David Grutman On The Truth About Power, Access, Success, & What It Really Takes To Build An Empire

24:44Whenever I need something that's like gold or like with beautiful buttons or with thoughtful detail, I always go to their site. If you're unfamiliar with Alice and Olivia, let me explain. So they have all the on-trend pieces for every spring occasion. I also like how the brand celebrates personal style and it champions women empowerment. It is owned by this major badass. Her name is Stacey Bendit. She's really passionate about creating some really major pieces for women. So gowns, ready to wear, handbags, accessories. Everything is like a wearable work of art. And And when you check this brand out, you will understand what I'm saying.

25:24Allison Olivia was born out of the founder Stacey Benden's quest to design the perfect pair of pants back in 2002. Exclusively for the Bostix listeners, Allison Olivia is offering 15 % off everything from new arrivals to bestsellers. Visit AllisonOlivia.com slash skinny and 15 % off will automatically be applied to your cart. That's A-L-I-C-E-A-N-D-O-L-I-V-I-A.com slash S-K-I-N-N-Y to get 15 % off. Exclusions may apply. You're a really, really savvy investor. I've watched your portfolio on Instagram and I know behind the scenes. What gets your attention when it comes to investing? I think it's just seeing the engagement and how it makes me feel inside as well.

26:10And then I kind of go from there. But by the way, my wife's taste is very good. I saw her eating skinny dipped in bed and my wife doesn't eat anything with sugar or nothing, anything. The fact that my wife kept ordering skinny dipped. And then when the, when it came across my, my desk and I could be an advisor and an investor in it, I jumped at it for the single reason that my wife was eating it. And I know how much she, she loves skinny dipped. That's interesting. So you're looking at what she was doing and you, and you, I look at pop culture. I look at what people are doing. I think I'm big into energy and seeing what people love.

26:45Symbiotica too. Wow. That's a good one. It's a great one. Symbiotica. I mean, great founders. We love those guys. I mean, they're amazing. And the fact that I could work with them and help raise money for this round that they just did. And I think we brought in the best people in the world. But the greatest thing was everyone thinks I'm some magician with it, but everyone was already using it. It was so easy to go to like the weekend and be like, hey man, you want to invest in Symbiotica? And he's like, yeah, it's on my writer. Like, yeah, of course. Like everyone did it. Maybe you should invest in Coke.

27:21Maybe you should. Coke Zero? Or maybe we should say it's Olipop. Olipop. It's the Olipop Vintage Cola. I did invest in Olipop. Olipop. Now listen, you know, Poppy, listen, congratulations to Poppy. But I wasn't really sold on the Poppy flavors. I like the Olipop nostalgic flavors way better. It was a much higher valuation than Poppy was at the time. And listen, Poppy has crushed it. They got a great exit. I think Rohan is a genius with beverage. And so happy for everyone that was in that deal. I hope Olipop 2 will have an exit. I think it'll be a great one. It does great. I know you love vacation, the sun.

28:03I love vacation. I really appreciate all your posts on it. The shimmer oil, you guys on vacation, use vacation when you're on vacation. Put the shimmer on your legs. It gives you the prettiest, like most subtle glow. I like that a lot. But you're also like, you're involved in a lot of brands that I think also embody a lot of what you do in your lifestyle. They're fun brands, right? They're not like, you're not like in some random thing that would have nothing to do with you. It just won't, it doesn't get me excited. For me to add value, I have to be excited about the brand. Authentic. What about when it comes to you spotting talent?

28:37I see you with a lot of new talent, and I know you've made a lot of introductions that have led to things. Do you think about spotting new talent in a certain way? I have to. I have to see what's going to be the next hot thing if I just follow the trend afterwards and I miss it. So I try to be, I use every resource at my disposal to try to find what's the next hotness. So what are you looking for? Are there certain themes? Are there certain character traits? How do you spot that early? Is it something you see in the restaurants? On a product, what kind of engagement is it getting on socials and stuff like that?

29:14On talent, I'm looking to see what's the... It's not about how many... It's like, what are all the kids talking about? What's the youth talking about? What are they talking about right now? Well, funny you say that. They're definitely talking about Prospa, these two DJs. They're talking a lot about Prospa. Kedema John Summit of course three years ago I made that big investment he's of course just outside he's on fire crushed it disco lines you're doing your show with Alex Earl I'm producing a show with Alex Earl and her family and it's so good you guys are gonna love this it is wow and not just about Alex it's the whole family TJ the father the step mom the mom you know the sister the young kids now are TikToking but the whole family, it's a full unit.

30:03The video of you dancing at Super Bowl went viral. You saw that? What do you mean you saw that? Stop. You saw that thing at Super Bowl? Stop. Damn, what a surprise. Damn, how can we not see it? It's pinned to your top post. No, no. I mean, it was a very viral moment for me. What happened after that moment? Like, are you getting DMs from everybody? What's going on? First of all, I've never received so many texts. Yeah, for sure. At one time. Like, people I haven't talked to in 20 years. But like this, like this, like this. Funny, we're on our way home from Super Bowl that night. And all my, it's a red, we're flying overnight.

30:43And my friends are all sleeping. And of course, I'm nonstop on my phone just seeing everything. And we land and they're like, oh, we had a great sleep. I'm like, oh, I wasn't able to sleep. They go, yeah, because you're a sicko. You sit on your thing nonstop seeing that. insane. Well, because it's just, I don't think it was on anyone's bingo card. Really? Like, he was like, what do you, like, you just like popped out there and then you're just like in the house dancing. And listen, you looked good. My wife was like, I never seen you dance like that before. And they said to me, first of all, there's a big screen in front of you, right?

31:14You see the big screen jumbotron and I'm seeing myself like this. And they're like, damn it. Why did you have to keep looking up and dancing? I'm like, because I'm seeing myself up there. It's cool. Come on. Everyone's looking at themselves. Yeah. Right. Everyone's going to do it. Of course. Okay, so people see the fun stuff. They see the restaurant. What does your real schedule look like day to day? You're up eight. You're playing tennis every day. I play tennis every morning, eight to nine. Then I do, you know, very heavy weights, obviously. From nine to 9.20, I call it the executive workout.

31:43Nine to 9.20. And then I start going into my, sometimes it's 9.25, but I go into my meetings and stuff like that. So your meetings are only at your house, we heard. Yeah. Why? I mean, you've been to the house. It's a beautiful house, yeah. I have to say, I have to say you have one of the most beautifully designed homes I've ever been in. Thank you. Because you know how like some people will buy like a huge mansion and like, how do I say this nicely? There's like no taste. Right. There's no taste. There's white marble and fake polar bear couches and like something they saw. I don't know. My house is, our house is a little bit different.

32:23I have a Brazilian wife, so I've become obsessed with Brazilian furniture and design. And my wife, yes, she has great taste. No, but it's a beautifully curated space. Right. Right. It doesn't look like you just went to a furniture store. It was really hard for me to focus on conversation at your house. I'm just telling you. The whole time I was like, had to take in every last detail. I love that. The glasses above in the kitchen. No. Oh, no, no. In the kitchen, you have that wall. The show kitchen. Oh, and then also I started like spiraling because you guys opened your fridge and everything is organized.

33:00Isabella has like the wood caps and the silver caps and there's like green juice that's labeled and there's like a lemon tea, like everything. And there's liquid death, Olipop, and now Symbiotica is in that fridge lined up as well. Do you think you have OCD? Beyond. Yeah. Yeah. Because I get fixated on stuff. No, no shit. Let me tell you. Let me tell you. So yesterday morning I was in Dallas and I did good morning, Texas. Okay. And I look in the waiting room. There's a thing for wifi guys. You have to log in, get an email, then get a code and that, that, that. And I got so fixated on the lady.

33:38I go, I go. And I took a picture of the wifi thing. So throughout the time I kept saying, going back to lady, but can we talk about the wifi situation just to get it? Why can't it just be wifi guests, whatever. but it was login code someone's email that to verify that they could get wi-fi and i'm like and but i was so fixated even in my interview i'm thinking about this wi-fi code situation for the building what were you thinking about when you came here the rebrand where you're throwing off a little bit on the rebrand let's talk about that guy so happy to so go ahead have an intervention i knew it so i've been very excited to do your pod as you know the fact that i'm here at austin you didn't come to miami to do the pod says a lot let's just start there i don't like to leave my house for nothing.

34:22That being said, I wasn't invited to your home to do the podcast. You should have said that. I think we put it out there. That's for sure. No one said it to me. No, no, no. My wife was like, I went to Austin. You need to go to Igo. But why can't they bring it? We can reenact this in the house. I would have done it with your house as a backdrop. No one told me. Okay. So anyway, so. So I'm here. I've been dying to do this. And all of a sudden and you decide to do a name change the week before my pod's about to happen? You go for, I mean, who does that? It's a good thing for you. I'm telling you there's more eyes on it now that we did the rebrand.

34:59But why could you just wait for the week after? You don't, you want the rebrand. I'm telling you it's a better thing. The fact that you thought I should be the guinea pig for the rebrand. No, we tested some other people. We've had a couple more. Who have we had? We did RFK. RFK Jr. He was the guinea pig. Stop, stop. He was the guinea pig. Stop. It's a good thing, I promise. We're like, we need like a no-name. Like, bring RFK. Yeah, no-name. Fine. Do you decide, because you don't need the money. Right. And you don't really need the fame. Do you decide to write the book, take it personal? Yes. Because you want to give information to the next Dave who's 8 or 10 or 11 or 20 that's about, that wants to do what you do.

35:39What's the motivation? Can you throw me that book, please? so the reason why i wrote this book guys it's and i'm glad you asked it's not just for the hospitality it's not just for the entertainment business it's not just for venture capital it's for life it's like a blueprint that i used for my life whether you're opening a car wash or you're a sales clerk or you're a realtor whatever it is the things that i wrote down in here it's going to help you in your life it's not about being a celebrity it's not about opening up lots of restaurants and nightclub it's about living your life starting relationships and really like being able to succeed and fail and succeed again do you ask kim kardashian to write the forward and give us the like the history of that i mean i've met i've known kim and i've been taking care of kim for for longer than i can remember from when she was paris hilton's cute friend you know what I mean like from back then so uh yes and uh we have a coupon system so I asked her very nicely if we could if she could do my forward and could I tell you she even blinked right away then that's how loyal Kim is I mean she's just an amazing but she also inspires me not just by being Kim but how into business is she like the fact that she built skims and she builds brands and this girl does not stop.

37:02She'll sit in the, in the glam chair at 5.00 AM and again at 5.00 PM and keep doing meetings all the way through. And Oh, and by the way, be a great mom. So when she writes your forward, what was that like for you to read what she said? Uh, well, I mean, it was, it's, it, for me, I just, I feel like I'm a great friend. She's a great friend, but as you know, your friends are, by the way, if I asked you guys to do it for, I know you would do a very endearing forward. Of course. It's important. You can't get Kim next time. Michael, forward by Michael Bostic. Yeah, yeah, yeah, exactly. Formerly known as the Skinny Confidential.

37:38No, no, no. We're just the Bostics. We rebranded. What I said is I was always known as Bostics. I feel like that's my... He's been in front of a pink cover photo. I've been trying to escape that fucking pink for 10 years. Is that what it is? You feel weird about being in front of the pink? No, he's been in front of the pink for 10 years. But there's a lot of rolly things. What I would say, though, listen, Dave, You're a very comfortable, confident man. But a lot of these guys, you'd ask them to come on the show and they'd be like, oh, it's pink. And I'm like, you know. Wow, really? Yeah. Some of these guys.

38:04It's kind of insulting to our female audience. Some of the most macho men you would think they'd get a little bit nervous about coming. First of all, not only am I married, but I have two girls, six and eight. So I'm in pink and flowers and colors and this and that all the time. That's the hottest thing in a man. It's called quiet confidence. I like that. My advice, if anyone's listening, it's the most important quality in a man. A man who is quietly confident there is nothing sexier. It's not in your ego. It's not loud. It's not obnoxious. It's subtle. You know, I'll tell you what happened. This is the truth with the rebrand.

38:34It was a started off of her media property, the blog and 20 years ago. And then we didn't we thought it was gonna be like a fun random thing. It was him and her. We built a brand. We built a brand. And then what happened was we built the other brands and people be like, wait, who is this? You're married. What's the show? What's the brand? What's your like? It was confusing. So now I'm like, OK, there's two people. we're married, the bossics, and then there's these other things. It's about building an ecosystem. Tell me about the competitor's mindset. It bothers the living shit out of me. You got mad at us one time.

39:02We came in and we ended up going to, I think it was like the Four Seasons restaurant and you were upset. I remember that. No, no, it wasn't the Four Seasons restaurant. It was another restaurant. Which one was it? That was the last time you were there. Which one was it? Because I asked you, I go, where are you guys going? You're in town for one night and it was a restaurant that wasn't mine and I was very upset with you. Yeah, that's rude, Michael. We're not going to do it again. Michael sets it up. I didn't know it upset you so much. I was like, I felt bad. Yeah, I got very, by the way, I even went after her.

39:23I know. I know. You went after everybody. Let it rip. So what, tell me about the competitors mindset. I think you screamed in my daughter's face. Again, guys. I think you yelled at my child. No, I'm just kidding. It's part about taking it personal. I mean, again, you're my friends. We're friends. We spend an amazing day on the boat. You're in my house and you think it's all right to go eat at another restaurant that's not mine? I like the honesty. Yeah, it's like a little fucked up to me, no? Even though we ate at the restaurant for lunch, you want us to go for dinner?

39:52There's other restaurants in one restaurant that I have in my catalog. I just want to make sure for next time I go to Miami. Yeah, you can have lunch at Casa Dona and then go eat at Gecko or Komodo or Poppy Stick or whatever it is. Next time we're going to hit every spot in a two-day period we're going to do breakfast, lunch, dinner. I'm here for it. Let me help. What is something that Ivanka Trump and Jared Kushner have taught you? I know you're very good friends with them and we had a little barbecue. I want to know how you like what they've told you. That's like really great advice. Well, let's start with Ivanka.

40:22Ivanka is great. You know what Ivanka is the best at is she sends you the best. And I try to do it too, but she's so much better at it is she'll send you messages, just cheering you on all the time. Right. Very good at that. She's like, Hey, I just saw this. I'm so proud of you for doing this. No one else could do this, but you and, and she'll send you notes. Like what a great win that was. And she does it with my wife nonstop. She did it with us for the rebrand. Did she? Yeah, she did. I just did that because I wanted to stay on with you, but keep going, keep going. Okay. Jared just gives you very thoughtful advice.

41:00Like he really takes that second to like think about it and be very thoughtful on how you should handle something very strategically. Both of them are thoughtful and purposeful in their friendships. It seems like they don't just have relationships just to have them. No. And Ivanka and my wife have a very special relationship. And when they first moved her, you didn't know, right? My wife was like, oh, I don't know. And then she's so obsessed with Ivanka that Ivanka just does so many great things for her and wants my wife to win so much. It's really special. You have Tom Brady on the back of your book.

41:35Weird. That's on the back of your book. That's a pretty big deal to have the goat write a testimony. There's a few goats on there, just to be clear. I haven't gotten down the list. I'm starting with Tom Brady. Don't worry, I won't miss the detail. Tom Brady to give you a testimonial. That's a big deal. Yes, I think it's a huge deal. It's so nice of him to be able to do that for me, which is great. Again, Tom lives in Miami, so I'm a go-to person for Tom. But I just want, you know, listen, And it's been great to see Tom, you know, go through retirement. Tom go through a new, you know, a new family situation.

42:18And to watch him win over and over again and just keep going. There's a reason why Tom's Tom. What are some advice that these people that you have access to, what's some advice that they've given to you? You have Tom, you have Serena Williams, David Beckham, Mark Wahlberg. What's advice that they're telling you that really helped you? Rich Kleiman. I mean, all in their different ways, you know, uh, not like I, I need, I love having mentors, but I, I'm so lucky to come across some of the greatest people in the world, not just celebrity wise, but also in business. And I think the way I look at things is I try to extract things from people that I, I really want to learn from.

42:57And there's, of course, with every person, you're not going to like everything that they believe in a hundred percent. There's just no way. so to have the ability to be able to great take great things from people and then leave out the stuff that's not you know that's not for you is how i really get the most out of stuff i want to switch gears a little bit and talk about miami specifically with the greatest city in the world yes should we move there to you i've been begging you guys to move there okay but then you're like then you're like in tampa visiting i had to visit my hands are you a stripper are the bosticks gonna open a strip club she's not a stripper either i had to go to visit my aunt and say is she a stripper not anymore and i'm just kidding she's never was it's a joke because you're in you're in tampa a lot okay okay i want to know really mr from mr miami what it actually took to break into that city and get to the top of the heat because it is probably one of the most competitive markets in the world and continues to grow competitively like people think it's the gold mine over there.

43:58And also, if you read the history of Miami, there were some rough and tumble people there that have controlled Miami maybe for a long time. So I wonder what it actually took for you to break into that and what it would take. Listen, I think I had to dominate my field in order to make it in Miami. I dominated, dominated, dominated. I didn't do tennis. I didn't do this. I focused on my work. I went the extra mile. I was in early, last out. So what did that look like actually in the early it is day to day. Like, what did you have to do? I had to get there by 9am and I had to leave it. Like I'd take a break at five or six to take a nap, have some food and go right back in.

44:33But like no one in my friends will tell you and people in the business will tell you no one will outwork me. Nobody. So that's what it was just like pure grit, determination, hard work. People are like, Oh, just like, Oh, it just happened. No, man. And I'm there to make sure it's perfect. Even today, I just did like the players party, a gecko for the Miami open. I sat almost every table myself just because that's how important it was to me that nothing happened bad at that experience. Let me tell you about the Easy Five Pant by Lululemon. First of all, Lululemon just knows how to design to flatter women.

45:09I have been wearing Lululemon since high school. I remember going to the Carlsbad Forum and just stalking their whole site. Like, I used to work right next door to Lululemon and after work, I would get off and I would go into their store and I would just be obsessed from the leggings to the tops. I wore it all. And I was a peer bar teacher. So I like was into it. Okay. And I still am into it now. They just know how to design. Everything flatters. So there's this pant. Okay. It's called the easy five pant. it's like a structured pant that has just the right amount of stretch for me postpartum I'm still in the midst of losing 15 pounds this is very important it feels broken in this pant there's no like stiff break-in period and I can move so I can weight lift I can wear them all day I'll wear them from like the gym to get my cappuccino at Swedish Hill to come into the office to go home.

46:07I love a comfortable, like buttery structured pant. And this is the one. Definitely check out the Easy 5 pant by Lululemon. They know what looks great and what lasts. Here's the thing you need to know. Lululemon does limited color runs. So when those new styles drop every Tuesday, they go fast. You don't want to wait. If it's not for you, Lululemon offers free returns no risk. That's lululemon.com. New drops every Tuesday. Go now. So I do this manipulation with my children. It's called chocolate water. Okay. And what I do is I mix Paleo Valley's chocolate bone broth protein into raw chocolate milk.

46:47So good. I get it at the farmer's market. I'll just mix in the Paleo Valley protein. They don't even notice. And what I like about it is they're getting this really amazing protein. It's like a bone broth protein. And they're also having a little bit of milk, which is fine. They love it. They ask for it. It's like a milkshake. I also just like their protein for myself. I do two scoops of their bone broth protein. I am the chocolate all the way around. I love, love, love their chocolate protein. I even told the founder when she came on the show, she's been on twice. I was like, this is my favorite protein.

47:24It's the best. You could even have it like heated up in water. It's delicious. It's not like chalky gross protein. They also have beef sticks. So while you're on their site, grab some beef sticks for your handbag. And then they have an organ complex. And you guys know how I feel about organs. I eat my organs. I have changed my hair and nails. I really think the organs have helped so much because all the vitamins and minerals and aminos. You can't go wrong on Paleo Valley. truly like they just really think of everything. It's real ingredients, quality sourcing, no junk, no filler. They hit all the things.

48:00Head to paleovalley.com slash skinny or use code skinny at checkout for 20 % off your first purchase. That's paleovalley.com slash skinny or use code skinny at checkout. Let me tell you about Bull and Branch's signature sheets. These are made from 100 % organic cotton. Now, I am someone that believes in frequencies, and I also believe that the fabric that you use has a frequency. I mean, this is like actually science. This is not lore and science. This is real. And when I sleep, I want it to be the best. And 100 % organic cotton is the move. It's breathable. You feel luxurious. It's buttery. You fall asleep faster.

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49:54I have been going to Eden Rock Properties for a very long time, and I fell in love with the way that they thought about branding. Every single detail. They don't miss anything. It's such an experience. And when I thought about what brand I wanted to collaborate with, Eden Rock immediately came to mind. So we went down to St. Bart's and we sat with their team and we conceptualized what this collaboration would look like. And so it's here. The Eden Rock St. Bart's Times Skinny Confidential red ice roller. It's in their signature red. It has a gorgeous, like look at this, ah, silver roller. It's so beautiful.

50:34It's very summer, you know. I could see this in an ice bucket while you're on the beach enjoying some rosé or a margarita. It goes right in the ice. And then we also launched Mouth Tape. So it's red too. So you're going to get those red lips, very summer-esque. And again, it's in the Eden Rock St. Bart's branding. And then we launched Facial Towels. Everything is limited edition. It's very exclusive. Once it's gone, it's gone. And these facial towels are plastic-free. They don't have any formaldehyde in them, and they're so adorable to throw in your beach bag. I use them to wipe my kids' hands.

51:12I use them after an oil cleanse. This collection is so major. I'm so excited about it, and it's so fun to see the Skinny Confidential come to life in red. You can shop our collaboration at the link in the show notes or on shopskinnyconfidential.com. You can also shop at the Eden Rock St. Bart's Boutique and the Spa. Eden Rock, St. Bart's, wherever you are. If you were coaching the next young guy that's trying to break into that city specifically, what would you tell them they need to do in order to make it guy, girl? Build the best relationships with all the key people in Miami, for sure. Because, listen, the locals are going to drive you business no matter what.

51:47You want to make sure you know every great person in Miami. And then I think you need to make it like, you need to really focus on the details. I think people come into my place. I'm hyper-focused on my details. You say build the best relationships. If there is someone listening that doesn't know how to go about building the best relationships. Start in elevators. Say hi to somebody. Listen, people are like, oh, you're so confident. I didn't start off so confident. I was, listen, if you see some of these old photos of me, I was kind of a heavier set guy. I wasn't the best looking guy. Thank God for peptides.

52:21That being said, I think I started off just in an elevator, being able to get enough courage to say hello and say, Are you having a good day? And keep going about it that way. And then you start hosting some people for dinner. I love hosting people for dinner. When you're inviting someone to dinner and you're hosting them, you're kind of like in that, it's a different level for you, right? Because they're not, you're not like, excuse me. Yeah. And listen, then I started curating experiences for people. When people came into Miami, I would take them to Wynwood. At that time, it was just a bubbling street art area.

52:53I would show people parts of my city that no one else would show them and they felt like they were in the know and they connected with me and then when I would take them out to eat I would try to find the off-the-menu items the ones that the dishes that blew me away I focused on that any chance you could get to show somebody an experience that they just can't do themselves changes the relationship that is a great tip it sounds but everyone says oh how do you just have so much like it didn't happen overnight and no I wasn't so confident that I thought I could talk to anybody at any time being a bartender definitely helped right because and people are always like oh I want to I want to I want to act I want to go you should go do some impromptu you know impromptu what is it called um improv improv because improv really gets you in that mindset too of being able to do stuff off the cuff if someone were to follow and shadow you for a week What would they be surprised about and what would they be disappointed in?

53:49So it's a great question. I make all my interns spend a day with me. And we don't know. It's just whatever. You don't know if so-and-so is going to be there or nobody is going to be there, right? I think what people would be surprised with is how hyper-focused I am. Because I'm meeting hour after hour like this. That when someone comes to a meeting with me, I'm really present in that meeting with them. I'm not on my phone. and I'm not trying to do a thousand other things while they're there. To me, someone that's meeting with me is the most important person in the world at that time. How do you think about social media and your own social personal brand with what you're doing?

54:24So I think it's important for me to just to show what's authentic to me. I don't, I do my own Instagram. There's nobody doing my Instagram for me. I think it's also a great way for people to get a snapshot of your life. I think I have, listen, I think I have a pretty cool life and there's some interesting things that goes on. And I think to be able to share that on social media is great. You have spoken with Gary Brecka. Yeah. We all love. And it seems to me, and I might be speaking out of turn, but it seems to me that he's helped change your health. Is that correct? Yeah. I mean, and his daughter, Madison, another great, great person.

55:01Gary met me like right before, like right before COVID. And I was already starting to go through that transition with a great trainer, Anthony Rhodes. and then COVID happened and I had the time to really hyper focus on my health and getting skinny and getting strong. And he's really been such a big part of that. What are the things that you did to take control of your health? What are all the little things you mentioned? Peptides. We want to know what peptides. I don't know my, I don't know the formula that I take, but I know it's a lot or it was a lot before, but is it for like, is it a weight management?

55:35Is it for mind? Is it for sleep? No, sleep. I take the NeuroGum sleep. I love NeuroGum sleep, the dissolvable. It changed my life. Oh, that's right. I've never heard of that. You've never heard of NeuroGum? No. Okay, I'm going to send you some. Okay. Proud investor. No, but it's NeuroGum's top 10 TikTok shop every week. Gen Z, the next generation, this is how they get there. Yeah, because there's caffeine in it as well. There's a daytime and a nighttime. Got it. And the NeuroGum Daytime has like a half a cup of coffee in it for you without the crash, without the burn. No nicotine? No nicotine in there.

56:13Although I do love, I do unfortunately love nicotine, but I love sesh. A cigarette or like a - No, I would never smoke a real life cigarette. Now I do the sesh. Investor in sesh? Investor in sesh. Okay, all right, all right. Just go get into this. Best flavors. It's the better for you nicotine pouch. Sesh. Okay, so go on. You do your peptides. I want to keep knowing all the little things that you do for health Weird, weird, okay, weird Anyway, so What else? I have a physio who does dry needling twice a week And stretches me I'm very old, so I need to keep my body in a good position I do the peptides I take symbiotica every day Which is your favorite symbiotica?

56:59Well, I mean, listen, at this point it's changed So I used to love their, oh, I still love it the methylated B. I do the vitamin D. I do the vitamin C. You don't do the creatine? No, I don't do the creatine right now. I love the creatine. Right before tennis or weights. Do you do the goo creatine or do you do like the powder? I don't even know what the powder is. I do the vanilla. The vanilla. It's so good. It's their new creatine. You know, every time. It's stacked. Every time Chihab, Geron or Shervian come in, there's like 18 new products and I'm like, I'm trying to keep up. No, no, no. Here's the sleeper cell that no one is talking about.

57:29The elderberry. People love the elderberry. It's so good for your immune system. That's what I was going to say. Sparkling water. No, the number one, number one, the glutathione. Really? I also get an IV once a week of Meyers cocktail with a glutathione, and I get exosomes once every six weeks. Exosomes, like a facial. Oh, yeah. What do you mean? So it's an IV. It's like it's the top part of a stem. It attacks all inflammation, just goes fucking nuts on your body. And you don't feel any different from getting the IV, but when you get your test results, I used to, listen, I'm a Jewish guy, so I...

58:01Everything. All of it's gone. I don't know what that means. It means we're probably the most unhealthiest race there is. Okay. It means it's just not good when you get your test results. This is making it better. It makes it amazing. Did you buy Prince because you like tennis? Or did you play tennis and then buy Prince? So I did Prince with ABG before I even played tennis. When I grew up, Andre Agassi to me was like... Watching him play in the U.S. Open and watching, you know, all these great tennis players play tennis with Prince. And to me, it was a historic American country club brand. And I always looked, it was the first brand I ever really did.

58:42And to be able to partner and have an iconic American brand like this, IP, I forget about tennis. And then during COVID, I pick up tennis. And now I become obsessed with tennis. I'm like, I have this tennis brand. I don't play tennis. I'm just worried about country club and collaborations and all that. and now I care more about the on-court than I do about the off-court. What was it like for you when Sabalenka thanked you in her speech? It was great. It was like the Super Bowl. I mean, that's pretty major. I don't know if anything was like the Super Bowl, Dave. I still can't believe you saw that.

59:16She thanked three people in her speech, and one of them was you. Yes. So that's great. I mean, listen, you build relationships. You try to add value over and over again like we talked about. and in my book I talk about that's the main thing in a relationship is you don't go into a relationship to see what you can get out of it. You go into a relationship is how can I add value to that relationship? How can I make this person's life better? And seeing the look on their face when something great happens for them that you helped orchestrate is amazing. How do you think about your relationship with Noah?

59:48I know that he's - Noah Tepperberg. Yeah, of course. I feel like he's sort of done, it seems to me - Well, what's interesting about - I don't think it's a win-win relationship for Noah and I. I take so much from him. I really do. Well, it's interesting because you guys are obviously like in a weird way. In the same inferno. Same frequencies. Different, but like competitive in a way, no? Yeah, for sure. Especially in Vegas. Yeah. Like it's a very competitive market. That being said, I would love to tell you it's a win-win relationship between me and no, but I take so much from him. He's such a great man and he gives me such great advice.

1:00:24Michael Rapinoe at Live Nation the same thing I would love to say hey it's a win-win relationship and it's just not I go to these guys for everything and they come back with just words of wisdom for me it's Jeff so far I just I I'm lucky enough to have great people around me that I could go to for real advice what are you going to them for and what's the advice they're giving back I mean there's a million things guys I would love to tell you that I think I I know it all or how would I deal with that situation? Or let me ask you a question. Does this feel weird to you? Like it feels weird to me when something doesn't make me feel right.

1:00:59I always want to ask, maybe I'm looking at it wrong or maybe I'm misunderstanding, but my intuition is usually right. To be honest with you, I should, I should learn to trust it even more than I do. Are your parents blown away at what you've done? So my father passed away, but before he passed away, Liv was already ripping. And for him, it was great for me to be able to tell him the numbers each, each night. And cause My dad was the president of SunTrust. He was a very conservative banker. And it's the opposite of what I do, right? My mom's still alive. And she's just, you know, she's like, this is crazy what goes on with you.

1:01:31We've talked a lot about a lot of the good stuff. You mentioned this earlier a little bit. What's it like when someone gets on your bad side?

1:01:41So I try to let things go more now. But, I mean, listen, I try to, like, pee in their cereal any chance I get when someone's just when i don't know i just now i'm at that place in my life where i don't think i have to like in your younger years what my younger years were really bad

1:02:06no but listen when i was younger i would really try to ruin people's lives like that would that would cross me or whatever um i remember when a new club would open against me i'm like you know listen, Live on Sunday is a very dominant night. And this new nightclub had opened. They tried to start a hip hop night against me. And I would make the talent cancel the day of. That's diabolical. And always say, and make them say, wait, and make them say family emergency. So they knew every time that this talent would cancel, they would say family emergency. They knew who it was. And I would send them my sales from Sunday night, Monday morning to their emails and say, how was your night?

1:02:47here's how my night's going no no i was a really sick human being sick sick no but i mean like i think it's honest and how would you get that talent to do that because obviously you have to have a lot of pretty good relationships would they go play at live no not when they were already booked there and then if if i thought i would say listen you took this job i'm never going to book you again for the rest of my life not just for live on sunday but for the or live but for the rest of my life. And let me tell you something. I'm not going away anytime soon. This new club, they're from out of the country.

1:03:21Nobody knows who they are. I think you should really think about your relationship with me over the long game with them. What happened to the new club? They don't, they're gone. They're gone. So what happens now? But I would send them to my sales. And you know what? I see them once in a while. They talk about it. They go, Dave, you know how fucked up it was that you would send me your sales from the night before? And this is when Live on Sunday was just the pinnacle of it. So what made you evolve? Was it your kids? My wife, maybe a little bit. She called me. Noah. Also, people around me, like, you don't always have to, like, sometimes not doing any, just, you know.

1:03:56So what happens now if someone tries to come up against one of your hot dogs? No, listen, there's so much competition. There's no way I could control it like I did before. People are like, how do you let all these New York restaurants enter Miami? I'm like, okay. Hey, like, I can't stop someone from coming to Miami. But what I can do is try to build relationships so big with people that they feel, at least for that split second, maybe they shouldn't go to that other restaurant before coming to mine. And I want them to at least make sure they stop in one of my places while they're there for two or three days.

1:04:25But that's relationship-based, guys. And that's focusing on that and making sure that person knows what's important to me is that you come and support my places. When you go now, I see you doing this a lot. When you go and speak at schools, you have a course too, right? A class. So I taught a college course for five years at FIU. No one? Five weeks, three hours. I just wrote a book. The course inspired the book. Oh. So I wanted to spend the time to take those five years of courses to put it into a book. That's cool. So back at that time, and now it's in the book, what was the main thing that the schools were basically booking you for, working with you?

1:04:59Like, what did they want from you? So they said, listen, anyone could go. Listen, I go to every school and go tell your story, and they bring 50 or 100 kids, 200 kids. I want to do 500 students. I want to teach a college course that they get college credit for. And I want to talk about the things they don't teach you in school. And I think that's what's really important. They don't teach you about how important IP is. They don't teach you about relationships. They don't tell you about long game and like go all the way. You know, all these kids want to graduate school and open their nightclub or open their restaurant right away.

1:05:27But now there's platforms, there's ways for them to be entrepreneurial, right? They don't need, like for us, it was very hard to be entrepreneurial back then. Maybe you traded some baseball cards. You were an entrepreneur. But now there's so many ways for them to start their own businesses. It's amazing. What mistakes do you see young kids making on YouTube or opening a restaurant or just running a business or being an entrepreneur in general when they're young? Not really taking it as a business, thinking that it's like a fun time kind of thing. Like for me, these are real assets. These are real businesses.

1:05:58And you have to treat it like a business. You have to build real infrastructure. You have to have HR. you have to you know what I mean you have to know what's going on you can't just be the talent anymore you have to have a real business sense I bet you really had to do HR with everything you got you have the gnarliest HR in the United States with his eyes and his smile your HR your HR is literal rigamortis catatonic dying so we have a very wait a second I have a very good HR I have the best HR Julie Howe greatest HR I'm kind of an HR by the way let's give her a shout out Julie Howe has taught me many things to not scream and not say you're going to find their kids.

1:06:39Thank you, Julia Howe, for that. What are you like as a father? You have two girls. What are you like? Are you soft? I would think that my girls, yeah, obviously, they know to come to me. Okay. We like to call it 90-10. 90 % Isabella, 10 % me on any decision. What do you mean? My kids say it too. They go, Dad, we know we have to go to mom because she's 90 % of the decision making and I'm 10 % of the decision making. Okay. And what are you like as a dad? I just want to be cuddled and loved by my kids so much. They're two different kids, by the way. I'm sure it's, you know, but I think it's the coolest thing in the world.

1:07:19I really don't take it for granted at all. I have pink shoes on right here you know what i'm saying so how are they different they're complete opposites and it's the same mix that made them what do you mean is one more like you and one more like isabella so the first one is kaya and my daughter kaya doesn't want sugar drinks green juice doesn't hurt anyone's feelings she cares about everyone's feelings she just wants happiness for everybody then there's vita and vita loves her and up to me daddy daddy they that the person trapped or the person spilt something on them or they felt, cause they know that I love that when people trip or somebody like hurts, you know, they, she knows I love it.

1:07:59Like you like the trip. Like if somebody said, I love when someone trips on stairs or like gets mustard on their shirt from the hot dog. I'm going to start sending you some memes. So, and she knows, she's like, daddy, so-and-so. And I'm like, so I connect with them on different levels. I see a lot of myself in Vida. I see a lot of myself in Kaya and I see a lot of my wife in both. I just want to say that they were so nice to my kids. They were so sweet to both of them. Right. Like very, very nice. And you should see them when they walk into a room. They go, hi, I'm Kaida. Nice to meet you. They introduce themselves.

1:08:35They do the whole thing. All right. Who should buy your book? Take it personal. I'm so happy you asked who should buy my book. I really feel like everyone should buy my book. And I'm not just saying it like that because there's life lessons in there for everybody. It's not just celebrity. It's not just hospitality. It's life. I am so excited. I got this custom book. You guys have to see it if you're on YouTube. This is so major. Thank you for bringing this. The next time you come on this show, let me look in the camera. What will the name of the show be? What will the name of the show be then?

1:09:05It might just be the Lauren show. It might just be the Michael show. I like that. You never know. Second marriage, I might have a new last name. You never know. The next time I do this show with you, it's in Miami at either one of your restaurants or your house with Isabella, him and her perspective. So you really, guys, I think you guys kept asking me, is my wife coming, my wife coming? Did you really want in my wife and not me? Are you using me to get to my wife? No, I didn't want, we didn't want her on the show and I'll tell you why, Isabella, if you're listening. We already had her on the show.

1:09:37She did great. She did great. We want to get the lay of the land. So then we want to get the lay of the land with you, but the next time you come on, it's together. This is the honest truth. Sometimes couples want to come on because we're a couple and they're like, talk to us both. But if it's the first time you're doing an interview with someone. No, no, no. You've got to get the light. It's awkward because you're like, you're trying to have two different - So tell me. It's like a threesome. So people will come on. They'll be like, okay, come on with me and my wife. And I'm like, yeah, we could do that if we had an additional conversation.

1:10:01But we couldn't have this conversation about your book and what you were - If she was here. No. Yeah, because then we'd be - It would all be about her jewelry brand. Is it Grutman Jewelry? Yeah. And listen, next time - Code skinny. But the problem is it's a really hard first - He's an investor. And by the way, we don't necessarily like it when people try to interview us as a couple because they don't know what to do either. There's a very few interviewers that know how to interview like two people at once. But the next time I'm just putting it out there, we're at the restaurant. Or the house. Or the house.

1:10:26And that's the background. And we're interviewing both of you together. I love that. We'll get the relationship juice. No, we've got a Miami trip coming up. We've got to figure this. Is that true? First you stop in Tampa for Monsena's. No, there's no Tampa. And then you go. I've got to go check the register. Odyssey 2000. Where can everyone find your book and find you on social media? Well, at David Grutman is on social media. And the book is everywhere from Amazon to Barnes and Nobles to everywhere. Which restaurant should they start with in Miami and Vegas? Okay, great question. Only one. Poppy Steak for sure in Vegas.

1:10:59That was built for Vegas. But Komodo, I'm telling you, is amazing in Las Vegas at the Felt and Bloom. I have not been there. And then you follow up by Liv. And then the next day, go to Liv Beach. I have not been. So we're going to Vegas in October. In October. Oh, great. I'm going to go see Metallica in the Sphere. I'm really excited about it. Are you? Yeah. Are you excited about that? I'm not so excited about Metallica in the Sphere, to be honest. I'm excited about it. I'm excited about the spa and your restaurants. But I want to go, because I know Symbiotica is doing something with you guys over there in Fontainebleau.

1:11:22We have a Symbiotica wellness bar there. Yeah. I'm going to go. They even have the vitamin C in the salad dressing. That is cool. I'm going to stay at the Fontainebleau. Great. I'm going to go. I'm going to check, and I'll go to your restaurants. Okay. And we're going to do the whole thing. I'll not go anywhere else. You're a visionary entrepreneur. I'm so inspired by you. Thank you for coming on the show. Thank you for having me. Thank you for my congratulations on the book. It's going to crush.