Why Punishment Fails And What To Do Instead | Dr. Becky Kennedy

28 Aug 2026 · 7 min · 3 chapters

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In short

Dr. Becky Kennedy argues that punishment is a “me-against-you” mindset that undermines behavior change; instead, parents should shift to interventions that support a child’s identity and help them reflect and learn. She says consequences don’t work because they mirror “you’re bad,” making it harder for kids to act well when they feel bad inside.

Guest backgrounds

The episode is hosted by Lewis Howes (Daily Motivation Show). The guest is Dr. Becky Kennedy, a parenting expert and author (referenced as having a book, Make Money Easy, mentioned in the episode).

Key claims

Don’t validate bad behavior, but don’t collapse “good identity” into “bad person.” Ask no “questions” you already know the answer to; start with statements like “I heard what happened.”

Notable examples

A child jumping on a couch; more serious cases like punching or bullying (“you’re a loser, nobody likes you”), including using a video as evidence.

Written by AI. May contain mistakes. Listen to the episode to check what was said.

Chapters

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Rethinking Punishment

0:42 to 4:04

Dr. Becky Kennedy discusses why traditional punishment fails and proposes a mindset shift.

“To me, punishment is a me-against-you framework.”

Understanding Bad Behavior

4:04 to 5:28

Dr. Kennedy explains how to approach children's bad behavior without labeling them as bad kids.

“If those two things are collapsed, there's no good centered self to do the reflecting about the behavior.”

Understanding Bad Behavior

5:42 to 5:58

Dr. Kennedy explains how to approach children's bad behavior without labeling them as bad kids.

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Transcript

Automatic transcript. May contain errors.

0:00For a small business owner, every day is full of surprises. Some great, some not so great. Like when a client cancels their order at the last minute. But here's a surprise you will like. Progressive provides small business owners with 30 customizable coverage options to help keep their business going strong. So go ahead, surprise yourself. Get a quote in as little as eight minutes at progressivecommercial.com. Progressive Casualty Insurance Company and affiliates and third-party insurers. Coverage is not available in all states or for all vehicles and coverage selections. Hi, my name is Lewis Howes, and welcome to The Daily Motivation Show.

0:42When is time to punish? To me, punishment is a me-against-you framework. I never want to punish someone I like. I just don't like them in that moment. Like, I've never had the thought. I never want to, quote, give someone a consequence. Now, that doesn't mean there aren't boundaries I'm going to set. But when I hear that question, it makes me think about the mindset they're in. And so to me, the answer is that mindset isn't going to be effective for the goal I think you're trying to achieve, which is change. So we only pull interventions from the mindset bucket we're in. And so when I notice parents speaking in a way that I really feel like is in an unhelpful, ineffective mindset bucket, I don't think what can we do in that bucket.

1:18I think we're in the wrong bucket. Let's get you to a different one. Right, right. I'm happy to walk through what we do instead because it's not just like kumbaya. Yeah. So let's say it's like my kid jumping on the couch or let's say something more egregious. Let's say they punched someone or they bullied someone or they're whatever. Something in the side. Let's say they bullied someone. And I was like, I really had evidence that my kid was like going up to this kid and they're like, you're a loser and nobody likes you. I don't know. Something like that. Someone filmed it. Who knows? Yeah. Exactly.

1:44Sure. I'm like, I guess this happened. Okay. First, I have to be like, how could this even be me and my kid against a problem? And I think the best way I do that, if I'm realistic with myself, is just like, we're all capable of all the things. And I'll be like, what would make me say something so mean to someone? And I'll say it, what? And I might be like, well, maybe I felt really insecure. Maybe I felt slighted by them. Maybe I've developed this role in a group where I feel like I have to be this tough guy. I don't know. But I guess that could happen. Yeah. Then if I punish my kid and I'm like, I can't believe you did that.

2:13It's not within the values of our family. And here's your punishment. First of all, our kids respond to the version of themselves. We reflect back. So I'm mirroring back to my kid like, you're a bad kid. Wow. And then I'm asking them to have behavior that would come from feeling like a good kid. Like you have to feel good inside before you act good on the outside. Come on. Come on. Come on now. Right? You do. So again, just counterproductive. You have to feel good inside. Before you can act good on the outside. I know act good isn't like good English, but it just like. No, it is. That's great.

2:42So if we feel bad inside, it's really hard to act good on the outside. That's right. Like think about your boss always being like, you're late and you're the worst and you don't do good presentations. You come to work the next being like, I'm going to crush it. Like, you're paralyzed by the way they're reflecting back who you are, if they're an important person in your life, right? So what would I say to my kid? Let me just be clear. I'm not saying, I would never say, oh, that probably was a hard day and there were reasons why you did that. Yeah, you wouldn't validate the behavior. I wouldn't end there and say, now let's go out to dinner, okay?

3:16I wouldn't. Like, I wouldn't be like, you know, cool. Here's what I'd probably say. I heard about what happened at school. Let me just start there. Something happened at school today. Never ask a question to any human being that you know the answer to. Because they know it's not a question. It's a criticism veiled with a question mark. And that is infuriating. So a question is only a question when you don't know the answer. So I would never start that. I mean, I would try not to. I'd say, I heard what happened at school. And I heard this thing. I saw this video. And like, look, before you go further, and I would say this.

3:46You might push back. You're a good kid. Like, if I can't hold that I have a good kid who did a bad thing, why in heck would my kid be able to do that? Because in order to reflect about bad behavior and understand it and change, you have to hold on to good identity. If those two things are collapsed, there's no good centered self to do the reflecting about the behavior. The bad behavior became of a bad person. You literally can't learn. If someone doesn't believe they're a good person, how do you build a good identity? I think you have to start by noticing all the ways you use your behavior to define who you are.

4:29It's what you did. And it's very important data to be like, what's going on for me? What am I seeking? What am I missing? But if you can't separate good identity, which does not justify bad behavior, it just creates a framework to understand and change bad behavior. You can't change. so I would I know you're a good kid and like I know like that's not a decent theory the way you want to talk to other kids like I know that which lets me know also like there's a whole situation going on I don't have anything about that kid I don't know if you've had a bad week I don't know if I'm just making this up I don't know if you've noticed um I've been saying some nasty words to your dads in our arguments and you've maybe you know been kind of stressed about that and picked up on that right like let's be honest they pick up on everything or you know I don't know but I I know there's a reason.

5:16And let me be clear, that doesn't mean it's okay. And I don't even think I've decided to, because I know you know it's not okay. But we're gonna work together to actually figure this out, because I know you're capable of being in a tricky situation with a kid and acting in a way you're proud of.

5:41I have a brand new book called Make Money Easy. And if you're looking to create more financial freedom in your life, you want abundance in your life, and you want to stop making money hard in your life, but you want to make it easier, you want to make it flow, you want to feel abundant, then make sure to go to makemoneyeasybook.com right now and get yourself a copy. I really think this is gonna help you transform your relationship with money this moment moving forward. We have some big guests and content coming up. Make sure you're following and stay tuned to this episode of The Daily Motivation Show.

6:23Thank you so much for listening to today's episode of The Daily Motivation and I hope you have an amazing rest of your day. If you enjoyed this episode, make sure to click the link in the description. That will take you to the full episode of our main podcast on the School of Greatness. And if you are loving the daily motivation, please follow us over on Apple Podcasts and Spotify and leave us a review over on Apple Podcasts right now. And if you want more exclusive content and ad-free listening experience, make sure to subscribe to our Greatness Plus channel on Apple Podcasts right now. And if you want to get even more inspiration from our world-class guests and learn how to improve your life and take it to the next level, then make sure to sign up for the Greatness newsletter and get it delivered right to your inbox over at greatness.com slash newsletter.

7:13Again, have an amazing day and I'll see you tomorrow with another episode of the Daily Motivation Show.

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From the publisher

Leave an Amazon Rating or Review for my New York Times Bestselling book, Make Money Easy!

Check out the full episode: https://greatness.lnk.to/1970DM

Your kid gets caught on video calling another kid “a loser nobody likes.” Dr. Becky Kennedy's first move isn’t punishment, it’s asking herself "what would make my kid something that mean".

Punishment is a “me against you” framework, and she’s never once wanted to punish someone she likes. She just doesn’t like them in that moment.

Kids respond to the version of themselves you reflect back. Call your kid bad and then demand good behavior, and you’ve basically asked them to act good while feeling bad inside. That never works.

Never ask a question you already know the answer to. “Did something happen at school today?” isn’t curiosity, it’s a criticism wearing a question mark, and kids feel it instantly.

The line that changes everything: “You’re a good kid.” Not as an excuse, but because you can’t reflect on bad behavior without a good, centered self to do the reflecting.

If bad behavior collapses into “I’m a bad person,” learning literally shuts down. Identity and behavior have to stay separate or nothing changes.

Sometimes the bullying isn’t about the other kid at all. It’s a kid who overheard nasty words between parents and is quietly carrying that stress into the hallway.

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