How to Make Bigger, Faster Returns Without Buying Rentals

5 Nov 2025 · 48 min

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Real Estate Rookie Podcast Episode Summary

Episode Title

How to Make Bigger, Faster Returns Without Buying Rentals

Hosts

  • Ashley Kehr
  • Tony J. Robinson

Guest

  • Devon Kennard (Former NFL linebacker turned private lender)

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Episode Overview In this episode, Devon Kennard introduces the concept of private money lending as a method for generating wealth in real estate without the typical hassles associated with purchasing rental properties. The discussion revolves around how individuals can start lending money with relatively small amounts and still achieve significant returns—often between 12%-15% or more—while enjoying a more passive income stream.

Key Topics Covered

The Basics of Private Money Lending

  • Definition: Lending money to real estate investors who are purchasing distressed properties for renovation or flipping.
  • Passive Income: Compared to traditional rental properties, private lending can offer more passive income without the management burdens like tenant issues or property maintenance.

Comparisons with Other Investment Strategies

  • Private Lending vs. Rentals:
  • Rental properties can provide tax benefits and appreciation but often require active management.
  • Private lending offers quicker returns and requires less ongoing involvement.
  • Private Lending vs. Hard Money Lending:
  • Private Lenders: Individual investors lending their own money.
  • Hard Money Lenders: Companies funded by institutional banks that lend at scale, often keeping a portion of the interest.

Getting Started with Private Money Lending

  • How to Structure Your First Deal:
  • Finding Borrowers: Identify trustworthy real estate investors who need funds.
  • Documents Needed: Key documents include loan agreements, promissory notes, and deeds of trust.
  • Due Diligence: Assess the borrower's experience and the viability of the deal based on comps and expected returns.

Risks and Protections

  • Downside Risk Management:
  • Ensure the loan amount is a low percentage (e.g., 70%) of the property's after-repair value (ARV).
  • Collect adequate collateral through proper legal documents to secure your investment.

Steps to Execute a Private Loan

  1. Gather the necessary documents from the borrower.
  2. Connect with a title company to ensure the property is free and clear.
  3. Create and finalize the loan package with the help of legal resources.
  4. Set up automated payment collection for efficient cash flow management.

Insights into Building Wealth

  • Devon emphasizes the importance of compounding returns and suggests that private lending can be more profitable than traditional property investments, especially as one scales their lending business.

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Key Takeaways

  • Passive Income Potential: Private lending offers a way to invest in real estate without the active management of properties.
  • Starting Small: You don't need large amounts of capital to start; even $20,000 can be sufficient.
  • Risk Management: Careful underwriting and maintaining correct documentation are essential for mitigating risks.
  • Networking: Building relationships in the real estate community is vital for finding trustworthy borrowers and deals.

Conclusion Devon Kennard’s transition from the NFL to private money lending showcases the accessibility and potential profitability of this investment strategy. For anyone looking to explore real estate without the traditional headaches, private lending is a compelling option to consider.

For more resources and insights, visit [BiggerPockets.com](https://www.biggerpockets.com).

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Transcript

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0:00Most rookies think you need to buy properties to make money in real estate. Not today. Today's guest, Devin Kennard, went from NFL linebacker to running a private lending company. And before you start telling yourself private lending isn't for you, the truth is you don't even need NFL money to do this. You can start small and still get paid like the bank. By the end of this episode, you'll know exactly how to structure, protect, and launch your first private loan, even if you've never bought a property yourself.

0:34This is the Real Estate Rookie Podcast. I'm Ashley Kerr. And I'm Tony J. Robinson. And with that, let's give a big warm welcome to Devon. Devon, thanks for joining us today, brother. Thanks for having me, guys. I'm excited to be here. So Devon, can you tell us what is private lending and kind of explain it in plain English for us rookies? Yeah. So essentially private lending is there are people who are real estate investors and they're buying properties and they're buying them. They're buying them distressed. So they need a lot of work. They're either buying them to fix and flip and sell or they're buying them to renovate them.

1:05And then what they like to call burr, which I'm sure you guys have talked about on this podcast at some point where, you know, they renovated and then refinance and get out of it. Well, there are people and there are companies who are funding those loans in that in between. So when they're buying the property for$50 ,000 in Kentucky and putting$30 ,000 into it and now it's worth$150 ,000, there's somebody who's helping fund that and get them to the finish line, whether it's selling it or refinancing it. And that's the gap that I think a lot of people can fill. And I'm excited to talk about it on this podcast for beginners because it's something a lot of people should consider who are like, oh, I want to get into real estate.

1:43hey, well, this is a way you can get in and make pretty good money, but not have to actually do hammer to nail when you have a nine to five job or you're busy raising your kids. So it's an alternative that I don't think a lot of people know when they get started. And I know when I started out, I didn't know about it either. Devon, there are different types of quote unquote, true passive investing. And when we talk about passive income through real estate, we should always put the asterisk that it's semi-passive, right? Because even if I own a long-term rental. And even if I have a property manager, once the deal starts, I still have to manage that property manager and make sure that they're doing what all they need to do.

2:19There's still active work involved on my side, but it feels like passive lending is, or private lending is truly one of the only passive routes. But I want to clarify the difference between someone who's a private lender, a hard money lender, or maybe even being like an LP in a larger syndication. So how would you explain the differences between those three buckets? Yeah. So a true private lender is somebody like you and I who has a friend or someone who's fixing, flipping in a market that ideally you're familiar with, you're comfortable with. And they come to you or you come to them, vice versa, and you essentially provide them the funds.

2:57You get the correct documents. So that's a part of the work where even though it's passive, it's still not completely passive. You still got to do some work, but you get the correct documents and you have them sign and your collateral is the asset and you're doing it as a person, as an individual, or, you know, I started a company doing exactly that. So that's true. Private lending, hard money lending is essentially the same thing, but they're doing it at scale. And the biggest difference is they're getting their capital from institutional banks. So it's somebody, I could still be me, but instead of me lending out my own money or money that I've raised from family and friends and stuff, I'm going to a bank or I'm going to a bigger lender than myself and saying, hey, if I bring this deal, will you fund it for me?

3:38And I'd be the in-between guy. So a lot of hard money lenders are actually really like brokers where they're getting the fees and they're sending the loan off to someone else. There's nothing wrong with that model, but the difference is when you're a private lender, you get to keep the interest you charge up front, the points for the loan, as well as the interest along the entire to loan cycle. So for me, I charge 12 % annualized in one point. As a private lender, I'm keeping all of that as opposed to a hard money lender. When they're a huge company, they're really selling off the interest that they're charging and they might be collecting some of the fees up front.

4:14And maybe if they're structuring it right, a small percentage. So that's hard money. And then And when you can do it as a truly private person, you're essentially going to these bigger funds and bigger companies and saying, hey, can I give you my money? You can lend it out under your criteria. You do your thing. And I'm going to make an 8 % coupon off of your money. So that's typically how it works in the different sectors. And there's reason and rationale for each, but you just got to understand the different nuances. Now, why would somebody choose private lending over real estate? Real estate has the wonderful tax benefits that come alongside with it.

4:54What are the benefits of private lending? If you're a cash flow investor, so if you're somebody listening to The Rookie Show and you want to get into real estate to make good returns, double-digit returns, let me tell you, you can do that through private lending without owning a property. The downside is there's not tax benefits. So yes, you're crunched there, but I think people chase after tax benefits and go get into investments that returns aren't nearly as good just for the tax benefits. And I think that's not the right mentality to have. If you're someone who wants cash flow and you're trying to get to $5 ,000 extra a month so you can leave your job or whatever that number is for you, then buying a property where you're going to get good tax benefits, but it's only going to cash flow 4 % when you factor in CapEx and maintenance and all of these things, it's just not that great.

5:44So a good alternative is, hey, lens, get mid-teen returns on your money. And yes, you have to pay some taxes on that. But overall, that money is able to compound if you don't need it or it gives you the cash flow to spend. So I think people need to determine if you're really somebody who's trying to start out and you're looking for just passive income, income to come in. Can you get into lending in some capacity and make that$5 ,000 a month so you can leave your job or whatever that number is? Can you build to that through income and lending without having to own 20 doors because each door only cash flows 150 when everything's set?

6:22You know, I think I think it's an easier way. So, Devon, I love what you're saying. And I guess my question is private lending is a much more passive way to earn active income through real estate. I think that much makes sense. And and I we kind of glossed over it. But you said you're charging 12 % and you're getting a point up front. Like that is – and to be able to do that consistently with a traditional rental is somewhat difficult, right? But you know every single time you sign docs that you're going to get that back. But just talk to me about the difference between – I guess with a traditional rental, you have tenants, right?

6:57And they're the ones that are responsible for making their rent payments every single month and the ones that are producing your income. But with private lending, you have, I guess, like a promissory note would be the other end of that. What is the benefit of a promissory note versus a tenant? Yeah. So it depends. In most states, you either have a true loan agreement or you have a deed of trust. So I'm in Arizona, for instance, and every time I lend my money out, I have a recorded deed of trust. So I'm listed as the lender on that loan. So if they ever go to sell it, the title company is going to be reaching out to me as the lender, and I'm going to have to provide a payoff statement saying, hey, this is how much they owe me to the sale from the sale of the property.

7:41So that puts me in a position where I know I'm always tied to this property. And now, once you know that, now you can really just upfront, you need to underwrite the borrower and you need to underwrite the deal. But what I love is I don't have to come up with the numbers myself. I'm asking the borrower, hey, why does this deal make sense to you? Show me why it makes sense to you and I can potentially lend to you on it. So I'm asking the borrower for their ARV comps, their after repair value. Like, what do you think you're going to sell it for? What are the comps that support that? So if you think you're going to sell it for$200 ,000, do you have comps that support that$200 ,000 value?

8:19What's the rehab budget that you plan on doing? You're doing, it's a$50 ,000 rehab. And then you tell me you're redoing the entire house. I might have questions like, can you really do it for$50 ,000? But if you're only rehabbing certain areas of the house, it's like, okay, that makes sense. So you can use a little bit of common sense and allow the borrower to do a lot of the work. And for me, it's like if you build to develop a basic understanding of real estate investing, it puts you in a position where you get to skip the line on having to do a lot of due diligence and finding deals. All you have to do is find competent borrowers and make them show you why the deal makes sense.

8:56And if it does, you lend to them. And the upside's not as great, but your downside is very much protected if you're lending correctly. Devon, I think one important thing that you said right at the end there is that your downside is protected. And it's literally in the name. You get a promissory note when you're doing this, which is a promise to repay. And with your tenant, sure, you have your lease agreement. But if things go wrong with the tenant, you've got to evict. You've got to go through that whole process of getting them out of the unit. If it's a contract, it runs off with your money. You've got to take them to small claims court.

9:29But with a promissory note, it doesn't matter how good or bad the deal goes. They still owe you that money, right? And hopefully if you're working with someone who's of high integrity, they'll do what they can even if the deal goes wrong to make sure you still get repaid. And I've been in situations where I've had to come out of pocket on deals that didn't pan out, but I still had to make that payment, right, to the private money lender. And in a worst case scenario, you're just taking the property back and then you can go do with it what you want. But I love the idea that your downside is protected in a way that's maybe a little bit more difficult with a traditional rental.

10:01Well, you know, to give people in your audience something to think about, if you're making the borrower put some money down on the property up front, the chances of them defaulting right off the bat are low. Is it possible? Yes, but it's very low. They just put a down payment. They just paid your fees. And then two weeks later, they're just going to not pay you and default on the loan. Can something crazy happen? Can they die? Can like, yes, but for the most part, they're going to, they're going to, you know, start the rehab and get the project done. So once they get the project done, if they are having trouble selling it or they're like, now it's finished.

10:34So, you know, if they default, they've paid payments, they paid the fees up front and have made payments every month for the life of that loan. And now they're going to default and not pay. So everything that they have into the deal personally, it's gone. So I feel like if you're dealing with highly integrous people and you're making a good judgment there, it doesn't make a whole lot of financial sense for people to walk away up front because they just got into it and the deal makes sense. there's opportunity to make money. And on the back end, because they're walking away from all the capital that they put into it at this point.

11:10So that promissory and the deed of trust are the two strongest documents that you can make them sign. And how you structure the loan that you provide them puts you in a position, in an advantageous position where it's like, it's going to be hard for them to walk away. And if they do, I'm in a position where I can take over this project and probably make more money if I have to sell it myself. I don't want that to ever have to happen, but there's a good chance I'm going to make more money by, you know, taking it over and selling it myself. So when people realize and you understand the downside, it's like, okay, you know, that's manageable risk.

11:45And now I can really kind of lean into it. Now, how much money do you actually need to be a private money lender? What, you know, size are these amounts that you're actually lending out? I'm so glad you asked that because I feel like there might be some listeners out there. It's It's like, oh, good, easy for you to say. You're an NFL player, former NFL player, and you started your lending company. But there are people that I know personally who started out with$20 ,000,$50 ,000,$100 ,000, and you can lend on projects. And that means maybe you're taking a little more risk on those loans because you're not the first position lender.

12:22The first position lender is the person who's bringing all the funds for the project for the most part, and it takes a larger amount on the loan. But if you're the second position lender, you're taking a little more risk, but you also get to charge more for that risk. So if you're somebody out there who's been saving up and you have$50 ,000, let's just call it that. And there's somebody in your city who can use those funds for the remodel portion of the project that they're working on. And they're willing to charge you like for any time I do a second, I charge 14 % annualized and two to three points.

12:54So I'm risk adjusted because I'm in second position. so now I can go and lend out$50 ,000 and make anywhere from 16 % to 18 % return on that money. And it makes sense for them because they don't have to bring the money out of pocket. Now they have another lender and it makes sense for you because you're making a really good return on your money. And that can start to compound on itself. And all of a sudden that$50 ,000 turns into 70 and then to 100. And now you build it up and it starts to create some real revenue. So you compare that to a down payment on one house, and I feel like there's argument there of, you know, if you're building it, if you're trying to build wealth and you want tax benefits, sure, buy a property.

13:38But if you want to maximize the dollars you can generate, you know, to be able to make an 18 % return on a second position loan with a qualified borrower in the area you lend on, it's a compelling thing to consider. Devon, what was the moment that you realized that private lending could potentially outperform traditional real estate investing? Was it a single deal? Did a deal go bad where you were trying to invest? What was that moment that made you say, okay, this actually makes way more sense? So it was actually while I was still in the NFL, I bought up a ton of single family properties in the Midwest.

14:11So I was in Ohio, Kansas City, Tennessee, and I bought up, I got up to 50 units. And as I started, it was like 2019, 2020, as I started looking in those markets, trying to buy more, the numbers weren't making sense like they did before when I was buying in 2014, 2015, 2016. And I'm like, the cash flow is not there like it used to be. And for me to reach the financial metrics that I wanted to reach, the income I wanted to once I was done playing, 6 % return on my money in real estate wasn't going to cut it. So I'm like, how do I increase that? And I ended up doing a couple of loans from people I actually met through, you know, the Bigger Pockets community and built good relationships with.

14:52And at the time, I had no idea what I was doing. So I did some second position unsecured loans. We can get into that where it's like way riskier. But I didn't know what I was doing at the time. But one thing I did do is the deal made sense. And I vetted the borrower's, you know, credibility, track record and, you know, who they were as a person. And so luckily I made a really good amount of money on those, on those loans. And that kind of got the ball rolling. I'm like, this return is really good. And it took like upfront work and then literally just making sure payments went in every month. And I was like, okay.

15:25So as soon as I retired in 2022, I was, I've done a few loans like that at that point. And I'm like, you know what? I'm going to streamline this and make it an actual business. and I read a Bigger Pockets book called Lend to Live that kind of gave me the framework of my business model and I just took off and it's just been growing and scaling since. If you don't structure and underwrite correctly, you could lose everything. Next, Devon breaks down how to lend safely. We'll be right back. You just realized your business needed to hire someone yesterday. How can you find amazing candidates fast, easy?

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18:25Start your seven-day free trial and get 50 free leads at PropStream.com slash BP. That's P-R-O-P-S-T-R-E-A-M dot com slash BP. Don't just dream about real estate. Make it happen with PropStream. We've seen why lending can be so powerful. Now let's talk about how to do it without losing your shirt. So what exactly does it take to underwrite a deal as a lender? So the first thing, there's a few things I would say you have to do is one, be a good judge of character, but trust, but verify with that. So obviously like get to know the people you're going to be lending to, but also do they have a good track record?

19:06Have they done it before? If you're dealing with a limited amount of capital, you don't have to lend to a hundred different people. So it's like, you know, you get to build relationships with the people within your community who are doing projects and reach out to them and say, you know, Hey, can I see some of your projects? So me personally, I go out and vet some of their projects that they've worked on. So that's a huge piece is underwrite the borrower, make sure they have the track record, the reputation and everything that lines up. Then it's the deal. And you know, if everyone's a beginner listening to this podcast, maybe you're not great at underwriting deals yet, but lean on the borrower for that.

19:41Like show me that any good borrower has some type of Excel spreadsheet that they've drawn up. Like show me the stuff that you've done to where it's like, you got you excited about this deal. I wanna see it all. And I asked of that for my borrower. So now it still helps you start to understand, okay, you're expected to make$60 ,000 on this. Yeah, I see why you like this deal. I see why you're willing to pay me 12 % over the next six months to do this deal. So that's number two. is look at the deal after you look at the borrower. And then number three is make sure you have the correct loan documents.

20:15And that's where I mentioned earlier, but that's where I messed up early on is I had no idea. I let my borrower dictate the loan package, essentially. Like he was like, oh, I've had a couple of other lenders that I've worked with. Here's what they did. And again, I highly, highly do not let someone do that to you. Spend a little bit of the money upfront. If you have$50 ,000, spend the first two or three to get an attorney in your area and actually get a correct promissory note, deed of trust, personal guarantee, and the create loan package you need for that. And that is a huge, you know, huge advantage that you can do.

20:51And one thing that I've done is there's a website called lightningdocs.ai, and it has loan packages across all states. So, you know, I think it's like$500 up front and then$500 per loan file. So pretty much all 50 states, you can create a full expanded loan package for$500. So if you can't find an attorney in your local area, go to lightningdocs.ai and you can sign up for a membership,$500 up front, and you can get a full loan package in your market. And now you know that you're in a safe position. The loan package, it's so good, They make you sign every page. So that's when I knew I was like, okay, this is, and then I had it reviewed by one of my attorneys and, and it was good.

21:37So that's why I wanted to recommend it on this podcast. Cause that's a huge hurdle for some people. It's like, oh, how do I find an attorney? It's good to have a local attorney you can work with, but if not use lightning docs AI, I use them all the time and they create my loan package. So that the borrower, that the deal, get the correct loan, loan package. And now you're in a position where you can really lend and do as much business as you want. Tony just signed up and, you know, the two minutes we were talking about that. I'm on the website right now. He is, I feel like the king of, and I've actually never told you this, Tony, but I feel like anytime we talk about software, you'd be like, oh yeah, I have the premium platinum plan so I can do the AI.

22:16And he's also going down these AI rabbit holes of everything AI. So this is right up his alley. 1 ,000%. I'm already looking through their customer testimonials. That's so funny. I've never heard of that website before, but it seems super crazy. But it's kind of lender based. So that's why, you know, you being an investor, there's no reason why you guys would ever know about it. But you would be surprised some big lenders that I bet you guys have lent to use them because it's not like they're powered by Jirasi Law, which is the biggest private lending and hard money lending attorney attorneys in the country based out of California.

22:49you. So they created the loan package for each state and they update them, you know, quarterly if there's ever any changes. So, you know, it's made me feel really comfortable. And it's allowed me to sometimes I might lend in a different state than I usually wouldn't, but now I can trust the loan package still because I can just use Lightning Docs. So it's been a big hope. That's super cool. I mean, a lot of times we talk about the lease agreements like Bigger Pockets, They have state-by-state lease agreement that you can pull up that was done by attorneys. Also, TurboTenant has their AI leasing where you can upload your lease and they'll tell you what actually complies, doesn't comply.

23:30But this takes it to a whole other level. They're updating it quarterly. You can get it specific to you, specific to your state. That's super awesome. Devon, we're talking a lot. And obviously, the purpose of this episode is to help rookies get a better sense of how they can become private lenders. But obviously there's a percentage of our audience that maybe just wants to be the person borrowing those funds. And you talked about how you're underwriting deals. But I think where a lot of rookies can use some guidance is how do they build relationships with people like Devon? Like are you – when you're at places like bigger – like BP Con, are you just wearing a shirt that says I'm a private lender?

24:08Come talk to me? Like how, how can people know who are the folks in the spaces they're in that might be private lenders and how do they open up that dialogue to eventually get to a point where they can start presenting you with deals? Well, I hope every listener who's more on the borrower side, and maybe they don't want a private lens, but like it interests them working with private lenders. You can create like, essentially somebody made me a private lender and then I just liked it and now turned it into a business. So I recommend the listeners out here to go and make themselves. If there are high net worth individuals or maybe it's somebody who's been in the real estate game a long time and you can see they're winding down, would they mind taking you under their wing and letting you do some projects and they lend you the capital?

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24:52And, you know, I found real estate investors that's been doing it 10, 15, 20 years. They all love to lend to the new up and comer who wants to really get things rocking and rolling and and they get to mentor you and know really what's going on on the deal. So it puts you in a position where everyone who has capital potentially can become your private lender. So when you have that perspective, what are the things that you should be doing? Well, one, obviously build the correct track record. So if you have no experience, come correct and make sure you're really understanding how to underwrite deals.

25:26And, you know, you're presenting them like one of my first borrowers. She had a full package that she would send me where it like broke down the deal. And all she did, she used the same thing every time, but she would change the address and the specifics of that deal. But I freaking like almost every question I could potentially ask and some stuff that I didn't even think of asking. She had in like a six page PDF breaking down why the deal makes sense and stuff. So that's something that borrowers could do. You know, if you go into a potential lender and, you know, you bring them, hey, here's a packet of this deal that I'm about to do.

26:01And it says it has your comps. It has, you know, the bed and bath and what you plan on doing. So I say that's a huge, huge tip. And I would say private lenders are everywhere. So many people don't know about this. So you have to look at anyone who potentially has capital sitting to lend could become one of your private lenders. And it's educating them and kind of showing them the way and why they should trust you with their funds. And when you have that mentality, you can really put yourself in a position to where, you're getting capital and you don't have to go to banks anymore because you have a pool of investors that you can go to.

26:36Incredible advice, Devon. But that first person that you lent you that you said turned you into a private money lender, where did you meet them? And how did they approach you initially? So walk us through how that relationship came to be, because I think that's what rookies need to hear. Yeah. So I essentially met a guy at a conference. It wasn't BP Con specifically, but they go to BP Con too. We'll just cut that part out. But yeah, so I met a guy at a conference and then he connected me with the actual borrower and we became friends. And I would see him out at BP Con and other events and we just got familiar with each other.

27:18And for the first two years, we just knew each other and hung out at BP Con and other conferences that I would meet or see him at. And then eventually I was like, oh, you know, it seems like you do some pretty cool projects. You know, I would love to check him out. And, and he called me out of the blue and was like, you know, would you be interested? And I did it. So I would say going to BP Con, going to conferences, putting yourself out there, building relationships, that's a great place to, a place to start and seeing where people are, what, what they might do. I never knew two years before I met, you know, my borrower that I was going to end up lending to him two years down the line.

27:53But we built some trust, some rapport. I got to see his work and got to become comfortable with him. And now I've done a lot of business with him. So what about, you've talked about the contracts that you need, the promissory notes, the deed of trust, but what about anything else like insurance? When I go to the bank and I get a mortgage, I need to get insurance. I'm usually a personal guarantor. What are those kinds of elements that you also need to consider as a private money lender? Yeah. So there's, there's certain checklist and I actually, one, any of your followers can reach out to me at, um, Devon Kennard on social and I'd love to give them some of my, some of my stuff and so they can kind of get started.

28:33But I got a lot of my start from the Lend to Live book by Beth Johnson, which is a BP book, highly recommend it because it kind of gives you the checklist of things you want to make sure you do within the book. And I kind of took her list and kind of created my own over time. So, you know, I tell her every time I see her, like I pretty much stole everything you said in the book and then created my business off of it. And I'm not afraid to say that. So I would say that's a good start. But with insurance, for instance, that is something that you need and knowing what kind of insurance. So it seems daunting at first, like, oh, you got to get the loan package and you need to underwrite the borrower.

29:08But I legitimately just have a checklist of things that I need to do before closing. And I just make sure I get everything knocked off the list. And once it is, we're cleared to close. So once you have a list like that and you put it together, the insurance is like, oh, if it's a huge renovation, you want something called a builder's risk because they're adding square footage or they're doing something. If it's just a traditional fixed and flip cosmetic, then you can just do a traditional fixed and flip policy or a vacant policy. You're good. So it's like, you know, now you're just saying, hey, make sure that you list me as the mortgage loss payee.

29:44So the lender needs to be listed in the insurance and that's it. So I need proof of insurance with my name listed as the mortgage loss payee. And once I have that, we're good to go. So that was something I used to feel like was super over daunting. But when you start to learn the steps, it's just like, hey, I can't fund this till you give me your insurance with my name listed. So this is what I need. And once you kind of get in a rhythm of that. You know, and you're kind of letting your borrowers know ahead of time what they need and it goes pretty smooth. Now, Devon, you focused on your local market and how do you feel that doing so has given you an edge?

30:21And if you can just clarify for the listeners what market you're in. So I actually, I started out in other markets and I've niched down to start to focus on my market. And I started in other markets because my first borrower was in Seattle. And then I had another borrower in Arkansas. Then I had another borrower in a few different markets. And my mentality when I first started lending was like, I don't really care where they're at. I'm going to vet the deal and the borrower. And location doesn't matter. But if I'm really good at identifying the borrower and the deal, and I think that's a fine strategy, but I have a bigger moat, which is just like, you know, Warren Buffett calls it like, you know, your strategic advantage, essentially, in Arizona because I am local.

31:05And those other markets, if I were to ever deal with the default, I don't really know what I would, I would have to fire sell the property. What am I going to do in Seattle? I don't have contractors there. I don't like, I don't have a robust list of agents that I can work with. So I would be scrambling in other markets. And ways that I mitigated that was I would ask my borrowers, hey, I would like to know your agent and the contractor's contact information, just so if anything ever goes wrong, I have people to call. So I would try to mitigate that. But now with where I'm at now, I've found that I would rather lend here in Arizona because that's where I'm at locally.

31:43And if I ever had to take over a property, I have a strategic advantage. If I know contractors, my wife's an agent here locally. So if I have to take over a property, that's where I mentioned earlier, I don't want it to happen, but I'll probably make way more money if one of my borrowers ever defaults in Arizona, because now I can take over the project, finish the rehab, and my wife can sell it. And we're going to make more money that way than that. Now, I don't want to deal with that headache. I'd rather just lend it. But that's kind of why I've kind of consolidated down. And I've gone deep instead of wide now.

32:14But I think either strategy can work. You just have to protect yourself. Because if you're in California and you only have$100 ,000, you're going to be like, I can never lend. But hey, you can meet somebody at BP Con and lend in another market, but you got to know how to protect yourself in that market in case you ever do have to take over a property. Now, Devon, America's number one hit TV reality show, Million Dollar Zombie Flips, will be coming to Arizona next season. So we're just dying to know if you're going to be lending money to TV star and personality, James Daynard. so ironically enough I think I could say this because he posted on Instagram but I actually didn't I just uh lent to him for the first time on a deal in Seattle hot off the press like I'm like he better give me some kind of shout out because I think the one that I lent on is gonna be on the show so I'm like you better show me some love on that um when when you know you're

33:16Yeah. Once he starts doing it in, in Arizona, I can't wait. I'm definitely going to pop up somehow. I'm like, let me lend to it or let me be involved somehow. I got to like, make like, you know, my appearance for sure. Yeah. For those of you that don't know our very own bigger pockets on the market podcast host, James Daynard has his own TV show on A &E and he has become a superstar. So it doesn't even answer our phone calls anymore. So if you see him at BP Con, make sure you guys tell him he's your favorite TV star. If you guys see around. Actually, this will be after BP Con, I guess. So whatever.

33:52Well, Devon, you talked a little bit about the documents that folks need to have if they want to be a private lender. I guess, what are some of the other biggest risks that you've seen rookie lenders overlook aside from the right documentation in place? Yeah, documentation is number one. But after that, it's lending at too high of an LTV. And like my kind of strategy is I will lend based off of the ARV because that's what matters to me most. What can we end up selling the property for? And how I structure it is like, all right, show me your comps and tell me what you believe your ARV is. I'm going to look at it.

34:30I'm going to review your comps, kind of come up with my own comps, especially in Arizona. I have access to the MLS through my wife. So she does a CMA, which is a comparative analysis. But if you don't have that, it's just asking an agent, hey, can you tell me what you believe the ARV is? This is what's going to be the rehab. So building a good relationship with an agent will help with that. But doing that puts me in a position where I can get really confident in what I believe the ARV is. And I won't lend beyond 70 % of what I believe the ARV is going to be. And that's purchase and rehab included.

35:04So for simple math, if I'm really confident that the property is going to be worth a million dollars, then I am comfortable with a$500 purchase price and a$200 ,000 rehab all in$700 ,000. you know, they still got to put skin in the game and all that. But just generally speaking, you know, that's the most I will do because that 30 % that gives me leeway on selling if I had to and still recapturing, making sure I get my principal and ideally all the interest owed back. So, you know, number one is I want to make sure I would get all my principal back. Number two, if I'm in a default and foreclosure situation, I really want to capture all my interest that's old still.

35:48So I want to lend in a range that I'm still comfortable. If that were to happen, I would be able to get that. And I found that basing it off of 70 % of the ARV is my comfort zone of being able to do that. So I've seen some lenders that will fund a hundred percent of purchase and rehab, which is not bad if it's 70 % or lower of the ARV, but that number could end up being like 90%. And it's like, if they don't pay, you're going to lose principal. So I think that's too risky. And a lot of people don't, they, they get kind of looped in from borrowers that is just like, let me, you know, a hundred percent of the financing, I'll pay you this.

36:25And they're not realizing how risky what they're doing is because if that borrower fails to pay, you're not going to get your money back. So once you know how to protect yourself, how do you actually get that first deal done as a private lender? That's what we're going to cover right after a word from today's show sponsors. Did you know you can go on vacation and actually earn money? Because while you're out exploring new horizons, your home is sitting there, dark, silent, and wildly underemployed. And it could be making you extra cash. And Airbnb makes that possible with something called the co-host network.

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40:10Now, they're the fastest, too. They just launched 10-day DSCR closing. That's right, 10 days. And they're still the only lender with a DSCR price beat guarantee. That means faster closing, the best terms, zero guesswork. That's Dominion Financial. Check them out at biggerpockets.com slash dominion. Again, that's biggerpockets.com slash dominion. All right, we're back with Devon, and we've covered how to lend safely, how to put some safeguards in place to make sure you're protecting your capital. But let's map out how to actually get that first deal done. So, Devon, if some of the rookies that are listening, if they wanted to make their first private loan in, say, the next 90 days, what exact steps should they follow to get that done?

40:53So let's break it down. Number one, the borrower comes to them or they go to the borrower. And let's assume this is a vetted borrower experience. Everything's checked out with the borrower. They send them all the deal information. So borrower, deal, okay, you like the deal generally, we're good to go. First thing you want to do is let them know that you need insurance and you need to be listed. If it's just a cosmetic fix and flip, hey, I just need either a vacant policy or a traditional fix and flip loan policy temporary. I need proof of insurance with my company or my personal name listed as the mortgage loss payee.

41:28You also want to reach out to title company and they, the borrower should let you know who the title company is. They've already, whoever they're buying from, they're already associated with the title company. So you connect with title, you let them know that you need title insurance, which is ensuring that the property is free and clear. So all you have to do is request from the title company. Hey, can you please provide me my lender's alta policy, which is a title insurance policy? And then you let them know that you're going to provide the loan package. You don't necessarily want the title company to provide it because they have their best interest in mind.

42:03You want to have your own best interest in mind. So you let them know, hey, I need the lender's alta title policy. I'm going to be providing you with the closing instructions and the loan package. You then go to your attorney or you go to lightningdocs.ai and you plug in all of your information and the borrower information and the property information and you generate your full loan package. This whole thing could take first time. It's kind of confusing on the website if you're using lightning docs. So let's say it takes 15 minutes your first time to really kind of figure it out. you generate the loan package and you turn it, you convert it, make sure, you know, read through it, make sure it looks good.

42:40And you turn it into a PDF document and you send to the title company. From there, you ask the title company to send you the settlement statement. And within that, I kind of skipped a step. You do need to provide a term sheet, which is like, hey, these are all my fees and the borrower has to sign off. So after they've kind of showed you the deal, be like, okay, I'm going to charge 12 % and 1.2, you know, whatever you're charging. And here's all the fees of the loan. And you get them to sign off on that. You show that to the title company as well. And they create a settlement statement based off of your loan package and in the term sheet.

43:15And you make sure the settlement statement makes sense and you approve to close. Now, closing comes up, you confirm with title of the exact loan amount that you need to wire to title. and you wire that day of title once they tell you it's good and that's it, you're done. Now from there, along the way, I do like to collect the ACH. I ask my borrowers for a void check or ACH instructions. So if they can't provide a void check, just get their ACH instructions and I auto pull their payments on the first of every month. So once you've done enough, you can get a software that kind of handles this for you.

43:52But when I was starting out, I just set up an auto pay and I had to approve it because I wanted to every month, but I would have it to where it popped up in my on my my banking and just like approve this ACH. And it'll be so and so's name ACH for two thousand dollars. You pull the payment. Now, once you pull the payment, you're going to be automatically notified by your bank if it gets pulled back because they didn't have enough fund. So it's it's nearly instantaneous if they don't if it doesn't go through. And then that's when you're reaching out to the borrower. Hey, what's going on? What have you?

44:25Now, if you have rehab draws, so, you know, sometimes I like we've gave that million dollar example. There are$200 ,000 rehab draw. I make my borrower send me pictures of the property invoice invoices to show that they made all the payments to their lenders or to their vendors. And if I'm comfortable with that, I send off. If I have any questions, I might go see the property myself if it's local and then approve it. So you approve the draws as they come and that's it. So it's, you know, we kind of come in full circle. You talk about passive and I think passive, you have to define what passive is.

45:00I think for me, knowing the amount of work that is in it compared to any other job, I would say it's significantly less work, but I don't really believe in the notion of passive, what people used to say passive, like, oh, do nothing. Like if you want to do absolutely nothing, even lending. You got to win the lottery. Yeah, even lending is not the right answer. But I would say you can create a checklist and have a really clean structure of what you need to do on every loan. And you could handle this very easily. Because once the loan is funded, I'm only looking on the first of the month, approved payment.

45:38and then out of the blue one day, you're gonna be on vacation with your kids and you're gonna get a email from a new title company requesting a payoff statement and you create a template payoff statement. Shout out to Linda Liv, Beth, she has some. You create that, you say what the borrower owes you, you send it to title and you send them your wire instructions and voila, the day that the property is sold, all of a sudden your funds are back and you're looking to fund your next deal. So, you know, there's little nuances within there, but I would say in large range, that's kind of the whole scope of what it means and what it looks like to fund a loan.

46:16I just got to say, Devon, we've talked with and I've worked with private money lenders. And I got to say, it's savage that you're taking their ACH details so you can pull those funds as opposed to waiting for them. But I love that because it's a way for you to protect yourself and make sure it's on autopilot. So I've actually never heard of a lender doing that before, but I like that approach, man. I mean, I really got it from banks. I have line of credits myself, and they're pulling that money now. like that. And if it doesn't, cause I'm like, if they do it, why can't I do it? True. Like I'm, I'm pulling the, so then you don't got to like go chasing people like, Oh, you know, like, cause you know how contractors and investors can be, even if they mean well, they get like lost in the projects and don't respond.

46:59Like I don't play about my money. So then now I'm upset. Like, Hey, you two days late. What's going on? Like, I just know on the first is coming. Devon, let me, let me, let me ask, right. Because we, you said earlier that lending is a great way to produce active income, right? That's essentially what this is. It's another way to produce active income in the same way that flipping homes or wholesaling or even being an agent is. But how does this fit within your long-term plan of actually building wealth? Because you're producing a lot of active income, but how are you, if you are, funneling this active income back into building wealth long-term?

47:32So right now I'm in a place where I'm in builder mode and allocating money into my lending company is my best return on investment or return on equity right now. So I'm actually in the process of selling a lot of my assets that I've owned a really long time because I pretty much sucked out all the equity that I'm going to get in comparison to what's ahead. So you look at, is it the best case for my money today? And some of my properties that I've owned, I've made a lot of money over the last decade or so, but I'm not going to make nearly as much in comparison to my lending company. So I'm actually liquidating a lot of my portfolio.

48:11I have a large syndication portfolio. Can't wait to get out a lot of that. I have a lot of properties. Can't wait to sell those at the right times and exit those and put it into the lending because the appreciation and the tax benefits are great. But people forget about a good business, the compounding of it when it's an investment vehicle. So if I can, for simple math, let's say I can gross 15 % return on every dollar and I can compound that into more and more loans every time payments come in. People forget about the compounding factor. So I'm not going to have the tax benefits within my lending company, but I'm going to be compounding at a 15 % return.

48:55So, you know, my mindset, and I've been reading a lot on like Warren Buffett and stuff, and he's like, pay your fair share of taxes. So am I going to go to a lesser return that's tax benefits, that gives me tax benefits? Or am I going to lean into my business where I can compound at 15 % or greater, pay my share of taxes, but compound every other dollar into more and more? So I'm actually going to let that scale until the point where like I'm having trouble like pouring more money into it. And then I'm going to buy more legacy assets that I really feel like I can hold for longer periods of time.

49:29That's more for my kids. I have two daughters. So I think at that point, that's when I'll start to acquire again. But really, I've been running a lot of numbers and it's kind of a different way of thinking than I've ever, like, if you asked me this two years ago, I would have been like, heck no, but I've really been looking into this. And I'm like, when you can compound that at a high double digit number, it does make sense to just let that machine roll. Okay. I'm sold. Tony, let's sell them all. Let's do it. A &T Ventures. Here we go. Devon, thank you so much for joining us today. We really appreciate you coming on and sharing your story and teaching us all about private money lending.

50:07Can you let everyone know where they can reach out to you and where also they can buy your book? Yeah, you can reach out to me at Devon Canard on all socials. LinkedIn, Instagram are probably my two I'm most on. So reach out there. I do have YouTube. So you can find me everywhere at Devon Canard. My lending company is 42 Solutions. I only lend in Arizona right now. So don't hit me all over the country saying you want money because I'm going to be like respectfully decline. But if you are interested in getting into lending and you want to reach out, then feel free to slide into the DMs or shoot me an email.

50:41Go to my personal website, devoncanard.com. And I would love to help you out and help you get your lending business going as well. You know, it'd be really interesting is if we get a rookie on the show and says that they picked a market in Arizona, so they could use you as a private money lender. Usually the market comes first, then the lender, but we can see if someone does the lender to the market. Yeah. Yeah. If you're a potential borrower in Arizona, hit me up, slide into the DMs ASAP. But Ash, on that point, I feel like it would, I feel like that's one part of the puzzle that BP hasn't quite figured out yet is how do we do a better job of facilitating the connections between the folks like Devon who are looking to lend and the folks who have the deal flow, have the experience, but need the capital?

51:24How do we marry those two people together? So we got to think about that. So BP audience, if you guys have some ideas, let us know and we'll see if we can solve that issue for you. I mean, we've always tailored around the idea of match.com, but for real estate investors, but instead of love, it's lender and investor. So yeah. Well, I'm Ashley. He's Tony. Thank you guys so much for joining us today on this episode of Real Estate Rookie. We'll see you guys on the next episode. At some point, your little real estate side hustle stops feeling little. Rent's coming in. Maybe you've got a couple properties now and suddenly the money part gets real.

52:00Your tax bill's going up. You're Googling LLC versus S Corp at midnight and you're just hoping you didn't miss something that'll cost you later. That's where Collective comes in. Collective is the first all-in-one financial solution built exclusively for solopreneurs, saving you time and money. They help you structure your business for success, whether that's forming a single member LLC or adding an S-Corp election. Collective's AI engine, backed by expert oversight, automatically categorizes every expense so you never miss a deduction. Beyond bookkeeping, they handle quarterly tax estimates and prepare both your business and personal tax returns, so you never miss a deadline.

52:34You'll also get integrated invoicing plus seamless payroll for S-Corp owners, which can unlock thousands in self-employment tax savings. And with Collective's community and support, you can finally take the solo out of Solopreneur. Right now, Collective is giving you 50 % off your first two months when you go to collective.com slash rookie. That's 50 % off your first two months at collective.com slash rookie. Hey, rookies, if you're watching this, we want you to apply to be a guest on the Real Estate Rookie Podcast. That's right. Ashley and I are looking for amazing stories just like yours to be a part of our Real Estate Rookie Podcast.

53:06Now, look, you don't need to be an expert. You don't need to have done thousands of deals. Even if you've done one deal, your story could help inspire the next listener. As a rookie investor, especially if you just got your first deal, it is all fresh in your minds and you are the best person to tell your story, give your experience on how you got it done to help someone else get their first deal. So head over to biggerpockets.com slash guest if you want to be a part of our show. Again, that's biggerpockets.com slash guest. And we'd love to have you on.

From the publisher

Buying rentals isn’t the only way to build wealth with real estate—far from it. Today’s guest is making huge returns without fixing toilets or evicting tenants. If you want a more passive way to invest that won’t drain your time or energy, this episode is for you. Stay tuned to hear all about private money lending and how to get started with less money than you probably think!

Welcome back to the Real Estate Rookie podcast! Today, Devon Kennard joins the show to break down private money lending and how it stacks up against other popular investing strategies like long-term rentals and flipping houses. Private money may not give you the same appreciation or tax benefits as rentals, but as you’re about to hear, you can often make bigger and faster returns. The best part? This is real, passive income. After a little due diligence upfront, you’ll get to sit back and collect a check!

In this episode, Devon shows you how to lend your money, step-by-step, for returns of 12%-15% or more—even if you don’t have hundreds of thousands of dollars to deploy. Along the way, he’ll show you key documents and systems you’ll need to structure your first deal, lower your risk, and protect your investment!

In This Episode We Cover

How to find and structure your first private money deal (step-by-step)

How to “become the bank” for other real estate investors (15%+ returns!)

Why you don’t need hundreds of thousands of dollars to start lending money

Essential documents to have in place for every private money deal

Why private money lending beats buying rental properties (if you want passive income)

And So Much More!

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