3 SECRETS To Finding Success | Dean Graziosi

25 Nov 2025 · 9 min

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In short

Podcast Notes: The Daily Motivation - Episode: 3 SECRETS To Finding Success with Dean Graziosi

Podcast Overview Host: Lewis Howes Guest: Dean Graziosi Theme: The power of self-narrative in shaping success. Description: This episode delves into the fundamental principles that successful individuals, particularly millionaires, utilize to find success and maintain motivation.

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Key Concepts

  1. Focus and Attention
  2. Core Idea: What you focus on shapes your results.
  3. Successful individuals pay attention to what they want, leading to positive outcomes.
  4. Example: Someone in great physical shape prioritizes their health.
  1. The Importance of Clarity
  2. Understanding Success: Successful people are clear about their goals.
  3. They articulate what they desire rather than fixating on what they don't want.
  4. Contrast: Unsuccessful individuals often express what they want by listing their dislikes (e.g., “I don’t want this job”).
  1. The Power of Saying No
  2. Not To Do List: Successful people create lists of what to avoid.
  3. They eliminate distractions and commitments that do not align with their goals.
  4. This includes people, habits, and obligations that do not contribute to their growth.
  1. Observing What Works
  2. Feedback Loop: Acknowledge what actions yield positive results.
  3. Successful individuals observe situations that work and replicate them.
  4. Conversely, they identify and reduce actions that lead to negative outcomes.
  1. Self-Education
  2. Continuous Learning: Life-long learning is vital for success.
  3. Traditional education is often outdated; success comes from self-education and real-world experiences.
  4. Successful people surround themselves with mentors and engage in masterminds.

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Dean Graziosi’s Three Secrets to Finding Success

  1. Know What You Want:
  2. Clarity is crucial; understand your goals to navigate towards them effectively.
  1. Focus on What Works:
  2. Identify and amplify the actions and behaviors that bring positive results in life, relationships, and business.
  1. Commit to Self-Education:
  2. Embrace ongoing learning to adapt to the fast-changing world and enhance personal and professional growth.

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Personal Insights from Dean Graziosi

  • Real-World Examples:
  • Shared anecdotes about his personal life and those around him, highlighting the need for consistent effort and the benefits of maintaining a healthy lifestyle.
  • Emphasized that younger generations are proving success without traditional education.
  • Advice on Financial Freedom:
  • Encouraged listeners to recognize and utilize their unique knowledge to create income streams and encourage others.

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Conclusion

  • Call to Action:
  • Listeners are urged to reflect on their life narratives, focusing on positivity and clarity.
  • Encouraged to explore Graziosi's new book, "Make Money Easy," as a resource for transforming their relationship with money.
  • Final Thoughts:
  • Success is achievable through clarity, focus, and the relentless pursuit of knowledge.
  • Continuous self-improvement and an active rejection of negativity are pivotal to achieving one’s goals.

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Additional Resources

  • Full Episode: [Listen Here](https://lewishowes.com/podcast/dean-graziosi/)
  • Greatness Newsletter: Sign up at [Greatness.com](http://www.greatness.com/newsletter)
  • Dean Graziosi's Book: [Make Money Easy](http://makemoneyeasybook.com)

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Feel free to reflect on these insights and implement them in your journey toward personal and professional success!

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Transcript

Automatic transcript. May contain errors.

0:00Hi, my name is Lewis Howes and welcome to the Daily Motivation Show.

0:10What would you say are three secrets that millionaires who have it all have? Whatever you focus on, whatever gets your attention gets results. If you're listening right now and you're in great shape, it means your body is getting attention. You're eating the right food. You're working out. If your company's doing amazing, you have focus, attention, and hunger. I mean, that's a great one, too, is you have hunger for that business. You have hunger to be in great shape. Someone who's successful in every way, they really know what's important and they say no to all the things that complicate that.

0:45So I make myself a not to do list all the time and I obsess on knowing what I really want. Most times people that are living with suffering or stress or worry, most of their life is focused on what they don't want. I don't want this employee to be annoying anymore. I don't want this to happen. I don't want this president anymore. I don't, I don't, I don't. and they don't have enough of knowing in crystal clear clarity where it is they want to go. So you ask me one thing in common, the most successful people I know, if you got them in an elevator and say, hey man, what's the next year of your life look like?

1:14Bam, bam, you know this from all your interviews. We're doing this, we're starting this new company, we're doing this. You ask somebody who's struggling or not happy, they'll tell you what they don't want. Even if you ask them and anybody listening, you could do this. Ask somebody who's not doing well what they want out of life and they'll tell you what they don't want. They'll go, you know what? I don't want this job anymore. Even though you ask them what they want. But as somebody who's successful in a lot of areas of your life, like, oh man, I want to get my new company off the ground. Like they know where it is they want to go.

1:39So I would say - Because then they can figure out, okay, what are the steps to getting there? Right. How do I do that? Right. So if you really know where you want, you point your ship in that direction and successful people start saying no to all the things that don't serve them going in that direction. If it doesn't serve God, it doesn't serve a bigger, better version of you. It doesn't serve more income, a better relationship. It doesn't serve your health. Successful people know how to say, I'm not doing it. or someone talks in their life, you're gone. And literally when you do that in all areas of life, where do I want to go with my health?

2:05Okay, anything that doesn't serve that, I'm not doing it. Where do I want to go with my income? Okay, I'm going to focus on that. I'm going to point my ship in that direction. If it doesn't match, I'm throwing it away. Where do I want with my intimacy and my passion? Like figure out, read the books, gain the capability. So that's one. Number two is focus on the things that work in your life and be the observer of the things that work. You come home in your relationship and you say something and your wife or your husband lights up, acknowledge that and do more of it. And then on the opposite side, acknowledge what doesn't work in your life and do less of it or change it.

2:40And as simple as that sounds, I learned that through marketing. I love to market because I know if I can get my book in people's hands, if I get my courses in people's hands, they come to my workshops, they come to my masterclasses, they come to my masterminds, I can change their life. I can't change their life if I don't get them in. So marketing isn't one of those things I have to do. It's a must. I got so good at marketing. There's so many of like, what's the color website? Do you use an arrow? What's the opt-in? What's the close? How did you anchor? What's the hook? All I know with marketing is I love being transparent and enthusiastic.

3:11But the last thing is I've obsessed on what works in my marketing and I get feedback. I've read probably a hundred thousand comments, tens of thousands of comments because I read and I hear what people's fears are. I hear what they like about my stuff. I hear what they don't. And when I see a bunch of people telling me what they like, here's the brilliant Dean Graziosi. I do more of it. Yeah. And when they tell me this didn't work, it was complicated. I was a little confused. The brilliance comes out again. I do less of it. And I realize successful people do that in all areas of your life. If having three drinks at night makes me not get up in the morning to go to the gym and the gym makes me feel good, I'll have FOMO of not going to the gym.

3:47I'm going to do less of that three-hour drinking rather than quitting the gym so I can get there because that makes it so I'm doing less of what hurts me, more of what works. That's the same process of thinking living life the hard way is easy and living life the easy way is hard. When you're hungry, just grab a McDonald's. It tastes good. It's easy. It's quick. Right? That's easy. Cheap, yeah. But you can end up with diabetes, dying young, not looking good, not being healthy, going and eating the right food, eating organic, going to the gym at five o 'clock in the morning is hard. But I look at my dad.

4:17My dad's been eating healthy and working out his entire life. My dad's 84. I'm not kidding you. my dad looks like he's 55 years old. But my dad lived the hard way. He said no to all the greasy food. He got up every single day and has gone to the gym for the last 30 years. So just think about that. It's like, focus on what works and do more of it. I know if I treat my fiance a certain way, she looks at me with love at the highest level. I acknowledge what is her love language. And I see if I do something for her, if I'm there for her, if I'm always looking at her and my eyes are on her, even if I'm across the room, she lights up.

4:50So man, I want more of that. You do more of it. So I do more of it. As simple as that sounds, think about in your life, are you compounding what works and eliminating what doesn't? Third one's real easy. It's self-education. I never stop learning. I realized that every single successful person I know is a part of groups, a part of masterminds, a part of self-education, learning from other people. It's the collective wisdom of a room or it's someone who's already been there. The current education system is broken. And I'm not saying they won't fix it, but it's broken. It's antiquated. Technology's moving too fast.

5:25Colleges have gone up eight times while jobs and salaries have stayed flat. Well, they're also teaching us the things that aren't serving our lives forever. They're teaching us subjects. They're not teaching us a belief system. Right, a belief system, habits, successful traits, right? The world has changed so much. It needs to be updated. But until then, self-education should be the norm. I mean, you think about this, my staff, the majority of my staff right now are young as heck. Half of my staff haven't gone to college. I have a 19-year-old kid running my social media ad spend. Spends a couple hundred thousand a week, every week.

5:59He's 19. I have a 22-year-old doing everything on YouTube. I have all these young kids and how I hired them because I'm in this phase of my life is I didn't care where they went to school or if they went to school. And I didn't care if they ever worked before. All I wanted to know is, was self-education a part of their life? Were they A players? And were they teachable? I'd hire them. I just hire a consultant to come in, train them for a day, two days, a week, and then let them go. I think I have the best staff on the planet. And most of those kids would have been misfits in corporate America.

6:27Like right now, if you're listening, the answer to fix this problem is in your head because the world has got so niche that, you know, there's people having workshops on, you know, how to cut a fade in a hair and a barber instead of just making money, cutting hair, he's making a fortune every month, teaching other people how to do it, right? Everybody has an expertise. And what Tony and I want to do is help the world unlock it, learn how to share it and get paid for it. If you have a knowledge, if it took you a year or two or three to figure something out, you should be obligated to extract it.

6:56But here's the cool part. There's a process to extract it. Share it with people and get paid.

7:10I have a brand new book called Make Money Easy. And if you're looking to create more financial freedom in your life, you want abundance in your life, and you want to stop making money hard in your life, but you want to make it easier, you want to make it flow, you want to feel abundant, then make sure to go to makemoneyeasybook.com right now and get yourself a copy. I really think this is gonna help you transform your relationship with money this moment moving forward. We have some big guests and content coming up. Make sure you're following. And thank you for listening to this episode of the Daily Motivation Show.

7:53Thank you so much for listening to today's episode of The Daily Motivation, and I hope you have an amazing rest of your day. If you enjoyed this episode, make sure to click the link in the description. That will take you to the full episode of our main podcast on The School of Greatness. And if you are loving The Daily Motivation, please follow us over on Apple Podcasts and Spotify and leave us a review over on Apple Podcasts right now. And if you want more exclusive content and ad-free listening experience, make sure to subscribe to our Greatness Plus channel on Apple Podcast right now. And if you want to get even more inspiration from our world-class guests and learn how to improve your life and take it to the next level, then make sure to sign up for the Greatness newsletter and get it delivered right to your inbox over at greatness.com slash newsletter.

8:43Again, have an amazing day, and I'll see you tomorrow with another episode of the Daily Motivation Show.

From the publisher

Leave an Amazon Rating or Review for my New York Times Bestselling book, Make Money Easy!

Check out the full episode: https://lewishowes.com/podcast/dean-graziosi/

Most people drowning in stress spend their entire lives fixated on what they don't want instead of gaining crystal clear clarity on where they're actually going. Dean Graziosi breaks down the exact patterns millionaires use to say no to everything that doesn't serve them and compound what actually works in every area of life.

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