⚽ “Ghost Tickets” — StubHub’s CEO scalper. Béis’ hater luggage. DeepSeek’s anti-Ferrari AI. +Chipotle’s Mexican 1st

0:28This is Nick. Three fantastic stories for the coolest show in capitalism. What do we got on today's spot? For our first story, StubHub's CEO was just accused of being the biggest ticket scalper in the country. Have you heard of ghost tickets? That's now a thing. It turns out he also owns a hedge fund that funds ticket buying bots. Sounds like a scalper. For our second story, China's DeepSeek is reportedly IPOing later this year for$74 million. Because American companies want Honda AI, not Ferrari AI. And our third and final story, summer is suitcase season. and the viral base luggage brand just hit 250 million in sales.

1:03Their newest luggage drops today, but it's designed by the people who hate it. But yetis, before we hit that wonderful mix of stories, I mean, no one else doing that mix. Fantastic mix, Jack. Congratulations to Chipotle. Congrats. Because they're finally opening up their first location in Mexico. Besties, Chipotle's official corporate name is Chipotle Mexican Grill, but this is their first trip south of the border. So how will the Mexicans receive America's best Mexican-American cuisine? Well, Jack and I jumped in T-boy style, and it turns out there's a very funny history here, right, Jack? Of American chains expanding to the countries of their cuisine, but totally failing.

1:41Call it caloric colonialism. What do we got, Jack? Call it regional rejection, because Domino's Pizza was founded in Michigan. Oh, boy. And eventually they opened up 29 shops in Italy. But then shut down all 29. P.F. Chang's was founded in Scottsdale, and then they opened in Shanghai. But shut it down within one year. It took Starbucks 47 years to muster the courage to open their doors in Italy. Oh, and the founders of Outback Steakhouse, they never even visited Australia once. Not even for a foreign exchange program in college. No, no, no, no, no. But the craziest part about Chipotle opening up across the border, what is it, Jack?

2:19It's that Taco Bell already tried this. Twice. Twice and failed. fantastically both times. Apparently, the Doritos Locos taco is an authentic Mexicano cuisine. I mean, Jack, does cheesy gordita crunch supreme not translate into un espanol? What's going on? So Taco Bell even tried to Trojan horse their way into Mexico one time. Yeah, 1992, Taco Bell launched a food cart down in Mexico City. There was no Taco Bell branding, but everyone could tell, this isn't our people. Got destroyed by a tamale vendor. So good luck to Chipotle on their Mexican move. You may need a return ticket And don't make the guac extra.

2:53Jack, let's hit our three-story. Fifteen years before this song, two boys from the Northeast met in the dorm. They had an idea to cause a cultural storm. It's the best one yet, but the best is the norm. Jack Nick, that's it. I don't even think they need to practice. Fifty percent, that's a fat tip. T-Boy City on your at list. If you know, you know, cause we ready to go. We can't wait no more, so just start the show.

3:20Start the show. First, a quick word from our sponsor.

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4:32Meet your match on ZipRecruiter. I am eight. Yeah, everyone's got a powder graveyard. That one drawer filled with the tubs and pouches of never going to use against supplements. You might even be so overwhelmed by all these supplements that you don't use any anymore. Well, we got rid of the supplement graveyard with IM8. It simplifies your daily routine with 16 supplements in one drink. This is the first daily supplement we've had that actually tastes good. True story. It turns your tall glass of water into an acai and mixed berry buffet breakfast. And it's co-founded by David Beckham, that Beckham who still has a dozen abs based on what we've seen.

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5:40this product is not intended to diagnose, treat, cure, or prevent any disease.

5:47For our first story, StubHub's CEO has been outed as the ringleader of a mass scalping organization. Ghost tickets and a ticket scalping conspiracy. StubHub is the LVP of this World Cup. Cue the Hulu documentary, Jack. Vazzy, this World Cup, it's been, as the French team says, incroyable. Well, until they lost in the semifinal. The tourists have discovered ranch dressing, 100 urinal gas stations, and Boston's lack of legal happy hour did not stop the Scots. Not one bit. Messi, Mbappe, and Harry Kane, they have been harassing goalies, but Cape Verde's goalie was a hero. Jack Norway gave celebratory parades to their team upon their return, even though they didn't even win the thing.

6:32It's been incredible to watch, and this Sunday, Spain takes on Argentina in Not MetLife Stadium, which is just outside Manhattan. Besties, over in court, the people are taking on the CEO of StubHub in the other World Cup final. Before we get to the lawsuits, which focus on the CEO himself, not the company, the company StubHub is getting a yellow card for ghost tickets. StubHub has let non-existent World Cup tickets be sold on the platform to unsuspecting fan victims. So Jack, could you please sprinkle on some context to this new concept of a ghost ticket? A ghost ticket is when someone sells a ticket on StubHub to a game, but doesn't actually have the ticket that they're selling.

7:10It's a phantom ticket. Their hope is to sell that phantom ticket for a high price, because they assume they'll be able to find it for a lower price that they can deliver to the buyer eventually, and profit off of the difference. They're hoping it's a profit puppy. But if the seller fails to find that ticket, which happens every once in a while, Then the buyer is stranded outside the stadium with the ticket they're holding that is fake. StubHub gives these people a refund, but they traveled all the way from Lisbon to Los Angeles, and their trip's ruined because they can't even get into the stadium.

7:40No amount of ranch dressing can make up for that, unfortunately, Jack. The ringer calls StubHub's failure to prevent ghost tickets on their platform StubHub's World Cup own goal. So we're out on all up, Yetis, and StubHub is the loser of this World Cup. But class action lawsuits reveal they actually deserve a red card. Because the co-founder and CEO, Eric Baker, isn't just running StubHub, he's also America's top scalper. He is also financing a sophisticated ring of scalpers who rip people off on StubHub. That's right, according to the investigation by the Canadian Broadcasting Corp, StubHub's CEO is scalping you on his very own platform.

8:16Now, when StubHub IPO'd last September, our takeaway on this podcast was that StubHub had a dirty little secret with its business model. Pause the pod, Jack. I believe we literally said last year, dirty secret, StubHub's business model depends on scalpers. But we had no idea then that StubHub's CEO was the biggest scalper of all. Because get this, Eric Baker is the part owner and managing director of Andro Capital, a hedge fund. Not just any hedge fund, a hedge fund that happens to invest and engage in mass ticket scalping. So it's not just the World Cup fans. The Swifties are going to want to hear this takeaway, too.

8:49So, Jack, what's the takeaway for our buddies who are anyone buying tickets? StubHub acts like the referee, but it's also the biggest player in the game. Now, Yetis, when Taylor Swift tried to sell tickets to the Ares Tour for$100, automated bots harvested all of them before the fans could and then sold them on StubHub for 5 to 10 times the price. Scalpers run those automated bots. Yes, they do. But those scalpers aren't guys standing outside MSG like they used to be. And who wants 50 bucks, 20 bucks? I'll do it for 30. These days, scalpers are backed by Wall Street firms like Andro Capital, which is run by the CEO of StubHub.

9:23What we're saying is Eric Baker takes a salary as CEO of StubHub, who charges Taylor Swift fans a 20 % ticket fee when they bought that ticket from a scalper on StubHub. But he also takes a 400 to 1 ,000 % profit on the ticket that he scalped in the first place. And we're not pressing that cha-ching button in a positive way right now. No, we're not. Because StubHub's CEO doesn't just double dip, he triple dips. And we're paying for each dip. Now, there are straightforward things that StubHub could do to stop mass scalping on their secondary ticketing platform. The easy stuff, like limit the number of tickets any one account could sell.

9:59But StubHub hasn't done that because their CEO side hustles as the MD of Big Scalping Inc. So Basties, if you're wondering why StubHub's platform has been so unfriendly to the fans this World Cup, well, here's your answer. It's because StubHub isn't the neutral referee they claim to be. It's actually a steroid-fueled player on the field competing against the fans. For our second story, after shocking the AI industry last year, DeepSeek is now preparing to IPO. American companies are switching to Chinese AI dupes because most companies just need a Honda. Yeah, I just need a Civic. But besties, check those calendars because one year ago, DeepSeq gave Silicon Valley its Sputnik moment.

10:45Sputnik moment, like when the Soviets shocked America during the space race. China shocked Silicon Valley. With DeepSeq, the Chinese AI that showed that cutting-edge artificial intelligence could be done at a fraction of the cost. America's AI leaders called DeepSeek and their Chinese peers cheaters, for the record. They complained last month that DeepSeek, quote, brazenly stole their American tech in the process called distillation. Although it's an ironic complaint, given that the AI industry has taken content without permission since it's very origin. Moby Dick, I don't think you paid for that one, Sam Altman.

11:17Yeah, it's their original sin, some call it. Nonetheless, DeepSeek is an icon of China's AI industry, and why is that, Jack? It offers almost as good AI for way lower costs. Kind of like Timu AI. And according to Bloomberg, its$74 billion DeepSeek is now getting its paperwork ready to IPO. They're hoping to go public before the end of the year. But besties, this is what Jack and I find fascinating. What's the bigger story here, Jack? We've seen Lululemon... Well, we've seen Lululemon yoga pant dupes. Yeah, yeah, yeah. We've seen Elf Beauty lipstick dupes. Yeah, we've seen those too. Why not artificial intelligence dupes?

11:51Why not? Because American companies are now downgrading from expensive American AI to cheaper Chinese AI. Basically, the hot new trend in AI that no one's talking about, it's buy China's AI dupes instead. Now, Yetis, we've covered the sticker shock that CFOs are having from their gigantic AI bills. Look at their monthly receipts. They're like, who is Claude and why are we paying him a million dollars every month? Per employee. The era of token maxing is over. some startups are spending more on AI right now than on payroll or on their office lease. They're dropping more on ChatGPT than they do for the building.

12:27NPR spoke to several tech startups who canceled ChatGPT recently to sign up for cheaper Chinese models instead. We're talking DeepSeek, Alibaba, Xiaomi, Tencent, ZAI. They're offering high quality, low cost AI compared to Anthropoc, Google, and OpenAI. Bloomberg even reported last fall that Airbnb, whose headquarters is down the block from Anthropik and OpenAI, by the way. They're using Alibaba's model. As Airbnb CEO Brian Chesky put it, it's very good, it's also fast, and it's cheap. DoorDash, Coinbase, Uber, all San Francisco companies, all using AI models not developed in San Francisco. Added a lot, besties, and we've got made-in-China furniture.

13:03We've got made-in-China toys. And now we've got made-in-China B2B agentic enterprise chat customer excellence agents. It's taking over. Mr. Jack, what's the takeaway for all our buddies looking at the Chinese AI dupes? Cutting-edge tech companies need Ferrari AI, but for everyone else, it's Honda AI. Yeti's one analyst described Chinese AI as having N-1 technology, with N being the best, frontier, most cutting-edge, fanciest model of AI. The Chinese models Nick and I have discussed in this story, they're about six to nine months behind what Anthropic, OpenAI, and Google can offer, technology-wise.

13:41N-1 is one way to describe. So N-1 is one way to describe these Chinese AIs. But another way is that they're the Hondas of AI. Now, for a pharmaceutical company that's trying to use AI to develop a drug that cures cancer, a Honda's not good enough. No, no, no, no, no. Jack, Pfizer's research and development team, they're going to pay up for the Anthropic, the Ferrari of AI. And a cybersecurity firm that's trying to stop AI-armed North Korean hackers. They're also going to pay up for the Ferrari of AI. But what about an insurance company's sales division? Jack, what about a fashion brand's marketing team?

14:16Or for operational work of this podcast, frankly, what about us? A Honda that's six to nine months behind the cutting-edge American AI? That'll probably work just fine. Nick, I don't need sentience. I need a spreadsheet. Besties, there's always been a big market for N-minus-one products. The dupes. Yesterday's bagels are half off. Last year's Madden video game is 80 % lower price, and Chinese AI is 90 % cheaper. It's all N minus one. It's the dupe economy. Cutting edge tech, it needs Ferrari AI. But for everyone else, Honda AI will do just fine. Now, a quick word from our sponsor. NetSuite. Yeah, these NetSuite is the corporate control panel for business.

14:57Has been since 1998. They probably use this on Star Wars. This pre.com software suite, though, it remains the market leader. but Nick, what is next? I got no idea, Jack. You tell me what's next. Well, they say every day your business is late for AI, you fall two days behind. I didn't know they said that. Now I'm stressed, Jack. That's an incredibly stressful thing. We're all anxiety maxing. So, Bazzies, if you're feeling like your business is behind, there is NetSuite Next. NetSuite is a unified suite that brings your financials, inventory, commerce, HR, and CRM into a single source of truth. It's trusted by over 43 ,000 customers.

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16:02Yetis, we cover business trends on our show and they move faster than you can spell GPU. One minute it's vibe coding, the next it's agentic. Tomorrow it's probably gonna be in-person old school again. Yeah, well, while you're managing this to stay ahead, the last thing you need to worry about is supplies for your company. Carol, do we have the cogs needed to meet our Q1 sales commitments? Carol! Carol, outsource that mental load instead to Walmart business. Walmart business lets you buy the bulk supplies your business needs. AI tools are there for your digital work. Walmart business is there for your physical work.

16:32Like restock your office inventory with low prices, reliable shipping, and fulfillment. Walmart business helps simplify your operations so you can focus on building and selling your product. You see Carol in accounting? She'll be relieved that Walmart business is all over it. Eligible organizations can take advantage of tax-free shopping, both in-store and online with Walmart business, saving you more while getting you everything you need. It's Walmart built for your business. Sign up for a free Walmart business account today at business.walmart.com. For our third and final story, Base, the popular luggage brand, doesn't just rue hateful comments on TikTok about its products.

17:10They're relishing them right now. It's grievance as a growth hack. But first, a happy suitcase season to all those who celebrate. After Christmas, July is the biggest sales month for the suitcase industry. Yeah, because what was that thing you told me the other day, Jack? You don't want to show up to that Labor Day share house with a beat up to me. No one does. But besties, the luggage carousel, it's actually a fragmented industry. Globally, Samsonite has 20 % of the market with Ramoa as number two with 6%. Yeah, half the flight from San Francisco to New York is rolling with an away carry-on, but away?

17:44Just 2 % of the global luggage market. However, besties, Gen Z's go-to viral suitcase is known as Base, which just hit 250 million bucks in revenue. Now, to be clear, bass is spelled really strangely. There's like an accent. It's not B-A-S-E. No, it's B-E-I-S and was founded by the actor Shane Mitchell. And their weekender bag is so popular, my wife has two of them. Why does she have two of them? It looks like an away suitcase that got adopted by the Kardashians and then studied abroad in San Tropez. I think Alex is just trying to prove that she's not millennial. She's Gen Z, even though she's a cusper.

18:18But that doesn't explain why she sleeps in the bass, Jack. That was an interesting decision. But back to bass being duped. Bass has decided to respond by doing something Amazon Basics can't. Yeah, they shook hands with Selena Gomez, a proud Gen Z-er, and launched suitcases based on the celebrity's lip liner shades. Oh, Jack, you know you're on the cutting edge of culture when you're doing colors of a product based on a pop star skin tone. Meanwhile, away is N-1, to use last story's terminology. Besties, this is what Jack and I find fascinating. With great success comes great hate. That's why Bass's top-selling bag is getting the most negativity online right now.

18:55Okay, but here's the plot twist. Bass has harnessed all that negativity to launch a new version based on that negativity. No joke, Bass's new luggage, which launches today, was inspired by TikTok trolls. That's right, because Bass instructed their team to catalog each and every negative review or comment on Instagram or TikTok and put it in one database. Like this mean comment, the strap looks like a snake and it's ripping my shoulders apart. Jack, how about this one? The bottom of the bag is so wide, it always gets stuck in the TSA machine. I didn't realize this zipper requires two-factor authentication to open.

19:29At base. I mean, this is just Burns, but apparently they're the new product roadmap. Now, the positive comments obviously outweigh the negative. Base's weekender bag is the IT travel accessory right now. Again, they're doing$250 million in revenue right now. In the case of Alex, the IT IT travel accessory. But BASE is taking the one one-star review as seriously as the 25-star reviews. And it turned that annul of animosity that the team collected into its new muse. They documented the hate like a court stenographer, and now they're launching a product. So the new BASE Weekender bag, it was accidentally designed by online haters.

20:05Jack, it's like we say, feedback is a gift. And for chronically online CMOs, even mean-spirited feedback is a gift. You don't want to read it, we should probably read it. So Jack, what's the takeaway for our buddies over at BASE Luggage? It's the grievance growth hack. Yetis, two years ago, we did a story on Shark Ninja's strategy, which drove their stock price to triple. Shark Ninja studies reviews of other appliances on Amazon, focusing on the negative reviews. Then they'll launch their own version of that air fryer that solves for the most complained about problem. Now, Base has applied the same strategy, but to itself, to its own haters.

20:40Because a focus group, yeah, it's compromised. Oh, and customer service complaints, they have a bias. You don't get that many of them. But the unfiltered, frictionless, mass comments of social media that are sometimes anonymous. Oh, besties, if you can organize it all and not take it personally, then that is the greatest resource of honest feedback on planet Earth. But if you can't not take it personally, then just ignore them. But if you can, that is grievance as a growth hack. And base has mastered it. Jack, could you whip up the takeaways for us for the new Friday? StubHub CEO side hustles as a Wall Street-backed, tech-savvy mass ticket scalper.

21:15When you put it like that, it doesn't sound good, Jack. Oh, wait, this is not good, Nick. Ghost tickets, they're StubHub's yellow card. Scalping tickets to sell on StubHub, that's the red card. For our second story, with DeepSeek prep into IPO, it highlights the huge market for Chinese AI dupes. For cutting-edge tech, you need Ferrari AI. But for everyone else, a Honda AI will do just fine. And our third and final story is Base. The$250 million bag brand now designs luggage based on negative TikTok comments. Because grievance can be your growth hack. As long as you don't take it personally. But besties, this pod's not over yet.

21:50Here's what else you need to know today. First, a big week for the banking industry, both Fin and FinTech. In traditional finance, all the big banks announced record profits this week for the second quarter. Goldman, JPMorgan, Morgan Stanley, big earnings thanks to the big fees from that SpaceX IPO. They all reported that spending is looking good for this economy, and JPMorgan is close to becoming the first bank with a$1 trillion valuation. Over in fintech, PayPal might now get acquired by Stripe in a$50 billion deal. And that$50 billion Venmo request will be the biggest of all time. And second, OpenAI's new iPhone killer is reportedly not actually going to look like an iPhone.

22:26According to Bloomberg, OpenAI's first hardware will be a screenless smart speaker with a camera, basically your personal AI companion. Kind of like a Tamagotchi with legs that also happens to have, you know, AI. But because there's no screen, it won't kill the iPhone. It will complement it. And finally, for the first time since 2019, Olive Garden's never-ending pasta pass is back, baby. In the inflation era, there's more demand than ever for a$100 deal to get unlimited pasta at the Olive Garden. In this economy of the carbonara every single night. Now, the Olive Garden was first to this trend.

22:59Like, they pioneered the restaurant subscription. I mean, Applebee's date night pass, Taco Bell's taco lover pass, they all began with the OG at the Olive Garden. And today, Thursday at 2 p.m. Eastern, for$100 each, only 10 ,000 passes will be sold. Now, Jack, as the former wine salesman of the month at Olive Garden 20 years ago, what wine would you say pairs with these never-ending pastas? The most expensive wine, Nick. The most expensive one. Now, time for the best fact. Yeah, this one whipped up by Jack and I because we found it in our research and we just had to share it with you. Well, if you want to set a PR on your bench press this week, sniff some chocolate first.

23:36That's right, because a new study by Frontier of Physiology Journal tested smelling different foods before you did your weightlifting. And the most powerful performance-enhancing scent was chocolate. Get this, sniffing milk chocolate led to notable difference in strength. Milk chocolate sniffers did nine more leg extension reps than those who just sniffed water. Okay, but sniffing dark chocolate led to the greatest difference in strength. 18 more repetitions on the leg press. So, Bezzy, did you see some dudes smelling a Hershey bar on the bench press? Or some lady sticking a Reese's Pieces up her nose?

24:10They're just trying to get huge. By the way, if you've got the best fact yet or you want to shout out on the show, fill out the form. We got one in the episode description. Dude, I set a 15-year bench press PR today. Did you have a Milky Way in your schnoz? What's going on? I did three reps. With a three Musketeers bar, I bet. Would have been 50 if I had a crunch bar. Yetis, you look fantastic today. Jack, you are glowing over there in that slamming salmon tea. Yeah, we just talked to the venue for our San Francisco show. Oh, it was big. And they reminded us, you know we built this venue for the World's Fair.

24:45True story. That's iconic. It's the Palace of Fine Arts in San Francisco. If you haven't got your ticket yet, grab it now at tboypod.com. Wasn't the Eiffel Tower also built for the World's Fair? I mean, if so, we're basically playing the Eiffel Tower, Jack. And if you want to see us live in Boston or live in Seattle, grab those tickets. There's a link in the episode description. Nick and I hope to see you there. We'll definitely see you tomorrow. Can't wait.

25:12And before we go, a happy birthday to legendary Eddie Aaron Romero, listening every day with 9-year-old Madeline and 11-year-old Hugo down in Brooklyn. I'm going to break my own rule for the pod on this one, Nick. Happy birthday to Mark Thurstlick. Best last name ever breaks my rule that you can't say lick on the pod. He's turning 42 years old in Queens, New York. And Rachel Jadov, the sushi chef queen of Green Bay, Wisconsin, is getting another birthday shout out. We love celebrating with you every year, Rach. Happy birthday to Jennifer Wong, who's also celebrating two years in New York City.

25:40And Justine and Rob, 32 years together down in Riverside, California. Congratulations, guys. And a big shout out to Jorge Gil, and a reminder that wonderful friendships are made in Monterrey, Mexico. And Felipe Torella is celebrating an IBO, initial baby offering, Baby Raphael, born in Laguna Hills, California. Congratulations, guys. Congratulations to Casey Moore, who just graduated from the Ross School of Business at Michigan and already has a job at Lincoln International. I mean, can I get a go blue, Jack? I thought you had a go blue. Go blue, baby. And to anyone else celebrating something today, make it a T-boy.

26:12Celebrate the wins.

26:16This is Jack. I own stock of Amazon. Nick owns stock of Lululemon. We both own stock of Chipotle. I own one share of SpaceX. Nick owns more than one. And we both own private stock and away luggage. Beer-o premium non-alcoholic beer. All right, Yeti, it's a little behind the scenes here. Before our New York City live show back in April, Jack and I went sober for two weeks. True story. Couldn't risk getting sick. I didn't want to be groggy. I couldn't afford a hangover. It was New York, baby. Okay, but Jack, celebrating the wins is what we do. And so for our live shows, we crack open something special.

26:47So we drank Biro, the premium non-alcoholic beer brand co-founded by Tom Holland. Yeah, I actually first saw it at my grocery store. Delicious tastes like a celebration. feels fantastic and looks legit. More on the looks in a sec. And if it's good enough for the actor who played Spider-Man, it's good enough for us. You see, it pairs well with a pickleball game, a profitable earnings report, or with the best podcast. So, Yetis, if you want to celebrate the wins with all the taste of a premium lager or IPA, but none of the alcohol, there's no better choice than Bureau. Okay, pause the pod. Did we mention the can is straight up gold?

27:20This thing will stand out at every one of your next parties. Trust us, we've done it. Only beer we know that actually upgrades the scene like a promotion. So, Basties, if there's a win you're celebrating every day, Bureau is the non-alcoholic brew brand you got to bring. So, use code T-Boy for 20 % off your first order at bureaubrewing.com.