


In this episode of The Business of Modelling, host Tessa Dewing interviews Cindi Blair, a seasoned shoot producer known for her work with iconic brands such as Sports Illustrated, J.Crew, and Jimmy Choo. Cindi shares her journey into the fashion industry, the intricacies of production, and her thoughts on diversity, sustainability, and authenticity in modeling.
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0:02unknown host: Welcome to The Business of Modelling, the podcast where we explore the fascinating world of the modelling industry. I'm Tessa Dewing, Managing Director of Sandra Reynolds, a commercial model agency celebrating its 50th year of business. Today on The Business of Modelling, I'm in New York joined by the brilliant producer Cindi Blair. With companies based out of New York and Turks and Caicos, Cindy has produced all over the world for some iconic brands, including Brooks Brothers, Sports Illustrated, Macy's, Guinness, Jimmy Choo, Under Armour and J.Crew. We talk about how Cindy built her businesses, what a producer actually does, and how shoots come together in some of the most beautiful and challenging locations in the world.
0:52unknown host: Hi Cindy, thanks for being with us today. Thank you. Can we start at the beginning? Where did you grow up and what was your childhood like? I grew up in Wayne, New Jersey. It was like very normal childhood in the suburbs, about 30 minutes outside of the city.
1:11Cindi Blair: High school cheerleader, the whole thing. But always gravitated towards coming to New York where my grandparents lived here. My grandmother was in the fashion world, so that always influenced me. She worked with Halston, and then when Halston went into Bergdorf Goodman, she went with him. So I spent my childhood basically in Bergdorf Goodman's running around from all the designer shops within Bergdorf's. And that influenced me getting into any type of fashion career. Anything associated with it.
1:52unknown host: And what did you do at school and college? Was there anything in your education that you were interested in that is relevant to what you do?
2:02Cindi Blair: Yeah, I took a fashion and design major with a journalism minor. Okay. Were you good at school? No, it was just a way of biding time to get out of school. You couldn't wait to get out and start working. Yeah, of course. So when did you move from New Jersey to New York? I moved to New York when I was in college and never went back to New Jersey and just started a career pretty much right away. When I was in college, I had an internship at Clairol with the PR department.
2:33unknown host: Okay. And I had that internship junior year, senior year.
2:39Cindi Blair: I actually was able to graduate college a year early, but I did not. So I took that extra year, came back, and then wound up working for another PR firm. And what kind of work were you doing in those firms? After my internship at Clairol, which was, you know, beauty, I worked for another company called Ketchum PR. And it wasn't fashion. It wasn't fun. I basically bided my time for a year and then left to try and get another job. And then I worked for a fashion PR agency. And then there's been a lot of careers. Then I went into marketing. Then I finally, after doing PR and marketing, I loved the photo shoots.
3:28Cindi Blair: Right. So I got into a couple of agencies, basically. There was how I met Sarah, who you know very well. Yeah. I worked for an English catalog agency. They were doing catalogs, advertising. And then I worked for a couple of other agencies.
3:48unknown host: Production agencies.
3:50Cindi Blair: Production agencies, correct. Yeah.
3:51unknown host: Okay. So what role were you fulfilling in those? Were you a producer at that point? Yes. Yeah.
3:57Cindi Blair: And what did that teach you, that job? Oh, it taught me everything. I mean, that was really... I mean, I was doing production and casting before then. but this really like taught me so much so so much I think after having that job it brought me to a next level it really did because then afterwards I did work for another agency for a short time and then I went out on my own I'm like I'm done I don't want to do this anymore I feel like it fine-tuned what production was for me and at that time we did we still did everything and that's how I still do everything now. Like we were like account managers.
4:39Cindi Blair: We were casting agents. We were producers. We were location managers. I mean, it was Sarah and myself and I think one or two other people, two other people managing a ton of clients. And we worked really, really hard, but we laughed really, really hard too. Yeah. Yeah.
4:59unknown host: That's important. It's very important. Very, very important. So looking back, what do you think in your early life kind of prepared you most for the industry?
5:08Cindi Blair: You know, that's a hard question. I think for producing and also being in this industry, you have to just be a certain type of person. There's a lot to learn. And there's not really a class or a textbook or anything besides just actually being in this industry and meeting people and working and getting experience that really tell you what you're doing. So even while I had that, all those other jobs, maybe they did prepare me because I knew a lot about PR, a lot about marketing. And then all of a sudden production was just kind of putting a lot of it together.
5:51unknown host: What exactly is a producer and what does your
5:54Cindi Blair: day-to-day look like um my day-to-day changes often okay because since I started out a while ago I feel like the new producers are really just doing production but I'll do production I do casting I do location management I help on the creative direction that um you know with the creatives that I'm working with or the different types of people that I'm working with. So each day might be different. Maybe I'm doing pre-production. Maybe I'm doing casting. Maybe I'm concentrating on what locations might be best or even what studios might be best for whatever we're looking to accomplish. Also, putting the team together as well, which is a very important you know part if you don't have the right team the creative is not going to look the way it's
6:50unknown host: supposed to what do you think makes a really good producer i think you have to have patience
6:55Cindi Blair: i think you have to have patience but you also have to have the wherewithal how to know how to basically get out of a paperback type of situation something whatever's going to go wrong will go wrong and it's just the way you wake up every single day and it's not a problem
7:13unknown host: you just fix it and you have to preempt it almost each shoot you're thinking okay what could go wrong here have I covered this or whatever yeah exactly what do you think people kind of get wrong about production what don't they understand I think in the realm of things production's a really
7:33Cindi Blair: big word because there's film production there's production with you know photography videography commercials each role is a little bit different and there's more production than that so are you primarily a stills producer stills video I've done a lot of reality tv also just because of my other company I don't do it in New York but I'll do it in Turks and Caicos um but I just think it's just hard for people to understand that production doesn't have a definition it's much bigger than that.
8:14unknown host: Can you think of a moment where your skills have been sort of really tested, where something's gone wrong and you've had to pull it back round and make it right?
8:24Cindi Blair: I feel like that happens quite often. And I've kind of become numb to it at this point, Because it just it does happen. It's really just figuring things out, just making it, you know, if somebody misses a flight, if somebody you're dealing with other people. So I have a crew of maybe, I don't know, 60, 70 people. You know, something is going to happen because I'm dealing with humans and I'm dealing with them getting to their job and actually doing their job. So, you know, it's just really just fixing or making it better. If somebody can't come to work, you find somebody else. If, you know, they're delayed, can we delay the rest of the shoot?
9:10Cindi Blair: Can we do something else before this person gets there?
9:13unknown host: Yeah. And I guess you have to be very, very good at managing stress. It's quite a stressful job. Yeah. Yeah. How do you do that? Do you just have to, you're just not a stressy person?
9:24Cindi Blair: You know what? I do become stressed. And I think I'm more stressed with pre-production than I actually am on set. Because by the time you get to set, everything should be done. Yeah. You know what? I've been doing it such a long time. It just, it is what it is. And I'm not saving lives. So it's not making, we do make a difference and I love what I do. But we have to, like, reality of the situation is that it's going to be fine.
9:55unknown host: how collaborative is your role how much creative input do you have it depends on who I work with
10:03Cindi Blair: most of my clients my repeat clients that I've been working with you know five ten years however long. I do have input, which I absolutely love. I love being involved with talking about, you know, maybe what model makes sense, what talent makes sense, what location makes sense, working with the photographers on a scout in the middle of some country nowhere, and just putting all the pieces together to make it happen. So that I really enjoy.
10:39unknown host: Yeah. And then I guess that leads to that you would then, you know, act as a creative translator between the vision and the reality. So, yeah, talk to me about that. It's fun. I love that.
10:53Cindi Blair: So I might be working with somebody creative. I might not be. It might be an art director, a creative director. It might be the head of marketing. Like, you know, talent roles have kind of blurred and changed in this time. It might be the photographer. It might be the director. It could be whomever. And they literally could send me one sheet of 15 pieces of swipe and ask me, how do we get this done? And I need to figure out one of those many things, whether it is a location. Maybe we are shooting in a studio. Are we creating that in a studio? How much money do you have? It makes a big difference.
11:33And then also putting the talent in there and working with them to figure out who our talent might be.
11:42unknown host: If you're on a location shoot, what are some of the biggest challenges you faced? I would say weather is the biggest challenge.
11:50Cindi Blair: That always, you know, we, I feel like we used to have weather days. That probably was going back 15 years ago. I don't think anybody does weather days anymore. They don't have the budget for weather days anymore. There's no insurance. It's not happening. You know, I was last October, we were shooting in Portugal for, I think it was like 10 or 12 days. It was 10 or 12 days of rain. It was unbelievable. Thank God I had a fantastic photographer that just literally made it happen. It was amazing. And that's the point where you need a really great team. You have to have a great team because you're cold.
12:34Cindi Blair: You're wet for those amount of days. Everybody's morale is super, super important. Each day we had a different talent. So, you know, on day one when it's raining, we're really excited. But on day six, when it's still raining and this new talent comes in and you're just like, oh, my God, not again. But you can't. Everybody has to make sure that they're at the top of their game so that this talent has the same outcome as day one, two, three, four, five. And then six, seven, eight, nine, ten.
13:07unknown host: Talking about the weather, I guess you, your production company in Turks and Caicos, you have less weather issues there. one would assume. So how did that come about, setting up a production company out there? It was always a place I wanted to be.
13:23Cindi Blair: And this was probably 2001, I would say. Somebody I know had gone to Parrot Key, had just opened, and it's basically not the main island. It was another island in the Turks and Caicos. And everybody was talking about it. It still was not it's absolutely not where it is today it was very you know we had dirt roads no traffic lights still no traffic lights but we don't have dirt roads anymore um so I wound up going to Parakey on vacation I went diving down there um and met a guy wound up staying and uh two weeks
14:07unknown host: later I had anthropology there shooting with me wow okay this is where you met Michael in Turks and Caicos. No, no, another guy. Different guy.
14:20Cindi Blair: Oh, different guy. Yep.
14:23unknown host: Okay. Oh, fantastic.
14:24Cindi Blair: So you just got there and just saw it and thought, you know, when I was there, it's really such a special place. There's no, I've shot in every single Caribbean island and they're all beautiful. They all have something that's pretty magical. However, the one thing about Turks and Caicos is the sand is literally white powder. It is stunning. The water is shades of turquoise that you don't get other places. There are a couple of other places that have it, but Turks really has a ton of beaches, a length of beaches, tons of little tiny islands. and the water's just stunning.
15:07unknown host: What else does it offer? Is it sort of easier to shoot there or is there less people maybe?
15:14Cindi Blair: So it's, you know, it's definitely changed throughout these years. It's definitely more built up. The beauty of it is that literally from New York City, it's a three hour flight. Right. And you're right there, you land, we can get a hotel, start shooting. we have hundreds of thousands of location photos and clients will call me beforehand and say this is what I want to do I'll send them locations we get it done Turks just really has a different
15:46unknown host: beauty than other places do so do you base yourself there when you're when you're shooting have you got somewhere there or do you just fly in and out and I do I do both sometimes the clients
15:58Cindi Blair: like me to be in the hotel with them. And I do have a place down there, but it is on permanent rental. So if it's available, then I'll stay there.
16:07unknown host: And what's it like building a business in somewhere like Turks? It's sort of quite a remote market.
16:14Cindi Blair: It's just making the same connections you would anywhere else. I mean, I've seen people come and go there. The island has changed a lot, you know, obviously politically and just the growth of this island is unbelievable. It's crazy. Everybody wants to be there. It's a hot place to be. But it's really just making connections with everybody. And I've been there such a long time. It's still handshakes. Yeah. When I, you know, I'll call somebody up. Can I shoot at your house? What do you think? Yeah, not a problem. I'm not going to be there, but you know how to get in and so on and so forth.
16:55unknown host: Yeah, so it's a small community and they all know you. It is. And are shoot permits and legal logistics easy there as well?
17:06Cindi Blair: We handle them. I've been doing it such a long time and it's changed throughout these years.
17:14unknown host: It is a process down there, but we make it happen. How important is it to have a local producer there? It's really important.
17:24Cindi Blair: Even when I go, when I shoot all over the world, I can't pretend that I know the ins and outs of every single place. And that's really, really important because when you asked me earlier, what, you know, what are the possibilities of things happening? When I go to a new place, I have hundreds of questions. I need to know that looks great, but not only can I shoot there, but I need I have 10 other questions after you say, yes, I can shoot there. I need to make sure that, yes, I can shoot there. But are there going to be 80 people at this location when I get there with my crew of 60 where, you know, how do we set this up?
18:06Cindi Blair: Can I get this to myself? You know, need to make sure that those permits are secure because you definitely don't want government coming in and, you know, ruining a whole shoot. That's worth a lot of money. So a local is very important for the ins and outs wherever you go.
18:27unknown host: Sustainability is sort of important to you. Tell me about that, how you look at sustainability on the shoots that you do.
18:34Cindi Blair: It's been a it's definitely a growth. And I feel like certain places, it's been slower than others to kind of get into that. You know, we try everywhere we are to be as effective and efficient as we can. But it's still a growing process. It really is like we're learning even in New York. I feel like we're behind. like you go to any of the Scandinavian countries you go to Switzerland like you know they're light years ahead of us and and the Caribbean as well I think they're behind as well not any more than anywhere in the states but we're trying yeah we're definitely trying but it's a slow process
19:24unknown host: sort of bring that up and work with clients to try to reduce the carbon footprint we've I feel like we, you know, as far as having transport, we try and make that as efficient and effective as possible.
19:40Cindi Blair: Yeah, that's a big thing, isn't it?
19:42unknown host: It's a big thing, yeah. And power. Yeah.
19:45Cindi Blair: You know, as far as power now, the one thing that's really nice is there are different types of generators that we use. So we try to be efficient with that. as far as, you know, I would say for any shoot of any type, whether it be, you know, thousands of people to a 10 person shoot, it's always a water bottle situation. I feel like this year more so than any year before, people are now bringing their own water bottles, filling it up. And that's huge. We could, I remember we could have bags upon bags of plastic water bottles. It was unbelievable. Catering services have all, like, you know, bamboo silverware, try and make things as efficient and as effective as we can.
20:36Cindi Blair: Least amount of garbage, you know. We're trying. We're really trying.
20:46unknown host: As a founder, how do you balance the creative side with running a business? you know hiring crew managing budgets negotiating contracts I just have to pick and choose my hours
20:58Cindi Blair: of the day that's really what it is just taking the time to mentally my morning is okay I'm going to spend this much time on this this much time on this and that's all it is it's just managing my
21:10unknown host: time throughout the day yeah and what's your advice to someone that wants to be a producer I would say get as much experience as you can on any set you can get.
21:22Cindi Blair: Yeah. That's it. Be a PA. Be any type of an assistant role that you could get on any set to just see what goes on. Because there's nothing that is really going to teach you how to be a producer. You really have to learn it as doing it.
21:40unknown host: And what do people need to have if they want to go into that? What would you say the main skills are that you would look for in a young person to kind of come on and perhaps assist you?
21:52Cindi Blair: I think first off, you have to have an even keel personality. If there's ups and downs, it's not going to be pleasant for anybody else on set. You need to be patient. You need to be able to, I think you have to have some type of an intuition, but you also have to be inquisitive to have forethought of what can happen down the road. So I might be planning for a shoot in 10 days, 30 days, but once I get to that shoot, it's really about being there and understanding the situation of what every single person is doing. Plus, you know, on a lot of my shoots, it's also making sure that my client can get everything done that they need to do.
22:41Cindi Blair: So I'm managing time of 60 people and I need to know where every single one of those people are at every single like hour, minute of the day. So with that, I also need to be maybe I have a five day shoot. So I'm five days ahead in my, you know, in my planning and not necessarily that this is all written down. It's just I know this is what we're doing today, but this is how it's going to affect me in five days with the same situation. So you really need to be able to predict what might be happening.
23:17unknown host: And is there anything that you, looking back, you wish you knew when you started? Oh, my gosh. I don't know. I don't know.
23:28Cindi Blair: Because maybe if I knew too much, I wouldn't be doing this. I don't know. Yeah, I don't know the answer to that question. I just, you know what, I just think everything you as a producer, you grow and you change and you roll with the punches. So it's not something as finite as learning one thing. Yeah. Or somebody saying one thing. So I could say to somebody, listen, if you can't roll with the punches, if you can't just smile throughout your day, do not. Like if stress is too much for you, don't do this. yeah don't do it yeah
24:10unknown host: now you produce the world famous sports illustrated swimsuit issue yes can you talk us through the major transformation that's that it's undergone over the years from the you know the traditional kind of male gaze approach to embracing diversity female empowerment and of course, you know, body positivity. Yes.
24:32Cindi Blair: I have to say I am proud and I really love being a part of that brand. The women that run that brand are amazing, amazing, amazing, amazing. I have worked closely with MJ Day, who's the editor in chief. And basically her vision has changed. I mean, literally we were on set and we were watching the world change. And literally photographers that I have been working with are all of a sudden on the front page of like the Boston Globe and being called out. And literally, I've been on set with them last week. It was really just unbelievable. Every, you know, the Me Too and everything unwinding, which was so necessary for our industry.
25:35Cindi Blair: so bringing that back to Sports Illustrated I literally was in a car the two of us and we were just watching that article on our phones it was unbelievable and how that magazine has changed is that the women that are all part of this magazine stand for something whether they're a celebrity they are an athlete uh they're an influencer they're a model each one of these people have some have some meaning to how you know making the world a little bit of a better place type of situation you know it's not about looking at I guess you know we they've had they were I think the first one to have a trans person on the you know within the magazine they were the first one to have somebody that wasn't a perfect size zero on the front of the magazine there's been a lot and I loved being part of that shift I love seeing that it was not about the perfect woman yeah I mean, right now, a perfect woman does not look the same.
26:58Cindi Blair: I mean, they come in different shapes, different sizes, and they might be called they. They might be called different pronouns. And it's great. We embrace it all. This is what the world is. Even the modeling agencies, it's a completely different thing. I mean, back in 2000, the modeling agencies had one type of woman. Actually, I remember when we first had a woman that was plus size in in the in nineteen, probably 98 or whatever it was. I don't know. I remember I can't remember what agency it was in New York. And this is back when you weren't even online looking at books. You had physical books you were looking at.
27:43Cindi Blair: And I remember the first we hired the first plus size model. I remember that. But at that time, it was like, oh, my gosh, this is never going to work. Of course it is. This is reality. This is beauty. This is how everybody is.
28:00unknown host: Talk to me about some of the models. Who would you say have been the most interesting models that you've worked with to bring this shift about? Oh, my gosh.
28:10Cindi Blair: There's been so many. There's so many. I mean, I think for Sports Illustrated, obviously, Martha Stewart was a major, major woman on the cover. And like that very smart, interesting, beautiful woman like is she's so interesting. She's it's just unbelievable. She's an enigma, really. Oh, my God, Serena Williams we worked with, you know, and all these amazing athletes that these women that are such, you know, forefront of their sport. It's so amazing to see their determination. And that also that these women in sports right now are just about almost getting the attention that these men are getting as well.
29:00Cindi Blair: So, yeah, it's really amazing. Really amazing.
29:10unknown host: And as far as locations go, you've shot all over the world. Yeah. Tell me, you know, tell us sort of where you've shot and what you've shot where. Tell us some sort of stories about shoots that you've done and where they've been and perhaps your favorite locations. I was thinking about it today, as a matter of fact.
29:29Cindi Blair: And you're asking me this question, and I just came off of a shoot in Switzerland for two weeks. It was amazing. Like, you know, there's always, there's a couple of shoots in your career that you think back and you're like, that was so amazing. But what lends itself to amazing is having a fantastic crew, having great talent, having great locations, meeting people along the way that add to the whole entire experience of the shoot. Switzerland was one of them. I had an amazing experience. We shot in Kangaroo Island in Australia. It was so special. I mean, it was definitely a bucket list island. I've never, never, never, never seen anything like it.
30:25Cindi Blair: And we, it's one thing that we're so lucky is that when we go to any location, for example, when we were in Australia, this little island, Kangaroo Island, one of my projects that I was given, let's get some animals into the shots. and I'm like great let's definitely do that but as it turns out kangaroo island as you can only imagine is surrounded by kangaroos everywhere they can be quite scary kangaroos they're not the really big kangaroos they're the smaller ones they're about five foot four foot something like that um however i met this man who has i met this man who had this um what would you call it he basically rescued all of these animals on the island they were they were kangaroos black snakes There were koala bears, prehistoric birds.
31:37Cindi Blair: They're dangerous. They're very dangerous. But we didn't use those. I can't remember what they were. It sounds really scary. Oh, my God. It was so scary. It was so scary. But anyway, so this guy, oh, and dingoes. This guy led us into his rehab center where he would take all these animals and he cared for them. And basically, we had all of these animals on set with us. Okay. What were you shooting? That was an SI shoot. Okay. Yeah. It was amazing. It was nothing. I mean, first of all, these animals, I've never seen half of them because they don't exist anywhere else in the world. Gosh. Besides there.
32:19Cindi Blair: Right. So the list was really, really long of animals, dolphins, even. It was crazy. So we had a lot. Yeah, it was a lot. So things like that make make shoots special where they basically it it broadens my world. Yeah. So I get to see.
32:37unknown host: To the ordinary.
32:38Cindi Blair: Correct. I get to learn about new things. I meet new people. I mean, we've met so many different people that do so many different things all over the world. And it's so special for each shoot.
32:59unknown host: And you also work with amazing photographers. Who are your favorites, apart from your husband?
33:08Cindi Blair: you know what I do work with so many so that's kind of a question I can't answer I have to be vague I can't have favorites although there are a couple I could just tell you that I love working with photographers that are collaborative I love working with photographers that have been seasoned and know their craft. They know how the light works. They know how to make any situation into an amazing, gorgeous situation. Same with videographers or directors, the same thing. You know, just somebody who knows what they're doing and is ready to collaborate and happily collaborate to make whatever we're doing beautiful and perfect.
33:57Cindi Blair: And what would your dream job be?
34:00unknown host: I think I have it. Have you done it? Yeah. Yeah. I mean, is there a shoot that you'd love to do that you haven't done? You know what? A brand that you'd love to work with or a location that you'd love to shoot at?
34:12Cindi Blair: I don't want to stop. I'll tell you that much. I want to keep going. There's a million more locations that I could go to and learn about and experience with more people. You know, I always thought that maybe after doing this with talent, that maybe I want to do hotels type of thing. I wanted to keep doing what I'm doing. I absolutely love it.
34:37unknown host: Yeah. And Scandinavia was another location you've been to that you liked. Yeah, I loved it. What did you shoot there?
34:44Cindi Blair: I've spent a lot of time in Denmark, a ton of time in Denmark. It's such a gorgeous place. um Norway Sweden Iceland I mean they're they're absolutely I love every single one of those countries it's beautiful absolutely beautiful the people are lovely and you know as talk about sustainability they've been doing that a long time long time they have a lot to teach us
35:16unknown host: are you starting to see ai affecting the industry where do you think that's gonna go so um i have one client but i do not believe what they say only because of they have had the same creative
35:32Cindi Blair: for 20 years basically so they had said well i think next year we're going to do ai but for somebody like that who has had literally the same creative with the same 10 adjectives that define that creative and that talent, AI is perfect. If you don't want to change anything, be my guest because manipulate it, make it happen. You know, as far as AI, I know that There are agencies that are using AI as basically a piece to present to clients. Yeah. That this is how we foresee either the shoot, the video, or whatever we're going, our end product is. This is how we foresee it. Yeah. Which makes sense.
36:22Cindi Blair: Which I feel like makes sense. Because it's just another form of swipe. Yeah. You know, it's just advanced to something a little bit more definitive. But the final creative still needs to be... The final creative. I mean, it's human. You can't imagine, like, this person, this talent. There's a talent in front of the camera, behind the camera, next to the camera doing hair and makeup. There's a creative person. There's, you know, there's a support of 20 other people. And in each and every way, they are basically supporting the end product. Yeah. So, you know, you want something vanilla and black and white, then that's how I feel.
37:10Cindi Blair: And does anything faze you? Not so much anymore. I mean, not so much. I mean, it will. But most people will not know that it phases me. Yeah. I walk away from it. It's not going to make a big difference. You're like a swan on the top of the water. Yeah. Yeah. I mean, because you know what? At the end of the day, we all go home, whatever that means. So each production needs to be as pleasant and basically as fun as possible because everybody, you know, So all the people that I hire all the time are because they just add to the environment. Yeah. And they're amazing at their job.
37:55unknown host: Yeah. So it's about building a great team. Great.
37:59Cindi Blair: Yep. Yeah.
37:59unknown host: That you can then rely on.
38:01Cindi Blair: Absolutely.
38:02unknown host: I mean, if I don't have the support with them, then I would be a wreck on set. And if you could leave one lasting message about the power of visual storytelling, what would it be?
38:14Cindi Blair: I would say it's just that it's storytelling. And storytelling is told by humans, a group of humans who are so special at their job and know how to get their voice out there, whether it's selling something, saying something, something that's really important that makes a difference to the world, something that doesn't, something that is just gorgeous fashion or just something absolutely beautiful. beautiful and beauty um I guess bringing it back to AI like we know how to do that you have the best in the business that know how to tell that story and that's I mean I'm so proud every single time we have a gorgeous shoot no matter what it is I mean I have a Rolodex of so many people you had a previous guest and they told me I said wait a second I know that person literally I know that person like it's just it's a small industry but it's a big small industry and what's next for you Cindy um I actually have the week off and then I have a bunch of shoots that I'm getting ready for
39:29unknown host: and uh just keep plugging along well thank you so much for telling us your story thank you for having me this was amazing
39:45unknown host: Cindy Blair is the definition of a creative force. I loved hearing how she's navigated the worlds of high fashion and tropical logistics with calm style and grit. Whether you're dreaming of life behind the camera or building a business in a niche market, I hope this conversation left you as inspired as it did me. Find out more by visiting cindyblairproductions.com. don't forget to subscribe share and tag us if you're listening and i'll see you next week on the business of modeling
Cindi Blair has produced campaigns for some of the biggest names in fashion, from Sports Illustrated and J.Crew to Jimmy Choo and Brooks Brothers. Based in New York with projects that take her across the world, she's known for turning ambitious ideas into reality and managing every detail of large-scale shoots.
In this episode, Cindi talks about the pressures and problem-solving that comes with major productions, leading teams on set, and working with brands at the highest level. She also reflects on why diversity, sustainability and authenticity matter more than ever in her work.
https://businessofmodelling.co.uk/
https://cindiblairproductions.com/
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