Podcast · 44 episodes
REWORK
by 37signals · English
A podcast by 37signals about the better way to work and run your business. The REWORK podcast features the co-founders of 37signals (the makers of Basecamp and HEY), Jason Fried and David Heinemeier Hansson sharing their unique perspective on business and entrepreneurship along with host Kimberly Rhodes.
Latest episodes
One-way Doors“One-way doors” vs “two-way doors” in business decision-making—how 37signals tries to make fast, reversible calls, and only treats a few choices as effectively irreversible.26 Aug 2026 · 19 min
Competing with giants, the end of SaaS & other listener questionsListener Q&A on (1) competing with big tech/product giants, (2) whether AI agents mean the end of SaaS, and (3) whether founders should use personal social “brands” to promote a business.19 Aug 2026 · 27 min
Rapid Fire Q&A with Jason Fried and David Heinemeier HanssonA “rapid fire” Q&A on recent reading, AI use, customer service, habits, and favorite parts of the work week. Guests: Jason Fried and David Heinemeier Hansson, co-founders of 37signals (Rework hosts).12 Aug 2026 · 20 min
All episodes
One-way Doors“One-way doors” vs “two-way doors” in business decision-making—how 37signals tries to make fast, reversible calls, and only treats a few choices as effectively irreversible.26 Aug 2026 · 19 min · 8 chapters
Competing with giants, the end of SaaS & other listener questionsListener Q&A on (1) competing with big tech/product giants, (2) whether AI agents mean the end of SaaS, and (3) whether founders should use personal social “brands” to promote a business.19 Aug 2026 · 27 min · 7 chapters
Rapid Fire Q&A with Jason Fried and David Heinemeier HanssonA “rapid fire” Q&A on recent reading, AI use, customer service, habits, and favorite parts of the work week. Guests: Jason Fried and David Heinemeier Hansson, co-founders of 37signals (Rework hosts).12 Aug 2026 · 20 min · 9 chapters
We'll do it live37Signals (Rework) discusses why they run weekly live customer demos inside Basecamp, how live “show and tell” communicates product philosophy better than marketing, and how direct founder…5 Aug 2026 · 26 min · 14 chapters
What's the worst that could happen?Why 37signals favors fast experimentation with low-stakes decisions (“two-way doors”), accepting uncertainty, and not lingering on opinions or “failure.”29 Jul 2026 · 26 min · 10 chapters
Start Here: Building a better onboarding experienceHow 37signals redesigned customer onboarding for Basecamp 5, aiming for an experience like “sitting next to someone” and walking them through a real project.22 Jul 2026 · 15 min · 4 chapters
Don't write it downCustomer feedback and how to use it without building by anecdote; also how to avoid roadmap promises and “illusion of agreement,” including AI requests.15 Jul 2026 · 22 min · 7 chapters
AI Challenges in Software DevelopmentHow 37signals used AI in the development of Basecamp 5, what changed in workflows, and the tradeoffs (code quality, technical debt, product scope, and token costs).1 Jul 2026 · 32 min · 8 chapters
Launch Details and DecisionsRework discusses the Basecamp 5 launch process and the key decisions behind transitioning customers from Basecamp 4, including timing, rollout strategy, performance issues found post-launch, and why…24 Jun 2026 · 31 min · 8 chapters
Clearing the decks for launch37 Signals explains “launch mode” for Basecamp 5—what they paused, how they run faster near release, and what changes (summer Fridays, heartbeats) they suspend.13 May 2026 · 29 min · 15 chapters
Easy to leave“Easy to leave” argues software should be simple to cancel (no hoops, no retention ransom) and data should be exportable in usable formats; it also extends the idea to “no games” pricing and…8 Apr 2026 · 26 min · 10 chapters
Pencils down37signals’ Basecamp 5 release process: “pencils down” (stop new features), consolidate internal betas, then spend weeks polishing and preparing a durable, large-scale release.1 Apr 2026 · 27 min · 10 chapters
Bring your AI agents to BasecampBasecamp is “agent-friendly” via agent accessibility work that makes AI agents fast and usable inside Basecamp using a CLI/terminal ramp instead of slow browser automation (screenshot + image…25 Mar 2026 · 17 min · 7 chapters
Business beyond profitA podcast by 37signals focused on innovative ways to enhance work and business management. Co-founders Jason Fried and David Heinemeier Hansson share their insights alongside host Kimberly Rhodes.18 Mar 2026 · 25 min · 10 chapters
Built on IntuitionIn this episode of the REWORK podcast, co-founders Jason Fried and David Heinemeier Hansson discuss the importance of intuition in product development and decision-making.11 Mar 2026 · 29 min · 13 chapters
AI Revisited - part 2In this follow-up discussion on AI, host Kimberly Rhodes engages with Jason Fried, CEO and co-founder of 37signals, about his everyday use of AI tools, their effectiveness, and the implications for…4 Mar 2026 · 28 min · 9 chapters
Talk directly to your customersIn this episode of the REWORK podcast, co-founders Jason Fried and David Heinemeier Hansson discuss the importance of maintaining direct communication with customers, especially as businesses grow.25 Feb 2026 · 29 min · 14 chapters
Move fast when you canThis episode discusses the balance between speed and polish in software development, illustrated by the rapid deployment of a new HEY Calendar feature.18 Feb 2026 · 30 min · 13 chapters
You've launched... now what?A podcast by 37signals focusing on better business practices and entrepreneurship, hosted by Kimberly Rhodes alongside co-founders Jason Fried and David Heinemeier Hansson.11 Feb 2026 · 30 min · 11 chapters
Product walkthroughs, the next open source product & other listener questionsA podcast by 37signals about the better way to work and run your business.4 Feb 2026 · 27 min · 8 chapters
Give it a nameJason Fried, David Heinemeier Hansson, and Kimberly Rhodes28 Jan 2026 · 22 min · 8 chapters
AI RevisitedA podcast by 37signals, hosted by Kimberly Rhodes, featuring co-founders Jason Fried and David Heinemeier Hansson discussing better ways to work and run a business.21 Jan 2026 · 36 min · 13 chapters
Making things that multiplyIn this episode of REWORK, co-founders Jason Fried and David Heinemeier Hansson discuss how 37signals (now known as Basecamp) encourages the free movement of ideas across its product portfolio.14 Jan 2026 · 34 min · 16 chapters
Launch day — a little logistics, a lot of luckThe REWORK podcast, hosted by Kimberly Rhodes with co-founders Jason Fried and David Heinemeier Hansson of 37signals, discusses innovative ways to work and manage businesses.7 Jan 2026 · 31 min · 19 chapters