How To Scale Your Business When Everyone Depends On YOU | MrBeast

0:00Hi, my name is Lewis Howes and welcome to the Daily Motivation Show.

0:08There is one main thing that is blocking you from reaching your full potential. And it's all because you're trying to do everything alone. And that's a big problem. Because real growth happens when you build a community. When you're in a room full of people who want to see you thrive. Who support you becoming your best self. And if that's something you're looking for, then make sure to join me at the Summit of Greatness. live at the iconic Dolby Theater in Los Angeles down in Hollywood September 12th and 13th. Because this year is a powerful lineup of incredible speakers and performers like Gabby Bernstein, like Dr.

0:47Tara Swart, like Brendan Bouchard, Amy Purdy, and so many more inspiring surprise guests. You'll experience a couple days of transformation and inspiration and deep connection with the community that actually gets you and wants to see you thrive. Tickets are selling fast. So go to lewishouse.com slash tickets right now to get your seats, bring your friends and family, and I can't wait to see you there at the Summit of Greatness very soon.

1:19On a scale of one to 10, how is your mental or emotional health, 10 being the best? Yeah. and what is your definition of success then yeah well on the and obviously oscillate you're not the same every day uh right now i'm coming off just some of the most intense shooting of my life so it's it's definitely something uh it's down or it's hot it's something like five it's probably like a sub five yeah but it's just because i mean uh you know we had a big project you know what it is but i don't know if i can release it yet but you know i was filming 15 hours a day for 40 days straight i mean it was and it was at nighttime um i was telling them before the podcast for a lot of our projects uh the visuals is much better if you shoot when it's dark out and you shine spotlights versus if you just shoot during the day because spotlights don't do anything when the sun's out then you're at the mercy of the angle of the sun and the sun you know if there's a cloud it can be less intense if there's no clouds it's just beaming on you and you have these weird shadows and so we like to do a lot of shooting at night so i mean we were filming from like you know 8 9 p.m till 10 11 a.m every day just for this one project and i still have all these other projects and i was averaging you know well in june i was probably averaging six hours of sleep a night and i wasn't working out because i was filming so much and so i'm coming off the back end of that project and now well what typically happens is when we do a big project like because i have a lot of channels we have one of the largest gaming channels in the world our channel that revolves around our charity which donates all the money and feeds people in need we have the main channel that i have to make tiktok content we do a lot of short form we do instagram and blah blah so when i like do something big on one of those platforms everything else gets neglected and like when i come back from finishing that project now it's like the other six little you know um businesses are like fighting for my time and so yeah festivals you got everything exactly so it's uh um that that's it's just interesting like uh when we finished a big project like everyone's celebrating i'm like i don't know what it is but i know like eight other people that are in charge of my eight other companies are about to ask for a ton of my time because i basically ignored them for the most part the last month and it's so like when we do a video when we go to africa and build wells and i'm gone for like 10 days uh you know the uh i know that 11th day when i'm back like it's booked 20 hours and i know the 12th day 20 hours and then the third day 15 hours and then the fourth day is when i can like start to pre-plan but i already i don't i don't know what it is but i just know like the gaming channel is gonna be shorts is gonna need me to record tic-tac's gonna need me to record feastables gonna need me to do this and that and yeah you're a machine man yeah it's what's interesting because like normal companies you know it's like the ceo at the top and it's like a pyramid but for this kind of company it's like almost inverted because i am the product and it's like everyone depends on me and if I don't show up and film you know we don't upload so how do you navigate the next five ten years then as the product where everyone relies on you how do you continue to scale your time your energy your talent to serve all the businesses and billions of lives that you're impacting yeah it's a great question and that obviously my goal is to build one of the largest businesses in the world one day and so um because I just love building and And so that's why we stepped into Beast Games, which is a streaming show we did.

4:13So for people who don't know, we have our YouTube channel, which is the largest in the world. Then last year we dropped Beast Games, which is a reality show. Most contestants of any reality show in history, with the largest sets in history, with the largest cash prize in history, someone won$10 million. Larger than the previous highest cash prize was Squid Game, 4.5. It was incredible, man. It crushed. It dominated. And it became the most viewed unscripted show in Prime Video history. And so that was like stepping into streaming. and then now the next step is we're going to do shows like i want to i think the easiest forte is like uh like america's got talent or shark tank or whatever i'm one of the hosts for your first few seasons and then we're you know i drive my audience they get it you see the format's really good and then i could phase out over time and they keep watching just because it's a very high quality great show and so obviously we need to start making way more content without me and um just because i can't live like i am now forever i do think like we have uh other talent and people in the videos like you know my friends and i think they should step up and which they know and we're working on and do some more things so you know i could be there for 70 percent of video maybe not 100 you know and things like that so it's in the works because yeah ideally you know we're making 20 30 40 hit shows a year we have dozens of youtube channels but you know i can't be in all of them nor do i want to that would be way too much work i'm already i'm already like filming way too much but it's building the teams the talent the platforms to really help scale it then yeah exactly which we we have a lot of the teams and stuff now we just need more of the talent We have a 300-person crew that just makes the most viral videos in the entire universe every two weeks.

5:39It's cranky. So then we have tons of data and we have tons of ideas. So it's more just honestly just getting around to it.

5:51Thank you so much for listening to today's episode of The Daily Motivation. And I hope you have an amazing rest of your day. If you enjoyed this episode, make sure to click the link in the description. that will take you to the full episode of our main podcast on the School of Greatness. And if you are loving the daily motivation, please follow us over on Apple Podcasts and Spotify and leave us a review over on Apple Podcasts right now. And if you want more exclusive content and ad-free listening experience, make sure to subscribe to our Greatness Plus channel on Apple Podcasts right now. And if you want to get even more inspiration from our world-class guests and learn how to improve your life and take it to the next level, then make sure to sign up for the Greatness newsletter and get it delivered right to your inbox over at greatness.com slash newsletter.

6:40Again, have an amazing day and I'll see you tomorrow with another episode of the Daily Motivation Show.