm working on. Chautler, you appear to have drifted slash B drifting toward the right politically with your choice of guests.

28:07Is this your lining with your target audience in an attempt at bringing some sort of balance or something else. I don't know, I mean, like Scott Galawai, Helen Lewis, David Pacman, Destiny, these people I wouldn't have said are from the right. I would say that I'm definitely more accepted by people who are like from the center and to the right of center. But I mean, I've asked, I've been trying to reach out to a ton of people from the left, one of which I can say is Hassan Abbey. Like I really want to bring him on. I'd love to have a conversation with him. I can't get a response. Here's a good story.

28:47So we were about to work with a merch company. We've never done Modern Wisdom merch. And I was like, God, six years, 1 .5 million subs. Pretty cool brand. I think Modern Wisdom's pretty cool brand. Why don't we make some merch out of it? So we found this company and everything was gonna be great. And it was a West Coast merch company, but they distributed internationally. And they had a very female, very Gen Z, very left leaning, design team. They did a kickoff call with them and said, really great to say that we brought Chris Williams and on board and we're going to be doing the merch for Modern Wisdom.

29:24And there was a mutiny and they literally said, if you make us do this, we're leaving.

29:32So the sensitivity around whatever positioning I'm supposed to have, I mean, like if you think that I'm unspeakable and beyond the pale, you're fucked if you go on the internet. But yeah, that's, it's tough for me to get those people on. That being said, Scott Galawait, one of my favorite people definitely is like fucking very, very lefty left. Destiny, the same, Helen Lewis was great. She was that Helen Lewis was literally the lady from GQ that like held Jordan Peterson's feet to the fire for two and a half hours. So I try Try and find balance as best I can. Robert Watten 2394. I asked this with no hate of Ibe, but why did you choose to make an unhealthy energy drink your business venture?

30:16I'd be interested to know what you mean by unhealthy, because it's got zero sugar, it's got natural colourings, it's got natural caffeine, it's got the methylated version of cobalamine, which is one of the B vitamins, which is more easily absorbed by a body. It is completely evidence -backed and I will go toe to toe with anyone in the evidence -based community on the formulation of it. What I presume that you're talking about is the fact that we used ACE -K as the sweetener. Now if you look at any, any shelf of drinks, you will see ACE -K and Aspertaim being used very liberally, including in prime, including in tons and tons of drinks that are much more famous than ours.

30:57I don't think that it's unhealthy by virtue of the fact that I literally designed it this way. Could we have put a lot of people have said, why couldn't we use stevia? Have you ever tried to use stevia with a evidence -based formulation like ours? Because each one of the different compounds that we put in has a different bitterness profile. So you've got cognizant, pretty bitter, rodeolar, rosary, and panics, ginseng taste fucking awful on their own. Elthenean can be kind of gritty. Then you've got the beef vitamins that you need to load on top plus the caffeine that needs to go in Trying to get that to taste nice.

31:31We tried everything. I really want to try and make it work with natural sweeteners and it didn't so it's I mean Been having it just before I started It's money this stuff's fucking dynamite and I'm so proud of it. I love the branding I love the way it looks. I love what it does. Everyone that takes it is super super impressed so So, if it's not for you, if you are so dialed on your health and fitness regime that the type of sweetener that you have in your productivity drink is something that you have narrowed your health and fitness goals down to, more power to you, but it's not for me. Mattas, why do you party vape?

32:11I feel like you've seen me somewhere. So yeah, when I look, we were on tour and I was in Toronto or Vancouver, Vancouver, I think. When I drink, I've started vaping. I do it at comedy shows and I do it at one -on -one nights out. But thankfully, I don't go out that much, which means I don't. Vaped that much. I don't know. I'm going to blame it on Zach. Zach vapes. And when he's got one around, I always grab it off him. That being said, I'm thinking about doing sobriety for all of 2024, which will also fix the vaping problem. But I don't know, largely because it's fun. And because whoever it was, degenerate Chris, party, party boy Chris is still in there somewhere.

32:55And I've got to get my fix, you know, if I stop doing fat lines and hard drugs, party vaping is like the PG equivalent.

33:06IZAC, Majangos, when is Tim Dylan getting on the show? Dude, I'd love to bring him on. I love that guy. He's in and out of Austin. That guy's been in Austin. When I've not been there for the last three times, it's almost as if someone knows, someone in Tim Dylan's team knows when I'm leaving and then purposefully placed him in the city at that time. But yeah, I am a huge fan of his podcast and I would love to bring him on and hopefully we can make it happen next year. Ali, is there any amount of money which will make you consider making an only fans account? Everyone's got a price. Oh, ambitious one.

33:42Do you still get depressed? That's an interesting question. I did for a lot of my 20s. I can't remember the last time that I was. There's little waves of that, those thought patterns do sometimes burst above the surface a little bit, but it's been a long time. Like proper, proper depression for me is laden bed can't leave, make excuses, stop doing things, order shit food, don't open the curtains, stay on phone all day or watch screens, nap at least twice, three times, don't leave, go to bed that night, run it back the next day. I actually think in retrospect that it was like a cute burnout rather than depression, was what was happening to me, but largely no.

34:28And I think that good health and fitness regime, better climate, more friends, and better sleep and wake pattern, has made probably 70 % to 90 % of the difference. D1 and only. What next? Next. Good question, I guess, going into 2024. So, book is going to be a priority for the first six months of next year. I really need to just get my head down and get that written because once it's done, then I can get back into other things. Don't let the show drop, don't take my eye off the ball. There's so many different things that, you know, opportunities. And why do you do this? And we could get you as an advisor and here's an investment and here's a company that we could start and they, what do you do a course or none, we could do this thing with some partnership with this company.

35:21All of those things are exciting, but they're not the main thing. And if you've downloaded my reading list, you'll see that one of the top five books is Essentialism by Greg McEwan. And being an essentialist, i .e. focusing on the vital few, not the trivial many, doing less but better, is easy when you have fewer things available for you to do than time to do the men because you can say yes to everything and still feel like you've got spare time. Now the bar stool has been flipped upside down and there are more things that I could do with my time than time that I have to do the men and each potential thing for me to do is like the best thing that I've been offered ever over and over and over again.

36:05So it's hard and a skill set that saying no to things is a skill set that I'm still having to develop. So what next is book for the first half of next year, keep doing the show, continue to bring on interesting guests, continue to shoot in a beautiful manner. The cinema stuff I adore, I think we've really captured a part of the market and like a part of the internet from that kind of didn't exist, like no one was shooting things in super high quality like us. So I'm going to continue to spin that up. That's kind of it. Like if I get to the end of next show having written a book and just not stopped my caliber for the show.

36:46That'll be great. From the outside, that doesn't look like much, but from the inside, that's still an absolute shit ton of work. And then actually, I would like to do to start releasing a bunch, like a suite of different courses. So we've been talking about monk mode and like me sitting on this couch and stuff. There was a very particular sequence of things that I went through in a very particular way that I did it. I searched for a long time to find the best in the world, for breath work, the best in the world, for meditation, the best in the world, for journaling, the best in the world, for reading practices and mobility practices and spinal rehab and training and all that stuff.

37:21And if there'd been a one -stop shop for me to find that in, it would have made my life a lot easier. And they say that you should make products for the person that you were a few years ago, and that would have been great for me. So maybe I'll start to do something, but I don't know, like even the like the idea of doing courses and things kind of gives me a bit of an ache, but then I also think that's just because of the way that other people talk about it online, rather than the actual value offering that it brings. So I'll get over that. Maybe that interesting things you should know about. What are your new years resolutions?

38:02I haven't done them yet. This is December 22nd, and I haven't done them. So I will sit down next week and do my annual review, which you can get at chriswillx .com slash review for free. Peter Wall, how long have you been CIA plant? I think I've upgraded. CIA plant is way high. I'm probably controlled opposition. Michael Malice has this hierarchy of the different ways that the different ways that glowing experts ascend or something and it's like I'm pretty sure I'm controlled opposition or maybe I'm not I'm probably not interesting enough or important enough to be controlled opposition yet. Art to God Dell ski.

38:45You always talk about your single child past social anxiety being bullied how have you transitioned from that to running nightclubs that always bugged me as weirdly unlikely. Firstly, first off, always talk about that interestingly. I didn't talk about that before David Goggins episode. That was the first time that I really opened up about being bullied and I think, and that kind of real social anxiety stuff that I had in the past. So it's interesting that that seems, at least to you, like it's been a, it's like a mainstay of who I am because to me it still feels like a very recent revelation that I've decided to kind of open up about myself.

39:30Transitioning from that to running nightclubs, yeah. There's a few people that have like, oh this guy was obviously popular in school because of either the way he that he looks or the job that he pivoted into, I don't know, like skepticism around my origin story. Maybe I should take it as a compliment that I seem so well -balanced now that there's no way that I could have been like a total like neurodivergent degenerate artist in school, but I promise you, and if you ask any of the people that I went to school with, they would back me up. How did I transition from that into running nightclubs?

40:09I guess I saw the opportunity to be someone that people needed and if people need you, it's kind of the same as them wanting you and even if people didn't want me, but needed me to get a VIP band that manifested as me being accepted by the world and being given and validation and being given a place of belonging in some way. So that pivot and also don't forget, for almost all of my childhood years, I was on the outside of social networks looking in. So I was observing and working out how different things moved and why people did things the way they did and how they moved between different. That's what a club promoter does.

40:57A club promoter looks at social networks and works out how to manipulate them so that you can get people to go to a different event. Who's the key taste maker within that? The only difference between being popular and unpopular with that is can you play the social game, the social dynamics game of actually being able to communicate. As soon as you've got that down, you've got this massively increased level of attention and precision and focus that you have on why people are the way they are, which I think is still largely why my obsession with human nature on the podcast, the evolution of your psychology, She, all of that stuff is still here.

41:33Connor, how many of your subscribers are because of your jawline? Yeah, this has become a bit of a meme online. Someone, a bunch of people have had pops at me on Twitter about this. It's very interesting, it's a very interesting criticism given that the show is bigger on Spotify than it is on YouTube. And you can't see me on there. I mean, look, I've chosen to do a thing which is the least flash, least showy. Like I'm doing it with the top on. I'm cropping this above the arms. Like when people meet me in real life, they're like, wow, dude, like you're like less of a skinny bitch than I thought.

42:12Like you're a bit more jack than I thought you were. I think it is cope to say that the reason that this podcast is successful is because of jawline the same way as its cope to say that it's successful because of love island. I came off love island with an additional 3000 followers in 2015, 16, whenever I did it, it was tiny and it did nothing and actually put me back. We've lost contracts with partners and airlines because the person that was the key tastemaker found out that I was on love island. So if you think that going on of Ireland helps. And then the jawline thing, I don't know, if you think that Jordan Peterson gets seduced by me doing a like model face at him, you might be unfortunately surprised.

43:01Jean -Luc Picard, is it okay to put Nike's in the washing machine? Thanks. Sure, let's say yes. I've managed to thread the needle of never doing my own washing, pretty much. I can do it, but I choose not to. And I'm 35. So my advice is work out a way where you don't need to do your own washing. Jason Stone, didn't you only have one million about three weeks ago? Think it's about four months ago, but yeah, it's been the last few months have just been crazy, which is also beautiful, but it's disquieting and I'm holding on for dear life. AL, the dating advice for gurus online seems to boil down to just be successful, bro.

43:45Given that women rate 80 % of men is physically unattractive and 50 % of men are below average intelligence, what's the advice for those 40 % of men? That's interesting. The bar is set unbelievably low. Like the average American man is obese, divorced, and with less than one K in the bank. That is a very, very low bar. I think that the internet over indexes on objective metrics of success and doesn't account for what happens in person. You will see regularly people and guys that are charismatic, funny, sexy in person batting way outside of their league if you were to just look at them from an online perspective.

44:29Basically, I would say don't overthink what the internet says because the reality of dating for almost everybody. If you talk to people that aren't terminally online and ask them about their dating experiences and then talk to the people who are terminally online, these two don't spend all that much time getting close. That being said, there are some genetic, like, truths that are rough to get around. But again, dude, if you go to the gym three times a week for a year, you're probably in the top percentile of all fitness people on the planet. If you spend 300 bucks on a relatively okay wardrobe with some blacks, some whites, some navies and some grays, you're probably better dressed than most of the guys that you're going to walk past.

45:19Like the bar is so fucking low. So, the dating advice from Guru's online boils down to just be successful, bro. It's like just try a bit and you will already be probably a six or seven out of ten. Sabin Dahal, who is the man with the most insane work ethic that you have known? Homosy, obvious answer, but that guy's ability to go and go and go and not stop is fucking ungodly and it's it's impressive it's very um it's admirable to see and also largely unrealistic for most people to achieve. Ham cheese lettuce mayo sandwich question why the F did you start selling a snake oil tonic drink. It's not a tonic, it's called new tonic.

46:15I would be interested to know what the snake oil thing, part of that is given that it is completely evidence -based and the main movers from a new tropics perspective are probably the most researched and well -backed that there are. But the reason I started selling it is because I wanted it and it didn't exist, so I made it and I figured if I made it for myself, I might as well give it to other people too. Fran Copares 167. Why haven't you brought in an expert in metaphysics or spirituality like joctodode dispenser or someone like that? Or you just don't believe in these things, please, it's an honest question.

46:52Greetings from Venezuela. Greetings to you too, Fran Copares. I love how, I don't know whether it's Google Translate or just kind of an unnecessarily formal way of putting stuff across, but I love how, like, please, it's an honest question. It's like so, like, unnecessarily nice in the way that it's done just in case he'd like offended me. Meanwhile, there's like, armies and armies of people on a high user from channel just like, spewing bullshit. I am a massive fan of Dr. Joe Dispenser and I am trying quite hard to bring him on the show. So if your metaphysics and spirituality is aligned appropriately, if our astral rounds have worked in sync with the retrograde of Venus, you may get him sooner than you think.

47:46J. Row Dog One. More African Americans on the show, please. Sure. Suggest them. I would love to bring some African Americans on. Speaking of that, not sure if you saw, people kicked off about Spotify's top 10 shows, not being sufficiently ethnically diverse, and there was a bunch of people putting ninja emojis. Ninja, I think, is referring to how many African -Americans there were, or people of African descent we can put in a politically correct way. Where are all of my ninjas at? Was a question, was a super top -comic. Loads and loads and loads of people. And it's like, If you actually look at it, Stephen is, like, I think, Garnay and mother or something like that.

48:31Jay Shetty isn't white. The chick that does the Ted thing is pretty sure she's Asian. So all of the people that were like, this isn't sufficiently representative. Like, it's full of white people. Like, I wonder how Stephen and Jay and the Ted lady feel about being like, like white people. Funny. Per -ral -tees -s -m -m -ma. If you had a son, what would you name him? I like red rising and the lead protagonist in that it's called Daryl. I think Daryl is a fucking dope name for a kid. You're not having a loser if your son is called Daryl. Like it's impossible to grow up and be called Daryl and not be an absolute stud.

49:11So Daryl. Ar -p -t -te -bal -a. No question, just a suggestion. Make a different channel for clips. It gets messy. I've seen many creators making different clips channels and chips channels, getting more views in the main one, clips channels, getting more views in the main one. You have, but that is survivorship bias. And if you look at all of the other clips channels that are part of other, like, moderately successful podcasts, you'll see that they get dog shit plays. My philosophy from the very beginning was when people bifurcate their channels off and have one main podcast feed and one clips feed, you get a underperforming main podcast channel and a total dog shit performing chips clips channel.

49:55Look, I'm fucking doing it now, chips channel. You do that and that wasn't something that I thought structurally made that much sense. If you're a fledgling podcaster, I would advise not doing it. I would put everything that you have into one channel. It makes it way easier to do scheduling, it makes it way easier for accounting, it makes it way easier operationally. And it's worked for us. Maybe I could have had a 1 .1 million sub -main channel and a 500k clips channel, but what the fuck am I doing with the clips channel? All right, I'm just all the one. Nate, 6795, are you the on -it guy? I swear I recognize you from an ad from them with Rogan.

50:37That's Aubrey Marcus. That's... Someone does he look like me? I think he does. We both live in Austin. We both got short hair sometimes. He's covered in tattoos. He's three inches taller than me. Anyway, maybe I'm wrong. I'd love to see more content creators like streamers gamers and also comedians always great to watch. Bill Burr. Would love to get Bill Burr on. Trying to get Hassan Abayon. I don't know who else from streamers like Charlie would be great. Ludwig would be great. I don't think I watch many of the streamers. And then all of the chick streamers are getting themselves in bother at the moment.

51:16So, stick clear. George Mack, what have you changed your mind about most in the last 12 to 24 months?

51:27Home on with birth control was a huge one. last year. That was a really big one. Coming from a nightlife background, you just presume that a lot of people have in casual sex. It's probably pretty good to ensure that we don't have accidental pregnancies. Then I just learned about the impact that this stuff has on women's mental health, on their bodies. It can lock in a type of protein folding during formative years of brain development in the brain that causes women to be more predisposed to anxiety. and also stuff so skepticism around hormonal birth control was a big one last year. This year has probably been epigenetics.

52:11I thought that epigenetics was like the quantum healing of the behavioral genetics world, or just the straight -up genetics world. I thought it was bullshit and I was wrong. So epigenetics this year and hormonal birth control last year. Simon Evans, could you have achieved the success without leaving the UK? No. I have often thought this, did I need to make the move to Austin in order to be able to do the things and could I have repurposed it or whatever, whatever, but it's like a million tiny changes in exposure and who you're hanging around with and the conversations you have and the people that you're run into.

52:55And then the change in my work rate and inspiration and enthusiasm, because I'm around a different type of culture and then the change in weather and the, all of that stuff. So largely, no. The crypto journal, how would you recommend a podcast or content created builds their audience without going on the love island or a similar God forsaken reality TV show again. I would go as far as to say that Love Island was a net negative for my podcasting journey. It gave me nothing. I started this podcast with nothing. There were days in March or April after we'd launched and we were one episode per week deep.

53:39There were days where we We did zero total plays across audio and YouTube, zero, non, no plays, right? So it wasn't like we had some huge launch and it gave us a catapult. So I would recommend that you do it the same way that I did. I think the way that I did it is the most reliable way to do it, which is don't stop. If you don't stop, you will eventually get good presuming that you have the raw materials to be good at it. building an audience is tough, but consistency is the rarest thing in all of content creation because everybody wants an audience now, and it's hard to get an audience now, but it's actually pretty easy to get an audience in six years time.

54:22Charles, do you have a book or books you've read more than three times, more, read more, three or more times in the past decade? If yes, this is the fucking thing. If someone puts a typo in their question, it makes me sound like an idiot. When I try, who's this Kretin that can't read the question? It's like, no, no, that's how the question's written. Do you have a book or books you've read more three or more times in the past decade nailed it? If yes, what keeps you bringing you back to that book? If no, is there one you think fits the criteria for you? I'm also jet lagged, okay? I'm jet lagged.

55:00I didn't sleep on the plane over, so forgive me if the precision is a little bit off. Essentially, isn't by Greg McEwan, I must have read at least twice or three times. The Almanac of Naval Ravacant, I must have read at least two or three times. Red Rising, my favorite fiction book, I must have read at least three times.

55:25Those are probably them. If you ask what keeps me bringing me back to that book, there are lessons in essentialism and the Almanac of Naval Ravacant that I haven't yet learned or implemented, so I need to be reminded of it. And red rising is just fucking awesome. Ben, which episode did you feel the most uncomfortable about releasing to the world? Wow, that's a good question. That's the first time I've ever been asked that. Interesting episode. It's real hard when people ask about which episode across the entire library because it's 720 or something now. It's such a huge number and I can like a lot of them have forgotten.

56:12But recently, I can give you one recently. The Patrick Bat David episode, I really wasn't happy with my performance on it. I wasn't happy with the way it flowed. I didn't feel like I'd performed particularly well. I was imprecise with my speech. I hadn't pushed him where I'd wanted to. I hadn't opened up the way that I'd wanted to. It was just messy. The some days, you just don't hit it right when you go out onto the field of play and everything just feels a little bit off. It's like getting the yips, I suppose, is a sportsman. And I just didn't feel good. And I remember we finished the episode and we'd done this like crazy period of we were over in L .A.

56:53we'd done all of the episodes in L .A. and then we flew over to Florida and then we recorded with Patrick and we'd had all of this travel and we'd nailed it and everything had gone great. And I was I was like in a bit of a slump I was driving home I was in the Uber on the way to the airport. No, just feeling a bit disgruntled with myself and I had to take myself to one side and have a little word and I texted Dean and told him and he was like, dude, I don't know what's up. I don't know what you mean, like everything seemed to go great as far as I could see. And I was like, yeah, no, but it's not my best and it could have been better in all the rest of it.

57:23So not for any particular reason other than I wasn't happy with my performance on the episode that PBD one, still, you know, I'm sure it listened great. But if you go back and listen to it, see if you can pick up on me shitting the bed at a ton of times cognitively. The Zen Master, my feeling of pure passion and my feeling of pure emotional pain seem to be indistinguishable. This started after I really leveled up in my efforts, I can't tell if I should lean into it or be cautious with it. Do you know what this is? My feeling of pure passion and my feeling of pure emotional pain is seen to be indistinguishable.

57:58Wow. That's very interesting.

58:04I am hesitant about giving this sounds like it could be the beginning of skits of free Knowing any bro science to someone that might need a more educated eye, my sense is always to try and investigate without leaning into it a little bit more before you lean into it too much because if you lean into it too much, there is no undoing that. So maybe do, I would focus on some journaling and I would ask yourself questions about like, what is it that's causing the emotional pain? What is it that's causing the passion? Where does the passion come from? how can I bifurcate these two out and just ask yourself some questions, sit with a bit of silence and see what comes up.

58:49Hopefully, what you should be able to do is use that passion to, if pain and passion feel the same way, you basically don't have pain anymore. If you can just alchemize any time that the pain arises, that's just passion. It's like the, it's a Whitney She says, no, sorry, fucking God damn it. Who just dumps to fire? Who just dumps to fire the podcast?

59:20Fucking, who is it?

59:28Fuck, this is, see, this is jet lag. This is jet lag for you. Anyway, I'm not nervous, I'm excited, is the tagline that the, that name's just not gonna come to me. I'm gonna bail out. I'm not nervous, I'm excited, is the same as I'm not in pain, this is just passion, and you should be able to repurpose it. God, see, that's another one. Just, not enough sleep, shit the bed. Steve Cardas Cardoso, what are some mantras you regularly return to? This is what hard feels like from Alex is fucking brilliant. Did you expect that the thing that you're trying to do, this great achievement that you wanted to do that you were going to be proud of.

1:00:08Did you expect it to not be hard? No? All right. This is what hard feels like. And it just repurposes any time that you encounter challenge or difficulty from this is a bug to this is a feature. It's the entry price I decided to pay when I wanted to go and do this thing. So that's probably been one of my most common this year. Simon Duthwite, what gets you to three million? Honestly, bro, So, like, if I don't put my foot in my mouth, which again, like, I did this last year. I said, maybe the exact same episode or something similar, a question about, like, what's your plan for 2023? And I said, I want to fist fuck the internet.

1:00:47I wouldn't bet against me. Really it's all mine to lose at the moment, I think. Like, everything that we touch seems to go relatively well. and I can, I have the team, we need to develop the team a little bit more, I need to achieve a staff and like some other things so that I don't need to be involved day to day quite so much. But we have the team in terms of raw materials, we have the platform, we have the brand equity, I have the skill set to just grow this thing essentially infinitely I think. And the only thing really that can take it down is me. So if I'm looking back on this in a couple of years time and thinking, you idiot.

1:01:28Why did you do X, Y, Z that caused you to be totally cancelled and stop? Then... So, we are. But what gets me to three million is just me continuing to do the thing that I've always done. And that's what I intend to do. Marcus Phillipson will newtonic ever be available in Sweden? Dude, we are trying to roll this thing out globally as much as we can. We're out of stock again. Like this, I had to get this a good story. I had to get George to bring this puppy. he bought 10 cases, that's a good friend, by 10 cases of you, your buddy's new drink. He brought two up yesterday, so I got my friend to buy my product off his own back separately, then bring it to me, then leave it at my house, so I could drink it.

1:02:09That's like the best, like arbitrage opportunity ever. But yeah, we're going to try and get it everywhere. Being able to create sufficient product is proving really hard because the demand is super high. but it'll be there soon. Light brew truck. Light blue truck. Do the English accent when alone or is it just a bit? Ah,

1:02:40could you imagine if I got off this and just cracked out like some deep south accent? and no, unfortunately, or fortunately, I'm cursed with this all the time. Gore -rav, what is it all for? That's open to interpretation from a question perspective and very existential, but increasingly, I think that it is all for fun. Like, if you're not having fun doing the things that you're doing, like, what's the fucking point? Honestly, like, especially, you know, I'm speaking to someone who's managed to achieve way more success than he ever thought he was going to. And it's like still going. I'm still in the throes of it.

1:03:22Right. So I don't know where it's going to come into land if at all or crash land perhaps as well. But you can you can sacrifice so much. En route to achieving anything that you want to that you look back and you go, what was the what was the fucking point? like there's honestly so much satisfaction in the fun of getting to wherever it is, and almost none of it in the achievement of whatever it is. So right now, what is it all for? It's for at the moment for me, setting up a life in which I can have more fun. That is one of my mantras for 2024. Jim Knight, how much have the cinema episodes played apart in securing the high profile guests you've had in the past few months?

1:04:09I know several probably came through the a gym shot connection, but did the appeal of a ridiculously beautiful recording help with getting Jocco and Goggins, et cetera. So with Goggins, I know that it definitely did. Jocco, I don't think so. I think the channel is kind of able to run under its own momentum now, although Jocco was, wow, would it be in 400K, something like that, so significantly smaller and much less impressive of a roster. So yeah, maybe it has contributed a good bit. I think it's cool. Like if I go to someone that's a highly sought after guest, like Dr. Joe Dispenser or Kyle from the Nellkboys or someone and I say, hey, I wanna do something with you that you typically wouldn't do.

1:04:58I need four hours of your time, but I'm gonna drop 30 grand and make the most beautiful podcast that you've ever been a part of. Like better than you can make yourself because I have the team and we have the skill set to be able to bring this together. And you don't even need to leave your city. It's hard to say no to.

1:05:17And that strategy makes me feel satisfied. I think the guests genuinely love it. I think they feel proud of what they're a part of. And it's cool. And it's genuinely novel. Like, I don't think anyone's doing it the way that we're doing it on YouTube at the moment. And I enjoy it. and it's gonna get better this year, it's gonna get spun up even harder. So hopefully you will see even more crazy. Like go back and watch the Chris Bumstead episode. We made some errors on that from a production perspective, but largely it looks like a scene out of Cyberpunk 2077. It's so cool. Where are we here? Osama bin Bolin.

1:05:58Oh my fucking god, that is the A Sam have been born. Was your appearance on Joe Rogan's podcast a pivotal moment for your own brand and how does this experience relate to building friendships and situations where you might not be the most knowledgeable? Yeah, it was, it's like a seal of approval, right? You get stamped from the king or whatever. You are bestowed. He sort of taps the sword on either shoulder and says like, this is one of the people that you should look at for, presuming that you don't shit the bed on the episode. I think I managed to avoid doing that. It was, it was an important moment.

1:06:34I think that it, it, it genuinely kind of does open doors, but not in the immediate, like you just get this ton of influx of things, just that people see you in a different way and you become part of a relatively exclusive club. I mean, I don't know, Joe's done like two thousand episodes, but including all of the repeat guests and stuff. I reckon he's only had maybe 1200 people on the show. So it is quite a small group. And that was useful. How does this experience relate to building friendships in situations where you might not be the most knowledgeable? Are you saying that I'm not the most knowledgeable?

1:07:09I'm not sure what that means. I don't know what that means. I'm going to have to bail out. James, do you ever resonate inwardly with a feeling like in Post -A syndrome that although having a platform known for applicable knowledge and wisdom that somehow it's present in your guests, but you're still on a journey to attain wisdom yourself. So this gap for sure between the people that I speak to and their level of competence and insight and me, is something that I am fully aware of. Like on a daily basis, I have made a career out of being the most stupid person in the room permanently. And I'm every single time that I sit down, I'm reminded of that fact.

1:07:50And yeah, I... Interestingly, that's never actually given me imposter syndrome. Like, oh, these people are whatever than me, more rich, or famous, or successful, or erudite, or like knowledgeable, or whatever than me. And I also think that it's not my job. I've never once, ever, ever, positive myself as having it all sorted out, or even having it slightly sorted out, having a part of any part of it sorted out, ever. I think that one of the reasons that hopefully this resonates with you guys is that I am on the journey and I'm like leaving the breadcrumbs behind including the ones that like crap where I go, I tried to do this thing and I failed or this was a strategy that I attempted and it didn't work or whatever like all of those things all of those failures and all of those insights are only able to be born out, largely because of how difficult I find things and how useless I've been.

1:08:52So no, I actually think it's been pretty reassuring, but I can see how if I'd positive myself as some sort of guru or some, you know, like great insight around anything that you're supposed to do beyond simply this is my experience, this is what I've learned works and doesn't work for me and maybe you should try it, it would be very different. Andrew Waterhouse Besides the drink and tour are there other products you'd like to sell in future like JP does his box courses SB has a book TV shows Etc. I'm done with TV What's the knock on wood same as last words, but I'm done with TV It's so unenjoyable.

1:09:35It is fucking awful to watch this slow clunky behemoth of a huge fucking production chunder along and and then say, right guys, we're gonna go for take one and then can we go back and we're gonna have to run that again and do it sucks. Then you look at YouTube and it's so fast -paced and agile and no tights, lean, there's no time wasted. So TV can get fucked. Jordan books courses, so book, yep, like I say, by the start of 25, you will have something that I'm very proud of. I'm really excited about courses. I mentioned earlier on, there is a bit of like, like, Ick and you know, the distaste that people had when I decided to release a drink that I wanted and I needed and then said, hey, I've spent 12 months developing this.

1:10:24There's a lot of criticism, although it's been a lot more hollow because of how legit the product is. And maybe that's the lesson that my disquiet around the potential of releasing a course course is because the world of courses has been heavily consumed and filled by people who release courses that aren't really that worthwhile. And if I was to do it, if I do it the same way that we did in Utonic, which is like the best in class, absolutely best in class at a price point that's fair and all the rest of it, then what is there to be a shame, dov. So yeah, I would love to do some courses and, you know, there is, like, in order for us to continue to make this thing move, I need to sit down in the seat.

1:11:19And that means I never get a break from sitting down in the seat. And I love sitting down in the seat. But there may come a timer, I just want to take like a two week break and keep things taking over. So like, what does that mean? I don't know. Well, we'll wait But of course his, of course his inbox would be great on the, on the horizon. Campbell, what would an elite five episode start a pack of modern wisdom look like for a new lesson? Oh, that's cool. All right. So we need something motivational. We need something epic. We need something underground that no one knows about. Probably needs a story from left field.

1:11:54So I would say it would be a disservice not put Goggins in. So I think Goggins is the first one. I think any Gwinderbogel episode is the second for human nature insight. I think

1:12:12maybe Homozi 2 from just like a straight up motivational human nature standpoint.

1:12:28Rory and one of the funniest episodes I've ever done. And I want like a story based one. I did an episode with the guy that the Mauritanean was written about, and it's basically just a 90 minute monologue of him explaining his situation. So that's your five episode starter pack. That's kind of difficult to work out. Bo Sanderson, how do you find that you were able to be more curious, specifically on a topic that you want to learn about, but isn't particularly as exciting for you as another topic. Like how do you find that you are able to be more curious? Not entirely sure what that means, but for me, it's just internal, like I can't stop myself.

1:13:10I want to find out everything. I want to find out why the sky's that color and why the bird moves in that way and why that person uses their left hand, not their right hand to eat cake and all of the things. I want to know them all. And it's a blessing in a curse. Because when it comes to trying to make yourself more curious to learn a topic which is less exciting than another one, my advice, unless it's for a degree or a course that you kind of don't get to choose, is bin off the other topic which isn't as exciting and just focus on all the exciting ones. That's the simplest solution. Boy wonder, do you work out your jaw muscles with one of them chewy things to look like that?

1:13:51No, and I'm pretty fat at the moment. Like I'm one of, I mean, the fastest, slowest, smallest that I've been in probably ever, like since I was maybe 24 or 25. So again, maybe if the internet's correct, if all that you need to do to build a podcast, it's just use one of them chewy things to work your jaw muscles. But no, that being said, I think it's jaws -assize. I'm pretty sure that they kind of illegally used a Video of Andrew Huberman talking about either them or an analogous product and then Maybe they had to do a season to sis. I feel like Huberman and them got in it got in bother for some reason or Andrew sued them on some shit.

1:14:33I don't know What then what is something that everybody in the productivity In the productivity slash business believes will get them success, but is completely wrong

1:14:49So I think that there's an over -aliance on leverage, and I've seen this in the content creator world, and it's something that I'm also, as the revenue from the show allows me to finally not need to just do everything myself. It's something that I'm very cognizant of myself too. When everyone read the Almanac and the Val Ravakant, they believed that leverage was just the most important thing that you can force multiply your inputs to outputs through code media, labor, capital, whatever the other one is. But what it caused lots of people to do is take that eye off the ball and take that eye off the main thing, which is the most important thing to them.

1:15:36So they started to outsource and try and get leverage on the main thing that they do, For instance, there are like three things that I need to get right. I need to choose the right guests so I can't outsource the guest booking process, or at least the guest selection process, I suppose. I need to have a great conversation so I can't outsource the research process and it needs to be framed right to get people to click on it on the internet. So I try to touch as I said earlier on. I touch all of the titles and thumbnails that go out, at least almost all of them. So those are areas in which leverage is really hard for me to apply, but that also the most time consuming, right?

1:16:16If I get someone else to do all my guest booking or someone else to do all my research or someone else to do all the titles and thumbs, I'd free up like 20 hours a week, 30 hours a week probably. So I understand why people are tempted to do that, but it's also the exact wrong place to do it. So leverage used in the wrong way to get people to extract themselves from the most important thing that their business does. That's what it is. Francesco Errero must pay. How has the growth of your social media influence changes in your personality or thought processes? That's an interesting question. So I guess, depending on where you came in from, there's questions from Twitter here, from YouTube, from Instagram, I'm depending on where you came in from, you have a different view of me or what I do.

1:17:09There's some people, I found this out the other day, there's tons of people that subscribe to my newsletter that don't even know I did a podcast. Literally don't know I did a podcast. They just like the writing or hated the writing and just like to hate read it. I don't know.

1:17:26So it's nice, it's very flattering for people to come up and say nice things. It's made me a little bit more skeptical in a way that I wish I could stop about whether new people have my best interest at heart. And again, it's that thing from the very top, or as like no one teaches you about how to deal with scrutiny or fame or criticism or attention or any of that stuff, people just are more interested in you and you don't know how to deal with it. And you become skeptical of whether or not they have what like why and You think back to a previous version of you and what you think is well this person wouldn't have been interested in the previous version of me So the only reason they're interested in me now is because they want something and maybe if they want something That means that they don't have my best interest at heart and that means I should be skeptical of them that It's kind of a dangerous mindset to get in I think because was you want to assume the best from people, especially if they're being nice to you.

1:18:30So I understand why the song's talking about no new friends, especially for people who are obviously like infinitely more famous than I am, because it gets around this problem. If you don't have any new friends, you don't ever have to question whether or not new people have your best interests at heart. Now it also means that you maybe don't question whether or not the old people have your best interests at heart. But that's one thing I want to stop. Like I don't want to be skeptical of people just because they're being nice to me and because I imagine this version of the past life where they wouldn't have been nice to another version of me that wasn't that didn't have a big following or whatever.

1:19:03So that's one of them, I guess. Meta Helix, how do you intuitively adapt your interviewing style and or questions on the fly based on your guests' responses? You're very well -researched, prepared and methodical. Thank you. But sometimes achieving the optimal conversation flow is challenging, like Peterson. Yes, Jordan is like boxing a South Pole a little bit. Although in the last one he was very disciplined. The second episode did with him, he was, it was way more South Pory and we were talking over each other and it was messy and I didn't, I wasn't as happy, but the most recent one flowed pretty much perfectly.

1:19:34Like, if you're ever having a conversation, you can see this when you're really, really attuned with someone, the quantum healing people would say that like you're vibrating at the same level or whatever. If you're having a conversation and you're able to get single words into their sentence, that word the word or in analogous word to the one that they were about to use, and then they continue the sentence. Awesome. Like, me and Johnny from Propane have this quite a lot. He's one of the most, even though we're quite different people, he's one of the most attuned in terms of cadence that mean of anybody that I speak to.

1:20:07And a lot of the time we'll be talking back and forth and he'll be about to say something. and I'll dip in with the word or whatever it is. And it works brilliantly. That being said, adapting the interviewing style or whatever is just not having too much of a preconceived idea about where it's going to go. So I'm sitting down with this person today. I have a game plan of where I think would be interesting to take it based on my research of what they do and the intersection of what they do and what I'm interested in and we'll see if that then diagram goes. And if within the first five minutes, like in a sports game, if that just gets thrown out of the window.

1:20:39So, well, guess what? Like, we're not talking about the thing that I thought we were talking about today. That's why you do research. You do research, not so you have a list of questions, but so you know the person's body of work. And after a while, to be honest, as well, like, 700 episodes deep. I've done so many, like, literally thousands of hours of this now. I've always got a story from someone from the past, or some idea, or inside or study or whatever that I've already learned that I can use. So if someone wants to go down one rabbit hole, it's been very long time since someone's given me an entirely new, like completely new fucking hell.

1:21:16This is total fresh snow. It's been a long time since that's happened. So I think it's a combination of preparation, not being too, like, contrived or pre -planning with the process and then just going where it goes.

1:21:37Mour deep. What is the question you regret not asking a guest? Number two, what is your pre -show ritual? Pre -show ritual is pretty simple when I get to do it. It's a five minute vocal warm -up that my old speech coach got me to do, which still to this day is great just getting my tongue moving and making sure that I'm nice and precise with my speech and getting my mind moving. Usually, don't eat for about two hours before, if I can, as it makes me a bit more sluggish. Another one of the reasons that I'm not doing too well today. I'm like looking through the cupboards in my kitchen in Newcastle for something that isn't my housemates that he needs or massively out of date and there's like wheatabix.

1:22:21So like fueled by poor sleep, newtonic and wheatabix today. I don't know whether you have wheatabix in America. Anyway, it's a pretty elite cereal, but probably not great if that's all you've had. What is the question that you regret not asking a guest? Certainly one that comes to mind from recently was Peterson. He did something which is technically referred to as Jesus smuggling on our episode. And he has this idea of like, if you believe that one thing can be more good than another thing, then you believe that God exists because God is the most good thing that can exist. And I didn't understand at the time what I wanted to say was, mate, I might be being stupid here, but that just, that just sounds like a value hierarchy rather than God.

1:23:05And I didn't because I didn't want to sound stupid. And then I spoke to Alex O 'Connor, who's like the most knowledgeable person on this kind of conversation that I know of. And he just said that's exactly the question that you should have asked. So I regret not asking that because I didn't want to seem foolish. Chris Le Pauïde -Vin. Hi Chris, how rewarding does it feel given the problem you've described before about your friend conversion rate that a lot of people you interview have become good friends, interview illustrated well in your recent conversation with Rob Henderson. So yeah, I met a million people across my nightlife career and I had a handful of friends here in Newcastle, which means that my friendship exposure to conversion ratio wasn't exactly fantastic and it's unbelievably rewarding man.

1:23:50Like it's the opportunity to turn your idols into rivals and then rivals into friends is awesome. And then sometimes you don't need to go to the rivals bit first. You can just go straight to the friends bit. But look, I, it feels great. You basically get to create your own social network. You're like, who do I want to be friends with? Well, that's a person that I respect and that's a person that's interesting. So I'll just try and invite them on my podcast and maybe they'll be confronts with me. So yeah, it's awesome. Hi, Chris, which Joe Rogan episode features the layers of paint quote the frequently referred to?

1:24:24I think it was mine. I think it was the episode that he did with me, although I may be wrong, or I may have just made it up. Chris Miracle, very, very clever. My question is, which guest would you love to have on modern wisdom, most love to have on modern wisdom? And why? Neval is still top of the list, man. That guy, elusive, elusive, elusive Naval. He's still on sabbatical post -Rogan, but yeah, I would love to speak to him. I think that it's the greatest podcast episode that's ever been made, his episode on Rogan. And I would love to run that back, go all out full cinema setup for him. So we'll wait and see.

1:25:11Captain Reese, you talk about people growing themselves from $1 to $100K has a set of skills. It is has a set of skills I've been fucking didled by a bad questioning here again. But then going to 10 million type frame, what skill sets do you think you will have to learn to adopt, to get to to be to get to, I'm gonna have to bail out of it. I mean, that to get to one million, so we're already at one million subs. But I'm moving down, I'm moving down. Sean Spooner, Mark Manson says that identity -like reality by one to two years. So in some ways, you're the Chris with 247 ,000 subscribers who hasn't yet interviewed Jordan Peterson or Jocker Willing or David Goggins.

1:25:49You haven't done a sold out tour or launched Newtonic or been on Rogan. With that said, how are you finding the blistering pace change in your life right now? Does this new reality feel like reality yet? That's a great question. It feels kind of like it. It is pretty disquieting. It's like, you know, when you get to the top of a roller coaster and you sort of, everything gets weightless and you do this, it feels a little bit like that.

1:26:20But I'm getting used to it. And thankfully I've got people around me that kind of keep my feet on the ground. And also, it's so much easier to be like this type of niche internet fame because you don't see it in person. And I can also see having done the live shows, how as a rock star you become completely detached or maybe a comedian, you become completely detached from the world because, all right, well, all of these people just adoring thousands and thousands of people, whereas, you know, what's 3000 comments on a YouTube video? Like, it's a lot of comments, but it doesn't hit you in the same way that 3 ,000 people turning up in the theater and talking to you does.

1:26:58So, yeah, reality is unreal in many ways, but I'm getting used to it. Ben, Rogan Part 2 happening next week. It wasn't, but I'd love to go back on. I'm very, very hesitant about suggesting to Joe that I come back on. That is like a thing that people do. Hey, man, I can back in town. and why don't we get an episode recorded? That makes me feel quite nervous to do that. But yeah, I think hopefully next year, that would make me very happy. Des, do you get nervous before recording a podcast? It's very rare. Now, last time was probably Sam Harris, and that was a little bit, and it arose, and then it went away.

1:27:46And that was mostly because he was late. I think it was like 15 minutes late, And in the 15 minutes, I was waiting, it like started to spin up a little bit. But yes, I've managed to largely get rid of that nervousness beforehand, which is just the undeniable stack of proof that you are who you say you are. And it worked well. Matt Oldfield's tipping in the US. I'm actually in Bahamas, but I understand same protocol. You have tax and 15 % service at its printed bill. And then below you were offered to leave an X -Freakiturity service, which you write in that with the pen that they leave, is it customary to leave an X -Retip?

1:28:24Unfortunately, Matt, yes it is, and it is any less than 15 % is usually seen as a bit of a snub. 10 % is basically like a cold one out in the middle of the restaurant. And I typically try and go for between, like around about 20%, seems pretty, pretty, pretty right. All right, I'm going to round it out there. Ladies and gentlemen, I appreciate you. Thank you for all of the subs and all of the support. This is the end of 2023. And it's been the craziest year and I have no idea where we're going to be in 12 months time, but I know that I'm still going to be doing this. So thank you very much for tuning in.

1:29:00Peace!