#975 - James Bloodworth - The Manosphere, Pickup Culture & Male Loneliness

2 Aug 2025 · 1 h 18 min

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Podcast Summary: Modern Wisdom Episode #975 - James Bloodworth

Episode Overview In this episode of the Modern Wisdom podcast, host Chris Williamson speaks with journalist and author James Bloodworth. The discussion revolves around the complexities of the "manosphere," pickup culture, and issues of male loneliness in today's society. Bloodworth challenges common perceptions of the manosphere, suggesting that its realities are more nuanced than its extreme portrayals.

Key Topics Discussed

  1. The Misconceptions of the Manosphere
  2. Definition and Scope: Bloodworth discusses how the term "manosphere" is often misused, encompassing a wide range of male-oriented discussions that vary in toxicity.
  3. Cultural Evolution: The term has expanded significantly over time, making it challenging to pin down its meaning and implications.
  1. The Rise and Fall of Pickup Culture
  2. Pickup Artists (PUAs): The podcast explores how the pickup artist community emerged in the early 2000s and how it has evolved into more politically charged movements like the Red Pill ideology.
  3. Changing Motivations: Initially focused on improving romantic interactions, the pickup culture has shifted to a more resentful, conspiratorial, and adversarial outlook on relationships with women.
  1. The Influence of Social Media
  2. Platforms as Catalysts: The role of social media in shaping male identity and inciting competition among men is discussed. The content consumed by young men often reinforces toxic ideals of masculinity and relationships.
  3. Algorithmic Impact: Bloodworth emphasizes that algorithms can lead users down a rabbit hole of increasingly radical content.
  1. The Cultural Shift in Male Roles
  2. Historical Context: Traditional roles of men as providers and protectors are being recalibrated in modern society, leading to feelings of disempowerment among some men.
  3. Changing Expectations: The discussion includes how men's identities are evolving as women increasingly enter the workforce and seek equality in relationships.
  1. Male Loneliness and Disempowerment
  2. The Lost Boys: Bloodworth identifies a demographic of men he refers to as "lost boys," who feel disconnected and struggle with their place in modern society.
  3. Implications for Relationships: The podcast touches on how the pressures and expectations of modern masculinity can lead to difficulties in forming healthy relationships.
  1. The Political Landscape
  2. Absence of Left-Wing Manosphere: Bloodworth notes the lack of a left-wing counterpart to the manosphere, exploring why progressive politics often neglects male issues.
  3. Men's Issues in Progressive Discourse: The conversation raises questions about why discussions surrounding men's struggles often go unacknowledged in feminist and progressive circles.
  1. Suggestions for Progressive Male-Inclusive Politics
  2. Integration of Male Issues: The necessity for a more inclusive conversation around male suffering in the context of progressive politics is highlighted.
  3. Balancing Masculinity and Modernity: Bloodworth suggests that a healthy masculinity can exist alongside progressive values without one diminishing the other.

Key Takeaways

  • The manosphere is a broad and often mischaracterized space that includes a range of male-oriented discussions, some of which are deeply problematic.
  • Pickup culture has evolved from a focus on dating to a more hostile and politically charged rhetoric, often exacerbated by social media.
  • Male identity is undergoing significant changes as traditional roles shift, leading to feelings of loneliness and disempowerment among men.
  • Progressive politics must incorporate discussions on male issues to avoid further alienating men and creating resentment.

Conclusion James Bloodworth's insights provide a critical look at the complexities of modern masculinity and the issues that arise in the context of the manosphere and pickup culture. His book, *Lost Boys: A Personal Journey Through the Manosphere*, offers further exploration into these themes and is recommended for those interested in understanding the nuances of male identity in contemporary society.

Links and Resources

  • Book: [Lost Boys: A Personal Journey Through the Manosphere](#)
  • Twitter: [James Bloodworth](https://twitter.com/Jay_Bloodworth)
  • Instagram: [James Bloodworth](https://instagram.com/james.bloodworth)

*For more episodes, visit [Modern Wisdom’s Official Site](#).*

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Transcript

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0:00What wine are you drinking? That's what I want to know. It's a rose wine that someone, we had a kind of small dinner party yesterday and they left a bottle so it can't be rude not to have it the next day. On a Monday. I know but it's, I worked on the weekend so I bought it technically a Friday. Yeah, exactly. Brilliant. I saw a quote from Richard Reeves earlier on today. I'm worried that the term manosphere is going to go through a similar journey to toxic masculinity. simultaneously being broad and massively beyond its original parameters and breaking out of academic circles and into mainstream discourse.

0:35What do you think about that? Yeah, I think that's a light -rich's work and I think that's a fair point. I've seen that during the course of writing my book about the Manus Faire, I've seen the term has become very, very baggy in terms of how it's used. So I've seen, I've seen, you know, the Manus Faire originally at least referred to. at least in the book, it's kind of a, it refers to like male supremacist communities, anti -feminist communities, quite, which is quite specific, I think. But I've seen it over the course of the, the writing of the book, it's kind of expanded to include almost, you know, if you read the Guardian sometimes or the New York Times, it's like anyone who does a bench press.

1:13Anyone who can do a bench press is part of the manuscript.

1:18Yeah, like Joe Rogan is like the part, Well, that's kind of, except now in the media that he's part of the manuscript, whereas I think, well, not really. Maybe he's kind of, people in the manuscript listen to him, but certainly lots of other people. So yeah, it has become so broad as it become a little bit meaningless. At the time, talk to the masculinity, yeah, that kind of went under one the same thing. Even in so, I would say that term, yeah, same trajectory, just kind of became this weapon in the hands of people who would then use that to proselyseize for their own sort of point of view. You know, I'm trying to think about, I'm trying to think about an equivalent, sort of toxic negative term that's being used for the female side of the fence, that's being captured by the mainstream.

2:03If you were to look at some of the terms coming out of the manosphere, stuff like 304s, like alpha widows, and then just every other sort of slur, like not very inventive slurs. I can't think of, I guess Karen. In a way. Karen's probably closest. I mean, Tratt wives a bit in kind of intellectual circles or if you're kind of reading the New York Times or something or the Guardian again, maybe in those circles, but not really. It's not really caught on in popular culture at all. So yeah, I think an interesting place to start actually is what the manosphere is not. And you've kind of highlighted there.

2:51Guys talking on a podcast maybe manosphere adjacent, but if you again, if you broaden the term manosphere to include anything that men like, then like roller coasters is the manosphere and UFC is the manosphere and you know Nickelback is the manusphere. Yeah, I mean, it's it's it's partly the fault of the term itself because the term is just here if you just heard the term manusphere and you didn't know anything about any of these subcultures that kind of claim that mantle you you might think it's something relatively benign because it doesn't there's nothing in the name suggesting otherwise necessarily.

3:30So that that I think is part of it but yeah, I mean, it's just these terms do get lazily applied to a policy like Woke is an example on. Yeah, that's a good one. You have kind of people on the right who's called anything they don't like. Oh, this is just woke. And it's just kind of a label to associate your opponents with kind of the worst aspects of something. So like the crazy, like hyper -identity politics people, whereas yeah, if you, people who want to discredit kind of any conservative politics will say, well, that's just part of the, you know, the manosphere. And that's trying to, yeah, try to do so.

4:04So it's a bit easier. red meat is manosphere, wearing a barbersbody spray. Yeah, yeah, anything is, I mean, this was worse I think a few years ago. So I think people like Richard Reeves have allowed us to have it more of an intelligent conversation. I mean, in the mainstream that is. I think there's, like the media ecosystem now is obviously much more broad and there are all kinds of different conversations. But in the mainstream, people like Richard Reeves, I think half made it a bit more cringe to just throw around terms like toxic masculinity everywhere. I hear that term a lot less now. I didn't use it in the book deliberately because I think it's unhelpful.

4:45But I think Manus fear, yeah, I mean, I hope it doesn't stop getting used to it yet because it's the subtitle of my book. Yeah, I hope it does annoy me if I see it just kind of thrown around, yeah, about just like guys just doing like gaiish things. It's an interesting one because memes catch on because of how sticky they are. And unfortunately that can cause them to kind of have a really short shelf life. I often think about to use woke, I think about political correctness. And you know, that was kind of a highly thrown around term. And then it became a meme pretty quickly. And the fucking speed of evolution from woke being an on -ironic term to satirized out of existence was a nanosecond.

5:39You know, it basically never existed as an on -ironic term. And I think the Manusphere actually got to. So it's interesting to say that you've seen a downturn in conversations about the Manusphere because then Adolescence came in at the start of this year. And I feel like that kind of really exploded and kicked off this conversation again. Yeah, and I wouldn't say I've seen a downturn in conversations about the manosphere. Necessarily, I think the last few years there's been an uptick in conversations about specific individuals. So, Andrew Tate, for example, and there's been kind of a, similarly with use of the term, work.

6:16So, the work took on this kind of caricature and then no one was actually interested in looking at where it came from, where the movements came from, it just became this kind of term of abuse to associate people on the left with the most extreme elements of the hyperidentity politics stuff. And you've seen kind of the manosphere be used in a similar way or is being used in a similar way where you have people progressive sometimes or ostensibly progressives who will try to throw that at anyone, you know, right of center or anyone just doing kind of quote unquote manly things to try and associate them with the extremes like Andrew Tate or whatever.

6:56I think the conversation on the manosphere has, manosphere has become more part of like the mainstream culture, that conversation, but it's very much focused on these kind of very caricature individuals. So, Andrew Tate would be the obvious example of that. Before it was the in cells, you know, there was a a bit of a moral panic around INSELS around 2018, 19, Jordan Peterson, another one. But my book is really looking at how the Manus Fit is is kind of much bigger, 30, 40 -year thing going back to pick -up artists, men going their own way, men's rights activists. There's a whole, like, basically ecosystem.

7:30Whereas the media now tends to just present the most, sensation, the sensation, all basically, big personalities, I would say. But how do you come to think about the phases of the Manusphere? I have a relatively white -pilled, hopeful way of piecing it together, but how do you think about the different epochs that got us to where we are now? So the initial kind of Manusphere really, I mean, you have guys before the advent of the internet, Ross Jeffries is the guy you might have heard of, the inspiration of the Tom Chris's character in Magnolia. I'm not going to say the line, now it's wholly overused line, but Ross Jeffries, Eric, a guy called Eric Weber, these guys kind of selling their books at the back pages of men's magazines and stuff.

8:18Then the internet in the early 2000s, late 1990s, the internet's where you really see the rise of the pick -up artist's community as chronicled by Neil Strys. Who you've had on your program before, who's who kind of, Yeah, the game was like a huge, huge selling book and the pick up artist kind of community in the 2000 late 2000 late 2000's early 2010's It kind of morphs into the Red Pill community or kind of splits and so you have the Red Pill community the in cells becomes much more political much more conspiratorial much more based around kind of resentment. So the pick up artists, you know for all their flaws it was kind of We, you know, I want to get a girlfriend or there was a lot of guys attracted to it like I just want to kind of learn a few lines.

9:03Yeah, there was a lot of manipulation involved But then the red pill movement it really is like trying to get back at women in in some kind of cosmic way So it's videos about You know berating women kind of the the dunking on women economy kind of emerges if you like The original guys it was about kind of shaping yourself to be what women want or a sense what women want. Whereas a lot of the guys today, a lot of the red pill guys, it's more about shaping yourself in some ways for the male gaze, for like what you think, what some impress other men. So having the kind of a horror of women or being alpha and intimate making other men feel kind of uncomfortable dominating every social interaction you're in.

9:48So it's quite different in some ways, but there is that kind of thread running through it of this very kind of rigid view of men of women is almost like, you know, from Mars and Venus, separate species, etc. I think at least in retrospect, the pickup industry seemed to kind of pathologize kindness and empathy in men. Yeah. How do you think that impacted the trajectory of male -female relationships, especially given where we're at now with the complaints that each side has about the other? Yeah, I mean, there was a sense that, yeah, there were certain behaviors that many, many men found the pickup artist community and they, they behaved in the stereotype is often wrong about those people.

10:33They were not these very aggressive guys. They were often, I mean, they were those sometimes, but they were mostly the ones I, the guys I met in that scene, they were mostly guys who really did need to be told to be a bit more assertive. So they would It was like five foot six. Yeah, and there was that aspect of it. It wasn't just these men who just wanted to manipulate women into bed, although again, there was that element. There was a lot of men who kind of didn't, they were ashamed of being masculine. They were ashamed of taking up space in the world. And yeah, that was a big part of what attracted to lots of men's who like community, but then they would often put on a costume, if you like, put on this kind of masculinity costume, which would be completely the other way, like a cartoonish thing where you never show any emotion.

11:21What I mean, they didn't really say that quite so much. That was a bit more the red pill stuff a bit later, like never really show any emotion, which is, by the way, it's a terrible thing. Well, it's actually never show any emotion unless it's anger, which for some reason didn't count as an emotion. But I mean, that's a terrible way to form a sort of behavior in a relationship, I think. But yeah, there was kind of a lot of guys kind of going the other way. And that thread kind of got even more kind of in the red pill community and what we see today, that stuff has got even more entrenched. So it's like they doubled down on it now.

11:56So well, if this isn't working, it's just because you're not being alpha enough. And yeah, it's kind of it's a lot darker now than it was when I kind of first discovered the picker bosses in the mid 2000s. I mean, that says a lot that you consider the pickup community to have been more sanitized than the modern manosphere. You sort of talk about an increase in vitriol and victim herd in the modern version. What do you think caused the manosphere to get harder, more spiky, more political as it went along? Yeah. So I mean, I do, I don't want to sanitize like the pickup community, but it's ironic in a way that when - We're talking relatively here.

12:40Yeah, no, of course. But it's ironic when I look back on, so mystery was the main pickup guru in the 2000s. And the main character in Stratus' book, he would kind of talk about how, she's not a bitch, she's just a bitch to you. So it was basically what you're doing is why she's being rude to you. Whereas that's really nowadays it's kind of like, oh, well, it's because she's hypergamous, you know, fickle, she just sees you as kind of a loser. Mystery and those guys used to be peacock was the term where they'd go out to the club in that ridiculous outfits, top hat goggles, eyeliner. And nowadays, if, you know, the red pill guys, you know, the men wearing eyeliner is the problem because it's the kind of the collapse of like gender norms that are participating the fall of Western civilization.

13:31So yeah, I mean, why did it get darker? I mean, partly I think after Neil Stryzer's book, you had, you had all these people in the community kind of masculinity on pick up on Trip and Earth too. It became this very much this shit show of guys social dynamics was one of them. Yeah, and guys getting ripped off, like paying these, paying these guys who would just take them out to a club, point a women for them to approach, which anyone could basically do and call themselves a pick up guru, and then they'd come away and they didn't have the supermodel that was like promised them by these gurus, often get angry and that was kind of how some of the in -sale movements started, the anti -picker artists websites where guys who'd been ripped off or felt they'd been scammed and they said, you know, game doesn't work and then they started to go down this much more deeper rabbit hole of very determinist thinking that if you're not like, if you're not seven foot with like a and a square jawline and your forever alone, your genetically trash or whatever.

14:34Other, the red pill guys, I think it's just a kind of, I think the red pill stuff, I think social media's but it made a big difference to that. So we've kind of, now that we all have short video and photos kind of on our smartphones, I mean short video in particular, you have, it's kind of universalized that kind of resentment that you're not having is much sex as other people, you're not living, you're not kind of living as fun or life as other people. That's a properisation. And I think there is that more generalised resentment now, which you also see in the Manusfit. I wonder where the part of it in the past would be because the internet and your looks didn't follow you around in the same way when Neil Strauss and Mystery were doing their thing in 2006.

15:18But all that you needed to do was something that was effective to get your end goal, which was to get laid with women. Whereas now, because of the ubiquity of Instagram, your personal brand, your visual identity is scrutinized, not just by women, but also by other men. So by design, you're going to inevitably have to sort of move toward, well, where is most of the criticism going to come from? Well, any guy that's spent even a modicum amount of time in the gym knows that the first people that notice that you've got bigger from going to the gym are not women. It's other men. And the same thing goes for the way that you dress and the say, you know, intracexual competition is way more salient to both sexes, even more to women actually than to men, but intracexual competition is way more salient than intersexual competition.

16:05And you know, in order to get a girl to notice you, what is it? How many swipes men go right versus women go right? Like most men largely are at least visually invisible to most women, but most men are not invisible to most men. Like we see our competition and we use that to judge where we are in the state of hierarchy. So I wonder whether the sort of pivot toward a more classic hyper masculine approach, as you say, is not for the benefit of men toward women, but for the benefit of men toward other men. Yeah, I definitely think that's plausible. I think that's definitely plausible. I think also looks in some way have become more of a status symbol in their own right.

16:44So we have become a more looking society. So the critique of some of the intel groups, obviously they go right off the deep end and the top is very nihilistic worldview. But we are a much more looking society and we seem to become a much more looking society with every passing year. So I mean, even if you look at like, if you arrived on planet earth for the first time and looked at kind of music or films, you would assume that to be to musical talent kind of a prerequisite for that was being really hot. You would assume, I mean, when I was a kid, Christopher Reeve in Superman was kind of, yeah, he's a fairly, he's a fairly trim guy, he's in shape and stuff, whereas now it's like Chris Hemsworth.

17:27You're not very Kaville, yeah. No, the, yeah, the kind of, the, the, the bodies have become like more extreme. There is more pressure on boys to aspire to a more, yeah, I mean, in some, in some of those cases, yeah, it's actually unrealistic ideal, unless you're just working out as a full -time job or juicing, you know, juicing as well. I find it hard to see that there's no correlation between that and the fact that you have 13 year old boys taking steroids now, whereas that was completely unheard of really when I was younger. Yeah, you dug into the relationship between gym culture, training, second glass of wine.

18:08Let's fucking go, James Bloodworth. This is a Monday, dude. I love this. I've got so much freelance lifestyle. I don't do this every Monday. Do we need an intervention? Yeah, talk to me about gym culture. Yeah, I mean, I gym culture, I know more just from going to the gym or though when I was writing them, I didn't go as much as I would like, but you do have, I mean, online, you do have fitness influences sometimes, who will talk a good game about the thing they know about the gym, about why you should do it in the gym and your routine and your diet and stuff. And then people will kind of accept them as an authority figure, because that's often how those relationships work online now.

18:50You have your kind of guru in some ways. But then they will kind of start talking, like Andrew Tate, I spoke to someone who discovered him through kickboxing. So he was getting into this stuff, was watching YouTube videos and it was like, this guy was very charismatic, knew what he was talking about, and it even takes like where he doesn't know what he's talking about. He speaks with that kind of force multiplier of conviction, which makes you kind of, that charisma you kind of drawn in, oh, maybe what this guy's saying is right, Trump, funnily enough, is someone who also has that kind of frame control.

19:22And then he said, you know, this tape would talk about this stuff. And then he started talking about, you know, he'd, he'd pepper in like, sprinkle in like stuff about feminism, about how the sexual revolution is like ruined it for men. And if you're not part of like the 80 % of the 20 % of men, you're just to be left behind. And all of this, after you've got a lie, you've got to present this, you know, ostentatious lifestyle to the world or you're never going to get a partner. So there's a lot of kind of the way we, the way we get information now is not through institutions, so much is through influencers.

19:55And sometimes, you know, they have their area of expertise, but then maybe they're not the right person to listen to one. there's other thing, but it's very easy to fall down that kind of silo where you have your kind of figure. And then, yeah, I mean, that's a classic one we'll take with this German kickboxing, but then kind of sprinkling in some of the other stuff. I see this in myself. I see this in myself. I see this in my friends. The allure of starting to get out over your skis. Nobody is an expert in that many things. But it's hard not to talk about it when you're asked. Yeah, I completely see that.

20:30It's fucking seductive. Man, like people care. People care about what I've got to say about evolutionary psychology. Why shouldn't I, why shouldn't I comment on the Ukraine? Why shouldn't I comment on the Middle East? I think I've got a really interesting take on immigration that people should hear. And there's an idea I only learned this a couple of weeks ago, gestures privilege. So the idea that court gestures in the Middle Ages were permitted to say things that other members of the aristocracy, or other members of sort of the ruling class would have been fucking hung for. And I guess if you push it too far, then the gesture would probably get hung as well.

21:05But there was a degree of additional leeway that was given there. I certainly know that there is kind of like a bros privilege that I'm able to waive or comedians privilege that Rogan and his boys are able to waive as well. Like, ah, you know, if you're coming to me, if you're advice about fucking epidemiology or whatever. And I do get, look, I understand that that this sort of gateway content, crank magnetism, pipeline thing. I understand that that's a concern for people. I have a little bit of a problem with too many accusations around that, specifically when it talks about jumping you from creator to creator.

21:44So for instance, if you start listening to Jordan Peterson telling you to clean up your room and then whatever the status within 15 minutes of scrolling, you're delivered an Andrew Tate video and then within five videos of his first video about kickboxing, it's a video about this thing. I, it doesn't, to me feel like it's the fault of Jordan Peterson that Andrew Tate gets delivered to him. That seems like an issue of algorithm not of, on the creator. The same thing goes for me. I don't get to choose what the video below this one is. And they all go, hopefully it's another fantastic conversation.

22:21Like our last one that we had three years ago. But we don't get to choose that. So the kind of like pipeline thing, the gym is a gateway drug to right wing radicalization, the watching of, you know, you watch UFC knockout compilations and before you know it, you're donning a fucking KKK hood. Like all of this is a war of... Yeah, you're a, you're paying for a fucking dropshipping course. I'm real hesitant around... Who's feet do you lay the responsibility of that? Because it's not Jordan Peterson. No, no, I wouldn't say it was the fault of the individual creators. That's totally with the tech companies and the algorithm.

23:03That's very much not, yeah, I would absolutely say that's not the fault of someone like Peterson. I think with Peterson, the more interested thing is kind of his views have changed a lot. And since when I first came across him in like 2018, but I have a lot of good things to say about Peterson. And there's a lot, there's a lot I think is a lot about his message, which is kind of cultural in a way that it's not just can like it's not just something that conservatives can be on board with his kind of that you should not just always take the path of least resistance that we live in a society that's kind of satiated with advertising telling you, you know, watch watch the pornography, you know, play the computer game just just kind of do the thing.

23:45Yeah, do the thing that feels good. Whereas he comes along and says actually, you know, do the thing that's painful because after you've gone, walked through the fire, you'll feel better than you would have ever felt by just taking the kind of consuming the cheap kind of, the cheap kind of sugar high, which that was a really, that's a really kind of counterculture message in a way, that kind of ascetic, just not being kind of buffeted around in the breeze by kind of all these kind of, all these interests basically telling you that you need to buy this thing that you know, oh, you know, fucking with your dopamine and saying, you know, watch, oh, look at these Instagram models on, you know, you scroll through the grid and stuff, but just kind of follow your own path.

24:22That was that was very powerful, but his views are kind of, yeah, maybe I don't want to listen to him when he talks about like the COVID vaccine, for example. You know, there's kind of there's kind of a I think sometimes, but that's also the responsibility if you like on the audience, I think as much as something as much as the creators, because like critical critical thinking, you know, they're not just You know, follow those who, what is it? That's the old saying, follow those who seek the truth, run from those who came to have found it. Like, actually, you know, evaluates people critically, even the people who make sense when they talk about like the gym or something or, or George Orpheus, and you know, take what works and discard what doesn't.

25:02This is an area of sort of, it's very patronizing, very actually sort of patriarchal, like parochial view of what an audience member is. that it treats them as totally fucking passive. Like, oh, yeah, yeah. Who are like simpletons, you are unable to discern for yourself whether or not this person is chatting shit or is in a domain of competence that you should listen to. Please allow us to step in and sanitize or sterilize whatever it is that's going on with this. It's like, dude, the people that listen to shows like this one or like Jordan stuff, or even the people that consume, except for young kids, I understand when you get below 60, I mean, prefrontal cortex for men, mind at 37, I think is still developing.

25:50There are lots of people who are able to discern for themselves whether or not this person is adding value, even if they've added value in the past in a different domain, et cetera, et cetera. I'm hesitant around saying, you know, this person is just able to pipe beliefs directly into the prefrontal cortex of the people that are watching. Yeah, I mean, it can be that argument. I remember even when I was back at college doing like sociology, there was always kind of the theory of media, there was always some theories, which was just too crude. Like false consciousness can be like that. Well, they just don't know what they really think.

26:26Because from that, then you can elect yourself as like a vanguard, a group of kind of political thing as well. We know what's better for those people than they actually know themselves, which can get into quite dangerous political territory at least. I think with the thing is with the internet and influencers and just this glut of information. I think what's, so during the manosphere research, one of the things all of them talk about a lot is like social proof, like status, social proof, and it's one of their concepts which has some truth to it that if you're, and not just in the sense that like if you have a guy who's surrounded by women, other women often find that guy more attractive, But even just like, why do we buy the Coca -Cola?

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27:07If we know nothing of Coke, why do we buy the Coca -Cola over the own brand, Cola? And it's kind of like, it's a way of making the decision really quickly that, well, all these other people have bought this, so I'm just going to buy this. Well, I get a celebrity endorsement or something. And with the way there's so much information on the internet now, I think sometimes our brains kind of differ to just looking for the status or clout that a person has, like the number of tributes and likes that people are paying to them. And just a kind of way to cut through the influence, the blue check mark is another kind of example of that stuff.

27:39Whereas it's kind of not always the best way to, I mean, it's not just with influences, it's just everywhere. It's not always the best way of making a decision that you trust someone more just because they have more kind of clout. And I think online it gets into particularly perilous waters where people can gain clout for kind of all kinds of stupid things. Like, you know, there are kind of a lot of influences now and there are people like Tate, I think, just saying really outrageous things. But then the kid who encounters him when he's got like three million followers or something, he may, you know, he may not have seen all the other things, but it's like, oh, well, you know, your brain kind of, oh, I see the three million followers.

28:15I'm going to listen to this guy more than kind of the person maybe, maybe Richard Reeves, you know, who doesn't have as many followers, but is going to give a much more substantive message. I think that's an issue with the incident and the way our kind of brains work and try to filter information quickly because you haven't got the time obviously to judge everything on its mirrors. Yeah. What sort of people are the lost boys? Who is it that you think are the audience members that are being spoken to? I mean, all kinds of boys. So, I mean, when I was 22, 23, I went on a pick -up art is bootcamp because I was, yeah, like 20 years ago this year.

28:5220 years ago next year in fact. I was just like, very shy, living in the countryside, went back to college, thought it had fixed all of my problems, and then realized like there's still this kind of unbridgeable golf between me and this girl I liked. And it's just, I don't know what, never had a dad growing up. But then again, I don't know if that would always be helpful in that respect, because my friends never asked their dad, they'd rather die than ask their dad for like dating advice. But I had these issues around like, what the hell do I do? I felt kind of locked into myself when it came to that stuff.

29:23And so, you know, there were gurus on the answer who promised to have all the answers. And that was like very appealing to me. Other guys that met is like, they just, yeah, they just wanted a few pointers in that space, kind of like where I came from. And then the more you hang around it, the more you kind of start to absorb the real ideology behind it, the more you start your interactions become kind of more salesy and manipulative. like you meet those guys and they've been around it for a few years, it's like talking to kind of an insurance salesman or something. Everything's kind of monitoring all the variables when they're talking to you.

29:58Other guys just like they had abusive parents, I met guys who they felt like they were never enough for their parents. Like they always diminished as being kind of soft like guys like their setfiles bullied them, their mothers bullied them. So you have that. You also did, I did meet guys who were just like manipulative and wanted to, they had, they had an issue with women to start with and it just made them a more effective like manipulators. That was why they got it. It was like, there was all sorts of people. There wasn't really a type. Often though, the thing with, with the newer influences in the manuscript is they were, they, like we set, we often told about radicalization like, what was the vulnerability, which kind of made someone susceptible to that content?

30:42And that's like an important conversation, whether it's man -as -fair, Islamism, far right, whatever, that's an important thing. But the difference now, I think, with social media, is often the right, the insecurity is almost created by the creator themselves in some ways. So you have a 13 -year -old kid who is on social media or something, and is seeing these influences say, propagate the 80 -20 rule that we live in this post -monogamy society where you're never going to get a sexual partner, you're never going to get a girlfriend, unless you kind of conform to this very narrow stereotype of what like an elite man, like an alpha male is.

31:20And then these guys come along and then present themselves, like, diminish the person, say, oh, you're just a, yeah, you're just a basic soy boy. And really kind of knock their confidence down, kind of like a cult, and then come along, present themselves as like a savior and guide. and you buy if you buy my course for $10 ,000, $10 ,000, I will fix you and I will, yeah, there's one guru in my book that says, you know, this is like Noah's Ark, bro. You know, you're going to be one of the surplus men, but there's a few places for you on Noah's Ark, so you just got to sign up and put your credit card details in and you can live a lifestyle like mine.

31:55And then you look at his lifestyle on social media and if you didn't know any better, you think that this is insane. Like, down bulls' area type type stuff. And if, you know, even if you're not a 13 year old boy, that stuff can be quite compelling. Like, what the house is, who the house is guy? Like, you kind of, you're in tree, if nothing else. But if you're kind of a teenage boy, and it's being like circumvent in any other socialization from your family, or your schoolteachers, or whatever, and just stretch your phone, it's like, I want to be like, this guy, I don't want to like, you do, to be like my dad who hates his job or something.

32:26It's It's quite a seductive thing. They're kind of seducing you in a way, manipulating you and pushing you down that sales funnel. And in the process, making you feel bad, like advertising does even outside of the manus fear sometimes. What has that? That suggests that it would be quite upward aiming. That there would be some sort of improvement that would come out the other side that there would be results that would happen and that these men who go into it, that yeah, maybe the manus fear is using some manipulative tactics. It's creating a void that they are able to fill with courses and retreats and boot camps and stuff like that.

33:05But the suggestion here would be that out the other side of it, you have an improved human, about a human who is more of themselves. But it seems like you're suggesting that it kind of becomes a trap, is sort of liminal space that people end up in. So I'm trying to square this circle of how it can be that the answer is being suggested by this thing, but that then it pushes people further into sort of more victimhood ideologies. Yeah, I mean, it becomes a bit like, like, shelf health. So you must, I'm guessing you've heard that phrase, that shelf health where... No, what's that? Like, where people get like, people get in a stuck in a cycle of like, self -help programs because because they get addicted to the good emotions and the promise of change.

33:52But then, with that actually changing. So you can see how that can, you go to a Tony Robbins seminar or something and no shade on people who do that or anything. As an example, you walk across the hot coals or something and then you get this thrill from being around all these people, you know, we're going to change our lives. And then for whatever reason, because life is complicated, it doesn't happen, but you kind of get addicted to kind of the good feelings you have at these seminars. And I've kind of seen some of the stuff I attended during the research for the book. How I kind of addicted addicted that could be, these people kind of present you if you just follow this roadmap, like anything is possible.

34:29And it is really kind of, I know you can leave those places like really excited. And then the good emotions kind of diminish over time. And then the only way to get them back is to go to another kind of seminar. But also these gurus as well, the blame is always put on the student. So you go to these courses, there's kind of an implicit no refunds policy. So you go to these courses and if you don't achieve your dream life or whatever, the blame is always put on you in that kind of, so there's that up by the bootstraps thing, but it's your fault if you don't achieve it. They've laid at the roadmap or maybe you just need the extra this extra course that you know you maybe you need the gold the gold products or the platinum the platinum course and then if you buy that that's that's probably what you need bro there's there's this kind of they keep you in that perpetual thing giving you these things that don't really work and then you come back it's like well this didn't work and it's like well you didn't you didn't apply it properly or you know this course wasn't quite right for you maybe you need this different guru but there's a lot of people trapped in that cyclotmet who just go from Bant's from one guru to the next.

35:38And it's all variations of this kind of same thing. There's an idea called spiritual bypass from the psychedelic community and it describes a person who goes to the Amazon rainforest and drinks ayahuasca and has this peak spiritual experience but doesn't actually integrate any of the lessons and comes back just the same asshole that they were when they left. And then goes and does the same thing again. You kind of see it like spiritual tourism as well that this person goes on holiday to have this peak experience and then comes back and is kind of addicted to that without the integration of the change.

36:15And I get the sense that it's not too dissimilar. I mean, at least with drinking ayahuasca, you can reliably be reliably informed that something's going to happen. I suppose the level of authenticity and legitimacy of some of the advice that's coming out of different areas of the internet. For both men and women, it is maybe not quite as powerful as Iowaska would be. I'm going to guess that you saw the article in the Guardian, society may have overestimated the risk of the Manusphere UK researchers say this off -com thing. So for the people that didn't see it, it said, many who engage are discriminating and value -driven whether minority consuming extremely misogynistic content, a study for off -com suggests, they found that while a minority encountered extremely misogynistic content, many users of the Manusphere were critically engaged, selective and capable of discarding messages that did not resonate with their values.

37:03I think this is still in the aftershock of adolescence and sort of the conversation that was kicked off as a broader part of that. But it is nice to see the overtoned window, kind of the bottom end of the overtoned window in the UK, you can see with the Guardian and in the US you might be able to see with the New York Times. So the New York Times recently did a piece that was like a maybe ADHD is being overdiagnosed in young boys. Oh my god, if the New York Times is saying it, and it's kind of the same with the Guardian, hell, like this is really hit the mainstream now. This is a real big deal.

37:34They've really pushed it too far, making these claims about the dangers of the, the atmosphere. But what, what is the end goal risk that you're concerned about when it comes to a pipeline of content in this sort of a way? Yeah, so I mean, the, the, the study, yeah, you mentioned it. I saw, I didn't see this study. And I think the issue with that would go back to also our definition, what we talked about the definition of the manus fist So they also included Joe Rogan as people who watch Joe Rogan as part of the manus fit So like to me hearing that it's like well, it's not surprising that to me that people who watch Joe Rogan have a whole bunch of different views You know and and and are a you know the everyone watches Joe Rogan isn't gonna be an Andrew take isn't gonna see an Andrew take video and say Oh, this guy's you know this guy's like right on the money So I mean, I think their different definition was too broad to start with.

38:24I think with, so the ADHD, what you mentioned ADHD, I think there is a parallel in some ways between that in just kind of a conversational way between like ADHD is massively over diagnosed among, say, private school kids, for example, because it's very costly to get a private ADHD diagnosis, but it's under, under diagnosed among prisoners. So you have a lot of people in prison who display ADHD, adjacent behaviors or if they had actually a test they probably test for ADHD. And then you have a bunch of other people who are overdignosed because it's basically become a bit of a cheat code in some not just private schools but in private schools that is kind of a cheat code you get kind of extra exam time similar in a way to being dyslexic could be back when back when I was younger.

39:16There's that kind of, there's kind of two sets of people who that sort of affects. So it's like, is it over diagnosed? Well, yes and no. And with the manus fear, like adolescence was kind of a moral panic in some ways. Like you could say, our most people who consume manus fear content gonna go and murder their classmate. It's like, absolutely not. Absolutely not. There's examples of people who've done that stuff. like Elliot Roger, Linda McLeod was kind of a, I would classify that as a red pill murder that took place in 2021 in Denver, Colorado. But for the most part, that's not what's happening when people are consuming this content.

39:53But I would say there's a lot of stuff that's going on in relationships, I think, which can be negatively influenced by people watching this content. So you do see some attitudes from the mainstream, like the 80 -20 rule permeating the mainstream. So I saw Paul recently at Gen Z men, and a majority think that women are just attracted to a small subset of men. That's something the majority think of that age group thinks now, which to me, that's a transposition of the 80s, 20 rule on to kind of dating. You see kind of, is most 15 to 15 year olds know who Andrew Tate is, and a course that have a positive view of him, which is a lot of those people are going to be getting into relationships are going to be conversing with the girls at their school.

40:41My auntie's a school teacher and says, you know, anecdotally, that there are boys who've come into school and have been kind of mading this stuff, telling women, telling girls to like make a sandwich, telling female teachers to like get to the kitchen and stuff. And it's like like then like verbatim, Andrew takes off. So I think it's more a low level thing, like a low level nuisance, but also if people already have that kind of predisposition for being for domestic violence, kind of giving that kind of veneer of justification to that stuff. I think there's a more prosaic concern that this stuff happens behind closed doors, you know?

41:16That is kind of rationalizing some of that stuff. I'd be very interested to know what the real world results of this end up being. I don't know if we're seeing increases in domestic violence due to manosphere content. And I certainly don't think given the amount of lonely, sexless, unengaged men that we have seen a concordant amount of violence, anti -social behavior orders and sort of... You should say also, guys ruining their own, blowing up their own relationships by embracing this stuff. So if you, there's, I mean, when I was researching this stuff, I used to go on the X -Red Pill Forum. And you'd have guys on their posting about, you know, I embrace this stuff and, you know, my brothers, you know, my brothers embrace this stuff now, how do I kind of de -radicalize them?

42:07But you also started to get women coming on the site, like my boyfriend's started to, you know, refuses to show any emotion, refuses to do his bit of the housework and stuff, because he's been listening to these people. Or like, I've lost the love of my life because this guy's been listening to like alpha male dating systems or some like one of these programs. So I think it's also guys ruining their own romantic prospects sometimes by following this stuff. And yeah, we don't hear it really hear about this stuff, but it's generally not contributing to the sum of human happiness. That's a good point.

42:40Yeah, the super kinetic newsworthy headlines might not be what happens, but you might have a particular type of virus that just low level damages the sort of foundations. What do you think happens to male identity when some of the traditional roles, like like protector, provider, and I guess as well, pro creator, start to dissolve a little bit. What sort of a role is that playing here? Yeah, I think that's part of it. So I mean, there's a recalibration going on. Richard Reeves obviously talks about this and talks about how fatherhood can be a kind of a new proactive added entity. I think, for those who do have children or plans or I think that's really good.

43:20I think that's a really good thing to anchor identity right. But obviously that's not going to be everything because many people don't have children or You know life can't be just I think for men and women always it can't just be like not everyone wants to just anchor their whole life around the Children I mean there's a recalibration going on and there's definitely There were definitely men in the atmosphere who don't feel that they have status in society because Those old roles that their fathers grandfathers especially had Um, I no longer there and especially among working class people so So in my last book was going to like former industrial areas of England where you have a very strong like if you like your miners were like the aristocracy of the working class, that was kind of how they saw themselves, that was how they carried themselves.

44:05And there was a sense that you know, even if they didn't have, you know, loads and loads of money, there was that dignity, there was that you're doing something that not that many people can do because it's really hard, that physical that physicality of the lady you doing the economy is much more like you know servers economy it's much more kind of feminine if you like whereas it's much more about kind of human relationships is not that brute force anymore. And I think I do think yeah it is difficult I mean we have to I don't think we should re -industrialize again I think that's kind of like that that just doesn't really make sense because what are we going to compete with like Chinese steel or something or it's like you you have to you have to kind of keep moving forward I think.

44:44But at the same time the a lot of these This is Manus Fur Influences telling men that you shouldn't go to college, that education makes you a beta male. That's harmful as well because I think that you're kind of, we are in this more professional world where you do need to have more credentialized world where you do even like, even a pointless university degree in some ways you need to get your foot in the door of some jobs and it's actually harmful telling men that, you know, well the education system is feminized so you shouldn't do this. I think they're contributing to it to a start for a start.

45:14But also like it's hard because the provider role, I mean, I want to live in a society where women feel like they can do what, like have the same freedoms I have, they can pursue a career. If a woman earns more than me, which actually my girlfriend does earn more than me, funnily enough, but I don't feel like I'm escalated by it. And that's fine. And it's like, I don't feel like she's going to leave me if my like, because I'm freelance, my income can be like kind of up and down. And if I have a, a, a follow year, I don't feel like she's going to just immediately leave me and she hasn't. So, um, there, I, that proves my point.

45:51But it's like, and an end of one over here. But it, but it can be, that can be something when you've grown up in a world where men do have these very kind of fixed roles. And then then someone comes along for the manuscript and says, yeah, you know, your, your, your, your ground up is right. You need to be the provider, whatever, but that world doesn't exist anymore. It creates a sense of cognitive dissonance, which I think them breathes a resentment that the insecurity the anger that well You know, maybe she will leave me if I don't kind of have a six figure eight and come also in by the time of 25 Yeah, I think it is represented by the fact that on average most women want to date a man that earns more than them The hypogemia is still there.

46:28There's a really interesting study that I looked at from IFS that just came out so the if you're in the bottom 40 % of of earners for men, then your wife likely earns, or your partner likely earns more than you. And if you're in the top 20 % of earners for women, then it's likely that you earn more than your male partner as well. So we have got, at the bottom end of the distribution for men at the top end of the distribution for women, we have got either primary bread winner in the first instance or at least over earner in the second instance. But for the vast majority of the middle of it, it's working in another direction.

47:04I do think, you know, this is something the ugly truth behind a lot of this stuff is that we can, we have a world which is changing more quickly than our preferences can adapt to it, and that there are a lot of kernels of truth in much of the evolutionary psychology underpinnings that then kind of get run with and turned into extreme that do take a would suggest. But then on the flip side to completely deny the fact that like how many women say that, you know, these guys, they're just, they're just not very mature. You know, they haven't got their life together. Or does it mean by that? They can mean that he probably doesn't have any goals.

47:46He probably doesn't have direction. He's not that fight up about his job. He doesn't, he's not going to make me feel safe in the fact that in future, if we have children, I feel like he's going to be able to look after us. Yes, living costs have gone up, which means that a single family, single parent income for two people to raise a third, right? Is difficult. So you go, the kernels of truth, I think, is kind of what burst out into this. Yeah. I mean, I think it's difficult with some of that stuff because I wouldn't discount anything you said there. But I also think it's hard to know with this stuff.

48:24So I don't just miss like evolution psychology. I think the idea that evolution kind of stocked from the neck up with is just kind of a bit. Yeah, that doesn't really, that doesn't really make sense to me. But at the same time, I think it's hard to, it's hard to disentangle some of the nature and nurture stuff. So I mean, yeah, it doesn't surprise me that, that say, young women would want a man, a man who earns the same or more than them. When, if they, if they have a kid, it's, uh, women's like earnings just kind of shoot down in this country in Britain. We have like two weeks paternity leave if you, if you're a guy.

48:58So kind of the women's expected to take the time off work and kind of jettison her career very often. So I mean, yeah, I wouldn't say that therefore, you know, that means it's definitely all like nurture. I think it's just difficult, really difficult to disentangle those things. And we also do have some way to go in terms of in terms of sorting out some of the cultural stuff around, like things like paternity leave and valuing the role of fathers in a nurturing role as well. And I think, again, Richard Reeves is very good on this. So, yeah, it doesn't surprise me. Even if you take out the biological stuff, which I'm sure some of that is right, is actually still having that influence.

49:40Even if you take out that, I think there'd still be the same kind of impetus to find a higher earning partner because simply what happens to women when they have a kid and the career drop off, yeah. Yeah. You've got this, quote, progressive institutions are telling men to embrace tolerance and equality, meanwhile in their day to day lives, they have to compete in an economic system that rewarded ruthless accumulation and coming out on top. Yeah, I mean, sorry. You are not. You go on. Go on. It's just that. That is a good identification of the crossroads, I think, the rare. Yeah. I mean, sometimes I think some of the kind of progressive rhetoric around, especially in the late 2000s, the kind of high -proteinity politics era where it's like Lockheed Martin has the like pride flag or I know we need more disabled drone pilots or this kind of that you just fix a side that the kind of Hillary Clinton elite feminism whatever where you just fix society by kind of having like a one -legged lesbian in the boardroom and you know therefore like socialism or just kind of obviously I exaggerating for effect, but it's like there was that kind of identity politics where you have these kind of lovies, like celebrity figures, you have these big companies who constantly preaching equality and Amazon, you know, Amazon does this.

51:06Amazon did was doing this anyway, not anymore, but it was doing this in the 2000s and it's like I went undercover at an Amazon warehouse and it's like workers pissing in coat bottles because they can't get toilet broke. So there's that kind of hypocrisy there. Like preaching to men, also I think this manifests in a way, like preaching to men to take up less space, that the future is female, that you're the problem, that basically, you being born was like you winning the lottery, basically. It's like just pipe it by, by dent of being like a white male. And then you grow up as like in certain places in the UK or America or Europe or wherever.

51:45And life is a sharp, elbowed struggle where you have to kind of be a bit of a dick, a bit of an arsehole, a bit dominant, a bit like sometimes you have to be like assert yourself. Sometimes you have to be a bit bit like at least fake it so you make it be a bit like dominant. You have to kind of not be the guy who's like pushed down, who doesn't speak up, who's who's meek or whatever. And I think it's particularly in the US. So from the time I spent there, and you know, all just like poorer countries in the UK, the US is obviously richer, but it has a different economic model. But if my girlfriend's from Brazil, and if you like, you go to Brazil, and it's like, there's a much more masculine that the culture there is much more like machismo.

52:26And part of that you can say is like, yeah, that's partly because there's just kind of, it's less progressive in terms of gender roles. Yes, that's true. But it's also just because it's like a survival thing. Just in this environment where you have to be a bit more masculine you have to be a bit more like predict strength a bit more Because otherwise you're just gonna get like crushed under underfoot basically And I just think that's that hypocrisy there where you have an economic system which does reward That kind of striving that kind of assertiveness like you go into a border or something and you have to kind of Command attention while at the same time telling like young men in particular that well, no, you just need to be quiet You just need to take up less space and yeah, some people that's true for them some people They do need to do that but then for people like me when I was younger or like for other guys That's not not what they need to hear they will take that to heart and then it leaves them in even worse place than they were before Why is there no left wing minus for you?

53:24I mean, yeah, I mean that's that's a good question. I mean why is then I think Why is there no left wing minus fit if the minus furious and anti -feminist movement? and I think that makes sense. But why is, I think a good question is, like why is there, why is like going to the gym and lifting weights, for example, often treated with suspicion in like the pages of comment is free in the Guardian or something? I don't know. I think it's partly snobbery because it tends to be something that working class guys do more than middle class guys. It's just like a cultural gap. So there's that lack of relatability, which also is why, I think you see more lower middle class, working class men getting into something like Joe Rogan because like that kind of the also didactic aspects of it where you didn't have formal learning but oh, let's go to talk to this like astrophysicist or something, that's cool, like I'm in it, since that and also the relatability like, oh, this guy also goes to the gym, this guy also, you know, isn't averse to smoking a bit of weed or something.

54:25Someone who kind of is a bit of a, you know, has tattoos or whatever, there's just that kind of superficial aspect which also works against guys as well sometimes from these kind of upper middle class people in the media which it mostly is who kind of just look down on people like that. I suppose that might explain as well why more working class men seem to be leaning right and not leaning left. Despite the fact that essentially the party of the left is supposed to be the party of the working class and about lifting up class issues, not race issues or gender issues? Yeah. So I mean, there's there's a whole bunch of stuff like to unpack with that in that it's less electorally important for the left.

55:07The left doesn't really have that constituency anymore of that unionized men that had in the past in the UK, the US, blood that blue collar, the red wolf, boat is called in the UK. It does it. It's kind of fractured. It's kind of fracturing. it's not really that core constituency anymore, so it doesn't feel the need to, it prefers to talk to people in cities, graduates, liberal graduates, and cities. That's part of it. And I also think, yeah, the professionalization of politics as well. So you have a great distance between politicians and just the kind of people they represent, which is mostly like, tends to be, you know, lots of, of, of, of, of, of, of class people, you know, that's the biggest, most people don't have own capital, most people are kind of working class.

55:51And also I think the death of local journalism is a big factor in that stuff as well. So just the distance between the professional class of politicians, Oxbridge, private school often and just kind of working class people, especially among left leading parties, they just kind of, it just that you can't really relate to the people you're, I think you can't really relate to the people you're voting for, which I do think is on some level quite important. And Trump talks about that, even though I think he does less for men, a working class men than the Democrats, he talks about them, he acknowledges them, whereas Kamala Harris in the US election, they had an OK platform from what I remember for working class people and men included, but they're kind of very diverse to talk and acknowledging that men have problems as well.

56:38So I think that's kind of sunk some of these progressive movements. Yeah, do you think progressiveism is kind of uncomfortable at acknowledging male suffering unless it's villainized in that way? Yeah, for sure. I mean, it's, yeah, I mean, that intersectionality, like this theory, I think the problem with the law, that kind of distinct hierarchy of oppression. So, so black men are more likely to end up in prison or more likely to be stocked by the police or more like to be failed by the school, by the education system in the United States than black women, but because that kind of hierarchy, they're seen as like, as kind of, they have more power than black women, even though it's complex, you know.

57:25I think these rigid tax enemies of oppressor oppressed lead to these situations where men's issues are often neglected. the fact that men can be victims of domestic violence, the fact that the men can. So I had a stalker a few years ago, and it was actually, when you talk about that, I don't think it elicits the same reaction as it does when a woman talks about having a stalker. And yeah, maybe because the threat of violence is not there, but it's still, I think emotionally, that can be, it's a terrible experience. And yeah, I have friends who have the same thing, and it doesn't, it's kind of seen as a joke if you're a guy and you kind of go through that stuff.

58:07So yeah, there is a bit of a double standard, I think. I wonder what a truly inclusive or male -inclusive progressive politics would look like. Like actually, I actually can't envision that you turn at the moment. I think that the intersecting hierarchy and the grievance culture doesn't really leave much room for that. So I get the sense that But it's a little bit of a, um, a gaudy and not until something changes quite fundamentally. I mean, I think the problem is the way we see our opponents politically is often shaped by a lot of social media to make a kind of trite point. But I think so, if I go to, so I'm kind of sent a left, if I go to a, I know, conservative club or conservative meter, whatever, have a glass of wine, of course.

58:58And I'll probably meet people there who I have a nice interaction with, have a nice conversation with and could be friends with But then my impression sometimes if I spend a bunch of time online is like the The the conservatives who get promoted up the fill the right wing and sometimes you get promoted up the feed It's like all who who just have that kind of Who figured out the algorithm whatever it tends to be the most shrill voices the most narcissistic voices but also the same is true on the left as well. So I mean, particularly a few years ago, you have like feminists on Twitter, the ones who are kind of rising to the top is like kill all men and all this kind of horrible, like rhetoric.

59:39But then if you actually go to some kind of, you know, garden -variety feminist and they're not gonna treat you like, they think that, they're not gonna treat you as kind of your concerns, they matter. I haven't found that when I actually get out in the world away from the on -ice stuff, that people are more complex. And I think sometimes we kind of we did think that online everyone's kind of siloed into their own kind of information ecosystems where you're not seeing the opponents. I think it's actually that you see the worst of, I mean this isn't really original point, but you see the worst of your opponents and that becomes like the left is like they're all these like communists and you know they want to turn the Britain into Venezuela or Americans of Venezuela.

1:00:19It's like most of the kind of milk toast people who have a kind of mixed like complex nuance views about stuff. So I think social media is big part of the way we see our opponents in this like really black and white negative light. The online world is not the real world shock horror. Well, it increasingly is, which I think is probably the problem. This is a great a great point that Frey are indeed made to me last year, which was people make that point and they say the online world is not the real world. Why are people getting so caught up in whatever it is that they're seeing on the internet. But if you are a young guy or girl who spends six hours or eight hours a day of screen time, you're spending more time on your screen than you are asleep.

1:00:57The online world is the real world to you. It's how you mediate most of your experiences. You're definitely speaking to more people and seeing more people on the internet than you are in real life unless you're an outbound tele sales person. So yeah, it's an interesting challenge because you're not going to get in and sanitize the internet, you're not going to be able to counteract this. I'm interested in how you think about blending a desire to inspire men and give them something aspirational to look up to, to actually speak to what it is that they want while trying to not have predatory tactics or this sense of lack that can create a vacuum that they get sucked into, going to all go in the other direction and not understand what it is that men watch.

1:01:48There was this breakdown of something else to do with the manosphere and an accusation thrown at Jordan Peterson that he was promoting ideas of mastery, self -discipline and hard work often linked with problematic views. It's like come on, holy fuck. Like not only is it totally tone deaf to not understand why that would be attractive to guys, but also look at any woman and say, hey, do you think that discipline and self -mastery and hard work would be the kind of trait that you would look for in a future partner? And I bet that the author, female author of that article, as well as also, it's like the rules for thee, but not for me thing.

1:02:26I just squaring this circle, finding a culturally acceptable in the modern world with all of the shit that's happened and all the rest of it, but attractive to men, place for the narrative and the communication to go. Is that an intractable problem? Is that just, are we in two different worlds at the moment with what culture finds acceptable and what men find attractive? Yeah, I mean, I don't think it's intractable. I think that a big problem that I encountered with the, like, my journey through the manus first, so to speak, is it's attaching status, is viewing women as status objects and at driving your status from power over women.

1:03:10So women is kind of a form of property or that kind of so an interesting example I use in the book is you see on the red pill spaces you see some admiration for like Vladimir Putin which you know there's a whole bunch of stuff to unpack there but Putin's like they see Putin's like the alpha male and one thing Putin did was he decriminalized domestic violence in Russia, partially decriminalized domestic violence. It's like why would he do that? And it's partly because he has nothing to offer Russian men apart from like poverty, war, but you know you may feel like this outside of the home but at least in your home you can feel like a feudal lord, so you can dominate your family.

1:03:49So there is that kind of sense that the part of the masculine role is you in the home, you're basically like an oligarch. You have that kind of, and something similar was done in the South, in the American South, before the Civil War, where they got working, the Confederate got working class people, white working class men on side by saying that, you may have little stake in society, but at least you're above the kind of black population. At least you can kind of, you're an oligarch in terms of you can only slave. There is that kind of, I think masculinity, So on the one hand, it's masculinity to me is like being comfortable in your own skin, which can take a long time growing up you try on various like facemiles like very do like various facades where you know be the alpha male or be the like goth or like be the punk or whatever But like getting older it becomes easier.

1:04:47You kind of realize that no one cared like all along What you were doing and you kind of just become comfortable like you stopped giving so much of a fuck But that's part of it. But it's also, I think, when we talk about being the provider and protector, I think, yeah, there's aspects of that that can be really positive. But it's also, as men, I think, stop, we need to kind of stop deriving our status from the woman on our arm or the woman who we have kind of at home as like in the past, it would be kind of a helper and like servant. I'm not saying it's like that in most relationships nowadays.

1:05:22days, but I think sometimes that kind of feeling of a woman is kind of a trophy object for like a correct performance of masculinity. And finally enough, when I think when people stop doing that, they also do better in with the opposite sex as well. It's kind of one of those weird paradoxes that you sort of only learn when it's too late as you kind of but I'm 42 now, you kind of learn it as you get older and I've seen lots of guys go through this thing where you stop caring and then you kind of become more comfortable in your own skin and you don't kind of need those kind of external things so much.

1:05:53Again, it's a working progress. I'm not saying that I'm kind of enlightened or like the Buddha or something. But you become kind of where you're not deriving status so much from those external things, including what other guys think of like your partner or something or whatever or just like that kind of thing you think you should have. And yeah, I think there's something to that. Yeah, I think like I remember you listen to Eckhart's whole, the pickup guys recommended like Eckhart's Hall and it's like yeah there's actually something to that kind of not putting so much into like attachments and I think part of that is also like not seeing women as state subjects seeing them as like fellow human beings they're not like from you know it's not like Mars Venus it's like we're more similar than we are different even though it's fine to talk about the differences I think that's that's part of it and I think I think we're still working through that it's like we're talking now and it's like we're still kind of the whole thing is like we're still kind of working through that whole thing.

1:06:48It's like relatively recent that, you know, people like my mom, my mom, weren't allowed to kind of, weren't treated the same way in the workplaces like, you know, man, and it's still kind of, we're still working through it. So yeah, I do think, I don't think it's, I think it's too soon to say that there are kind of irreconcilable differences there. We're just kind of, all of these conversations are part of the working through Yeah, it's an interesting challenge to think what can we do to play the game that men are naturally predisposed to? I get what you mean about not seeing women as status objects, probably not good to like wear them like you would a new Rolex.

1:07:31But on the flip side, it is unrealistic to tell men that they shouldn't derive a sense of satisfaction from being selected by a woman. You know, it's one of the reasons that I'm quite bearish on VR girlfriends. In the same way as no guy really flexes how many only fans girls he subscribes to. How much porn he's watched? Exactly. The reason there is positive reinforcement, the reason that a man feels good when he is with a woman, presumably one that he likes is that there is a sense that there were many potential suitors for her and he was chosen. But if all you need is the price of a cheeseburger per month to pay for this only fan model subscription or to get this VR girlfriend, then that's not quite the same.

1:08:22Now I might eat my own words in three years time when everyone's fucking addicted to VR only fans or something with an Apple Vision Pro number three on the heads. I just get the sense that so much of what men want is to feel competent and part of feeling competent also involves feeling competent with women and that involves being chosen. So even with that, I totally understand what you mean. And you know, the best interpretation of it is, hey, treat them like people. That's probably a good place to start. But on the flip side of that, I would struggle to, I think most girls would say, yeah, I want my partner to feel proud that they're with me.

1:09:03I actually, there's a bit of me that kind of finds it a turn on for them to see me like a little bit of a trophy like fuck like I got this goal. I'm special. I'm lucky to be with her. And again, the devil is in the details. And as we become ever more like internet autistic because we're spending so little time communicating face to face, the nuance of this, which is both things the truth at the same time. Probably a good idea to treat women as actual humans. Also, both you and her will like the fact that you treat her like a delicate fucking prize, like something that was worthy of working hard for, because if you don't, if you say, okay, like, you know, don't treat them like a trophy, it's a very slippery slope to be like, well, you're not going to treat them well.

1:09:50It's like, why should you pay for the first day? Why should you hold the door open for them? And I'm aware that that's not what you're saying. But you know what I mean? Like all of this stuff, when you look at it through an analytical mindset, which is what everybody's doing because everything is so sanitized and sterilized, right? You're not you're not spending time observing things in context. You're looking at them in isolation. This 10 second TikTok on Street interview, this video, which is not contextualized. You don't know the person. You haven't spent time building them up. So I think that's a challenge.

1:10:21And I think the other side is so much of the dating advice for men, even the most modern, in fact, as much the modern iteration as the old pick -up artist stuff, but in a much more subtle way that doesn't kind of identify itself up front, almost none of it is actually advising men how to do things that are good for long -term relationship development. So for instance, kind of the term being thrown around of being a simp within a relationship, that if you were to post a photo on your Instagram of some flowers that you bought your girlfriend, your girlfriend that you've been with for six months, there is a pretty sizable cohort of guys who are red -pilled that would say, can't believe that you're sipping for her bro, like we've already lost him.

1:11:10It's like, we're in a fucking relationship. Like, where does the line get drawn between me doing something nice for my partner and in your opinion, like buying her affection by being so pliable as to need to offer flowers in exchange for love and adoration. And you go, okay, so there is this sort of weird push and pull dynamic where you're purposefully withholding a level of love and connection and care and attention and affection for your partner because that's like being too pliable. And maybe if it was the first date and you turned up with the fucking huge book bouquet of flowers. Yes, that probably would be a little bit too much.

1:11:52That would be coming on to strong. Telling her, make sure that you text me when you get in to let me know that you've got home safe. What, you know, all of the thing. But six months in or one year in, like it's a very different world and actually the things that you do then are about deepening connection. And unfortunately, so much of the advice gets centered around real short term mating strategies, which is fine if that's what you want, but as you've seen with sort of whatever is red pill rehab or XXPUA, PUA hate or whatever, these guys get, they feel resentful for that because they think fuck like I actually, especially as they grow up in the age out and it doesn't take that long for guys to age out, as they do age out, they get to the stage where they go, I really like the idea of someone I want to watch that new Netflix documentary about the Vian Amwar with most evenings.

1:12:45And the only tactic that I have is withholding love, which necessarily caps the amount of investment I can get from a good one in any case. Yeah, it's like, I'm gonna just go and neck and go a friend of a year or whatever. Ha ha ha ha ha ha ha. Just like stuck in that loop. Just you say something nice, you just nigger. Yeah, I mean, there's a balance, It's like moderation in all things, I suppose. So, so yeah, there's nothing wrong with, you know, go out to a nice restaurant, you have your girlfriend's like made lots of effort, it looks really nice. There's nothing wrong with obviously being proud.

1:13:23And yeah, it does feel like you kind of, you feel kind of like the shit as well. There's nothing wrong with that. I'd say the problem is when it becomes like, there's a slippery slope almost in both directions where the problem becomes where you make that kind of a philosophy where you kind of, you need the validation of almost other men or other people to kind of validate your choices. Like you, you, you, you start to value that person. So I met, I met guys who got into the man's fair who were in the pickup staff in the status, maxing scene who would like, they always didn't know what they wanted.

1:13:56So you'd ask them like, what is your type? And it's like they're going after women who is to impress their friends or to impress, or for social media or to impress these other guys and it's like they're not happy. It's like, but like you've got to figure out, you've got to drill down on what makes you happy and what your type is, someone who you have a, some of you're physically attracted to, but also someone you have a kind of great vibe with. And I think that kind of, once you start kind of doing it as some performative thing, so making that a philosophy of your life, then it becomes difficult.

1:14:24It doesn't mean don't enjoy those, doesn't mean don't enjoy having nice things and having people kind of giving that glance of like, slightly envious, it's like, yeah, there's kind of a buzz and stuff, but it's not making it kind of the centipedes of your life. Like, there's more to life than girls, there's more to life than, you know, having a nice car, whatever it is, you know, not to compare those two things, but there's more, there's more to life than having kind of people admiring you, you know. But also, like, the other aspect of that, the thing, those, some of those like red pill guys do get right, and I will say that is in a relationship, you shouldn't just like stagnate, you shouldn't just be like, well, you know, I've met friends of mine.

1:15:01I've had friends of mine who've said like, yeah, if you've got married, it's like, I'm just going to let myself go now. Yeah, people put on loads of weight, like, to stop going to the gym. And it's kind of disrespectful to the partner that you do have to, like, it's not necessary. It shouldn't be unconditional, that kind of relationship. I think to some degree, like, yeah, like if one person gets afflicted with some illness or something, then I think, I think, you know, you should stand by them. There's a deeper love that you draw on. There's a deeper love that, you know, a connection that you draw on.

1:15:34But you should just have respect for yourself and respect for the other person. Try and keep your shirt together, you know, in a relationship, go to the gym, keep your, you know, work stuff on point, make sure you're, you're not, you know, getting fired or like slacking it. What, you know, it's not only increasingly right -wing here, James. Yeah, but it's kind of respect for the other person, you know, like, because otherwise if you don't do that stuff, you're gonna, you're expecting them to kind of bail you out. And I do think there's an element of that. Like, you don't just like have a, you don't just get married or something and then that you just like stop.

1:16:03That's it. That's like everything that's like I've I've caught her. I've like caught her now. So I don't need to like do anything. I think you know, you should keep on top of your stuff as well. Because yeah, otherwise you're more like I think to have problems down the line. They're more like for those kind of resentments to creep into the relationship. Even if they, you know, I'm not spoken out loud, I do Do you think that's of important? James Bloodworth, ladies and gentlemen, James, it's a timely for you to be digging into this stuff. And I think whatever the next few years, it feels like this circle's gonna have to square at least a little bit.

1:16:41In politics, it's gonna have to happen because if young men keep getting ignored by the left, that's not going to be good for them. So there's gonna have to be some sort of a pivot there. I think that the crisis of men and boys in schools, mental health, self harm, suicide, stuff like that, it's just the retreat from education and employment, the dearth of eligible partners that is going to affect both men and women, men are going to be lonely, women are going to be lonely, both right, like, you know, there is, it's a real concatenation of problems very timely for you to do your deep dive into it.

1:17:14Where should people go? They're going to want to check out all of the stuff that you've got going on. Yeah, thank you for Chris and it's nice to be back as well. I mean, yeah, lost boys, personal journey through the manosphere is my book. It's at in all good bookstores, also non -good bookstores, less good bookstores, but it doesn't make any difference to me like I still get paid. So yeah, you can find it in Waterstones, Amazon, wherever. And you're shouting at people on Twitter as well. Yes, so Twitter, I'm Jay, underscore Bloodworth, Instagram is James .Bloodworth. That's it. Okay, James, I appreciate you man, until your next time.

1:17:50Thank you, Chris. Congratulations, you made it to the end of the episode, and if you want more, well, why don't you press right here? One.

From the publisher

James Bloodworth is a journalist reporting on working-class life and society, podcaster, and an author.

The manosphere isn’t what you think. Even though it is often labeled as toxic and extreme, the truth is a bit more complicated. So what’s really going on with men, dating, and masculinity as of today?

Expect to learn what the current state of the “manosphere” is, what constitutes being a part of it and what most people get wrong about it, what the rise and fall of the pickup community tell us about what men actually want versus what they’ve been told they should want, why the manosphere got harder and more political as started to grow, why gyms now serve as sanctuaries for disempowered men, what a truly male-inclusive progressive politics would look like, and much more…

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Timestamps:

(0:00) Is the Manosphere the New Toxic Masculinity?

(5:45) Did Adolescence Revive the Conversation?

(7:39) From the Pickup Artist to the Red Pill Guy

(15:05) How Male Judgement is Shaping the Manosphere

(18:00) The Influence of Influencers

(28:33) Who are the Lost Boys?

(35:42) Should We Be Worried About Our Consumption of Manosphere Content?

(42:51) The Recalibration of Traditional Male Roles

(53:20) Why is There No Left-Wing Manosphere?

(56:41) Is Progressivism is Harming Masculinity?

(01:01:19) Women are Not Status Objects

(01:07:10) Withholding Emotional Connections Due to Image is Destroying Relationships

(01:16:26) Find Out More About James

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Episodes You Might Enjoy:

#577 - David Goggins - This Is How To Master Your Life: https://tinyurl.com/43hv6y59

#712 - Dr Jordan Peterson - How To Destroy Your Negative Beliefs: https://tinyurl.com/2rtz7avf

#700 - Dr Andrew Huberman - The Secret Tools To Hack Your Brain: https://tinyurl.com/3ccn5vkp

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#975 - James Bloodworth - The Manosphere, Pickup Culture & Male LonelinessModern Wisdom · 1 h 18 min
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