In short
Irv Gotti’s “mistake” during an Elle magazine interview—claiming Jennifer Lopez’s song “Ain’t It Funny” was about her ex, Puff Daddy—plus how earlier anger and a reporter’s choices helped turn it into career damage.
Guest backgrounds
Irv Gotti (Queens-based rap producer; worked with Jay-Z, Ja Rule, Ashanti, DMX; ran Murder Inc.). Malcolm Gladwell hosts; Michael Linton and Josh Steiner are authors of From Mistakes to Meaning. Carter Harris is a former editor/writer (The Source) who wrote about J-Lo.
Key claims
Gotti says he was furious after a heated call involving racist language (a white executive using the N-word). In the Elle interview, he escalated by saying J-Lo “lied” about the song’s subject and added other damaging remarks, ruining trust. He tried to stop publication but was told it was too late. The episode argues the reporter should have challenged the quotes before publishing.
Notable examples
Gotti’s account of recording “I’m Real” and “Ain’t It Funny” with J-Lo; the Elle quote about the song not being about Puff; the “four seasons on Doheny” story; the “too late” transcript moment.
Written by AI. May contain mistakes. Listen to the episode to check what was said.
Chapters
Tap a time to open that second in VOIrv Gotti's Rise in the Music Industry
5:16 to 7:21
Explore Irv Gotti's early career and the pivotal call from Tommy Mottola.
“You're listening to Revisionist History, my podcast about things overlooked and misunderstood.”
The Creative Process Behind 'I'm Real'
7:21 to 8:23
Gotti discusses the creative process behind the hit remix with J-Lo.
“And when the two of them met at Gotti's recording studio, Gotti from Queens, J-Lo from the Bronx, to click.”
Mistakes Made in Public
8:23 to 11:15
Gotti reflects on his public statements and their impact on his friendship with J-Lo.
“Like, when she left, every guy was like, yo, she dope.”
The Fallout from the Mistakes
11:15 to 14:01
Gotti details the consequences of his actions and his feelings of regret.
“J-Lo, quote, those records are not about Puff Daddy, end quote.”
Reflections on Regret
14:01 to 14:28
The speaker expresses remorse over a past comment about a friend.
“And why would I do that with the biggest star and most beautiful person.”
Understanding Mistakes
18:11 to 23:40
Exploring the roots of mistakes and their consequences in personal relationships.
“They arise out of a context, but the context often isn't obvious, not to those around the mistake maker, and often not even to the mistake maker themselves.”
The Role of the Media
23:40 to 28:00
A critical discussion on the media's responsibility in reporting mistakes.
“But there was a point in Gotti's interview with Steiner and Linton that I couldn't get out of my mind.”
The Duties of Journalists in Interviews
28:00 to 29:45
Explore the ethical responsibilities journalists have during interviews.
“And if they can't give you a satisfactory answer, your obligation is not to use it.”
Reflecting on a Controversial Interview
31:31 to 33:56
Carter Harris discusses his experience with J-Lo and the impact of his words.
“endless sunshine and the cool Bahamian breeze.”
Understanding Mistakes and Conclusions
33:57 to 37:22
Discuss the importance of self-reflection and understanding mistakes.
“I mean, when you say, you know, I gave her more hood credibility, that's going to be like, come on, dude.”
Transcript
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2:09Pushkin.
2:15This guy calls me like 7 in the morning. I'm like, Tommy, what's up? In 2001, the head of Sony Music, Tommy Mottola, called the rap producer Irv Gotti. At the time, Gotti worked with Jay-Z, Ja Rule, Ashanti, DMX. In the hip-hop world of the early aughts, he was at the top of his game. He's like, yo, I need you to make a record. And I said, what? He said, make a record with J-Lo and put Ja on it and make it a duet. And I said, yo, I need total creative autonomy. I'm doing whatever the fuck I want. Tommy was like, you can do whatever the fuck you want as long as it's a duet with Ja Rule and J-Lo.
2:58Mottola wanted Gotti to do a remix of I'm Real, a single off J-Lo's second album. The first time around, it had been a generic ballad. Mottola thought it could be reinvigorated. Gotti went to work and started to make a demo with Ja Rule and Ashanti. I said, yo, I got the record, it's I'm Real. Him and his wife Talia come to the crack house my studio in Soho. And it's funny because the freight elevator used to always go out. So him and Talia walked up six flights of stairs. He gets upstairs. He said, this fucking record better be fucking good. So I played I played real form. Him and his wife go crazy.
3:39They're like, oh my God. It was a one listen. They listened and it was like, it's the biggest record. So he puts me on a private jet. I fly to L.A. record the record with J-Lo. Next thing you know, the record comes out. It's all over the radio. I'm talking about maybe a couple days after we recorded it. It's all over the radio.
4:11A few months later, Gotti made another remix from J-Lo's album, Ain't It Funny? the same thing happened. You don't even understand. Those records was colossal, not just in the States, on the planet Earth. I don't give a fuck if you went to Germany, Australia, Africa. That shit was in heavy rotation. Look, those was the two biggest records. And for me to do I'm Real and instead of Fuck It and did Ain't It Funny, it was like at that point in my life, I was like on top of the world. It was a feeling of invincibility. it was a feeling of I could do whatever the fuck I want. To portray who I was at that moment, that's who I was.
4:56I'm from the hood. I'm making all of this money. I'm producing records for everybody. All of them are working and going number one. And money's raining from the sky. I could do no wrong. It was at this point that Irv Gotti made a mistake. My name is Malcolm Gladwell. You're listening to Revisionist History, my podcast about things overlooked and misunderstood. This is the third episode in our mini-series inspired by Michael Linton and Josh Steiner's book, From Mistakes to Meaning, where the authors sit down with a wide range of people and try to make sense of their biggest screw-ups. One of their interviews was with Irv Gotti, just before Gotti had a stroke and died at the age of 54.
5:43I listened to the interview and I found his story so moving that I asked Steiner and Linton if I could include it in this series. Because in his story, I think, is a really important lesson. Not about the person who makes the mistake, but about the people around the person who makes the mistake. The witnesses.
6:13This is Gotti talking to Linton and Steiner about his childhood and growing up in Queens.
6:33and change. You wake up every day, you wake up in a puddle of sweat. Like, that was my life. It was a lot of love. My family, the most loving family, but we had nothing. So when you talk about
6:52the shit you talk about, I don't give a fuck, yo. I'm getting money, oh, I'm gonna get it. I'm gonna work my ass off and get it. I don't give a fuck what comes from it. He was blunt, reckless, ambitious, and hugely talented. His rise in the music world was swift. It was no accident that Batola called Gotti to work with Jennifer Lopez, then well on her way to becoming one of the biggest celebrities in America. And when the two of them met at Gotti's recording studio, Gotti from Queens, J-Lo from the Bronx, to click. Just so you know what to expect, we're giving you the unfiltered Gotti. So I had like 30 hood niggas in the studio and in walks J-Lo, and she was straight Jenny from the block.
7:45She had on some sweatpants and a tank top. And if I tell you she got in that studio and she had every one of my guys fall in love with her. She worked and talked to everybody and I was just like, yo, she's just so dope. You know what I'm saying? Because she could have been on some I'm a big star bougie shit, but she was the total opposite. The biggest sex symbol, biggest superstar got on some sweatpants. Her ass was looking fucking phenomenal. She worked, she literally worked The whole room. Like, when she left, every guy was like, yo, she dope. I think she liked me. I'm like, yo, dog, she worked the fucking room.
8:34But I thought it was so dope of her. And me and her, specifically, yo, we hit it off. Benny Medina, her manager. Benny Medina was like, Irv, you're going to be like the Quincy Jones to her, Mike. Jackson. He was like, we're not doing nothing musically unless you're involved. A year later, Elle magazine decided to do a cover story on Jennifer Lopez. It was for their sex and body issue. June 2002 headlined Big Letters, J-Lo, on fashion, that song, and Puffy. Puffy referred to Puffy Combs, the infamous rap impresario who she'd just broken up with. And that song referred to Ain't It Funny because Gotti's reinterpretation of the song turned it into the story of someone coming out of a very problematic relationship.
9:33The writer asks her, is that song about Puffy? She says, no, it's not. Then the reporter calls Gotti. J-Lo says Ain't It Funny isn't about Puffy. What do you say? And Gotti says, oh, it's absolutely about Puffy. And J-Lo knows it. Here's the exact quote from the Elle magazine article, which, by the way, is nearly impossible to find now. My producer had to get someone at the New York Public Library to unearth the issue from an off-site storage unit. I ain't gonna lie, we was thinking of effing with Puffy because that's what the world wants to hear. And Gotti tells the reporter a story about running into Puffy before Ain't It Funny came out and playing him the demo.
10:19He says, You know the four seasons on Doheny in L.A.? I pull up and Puff's out there with his security and I say, Puff, come listen to the new record I did with your old bitch. So boom, he gets in the car. So I'm blasting the record and when it gets to the second verse, he jumps out of the car screaming, Gotti, you bastard. This is the second verse. Listen.
10:54He calls J-Lo's ex-boyfriend into his car and says, come listen to the new record I just did with your old bitch. In a very public way, Gotti was essentially saying, Jennifer Lopez wasn't being honest. He called her credibility into question. When I read it in our magazine, J-Lo, quote, those records are not about Puff Daddy, end quote. It was, it's the worst mistake I've ever made in my life. Because I say that to say, because J-Lo, Benny Medina, they was friends. They loved me. They loved me. Like, I was a rider for them, and I would do things for them that probably no one else could do. I would get done for them.
11:49And she was my friend. Like, why the fuck would I say that? Why the fuck would I say that? But Gotti didn't stop there. He kept going. Right?
12:06So I went on to say other damaging things. Like, how would she know? She didn't write the records. We made the records and wrote the records. She just did what we said. So she don't know who the fuck we was talking about. And yeah, we was talking about Diddy.
12:25And I said some more damaging shit. I was like, guys like me, we didn't listen to J. We don't listen to J. Lo's music. I made guys like me listen to J. Lo's music. I said, before then, we just hit the mute button and looked at her ass. Yeah. Gotti reflected on this with Michael Linton and Josh Steiner when they spoke. Wow. And you can pull all this up in the Elle magazine. It's there. Those are vivid quotes. Those are like supreme asshole quotes that wasn't warranted. And when I look back, I was like, what did you do to your friend? Yeah. So needless to say, it ruined my relationship with J-Lo.
13:15I apologized. I sent her candy and flowers and apologized a million times. And I was high. That's no excuse. You know what I'm saying? I apologized. And she accepted my apology, but it forever damaged our relationship. Right. You know, superstars like J-Lo, they have a small circle of people who they could trust. And I think I was in there for a second. and I totally ruined it. Right. So I'm an asshole. Well, you were in that moment. I'm totally in the wrong, and I'm a complete idiot. Make sure you say that, that I said that I'm a complete idiot. She didn't warrant that. She didn't warrant nothing that I said.
14:07She was my friend. And why would I do that with the biggest star and most beautiful person. Why would I do that with J-Lo?
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16:00Savings in AppleCard by Goldman Sachs Bank USA, Salt Lake City Branch, member FDIC, terms and more at AppleCard.com. Support for the show comes from Public, the investing platform for those who take it seriously. On Public, you can build a multi-asset portfolio of stocks, bonds, options, crypto, and now generated assets, which allow you to turn any idea into an investable index with AI. It all starts with your prompt from renewable energy companies with high free cash flow to semiconductor suppliers growing revenue over 20 % year over year. You can literally type any prompt and put the AI to work.
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17:03Output is for informational purposes only and is not an investment recommendation or advice. Complete disclosures available at public.com slash disclosures. Missatisfying breads and pastas and want to add protein without going overboard on calories? Stacked sandwiches, fully loaded bagels, noodles built for serious sauce. Hero Bread delivers up to 19 grams of protein, Think bagels and elbow noodles with nearly twice the protein of national bestsellers, but less than half the calories. Plus, you can get up to 32 grams of fiber per serving, a bonus when you're trying to stay full and fueled. So whether you're grilling burgers, building a serious sandwich, or digging into pasta, you're getting real flavor with a smarter protein-to-calorie balance.
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18:17They come from somewhere. They arise out of a context, but the context often isn't obvious, not to those around the mistake maker, and often not even to the mistake maker themselves. In Gotti's case, the context was a telephone call he'd been on, just before the reporter called. It was with a prominent music industry executive. Gotti asked that the man's name not be used, so we're going to bleep out every mention of his name. All you need to know is that the executive is white, and Gotti was black. The two of them had an argument. One of Gotti's artists had played a part in a hit song and was in the music video, but had been left out of the radio version.
18:58And Gotti was unhappy about it. So, I was like, yo, you're killing my artists. You got him on the video, but on radio, he's not there. It's sending, like, mixed signals. Why are you hurting me? Their argument got heated. The executive said it wasn't his fault. The decision was someone else's at his label, a black man. He was like, I told that fat nigga not to put this out. But when he said the N-word, oh, that's when I went crazy. Wow. I said, what the fuck you say? I said, you just call Corey Rooney a nigga? I said, when this nigga see you, I'm going to fuck you up. I said, how about that? and he was like and we arguing but he said he used the N word on some racist shit he said I told that fat nigga not to put the record out or put him on it yeah but when he said nigga I went that's that's that's the anger yeah I'm not a volatile person I'm not a pop off I would describe myself as a cool guy level headed but it's something about when a white person like uses the word nigga to me oh I'm ready to kill because it's like you start thinking all of the fucked up shit that black people been through and you got the audacity to say nigga in front of me oh I'm gonna show you a nigga now like I used to always say when people would ask me how would you be able, how would you think you would be able to operate in those times of racism?
20:54And I always answer, I would die. You know what I'm saying? Because I couldn't take the racism that would have been bestowed upon me. I would have killed me a couple of white people and they would have hung me and killed me. And my life would be over. I couldn't take them doing something to my mother or, you know, hanging my father and I'm living life. Nah, you're going to have to kill me too. So, these are the thoughts that's in my mind. Yeah. Have you experienced that before where you had white people say things what you thought? A lot of my white friends say, yo, that's my nigga, but I'm not mad at that.
21:35Yeah. When they say, that's my nigga, it's N-I-G-G-A. he said yo I told that fat nigga that's N-I-G-G-E-R it's a big big difference like I couldn't believe that he just used the N word to me that's what made me so volatile and it was so weird it was like as soon as I hung up with s*** the phone rang without it wasn't like a five minute it wasn't even like a five minute cool off period no hung up yo this is L Magazine yo what the fuck y 'all want a little like saying hello a little different can I ask so what do you think it was that made you you think you were just going to lash out at anybody who showed up in that moment yeah within that five minutes yeah it was going to get the exact same vibe what the fuck you want yeah he just saw African Guzell Magazine not one of my boys yeah so I said what the fuck you want and he was like oh I see like as soon as he heard that response he immediately cut to the chase he said oh I'll just get right to it you know J-Lo said that the records I'm real and ain't it funny not about Puff Daddy, her ex-boyfriend.
23:15And I was like, what? That bitch is lying. This was Irv Gotti's mistake. It changed his life. There was a version of The Next 20 Years where he could have been a creative partner with one of the biggest stars in the world. He had ideas from movies, collaborations. J-Lo was a once-in-a-lifetime opportunity. That's why this was a mistake. It had consequences. But there was a point in Gotti's interview with Steiner and Linton that I couldn't get out of my mind. Listen. How quickly did you realize that you'd made a mistake? I didn't realize quickly. I was so angry and mad when I got off the phone with Elle magazine, I thought nothing of it.
24:03It hit me when they sent me, like, the transcripts of what they was going to print. how long after that was that a couple a week or so I would say and when you did you realize it right away yeah I was like don't print that but they was like it's too late they loved it they loved it and they said it was too late you know I was trying to get them not to print it but they wasn't they were like hey buddy you said it Yeah. Did you get any help to try to get them not to do it, or did you just let it go? I let it go. I gave it my effort, looked after my effort out there. I just let it go. He realized he'd made a mistake, that in his anger at one person, he had said something he didn't mean to another.
25:00And when he tried to prevent his mistake from having consequences, from turning into a serious mistake, he was told, Hey, buddy, you said it. It's too late. After Linton and Steiner's book came out, I interviewed them on stage at the 92nd Street Y in New York, and I brought up their chapter on Gaudi. So, who's the villain of the story? Not every story has to have a villain. No? But tell me who the villain of the story is. So don't, Michael, don't fall for this. Like, this is okay. This is why he's so good. But don't fall for his trap. Like, okay. You can say not every story is a villain. Well, I got to keep the conversation going.
25:38I would argue it was the executive who used the N-word. Josh, who's the villain of the story? Here's what I think. That guy acted terribly. There is no villain in the story. And I think an important piece of what we tried to describe is that there isn't always a villain. There isn't always some outside danger. There isn't always some consequence that has been derived from a villain. That these things are deep-rooted in ourselves. And we're not villainous. And so that aspect of our personality doesn't make us bad. This isn't a morality test. This is an opportunity to explore oneself and come to terms and acceptance of the fact that we're flawed.
26:18And the way to get, hopefully, healthier and better is to talk about it. Who do you think the villain is? A man who has a very close relationship to the biggest rock star in the world. A relationship that has resulted in extraordinary commercial success. is called by a reporter and is asked a question about that relationship. And in the course of answering that question, the man says, oh, she's a liar. Who's the villain in the story? Do you think it's Irv? No? It's the reporter. But the reporter doesn't. No, no, no, no. This is a crucial, crucial point, Michael. And I think this is because it's about when mistakes are made and they are as deeply rooted as you suggest they are.
27:03They're not, what's your, the whole argument of the book is a mistake can come out in the spur of the moment, but it's not something that's coming out in the spur of the moment. It's something that has roots. Right. And what does that require of those who observe and are part of the process in which the mistake is played out? It requires some degree of grace and forgiveness and understanding. Yeah. Right. So the reporter hears some Irv Gotti say something that is completely out of place, right? It makes the reason that story, so that story, what is an important detail is here is it goes, it's all across the country.
Read the full transcript
27:44It's like, it's huge. That's why it blows up so much. Everyone seizes on this. Her longtime collaborator called J-Lo a liar, right? If you are the reporter in that instance and someone says something they shouldn't say, your obligation is to say, wait, why did you say that? And if they can't give you a satisfactory answer, your obligation is not to use it. I'm sorry. It's not to use it. You're not – you shouldn't – you can't make someone – the reporter turned that from a nothing into a destruction of someone's career because they had not the slightest concern for his well-being or his reputation.
28:21And they – if they had an ounce of self-understanding or of general understanding, they would have understood that he didn't mean to say that. They should at the very least have said, did you mean to say that? Right? That's your responsibility. and the reporter failed in that fundamental... Why do people hate the press? Because in an interview like this where we could talk for three hours and you say one thing out of place because you have to be irritated about something else and the reporter runs on that one thing, that's malpractice. Why is this person getting a pass? That's terrible. I'm sorry, I'm really upset about this.
28:55I was upset about this because you can't do this if you're a journalist. The whole profession works on an implied contract. somebody grants you the gift of their time and attention and thoughts. They make themselves vulnerable. And in return, you pledge to respect that vulnerability. You're not a stenographer. You've entered, for the duration of the interview, into an intimate relationship. And intimate relationships have rules. But then I went home after that interview at the Y, after I had called the reporter a villain and a disgrace to our profession, and I realized, I don't even know who this person is.
29:35And then I thought to myself, oops, now I've made a mistake. So I decided to track the reporter down. That's after the break.
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30:44Paid for by public investing. Brokered services by open to the public investing Inc. Member FINRA and SIPC. Advisory services by public advisors, LLC, SEC registered advisor. Generated assets is an interactive analysis tool. Output is for informational purposes only and is not an investment recommendation or advice. Complete disclosures available at public.com slash disclosures. Hero Bread delivers the stacked
31:29We'll be right back. Island destination with crystal blue seas, endless sunshine and the cool Bahamian breeze. Baja Mar located in Nassau, Bahamas offers your choice of three luxury hotels over 45 fine dining and nightlife venues, John Batiste's all new jazz club, the Caribbean's most luxurious casino and one of a kind experiences for the entire family. Like our 15 acre tropical water park, wildlife sanctuary, world-class golf course, and so much more. Visit Baja Mar.com today. What do you remember about that interview? Well, it's funny you're asking this, something that no one's ever asked me, because I remember that interview quite well for a few reasons.
32:11This is Carter Harris. He wrote The L Profile. He's now a screenwriter, teaches at NYU. And one of the reasons this article he wrote 25 years ago sticks out is the reaction it got, particularly from J-Lo and her manager, Benny Medina. I actually remember being in a car with Benny Medina in Los Angeles, and I can't remember why we were in a car, but he was telling me how disappointed J-Lo was and he was because it seemed like a negative interview. I wasn't negative at all, from my perspective. At some point, his profile of J-Lo completely disappeared from the Internet. And he always wondered if J-Lo and her manager had something to do with it.
32:53Was Gotti upset during the call? Yes, he was, Harris remembers. He seemed like he was in a state. He mentioned something about having just gotten off the phone with someone. He thought Harris was a fashion writer. And Gotti seemed relieved to learn that Harris had been an editor at The Source, the magazine that was the Bible of rap at the time. They talked about Puffy Combs and I'm Real and Ain't It Funny. And then Gotti said that bit about J. Lo not telling the truth. When you heard it, when you were interviewing him and decided to use what you were using, did you think that you might be jeopardizing his relationship with J.Lo?
33:34No. And maybe that was naive of me. But what I thought was, in the moment, was, wow, that was honest. She might be a little bit irked, vexed by one or two of the quotes. but I never imagined that it would be such a big deal for her or for him. I mean, I thought she'd be vexed. I mean, when you say, you know, I gave her more hood credibility, that's going to be like, come on, dude. Or when you say it was really about Diddy and basically you're accusing her of not being honest, you know? Yeah, I totally understand why she was vexed. And even at the time, I was like, oh, she might be a little ticked off about this.
34:29But I figured they'd air it out, either publicly or privately, that she'd be like, come on, he overstepped on this one. And then maybe he comes back and says, yeah, all right, I was on Molly, which he was willing to say back then. Is it weird to hear someone say 25 years later that the biggest mistake they made in their life was something they said to you in an interview? Oh, absolutely. That made me feel very strange. When I heard that, I was very surprised and very—I was a little disturbed, too, because when I heard that, then I did have feelings. Then I was like, oh, shit, what did I do wrong?
35:12You know, it was like, was I responsible for this somehow? Did he run the quotes by Gotti and tell him that it was too late you said it? No. That would have been the fact checker. That's the way things worked in the magazine world of those years. If he had called me and said I was in a state, can you take those quotes out? Yeah, I probably would have worked with him on that. But I never got that call. Nobody ever asked me about those quotes. So, you know, what can I really do? But yeah, I certainly felt weird about it. I mean, you know, I don't take any joy in being, you know, a part of anyone's biggest regret.
35:55Carter was frank and thoughtful. I liked him. He was talking about a decision he made many years ago when he was much younger. And he said that he wouldn't necessarily do the same thing today. I understand that. You have to make a certain number of mistakes to understand what a mistake is. It's really interesting because if I had been in the gym and somebody had told me this story and I was not the reporter and I was not Gotti, I probably would have had the exact same response. I'm pretty sure. I would have been like, what? they said what they messed with Gotti like and they screwed up a relationship with JLo and Gotti you know this is bullshit this is like the media you know they do this especially Elle and these corporate magazines and you know all that so so I'm not surprised to hear that that was your response that probably would have been my response um but to the larger point um I think we all do this in our own way in lots of different contexts.
37:07We jump to conclusions, mistaken conclusions. And I certainly do in my life. And if I've learned anything, it's that I have to check myself sometimes and say, wait a minute, I'm human like everybody else. I'm jumping to a conclusion. I should go look and see if there's more to this story. It doesn't necessarily mean my conclusion that I wanted to jump to is wrong. It could be right. It could be worse than I thought it was. But I do think that that's the thing to take from this is like, hey, everybody, each of us can check ourselves. You know, we all have the ability to check ourselves and say, hey, maybe I should look into this a little bit more.
37:50We can all check ourselves a little bit more. On that, I have to agree.
37:59Revisionist History is produced by Nina Bird Lawrence, Lucy Sullivan and Ben Nadav Haffrey Our editor is Karen Shikurji Fact Checking by Anjali Mercado Our executive producer is Jacob Smith Engineering by Nina Bird Lawrence Original music by Luis Guerra Sound design and mastering by Marcelo de Oliveira I'm Malcolm Gladwell
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From the publisher
Years ago a music producer named Irv Gotti–a hitmaker for Jay-Z, Ja Rule, and Ashanti–was tapped by Sony Music to make a record with Jennifer Lopez. They wanted a big hit. And Irv delivered. But then he made the biggest mistake of his career.
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