🌴 “Nothing beats a…” — Jet2’s meme-of-the-summer. Uber’s Airbn-beating. The NFL’s ESPN hookup. Kevin = Cash.

0:28This is Nick. If you've got a question for Peter from David Bar, hit us up and we will ask it in the interview. That interview drops later this month. But in the meantime. Yeah, Jack, we got a fantastic mix of stories. Our best yet. What do we got on today's T-Boy? For our first story, nothing beats a jet to holiday. That sentence is the meme of the summer. And it's causing a sales surge for one random British airline. For our second story, the NFL is buying 10 % of ESPN from Disney. Wow. It's the biggest hookup in sports since Bat-Met Ball. But it highlights an awkward truth about Disney's business.

1:05A physically hard truth. And our third and final story. Uber stock has had its best quarter ever. So why is Airbnb experiencing the opposite? Well, Jack and I will tell you why Uber is riding, but Airbnb is hiding. We actually created a pretend earnings report to show you how. We did our first fake earnings report for this one. It's pretty cool. But yetis, before we hit that wonderful mix of stories. I mean, fantastic mix of stories today, Jack. Nick, what's the coolest name on Wall Street right now? Jack, it's Kevin. Kevin is the coolest name on Wall Street these days. Because President Trump's leading candidates for the future Fed chairman are both Kevins.

1:45Kevin Hassett and Kevin Warsh, the Kevins of the economy. As the president said, Kevin and Kevin, I like both Kevins. This is the biggest moment for Kevin since... Kevin! Kevin! Kevin! Kevin. But few know that the name Kevin is actually a wild European statistical treat. It's a German concept. They didn't teach me in my German major, but it's called Kevinism. Jack, why don't you sprinkle on some context for us, y 'all? The peak years for babies being named Kevin in America was 1963 to 1972. For a decade, Kevin was a top 20 boy name in America, baby. And then in the 1990s, those Kevins grew into movie stars.

2:27Kevin McAllister, Kevin Costner, Kevin James, the Kevin and Baywatch. Kevin Bacon. Yeah, classic Kevin. So a funny twist happened in Europe because in 1989, the Berlin Wall fell. There was pro-West, pro-democratic feelings across Germany. So many of these new parents wanted alternatives to the traditional German names. And after watching American movies full of Kevins, Home Alone, Dances with Wolves, Baywatch, they named their kids Kevin. Kevin, it sounded exotic, different, cool, maybe even sexy. Which is ironic because Kevin is the least exotic male name I can think of right now. Kevin, we're not Kevin in accounting.

3:03We're not talking about you, don't worry. So that explains the 1990 surge in German babies named Kevin. And that real trend is called Kevinism. Or as they say in German, Kevinismus. So besties, if you got a buddy named Kevin, eh, give him a call. And if your buddy is the future Fed chairman, ask for an interest rate cut. Because Kevin has never been hotter and we got the numbers to prove it. Jack, let's get our three stars. 15 years before this song, two boys from the Northeast met in the dorm. They had an idea to cause a cultural storm. It's the best one yet, but the best is the norm. Jack Nick, that's it.

3:38I don't even think they need to practice. 50%, that's a fat tip. T-Boy City on your at list. If you know, you know, Cause we ready to go, we can't wait no more So just start the show

3:52Start the show First, a quick word from our sponsor

4:03Indeed We missed the deadline My recording device is having issues Our contractor pretended to be sick I know he's watching the World Cup matches, Jack Or how about this, Elon just tweeted something at 3am that completely changes the takeaway on our second story. We gotta re-record the show. Besties, when workplace chaos hits you, you need the right hire. And this is a job for sponsored jobs. Indeed Sponsored Jobs gets you quality candidates when you need them most. We produce a daily episode of this show, 250 episodes a year. Sometimes we need help, we need it fast. So spend less time searching and more time actually interviewing candidates who check all your boxes.

4:37Less stress, less time, more results. When you need the right person to cut through the chaos, this is a job for Indeed Sponsored Jobs. And listeners of this T-Boy show will get a$75 sponsored job credit to help get your job the premium status it deserves at Indeed.com slash podcast. Just go to Indeed.com slash podcast right now and support our show by saying you heard about Indeed on this show. Indeed.com slash podcast and mention T-Boy. Terms and conditions apply. Need a hiring hero? This is a job for Indeed sponsored jobs. Monarch. Yetis, you know my first money lesson? It was where to put our lemonade stand.

5:11I was wondering. It was on the Upper East Side. Do we do it on Lexington Avenue or Park Avenue? Wait a second. New York City has lemonade stands on the sidewalk? They didn't. We were pioneers, Jack. Lexington Avenue is more commercial. Park is more residential. So what did we learn, Jack? Families are willing to pay more for lemonade. So you set it up on Park. Yeah, we did it on Park. Besties, no one gives you financial lessons in life. You end up figuring most of it out as you grow up. But we love Monarch because it's like a financial advisor in your pocket. Because every minute, it's tracking your savings, spending, investments, and more.

5:38For instance, Monarch's goal tracking feature shows if you're on track for that summer trip to Santa Fe. And it tells you what percent of your income is going somewhere that's a surprise. I open Monarch all the time because it takes the mental load off tracking my finances. And whether you're single, you're in a family, or you're dinking it up, Monarch's the way. Our personal fave, the AI Weekly Recap, a once-per-week gut check on what you did with your money. Hey, Nick, you've spent 96 bucks at kids' lemonade stands since July. Because we pioneered it for him, Jack Resties. Write your own story with Monarch.

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6:47For our first story, nothing beats a Jet 2 holiday. Yetis, that subversive viral meme is the noise of the summer. So we'll tell you about the business of Jet 2 and whether going viral actually helped it. Yetis, funny thing Jack and I noticed, there's no real song of the summer this year, right? We didn't deserve one. Yeah, Beyonce, Taylor Swift, no new albums, but there is a sound of the summer. And here it is. Nothing beats a Jet 2 holiday. And right now, you can save 50 pounds per person. That's 200 pounds off for a family of four. If your algos are like ours, then you've heard that sound. If you haven't heard that sound on social media, then you're welcome.

7:34We're about to catch you up to speed. That five-word ear candy, nothing beats a Jet 2 holiday, is the ear candy of a phrase. It's the most viral meme of the year. It's actually been featured in two million TikTok videos, getting billions of views. It's hijacked your head. And here's the context. That is a jingle from a British airline commercial. But interestingly, the videos on TikTok using that jingle show vacations that have gone comically wrong. Well, like, Jack, what's the first video online to show this meme? An Australian couple uses that jingle as the music and then shows a video of them on a zipline.

8:12But the zipline breaks, they get dragged, and it's hilarious. You see, that's the irony, the tension. That's what leads to the humor. There's upbeat music about a holiday. As you're falling down the airplane stairs mid-disembarkation. But besties, Jack and I got curious, so we jumped in T-Boy style. What is Jet 2? And did this mocking meme of the summer hurt its business or help? Let's dive in further here. Jet2 is actually a low-cost British airline. It's the third biggest flyer in the UK after British Airways and EasyJet. And it's got a similar business model to JetBlue or Spirit Airlines, right Jack?

8:48They target warm weather vacation destinations. Aha, but there is one key difference here. Jet2 specializes in vacation bundles. Basically flight plus hotel plus rental car. So what is a Jet2 holiday? That's when you book your entire vacation through Jet 2 at one low price. You're flying from Liverpool to Mallorca. You throw in the hotel through Jet 2. Boom, 20 % discount. So has being the accidental soundtrack of the summer helped its business or hurt it? You'd think not because this meme is mocking the airline Jet 2. And yet it's helped the business. The latest earnings show record revenue for Jet 2, up 15 % from last year.

9:26And you can thank science. But audio memory, it turns out, is stronger than visual memory. Yeah, it is actually easier to share sounds, because you can like say and sing them, than it is to share visuals, because it's kind of harder to describe them, right? That's why if someone plays a Linkin Park song right now, you'll know all the lyrics, even though you haven't heard it in 20 years. If you're giving us ratings right now, please continue to give us five-star ratings, by the way. This is actually the earworm phenomenon, Yetis. it's why sonic logos like jingles are so important in business. It's why your local hardware store has a radio jingle that's been playing on the radio for 20 years.

10:04And you know it by heart, cars for kids, cars for kids. But after getting ripped on all summer with vacation gone wrong memes, guess what Jet 2 actually did? They embraced the ripping on Jet 2. They did a sweepstakes. They gave away a 1 ,000 British pound holiday voucher for the best Jet 2 meme video. We thought that was wild, so we whipped up this takeaway. Jack, what's the takeaway for our buddies over on a Jet 2 holiday? There's huge value in the self-roast. Yetis, traditional marketing is to promote your best. Highlight your assets, your value, your positives to the consumer. But a better way to stand out these days is to embrace your worst.

10:47What about highlight your problems, your issues, what customers hate about you? Basically, roast yourself. Oatly, the oatmeal company, did this and got great attention. On the side of the oatmeal box, they called it the boring side because that's what the nutritional facts are. HBO did this too, right, Jack? Like, they switched to Max and then back to HBO, and then they ripped on themselves for name indecisiveness. And it was really, really funny, actually. And Jet 2 embraces a meme that mocks their business by liking and sharing it. And encouraging it with a sweepstakes. Besties, when every brand presents a polished and perfect image, we appreciate comfort with flaws.

11:23In fact, self-deprecating authenticity can outweigh the flaws themselves. In this economy, the best modern marketers are willing to roast themselves. Nothing beats a Jetsu holiday. And right now, you can save 50 pounds per person. That's 200 pounds off for a family of four.

11:48For our second story, Disney, which is in a midlife media crisis right now, is getting a shocking investment from the NFL. But the quietest part of Disney is by far its most reliable. We'll explain. But yet, yesterday, Disney announced such a ridiculous number of updates at their earnings call that my tummy was fluttering like Tinkerbell. What? How is that not clear, Jack? How do you not understand that? You own shares at Disney. You should get that. Why don't we whip up the highlights for the besties right now? All right. First, Disney announced a combined Disney Plus and Hulu app since it now owns all of Hulu.

12:28The Bear and The Bambi will now be on the same streaming app. Hakuna Matata. Disney also announced a five-year deal with the WWE. Basically, the best live events like WrestleMania are now going to be on Disney's ESPN. If you want to watch Royal Rumble, you don't have to do pay-per-view. You just need ESPN. And Jack, I think because ESPN is now blessing WWE as a sport, wrestling is no longer a theatrical performance. It's real. True. They're not thespians anymore. They're officially athletes. But Jack, I got to ask, why is Disney putting wrestling on their ESPN? They're doing it to juice signups for the last thing they announced, an ESPN streamer.

13:08So Yetis, this new streamer will be all of ESPN, all in one streamer for 30 bucks a month launching on August 21st. That's big. It's the first time ESPN's put all their content on streaming. But Jack, one second, I got to pause the pod, or I guess I'm going to call a timeout right here. Because we didn't tell them the biggest news of all, did we? The National Football League is acquiring 10 % of Disney's ESPN. We repeat, the NFL is hooking up with Disney, baby. The widely reported deal was made official on Wednesday. It's a football wedding with jockstraps as the dress code. Now, in exchange, ESPN is getting two very valuable football features, NFL Network and the Red Zone.

13:49So instead of competing on football stuff, like their fantasy football apps, ESPN and NFL will merge their football efforts. That's the play. And they will merge the NFL Network with ESPN's football programming. And all of it will go on to the new ESPN direct-to-consumer app, except, annoyingly, Red Zone, which you need to pay for separately. All right, so Jack, since you were a backup quarterback in college, I got to ask you if you can go full John Madden on us and tell us, if you're trying to watch football this fall to see the most number of games for the lowest price, how do you now have to do it?

14:22If you don't have cable, which I haven't since 2011, all you need is the ESPN app plus an antenna, which gives you CBS and Fox for free. But besties, even if you're not watching football, we got a takeaway for you. Jack, what's the takeaway for our buddies over at Disney? The most magical place on earth for Disney is the place with no tech. Yeah, it's opposite day for Disney. You see, Yetis, what the flurry of announcements makes clear is what's not working over at Disney. Their cable TV networks are still profitable, but they've been shrinking for a decade. And Disney streaming apps, they appear successful to us viewers, but they're flailing when it comes to the finances.

15:03Hulu, Disney +, ESPN +, they've accumulated huge losses for Disney. And they're only digging out of that loss hole very slowly. But here's what we find fascinating. The only part of Disney with meaningful, consistent profits? It's Disney World, Disneyland, and Disney Cruises. And merchandise, like a Mickey Mouse lunchbox. Basically, the physical part of the business that has no tech makes up 60 % of the profits. Sit down, stand up, and sparkle again. Yetis of all the legacy media companies transitioning to digital, Disney is doing the best. But as proven by their flat stock price, I've owned the stock for a few years, I can tell you about it.

15:39Their transition to digital is still a work in progress. The result? Disney's business is opposite day. The techier it is, the less profitable. Now, a quick word from our sponsor. This episode is brought to you by Bill, the intelligent finance platform that helps businesses scale with proven results. Yeti's paying and getting paid? That is a pain for small and medium-sized businesses. Jack, did you send the invoice? Did they see the invoice? Did you remember to remind them to see to pay to remember to pay the invoice? If you drop the ball in any one of those steps, you don't get paid. Nope. And you're missing out on cash flow.

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16:50That's bill.com slash proven. Terms and conditions apply. See offer page for details. NetSuite next. Yeti, they say time travel is not possible. But have you heard of this theory? Every day your business is late to AI, you fall two days behind. Therefore, if you get ahead of AI, that means you're basically traveling two days into the future. I'm actually fact-checking that math with Christopher Nolan right now. Yeah, we got to double-check that. But that is definitely how NetSuite Next works, because the next leap in how business gets done is by sticking AI into everything you do. NetSuite by Oracle helps you do that.

17:21It automatically surfaces custom insights because their AI has the context of all your business data. AI agents work with you to solve daily problems, saving you time and money. And anytime you have a question, you just ask them like they're your colleagues. So besties, if you aren't sure how to use AI for your company, this is honestly the perfect place for you to start. NetSuite. And once you use it, it'll feel like time travel with Michael J. Fox. In a good way. So yeah, it is for the first time ever you can try NetSuite Next for free. If your revenues are at least in the seven figures, go to netsuite.ai slash tboy.

17:49Built for every industry, ready for every boardroom, netsuite.ai slash tboy. For our third and final story, Uber just announced their best quarter ever. Uber stock has now doubled from its IPO. But you know who's below their IPO? Airbnb. We diagnosed why Uber's business is riding and Airbnb's is hiding. Yetis, Uber is so confident in their future right now that Uber is buying Uber stock. They really are. Yesterday, they authorized a$20 billion dollar stock buyback program. Uber, they're eating their own cooking, baby. Because Uber announced that revenues rose 18 % last quarter. Yeah. Not bad for a 16-year-old company.

18:36Also, Uber's now doing a billion trips a month. Not too shabby either. Now, when Nick says trips, he means either an Uber ride or an Uber Eats order. Ah, and therein lies the key to Uber's success. Ten years ago, Uber was willing to launch a second core business, food delivery. That's why Uber beat Lyft. But interestingly, it's also how Uber is beating Airbnb. Yetis, think about it. Airbnb and Uber have so many similarities, except the performance of their stock. Yeah, I mean, Jack, both are headquartered in San Francisco, both offer great parental leave policies, and both have cafeterias deserving of a Michelin star.

19:18More everything, please. Sounds like a guy who knows people who work at both of those companies. Hold the mail. Nick, they even have the same basic business model. True. They're asset-light sharing platforms. Uber is a taxi company that doesn't own taxis, and Airbnb is a hotel company that doesn't own hotels. But Jack, what would we say the key difference is between these two? The key difference is that Uber effectively doubled their business by entering food delivery in 2015. While Airbnb stayed in just one lane. Travel. In 2021, Nick and I published an episode on this podcast wishing that Airbnb would expand to let us do short-term rentals of anything.

19:55We wish that Airbnb would become Airbnb everything. That was our prediction and our wish. Everything B &B. So besties, Jack and I wanted to do something fun here. We want to illustrate what could have happened if Airbnb had followed our wish. So here's a pretend earnings report from an alternate universe where Airbnb expanded their business to everything in 2021. All right, here we go. Here we go.

20:24Airbnb's revenue from sharing lawnmowers, snowblowers, landscaping equipment is up 98 % last quarter. Airbnb just announced yesterday that swimming pool revenue doubled from last year, and revenue from sports equipment sharing tripled from last year. But the surprise outperformer continues to be miscellaneous, which includes karaoke machines, fondue sets, and knife sharpeners, all shared on the Airbnb Life platform. Consumers have realized that every house in the neighborhood doesn't need a lawnmower. Just one house in the neighborhood does, and that owner lists the lawnmower on Airbnb. Travel is now just one half of Airbnb's business because Airbnb is officially everything B &B.

21:11Okay, back to reality. None of that happened. Yeah, that was all pretend. We wish it had happened, but it's all pretend. And we think that's why Airbnb stock is actually down since their 2020 IPO. Which leads to our takeaway. So Jack, what's the takeaway for our buddies over at Uber and Airbnb? To quote ludicrous, shake that platform like a moneymaker. Yeti's Uber's smartest decision was leveraging their ride-hail platform to do food delivery as well. Facebook leveraged their social network to do marketplace as well, and Google leveraged their internet search to do video search as well with YouTube.

21:48Airbnb has the best short-term rental platform out there, and yet it hasn't leveraged that beyond travel. It seems Airbnb wants to be the travel company instead of the rental company. But here's the problem. Jack and I think that's limited the business, and the proof is the comparison to Uber. Last quarter, Airbnb's revenue growth was 13%. Uber's was 50 % higher. Airbnb's last quarter profit was$640 million, but Uber's was double that. Look, those numbers from Airbnb are very solid. It's a great business, but Uber has just hit a different stratosphere. The lesson learned by Uber beating Lyft and Airbnb is if you got a hot platform, honey, you got to use it.

22:30By the way, Yetis, we know a bunch of you work at Uber and Airbnb. Would love to know what you think of the story. Drop us a comment. Hit us up at the DM.

22:41Jack, could you whip up the takeaways for us for the new Friday? Jet 2's holiday commercial is the audio meme of the summer. Videos of vacations gone wrong. Jet 2's embrace of the meme shows that there can be value in the self-roast. For our second story, the NFL acquired 10 % of ESPN, which is also getting WWE and a new streamer later this month. But here's the problem. The best part of Disney's business is the least techie parts. And our third and final story. Uber and Airbnb both announced earnings yesterday. One is riding, the other is hiding. The lesson? If you've got a platform like Ludacris taught us, shake it like a moneymaker.

23:20But yetis, this pod's not over yet. Here's what else you need to know today. First, we got some trade war whiplash. Two big ones yesterday. First, India is getting a 50 % tariff. President Trump says that's a penalty for India buying Russian oil. Now, India makes a lot of iPhones these days, but iPhones are actually getting an exemption from this tariff. And to keep the iPhones exempt from tariffs, Tim Cook announced yesterday at the White House an increase to Apple's U.S. manufacturing fund of$100 billion. And second, IKEA stores. You're about to start seeing more of them. Because IKEA is launching what we call Inception Retail.

23:58Mini IKEA stores inside of Best Buy stores. Yeah, starting in Florida and Texas, these mini IKEA's will take up 50 feet by 50 feet of space inside of Best Buy. It's a small IKEA, so how can you get lost in it? Like also, oh, no meatballs, Jack. Also, if it's that small, how can you get into an argument with your partner? You know, the couples need some time to get the argument to build. You know, you need a bigger store. True, you need the tension. Yeah. And finally, remember Dishoom, the Indian restaurant in London we covered on this pod because of their famous dice roll game? It's a growth hack.

24:32If you roll a six at the end of your meal, your meal is free. Yeah, well, that Indian restaurant business just raised private equity money from luxury giant LVMH. Really? Yeah. The round puts them at a$400 million valuation for this Indian restaurant. And we saved the best part for the last. Dishoom is coming to America. It's landing in New York. Now time for the best fact yet. This one whipped up by Jack and me because yesterday was the 80-year anniversary of Hiroshima. On August 6, 1945, the atomic bomb landed on Hiroshima. And so we wanted to share with you a wild business that actually was born out of that moment and thrived through today.

25:11Mazda, the Japanese car company, is based in Hiroshima. And when the atomic bomb hit the city in 1945, Mazda's factory was just three miles from the blast. But it actually survived because there was a mountain between the blast point and the factory. And so just a few months later, Mazda started production right back up again while everyone else was still rebuilding. And that helped them rebuild the entire city's economy. And Mazda is still based in Hiroshima today. So besties, if you have got the best fact yet, or if you want to get a shout out on the show, we got a link in the episode description.

25:43We'd love to make it happen. Yetis, besties, Kevins, Jack, you look fantastic today. And we hope you are enjoying whatever type of holiday it is, preferably a Jet One holiday. Nothing beats a Jet Two holiday. And right now you can save 50 pounds per person. That's 200 your pounds off for a family of four. Never gets old. Never gets old. So drop down and give us five stars, Yetis. That helps us grow the show. And Nick and I, we'll see you tomorrow. Can't wait.

26:19And before we go, a happy 70th birthday to legendary Yeti Grandma Liz celebrating the big one in Tucson, Arizona. And happy birthday to Alex and Sarah in San Diego, California. And Alicia Leone and Brandon Ang from Melrose, Mass, just outside Boston, have a four-year anniversary. They both sent a shout-out in for each other, which was just so cute. And a shout-out to Anna Maria Hinson in Irmo, South Carolina, who's starting a new year of teaching, the sixth year teaching those kids. And Shally Nguyen from San Francisco right down the street is closing on her new condo. Sure, it looks fantastic.

26:56Congrats. And a big shout-out to Tomas Baggio on the North Shore of Oahu, Hawaii. He quit his day job and is getting a master's degree in nursing, something we badly need more of. Tomas, absolute legendary snacker turned Yeti. And Felicia, that guy once held a plank for an entire episode of the show. True story. And Felicia Weber from Galena, Kansas, has got 14 years of marriage to celebrate. Congratulations, guys. And to anyone else celebrating something today, make it a T-boy. Celebrate the wins.

27:30This is Jack, I own stock in Disney and Lyft. Nick and I both own stock in Airbnb and Apple. This is Hannah Berner, the co-host of Giggly Squad. We could all just stay in bed scrolling through other people's vacations forever, but where is the fun in that? The best memories come from stepping outside of your little bubble and being open to the unexpected. And what better way to be open to the unexpected than finally booking that trip to Europe? You guys know I'm a Delta girly. Every time I go, I get my Delta headphones. and when I fly to Europe, Delta treats me like a queen and they'll treat you too.

28:06I was always a little nervous about navigating a foreign country but then I realized it's so important to grow and see different cultures and to put yourself in different situations and Delta held my hand the whole time. Being away just helps you put life into perspective and your little worries are not so bad. Travel really is the best way to discover something new about yourself and grow from the experience step outside your comfort zone this summer get some delta headphones and fly with delta airlines they truly are the best way to get to europe and they just make the whole journey feel so comfortable and seamless go book your next chapter right now at delta.com