Gary Vee's New Mission: WHY the WORLD NEEDS PURPLE | Gary Vaynerchuk EP 691

0:00Hey everyone, this is Lewis Howes and I am so excited to invite you to the Summit of Greatness 2024 happening at the iconic Shrine Auditorium in Los Angeles, California. This is more than just an event. It's a powerful experience designed to ignite your passion, boost your growth, and connect you with a community of other inspiring achievers. Join us Friday, September 13th, and Saturday, September 14th for two days packed with inspiration and transformation from some of the most incredible speakers on the planet. Don't miss out on this chance to elevate your life, unlock your potential, and be part of something truly special.

0:34Make sure to get your tickets right now and step into greatness with us at the Summit of Greatness 2024. Head over to lewishouse.com slash tickets and get your tickets today and I will see you there. Hi, my name is Lewis Howes and welcome to the Daily Motivation Show.

0:56The thing I love about what you're doing with Meet Me in the Middle is you're teaching, I mean adults, anyone, kids, but adults as well, emotional accountability. You're teaching emotional intelligence. You're teaching skills that can be applied towards day trading and content and business and just navigating the business world. High-low, right? You know me pretty well. Yes. I know that this book is going to slay because I'm straight up feeding you like here's the medicine. Meet me in the middle. What I can tell you has become very clear to me is I believe that the world desperately needs to figure out how to fall in love with purple, not red or blue.

1:39Because they both have major valid points and they both have major flaws. Wow. And the middle, especially parenting. I think everyone should be getting this, especially parents, get this so you can have this for your kids. Well, the cool thing with Meet Me in the Middle and the cartoons I'm doing this summer that are going to be launching on YouTube Kids is I'm making them both for the parents and the kids. So what I'm most excited about is when the parents read this, I'm poking at them too. Of course. And that is going to be, if I pull anything off, if I pull off the dream I have over the next 40 years, 50 years of BeFriends, hopefully one of my 48, 98, I want 105.

2:16So over the next 57 years is that I got to them both. Like I dream so hard right now that a parent is laying in bed with their five-year-old reading it. And they're like, yeah. And they're like, oh. I'm so excited about that. I'm going to read this to myself. So you guys can get up a copy, go on Amazon or anywhere. Books are sold. Meet me in the middle. Make sure you get this. Again, I don't think day trading attention is as valuable unless you get meet me in the middle first. Because then you can appreciate what you're creating in your freelance business, solo entrepreneur, you know, of your career, whatever it might be.

2:51deep trading attention. That said though, I think about you a lot because I met you when you were the LinkedIn guy in 2009, right? And then you were a pioneer in podcasting. What tricked me for so long was the advice that's tactical of the moment like this. It works for everyone. It's not sustainable work if you don't do the thing you're talking about. Absolutely. Right? So 2011, you would have read this and tripled. Oh yeah. And you would have texted me and be like, bro, I love you. I'm crushing it. To your point, You would have still had this day of breath. I still have a problem with me. You still had to get to that place.

3:23And then that place becomes where you become the ultimate version. Exactly. So get both, obviously. But day trading attention is about how to actually build brand and sales in the new social media world. Again, this is required reading from anyone in online marketing, social media, content creation, business. Make sure you get a copy of this. It's step by step. But it's 20 years of experience with Gary on social media and obsessive with data and results and putting it into one book. So this is required reading. Of the moment, right? Of the moment, yeah, of course. So this book was called Jab, Jab, Jab, Left Hook until the last moment.

3:55Interesting. It's like I need to write this book every, I should be writing it every year like the dummies. Yes. Right now I'm every 10 years and hopefully I'll close the gap. But what I'm excited about is it is pattern recognition and expertise, but it is of this second. Yes. Absolutely. One of the reasons I started BeFriends is I knew what was happening with Gary V. You know this. We've run enough similar circles. I've been very blessed that because of what my mom and my circumstance in a lot of ways did for me, I've been able to do for a lot of people. Right? It feels nice. Yes. You get it too.

4:30It feels nice for people to say, hey, you've really helped me. For me, children, you get in that early. It's one thing if I meet you in 2009 in St. Louis and could be a positive deposit. You've been built, though. There's a lot of there. You had to do a lot of your work. I can't do that as an outside motivation or inspiration or perspective. For example, in VFriends, there's a character called Accountable Ant. I'm obsessed with this character. I believe that if I can make that character cool, like Pikachu or Spider-Man, right? that if you're a kid that falls in love with the cartoons I'm going to put out or the kids' books or the video games and you're like, I f*** with accountable ant.

5:14That's my guy, right? I am accountable for everything in my life. Think about what happens. If you love Spider-Man or you love Wolverine or you love Pikachu, you're subconsciously getting in virtues of that. Or you envy it because you don't have it. If all of a sudden an accountable ant is you're dying or wearing hoodies with it, it kind of gets hard if you're like, I f*** with accountable and to not be accountable or at least strive to it or at least even know the existence. There's many people watching, listening that don't even realize that they live in a full dwelling, complaining, blaming framework.

5:47I've had many friends, relatives, and relationships, acquaintances, and business partners because my parents too far went with no complaining, which meant keep things in, right? But as you can imagine, if you're visceral to complaining, you smell it from a mile away. And then if you're really visceral to it and you smell it from a mile away, well, you're aware that someone's constantly dwelling and blaming. And so to me, like what was most fascinating in my 30s and 40s as I've gone through this journey is they don't see it, which led me to the great breakthrough of candor. I, Lewis, I didn't know when we met that that was my kryptonite.

6:26I thought it was my strength.

6:34Thank you so much for listening to today's episode of The Daily Motivation. And I hope you have an amazing rest of your day. If you enjoyed this episode, make sure to click the link in the description. That will take you to the full episode of our main podcast on The School of Greatness. And if you are loving The Daily Motivation, please follow us over on Apple Podcasts and Spotify and leave us a review over on Apple Podcasts right now. And if you want more exclusive content and ad-free listening experience, make sure to subscribe to our Greatness Plus channel on Apple Podcast right now. And if you want to get even more inspiration from our world-class guests and learn how to improve your life and take it to the next level, then make sure to sign up for the Greatness newsletter and get it delivered right to your inbox over at greatness.com slash newsletter.

7:24Again, have an amazing day and I'll see you tomorrow with another episode of the Daily Motivation Show.