Why Sports Matter Even When the Game Doesn’t with Roger Bennett

30 Jul 2026 · 1 h 13 min · 25 chapters

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In short

Roger Bennett (Men in Blazers) argues that sports—especially the World Cup—matter because they generate collective emotion, identity, and meaning even though “none of it matters” materially.

Guests

Roger Bennett, founder/CEO of Men and Blazers Media Network, described as the largest dedicated soccer platform in the U.S.; he’s a Liverpool supporter and frames football as “big emotion” and “collective effervescence.” Co-hosts: Adam Grant and Brene Brown.

Key claims

  1. Social media turns star players into “giants,” but the best team still wins because soccer is “weak-linked” (needs every player to be at least good).
  2. The World Cup’s real power is memory-making and safe emotional expression—feelings without the same real-world vulnerability.
  3. Football mirrors geopolitics: examples include Iran’s treatment, U.S. political involvement in a red-card controversy, and how fans process complex national identities.
  4. America and global football “learn” from each other: global football fell in love with U.S. warmth/rituals; America gained deeper soccer passion.

Notable examples

Cape Verde’s goalkeeper Vazinha (40, “journeyman,” breakout follower surge); Spain’s collective win with Lamine Yamal; Norwegian “Viking row”; Algerian fans in Lawrence, Kansas; Iran/US controversies; Messi/Mbappé as marketable “big dogs.”

Written by AI. May contain mistakes. Listen to the episode to check what was said.

Chapters

Tap a time to open that second in VO

Introducing the Guest

0:00 to 0:25

Roger Bennett shares his background and excitement for soccer.

“Support for the show comes from ServiceNow.”

Introducing the Guest

2:39 to 4:15

Roger Bennett shares his background and excitement for soccer.

“Vene, one of my favorite people in the world.”

Soccer Culture and Hero Teams

4:15 to 6:17

Discuss the contrasting concepts of hero players versus hero teams in soccer.

“That's what he, and I put it up in stories and I got so many great comments like, you trolling the best guy in soccer is, I'm here for all of it.”

World Cup Insights and Team Dynamics

6:17 to 10:50

Roger discusses the dynamics of team success in the World Cup context.

“We have scheduled six hours and 30 minutes.”

Cape Verde's Unexpected Journey

10:50 to 14:03

Explore Cape Verde's historic World Cup performance and its impact on players.

“That is exactly what I wanted to ask you about.”

The Impact of the World Cup on Personal Lives

14:03 to 20:20

Exploring how the World Cup inspires personal belief and dreams.

“you know, a journeyman, a footnote in the world of football, I mean, is now one of the most profound, almost, and why are these elite footballers excited?”

The Impact of the World Cup on Personal Lives

20:25 to 20:54

Exploring how the World Cup inspires personal belief and dreams.

“Transparency can be helpful in lots of areas of life.”

The Impact of the World Cup on Personal Lives

21:00 to 21:13

Exploring how the World Cup inspires personal belief and dreams.

“Cut your wireless bill to$15 a month at mintmobile.com slash shop.”

The Impact of the World Cup on Personal Lives

21:28 to 22:17

Exploring how the World Cup inspires personal belief and dreams.

“Support for the Curiosity Shop comes from Quince.”

Understanding the Paradox of Caring

23:09 to 28:08

Discussing the emotional connection to sports, despite their lack of importance.

“You just said something that I could ask 19 questions about this, but I'm going to try one.”
Show all 25 chapters

The Emotional Connection of Sports

28:08 to 29:15

Explore how sports create emotional bonds and community experiences.

“And I said, I have to give it a tie because, of course, the World Cup is a World Cup.”

Cultural Significance of Sport Rituals

29:15 to 31:05

Discover how rituals in sports reflect cultural pride and identity.

“coming together, shared artifacts, singing together.”

Politics and Identity in Football

31:05 to 35:15

Analyze the intersection of politics and identity within football culture.

“Again, not a spiritual man, very dead inside.”

Geopolitics and World Cup Experiences

35:15 to 37:22

Discuss the geopolitical influences affecting World Cup narratives.

“South Africa 2010, I think, was for me just a beauty.”

Youth and Representation in Football

37:22 to 42:00

Examine the role of youth athletes in representing broader societal issues.

“That was very complicated because it's the Islamic Republic of Iran.”

The Complexity of Life in Sports

42:00 to 45:00

Explore the intersection of personal identity and societal issues in sports.

“His brother, three-year-old Kane, Yamal, is like the cutest.”

Lessons from the World Cup Experience

45:00 to 49:20

Discuss the impact of the World Cup on American and global perspectives on football.

“Only in America, not in the rest of the world.”

A New Era of Football Enthusiasm

49:20 to 56:00

Understand the growing passion for football in America and the personal connections developed.

“Brene, we talked about it when you came on.”

The Journey of Football Fandom

56:00 to 57:52

Discover the excitement of newfound football fans and their journey.

“Um, I mean, it's been an incredible high.”

Gratitude and Life's Journey

57:52 to 1:02:11

Roger shares his journey to Chicago and his gratitude for life's opportunities.

“left Eastern Europe and got off in Liverpool because they thought they were in the one tall building and the Liverpool skyline was New York.”

Empowering Girls Through Confidence

1:02:11 to 1:03:03

Roger discusses his wife's upcoming book focused on building confidence in girls.

“I think many of the things I've talked about, many of the questions I've framed, many of the challenging issues in the world will be solved by confident, empowered, incredible women.”

Insights on Football and Fandom

1:03:03 to 1:05:21

Reflections on the joy and community found in football fandom.

“And thanks for walking us through this amazing, exhausting 90-minute agony at a time.”

The Challenges of Reentry

1:05:21 to 1:10:00

Exploring the difficulties of returning to everyday life after intense experiences.

“Trevor said, you know, you listen to the normal football fan and they're like, oh, oh, ooh.”

Navigating Emotional Liminality After Big Events

1:10:00 to 1:12:08

Explore the emotional transitions after intense experiences and the challenges they bring.

“And all of a sudden you're going back to the rhythms of everyday life and you really feel out of place.”

Seeking Collective Effervescence in Sports

1:12:08 to 1:13:24

Discuss the importance of finding moments of collective joy beyond major sporting events.

“You're going to be really missing something.”
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Transcript

Automatic transcript. May contain errors.

0:00Brené Brown:Support for the show comes from ServiceNow. AI is moving fast across the enterprise, but without visibility, it's just chaos. Different tools, different models, different teams using AI in completely different ways. ServiceNow turns the chaos into control. With the AI control tower, you see all your AI across the business in one place. What it's doing, what it's done, and what it's about to do. So you stay in control. To put AI to work for people, visit ServiceNow.com. Hey Chicago, class it up with Crocs. You know back to school is coming in fast. So why wait to find your new fave footwear? Step into a local Crocs store and step into your new look.

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1:21Offer valid July 16th, 2026 through August 2nd, 2026. Exclusion Supply. For licenses, see HomeDepot.com slash license numbers. Welcome to The Curiosity Shop, a show from the Fox Media Podcast Network.

1:38Brené Brown:Hello, Adam Grant. Hey, Brene Brown. Welcome back. I missed you during hiatus. I missed you too. And I know that that's a weird sentence for me to say, but I miss you. I'm receiving it in all of its weirdness. I'm excited to be back from hiatus and I'm so freaking excited about our guest. I want you to meet my friend Roger Bennett, who is the founder and CEO of the Men and Blazers Media Network, the largest dedicated soccer platform in the United States. He is a soccer maniac, a poet. He is all about big emotion and big feelers. So you'll love that. And he's all about collective effervescence and Freud and Freude.

2:26Brené Brown:We'll talk about all the good things. So I have been really looking forward to the two of y 'all meeting, I have to say. I can't wait. Can we dive in? Let's do it. Roger, welcome to the Curiosity Shop. I'd love to start. I'm so excited you're here. Please meet my co-host, Adam Grant. It's a joy to meet you, Adam. Vene, one of my favorite people in the world. Definitely top three. Right back at you. Top three. Who are the other two? Well, probably Tracy Chapman and my wife. I mean, I've never been in such good company. You need to get a fast car, Brene. I got a fast car, baby. Love it. Roger, it's so great to meet you.

3:11I have an important question to kick us off. Have you ever done a podcast with Brene where she wasn't wearing a Liverpool shirt? It's very annoying. I'm not going to bore your listeners, I am from Liverpool and like the Mets and the Yankees, she supports the equivalent of the Yankees of where I'm from. They're a winning team. I support essentially a deeply losing team, a deeply traumatic team, which is very much part of my personality. It really fits beautifully. But every single time she's been on, she's dug out a different piece of Liverpool ephemera. And I occasionally, I've not told her this, but I turned camera off because I just can't mentally handle it.

3:51Brené Brown:are you trolling roger i as often as possible you should have seen the really shitty story that i put up they did an article who did the profile on what you eat oh god i've done so much over the world cup i can't remember but it was a very funny profile go on yeah they said you know what is raw what has roger been eating a day and i was like he eats Liverpool football with an SEC longhorn chaser. That's what he, and I put it up in stories and I got so many great comments like, you trolling the best guy in soccer is, I'm here for all of it. Yeah, I should have come on Adam in my Aggies outfit. Oh my God, you would never do that.

4:34No, I wouldn't because Adam, the one thing, I've learned a lot of Bernays to be candid, but I'm a fairly dark human being and Brene Brown forbid me from experiencing schadenfreude I'm American now so I'm full of optimism but the little bit of Englishness in me still loves the pleasure of other people's misery because if you give your average English person the choice of their success or your failure they'll choose your failure every time and Brene's forced me to do Freudenfroider I think it's called like taking pleasure in other people's success and joy. It's really been very, I mean, it's been, it's given me so much adrenaline in life, but that's why I'm not here in the Aggies outfit.

5:20It's just not who I, it's who Brene is, but it's just not who I am. Wow. Converting an Englishman to empathetic joy. That's a win, Brene.

5:27Brené Brown:I know it is a win. It's like a Liverpool level win, but I'm telling you why I'm wearing this right now. There is some very dodgy stuff going on on social media right now where people are trying to recruit American fans to different Premier League teams because everyone's going through soccer withdrawal. And it just seems so suspect to me that you would want us to follow anyone but Liverpool FC. And so every time I have a reminder to not be grifted by these other teams recruiting. I just have to just make sure that the Reds are front and center. God bless. You are trying to bring joy and I'm just here in my Chicago White Sox top, just, you know, reveling in the darkness with fleeting moments of happiness, which is how I approach life.

6:22Brené Brown:Okay. We have so many questions for you. We have scheduled six hours and 30 minutes.

6:31Brené Brown:so we're gonna start at the top okay we just have questions for you because we want your your shakespearean football pov point of view um on these things looking back at the world cup which has been such a freak i am so tired raj like i haven't slept in a month first question hero players versus hero teams what what is your thinking about you see two different types of things on the pitch you see teams that have individual heroes and you see teams where the team is the hero what's your take on that yeah i mean i think that um it's fascinating within the context of the world cup which has just passed and it is we're taping this two days after the end and it is fascinating the withdrawal the sense of absence the sense of just a lack it's been 39 days that's a long time it was an ultra marathon i'm very tired um the the piece you were talking about the food piece was in new york magazine they asked me to document what i ate for four days during the world cup i just reread it over the weekend it's actually quite dark without DoorDash I would have never seen food I was in a basement for much of the World Cup just working taping filming communing I rarely saw the light of day but it was magnificent because of that sense of global connection which is at the heart of of the thing and the power of the tournament though the football was central and is central but it's really a global eclipse the world cup where for 39 days a global eclipse that strikes the whole planet in its entirety for the whole time and it emanated gloriously from north america which made it all the more special all the more meaningful i'm sure we'll talk about it but that narrative is is really beautiful because the game is now marketed in the social media age through individuals young tiktokers view highlights they don't watch full 90 minutes and watch they they commune with the game differently.

8:42And so the star players become giants that walk amongst us. You know, Lionel Messi, tiny little Ewok of joy. You know, Erling Haaland, the Norwegian Shaquille O 'Neal in like football boots. Wait a minute. Roger, I got to jump in on that. I am pretty confident that Haaland can make a free throw on a basketball court. Oh, even if he's never played, I'm sure his percentage would pretty quickly be, would be better than Shaq's. But the thing they share is a lethal clinicality and a hyper-competitiveness. And then off the field, they both have a deeply goofy persona, which is incredibly endearing and very, very separate.

9:28You know, I could, Mbappe, the French, you know, blur of speed, I could go on and they're reduced to it. But ultimately, Brené, the winner of this tournament, Spain, were just the ultimate collective. They're actually the one truly unified. These guys have played together since they were kids, many of them. They played with deep cohesion. They actually had a young star, a beautiful star, 19-year-old, a man called Lamine Yamal, who I'm sure we'll talk about. I say man, I really mean a man-child. Remarkable story. But he didn't have a good tournament, and they won as a team. So I think the way we market, the way we experience, Look, in our social media age, it's not just the players who are heightened.

10:11The fans become characters. Every fan doesn't just go to the game anymore. They have their thing. The Dutch fans, March 20, 30 ,000 of them, all clad in orange behind a bus, a techno bus bouncing left and right through Kansas City. Magnificent to watch the spectacle. The Norwegian fans row. So social media has changed so much of how we engage with the before, the during, and the after. But ultimately, when it comes down to it, the best team, because there's 11 players, it's not like the NBA where one or two great players can just take over. The best team ultimately won out. That is exactly what I wanted to ask you about.

10:52You've probably seen the economists who talk about basketball being a strong-linked sport versus soccer being a weak-linked sport. And I never thought about it this way. But to your point, a basketball team can win with one or two superstars, whereas a soccer team really seems to be dependent on making sure that their worst player is the least bad. And it seems like we saw that not only with Spain versus Argentina, but also Cape Verde. That was a whole group. It's a whole team that did not have a weak link. A 40-year-old goalie. Can you help us make sense of this? Yeah, look, there's some alchemy to all of it.

11:30So Cape Verde, for those of you listeners who don't know, qualified for the World Cup for the first time. Tiny, like archipelago of islands. We all know this now because they participated. Trust me, I did not know any of this before they kicked off. And this is the joy of the World Cup. It changes identity. It changes geographic understanding, changes balance of power. 10 islands I think eight of them are populated they'd never qualified before the players are and partly in gathering of diasporas partly low level the equivalent of I think double a triple a baseball and they played Spain spoiler alert Spain end up winning the world cup but in that first game there'd never been a bigger gap between two teams in a world cup I think it was second in the world playing 67th in the world and Cape Verde no hopers duffers we expected it to be an absolute one-sided avalanche and they held Spain to a goalless draw it sounds terrible it sounds like every American's worst nightmare of football but it was ecstatic because Spain absolutely smothered and covered Cape Verde but in goal they had a journeyman goalkeeper a 40 year old who'd only become professional when he was 25.

12:46I mean, this is like some kind of Hallmark movie of a gentleman and he had the game of his life. He had seven or eight saves. It was remarkable to watch the spectacle. And right at the death, he pulled off one of the best saves of the tournament. This man, Vazenia, this is the incredible part of the story, Adam. He began the game with less than 50 ,000 Instagram followers. By the end of the game, he had more Instagram followers than Patrick Mahomes, more than Wemby, just through that arc of the 90 minutes. He called and asked if he could come on the show, our show, the day of that game, told his story with humility, looked into the camera and said, by the way, this wasn't a one-off.

13:28I'm not celebrating. This is our moment. We've struggled to get here. Our goal is to play without fear every single game they ended up having a darling run into the knockout rounds Vizinha came back on my show on game day I was at Fanatics Fest we had a live show before the game he now has 30 million Instagram followers I was with David Beckham on the morning of of the World Cup final David Beckham was elated that he'd met Vizinha he said oh I just met Vizinha last night this is an amazing story and really a testament, I think, to the power of the World Cup, that this gentleman, an unknown, you know, a journeyman, a footnote in the world of football, I mean, is now one of the most profound, almost, and why are these elite footballers excited?

14:15He's got a quasi-religious, like a quasi kind of sainthood kind of aura to him that's deeply, deeply inspirational to, I think, everyone who meets him. If this man can do it, if this man could be plucked out of obscurity. If this man is almost like the last starfighter of World Cup football, you do think about yourself in your own life, not taking the World Cup field, but you do stand a little straighter. You do believe in your dreams a little bit more. And I think that's really the power of what we've shared together. It's not the football. It is the football, but it's about what kind of, and you understand this better than I do, Rene and Adam, it's what it inculcates into your own life, what you take and what transcends the game that I think is its true beauty.

14:59Brené Brown:I have to pause us from our regularly scheduled questions, because I have to ask you something. A lot of CEOs, founders and leaders listen to our podcast, because that's very much the work that Adam and I do out in the world. You're the founder and CEO of the Men in Blazers Media Network, single biggest dedicated soccer platform in the U.S. What has this World Cup meant for your business? And how does that align with your expectations? How did, what did you, like, when I watch people, they're so excited to be sitting across from you. It's not like you haven't had huge stars before this, but like, you're the hot ticket.

15:48Brené Brown:And so I just need to pause from football for a minute and talk to you as a leader and a founder about this experience. The little bit of Englishness that's left of me, I'm very American now. I love America more than Matthew McConaughey loves America. The little bit of Englishness is a, I won't have you say nice things about me in public because it's deeply uncomfortable. I like to focus on the negatives. I like to focus on the things that didn't work. I like to focus. Look, we've had a very, very, very, very good World Cup. We had a bus, a Home Depot orange bus, like John Madden that we drove from coast to coast, stopping in 10 cities, reveling in the moment.

16:31Look, the ethos of what I do, football is amazing. But I like what it allows you to do, to make memories that you will treasure forever. cross-generational memories, collective memories, which I think are often the most powerful, you know, in good and bad ways, in loss and in victory. You feel alive when you watch football. I'm pretty dead inside, but when I watch football, I feel emotions, victory, agony, triumph, failure, that people feel in real life, but I'm dead to inside. And the joy of it is none of it matters. So you walk away from it just as, you know, with the same number of limbs as you enter.

17:07And the ethos of our show is let's not take a second of watching football together for granted let's make great memories i believe it deeply i find it very moving when i see mothers and uh you know daughters or fathers and sons or at any of our show i always say to them when they're going to the game you will not forget what you're about to experience for the rest of your life you will remember these moments that's the ethos of of what we're trying to preach here so we went across the nation we did these college game day style match day lives with huge audiences in seattle we had 5 000 people come and watch us with john green one of the most nourishing human beings in the world and and marshall lynch marshall lynch one of the most fascinating creative personalities that we've and we did that you know pre-game live shows and talked about really trying to preach that sense and we did 120 shows in over 39 days from the back of the bus, which we converted into a broadcast studio.

18:08And what I can tell you is we did enormous numbers. I mean, enormous numbers, NFL numbers, the stuff found an enormous audience here. We're blessed to have people like you on, Benet, John Stewart, John Oliver, JJ Watt, you know, Ludacris, all my favorites talking about this sense of moment. And so this has been an incredible moment. One I've dreamt of as someone that loves America and loves football and has lived the rise of football in America. When I came over here in 1994, right before the World Cup, they revealed soccer was America's 67th most favourite sport. Tractor pulling was 66. I don't know where tractor pulling is now, but soccer was just found out to be the third biggest sport.

18:58So we've surfed this wave. We cover men's football. I have a whole platform purely for women's football, which is so meaningful. We have a platform for young Hispanic second and third generation fans. And to pull this together and make meaning, that's really the joy of the thing for me. But again, I look at it as someone, when I'm broadcasting, I'm trying to make meaning. I think you understand that. You've given me some of my most beautiful terms. We had Ryan Reynolds on for the final. And he still talks about collective effervescence when you came on. and talked about Durkheim. You give us these tools, these gifts to name the feelings.

19:35That's really what I'm trying to do. Name the feelings, share the feelings, share the experiences. But as a CEO, I'm just focused on what we've not done right. Make sure we're learning from all of it, that we keep growing, because this has been the journey of our life. And this World Cup, we always joke, I'll say this, and then I'm going to let you get back to normally scripted broadcasting. We always joke soccer is America's sport of the future, as it has been since 1972. It's always the next big thing. But this World Cup has been so massive. The audience, we've got such an enormous incoming new audience.

20:15And so it's very much the sport of the present. This is what we've dreamt of. We're now living it. And now we just have to build the future together. Support for the show comes from Mint Mobile. Transparency can be helpful in lots of areas of life. Take iced coffee, for example. That clear cup lets you know how long you've got before your coffee gets watered down. Mint Mobile likes transparency too, which is why they offer you a clear phone plan, no hidden strings attached. That means there's no gimmicks. They just offer high-speed 5G and great coverage starting at$15 per month for new customers for their initial term, and that includes their unlimited plans.

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23:09Okay, I'm so curious. You just said something that I could ask 19 questions about this, but I'm going to try one. So Roger, as you know, Brene and I both love paradoxes. And I think you just surfaced a paradox that I've been having a hard time wrapping my mind around, which is on the one hand, you said it doesn't matter. The World Cup does not matter. And on the other hand, we care deeply about it. Brene is losing sleep over it. I feel I don't emote nearly as often as many people do. and I'm at the edge of my seat waiting to see what's going to happen to England and France in a consolation game.

23:48And I'm wondering if you can help us understand what is this duality of caring about something that we don't really need to care about. I guess in some ways it's similar to watching a movie or a TV show where you're rooting for these characters that don't exist. But what is that? Why do we do this? You know exactly why and more articulately than I do. We need this. Like we need this. None of it matters, but it's the feelings that matter. There's an incredible storm right over my head that you may be hearing in the background that makes everything I've just said seem like it's from a Bela Lugosi movie.

24:26No, it's so dramatic.

24:27Brené Brown:I love it. You are so on brand right now. I know. I just said the feelings that matter when there's a huge crackle of thunder overhead. It is the feelings that matter. It's what we bring to it, ultimately. I'll give you an example. The team I support, a cursed team, a dark team, Everton Football Club, I support them because my father supported them and his dad supported them. They used to play in a little ramshackle stadium. They lost a lot. My dad didn't call it losing. He called it not winning. he was very insistent on that and he said if we you know I interviewed him once one of my favourite interviews because he's now passed away July 4th 2024 he'd said if we were Liverpool fans like Brene he said we'd be completely different people we'd take everything you know winning would be so common we'd never appreciate it and he really believed that all are losing the occasional fleeting moments of happiness he said we'd learn to really seize them in life and dance as if you're your own kid's wedding and the home stadium they just closed it down last year they built a state of the art the equivalent of like northwestern england so far and i made a film about the last game um that i went to at the old stadium and it was beautiful it i went with a friend of mine whose dad also was a massive blues dad was also passed away people were sobbing all over the stadium there's a stranger by me who cried the moment the teams went onto the field another stranger by her because everyone was there on their own they couldn't get a ticket put his arm around there he goes don't cry girl we've not even lost yet but she was sobbing because she was thinking about ultimately we were all thinking about the people who were not there with us the memories we'd had the life-shaping experience but most of all those who were not there to see it those we wish we were there what you bring to sports it's the safest outpouring of your core essence of who you are your greatest fears your greatest losses your greatest dreams your greatest memories the world cup i do think to be honest even more so than just casual every day because it is every four years that rarity that scarce that kind of long-weighted baseline through your life it becomes the spine of your life and so each one because it is such a rare thing you know my first memory was eight you know watching argentina 1978 just an ecstasy i didn't know football could be joyful it was played in the sun it was played in england in muddy pitches by bald men who just wanted to have a cigarette at halftime and let the fans fight each other it was miserable i was like dad i didn't know football could be so joyful um onwards you know every four years and it is it's like watching a flower bloom in fast motion but i mean i'd love you to tell me This is like you.

27:15It's like me asking you about football details. You two are the experts. Why is it that that paradox exists, do you think? Because that cognitive dissonance is its true beauty. Well, Brene, I'm going to defer this one to you. I loved Roger's phrase, the safest expression of your core essence. And I never thought about how sports are an occasion to experience the emotion without the vulnerability and risk. And that is your jam. Over to you. Yeah, no, I, yeah, it's almost so emotional.

27:48Brené Brown:I almost can't even talk about it without crying. It's like, it's terrible. You cannot put Raj and I together for, we can't put the two of us together for very long. I think, you know, when I was just on your podcast, Roger, we talked about I was we were just jokingly doing a comparison between SEC football because we're 46 days away from that now. But and how that compared to the World Cup for me. And I said, I have to give it a tie because, of course, the World Cup is a World Cup. It's internationalism and it's best. It's all of us. It's huge. It's every four years. but I can smell SEC football.

28:27Brené Brown:It's my dad making chili. It's the fact that I will be with my kids when UT football starts and we will walk. It'll, you know, it's supposed to be cool because it's in the movies, football's in the cold weather, but here it'll be a hundred degrees and we'll walk to DKR stadium and we'll piss and moan the entire way. And then the eyes of Texas will come on and we'll hold each other's hands and we'll bond through that. And it's family. It is just like it's a safe place to express emotion. It's also a gathering magnet where we don't make time in our lives to be with people. You know, and there's a million pieces of research on collective effervescence about coming together, shared artifacts, singing together.

29:22Brené Brown:It is everything technology and capitalism and these bigger systems have built that tear us away from each other. There are moments that bring us together. And if you took music and chants out of soccer, you wouldn't have it. It wouldn't mean anything. Cue the Viking row. Which, by the way, was so profound. for the Norwegians it looked like a you know a sticky gimmick I'll be honest I was pretty tired of it after about the 12th time I saw them row in some strange place in New York because I all right guys lads we got this one but the more you know I've interviewed us um the Icelandic team before they became really really good I was there the summer before they exploded onto the international scene and in my interviews they were all like I was like well how have you you're a tiny nation couple of hundred thousand people have you become like european slayers and they'd all look into the microphone they slightly fearsome humor they'll be like i am waking there's waking blood waking and i the first time i said okay this one's a bit off this one's a bit as i'd nod i'd be like cool next one waking i am waking like cool and they really do feel it and um what's been fascinating well two things number one is the pride when the norwegians went home with with with a a vaunted defeat um you know they made their noise they'd had their ecstasy beautiful to watch and you know i think a million of them got together and did this enormous enormous row with the with everyone there it's like something out of the middle ages actually it was very finally very haunting and then the second thing we're in dallas um and we did a show at jerry jones house and he talked about he talked honestly about how he you know how he thought that the cowboys fans were just unbelievable but then he heard the argentinian fans in his own stadium and he's like wow that's a different level of ecstasy that's a different level of divinity that's a different level of of almost religious experience and i'd been with the argentinian fans i i'd we talked about this, Benet, when you came on.

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31:35Again, not a spiritual man, very dead inside. But when I watched them, these 40, 50, 60 ,000 of them in Atlanta, the woman I was with who'd never been to a game before, they were losing. They needed divine magic. They got divine magic. And the fans were so, you know, with shirts off. They do this thing with their hands, thousands of them do this. They're all singing, screaming, weeping. Many of them were weeping. she started crying too and i said you know why are you crying um she said it's like the greatest evangelical church um i've ever been to and jerry jones and the cow was like we need to get to that like that's levels and i do wonder to pull this together adam the viking row like there will be an sec team come college football who will do the viking row like the thing that started in the football from the Norwegian from the waking from that mindset it will carry through and so America will have this impact on global football in ways that I can talk about if it's interesting but also global football will leave its mark on on American sporting culture behaviors rituals and I think that's like one of the fascinating legacies of all of this but that it is you know that the overlap between collective religious experience and at its best, the divinity, the ecstasy of sporting euphoria is very, very interesting.

33:02Brené Brown:I mean, I'll never forget, I think I wrote about it maybe 10 years ago, a tweet that I saw from Chris Anderson of TED that just showed 95 ,000 fans, Liverpool fans singing You'll Never Walk Alone in the Melbourne Stadium. And all it said underneath it was when sport becomes religion. you know okay I have to ask these questions there's so many of them I'm going to ask this question I want to stay away from it but I'm going to ask it anyway because I need to know the answer to it there were some very difficult moments I believe in the world cup fueled by geopolitical realities tell me what your take is on the intersection between what we see on the pitch, the truth that's told, you know, the green never lies, the truth that's told on the pitch and history and politics.

33:57Brené Brown:What do you make of it? That's why I love it. I mean, that's the greatest part of it, isn't it? That football, and particularly the World Cup, holds, I mean, I wrote a book about it before the World Cup, We Are the World Cup, but it holds up a mirror It's a perfect mirror to who we are. It's a reflection of who we are. I believe this deeply. And the World Cup is the perfect expression of this, that when two teams take the field, and I think this is why it caught on in America in the way it did. I'm a huge American sports fan. But, you know, when the 49ers play the LA, it's a great game of football and it's a great matchup and there is history within the game.

34:40but there's the political reality when two teams take the field in World Cup play their team's histories, their team's cultures, their team's politics take the field alongside them and it's that depth that multitude that gives it its human beauty and I've always loved that I've always loved that about the sport I've always thought it was beautiful to be honest with Walt Whitman it contains multitudes Football, World Cup football, contains multitudes. And the reality is, as the world gets darker, South Africa 2010, I think, was for me just a beauty. I couldn't believe it was. I watched the first game.

35:23This continent that had never hosted a World Cup before, Mandela, late, late, late Mandela, his kind of shadow cast upon this welcoming of the world. Lots of doubt going into that. The violence, we were told, the crime, the electricity grid wasn't functional for the world. It was beautiful, that first game. And football felt like the fusion of the geopolitics, a fusion of the joy of a continent. The football was almost irrelevant. But the darker the world's gotten, the reflection is still there and it still shines and you still hold up and see ourselves. The reality is we might not like what we see.

36:04but I think football gives you that and that's the depths that I adore. We saw that in the beginning of the tournament, the Somali referee, and it feels like it was years ago. It really does. His tournament's been so long. Omar Artan denied entry into the, I mean, just barred, no fight, no anything. It was just like blocked, done. Okay, move on. That's who we are. That's who we are. The treatment of the Iranian team. By the way, the tournament was ecstatic and there's so much, I want to be clear, the tournament was a human ecstasy and I do, I can talk about that very, I've talked about that a lot in a lot of places but two things are true.

36:44The way Iran were treated were unprecedented. The host nation was at war with one of the qualifiers, Iran, who were meant to play games in Los Angeles and Seattle. They had to move their training camp last minute after geopolitical brinksmanship about whether they'd be allowed to participate or not. They had to move from the United States to ultimately a trained in Mexico. By the way, the Mexicans, the welcome, that was even in darkness, there's light. And that part of the story is beautiful. But Iran, they played in LA. That was very complicated because it's the Islamic Republic of Iran. And LA is the greatest density of Iranian emigres in the United States.

37:34And they're a symbol of the state, the Islamic State. But the players are also heroes. So we were there and it was remarkable. There was a lot of demonstrations around the first game. But once the game kicked off, many of the demonstrators were actually rooting for the players. It was emotionally deeply complex and fascinating to watch. But then they were told very quickly by American officials they had to leave almost immediately after kickoff and sent right back to Mexico. Again, a mirror to who we are. And then the United States team becoming a geopolitical debate where a player was red carded, sent off the best player striker.

38:16He just came on our show. and ultimately the White House became involved to compel his red card to be suspended. That was unprecedented and there's levels to that. I don't know if you want to talk about it, but it's a blight on the tournament, a bruise for our nation. It's tough for this team. It's how it will be remembered now instead of the beautiful, delirious play that they unfurled in the early games. The darkness is all there and thinking it through. I mean, football allows you to often see things clearer than just in the light of day.

38:51Brené Brown:I so much appreciated the conversations and the curiosity about history and the desire to understand more that I saw in my 21-year-old and my 27-year-old and my friends and neighbors. And I think what it brought up for me, too, in addition to the stories that we're talking about right now that you and I talked about on your podcast, is the cover of Time Africa right now. What does it mean to belong? And the fact that without birthright citizens, we wouldn't have no team in the U.S., you know, without, you know, you look at me, right? I mean, yes or no. I mean, it's just, and what does it mean to belong to a country and to a team?

39:39Brené Brown:And there's so much power. I mean, that's, I look at Spain and I think, I mean, there's just poetic and powerful insight around the gift of setting a long table. Yeah, but again, Spain is fascinating. They have this young star, Luminium out. This kid is 19 years of age. He is spectacular. I'm sure some of your listeners are aware of Lionel Messi. He's 39, still doing casual miracles. I mean, divinity, godhead. I'm being not hyperbolic. I'm almost underselling him. He's old. His moment, his last dance will come. You do not get to choose in life or in football when you have your end. That's one of the other things that I think is fascinating about watching football humanly.

40:33Cristiano Ronaldo, age 41, has shown us you cannot choose your end. You're not able to say, you know what, I'll have the hero's farewell. I'll have the Viking funeral, please. No, football and life do not give you that choice. He will be replaced. And probably the greatest contender, this 19-year-old kid, Lamin Amal. I mean, he grew up in deep poverty in Spain with a Moroccan side of the family. He's had to, and there's no joy. We've framed these stories joyfully. This kid has won everything already. And by the way, not just as a bit part on the team, he's a leader of every team he's on. It's like genuinely, I think of Joan of Arc, who I think about a lot.

41:19How did she become a leader at such a young age? What did she exude? What aura must she have had? Lemony Mal, he broke through at 15, was leading the teams he was on, was fearless. They won things. They won a lot of things. Winning the World Cup. And he didn't have a great World Cup. He was coming back from injury. But I do, when he won the World Cup, watching him, he's the face of this team. And I thought, what I thought was Alexander the Great's quote. But since I said it, I found out it was actually Alexander the Great's quote as bastardized by the diehard movies. He cried because he had no more worlds left to conquer.

41:53This kid, 19, is what everything, 19, bloody hell. But my point is on this one, it's gorgeous. His brother, three-year-old Kane, Yamal, is like the cutest. I mean, just a human meme in dumpling form. He's exquisite. You know, everything feels good. But a month ago, he was still protesting Islamophobia in Spain. He was still being very clear to the Spanish fan base. If I am your hero, when he scored his first goal, He immediately prayed as if to say to them, yes, I'm your hero. This is who I am. Love all of me. Love all of me. Not just the commercials face of me, but this is who I am. And I remember what you were doing in terms of your chance and your racism.

42:42And this is who I am in this moment. I'm going to remind you. I'm going to stick this down your throat. The complexity of life, it's everywhere. This is not just us in America with the Balogun thing, the red card that was rescinded, that was very difficult. And the thing that was crazy about that for me was it was objectively ridiculous. It's never happened before. Something happens in football and the government of any government. Like think about if Saudi Arabia did that. I mean, we would just be like, oh, my Lord. If France just were like, we didn't like what you did with Mbappe. Now the French government are going to get it.

43:18We would think it was ludicrous. it happened it happened here and we did a lot of media in the wake what was fascinating was so many people were rationalizing it because it was for us that was fairly fascinating it's objectively i want to say it's not just wrong it's ridiculous but because it happened to us emotionally that every show i did and i don't just mean uh like i was going on alex jones's podcast or something i mean like you go on you go on always like msnbc and there'd always be one dude who'd be like i Roger, I've got to say, I mean, it wasn't a red card. This is only fair, don't you think?

43:53When it happens to you, emotionally, you're able to repress. You don't always see the geopolitical. You don't always see the true reflection. And that's also fascinating to me.

44:07Brené Brown:Adam, I liked your post. I liked your post. You have to tell Roger your post that I thought what you posted in response to the red card flip was so good. Oh, thank you. It actually came because I was watching the game with our 12-year-old son. And I said, look, let's just set aside whether the red card call was fair or not. In sports, we accept bad calls. That's part of the game. And now we're seeing all these American fans saying, we have to do whatever it takes to overturn it. And I said, those aren't true fans. Because a true fan loves the sport more than the team. And that means if you're a real fan, you would rather watch your team lose fairly than win unfairly.

44:54That's the most beautiful part of this show. We just smashed it. It's beautiful and true and wonderful and a deeply minority opinion.

45:06Brené Brown:Well, you're with us. Only in America, not in the rest of the world. Adam, ask your final question, then I'm going to get to the rapid fire. Yeah, I think, you know, I think that the we've actually covered several of the questions we already had planned. But I think the question I want to ask, which which Brene really dreamed up is so many people, as you previewed earlier, were hopeful that bringing the World Cup to North America would be what finally lights the match and creates this incredible passion for for soccer or football. And as part of that, there was a real hope for a transfer of learning, that America would take something from the world and the world would take something from America.

45:54What do you think have been the biggest lessons in both directions? I mean, I think it's the most important question right now. World Cup's a circus. The circus has just packed up and left town. And it is an agony. It was very exhausting. I will say last night was my first night back home in about 50 days. And even though I was so happy to be home, so happy to be with my family, so happy to be with my dog, I got an itch. I missed the 11 o 'clock at night recording where we debriefed on everything. I missed the sense of connectivity with my co-hosts and with our audience, refracting their opinions, their feelings, their memories.

46:34And so I think it's twofold. Look, we've talked about the darkness and there was that. It's important to hold that and not airbrush it out at all. But by and large, it was a World Cup of love. The football was quite ecstatic, both for reasons of competitive fire, but also, I do believe this, commercially, a lot of these individual footballers saw America, saw the marketplace and wanted to conquer it, wanted to be the face of the World Cup like Pelé was in the 1970s. They came and they tried to bring it. You know, there was goals from Messi, Mbappe, Hive and was like, the big dogs, they're all barking.

47:13To me, the big dogs were all like, I'd like some of that Nike money. I'd like some of that Anheuser-Busch money. I'd like to, and God bless, the world was better because of it. So ecstatic on the field, but it was the off the field that I think is, is the thing that twofold. Global football fell in love with America as someone that loves America, that loves traveling around America. It's the honor of my life to wander around tasting every juicy Lucy, every form of barbecue, every extra, extra, extra hot wing, every lemon pepper wet. To see the world come and love America and the thing they were, they were not blown away by the skyline.

47:53They were not blown away by, you know, let's say our museums. I don't think I had a great summer. Not that many people were like blown away by the Art Institute of whatever city. They were blown away by the Waffle House, smothered and covered. I was in Atlanta by a Waffle House. I can tell you the line to get in, you would think the Beatles had reformed. They were blown away by buckies, by nuggets, beaver nuggets. Seeing these buckies was the European mind cannot comprehend in real life form. And they fell in love with, I think the thing that attracted me to America, at the sense of warmth and joy and hope when you become American like I did in 2018 you'll be in a room and I encourage any of your listeners to go to a swearing in of new citizens because you can anyone can attend and I think it's the most energizing way to reconnect to what's really important in this nation I wrote a book about why I moved here it's it's not impressive it's you know Tracy Chapman, the music of Public Enemy, John Hughes movies.

48:58Growing up in Liverpool in a very dark time for that city, America felt like a place of warmth and joy. But you'll meet people who crawl across deserts to get here. You'll meet people who flee civil wars, harrowing civil wars to get here. And it reconnects you to a sense of positivity and joy and hope. And I think the world did. And the world was faintly surprised that it did with the incoming narrative. The world felt a love for America. Brene, we talked about it when you came on. We needed this. You love yourself often through confidence, but sometimes that love needs to be rekindled by seeing others see the love in you.

49:38And then again, that feels truly, truly energizing. So number one, I think the world fell back in love or reconnected to the part of America because I don't want to pretend it's all this. that is that hope that I felt in that citizenship swearing in. And then the other thing is that America fell in love with global football for all of its joy, the rituals, the pageantry, the ecstasy, the complexity of it, the nuance, the noise, the smell, the memory making. I believe this deeply. You don't watch football, you feel it. You feel it and it moves you. It moves you and different things, different moments move you in that way.

50:23And the joy of the World Cup is that you're being moved at a scale unknown to humankind. Five billion, 200 million watch the Super Bowl, five billion watch it. And you're just connecting to, that's the good stuff. You're connecting. There's an interplanetary moment of memory making that you are, that you're tapping into. And I think between those two things, it all came together in Lawrence, Kansas for me, where that town fell in love with the Algerian team, which was beautiful. All of this love happened between the Algerian fans and the Lawrence, you know, rock chalk Algeria. When Algeria qualified for the knockout rounds were beautiful.

51:05I found it very moving. I found it very moving. The Algerian bus came back two, three o 'clock in the morning. The Algerian fans did what they did, which is just let off rockets, fireworks, crazy drumming, crazy noise. But if you looked at the footage, there were Algerian fans. They're also citizens of Lawrence, Kansas up at two or two in the morning doing the same. And you know in that moment, Adam, that, man, those people will tell their kids' kids of the summer that the Algerian team came and their minds were buckled forever. And that's the true beauty of this.

51:41Brené Brown:I still tell those stories from when I was like, you know, in elementary school and we watched, you know, Archie Manning's quarterback for the Saints in Tulane Stadium before, you know, I mean, it's it's these are the stories that make up the fabric of my family, of my life. It's fall. It's football. It's hunting season. It's also back to school. It's football. You know, so, you know, I just love it. Okay, are you ready for the rapid fire? I'll try. I think you're going to love it. Go on. What's one thing you're deeply curious about right now? Oh, how to sleep again for the first time all year is really, is the honest answer.

52:33just how to readapt to civilian life after this is for my whole year. And I don't just mean for me, but we have 120 people working with us, how to maintain the intensity that's driven us to this place while lowering that, the kind of war footing that we've been on for the past eight months to be able to win this thing.

52:54Brené Brown:I just have to say, if you're listening, it's going to be worth popping over to YouTube to watch this, to see the red-rimmed eyes that just poked right up and just said, I mean, it made me want to cry a little bit in his face. I will also tell you, Adam and I have both done a lot of work with NASA. Reentry is real. Reentry? Yeah. I mean, it is. I got the bends on my first day back. Oh, yeah. No, for sure. I think I got a shave for you. I did. I got a shave for the first time in about 12 months. You look very dapper, but I will tell you, it's hard on relationships. It's hard on teams. It's tough.

53:32Brené Brown:So best of all of our love for reentry. Number two, curiosity shops are wild and wacky places if you've ever been in one. They have all kinds of weird shit on every shelf. If you got to design your own curiosity shop, what would be one thing that would have to be in your curiosity shop on a shelf? Anyone who's looking at this on YouTube will know that I actually broadcast from a curiosity shop. And the one thing I take with me everywhere I go is Tracy Chapman's Fast Car album. It's a reminder that whatever's happening in your life, particularly in sports, when your team loses devastatingly, I always play Fast Car almost always within the first 10 minutes of defeat.

54:15because I do believe it's really important to know however sad you are feeling in that moment, however sad you think you're feeling, Tracey Chapman has seen worse, has lived worse. There's a reminder of what you're feeling. The most important, least important thing sports is and what real people are going through is so much more painful. So always that album.

54:38Brené Brown:Beautiful. I just want to say Holland definitely went to a curiosity shop because every curiosity shop in Texas, has a taxidermied raccoon. And I will say I was so proud in that moment as a Texan. He went to Wild Willies because we went right after he got that. We tried to buy a whiskey raccoon too, but they were sold out immediately. We had to make do of a squirrel. We had a squirrel, which we named Squirreling Holland. We jubbed with it for the rest of the tour. But man, that was savvy by him. He was showing America. I'm bringing you back with me. Oh, yeah. I'll be back. Oh, yeah. As a little tiny Texan at eight years old, my very first purse I ever got was a taxidermied armadillo that opened up.

55:23Brené Brown:You could put your shit inside. OK, what's one thing? I know. I know. And my nickname from my relatives was Double T because they thought my haircut looked like Tanya Tucker. So, yeah. So what's one? You talk about the darkness of being an Everton fan in Liverpool. Welcome to Texas, baby. Um, what's one thing you're really excited about right now? In life? Wherever you want it to be. I mean, I'm fairly dark. I'm energized by so much. I really am. I mean, this moment, this joy, this sense of wide scale, collective memory making. Um, I mean, it's been an incredible high. I'm so excited to be with me.

56:08You said it's hard on, on relationships. I'm so excited to be home with my wife, who I love, to be able to give her the support. She's got a book that's about to come out and to be able to flip the switch and to be able to support her in a way on this journey that she's been on. But I'm also really excited for, I mean, there are millions of new football fans, football curious individuals. And that's the greatness of America is that so many of our new listeners have like hated football. and then six months later suddenly have an Arsenal tattoo on their forearm and they don't know how it got there.

56:44And that journey of discovery, that's what's got me so excited for so many people across America that they're going to connect, they're going to experience, they're going to learn so much. And that's really, for many, the end of the World Cup was not an end, but it's really the beginning of a really beautiful life journey. And that, I've got to be honest, is why we exist. And it's just an honour to be able to witness.

57:09Brené Brown:You walked us. You walked millions of us on that, you and your team. So take that back to your team from me, that you walked millions of us lovingly on this walk. Isn't it amazing that you allow bald men on the television in America? It's just the greatest. I mean, two, two of them. I mean, like I'm pushing all the norms. Okay. Last question for you right this minute, as you're sitting there, Roger, what's one thing you're grateful for? Oh, I mean, I'm grateful for this insane journey that we've been on. I moved here to Chicago ridiculously because I watched the Chicago Bears when I was a teen and just was like, I want to go there.

57:51My family were butchers that left Eastern Europe and got off in Liverpool because they thought they were in the one tall building and the Liverpool skyline was New York. We were meant to come to America. That haunted my family they were always like oh we should have gone there liverpool was hard and they were oh we should be in chicago and then i finished you i was just like sod it i'm going i didn't know anybody um i moved to chicago i looked at a map there was a town park called rogers park i'm like i'll live there that's my name and i am i moved here just you know never left and it's ridiculous all of it that i've had this journey of possibility and i take it super seriously and i work really really hard but i also have a sense of just how ridiculous the whole thing is and to be able to hold those both side by side the seriousness of it and also be aware of this the incredible fortunate pathway i think is is really to live a life where you both give your everything but also never take yourself that seriously never cross over into into you know losing that that humility and so I'm very I guess that the answer this is the short answers and I've gone on for five minutes here as I try and process it with the two human beings that can probably process it back for me um I just a sense of of the lucky pathway that I've been able to walk here in the United States thanks for bringing us along with you we're really lucky to have that Adam last word oh I actually two two quick fire questions to add if we want to do it yeah all right But Roger, one question I have to ask you is, what's something you think the world should be curious about right now?

59:35I mean, the World Cup gave us so many. I was in Boston. We did a live show with Pedro Martinez and the Mayor, Mayor Wu, who I'd not met before. And she talked about how Boston was taken over by Scottish, the Tartan Army. It was delirious. It was fantastic, energizing. But it was also very profound football fandom. when I grew up used to be violent and essentially zeroed. Like you either win or you lose, but it's about the fight. This version of fandom was joyous. The boundaries were porous. Everyone was welcome. It was absolutely, I mean, Scottish people are immune to hangovers. So it was just an amazingly electric experience.

1:00:15And Boston was forever transformed. It became the capital of Scotland for 10 days. What I'm fascinated by is, and it was one of many I could go on, but this is the short answers. The communities that were formed here were the good stuff. They were porous. They were ones of welcome. They were ones of love. They were ones of joy. They were deeply celebratory, but they weren't exclusive. And I'm fascinated why America was so enthralled by the many of them. It wasn't just that the South Korean was the same, the Norwegian was the same. I mean, I could go on. Why did we love those manifestations of community and embrace them?

1:00:54Because they were, to me, They were the kind of communities that are so powerful. And it's how America saw itself as a wide open, joyous, all welcoming reality. And I'm fascinated. And again, you guys, I'm speaking to the right people. Why did we allow it? And why did we revel in it? And why did we lord it? And right now, it's kind of, it was almost the antonym to many of the current realities that we have. That's a great question. Okay, the other, we'll have to discuss it. Last one, last one.

1:01:28Brené Brown:Last one. We got a lot of Roger recover. Really quickly, Roger, you mentioned your wife is getting ready to launch a book. Tell us about it. It's a beautiful book. My wife works on confidence for girls and she's spent her whole, like I have for football, trying to understand how to build a narrative, tell the stories, build the contextualization. So my wife, Vanessa Kroll-Bennett, has worked on the issue of puberty and that transformative period. And so the book is a second book, but it's about how to build confidence. I mean, adolescents of all kind, but particularly with a slant on girls. And it is the greatest thing.

1:02:08I think if we can get over this and maintain confidence all the way through high school, I think many of the things I've talked about, many of the questions I've framed, many of the challenging issues in the world will be solved by confident, empowered, incredible women. Can't wait to read it. What's it called? I'll tell you the name in a week when it's official. I'll tell you, you're a beautiful human being. That's very generous, Adam. It really, really is. And I'm genuinely, what I do is very much in the shadow of what Vanessa does and to watch her build and create that meaning, which I think my stuff is the most important, least important thing.

1:02:50And hers is the most important, most important thing. So thank you.

1:02:55Brené Brown:We'll put a link if you're listening. We'll have a link to Vanessa's book on the podcast page. Big, big love. Big love, Roger. Thank you so much for being with us. And thanks for walking us through this amazing, exhausting 90-minute agony at a time. it's just I don't know you were the heartstone for me during this so thank you it means a lot to me and Brene we are going to go over to Liverpool this year and we're going to watch a game together and poof it's going to be I'm not sure I could handle going to the the derby is where the team I support and the team Brene supports play each other I think that would be a very bad idea for our friendship you'll report back but it'll be lovely whatever But whenever, Adam, it's lovely to meet you too, man.

1:03:46Really, really, really huge love. Big love, guys. Courage.

1:03:49Brené Brown:Big love. Courage. Hey, friends. Olivia from Oli. Between new routines and the ultimate group project known as parenting, you need science-backed solutions that work with your life. That's where Oli comes in. Start your mornings off right with Maltese made to support nutrition and immune health. Choose from our lineup of gut-supporting probiotics. And we've got occasional sleep support to help the whole fan chase their big dreams. Head back to class with the number one gummy supplement brand. Stock up on Ollie.com today. These statements have not been evaluated by the Food and Drug Administration.

1:04:20This product is not intended to diagnose, treat, cure, or prevent any disease. Chevy is called the heartbeat of America for a reason. With SUVs made to move with your rhythm. The versatile Equinox tackles your entire day. The spacious Traverse fits your crew and your whole weekend. and tracks bring style with value you can count on. All infused with tech that has your back. So your drive always hits the right chord. Chevrolet, together let's drive. Wow, what a gem. Is he just incredible? I could literally listen to him talk all day.

1:05:00Brené Brown:I know, he's just, literally when they put the story, when I saw the story, what Raj Bennett eats in a day, I think my response on stories was football Shakespeare with an SEC Longhorn chaser, a Longhorn Liverpool chaser. Because, I mean, he's so – Trevor Noah said something really funny about him. Trevor said, you know, you listen to the normal football fan and they're like, oh, oh, ooh. And then you listen to you at a game and you're like, while we walk through the shadow of the pitch at night, the light from the midfield shines on, you know, I'm so glad you got to meet him. I'm so glad you introduced us.

1:05:46Thank you for connecting us. And yeah, I think he's the poet laureate of football. Yes.

1:05:51Brené Brown:That's so good. So in addition to loving Roger, which was part of my plan, what's one thing that you learned that surprised you from our conversation with him? You know, one thing that I did not see coming at all was the experience of withdrawal. I didn't think about that at all, but I think he captured something that we don't pay attention to when we create such an immersive experience, which is, it's what you said, it's the reentry, like we've seen in play at NASA. And I don't think I've ever thought to prepare myself before or my kids for that matter for, you're going to get so wrapped up in, so absorbed in, whether it's the World Cup or the Olympics or anything that's designed to be an immersive experience that we actually need to think about how to remove ourselves from that and not feel unmoored or unsettled or just missing that sense of joy and focus and purpose.

1:06:53And that, I think, is something that needs more attention.

1:06:57Brené Brown:I will say that, I mean, I agree with you 100%. I was struck by Roger's face when he kind of leaned toward the camera and said, exhaustion, reentry. I was so hoping we were going to get through this podcast without an explicit warning, but this is what you signed up for, Adam, when you signed up to co-host with me. There's a phenomenon that I have called out in a lot of my work with teams called missed you, fuck you. And it's really hard. And I've seen it in teams that are very deeply operational and come home. and what they can't make sense of is how deeply they yearned for their partners, their children, their friends, how much they miss them.

1:07:50But then when they get home, there is so much tension and stress.

1:07:56Brené Brown:And one military officer said to me, being deployed is falling through the air at a very fast pace and not knowing how you're going, you know, what's going to happen. And you're holding on to your team and you're looking at your team and you're trying to figure out how this is going to work. But walking through my front door was landing splat on the ground. Like, and I had rather be falling with my team than... And so I think it is a very under-researched, misunderstood. understood. And I think part of it is the shame that we feel when we get home after an intense commitment for days and days.

1:08:41Brené Brown:And some of these operations are months in the term in NASA. You can talk to astronauts who said, oh my God, I thought about my kids and my partner every day, but I need to get back to my team right away. And tell me more. I need to be back with the people that shared the experience with me that I don't have adequate words to explain because I walked in the back door and there was tears and hugs and, hey, can you drop me off at swim team tomorrow morning? And I'm thinking, will the capsule survive? What did we see up there that we need to under, you know, it's a dimension shifting at a whole different level.

1:09:26Brené Brown:Does that make sense to you? I think you've captured it really well. And I think sometimes when I talk to people about that reentry, they say, well, but of course, you know, the magnitude of purpose and focus and unique shared experience. Yeah, an astronaut would get that, but, you know, not the rest of us. and yet in a smaller, much more ordinary form, it's the same thing I've seen when our kids leave summer camp, when they've been at sleepaway camp for three or four weeks and all of a sudden they have to just leave that world and leave all their friends. Same experience as graduating from college where all of a sudden, everyone you'd spent the last four years with was within walking distance and the whole thing dispersed and the place is still there, but the people are gone.

1:10:12And it's the same thing I feel when I do intensive teaching for a week Or when I go to a conference for a few days and you've been transported into a different world with a core set of people that have had shared norms and discussed things that nobody else has quite been able to relate to. And all of a sudden you're going back to the rhythms of everyday life and you really feel out of place. It's a liminality, I guess, is one thing. I think you're right about the shame, but there's also a liminality of I'm between experiences and I'm not there anymore, but I'm not here anymore either. and I don't know how to re-engage with either.

1:10:47No, and the, I've been on both ends of it.

1:10:53Brené Brown:I've been the person who comes home and I've been the person that Steve comes home to after a really intensive four-day medical crisis where he's working a hurricane or he's working, you know, a COVID long three or four day emergency, you know. and it's freaking hard on both ends. We just don't, I don't think we make the dimension shift without talking about it and asking what do we, I mean, it's very much kind of like the chapter in Strong Ground on locking in and locking through. We are so locked in. Again, world, a different world, different norms, different sense-making. and there's a ripping, college ending, there's a ripping, a violent ripping out of one world.

1:11:44Brené Brown:And then you're not expected to have an emotional reaction because you're back in a familiar world, but it doesn't account for the ripping motion. No, no, it really doesn't. Wow. Yeah. And I don't think the World Cup should come with a warning label. Be careful. Beware at the end of this. Right, right, right. You're going to be really missing something. But it does leave a hole in us. And I think that hole, the purpose of that hole, the function it serves, is to remind us to seek that out. Right? To not wait every four years for a World Cup to find our next moment of collective effervescence. But that is why, literally, Liverpool has three friendlies in the U.S.

1:12:29Brené Brown:in the next four weeks. And then I'm getting ready for UT football. and it's because I want to be on the couch with my kids and Steve cheering, laughing, cooking burgers. Like I'm trying to just build the next path to the next collective sports effervescence, which is my jam. I love it. Well, I'm going to fact check you here and say, Brene, you are never going to make it through a podcast without an explicit tag. That is just not happening. I know you're way too well for that, but. That's really fucked up, Adam. Hell yeah, it is. No, this was so much fun. I really love the chance to reflect on what should we have learned from this last month?

1:13:20And I'm excited that we get to continue it next week.

1:13:23Brené Brown:Oh my God, we do get to continue it next week. So this was fun. And thank you for letting me bring Grotcher to the table. And I loved y 'all meeting each other. Me too. See you next week. I will see you next week. The Curiosity Shop is produced by Brene Brown Education and Research Group and Granted Productions. You can subscribe to The Curiosity Shop on YouTube or follow in your favorite podcast app. We're part of the Vox Media Podcast Network. Discover more award-winning shows at podcast.voxmedia.com.

From the publisher

Why do sports make us cry, unite strangers, and create memories that last a lifetime? In this episode, Men in Blazers founder and CEO Roger Bennett joins Brené Brown and Adam Grant fresh off a 39-day World Cup marathon to explore what the tournament revealed about identity, belonging, and the power of collective effervescence. Together, they unpack the difference between hero players and hero teams, what it means to be a true fan, the political complexities surrounding the World Cup, and how sports create shared experiences that shape our lives. Along the way, Roger shares stories from the road, reflects on the strange grief of “World Cup withdrawal,” and revisits some of the tournament’s most memorable stories, including Erling Haaland’s taxidermy shop detour, the Cape Verde goalkeeper who became a global icon overnight, the controversial red card reversal, and more.

Roger Bennett – Men in Blazers Media Network

The Englishman Who Became America’s No. 1 Soccer Fan – David Waldstein, July 16, 2026, The New York Times

Men in Blazers’ Roger Bennett Eats Two Dinners During the World Cup “Chicken-tinga burros are the Messi of burros.” –  Ben Widdicombe, July 17, 2026, New York Magazine 

Brené Brown on Surrounding Yourself With People Who Take Pleasure in Your Joy (Schadenfreude vs. Freudenfreude) – Ellen DeGeneres, April 1, 2022, TheEllenShow

Premier League to bring all 20 clubs to U.S. in activation after 2026 World Cup – Victoria Hernandez, July 23, 2026, Yahoo Sports

The Kansas City fanwalk had us all like… – OnsOranje, Royal Dutch Football Association

The Numbers Game: Why Everything You Know About Football Is Wrong – Anderson & Sally, 2013, Penguin 

Men in Blazers - “The Women’s Game” and “Vamos” (Platform links) – The Men in Blazers Media Network

New Volume Edited by Phil Smith and Sébastien Tutenges: Collective Effervescence – 2026, Yale Center for Cultural Sociology

ROG’s Heartbreaking Farewell and Stunning Comeback at Goodison Park (Everton) – Roger Bennett, 2026, YouTube

Brené Brown: The Power of Vulnerability & Joy in Liverpool! – Roger Bennett, April, 2025, Men in Blazers (Interview)

Anfield sings 'You'll Never Walk Alone' to kick off new season – NBC Sports, August 15, 2025, YouTube

We Are the World (Cup): A Personal History of the World's Greatest Sporting Event – Roger Bennett, 2026, HarperCollins

Who Belongs? Football and the Reinvention of the Modern Nation – Josh Wilson, 2026, TIME

The definition of a true fan – Adam Grant, Instagram

Folarin Balogun's lifted suspension – Roger Bennett, CBS Morning News, Instagram

This is so awkward: Modern puberty explained – Cara Natterson & Vanessa Kroll Bennett, 2023, Rodale Books

Human challenges in polar and space environments – Sandal et al., 2006, Springer

Strong Ground: The Lessons of Daring Leadership, the Tenacity of Paradox, and the Wisdom of the Human Spirit – Brené Brown, 2025, Random House

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