Can You Launch a Pop-Up with 74 cents?

0:00Welcome to episode 4 of Simon Says. A new podcast where you get to talk to or listen to real people with real lives, real problems, real business ideas that inspire who need help. Together, we can listen to these dreams and help them. I always thought when I was growing up that business was very complicated and somehow I wasn't meant to be a business person. I thought being a business person was only for the select few, the superheroes. But it turns out that anyone can start a business. All you need is the education and knowledge to do so. School, in my opinion, does not teach you what you need to know to live in the world where you own your time.

0:47They don't teach you the value of time and they don't teach you how to buy time, not sell time. A lot of people out there may have a dream and they want to know how to make it happen. On this show, we're going to try and help them do that. There's a lot of people that also don't even know they have a dream. They don't know what their dream is. So we'll try to help them on this show, find it and inspire people to dream and think and think big. I am so proud to say this is our fourth episode. We already have an incredible sponsor that wants to support what we're doing. They're called High Level.

1:19And if you haven't heard of them before, they're a CRM system. There's a link in my bio if you want to give them a try for 30 days. And basically, they help you build funnels. They help you automate your marketing and they help you understand how to manage your leads and get sales. Now, we have six guests coming on and we have a really interesting reaction clip to show you that I want to talk about. And I'm reading all your comments. So if you have any questions, thoughts, ideas or even suggestions for the people that call in, please drop them in the comments and we will read them out if we think that they're relevant.

1:56Don't forget, you can subscribe on Spotify and set a reminder so you never miss one of these live shows. And if you'd like to be on Simon Says, then please, there's a form somewhere in the link in the bio, fill it out and you can be one of our guests coming on here, asking questions and getting exposure for your dream so first up our first caller of the day is alan alan trademark question for you now episode four how much have you got in the bank so i know how to advise you accordingly and what's your question so i have currently nothing in the bank and my question is where should i start with making this bike brand so what is the brand so i didn't catch it um so it's like a bike brand a bike brand yes what is a bike brand you mean a pedal bike you mean a motorbike what do you mean tell me more like a pedal bike okay so you want to launch a new pedal bike yes that's that's the idea okay why does the world need a new pedal bike tell me what's unique about this um it's unique because i want to make it road safe where you can ride it wherever you want and make it really safe okay so bikes right now you think are not safe why what's the difference in your bike to the ones that are on the road now because my bike would contain um for example riding on the road it would contain indicators instead of having to wave your arms and it would contain a horn to notify anyone in front of you or behind you that you're slowing down or speeding up okay uh how old are you i'm 13 wow okay your your parents are with you now helping you ring in today my parents are currently downstairs okay good all right so listen um i think this is great that you're thinking like this by the way i mean i didn't launch my first business till i was 15 so the fact you're even thinking like this at 13 it's brilliant really really great I always say I wish the education system could get updated because I wanted to ask people what problem do you want to solve when you grow up, not what do you want to do.

4:11You are thinking about a problem that you want to solve. And then you've got the guts to come on this show. We've got thousands of people listening in right now. You've got the guts to come on the show and talk about it. I'm so impressed, Alan. Well done. Now, look, to make an idea like this happen, there are quite a few different ways to do it. I would say you know the typical way that perhaps you see with Dragon's Den is you come up with a pitch you know maybe a drawing of the bike or an illustration of what the bike's going to do and then you go to investors and say look we need we need to make a thousand prototypes or a hundred prototypes would you be willing to invest in this and help make it happen that's that's one way right there is another way which is like you can say to the public this is the bike I'm going to make and crowdfund it there's quite a lot of crowdfunding sites so um indiegogo for example there's loads of platforms where you can show a product and then that you can say to people would you buy it and then people can say yes and they can pre-buy it and that allows you to see demand for your idea and then get money in advance to then go and use that money to go and make the product right so that's another way and then a way that i would think about if i was your age is I would consider going to, say, a bike shop.

5:26Let's pick a big brand name like Halfords. We could even tag them in this, if you like, and say to Halfords, look, here's a 13-year-old that wants to save lives. Here's a 13-year-old with a brilliant business idea. Why don't you have some fun, support this 13-year-old and make their bike back this crazy idea? And, you know, I can just see a brand doing it. I can. I think, why not? and I think and then the final thing I would say you could also do is if you think about all the products that are around bikes now that try to save lives like helmets vests there's all sorts of companies selling quite expensive bike gear gloves I've got a really fancy bike and they sell me shoes with the bike you know go to the companies that make all the accessories for bikes and see if they have appetite to make a bike with you again it won't hurt to ask them the worst is they say no.

6:19And you know, you're 13, you've got time, your costs are low, you're living at home, like you can contact these people, you can show your idea. It doesn't matter, you've got really nothing to lose, you might as well try. And at least you learn to speak to these companies. And you learn to speak to these investors, you learn to speak to these shops. And that's all good experience for you. You know, if you've got the guts to come on this show, and pitch like you just have there, I'm already in awe of you. And I think I think you'll do really well just going out there and pitching to the world. So go give it a go, Alan.

6:49I see it. And you can use products like High Level, by the way, to start tracking all the people you're going to call and who you're going to connect with, who's our sponsor. The link's down below. Go try it out. But Alan, well done. Really, really proud of you. Your parents should be very proud of you. It's great that you're thinking about what problem you can solve in the world. Nice work. Next up, our second caller of today's show is Jack Evans. Are you there, Jack? Tell us what's in your bank and what's your question? I've probably got maybe like 300 quid. So my question is, how can I secure funding?

7:26So basically I work in the construction industry at the minute. I test construction materials. So I'm looking at setting up on my own to do it myself. You know, I've got a business plan ready. I've registered the company on Companies House as well, you know, to start it. But my biggest, the biggest cost I've got is a vehicle. So, like, yeah, so basically it's just trying to look at different funding options. Like, I've approached family and friends. I did go through the startup loans through the business bank. but like due to family commitments it's just something that I couldn't take at that time so I'm just looking at different avenues to go down to secure funding I've looked at my local council as well for grants there's nothing locally that I can you know go for at the minute so I'm just wondering if you've got any advice okay so Jack why have you only got 300 pounds in the bank you've got a job right now right yeah yeah yeah i've worked in the industry for like like five years um you know i own my own house as well i've got kids um you know but the reason i say it's like 300 pounds is that that scares me that number you know like why why you got such a low bank balance well that that's that's that's like my personal balance that's not like for the bills and everything like that i have a separate account you know that goes you know for the bills and everything like that but obviously okay that's like my uh you know is this your available cash is that what you mean yeah yeah basically yeah that's my bit all right how much is it so your big cost is basically getting a van right because because what's that what's the cash flow model on a business like this so so for example if you had you you get a client do they can you pay you in advance can you can you get them to pay you in advance how does it work so what what i could do is is have like a down payment first before the service is obviously taking place um which you know you know i kind of got that advice from from you know reading your book as well um because obviously like with invoices as well they take a month you know to come in as well also you know is this what i'm getting to like i mean again i i've taken your bank balance scares me because okay if you've got 300 pounds spare that's a bit better um but i'm like i mean how much is it to lease a van if i lease the van how much is it per week uh a week you're talking well for a for a month because they normally go on like per month basis it's normally like maybe like 350 50 uh so you've got them you've got some spare cash to do lease for a month for a car van so yeah but then it's kind of it's the insurances as well um like liability insurance after yeah okay but again like i i don't think you can do monthly payments on those things these are all monthly costs so you know and i reckon you you can squeeze another 50 100 pounds i mean again insurance i i've got two cars and you know there is insurance is 28 quid a month you know like everything's a monthly payment now anyway and so um you've got a mortgage so you've got a good credit rating i i feel like this isn't really about like money this is about you taking the leap this is about you kind of believing and going for it isn't it that's yeah yeah yeah like there's you know i've got i've got clients ready to go um yeah yeah yeah this is this is about you you've got a little how old are you uh i'm 30 yeah you're in this you're in this uh you're in this middle class trap structure okay so so you you've got you've got responsibilities which are very important you gotta look you got responsible for your family but you but you kind of have this idea you're trapped you're trapped by your own subconscious at this point i'm gonna be blunt with you jack right you got to take a chance okay you got to take it you got to take a little bit of a risk and part of that is build up your savings a bit more so cut down all costs just everything you can get it to get it to as little as you can have you got any equity in your house

12:02yeah and how much did you put put deposit down on the house to buy the house how much cash did you put into buy that house um i think it was about the 15 mark yeah you see that 15 was the money you needed to start your own business yeah this this happens to everybody in britain we get obsessed with buying a house and we take the money that should be used to make money and we put it into something that maybe 30 years from now is an asset you know right now it's reliability, right? It's cost for you every month. Now, I don't want to dwell on the past. You've done it now. But I think to myself, okay, you have to take a chance.

12:42Now, one way to reduce your risk, like you say, get one client, get them to pay you a 50 % deposit. It's not unreasonable, right? And then use that deposit to add to your£300 in the bank so you can pay for the insurance. I'm guessing i'm like my guess all in a car insurance i don't know your industry exactly but i reckon it can't be more than 500 pounds all of that for one month i'll be i'll be shocked if it's more than 500 pounds so 500 pounds for one month risk now maybe you have to take some holiday off your job to see if one month on this will make it work but you need to take a leap you've you're so close if you don't you're going to get more and more trapped it's going to get harder and harder you You should have done this five years ago.

13:26You've already been putting this off for a long time, right?

13:33Still there? Yeah, yeah, still there, yeah. I thought you'd gone to do it. I thought you were off to get the van. But, you know, you've been putting this off. Honestly, I can tell, Jack, you've been putting this off for a long time, mate. Yes, because I want to get, obviously, like more experience in the industry first. There's always that. I need more money. I need more experience. I need it to be sunny every single day in England before I do it. Right? Oh, no. I don't worry about that. I'm telling you. I'm just telling you. I'm telling you, like, the excuse monkey lives with you. Right? You've got an excuse monkey living with you.

14:11And there's always a good excuse, especially when you've got family and responsibility. Those excuses are legitimate and they will stop you. And they're legitimate excuses. But money is no excuse. You can do it. You just need to work the numbers a bit, make some sacrifices, maybe get rid of Netflix subscription, put your mortgage on interest only, figure out ways to get your cost down. And then you need to go for it because I can tell you you've got a business here waiting to go and you need to go and try and do it. Take a month's holiday, get that lease for a month, get the insurance for a month, invest 500 quid in yourself.

14:42You'll put 15 grand into a house and then spend lots of money making it nice, but you won't invest any money in you. so come on change it and change it now because you know i don't know how how old's your kid uh i've got a four and a five year old four and a five i've got a seven year old so you know kids don't do what you say they do what you do yeah so kids need to see you living living your dreams they live their dream if they see you making sacrifices and not not following on your dream they won't follow their dreams they'll copy you right the best thing you can do for your kids is inspire them and you know take a risk now i'm always careful with this i say it in my book you do want to have like ideally six months worth of savings at least or runway but sounds like to me you know how to get revenue quite quick yeah you've got clients potentially so you you you reduce that risk quite a lot so now you're just talking about like tying in the belt a bit so you can get that 500 quid and then collecting the money early from the client and then doing a really good job as quickly as you can and you'll be fine yeah and then you're free you have your own business yeah what's the name of the business what's the name of the business jack let's give it a name it's going to be well it's registered as red rose tested red rose testing yeah a baby is born.

16:06Your new child is now a day old and go give it life.

16:14All right. Thanks, Jack. Thanks for calling in. Right. Next up, we have a clip reaction I want to show you. Every single week, I'm going to pick a clip that's resonated with me and I'm going to share what that clip means. Lots of ideas sound silly in the beginning, right? We all think, you know, sometimes people pitch I did, she's like, that's a joke. So watch this clip. Do you know anything about that? Sure. What the hell is that exactly? Well, it's become a place where people are publishing information. So everybody can have their own homepage. Companies are there. The latest information. It's wild what's going on.

16:55You can send electronic mail to people. It is the big new thing. Yeah, but you know, it's easy to criticize something you don't fully understand, which is my position here. Go ahead. But I can remember a couple of months ago, there was like a big breakthrough announcement that on the Internet or on some computer deal, they were going to broadcast a baseball game. You could listen to a baseball game on your computer. And I just thought to myself, does radio ring a bell?

17:24You know what I mean? There's a difference. There is a difference. It's not a huge difference. What is the difference? You can listen to the baseball game whenever you want to. Oh, I see. So it's stored in one of your memory deals. Exactly. That's the RAM thing you talked about earlier. Do tape recorders ring a bell?

17:50We have to remember that anything new is always going to be criticized. I'm trying to build a new type of education system. people are laughing at me all day I'm saying look on LinkedIn on TikTok on Instagram on YouTube that's where the new school is that's where people are learning we might not like it we might think no we kids should not be learning on TikTok we might think no but it's happening and when I tell people we're bringing education to where people are as opposed to expecting them to come to us I get laughed at. People are like, no, you're never going to fix the education system, Simon.

18:34It is the way it is. And that's, you know, don't be stupid. And I want you to remember this, that any idea, it can be crazy idea, whatever crazy idea you've got, there will always be people that don't understand it or love it or even worse, I've seen people dish it because they're scared it will mean that they're successful, more successful than them. So, So, you know, remember, you know, first they will always laugh at you and they will always judge you. And then eventually people will get what you're doing and that will change. That's happened for me, by the way. Slowly people have understood.

19:09I've been doing this five years now, helping someone every single day for five years. Slowly people are starting to see what I'm doing. And a lot of the people that used to hate me have slowly come to not hate me as much. And so I think that's just part of the process. And I just wanted to remind you dreamers out there to dream big, think crazy, come up with madness ideas and, you know, let them laugh. And so there was a young man who came to me yesterday and told me his idea when I was getting a coffee in a coffee shop. And I thought his idea was really good. And I gave him some pointers how he should do it.

19:48and he said you know what siren the big problem is i'm scared my friends will laugh at me and and take the piss out of me is how he put it and i was like they will and then one day three years from now when you're doing what you love over there and they're doing a job they hate they'll come to you and ask for advice because that's how it goes and so you know let them laugh because it's the most important thing is that you follow your heart you follow your dreams and you know if people are going to laugh at you you know great making people laugh is a cool thing man if i wasn't doing this if i wasn't trying to fix the education system i think i'd try and be a comedian i think making people laugh is the best so go ahead let them laugh but go for your dreams because you don't want them to have the last laugh you don't want to get to 90 and have regrets that's the worst thing right next up irene irene are you there how much have you got in the bank irene so my advice can relate to your financial situation and what's your question I have got 74 pence and a million pound mindset oh nice 74p okay wow okay so tell us what's the question so my question is do you have any advice for my first pop-up event so I've got a pop-up event at a children's play center where I will be selling a firefighter book which I'm selling to profit to fund the main book of my first collection which will be through bear's eyes so I'm just curious as to if you had any advice considering it's not my final product it's what's going to get me to my final product okay so the pop-up itself will you have natural traffic coming to it where's it how's it going to work so it's just down the road from me and they host children's sessions every 90 minutes they have about 30 slots available so 30 different families tons of children and it changes every hour and a half and i've been given the position to do that throughout the whole of the six-week holidays once the books arrive got it it feels like you've got the marketing for this first one kind of there it's a plug and play isn't it there's already an audience and you just turn up so I actually think that's pretty clever you don't need to do any marketing for it that that's my quick instinct um yeah I mean I always want to give you more um what else do you need because that feels like you kind of got that bit sorted i've pitched in birmingham and i have mentioned that although funding isn't the answer to every scenario i'm trying to profit to raise five thousand pounds so that i can pay for the next three books so i've currently got one in production and the reason i've been able to get the illustrated to do so many pages so far is through the profit of the firefighter book at the moment so i am trying i have been trying to do it in lots of different ways already but that is the end goal and i'm just wondering if i'm heading the right way with that i i think so irene i and i know you're a member of my community on discord and on on our chat groups right yeah so so i know you're you're doing something that's also very important you're building community support for your dream because again no one can do it on their own and i know uh well the community online now telling me as well that they love you you know you're you're kind you're a kind person trying to do something important in the world and so I I you know I I think I think that that that community build is something you're doing like I want to give people advice but when I listen to you I feel like you're doing it step by step maybe just be a little bit more confident about you're doing it and do it a little bit more but I I I think you're doing it you're part of our community I I see you actively also helping other people whenever you can.

23:32And so you've got a lot of people that want to help you. I think just make sure you keep asking for help and keep pushing, keep fighting. I think you're doing that. I see it online, by the way. I know you're fighting and pushing, but your mission's important. I think you're going to get there. I would argue you don't need to buy all three books in advance. You can do it all step by step and don't rush it. You don't need to rush it. and um and I and I I have I have a feeling you're going to be fine I do think be be um don't don't don't put too much pressure on yourself a little bit I mean have you got a job are you how are you how are you funding your life at the moment yeah so I've just I've come off mat leave early in May I was supposed to be coming off in September so um I started work early earlier on from the mat leave finish and I work at a local nursery at the moment we're currently off we're a term time only nursery so i'm currently off for the next five weeks so it gives me loads of chance to actually focus on the business got it yeah again nurseries are probably good organizations to work with as well right so you have a bit of a network there you could probably tap into yeah definitely can i just ask one more question sure um i just wondered if in the future there might be room for collaboration in the sense of if i was able to get help through the community or yourself if we could take a percentage of my sales to help fund people's dreams so we're working together and I know it's not something you'll be able to say on the spot I just wanted to say it's just been on my mind.

25:07Irene that's really sweet of you to say that and I really appreciate the sentiment I think you talk to the community about that the community right now on the help bank side that they're doing all sorts of things that don't involve me. I do have limited time. So I don't want to promise you something. Like I'm really pushing at the moment to drive lots of revenue into the business so we can fund people's dreams. But I'm having to focus on things that are really scalable. That doesn't mean to say that, you know, it's a no, but I don't want to let you down. Okay. Because I know I have hardly any time with my family right now and stuff.

25:43I need to make sure I don't promise anything. But, you know, look, you've got the ear of the community. You've worked hard. You're doing something important. so I'm pretty sure that's going to play out anyway and you do what you think's right with your profit when the time comes and so I think what you're doing is important I don't want you to have to even commit your profit just yet either let's get you profit and work with the community to do that but keep pushing Irene don't wait for any one person including me you're not waiting you're fighting I know it I see it and keep going because it's important what you're doing and I think the passion you have is is really really relatable but thanks for coming and asking a question today and thanks so much for being part of our community you're a superstar thank you all right I'll see you soon I mean okay guys yeah so some of the people calling in are part of my community at helpbank.com if you want to help people you can go there press up a button you can help people Helping people is one of the most rewarding things I've ever done.

26:49It fills my bucket, making time to help people in any way I can. I know if you're listening to this right now, you're probably of the same mindset. So go check out helpbank.com and help people. Equally, helpbank.com is a safe place to go and ask for help. You've got to be able to feel comfortable saying, hey, I need a little bit of help because no one can make it on their own. So go check out helpbank.com and feel free to ask for help. okay next up um our caller next caller is no noah excuse me noah chant are you there noah can you tell us what's in your bank and how can help you today hi can you hear me yes we can perfect yeah i just wanted to say already just from your youtube videos you've already had a massive impact on my life um at 18 i joined the police in england uh done it for four years and left because it just wasn't quite what I wanted it to be.

27:45I left earlier on this year and I've just been trying to find work doing something I enjoy and thought why not better off to start my business. Watching your YouTube videos really motivated me to work in something I like doing which is football. I've started my own football coaching business. Nice. Football coaching i've literally got my first session this friday so the job i'm in a minute i leave the job i'm in at a minute i leave on thursday and then my first session is friday wow i'm specializing in like young children doing one-to-ones and small group sessions with local kids in my area um love it first first four sessions i've said are completely free of charge because i want to build my community in my area maybe stand out to people that aren't already you know sending their children's football coaches and um yeah really gain that community so yeah go on no i was gonna say no i wanted to give a shout out for your if people want to follow you and what you're doing uh how can they do that i think it's awesome it's um risen football so r-i-z-n football and that's on instagram tiktok okay awesome mate absolutely awesome and and what what can i do to help you do you have any question right now if you've watched all my youtube videos you might not have any questions i don't know yeah i mean the job i'm in at the minute gives me so much time to sit in my car driving around and i genuinely listen to your youtube videos because i always feel like i get told the people you're around are sort of the person that reflects like my personality so i feel like if i've got you sitting next to me in the car on youtube i'm gonna develop your skills and your traits to become as successful as you and my main question was just to really how do i gain attention in customers through my local sort of social media networks like local facebook groups um rather on a larger scale obviously i want to target my local area i want to make sure i stand out while i start off yeah um first of all thank you for keep saying that to me actually i can't tell you how much that means to me to hear that you're you're leveraging the content and a lot of people do need a mentor and help they don't realize they can just play it and sit in the car with them as if i'm there and you've got all the knowledge right there you know at your fingertips.

30:00You don't need to have me turn up and sit next to you. It's there and you're leveraging it, which is, I'm so happy to hear that. Now, I think as far as like local marketing is concerned, I always think about things on a kind of community basis. So, you know, let's start media first. There's always a local newspaper or publication of some sort that covers local area topics that most people do actually read. So the area I live in, there is a magazine for the area. I do read it. I want to know what's happening in my community. So maybe, you know, send the people that write that an email saying you're launching this business and the coaching business.

30:34I think it's a great little thing. And they might come along and cover it and take some photos and share it in the local media. Right. And it's free if they cover it. It doesn't cost you anything. All you've got to do is email the people that write the stories in that publication. Right. And then I think I always think about it like this is a very fundamental version of this sort of thinking but like if i if there's a local tesco's what's happened oh did i oh apparently i muted my mic somehow sorry can you hear me yeah i'm i'm an amateur i'm an amateur uh radio host right here i muted my own mic i don't know how i did it anyway i don't know where you look no you haven't yeah but i'm here uh but i just i just want to break down quickly the different things that you can do on a local level so the pr right that's one thing then then i think I always think it's a lot more effective than people realize.

31:26If you go into supermarkets like Tesco's and Sainsbury's and Waitrose, they have little billboards and you can literally put what you do on those billboards. Now, I actually check those out because I'm always interested in what the local suppliers of this, that and the other are. And again, it doesn't cost anything. And then the final thing I think is like, you know, once you've got the first lesson out of the way on Friday, which is really exciting by the way I would also then maybe ask the parents to promote you you know I always think that when I've been involved in things and I've got a good service if someone says look I'm starting out I'm new would you would you let people know like I really connect to that and I and the worst is I say no I'm not going to promote you know like okay You tried, right?

32:12I think, yeah, that local word of mouth is still powerful, in my opinion. Yeah, I've got a little WhatsApp sort of community with about 15 parents in my local area at the minute that are all interested. So hopefully once Friday's out of the way and I've got some videos of it, they'll all come sort of, you know, they'll share more interest over the summer holidays and stuff. You're going to be fine. I mean, normally, I mean, because how old are the kids you're teaching? so the youngest at the minute is about six and i've got up to about 13 year olds so yeah um so some of my biggest videos by the way have been with 13 year old entrepreneurs like pitching their dreams i think one of my biggest videos is with a 13 year old pitching his dream um i love to see kids being inspired right um you have to get parents permission so you have to be very careful with it with the kids side of things um but i i got the parents permission for this 13 year old who wanted to pitch his dream.

33:09And then I put the video up and it did really well. There might be something in it because there's a couple of kids I'm helping at the moment that want to be pro footballers. And so I got their parents permission to record their dream and I put it up and they've done really well. I mean, again, you might want to think about a social media content strategy a little bit around that. Like what is young people's, I'm picking my message, which is what's your dream? Your message could be like, what's your goal, right? I might forget that trademark now. But you know, like, you know, what we can think a little bit about how to get your social media stuff rocking a bit.

33:40And again, it could also be another way to go. It's just you sharing your journey. I mean, you quitting your job on Thursday, that's interesting content. You know, like my last day is today. I'm putting this video up to say, tomorrow is the start of my new life. I'm starting this new business. I'm scared. I'm excited. I'm worried about money. I'm also hopeful that it's going to work out. You know, that's interesting content. You know, if you could put yourself out there, And I'm sensing you're the sort of person who's willing to push themselves a bit and be a little bit out of your comfort zone.

34:12But if you can, I reckon there's a whole series around what you're doing here. You've completely changed your life. You completely changed it. And it's not easy. Again, once you've got a job that's safe, I say safe, like a regular paycheck, like a police person. Gosh, it's hard to change. You start building up mortgages and costs and so easy to get stuck there. um and and you know i've got a mate who is 30 years in the police um when we were younger together like working he could have easily started his own business and stuff but then he got a job at the police and he basically kept they kept promising a pension he kept staying because he kept promising him a pension and and he's still there it's the exact thing my mom and dad said when i said i wanted to do my own company but i was determined to work in something i was interested in and um i went to brazil at the end of last year and met a few people out there and my aim after the first year of work is to collect sort of old football shirts that the kids may have they don't use anymore or parents may have and then go out to brazil in the favelas because i know a couple people out there is as crazy as it sounds and hand out some of the football shirts to them and do some free football sessions to give back yeah the support that i've had from people in my local area great i agree and maybe have a little think about like get a football football football company to sponsor you know get some get some revenue um from from some of these big brands that you know without young players there is no umbro there is no nike you know like the the they should be supporting you to help young players you know come through so they should be paying you to use their footballs and all those sorts of things so i have a little think about all the brands linked to football that could be sponsoring what you're doing um and and i i would i would i would try to get some sponsorship revenue you've got nothing to lose worst is they say no but i'm pretty sure if you came to me and i was in charge of the football division at umbro i'd definitely give you footballs at least but i'd probably sponsor a few activities as well um yeah anyway just a thought thank you very much i appreciate the time today i've been waiting for a while to speak to you so well there we go we connected now i'm gonna i'm gonna follow you after i'm gonna follow you after this mate and um i'm excited i'm excited for you the very worst is going to be an amazing experience so just you know well done well done for taking a risk there'll be a video on there on instagram for you friday i'm sure i'll look forward to it i'll look out thank you all right okay guys we have been uh technically proficient on this fourth episode of simon says we've had no problems at all touch wood don't want to cause a problem but our next caller apparently our mic's not working so this is a problem with a live show i keep telling you guys i'm gonna like i'm not gonna shut off the live and edit this out and make it all perfect i want you guys to see i have built 19 companies i've invested in 83 businesses one of them is a unicorn called lovable you know billion dollar company and i still have problems when i start things that are new right mistakes happen so uh okay i believe she's got her mic working tasha are you there mic working and how much have you got in the bank so i can give you advice linked to your financial status and what's your question hi simon uh my name is tasha um and uh i've got about 5 000 new zealand dollars in my bank and i'm really currently using it to um during my my healing really okay so what's your question today how can i help you tasha um well i actually wanted to talk about my dream that is a little bit more of an idea so i i would like you to please bear with me as i put this into words um and then i'll actually um follow with my question just so you know, I've ended my dream, talking about my dream.

38:12Okay, I've only got a minute for the call just to warn you, Tash, because I've got someone else waiting as well. So if you could make it easily understood, then go ahead. Okay, great. Thank you. So my dream is to really create an embodied space. It's part cafe, part community hub, where people can come exactly as they are, be nourished with food, art, and real connection. and leaving feeling more grounded in themselves. So throughout trauma, burnout, and deep somatic healing, I've rebuilt myself from the inside out. And along the way, I kept on asking what kind of space would I have needed when I was unraveling?

38:50And this really became the seed. So now I want to create that space. I actually want to call it the workshop cafe for a reason. So it's a place to rebuild, to reclaim, to reimagine a space where healing and creativity can live side by side. So when you drink a coffee, sit with your emotions, you can also choose to join a breathwork lesson or learn woodworking or grow your own food. So I imagine bringing in doctors for community talks, mental health coaches to offer emotional literacy, artists and purpose led practitioners to run workshops. So I'm not a therapist or a teacher, but I think I can hold this space.

39:30and I really do think that this is this type of space is quite needed in the world at the moment I agree with you I really I like the vision a lot so what do you need to make this dream happen um well first of all um I don't have any capital and I don't really have any roadmap or a blueprint from my dream so um yeah any what would you do if you were me um my my soul basically says that this is my mission i my background was in science and technical leadership and i did a complete 180 turn and now i'm i'm actually listening to to my mission which is this okay tasha so there's a few ways to make something like this happen okay there's the traditional way the kind of shark tank dragon's den way right which is you have a pitch for your idea you work out all the costs you figure out the ins and outs of what it will take to make it real and it's not that hard you know the rent and the fit out and you know what you'll need staff wise to you know fill the place with this energy you're talking about so what's it going to cost right that that that you can do that if if i was doing it it would take me about two weeks to figure all that out right and then part of it of course is like what what does success look like so you've got to like frame up what would the business be if it's successful what what does success look like is it how much money it turns over is it how many people it helps you know all all of those things and then you can go pitch to investors and there's a lot of people out there with money there's money is the most abundant thing people don't realize it but it's the most abundant thing there's loads of people with money that don't don't know what to do with it and they're looking for something like this especially if they're not that healthy themselves.

41:22They might relate to the problem and burnout and so on. So that's one way. It's not my favourite way because I think you're kind of begging people to believe in your idea and finding them is not, they're there, but they're not always easily available. But it's one way. The other way is, I don't think you're going to like this other way because it's going to be a little, it's going to sound a little harder, but in the long run, it might be a lot easier. So there's a combination of like hustle, which I know is not a popular word, but you kind of go and, you know, you go find a location you'd like that's empty and you find out who the owner and the landlord is and see if they'll back this idea and support you, you know, partner with them, maybe see it as a, you know, landlord, not tenant, you know, maybe a lot of people now have empty spaces everywhere, right?

42:08They can't rent them out. They, you know, people, there's a lot of, a lot of people who have money that have empty shops right now and they're just sitting on these assets and they're not used. So that's another way to go right look for a partner not an investor a partner right who owns these properties the third way to go about this and this this one i think definitely you won't like my guess is i would go and work in an in a similar business somewhere so first of all if it doesn't exist completely doesn't exist then there's probably a problem because when google launched there was 2 000 other search engines at the same time right so you kind of wonder why doesn't it exist now that doesn't mean to say it shouldn't exist but i would be a bit worried if it doesn't exist at all but i actually see this in like i see this as almost like i see a spa i've seen spas that have cafes and they they have a similar vibe you know you that they don't there's a couple of spas i'm thinking of where you can actually go and sit in the cafe um there's one in primrose hill um i won't name them because they might tell me off uh but there's there's a cafe in primrose hill where you can basically, it's a spa, but you can sit in the cafe.